English

inside
every story
sntv.com
Your brand
Your audience
Our content
18
16,500
180+
24/7
780+
1,000+
years
experience
stories
per year
territories
reached
editorial
access
TV channel
clients
digital outlets
worldwide
Our industry expertise
Our global footprint
At sntv, we specialise in providing a unique and unrivalled
blend of premium sports action and sports news of
substance in video format to broadcasters and digital
outlets globally. Our content is produced and curated by
our dedicated sports video editorial and production teams
across the globe.
sntv has been the world’s leading sports news video
agency - solely dedicated to sports - since its inception in
1996 as a joint venture between The Associated Press and
IMG, combining the expertise of the world’s most extensive
news gatherer and the biggest producer and distributor of
sports programming.
Americas
Sports News
Desk,
New York
(GMT-04.00)
Brazil
Sports News
Desk,
Rio de Janeiro
(GMT-03:00)
24/7
Sports News
Desk
Headquarters,
London (GMT)
Middle East
Sports News
Desk,
London (GMT)
Asia Sports
News Desk,
Singapore
(GMT+08:00)
China Sports
News Desk,
Beijing
(GMT+08:00)
Our mission
Dear sports enthusiasts,
At sntv we have dedicated 18 years to providing you with the best
quality sports video content. Whether it’s highlights from the biggest
sporting events or breaking sports news, with one mission – providing
you with the most engaging, most accurate and most timely sport
content that your audience wants to see.
As the most experienced sports news video agency, we continue to
set the standard as the highest quality provider of fast, relevant and
newsworthy sports news and event highlights. Our global network
of dedicated sports journalists and producers enable you to get
immediate access to sports news video, wherever the news breaks.
We pride ourselves on our unrivalled customer service with a
Sports News Desk available to you 24/7. This is why clients from
all over the world, such as BBC, BT Sport, ESPN, Eurosport,
Fox Sports, Globo, MailOnline, MBC, Super Sport, Televisa
and The Guardian, amongst hundreds of others, trust in sntv’s
excellence in sports video newsgathering every day.
We get your viewers inside the story, whatever the sport, wherever
it’s happening.
Kind regards,
Martin Kay
Managing Director
Your Brand
Your Audience
Our Content
Engaging, newsworthy and ‘sticky’ content matters to you. We at sntv understand that
in-depth coverage of any sporting event is of critical importance to your audience. With our
crews present at every major sporting event, we guarantee that you get the coverage your
audience desires.
16,500+ stories annually
including
8,500+ football*
1,800+ North American sports
1,000+ breaking news
1,000+ tennis
900+ golf
650+ motorsports
150+ bizarre & viral stories
(*including World Cup)
Inside sntv Football
Inside sntv Tennis
sntv breathes football. We provide highlights
from the main European Leagues, including
Bundesliga, Belgian, Czech, Dutch, Greek,
Russian, Scottish, Spanish, Swiss, Turkish
as well as Ukrainian Leagues. We have
comprehensive previews, reaction and
highlights from the FA Cup, German Cup
and Spanish Cup. We also provide extensive
previews and reaction from the UEFA
Champions League and UEFA Europa
League. You can also expect the best of all
pre and post-match press conferences as
well as fan reaction for all the English Premier
League matches this season. We will be at
the AFC Asian Cup in Australia as well as at
the Africa Cup of Nations in Morocco to kick
off 2015 at full speed. We will also cover the
FIFA Women’s World Cup in Canada.
sntv has crews on site capturing reaction
and native soundbites at all four tennis
grand slams – the Australian Open, the
French Open, Wimbledon and the US
Open. We also offer our clients highlights
and reaction from all the top ATP Tours
and WTA Tour events throughout the year
including finals as well as provide coverage
of the Davis, Fed and Hopman Cups.
We also have a great selection of world
football content including J-League, Chinese
Super league, AFC Champions League, Copa
Libertadores, Copa Sudamericana, Copa do
Brasil and Qatar Stars League.
sntv covers all breaking news stories,
all major player transfers and managerial
changes. With around 51% of all sntv
content being football related, we have a
wealth of experience when it comes to
providing you with the best football content.
Inside sntv Motorsports
Inside sntv Athletics
sntv provides content across many
motorsport races including Formula One,
FIA World Touring Car Championship, Le
Mans 24 hours race, NASCAR, Moto GP and
the World Rally Championship to name but a
few. We cover previews, practice, qualifying
and race day feeds from all the major races.
sntv will be at the most important athletic
events in the upcoming season; including
the IAAF World Championships, ITU
Triathalon World Cup, all the Diamond
League events as well as various marathons
- London, Boston and New York. Our crews
will be providing previews, interviews and
reaction from the world’s best performers
in track and field. sntv was the only sports
agency to provide coverage of the 2014
Commonwealth Games in Glasgow,
Scotland and also the Asian Games in
Incheon, Korea. With years of experience
covering the major athletic events such as
the Olympics, you can rest assured that we
can provide you with unrivalled coverage.
Inside sntv Golf
Inside sntv American Sports
We are all passionate about golf and are
pleased to say we cover all PGA and
European Tour events as well as a selection
from the Asian Tour. We also have extensive
coverage of the year’s four majors - the
Masters, US Open, The Open Championship
and the US PGA Championship, providing
you with reaction from each days play. For
the first time this season sntv has committed
to providing highlights and reaction from all
five LPGA majors. We will also be present at
the 2015 Solheim Cup in Germany to cover
previews, highlights and reaction.
It’s no secret that the NFL, NBA, NHL and
MLB are big favourites on the sporting
agenda. This is why we are bringing you
coverage from in-country events as well
as our coverage of Americans abroad,
including the NFL games in London, and the
NBA games in Manchester. sntv are also
featuring extensive coverage of NBA and
MLB teams going to Asia, as well as their
pre-season training.
Breaking Sports News
inside every story
At sntv, we understand the importance of delivering on every breaking sports news story
as quickly as possible.
Thanks to our partnership with The Associated Press and our global network of sport
journalists, sntv has the reach to cover breaking sports news with unrivalled access. The
ability to respond quickly and accurately to sports news is key for us: we delivered to our
clients every news item around the Pistorius trial, Michael Schumacher’s accident and
Neymar’s tears over his injury.
Get the best experience for your audience
by partnering with sntv
Our products
More rights cleared
More coverage for you
Reliable and Accurate
Sport News Coverage
sntv continuously works hard on clearing more rights for you, for both
broadcast as well as digital use so you get access to the best action
highlights from major sporting events across football, golf, tennis,
motorsport, American sports and athletics amongst many others.
sntv are specialists in sport journalism. This is why 45% of all our
content is our own self shot video material of the most engaging,
breaking sports news. sntv own clips are sourced, produced and
curated by our experienced and professional sports journalists across
our 5 offices and then edited for newsroom ready formats as well as
ready to publish in ambient or voiced in English or Mandarin.
Our global reputation as the leading sports news video agency and
longstanding relationships with major key rights holders in sport
means that we have unparalleled access to match action from over
200 rightsholders.
Digitally cleared rights include highlights from tournaments such
as the AFC Asian Cup, ATP 1000’s, 500’s, Bizarre and Extreme,
Bundesliga, French Open, Australian Open, The Open Championship
and the ICC T20 World Cup.
70% of our action content is also available in our sntv ready format,
available to publish immediately.
sntv produced over 10,000 news stories last year, all cleared for
multi-platform use. sntv own’s video content includes breaking
news, game previews, reactions, fan colour, press conferences,
training, major announcements as well as exclusive interviews with
sports stars; providing you with the most reliable and trustworthy
source of high quality content.
No one turns around action
highlights with the speed
and accuracy as our sport
dedicated sntv sport journalists
and producers.
Our products
sntv broadcast is our content solution for broadcasters who require a reliable, consistent
and top in quality sports newsfeed in white label format.
Our content is available in newsroom ready format of approx. 3-6 minute duration, and
accompanied with scripting information and shot lists for customisation.
sntv broadcast is the best solution for broadcasters who wish to further edit and
customize their news output, whilst being able to rely on a full service agency.
Our products
With digital media more important than ever, we are continuously
clearing more digital highlight rights so that we can provide you with
sntv digital content cleared for use across all digital platforms. Whether
for use on websites, connected TVs or app access - mobile & tablet we offer a solution that suits your needs.
Our sports content online
Online sports highlights and sports news create a competitive and distinct point of
difference for your viewers. Grow your audience through user generated comments, link
sharing and social media interaction.
Use advertising around our content on your sites, and reap the benefits when it goes viral!
37%
69%
50%
of agencies say that video
advertising will be the largest
media increase this year
of agencies see video advertising
as equal to or more effective than
a broadcast ad
of agencies said that over 50% of
all their RFPs had a digital video
component in 2012
Source: comScore, Insights from Doubleclick , Video Advertising Momentum
sntv ready is sntv’s consumer ready product of
professionally edited video clips of 60- 90 second
duration which require no further editing and are
ready to publish. These are available in either ambient
version with a script ready for voicing, as well as
voiced-over in English and Mandarin. sntv ready
covers the top sports video news you would expect
from the world’s leading sports news video agency.
We can offer our clients extended rights on all sntv
own’s material beyond the initial 14 day window. Our
leading sports news archive contains coverage from
sntv’s inception and is updated daily. The archive
includes features on major sporting events including
the World Cup and Olympics as well as niche sports.
It also includes profiles and interviews with all the
major sporting personalities during many of their
most controversial periods, including Tiger Woods,
Lance Armstrong, Oscar Pistorius and all the athletes
that make the front and back pages.
We are professionals in covering large scale sporting
events and pride ourselves on being prepared to
deliver the best sporting content. We prepare years in
advance for all the major international sporting events
such as the Olympics, World Cup or the Euros and
can tailor exclusive sntv event packages to ensure
you receive the most relevant content.
Formats & delivery
At sntv our aim is to get to the story first, as well as to distribute quickly and accurately in
the format you require. That’s why we offer a range of delivery options and formats to best
suit your needs.
All sntv videos are available in HD and SD, regardless of your delivery method. Quicker
delivery also enables a faster turnaround – whether you are editing and converting into the
formats you require or using our sntv ready to publish clips.
If you are using our content online, you can now ensure you attract more visitors with the
ability to offer timelier, fresh video and increase your ‘stickiness’ with relevant content. The
combination of our journalistic and technical expertise allows you to get the stories you
need, in the best format possible.
40+
unique stories
per day
Formats & delivery
ll File-based satellite delivery via AP Media Port
This offers reliable delivery of sntv videos via AP’s satellite network, which integrates
into your newsroom software to provide easy access to all videos as soon as they are
delivered. You can view browse-quality video clips alongside the shotlist and script as
well as download videos directly.
ll Digital delivery via sntv’s dedicated user friendly platforms
With a 24/7 Editorial Sports News Desk, curated content and simple search functionality,
sntv’s digital platforms allow you to find your required content with ease; safe in the
knowledge that our 24/7 Help Desk is always available for any questions that arise.
-- FTP push delivery
sntv can deliver videos and metadata via online FTP delivery, to remove the
requirement for manual download.
App | Tablet
-- MRSS
With sntv’s MRSS functionality, you can monitor and download our content in a
formatted and structured manner. Additional development work can be done via the
MRSS feed to integrate the sntv service directly with your systems, to allow sntv
videos to be published directly onto your website.
-- Embeddable player
sntv videos can be pushed directly onto your website, using an embeddable online
video player. This embed function can be used for individual stories or playlists,
specific to a sport or event. The player can be ad-funded via our ad network,
integrated with your own ads or set to play without advertising.
-- Manual download
Via this delivery method, you can browse and preview sntv’s content, as well as
download the video file, script, shotlist and metadata directly from the platform.
Subscription
Model
Annual Deal
URL | Web
Credit Model
Pay as you use
Minimum credits per month
App | Mobile
Ad Funded Model
sntv Player
Connected TV
Good to know
How long will you be able to use sntv’s content for?
sntv highlights can generally be used for 48 hours and sntv own’s news content can be
used for up to 14 days and is available for up to 7 days on our delivery platforms. You will
find full content restrictions accompanying all clips.
How do you find out about our upcoming coverage?
We send out daily, weekly and monthly planning alerts in email format for broadcast
and digital use so that you can plan around our output. Our upcoming coverage is also
accessible online so we encourage you to sign up on www.sntv.com/register.
Request to follow @sntvstories and a tweet will appear in your news feed each time
we publish a new story.
Sign up to receive our
planning alerts!
Sports dedicated journalists
Reliable & consistent service
Premium quality
24/7 Editorial Sports News Desk
Unrivalled Highlights coverage
Customised service
Cost saving solution
2015 Sport Diary
Broadcast
sntv own
A few examples of sntv’s coverage.
sntv highlights
Digital
sntv own
Specific 2015 events
AFC Asian Cup, Australia | 9th – 31st Jan
2015 may not be an Olympic or World Cup year, yet it is
jammed packed with top sports events sntv will cover
for you.
Men’s World Handball Championships, Qatar | 15th Jan – 1st Feb
Africa Cup of Nations, Morocco | 17th Jan – 8th Feb
ICC Cricket World Cup, Australia and New Zealand | 14th Feb – 29th Mar
FIFA Women’s World Cup, Canada | 6th Jun – 5th Jul
Copa America, Chile | 11th Jun – 4th Jul
The 16th FINA World Championships, Kazan, Russia | 24th Jul – 9th Aug
IAAF World Championships, Beijing, China | 22nd – 30th Aug
Solheim Cup, Germany | 18th – 20th Sept
IRB Rugby World Cup, England | 18th Sept – 31st Oct
FIFA Club World Cup
In addition to our regular news coverage sntv will have
crews onsite at the following events:
Golf
The Masters | 9th – 12th Apr
US Open | 18th – 21st Jun
The Open Championship | 16th – 19th Jul
USPGA | 13th – 16th Aug
PGA Tour
LPGA Tour
European Tour
Asian Tour
Tennis
Australian Open | 19th Jan – 1st Feb
French Open | 25th May – 7th Jun
Wimbledon | 29th Jun – 12th Jul
Previews
US Open | 31st Aug – 13th Sept
Previews and reax
territory specific
ATP World Tour
WTA
sntv highlights
2015 Sport Diary
Broadcast
Soccer
sntv own
sntv highlights
Digital
sntv own
Broadcast
sntv own
sntv highlights
European Leagues & Cups
Cycling
UEFA Champions League
Giro d’Italia | 9th – 31st May
UEFA Europa League
Tour de France | 4th – 26th Jul
Bundesliga
Vuelta a Espana | Aug
English Premier League
American Sports
Spanish League
NBA
Belgian League
MLB
Czech League
NHL
Dutch League
NFL
FA Cup
Motorsports
German National Cup
Superleague Greece
Russian League
Scottish League
Swiss League
Turkish League
Ukrainian League
North, Central and South American Leagues & Cups
Argentine League
CONCACAF Champions League
sntv highlights
Digital
sntv own
sntv highlights
F1
Nascar
World Rally Championship
Moto GP
36th Dakar Rally | Jan
Winter Sports
FIS Alpine Ski World Cup
FIS Ski Jump World Cup
FIS Snowboard and Freestyle
World Championships
Copa Libertadores
Copa Sudamericana
Asian & MENA Leagues & Cups
AFC Champions League
Australian A-League
J League
K League
Qatar League
We are constantly increasing our portfolio and will continue to acquire more rights during
2015. Please note that territorial embargoes are subject to change and will be regularly
updated on www.sntv.com/rights. Please also check restrictions on our sports diary and
scripts, or contact planning@sntv.com.
All info correct at date of printing.
Why choose us?
Reach
Customer Service
Our unrivalled experience and continuing dedication to deliver the best sports news content
available, means that 18 years on, we continue being the market leading sports news agency.
We are an indispensable service for the worlds’ top broadcasters, digital publishers and
agency networks alike to whom we deliver over 16,500 stories annually. With 5 sntv bureaus
worldwide - London, New York, Singapore, Beijing and Rio de Janeiro and access to our
partner resources extending our reach across 120 bureaus globally - we work around the
clock to deliver our clients the most timely and accurate sports news, 365 days a year.
Our dedicated editorial teams are 24/7 on your side to help deliver the nuances and depth
you desire in the most accurate and timely fashion. Our 24-hour operating Sports News
Desk gives clients access to our editors across all time zones. What’s more, we actively
encourage our clients to connect with us from across the globe so we can offer you the
best agency customer service. sntv places a high value on ensuring that we excel in
communicating with our clients. It helps you get the best out of your sntv subscription, and
it helps us to constantly improve our service.
Dedication
We share a common passion: Our love of sport! At sntv we pride ourselves in employing
the most experienced, passionate and dedicated of production teams and sports
journalists. Those professionals seek, produce and deliver stories, to your newsroom in the
most accurate and timely fashion and to the highest of standards.
24/7
Key team contacts
Headquarters
London (GMT)
24/7 Sports News Desk
planning@sntv.com
+44 203 314 5770
Management
Global Sports News Desks
Commercial & Marketing
Martin Kay
Managing Director
mkay@sntv.com
+44 203 314 5751
Americas
Rick Haas
North America Editor
rhaas@sntv.com
+1 212 621 7417
Gabrielle Guedj
Commercial Director
gguedj@sntv.com
+44 203 314 5371
Editorial
Andrew Parkinson
Managing Editor
aparkinson@sntv.com
+44 203 314 5660
Brazil
Filipe de Almeida
Producer, South America
fdealmeida@sntv.com
+55 21 3288 5012
Elizabeth Eastham
Digital Director
eeastham@sntv.com
+44 203 314 5773
Steve Hannon
Editor
shannon@sntv.com
+44 203 314 5607
Middle East
Kaddour Habbari
Middle East Editor
khabbari@sntv.com
+44 207 482 7656
Carolyn Maze
Head of Digital Sales
cmaze@sntv.com
+44 798 089 4585
Declan McHale
Editor
dmchale@sntv.com
+44 203 314 5607
Asia
Steve Moore
Senior Asia Editor
sjmoore@sntv.com
+65 9754 9120
Evelyn Kogler
Marketing Director
ekogler@sntv.com
+44 203 314 5449
Owain Davey
Senior Planning Producer
odavey@sntv.com
+44 207 482 7658
China
Zhaobin Li
China Operations Manager
zbli@sntv.com
+86 10 6532 3743
Lizzie Peters
Commercial Executive
lpeters@sntv.com
+44 203 314 5625
Fiona Shadbolt
Planning Manager
fshadbolt@sntv.com
+44 203 314 5414
Tom Hoy
Sales Operations Manager
thoy@sntv.com
+44 203 314 5613
sntv Headquarters
London
T: (+44) 203 314 5770
E: info@sntv.com
sntv.com
Follow us
@sntv
@sntvstories