Cabrinha

Prydegroup France S.A
Bd de la fosse 11- Entrepôts de Thumeries, BP 35 62160 Grenay, France
Tel: +33 (0)3 21 74 45 10 Fax: +33 (0)3 21 74 45 20 Email: info@prydegroup.fr www.cabrinhakites.fr
Imprimé à Hong Kong. Sauf erreur ou omission. Document non contractuel.
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THE IDEAS
2000
Cabrinha becomes part of the Pryde Group
2001
Pete launches with Black Tip and Co2 kites
Surface to Air and Autopilot boards
Charter team members: Elliot Leboe, Julie Prochaska, Dylan Grafmyre
Marc Ramseier joins team in April 2001 to reach European riders
Martin Vari joins in April 2001
Martin Vari: World Champion
Julie Prochaska: World Champion
AND EVENTS FROM
10 YEARS RIDING
HAVE LED US TO
2002
Co2, Access
Andre Phillip joins late season
Elliot Leboe tears ACL in Leucate, France
Cabrinha moves into Neil Pryde Maui building in Kahului
Martin Vari World Champion
Andre Phillip runner up
WHERE WE ARE
TODAY.
2003
Recon launches
Riders: Martin, Andre, Julie, Marc, Elliot
2004
PETE CABRINHA WINS THE BILLABONG XXL AWARD FOR RIDING A
70 FOOT WAVE AT JAWS, MAUI January 10th
Time Magazine feature, Adventure Hall of Fame
ProSpan, Tap Out
Riders: Andre, Gianni Aragno, Marc, Julie, Elliot
2005
Metropolis DVD release
Introduction of the Bow kite ( Crossbow, Switchblade )
Override, Custom, Sprint
Riders: Andre, Susi, Damien
2006
Pro Span Extreme
Andre, Susi, Cam, Richman brothers (Shawn, Jesse)
2007
Catalyst DVD release
2008
Sync, IDS
Jesse Richman is KPWT World Champion
2009
Nomad is introduced
Youth Empire kicks off
2010
Year of the Rider
PETE CABRINHA
Resides: Maui, Hawaii
Years riding: Since the Beginning
Equipment: Nomads, S-Quad, Thruster
Favorite Surf trip destination: Tahiti
Other passions besides Kiting: Art, Photography, Traveling
What’s in your iPod?: Kanoa, Citizen Cope, Lupe Fiasco, Maroon 5, Stones, Bob Marley
Can’t leave home without: iPhone
What makes 2010 The Year of the Rider
2010 marks the 10th anniversary of Cabrinha Kites. The year of the rider represents the
beginning of a new era that acknowledges the contribution our riders have made to the
sport and the Cabrinha brand. 2010 also highlights a company wide shift to a rider based
development structure. By riders we mean everyone from the entry level punter to the
touring pros. We are in this game to deliver solid equipment solutions for every type of
rider. Our focus is on the total rider experience and we only purse the technologies that
will benefit the rider in a tangible way.
The Year of The Rider also celebrates the style and culture of our sport as much as the
products we are making. There is a lot happening on and off the water that has little to
do with the type of product that you are riding. The riders themselves are engaged in
showcasing the lifestyle as much as the action on the water. I think this contributes greatly
to the overall appeal of kiteboarding.
Can you frame your vision for kiteboarding in three words or a single phrase?
Performance. Simplicity. Style.
The long term success of our sport will depend in large part on these three things.
Performace will be driven by the competition between the riders and the brands. Therefore
I think it is a given that the sport will see a continued rise in the performace level of the
products. However, adding performance while simplifying the product is a challenge where
only a few of the most savvy brands will succeed. And finally, I think that kiteboarding
needs to re-align its image and overall appeal with the sports that share its DNA such
as surfing and wakeboarding. I believe that kiteboarding has much more to offer to it’s
consumers than the latest in technology. It’s got a very cool lifestyle that is not always
portrayed in right light.
After 10 years in the business, what is the next step for Cabrinha?
To expand the Cabrinha brand into the relevant areas that are legit. We have already begun
to grow our surf offering and we plan to continue in this direction. We are also investing
heavily in the fast growing racing market. We aim to be a compete brand, supplying the
riders with top of the line equipment in whichever discipline they ride.
JESSE RICHMAN
Age: 16
Resides: Maui, Hawaii / my board bag
Years riding: 7
Sponsors: Cabrinha, NPX
Equipment: Nomads with the Caliber or Squad
Website: www.jesserichman.com
If I wasn’t a pro kiter, I’d be: A pilot
Pilot.
What’s in your iPod?: Everything
Favorite website: www.stumbleupon.com
What are you watching right now?: The Pacific Ocean
Travel survival tip: Repeat after me: It’s a Golf Bag
Can’t leave home without: iPod
ipod.
You just finished up a tour
through France in an RV
jammed with 8 people.
What was close quarter living like?
The French road trip was definitely a funny one. We
hit some sick spots and got to know everyone really
well. I made sure early on to stake out a prime bed and
without that I most likely would not have survived.
The way you throw tricks, you must be beating up your body.
What hurts and how do you stay fit?
EVERYTHING. After a hard session I really feel it. I
have a solid cross training routine though and try to
keep my body healthy and feeling good all the time.
What do you find satisfying about the sport of kiteboarding?
Kiteboarding really is a phenomenal sport, filled with
amazing people. The sport has taken me all over
the globe and given me a chance to ride in dream
locations. You’ve had your fair share of travels. What is a spot most people
would never think to go, but should and why?
Most of the kiting locations I have visited have been
pretty well known destinations. My personal favorite
spots are Western Australia, Greece and my home
spot in Maui.
FOR COMPLETE INTERVIEW GO TO CABRINHAKITES.COM
SUSI MAI
Age: 25
Resides: Cabarete, Dominican Republic
Years riding: 6
Sponsors: Cabrinha, Red Bull, Animal
Equipment: Nomads and Caliber
Website: www.facebook.com/susimai
If I wasn’t a pro kiter, I’d be: Unemployed
What’s in your iPod?: Linkin Park, Xavier Rudd, Eminem, Reggae
What are you watching right now?: True Blood (series on HBO)
Travel survival tip: Always have candy in your carry-on bag. It’s perfect for when you’re
tired after a long flight and have to make it to the next plane or hotel.
You have been crazy busy
with photo shoots, tv gigs,
touring and skydiving.
What are some of the highlights this past year?
This year I’ve been all over the place. In February I organized a girls kiteboarding
trip to DR and Necker island, together with Tuva Jansen, Tomoko Okazaki and
Tracy Kraft. That was definitely my favorite thing so far this year. I did a road
trip through Cuba, a tv pilot shoot in London, another TV shoot in California
and Orlando then I was at the Triple S in Hatteras which is my favorite
contest of the year. I recently passed my certification class to skydive solo.
I plan on doing more jumps soon.
Your Mai Tai Camp with Bill Tai is getting so much media play and attention
in only its third year. What is the appeal?
It’s funny because we don’t actually advertise the Mai Tai or tell anyone
about it except for the people we invite. But everyone is so connected with
Twitter, the fun spreads quickly. It’s amazing to see over the last few years
it has grown to be what it is now and I think the main appeal is the fact
that the event is so exclusive. Bill Tai, a venture capitalist from Silicon
Valley, handpicks the participants and since he has a really good people
sense it always ends up being a super interesting and positive crew. I’m
really happy to be involved in something that combines high powered
business people and kiteboarding. I find it amazing how some of the
world’s smartest people are happy just flying a kite.
What do you think would help getting more women into the sport?
I think the first thing we need to do is make more gear that
targets women. Chicks wanna look good on the water and if
they see a girly looking board/harness or bar in the shop
it will make them want to go try it. Also, giving girls
more attention in the sport will lead to more girls
getting involved because they can relate. I didn’t
get excited about kiteboarding until I saw girls
ripping on the water.
FOR COMPLETE INTERVIEW GO TO
CABRINHAKITES.COM
DAMIEN LEROY / “Damo”
Age: 27
Resides: Naples, Florida
Years riding: 10 Sponsors: Cabrinha, The Black Dog, Corner Five, NPX, Lynch Associates
Equipment: Crossbows, custom race board, NPX Assassin wet suits, Custom 136
Website: www.damienleroy.com
If I wasn’t a pro kiter, I’d be: Getting shut down chasing a career in acting and modeling
What’s in your iPod?: A lot of Jack Johnson, Modest Mouth, ACDC
Favorite website: MPORA - Pure action sports
Travel survival tip: Sleeping pills for long trips
Can’t leave home without: Chapstick, sun screen
You were a competitive skier and
are now focusing on course racing
as a kiteboarder.
What is it about speed?
I just like trying everything that the sport has to offer, I never want
a dull moment. The speed came from my clothing sponsor Rob
Douglas who is the fastest American and will be the fastest
in the world this year. He is the guy to beat in the speed
world. He kept asking me to go so we flew to Costa Rica
to train and I fell in love with it instantly. There was three
of us putting the hammer down run after run in super
strong winds. We wanted to max out in the flat water
section, then put the brakes on as you go into huge
chop at the end of our fun course. The wipe outs we had
were awesome. What a rush! Then we all flew to France
for the world championships in speed. I was there to see
Rob win and be there to support him. Rob ended up 3rd
and I was 4th. Just finishing close to him was everything
to me. That is when I got hooked. Records are going to
fall!
How much of racing depends on equipment vs rider?
Well I was raised by a father who would always try to get
the idea out of my head that equipment matters. I think
once you get something that works, it is all mental. I
truly believe it. I won Nationals last year in course racing
with fins my father and I made that had no foil and
everyone laughed at them. Once you build something
close, it is all about getting used to it and making it work
for you.
Besides skiing, kiteboarding, and fishing, you also have
your pilot’s license. How do all these activities relate?
I gravitate towards the training and growing process of
any activity. Once you accomplish your goals, I find myself
looking for a new challenge. My pilot’s license was another
fun learning process. My new one is powered paragliding - it
is so crazy! All the activities relate because they all require
a great deal of focused training and dedication to improvement.
FOR COMPLETE INTERVIEW GO TO CABRINHAKITES.COM
ANDRE PHILLIP / “Dre / Drizzle”
Age: 28
Resides: Antigua, Hawaii and Airports
Years riding: 9
Sponsors: Cabrinha, Kaenon sunglasses, NPX wetsuits
Equipment: Custom 140, Switchblades, Ronix ONE boots
If I wasn’t a pro kiter, I’d be: On the grind
What’s in your iPod?: Reggae, Rap , Hip-Hop
Favorite website: www.kitescoop.com
Travel survival tip: Stock your ipod, plus reading material
Can’t leave home without: My surfboard
You have been hanging out with a
bit of a crew lately.
How do the other guys influence your riding and the stuff you produce - from the rails
you’re building, to films, photos?
I’m used to riding with a crew because thats the most fun you can have. We feed off
of each other’s energy and push ourselves to try new stuff. When you put a group of
creative minds together that’s where the progression in film, photos, building and
riding takes place.
Getting kiteboarding on television has been a goal of yours. What would this do for
the sport? I’ve always wanted to see kiteboarding grow and make it as a legit board sport along
side surf, skate, wake, snow. I think for this to happen it will have to get on television
so the masses can see what is possible. Kiteboarding is finally at a stage where the
riding, gear and videography is at a level that people would appreciate seeing it. So
hopefully we will get some TV coverage soon so that we can stoke more people out
on the sport.
You have mentored riders like Jake Kelsick not only in riding, but the business. What
advice do you give them? I try to teach the upcoming riders that being a professional kiteboarder is more
than just being a good rider. You have to have respect for yourself, others and
the industry. I know many good riders who didn’t make it to pro level and will
probably never make it because of their attitude. Don’t be that guy who rips
but no one likes because they are too full of themselves or never want to lend
a helping hand. Use your resources to meet people within the industry and
create good relationships. Market yourself! Get a personal website where you
can host info and media about yourself, post vids of yourself online. Whatever
you do, never forget that kiteboarding is fun so don’t stress if things aren’t
happening as fast as you would like them to. Go ride, have fun and work hard
and the rest will fall into place.
You recently started playing golf. Pro surfers Kelly Slater and Rob Machado
both say it’s the best activity to do when it’s flat. Any similarities?
I was looking for something to do when there are no wind or waves and
golf seemed like the ticket. The first time I hit a golf ball I was hooked. It’s
similar in the sense that you can never really master the sport. No session
is ever the same because the conditions are constantly changing, and it
can be challenging and rewarding which keeps me interested.
FOR COMPLETE INTERVIEW GO TO CABRINHAKITES.COM
CAMERON DIETRICH / “Cam / C-Diddy”
Age: 80’s baby
Resides: Maui, Hawaii
Years riding: 7
Sponsors: Cabrinha, Anon Optics, Hyperflex wetsuits, FCS Fins, Kazuma, Dakine Surf
Equipment: Nomads, S-Quads, custom shaped Thruster, FCS kelly 2.1 Hex core fins, Caliber
139cm, Hyperflex Amp wetsuits. Riffe Island spear gun, Breville Juicer, and most important
my American Express card. God I punish that thing!
If I wasn’t a pro kiter, I’d be: Race car driver or helping kids
What’s in your iPod?: Depends on the mood, anything from Morcheeba and Rystoop to
Tool and POD. Plus a lot of reggae. Website: www.camdietrich.com
Favorite Website: Surfline
What are you watching right now?: Trailer from Modern Collective
Travel survival tip: Pack light and bring a sweatshirt on the plane
Can’t leave home without: My surfboard
You kite, surf, skate, and
spearfish.
What is the common thread in these activities for you? Skating and kiting came as an extension of my surfing and my love of
the ocean. Before anything, I was fishing and snorkeling with my dad
and grandfather. I would say they all have roots from things that started
in the water.
What’s the difference between surfing and kitesurfing for you?
Well not much anymore to tell the truth. The equipment has evolved so far,
they are very similar experiences. I kite and surf with the same boards 90%
of the time now. It lets me extend my time on the water on blown out days. When it gets too windy to surf, I am always kiting. And when the wind drops,
I paddle out. Anytime I spend in the water I am happy.
What misconceptions do people have about kiteboarding?
People think there is a specific way you need to ride to have fun. Any way that you
can enjoy yourself on the water is a positive experience. I’m not judging anyone but
myself. Next misconception would be that kiteboarding is dangerous. Cabrinha really
focuses on keeping people safe and riding worry free. The sport would not be where it
is today without the safety innovations Cabrinha has brought to the market.
You’ve worked in R&D and as a team rider. What do you find the most rewarding? They are both similar. R&D is all about looking outside yourself and deciphering what
other people need to maximize their enjoyment on the water. With team riding you
are trying to look at yourself from the outside to make your riding look and feel the
smoothest you can. For both, you are trying to innovate to keep pushing the sport
forward.
What sessions have you had that stand above all others?
Riding with friends and family, but my two favorite sessions are: Micronesia with
Jody and Gavin on the Best Odyssey. Amazing in all ways. Incredible people,
incredible waves. Also, SUP kiting around with my mom in the Caribbean. Taking
my mom out in really light wind and having a great time just shooting over reefs
and taking her for a ride is very memorable.
FOR COMPLETE INTERVIEW GO TO CABRINHAKITES.COM
DAN SWEENEY
Age: 15
Resides: UK
Years riding: 3
Sponsors: Cabrinha, NPX, Monster, Blue Juice Multimedia
Equipment: Nomads, Custom, S-quad
Website: www.dansweeneyuk.co.uk
If I wasn’t a pro kiter, I’d be: Downhill mountain biking.
What’s in your iPod?: Atmosphere, Hilltop Hoods, Linkin Park, Gang Starr, Bob Marley
Can’t leave home without: Laptop and headphones
You won a sponsorship deal through
youth training events in the UK.
How has that changed your life?
It hit me quick. I wasn’t expecting it at all and I can’t put into words how much
its helped me as a rider. Now I’m setting goals to take my riding further. I have
been given loads of support from Chris, Dave and others on the team.
The youth program was so successful, Youth Empire around the world was
launched. What is your part in it?
Now that the Youth Empire is really kicking off, I’ll be hosting the Youth
Empire UK site by running the forums with all the news, gathering updates
and much more. As it becomes more global there will be a huge network
of all the kite groms in the world. I’ll be heading around the UK this season
organizing gatherings which means anything from trips wakeboarding, going
to competitions and learning and meeting new mates and having even more
fun with the sport we love.
You are part of the next generation of kiteboarders. What other young riders
would you give props to out there and why?
I think Polly, a young girl here in the UK will do well. She has the perfect attitude
towards all aspects to kiting and she is there to have fun and do well and she
is learning new tricks quicker than I cycle down the beach!
Do you think a certain discipline of kiting appeals to young kiters more or do
you find its just as broad for everyone?
It varies. Most youngsters are pretty set on general competition freestyle. Stuff
like course racing and waveriding looks like grandad’s sport through young
eyes! I think throughout this year that will change for sure. I’m pushing bindings
in my riding right now. It’s the one thing I’m really having fun with. So I think
wakeskates, boots and wave boards will become more and more popular once
that generation has a chance to properly try it.
You have some interesting projects in the pipeline. What are you the most
excited about?
I’m working with some guys now who are filming everything from day to day
life, riding, training and competitions and are planning to sell the series to the
likes of Channel 4 here in the UK. We’ll see how it goes. But you’ll be seeing
some more things from me that I won’t give away yet.
FOR COMPLETE INTERVIEW GO TO CABRINHAKITES.COM
YOUTH EMPIRE DENMARK Youthempirekiteboarding.dk
YOUTH EMPIRE GERMANY Youthempirekiteboarding.de
“The new flex pattern in this board gives me the confidence to land hard and
fast from handlepass kiteloop tricks.
- Dave, Caliber
Oh and it looks SICK!”
“I want it all black with bright accents...
Trust me on this.” - Dre on Custom graphics
“Huge pop, great landings. Together with
Syncs, it’s a great set up.” - Alberto, Caliber
“One word.
POP. This thing goes huge.” - Dave, Custom
“I love this board
it has everything I want.” - Damien, Custom
“Made to be pressed out on rails, launch off of kickers,
pop off of the flats...It doesn’t really matter where you take
it because it’s going to be right at home.” - Dre, Custom
“This board is going to suprise
alot of people.” - Ian, Rival
“A great all-round board.” - Dave, Rival
“An easy riding board that benefits a
bigger person.” - Damien, Prodigy
“The best freestyle board ever
assembled.” - Jesse, Caliber
For more detailed product information visit www.cabrinhakites.com
Caliber
(cm) 127 x 38 / 130 x 40 /
133 x 41 / 136 x 42 /
139 x 43.5
Best For
+ Freestyle tricks
+ Big Air
Custom
Dre Signature Model
133 x 40 / 136 x 42 /
140 x 42.5 / 144 x43
Best For
+ Wakestyle riding
+ Pop tricks
+ Choppy conditions
Prodigy
133 x 41 / 140 x 42 /
147 x 43 / 153 x 44
Rival
135 x 42.5 / 145 x 43.5
Best For
+ Free riding
+ Early planing
+ Progression
Best For
+ Free ride
+ Progression
Plasma
146 x 46
Best For
+ Lightwind
“SNAPPY!” - Jesse, Thruster
“Rocket sled, my magic carpet,
down the line paint brush.- Cam, Thruster
“How do you keep your
friends away from the beer
on a light wind day? Loan them
“From 2 foot slop to outer reef
bombs this board is versatile.”
- Cam, S-Quad
“A loose surfy board with tons of
performance.” - Damien, Thruster
“The best all-round board in the waves.
Combined with the depower of the Nomad the new Thruster lets me
surf a wave rather than just ride it.” - Dave
your Nugget.” - Ian
“If you want to have fun in the waves
Nugget is the choice.” - Damien
New
New
Wakeskate
120 x 40
Nugget
(4’ 4”) 135 x (19.3”) 49
Best For
+ Skate tricks
+ Strapless airs
Best For
+ Surf Freestyle
+ Strapless airs
New
New
S-Killit
(5’10”) 178 x (20”) 51
Best For
+ Surfing
+ Lightwind
Thruster
(6’1”) 185 x (18.5”) 47 /
(6’3”) 190 x (19.3”) 49
S-quad
(5’7”) 170 x (18.5”) 47 /
(6’1”) 185 x (18.75”) 47.6
Best For
+ Surfing
+ Lightwind
Best For
+ Surfing
+ Lightwind
+ Racing
“I like the way it flies, I always know where it is and
can control it with my eyes closed!”
- Susi, Nomad
“What a fast, reactive kite.” - Damien, Nomad
“The most used kite in my quiver. The depower and
turning speed of the kite gets me into places in the wave
I could never reach before.” - Dave, Nomad
“Lighting Fast, incredible lift.
Your search is over.” - Jesse, Nomad
“This is the kite to take on a trip. It does
everything.” -Cameron, Nomad
“The Crossbow is a Ferrari,
a fast engine for sure.” - Rob Douglas
“This kite is nothing but smooth.”
- Damien, Crossbow
“The kite looks as fast as it flies.
It screams upwind like no other kite i’ve ridden, and the
hangtime you get in boosts is crazy.” - Dave, Crossbow
For more detailed product information visit www.cabrinhakites.com
NOMAD IDS
Crossbow IDS
(Meters) 4 / 5.5 / 7 / 9 / 11 / 13
Characteristics
+ Powered kite loops
+ Carries power through turns
+ High depower design
+ Fastest turning kite in the range
+ Perfect for surfing
+ 6 struts
Best For
+ Freestyle tricks
+ Surfing
+ Kite Loops
7 / 9 / 10 / 11 / 13 / 16
Shape / Profile
+ Hybrid kite
+ Low sweep
+ High arc
Characteristics
+ Excellent upwind performance
+ High speed profiles
+ Widest wind range
+ Supported canopy in wing tips
+ 7 struts
Best For
+ Racing
+ Lightwind
+ Jumping / Hangtime
Shape / Profile
+ Bow kite
+ High sweep
+ Low arc
“Switchblade now has got it nailed.
It sits perfect in the window. Has constant power.
Great for both flat water and hitting kickers and
sliders. But the best part is it feels just like riding the
cable park.” - Greg Norman Jr., Switchblade
“Each year this kite gets better
and better. This is the only kite I
can ride for full on wakestyle and then
without changing anything on it, pass
it to my wife and she can head out
freeriding.” - Dave, Switchblade
“Finally a BLACKED OUT KITE!” - Dre, Switchblade
“The switchblade is one of the smoothest kites I have flown.
It cruises through choppy wind and is a very predictable kite. It also
has a constant flow of power that makes it easy to pull against when
you are throwing tricks.” - Dre, Switchblade
SWITCHBLADE IDS
4 / 6 / 7 / 8 / 9 / 10 / 12 / 14
Characteristics
+ Stable predictable pull
+ Excellent unhooked
+ 5 struts
Shape / Profile
+ Bow kite
+ Low sweep
+ Low arc
Best For
+ Unhooked riding
+ Pop tricks
“The easiest relaunching kite
out there.” - Dave, Convert
“A kite that anyone can fly.”
- Damien, Convert
CONVERT IDS
3.5 / 5 / 7 / 9 / 12 / 15
Characteristics
+ Easy Handling
+ Excellent relaunch
+ 4 struts
+ Extreme Durability
Shape / Profile
+ Hybrid kite
+ Low sweep
+ High arc
CONVERT IDS SE
Best For
+ All round Freeriding
+ progression
3.5 / 5 / 7 / 9 / 12
Best For
+ All round Freeriding
+ progression
+ Schools, teaching
+ All terrain kiting
TRAVELING
CAMPING
EXPLORING
SURFING
LAUNCHING
TESTING
SHOOTING
PRODUCING
UNITING
UNHOOKING
FRIENDS
10 YEARS of INNOVATION. FUN
THANKS
FOR COMING ALONG.
EPIC SESSIONS
RIDING
STYLE
CHUCKING
FLYING
SPINNING
CRASHING
DESIGNING
PLAYING
BUILDING
DREAMING
FILMING
STOMPING
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Prydegroup France S.A
Bd de la fosse 11- Entrepôts de Thumeries, BP 35 62160 Grenay, France
Tel: +33 (0)3 21 74 45 10 Fax: +33 (0)3 21 74 45 20 Email: info@prydegroup.fr www.cabrinhakites.fr
Imprimé à Hong Kong. Sauf erreur ou omission. Document non contractuel.
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