Fall 2006
Transcription
Fall 2006
Canada Post Publications Agreement Number: 40609661 Building by-the-Sea Safety First CSA Standards Update Going Commercial Online Design High-Performance Windows Economic Outlook Builder Directory President Frank O’Blenis Executive Director and CEO Kathleen Maynard Executive Assistant Chad Ranger Published by Matrix Group Inc. Canada Post Publications Agreement # 40609661 Return all Undeliverable Publications to: 52 Donald Street Winnipeg, MB, Canada R3C 1L6 Toll Free Tel: 1-866-999-1299 Toll Free Fax: 1-866-244-2544 President and CEO Jack Andress Executive Publisher Maurice LaBorde Publisher & Director of Sales Joe Strazzullo jstrazzullo@matrixgroupinc.net Editor-in-Chief Shannon Lutter shannonl@matrixgroupinc.net Editor Jon Waldman Finance/Accounting and Administration Pat Andress, Shoshana Weinberg Director of Marketing and Circulation Jim Hamilton Sales Manager Neil Gottfred Matrix Goup Inc. Sales Account Managers Andrew Bond, Albert Brydges, David Chew, Vicki Sutton, Declan O’Donovan, Pauline McRae, Rick Kuzie, Ken Percival, Lewis Daigle, George Gibson, Nathan Redekop, Jason Wikis 7 9 13 15 18 20 22 27 30 32 CMHI President’s Message A Message from CHBA Building by-the-Sea Safety First CMHC: Celebrating 60 Years Going Commercial Online Design Technical Update: CSA Standards Design Watch: Windows Economic Outlook Builder Directory 33 35 37 39 41 43 45 47 49 Triple M Housing Ltd. Supreme Homes Royal Homes Quality Engineered Homes Prestige Homes Maple Leaf Homes Kent Homes Hospitality Homes Guildcrest Homes 53 Buyer’s Guide contents Published Fall 2006 for the Canadian Manufactured Housing Institute 150 Laurier Avenue West, Suite 500 Ottawa, ON, Canada K1P 5J4 Tel: 613-563-3520 Fax: 613-232-8600 E-mail: cmhi@cmhi.ca www.cmhi.ca Building Excellence Advertising Design James Robinson Layout and Design J. Peters © 2006 Matrix Group Inc. All rights reserved. Contents may not be reproduced by any means, in whole or in part, without prior written permission of the publisher. All opinions expressed in this publication are not necessarily those of Matrix Group Inc. ON THE COVER (inset photos, left to right): Guildcrest Homes' Touchstone design; a home in St. Andrews by-the-Sea by Maple Leaf Homes; the Irving Equipment office in Halifax by Kent Homes Building Excellence - Fall 2006 5 Message from the President CMHI 2006/2007 BOARD OF DIRECTORS President Frank O'Blenis Supreme Homes, NB Vice President Peter Aitchison Triple M Housing, AB Treasurer Peter McLaggan Maple Leaf Homes, NB Past President Bryan Bougher Quality Engineered Homes, ON Manufacturer Director Rhéal Maillet Kent Homes, NB Manufacturer Director David Poupore Guildcrest Homes, ON Manufacturer Director Don Darling Prestige Homes, NB Regional Director Doug McLean Taymor, BC Regional Director Vern Kuehn Pleasant Homes, AB Regional Director Bill Wells Parkbridge Lifestyle Communities, ON Regional Director Pierre Trottier Club Usiné La Garantie des maisons neuves, QC Regional Director Rex Thomson MHAAC, NB Supplier Director Peter Ash G.E. Appliances, ON Director at Large Bob Richards The Home Centre, NS The journey to excellence I was very honoured to be elected Canadian Manufactured Housing Institute (CMHI) President at our Annual General Meeting in Lake Louise this past February. I am especially honoured to represent the members of the manufactured housing sector as we move forward into a new era of homebuilding. In Lake Louise, we discussed the fact that the factorybuilt housing sector has undergone dramatic change in recent years. Much of what the industry set out to do in its last strategic plan has been achieved. Factorybuilt housing is now associated with such things as modern design, advanced construction techniques and technologies, high quality and energy-efficiency. Where do we want to go from here? UP! As CMHI members, we are committed to excellence in the homes and services we provide. To me, that means that every time we build a great house, every time we give great service—the next time, we need to go even further. The higher we go, the higher we can go still. I believe that factory construction techniques, processes and procedures can take us to a new, and even higher, level of excellence in homebuilding in Canada. I believe that factory construction will allow for the next wave of innovation. It will provide the next surge of technological advancement that will take us to new heights—in home design and comfort, service quality, environmental efficiency, and productivity. This fall, CMHI member volunteers are working to develop a map to guide us toward Canada’s homebuilding future. We are examining the issues that will Frank O’Blenis CMHI President 2006 Frank O’Blenis is Sales Manager with Supreme Homes, a manufactured housing builder with facilities in TracadieSheila, New Brunswick. Supreme Homes serves homebuyers in the Maritimes and the Northeastern United States through a network of independent retailers in Atlantic Canada and along the Gaspé Coast. Frank served as President of the Manufactured Housing Association of Atlantic Canada from 2004 to 2006. He joined CMHI’s Board of Directors in 2004, and was elected President of CMHI in February 2006. Frank is a firm believer in the potential for technological innovation and advances in manufactured housing sector, and he looks forward to being involved in the continued evolution of the homebuilding industry. Building Excellence - Fall 2006 7 Message from the President Photo courtesy ReidFoster Associates Seeking new heights: CMHI members and friends on a climb in Lake Louise, Alberta, February 2006 “I believe that factory construction techniques, processes and procedures can take us to a new, and even higher, level of excellence in homebuilding in Canada. I believe that factory construction will allow for the next wave of innovation.” 8 Building Excellence - Fall 2006 affect our industry in the years to come, and identifying the opportunities that will help us reach a new pinnacle of excellence. The result of this work will be presented for discussion at our Annual General Meeting in Charlevoix, February 21 to 22, 2007. With that in mind, I hope you will make the journey to Charlevoix. I hope you will join me in planning our journey to excellence. Working together, we will continue to reach new heights. ■ A Message from the Canadian Home Builders’ Association Getting Concrete Results D uring the summer, the Canadian Home Builders’ Association (CHBA) launched a nationwide effort to raise priority issues with Members of Parliament from all political parties. The theme we are taking to Members of Parliament and their political leaders is: “Housing Affordability and Choice for Canadians: Getting Concrete Results.” We are presenting three key issues: • Enhancing housing affordability and choice by adjusting GST rebate thresholds for new home buyers to reflect price increases since 1991 and by reforming the federal tax regime to encourage private investment in new rental housing. • Addressing serious shortages of skilled trades by expanding training programs and, at the same time, raising the immigration level of skilled trades. • Tackling the underground economy in the residential sector by deploying resources for effective enforcement. GST Rebate Thresholds We have continued to meet with federal Ministers, including Finance Minister Jim Flaherty. In our meeting with the Minister, we congratulated him on his first Budget, which included a 1 percentage point reduction of the GST, funding for apprenticeship training initiatives, infrastructure funding, and other measures. We urged the Minister to move forward with the promised additional 1 percentage point reduction in the GST in his next Budget and to adjust the GST New Housing Rebate thresholds to reflect rising house prices. Many new home buyers in highcost centres do not qualify for the GST New Housing Rebate. They continue to be penalized by comparison with other parts of Canada where almost all new home buyers qualify for the full rebate. The percentage of new homes priced above $350,000, where the rebate begins to be phased out, has increased dramatically. Purchasers of new homes above $450,000 receive no rebate at all. In Vancouver, Canada’s highestcost centre, almost 90 per cent of the new homes completed last year were priced above $350,000. This year, over 75 per cent of the new houses built in Vancouver will not qualify for any rebate of GST. Other centres where one-third or more of new home purchasers do not qualify for the full rebate include Victoria, Kelowna, Ottawa, and Hamilton. And the list keeps growing. It’s just not fair that next year, due to rising housing prices, an additional 4,000 new home buyers will receive a reduced, or no, rebate. When the GST was first introduced, the federal government made a commitment to adjust the rebate thresholds “at least every two years” to ensure that they continued to reflect changes in housing prices. It was recognition that upward adjustments would be needed to protect housing affordability. With almost all new houses in some major centres now ineligible for the full GST rebate, it is essential that the federal government act now on this commitment. ■ David Benbow CHBA President 2006 Dave Benbow graduated from the University of Alberta with an education degree in 1968. After teaching for seven years, he began a new career with Nu West Homes in 1975. Soon thereafter he became an active member of the CHBA through his involvement with the Canadian Home Builders’ Association–Edmonton Region. He served on several committees of the Edmonton Association, and was its President in 1995-96. In 1996-97 he was President of the CHBA–Alberta. Dave was a board member of the Alberta New Home Warranty Program for four years and Chair of the Professional Home Builders Institute of Alberta for three years. Dave first served on the CHBA Board of Directors in 1996. He has been a member of the Association’s Executive Board since 2002, serving as Second Vice-President in 2003 and 2004 and, in 2005, as First Vice-President. Building Excellence - Fall 2006 9 Building, by-the-Sea Above 3 Insets: Homes in St. Andrews by-the-Sea by Maple Leaf Homes; photos courtesy of Disher Enterprises T ucked away in Passamaquoddy Bay, at the southeastern tip of New Brunswick, is Canada’s oldest seaside resort, St. Andrews bythe-Sea. Within this architecturally renowned community—designated a national historic site in 1998—is the newly developed Champlain Subdivision, where factory-built homes have been the overwhelming choice for the majority of new home buyers. St. Andrews was established by Loyalists in 1783, and prospered as a garrison for soldiers and as a merchant settlement for several decades. Its failing economy in the last half of the nineteenth century was reinvigorated by the building of the railways that brought wealthy Montrealers and Bostonians, anxious to escape the summer heat and humidity, by overnight train to enjoy a healthier environment. Still a major tourist destination, St. Andrews is also home to approximately 2,000 yearround residents. Jeff Cross, St. Andrews’ Building Inspector, explains that “the Champlain Subdivision was developed with the idea of attracting new and young families into the town. Factory-built homes were enticing for a number of reasons—quicker construction times, upfront decision making, and “the fact that the quality of the homes has increased tremendously.” Cross notes that the young families that the development aimed to serve found peace of mind in the fact that when it comes to manufactured housing, “the price quoted is the price paid.” Champlain Subdivision has also attracted a large number of seniors Background photo: An afternoon of whale-watching near St. Andrews by-the-Sea; photo courtesy of Tourism New Brunswick who want to live near their children and grandchildren. “The subdivision and the homes in it are familyoriented, and cater to a family’s needs,” says Cross. Initiated in the early 1990s, Champlain Subdivision began with one street and approximately 12 lots. Since then, 75 lots have been developed by families looking for Building Excellence - Fall 2006 13 high-quality, cost-effective housing, with lot prices ranging from $16,500 to $22,000. “The Champlain Subdivision project still has a great deal of undeveloped land left to occupy,” says Cross. Right now there are approximately five lots available for purchase in the developed section of the subdivision.” Gerald Disher, whose company Disher Enterprises works with the 14 Building Excellence - Fall 2006 Maple Leaf Homes factory in Fredericton, has been involved in the creation of about half of the homes in Champlain Subdivision. Disher Enterprises provides turnkey services: preparing the site, coordinating with the factory, and also handling installation and finishing work to make the homes ready for move-in. Disher is proud of how well factory-built construction accommodates the demands of today’s homebuyers. “With our homes, 85 per cent of the deci- sions can be made right away. Another few weeks and you’ve got a home, ready to move into, ready to live in,” he says. A testimony to factory-built Cross is not only a fan of factorybuilt homes—he’s also the proud owner of one. Following the birth of their third child, he and his wife were in need of more space for their growing family. “We were drawn to the Champlain Subdivision ourselves because of the reasonably priced lots and the idea of the area being familyoriented”, Cross says. “A factorybuilt home was the way to go for us. We did our research and toured many different styles of factory-built homes, all of which were constructed with quality and sold with a solid warranty. And, because our old house sold quickly, we needed our new home quickly as well.” Four weeks from the time that the Cross family signed their sales agreement and made the final selections that suited their needs, their new home arrived from the factory. And just one week later, the family was able to move into their “completely finished, beautiful new home.” Would the family purchase another factory-built home? Definitely ‘yes’, says Cross. “The positive aspects for us were the quality of the finished home, the quick construction time, the warranty and, above all, the service we received from Disher Enterprises.” Cross’ parents provide testimony to that customer satisfaction—they subsequently moved into their own factory-built home in the Champlain Subdivision. According to Cross, they “love every moment of it.” He notes that many people are drawn to the area’s peaceful surroundings and the factory-built homes’ easy maintenance. Disher adds that “a lot of people are impressed with manufactured housing. They love having all the choices of styles and elements, and they appreciate the quick turnaround. Other residents in the community ■ have definitely taken notice.” Safety First “No one will be hurt today or tomorrow” ounded in 1973, Atlantic-based Prestige Homes is a member of the Shaw Group of companies, which provides engineering, design, construction and maintenance services to government and private-sector clients in a wide array of industries. The Shaw Group culture prides itself on its safety-focused, hands-on approach that protects their employees through training and innovation. However, when audits were completed on Prestige Homes’ safety records in 1999, the results were discouraging. At a builders’ showcase presentation at the Canadian Manufactured Housing Institute’s 2006 Annual General Meeting, Don Darling, Manager of Sales, Marketing and Engineering at Prestige Homes pointed out “we thought we were doing ‘ok’. However, there was a 100 per cent increase in Workers Compensation rates between 1999 and 2001.” Lost time due to onthe-job injury was high, resulting in lost productivity and higher costs. Rather than ignore the problem, however, Prestige Homes took a proactive approach—one that has since created the foundation of safety success. F that both safety and safety awareness were prominent in the work environment. He recalls that it wasn’t only management seeking safety success— there was a positive attitude among employees on the factory floor who wanted to make safety a priority. Gushue says this commitment to safety is the result of company-wide training, WHMIS (Workplace Hazardous Materials Information System), investigating accidents and implementing preventative measures, identifying drugs and alcohol in the workplace, and ensuring employees were trained in first aid procedures. It wasn’t always a smooth transition, explains Gushue. He remembers the early stages of a morning stretch program, designed to limber up the more than 150 construction workers. “Many didn’t want to participate but we knew it was a good idea, so we kept working on it,” says Gushue. “We hired a professional trainer who is also an employee. Posters went up promoting the activity and now, six months later, everyone is on board. It’s hard for people to argue when it’s to the benefit of their health.” First steps A plan of prevention Initial initiatives included the development of a health and safety plan specifically geared to Prestige Homes, the formation of a safety management committee, and the hiring of a fulltime safety officer. Joe Gushue, Operations Manager for Prestige Homes, explains that “people make our business, and if they are healthy and safe, that helps our business. They are our core and we can’t do business without them.” Relatively new with Prestige Homes, Gushue noticed from the start The Prestige Homes’ plan is a plan of prevention. It starts right from the beginning, with all new employees receiving full orientation in health and safety conduct and rules so they realize the “why’s” and “how’s” of safety measures. Employees are strongly encouraged to provide input and make suggestions for improvements, report safety incidents, and inform the Joint Occupational Health and Safety (JOHS) committee of any problems. Lois Lynn, Human Resource/Occupational Health and Safety Advisor Photos courtesy of Prestige Homes Building Excellence - Fall 2006 15 for Prestige Homes, notes “we have a very active JOHS committee. These employee representatives—who work at both the management and nonmanagement level—all take safety very, very seriously, and provide lots of input into how procedures are decided upon and implemented. I really appreciate their involvement in keeping themselves and their coworkers safe.” A safe work environment depends, largely, on the environment itself. That is why “housekeeping” has become such an important aspect on the shop floor. A clean work environment and a safe work environment go hand-in-hand—and keeping an orderly workspace is a top priority for everyone at Prestige Homes. Other initiatives include new safety equipment, safety posters in key areas of the plant, safety training and regularly held “lunchbox” information meetings, and completing “near-miss” reports that identify unsafe areas or practices in the plant. The near-miss reports help detect minor problems 16 Building Excellence - Fall 2006 that can be fixed before they turn into major areas of concern. “Our aim is for everybody to go home at the end of the day to their loved ones safe, and in the same condition that they came to work in the morning,” says Lynn. All signs point to success Prestige Homes began the implementation of their safety program in 1999, and they didn’t waste any time. All employees of the company were given safety training over an eight-week period, and special safety committees were formed in less than one month. It didn’t take long for noticeable results: • By 2003 the company had a 150 per cent decrease in Workers Compensation rates—$150,000 per year in savings; • A 2004 safety performance review by New Brunswick health and safety officials resulted in a score of 97.8 per cent; and • The Shaw Group celebrated two million hours without a lost time accident. “A key to this success is recognizing good behaviour when we see it and correcting bad behaviour when it happens,” says Gushue. “The end result is data that points to increased efficiency, a clean building, and ‘the cream of the crop’ when it comes to people who want to work here and a motivated staff who are healthy and safe. It feels pretty good knowing we’re on the right track. I think we’re all proud of what has been accomplished.” Lynn agrees. “Our motto is ‘No one will be hurt today or tomorrow’,” she says. “I feel everyone at Prestige Homes believes in this statement and everyone does everything they can to keep this true. Results are fantastic; reporting unsafe or questionable conditions has increased, employee input for suggesting improvement has increased, employee compliance has improved, first aids and medical aids have decreased. Safety is everybody’s responsibility, and we have a great team working on it together!” ■ Celebrating Sixty Years of Serving Canadians W hat began as an agency providing housing to veterans has evolved to a Corporation that helps Canadians from coast to coast access safe, affordable housing. What was the key to this evolution? Over the last six decades, Canada Mortgage and Housing Corporation (CMHC)—Canada’s national housing agency—has touched the lives of so many Canadians, in almost every community across the country. “Our willingness to adapt ourselves to Canadians’ changing needs has been vital to our success,” said Karen Kinsley, CMHC’s President. “As one looks back on CMHC’s history, what is striking is that it is as much about housing as it is about people— the people we house, the people who make up CMHC and the people in the private and public sector who have been our partners over the years.” It all began in 1945 when the Government of Canada was faced with a difficult problem. With the end of World War II, returning veterans were eager to start their own families and build new lives. Officials quickly realized the country faced a potential housing shortage. On January 1, 1946, the Central Mortgage and Housing Corporation was created to house the more than one million returning veterans and to lead the nation’s housing programs. Its name changed to “Canada” Mortgage and Housing Corporation in 1979. “CMHC’s dream on January 1, 1946 and our dream today is that everyone will have a safe, decent, affordable place to call home. We have been there for millions of Canadians. Community by community, and family by family, for more than 60 years, CMHC has truly been home to Canadians,” said Kinsley. Toward the end of the 1940s, the federal government embarked on a program of much-needed social and rental housing, creating a federal–provincial public housing program for low-income families. It wasn’t long before CMHC expanded from home builder to community builder. In 1954, the government expanded the National Housing Act to allow chartered banks to enter the NHA lending field. With the introduction of Canada’s first-ever mortgage loan insurance, CMHC put the dream of home ownership within reach of many Canadians who might otherwise never have been able to afford a home of their own. The 1960s was a decade of firsts. Houses became bigger and, for the first time, incorporating the basement as living space. CMHC built the first co-operative housing development in Canada. And, for the first time in Canadian history, multi-unit apartment buildings were beginning to outpace housing starts for single family homes. CMHC began to work even more closely with non-profit agencies around this time. For CMHC, the 1960s saw a shifting of focus towards helping municipalities deal with the demands of rapid urban growth. Things shifted again during the 1970s, Using prefabricated wall panels that allowed completion at the site in four days, when questions of affordability, convenience the one-and-a-half storey "Victory House" provided shelter for hundreds of and energy-efficiency became major factors thousands of families during and after WWII, and kindled the interest in factorybuilt housing; photo CMHI archive 18 Building Excellence - Fall 2006 in the home buying process. In response, CMHC helped to ensure the health and safety of all Canadian homes, while also making home ownership more accessible to low-income Canadians, rural families, Aboriginal People and Canadians with a disability. Preservation of historic neighbourhoods and downtown living became a priority and, in 1973, CMHC oversaw the transformation of Vancouver’s Granville Island, a rundown industrial area, into a thriving centre for culture, recreation and tourism. “CMHC’s dream on January 1, 1946 and our dream today is that everyone will have a safe, decent, affordable place to call home. We have been there for millions of Canadians. Community by community, and family by family, for more than 60 years, CMHC has truly been home to Canadians.” Because of dramatic shifts in Canada’s economy in the 1980s, renovations began to rival new home building for dollar volume of business. To help make home ownership more accessible, CMHC began to lay a new foundation for quality and affordability, introducing programs such as NHA Mortgage Backed Securities. These programs help ensure a ready supply of low-cost mortgage funds and keep mortgage costs as low as possible for homeowners. The 1990s ushered in a new era in housing science and technology, emphasizing energy efficiency and resource conservation in new home construction and renovation. Despite these advances, affordability remained a key concern. To reduce barriers for first-time homebuyers, the Corporation reduced the minimum down payment required for a CMHC-insured mortgage to five per cent from 10 per cent. The new millennium brought with it a renewed focus and innovation in the areas of cleaner energy, the environment and sustainable, yet affordable communities. Today, six decades after it was founded, CMHC continues to work hand-in-hand with its partners in the public, private and non-profit sectors to improve the quality of life of millions of Canadians, and help make their housing dreams come true. That makes CMHC’s birthday an occasion Canadians ■ in all parts of the country can celebrate. Building Excellence - Fall 2006 19 Going Photos courtesy of Kent Homes Commercial W hen Irving Equipment— an industry leader in crane rentals and related services in Atlantic Canada—decided they needed a new office in the fall of 2002, Kent Homes was their builder of choice. The company’s old office, which was also built by Kent Homes, had been sold. Now they were in need of something that met a number of very specific needs. As Ben Doucet, Manager of Commercial Sales and Fleet at Kent Homes, explains, “Irving Equipment knew what they wanted and it was up to us to make it happen. For starters, they were looking for something much bigger than their previous office space. They are a growing company and needed room and offices to accommodate more staff.” The team at Kent Homes met with their clients at Irving Equipment a number of times before the project got underway. As Doucet notes, “getting to know what our 20 Building Excellence - Fall 2006 clients wanted was very important for all of us. We wanted them to walk away thinking ‘this new office is great’.” Mike Marsh, Regional Manager for Irving Equipment’s Nova Scotia and Newfoundland divisions, explains that his company knew what they wanted, and after explaining their needs to the designers at Kent Homes, a final design was agreed upon. “We told them we need this, this and this and they came to us with a plan. They had done another commercial office building, showed us those designs, and then tailored it to suit our needs. We were looking for something that could be done quickly [the entire project was completed in 122 days]. But, it also had to look great and meet everyone’s requirements. This space delivered.” Located in Woodside Industrial Park in Halifax, the final building comprises 2,400 square feet of wellplanned space on the main floor, including a large reception area, boardroom, an open work area and several offices. An additional 2,400 square feet of finished space on the lower level includes an employee lunch room, offices, training and locker rooms. As Ray Girouard, Director of Commercial Programs for Kent Homes says, “this building has all the services required to accommodate workers in a modern and functional work environment.” One design element the client specifically wanted was the ability to see outside. In order to meet this demand, the building was created with numerous windows on each side of the office. As Marsh points out, “the employees really like the extra light. The sun shines in at all hours of the day, making everything brighter and giving everyone a more enjoyable work space.” A second element of focus was the shape of the roof, which was installed on site. Irving Equipment didn’t want a flat roof, and opted for a “Dutch ship” style. The sloped roof feature adds extra style to the design, Doucet explains, which was very important to the client. “The look of the building was critical to the people at Irving Equipment. We listened and gave them exactly what they wanted to see.” Marsh agrees, not just on behalf of Irving Equipment’s employees, but also noting that Irving Equipment’s customers enjoy the new space as well. “Our old office building was much smaller. This new building has all the bells and whistles. Without a doubt, both our employees and our customers like the direction we took with this office.” Kent Homes has been involved in commercial construction since the 1950s, when they began providing accommodations for workers in lumber camps—a far cry from the highend, impressive factory-built buildings they construct today. Now, says Girouard, Kent is working to increase the commercial side of its business. “We are a good choice for commercial clients,” he says. “We can build their offices fast, and exactly how they want them, lessening the time companies need to relocate all their furnishings, equipment and employees. We actually have a number of new projects on the go right now.” One of Kent Homes’ commercial successes was their own office building in Bouctouche, New Brunswick. Featured in the Fall 2004 issue of Building Excellence, the project won first prize in the Modular Building Institute’s Award of Distinction competition in 2004. “Companies see us as a solution— an alternative,” says Girouard. “We have the manpower and can do projects year-round, which gives us a pretty big advantage. The commercial sector of the factory-built construction business is only going to grow.” ■ Building Excellence - Fall 2006 21 Online Design One builder launches a revolution in website customer service A ccording to Statistics Canada, in 2004, six out of every ten households reported having some kind of Internet access from home. What does this mean? To Guildcrest Homes it’s proof that their dedication to the maintenance, development and use of their website is time well spent. As George Tierney, Director of Marketing Services says, “websites are a very strong marketing tool that consumers now demand. Most now want to see things and explore options online before they pick up the phone to ask questions, and especially before they take the time to go to see a product in person.” Guildcrest Homes boasts more than one million page visits on their website in 2005. The immensity of this traffic is one reason the company has always strived to keep their site up-to-date. Beyond simply maintain- ing the site though, Guildcrest is also always looking for ways to improve their site, and the amount of useful information it provides to potential customers. In summer 2006, they launched a new feature on their site that revolutionized the way consumers can explore and decide on floor plan options. Tierney says that in 2005, Guildcrest found that consumer demand necessitated an increase in their design options for homes in the 1,200 to 1,800 square-foot range. Gordon MacDonald, a designer at Guildcrest, developed a floor plan that could be broken down into four different quadrants—consumers could choose different configurations and different options within each quadrant...and the “Touchstone” was born. “We noticed that there were a number of plans that people were continually picking which had a number of the same elements. We kept those elements and then gave the consumers choices such as living room size or the number of bed- rooms. Generally a new design takes approximately a year to sell—this one is so popular, it took only one month.” Tierney says that’s when he had an “aha” moment. “I was sitting at my desk and thought, ‘what if we create a tool that potential clients could use to manipulate floor plans right on our website?’ They’d be able to explore one basic model but would be offered numerous choices for room sizes and layout options. Better yet, they could walk into one of our Authorized Builders with a sense of ownership for this home that they’ve configured to a design they’re already happy with.” With a little ingenuity and a lot of elbow grease, Tierney’s idea was transformed into reality. After enlisting a graphic designer and a webmaster, the Touchstone went online. On the Guildcrest website, a button directs users to a starting point with a choice of three different base models. From there, options abound as alternative layouts are presented and, with a click of the mouse, the choices are pieced together into an instant floor plan. Options include, for example, different room sizes and configurations, third bedrooms or dens, and single- or double-car garages. The various combinations result in more than 80 plans from which consumers can choose. “It took a lot of hard work and thought,” says Tierney. “After all, we couldn’t just offer all these options—we had to ensure all the engineering was in place and that all the design combinations could be built efficiently.” Builder reaction The Guildcrest Homes delivery crew sets the first "Touchstone" on its foundation in Barry's Bay, Ontario. Photos courtesy of Guildcrest Homes 22 Building Excellence - Fall 2006 Guildcrest works with a network of Authorized Builders located throughout Ontario, Quebec and the Northeastern United States. When the Touchstone was launched, the builders’ reaction, according to Tierney, can be summed up in one word— “wow”. Tierney recalls that when MacDonald presented the new model to the builders, “people stood up and applauded.” “What builders found most impressive was the amount of thought that had gone into the designs, ensuring that even with so many different options, the homes could be constructed and installed efficiently. If the designs weren’t easily transferred from the web to the actual construction and completion, then it wouldn’t be worth it,” says Tierney. Any initial concerns about making proprietary designs so widely available on the Internet gave way to pride in the fact that Guildcrest was leading the way with this technology. “We’re very proud of what we’ve done and we didn’t want to hide it by making a tool only our builders had access to. We want it out there for consumers to use and take advantage of,” says Tierney. Guildcrest is very aware of the power of the Internet. In that spirit, when visitors to the website have decided on a Touchstone design, they are asked to fill out basic information such as name, address and how they heard about the company. Based on where a client is planning to build, information is disseminated to an Authorized Builder in the area, and a design code for their Touchstone is included in the information. A simple cut and paste of the design code allows builders to look up the specific options chosen, “tweak it” if required with the customer and print hard copies. At the time of publication, the first Touchstone had come out of Guildcrest’s plant in Morewood, Ontario, and is now being completed on-site. Guildcrest has commenced a comprehensive radio and newspaper campaign with the sole purpose of attracting visitors and potential customers to its website. “Consumers want to research things before they make a commitment. They want to look around without feeling rushed or pressured. This site allows them to do that and I think they’re going to be thrilled with the possibilities,” says Tierney. If all goes as planned, says Tierney, the company will consider doing another quadrant-based design in the future—and will again make the options accessible online. ■ Building Excellence - Fall 2006 23 24 Building Excellence - Fall 2006 Green is the New Gold S urging fuel prices. Uncertainty about electricity supply and costs. Growing concern about climate change. Debate about the sustainability of our communities and our quality of life. Environmental issues are at the top of the public’s agenda, and Canadians are looking for solutions that work. As an R-2000 new home builder, the Canadian Home Builders’ Association’s (CHBA’s) EnviroHome™ helps you meet this challenge. EnviroHome is the new home marketing initiative sponsored by the CHBA and TD Canada Trust. Earning the EnviroHome designation for your R-2000 project provides a unique way to stand out in the marketplace— a proven traffic-generator that will help you gain media attention, connect with consumers and build sales. EnviroHome projects showcase the healthy housing and environmental features you offer in your new homes. For more information on EnviroHome, contact Jack Mantyla at CHBA’s national office. Call 1-800-387-2422, fax 1-613-232-8214 or email mantyla@chba.ca. Visit www.envirohome.chba.ca to check out EnviroHome online. YOUR INDUSTRY IS OUR SPECIALTY. To find out how Matrix can help your association create an eye-catching magazine like this one, call (866) 999-1299 Building Excellence - Fall 2006 25 Technical Update CHANGES TO CSA STANDARDS P eter Aitchison, Chair of the Canadian Standards Association (CSA) Technical Committee on Factory-Built Houses and Senior Manager, Design and Engineering at Triple M Housing Ltd., reports that revision of the CAN/CSA-A277, -Z240 MH Series and -Z240.10.1 standards is almost complete. Additional amendments were approved by the Canadian Standards Association (CSA) Technical Committee on Factory-Built Houses at its April 2006 meeting. Highlights of the changes include the following: • Several changes are under review that will expand the scope of the CAN/CSA-A277 factory certifica- • • • • • tion standard to include non-residential buildings. The application of CAN/CSAZ240 MH Series Standard will be limited to units of not more than one storey. A single exit door will be permitted. A fuel-fired heating unit will not be permitted within 1.5 m of an exit. The provision for emergency escape windows from bedrooms will be revised in accordance with the National Building Code of Canada (NBCC). A door will be required to be provided only at the entrance to a home. • Doorway opening sizes will be revised. • Minimum thermal insulation requirements have been increased. • Snow load requirements have been revised to reference the NBCC. • Minimum room heights have been revised to mirror NBCC requirements. • CAN/CSA-Z240.3.1 plumbing requirements have been replaced by a reference to the model 2005 National Plumbing Code. • Cladding requirements have been revised in accordance with the NBCC. • A clarification was made to CAN/CSA-Z240.10.1 site preparation, foundation and anchorage standard to specify that footing materials other than concrete and wood, such as ABS plastic, may be used. The new editions of the standards are expected to be released for public review in fall 2006. ■ This could be YOU! W ant to be seen by thousands of building professionals across Canada? Want your product in front of the industry's decision makers? Want to get your message out to builders and renovators across the country? If yes, here's your chance. An advertisement in Building Excellence puts your company, product and message in front of industry members across Canada! See you next issue! For advertisement rates and specifications call Matrix Group Inc. Toll Free Tel: 1-866-999-1299 Toll Free Fax: 1-866-244-2544 E-mail: sales@matrixgroupinc.net Building Excellence - Fall 2006 27 Design Watch High-performance windows the new norm For Gerald Van Seters, General Manager of Berdick Windows and Doors in Coaldale, Alberta, there has been a noticeable and drastic increase in consumer demand for energy-efficient windows. He estimates that while only a few years ago approximately 10 per cent of buyers wanted high-performance windows, in today’s market, that number is more like 75 per cent. “We’re finding though that more people are buying these windows because they see the value not only in their make the public stand up and take notice. Low-Emissivity (Low-E) windows—those that have a thin transparent layer applied to the glass to reduce the amount of energy that passes through them, saving energy— have become part of normal house building procedures, says Van Seters. “Everyone knows they exist and so regardless of whether a homeowner buys them, they still ask questions and want to know their options. We’re finding though that more people are buying these windows because they see the value not only in their pocketbooks but also for the environment.” A Low-E coating can improve the insulating value of the double glazed window from R-2 to an R-3 or R-4 rating—depending on the type of coating used. Triple M Housing Ltd. wanted better than that. As Peter Aitchison, Senior Manager, Design and Engineering at Triple M Housing explains, “right now the average thermal pane window used in most homes is R-2. The windows we normally use in our homes are R-3.5. However, we wanted to do better, so we asked Berdick Windows and Doors if they could help us out.” In response, Berdick created a line of windows that are rated R-8 to R-9. “Triple M came to us and asked us to go above and beyond the industry norm,” recalls Van Seters. “They pocketbooks but also for the environment.” “There is a huge amount of savings for those who buy energy-efficient windows,” Van Seters says. “The initial costs may be somewhat higher, but consumers are noticing payback almost immediately. As costs drop on each heating bill and savings are added up, homeowners are seeing payback in about one year.” In fact, Natural Resources Canada estimates that, depending on the house design and the existing levels of efficiency in the rest of the building, switching to high-performance windows can yield a 9 to 18 per cent reduction in space heating costs. These numbers are the kind that 30 Building Excellence - Fall 2006 Photo courtesy of Berdick Windows and Doors wanted to give their customers the very best options and they wanted to be able to say that their homes were as energy-efficient as was possible. There are many homebuilding companies who are using triple-glazed windows—but Triple M is doing it right and using the technology to its full advantage.” Aitchison notes that 50 per cent of heat loss is through windows and doors. “If we can develop windows that reduce those losses, it can translate into huge savings for our customers,” he says. Taking technology to the next step Brian Kobialka, Sales Resource Specialist at All Weather Windows’ Edmonton office, has definitely noticed the increase in demand for energy-efficient windows. He’s observed that approximately half of all products ordered now have some sort of energy-efficient features. “Consumers want options—they want aesthetics and they want energyefficient glass. We want to deliver both.” One way in which they are delivering is with their new Titan tripleglazed PVC slider. Launched in May 2006, the Titan is Canada’s only triple glazed PVC slider. It is proving to be a popular product among homebuilders because of its appealing combination of price and performance. In fact, in February 2006, the Titan took home a Georgie Award, presented annually by the Canadian Home Builders’ Association – British Columbia, in the Best Technical Innovation category. “Consumers want options— they want aesthetics and they want energy-efficient glass. We want to deliver both.” The Titan PVC features a one-piece frame that gives the windows increased strength and durability as well as improved resistance to water and air infiltration. And, because the placement of the sealed unit is at the centre of the frame, it offers enhanced energy performance and long-term structural integrity—pushing the energy efficiency to a much higher level. There is little doubt that as consumer demand for energy-efficient products increases, so too will the advancement of the technologies available. Builders that can keep up with the technology and product lines available, “will attract customers that are increasingly demanding the very best in energy-efficient windows,” says Van Seters. ■ The Titan. Photo courtesy of All Weather Windows Did you know? According to GreenSpec Canada: A Directory of Canadian Green Building Products from BuildingGreen, "windows are one of the most high-tech products in residential construction. Since the early 1980s, the energy performance of typical windows has increased by over 50 per cent, the result of both improvements in glazing and in frame construction." Low-E glass coatings, "are gaining in market share each year. The premium of 10 to 20 per cent for Low-E easily pays for itself in a few years in most applications." Building Excellence - Fall 2006 31 AnotherStrong Year for Housing Starts H ousing starts will register another strong year in 2006, according to Canada Mortgage and Housing Corporation’s (CMHC’s) third quarter Housing Market Outlook, Canada Edition report. Starts are forecast to reach 227,900 units in 2006, before decreasing to 209,100 units next year. Although residential construction will ease, 2007 will mark the sixth consecutive year in which housing starts exceed 200,000 units. “Housing starts this year will be stronger than previously forecast, mainly due to persistent strong demand in Alberta where starts will increase by 20 per cent in 2006,” said Bob Dugan, Chief Economist at CMHC. “Higher mortgage carrying costs, due to modest increases in mortgage rates and rising house prices, will temper housing demand in Canada in the latter part of this year and next.” In 2006, new home construction in British Columbia entered its sixth consecutive year of growth. This is the longest upswing since the 1985 to 1989 period of expansion, and the most consecutive years of growth on record. A healthy economy, a strong labour market, confident consumers, and relatively low mortgage rates are expected to result in 37,000 housing starts in 2006, a 6.7 per cent increase over 2005. In 2007, housing starts in B.C. are forecast to decrease to 34,900 units. In Alberta, robust growth in the resource sector is creating high-paying jobs, which are attracting workers from other parts of the country and boosting population growth in the province. As a result, total housing starts are expected to reach 49,000 units in 2006, surpassing the previous record of 47,925 in 1978. The strong performance is forecast to continue into 2007, with starts of 45,000. Housing starts in Saskatchewan are forecast to remain elevated due to strong activity in Regina and Saskatoon. Total housing starts are expected to increase 4.7 per cent to 3,600 units in 2006, and remain unchanged in 2007. Housing starts in Manitoba are forecast to surpass 5,000 for the first time since 1988, buoyed by National Housing Outlook: Key Housing Market Indicators favourable demographic and economic conditions. 2005 2006 2007 Total housing starts are forecast to reach 5,150 Actual Forecasts Forecasts units in 2006 and 5,100 units next year. Less stimulative economic and demographic Total housing starts (units) 225,481 227,9001 209,1001 conditions suggest that Ontario home starts will 1 1 Total single-detached houses 120,463 118,800 107,600 moderate, but will remain above historical averTotal multiple housing units 105,018 109,0001 101,5001 ages. Housing starts are forecast to decrease to Total MLS® sales2 482,788 481,7001 462,2001 77,000 units in 2006 and to 70,000 units in 2007. Average MLS® selling price ($)2 249,365 279,3001 297,1001 In Quebec, modest economic growth, rising mortgage carrying costs, and the erosion of pent-up demand is expected to cause demand for ownership Provincial Housing Outlook: Total Housing Starts housing to slow. CMHC forecasts housing starts to decline by 11.6 per cent in 2006 to 45,000 units 2005 2006 2007 and to decrease to 40,000 units in 2007. Actual Forecasts Forecasts In New Brunswick, rising mortgage carrying Newfoundland and Labrador 2,498 1,875 1,850 costs and modest provincial economic growth are expected to contribute to a slight decrease in new Prince Edward Island 862 725 725 residential construction. Starts are forecast to deNova Scotia 4,775 5,075 4,800 crease to 3,445 units and 3,120 units in 2006 New Brunswick 3,959 3,445 3,120 and 2007, respectively. Housing starts in Nova Quebec 50,910 45,000 40,000 Scotia are forecast to reach 5,075 total units in Ontario 78,795 77,000 70,000 2006 and 4,800 total units in 2007. In Prince Edward Island, housing starts are expected to decline Manitoba 4,731 5,150 5,100 slightly in 2006/2007, but remain strong in historic Saskatchewan 3,437 3,600 3,600 terms, at 725 units in both 2006 and 2007. In Alberta 40,847 49,000 45,000 Newfoundland and Labrador, housing starts are British Columbia 34,667 37,000 34,900 forecast to decline to 1,875 units in 2006 and SOURCE: CMHC Housing Market Outlook, Canada Edition, Third Quarter 2006. 1,850 units in 2007, as higher mortgage carrying 1 Rounded off to the nearest hundred. 2 The term MLS® stands for Multiple Listing Service and is a registered trademark of the Canadian Real Estate costs and weaker employment growth dampen Association (CREA). Data are for 10 provinces. ■ housing demand. 32 Building Excellence - Fall 2006 2006 Builder Directory Triple M Housing Ltd. A t Triple M Housing, we pride ourselves on innovation, industry leadership and the continuous improvement of the homes and services we provide. Most importantly, we are proud of our commitment to customer satisfaction and our dedication to building homes in which our customers will be safe and comfortable. It begins at the design stage. Our highly skilled design and engineering team prepare drawings for each client’s home, with customized layouts to suit individual preferences and requirements. In addition to building a wide range of single-family homes, Triple M has worked with developers to create several multi-family residential and commercial projects, from adult lifestyle communities to offices, medical clinics and hotels. To every project, whether large or small, we bring the same high level of expertise and commitment to excellence. Triple M Housing was the first factory-built home producer in North America to achieve the Quality Management Institute’s ISO 9001 certification. Since that time, we have remained constant in our dedication to introducing and utilizing the most current building technologies available to build and deliver better homes for our customers. Our high level of quality has enabled us to grow our sales and to develop a customer base within urban and rural areas throughout Western Canada, Alaska and the Western United States. Our commitment to quality does not end when a home leaves the factory. Whether we are shipping a home as a complete unit or in multiple modules, careful attention is paid to both the design and transportation method to ensure that the home arrives at its final destination in the same excellent condition our inspectors recorded when it left. Triple M service representatives ensure that all specifications are met at the home site, providing comprehensive training and advice to installation teams. And, every Triple M home is backed by the best comprehensive warranty available. Triple M Housing has been in business for 25 years and employs over 300 people in construction and administrative positions. The company builds 20 homes a week at its 180,000 sq. ft. manufacturing facility in Lethbridge, Alberta. Triple M Housing 185 Stubb Ross Road Lethbridge, AB T1K 7N3 Tel: (403) 320-8588 Fax: (403) 320-6925 www.triplemhousing.com Building Excellence - Fall 2006 33 2006 Builder Directory The Story of Supreme Homes I Supreme Homes 2650 Main Street P.O. Box 4029 Station B Tracadie-Sheila, NB E1X 1G4 tel: (506) 395-6997 fax: (506) 395-7622 www.supremehomes.ca L’Historique de Maisons Suprême n 1982, Aristide Savoie founded a small construction company and began building barns and garages. Eight years later, his son Robert joined the company and a new name was given to the company: A. & R. Savoie and Sons Enterprises Ltd. Aristide is President and Robert is Vice President and Operations Manager. In 1995, the company expanded and constructed a 6000 square foot building in the Tracadie-Sheila Industrial Park in northern New Brunswick. The company began building small homes, barns and garages in the facility and constructed houses on various sites. In 1999, the company expanded its facility to 42,000 square feet with a capacity to build one house per day. Today the company has independent retailers throughout Atlantic Canada and the Gaspé Coast. The company is well known for the exceptional high quality of its work and its excellence in after-sales service. We custom build to your needs and lifestyle! E n 1982, Aristide Savoie fonde une petite entreprise de construction de remises et de garages. Huit ans plus tard, Robert, son fils, s’associe à lui. L’entreprise adopte alors un nouveau nom – Les Entreprises A. & R. Savoie et Fils Ltée. Aristide est le président et Robert est le vice-président et le directeur des opérations. En 1995, l’entreprise prend de l’expansion et s’installe dans le parc industriel de Tracadie-Sheila. Une usine de 6000 pieds carrés est alors construite. L’entreprise construit alors des « Mini-Homes », des remises et des garages et construit des maisons sur le site. En 1999, l’entreprise agrandit son usine à 42,000 pieds carrés, ce qui leur donne une capacité de construire une maison par jour. Aujourd’hui l’entreprise possède des concessionnaires au Canada Atlantique et en Gaspésie. L’entreprise est bien reconnue pour sa qualité exceptionnelle et son excellence en service après-vente. Nous construisons à vos spécifications et à votre style de vie! Building Excellence - Fall 2006 35 2006 Builder Directory Royal Homes R oyal Homes has built more than 6,000 single- and multi-unit residential homes in the 35 years since it was incorporated in 1971. During that time, the company has also built townhouses, multi-storey hotels, school additions and office buildings for a wide range of customers. Located in 86,000 sq. ft. of factory space in Wingham, Ontario, with a production capacity of 650 homes per year, the company designs, builds and provides onsite construction services. No two homes are exactly alike—custom building is the order of the day. For most customers, the process begins with Royal Homes’ website and the most popular home plans, but customizing really gets under way with a visit to the company’s facility and discussions with the Royal Homes design centre. Designers work with customers to create a design that meets their requirements—or the company can work to the customer’s own architect plans. Every detail is covered— kitchen cabinets, fireplaces, bathrooms, floor coverings, etc.—before a firm price is agreed upon. The company will also take care of all necessary on-site work, site preparation to foundation or basement construction. Royal Homes is proud of its award-winning achievements. The company has been selected to build the National Home Show Dream Home five times, and has been nominated for the Ontario New Home Warranty program’s Ernest Assaly Award for “Superior After Sales Service.” Royal Homes is a charter member of the Ontario New Home Warranty Program. In 2005, the company was recognized by the program for 29 consecutive years of achieving the highest warranty rating. Royal Homes was also recognized for excellence in the recent award of a $10-million contract for 95 condominium homes on the east side of the City of Detroit. Known as English Village, and styled after traditional London rowhouses, the units will be built in the company’s Wingham plant and shipped to Detroit by road. The contract is the largest of its type ever awarded to a Canadian company and the project will take three years to complete. The company will be adding an additional 25 employees to its workforce for the duration of the contract. Royal Homes is led by a management team headed by President Pieter Venema. With more than 25 years of experience in manufacturing and construction, Venema’s emphasis is on state-of-the-art technology coupled with traditional craftsmanship. Executive Vice President Doug Kuyvenhoven, and Operations Manager Klaas Jorritsma, round out a team committed to the application of modern technology and old-fashioned quality to the building of factory-built homes. Royal Homes P.O. Box 370, Arthur Street Wingham, ON N0J 2W0 Tel: (519) 357-2606 Fax: (519) 357-1742 www.royalhomes.com Building Excellence - Fall 2006 37 Windows and Doors Specialty Page 2006 Builder Directory Quality Engineered Homes Ltd. T he strong Ontario real estate market and better acceptance of factory-built custom homes continues to propel our industry to new heights. Quality Engineered Homes is steadily increasing its sales by opening sensational model home and decor centres in strategic areas around Ontario. Over 30,000 annual visitors tour the beautifully decorated models at Quality’s Hwy 6, Hwy 400 and QEW locations in Mount Forest, Cookstown and Grimsby respectively. The company’s customers enjoy Quality’s full range of services, and the process from foundation through to The Homebuyer’s Ultimate Guarantee: Price: The price of the home will not vary from the agreed contract price unless there are substantive changes made before construction starts, or abnormal site conditions arise. Homebuyers’ approval for additional expenses is required. Quality: All building materials and workmanship will meet or exceed the Ontario Building Code and the Construction Performance Guidelines of Ontario’s provincial warranty program. Further, Quality extends the provincial warranty program structural guarantee from 7 years to a full 10 years. Timing: If Quality fails to have the home ready by the contracted date, the company will reimburse homebuyers $250 per day until it is completed. finished home generally takes less than three months—the details of which are managed by Quality’s experienced and dedicated staff. Recently Quality Engineered Homes added a number of new designs to its offering of more than 100 tempting layouts. These elegantly crafted, customized homes range in size from 800 to more than 3,000 square feet. Purchasers can use their preferred Quality design plan “as-is”, adapt it, or the company can provide a custom design. If requested, Quality can facilitate contact with local real estate agents who have lots for sale. Ask about Quality’s Convenience Package, which coordinates permits, site work, well and septic installation. Quality Engineered Homes recently introduced a program that brings peace of mind to those looking to build a custom home, widely promoting the worry-free homebuilding experience Quality’s customers have enjoyed for years. Homebuyer’s Ultimate Guarantee (HUG) was launched by one of Canada’s leading precision-built housing companies to eliminate homebuyers’ frustration with after-purchase price increases, poor quality materials/workmanship and/or move-in delays. Numerous awards have been presented to Quality for excellent design attributes as well as 15 consecutive years of “Excellent” ratings through Ontario’s provincial warranty program. Quality’s model home and decor centres are located on Highway 6, minutes south of Mount Forest; at the Cookstown Outlet Mall on Highway 400 at Highway 89; and in Grimsby on the South Service Road between the Fifty and Fruitland exits off the QEW. Call 1-800-265-2648 or visit www.qualityhomes.ca for complete details. Quality Engineered Homes Ltd. R.R. #2 Kenilworth, ON N0G 2E0 Tel: (800) 265-2648 Fax: (519) 323-3897 www.qualityhomes.ca Building Excellence - Fall 2006 39 Foundations Specialty Page 2006 Builder Directory Prestige Homes P restige Homes has a long and distinguished history. Started in 1973 as a small family enterprise, we are now one of the largest homebuilding companies in Atlantic Canada, and a proud member of the Shaw Group of companies. Prestige Homes provides quality homes to customers in New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and the Northeastern U.S. through a network of builders. The first home came off the production line in April 1974. Within 18 months, the firm was producing 200 homes per year. Today, that figure has almost doubled. The company now has 150 employees and has produced more than 10,000 homes. Prestige builds manufactured homes, modular homes, panelized homes and light commercial projects. Customers can, and do, take part in designing their own floor plans. Prestige believes in the customer becoming a partner in design. The company prides itself in producing highly efficient and well-designed homes with the customer in mind. The latest materials and technology are constantly being introduced in order to produce a home of superior workmanship and quality-control. Prestige maintains a tight quality control system and is a registered R-2000 builder. The last few years have been filled with growth, awards and firsts. Prestige-built homes have won the New Brunswick Home Builders’ Association single-family homebuilder of the year award for both 1999 and 2000. The company also won an award for the most outstanding home under 2,000 sq. ft. from the Nova Scotia Home Builders’ Association. Also in 2000, Prestige Homes built the first-ever EnviroHome produced in a factory, with its sister company Clayton Developments, for the community of Portland Hills, New Brunswick. The New Brunswick Department of Economic Development and Tourism awarded Prestige Homes an Export Achievement Award for its sales into the United States. Along with its strong Atlantic Provinces and U.S. customer base, the firm has developed products that meet housing needs around the world. Prestige homes have been shipped to the Middle East, Japan, China, The Netherlands, Romania, Russia and Germany. Prestige Homes 14 Industrial Drive Sussex, NB E4E 2R8 tel: (506) 433-9130 fax: (506) 433-9141 www.prestigehomes.ca 2006 Builder Directory Maple Leaf Homes M aple Leaf Homes is located in Fredericton, New Brunswick, and ships manufactured homes to the four Atlantic Provinces and the eastern United States. A network of more than 30 retailers throughout the region assists customers through the homebuying process. Maple Leaf Homes offers a range of sizes and styles of factory-built homes including bungalow, ranch, Cape Cod, colonial, two storey, duplexes and other multiple units, as well as the flexibility to do total custom plans. The company offers cost savings through volume purchasing of such items as brand name appliances, bathroom fixtures, carpets and flooring, designer cabinets, energy efficient components, and insulation — just to name a few. Custom designs and specifications, in-plant quality control and accurate scheduling — with no weather delays and no cost overruns. Quality is maintained throughout construction in the controlled, indoor environment of the manufacturing facility. Maple Leaf Homes also offers “Intelligent Housing Systems.” A microcomputer-based electronic surveillance system provides protection against burglary, fire and other emergencies, and also allows the homeowner to prewire home entertainment and telecommunication equipment to keypad controls. Maple Leaf Homes P.O. Box 27 Fredericton, NB E3B 4Y2 Tel: (506) 459-1335 Fax: (506) 450-3016 www.mlhomes.nb.ca Building Excellence - Fall 2006 43 44 Building Excellence - Fall 2006 2006 Builder Directory Kent Homes I In 1958, Kent Homes began building high-quality homes as part of the J.D. Irving, Limited group of companies, which has more than 100 years of involvement in the forest products business. Always with the goal of delivering the best product at a competitive price—on time, all the time— Kent Homes has grown to become Atlantic Canada’s leading homebuilder. In 2000, plant capacity in Bouctouche, New Brunswick reached its peak production. Operating to maximum capacity and with customer demand for its quality homes continuing to rise, Kent Homes opened a second plant in Debert, Nova Scotia, in the summer of 2001. Whether you’re looking for a three-storey, 115, 000square-foot residential complex; a dental clinic; a law office; or a two-storey family home, a bungalow, or a beach cottage, Kent Homes has the know-how, experience and capacity to build your dream project. Kent Homes’ experienced retailer network offers the peace of mind of a full turnkey package—they’ll take care of the land preparation, the foundation, the electrical and plumbing work, and even the landscaping, with guaranteed pricing and no cost overruns. What else could be easier and faster? The proud winner of the 2006 J.K. Irving Outstanding Achievement Award, Kent Homes employees continue to put their “heart and soul” into the never-ending goal to improve on the homes they build and the services they provide. It’s no wonder Kent Homes has been the builder of choice for thousands of people in the Maritimes Kent Homes 28, chemin du Couvent Bouctouche, NB E4S 3B9 Tel: (506) 743-2481 Fax: (506) 743-2660 www.kenthomes.com Building Excellence - Fall 2006 45 Windows and Doors Specialty Section 46 Building Excellence - Fall 2006 2006 Builder Directory Hospitality Homes C omfortable, inviting, warm and cozy—these are a few of the words that describe your Hospitality Home. Nestled in the middle of the Saint John River Valley in Woodstock, New Brunswick, Hospitality Homes Ltd. is located at the crossroads of the Trans-Canada Highway and Interstate 95. Just seven miles from the U.S. border, Hospitality Homes is strategically positioned to ship homes not only throughout Canada and the U.S. but also around the world. Hospitality Homes’ major production focus is on modular homes—from simple to complex—from single-family to multi-unit—Hospitality has the ability to make your dreams come true. Quality and custom design are two ingredients that allow Hospitality to stand out from its competitors. With an ever-changing market, Hospitality strives to continually grow to meet the needs of its customers. Seeing the increase in the market for panelized units, and already having experience in this area, Hospitality Homes is adding a full line to their production devoted to panels. This should allow us the opportunity to ship homes around the world. Hospitality presently has homes in Atlantic Canada, the New England States as well as Iceland, with market research currently being done in Ireland and the United Kingdom. “Our doors are open and the opportunities are endless” quotes Sam Galloway, co-owner with his wife Shirley. “We are continually looking to expand our markets and grow our business.” With more than 50 people employed directly with Hospitality Homes, it makes a large impact in the community of 5,200. Sam and Shirley’s efforts have been recognized locally by the community in being voted the “Number One Home Builder” for the last three consecutive years. Provincially they have won numerous awards through the New Brunswick Homes Builders’ Association, including the Association’s firstever “Builder of the Year”. Most recently Hospitality Homes was awarded the prestigious Canadian Manufacturers and Exporters and Business New Brunswick’s Export Achievement Award for 2004, recognizing outstanding performance in export trade. With more than 30 years in the construction industry, the Galloways have grown their market share each year. With years of custom home construction, commercial and industrial work and specialized training such as R-2000 certification; Hospitality has the experience and knowledge you look for in the industry. “The key is to never limit the possibilities in manufactured housing.” Sam explains that success in the factorybuilt housing business takes a lot of hard work, lots of listening and the assurance of a high-quality home for the consumer. Hospitality Homes continues to do just that! Hospitality Homes 110 First Plymouth Road Woodstock, NB E7M 4M2 Tel: (888) 544-3100 or (506) 325-2643 Fax: (506) 325-9823 Building Excellence - Fall 2006 47 48 Building Excellence - Fall 2006 2006 Builder Directory Guildcrest Homes T he well-designed and built, modular, energy efficient homes from Guildcrest Homes have become the benchmark demanded by new home buyers. The company operates a full service sales centre with three fully decorated versions of its most popular models at its Morewood factory location. Canadian sales from this location are generally turnkey. Factory tours are also available by appointment. Guildcrest also continues to successfully develop an expanding network of independent builder customers who incorporate Guildcrest’s modular homes into their projects. While Guildcrest has a standard product offering, most customers, both retail and wholesale, take advantage of the company’s experienced design staff and flexible manufacturing to customize their homes. Small- to medium-sized developers continue to be an important part of Guildcrest’s customer base. Challenged by the shortage of skilled trades, the difficulty of managing building sites and customer expectations, and delivering a quality product at an acceptable margin, forward-thinking developers are now turning to partnerships with factory-built housing producers like Guildcrest. Whether your target is 3 homes per year, or 30, we welcome the opportunity to show you what we can do! Guildcrest operates with a workforce of over 200 in 120,000 sq. ft. of production space with the capacity to produce 12,000 square feet of custom-built housing per week. Guildcrest is certified by the Canadian Standards Association (CSA) and various State agencies to build homes for delivery throughout Ontario, Québec and the northeastern United States. Guildcrest Homes P.O. Box 10 20 Mill Street Morewood, ON K0A 2R0 Tel: (613) 448-2349 or (800) 249-1432 Fax: (613) 448-3464 www.guildcrest.com Building Excellence - Fall 2006 49 Canadian Manufactured Housing Institute 54th Annual General Meeting Fairmont Le Manoir Richelieu, Charlevoix, Québec • February 21-22, 2007 Two great events, four great days . . . don't miss the opportunity to celebrate our achievements, examine the challenges that lie ahead, and focus on what it takes to succeed in the new world of homebuilding in Canada. For information and registration details contact the CMHI office at tel: 613-563-3520, e-mail: cmhi@cmhi.ca, or visit us online at www.cmhi.ca Building Excellence - Fall 2005 51 CUSTOMER SERVICE IS THE KEY! service, from first contact through factory construction and site completion to warranty service and after-sales follow-up. Best practices and “real world” examples are highlighted throughout, drawn from people who work in the industry and who are committed to customer service and better business practices. T here is a clear connection between customer service, customer satisfaction and a company’s bottom line. The better the service throughout the whole buying process, the higher the satisfaction level and the greater the potential for more sales and better profit. And the better the chances for a pleasant relationship and an enjoyable experience for all involved—there are some things you cannot put a price tag on! Good customer service doesn’t require magic. What it takes is a good understanding of what’s important to customers and a plan to deliver it. The Canadian Manufactured Housing Institute’s (CMHI’s) Focus on Customer Service workshop is a great place to begin. The workshop is designed to help Manufactured Housing Consultants (MHCs)™ and others in the industry to improve their performance with homebuyers. It offers a comprehensive and practical look at customer Next workshop! 52 Building Excellence - Fall 2006 Focus on Customer Service workshops will be held this fall and winter across Canada. Contact your regional manufactured housing association or the CMHI office for a schedule of workshops in your area. Amherst, Nova Scotia September 29, 2006 buyer’s guide 3D DESIGN SOFTWARE StrucSoft Solutions Inc. . . . . . . . . . . . . . .44 SEPTIC TANKS EXCLUSIVE Alberta Wilbert Sales . . . . . . . . . . . . . . . . .6 TRUSS PLATES Eagle Metal Products . . . . . . . . . . . . . . . .19 ACOUSTIC PANELS Emco Building Products Corp. . . . . . . . . . . . . . . .outside back cover SOFTWOOD LUMBER Nordic Engineered Wood . . . . . . . . . . . . . . .4 VENTILATION Fantech Limited . . . . . . . . . . . . . . . . . . . .24 ASSOCIATIONS CHBA . . . . . . . . . . . . . . . . . . . . . . . . . . . .23 La Garantie des maisons neuves de l’APCHQ Inc. . . . . . . . . . . . . . . . . . . . . . .25 BATH & LIGHTING BA Robinson Co. Ltd. . . . . . . . . . . . . . . . .24 ROOF & FLOOR TRUSS MANUFACTURING MACHINES Clark Industries . . . . . . . . . . . . . . . . . . . .48 TRUSS MANUFACTURING SOLUTIONS Alpine Engineered Products . . . . . . . .10, 11 WALL PANEL EQUIPMENT Merrick Machine . . . . . . . . . . . . . . . . . . .42 Viking Incorporated . . . . . . . . . . . . . . . . . . .3 WARRANTY PROGRAMS Atlantic Home Warranty . . . . . . . . . . . . . .14 WINDOWS & DOORS All Weather Windows . . . . . . . . . . . . . . . .38 Jeld-Wen . . . . . . . . . . . . . . . . . . . . . . . . .34 BUILDER’S HARDWARE Taymor Industries . . . . . . . . . . . . . . . . . . .46 FACTORY MACHINERY The Koskovich Company . . . . . . . . . . .28,29 FANS AeroFlo Inc. . . . . . . . . . . . . . . . . . . . . . . .46 FASTENERS & TOOLS Calgary Fasteners . . . . . . . . . . . . . . . . . . .14 FINANCIAL/MORTGAGE SERVICES Royal Bank of Canada . . . . . . . . . . . . . . . .46 FLOOR COVERINGS Shaw Industries . . . . . . . . . . . . . . . . . . . .48 FOOT FORMS Sound Footings . . . . . . . . . . . . . . . . . . . . .40 F&S Manufacturing . . . . . . . . . . . . . . . . . .21 GLOVES BDG—Bob Dale Gloves . . . . . . . . . . . . . .21 HEATING & COOLING EQUIPMENT Energy Saving Products . . . . . . . . . . . . . .24 HOME COMFORT SYSTEMS Heatlink Canada . . . . . . . . . . . . . . . . . . . .53 HOUSING AGENCY Canada Mortgage & Housing Corp. . . . . . .36 LASER TEMPLATING & COMPONENT PROJECTION SL Laser Systems . . . . . . .inside front cover MANUFACTURED HOME BUILDERS Kent Homes . . . . . . . . . . . . . . . . . . . . . . .26 Supreme Home . . . . . . . . . . . . . . . . . . . .48 Triple M Housing . . . . . . . . . . . . . . . . . . . .12 POWER COMPANY Manitoba Hydro . . . . . . . . . . . . . . . . . . . .44 POWER PUSHERS Power Pusher Canada . . . . . . . . . . . . . . .44 RECRUITMENT SERVICE PROVIDER/APPRENTICESHIP Halton Industry Education Council . . . . . . .19 SAWS Homag Canada Inc. . . . . . . . . . . . . . .16, 17 Building Excellence - Fall 2006 53 hen you become a member of the Canadian Manufactured Housing Institute, you are plugged into a network that works for you and your business, every day: W ability. We’re committed to the principles of trust, value and service in our business dealings with consumers and others in the industry. We take pride in what we do, and how we do it. • Updates on regulatory, technical and financial issues • Newsletters covering the latest industry developments • Building Excellence magazine • Prompt response to questions and concerns • Statistical reports • Domestic and international sales leads • Company promotion and information through www.cmhi.ca • Representation on national codes and standards committees • Liaison with government departments and agencies • Research reports and publications • Industry and government contacts • Promotional videos and brochures We work for growth We work for excellence Established in 1953, the Canadian Manufactured Housing Institute represents all facets of the factory built housing industry. CMHI brings manufactured housing builders, retailers, suppliers, landlease community operators, warranty providers, financial institutions, standards bodies, government agencies and related professions together to achieve business excellence. We’re dedicated to industry professionalism, consumer education and improved housing choice and afford- CMHI works to promote a healthy business environment. This involves a wide range of activities: • industry networking and communication • consumer information initiatives • industry education and training • codes and standards development • research and innovation projects • public-private partnerships • regulatory reform • representations to government • export marketing and research We work to ensure that the interests of the manufactured housing industry are addressed at a national level, and through our affiliation with regional manufactured housing associations, we provide support on issues of a provincial, territorial or municipal nature. We make a difference Together, CMHI members have changed the face of the factory-built housing industry in Canada. We have been a driving force behind major private- and public-sector programs that have far-reaching positive effects on our business, such as: Hit the nail on the head with a CMHI membership! 54 Building Excellence - Fall 2006 • The Manufactured Housing Consultant (MHC)™ Program that equips the front-line people in the industry with enhanced skills and knowledge and a designation that is recognized as the mark of the professionals. • The Chattel Loan Insurance Program that can provide access to financing for many consumers who might otherwise be unable to purchase a home • CSA Standards Certification that provides quality assurance and peace of mind for consumers and building officials • The GST/HST New Housing Rebate for manufactured housing that helps make homeownership more affordable Check us out at www.cmhi.ca! To apply for membership, simply fill out this form and send by fax or mail to the Canadian Manufactured Housing Institute, 150 Laurier Avenue West, Suite 500, Ottawa, ON, Canada, K1P 5J4 • Fax: 613-232-8600 • Tel: 613-563-3520 • E-mail: cmhi@cmhi.ca • Company Name ______________________________________________________________________________________ Contact Person _______________________________________________________________________________________ Mailing Address ______________________________________________________________________________________ Telephone _________________________________________Fax ______________________________________________ E-mail_____________________________________________Website___________________________________________ a c . i h m c . w w w We hereby apply for membership in the Canadian Manufactured Housing Institute (CMHI) under the membership category checked: MEMBERSHIP CATEGORIES (CHECK ONE) Manufacturer—Persons, firms or corporations engaged in building manufactured or modular homes certified by CSA A277 and/or CSA Z240 standards, as well as those engaged in building panellized and pre-engineered or packaged structures. Supplier—Supplier of components, goods or services to the manufactured housing industry. National Regional Retailer/Builder or Community Owner/Manager—Persons, firms or corporations engaged in the sale of factory-built housing or the management of manufactured home communities. National Regional Affiliate (non-voting)—Government organization, industry association, codes or standards agency, or other parties having an interest in the industry. National Regional Contact the CMHI office for information on membership criteria and fees. Please provide a brief profile of your firm, which will be used to introduce your company’s products and services to the membership. COMPANY PROFILE Date of Incorporation/Registration: ________________________________________________________________________ Management Structure:_________________________________________________________________________________ Background and Product Description:______________________________________________________________________ ___________________________________________________________________________________________________ CMHI CODE OF ETHICS We undertake to, as a condition of membership: • Adhere to the standards of the Institute as may be set for the manufacture and marketing of homes, including the supply of materials and services, and reimburse the Institute for fees related thereto. • Avoid all conduct or practices that would discredit or do injury to the Institute or its members. • Adhere only to those business practices that provide the public with a clear and definite understanding of the products, services and warranties being offered by the member and the obligations of each to the other; and to conduct all dealings on the basis of trust, value and service. • Operate so as to extend the effectiveness of the Institute by exchanging information, experience and research in order to provide better housing to our customers. These responsibilities are freely and solemnly assumed and form part of an obligation as members of the Canadian Manufactured Housing Institute. I have read and agree to abide by the Code of Ethics of CMHI as listed above. Signature of Applicant Date APPLICATION FOR MEMBERSHIP www.cmhi.ca