FHL OVERVIEW!

FHL Games Co.LTD
Company Profile
www.fhlgames.com
April. 2010
Here We Say
1.
Company Overview
2.
Company Profile
3.
Market Overview
4.
Business Portfolio
Company
Overview
FHL OVERVIEW! New Frontier in Latin Market !
FHL Games is…
Ever since middle of 2009, FHL Games has been running incredibly fast but with strong
technical power and abilities into remarkable point where nobody ever has stepped out.
FHL OVERVIEW. Highest level of technology focused on development
FHL Games now holds Full 3D Game engine technology by our best engineers
which has highly advanced performances & cutting edged technologies : FHL-X-3D
<Features of FHL-X-3D Engine Technology>
Best performance, security, stability
and integrity developed by engineers
over 15 yrs experiences
Supporting over 800 3D effects
to embody Visual reality
Universality applicable to
online game, 3D arcade game
and console game
Stabled engine frame and
various character tool with
functions over several years
development experience
Since established August,2008, total 5 games has been developed and published and
Kaybo.com, the only game portal in South America has been launched and started service.
Co-development with NEOWIZ for 3rd
generation web game.
(Proto, apprx 6 months)
Online dice game, Dice war
(Proto, Apprx 2 months)
Crazy Combi 3D Online
(Commercialized : 6 months)
Co-development with PICKNEKO for SNS game
based on Facebook
(Proto : 4 months)
Cubic game‟Pororong‟ online
Proto: 2 months
FHL OVERVIEW. Targeting the Global market as publisher & Developer
<Game Portal, www.kaybo.com managed by
FHL games >
<SNS game managed by Inventarte, Partner
company of FHL game
FHL OVERVIEW. The company knows ways for market
Inventarte, Peruvian Company
developed Crazy Combi 2d having
3 millions Users
After 2months of service,
more channel are required.
Various marketing channels
AD Sponsorships and Payment
methods
<Various Marketing channels in local>
<CrazyCombi 3D Fan Cafe>
<ADS in google related famous game sites>
<Ads in Games>
Company
Profile
<Play Shot of Original Crazy Combi 2D >
First ever built Online game portal in Latin America
• After contracted with INVENTARTE, original developer of Crazy Combi 2D having 3 millions users ,
FHL game launched commercial version of Crazy Combi 3D and Game portal Kaybo.com.
• Processing Kaybo PC Cafe Franchise business and game prepaid cards targeting local PC cafe.
First ever made Social network game in Korea
• “War Cloud 1942”, first Korean SNS game(base don Face book) will be published on May, 2010.
• Additional SNS games will be developed continuously based on Latin America to goal the SNS portal
Developments of new Tech. killer titles & discovered New market
based on Best man powers in game industries
• In South America, Crazy Combi 3D Online finished CBT, December, 2009, Started open beta 5th Feb and
official service on March, 2010.
• Discussing for publishing with UQU , Game 158 in China and Outspark in North America.
• Co- development with Neowiz for web browsing game (2009. 11)
•Converting Crazy Combi 3D to realistic 3D game with special monitor (2010. 06)
Aiming the goal to be best game company with the best global networks
and technologies in emerging market
• With specialist of distribution and publishing in Global and strong HR, Best local partner with strong influence
in local.
• NCSoft, Mgame, YD online, Neowiz Games, Pentavision, SonoV, KOG, JC Entertainment
• mini Soccer game (3:3) “FFshowdown” plan to publish on May before FIFA World Cup
Company name
FHL Games Co,LTD
Address
Hoseo Venture Tower 1001, Gasandong 319,
GeumcheoGu,Seoul
CEO
Iron,Chung
Number of
employees
25
Business Area
PC & Online game developing, publishing
Date established
August,2009
• FHL Games CEO (current)
CEO
Iron Chung
• NEOWIZ, General Director, 1st Business Division
• The president of Neowiz Game Academy
(Korea No.1 Game Academy)
• The Chief of E Project TFT, Neowiz
• Team Leader, Management department, REDDUCK
• Team Leader, Management department, Taff System
• Management team, SK Communications
• Information Business Team, SK Telecom
• Business Plan team, SICC
• The bachelor degree of Education, Korea University
Vice-CEO
Haek Jun,Kim
• DongWon Securities Co
Entrepreneur HQ
• CJ Investment & securities
Entrepreneur HQ
• CEO, HO Yeon EAC
Latin Branch COO
Jerry Lee
• HRD Korea Overseas team
• Neowiz ENC Overseas Biz.
General Manager
CFO
Charles Kang
• Korea Research institute
for vocational & Educational
training
- Planning & Finance
- International ODA business
• Dong A Ilbo
CPO
Ahn Young sik
• FHL Networks
• ODI
• Joongang Gunup
• MBC
CLO
Sung Hyun Kim
CSO
Won Seung Chan
• FHL Network
• ㈜Nuskin Korea
• ㈜Sony Entertainment Korea
• DongYang Chemicals
• Cham Accountant agency
• RED DUCK
•National certified Accountant
Ki-Jong, Nam
Server
•General
위메이드 서버
Main
Manager
• Managing director for
WEMADE Main server
• SK IMEDIA Server
director
• T3 Entertainment
Director
• SunYou China,
Server Director
Young-Ho Kim
CL
General
• 삼성
SDS Manager
•EasyCom CTO
• Jewoo Media Team
Director
• Playworks Development
division director
• KTH Development
division director
-Bastian Online
-Changchun Online,
-Dragon Sky Online
- FPS Devilless(Unreal3),
- King of King Online
-SunYou Online(China),
other 3D Engine
-Elegance Construction
Development and
- other 3D Engine Server
management
Sah Ik, Kim
• 그리곤엔터테인먼트
Graphic TD
Han-Byul Kim
• 그리곤엔터테인먼트
Game Design
3D메인캐릭터 디자인
Manager
3D메인캐릭터
디자인
• LOCO Graphic Director
• SKONEK ENT.
Danal Entertainment
Main Director
• TD, SunYou Online
• X Potato Main Produccer
• Graphic Director
-Psyvariar1. 2
T3 Entertainment
• RF2 main 3D graphic
Director, CCR
• TD, Great Guardians
WebZen
• TD, Sepiroth, Imazic
Console game designer
Seung-Ah, Jeon
• 넥슨 수석디자이너
Art Director
• 씨엠넷 디자인 팀장
• Nexon , main director
•NHN, main director
3Feel Graphic Team leader
- Elancia, World of Wind
Our Partner In Latin America
INVENTARTE is local internet service provider located in Lima, Peru, providing Blog,
Internet UCC, Face book related service based on Spanish customers over 4 millions
per Monthly of sustainable visitors and recently have new 2 million game player by
Crazy Combi game service.
Parent Company Profile
FHL Networks is the exclusive distributor and wholesale of BELKIN in
Korea and currently provides PC, I-POD accessories, motion sensor
devices, distribution business to Korea and other countries.
Market
Overview
Latin America Market Overview
Unitary Language
region
Fast Growing of
Internet Industry
Rapid growth of
Economic Income
• Two major language area (Spanish, Portuguese)
• Cultural similarities (Religion, History)
• Easy to provide service to massive area
regardless of border or language, religion
• Fast growing of IT industries and PC diffusion
Rate
• Strong influence of social IT networks (Face book)
• IT circumstance is improving gradually
• Relatively strong economic growth to other third
world in Africa and Arabic area
• Expecting sustainable economical development
• Strong income power and high consumption rate
Peru Internet & Game Market
Growing
internet users
In Peru
 Current 9.7 mills internet users in Peru (23% UP to 2008)
 Current Internet service paid users 11.03 mills (18.6% UP to 2008)
 Fast growing consuming powers based on economic growth influence on Internet
usage
Service quality
& fee
Second diffusion rate of broadband internet in Latin America
 Relatively expensive in payment of broadband service
Highly internet
usage in Cafe
 Mostly using internet in internet café ( 74.4% of internet users uses in internet café)
 Number of internet café increasing 81.3% and fee become lower
Oligopoly
Market
 Major government running companies providing internet services
( Telefonica del Peru, Movistar, Claro)
Peru government plans to authorize national IT networks to new company.
South America Market Size(Base on Users)
Chile
Venez…
5.5
5.7
11.3
17.2
11
Peru
19.2
Argen…
9.3
26.0
40.9
22.8
71.8
111.2
9.8
52.2
Internet Users
Internet User Population :
100,800,000
29.5
12.1
Other
Total Population: 350,000,000
26.8
Colom…
Maxico
29.8
16.6
South American is very
fast growing market with
Annually growth rate 28%
and global market share
rate 1.2%
45.6
85.5
15~64 Age
Population
28
Latin America Market Size(Base on Sales)
Latin America Game Ranking(2009.12)
1. Dota
2. Counter Strike
3. World Of Warcraft
4. Left 4 Dead
5. Warcraft 3
6. Starcraft
7. Rakion(korea)
8. Gunbound(Korea)
9. Audition(Korea)
10. Knight Online(Korea)
11. Wolf Team(Korea)
12. MU Online(Korea)
13. Gunz Online(Korea)
14. Maple Story(Korea)
Source : centro comercial arenales
• No.1 On-line Game in Latin America is World of Warcraft, The
Second Title is Audition that is serviced from North America server
• Softnyx have published game service in Peru branch from 2008, 20
branch members work for Softnyx Peru branch
• Softnyx games(Gunbound, Wolf team, Rakion) have the same time
connaction users 20,000 ~25,000 in Latin America Market
• Softnyx make the sales a mount 300,000$ ~ 500,000$ per month
in South America Market
Peru Internet & Game Market
Growing
internet users
In Peru
 Current 9.7 mills internet users in Peru (23% UP to 2008)
 Current Internet service paid users 11.03 mills (18.6% UP to 2008)
 Fast growing consuming powers based on economic growth influence on Internet
usage
Service quality
& fee
Second diffusion rate of broadband internet in Latin America
 Relatively expensive in payment of broadband service
Highly internet
usage in Cafe
 Mostly using internet in internet café ( 74.4% of internet users uses in internet café)
 Number of internet café increasing 81.3% and fee become lower
Oligopoly
Market
 Major government running companies providing internet services
( Telefonica del Peru, Movistar, Claro)
Peru government plans to authorize national IT networks to new company.
[
Social Networking game is dominant trend of game industry and mostly, based on
Facebook 4 billion user only, even market size will be 1 billion US Dollar and 92%
growth.
게임분야 Emerging Market입니다.
]
Social Networking Game Forecast Market Size
(단위 : 억불)
* 출처 : LCM Research, 2010년 게임 시장 예측조사
Business
Portfolio
<크레이지 콤비 3D 온라인 LG전자 프로모션 유치>
[
FHL games are focusing on following business goal for the future :
- Various commercial games based on diverse Platforms and Genres
- Publishing on South America, Structuring game Portal
- Developing Social Network Games
Structuring &
servicing game
Portal in Latin
America
Business
Portfolio
Developing
realistic 3D
game
Developing Social
Network Game
PC Franchise
business in
Kaybo.com
]
[
Game Portal, Kaybo.Com has been launched since Feburary, 2010 with Inventarte.
It has been first remarkable game portal based on South America.
<Game Portal Service Page>
User share in between Inventarte
sites and kaybo
Best experts of digital contents
business in Local meets best
technologies in Korea
Additional publishing with major
game companies, NC soft, Neowiz,
Pentavision. Sonov,KOG,Hiwon,
Nimonix are on going.
]
[
After contracting with Inventarte, Crazy Combi 3D was finished the development for
two months . And CBT was proceeded December 2009 and open beta has been done Feb 5th.
„Crazy Combi‟ has been published on
February, 2009, through FACEBOOK
Latino version and now it became one
of symbolic game of PERU.
]
[
Currently Crazy combi 3D online has been redeveloping new version optimized
for 3D monitor
ContentsBOX,Co,LTD, Leading company
in 3D technology, has made
partnership to develop optimized 3D
monitor and version for 3D.
Schedule for release will be following
to domestic release of Crazycombi in
Korea, second half quarter.
]
[
New Type 3D Action Crossways MORPG, “Project K” will be Released in 2010, 4 quarter,
Targeting on Global Market!
]
[
This year, FHL games complete two of unique casual/web board game and will provide
service. We leads fun and excitement from the games with innovative idea.
Game Title(tentative) : Porolong
Game genre : Casual/puzzle
Main Target : teens & adults
Distinguished features
- 3D based functional game to improve
Spatial recognition power and Brain power
- Real time battle system for extreme fun
- Real-time network system
]
Game title(tentative) : Dice War
Game genre : casual/web board
Main Target : adults
Distinguished features
- For the first time ever, most popular
Chinese Dice game become online game!
- The Funniest rule among dice games
applied to online game!
- Extremely fun and thrills until the end
of game!
- Anti-Cracking solution with independent
server division system!
[
Strategic partnership with local internet service provider and portal website, Latin
America, based on internet café management solution will be cornerstone for
well-made Korean online games.
Online Game
Mobile Game
Strategic
Partnership
Internet & Mobile Service Provider
On Latin America
]
[
With Inventarte, our Local partner, FHL game is currently processing the PC café
Franchise business, Kaybo PC Café and it will very significant marketing point for the
future business.
Providing
Management solution
]
Management solution
Recovery solution
Game Management solution
Payment system
Internet Cafe
Customer Satisfaction
-Providing total solution including management,
recovery and payment.
-Extra fee decreasing and easy management
bring customer satisfaction.
Solution Provider
Market Share
- Real time data accumulated
-Strong marketing tool
-Helping effective game publishing
[
Our Publish Title 1 in Latin Market : FF showdown
Genre : Casual Soccer
Developer : Nimonix
Publication Right Holder : NSID
Target : Teens to Adults
Service : CBT finished on Europe
]
[
Our Publish Title 2: Chun Sang Bi
Genre : 2D Martial Arts MMORPG
Developer : Hiwon
Target : Teens to Adults
Service : 7 years since comercialized
]
[
FHL games will publish and start service SNG (Social Network Game based on WW2
at May, 2010 to English & Spanish speaking region.
- Sync with facebook, twitter, I-phone,
SmartPhone
]
[
FHL Games contract with Neowiz Games for New Generation Web Browsing Game
based on SNS as Co-development project ,targeting in Global Market
at second half of this year.
]
[
Currently, FHL games process the commercial engine development co-project with IGVT
Affiliated MDA of Singapore Government based on ‘FHL-X-3D’ and applied 3D racing
Game based on F1 Racing game.
]
Thank you!
Contact Us FHL Games Co.,LTD
www.fhlgames.com
Tel. +82-02-2627-5133
Apendix. Press Release
FHLgames Domestic Press Release
FHLgames Domestic Press Release
2009. 10. 10
2009. 10. 10
FHLgames was released in KBS Special, 2010. Feb. 17, DNA of Korean Success)
“Focusing on successful frontier of Korea
in latin America on-line game Market”
FHL Games Press Released in El COMERCIO
Correo / Tecnología / Pág. 15 / 23 de diciembre de 2009
Perú.21 / Gadgets.21 / Page. 21 / 22 de diciembre de 2009
CrazyCombi3D in Latin America on-line game big league “RAGNAROK
Lan-Party”
“2010. March. Peru Lima, CrazyCombi3D game League sponsored by LG”