dossier de presse alpes du sud GB_Mise en page 1
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dossier de presse alpes du sud GB_Mise en page 1
Press Kit Winter 2010/2011 Provence-Alpes-Côte d’Azur “Bienvenue dans les Alpes du Sud !”* * Welcome to the Southern Alps! Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Contents New features 3 Not-to-be-missed 5 Best ski resort deals 6 Portraits 7 2011, the year of Mexico in France Live out a Mexican Adventure in Ubaye! 8 Sustainable development & quality labels 9 This season's top events Culture, Sport, Family 11 Southern Alps key figures 14 How to get there 14 Please ask for our CD-ROM featuring many photos of the region. For any further details please contact the press office: presse@crt-paca.fr Caution: the prices shown in this file are those mentioned on the websites of the various service providers when the file was written. Your press officers for Provence-Alpes-Côte d’Azur: Susanne Zürn-Seiller: s.zurn-seiller@crt-paca.fr +33(0)4 91 56 47 13 Rabiha Benaïssa: r.benaissa@crt-paca.fr +33 (0)4 91 56 47 32 Melody Raynaud: m.raynaud@crt-paca.fr +33(0)4 91 56 47 38 latest update 31/08/2010 Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 2 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 New features New itineraries to explore, environmentally-friendly accommodation and more Internet services – our resorts have upgraded this year to offer you even more comfort and leisure activities in the mountains! > Recreation > Everything for the kids > Sport Opening of France's longest summer / winter sledging track Montgenèvre New “Montgenèvre, the Kid's Resort” Initiative Montgenèvre “Aluan Ricciardi” snowboard courses Risoul The Monty Express is a monorail sledging track offering a 1400 m, heart-stopping descent! In addition to its Family + label, the resort has now launched a club for 6-14 year olds, including a mascot, reduced-price membership, dedicated venue and free entertainment. Top level snowboarder Aluan Ricciardi represented Risoul at the Vancouver Winter Olympics. He now stages courses for children and teenagers. Two-seater, 780 m, double track sledge descent including hairpin bends, jumps and turns... A €1,600,000 investment for the resort! New Entertainment Facilities for the 3-12's Risoul Closed Area for beginners Les Orres > Nature and culture A large indoor space and outdoor terrace situated at the centre of the resort. Neiges de culture© Serre Chevalier Vallée > Well-Being New four seasons sledging track Risoul A new concept combining the pleasures of skiing and culture, Neiges de culture© is located on the ski domain of Serre-Chevalier. Along the slopes and in the forests, in the valleys and on the peaks, you will discover a host of entertaining activities including historical adventures, thematic ski slopes, nomad architecture, photo exhibitions, audio itineraries and other delightful snowy surprises. Skiers can enjoy exploring, playing or simply contemplating... and sprinkling their skiing escapade with flakes of culture. Creation of a closed area entirely dedicated to new skiers! > Stay in touch A new label for the “Thalaneige” Well-being Centre Risoul The “Thalaneige” spa is a member of “Spas de France” - France's first independent spa network committed to offering a warm welcome and outstanding services! The “Spas de France” quality charter means guests benefit from 100 % professional well-being and beauty treatments. Piste basher ride at sunrise Serre-Chevalier Vallée New Guide Book for cross-country skiers Pays des Ecrins This website provides updated snow conditions, weather forecasts and safety recommendations. www.paysdesecrins.com New Booking Centre Pays des Ecrins Part of the Tourist Office, this service is designed to make it easier for you to book your accommodation and activities. +33 (0)4 92 23 03 11 www.reservations.paysdesecrins.com A wonderful early-morning outing on the ski domain, followed by breakfast at a high altitude restaurant. Les cols'porteurs Serre-Chevalier Vallée The ski lift staff offer visitors a behind-thescenes insight into the ski domain and secrets of the mountain and valley (flora, fauna and traditions). The visits are opened to all Serre-Chevalier ski pass holders. Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 3 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 New features (more) I-Phone Application This new GPS application allows you to locate your position in real time in the Risoul, Serre-Chevalier Vallée and Montgenèvre domains. It also provides information on weather conditions, events and entertainment, available accommodation, an interactive piste map including pistes bashed the previous night, local services and emergency numbers. > Live from the Resorts The new “Serre Chevalier Vallée” label Inaugurated in Spring 2009, this new label is designed to promote the resort's main assets: • Wide-ranging services in a human-size valley acclaimed for its history and traditions. • A wide valley bordering Piedmont, Provence and the Alps. • A vast, modern, innovative and wellpreserved ski playground. • Alpine slopes open to all levels. > Accommodation New Environmentally-Friendly Apartment Hotel Risoul The "Antarès" features 76 four-star apartments run by the company Sara Risoul. It forms part of a series of buildings in Risoul bearing the coveted THPE (Very High Energy Performance) label – the only ones of their kind in the French mountains! Opening February 2011. Hotel re-opening Serre-Chevalier Vallée The three-star La Balme Alphand hotel set at the foot of the resort is run by the family of skiing champion Luc Alphand (one of the runs is named after him). www.alphandlabalme.fr “Le Chalet des Dolines” Apartment Hotel Montgenèvre Kicking off its first season, this luxury apartment hotel features 2 to 5-room duplex accommodation and is situated just a few metres from the Italian border and pistes. www.montgenevre.com “Les Chalets d’Eden Prestige” La Joue du Loup These new and fully-equipped chalets feature 5 rooms with jacuzzi and sauna at the foot of the slopes, able to accommodate up to 14 guests! They offer spectacular views over the Dévoluy mountains and surrounding summits. Developer: Seclym “Résidence du Temple” Briançon Cité Vauban 7 top-of-the-range apartments located in Briançon town centre, boasting a refined atmosphere plus hotel services. Half board and breakfasts available. Apartment sizes from 2-room (4 guests) to 5-room (8 guests), approximate prices: €552 to €1150 Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com “L’Aigle Bleu” Four-Star Apartment Hotel Briançon - Serre-Chevalier Vallée Situated at the foot of Briançon's ski slopes, next to the Prorel ski lift. Developed by Nemea +33 (0)5 57 26 99 31 A high-standing apartment hotel designed in simple and functional mountain style, featuring a spa and parking facilities. Opening at the start of the winter season. > COMING UP New Ski Domain Opening in 2012/2013 Montgenèvre Montgenèvre is definitely taking to the heights! This ambitious project, to be completed shortly, will make Montgenèvre the only resort in the Southern Alps and one of Europe's only resorts offering an altitude of 3,000 m. Far more than a symbolic new ski lift, Montgenèvre will be offering a whole new ski domain, with no less than three 3,000-metre summits around Mont Chaberton and the Franco-Italian border. Combining very sporty runs plus a unique blue piste descending from a dizzy height of 3,000 metres, this fantastic new site is the fruit of numerous years of reflection to ensure it blends in perfectly with the surrounding natural environment. Attractions will include stunning 360° panoramic views spanning the Mont Ventoux, Mont-Blanc, Rhône and Pô. Opening winter 2012/2013. 4 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Not-to-be-missed Our selection of tried and tested activities, entertainment and accommodation! Ice diving Orcières 1850 Night in an Igloo Orcières-Merlette Live out the fabulous sound of silence with your partner or family at the Williwaw village. Previous guests claim the experience is truly unforgettable! Prices from €69 per day +33 (0)4 76 79 98 22 www.la-grave.com “Oser Plonger” is an ice diving centre situated at an altitude of 2,500 m at the edge of the Ecrins National Park. Participants arrive on skis, snowboard or on foot. After swapping your skiing gear for diving gear (waterproof diving suit and gloves) you will be transported to the diving site at 3 km on a snow bike! www.oserplonger.com Speed ski run open to all Vars Luna Ball Orcières 1850 > Thrills and Spills “Glacier de la Meije” with monitor La Grave La Meije An entirely safe introduction to skiing on the glaciers of La Meije, with professional monitors and cable car access. Test your talent on the new speed ski slope in Vars. And although only a rare few skiers will reach 170 km/h, the brave-hearted can hope to clock up 100 km/h! All participants receive a diploma showing their achievements. The Grooming School Serre Chevalier Fancy driving a piste basher? You can live out this unique experience at Serre Chevalier, which offers you a chance to pilot one of these impressive machines in a special area on the slopes. Accompanied by a guide, the 20-minute run includes bumps, raised bends and inclines so amateur drivers can get a taste of how the basher works and the secrets of efficient piste bashing! Don't forget to show off to your friends when you get back from your hols! Available to over 16's. Ski Joëring & Poney-Luge Superdévoluy New thrills this year include skijoëring (skiing pulled by a horse) and pony sledging! Les Sabots de Vénus +33 (0)6 32 83 11 64 www.les-sabots-de-venus.com Attached to a harness, the “luna ball” rockets you down the slopes inside an inflatable ball! Heliski Montgenèvre Although this discipline is unauthorized in France, Montgenèvre take advantage of its proximity to Italy and shared Milky Way pistes to lead hardy skiers on an expedition on the virgin slopes. Transfer to the departure point in Italy from Montgenèvre. One or two drops. Prices and conditions available from the French Ski School in Montgenèvre. > Well-Being “Les Grands Bains du Monetier” Serre-Chevalier “Les Grands Bains” is a 4500 m² well-being centre guaranteed to get you back on top of the world! Amenities include water jets, a tide river, quiet zones, an outdoor jacuzzi, indoor pool fed with hot spring water, a massage itinerary, whirlpool beds, a steam room, salt water pool, a mineral grotto, musical grotto, water spray, waterfall and... children's area! You can also opt for face and body hydrotherapy treatments, a gourmet gommage, body wrap and body sculpting... naturally! Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com Afternoon snack at the “Maison du Miel” Puy-Saint-Vincent Bee-keepers Laurence and Jean-Paul Chaud welcome you at their magnificent mountain chalet-come-museum overlooking the valley of Vallouise to introduce you to the world of bees and their delicious produce, simply brimming with natural goodness. > Sport Ski, you're on camera! Risoul A piste fitted with a camera in Risoul allows you to view your progress and correct your downfalls! The Big Air Bag - a Gentle Landing Risoul Risoul features a special area fitted with a giant air bag so amateurs can try out jumping and snowboarding in all safety. “Mountain & Safety” Aiguilles An innovative and totally unique project in Aiguilles, targeting cross-country and snowshoe fans: • ARVA park: where you train on avalanche victim search equipment. Open to groups and individuals. • Signposted cross-country skiing track, interspersed with information panels on snow-related risks, snow conditions and first aid techniques. 5 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Best ski resort deals Turnkey packages offering a new angle on the Southern Alps! Iced cocktail in the Ecrins Mountains Puy-St-Vincent If you're new to skiing and fancy trying out some winter fun, this 6 day/ 7 night package features 3 activities accompanied by professional monitors. The pack includes: ½ day ice waterfall, ½ off-piste skiing, 1 day cross-country skiing (all accompanied by mountain guide), plus 3-day ski pass for Puy-Saint-Vincent or Pelvoux-Vallouise, all necessary gear and accommodation for 4 in a two or three-star apartment hotel. From €324 / person, based on 4 participants (prices as of 24/08/2010, may be modified) Please contact the Pays des Ecrins booking centre + 33 (0) 4 92 23 03 11 www.reservation.paysdesecrins.com The discreet luxury of a Mountain Chalet Serre-Chevalier Fun for all the family at Domaine de l’Adoux St-Jean-Montclar A hostess and instructor/valet are at your disposal throughout the stay to organise visits, stoke up the fire, do your shopping and generally ensure everything is just so. A chauffeur-driven vehicle is available for transfers, and a top French chef takes care of breakfasts, afternoon snacks and dinners. Far from the hustle and bustle of Megève, Chamonix or Courchevel, Serre-Chevalier offers all the advantages of a large ski resort without crowds of star-spotters. Featuring 250 km of pistes, 3 character-filled adjacent villages plus nearby Briançon, it is the Southern Alps' top resort and ranked 7th out of all the Alps resorts. Serre-Chevalier offers snow fans a multitude of activities. Offering top hotel-club services combined with the cosy atmosphere of a family home, this luxurious and friendly hotel-chalet, situated immediately adjacent to the resort of St-Jean-Montclar, is run by Odile and Alain. Here, children are master of the domain! The children's club is open during school holidays and features a great activity and entertainment programme for kids aged 4-12 years, plus meals on request. Daily return transport to the French Ski School is also provided. The Domaine offers discount prices for younger guests and the rooms are kitted out specially. www.domainedeladoux.fr From January 2nd 2011 to April 24th, 2011. From €682 per person www.hautes-alpes-reservation.com Ski and Gastronomy Jausiers He dreams of Alpine Skiing, while she dreams of Exoticism... Villa Morelia, set at the heart of the little village of Jausiers, is simply made for them! This Mexican villa, built in the early 20th century adjacent to the resort of Praloup and Le Sauze, features luxurious rooms and suites, treatments and massages using essential oils, cookery classes and a gastronomic restaurant run by Bruno Delamare, ex Negresco, Ritz in Bahreïn and London, and Regency in Tunisia, now firmly committed to offering Villa Morelia guests an exceptional culinary experience! www.villamorelia.com Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 6 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Portraits Share the point of views of three very different sources about the “Alpes du Sud” > Interview of Jo Stevenson > Interview of Lynne Rothwell > Interview of Olivier Lepourreau originally from Nottingham, now based in Barcelonnette. Please introduce yourself Repeater customer to the Southern Alps with Ski Collection (4 times) based in Bracknell, UK Why do you come to the Southern Alps? We find it easy to drive to the Southern Director of French Connection, tour operator based in the UK www.skicollection.co.uk What is your main reason to market the Southern Alps? Alps from Calais. There has always been plenty of snow both at Christmas and early April (school holidays). The pistes are well looked after and easy for a family with two children skiing once or twice a year. The simple cabin style accommodation is perfect for self catering and therefore keeps the cost down. The people are all friendly even if you don't speak much French. The staff at the different accommodation and the staff we have rents skis etc from are all really helpful. As a specialist niche ski tour operator in France we feel that the Southern Alps resorts, rarely offered on the British market, are well underrated and represent excellent value for money - together with a new experience than you would normally get from larger resorts and at lower prices. I currently live in Barcelonnette. I work as a translator and I also teach English to adults and young children. I have lived in the Ubaye valley since 2004. We decided that we wanted to move to France because we were bored with our jobs in England and wanted to do something totally different. We chose “Alpes du Sud” because a family member had accommodation that we could use for free in Praloup! What attracted you to the Southern Alps? The scenery, the weather, the tranquility, the outdoor activities, and the proximity to other interesting places such as the coast and Italy. In the Ubaye - the locals were very welcoming, especially when they understood that we were going to be permanent residents, not just second-homeowners. What do you miss the most from England? Family & friends and the pubs! What activities are you practicing during the winter? Alpine skiing/snowboarding and to a lesser extent snowshoeing. Which are the activities you're practicing during your winter holidays? How would you rate the quality of the skiing there? We come mainly for the skiing but enjoy the ice skating. The quality of skiing is excellent with help at most lifts. When we have taken lessons the instructors speak very good English and particularly know how to look after the children well and encourage development and style. How do you usually travel to your ski destination in the Southern Alps? We travel by car using either the ferry or tunnel depending on which is the cheapest. Using a package deal and flying would put the price far too high for a family of four. Once you have established what you need to do and book, it is very easy to put a holiday together and fun! You also see lots of French countryside and meet local French people. Why did you choose Ski Collection? How would you recommend getting there? Though they are indeed further away from the Channel ports, these mountain ranges have easier access than you might think. For those who prefer flying Marseille and Turin are both excellent gateways to the Southern Alps. What makes skiing in the “Alpes du Sud” attractive? The ski domains here are developed at a smaller scale than the world-known massive terrains. What makes them attractive though are their equally first class lift systems, good snow reliability and snowmaking from top to bottom of the main runs. What about the accommodation? The majority of our featured accommodation in the Southern Alps offers a door-step skiing facility. The self-catering apartments ranges are mostly new or recently built or renovated, and often with pleasant extras such as pools, saunas and Jacuzzis. They are well equipped and breathe quality through space inside, with many having the benefit of nice views from small balconies or good size terraces. Best Price. Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 7 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 2011 - the year of Mexico in France: Live out a Mexican Adventure in Ubaye! > Barcelonnette and its Mexican origins Over 2,500 inhabitants from Ubaye valley emigrated to Mexico between 1800 and 1950, and very close ties have been maintained throughout the generations between the emigrants and locals, reflected in today's regular exchanges between the two countries. > The story of the emigrants Familiar with travel and trade for generations thanks to a fabric and millinery industry dating back to the late Middle Ages, the inhabitants of Ubaye also excelled as teachers and shepherds, leading their flocks as far as Lyon and Flanders to seek new pastures. The Arnaud brothers, born in Jausiers, were the first locals to emigrate to America in 1808, travelling initially to Louisiana (then under French rule), then to Mexico, which was newly freed from Spanish reign. Following their example, over 2,500 people left Ubaye for Mexico over the following 150 years. > The people of Barcelonnette in Mexico Initially involved mainly in import-export and the textile industry, certain inhabitants went on to run large retail outlets and the country's largest textile factories, hence actively contributing to the modernisation of Mexico. Around 1910, the Barcelonnette community flourished in the banking trade, import-export and industry, and accounted for 27 % of foreign investments (just behind the US and Great Britain). After the Mexican revolution (19101924) and the new laws on emigration (1930's), these French entrepreneurs set out to conquer Mexico's new business opportunities, backed by an extremely active community. The number of descendents from Barcelonnette now located in Mexico is estimated at between 20,000 and 50,000, largely exceeding the Ubaye valley's 7,300strong community. Spread throughout the territory, they are now entirely integrated in modern Mexican society. Elected in 2006, the Mayor of Mexico, Marcelo Ebrard, actually originates from Ubaye! Michelin star in 2006). An adjacent new building built in similar style offers 14 magnificent rooms decorated on mountain and lounge schemes, crowned with a “Cinq Mondes” spa. > A Modern Reality in Ubaye Barcelonnette and Jausiers are home to an exceptional architecture of large bourgeois homes and villas-come-chateaux (namely the villas Anita, Puebla, Mireio, Durango and Tapatia), plus monumental tombs and evocative streets names such as Avenue Porfirio Diaz. Barcelonnette was twinned with the town of Valle de Bravo (Mexico) in 2004. The town is home to a Mexican arts and crafts shop (La Baïta), a Mexican restaurant (Adelita), and Mexican dishes are served just about everywhere. This winter, visitors can enjoy the “Treasures of 19th-20th Mexican Photography” exhibition staged at the Musée de la Vallée. Hôtel Azteca three-star hotel Barcelonnette > Sleep at a Mexican Villa in Vallée de l’Ubaye ! La Villa Mexicaine An absolute must: the cosy and sumptuous villas built at the beginning of the last century by numerous locals returning from their Mexican adventure at the head of colossal fortunes. Some of them now offer one or several nights' accommodation... Built during the Barcelonnette golden age, this “Mexican” villa dated 1888 and featuring marble fireplaces and precious woods allows guests to relive the luxurious life of those who made their fortune in Mexico... La Grande Epervière three-star hotel Barcelonnette www.hotelgrandeeperviere.com Character-filled hotel set in a Mexican villa. All rooms are decorated on individual schemes and evoke literary themes. B&B and three-star gîte Jausiers www.lamexicaine.com “Double rooms with shower and toilet from 47-60 euro including breakfast. Set slightly out of town, a small but typical “Mexican villa”, adorably decorated.” Le Guide du Routard. La Villa Morelia four-star hotel (pending rating) “Châteaux & Hôtels de France” Le Château des Magnans Jausiers Jausiers www.villa-morelia.com www.olea-vacances.fr This neo-Mexican folly built in the 1900's is one of the Ubaye valley's most fabulous addresses, featuring two magnificent lounges leading onto a terrace facing the mountains, sunny bedrooms decorated in Directoire or Louis XVI style, grounds with landscaped gardens, kitchen garden and heated pool, and a reputed restaurant (the valley's first establishment to receive a This establishment offers 66 apartments including 15 in the chateau, fully fitted out to receive 2-6 guests. Amenities include an indoor pool, solarium, spa, steam room, sauna and closed garage. The “Table de Louis” restaurant specializes in contemporary cuisine and boasts a faultless service. Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com Apartment hotel, apartment rental 8 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Sustainable development and eco labels Illustrating today's trend towards more balanced and sustainable tourism, “eco-tourists” have emerged in recent years and now form an increasingly large clientele. On a field level, local initiatives targeting this tourist category are on the rise every year, underlining the Southern Alps' commitment to environmental friendliness. > Eco-tourists: who are they? > The Resorts take up the challenge! A survey led by the “Observatoire du Comité Régional de Tourisme Provence-Alpes-Côte d'Azur” on skiers in the Southern Alps highlighted several new types of clientele and identified a total of 6 categories*, including eco-hikers. These tourists come to the mountains essentially to hike or enjoy cross-country skiing. They are sporty and active, great nature lovers and appreciative of the quality of the environment. They also take advantage of the mountains in summer. They often holiday with family or friends. They stay for longer than average: 8.6 days against 6.6 days. They comprise 90 % of gîte (self-catering) clientele. Most of them are from outside the region (55 % come from a region other than Provence-Alpes-Côte d'Azur or from outside France). Numerous local initiatives mark the commitment of the Southern Alps ski resorts to ecology. Les Orres * The 6 Southern Alps Tourist categories: Single activity (28 %), “Traditionals” (25 %), Young families (14 %), Seniors with family (12%), Trendy surfers (15%), Eco-hikers (7%). A lit and snow-free footpath has been created to reduce the movement of motorized vehicles between the two ends of the resort. In the same spirit, a plan to shift the resort has been elaborated to facilitate shuttle movements. New forms of energy (or energy-saving systems) have been incorporated in all new facilities: the Club des Orres, skating rink and tea room. The pistes are systematically re-grassed to reduce wasteland. Carbon Report: the resort produces a carbon report in the aim of reducing carbon emissions and dependency on fossil energy. Puy Saint-Vincent The “Pays des Ecrins” is a privileged site, spanning part of the Ecrins National Park. The Puy St-Vincent resort has now been awarded the ISO 14 environmental label. Since 2008, all of its brochures are printed on certified recycled paper. The Pays des Ecrins events programme follows the same logic, with initiatives such as the Ice Climbing Ecrins (January 14th 16th, 2011) committed to an “Eco Attitude” (use of bio-degradable materials, shuttle transport to climbing sites, etc.). Risoul From the outset, Risoul has systematically privileged quality of life rather than over-consumption. To further enhance the natural beauty of its "front de neige" (snowfront) and charming streets, Risoul is building a covered car park at the centre of the resort to convert it into a pedestrian zone. Recycling bins and toilets have also been installed on the ski domain. Picnic areas on the ski domain and at the base of the pistes will also allow visitors to take full advantage of the natural environment without damaging it. Montgenèvre Montgenèvre has also signed the sustainable mountain development charter and now features ski lifts bearing the “QSE” (quality, safety, environment) label, shuttle services and car sharing for resort employees, and public awareness campaigns (information stand on the “front de neige”, waste collection day at the end of the season). Ubaye (Barcelonnette, Praloup, Le Sauze, Jausiers) You car has a right to a holiday too! Throughout the season, skiers enjoy a regular shuttle service running between the valley's various towns and resorts, designed to increase comfort and limit the use of personal vehicles. The service departs from Barcelonnette and runs up to 8 times a day. www.ubaye.com menu “téléchargements” “Feuille Verte” The Vallée de l’Ubaye administrative area has launched a "Feuille Verte" (green leaf) charter to promote environmentallyfriendly establishments and retailers. Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 9 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Sustainable development and eco labels (more) CLOSE-UP “High Environmental Quality” Accommodation Many resorts in the Southern Alps have already opted for eco-tourism. First instigated by the high-altitude refuges, various other initiatives have now been set up, such as “Gîte de la Julianne” in Pays des Ecrins, ranked “high environmental quality”, which runs entirely on solar panels, a photovoltaic array, an electric turbine and wind turbine. The gîte is insulated using sheep wool… Risoul's new, four-star apartment hotel, able to accommodate 2000 guests and benefiting from the "high environmental quality" label provides yet another example of the resorts' commitment to encouraging an environmentally friendly approach. Photovoltaic Project at the “Chalets du Queyras” Molines The first initiative of its kind in the Queyras nature reserve, this project will comprise 6 chalets and a reception chalet operating on photovoltaic energy combined with mains supply. The chalets will be fitted with reinforced heat insulation coupled with computercontrolled energy management. The reception chalet will feature a plasma screen displaying solar energy production, consumption, cumulated carbon saving and the daily level of sunshine. > Overview of the Mountain Labels “Grands Domaines” Resorts These large domains cater to both downhill and cross-country skiers, while snowboarders can enjoy freestyling, skwal and acrobatic jumps in the specially-designed snowparks. “Nature” Resorts Of smaller size, these resorts are located in areas which are ideal for skiing but also boast an authentic environment and exceptional scenery, guaranteeing a restful, “back-tonature” holiday. “Villages” Resorts These are genuine mountain villages which have maintained their ancient architecture. In addition to skiing, they offer visitors warm and friendly après ski experiences. They are ideal for learners and children wishing to enjoy all the pleasures of the snow in a delightful environment. “Famille Plus” Resorts Kitted out with family-oriented infrastructures, the “Family Plus” resorts host madeto-measure activities adapted to various age groups and accompanied by professional monitors. Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com Kid Resorts The national association of “Kid” resorts specializes in welcoming families with children aged 0-12 years and operate according to 6 strict criteria, including a special activity programme for children and teenagers framed by professional monitors, and an entertainment programme including games, contests and shows for children and teenagers at least once a week during the winter season. The remaining criteria are safety, environment, welcome and amenities. Ski France This label is awarded by the “Association Nationale des Maires des Stations de Montagne” to around 100 resorts, according to a strict quality charter: 1. Children welcomed from a minimum age of 18 months 2. Adapted and functional family-oriented amenities 3. Choice of adapted and tailored activities 4. Familiarization of visitors with the resort and its mountain environment 5. Family-friendly policy (prices, menus, gear, etc.) 6. Priority to safety 7. Attention to comments and suggestions from holidaymakers in order to improve visitor welcome on a continual basis. 10 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 This season's top events This winter's sporting, fun and cultural events offer something for mountain and skiing fans of all ages! > For Sports Lovers Snow Trail des Ecrins L’Argentière La Bessée, Pelvoux, Puy Saint Vincent Original, fun and accessible to all, the three heats of the "Snow Trail des Ecrins" (10 km run) offer participants the chance to discover the trail in various unique atmospheres: under starry skies, under the snow, in town, between the larch trees or across fields of powder snow… December 19th, 2010: first heat of the “Snow Trail des Ecrins” (open to children!) in the form of a race in the streets of ArgentièreLa Bessée, with guest stars including the town's traditional chalets and produce. December 29th, 2010: second heat in Pelvoux, between Christmas and the New Year. February 23rd, 2011: third and final heat of the Snow Trail in Puy-Saint-Vincent Snowboardcross French and European Cups Puy Saint Vincent Puy Saint Vincent has been a reference for European snowboardcross fans for several years now. This winter, over 400 participants from 26 countries will be taking part in this fun, 3-day event. Event organiser Ecrins Snowboard will once again be striving to offer participants a fabulous sporting experience topped with a great atmosphere, by featuring a host of young talents alongside French champion Pierre Vaultier (twice world champion). Boardercross French Cup: January 7th-8th, 2011 Boardercross European Cup: January 9th, 2011 Ski Mountaineering World Cup Pelvoux Taking place for the first time in the “Pays des Ecrins” area, this event will feature 2 high-level competitions in the international diary, with competitors from 28 countries taking part in the sprint and mountaineering competitions held throughout the weekend. Participants will be faced with a 2200 m uphill grind to the resort. This thrilling event - an absolute must for champions and challenge-seekers alike - is also a spectacular spectator sport. January 8th and 9th, 2011. Information: www.teamecrinshautesalpes.com Trail Blanc New Balance Serre-Chevalier Vallée Race on snow bringing together 1,000 participants every year! January 9th, 2011 Snowkite Masters Serre-Chevalier Vallée The best French and international snowkiters come here to train throughout the season, and offer a breathtaking show for passers-by from January 8th-16th. International contest. January 8th-16th, 2011 Redbull Linecatcher Competitive freeskiing - Vars The freeski meeting that overturned traditions in January 2009 has now come to Vars, with the world's best freeskiers attempting to tame the Eyssina's freeride corridors. Associating two adrenaline-packed sports, this show is not to be missed! January 15th-22nd, 2011 Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com Marathon de la Clarée Cross-country race. February, dates TBC. Ultimate Test Tour et Derby Serre-Chevalier Vallée Two days of festivities and fresh discoveries including the latest skiing, telemark, snowboard and monoski innovations, plus a downhill race on an unbashed piste! March 17th – 20th, 2011 Loopa Leva - 3rd edition Puy St Vincent Organised for the 3rd winter running by the Pays des Ecrins French Ski School, this classic contest pays tribute to the ancestor of downhill skiing - the Telemark turn. Featuring (among others) a giant slalom and cross-country run, the contest offers participants a major sporting challenge. Open to all. March 27th, 2011 Challenge glisse des familles Puy St Vincent An entire weekend of family fun dedicated to skiing, sledging and snowshoeing, featuring a giant slalom, derby, boardercross and many other surprises! Satellite events include a banquet, open-air concert, firework display and prizes for all participants. A must for families. April 2nd – 3rd, 2011 11 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 This season's top events (more) La Risoul dévale Risoul Risoul 1850 will be closing its winter season with a nature raid, consisting of a 1,725 m descent over 21 km to be tackled on skis, a snowboard, MBK or raft! Early April, dates TBC Speed Ski World Championship Vars Located at the heart of the Hautes-Alpes area, Vars has been associated with this very special sport since the 1990's, with major landmarks including Philippe Billy's record-breaking 243 km/h descent in 1997 on the mythical Chabrières piste in the Forêt Blanche domain. Kitted out with futuristic gear, these athletes will be reaching speeds close to those of an Airbus A 320 during takeoff... a guaranteed hair-raising experience for spectators, this sport remains truly exceptional! April 12th – 17th, 2011 > For Culture Lovers Montgenèvre Snow Fever Part 1 Montgenèvre DJ evening - December 3rd, 2010 Rock and Snowboard Tour 2010 Serre-Chevalier Vallée A festive, early-season event headlining new slide techniques and music! Dates TBA Festival International des Arts Cinématographiques Italiens (International Italian Film Festival) Montgenèvre Second edition of this Italian Film Festival. January 23rd - 27th, 2011 Altitude Jazz Festival Briançon Great names from the world of Jazz! January 28th - February 13th, 2011 Urban Jib Arena Vars A cultural event combining freeriding, music and art and featuring a stunning urban park installed on the “front de neige” of the Ecrins piste, with modules taken from urban building sites. Evening concerts by bands Monstroplantes and Scratch Bandit Crew are also on the schedule! April 2nd and 3rd, 2011 Montgenevre Snow Fever Part 2 Montgenèvre DJ evening. April 24th, 2011 Festival en Blanc Les Orres Offering a new events hall and attracting many overseas visitors, Les Orres now headlines a packed seasonal events programme available at: 2011, Praloup celebrates its 50th birthday! After a year of in-depth studies, building of the Praloup ski resort began in 1961 on a “solitary and inanimate plateau where, as its name suggests, packs of wolves used to roam”. The initial investment in the domain amounted to 500 million French Francs, with funds emanating respectively from Mexico, Paris, Aix-enProvence & Marseille, North Africa and the Southern Alps. The site is characterised by its exceptional sunshine and snowfall, which earned Praloup its apt nicknames of “Pearl of the Southern Alps” and “Megève of the Southern Alps”. The vast ski domain “Espace Lumière” linking La Foux d’Allos, Le Val d’Allos and Praloup was inaugurated in January 1977. In winter 2000, a survey on France's 100 largest ski resorts led by Figaro Magazine awarded Praloup 15th place according to 3 main criteria: ski domain quality, family welcome and quality of life. Praloup now features 180 km of pistes and is a picturesque resort characterised by larch trees, natural slate roofs and stone buildings, successfully combining modernday comfort and mountain traditions. www.festivalenblanc.com All season Festival de la chanson française (French Song Festival) Risoul This French song festival lasts 6 evenings and features national artists holidaying in Risoul performing in the local bars and halls. Free concerts - great atmosphere guaranteed! January 15th – 21st, 2011 Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 12 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 This season's top events (more) > For All the Family Christmas and New Year The Southern Alps stages a fabulous Christmas and New Year programme in the heart of the mountains, with such magical events as Christmas markets, arrival of Father Christmas on his sledge, and handing out of gifts! To ring in the New Year, the pistes will be lit up during the traditional torchlit descent and firework display on December 31st, and visitors will enjoy a range of son & lumière shows, concerts and children's workshops in a genuinely fairytale atmosphere! 2011 Ski Demonstration Puy-Saint-Vincent The "Pays des Ecrins" will be hosting two days of skiing and partying this year to celebrate the opening of the Puy Saint Vincent resort, including equipment tests, freestyle demonstrations, a DJ set and concerts at the foot of the pistes! Saturday 11th and Sunday 12th December, 2010 National Snowshoe Day Champsaur & Valgaudemar A great opportunity to discover the mountain environment, with a variety of day and evening outings accompanied by professional guides. Sunday January 10th, 2011 21st Ice Climbing Ecrins L’Argentière la Bessée, vallée du Fournel, Freissinières Celebrating its 21st anniversary this year, Ice is THE top ice climbing event of the year, also featuring various satellite events and a ski fair. The event includes “ice workshops” where visitors can rub shoulders with the world's top ice climbers during the friendly dry tooling contest, and evening freestyle skiing and snowboarding events!!! January 14th - 16th, 2011 Snow Cocktail Stations-villages du Queyras Featuring downhill skiing, cross-country skiing, snowshoeing and dog sledding, topped with a festive atmosphere and numerous satellite events, “Cocktail des Neiges” is a great 2-day event for all the family, packed with the joys of skiing and overflowing with the friendly atmosphere of the Queyras resorts. January 15th - 16th, 2011 La Croisière Blanche “Historic” Orcières 1850 Classic car race with itineraries and programmes adapted to each vehicle type. Tuesday 25th Friday 28th January, 2011 30th Queyras Cross-Country Skiing Challenge Queyras This national long-distance race features 52 km - 21 km - 13km - 5 km heats and crosses part of the beautiful Haute-Trace des Escartons and several typical villages and hamlet of Queyras. One of the winter's top events, it is a real treat for both sports and party fans. January 30th, 2011 Week-end au féminin (Ladies Weekend) Praloup The resort will be offering free ski passes to the ladies for two days to celebrate its 50th anniversary! March 19th and 20th 2011 Open Rid’Air Puy Saint Vincent A packed and varied week-long freestyle programme in a sumptuous setting for both amateur and professional freestylers. Held in an exceptional, specially-designed zone, the RidAir Camp is accessible on skis or snowboard and will be headlining professional skiers and snowboarders, plus a host of day and evening demonstrations and contests, workshops, a DJ set and artistic creations. Those with energy to spare can also enjoy live music evenings throughout the week! The event closes with various public competitions where you can win plenty of prizes and – why not - pocket the €1,500 first prize! Fantastic atmosphere guaranteed! March 20th - 27th, 2011 La Valgaude traîneau Valgaudemar Skijoëring and dog sledding race in Valgaudemar, including dog sledding for visitors, exhibitions and various events staged by the Ecrins National Park and mountain guides. Saturday 12th and Sunday 13th February, 2011 Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com 13 Provence-Alpes-Côte d’Azur Southern Alps - Winter 2010 / 2011 Southern Alps key figures The Southern Alps, whose snow perimeter span 3 administrative areas (Alpes-de-Haute-Provence, Alpes-Maritimes and Hautes-Alpes) is France's 2nd largest mountain chain, accounting for 13 % of France's national snowy areas (the Northern Alps account for 76 %). Among the Southern Alps' 1.8 million hectares located in mountainous areas, 29,800 hectares are occupied by ski domains. The Southern Alps possesses 731 ski lifts with a maximum capacity of 564,329 persons / hour. Winter accommodation capacity is 350,000 beds, including over 150,000 commercial beds, 13,000 hotel beds, 108,000 beds in rented accommodation and over 195,000 beds in holiday homes. Tourist consumption (sum of tourist expenditure) throughout the Southern Alps amounts to 734 million euro. The resorts employ 16,000 tourism staff, and over 7,000 seasonal winter staff. > The Southern Alps in winter - 2 million tourists Every winter (December-April), the Southern Alps welcomes nearly 2 million tourists, i.e. 12 million overnight stays including 65 % during school holidays and 35 % outside school holidays. The Hautes-Alpes area accounts for 65% of tourist frequentation in the Southern Alps. The Alpes Maritimes accounts for 18 % and the Alpes de Haute Provence accounts for 17 %. Average expenditure per person / day is 60 €, i.e. an average budget per stay of 1,500 to 2,000 € for a family of four (all included). 75 % of visitors have already stayed in the Southern Alps. 60 % of visitors lodge in commercial accommodation (hotels, rentals, apartment hotels). 33 % lodge in holiday homes. Average stay time is approximately one week (6.9 nights). Just 16 % of tourists opt for short stays (less than 3 nights). How to get there? Marseille (railway station and airport) 2 ½ hrs (to South) to 3 ½ hrs (to North) accessible by road, train and shuttle Aix-en-Provence (TGV high-speed railway station) 2 hrs (to South) to 3 hrs (to North) accessible by road, train and shuttle Grenoble (railway station and airport) 1 ½ hrs (to North-West) to 3 hrs (to South) accessible by road, Col du Lautaret stretch requires careful driving Turin (railway station and airport) 1 hr (to North-East) and 2 ½ hrs (to South) accessible by road and shuttle, Col de Montgenèvre stretch requires careful driving Gare d’Oulx (TGV high-speed railway station) 30 minutes (to North-East) to 2 hrs (to South) accessible by road and shuttle, Col de Montgenèvre stretch requires careful driving > By car or rail? > Navettes Blanches The Southern Alps has set up shuttle services between the local railway stations and resorts. Train services to the Southern Alps are available from Marseille or Aix-en-Provence, stopping off at Manosque, Gap, Veynes, Embrun, Guillestre-Montdauphin, l’Argentière-la-Bessée, and Briançon*. Regional express trains run throughout the year. €35 return per person or €90 return for 4 people, running every Saturday from Marseille Provence airport and Aix-en-Provence railway station to 22 resorts in the Southern Alps*. N.B. A night train departing from Paris Gare de Lyon every Friday evening also serves these stations*. * Check out train times and itineraries at : www.voyages-sncf.com Provence-Alpes-Côte d’Azur Tourism Board Press office: presse@crt-paca.fr www.52sunsations.com *Praloup Sauze, Super Sauze, Jausiers, Ste Anne la Condamine, St Paul, St Jean de Montclar, La Joue du Loup Superdévoluy, Orcières 1850, Les Orres, Vars, Risoul Ceillac, Arvieux, Saint Véran, Ristolas, Puy St Vincent, Montgenèvre, Serre Chevalier, Villeneuve, Monetier. (2009/2010 prices; 2010/2011 prices are unknown at the time of publication). Bookings and telephone payments available on: 0891 024 025 from France +33 (0)491 466 467 from overseas Online bookings and payments at: www.navettesblanches.fr 14