Development - Palladium Hotel Group

Transcription

D E V E L O P M E N T
D O S S I E R
1.- Palladium Hotel Group | Best experience guarantee
· On the right track
· Key values of Palladium Hotel Group
· Discover of our portfolio of leading brands
· Brands map
A match made in heaven
Our company works on a global scale, but we ensure each property is unique
· A successful formula
Taking care our owners, is what we do best
2.- Our Brands
Ushuaïa Unexpected Hotels
Grand Palladium Hotels & Resorts
The Royal Suites by Palladium
Palladium Hotels
Only You Hotels
Ayre Hoteles
Success Story: Hard Rock Hotel Ibiza
3.- Management Services
Supply Chain
Branding Strategy
Marketing Services
· Offline & Online Advertising
· SEO/SEM
· Apps
· Communication & PR
· Social Media
Sales Coverage
· Online Sales
· Support
Zentropia Palladium Spa & Wellness
Palladium Meetings & Events
Palladium Weddings
Excellent Lifestyle Facilities
· Events & Concerts
· Gourmet Venues
· Sky Lounges / Beach Clubs
4.- New Horizons
IT & Innovations
Human Resources
A sustainable approach to responsible business
Palladium project pipeline
DEVELOPMENT DOSSIER
PALLADIUM HOTEL GROUP
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BEST EXPERIENCE GUARANTEED
7th largest Spanish hotel chain in the world
Owned by Grupo Empresas Matutes
+ 50 years experience
13.000 rooms. 50 hotels. 6 countries
SPAIN
|
ITALY
|
DOMINICAN REPUBLIC
|
MEXICO
|
JAMAICA
|
BRAZIL
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FOLLOWING A DREAM
Twenty years after the opening of the first Fiesta Hotel
in Ibiza, Palladium Hotel Group is considered to be the
seventh largest hotel chain in Spain. The creative vision
and the management style of the Matutes family now
form the very essence of the Palladium Hotel Group
we know today.
ABEL MATUTES JUAN
This is a very particular story of a dream come
true. Abel Matutes Juan is the creator and owner
of the company Palladium Hotel Group, former
Fiesta Hotels & Resorts, and Grupo Empresas
Matutes. He radiates charisma and has a brilliant
mind with a persistent tendency to always look
toward the future. Even at 75, he has the brash
confidence of youth, and yet his experience
of yesteryear provides a fitting chorus to his
leadership.
Abel Matutes Juan was born in Ibiza in 1941.
Growing up, he had been greatly influenced
by the idea of his family of becoming a banker,
therefore, he studied Law and Economics.
Although his career decision was to become a
politician and he served in different positions
during his career, including the one of Spain's
Minister of Foreign Affairs from 1996 to 2000
and a European Commissioner, he claims he is a
born businessman. He has also been involved in
aviation, biotechnology and banking companies
and is a proud father of four. He started on
the pathway to achieving business success in
his native island of Ibiza where he has opened
several different companies.
In the late sixties, young Abel Matutes Juan
started to work on his dream of bringing Paradise
closer to travellers. He planned and designed
the most exclusive accommodation where
luxury, quality and the best service would be its
main pillars. At age 21, he had already opened
his first hotel in Ibiza, the family’s first venture
into the hotel business. From then on, the
Matutes family continued growing their passion,
as they expanded their hotel chain in world´s
most emblematic destinations including the
Caribbean, Mexico, Brazil and Jamaica.In 2007,
Abel Matutes Juan was succeeded as president
by his son Abel Matutes Prats Today, he remains
a crucial figure, providing strong foundations in
the business of Palladium Hotel Group, where he
executes as a chairman of the company´s board.
Together, father and son continue creating and
building their mutual dream.
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Family values remain at the heart of this company that
continues offering the greatest guest experiences at
exclusive hotels and resorts around the world. It is the
family’s passion for exceptional detail and attentive
service that makes a stay at any of the hotels within the
Palladium Hotel Group so unique.The company now
wants to affiliate with a select number of partners and
owners who share these values to offer a further and
greater choice of destinations and experiences.
ABEL MATUTES PRATS
Abel Matutes Prats is the youngest of four
siblings of the new generation of the Matutes
Grupo Empresas Matutes. After spending his
early teens in Brussels while his father worked
as a European Commissioner, Abel went to
Madrid to finish high school and then graduated
from Universidad Autónoma de Madrid with a
Bachelor's Degree in Economics. He returned
to Ibiza to join the family hotel business and
continued as an intern in the Group's resorts in
the Caribbean in 1999. He attended Citigroup's
University Wealth Management Course in New
York in 2005.
Abel was only twenty-nine back in 2006 when
he was named CEO of Palladium Hotel Group
and Vice President of Grupo Empresas Matutes
following his father´s footsteps. He claims to
have learned a lot from his father, but also
demonstrates a strong personality and the
capacity of a great business leader.
Although his mother, Nieves, persuaded him
not to follow the passion he had for becoming a
racing driver, he kept his adrenaline for business
management. In 2010, he invested in innovation,
technology and originality by supporting and
helping to create a unique concept of a hotel
that would fuse luxury accommodation with
the world´s best DJ performances. The new
Ushuaïa Ibiza Beach Hotel was ready to change
the island of Ibiza. Six years later, Abel´s vision
is a confirmed success. In fact, the family is so
satisfied with its investment at Ushuaïa Ibiza
Beach Hotel that they are breaking ground on a
second hotel with the same concept in Cancun.
Abel is thirty-nine now, close to the age his
father was when the hotel chain expanded to
the Canary Islands. He's a father of four and,
already famous for being an extraordinary
businessman.
In 2012, the company took another decisive
step towards the future and renewed the image
of the chain Fiesta Hotels & Resorts under the
label Palladium Hotel Group. This proved as
another successful decision and the group’s
well-defined 9 brand concepts continue to
create unique experiences for specific target
groups to this day.
The same year, Abel received a Medal for
Tourism Achievement in Innovation awarded
by the Council of Ministers of Spain for his
capacity for innovation that made him a key
player in the transformation and revitalization
of the Playa d'en Bossa area (Ibiza) with the
inauguration of hotels such as Ushuaïa Ibiza
Beach Hotel, Hard Rock Hotel Ibiza, and Grand
Palladium White Island Resort & Spa.
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ON THE RIGHT TRACK
Palladium Hotel Group is a name that is synonymous with hospitality, amazing beachfront
destinations, and exclusive options for travellers
of all tastes. This Spanish hotel chain, owned by
Grupo Empresas Matutes already has over fifty
years of experience in the industry.
While most other hotel chains focus on the
overall experience, we strive to achieve a welldefined product differentiation. This way each
of our brands develops a strong identity and
can, therefore, deliver a personalized vacation
experience for its target.
We offer a compact and complete experience
that attempts to cover all customer needs
during their stay, by prioritizing comfort,
innovative features, and quality services. Leisure
and entertainment programs tailored to each
specific destination have proven to be a very
successful loyalty-building strategy.
Our management packages will provide you
with a committed service and a support network
specifically designed to achieve the highest
possible returns for your property. Whatever
choices you make, they will be backed up
by proactive support and our brand’s 100%
satisfaction guarantee.
KEY VALUES OF PALLADIUM HOTEL GROUP
EXCELLENCE
ENTERTAINMENT
We inspire you to enjoy every
moment of your vacation
INNOVATION
We share your passion for
innovation and technology
We entertain you far beyond
your expectations
PALLADIUM
HOTEL GROUP
VALUES
ENGAGEMENT
Turning guests into lifelong fans
is our best promotion
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DISCOVER OUR PORTFOLIO OF LEADING BRANDS
7 BRANDS
With diverse itineraries, impeccable service and our world famous hospitality.
Ushuaïa Unexpected Hotels
Grand Palladium Hotel & Resorts
The Royal Suites by Palladium
Palladium Hotels
Exclusive Adults-Only Luxury Hotel & Club
Vacational Five-Star Hotels & Resorts
Adults-only Luxury Accomodation
Vacational Four-Star Hotels
Ayre Hoteles
Only You Hotels
Hard Rock Hotels as Franchised Brand
Modern Urban Hotels
Personalized Signature Hotels
Musically-Infused Hotels
In 2012, with its 50th anniversary just around the
corner, the company redefined its wide portfolio
of brands and announced a clear differentiation
in the various concepts offered to guests.
destinations worldwide. We deliver exclusive
services for different targets groups such as
couples, families, music and city lovers through
six well-defined brands: Ushuaïa Unexpected
Hotels, The Royal Suites by Palladium, Grand
Palladium Hotels & Resorts, Palladium Hotels,
Only You Hotels, Ayre Hoteles and all supported
by the strength our umbrella brand, Palladium
Hotel Group.
With fifty properties in six countries, Palladium
Hotel Group´s portfolio now consists of music
themed, city and beachfront hotels in prime
Our two Hard Rock Hotels are both franchises
of the HR International Brand and operated
by Palladium Hotel Group.
From music themed hotels to tranquil beach
resorts, Palladium Hotel Group offers the
world’s best year-round destinations to satisfy
all traveller tastes.
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GRAND PALLADIUM
HOTELS & RESORTS
The best and most exclusive daytime parties in
an elegant hotel with a distinct personality,
Ushuaïa offers its guests a unique combination
of the best music and entertainment for
adults, featuring the world’s best DJs, an
exclusive design, the latest technology, VIP
service and an exciting variety of gastronomy.
Luxury, all-inclusive five star resorts whose
repertoire includes luxurious services for families,
couples and groups, as well as a wide range of
services for the business traveller or wedding
guests. You will not find better equipped or more
complete facilities for children anywhere else in
these destinations.
THE ROYAL SUITES
BY PALLADUM
ONLY YOU
HOTELS
A new unique adult-only concept of luxury
accommodations that provides guests with
the privacy and personalized attention of a
small VIP resort, complete with the finest
amenities and exclusive services in stunning
locations with private beach access.
Only You Hotels is the result of a surprising
combination of boutique hotel and the current
trend of the so-called “lifestyle establishments”.
Only YOU is a signature boutique hotel concept
focused on the premium market segment where
guests are always the first priority. We combine
exclusive products with personalized service to
deliver unique, urban experiences.
PALLADIUM HOTELS
AYRE HOTELES
Adults-only hotels that offer personalized
treatment for couples looking for the perfect
place for a romantic holiday, or groups of friends
that prefer a kids-free atmosphere in which to
enjoy a greater intimacy and privacy in any of the
exclusive four-star establishments.
Four-star urban hotels, ideal for city-breaks and
business trips. Located in Spain’s most important
cities, they offer a professional scenario and a first
class service that is characterized by its friendly,
easy-going nature. Business facilities are also
available, featuring state-of-the-art technology.
UPSCALE
PREMIUM
USHUAÏA
UNEXPECTED HOTELS
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VIDEO
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A MATCH MADE IN TECH-HEAVEN
Throughout its history, Palladium Hotel Group has been truly committed to international expansion,
originality and development. We continue to integrate design, state-of-the-art technology and
lifestyle innovations in all our hotels.
2016
• The world’s biggest LED curved screen
at Hard Rock Hotel Ibiza. Illuminating
the skyline of Ibiza from the facade of
the hotel, this is a 380 m2 concave and
modular screen of high definition Leds.
2016
• “Smart ForTwo Ushuaïa Limited Edition .
Ushuaïa partnered with Mercedes-Benz to
launch an unparalleled fine line of SMART cars
that comes in coupe.
2014
• Smart bracelets at Ushuaïa Ibiza Beach Hotel and Hard
Rock Hotel Ibiza. Hi-tech devises that allow guests to
access their rooms without a key, make payments through
PayPal and share their holiday experiences on social media
via multiple touchscreens around the two hotels, as well
as enjoying a highly personalised service. We ensure that
guests’ information is protected at all times.
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2014
• Sublimotion, a one-of-a-kind dining experience by Michelin-starred chef
Paco Roncero. Guests get to dine in a multifunctional space that recreates a
unique atmosphere for all the senses, combining innovative technology with
exquisite culinary delicacies.
• High-speed Wi-Fi and the largest bandwidth on Ibiza. Excellent Internet
service carried by fiber optics to reach each and every hotel room.
• Free WIFI all throughout the resorts of Palladium Hotel Group. The service
covers both public areas and rooms at all Grand Palladium and The Royal
Suites resorts across the Caribbean, Mexico, Brazil and in most of our hotels
in Spain.
2012
• Paytouch at Ushuaïa Ibiza Beach Hotel. Biometric technology that
allows guests to make purchases with the touch of their fingertips
and enjoy a secure, cash-free holiday.
• Microsoft Surface tablet computers and Xbox 360 entertainment
devices. Available in selected suites and around the Ushuaïa Ibiza
Beach Hotel lobby.
• Kinect, an infra-red detection system linked to Microsoft’s Xbox
360 consoles. Connects rooms at Ushuaïa Ibiza Beach Hotel and
enables video chat.
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2011
• Incredible sound system at Pioneer Suite at The
Ushuaïa Club. The completely soundproof suites are
equipped with Pioneer CDJ 2000 decks, a DJM 2000
mixer, an AMP, 8 speakers and a subwoofer.
• Ushuaïa Ibiza Beach
Hotel´s open air daytime
parties. Unparalleled
entertainment
offering state-of-theart production and
technology.
• Two Video walls in the receptions of The Ushuaïa
Tower and The Ushuaïa Club, welcome and say
goodbye to thousands of people everyday during
check-in and check-out. Three giant totems with
integrated LED screens project dynamic video and
photo materials.
• Facebook totems distributed across Ushuaïa Ibiza
Beach Hotel. Through their facebook profiles, guests
were able to share their experiences in real time.
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OUR COMPANY WORKS ON A GLOBAL SCALE,
BUT WE ENSURE EACH PROPERTY IS UNIQUE
Almost all our three-star hotels have been successfully converted into five-star establishments.
Ushuaïa Ibiza Beach Hotel was first in the line, launched in 2011 and last year, the group successfully
inaugurated its last achievement, the luxurious Grand Palladium White Island Resort & Spa.
Palladium Hotel Group is above all, a family
company. We provide personalized attention
to investors and promoters to support them
with a hotel product at its best and to make
the most of each project. We respect the local
architecture, accept and integrate owners´
ideas and analyse specific targets to provide
clients with the exact experience they demand.
Providing all the necessary services from
the most basic conceptualization of design,
through operational, commercial and sales
strategy – we will position the asset to achieve
maximum profitability.
For more than a decade, this hotel group has
utilised dedication and effort to build ever
stronger foundations. Thanks to this policy,
Palladium Hotel Group is now ready to expand
within a stable and predictable growth pattern.
We want to maintain expansion in world’s most
popular tourist markets such as Europe, Latin
America and the Caribbean while discovering
and developing new markets.
A SUCCESSFUL FORMULA
REINVENTING OURSELVES
Palladium Hotel Group promotes a tourism model based on a commitment to quality. This is why in
the last years, the group has embarked on an ambitious mission to convert Ibiza´s Playa dén Bossa
into one of the main tourist destinations in the Mediterranean. What started off as an ambitious
initiative, now seems to become a reality.
USHUAÏA IBIZA BEACH HOTEL
The hotel that changed Ibiza forever. Ushuaïa Ibiza Beach
Hotel as we know it today started off with extensive
remodeling of the former Fiesta Club Playa d’en Bossa,
under the expertise of Palladium Hotel Group's team.
The former three-star hotel has become an innovative
fusion of an exclusive daytime beach club and a stunning
luxury hotel designed as an exclusive music venue.
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GRAND PALLADIUM WHITE ISLAND
AND PALACE IBIZA RESORT & SPA
In 2012, Grand Palladium Palace Ibiza Resort &
Spa, achieved five-star status, becoming part of
the luxury brand Grand Palladium Hotels & Resorts
and hosting our new spa and wellness centre,
Zentropía Palladium Spa & Wellness. In 2015, the
refurbishment of the three-star Fiesta Hotel Palm
Beach allowed us to create a five-star Luxury resort integrating the new Grand Palladium White Island Resort
and Grand Palladium Palace Resort & Spa within one of the most luxurious all-inclusive hotel resorts in Ibiza.
HARD ROCK HOTEL IBIZA
In 2014 the establishments of two three-star hotels
were fully refurbished to transform into Hard Rock
Hotel Ibiza, the first hotel of the international brand
in Europe. The hotel, managed by Palladium Hotel
Group, was recognized as Brand Ambassador of the
Year by Hard Rock International in 2014.
HARD ROCK HOTEL TENERIFE
Following the successful European debut with Hard
Rock Hotel Ibiza, Hard Rock’s second project in
collaboration with Palladium Hotel Group, the exclusive
Hard Rock Hotel Tenerife is set to open in late 2016.
The new 624-room, five-star beachfront resort is to be
inaugurated as a result of a complete renovation of the
former three-star Fiesta Hotel Playa Paraiso.
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TAKING CARE OF OUR OWNERS
IS WHAT WE DO BEST
Join Palladium Hotel Group as an owner and become a member of our family. To reward value
and continued loyalty to owners we offer them a special service package that includes:
• VIP PALLADIUM OWNERS MEMBERSHIP STATUS
• PALLADIUM TRAVEL CLUB MEMBERSHIP
Palladium Travel Club is the maximum expression of our guest experience. It is much
more than just a holiday club. It is a family made up of thousands of people who are
as passionate about travel as we are.
From its very beginning, Palladium Travel
Club’s main goal has been to reward the
loyalty of our most special guests: those who
continually choose to visit our resorts. Now
we offer owners a membership in our most
exclusive club of clients, enjoying discounted
hotel rates for leisure travel at all Palladium
Hotel Groups´ properties as well as numerous
other benefits. In doing so, we strive to build
long-term relationships and make sure that
everything is taken care of, down to the smallest
detail. The Palladium Travel Club family is
growing every day and in March 2016, we have
reached 7,350 active registered members.
+1,319
MEMBERSHIP EVOLUTION
+2,016
6811
5492
+1,218
+1,066
+813
379
2010
1066
2011
3476
2258
2012
2013
2014
2015
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USHUAÏA
UNEXPECTED HOTELS
2 hotels | 415 luxury rooms & suites with stunning sea views
• State-of-the-art technology and innovative features
• + 100 events each season featuring live performances
of the world’s best DJs
• 30.000 m2 adults-only amusement park
• Services and facilities that redefine the VIP concept:
concierge service, recording studio, Xpa wellness center,
party boxes…
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USP | THE USHUAÏA UNEXPECTED HOTELS BRAND
A unique and captivating concept that goes beyond accommodation and strives to create the best
leisure and luxury experience. The best daytime parties in the world, combined with a luxury stay, provide
guests with the most exclusive and personalized services.
MORE THAN A HOTEL, MORE THAN A CLUB.
Ushuaïa Ibiza Beach Hotel consists of two adjoining lodgings: The Ushuaïa Club, featuring the
amazing poolside stage, and The Ushuaïa Tower for those looking for the Ushuaïa experience with
an exclusive atmosphere.
BRAND INSIGHTS
PRODUCTS
Concierge
Service
Modern and
Avant-guarde
Design
Gourmet
Culinary
Experience
Latest
Technological
Gadgets and
Amenities
BENEFITS
BRAND
TERRITORY
Glamour
Performances
of world´s
best Djs
La Nube
VIP Area
Best
Daytime
Parties
Young,
friendly and
professional
staff
Unique &
luxurious
Suites
Meeting Point
of Celebrities
Electronic
Music Lovers
Paradise
Innovation
& Design
Deluxe attention
to detail
State-of-art audiovisual
production
Meetings
& Incentives
First-class
Products and
Services
Exclusivity
Vips
& Clubbers
Ushuaïa
Premium
Events
XPA
Wellness
Center
Personalized
Room Service
Meeting & Events
Exclusive Packages
Ushuaïa
Fashion Collection
Personal
Training
Sophisticated
XPA Treatments
& Massages
Recording
Studio
Luxury
Boats
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THE USHUAÏA TOWER
The Ushuaïa Tower is a spectacular eight-floor property
and the most exclusive venue of this upscale hotel. The
181 double superior rooms have spacious, furnished
terraces with exceptional views of the stage, the sea,
and the entire beach area. We make sure to deliver
a glamourous experience with numerous luxurious
amenities and features such as Jacuzzi on the terrace,
blackout curtains, maxi-bar, aromatherapy menu,
sensual showers and, of course, free Wifi.
THE USHUAÏA CLUB
The Ushuaïa Club is characterized by its threestory bungalow-type buildings boasting a typical
Mediterranean white architecture that radiates light
towards the sea and embraces a lagoon-shaped pool
that has become the epicentre of the summer’s hottest
parties. Balinese beds, wild sculptures, giant crocodiles,
underwater speakers, lights, colour, and an amazing
sixteen-metre stage are just some of the elements that
make this hotel a unique place in Ibiza.
USHUÏA SERVICES & VIP
The complete Ushuaïa experience is complemented with an exclusive selection of services and
VIP features. Guests may enjoy our luxurious facilities with the best personalized attention. Pure
pampering at its best with services that include personalized room service and two luxury yachts to
sail the Ibiza coast.
CONCIERGE SERVICE
The Ushuaïa concierge service makes sure to please guests by booking tables at Ibiza´s most
fashionable restaurants and most prestigious night clubs, by getting on the guest list of exclusive
private celebrations, renting luxury vehicles and organizing shopping at the most exclusive stores.
The highly qualified and multilingual staff is always delighted to help guests enjoy Ibiza even more.
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XPA
The new generation wellness service at Ushuaïa Ibiza Beach Hotel has created a brand new spa
concept that meets the exclusive requirements of its clientele: ¨Xtreme wellness for crazy living¨.
Guests can choose the desired treatment, designed in the transgressive spirit of Ushuaïa to
hydrate and stimulate body and soul. The exclusive massages involve champagne for a touch of
sophistication or coconut oil for a summery feel.
PERSONAL TRAINING
Not everyone rises at dusk or wakes up to embrace to an enormous and heavy hangover. We know
this. We also realize sports are addictive. This is why in Ushuaïa we have Captain Emo, a team of
highly-qualified personal trainers at the disposal of our guests. So no one loses their rhythm or
goals. Individualized personal training, group classes or consultations in the fitness room are all
available. To satisfy all needs.
LUXURY BOATS
From virginal nooks only accessible from the sea, to beaches where the most beautiful people gather
in beach clubs. The Aiglon sailboat and Lymani yacht are some of the luxurious and spectacular
vessels the Ushuaïa Ibiza Beach Hotel provides, so you can discover the most beautiful areas of the
Ibiza coastline. An exclusive experience within the reach of the few and privileged.
THE USHUAÏA FASHION COLLECTION
The Ushuaïa brand has unveiled a special collection for the Ushuaïa generation, and
this year launches their first ever kidswear range. Payful, fun and effortlessly cool, the
collection includes Ushuaïa´s signature T-shirts, vests and hoodies in various styles and
colours for the whole family.
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PIPELINE
2017-2018
Construction of a 600-room hotel under the Ushuaïa Unexpected Hotels brand is scheduled to
begin in the second half of 2017 in Cancún (Yucatan Peninsula, Mexico).
THE USHUAÏA EXPERIENCE IN FIGURES
2015
• 90% average occupancy during 2015 season peak months.
• More than 26.000 guests stayed in the hotel. outdoor
• More than 100 events were hosted by world´s best DJs.
• Over 500.000 peolple assisted The Ushuaïa Club events.
• More than 80.000 clients enjoyed our exquisite 5 themed restaurants.
• More than 600.000 people have participated in the Ushuaïa Experience.
CUSTOMER FOCUS · TARGET AUDIENCE
Targets: VIPs and celebrities, clubbers, “once-in-a-lifetime” dreamers, millennials, foodies,
seniors, trenders.
DEVELOPMENT CRITERIA
We offer a very unique, innovative adults-only concept that is to take place in the world´s most
emblematic cities and music capitals connected with the luxury leisure scene. All suites are
exclusive and luxurious – guests can enjoy spacious rooms with stunning views and bedrooms,
outdoor showers, whirlpool baths on the terrace, swimming pools, stunning rooftop bar, and
an iconic stage. There's never been a better time to make the most of this lucrative Palladium
Hotel Group experience.
Group experience.
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SOCIAL MEDIA HIGHLIGHTS
614.714
2013
• 294,932 Facebook Fans
294.932
474.654
• The hotel with the most followers on social media worldwide in 2015.
• The Facebook post that received the highest user engagement (5,441 Likes and 247 comments)
in the tourism sector in 2015.
Facebook Fans
2014
2015
2014
2013
2014
• 88,564 Twitter Followers
2015
2015
Twitter Followers
141.988
2014
23.206
Instagram Followers
2013
53.542
2013
2015
88.564
68.779
147.224
2013
2013
• 23,206 Instagram Followers
2014
2015
2014
2015
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SOME OF OUR RECENT AWARDS…
Since opening during the summer of 2011, Ushuaïa Ibiza Beach Hotel has received
several awards in recognition of its quality and originality.
• The 5th most shared place on Facebook in 2015
Source: Facebook.com, Nou Diari,
National Press.
• The 4th most Instagrammed hotel in
the world and the 8th most photographed
place in Spain
Source: Instagram.com
2015
• Bridal Guide Travel Awards, Pool Party.
were awarded a “Fine Dining” ranking by
• International Nightlife Association – Firsf
Restauración News magazine.
venue to receive ‘Secure Nightlife Venue’.
• Vicious Music Awards. Best Hotel Club of
• DJ Magazine, - No. 9 // 100 world´s top
the Year and Best Ibiza Party, by ANTS.
clubs.
• Muchoticket Awards - Best Merchandising
/ Best Viral Campaign & Best Adverising
Billboard – ANTS.
• TripAdvisor, Certificate of excellence.
2013
• European Hotel Design Awards. Winner of
the “Architecture of the Year: Remodeling or
conversion of a previously existing hotel”.
2014
• Vicious Music Awards. Best Hotel Club of
the Year, by public vote.
• European Hospitality Awards. Winner of the
“Best Use of Technology” award.
2012
• Worldwide Hospitality Awards. Best Hotel
Innovation finalist.
• Hot Concepts España 2014 Award. The
Ushuaïa Ibiza Beach Hotel restaurants Minami,
Montauk Steakhouse and The Oyster Bar
• Vicious Music Awards. Best Beach Club by
public vote, Best Beach Club by jury vote
and Award to Innovation and Contribution to
Electronic Music, granted to artistic director
Yann Pissenem.
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GRAND PALLADIUM
HOTELS & RESORTS
13 hotels | 5428 rooms
• Luxury, all-inclusive 5-star resorts
• Extraordinary array of superb quality cuisine offering
worlds´ finest flavors: Mexican, Spanish, Japanese,
Brazilian, Italian, Mediterranean
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USP | THE GRAND PALLADIUM HOTELS AND RESORTS BRAND
Complete with diverse itineraries, impeccable service and world-famous hospitality, these exclusive
resorts were designed to give both freedom and peace of mind.
FEEL FREE, IT´S INCLUDED
Grand Palladium Hotels & Resorts is our guests´ guarantee for a holiday of a lifetime. We offer an
all-inclusive experience with a wide array of sports and leisure activities, excellent dining options
and diverse facilities and products. However, our key to success is based on our friendly hospitality
and attentive service. Guests are our priority and we always strive to exceed their expectations by
meeting all of their individual needs for comfort and style with practical flexibility, innovation, and
diversity. Our differentiated amenities and flexible services assure our clients´satisfaction and lock
in their loyalty which is reflected in the high numbers of returning customers.
BRAND INSIGHTS
PRODUCTS
Waterparks
All-Inclusive
BENEFITS
POP
Entertainment
Team-building
Activities
Well-being
& Relaxation
Relax and
Leave the
World Behind
Baby,Mini &
Junior Clubs
Kids Activities
Palladium
Weddings
Worry-free
Vacations
Entertainment
Shows
Business
Friendly
Environment
Sustainable
Management
Local and
International Gourmet
Culinary Options
Palladium
Meetings
BRAND
TERRITORY
Incredible
Beaches
Entertainment
for the Whole
Family
Kids Entertainment
with Raggs
& Friends
Sport, Leisure
& Entertainment
Utmost levels
of Comfort
& Hospitality
Thematic
& Buffet
Restaurants
Zentropia Spa &
Beauty Treatments
and Products
Wedding
& Honeymoon
Packages
Unlimited Access
to All the Services
Within the Complex
Beachfront
Locations
Free WIFI
Everywhere
Zentropia
Palladium Spa
& wellness
DEVELOPMENT DOSSIER
GRAND PALLADIUM HOTELS & RESORTS
25
IBIZA, SPAIN
• Grand Palladium Palace Ibiza Resort & Spa
• Grand Palladium White Island Resort & Spa
RIVIERA MAYA, MEXICO
• Grand Palladium Colonial Resort & Spa
• Grand Palladium Kantenah Resort & Spa
• Grand Palladium White Sand Resort & Spa
• Grand Palladium Riviera Resort & Spa
RIVIERA NAYARIT, MEXICO
• Grand Palladium Vallarta Resort & Spa
PUNTA CANA, DOMENICAN REPUBLIC
• Grand Palladium Punta Cana Resort & Spa
• Grand Palladium Bávaro Suites Resort & Spa
• Grand Palladium Palace Resort Spa & Casino
MONTEGO BAY, JAMAICA
• Grand Palladium Jamaica Resort & Spa
• Grand Palladium Lady Hamilton Resort & Spa
IMBASSAÍ, BRAZIL
• Grand Palladium Imbassaí Resort & Spa
DEVELOPMENT DOSSIER
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LET POP ENTERTAIN YOU
PEOPLE OF PALLADIUM
Palladium Hotel Group offers numerous activities and shows to ensure guaranteed fun for the whole
family throughout their vacations. A well-designed entertainment program is put together by the
members of POP (People of Palladium), a specialized entertainment team who are an integrated
part of the Palladium experience, creating unique moments and memorable experiences. All our
hotels feature multiple swimming pools and spacious fitness centres with high ceilings and natural
light in all our hotels. Our range of activities follows below:
• SPORTS & ACTIVITIES
They have put together plenty of local activities
for guests to enjoy in breathtaking natural
settings. A diverse weekly schedule consists of
a wide selection of outdoor sports, workshops
and sports to please all tastes. Personal training
sessions are available with our professional
team of experts.
• BABY, MINI, & JUNIOR CLUBS
There are modern facilities, created exclusively
for babies, toddlers, and teens. Specialized
staff offers a diverse program of activities that
includes competitions, games, and crafts.
• WELLNESS & CULTURE
Zentropia Palladium Spa & Wellness provides
a sensory experience of well-being with quality
services in terms of relaxation and comfort and
a highly qualified staff.
• SHOWS & EVENTS
The cosy terraces and wide amphitheatres
provide a very pleasant setting for different
outdoor shows and performances held under
the starry sky.
PLAY WITH PALLADIUM WITH RAGGS
Raggs and his four friends offer a wonderful,
supervised children’s program that is educational as it is entertaining. These colorful,
immediately likable dogs have a weekly
schedule that includes a surf-themed dance
party and a pirate-themed show. With plenty
of audience participation, colourful costumes,
and eye-catching sets, the shows bring a great
deal of fun for all ages.
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CONNECTED TO NATURE
We promote sustainable and renewable architectural policies and try to be compatible with the
aesthetics of nature and adapt to the environment. All our hotels buildings are environmentally
conscious and perfectly integrated with their natural setting. We have successfully conserved up to
80% of the surroundings in the building process of all our properties. Our construction work always
respects the flora and fauna of the area, and there is an expert team of biologists responsible for
maintaining the ideal ecosystem for the well-being of the hundreds of animal and vegetable species
that exist in the area.
Individual business travellers, leisure travellers and couples seeking an upscale extended stay with
full-service and luxury-class accommodations.
The Grand Palladium Hotels and Resorts model is to be located in exclusive resort destinations,
with lush greenery and multiple swimming pools, food and beverage outlets, including buffet
and theme restaurants, exclusive Zentropia Wellness & Spa center, and a state-of-the-art fitness
centre. This tourist hotel concept is to be located in expansive beach areas that would allow the
development of complementary services within the resort. These hotels provide free high-speed
Internet access in all guest rooms and an all-inclusive variety of services and products.
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GRAND PALLADIUM HOTELS & RESORT RIVIERA MAYA (Riviera Maya, Mexico)
• TripAdvisor - EcoLíderes Silver - Grand Palladium Kantenah Resort & Spa.
• TripAdvisor, Certificate of Excellence for five consecutive years, therefore, inducted into the ‘Hall of Fame’ Grand Palladium Colonial Resort & Spa, Grand Palladium Kantenah Resort & Spa.
• Top 3 Family Garden Resort by Thomas Cook - Grand Palladium White Sands Resort & Spa.
• 2014 Award of Excellence by Booking.com - Grand Palladium Colonial Resort & Spa and Grand Palladium
Kantenah Resort & Spa, Riviera Maya.
GRAND PALLADIUM HOTELS & RESORTS PUNTA CANA (Punta Cana, Dominican Republic)
• Excellence in Cleaner Production award issued by the Dominican Republic Environmental Ministry for its
continuous application of preventive and integrative environmental strategy.
• Cristal International Certificate for successfully applying a Food Safety Risk Management System and keeping
high standards of safety for food and water.
• Blue Flag Certification for its environmental management practices as an environmentally friendly hotel,
meeting strict environmental sustainability criteria, such as maintaining clean water supplies that meet local and
international health standards.
GRAND PALLADIUM HOTELS & RESORTS JAMAICA (Montego Bay, Jamaica)
• Top Hotel by Expedia online
• Cristal International Certificate for successfully applying a Food Safety Risk Management System and keeping
high standards of safety for food and water.
• Blue Flag Certification - for maintaining adequate control parameters of water and visitors and an effective
environmental management of the beach, its flora and fauna.
GRAND PALLADIUM PALACE IBIZA RESORT & SPA (Ibiza, Spain)
• Thomas Cook, Proven Quality
• Zoover Award - Silver
• TripAdvisor, Certificate of Excellence
GRAND PALLADIUM HOTELS & RESORT RIVIERA MAYA (Riviera Maya, Mexico)
GRAND PALLADIUM HOTELS & RESORTS VALLARTA (Riviera Nayarit, Mexico)
• H Distinctive recognition given by the Mexican Ministry of Tourism to the hotels that keep the hygiene standards
that the Mexican normative states.
• S Distinctive recognition awarded by the Mexican Ministry of Tourism supported by the World Tourism
Organization (OMT) to hotels that comply with global sustainability criteria.
• Inclusive Company Award presented by Mexico’s Ministry of Labor and Social Welfare for good labour practices
without discrimination of sex, religious idiosyncrasy, political, sexual preference or different physical abilities.
• Socially Responsible Company recognition given by the Mexican Center for Philanthropy (CEMEFI).
• Familiarly Responsible Company Certification awarded by the Mexican Department of Labor and Social Security.
DEVELOPMENT DOSSIER
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THE ROYAL SUITES
BY PALLADIUM
3 Hotels | 602 rooms
• Premium, exclusive adult-only hotels
• Utmost privacy and sophisticated personalized service
(butler, private beach area, 24h room service)
• World’s most famous gourmet restaurants
30
USP | THE ROYAL SUITES BY PALLADIUM BRAND
An adults-only concept that combines luxury and relaxation. The perfect fusion of personalized
services, privacy, and comfort. Keeping comfort in mind down to the smallest detail. A one-of-akind, royal experience.
FEEL FREE TO ENJOY A WORLD OF LUXURY
Located in breathtaking settings, The Royal Suites by Palladium offer a genuine luxury experience in
amazing destinations around the globe. This premium concept delivers a unique, adult-only atmosphere
of privacy and relaxation in exclusive beachfront locations. Its spacious suites feature extra space and
comfort, with an added touch of luxury. We include unique benefits, products, and services that are not
available to guests of our other properties. We provide first, class service and excellence in culinary and
leisure options, such as signature dining, Butler, and The Royal Room Service.
BRAND INSIGHTS
PRODUCTS
Exclusive POP
Entertainment
Palladium
Meetings
BENEFITS
Personalized
Service
Gourmet
¨À la Carte¨
Restaurants
Zentropia
Palladium Spa
& Wellness
Adults-only
Pools
Luxurious
& Exclusive
Adults-only
Incredible
Beaches
Exclusive
Services
BRAND
TERRITORY
Palladium
Weddings
Exquisite
Culinary
Options
Utmost levels
of Comfort
& Privacy
Sustainable
Management
Entertainment
Shows
Premium
Internet
Personalized
Attention
Zentropia Spa
& Beauty
Treatments
Well-being
& Relaxation
LÓccitane
Premium
Amenities
Wedding
& Honeymoon
Packages
Sport,
Leisure &
Entertainment
All-Inclusive
Luxury
Beachfront
Locations
Butler Service & 24hrs
Room Service
DEVELOPMENT DOSSIER
THE ROYAL SUITES BY PALLADIUM
31
• The Royal Suites Yucatan by Palladium
• The Royal Suites Punta de Mita by Palladium
PUNTA CANA, DOMINICAN REPUBLIC
• The Royal Suites Turquesa by Palladium
Leisure travellers, children-free, and couples seeking full-service and luxury-class accommodations.
We have already announced plans for further expansion into the Caribbean market that we consider
to be our number-one priority. The projected average hotel size is 150-500 rooms. The Royal
Suites by Palladium is a luxury focused product with top facilities that deliver our most exclusive,
personalized services such as butler service, whirlpool bath preparation, aromatherapy menus and
free high-speed Internet access in all guest rooms. The layout is flexible, perfect for coastal markets,
with spacious rooms that feature a living room, a bedroom area, and a fully-furnished bathroom.
These hotels offer the finest level of luxury products and services.
THE ROYAL SUITES YUCATAN BY PALLADIUM
TripAdvisor, Certificate of Excellence for five consecutive years, and has been therefore
inducted into the ‘Hall of Fame’.
DEVELOPMENT DOSSIER
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PALLADIUM
HOTELS
• Privileged beachfront locations
• All-inclusive adults-only concept
• Service and friendly hospitality
• Themed and buffet-style restaurants
• Diverse leisure & sports activities
33
USP | THE PALLADIUM HOTELS BRAND
We provide a segmented offer of exclusive products for different targets worldwide. Modern facilities
with contemporary design are complemented with a distinguished personalized service to deliver a
memorable adults-only experience.
FEEL FREE TO LIVE THE MOMENT
Palladium Hotels focus on a concept that provides an exclusive and all-inclusive adult-only vacation
experience. This leading brand in the upscale segment is based on friendly hospitality, consistent quality,
and value at all our locations. The modern four-star resorts feature comfortable rooms, delicious buffets,
themed restaurants, free Internet access, and attentive service.
BRAND INSIGHTS
PRODUCTS
Free WIFI
Everywhere
BENEFITS
Amazing
Shows
BRAND
TERRITORY
Well-being
& Relaxation
Wellness
POP
Entertainment
Program
Wellness
Worry-free
vacations
Comfort
& Hospitality
All-Inclusive
Beachfront
Locations
Utmost
Entertainment
Adults-Only
Concept
Sports
& Leisure
Activities
Modern
Sports
Facilities
Sports
& Leisure
Diverse Local
& International
Culinary Options
Themed
& Buffet
Restaurants
Unlimited Access
to all the Services
within the Complex
Wide array
of Sports
and Activities
DEVELOPMENT DOSSIER
PALLADIUM HOTELS
34
IBIZA, SPAIN
• Palladium Hotel Palmyra
IBIZA, SPAIN
• Palladium Hotel Cala Llonga
IBIZA, SPAIN
• Palladium Hotel Don Carlos
This flexible all-inclusive brand offers ideal growth opportunities on a worldwide landscape. The average capacity is from 200-500 rooms. Priority destinations are in the Caribbean, the Spanish and Portuguese coasts, USA, Central America, and Brazil.
PALLADIUM HOTEL DON CARLOS (Ibiza)
• TripAdvisor, Top 10 All-Inclusive Resorts
• HolidayCheck, Quality Selection
PALLADIUM HOTEL CALA LLONGA (Ibiza)
• Zoover, Zoover Award - Silver
PALLADIUM HOTEL PALMYRA (Ibiza)
• Zoover, Zoover Award - Silver
• Recommended on HolidayCheck 2015
DEVELOPMENT DOSSIER
PALLADIUM HOTELS
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ONLY YOU
HOTELS
2 Hotels | 331 rooms
• Exclusive lifestyle establishments
• Two unique luxury concepts: adult-only or family-friendly
• Premium, urban locations in emblematic cities
• Personalized service and friendly hospitality
36
USP | THE ONLY YOU HOTELS BRAND
A personalized and dynamic experience based on a moderated luxury that is neither sumptuous,
nor pretentious. The focus point remains what our name suggests: Only You. We want our clients
to feel unique from the moment they enter our hotels. This was and remains our focus and our
reason for being.
AN EXCLUSIVE EXPERIENCE ONLY FOR YOU
Only You Hotels is the result of a surprising
combination of boutique hotel and the current
trend of the so-called “lifestyle establishments”.
The new, exciting design style and original brand
personality easily promote brand recognition;
its flexibility, innovative spaces, superior
amenities and personalized service nurture
long-term customer relationships. It focuses on
two different luxury concepts, exclusive adults-
only vacations, and an unforgettable familyfriendly experience.
Our service and hospitality are authentic; we
choose our employees carefully. Our team is
selected for their attitude: enthusiasm, passion,
and positive energy. We encourage both
proactivity and creativity to cultivate a genuine
customer orientation. Our philosophy is to
perform a friendly hospitality ¨par excellence¨
and take pride in being true ambassadors of
the city.
YOUnique Restaurant is a very special dining
experience. A space with impeccable décor,
where guests can savour a new culinary concept
based on a fusion of traditional recipes with
a modern twist. The essence of OnlyYou is
rooted in the island of Ibiza, and it´s where
this gourmet restaurant get its inspiration. The
cuisine is YOUnique while offering a perfect
fusion of authentic flavours, natural ingredients,
and the one and OnlyYou personality
DEVELOPMENT DOSSIER
ONLY YOU HOTELS
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ONLY YOU BOUTIQUE HOTEL MADRID
Designed by the famous interior designer Lázaro Rosa
Violán and restored by the architect Carlos Hernandez
Carrillo Lozano, this unique hotel provides guests with
a very unique, personalized stay.
This exclusive hotel has 125 rooms, four conference
rooms, and a spectacular lounge with cocktails, which is
considered to be the heart of the hotel. An exceptional
place where everything is orchestrated to encourage
guests to participate and share their experiences.
ONLY YOU HOTEL ATOCHA
At Only You Hotel Atocha, guests may enjoy perfect
family moments in one of the most emblematic urban
locations. We emphasize the pulse of the city of Madrid,
thus, we have created a concept that feels comfortable
and exclusive at the same time.
206 rooms spread across a total of seven floors with
views of the Paseo Infanta Isabel, Calle Alfonso XII and
the spectacular inner courtyard. All 192 double rooms,
12 junior suites, and 2 suites with terraces, where guests
can relax and enjoy the utmost levels of premium
comfort. This exclusive four-star establishment features
gourmet dining areas, a gym, and a private parking.
ONLY YOU BOUTIQUE HOTEL MADRID
ONLY YOU HOTEL ATOCHA
125 rooms
206 rooms
Ultra Premium Location
Premium Location
Exclusive adults-only concept
Family-friendly
Event spaces
High end group meetings
Bombonera Gym
Fitness Club
24-hour stay
18:00-19:00 Free Service Social Hour
Breakfast when you please
Buffet-Green Corner breakfast
DEVELOPMENT DOSSIER
ONLY YOU HOTELS
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BRAND INSIGHTS
PRODUCTS
Afterwork
Gatherings
Free WIFI
BENEFITS
Lounge
& After- work
Chic Urban
Environment
Personalized
Attention
Original
Meetings
& Events
Concept
Premium
Services
BRAND
TERRITORY
Lifestyle
Passion
& Energy
Discreet
Luxury
Premium
Locations
Contemporary
and Unique Style
High-end
Group
Meetings
Comfort
& Privacy
Individuality
Fresh &
Original Culinary
Options
Innovative
Restaurants
Cosmopolitan
Atmosphere
Innovation
Exquisite
Culinary
Options
Excellence in
Service & Hospitality
Adults-only and
Family-Friendly
State-of-the-art
Technology
Cultural, Leisure
& Business – Friendly
Top Locations
in the most
Emblematic Cities
After-work
Events
Breakfast
when you
please
Modern
& Charming
Accommodations
DEVELOPMENT DOSSIER
ONLY YOU HOTELS
39
Only YOU is a boutique hotel concept focused on the premium market segment, which operates
as an urban brand umbrella with exclusive products and personalized service.
ONLY YOU HOTEL & LOUNGE MADRID (Madrid)
• 2015 TripAdvisor Travelers’ Choice Awards:
Best Service Category: 20th in Spain
Best Hotel Category: 17th in Spain
• 2015 Boutique Hotel Awards, World’s Best Design Boutique Hotel
• Trivago:
Best Hotel in the Community of Madrid
No. 2 Best Designer Hotel in Spain
• Luxury Travel Guide Awards, Unique Luxury Hotel of the Year
DEVELOPMENT DOSSIER
ONLY YOU HOTELS
40
AYRE
HOTELES
• Modern design, perfect for urban landscapes
• Premium locations in emblematic cities
• Business-friendly networking areas
• Personalized, friendly hospitality
41
USP | AYRE HOTELES BRAND
Urban hotels that tend to create perfect business and urban experiences with a touch of fresh
Ayre. This brand’s philosophy is that a hotel should not only be a destination for visitors, but also a
landmark for the people of the city.
SHARING HAPPY EXPERIENCES
These four-star establishments offer contemporary decor, utmost comfort in all rooms and
suites, and a unique personality. They are ideal
for a perfect urban getaway as they are located
in privileged locations in some of Spain´s most
beautiful cities, such as Madrid, Barcelona,
Valencia, Seville, Cordoba and Oviedo. All
Ayre Hoteles establishments are exceptionally
business-friendly with large meeting rooms,
innovative networking areas, free WiFi in all
rooms and common areas, state-of-the-art
technology and excellent catering services. The
concept inspires gatherings of all kinds; guests
outside the hotel may enjoy a relaxing after-work
drink and listen to live DJ performances, have a
delicious brunch, or watch a football match with
friends while sipping a cocktail.
BRAND INSIGHTS
PRODUCTS
Exclusive
Lounge Events
Personalized
Services
BENEFITS
Diverse Culinary
Options
BRAND
TERRITORY
Relaxed
Ambience
Lifestyle & Urban
Personality
Chic
Environment
Exclusive
Amenities
Free WIFI
Friendly
& Happy
Experiences
Dynamic &
fresh “Ayre"
Experience
Functionality,
comfort & style
Premium
Locations
Business
Friendly
Breakfast
Buffet
Cozy, Comfortable
Accomodations
Top locations in Spain's most
Emblematic cities
Original
Meetings
& Events
Concept
Excellent
Service
Innovative Business
Environments
DEVELOPMENT DOSSIER
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The Ayre Hoteles prototype gives developers urban market choices, with a capacity from 100 to
500 rooms and a flexible layout that perfectly fits different types of buildings situated in emblematic
city locations.
AYRE GRAN HOTEL COLÓN (Madrid)
• Trivago, the ten best hotel breakfasts in Spain - the
only one in Madrid
AYRE HOTEL GRAN VÍA (Barcelona)
AYRE HOTEL ASTORIA (Valencia)
• Zoover, Zoover Award – Bronze
AYRE HOTEL SEVILLA (Sevilla)
• TripAdvisor, TripAdvisor - GreenLeaders - Gold level
• Seville City Council, Sustainable Business Certificate
• Spanish Institute of Tourism, Integral Tourism
Quality System - Cycle 5
• Environmental certifications ISO 14001 and EMAS
AYRE HOTEL ALFONSO II (Oviedo)
AYRE HOTEL OVIEDO (Oviedo)
• Trivago, 4th designer hotel in Spain
• The Wedding Magazine, 4th best hotel in Asturias
for weddings
• Booking.com, 1st position in Oviedo with the
distinction “Fantastic”
DEVELOPMENT DOSSIER
AYRE HOTELES
43
A SUCCESS STORY
44
With venues in 68 countries, including 163
cafes, 23 hotels and 11 casinos, Hard Rock
International (HRI) is one of the most globally
recognized companies. HRI owns the global
trademark for all Hard Rock brands. The
company licenses and/or manages hotel/
casino properties worldwide. However,
they have also approved a small group of
companies allowed to manage their own Hard
Rock hotels.
Palladium Hotel Group is one of them, taking
on the opening of the first Hard Rock Hotel in
Europe, inaugurated in 2014. Our team went
through a very intense training to be able to
recreate the right vibe that defines this legendary
Brand as different and unique. There is a small
specialized department within Palladium Hotel
Group that makes sure the right language, both
visual and verbal, captures the essence of Hard
Rock and reaches its target audience.
WHO ARE WE?
As a brand, the HRHI concept is developed along six distinguishing axes:
MUSIC
• Concerts by international Pop and Rock bands
• A spectacular style whose primary guiding
thread is music
HOTEL
• Music is its heart and soul (Memorabilia)
• Unique and modern design, avant´guarde, elegant and with a very specific style
• Brand Amenities
• Unbeatable facilities installations
• Gadgets and technology
• Friendly and lively service
THE HRHI EXPERIENCE
ATMOSPHERE
• A place where lovers of Pop and Rock music
can meet on the island, no matter what
generation they belong to
• Friendly, open, cosmopolitan, avant-garde and modern
• Celebrities and VIPs consonance with the brand
• The place to be for Rock Stars
“IBIZA LIKE A ROCK STAR”
COMPLEMENTARY OFFER
• Themed gastronomic experiences, unbeatable
hospitality service, live musical performances
• Exclusive Hard Rock Beach Club
• 4 specialized restaurants
• Rock Spa
THE HRHI BRAND
• Positioning and global awareness
• HR Community— generating a sense of belonging
• The world’s largest collection of Memorabilia
• International portfolio of five-star hotels and resorts
VARIED OFFER
• Music as a primary guiding thread
• Convention Center (groups)
• Rock Spa and Body Rock (Wellness)
• Family Brand Amenities (Roxity Kids Club)
• Exclusive VIP Services (Luxury and Comfort)
DEVELOPMENT DOSSIER
A SUCCESS STORY HARD ROCK HOTEL IBIZA
45
We have made a detailed analysis of our target in Ibiza and carefully studied their needs and
behaviour to determine an appropriate marketing strategy that would lead to an inevitable
success. We have created a Hard Rock Hotel Ibiza that is perfect for everybody: for families,
young and middle-aged people, for all who want to have fun, love music, and look for unique
experiences.
Hard Rock Hotel Ibiza was created as a luxurious, stylish five-star beachfront hotel located
on famous Playa dén Bossa Beach, complete with modern facilities, a contemporary design,
unparalleled service, unique amenities, and of course, the thread that unites them all – music.
We´ve set a very clear goal to provide our guests with personalized experiences through highquality service and exclusive rooms where every detail is carefully taken care of.
OUR SUCCESS STORY IN FIGURES
CULINARY EXCELLENCE
4 restaurants and 7 bars to stir all your senses
AMAZING FACILITIES
• 47.300 m2 total grounds area
• 493 rooms for real rock stars with the most
exclusive amenities
• 6 swimming pools
• 3 pools with exclusive access from swim-up
rooms and suites
ENTERTAINMENT (2014 and 2015 data)
1392 musical performances
42 live concerts of top international artists
225.000 attendees
OCCUPANCY RATES
72% overall during the first season in 2014.
Over 81% in June, July, and September 2015
And over 90% in August 2015.
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GRAMMY-WORTHY PERFORMANCES
We carefully orchestrate an events program that consists of live concerts from some of the world’s
most renowned musical performers. Local and international artists make sure up to 5,000 people
have the time of their lives on an amazing open-air stage. With the exquisite performance of
our chefs, the culinary offer is simply extraordinary. Unique interpretations of the best local
and international cuisines combine fresh ingredients with an impeccable presentation and a
sophisticated touch to deliver unique and memorable experiences.
CHILDR E N OF THE 80'S
Children of the '80s staged a spectacular International Show
this summer at the Hard Rock Hotel Ibiza, featuring the most
iconic international artists from the '80s and '90s, who were the
first to start up what we know today as electronic music. Every
Sunday from June 28th until September 13th, the Ibiza-based
Hard Rock Hotel underwent an epic transformation to host an
revival party bringing back the two most lavish decades in the
Pop Dance Music history.
A MASSIVE SUCCESS! 60,000 ATTENDANTS IN 12 DAYS
E S TA D O P U R O B Y PACO R ONCE R O
In the ‘avant-garde’ premises of Hard Rock Hotel Ibiza, you
can find Estado Puro, a restaurant by chef Paco Roncero.
The great two Michelin stars chef elaborates typical Spanish
dishes and culinary tapas art with innovation and creativity,
exceptional product quality, and a personal touch. These
unique interpretations of the best Mediterranean cuisine and
classic Spanish dishes with fresh ingredients and impeccable
elaboration are a real treat for the senses.
DEVELOPMENT DOSSIER
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IN HE AV E N
In Heaven is an innovative show that caused a real stir at Ibiza’s
highest sky lounge, The Ninth. It consists of four acts that combine
different artistic styles, from Flamenco fusion to Portuguese Fado,
with classic and electric guitars playing side-by-side, and a pole
dance number with an Indian sitar and African music. Audience
participation is encouraged by the entire cast throughout the
show. For a complete sensory experience, guests are offered
a series of specially-created dishes in every act to surprise their
palates and enhance their visual and audio perceptions.
ARE YOU READY TO ROCK TENERIFE?
Following the success of Hard Rock Hotel
Ibiza, Palladium Hotel Group is about to
open another branded property on Tenerife´s
southern coast near Adeje in autumn 2016.
The hotel will feature three pools, access to
a artificial saltwater lagoon, six restaurants
and six bars, a concert area with a capacity of
5,000 people, a beach club, plus a Rock Spa
and a Rock Shop with merchandise designed
exclusively for the hotel.
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RECOGNITIONS
2015
2015
15.900 followers
28.700 followers
56.700 fans
2015
• Hard Rock International, Brand Ambassador of the Year
• Muchoticket Awards, Best International Promotion of Ibiza
• Gold Star Award by the Institute for Professional Excellence to Iván Tarilonte, hotel´s director
• Travel Weekly, Gold Magellan Award - Standard Room Design
• Orbitz, 2015 Orbitz Worldwide Best in Stay Elite Award
• Luxury Travel Guide Award, Unique Luxury Hotel of the Year in the Balearic Islands
• Booking Äward of Excellence¨
• Top Producer by Expedia
2015
SOCIAL MEDIA
2015
• Facebook: 56.700 fans
• Twitter: 28.700 followers
• Instagram: 15.900 followers
• World´s first Hard Rock Hotel to own its Snapchat account
• 2015 Trending Topic Nacional Twitter
• 2014/2015 most influential hotel profile in social media according to Klout
DEVELOPMENT DOSSIER
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MANAGEMENT SERVICES
WE HELP YOU BUILD YOUR VISION
Our consolidated experience in hotel management allows us to offer a comprehensive set of
services based on excellence and quality through a portfolio of six solid brands, generating clear
values and strategies for hotel owners to optimize their investment.
SUPPLY CHAIN
DEVELOPMENT
· Construction /
Refurbishment of Hotels
· Interior Design
· Pre-openings
· Disafliations
MARKETING
·
·
·
·
·
·
Marketing Management
Social Media
CRM
Sales and Distribution
Communication and PR
E-commerce
OPERATIONS
·
·
·
·
·
·
Performance
Food & Beverages
Sales
Maintenance
Events
Revenue Management
SUPPORT
·
·
·
·
·
·
Human Resources
Financial
IT
Purchasing
Legal
Asset Management
In order to keep a flexible and highly-responsive operational structure, we perform from two
main offices: our European Corporate Headquarters in Ibiza Town (Spain) and our regional office
in the Riviera Maya (Mexico). We offer comprehensive support services including construction,
administration, sales, marketing, purchasing, reservations and, operational services.
BRANDING STRATEGY
CREATING BRAND VISIBILITY
A full-grown branding strategy facilitates a
connection with clients and enhances the
user’s experience. Behind every brand, there
is a consistent story to promote development
and expansion with the support of digital
CLIENT
KNOWLEDGE
PERSONALIZED
BRAND
EXPERIENCE
and offline, in-house marketing. We focus
on the customer´s experience and promote
engagement through our B2C Loyalty program
(Palladium Travel Club) and our B2B Partnership
Program (Palladium Connect).
CREATE
TURNING
VALUE-ADDED
ENGAGEMENT
BRAND
GUESTS INTO
DIFFERENTIATION
VIA BRAND
LOYALTY
LIFELONG
COMMUNITY
FANS
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MARKETING SERVICES
OFFLINE & ONLINE ADVERTISING
Know the user. Know the magic. Connect the two. At its core, marketing starts with an accurate brand
definition and ends with the user. We strive to reach customers through traditional media and a wellprepared content strategy. We promote every brand in leading national / international travel magazines
and use digital marketing and technology to increase brand awareness. At Palladium Hotel Group, we
work hard to earn our clients’ trust every day.
PALLADIUM MAGAZINE
Palladium Magazine has become the travel brochure of the XXI century, an amazing
lifestyle magazine that perfectly reflects the Palladium Hotel Group brand in its entirety.
It is a valuable information tool for our partners and clients and a crucial element in
promoting brand-awareness and engagement.
· 45,000 COPIES DISTRIBUTED EVERY YEAR IN EUROPE In all our hotels, in strategic
distribution points in Ibiza, and in the VIP lounges in major airports, such as: Madrid (Barajas)
· Barcelona (Prat) · Paris (Charles De Gaulle, Orly) · London (Heathrow) · Manchester ·
Birmingham · Amsterdam
· 30,000 COPIES DISTRIBUTED EVERY YEAR IN ALL OUR HOTELS IN THE AMERICAS
SEO/SEM
International search engine marketing (SEM) and search engine optimization (SEO) are essential for any
hotel business. This is why our SEO/SEM experts provide technical expertise to support our partnerships
teams. We define our client’s persona and make sure to deliver an optimal user experience.
COMMUNICATION & PR
Our brand representatives work to strengthen brand recognition through both external and internal
communication and different public relations strategies. We have a specialized team that plans, directs,
controls, coordinates and participates in all communication activities. Press material is organized
according to each brand to be presented at press conferences and on radio or television.
APP & MOBILE MARKETING
We have created a more intuitive, all-in-one virtual experience to make travel easier and a lot
more exciting. These user-friendly apps enable our clients to virtually visit all the Palladium Hotels
& Resorts around the world, dive into the unique world of Hard Rock Hotel Ibiza, or browse the
glamour of Ushuaïa Ibiza Beach Hotel. The numerous fun and useful features enable guests to:
· Discover all services and facilities at our exclusive hotels
· Book at your favourite restaurant or personalize your menu
· Receive alerts for your event or meetings
· Get the first scoop on latest offers, exclusive prices, and important news
· Chat with other guests & share unique experiences
· Tailor-made excursions & tours
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SOCIAL MEDIA HIGHLIGHTS
Palladium Hotels & Resorts is the Spanish hotel group with:
•The most largest number of followers on Twitter and Instagram
•The third largest Facebook presence
•The most engaging social media content
SOCIAL MEDIA IN NUMBERS
Comparative Analysis on Spanish Hotels´ Social Media performance in the fourth quarter of 2015, by ICARUS,
Epsilon Technologies, presented on Fitur 2016.
NUMBER
OF FANS
NUMBER
OF INTERACTIONS
TOP
ADVOCACY
1
2
3
4
5
SOCIAL MEDIA
We are committed to our presence on Social Media through a powerful engagement strategy. Our specialized Social Media Department and Community Managers are experts in the field and supply information, manage conversations and maintain activity on all our hotels’ profiles. Our diverse hotel content
is integrated into well-distinguished brand channels, with each hotel having its own style and language.
The social achievements of Palladium Hotel Group are remarkable, with a notable presence on Facebook, Instagram, Twitter and YouTube. We are also present on LinkedIn and Pinterest.
DEVELOPMENT DOSSIER
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SALES COVERAGE
ALL OVER THE WORLD
Each of our brands has its own personality
and something unique to promote and sell.
Our business model requires a consistent
management system to transfer all the strengths
that we offer to hotels and owners, whatever
their origins or specifications.
Our two multilingual, 24-hour call-centres,
located in Ibiza, Spain, and Santo Domingo,
Dominican Republic offer an unrivalled level
of service. We guarantee competitively priced
offerings, comprehensive coverage and
excellent availability for last minute bookings
and busy periods.
Our proven expertise in hotel e-commerce
services and digital marketing solutions will
keep you ahead of the competition. The
Webcome Package that rewards clients with
special benefits for bookings through our
webpage has proven to be a great incentive
for direct online sales.
• ONLINE SALES
We grow in step with the digital age. We turn product innovations into client solutions. We enjoy
a bird’s eye view of the massive transformation occurring as advertising shifts to mobile and
online platforms.
Our webpage palladiumhotelgroup.com operates as an important sales channel and a convenient
marketing tool. We have integrated a Webcome package of benefits for booking on our site and
optimized our costs and user experience to improve performance and increase the number of direct
reservations via our webpage. Our strategic development plan for the next five years aims to:
· Improve the user experience
· Continue turning our guests into fans
· Increase interaction of our website via social media tools
· Integrate an interactive entertainment platform
• SUPPORT
We work with a variety of teams in different departments, such as engineering, legal, and sales
engineering to set policies and combat fraud and abuse in a scalable way, often with an eye to
finding industry-wide solutions.
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ZENTROPIA PALLADIUM SPA & WELLNESS
REJUVENATE BODY AND SOUL
Wellness tourism is a growing part of the
hospitality industry, practiced by over 250
million people worldwide. This has promoted
an 87% costs increase in yoga products in
resorts around the globe, over the last five
years. Zentropia Palladium Spa & Wellness is
Palladium Hotels & Resorts´ luxury spa and
wellness Brand. Relaxation rituals, ancient
techniques, cutting-edge treatments, thermal
area, Spa & Wellness – we provide our guests
with all they need to find a perfect balance
between body and soul.
• Wet Aquatic Area
• Treatment Rooms
• Exclusive double Spa Suites
• Jacuzzi and Private Turkish Bath
• Fully-equipped Fitness Area
PALLADIUM MEETINGS & EVENTS
REDEFINING BUSINESS TRAVEL
Our experienced sales team specializes in
business events and travel under the concept
Palladium Meetings & Events. Corporate
events, incentive trips or meetings - our
luxurious four and five-star resorts feature a
wide range of facilities and services to meet all
our customers´ requirements.
We have created an energetic concept of
inspiring settings with the full support of
our specialized personal business concier-
ges and highly skilled catering teams to
make sure any venture is a success. With
numerous functional, well-appointed rooms
and all our professional experience, we have
the capacity and know-how to attend groups
of up to 1,300 persons.
•
•
•
•
Unbeatable Locations
Spacious and Modern Facilities
State-of-the-art Equipment
Highly-skilled Professionals
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PALLADIUM WEDDINGS
PICTURE-PERFECT WEDDING DESTINATIONS
We like to bring people together. Create stories. Inspire romance. At Palladium Hotel Group, we
simply enjoy being part of our clients´ happiness. This is why we provide the perfect backdrop and
the ideal venue, complete with a select array of the most exclusive packages and services. Our
experienced wedding planners take care of the smallest of details to make sure each wedding is
unique and unforgettable.
PUNTA CANA, DOMINICAN REPUBLIC
MONTEGO BAY, JAMAICA
PRIVATE VIVAH WEDDING RECEPTION & DINNER
Package by SHAADI
An elegant private reception in stunning South-Asian
style, complete with a specially designed menu from
our Indian chef and gorgeous décor with elegant,
romantic features.
BLISS IN BLOOM PACKAGE 2016
Package by KAREN BUSSEN
A unique celebration where love blossom as vibrant
flowers evoke feelings of joy. Roses, lilies and ferns
add a special touch while the relaxing couple-massages
on the beach make guests feel like royalty.
WAVES OF LOVE PACKAGE 2016
This exclusive wedding package celebrates the
sea and the joy for life. Elegant decorations of
hydrangeas, irises, shells and starfish are the perfect
complement to this sophisticated reception.
PURE PARADISE PACKAGE 2016
Bold colours and floral decorations combined with
the energy of the ocean add an exotic twist to this
unique wedding package that celebrates love and
romance.
We collaborate with celebrity wedding designer Karen Bussen who creates
a series of amazing wedding packages exclusively for Palladium.
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EXCELLENT LIFESTYLE FACILITIES
All our brands are supported by complementary lifestyle facilities, helping us to intensify each
Brands selling proposition by using a carefully studied set of experiences.
EVENTS & CONCERTS
DAZZLE YOUR SENSES
With exclusive on-site facilities, VIP lifestyle comes as a standard at Ushuaïa Ibiza Beach Hotel
and Hard Rock Hotel Ibiza. Swim-up bars, massage jets, and underwater speakers complement
the pools and the numerous restaurants offer exquisite gourmet dining. The legendary Hard Rock
Hotel Ibiza hosts amazing pool parties and live concerts while the world´s best DJs perform at The
Ushuaïa Club’s state-of-the-art stage.
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GOURMET VENUES
A WORLD OF FLAVOURS
Signature restaurants provide guests with an exquisite dining experience. Different flavours teased
to perfection will surprise even the most demanding palates. Authentic culinary options from around
the world are organised in a perfect setting for couples or groups.
We continuously team up with partners to deliver unique
moments to our guests. Sublimotion -an ‘unparalleled gastrosensory adventure’ is a great example. Combining food, art, and
technology, this exclusive dining concept at Hard Rock Hotel Ibiza
is the perfect mix of vanguard food and technological innovation.
A high-ceilinged, multifunctional rectangular room with a single
neon-lit communal table is where Michelin-starred Chef Paco
Roncero makes all the magic happen during a two-and-a halfhour gastro-show. Every surface, from the walls to the table,
can be projected onto, and the staff includes chefs, technicians,
musicians, and illusionists. Three hundred and sixty-degree
projections, molecular food, and mind-blowing culinary special
effects are a guaranteed treat for all your senses.
The Montauk Steakhouse restaurant is a challenge even for
the most demanding palates. The best quality meat, cured
to perfection, is accompanied by a wide range of sauces and
garnishes. A selected range of top quality beef cuts is displayed
in the large climate-controlled “Cuts Gallery” for your selection.
The combination of the enticing aroma of exceptional quality
grilled meat surrounded by a minimalist and modern décor
guarantees a wonderful evening for gourmet customers.
DEVELOPMENT DOSSIER
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SKY LOUNGES / BEACH CLUBS
OVER-THE-TOP EXPERIENCE
We believe life’s greatest moments are spent in company. This is why we create places that celebrate
gatherings. Whether it is for a laid-back day on the beach with the most exclusive services or an
elegant night out in a place that seems like the top of the world. These unique spaces are provided
with all it takes to make our customers feel special, night and day. Our beach clubs are pure luxury
and glamour, right next to the sea with rooftop lounges that offer an amazing atmosphere to finish
the day contemplating stunning panoramic views.
U P I BIZA S KY S OCIE TY
Striking Sky Lounges lounges with stunning panoramic
views and amazing features. Soaring eight floors above the
beach, our UP! Ibiza Sky Society lounge boasts beautiful
views as far as the eye can see. Interiors are decked out in
modern, futuristic furnishing and decor, and the service is
impeccable. Music is an important element here, with nightly
entertainment ranging from resident DJs to incredible
artistic performances.
THE BE ACH CLUB
One-of-a-kind concept that combines the best music with
an exclusive ambience, exquisite cuisine and personalized
attention. Ushuaïa Ibiza Beach Club is an example of a beach
club with a difference: a unique place that serves delicious
Mediterranean and fusion dishes to a glamourous backdrop
of live DJ sets. A sophisticated terrace offers an unrivalled
atmosphere, and the beach area features luxurious beds
with first-class service and VIP treatment.
DEVELOPMENT DOSSIER
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NEW HORIZONS
IT & INNOVATIONS
We export our hotel reservation software with an excellent management system. All the necessary consulting and
training will be provided by our corporative IT department. We quickly adapt to changes and provide our partners
with any modifications and adaptations they require.
HUMAN RESOURCES IN NUMBERS
9,380 EMPLOYEES
50,478 CVS RECEIVED
11,700 INTERVIEWS
4,665 EMPLOYED
733 INTERNAL PROMOTIONS
MOST MANAGEMENT ROLES
COVERED WITH INTERNAL TALENT
2 EXECUTIVE PROGRAMS SPECIALLY
DESIGNED FOR CORPORATE AND
HOTEL EMPLOYEES
DATA 2014
AN INTEGRAL EMPLOYMENT PLATFORM
In Palladium Hotel Group we believe in talent. During the last several years we have invested
heavily in the training and development of our executive management pool, ensuring that we
now have the necessary skills in place to promote expansion to new market opportunities as
they arise. We are now in a position to be able to offer skilled and experienced management
professionals that can help you to develop and expand your business.
In 2014, we received and processed a total of
50,478 curricula vitae from all over the world. We
are growing steadily and purposefully. During 2014,
we interviewed 11,741 candidates, of whom 4,672
were hired. The average global workforce stood
at 9,380 workers (9.4% more than in 2013). In 2016,
we are about to launch our very own international
employment platform, with career information for
applicants interested in employment opportunities
within the group. Our current database includes
23,371 registered CVs.
DEVELOPMENT
OF INTERNAL TALENT
We know for a fact that the exceptional team we
have is the key factor to our success as a company.
This is why we strongly encourage internal promotion
by rewarding effort and talent; in 2014, 733 of our
collaborators were promoted worldwide, 170 more
than the previous year.
OUR EXECUTIVE
DEVELOPMENT PROGRAMMES For two consecutive years, our HR Department launched the Executive Development Programme and
that will allows candidates and interns to develop
their professional careers in Palladium Hotel Group's
hotels and offices in the Americas and Europe. These
programs seek to develop and improve management
skills, strengthen leadership skills, exchange ideas
between people from different backgrounds and experience, and improve knowledge of all departments
that would greatly enhance future management abilities.
Also, we are currently selecting future hotel managers
for Europe and the Americas within our strategic plan
for expansion and growth in these regions.
DEVELOPMENT DOSSIER
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Social
Responsibility
Awareness
and Integration
EMPLOYABILITY
Community
Facilities
Economic
Prosperity
In all our Grand Palladium Hotels & Resorts we are committed to:
• THE ECPAT CODE - ECPAT is a global network of organizations and individuals working to end and prevent
commercial sexual exploitation of children; it provides care for victims and their families, with specific interinstitutional activities ranging from revising and adapting legislation to designing and running model programmes
for intervention at the individual, family, and social levels.
• CODE OF CONDUCT - We signed in all our destinations our commitment to child sexual exploitation prevention
in the tourism sector.
• ZERO ILLITERACY COMPANY RECOGNITION AWARDED BY CROC (The Revolutionary Confederation of
Peasant Workers in Mexico) for completely reducing the numbers of its employees behind in grade.
DEVELOPMENT DOSSIER
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A SUSTAINABLE APPROACH TO RESPONSIBLE BUSINESS
Palladium Hotel Group strives to operate
as efficiently as possible through a policy of
sustainable tourism certifications to ensure the
responsible management of resources in all our
destinations. Protection of the environment has
become one of the management priorities and
all our hotels are fully committed to sustainable
EARTHCHECK to reward our sustainability principles
and responsible management in business operations
in all our hotels in America.
TRAVELIFE - An international sustainability certification
awarded by tour operators such as TUI, Thomson and
Kuoni.
WE SAVE UP TO 38% OF WATER Water saving
technology installed in taps, bathrooms, and irrigation
system in all our hotels uses recycled water.
management policies, which range from energy
efficiency measures to support programmes
and collaboration with the local community,
as well as other initiatives to raise awareness
about the need to preserve the environment
and promote social integration.
Responsible
Supply Chain
Responsible
Resources
Consumption
ENVIRONMENT
Sustainable
Construction
Waste
Management
SOLAR ENERY USE The greatest photovoltaic power
plant in Jamaica is at the Grand Palladium Lady
Hamilton Resort & Spa.
WE CONSUME 30% LESS ELECTRICITY There are
low-consumption lights and sensors incorporated in
almost all switches throughout our hotels.
SEA CORALS PROTECTION We collaborate with
the Authorities of Dominican Republic to preserve
reefs and sea corals in Punta Cana.
LOOKING AFTER THE TURTLES
Situated within lush tropical gardens along a private
white sand beach, this unique resort features a
network of nature trails, a crocodile habitat, two
green-houses, and eco-tours. There is also a
beautiful lake with flamingoes where guests can
relax and enjoy nature. The Kantenah Bay Turtle
Camp at Grand Palladium Riviera Maya Resort
& Spa features very effective programs for the
preservation and protection of sea turtles.
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PALLADIUM PROJECT PIPELINE
WHAT THE FUTURE HOLDS
2016
• Expansion of Only You Boutique Hotel Madrid,
significantly increasing both capacity and services
• Opening of the new 5-star Hard Rock Hotel
Tenerife, on the island’s sunny southern coast
near Adeje, featuring 637 rooms and 236 suites
• Ushuaïa Beach Hotel Cancún – an exclusive
600-room luxurious venue located in the Prime
area of Cancún
• Construction work starts on a new Grand
Palladium Resort with 3,400 rooms
in Playa Mujeres, Mexico
• Opening of a new Only YOU Hotel Atocha
near the Atocha train station in Madrid
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THE HOTELS
PALLADIUM BOUTIQUE HOTELS
ONLY YOU HOTELS & LOUNGE
MEXICO
(Riviera Maya)
The Royal Suites Yucatán by Palladium
(Riviera Nayarit)
The Royal Suites Punta de Mita by Palladium
IBIZA
Agroturismo Sa Talaia
MADRID
Only You Boutique Hotel Madrid
Only You Hotel Atocha
DOMINICAN REPUBLIC
(Punta Cana - Playa Bávaro)
The Royal Suites Turquesa by Palladium
GRAND PALLADIUM HOTELS
& RESORTS
IBIZA
Grand Palladium Palace Ibiza Resort & Spa
Grand Palladium White Island Resort & Spa
MEXICO
(Riviera Maya)
Grand Palladium Colonial Resort & Spa
Grand Palladium Kantenah Resort & Spa
Grand Palladium White Sand Resort & Spa
Grand Palladium Riviera Resort & Spa
(Riviera Nayarit)
Grand Palladium Vallarta Resort & Spa
DOMINICAN REPUBLIC
(Punta Cana - Playa Bávaro)
Grand Palladium Punta Cana Resort & Spa
Grand Palladium Bávaro Suites Resort & Spa
Grand Palladium Palace Resort Spa & Casino
JAMAICA
Grand Palladium Jamaica Resort & Spa
Grand Palladium Lady Hamilton Resort &
Spa
BRAZIL
Grand Palladium Imbassaí Resort & Spa
PALLADIUM HOTELS
IBIZA
Palladium Hotel Don Carlos
Palladium Hotel Palmyra
Palladium Hotel Cala Llonga
FIESTA HOTELS & RESORTS
IBIZA
Fiesta Hotel Cala Gració
Fiesta Hotel Tanit
Fiesta Hotel Milord
Fiesta Hotel Cala Nova
IBIZA
Ushuaïa Ibiza Beach Hotel
- The Ushuaïa Club
- The Ushuaïa Tower
MENORCA
Fiesta Hotel Castell Playa
HARD ROCK HOTELS
ITALY
(Sicily)
Fiesta Hotel Athènee Palace
Fiesta Hotel Garden Beach
TENERIFE
Hard Rock Hotel Tenerife
IBIZA
Hard Rock Hotel Ibiza
DOMINICAN REPUBLIC
(Santo Domingo)
Dominican Fiesta Hotel & Casino
AYRE HOTELES
BARCELONA
Ayre Hotel Gran Vía
Ayre Hotel Caspe
Ayre Hotel Rosellón
MADRID
Ayre Gran Hotel Colón
OVIEDO
Ayre Hotel Alfonso II
Ayre Hotel Ramiro I
Ayre Hotel Oviedo
VALENCIA
Ayre Hotel Astoria Palace
CORDOBA
Ayre Hotel Córdoba
SEVILLE
Ayre Hotel Sevilla
DEVELOPMENT DOSSIER
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CONTACT DETAILS
EXPANSION DEPARTMENT
expansion@palladiumhotelgroup.com
ERIK ROQUERO MONFORT
FEASIBILITY & INVESTMENT ANALYSIS MANAGER
erik.roquero@palladiumhotelgroup.com
JOSE MATHEU
DEVELOPMENT DIRECTOR
jose.matheu@palladiumhotelgroup.com
Head Quarters:
Avda. de Bartolomé Roselló 18, 07800 Ibiza, Baleares. Spain | Phone (34) 971 313 811
Corporate Office:
C/ Pez Volador 5, 28007 Madrid. Sapin | Phone (34) 91 799 2625
DEVELOPMENT DOSSIER
64

Development - Palladium Hotel Group

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