Midem 2013 Conferences at a Glance

Transcription

Midem 2013 Conferences at a Glance
Visionary Monday
Disruptive Creativity : Illuminate your Business in a Competitive Marketplace
Monday 28 January 2013, Debussy Auditorium (Level 1)
Sponsored by
This stamp indicates all
Visionary Monday events
and
Featured speakers
Rémi Babinet, Chairman &
Global Creative Director,
BETC, Managing Director,
Havas (France)
John Hayes, Chief Marketing
Officer, American Express
(USA)
Mark Hoppus, Musician &
Record Producer, Blink-182
(USA)
TJ Kang, SVP Service
Planning, Samsung
Electronics (USA/
South Korea)
Lang Lang, Classical Pianist
(China)
Paul Mascarenas, CTO, Ford
(USA)
Jyrki Rosenberg, VP & Global
Head of Entertainment,
Nokia (Finland)
Robert Scoble, Startup
Liaison Officer, Rackspace
Hosting (USA)
Debates: Lively discussions will take place during Visionary Monday around the following topics:
 Artists Leveraging Tech & Brands
 How the Music Industry Manages Innovation
Insights: Insights sessions are presentations on:
 Creativity Means Business by Rémi Babinet, BETC & Havas (France)
 Music in the Age of Context by Robert Scoble, Rackspace Hosting (USA)
 A Roadmap to Navigate Music Marketing by Marcus Taylor, Venture Harbour (UK)
Highlights: Discover at Visionary Monday who will be the winners of:
 Midemlab, the startup competition, for the 3 following categories: Music discovery, recommendation
and creation; Marketing and social engagement; Direct-to-consumer sales and content monetisation.
 Midem Marketing Competition, a contest rewarding the most creative and innovative use of music or
partnership with artists in a marketing campaign and the best music placement in an ad/commercial.
Exclusive reports
Visionary Monday attendees will benefit from exclusive reports:
 Get your Artist Campaigns on the Right Track: Consumption Trends across Social Networks and
BitTorrent, by Musicmetric.
 Companies and Consumers – Navigating Through Influencers and Triggers, by Nielsen Music.
Breakfast from 10:30 to 11:00
Networking break from 16:00 to 16:30
1
Innovation Factory (Lerins Hall)
This zone is dedicated to the latest interactions between technology and music. It also
hosts Midemlab, the startup competition, and Midem Hack Day. Accelerate your business
and take the digital shift by discovering the future of music today!
Direct2Fan Camp (Riviera Hall)
Innovation Factory
The place to be for artists and music entrepreneurs, highlighting the most crucial aspects
of the new music business. Add to your schedule: Artists Speak to Artists and D2F from A
to Z.
Brand Central (Riviera Hall)
Learn everything about the music and brands ecosystem and don’t miss Midem
Marketing Competition and Music Pitch Sessions.
Sponsored by
Classical Discussion Lounge (Riviera Hall)
Direct2Fan Camp
Where professionals from the classical and jazz music world meet and share their views
with Midem audience.
Midem Music Summits (Conference Room, Level 01)
Midem Music Summits highlight key aspects of the global music scene, including segments
dedicated to lawyers on Sunday 27 January and to publishers and authors’ societies on
Tuesday 29 January. 2013’s partners are: CISAC, IAEL and ICMP.
Midem Academy (Level 01)
Midem Academy provides you with concrete and practical skills to boost your career and
keep your knowledge fresh and current. This 14-hour training programme features three
modules: Music Industry 101, Entrepreneurship and Marketing.
Networking Village (Level 01)
Midem Academy
A series of one-to-one speed meetings with managers, publishers, labels, lawyers,
collecting societies, advertising experts, and potential business partners from countries
such as Canada, South Korea and Malaysia. This is your chance to connect with industry
professionals from all over the world.
2
Saturday 26 January 2013
10:30 > 11:30
Your Startup & the Press: Pitching to the Media
Innovation Factory
Lérins Hall
Speaker:
Martin Bryant, Managing Editor, The Next Web (UK)
Getting media coverage from blogs and press for your startup or app is really important
and can help you attract users and investors, but pitching your product to the media
isn’t an easy task! How do you reach out to technology bloggers and journalists? How
do you stand out from the crowd? In this workshop, you will learn how to best work
with and utilise the media industry.
10:30 > 10:40
Your Guide to the Day
Direct2Fan Camp
Riviera Hall
Speaker:
Emily White, Co-Founder & Manager, Whitesmith Entertainment (USA)
Step in the Direct2Fan Camp to get an overview of the daily schedule of events, from an
artist manager viewpoint.
10:30 > 11:10
Parallel Lines Between Art & Advertising: Using Music to Convey a
Message
Brand Central
Riviera Hall
Speakers:
Pol Hoenderboom, Creative & Copywriter, Tribal DDB Amsterdam (Netherlands)
Bart Mol, Creative & Art Director, Tribal DDB Amsterdam (Netherlands)
A solid relationship between an artist and a brand can be a powerful union. Tribal DDB
Amsterdam’s Creative Directors will explain their take on the parallel lines connecting
advertising and the process involved when creating art. Together they explore the
importance of music when crafting global interactive campaigns.
10:30 > 11:30
Music Industry 101 – What is the New Record Business?
In Association with IMPALA/WIN
Midem Academy
Hall 01
Speaker:
Dick Huey, Founder, Toolshed (USA)
Learn all you need to know about the changing role of labels, distributors, promoters,
marketers or performing rights organisations. From release strategy to brand
development, this session will provide attendees with an overview of the challenges and
opportunities that artists and companies are facing.
3
10:40 > 11:10
D2F from A to Z – Recording & Funding
Direct2Fan Camp
Riviera Hall
Speaker:
Kevin Wortis, Partner & Director of Label Services, Girlie Action Media &
Marketing (USA)
Every morning at the Direct2Fan Camp, learn from professionals and experts how to
bring your music from the studio to the global stage. Today, discover with Amanda
Palmer’s manager how to enhance your recording and funding process using a
successful direct-to-fan strategy.
11:00 > 12:00
New Initiatives for Live Music in 2013
Classical
Discussion Lounge
Riviera Hall
Speaker:
Nicholas Kenyon, Managing Director, Barbican Centre (UK)
Moderator:
James Jolly, Editor-in-chief, Gramophone, Presenter, BBC Radio 3 (UK)
The concert format has stayed pretty static for nearly 200 years. Is it time for a change?
Discover how best to manage the balancing act between attracting new audiences and
retaining the traditional concert-goers.
11:10 > 11:30
Music as Currency in a Branded World
Brand Central
Riviera Hall
Speaker:
Phil Quartararo, Managing Director, Guvera (USA)
An overarching conversation about how, as the record industry continues to shrink,
music consumption is at an all-time high, largely by increasing the size of the consumer
pie. As the music industry and music consumers continue their search for the optimal
relationship, the newest stakeholder at the table, brands, consistently delivers the
better, sexier and easier path to music consumption by using it as the glue, and the
currency, that unites more music than ever with more consumers than ever.
11:30 > 12:30
Artists Speak to Artists – Meet with Julia Nunes
Direct2Fan Camp
Riviera Hall
Julia Nunes, Singer & Songwriter (USA)
Unsigned singer/songwriter Julia Nunes has had 50M YouTube plays and raised $77,000
on Kickstarter. Don’t miss this chance to ask her your burning questions about viral
video, crowdfunding... and the ukulele.
4
11:30 > 12:30
Music & Brands Case Study – Moxie France, Brisa Roché & Swarovski:
Kingdom of Jewels
Brand Central
Riviera Hall
Speakers:
Hervé Delpech, SVP Branding & Marketing Communications, Swarovski (Austria)
Brisa Roché, Artist/Singer (USA)
Gaël Solignac-Erlong, Deputy Managing Director, Moxie (France)
Moderator:
Thomas Jamet, President of Brand Content, UDECAM, CEO, Moxie (France)
How branded entertainment could empower the coolness of a brand across
communication channels? What kind of new opportunities can embrace talents to work
with brands on creative content? What are the best success stories between brand &
the music industry over the last few years? Learn from Moxie, Swarosvki and Brisa
Roché about ‘Kingdom of Jewels’, an innovative digital campaign for the launch of the
new Swarovski collection.
11:30 > 12:30
Marketing – International Distribution with Online Marketing Tools
Midem Academy
Hall 01
Speaker:
Oliver Sittl, Senior A&R and Region Manager, Believe Digital (Germany)
Digital distribution relies deeply on the strategic use of online marketing tools. We will
review the latest trends in social media monitoring, music streaming and the monetary
assessment of YouTube as a growing source of income for musicians. Learn how
important services like Facebook player, with integrated graphic representations of
global real-time sales and online conversion, can add leverage to your promotion
budget and strengthen your international marketing strategy.
11:30 > 12:30
Meet the Managers
In Association with International Music Manager’s Forum (IMMF)
Networking Village
Hall 01
Participants:
Jake Beaumont-Nesbitt, CEO, International Royalties Rescue, Executive Director, IMMF
(UK)
Nathan Brenner, Chairman, MMF (Australia)
Mike Denney, MDM Recordings Inc. (Canada)
Keith Harris, Director of Performer Affairs, PPL (UK)
Brian Hetherman, President, Cerberus Artist Management, Chairman, IMMF (Canada)
Virpi Immonen, Manager & Managing Director, Fullsteam Management (Finland)
Volker May, Head of Booking & Events, FZW Event GmbH, Vice-Chair Europe, IMMF
(Germany)
Olivier Toth, IMMF (Luxemburg)
Daria Wabnitz, Manager/Artist, IMMF (Germany)
Stuart Worthington, Manager, MMF Training (UK)
Boost your network! Meet with managers in a series of five-minute speed meetings.
Don’t miss out: places are limited and available on a first-come, first-served basis.
5
12:00 > 13:00
Midem Hack Day – 3rd Edition
Innovation Factory
Lérins Hall
Speakers:
Martyn Davies, Technology Advocate, Hacks & Bants (UK)
Dave Haynes, VP Business Development, SoundCloud (UK)
Following its two previous editions, Midem Hack Day will be a non-stop marathon for
30 international hackers, who will create and build music applications by using existing
APIs. During this one-hour session, pitch your ideas to the hackers, whether you are an
artist, label, manager or simply a new technology lover.
14:00 > 15:00
Meet the Countries: Brazil
In Association with BM&A
Networking Village
Hall 01
Participating Companies:
ABRAMUS – Associação Brasileira de Música e Artes
ABMI – Brazilian Association of Independent Music
BM&A Brasil Music Exchange
Deck
Dubas Musica Ltda
iMusica S/A
Peimo do Brazil
Ritournelle
SEBRAE
ST2 Music Ltda
UBC – União Brasileira de Compositores
Venture Br
WeDemand / Queremos!
Boost your network! Meet with the Brazilian players in a series of five-minute speed
meetings. Don’t miss out: places are limited and available on a first-come, first-served
basis.
14:00 > 17:00
Partner’s Conference – Rethink Music Innovation Summit
Presented by Berklee College of Music & Midem
By invitation only
Auditorium I
This private roundtable discussion will stimulate conversation amongst senior music and
technology executives about new business models in the music business and specific
action-items that need to occur in order to begin and sustain growth in a currently
fractured industry. The goal is to continue to the forward-thinking forum begun at the
Rethink Music conference in Boston in a smaller setting, fostering a dialogue for change.
6
14:30 > 16:30
Midemlab – The Hottest Startups in Music Discovery, Recommendation
& Creation
Innovation Factory
Lérins Hall
Finalists:
The Party Player (France) - Guillaume Kaba, Technical Director
T'écoutes Quoi ? (France) - Maxime Guedj, Co-Founder & CEO
Musigram (USA) - Armine Saidi, VP, Business Development
Songful by instruMagic (Israel) - Eyal Eldar, Co-Founder & CEO
MyTourManager (France) - Laure Decailly, CEO
Featurings (Switzerland) - Florian Ducommun, CEO
MyMusic (Canada) - Rob Lane, Co-Founder & CEO
YaSound (France) - Sébastien Métrot, CTO
Soundrop (Norway) - Inge Andre Sandvik, CEO
Tomahawk (USA) - Syd Lawrence, Developer
Jury Members:
Paul Brindley, CEO, Music Ally (UK)
Axel Dauchez, CEO, Deezer (France)
Vivien Lewit, Director, Content Partnerships, Music & Live, Google (USA)
Larry Marcus, Managing Director, Walden Venture Capital (USA)
Thorben Rothe, Financial Analyst, DuMont Venture (Germany)
Nicole Yershon, Director, Innovative Solutions, Ogilvy Group (UK)
After receiving personalised coaching sessions from Microsoft BizSpark, finalists hit the
stage to pitch their business models to jury members. Scout your future business
partners during their five-minute pitches and meet them in person afterwards. The
winner will be revealed at Visionary Monday.
14:30 > 15:45
Crowdfunding Success Workshop
Direct2Fan Camp
Riviera Hall
Speakers:
Alexandre Boucherot, Founder, Ulule (France)
Ian Hogarth, CEO, Songkick (UK)
Danae Ringelmann, Founder & COO, Indiegogo (USA)
Benji Rogers, Founder & CEO, PledgeMusic (UK)
Moderator:
Timon Birkhofer, Producer, CAPITAL C (Germany)
Collaborative cooperation is gaining momentum and increased attention. Financing an
album, tour or video with help from your community can nurture creativity and expand
a fanbase. What are the key ingredients for a successful campaign? Meet some of the
best international platforms and get inspired by the most innovative projects of 2012.
This workshop will be completed by a training session on “Funding for Artists &
Businesses” on Sunday 27 January.
Followed by Meet the Speakers.
7
14:30 > 15:30
Music & Brands Case Study – Universal Music & Paco Rabanne Black XS
Brand Central
Riviera Hall
Speakers:
Etienne Ameil, Brand Manager Paco Rabanne, Puig (France)
Guénaël Geay, International Marketing Director, Polydor (France)
Emmanuel De Sola, Head of Special Projects, Universal Music (France)
Moderator:
Aymeric Pichevin, Co-Founder & CEO, House of Music and Entertainment (France)
Universal Music and Paco Rabanne have entered in a long-term international
partnership, to create innovative brand entertainment. From the creation of exclusive
brand content videos to unique live experiences, learn everything about this partnership
and how it is beneficial for the brand, the artists and the label.
14:30 > 15:30
Music Industry 101 – International Publishing for Non-Publishers
Midem Academy
Hall 01
Speaker:
Emmanuel Legrand, Independent Journalist & Consultant (UK)
Music publishing plays a crucial role in today's livelihoods of songwriters. Not only is it a
significant stream of revenues, but it is also the way for artists to exercise a greater
control over the use of their music. This session will look at the various aspects of music
publishing from a non-legal perspective, and provide some tips and advices to up-andcoming artists.
14:30 > 15:30
Conference Room
Hall 01
The New Music Seminar Presents: Building the 100 Billion Dollars Music
Business
Players:
Ken Parks, Chief Content Officer & Managing Director, Spotify (USA)
Mark Piibe, EVP of Global Business Development & Digital Strategy, Sony Music (USA)
Daren Tsui, CEO, Samsung Mspot (USA)
Patrick Walker, Senior Director EMEA, YouTube Music (UK)
Conductor:
Tom Silverman, Executive Director, New Music Seminar, CEO, Tommy Boy (USA)
The music business is only 23 billion dollars at retail and shrinking. How can we grow
the business to 100 billion dollars? Music sales alone cannot ever achieve it but these
players will discuss alternative strategies that can propel the music industry to $100
billion and beyond.
8
15:00 > 16:00
Artists & Repertoire: Creating a Coherent & Characterful Roster
Classical
Discussion Lounge
Riviera Hall
Speaker:
Alain Lanceron, President, Virgin Classics (France)
Moderator:
Building a label is not easy. You need a strong ‘family’ of artists, a powerful identity, and
a vivid way to express what the label is all about. Virgin Classics has all three
characteristics, and joins us to reveal how best to maximise a label’s message and bring
artists together.
15:30 > 16:30
Entrepreneurship – The Anti-360 Deal: Viable Business Alternatives for
Musicians
Midem Academy
Hall 01
Speaker:
Martin F. Frascogna, Attorney, Frascogna Entertainment Law (USA)
With a majority of traditional record labels adopting 360-deals (aka multiple rights
deals) as standard practice, new non-traditional labels have emerged in today’s
economy shifting the record industry paradigm. Giving back as opposed to taking from
the artists has created an entrepreneurial business model known as the anti-360
formula. Learn about this new model via practical examples, case studies and a
comparison between the U.S. market and global alternatives.
15:30 > 16:30
Meet the Publishers
In Association with ICMP, The Global Voice of Music Publishing
Networking Village
Hall 01
Participants:
Julien Banes, Owner, Upton Park Publishing (France)
Ber Deuss, Managing Director, Albersen Verhuur/Deuss Music (Netherlands)
Ole Dreyer, Owner, DanMus Publishing (Denmark)
Jodie Ferneyhough, President, CCS Rights Management (Canada)
Achille Forler, Managing Director, Universal Music Publishing (India)
Catherine Gerrard, Head of Publishing, Hal Leonard Australia/AMPD, Chairman, AMPAL
(Australia)
Selim Kaynak, Managing Partner, Pelikan Muzik Publishing (Turkey)
Mary Megan Peer, Managing Director & VP, Business Development, peermusic
(Argentina)
John Telfer, Owner, Basement Brazil (Brazil)
Jesse Weeks, President, Jesse Weeks Music Publishing (Canada)
Angela Rose White, COO, David Rose Publishing, President & Founder, DaBet Music
Services (USA)
Boost your network! Meet with publishers in a series of five-minute speed meetings.
9
15:30 > 16:30
Press Conference – How to Tap into Emerging Markets by Yala Music,
the Leading Music Service in the Middle East & North Africa (MENA)
Blue Lounge
Hall 01
About 3 years ago, there was still no legal music service in the MENA region and piracy
was rampant. With a comprehensive catalogue of Arabic music, a Freemium Model
based on unlimited access to music and partnerships with telcos and well-known
brands, Yala Music has built a smart legal alternative ecosystem. Patrick Chassany, Yala
Music's founder, explains how the company managed to build and monetise the first
legal digital music service in MENA.
15:45 > 17:45
Midem Marketing Competition – Showcasing the Best Music Marketing
Campaigns
Brand Central
Riviera Hall
Finalists:
“Breaking the Law of Silence” - Pascal Grégoire, Co-Founder & Creative Director,
La Chose (France)
“Green Day live in New York City presented by Nokia Music and AT&T” - Marcie Allen,
President, MAC Presents (USA)
“Make the City Sound Better - The Sound Taxi” - Peter Michael Willer, Creative
Director, AIAIAI (Denmark)
“Move To The Beat” - Andrew Akuffo, Account Director, Cake (UK)
“MTV Gif Me More Party” - Thomas Granger, General Manager, Buzzman (France)
“The Sound of Creation” - Bart Mol, Creative Director, DDB & Tribal Amsterdam
(Netherlands)
“Vodafone/Yonderboi – Soundmapping” - Zoltan Istvánffy, Creative Director, Team
Red (Hungary)
Jury Members:
Bettina Dorn, Director Brand Partnership Central Europe, Warner Music
Group (Germany)
Thomas Jamet, President of Brand Content at UDECAM and CEO, Moxie (France)
Anthony Robinson, President, Marketing Partnerships, International, Live Nation
Entertainment (UK)
Zoe Stainsby, Global Entertainment Music Marketing Manager, The Coca-Cola Company
(USA/UK)
Erik Verheijen, Broadcast Director, Wieden+Kennedy Amsterdam (Netherlands)
Presenter:
Cliff Fluet, Partner, Media & Entertainment, Lewis Silkin (UK)
The first category of this international competition rewards the most creative and
innovative use of music or partnership with artists in a marketing campaign. See the
finalists give their five-minute presentation in front of the jury. The winner will be
revealed at Visionary Monday.
10
15:50 > 16:10
How to Use Moozar – Sponsored Session
Direct2Fan Camp
Riviera Hall
Speaker:
Carol Briet, Co-Founder & PR, Moozar (France)
Direct2Artist reward – moozar.com provides ‘reward’ links that allow artists to be
directly rewarded wherever their songs are played: YouTube, SoundCloud, Facebook.
Your 'reward' links allow your fans (and those who enjoy your songs) to show financially
their thanks and joys with a click. Share and reward to support.
16:00 > 17:00
Partner’s Conference – General Overview: 10 Things you Don’t Know
about the Japanese Market
Japan Stand
R 04.19
Speakers:
Haji Taniguchi, Chairman, Music Publishers Association of Japan (Japan)
Jonny Thompson, General Manager, Nichion International (Japan)
16:10 > 17:00
Next Gen Managers: Multi-Tasking, Social Media & Sourcing New
Revenue Streams
In Association with International Music Manager’s Forum (IMMF)
Direct2Fan Camp
Riviera Hall
Speakers:
Henning Dietz, Founder & CEO, Neu Management (UK)
Emily Gonneau, Founder & President, Unicum Management, Publishing & Consulting
(France)
Thomas Olljum, Manager, Made in Baltics (Estonia)
Andries van Wieren, Artist Manager & General Management, 3S Music Management
(Netherlands)
Moderator:
Keith Harris, Director of Performer Affairs, PPL (UK)
Direct-to-fan is empowering artist managers and expanding their role in the music
industry. Some run their own labels while others get involved in emerging technologies
or contribute to alternative funding schemes. Get to know the ropes of an artist
manager or self-managed artist in today’s music ecosystem, and the key elements of
artist management and income streams.
11
16:15 > 17:15
When Traditional Retailing Still Works!
Classical
Discussion Lounge
Riviera Hall
Speakers:
Chris O’Reilly, Managing Director, Presto Classical (UK)
Antony Smith, Business Director, Nimbus Disc & Print Services (UK)
Moderator:
Andrew McGregor, Presenter, BBC Radio 3 (UK)
As more and more people shop online for music, what does the future hold for
traditional record stores? One of the UK’s most dynamic and imaginative retailers
shares his company’s philosophy and belief in high-class customer service. The session
will also look at one of the UK's thriving retail stores and focus on short-run CDs.
16:30 > 17:30
Marketing – Fan-to-Fan Marketing for Artists & Brands
Midem Academy
Hall 01
Speaker:
Rynda Laurel, Founder & CEO, 1968media (USA)
Today's marketing strategies must go beyond the direct-to-fan model for maximum
impact. Artists and brands can expand reach by working with and inspiring fans to share
and communicate their vision. Various methods can be used to maximise engagement
within a fanbase while also expanding the reach to new fans. Discover how innovative
ideas, cross marketing among platforms, working with startups, and building strong
communities can help you set up a successful fan-to-fan marketing strategy.
17:00 > 18:00
Direct2Fan Camp
Riviera Hall
Artists Speak to Artists – Meet with Schiller
In Association with GEMA and CISAC, the International Confederation of
Societies of Authors and Composers
Christopher von Deylen, aka Schiller, Composer & Producer
(Germany)
Christopher von Deylen, aka Schiller, is Germany’s most successful electronica artist,
running his own production/publishing company and concert agency. Schiller’s career
began in 1998 with the worldwide club hit “Das Glokenspiel”. He has received several
awards and has collaborated with artists like Lang Lang and Mike Oldfield. Don’t miss
this chance to ask him all your questions about building a thriving business as an artist.
12
17:00 > 18:00
Meet the Countries: Korea
In Association with KOCCA
Networking Village
Level 01
Participants:
Brian Cha, Producer, DSP Media (South Korea)
Seung Yong Choi, Chief Manager, Jungle Entertainment (South Korea)
Na Ox Jun, Managing Director, Sky Music Corp (South Korea)
Hyung-kyun Kim, CEO, KMG Entertainment (South Korea)
Dayoung Jenna Lee, Managing Director, MGMC Korea Limited (South Korea)
Pison Contents Company (South Korea)
Boram Son, Assistant Manager, Modoocom Ltd (South Korea)
Sanghyun Sung, Director, FNC Entertainment (South Korea)
Boost your network! Meet with the Korean players in a series of five-minute speed
basis.
17:00 > 18:30
Partner’s Conference – Tune in to YouTube
Conference Room
Hall 01
Speakers:
Christopher LaRosa, Product Manager, YouTube (USA)
Vivien Lewit, Director, Content Partnerships, YouTube (USA)
Chris Maxcy, VP Business Development, Global Director Music Partnerships, YouTube
(USA)
Patrick Walker, Senior Director EMEA, YouTube Music (UK)
Drawing in more than 4 billion video views every day, YouTube is the world’s largest
video platform. From Justin Bieber to PSY, the next generation of entertainment is being
born and discovered on YouTube. In this presentation, you'll hear from the YouTube's
music team and major partners from around the world, discover new product features,
and learn about new channels, live music events and artists’ success stories.
13
Sunday 27 January 2013
10:00 > 12:00
What you Need to Know in 2013: The Legal Update for Entertainment &
Technology
In Association with the International Association of Entertainment Lawyers (IAEL)
Conference Room
Hall 01
Chairman:
Alexander Ross, Partner, Wiggin (UK)
Keynote:
Larry Miller, EVP & General Manager, MediaNet (USA)
Speakers:
Susan Abramovitch, Partner, Gowlings LLP (Canada)
Casey Chisick, Partner, Cassels Brock & Blackwell LLP (Canada)
Maximilien Jazani, Partner, Manswell (France)
Nikhil Krishnamurthy, Senior Partner, Krishnamurthy & Co (India)
Eberhard Kromer, Partner, SKW Schwarz (Germany)
Peter Marx, Partner, Marx Van Ranst Vermeersch & Partners (Belgium)
Joep Meddens, Partner, Hocker (Netherlands)
Deborah Newman, Founder, MusicStrat (USA)
Gordon Williams, Partner, Lee & Thompson LLP (UK)
Once again legal experts report on those developments which have had a major impact
on the industry this year, along with what we can expect in the next twelve months. The
session will be split into two: one part reviewing media law issues, the other focusing on
technology.
10:00 > 11:00
Meet the Classical Music Players
Networking Village
Hall 01
Participants:
Jonathan Gruber, Director, Ulysses Arts (UK)
John Kieser, General Manager, San Francisco Symphony (USA)
Steve Long, Managing Director, Signum Records (UK)
Chris O’Reilly, Managing Director, Presto Classical (UK)
Antony Smith, Business Director, Nimbus Disc & Print Services (UK)
Boost your network! Meet with classical music experts in a series of five-minute speed
basis.
10:00 > 11:00
Press Conference – UPFI Press Conference
Blue Lounge
Hall 01
Speakers:
Stephan Bourdoiseau, President, UPFI (France)
Jérôme Roger, General Director, UPFI (France)
A welcome breakfast will be served from 09:30 in the Press Club (Hall 01).
14
10:30 > 12:30
Midemlab – The Hottest Startups in Marketing & Social Engagement
Innovation Factory
Lérins Hall
Finalists:
Audience.fm (France) - Jules Terrien, Co-Founder & CEO
mBaSo (UK) - Juliana Meyer, Founder & Director
Beatrobo (Japan) - Hiroshi Asaeda, CEO
Sponsr (USA) - Paul Geller, Co-Founder & CEO
Kollector (Belgium) - Jacques Krischer, CEO
FanDistro (USA) - Michael Penfield, Founder & CEO
Emues (Sweden) - Markus Wiklander, CEO
Jamplify (USA) - Andy Pickens, CEO
Spins.FM (USA) - David Baker, President
Vyclone (USA) – David King Lassman, Co-Founder & CEO
Jury Members:
Martin Duval, CEO, bluenove (France)
Nenad Marovac, Managing Partner, DN Capital (UK)
Robert Scoble, Startup Liaison Officer, Rackspace Hosting (USA)
Olivia Solon, Associate Editor, Wired (UK)
Peter Vesterbacka, CMO, Rovio (Finland)
Olivier Vigneaux, General Manager, BETC Digital (France)
10:30 > 10:40
Direct2Fan Camp
Riviera Hall
Speaker:
10:30 > 11:10
The Business of Audio Branding
In Association with Berlin School of Creative Leadership
Brand Central
Riviera Hall
Speaker:
Steve Keller, CEO, iV / iV2 (USA/Germany)
Audio branding is a discipline that harnesses the power of sound to engage consumers
and drive emotional connections. This presentation offers practical insights and helpful
tips to apply to your strategic/creative processes. Emphasis is placed on understanding
audio branding as a process, how technology is opening new doors to creative uses of
sound, and exploring keys to successful audio branding initiatives.
15
10:30 > 11:30
Music Industry 101 – What the Digital Music Market Needs from You
Midem Academy
Hall 01
Speaker:
Mark Mulligan, Analyst & Consultant, MIDiA Consulting (UK)
This session will identify the core areas of the digital music marketplace that present the
greatest opportunity and how best to meet that opportunity. It will additionally explain
how changing relationships can create new opportunities for start-ups, labels and
artists. Discover new models of interaction for labels, artists, start-ups and investors,
and get recommendations on how to better align hopes and expectations between all
parties.
10:40 > 11:10
D2F from A to Z – Distribution
Direct2Fan Camp
Riviera Hall
Speaker:
Ariel Hyatt, CEO, Cyber PR (USA)
bring your music from the studio to the global stage. Today, discover how to enhance
your distribution process using a successful direct-to-fan strategy.
11:00 > 12:00
The Image Makers & Creating a High-Impact Campaign
Classical
Discussion Lounge
Riviera Hall
Speakers:
Didier Martin, Director Classical & Jazz, Naïve (France)
Niall O’Rourke, Director, Creative & Production, Decca Classics (UK)
Moderator:
How important is the appearance of a recording, and how does packaging affect sales?
Learn from a company that prides itself on its distinctive image. Using Cecilia Bartoli’s
last Decca album, ‘Mission’, as an example, explore how to create a marketing strategy
that sells records, and how the artist must be part of the mix.
16
11:00 > 12:30
Music for Everyone
Auditorium K
11:00 – 11:30
Speaker:
Michel Barnier, European Commissioner for Internal Market &
Services, European Commission (Belgium)
11:30 – 12:30
Speakers:
Axel Dauchez, CEO, Deezer (France)
Andrew Jenkins, Executive VP, Asia Pacific Region & Industry Affairs, Universal
Publishing International, Chairman, ICMP (UK)
Michel Lambot, Deputy CEO, [PIAS] Music Group (Belgium)
Helienne Lindvall, Songwriter & Columnist, The Guardian (Sweden)
Paul McGuinness, Founder Principle Management Ltd managers of U2 and P.J. Harvey
(Ireland)
Katri Sipilä, CEO, Teosto (Finland)
Moderator:
Emmanuel Legrand, Independent Journalist & Consultant (UK)
The digital economy is a great opportunity for all those who create, produce, and listen
to music. But it also raises important challenges in terms of cross-border access,
revenue for artists, incentives for investors, legal certainty for content distributors and
free riding. Copyright can help solve these issues. This is what the European Commission
wants to achieve, with recent initiatives such as the proposal for European rules on
collective management or the initiative "Licensing Europe", to be introduced by
Commissioner Barnier and discussed in the panel.
11:10 > 11:30
How to Plug your Music into the Japanese Market – Sponsored Session
Direct2Fan Camp
Riviera Hall
Speaker:
Takao Tsutsumi, Managing Director, Victor Music Arts (Japan)
Take an early look inside the two MPAJ hosted seminars and discover some of the
unique characteristics of the Japanese market. Find out how the synch market in Japan
works and learn about the local success that can be achieved through co-writes and
song pitching.
17
11:30 > 12:30
Direct2Fan Camp
Riviera Hall
Artists Speak to Artists – Meet with DJ Spooky
Paul D. Miller, aka DJ Spooky, Composer, Multimedia Artist
& Writer (USA)
Paul D. Miller is a NYC-based writer, artist and musician. He has collaborated with a vast
array of artists including Pierre Boulez and Yoko Ono, and his iPhone application has had
more than 10 million downloads. Don’t miss this chance to ask him your burning
questions about direct-to-fan strategies and social media.
11:30 > 12:30
Music Festival “MINI UNITED”: When Music & an Iconic Brand Meet to
Deliver an Outstanding Customer Experience
Brand Central
Riviera Hall
Speakers:
Jules de Martino, The Ting Tings (UK)
Sven Schäferkord, Managing Director, OCEAN artist & brand GMBH (Germany)
Matthieu Hirsch, Head of Artists & Brands, Sony Music Entertainment (France)
Mick Wallace, Head of Events – Exhibitions – Cooperations - Motorsports, MINI
(Germany)
Katie White, The Ting Tings (UK)
Moderator:
Daniel Glass, CEO, Glassnote Entertainment Group (USA)
2012 is the year when the MINI brand, supported by OCEAN and LA FIEVRE – two new
brand entertainment agencies within Sony Music Entertainment group – has fully
redesigned its worldwide unique momentum of meeting its fans. By creating a twonight festival in the South of France in mid-May, MINI has given a new dimension and
definition of brand entertainment: from social media & PR to live experience, MINI has
taken the best in music and reinforced its leadership as an iconic brand.
11:30 > 12:30
Marketing – Pinterest, Instagram, Tumblr... The Rise of Visual
Commerce
Midem Academy
Hall 01
Speaker:
Scott Perry, Founder, Sperry Media, President, New Music Tipsheet (USA)
Traffic to social visual platforms has exploded in recent months, and the rise in tablets
and camera-enabled smartphones will continue to push this trend further. How do you
adapt to new forms of wordless communication? How do you use these platforms to
engage audiences worldwide? How do you turn followers into consumers? We examine
trends and best practices in this emerging landscape.
18
11:30 > 12:30
Meet the Countries: Malaysia
Networking Village
Hall 01
Participants:
Marina Abu Bakar, Assistant Secretary, Music Department, Ministry of Information,
Communications & Culture (Malaysia)
Jeremy Chong, Label Manager, KRU Music (Malaysia)
Freddie Fernandez, President, Karyawan (Malaysia)
Recording Industry Association of Malaysia (Malaysia)
Azlina Hamzah, Director, Amanda Imani Productions Sdn Bhd (Malaysia)
Mohd Khirin B.Omar, Production Director, Luncai Emas Sdn Bhd (Malaysia)
Cheah Mun Kit, Managing Director, Interglobal Music Sdn Bhd (Malaysia)
Agilan Lechaman, Founder & Managing Director, AGI Music (Malaysia)
Chow Yeik Loen, Director, Acclaim Music Sdn Bhd (Malaysia)
Tony Vishnu Nagamaiah, General Manager, International Events, Malaysia Convention
& Exhibition Bureau / MyCEB (Malaysia)
Johan Nawawi, CEO & Director, Johan Nawawi Sdn Bhd (Malaysia)
Ramani Ramalingam, Deputy CEO, Recording Industry Association of Malaysia
(Malaysia)
Maryam Samirah, Artist Manager, The Movemint (Malaysia)
Shahrum Shah, CEO, Rock Unite Inc Sdn Bhd (Malaysia)
Edwin Tan Siew Hwee, General Manager, Suria Records Sdn Bhd (Malaysia)
Ahmad Zahirudin bin Ahmad Fauzi, Creative & Media Designer, Loonaq Records
(Malaysia)
Boost your network! Meet with the Malaysian players in a series of five-minute speed
basis.
12:00 > 13:00
Masterclass – Negotiating a Branding Deal
Conference Room
Hall 01
Speakers:
Enric Enrich, Lawyer, Enrich Advocats (Spain)
Bernard Resnick, Attorney at Law, Bernard M. Resnick, Esq., P.C. (USA)
Massimo Travostino, Lawyer, Studio Legale Pecoraro-Travostino (Italy)
Experienced entertainment lawyers from the IAEL lead a mock negotiation of a branding
and endorsement agreement. The session will analyse the main legal and commercial
issues in these deals, but also provide a glimpse "behind the scenes" as the lawyers
reveal the tactics and strategies used to negotiate the best outcome for their clients.
19
12:00 > 13:00
Partner’s Conference – Co-write & Song Pitching in Japan
Auditorium I
Speakers:
her0ism, Songwriter, Pop Axis (Japan)
Erik Lidbom, Songwriter, Hitfire Publishing (Japan)
Kenichi Seki, A&R Producer, Nichion International (Japan)
June Shinozaki, Senior Vice President, International Repertoire, Sony Music Publishing
(Japan)
Moderator:
Jonny Thompson, General Manager, Nichion International (Japan)
Following the session on Brand Central, get an in-depth knowledge of how the synch
market in Japan works and learn about the local success that can be achieved through
co-writes and song pitching.
12:30 > 13:10
Legendary Music Collaborations
Brand Central
Riviera Hall
Speaker:
Erik Verheijen, Broadcast Director, Wieden+Kennedy Amsterdam (Netherlands)
This session will discuss how licensed music can help tell a brand's story. In the
Heineken 'Legends' global campaign, co-created with Wieden+Kennedy Amsterdam, the
use of up-and-coming artists such as The Asteroids Galaxy Tour and Gin Wigmore
provided the energy needed to drive the story and emotionally engage consumers with
the brand.
12:30 > 13:30
Press Conference – U.S. Department of Commerce Export Project with
A2IM
Blue Lounge
Hall 01
Speakers:
Rich Bengloff, President, A2IM (USA)
Andrea DaSilva, MDCP Project Leader & Senior Media & Entertainment Analyst, U.S.
Department of Commerce’s Office of Service Industries, International Trade
Administration (USA)
Nicole Y. Lamb-Hale, Assistant Secretary for Manufacturing & Services, U.S. Department
of Commerce’s, International Trade Administration (USA)
This will be the kick-off event to launch the first ever U.S. government export program
awarded to A2IM in support of small businesses and the indie music industry. Discover
the U.S. government efforts in support of the U.S. creative content industry and the
expected goals of the Market Development Cooperator Program (MDCP) award with
A2IM.
20
13:00 > 14:00
Partner’s Conference – Synchronisation & Licensing in Japan
Auditorium I
Speakers:
Taka Chiyo, International Division, Music Services Department, License Group,
Fujipacific Music (Japan)
Kay Ichikawa, Producer, Business Division 2, Dentsu Music & Entertainment (Japan)
Eriko Nitta, Creative Manager, International Repertoire / Sync & License, Sony Music
Publishing (Japan)
Koji Seo, Manager, Business Development, Avex Music Publishing (Japan)
14:30 > 16:30
Midemlab – The Hottest Startups in Direct-to-Consumer Sales & Content
Monetisation
Innovation Factory
Lérins Hall
Finalists:
Eazieer (France) - Alexandre Boghossian, Co-Founder & Head of Marketing
WeDemand / Queremos! (Brazil) - Bruno Natal, Co-Founder
Decksi by Creative D (Canada) - Richard Kanee, CEO
evergig (France) - Arthur Dagard, Co-Founder
Pulselocker (USA) - Ryan Walsh, CTO & Lead Strategist
Mixgar (Hungary) - Gerzson Huszar, Co-Founder & CEO
rightclearing (Switzerland) - Philippe Perreaux, CEO
Piano Galaxy by JoyTunes (Israel) – Yigal Kaminka, Music Director
Murfie (USA) - Matt Younkle, Co-Founder & CEO
Stageit (USA) - Evan Lowenstein, Founder & CEO
Jury Members:
Colette Ballou, Founder & President, Ballou PR (UK/France)
Steve Boom, VP, Digital Music, Amazon.com (USA)
Urs Cete, Managing Director, Bertelsmann Digital Media Investments (USA)
Roxanne Varza, Startup Lover, Emerging Business Lead, Microsoft (France)
Renaud Visage, CTO, Eventbrite (USA)
21
14:30 > 15:45
Digital Deconstruction Workshop
Direct2Fan Camp
Riviera Hall
Speakers:
Nate Auerbach, Music Evangelist, Tumblr (USA)
Lucy Blair, Digital Marketing Manager, Ministry of Sound (UK)
Michael Fiebach, Founder & CEO, Fame House – famehouse.net (USA)
Moderator:
Karim Fanous, Head of Research, Music Ally (UK)
Your digital properties should be designed to activate direct-to-fan. Are they? Get your
website and social media strategy reviewed and improved by marketing experts. Bring
your URLs to this interactive session and learn how to boost your online presence
immediately – leading to better fan response, and better sales.
14:30 > 15:30
Ogilvy Music Pitch Session
Brand Central
Riviera Hall
Speaker:
Tara Austin, Global Planner, Ogilvy & Mather (UK)
Ogilvy and Dove are looking for authentic, masculine music for upcoming campaigns. If
L'Oréal for Men are Duran Duran, then Dove Men+ Care are The Black Keys – honest,
masculine and hardworking music with real heart and a few rough edges. The best
songs submitted could have a chance to be featured in a Dove Men+ Care ad campaign.
Submissions were powered by Sonicbids.
22
14:30 > 17:30
I Love my Lawyer! How Creative Counsel Support Growth & Innovation
in the Entertainment Industry
Conference Room
Hall 01
Introduction:
Jeff Liebenson, President of the IAEL, Liebenson Law (US)
Chairwomen:
Cecily Mak, Head of Legal, Flipboard Inc. (USA)
Anne-Marie Pecoraro, Partner, Aklea (France)
Speakers:
Kenneth J. Abdo, Partner, Lommen Abdo P.A. (USA)
Robert Allan, Partner, Michael Simkins LLP (UK)
Allen Bargfrede, Program Director, Berklee College of Music – Valencia (USA)
Danuta Szymura Berglas, Corporate Legal Counsel, Franco Dragone Entertainment
Group (Switzerland)
Stéphane Couchoux, Head of Venture Philanthropy & Corporate Foundations, FiDAL
Law Firm (France)
Adam Philipp, Founder, Aeon Law (USA)
Heidy Vaquerano, Senior Attorney, LaPolt Law, P.C. (USA)
You want solutions not problems. Learn how lawyers are helping their clients grow,
innovate and broaden their reach in new markets. Our panel of experts explain how the
challenges of today's digital entertainment business are being turned into opportunities
around the world. The session launches publication of the 2013 IAEL Book.
Including coffee and networking break at 16:00.
Followed by the IAEL cocktail in front of the Conference Room, Hall 01.
14:30 > 15:30
Entrepreneurship – Building Artist Careers in Today’s Music Business
Midem Academy
Hall 01
Speaker:
Steve Rennie, Manager of Incubus, Host & Founder, Renman Music and Business (USA)
For years the music business has been controlled by record companies and media
outlets who decided if, when, and where artists could present their music and tell their
story. That’s all changing now. Explore how artists and music professionals can get their
head in the right place to succeed in today's music business, especially when it comes to
touring and live performance, while remaining creative in the process.
23
15:00 > 16:00
The 3rd Dimension: Looking at Music
Classical
Discussion Lounge
Riviera Hall
Speakers:
Hervé Boissière, Founder & Managing Director, Medici (France)
Robert Zimmermann, Managing Director, Berlin Phil Media GmbH (Germany)
Moderator:
The visual is an increasingly important element in musical consumption. We bring
together two executives who work in the visual dimension and explore the how and
why of streaming video.
15:00 > 16:00
Press Conference – Performers Remuneration: Figures
Presented by Adami
Auditorium I
Speakers:
Bruno Boutleux, CEO, Adami (France)
Alain Charriras, Administrative Council Member, Adami (France)
Michel Joubert, Administrative Council Member, Adami (France)
Sonia Nigoghossian, Administrative Council Member, Adami (France)
Benjamin Sausay, Chief Strategy Officer, Adami (France)
15:30 > 16:30
Entrepreneurship – Funding for Artists & Businesses
In Association with Sciences Po
Midem Academy
Hall 01
Speaker:
Victor Lugger, Deputy CEO, My Major Company (France)
The transition to a digital economy has led to a huge change in how the music industry
finances itself. Finding alternative sources of financing and rethinking the value chain is
now central for all players to thrive in a rapidly changing marketplace. Crowdfunding
has emerged as a sustainable way for artists, entrepreneurs and music professionals to
develop their projects and build audiences. Get ahead of the curve and discover how
collaborative finance can transform your business and redefine the creative process.
24
15:30 > 16:30
Meet the License Providers
In Association with CISAC, the International Confederation of Societies of
Authors and Composers
Networking Village
Hall 01
Participants:
Rumyana Bekyarova, Chief Operations Officer & Digital Rights Licensing, Musicautor
(Bulgaria)
Caroline Champarnaud, Head of Phonographic & Digital Rights Department, Sacem
(France)
Richard Conlon, Senior Vice President Corporate Strategy, Communications & New
Media, BMI (USA)
Veronika Heid, Head of Licensing Online, GEMA (Germany)
Jani Jalonen, Head of Key Account Management & Online licensing, Teosto (Finland)
Ben McEwen, Director of Licensing, Broadcast & Online, PRS for Music (UK)
Cees van Rij, Director Media Licensing, SABAM (Belgium)
Kaare Struve, Head of Media & Broadcast Licensing, KODA (Denmark)
Alexander Wolf, Managing Director, CELAS (Germany)
Thomas Zeggane, Sacem (France)
Everything you need to know about licensing before launching your digital service. Meet
with licensing managers from authors’ societies around the world in a series of tenminute speed meetings. Don’t miss out: places are limited and available on a first-come,
first-served basis.
25
15:45 > 17:45
Midem Marketing Competition – Showcasing the Best Music in
Commercials
Brand Central
Riviera Hall
Finalists:
“Blackberry Night Bikes” - Daniel Jackson, Managing Director of CORD Worldwide,
Cutting Edge Music (UK)
“C3 Face” - Lionel Dray, Music Supervisor, The:Hours (France)
“La Guirlande” - Vincent Nayrolles, Head of Music & Sound, The Shop / Young &
Rubicam (France)
“Matinique Moments” - Jeppe Kaltoft, CEO & Executive Music Supervisor, Upright
Music (Denmark)
“Origami” - Christophe Caurret, Music Creative Director, BETC Music (France)
“Renault Twizy: Plug into the Positive Energy” - Thomas Jamet, President of Brand
Content at UDECAM and CEO, Moxie (France)
“Sprint/HTC EVO 4G LTE Launch” - Gabe McDonough, VP & Music Director, Leo Burnett
(USA)
“Unlock the 007 in you” - Hugo Takacs, International Account Director, Publicis Conseil
(France)
“Youtube Space Lab” - Pete Martin, Creative Partner, Aurotone (UK)
Jury Members:
Steven Craenmehr, Creative Director & Sonic Branding Specialist, MassiveMusic
Branding (Netherlands)
Patrick Joest, SVP Licensing and Marketing International, BMG (Germany)
Alex Lavery, Creative Director & Co-Founder, Pitch & Sync (UK)
Jeannette Perez, VP, Music for Brands & Advertising/Licensing, Sony Music
Entertainment (USA)
Presenter:
Richard Kirstein, Founding Partner, Resilient Music (UK)
The second category of this international competition rewards the best music
placement in an ad. See the finalists give their five-minute presentation in front of the
jury. The winner will be revealed at Visionary Monday.
15:50 > 16:10
Using Mobile Apps in Successful Direct-to-Fan Campaigns
Direct2Fan Camp
Riviera Hall
Speakers:
Michael Fiebach, Founder & CEO, Fame House – famehouse.net (USA)
Andrew Mains, COO, Mobile Roadie (USA)
Discover how marketers for such artists as Amanda Palmer, DJ Shadow and Pretty Lights
use mobile apps and marketing to supercharge direct-to-fan campaigns. This strategic
and data driven discussion will help you understand better the dos and don’ts of a
successful marketing campaign.
26
16:10 > 17:00
Next Gen Retailers: The Real World Strikes Back!
Direct2Fan Camp
Riviera Hall
Speakers:
Kim Bayley, Director General, Entertainment Retailers Association (UK)
Martin Goldschmidt, Managing Director, Cooking Vinyl Group, Co-Founder, Essential
Music and Marketing (UK)
Michael Kurtz, President, The Department of Record Stores, Co-Founder, Record Store
Day (USA)
Kees van Weijen, Managing Partner, Rough Trade Distribution B.V. (Netherlands)
Moderator:
Dick Huey, Founder, Toolshed (USA)
In the last decade, we have witnessed the decline of brick-and-mortar music stores. The
convergence of online and offline retailers is now perceived as an opportunity for
growth, fostered by local communities of fans, innovative marketing strategies and a
passion for vinyl. Discover new approaches for physical retail distribution.
16:15 > 17:15
Does Sound Quality Matter in the Age of the MP3?
Classical
Discussion Lounge
Riviera Hall
Speakers:
Philip Hobbs, Chief Classical Producer, Linn Records (UK)
Steve Long, Managing Director, Signum Records (UK)
Moderator:
In an age where a growing number of people listen to MP3 files, what is the incentive
for pursuing maximum sound fidelity, and will mainstream listeners embrace those
advances?
27
16:30 > 17:30
APIs, SDKs & NDAs: How to Play Effectively in a Very Competitive
Sandbox
Innovation Factory
Lérins Hall
Speakers:
Darryl Ballantyne, Founder & CEO, LyricFind (Canada)
Vincent Borel, Co-Founder, Business & Marketing, Webdoc (Switzerland)
Jason Peterson, CEO, ContentBridge (USA)
Marc Ruxin, Co-Founder & CEO, TastemakerX (USA)
Chris Wiltsee, Director of Business Development, BandPage (USA)
Moderator:
Ted Cohen, Managing Partner, TAG Strategic (USA)
Can co-opetition really work? How is it achievable? The best path to fast-track
growth has been through a strong connection to a market success story. This hook-up
has been simplified through the use of APIs (Application Programming Interface),
economical bits of code that enable disparate programs to share and distribute
information. Have a look at how to 'plug in' to Spotify, Foursquare, Twitter and others:
where it works, where it breaks down and how to pivot when the sands shift.
16:30 > 17:30
Marketing – Driving the Uptake of Technology & Brands in Emerging
Markets
Midem Academy
Hall 01
Speaker:
Catherine Lückhoff, Chief Business Development Officer, Bozza.mobi (South Africa)
Mobile penetration is driving new content ecosystems, especially for music and video in
emerging markets. What distribution mechanisms exist for local artists? Why should the
music industry care about local content and what are the brand opportunities?
28
17:00 > 18:00
Direct2Fan Camp
Riviera Hall
Artists Speak to Artists – Meet with Kellee Maize, Drunken Tiger & T
Kellee Maize, Rapper & Songwriter, Founder, CEO & Creative
Director, Näkturnal (USA)
Drunken Tiger, Hip Hop Artist/Rapper (South Korea)
T Yoon Mirae, Hip Hop/R&B Artist (South Korea)
Bizzy (South Korea)
Moderator:
(France)
Unsigned singer and songwriter Kellee Maize is the most downloaded female rapper on
Amazon and P2P networks, thanks to her Creative Commons license. Drunken Tiger is a
critically acclaimed Korean hip hop artist whose career debuted in 1999. His wife T is an
influential rapper in South Korea where she is known as the Queen of Soul. Don’t miss
this chance to ask them all your questions about their amazing career in hip hop music.
17:00 > 18:00
Meet the Countries: The UK Meets France
In Association with AIM & French Bureau Export
Networking Village
Level 01
Boost your network! A unique opportunity for the French and UK players to meet
together and boost their business. Don’t miss out: places are limited and available on a
first-come, first-served basis.
17:30 > 17:50
How to Zazoo IT – Sponsored Session
Innovation Factory
Lérins Hall
Speaker:
Gil Blumenfeld, Founder & Co-CEO, Zazoo (Israel)
Check out the new exciting Zazoo music app, uniquely designed for both music fans and
artists. Music fans: get inside your favorite music videos for an interactive live
experience. Artists: find out how your customised Zazoo 'app' helps you reach the
broadest audience possible and never lose track of your fans.
29
17:45 > 19:00
Press Conference – Press Event Sacem
Midem Academy
Hall 01
Speakers:
Laurent Petitgirard, President of the Board of Directors, Sacem (France)
Jean-Noël Tronc, CEO, Sacem (France)
Estimate of collection results for 2012.
17:50 > 18:30
How French & Taiwan Superstars Are Paving the Way to Asia’s Largest
Market – Sponsored Session
Innovation Factory
Lérins Hall
Speakers:
Mark Berry, President, Attack Media Group (Canada)
Jean-Michel Jarre, Artist (France)
Iggy Strange-Dahl, Founder, The Kennel (Sweden)
Jolin Tsai, Artist (Taiwan)
Ed Yen, Chief Creative Officer, a-Peer Culture & Technology (Taiwan)
Bill Zang, VP, Shanghai Synergy Culture & Entertainment Group (China)
Moderator:
Eric de Fontenay, Founder, MusicDish China (USA)
The conference will feature industry experts and major artists Jean-Michel Jarre and
Jolin Tsai, presenting case studies of innovative technologies that enhance artists and
production companies' abilities to create and sell their work and products in the
Chinese and international market. The conference will highlight key business issues and
strategies – the "What", "Where" and "How" – of creating success in China's music
business.
30
Monday 28 January 2013
09:30 > 11:00
Press Conference – CNV & Bureau Export: French Music Industry –
Export Results & Analysis
Blue Lounge
Hall 01
Speakers:
Sophie Mercier, Director, Bureau Export (France)
Jacques Renard, Director, CNV (France)
Presentation by the CNV and the Bureau Export of the common survey results on
exports of French Recording & Live Music Industry.
Welcome breakfast from 09:30 in the Press Club.
10:00 > 11:00
Meet the Lawyers
Networking Village
Hall 01
Participants:
Kerstin Backer, Lawyer, Lausen Rechtsanwaelte (Germany)
Ed Baden-Powell, Partner, Michael Simkins LLP (UK)
Annabelle Gauberti, Crefovi (France)
Ralf Kitzberger, Partner, Grub Frank Bahmann Schickhardt Englert (Germany)
Jens Krogh Petersen, Partner, Lett Law Firm (Denmark)
Eberhard Kromer, Executive Partner, SKW Schwarz (Germany)
Martin Lémery, Lawyer, Cabinet Gilles Vercken (France)
Fábio Luiz Barboza Pereira, Partner, Veirano Advogados (Brazil)
Olivier Sasserath, Lawyer, Marx Van Ranst Vermeersch & Partners (Belgium)
Götz M. Schneider-Rothhaar, Specialist Lawyer IP and Media Law, Fuhrmann Wallenfels
Frankfurt Am Main Rechtsanwälte (Germany)
Wim Schreurs, Attorney, Ubilex (Belgium)
Specialist lawyers will be available for five-minute one-to-one consultations to provide
guidance on relevant topics ranging from copyright to contract. No need to book, just
turn-up! First come, first served.
10:00 > 11:00
Press Conference – Record Store Day / Disquaire Day 2013
Auditorium D
Speakers:
David Godevais, Organiser, Disquaire Day, Director, CALIF (France)
Spencer Hickman, Organiser, Record Store Day (UK)
Michael Kurtz, President, The Department of Record Stores, Co-Founder, Record Store
Day (USA)
Today Record Store Day is the largest open source event in the world with over 1,600
indie record stores participating, thousands of artist events, and over 2 million people
celebrating. In France it is called « Le Disquaire Day ».
31
10:00 > 11:30
Partner’s Conference – The Future of Collective Rights Management:
How to Ensure Fair Competition to the Benefits of European Authors?
Presented by GEMA
Auditorium I
The German Music Authors' Society GEMA is holding a panel debate on the current
proposal from an EU Directive on Collective Rights Management, which will be of crucial
importance for the future of authors' societies and their members. Politicians, authors
and collecting societies will discuss how the future European legal framework should be
designed to allow for creativity to pay off in the digital age.
10:20 > 11:00
How to Get a VC Excited about Partnering with You
Innovation Factory
Lérins Hall
Speaker:
Larry Marcus, Managing Director, Walden Venture Capital (USA)
This session will present the investment approach and industry insights for the benefits
of entrepreneurs and operating executives, from a VC and specialist in digital
media/music point of view. Topics include: building the relationship, deal terms,
structure and dynamics, use of funds, pitfalls and key success factors an investor is
looking for, based on his experience backing companies in music, mobile, and
infrastructure including: Pandora, SoundHound, BandPage, Boombotix, Aarki, Glam and
more.
10:30 > 11:00
Breakfast
Visionary Monday
Foyer Debussy
Auditorium
Level 1
The perfect opportunity to meet with Visionary Monday attendees and to discuss the
exciting programme of the day.
10:30 > 10:40
Direct2Fan Camp
Riviera Hall
Speaker:
Sponsored by
10:30 > 11:10
Brands, Bands & Content: How Access Became the New King
Brand Central
Riviera Hall
Speaker:
Anthony Robinson, President, Marketing Partnerships, International, Live Nation
Entertainment (UK)
For over a decade, acquiring content was the quest and benchmark of all successful
music partnerships, regardless of audience reach, buzz or benefit to artists. Over the last
five years, Live Nation has worked with numerous brand partners across the world to
prove how access has become a key consumer motivator, providing artists with new
marketing partners to directly benefit their live music careers.
32
10:40 > 11:10
D2F from A to Z – Publishing
Direct2Fan Camp
Riviera Hall
Speakers:
Justin Kalifowitz, President, Downtown Music Publishing (USA)
Mary Megan Peer, Managing Director & VP, Business Development, peermusic
(Argentina)
Moderator:
bring your music from the studio to the global stage. Today, discover how publishers are
incorporating direct-to-fan in their strategy.
11:00 > 11:05
Visionary Monday Opening Remarks
Visionary Monday
Debussy
Auditorium
Level 1
Presenter:
Alice Tumler, TV Presenter (France/Austria)
11:00 > 12:00
Midem Hack Day – All the Hacks Unveiled!
Innovation Factory
Lérins Hall
Presenter:
Martyn Davies, Technology Advocate, Hacks & Bants (UK)
The theme for Visionary Monday 2013 is: “Disruptive Creativity: Illuminate your
Business in a Competitive Marketplace”.
We are witnessing the rise of a generation of creative minds who are reinventing
entertainment in a new and exciting way. Whether from musicians, coders, marketers,
entrepreneurs or consumers, a disruptive mindset will bring a more collaborative
approach, and new opportunities, to your upcoming ventures.
Get ahead of the curve: learn how to thrive in this transforming music ecosystem,
straight from the pioneers of change.
After 48 hours of hacking, Midem Hack Day’s 30 hackers will present live demos of the
apps they have built.
11:00 > 12:00
Revitalising the Back-Catalogue in the Digital Age
Classical
Discussion Lounge
Riviera Hall
Speakers:
Jonathan Gruber, Director, Ulysses Arts (UK)
Jerald Miller, Founder, Nu Jazz Entertainment (USA)
Moderator:
Many companies are sitting on treasure-troves in the form of rich back-catalogues. How
best to exploit their potential? This session will present different approaches to backcatalogue management.
33
11:00 > 12:30
Press Conference – SNEP Annual Press Conference
Midem Academy
Hall 01
Speakers:
Bertrand Burgalat, Founder, Disques Tricatel (France)
Thierry Chassagne, President, Warner Music France (France)
David El Sayegh, CEO, SNEP (France)
Eric Hauville, President, Pschent Music (France)
Denis Ladegaillerie, CEO, Believe Digital (France)
Stéphane Le Tavernier, President, Sony Music Entertainment (France)
Olivier Montfort, Chairman, EMI (France)
Pascal Nègre, President, Universal Music (France)
Yves Riesel, CEO, Abeille Musique (France)
11:05 > 11:45
Artists Leveraging Tech & Brands
Visionary Monday
Debussy
Auditorium
Level 1
Speakers:
Marcie Allen, President, MAC Presents (USA)
Lori Feldman, SVP Brand Partnerships & Commercial Licensing, Warner Bros Records
(USA)
Theophilus London, New York City Recording Artist (USA)
Jyrki Rosenberg, VP & Global Head of Entertainment, Nokia (Finland)
Moderator:
Ralph Simon, CEO, The Mobilium Advisory Group, Chairman Emeritus & Founder,
Mobile Entertainment Forum – Americas (USA)
With mobile fast becoming the dominant platform for music enjoyment, a renewed
synergy has emerged between music makers, brands and technology companies.
Beyond sponsorship and traditional advertising, a new integrated marketing ecosystem
is emerging that brings together social media, live performance and the never ending
quest to promote new music. Understand the opportunities for your brand in this new
environment.
11:10 > 11:30
How to Embrace the Convergence of Digital Content – Sponsored Session
Direct2Fan Camp
Riviera Hall
Speaker:
Vince Bannon, Vice President of Entertainment Partnerships & Development, Getty
Images (USA)
Getty Images – the world's leading creator and distributor of digital content – will share
how they’ve embraced the convergence of multi-media content – from imagery to
music to video – and created a community of artists, including one of the world’s largest
UGC sites.
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11:30 > 12:30
Artists Speak to Artists – Meet with Mark Hoppus
Direct2Fan Camp
Riviera Hall
Mark Hoppus, Musician & Record Producer, Blink-182 (USA)
Moderator:
Glenn Miller, Digital Strategy & Marketing, Creative Artists Agency (USA)
Mark Hoppus co-founded the pop punk trio Blink-182 in 1992 and has sold over 28
million albums. After a five-year hiatus, they released their first single in 2011 using fan
videos. Discover how they remain relevant with social media and don’t miss this chance
to network with your peers in the Direct2Fan Camp.
11:30 > 12:30
Winning Strategies to Approach Brands & Agencies
Brand Central
Riviera Hall
Speakers:
Jean-Christophe Bourgeois, General Manager, Sony/ATV Music Publishing (France)
Camille Hackney, SVP of Brand Partnerships/Commercial Licensing, Atlantic
Records (USA)
Seth Jackson, Managing Director, [PIAS] Media (UK)
Deborah Sztajnberg, CEO, Debs Consultoria (Brazil)
Moderator:
Music is crucial for brands and agencies to capture audiences’ attention, but the music
industry needs innovative strategies to approach them. Learn from leading music
executives representing all sides of the business how to address these targets, and find
out what the winning strategies are.
35
11:30 > 12:30
Meet the License Providers
In Association with CISAC, the International Confederation of Societies of
Authors and Composers
Networking Village
Hall 01
Participants:
Rumyana Bekyarova, Chief Operations Officer & Digital Rights Licensing, Musicautor
(Bulgaria)
Åsa Carild, International Licensing Manager, and Scott Farrant, International Director,
STIM (Sweden)
Caroline Champarnaud, Head of Phonographic & Digital Rights Department, Sacem
(France)
Yaniv Grady, MARCOM Director, ACUM (Israel)
Ben McEwen, Director of Licensing, Broadcast & Online, PRS for Music (UK)
Cees van Rij, Director Media Licensing, SABAM (Belgium)
Kaare Struve, Head of Media & Broadcast Licensing, KODA (Denmark)
Thomas Zeggane, Sacem (France)
Fabian Zey, Licensing Manager, PAECOL (Germany)
Everything you need to know about licensing before launching your digital service. Meet
with licensing managers from authors’ societies around the world in a series of tenminute speed meetings. Don’t miss out: places are limited and available on a first-come,
first-served basis.
11:45 > 11:55
Insight – Music in the Age of Context
Visionary Monday
Debussy
Auditorium
Level 1
Speaker:
Robert Scoble, Startup Liaison Officer, Rackspace Hosting (USA)
11:55 > 12:20
Highlight – Discover the Winners of Midemlab 2013!
Visionary Monday
Debussy
Auditorium
Level 1
In presence of:
Alexander Stubb, Finland’s Minister for European Affairs & Foreign Trade (Finland)
The way we interact with online media and filter a constant flow of information is
evolving at a fast pace. Discover how wearable computing, sensors, big data, social, and
location will be mashed together to create products and experiences that will be highly
personalised and augment your life. And with an augmented life comes a new field of
business opportunities for music makers, advertisers and entrepreneurs.
Find out which winners the jury members chose after Midemlab pitch sessions in the
following categories: Music discovery, recommendation and creation; Marketing and
social engagement; Direct-to-consumer sales and content monetisation.
A special “Coup de Coeur” prize is also given by Fleur Pellerin, French Minister for SMEs,
Innovation & Digital Economy.
36
12:20 > 12:30
Insight – A Roadmap to Navigate Music Marketing
Visionary Monday
Debussy
Auditorium
Level 1
Speaker:
Marcus Taylor, Founder & Director, Venture Harbour (UK)
12:30 > 13:00
How to Keep Finland in Sync with the Times – Sponsored Session
Brand Central
Riviera Hall
Speakers:
Tim Riley, VP, Music Affairs, Activision Blizzard (USA)
Eero Tolppanen, A&R, Co-Owner, Elements Music (Finland)
The rapid innovation in the marketing space is leaving many artists and industry
professionals overwhelmed. With so many options, it's no longer clear which services
should be used to promote new music. Discover why a roadmap is needed to help you
navigate this busy space, and how this might be achieved by looking at how other
industries are tackling a similar challenge. Marcus Taylor is the winner of the first
“Speak at Midem” competition, an international contest to source a creative under 30
speaker.
Moderator:
Tuomo Tähtinen, Executive Director, Music Finland (Finland)
Music synchronization has been one of the fastest growing areas within the music
business in recent years. The panelists will discuss the possibilities for a country like
Finland to concentrate its efforts to sync music internationally.
13:00 > 15:00
Midem Academy
Hall 01
Partner’s Conference – Electronic Music Day
Presented by IMS: International Music Summit
Moderators:
Ben Turner, Founder, Graphite, Co-Founder, International Music Summit (UK)
Kurosh Nasseri, Entertainment Lawyer (USA)
13:00-13:15 Interview: Ben Turner and Kurosh Nasseri unveil a trade body for electronic
music. It’s been a long time coming, but finally the global electronic music world has a
trade body aiming to represent your genre and your interests to the business world.
Protect your business, protect your genre!
Open Forum. Your chance to ask questions to the creators of this new body for
electronic music. How will it improve your business?
13:45-15:00 IMS presents Electronic Dance Music: What Next? Panel: Leading lights
from the global electronic industry debate the future of the genre at a critical time in its
growth including speakers from Beatport, Ultra Music, IMS and CAA.
37
14:00 > 15:00
Meet the Countries: Canada
In Association with CIMA
Networking Village
Level 01
Participants:
Asim Awesome Awan, Managing Director , Awesome / Ultra Music (Canada)
Kim Bingham, President, Mudgirl Music Group (Canada)
Peter Cardinali, President, Alma Records (Canada)
Irene Carroll, Founder & President, i see./ Irene Carroll ET Associates (Canada)
Andy Crosbie , Business Affairs, Sparks Music (Canada)
Sari Delmar, Founder & President, Audio Blood (Canada)
Chris Greenwood, Label Owner, Manafest Productions (Canada)
Christian Hurst, President, Granitewish Entertainment (Canada)
Tim Jones, Head, Label Relations & Artist Development, Pipe & Hat (Canada)
Stephane Lecuyer, CEO, Fullcc Music Group (Canada)
Boost your network! Meet with the Canadian players in a series of five-minute speed
basis.
14:30 > 15:00
Visionary Monday
Debussy
Auditorium
Level 1
Vision – Lang Lang, Classical Pianist
Lang Lang, Classical Pianist (China)
Interviewer:
Alice Tumler, TV Presenter (France/Austria)
Recognised in 2009 by Time magazine as one of the 100 most influential people in the
world and heralded by the New York Times as the “hottest artist on the classical music
planet”, Lang Lang takes the stage to explain how talent, technology and brand
partnerships exposed his music to a broader audience, while disrupting the classical
music world.
14:30 > 15:30
Music as Data-Informed Business
Innovation Factory
Lérins Hall
Speakers:
Chris Carey, Global Insight Director, EMI Music (UK)
Jakob Hüttel, Director of Legal & International, Koda (Denmark)
Jean Littolff, Managing Director, Nielsen Music, Nielsen (UK)
Alex White, Co-Founder & CEO, Next Big Sound (USA)
Moderator:
Paul Brindley, CEO, Music Ally (UK)
With the explosion of data, the music industry has shifted from gut instinct and opinion
to a data-informed business. Learn how to use data to better understand your
consumers and meet their expectations.
38
14:30 > 15:45
Licensing 101 for Artists & Labels Going Direct-to-Fan
Direct2Fan Camp
Riviera Hall
Speakers:
James Kendrick, Partner, Alter & Kendrick LLP (USA)
Eric Lauvaux, Partner, Nomos (France)
Tony Morris, Partner, Marriott Harrison (UK)
Philipp Plog, Partner, Field Fisher Waterhouse LLP (Germany)
In today's music business many are now taking a direct route to the fans. But
understanding the rights and rules that underpin licensing, old or new, is still vital. This
popular session helps the audience get to grips with core concepts in copyright but also
in trademarks and branding.
14:30 > 15:30
Activision Music Pitch Session
Brand Central
Riviera Hall
Speakers:
Tim Riley, VP, Music Affairs, Activision Blizzard (USA)
Brandon Young, Director, Music Affairs, Activision Blizzard (USA)
Win a chance to have your music featured in an Activision videogame! Songs are
considered for placement in an upcoming, unannounced Activision driving/racing game.
The selected tracks will be announced during the session.
15:00 > 15:10
Insight – Creativity Means Business
Visionary Monday
Debussy
Auditorium
Level 1
Speaker:
Rémi Babinet, Chairman & Global Creative Director, BETC, Managing Director, Havas
(France)
For the last two decades, the music industry – like many others – has been driven by
marketing imperatives. Today, the quest for audience is greater than the quest for
talent. This isn't good for anyone, brands last of all. Only the defense of talent and a
deep commitment to creativity will generate audience and engagement, and thus
create long-term value and business for brands.
39
15:00 > 16:00
How to Make Digital Work for Classical Music
Classical
Discussion Lounge
Riviera Hall
Speakers:
Mickaël Arcos, Software Engineer, Abeille Musique (France)
Jim Selby, CEO, Naxos of America (USA)
Moderator:
While some brave souls continue to make a great success of bricks-and-mortar retail,
most people now go online to find their music. In this session, we explore how to make
digital delivery work, how to leverage the “personal touch” and how to make
subscription services work.
15:00 > 16:00
Press Conference – Mission Lescure: The Proposals of SPEDIDAM
Blue Lounge
Hall 01
Speakers:
Jean-Paul Bazin, CEO, SPEDIDAM (France)
Xavier Blanc, Director of Legal & International Affairs, SPEDIDAM (France)
François Lubrano, Director of Culture & Communication, SPEDIDAM (France)
François Nowak, President, SPEDIDAM (France)
15:10 > 15:30
Highlight – Discover the Winners of Midem Marketing Competition 2013!
Visionary Monday
Debussy
Auditorium
Level 1
Presenters:
Cliff Fluet, Partner, Media & Entertainment, Lewis Silkin (UK)
Richard Kirstein, Founding Partner, Resilient Music (UK)
Following the pitch sessions on Brand Central, discover the winners of Midem
Marketing Competition, a contest rewarding the most creative and innovative use of
music or partnership with artists in a marketing campaign and the best music placement
in an ad/commercial.
15:15 > 16:15
Meet the Branding, Advertising & Sync Experts
Networking Village
Hall 01
Participants:
Michiel Cremers, Head of Sonic Branding & Music Marketing, MassiveMusic
(Netherlands)
Rich Goldman, President, RipTide Music (USA)
Steve Keller, CEO, iV / iV2 (USA/Germany)
Josh Rabinowitz, SVP & Director of Music, Grey (USA)
Zoe Stainsby, Global Entertainment Music Marketing Manager, The Coca-Cola Company
(USA/UK)
Boost your network! Meet with specialists in branding, advertising and synchronisation
in a series of five-minute speed meetings. Don’t miss out: places are limited and
available on a first-come, first-served basis.
40
15:30 > 16:00
Visionary Monday
Debussy
Auditorium
Level 1
Vision – Towards a Connected Life
TJ Kang, SVP Service Planning, Samsung Electronics (USA/South
Korea)
Paul Mascarenas, CTO, Ford (USA)
Interviewer:
Olivia Solon, Associate Editor, Wired (UK)
The entertainment industries are trying to cope with new technologies, which are
driving the pace of a never-ending reinvention. In order to make content, especially
music, more accessible and profitable, they search for new partners, such as high-tech
electronics or car manufacturers. Discover how connectedness is reshaping the way we
live, commute and communicate, and how it impacts the music business.
15:30 > 15:50
How to Communicate Efficiently along the Digital Supply Chain –
Sponsored Session
Innovation Factory
Lérins Hall
Speaker:
Niels Rump, DDEX Secretariat (USA)
Music is a high-volume-low-value game these days. DDEX develops standards to allow
companies to thrive in that environment. To be successful standards need to be simple
to implement and easy to maintain while still supporting rich business models. DDEX
bridges this gap with "profiles" which are explained in the session.
15:30 > 16:30
Music & Brands Case Study – Reebok ‘I am Classic’
Brand Central
Riviera Hall
Speakers:
Seth Jackson, Managing Director, [PIAS] Media (UK)
Orelsan, Artist & French Ambassador Reebok Classic (France)
Randy van Essen, Head of Marketing Lifestyle & Kids EMEA, Reebok (Netherlands)
Moderator:
Karim Fanous, Head of Research, Music Ally (UK)
Sportswear legend Reebok Classics partnered with five of their artist ambassadors to
deliver ‘I am Classic’, an incredible interactive Facebook connected music experience.
Discover the campaign in details and learn how to activate artists’ social media
audiences with an authentic message.
41
15:50 > 16:10
How to Build Greater Automation on DDEX Foundations – Sponsored
Session
Innovation Factory
Lérins Hall
Speaker:
Mark Isherwood, DDEX Secretariat (USA)
The DDEX standards are widely implemented across the digital supply chain. There
remains a considerable amount of inefficient and costly processing in the supply chain.
This session will look at DDEX's work plan for 2013 and beyond which will provide
standards enabling ever-greater automation, improved efficiency and reduced costs.
15:50 > 16:10
How to Work with MyCEB International Events Unit – Sponsored Session
Direct2Fan Camp
Riviera Hall
Speaker:
Tony Vishnu Nagamaiah, General Manager, International Events, Malaysia Convention
& Exhibition Bureau / MyCEB (Malaysia)
With the establishment of MyCEB International Events Unit in 2011 by the Ministry of
Tourism, the Malaysian government has taken an aggressive role to source and bid for
more international events to be hosted in Malaysia. The session will look into MyCEB’s
plans and extent of support given to international agents, promoters and event
organisers to organise events in Malaysia.
16:00 > 16:30
Networking Break
Visionary Monday
Foyer Debussy
Auditorium
Level 1
Enjoy this opportunity to connect with Visionary Monday’s participants and to boost
your network.
Sponsored by
16:00 > 17:00
Partner’s Conference – K-Pop Goes Global, so Get Involved!
Presented by Music Matters
Midem Academy
Hall 01
Speakers:
Clayton Jin, Executive Director & President, Billboard South Korea (South Korea)
Min Kim, Manager, Music Team, Korean Creative Content Agency (South Korea)
Johnny Noh, CEO & Founder, AllKPop.com (USA)
Anthony Zameczkowski, Head of Music, YouTube Asia Pacific (Hong Kong/China)
Moderator:
Jasper Donat, President, Music Matters (Hong Kong/China)
Even before PSY had mounted his imaginary horse and Gangnam was just a district in
Seoul, K-Pop had already taken the world by storm. The Korean wave is the result of a
well planned and executed fifteen-year strategy but how can international companies
work with the South Korean entertainment industry? Who are they, what are their
business models and what's coming next? Insight and strategies from the coalface of
the global music industry’s most exciting sector.
42
16:10 > 17:10
Tips for Entrepreneurs from the Best of BizSpark Startups
Innovation Factory
Lérins Hall
Speakers:
Stephan Jacquemot, Merging Business Team Lead, Microsoft (Germany)
Roxanne Varza, Startup Lover, Emerging Business Lead, Microsoft (France)
Every year, thousands of new startups join Microsoft's Bizspark program, including the
likes of ZocDoc, Doodle, Yammer, Eye-fi, Leetchi, Xobni, Loopt and more. We will be
sharing the advice and tips for entrepreneurs from some of the best-known BizSpark
companies from around the world – everything from how to raise money to how to hire
effectively.
16:10 > 17:00
Next Gen Labels: Beyond the Hype Factor
Direct2Fan Camp
Riviera Hall
Speakers:
John Cloud, Head of International & Creative Director Music Publishing, Playground
Music (Sweden)
Colin Daniels, Managing Director, Inertia Music (Australia)
Benjy Grinberg, President, Rostrum Records (USA)
Moderator:
Learn how to turn a music company into a powerhouse for emerging talent, and a
vibrant hub for artist development, from some of the hottest labels. Driven by
innovation and partnerships, these labels are creating a successful entrepreneurial
endeavour, thriving as iconic brands among the new music ecosystem.
16:15 > 17:15
Targeted PR: Hitting the Bull’s Eye
Classical
Discussion Lounge
Riviera Hall
Speakers:
Stephen Lumsden, Managing Director, Intermusica (UK)
Simon Millward, Director, Albion Media (UK)
Moderator:
Making a great recording isn’t enough to guarantee sales. You need a story. Drawing on
the experience of two leading professionals, we will explore how to get the message
across, how much the artist needs to be involved and how to use new avenues to
achieve exposure.
43
16:30 > 17:30
Meet the Countries: Nordic (Denmark, Finland & Norway)
In Association with Nordic Pavilion
Networking Village
Hall 01
Participants:
Bjørnar Bakke, Manager, Siwu Music (Norway)
Anssi Lähteenoja, Producer, Queen Gambit Laboratoires (Finland)
Hans Peter Roth, Head of Online Market, Nordisk Copyright Bureau (Denmark)
Lauri Schreck, Artist, Y7-Productions (Finland)
Ann Slangar, Managing Director, A&R, Sugar Publishing House (Finland)
Bent Ivar Tversland, CEO, Ghost Town Artist (Norway)
Thomas Westerberg, CMO, SongHi Entertainment (Finland)
Boost your network! Meet with the Nordic players in a series of five-minute speed
basis.
16:30 > 17:00
Visionary Monday
Debussy
Auditorium
Level 1
Vision – John Hayes, American Express
John Hayes, Chief Marketing Officer, American Express (USA)
Interviewer:
Bill Werde, Editorial Director, Billboard (USA)
Brands increasingly understand that partnerships with the music industry can deliver
meaningful business results. American Express uses partnerships with talented artists,
the music industry and leading digital partners to drive music sales, fan immersion and
brand relevance. American Express’ Chief Marketing Officer John Hayes will share his
insights on the brand’s long legacy partnering with the music industry, its innovative
“American Express Unstaged” live streamed concert series and how he uses the music
industry to help build a brand.
16:50 > 17:50
Music & Brands Case Study – Heineken International Presents Sensation
in Asia
Brand Central
Riviera Hall
Speakers:
Joost Geurts, Global Sponsorship Manager, Global Commerce, Heineken International
(Netherlands)
Michael Hekking, Marketing Director, Sensation International (Netherlands)
Moderator:
Michiel Cremers, Head of Sonic Branding & Music Marketing, MassiveMusic
(Netherlands)
As a presenting partner of ID&T, Heineken International brought world’s leading dance
event, Sensation, to Southeast Asia. Discover Heineken International’s music
strategy, co-created with Massive Music, and how both this partnership and the music
activation at Sensation dance events in Asia fit into this strategy.
44
17:00 > 18:00
Artists Speak to Artists – Meet with Timati
Direct2Fan Camp
Riviera Hall
Timati, Rapper, Producer, Founder & CEO, Black Star (Russia)
Timati, rapper, businessman, record producer and founder of music label Black Star, is
the most successful Russian hip hop artist. Over the past few years, he managed to
reach a global music market and to become a leader of the European hit parades thanks
to his collaborations with Snoop Dogg, Puff Daddy and Eve among others. Don’t miss
this opportunity to ask him everything about starting-up your own music business.
17:00 > 18:00
Partner’s Conference – Discover Signmark, Finnish Deaf Rapper
Nordic Pavilion
L 1.02
Speakers:
Signmark, Rapper & Singer (Finland)
Paavo Arhinmaki, Minister of Culture & Sport (Finland)
Two tracks performance by Rapper Signmark and followed by the Finnish Happy Hour.
17:10 > 18:10
Debate – How the Music Industry Manages Innovation
Visionary Monday
Debussy
Auditorium
Level 1
Speakers:
Robert Ashcroft, CEO, PRS for Music (UK)
Rolf Budde, President, Budde Music (Germany)
Mark Hoppus, Musician & Record Producer, Blink-182 (USA)
Johan Lagerlöf, CEO, X5 Music (Sweden)
Steve Rennie, Manager of Incubus, Host & Founder, Renman Music and Business (USA)
Jean-Noël Tronc, CEO, Sacem (France)
Moderator:
Helienne Lindvall, Songwriter & Columnist, The Guardian (Sweden)
In the music industry, as in many other industries, innovation generates controversy.
New products and technologies, whether streaming, cloud-based or mobile apps,
arouse excitement, frustration or fear. This debate highlights the perspectives of music
makers, rights owners and collecting societies on the capacity of the music industry to
embrace disruption and leverage this creative renaissance.
18:10
Closing Performance & Remarks
Visionary Monday
Debussy
Auditorium
Level 1
Performer:
Paul D. Miller, aka DJ Spooky, Composer, Multimedia Artist and Writer (USA)
Closing remarks:
45
Tuesday 29 January 2013
10:00 > 11:00
Meet the Countries: Argentina
Networking Village
Hall 01
Participants:
Matias Castro, Project Manager, DBN (Argentina)
Mercedes Conte, Project Manager, Grupo VI-DA (Argentina)
Silvana Mazzachera, Lawyer Consultant, AADI CAPIF (Argentina)
Pablo Quadri, Music and Entertainment Expert, Ministerio de Relaciones Exteriores y
Culto-Unidad de Promocion de Bienes Audiovisuales y Culturales (Argentina)
Romina Querzoli, Pavilion Manager Argentina, Fundacion Export.ar (Argentina)
Laura Tesoriero, Owner, EPSA Music (Argentina)
Boost your network! Meet with the Argentinean players in a series of five-minute speed
basis.
10:00 > 11:00
Auditorium I
Partner’s Conference – Need a Loan? How Europe Might Be Able to Help
Speakers:
Silvia Manca, Product Development Manager, European Investment Fund (Luxemburg)
Jonas Sjöström, CEO, Playground Music Scandinavia, Chairman, IMPALA (Sweden)
Richard Skinner, Senior Commercial Banker, Media Banking Office, Coutts Bank (UK)
Bronagh Walton, Policy Officer – MEDIA, DG for Education & Culture, European
Commission (Belgium)
Kees van Weijen, Managing Partner, Rough Trade Distribution B.V., President, STOMP
(Netherlands)
Moderator:
Helen Smith, Executive Chair, IMPALA (Belgium)
As part of its new budget, the European Commission proposes to establish a new loan
guarantee facility to help music and other creative actors overcome existing difficulties in
accessing finance. More than €210 million could be allocated to this instrument, which is
expected to make up to €1 billion available in bank loans. The new scheme would work
by providing guarantees to financial intermediaries granting loans.
46
10:30 > 11:30
Where to Find Innovation in Mobile Music
Innovation Factory
Lérins Hall
Speakers:
Heidi Browning, SVP, Strategic Solutions, Pandora (USA)
Abraham Jo, CEO MelOn Indonesia, SK Planet (South Korea)
Francis Keeling, Global Head of Digital Business, Universal Music Group (UK)
Moderator:
Ralph Simon, CEO, The Mobilium Advisory Group, Chairman Emeritus & Founder,
Mobile Entertainment Forum – Americas (USA)
Mobile changed how we interact with music, from the device we use to play it, to the
models of music consumption that exist. Discover the unlimited opportunities that
mobile offers in terms of producing, sharing and publishing music.
10:30 > 10:40
Direct2Fan Camp
Riviera Hall
Speaker:
10:30 > 11:10
Brand Entertainment & Music: Value Creation for Brands
In Association with Brand Entertainment & Contents Summit (BECS)
Brand Central
Riviera Hall
Speaker:
Christian Cappe, Founder & CEO, Cristal Festival (France)
What have been the best success stories between brands & music over the last years?
Discover the 2012’s best winning brand entertainment cases at the Cristal Festival and
the BEC Summit, and how to create value for brands and embrace talents to work with
brands on creative content.
10:30 > 10:50
Conference Room
Hall 01
Conversation with Willard Ahdritz, Kobalt Music Group
Speaker:
Willard Ahdritz, Founder & CEO, Kobalt Music Group (UK/Sweden)
Interviewer:
Bill Werde, Editorial Director, Billboard Magazine (USA)
The founder and CEO of one of the most innovative music publishing and services
companies discusses the opportunities and challenges facing music publishers. Kobalt
has developed business models that better service the needs of songwriters and right
holders in today’s increasingly complex landscape of online music consumption.
47
10:30 > 11:30
Music Industry 101 – Traditional & New Revenue Streams
In Association with Berklee College of Music
Midem Academy
Hall 01
Speaker:
Emilien Moyon, Assistant Professor, Berklee College of Music – Valencia (Spain)
It is now essential for music makers and right owners to diversify revenue sources in
order to pursue a successful career and build sustainable businesses. Discover what the
different revenue streams are and how they can be developed. Learn how to generate
alternative incomes and disrupt the industry's business models, from ad-supported
models to the 360 ones.
10:30 > 11:30
Press Conference – Midem 2013 Overview
Blue Lounge
Hall 01
Host:
Roxanne Frias, Press Conferences Moderator (France)
Wrap-up Midem 2013 in presence of Bruno Crolot, Midem Director, and clients.
10:40 > 11:10
D2F from A to Z – Promotion
Direct2Fan Camp
Riviera Hall
Speaker:
Glenn Miller, Digital Strategy & Marketing, Creative Artists Agency (USA)
bring your music from the studio to the global stage. Today, discover how to enhance
your promotion process using a successful direct-to-fan strategy.
48
10:50 > 11:40
GRD, it’s Started!
In Association with CISAC, the International Confederation of Societies of Authors
and Composers, and ICMP, The Global Voice of Music Publishing
Conference Room
Hall 01
Speakers:
Jackie Alway, Director of Legal & Business Affairs International, Universal Music
Publishing (UK)
Michael Battiston, Vice President, International Business Development, ASCAP (USA)
Alfons Karabuda, Executive Chairman, ECSA (Belgium)
Thimo Prziklang, Director of Corporate Development, GEMA (Germany)
Pekka Sipilä, Executive Director, Finnish Music Publishers Association (Finland)
Sami Valkonen, Head of International Music Licensing, Google Play, Google (USA)
Moderator:
Stephen Navin, Chief Executive, Music Publishers Association (UK)
What we've been talking about... forever, a single global, authoritative database
containing accurate information on musical works – the GRD (Global Repertoire
Database) – will be just that when it is finished, providing vital data to authors’ societies,
music publishers, creators and digital service providers. The GRD, essential for today’s
digital economy, is underway and we are asking one year after the launch of the scoping
study: how far has the GRD come? What are the next stages before its implementation?
How will the GRD affect you and everyone in the industry? Join us for an update panel
and again at the World Creators Summit in June 2013.
11:00 > 12:00
Cutting Out the Middleman
Classical
Discussion Lounge
Riviera Hall
Speaker:
John Kieser, General Manager, San Francisco Symphony (USA)
Moderator:
Social networks provide unparalleled access to music-lovers. How can we maximise its
effect for ensembles and organisations?
49
11:30 > 12:30
Direct2Fan Camp
Riviera Hall
Artists Speak to Artists – Meet with Jamal Edwards
Jamal Edwards, Founder & CEO, SB.TV Global Ltd. (UK)
Moderator:
Vince Bannon, Vice President of Entertainment Partnerships & Development, Getty
Images (USA)
22-year-old Internet entrepreneur and record producer Jamal Edwards is depicted as the
new Simon Cowell. With over 150M plays, his YouTube channel SB.TV is considered as
the leading online youth broadcaster in the UK. Discover what it is like to work with
artists from a filmmaker viewpoint, and how to leverage social media and video
promotion to break new talents.
11:30 > 12:30
Music & Brands Case Study – The Ford Experience: Bands in Transit
Brand Central
Riviera Hall
Speakers:
Tim Dellow, Creative Director, LoveLive (UK)
Rob Smith, Managing Partner, Ogilvy & Mather (UK)
Brands’ awareness of the importance of music in building identity and connection with
their audience isn’t a new thing. What is becoming more prevalent in recent times is the
emergence of brands that are building initiatives to support creativity, to nurture and
grow independent musical talent and provide bespokely curated platforms for mutual
exposure, aided by the growing availability of technology to implement these initiatives.
Ogilvy and LoveLive will talk about building ongoing communications between brands,
artists and their fans, with a case study on Ford’s Bands In Transit.
11:30 > 12:30
Marketing – Purpose Driven Marketing for Artists & Labels
In Association with Berklee College of Music
Midem Academy
Hall 01
Speaker:
George Howard, Associate Professor, Berklee College of Music, COO, Wolfgang’s Vault,
Concert Vault, Daytrotter, Paste Magazine (USA)
We are all familiar with the traditional idea of how marketers must present distinct
competitive advantage for their releases, artists, or services. To succeed today, they
must define and present their purpose, combining it with traditional competitive
advantage. Learn how to identify and market your business’ purpose, with concrete
examples and tactics for sustainable success.
50
11:30 > 12:30
Meet the Independents
Networking Village
Hall 01
Participants:
Caroline Bottomley, Company Director, Radar Music Videos Ltd (UK)
Didier Gosset, Communication & Membership Manager, IMPALA (Belgium)
Asher Halle, Founder, Green Pepper Junction (UK)
Jörg Heidemann, Communication Manager, VUT (Germany)
Wally Van Middendorp, Head of European Office, Eleven Seven Music Group (USA)
Boost your network! Meet with indie labels in a series of five-minute speed meetings.
11:50 > 12:30
Collective Rights Management in Europe
In Association with CISAC, the International Confederation of Societies of Authors
and Composers and ICMP, The Global Voice of Music Publishing
Conference Room
Hall 01
Speakers:
Jane Dyball, SVP International Legal & Business Affairs, Warner / Chappell Music (UK)
Maria Martin-Prat, Head of Copyright Unit, DG Internal Market and Services, European
Commission (Belgium)
András Szinger, Director General, ARTISJUS, Board Member, CISAC (Hungary)
More speakers to be announced soon.
Collective rights management in Europe is facing new challenges and opportunities in the
form of technological developments and changing mode of consumptions. The new
draft Directive on collective rights management put forward by the European
Commission aims to harmonise the market, raise standards on transparency, governance
and accountability of collective management societies in Europe and will encourage and
facilitate licensing of musical works for online use. Find out all about the Directive and
how it affects composers, songwriters, publishers, authors’ societies, users and
consumers.
12:00 > 13:00
Midem 2013: The Wrap
Innovation Factory
Lérins Hall
Speakers:
Lucy Blair, Digital Marketing Manager, Ministry of Sound (UK)
Martin Bryant, Managing Editor, The Next Web (UK)
(France)
Moderator:
James Martin, Community Manager, Reed MIDEM (France)
The lowdown on Midem’s hottest business trends, from a select panel of music, tech and
brand experts. This panel will give an insightful and objective summary of how the
industry moved forwards at Midem.
51
12:00 > 13:00
What is the Publisher’s Role in the Life of a New Composition?
Classical
Discussion Lounge
Riviera Hall
Speaker:
Chris Butler, COO & Head of Publishing, Music Sales Group (UK)
Moderator:
We will explore the importance of balancing the composer's reward with making
performance and recording viable for the recording company.
14:30 > 15:45
Understanding International Digital Music Licensing
Innovation Factory
Lérins Hall
Speakers:
Marc Jacobson, Lawyer, Law Offices of Marc Jacobson, P.C. (USA)
Jeff Liebenson, President of the IAEL, Liebeson Law (USA)
Alexander Ross, Partner, Wiggin (UK)
John Simson, Of Counsel, Lommen Abdo P.A. (USA)
How can you safely navigate the international digital licensing landscape? It is an often
complex mix of masters, publishing, neighbouring and artists' rights with different
approaches in different markets, whether you are clearing rights or collecting moneys.
This workshop will provide a roadmap for anyone setting out on the international
licensing trail.
14:30 > 15:45
Music Video Strategies Workshop
Direct2Fan Camp
Riviera Hall
Speakers:
Eric Mackay, Director Business Development & Business Affairs, VEVO (UK)
Connie Meade, Label Manager, Infectious Music (UK)
Stephen O’Regan, Founder, BalconyTV.Com (Ireland)
Patrick Ross, Head of Digital Marketing, AWAL & Kobalt Label Services (UK)
Moderator:
Caroline Bottomley, Company Director, Radar Music Videos Ltd (UK)
What strategies do you need to successfully monetise and promote tracks with music
videos? Do the needs of promotion and monetisation conflict? What do publishers and
curators want from music videos? Get best practices and practical insights for managing
your digital assets, from leaders in the growing field of video strategy.
52
14:30 > 15:30
Grey Music Pitch Session
Brand Central
Riviera Hall
Speaker:
Josh Rabinowitz, SVP & Director of Music, Grey (USA)
Win a chance to have your music featured in a Red Lobster ad campaign. Red Lobster, a
uniquely American seafood restaurant who brought seafood to the masses in 1968, is
looking for great instrumental music tracks to potentially use in their US TV and web
advertising. The selected tracks will be announced during the session.
14:30 > 15:30
Entrepreneurship – Creative Innovation & Change Management in the
Music Business
In Association with Berlin School of Creative Leadership
Midem Academy
Hall 01
Speaker:
Axel Quack, VP of Innovation Management, Pixelpark (Germany)
Innovation has the capacity to empower personal creativity and business
competitiveness. Some music companies succeed because they capitalise on
unconventional and innovative strategies which, while not making sense in the context
of their competitors, are winning. Learn how your business can change fast enough to
stay innovative and how hacking your organisation can infuse this strategy.
15:30 > 16:30
Marketing – Discovering, Developing, and Breaking New Talent
In Association with Sciences Po
Midem Academy
Hall 01
Speaker:
Wladimir Pandolfo, A&R, Warner Music (France)
Reality television programmes, social networks and 360 deals have definitively changed
the way upcoming acts are being discovered and exposed to potential fans. Artists need
to be ready to rise to the challenge, as early as possible, for both promotion and live
performances. Learn what it takes to catch a top A&R's attention and discover how to
turn your music into the next global phenomenon.
53
Midem thanks its sponsors and partners
Conference Sponsors
Content Partners
54
Supporting Partners
55
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Midem 2013 Conferences at a Glance

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