Unis TV`s - TV5 Espace Pub
Transcription
Unis TV`s - TV5 Espace Pub
A BOOMING NETWORK Unis TV’s brand awareness rate increased 25% in the last year among francophone Canadians 2 +16% average audience vs. 2014-15 Source : Saine Marketing, TV5 and Unis TV perception study, Francophones in Québec and outside Québec, December 2015 Numeris, Quebec franco, Ind.2+, M-Su 2a-2a and, M-Su 6p-11p Aug. 31, 2015 to Apr. 10, 2016 vs. Sept. 1 2014, to Apr. 26, 2015, confirmed data. +11% average weekly reach in prime time vs. 2014-15 AN OPPORTUNITY FOR NATIONAL ADVERTISERS Included in the basic cable package, the channel is available in 85% of Canadian households Source : Statistics Canada, French and the francophonie in Canada 2011. and accessible to 10 MILLION Francophones and Francophiles across Canada 3 ABOUT OUR VIEWERS 4 MALE-FEMALE RATIO 56% female Source : Numeris, Quebec franco, Ind.2+, - M-Su 6p-11p, Aug. 31, 2015 to Jan. 3, 2016, confirmed data. 44% male ABOUT OUR VIEWERS 38% in the 25-54 age group Index: 112 Source : Numeris, Quebec franco, Ind.2+, M-Su 2a-2a, Aug. 31, 2015 to Jan. 3, 2016, confirmed data. Index vs. Total TV franco. Saine Marketing, TV5 and Unis TV perception study, Francophones in Québec and outside Québec, December 2015. 60% of regular viewers have a post-secondary education 5 LINK YOUR BRANDS WITH OUR CONTENT Primarily devoted to original Canadian productions, Unis TV makes it possible to pair your products with specific topics: Reach an average of 760,000 viewers each week across Canada Source : Numeris, Total Canada, Ind.2+, M-Su 2a-2a, Aug. 31, 2015 to Apr. 24, 2016, confirmed data. Outdoors Travelling in Canada Lifestyle Family 6 LINK YOUR BRANDS WITH OUR CONTENT 7 Unis TV delivers a premium environment with little advertising clutter 7 minutes/hour DIGITAL PLATFORMS ON THE RISE 8 63% of our visitors are between the ages of 18-44 Source : Google Analytics, Sept. 1, 2015 to Apr. 30, 2016 vs. Sept. 1, 2014 to Apr. 30, 2015. 82,600 sessions/month +103 % vs. 2014-15 159,000 page views/month +74 % vs. 2014-15 DIGITAL PLATFORMS ON THE RISE 65 hours of video content at all times Video platform 255 online videos each week 35,300 video connections/month +227 % vs. 2014-15 Source : Google Analytics, Sept. 1, 2015 to Apr. 30, 2016 vs. Sept. 1, 2014 to Apr. 30, 2015. 9 DIGITAL PLATFORMS ON THE RISE Weekly newsletter Integrated solutions Custom tailored blog 24,100 fans +40 % vs. . May 2015 Also on Twitter Facebook data as of May 30, 2016. and Instagram 10 VOYEZ LES CHOSES AUTREMENT 2016-2017 Programming Source : Saine Marketing, Étude de perceptions à l’égard de TV5 et d’Unis TV, Francophones du Québec et hors Québec, décembre 2015. New shows Voyage de chien 13 x 26 min Together with his dog, Suki, Damien Robitaille travels all over Ontario and Manitoba in search of dog-friendly places and activities. Lots of great discoveries of the human and canine variety! •Fall 2016 12 New shows Guides d’aventures Histoires de chars They come across polar and grizzly bears and have no use for groomed trails. They feed off their adrenaline, and adventure is the lifestyle they’ve chosen. A day in the not-so-ordinary lives of expedition guides. Once restored and duly pampered, vintage cars are a source of admiration and curiosity. Alex Orlando is on a mission to meet these passionate car owners, who love to talk about their classic automobiles. •Fall 2016 •Fall 2016 10 x 52 min 13 x 26 min 13 New shows À plein gaz Trait d’humour Each week, meet people who need a steady diet of speed and horsepower in their lives as they prepare for an exhilarating race. Whether motocross, hydroplane or snowmobile racing, you can count on adrenaline-pumping action every time! Six well-known comics, including P-A Méthot and François Massicotte, present the best emerging talent in standup. See these promising up-and-comers on stage and backstage, thanks to live performances, interviews and some good laughs! •Fall 2016 •Fall 2016 13 x 26 min 13 x 52 min 14 New shows Peaky Blinders (v.f.) Voyages organisés This British series tells the story of the Shelbies, a notorious gang operating in Birmingham. Set in post-WWI industrial England, this crime drama is based on the exploits of the Peaky Blinders gang, which actually existed back in the late 19th century. Follow these happy seniors as they go on guided tours all across Canada. From the mythical Niagara Falls to the Okanagan Valley and the Charlevoix region, these seasoned travelers are out to have a good time, which makes for great television! •Fall 2016 •Spring 2017 12 x 59 min 13 x 26 min 15 New seasons Fou des oiseaux Fous des animaux Tireless explorer Pierre Verville is on the road again, bringing you the fascinating world of birds. He is joined by other bird lovers, and together they indulge in birdwatching on the West Coast, seek out hummingbirds, and spot woodpeckers that are rare in Québec. They prefer lions over kittens and peacocks over budgies. And Marième Ndiaye’s job is to meet these unusual pet owners! Immerse yourself in their world and discover the very special bond that exists between these animals and their masters. •Fall 2016 •Fall 2016 13 x 26 min 13 x 26 min 16 New seasons Vu de l’intérieur Pense vite! Sophie Bérubé has the keys to dream homes in Vancouver, Toronto, Montréal and Québec City. Drop in, and also enjoy segments on decorating tips and international reports on outstanding hotels and houses. Nicolas Ouellet is back to quiz Canadians from coast to coast. From Montréal to Whitehorse, he’s out there finding contestants so he can ask them three questions that could make them win big! •Fall 2016 •Fall 2016 13 x 26 min 65 x 26 min 17 New seasons Les grands sentiers Le goût du pays Canada represents outdoor bliss, and it is a magnificent playground for hikers. Join Charles-Emmanuel Brossard as he treks the finest hiking trails in the country, from the Saguenay-Lac-Saint-Jean region to the Rockies. From Whitehorse to the Magdalen Islands, Vincent Graton resumes his quest for “Made in Canada” flavours in the company of inspired chefs devoted to promoting locally-grown products. •Fall 2016 •Winter 2017 12 x 26 min 13 x 26 min 18 New seasons Canada plus grand que nature Elles pêchent Jean-Luc Brassard takes you deep into the most beautiful national parks, from Québec to the Northwest Territories. Between lush forests, majestic lakes and boreal plains, you’ll see Canada in all its splendour. Louise Laparé and Suzanne Beaudet will take you from Québec to Nova Scotia so you can discover unique fishing spots rarely seen on TV. Some are near urban centres, others are deep in the woods, so there’s something for everyone! •Winter 2017 •Winter 2017 13 x 52 min 18 x 26 min 19 New seasons Hooké 13 x 26 min The Hooké crew is back on the path to adventure! Charles-Alexandre Cloutier and Alexis Pageau will go to the ends of the earth to catch big fish. Join them on their flyfishing trip from the Gaspé region... to Sweden! •Winter 2017 20 Family Mon nouveau monde Bizarroscope Ten kids, ten countries, one shared challenge: adapting to their new world. In this documentary series, the children openly share, with a touch of humour, how they see their adoptive country. A captivating human adventure, from Nairobi to Hong Kong. Host Mathieu Pichette travels Canada in the company of 10- to 13-year-olds, in search of unusual activities, astonishing festivals, uncommon talent or strange food. The more bizarre, the better! •Fall 2016 •Fall 2016 10 x 26 min 13 x 26 min 21 Family Ramdam Top Science ! Blended family life can sometimes get a little crazy. You laugh a lot, sometimes you fight, and you often get on each other’s nerves! Join Manolo, Mariane, Sélina and all the siblings of Ramdam. It’s back and ready to put 12 budding scientists and their families to the test. As for Jean-Daniel Doucet, he’ll be busy challenging the kids’ scientific knowledge with fun experiments and odd questions. •Fall 2016 •Winter 2017 100 x 25 min 13 x 26 min 22 Family Canot cocasse À fond de train Aboard their funny-looking magical canoe, our two travellers, Max and Tibo, and the young campers from Camp Manitou set off on amazing adventures. From lobster fishing to exploring plants and wildlife, they discover so much about the world around them! This family game show hosted by Christian Essiambre consists of a thrilling rally that will take the contestants from one end of the country to the other. The participating families will have to be smart to find clues and overcome challenges in order to win the race! •Winter 2017 •Winter 2017 13 x 26 min 10 x 52 min 23 TV5 QUÉBEC CANADA TV SALES | ROBERT COLE MEDIA Dominique Cornellier Yanick Cole Director, Revenues, Communications & Marketing 514 597-3130 1 877 522-6660 dominique.cornellier@tv5.ca Annie-Claude Gauthier Advertising Coordinator 514 522-5322, ext. 122 ventes-sales.tv5.unis@tv5.ca Joëlle Marier-Gardner Advertising Coordinator 514 522-5322, ext. 192 ventes-sales.tv5.unis@tv5.ca Marc Legout Traffic Coordinator 514 522-5322, ext. 129 traffic-instructions.tv5.unis@tv5.ca 514 693-1221, ext. 2 yanick@robertcolemedia.com DIGITAL SALES | GROUPE V MÉDIA Patrick Landry 514 591-6302 plandry@groupevmedia.ca Roxann Dagenais 514 390-6100, ext. 7713 rdagenais@groupevmedia.ca Contacts 24 TV5espacepub.ca