SARA ÖHRVALL

SARA
ÖHRVALL
sara@saraohrvall.com
@saraohrvall (Twitter)
saraohrvall(LinkedIn)
!
WORK EXPERIENCE
Senior advisor at Mindmill Network, board director
and columnist at Dagens Industri
2014-
Bonnier AB
2008-2013
Clients include Bonnier AB, Axel Johnson AB, Sponda, Nobel Foundation
SVP, Bonnier R&D, Member Executive Committee,
Stockholm/San Francisco
Bonnier is a multi-channel media conglomerate in a full range of media and working
in 15 countries.
Initiated and built up the Bonnier Research & Development department, focused on
product development and launches of innovative digital media ideas. Bonnier R&D
operates across all media segments and globally. Bonnier R&D has developed and
launched projects as Mag+ (platform for digital magazines and books for tablets
and smart phones), Newsmill (social news-driven editorial co-ed service), Filmnet
(streamed video on demand), Teemo (health application for iPhone) plus a yearly
published Global Media Map.
Responsible for strategic transformation of group companies to a digital market
place as well as chairman of the Bonnier Global Digital Forum.
During 2009-2011, based in San Francisco to start up Bonnier’s North American R&D
operations.
Ninety Concept Development AB
Founder and CEO, Stockholm
2003-2008
Founded Ninety Concept Development AB, a management consulting firm focused
on product and service innovation. Client manager of strategic innovation projects
for, among others, Åhléns, ICA, Svenska Spel, Bonnier, Elite Hotels, TV4, Björn Borg.
Differ AB
Partner and CEO, Stockholm
1998-2003
Built Differ to become the leading brand consulting firm in the Nordic countries and
opened offices in London, Amsterdam and Milano. Client management for strategic
brand-driven change projects for, among others, SEB, Tetra Pak, Procordia, Axfood,
Twilfit.
CV Sara Öhrvall
2016-04-11
Volvo Cars Corporation
Niche Concepts Manager, Strategic Product Planning, Brussels
1995-1998
Product development manager, niche cars. Responsible for product development,
from research, concept, design, construction and production to launch of Volvo XC
(Cross-Country), R- and environmental concepts. (1997-98)
Market Area Manager, Volvo Cars Asia, Singapore
Sales and market area manager for China, Hong Kong and Taiwan. (1996-97)
Pre-marketing Manager, Strategic Product Planning, Göteborg, Eindhoven, New York
Responsible for pre-marketing for global launch of C70 cabriolet and coupe. (1995)
Toyota Motor Corporation
Project, International Marketing Division, Tokyo
1994-1995
Project manager for evaluation of European market strategies.
Walton & Wiggins Advertising Agency
Planner, London
1994
Internship for 5 months
Main client: Transwede Airways
BOARD EXPERIENCE
Director of the Board:
SEB (listed Nasdaq Stockholm)
Investor (listed Nasdaq Stockholm)
Bonnier News (daily newspapers in the Bonnier group)
NetonNet Group (retail group consumer electronics)
Bisnode (information services and big data in 18 markets)
Bonnier Books (leading book publisher in 5 countries)
Bonnier Publications (the Nordic’s largest magazine publisher)
Kicks (the Nordic’s largest beauty retailer)
Expressen (one of Sweden’s largest newspapers)
Adlibris (the leading e-commerce retailer in the Nordic countries)
Mag+ (a global software company for publishing on mobile platforms)
SF Bio (the largest cinema network in the Nordic countries)
Dagens Industri (Sweden’s leading business news company)
TV4 (the leading TV broadcaster in the Nordic countries)
Lunarstorm (previously the leading social network in Sweden)
201520152015-2016
201420142013-2016
2013-2016
2011-2014
2011-2014
2011-2014
2011-2013
2006-2010
2007-2010
2003-2005
Chair:
Newsmill (start-up)
Workey (start-up)
Feber (start-up)
CV Sara Öhrvall
2008-2010
2008-2010
2008-2010
2016-04-11
EDUCATION
Duke University, New York/London
Executive Management Program
2012-2013
Parson School of Design, New York
2003
Non-degree courses: Interior and Architectural Design
New York University, New York
2003
Non-degree course: Philosophy
IFL, Stockholm
2000-2001
Umeå School of Business, Umeå University
1991-1994
Executive Management Training
Master of Science, International Business
AWARDS
MIN, ”Best of the Web Award”
2011
Bonnier R&D winner in category “Digital Team of the Year”
MIN, ”10 Most Intriguing People in Media”
2010
Awarded “one of the most interesting media personalities” in
yearly American award.
AdAge, ”25 Women to Watch”
2010
Wall Street Journal Europe, ”Europe’s 100 future
Business Leaders”
2001
Awarded “one of the top 25 women within media and
marketing” in the US.
Nominated and invited to training and seminar at INSEAD
CV Sara Öhrvall
2016-04-11
APPOINTMENTS
International conferences and training seminars: UX
Week, SouthbySouthWest, DLD, Picnic, PaidContent,
Monaco Media Forum etc.
Speaker and panelist
Stanford University, MIT, Stockholm School of
Economics, KTH, Umeå University, Stockholm School of
Art, IFL
Speaker and workshop leader
Nobel Museum
2014-
Umeå University
2013-
Pontus Schultz Foundation for a Humane Economy
2012-
Director of the Board
Director of the Board
Chair
Future of Storytelling
2011-2014
Stockholm School of Economics Business Lab
2012-2014
CiiR (Center for Inter-organizational Innovation
Research), Umeå and Luleå University
2011-2014
Advisory board, international media conference and think tank
Director of the Board
Advisory board
CV Sara Öhrvall
2016-04-11