whirlwind 2015 magazine rate sheet

WHIRLWIND 2015 MAGAZINE RATE SHEET
Overview
Whirlwind magazine is the only monthly Services publication on Sheppard Air Force Base. It is a high quality, color glossy
product with information about events and services provided through the 82d Force Support Squadron. The target market is
Sheppard’s entire active and retired military personnel and families, base civilian and contractor populations.
The military is the largest economic engine in the greater Wichita Falls area, with an estimated economic impact of more than $831
million per year based on a 2008 economic summary by the Air Force. Sheppard AFB employs over 12,000 military/federal employees and contractor employees. Additionally, almost 4,000 military retirees reside within a 50 mile radius of Sheppard AFB. Given
the magnitude of these numbers, virtually every North Texas business is positively impacted by the military presence. (Wichita Falls
Board of Commerce & Industry)
Features
Published monthly
Informative
Distribution
Reliability
Examples of ad layout
Benefits
AIRMAN & FAMILY READINESS CENTER
Whirlwind has a lifespan of one month and
reaches a potential readership of over 6,000
per issue.
Whirlwind contains information about
activities from over 20 diverse on-base
Services organizations as well as
community events and products.
Your customers will see your message in
print and online. With over 6,000 printed
copies distributed throughout Sheppard
AFB, we cover over 1300 lodging rooms, 250
newcomers to Sheppard weekly, electronic
copy on web site, 27 local outlets including
the Army & Air Force Exchange Service,
Commissary, Class Six and Shopettes.
Sheppard Whirlwind Magazine
82d MSG/SVK
416 Ave D, Bldg. 5
Sheppard AFB, TX 76311
676-4358
Be an Educated Home Buyer
Home Buying Class
June 9 from 11:30 am -12:30 pm. Hosted by the Airman & Family Readiness
Center, located in building 962. Guest Speakers are from the Texas Land
Board and Veterans Affairs.
VA loan programs are available to eligible veterans for the purchase
of a home. The VA guarantee loans encourage lenders to offer loans
to veterans by protecting lenders against loss if the borrower cannot
make the payments. VA loans are particularly beneficial to those veterans that do not have much cash available. VA guidelines allow higher
front-end and debt ratios compared to other loan programs.
VA loan benefits:
No down payment requirement.
More favorable interest rates are frequently offered by lenders
because of the VA’s guarantee.
Ability to finance funding fee.
No mortgage insurance premiums.
Learn more about benefits by attending the class call 676-4358 or if you
have any questions please call Charley Ringwood AFC at 676-5114.
Seating is limited, so call now before its too late.
PAID AD. No federal endorsement of sponsor intended.
PAID AD. No federal endorsement of sponsor intended.
your Sheppard Base Exchange/Home & Garden
PAID AD. No federal endorsement of sponsor intended.
alcohol, tobacco or gasoline purchases.
PAID AD. No federal endorsement of sponsor intended.
www.sheppardservices.com
PAID AD. No federal endorsement of sponsor intended.
June 2009
Whirlwind
15
PAID AD. No federal endorsement of sponsor intended.
8.5 x 11 magazine size
Whirlwind is well-known by the Sheppard
AFB community through its regular,
widespread distribution.
Visit the 82d Services Website: www.82fss.com
Please note:
All rates are based on supplied digital files. Sheppard Marketing
Dept. reserves the right to charge for design, layout, typesetting,
photography, etc.
Rates on Reverse Side
No Federal Endorsement of Sponsor Intended
82d Force Support Squadron Marketing Dept., 416 Ave D. Bldg. 5, Sheppard AFB, Texas 76311. Phone: 940-676-3492
PRSRT STD
U.S. POSTAGE
PAID
WICHITA FALLS, TX
PERMIT NO. 2651
Whirlwind magazine rate sheet
New Customer Incentives
FOUR COLOR (per month rates)
Size
1 mo.
3 mo.
6 mo.
12 mo.
1st issue
5% off (first time customer)
Full Page
$989.00
$964.00
$929.00
$914.00
Classified Advertising
1/2 Page
$504.00
$484.00
$469.00
$464.00
1/4 Page
$260.00
$250.00
$235.00
$230.00
1/8 Page
$140.00
$135.00
$130.00
$125.00
2nd consecutive issue
10% off (first time customer)
Ads sold on a column inch basis at $25.00 per column inch and
require a prepayment. Columns are 1 5/8” inches wide for a single
column and 3-5/8” wide for double columns. Online Classifieds:
additional charge for posting a print classified ad on line.
Preferred Positions
May be secured by adding 10% to the space rate. Restrictions may
apply.
Closing Dates
Ad sizes
Full page
Quarter page
Technical Requirements
Live image area
7.5”w x 10” h
Trim Size
8.5”w x 11” h
Full Bleed
9”w x 11.5”h
Half page
Space Reservation deadline is the first Friday of the month
preceding publication date. Advertiser will be held responsible for
space canceled after closing date. Camera-ready copy is due by
the second Friday of each month.
3.625”w x 4.875” h
No bleed
One-eigth page
7.5”w x 4.875” h
3.625”w x 2.438” h
No bleed
No bleed
Trim/finish size: 8.5”w x 11”h. Press-ready PDF files preferred (at
least 300 dpi) with fonts and graphics embedded, and full-page
ads should contain an additional .125 (1/8”) bleed on each side
(8.625”w x 11.125”h ). Acceptable file formats are: InDesign,
Illustrator (with text converted to paths and linked files embedded), Photoshop, EPS, JPEG and TIF (flattened at 300 dpi). No Mac
files. All files need accompanying accurate color proof. Files can be
supplied on CD or by E-mail. The accuracy of all ads supplied are
the responsibility of the advertiser or ad agency.
Cost of Creating New Ads
A cost of $50 an hour will be assessed to design an advertisement
if the customer does not have one already created. Two proofs
will be provided for the customer’s approval with an option of one
edit (additional edits will incur an added $50 per hour fee). For an
additional $50, the customer can purchase “rights” to the design. A
print ready file will be created for the customer’s personal use.
Contact Us
If interested in submitting ads for the magazine please contact:
David D. Shawver - Commercial Sponsorship Coordinator
phone: 940-676-3355 email: david.shawver@us.af.mil
Ask about other Advertising and Commercial
Sponsorship Opportunities at Sheppard Air Force Base.
Marmie McKenzie - Marketing Director
phone: 940-676-7018 email: marnie.mckenzie@us.af.mil
Ashley Buckmaster - Visual Information Specialist
Phone: 940-676-3492 email: ashley.buckmaster@us.af.mil
No Federal Endorsement of Sponsor or Advertiser Intended
82d Force Support Squadron Marketing Dept., 416 Ave D. Bldg. 5, Sheppard AFB, Texas 76311. Phone: 940-676-3492