PDF, 1.3MB - Whistler Magazine

WHISTLER’S PREMIER
P U B L I C AT I O N S I N C E 1980
M AG A Z I N E
35
1980 - 2015
TH
ANNIVERSARY
2 0 1 5
M E D I A
K I T
premier
Whistler’s
Visitor
Publication since 1980
W
HISTLER MAGAZINE
We are where it’s at!
Literally and figuratively.
O U R W R I T I N G C E L E B R AT E S W H I S T L E R ’ S F I N E S T
Looking for the inside, exclusive scoop on what our local Olympians are
up to post-Games? Want to know what our fantastic food writer has to
dish about the best raw oysters in town? Or maybe you need a local “girl
guide” to take you heli-skiing on her favourite hidden slope? We’ve got
it covered. Our local, high-calibre writers immerse you in the world of
Whistler and all it has to offer.
R E A C H I N G T H E R E A D E R S Y O U WA N T
We’re always within hand’s reach of the most influential and affluent
visitors and locals alike. The only hardcover bound local magazine to
grace hotel rooms throughout the Valley, Whistler Magazine gets noticed
by Whistler’s best high-end customers first. We are the only tourist
magazine that can boast that we’re all about Whistler; we know our
town best.
find
Where do people
Whistler Magazine?
T
wice a year, 40,000 copies
of WHISTLER MAGAZINE
are printed and distributed
to a targeted group of hotels,
condominiums, retailers,
restaurants and spas, reaching the
most affluent residents and visitors
with the highest disposable income
and spending power.
Of our 40,000 copies some 10,000 are hardcover, keepsake editions that
grace our high-end hotel rooms and exclusive mailing list. Each edition
is restocked and on the shelf for six months, making it an excellent
investment for advertisers. We’re a “keeper” that guests take with them,
and locals leave on their coffee tables through numerous seasons.
Distribution
Whistler Hotels & Accommodations
IN-ROOM HOTEL
Aava Whistler Hotel
At Nature’s Door
Adara Boutique Hotel
Aloha Whistler
Alpenglow
Alpine Vacation Accommodation
Affordable Whistler Accommodations
Aspens on Blackcomb
Blackcomb Lodge
Brew Creek Lodge
Carleton Lodge
Cascade Lodge
Clock Tower Lodge
Club Intrawest
Coast Blackcomb Suites
Crystal Lodge
Crystal Ski Holidays
Edgewater Lodge
Executive Inn
Fairmont Chateau Whistler
Fairmont Gold Chateau Whistler
Four Seasons Resort
Four Seasons Residences
Glacier Lodge
Glacier Getaways
Glacier Resort Properties
Granville Island Hotel
Greystone
Hilton Whistler Resort & Spa
Hilton Whistler Resort & Spa
Horstman House
Le Chamois
Legends
Listel
Lodging Ovations
-Legends
-First Tracks Lodge
-Evolution
Lost Lake Lodge
Marketplace Lodge
Marquise
Mountain Memories Accommodations
Mountain Vacation Planners
Mountainside Lodge
Nita Lake Lodge
North Star
Northern Comfort Accommodations
Pan Pacific Mountainside
Pan Pacific Village Centre
Pemberton Valley Lodge
Pinnacle Resort
Priority Property
Rainbow Retreats
ResortQuest – All Properties
-Alpenglow
-Aspens on Blackcomb
-Cascade Lodge
-Glacier Lodge
-Lake Placid Lodge
-Market Pavilion
-Marketplace Lodge
-Plaza Suites
-Powderhorn
-The Marquise Lodge
-Town Plaza Suites
-Tyndal l Stone Lodge
-Woodrun Lodge
Riverside RV Resort
Stoney Creek Resort Properties
Summit Lodge & Spa
Sundance
Sundial
Twin Peaks
Westin Whistler Resort & Spa
Whistler Chalets Ltd.
Whistler Executive Accommodations
Whistler Home Holidays
Whistler Peak Properties
Whistler Pinnacle Hotel
Whistler Premier Properties
-Alpenglow
-Arrowhead
-The Aspens
-Blackcomb Greens
-Blackcomb Lodge
-Crystal Ridge
-Foxglove
-The Gables
-Glacier Lodge
-Glacier’s Reach
-Gleneagles
-Horstman House
-Lost Lake Lodge
-Market Pavilion
-Marquise
-Montebello
-Mountain Star
-Northern Lights
-Painted Cliff
-Powderhorn
-Snowberry
-Snowgoose
-Stoney Creek - Northstar,
Lagoons, Sunpath
-Symphony
-Tyndall Stone Lodge
-Valhalla
-Whistler Town Plaza
Bear Lodge
-Whistler Town Plaza
Deer Lodge
-Whistler Town Plaza
Eagle Lodge
-Woods
Whistler Reception Services
Whistler Resort Homes
Whistler Resort Management
Whistler Resort & Club
Whistler Retreats
Whistler Sportpak
Whistler Vacation Club
Whistler Village Accommodations
Wildflower Lodging Company
Wildwood Lodge
Woodrun Lodge
WorldMark Whistler
IN-ROOM B&B
Alpine Chalet Whistler Inn Pension
Alpine Lodge Pension
Alta Vista Chalet
Bear Trail Inn Chalet
Brio Haus
Cedar Springs Lodge
Chalet Bambi
Chalet Beau Sejour
Chalet Luise/Alice
Durlacher Hof Alpine Country Inn
Edelweiss Pension
Fireside Lodge
Golden Dreams
Haus Landsberg
Haus Stephanie
Idylwood Inn
Inn at Clifftop Lane
Latitude 50.0 Lodge
Limoges Inn
Lorimer Ridge Pension
Renoir’s Winter Garden
Southside Lodge
Whistler Mountain House
CONCIERGE
Delta Whistler Village Suites
Holiday Inn Sunspree
Sundial Boutique Hotel
Tantalus Lodge
Whiski Jack
-Aspen Lodge
-Cascade Lodge
-Fitzsimmons Whistler
-Lake Placid Lodge
-Northstar Whistler
-Powder’s Edge
-Snowbird Whistler
-Tyndall Stone Lodge
-Valhalla
-Village Gate House
-Westin
-Whiski Jack at Whistler Creek
-Whistlerview
-Whistler Town Plaza
-Whistler Village Centre
-Woodrun Lodge
Whistler Village Inn & Suites
Retail/
Commercial
Adventure Group
Amos & Andes
Armchair Books Art Junction
Art Gallery Row
Back In Action Physio
Big Sky Golf Club
Blackcomb Beer & Wine
Blackcomb Sleighrides
Cabin Fever
Canadian Snowmobile
Celebrate
Chapters Books Downtown Vancouver Cows
Creekside Market
Crystal Lodge
Furry Creek Golf & Country Club
Gibbons Hospitality
Helly Hansen
IGA Whistler Keg
Keir Jewellery
Meadow Park Sports Centre
Mountain Galleries
Museum of Mining
Nesters Market
Nesters Market Squamish Nicklaus North Golf Course
OC2
Pandora Jewellery
Patina Interiors
Peak Ventures
Pemberton Valley Supermarket
Resort Municipality of Whistler
Resort TV
Roots
Scandinave Spa
Snowflake
Squamish Lil’wat Cultural Centre
TAG – The Adventure Group
Tourism Whistler
Upper Village Market Whistler Medical Clinic
Whistler ATV
Whistler Blackcomb
Whistler Chamber of Commerce
Tourist Info Centre
Whistler Clothing Co.
Whistler Sport Legacies
White Spot
ZipTrek
Squamish
August Jack Motor Inn
Chieftain Hotel
Dryden Creek Resort
Garibaldi Golf Resort
Garibaldi Motor Inn
Glacier Gallery B&B
Glacier View B&B
Greyhound
Howe Sound Inn & Brewing
Klahanie Campground
McQuinn Manor B&B
Mountain Retreat Hotel
Nu-Salya B&B Chalet
Sea to Sky Hotel
Squamish Adventure Center
Squamish Discovery Centre
Squamish Inn on the Water
Tantalus View Chalet
Pemberton
Abby’s Inn B&B
Auberge du Pre B&B
Centennial Cafe
Greenwood Country Inn
Home Comforts B&B
La Hacienda B&B
Lillooet River Lodge B&B
Mt. Currie B&B
Pemberton Hotel
Pemberton Meadows Inn
Pemberton Valley Vineyard
Boutique Hotel
Green Water Resort B&B
Vancouver & Lower Mainland
Hotels, Vancouver &
U.S. Tourist Facilities
BCAA – all offices
Century Plaza
Chilliwack Visitor Centre
Coast Harbour Hotel
Coast Plaza Hotel
Delta Pinnacle
Empire Landmark Hotel
Fairmont Hotel Vancouver
Fairmont Vancouver Airport
Fairmont Waterfront
Four Seasons Hotels
Furry Creek Golf & Country Club
Granville Island Hotel – In-room
Hilton Metrotown
Hilton Vancouver Airport
Holiday Inn Vancouver & North Vancouver
Hyatt Regency Hotel
Le Soleil Hotel
Lonsdale Quay Hotel
Millennium Water Vancouver
Oregon Travel Centres
Pacific Rim
Pan Pacific Hotel
Peace Arch Travel Info Centre
Pinnacle Waterfront - N. Vancouver
Radisson Vancouver
Richmond Mariott
Richmond Hilton
Richmond Travel Info Centre
River Rock Casino
Sheraton Four Points Airport
Sheraton Guilford
Sutton Place Hotel Vancouver
Vancouver International AIRPORT
-YVR Skylynx
-Fairmont Airport
Vancouver Marriot Hotel
Washington Travel Centres
Waterfront Centre Hotel
West Vancouver Visitor Centre
Westin Wall Centre
White Rock Visitor Centre
Transportation
Whistler Limo/Glacier Coach
and several Vancouver Limo Companies
Subscriptions/
Mail Outs/
Conferences
Mailed to high-end long-term subscription
base.
Mailed out and distributed at conferences
and events across Canada and the US by
Tourism Whistler, Resort Municipality of
Whistler and Whistler Blackcomb.
Personalized
Hard Cover Copies
Aava
Adara
Aspens
Club Intrawest
Coast Blackcomb
Suites
Crystal Lodge
Edgewater Lodge
Fairmont
Four Seasons
Hilton
Listel
Lodging Ovations
Mountainside Lodge
Nita Lake Lodge
Pan Pacific
Resort Quest
Summit
Sundial
Tantalus Resort
Tourism Whistler
TPI Management
Westin
Whistler Premier
Woodrun
reads
Who
Whistler Magazine?
V
isitors do. And who visits Whistler?
Lots and lots of destination tourists,
but we reach the most sought-after
demographic: 25-54, high-income consumers.
Our readers are here for a good time: dining,
shopping, recreating, relaxing and celebrating
the good life.
Total Commercial Sector Spending by Visitors, Residents and Commuting Employees
Total Commercial Sector Spending by Visitors, Residents and Commuting Employees
(Destination)
Annual (Destination)
(Destination)
What’s the
scene in Whistler?
W
e like to be at the centre of the
excitement, and that means leading
the charge with event partnerships
and high-profile parties.
WE are proud sponsors of many events, including:
• WSSF - World Ski & Snowboard Festival
• Cornucopia Whistler
• Whistler Blackcomb: Crankworx, Canadian National BBQ
Championships & Deep Winter Photo Challenge
• Whistler Blackcomb Foundation: Telus Winter Classic,
Skyhigh Dinner & Telus Golf Classic
• Ironman Whistler
• Pemberton Chamber of Commerce: Annual Golf Tourny
• Whistler GranFondo
•WinterPRIDE
• Whistler Beer Festival
• Whistler Community Services Society
• Whistler Chamber of Commerce: Excellence Awards,
Whistler Golf Challenge, Women of Whistler &
ServeUs Challenge
• Whistler Health Care Foundation: Indulge Gala
• Whistler Arts Council: Artwalk, Children's Festival &
Performance Series
• Whistler Half Marathon
• Whistler Wellness Fair
• Bicycles for Humanity
WHISTLER MAGAZINE works.
But don’t just take our
word for it.
“We advertise in Whistler Magazine year after year because we know it is one of
the best ways to reach Whistler’s guests. From the production, to the editorial,
to the distribution, it is a quality piece that hits our target market.”
Jessica Caton
Marketing Services Supervisor, Whistler Blackcomb
“I had a customer come in with our Whistler Magazine third-page ad in hand,
(they had found it in their Fairmont Chateau hotel room). They pointed at two of
the three sweaters in the ad and bought them on the spot. One of the sweaters
was over $600! We have received fantastic response from our many years of
advertising in Whistler Magazine.”
Hilary Hendriks
Owner, Amos & Andes Sweater Shop
“I planned my three dinners out in Whistler from the dining guide in your magazine,
while relaxing in my hotel room at the Westin. I enjoyed Hy’s, Bavaria and Araxi.”
Tom Shepard
Executive Vice President, Global Sponsorship and Partnerships
Visa International
“For those looking for a great way to expose your business to resort guests —
you definitely need to consider Whistler Magazine. Consistently producing a
high-quality piece with engaging content, we have been continuous advertisers
for years now. The publication provides the opportunity for us to truly present
our experience in the best fashion, which is highly valued. Distribution is also
comprehensive, so we are confident our advertising is being seen
by our target audience, which is key.”
Warrick Hubbard
Director of Marketing, Ziptrek Ecotours
So Why Advertise?
We’ve given you the reasons,
now find out who’s already doing it:
Whistler Blackcomb | RBC | VISA | HSBC | Nissan | Infiniti
American Express | Vincor Wines | Chivas Regal | VANOC | Birk’s
Roots | Billabong | Icelandic Designs | Rossignol | Bogner | Pucci
Michael Kors | LTD | MYNK | Columbia | Quiksilver | Burton | Salomon
Bonfire | Spyder | Descente | Dale of Norway | Swiss Army | Victorinox
North Face | Wolverine | Napariji | KJUS | Helly Hansen | Lush
Rennie Development | Cressey Development | British Pacific Properties
HeliJet | Benjamin Moore | BC Liquor Stores | IGA | Nester’s | Sotheby’s
Comor | Whistler Real Estate Co. | Kadenwood | Solterra Development
Canadian Snowmobile & ATV | Ziptrek | The Adventure Group (TAG)
Gibbons
Hospitality
–
Longhorn
&
Buffalo
Bill’s
|
Merrell
Intrawest/Playground Resorts | Valle Nevado Ski Resort, Chile
Fairmont | Four Seasons | Westin | Pan Pacific | Mountain Galleries
Whistler Village Art Gallery | Club Intrawest Resort Development
Umberto’s | Bearfoot Bistro | Araxi | Ric’s Grill | Keir Jewellery | Cow’s
Hatley | L’Occitane en Provence | Nicklaus North Golf | Furry Creek Golf
Peak Performance | Open Country
The Fine Print
Deadlines
Issue
Publication
Closing Date
Summer/Fall 2015
May 15, 2015
March 6, 2015
Winter/Spring 2016 November 26, 2015 September 14, 2015.
No cancellations are accepted after the space closing date.
Winter/Spring issue available mid-November, always prior to U.S. Thanksgiving Weekend and Ski Season Opening
weekend. Summer/Fall issue is on the stands in mid-May, prior to the Canada’s Victoria Day long weekend and U.S.
Memorial Day weekend.
Discounts & Terms
Full payment required 30 days from receipt of invoice for clients with active accounts, otherwise pre-payment is due at time of
booking. Clients pre-paying the total price will qualify for a 2% discount. Production charges will be billed separately and are due
30 days from billing date. Service charge of 2% per month will be charged to overdue accounts.
Inserts
Please call for quote.
Position charges
An additional 15% of the ad rate will be charged for guaranteed positioning. Positioning is at the discretion of the publisher except
where specific positions are covered by written commitment of the publisher.
Production charges
Clients receive two ad proofs at no charge — further proofs will be billed at hourly rate of $75, minimum charge $75.
Limitations of Liability
Advertisements are accepted upon representation that the advertiser and its agency have the right to publish the contents thereof. In
consideration of such publication, advertiser and its agency agree to indemnify and hold publisher harmless against any expense or loss
by reason of any claims arising out of publication. All contents of advertisements are subject to approval of publisher. Publisher reserves
the right to reject or cancel any advertising at any time for any reason. In event of an error or omission of all or part of any advertising, in
no event to exceed the total of such charges payable for the advertising, publisher’s liability is limited to the amount that such an error or
omission reduces the value of the advertising, in no event to exceed the total of such charges payable for the advertising.
Mechanical Requirements (Width x height in inches)
Horizontal
1/2 pg • 7.125 x 4.75
Square
1/3 pg • 4.65 x 4.75
Full page
• Trim size 8.375 x 10.75
• Full page including bleed
8.875 x 11.25
(live area: 7.75 x 10)
Recreation Guide
1/6 pg • 3.5 x 2.75
1/3 horizontal • 7.3 x 2.8
1/3 vertical • 3.5 x 5.8
1/2 vertical • 3.5 x 8.9
Vertical
1/3 pg •
1/4 pg •
2/3 pg •
1/2 pg •
Double page spread
• Trim size 16.75 x 10.75
• Full page including bleed 17.25 x 11.25
(live area: 16 x 10)
Services Directory
1/8 horizontal • 3.5 x 2.25
2.2 x 9.75
3.5 x 4.75
4.65 x 9.75
3.5 x 9.75
Print-Ready Advertising
This consists of ONLY those ads which are completely ready for press. Full colour print-ready ads must be submitted
to size on CD or DVD disk or ftped to our site. Formats accepted are: high-res PDFs (preferred), Adobe InDesign CC2014 or older
documents, Adobe Illustrator eps files, and Photoshop tiffs. All fonts and supporting graphics must be included. Photos must be
CMYK, minimum 300 dpi. Tiffs or jpgs with type must be minimum 600 dpi. Maximum ink density for photos is 320%.
Microsoft Word, Quark XPress and Corel Draw documents can not be accepted.
FTP Information
ftp.biv.com Login: wqguest Password: guest Directory: /WhistlerQuestion/Whistler Magazine
WINTER/
SPRING 2015
WHISTLER’S PREMIER
P U B L I C AT I O N S I N C E 1980
M AGA Z I N E
LIFE
AFTER THE
GAMES
THE
BREAKFAST
CLUB
SKI RUN
NAMES
SHOPPING | DINING
ARTISTS | HOMES
APRÈS
with STYLE
Complimentary
Copy
SCAN
WITH
LAYAR
Please
Take One
www.whistlermagazine.com
WINTER/
SPRING 2014
WHISTLER’S PREMIER
P U B L I C AT I O N S I N C E 1980
M AGA Z I N E
OVER
the TOP
Take extravagance
to the extreme on
your Whistler getaway!
Skiing Whistler Before Whistler
Perfect Wine Pairings
Ski School: Not Just for Beginners
Complimentary
Copy
PLUS: SHOPPING | FASHION | ARTISTS | NIGHTLIFE
SCAN
WITH
LAYAR
Please
Take One
www.whistlerthemagazine.com
Catherine Power-Chartrand
GENERAL MANAGER, ADVERTISING & OPERATIONS
W H I S T L E R ’ S P R E M I E R P U B L I C AT I O N S I N C E
T
H
E
M
A
G
A
Z
I
N
E
1980
W I N T E R /
S P R I N G 2 0 1 3
Sliding Centre
Adrenalin Rush
Eat Like a
Rock Star
What’s
HOTin
COLD
Shopping
Artists
Recreation
Nightlife
Cell: 604.932.1672
Phone: 604.938.0202
cpower@whistlermagazine.com
www.whistlermagazine.com
TH
Warm up with the
latest fashions for
on the slopes
and in the Village
www.whistlerthemagazine.com
35
1980 - 2015
Events
Calendar
the
Complimentary
Copy
Please
Take One
PHOTO CREDITS:
COVER - KRISTEN MCGAUGHEY, BONNY MAKAREWICZ, BONNY MAKAREWICZ, JUSTA JESKOVA
PAGE 2 - BONNY MAKAREWICZ, PAGE 4 - MIKE CRANE, PAGE 8 - ERIC BERGER,
PAGE 10 - WWW.COASTPHOTO.COM
ANNIVERSARY