2006 birmingham
Transcription
2006 birmingham
premiere 2006 BIRMINGHAM birmingham jefferson convention center april 9 & 10 2006 birmingham, alabama artistry and education at its best! PHOTO: FAROUK SYSTEMS © PHOTOGRAPHY BABAK show preview PHOTO: CREATIVE NAIL DESIGN PHOTO: BIOMARIS USA PHOTO: IBD PHOTO: RUSK PHOTO: DERMALOGICA PHOTO: BONIKA SHEARS hair nails dayspa business hair nails dayspa business hair nails dayspa For a list of states with continuing education hours, call 800-335-7469 hands-on workshops presented by NEW THIS YEAR! premiere2006 BIRMINGHAM Highlights Revisit your favorites and check out our new education. Cutting Edge Stage Sophisticated looks for Spring/Summer from trend setting guest artists Global Texture New This Year! Develop multicultural clientele at ANY salon Barbershop Highlights New This Year! Tools and techniques that will keep male clients in the chair Nail Education Discover the newest advancements in nail design and care Hands-On Educational Series One-On-One Demonstrations Latest Fashions and Trends Dayspa & Esthetics Skin solutions taught by skincare industry experts Exhibit Floor Don’t miss the latest Spring/Summer trends, products and show only specials See pages 32-33 for more information! Immerse yourself in a sea of white at the ultimate dance party! 2 See page 25 for details! Show Dates Ticket Prices April 9 & 10, 2006 Save up to $20 by purchasing in advance! Show Hours On or Before March 4 Professional Two-Day Ticket Special Student Two-Day Ticket Special $40 $30 After March 4 Professional Two-Day Advance Ticket Student Two-Day Advance Ticket $50 $40 Day-of-Show Professional Two-Day Student Two-Day $60 $50 Sunday 9am – 6pm Monday 9am – 4pm Show Location Birmingham Jefferson Convention Center 2100 Richard Arrington Jr. Blvd. North Birmingham, AL 35203 artistry and education at its best! Table of Contents EDUCATION The Cutting Edge Stage . . . . . . . . . . .4-5 Hair Education . . . . . . . . . . . . . . . . . .6-18 Barbershop Highlights . . . . . . . . . . . . . .19 Extensions & Weaves . . . . . . . . . . . . . . .20 Global Texture . . . . . . . . . . . . . . . . . . . .21 Nail Education . . . . . . . . . . . . . . . . .22-24 Dayspa & Esthetics Education . . . . .26-27 Business Forum . . . . . . . . . . . . . . . . .28-29 WORKSHOPS Hands-On . . . . . . . . . . . . . . . . . . . . .32-33 PARTICIPATING COMPANIES . . . . . . .33 GENERAL INFORMATION Birmingham City Information . . . . . . . .19 Show Policies and Procedures . . . . . . .30 Ticket Outlets . . . . . . . . . . . . . . . . . . . . .30 Registration Form . . . . . . . . . . . . . . . . . .31 Coupons . . . . . . . . . . . . . . . . . . . . . .34-35 Trip Giveaway Information . . . . . . . . . .25 PHOTO: ALFA PARF Tickets available at selected stores, distributors, at www.premiereshows.com or call 800-335-7469 Coupon Savings! Monday Specials! Enjoy a unique shopping experience while at this year’s premiere BIRMINGHAM 2006. Take advantage of this great buying opportunity and enjoy the savings featured on pages 34 – 35. See which manufacturers and distributors are offering the latest products, as well as your old favorites, at tremendous prices. A free gift will be given to the first 2,000 attendees including product discounts and specials! FREE trip to Orlando winner will be announced on Monday! Hotel & Travel Visit www.premiereshows.com or call 800-2375655 to get the best hotel rates and airfare discounts all in one convenient place. See page 36 for details. Attendees with Special Needs If you have special needs that require assistance to ensure that premiere BIRMINGHAM is both enjoyable and meaningful, please contact Premiere at 800-335-7469 at least three weeks prior to the event. HOTEL & TRAVEL INFORMATION . . .36 SPECIAL EVENTS Dance Party . . . . . . . . . . . . . . . . . . . . . .25 Register in advance and save! To purchase tickets Visit www.premiereshows.com Call 800-335-7469 Visit one of our authorized ticket outlets on page 30 Use the ticket registration form on page 31 Just a Reminder Premiere BIRMINGHAM 2006 is a tradeshow for professionals and students of the Beauty Industry ONLY. NO children, family or friends are allowed. For additional show policies, please refer to page 30. Presented by Gulf States Beauty Supply Presented by Gulf States Beauty Supply Wella Trend Vision 06 Embark on a journey of amazing artistry with Wella as they present the mega-trends of Wella Trend Vision 06, while showcasing the talent that has made the industry’s top platform artists. Be there for the introduction of a brand new addition to the Wella family of products: Color Preserve Styling. Visionary Styling: Spring 2006 A journey of creativity and inspiration, Visionary Styling: Spring 2006, is the newest haircut and makeup collection from Sebastian. Come experience Sebastian’s 30 year history of redefining the concept of Visionary Styling for the beauty industry. Featuring Joe Anthony Pena and Rocky McCormick CHI World Experience first hand the new “CHI Ionic Permanent Shine Hair Color” with Joe Anthony Pena and Rocky McCormick. Experience the bold, inventive approach to coloring with the new CHI-Ionic Permanent Shine Color. Look and learn all about the amazing world of CHI Experience first hand the new “CHI Ionic Permanent Shine Hair Color” combined with the other CHI products and accessories 4 The Cutting Edge Stage North Exhibit Hall (1st Floor) Sunday & Monday: 1 - 1:50pm The Cutting Edge Stage North Exhibit Hall (1st Floor) Sunday & Monday: 2 – 2:50pm The Cutting Edge Stage North Exhibit Hall (1st Floor) Sunday & Monday: 11 – 11:50am A Main Stage Presentation focusing on: Today’s most influential trend-setting artists In-demand sophisticated looks for Spring 2006 FREE with your show ticket admission Featuring David Steiner Blazing Highlighting System David Steiner’s presentation will leave you breathless. His new innovative techniques, coupled with his 20+ years of experience, bring creative ideas to the forefront. As a member of Scruples Design Team for 13 years, David’s reputation is highly respected and internationally known. Join Scruples Design Team Member, David Steiner, as he shows you how to: Create any color tone using only 10 bottles of permanent color Highlight and color in a single process Blend or totally cover gray hair on men, in only 5 to 10 minutes Learn Scruples’ new trend release cuts utilizing scissors, razors and clippers Featuring Albie Mulcahy and Team Sahag Featuring Phillip Wilson and the HAI Elite Creative Team New York Comes to You! Featuring the Original “Dry Cutting” Haircutting Method After being trained, mentored and working side by side with John Delaria, Paul Mitchell, Dwight Miller and John Sahag over his 28 years in our industry, Albie has garnered a reputation of his own for inspiring stylists worldwide. As a result of this experience, he was given the opportunity to become the artistic director for Sahag Hair Care Company. Balance Through Design: Alternative Haircutting After training with John Sahag in New York for the last 8 years, Albie has become an authority in the Sahag DRY HAIRCUTTING METHOD. We invite you to join us for a must see hair cutting experience. Get ready for the next revolution in our industry, DRY HAIRCUTTING. Experience Phillip Wilson, world renowned visionary creative artist. Recognized for his extraordinary talent and boundless energy, Phillip has been interacting with royalty and fashion elite for years. Hair has no boundaries and anything goes as Phillip and his Team demonstrate creative cutting techniques. Come witness Phillip demonstrate his vision of beauty and creativity through alternative haircutting and finishing! Don’t miss this dynamic artist on The Cutting Edge Stage! The Cutting Edge Stage North Exhibit Hall (1st Floor) Sunday & Monday: 10 – 10:50am The Cutting Edge Stage North Exhibit Hall (1st Floor) Sunday & Monday: 12 - 12:50pm The Cutting Edge Stage North Exhibit Hall (1st Floor) Sunday: 3 – 3:50pm 5 rusk redken Presented by Gulf States Beauty Supply Presented by Wynn Salon Services Featuring the RUSK Creative Team Members Jim Roberts, Eli Mancha, Troy Davis and Gerard Caruso Featuring Hugo Urias Rotation Collection The RUSK Rotation Technique has the power to give you confidence, courage and the ability to build your passion to create dynamic looks with versatile sensuality. The Rotation Collection has no limits—it provides endless possibilities to express individuality. Choice, lifestyle and personality are all reflected in cuts that are precise within their irregular, disconnected textures. Fluid movement and looks with a defined finish represent the way of life for modern men and women. Redken’s Exchange Experience Challenge your talents. Get inspired at the Redken Exchange Experience located in the Redken sales booth. Join awardwinning facilitators to experience interactive, hands-on attention. Learn the latest techniques.Visit us at our Exchange Experience and get a taste of what Redken has to offer at our state of the art facility in the heart of NYC…The Redken Exchange! EXPLORE. EXPERIENCE. EVOLVE. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Freedom of movement Freedom to change Freedom of choice Rotation is free and wild East Ballroom B (1st Floor) Sunday: 9:30 – 11am, 11:30am – 1pm, 1:30 – 3pm, 3:30 – 5pm Monday: 10 – 11:30am, 12 – 1:30pm, 2 – 3:30pm 6 register online! www.premiereshows.com fut ur vis e 06 future: (fyü-ch r) something that will happen in time to come vision: (vi-zh n) the manner in which one sees or conceives of something The future in hairstyling has arrived. Wella and Sebastian are pleased to introduce Future Vision, an exciting program of education and inspiration. Experience the vision of the top artists in our industry as they present the newest collections from Wella and Sebastian. Wella Sebastian Wella Presented by Gulf States Beauty Supply Embark on a journey of amazing artistry with Wella as they present the mega-trends of Wella Trend Vision 06, while showcasing the talent that has made them the industry’s top platform artists. Experience the excitement of a brand new addition to the Wella family of products: Color Preserve Styling. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Sebastian Presented by Gulf States Beauty Supply For over 30 years, Sebastian has redefined the concept of Visionary Styling for the beauty industry. Join us for our presentation – VISIONARY STYLING: Spring 2006 – a journey of creativity and inspiration in the newest haircut and makeup collections from Sebastian. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm 7 sahag farouk systems Presented by CBS Distributors Featuring Albie Mulcahy and Team Sahag New York Comes to You! Featuring the Original “Dry Cutting” Haircutting Method After being trained, mentored and working side by side with John Delaria, Paul Mitchell, Dwight Miller and John Sahag over his 28 years in our industry, Albie has garnered a reputation of his own for inspiring stylists worldwide. As a result of this experience, he was given the opportunity to become the artistic director for Sahag Hair Care Company. After training with John Sahag in New York for the last 8 years, Albie has become an authority in the Sahag DRY HAIRCUTTING METHOD. We invite you to join us for a must see hair cutting experience. Get ready for the next revolution in our industry, DRY HAIRCUTTING. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Featuring Tammy Mixon, Joe Anthony Pena, Rocky McCormick, Tibit McCurter and Douglas Murphy CHI World Join the Farouk Systems’ Master of the Art Design Team Member Tammy Mixon as she presents the amazing new advanced technology of CHI Ionic Permanent Shine Color. Experience the bold, inventive approach to coloring with the new CHIIonic Permanent Shine Color. Look and learn all about the amazing world of CHI Experience first hand the new “CHI Ionic Permanent Shine Hair Color” combined with the other CHI products and accessories PLUS…visit the Farouk Systems exhibit booth with non-stop stage performances of fashion, hair design and product demonstrations. Join the Farouk Systems Master of the Art Design Team Members Joe Anthony Pena, Rocky McCormick, Tibit McCurter and Douglas Murphy to experience first hand the new “CHI Ionic Permanent Shine Hair Color”. East Ballroom A (1st Floor) Sunday: 9:15 – 10:45am, 11:45am – 1:15pm, 2:15 – 3:45pm, 4:45 – 6pm Monday: 9:15 – 10:45am, 11:45am – 1:15pm, 2:15 – 3:45pm 8 Ar tistry and education at its best! Build confidence in your cr aft Lear n the lat est t ec hniques and tips f or hair car e Relevant education for pr of essionals at every level tigi american crew Presented by Gulf States Beauty Supply Featuring the TIGI Creative Team The Bespoke Collection The TIGI Creative Team has established a bench mark in quality education with their ability to translate catwalk trends into easily executed salon viable work. Join them as they present their latest looks inside the Bespoke Collection, tailor made haircuts for the individual. Innovative concepts on how to custom cut and color all lengths and textures of hair Subtle disconnections, sliced layering and strong fringes complimented by color, in soft muted shades with reflective tones that filter out through focal points in the haircuts The 2006 American Crew collection, Citizen, finds its way to us through an exploration of the beatnik culture with Kerouac, Ginsberg and Burroughs. While remaining true to the passions of this movement, the result culminates in study of asymmetry and textures. Citizen is by nature bold and free. It is loud in design yet barely audible in tone. Citizen speaks to a culture more focused on change than approval through the discipline of structure and design. American Crew Citizen, a prototype for decisions of tomorrow. Citizen will be represented with three interpretations each created within the guidelines of our Menswork method. Shears, razor and clipper are used to bring shape and texture into the lean and masculine shapes of American Crew’s 2006 Citizen Collection. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm S-Factor TIGI’s new line S-factor is a high-end chic brand that smoothes, shines and strengthens hair.Their nine new products fight humidity and protect hair from heat damage. S-factor is sold only in professional salons. For more information about S-factor, log onto tigihaircare.com. Satisfaction guaranteed! Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm 9 scruples® tressa Featuring David Steiner Featuring Debi Beelow and Kelly McMurray Blazing Highlighting System Come satisfy your curiosity about the Blazing Highlighting System that many hairdressers will not live without! Find out how this unique product works. Experience the magic! Join the Tressa Design Team for a refreshing dose of real-world,“I can use this in my salon” education. You will learn the latest techniques and see the hottest new products that will send your profits soaring. Join Scruples Design Team Member, David Steiner, as he shows you how to: Create any color tone using only 10 bottles of permanent color Highlight and color in a single process Blend or totally cover gray hair on men, in only 5 to 10 minutes Learn Scruples’ new trend release cuts utilizing scissors, razors and clippers Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm 10 Join Debi and Kelly on the exhibit floor to learn: Creative color and foil placement with new LITEWORX Lift and Tone System Latest wave and texture techniques to add just the right amount of curl and volume Great business-building tips to lengthen your client list and boost your retail sales Tressa offers everything you need to make your clients Everyday Beautiful. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm schwarzkopf professional sally beauty supply Presented by Champion Beauty Supply Schwarzkopf Professional stands for trust and success. It’s about people. People who are passionate, have a dream, a vision; people who want to turn that into reality. Professional partnership is our philosophy and our point of difference. It connects us to our partner, the hairstylist, in a mutually beneficial relationship. Stop by the Sally Beauty pavilion for great education and receive a "Think Savings,Think Sally" discount card with every purchase. Schwarzkopf Professional is a global leader in the hair styling industry, consistently offering stylists the most innovative coloring, cutting and styling methods. These looks are showcased in our Essential Looks Collection, a bi-annual trend report featuring fashion-forward techniques direct from the runways. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm for tickets & info call 800-335-7469 11 alfa parf alterna Presented by Champion Beauty Supply Presented by Champion Beauty Supply The Vision: To combine Italian culture and cosmetic technology with professional hairstylists to evolve today’s beauty industry; to capture up and coming trends in anticipation of creating new and avant-garde products. All the way from Milan, Italy, join the Alfa Parf team to create fashion-forward hair styles from all over the world. Alterna’s new line of cutting edge hair designs will take you into a third dimension of cutting that will leave the boredom of the last decade behind you! We watch the world! Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Be among the first to: Learn about Alterna’s new cutting system Integrate this one of a kind, revenue generating cutting/style collection into your business Start using these styles/collections on your clients immediately Alterna is hailed all over the world as one of the best! Stop by the booth to purchase your Alterna products today! Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm 12 register online! www.premiereshows.com paul brown hawaii pureology Presented by Champion Beauty Supply Presented by Champion Beauty Supply Featuring the Paul Brown Hawaii Educational Team Let PureOlogy help you with the newest technology that has revolutionized the world of hair fashion! Paul Brown Hawaii, world leader in texturizing services, brings to Birmingham the secrets of offering these services to your clients. Paul Brown Hawaii offers all the answers from “pin” straight (Japanese Straightening) to those soft-textured loose waves and curls, as seen on the runways Let the Paul Brown Hawaii Educational Team answer your questions and address the challenges of these trendy styles Visit the Paul Brown Hawaii Pavilion to watch the innovative techniques of texture control Cut, style and create the ultimate looks with gleaming softness Utilize the latest ingredient technology of PureOlogy Discover the details for today’s looks Deliver the styles your clients desire and give them Longer Lasting Hair Colour—Guaranteed!™ Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Only from Paul Brown Hawaii Worldwide! Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm 13 white sands Featuring Fernando Salas DESIGN FREEDOM 2006 Fernando Salas is the hairdresser’s hairdresser. Most often celebrated for his creativity, he has changed the way we style hair forever. As an artist, he is closely in tune with the beauty industry and knows that “Beauty doesn’t come in a box—you need to CREATE it!” Join Fernando in “DESIGN FREEDOM 2006” The ultimate design tool, Liquid Texture The Picasso Code: a no-guess work system of hair cutting Evolution: the new tool, the razor scissor East Room O (3rd Floor) Sunday: 9:30 – 11am 1 – 2:30pm Monday: 11am – 12:30pm 14 jaguar Get the edge. Get educated. Visit the JAGUAR exhibit booth for more information on how to get Smart Steel. JAGUAR…The Inspiration in Your Hands Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm j beverly hills hai elite Presented by Champion Beauty Supply J Beverly Hills’ idea of education is an atmosphere in which the educator and the stylist clasp hands in order to tackle problems together. This is yet another form of fusion. Featuring Phillip Wilson and the HAI Elite Creative Team J Beverly Hills helps stylists: Balance Through Design: Alternative Haircutting Utilize successful techniques in everyday salon work Share their rich sensibility with others Satisfy an increasing number of clients and reach effective solutions Experience Phillip Wilson, world renowned visionary creative artist. Hair has no boundaries and anything goes as Phillip and his Team demonstrates creative cutting techniques including: Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Twin combs Twin brushes Single line cutting Digi-clipper cutting Personalized razor techniques They will share techniques for creating the most beautiful waves, curls and achieving those super smooth straight looks utilizing the HAI Elite fine ceramic styling tools. North Room H (2nd Floor) Sunday & Monday: 12:30 – 2pm for tickets & info call 800-335-7469 15 bonika shears xion energy research laboratories Featuring Frances London Dubose (London Hair) and Bonnie Megowan (Bonika Shears) Featuring Linda Sassone and Jeff Grendeau Speedy and Easy Sexy, Textured Cuts Create the sexy, textured cuts your clients find in today’s fashion magazines in half the time Discover the importance of razor and shear selection in achieving the effect your clientele are asking for See how form and texture harmonize in simple, reproducible cuts that both your professional and trendy customers will love Chances are, even if you are not familiar with the name Frances London Dubose, you have seen her work. Frances is one of the most published makeover artists in the world. Her work has been published in magazines throughout the USA as well as Europe. Bonnie Megowan, owner of Bonika Shears, is the foremost female expert on shears and shear sharpening. She has trained scissor sharpeners throughout the world and appears on several sharpening instructional videos. North Room G (2nd Floor) Sunday & Monday: 10:45am – 12:15pm 16 register online! www.premiereshows.com Tools, Products and Techniques Linda and Jeff have what it takes to keep you involved: High Energy! Their ability to visually and verbally demonstrate the latest techniques in cutting and styling will leave you inspired with creative expressions. Linda and Jeff truly have a passion for sharing education. Join them for this motivational, innovative and inspiring education demonstration which will show you the new advanced technology with Tourmaline ceramic ionic tools that: Straighten Defrizz Curl Products and tools working together to achieve perfect hair balance! Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm rené of paris secrets of a master colorist Featuring Michael DieBold Featuring Tom Dispenza Wig Customization As Product Designer and Instructor for over five years, Michael DieBold will be demonstrating simple techniques for synthetic wig customization for René of Paris’ three major collections: Tom will help take your coloring skills to a new level of expertise by exposing you to the inner world of color chemistry. Noriko Collection Amore Designer Series ROP Gallery Join Michael for a valuable learning experience and new source of revenue. Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Join Tom, internationally recognized color expert, as he shares his knowledge on the evolution of hair color and his latest techniques on how to: Intermix colors and products for better than ever color results Get 100% “gray coverage” in 20 minutes using the SuperGlaze technique Alter formulas for minimum damage and maximum wearability Create more chromatically brilliant colors Lighten the darkest brown hair to light brown without seeing brassy tones And much, much more! East Room N (3rd Floor) Sunday: 11:30am – 1pm 3:30 – 5pm Monday: 11:30am – 1pm chromastics flex 360 shear systems Featuring David Skidmore David has 9 years of experience as a national educator and platform artist, specializing in the artistry of haircutting. He will be demonstrating the newest cutting techniques using straight blades, thinning shears, texture shears and a razor, all making up the Flex 360 shear system. North Room H (2nd Floor) Sunday & Monday: 9:30 - 10:30am R 17 salon services gary gerard’s international advance haircutting Visit the Salon Services exhibit booth for the latest fashion, hair design and product demonstrations from KMS California, Goldwell and IT&LY Hairfashion. Kms CALIFORNIA Featuring Gary Gerard & Team The Astaire Designs Gary Gerard’s dedication to education combined with his incredible ability to keep his work fresh and on the cutting edge for so long is what keeps stylists coming back year after year. Gary’s new collection for 2006 is multi-textured hair. The cuts consist of curly-to-wavy-to-straight and incorporate the designs from the Art Deco Era with a 2006 twist creating a new concept of perm levels. Gary looks forward to sharing this collection of unique and beautiful looks, “The Astaire Designs,” with you. Renew your commitment to excellence in your haircutting skills and make plans to see Gary Gerard and his Team! East Room N (3rd Floor) Sunday & Monday: 9:30 – 11am 1:30 – 3pm Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm Salon Services phil doré saint charles international Featuring Phil Doré Featuring Celebrity Stylist, CEO and Founder, Greg Saint Charles Meet Phil Doré—educator, motivator and professional stylist from the heart of Cajun Country. His work has been published in Heritage, Modern Salon, Passion, American Salon and Inspire magazines. Phil’s down-to-earth approach has inspired stylists everywhere. Power Point Cutting A Revolution in Evolution He believes,“Hair should be cut so that it does what it wants to do naturally and looks good doing it.” Let Phil captivate you as he shares the simplicity of his cutting techniques. As an industry leader in haircutting and design techniques, Greg Saint Charles is best known for his innovative approach to haircutting. His unique way of designing an entire haircut around seven different power points was designed to perfect the movement, balance and shape of the cut. The power point cutting system improves the accuracy, quality and efficiency of your design. See the technique of “Shape Within Shape” demonstrated using unique tools for cutting and shaping to achieve individual styles Take advantage of this opportunity to gain a new ability to cut and style North Room G (2nd Floor) Sunday & Monday: 9 – 10:30am 18 Phil Doré Experience the revolution and excitement of this new captivating direction in haircutting, along with the “Revolutionary Hybrid Haircare” which will lead YOU, the stylist, into the next generation of education and hair care. East Room A&B (1st Floor) Sunday: 11am – 12pm 2:30 – 3:30pm Monday: 11:30am – 12:30pm 3 – 4 pm Cr eat e unique styles with your c lipper t ools Tec hniques that will keep male c lients in the c hair oster professional products Featuring Francis Daigle and the Oster Ambassadors Education at its best! You won’t want to miss the exciting education and performance by Francis Daigle and the OSTER Ambassadors. They will not only show you how much range and creative ability clippers allow you, they will teach you how to implement it in your own creative mind. Learn techniques that you never knew were possible to achieve with clippers Implement these techniques into your daily work Save time and generate more clients per day Give your career a boost and spend some time with Francis Daigle and the Oster Ambassadors! It will be time well spent! Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm jim jones eagle international seminars Featuring Jim Jones The Art of Razor Cutting Jim Jones, known as the Zig Zigler of haircutting for over 35 years, will bring you the dynamics of razor cutting. In this class, you will learn: The flipped-up razor cut Backteasing Underbeveling Cutting on the backside of hair Take your artistic skills to the next level! Don’t miss this razor sharp class! East Room A&B (1st Floor) Sunday: 9 – 10:30am 4 – 5:30pm Monday: 9:30 – 11am The Inside Buzz in Clipper Cutting Jim Jones’ clipper cutting prowess was recently featured on Discovery Channel’s “Big” featuring his clipper over comb haircut. Jim will share with you many clipper cutting ideas to use on both men and women. Get the latest buzz on clipper cutting and making more money! East Room A&B (1st Floor) Sunday: 12:30 – 2pm Monday: 1 – 2:30pm Shopping,Dining,Nightlife,Culture and More... Known for it’s classic Southern charm and hospitality, check out www.bcvb.org for some of the following, then check into Birmingham. • Map of Birmingham • Area Attractions • Dining, Shopping, Events Dart Circular Trolley Complimentary Transportion, Ride for Free! The Dart Circular is the perfect solution for getting around Birmingham’s Southside and Downtown areas, including the Convention Center. The fleet of vintage trolleys run 7 days a week from 10:00 am to Midnight, and are complimentary. With three interchangeable routes, passengers can transfer from one route to another—FREE! Five Points South Five Points South is Birmingham’s hot spot for shopping, dining, pubs and dance clubs. Conveniently located on the Dart Circular Trolley’s Route, its Spanish baroque and Art Deco tie together to produce an unforgettable mix of culture and entertainment you won’t want to miss! Achieve a natural look Reinvent your clients’ image Optimize salon profitability extensions & weaves cinderella hair torain fusion hair extensions innovative beauty lines Featuring Irv Krauledis, Master Hair Extension Educator Featuring Torain Featuring Brooke Pater and Judy Kasue Torain is famous for his multilingual, fluid explanations that are an invigorating experience in high-energy education. A noted author, teacher and internationally acclaimed demonstrator, Torain is credited with introducing the adhesive hair extension technique called Fusion to the mainstream market. Innovative Beauty Lines always pride themselves on providing the highest quality products and education to ensure that you and your clients are completely satisfied with the hair extension process. As Director of Sales and Marketing, Irv brings over 30 years of styling excellence to CinderellaHair. As a platform artist, his practical, energizing, warm and empowering presentation style has assisted many stylists with launching their hair extension careers. Join Irv in the classroom as he demonstrates: Life before and after hair extensions Why strand by strand, CinderellaHair extensions are the best How to have fun using colors, including highlights and low lights The proper application of hair extensions, including the long and short How to increase your income by providing clients with CinderellaHair extensions Learn all the fascinating hair extension methods that will allow you to perform one of today’s highest paying salon services. Join Brooke and Judy in this 90 minute demonstration to learn: Beauty Locks Micro Beading Keratin Braiding Corn Rowing North Room G (2nd Floor) Sunday & Monday: 2 – 3:30pm East Room O (3rd Floor) Sunday: 3 – 4:30pm East Room O (3rd Floor) Sunday: 11:30am – 12:30pm Monday: 9:30 – 10:30am so cap human hair extensions wigs, weaves and extensions Featuring Bernard Ory Featuring Toni Love The Latest Technology in Hair Extensions Toni Love is the author of, “The World of Wigs, Weaves, and Extensions” and owner of Toni Love’s Advanced Training Center, L.L.C. in Moundville, Alabama. She holds a BA in Business Management and a Master’s degree in Continuing Education. Toni is a licensed cosmetologist, barber and instructor. Not only is she a “master weaver,” but she is also a “healthy hair” consultant. Traveling the world,Toni believes in order to go to the next level, continuing education is imperative! As the owner of On Stage Hair Studio in Slidell, Louisiana, Bernard is internationally recognized as an expert in hair extensions. Often contracted by individual salons across the U.S. and Canada to teach stylists various hair extension techniques, Bernard will focus his presentation on the benefits of offering SO CAP Human Hair Extensions in the salon. SO CAP uses only hand-selected, 100% human hair that is pre-bonded with 100% Keratin tips to ensure a healthy, strong, and long-lasting bond. Offering more than 81 colors in three different hair textures: light wave, medium wave, and curly, SO CAP hair extension locks are the professional solution to have a fashionable and trendy style with the utmost sophisticated look! All this is possible without stressing your hair with aggressive chemical products. 20 North Room G (2nd Floor) Sunday & Monday: 12:30 – 1:30pm Join Toni as she covers: Maintaining the natural hair while wearing commercial hair Utilizing different types of weaving techniques Hair replacement as another solution to hair loss North Room H (2nd Floor) Sunday: 10:45am – 12:15pm • 2:15 – 3:45pm Monday: 10:45am – 12:15pm Presents a Hands-On Hair Extensions Workshop! For additional information, refer to page 32. Learn the tips and techniques to care for multicultural hair Develop multicultural clientele bia international i.c. art stylez Featuring Maurice Burnett, Carnette Burnett, Andre Edwards and Robear Landeros Featuring Traci Washington, Celebrity Hair Stylist & Founder As an advanced academy in the cosmetology industry that specializes in precision cutting as well as innovation in color and chemical services for global-texture, BIA is truly leading the global-texture revolution through research, education and innovation. Weave Precision Cutting – Achieving a Natural Look As the Lead Hair Stylist at Black Entertainment Television (BET),Traci has created looks for artists like R&B singer Aaliyah, WNBA player Lisa Leslie and Rap superstar Snoop Dogg. Maurice explains,“There are academies that focus on cutting and coloring techniques for Caucasian clientele, and those that teach relaxer and styling techniques for the African American clientele. However, none give philosophy and methodology for multi-textures, from ultra-kinky to bone-straight.” He continues saying,“We immediately recognized the need and opportunity to tap into this market.” Today, BIA is known for being one of the most successful “multiculture” and “global-texture” academies in the cosmetology industry. They are being recognized for their research on various hair textures, their education, philosophy and most recently for introducing BIA products – uniquely designed to support their approach. “We recognize that the face of the world is changing. BIA is not only adapting to that change, but also being pro-active about offering solutions.” North Room I (2nd Floor) Sunday: 3:30 – 5:30pm Monday: 1:30 – 3:30pm Traci began creating custom weaves before she was legally able to vote, while working at a salon that catered mostly to entertainers and earning her the attention of urban magazines including Essence, VIBE and Black Hair. In this class,Traci will: Demonstrate a unique technique on blending a weave to the clients head and face Create a natural-looking weave with “slither cutting”— an easy technique that guides the shears lightly along the weave, giving the hair texture and body North Room I (2nd Floor) Sunday: 9:30 – 11am • 1:30 – 3pm Monday: 9:30 – 11am patric antonio bradley Featuring Patric Antonio Bradley Under Construction For over 10 years, Patric Antonio Bradley has redefined the concept of haircutting for the beauty industry. Join Patric for his “Under Construction” presentation, a journey of creativity and inspiration from ready-to-wear to haute-couture cut and colour. Journey into the future with his latest haircut and colouring collection. The “Under Construction” collection transcends form and hues to create a new level of imagination. Each haircut showcases texture through modern cutting and colouring techniques that create an innovative feeling of rhythm within the hair. North Room I (2nd Floor) Sunday & Monday: 11:30am – 1pm register online! www.premiereshows.com 21 creative nail design opi nsi Presented by Ace Nail Supply Presented by Ace Nail Supply Featuring Vickie Sutton Featuring Joseph Pham Featuring Rise’ Carter Gel Enhancements Discover our award winning innovation in gel enhancements: Brisa™ Gel. This formula features a high quality sculpting gel with incredible workability and revolutionary technology that covalently bonds to the natural nail. Easily create durable sculpted and overlay nails with an unbeatable shine. Express Sets Seeking fast techniques for acrylic enhancements and the latest in quick natural nail services? Then look no further! OPI puts the pedal to the metal on new service ideas that will increase speed and profitability. French Attraction NSI’s best-selling Attraction System, is an advanced tri-monomer that combines unsurpassed strength, flexibility and adhesion with five new radiant pink and white powders. Learn advanced techniques to create perfect pink and whites every time. North Room E (2nd Floor) Sunday: 12:30 – 1:45 pm Monday: 12:30 – 1:45 pm Liquid & Powder Enhancements Use our wide range of sculpting liquids and powders to consistently create sleek, gorgeous enhancements for every client. Discover how to: Customize enhancements that complement skin tones Blend a signature shade as individual as your client Create the illusion of longer nail beds Perfect traditional techniques of a Permanent French Enhancement North Room E (2nd Floor) • Sunday: 9 – 10:15 am Natural Nail Care Explore profit building brands such as: SpaManicure® — For comprehensive citrus infused manicures SolarManicure® — For amazing moisture enrichment SpaPedicure® — The industry loved line that allows you to offer marine derived pedicures Raw Earth™ — For additional pedicure options Let us share our signature service techniques along with new ideas for creating service menu options that will keep your clients clamoring for more. North Room E (2nd Floor) • Monday: 9 – 10:15 am North Room E (2nd Floor) • Sunday: 10:30am – 12pm Makeover Artistry See the latest techniques for reconstructing short, flat nail beds. Also, Joseph will share exciting nail art and French techniques using OPI’s AbsoluteFx and new Brights Nail Lacquer Collection. North Room E (2nd Floor) • Sunday: 2 – 3:30pm Nailing the Basics Jump back in or start your career off right with OPI! Whether you’re fresh out of school or have been away from the business, OPI can help you make the transition to profitable professional by focusing on salon service essentials. North Room E (2nd Floor) • Monday: 10:30am – 12pm North Room D (2nd Floor) Sunday & Monday: 9:30 – 10:45am Balancing Act Create thin, natural looking enhancements with the Balance Gel System. This fun, user-friendly, odor-free alternative delivers strength, durability, superior adhesion and the versatility to sculpt on a form and overlay tips on natural nails and toes. North Room D (2nd Floor) Sunday: 12:30 – 1:45pm Technail Color Explosion Increase your profits with add-on services using a full range of mix and match acrylic colored powders. Create everything from sunsets to 3-D flowers and designs. North Room D (2nd Floor) Monday: 12:30 – 1:45pm nail systems internatio nal Fresh Air Enhancements Being a spa doesn’t mean sacrificing profitability; neither does switching to odor-free acrylics! Experience the latest advancement in odor-free, with OPI’s new “tack-free” Clarité Acrylic System. It applies and finishes just like traditional acrylic. North Room E (2nd Floor) • Monday: 2 – 3:30pm If you can imagine it, you can create it with OPI! tammy taylor Featuring Mary Sukmann Prizma Powderz Tammy Taylor has introduced an exciting and awesome new acrylic powder, which will revolutionize how you use colour on your clients’ nails. Prizma Powderz, a patented process that applies just like regular acrylic, is clean and easy to use. Join Mary, the Director of Education for the East Coast Tammy Taylor office and licensed nail instructor, as she shows you how to: Incorporate Prizma Powderz into your salon Increase your income opportunities Deliver the “Perfect Prizma Manicure” North Room C (2nd Floor) Sunday & Monday: 12:30 – 1:45pm 22 Get an edge over your competition Pr ovide your c lients with mor e options Discover the new est advancements in nail design and car e lechat nail care products poshe’ ezflow Presented by Ace Nail Supply Presented by American International Featuring Mary Seitzinger nail systems Featuring Anita Walker Featuring Maria Lynn Green Powder Gel® and Color Gel Nail Art Join international LeChat educator, Anita Walker, for a demonstration on the world famous Powder Gel Nail Enhancement System. Learn quick and easy Pink & White Gel applications that come with an unimaginable result. Getting Real: The Science of Healthy Nails Join Maria for the most insightful class ever on natural nail care! Learn the structure and composition of healthy nails Identify the causes and solutions of common nail problems Ensure the fastest and safest results without compromising the condition of the natural nail Learn how to create beautiful nail art using LeChat’s exclusive line of Spring and Summer nail art collections: Color Gels, Pearl Jewels, Designer Shells LeChat Mini Dried Flowers The one and only Perception gel on the market today North Room D (2nd Floor) • Sunday: 2 – 3:30pm Relaxology Massage for Pedicures Your clients will want to come back for more once you give them the ultimate in stress and tension relief. Using specific massage and pressure points from zone therapy and reflexology to induce relaxation, this hands-on class is the perfect way to refresh your day! Design Colored Acrylics: Put the Excitement Back Into Doing Nails! Learn the latest salon techniques with EzFlow’s design colored acrylics Dazzle and glitter are only the foundation for you to increase your salon revenue Technicians can add these new services to their menu and put color and fun in their jobs North Room F (2nd Floor) Sunday & Monday: 9:30 – 10:45am North Room D (2nd Floor) • Monday: 2 – 3:30 pm East Room C (1st Floor) Sunday & Monday: 11am – 12:15pm backscratchers fungus & mold Presented by Lebelle Presented by Lebelle Featuring Sandi Earwood Featuring Paul J. DiMeglio, Ph.D. Featuring Erick Westcott YOU VIP Gels Offer clients the unparalleled versatility and endurance of European gels with the YOU Switzerland VIP Gel System. This system offers a one-phase, quick and easy, self-leveling, natural looking enhancement with phenomenal clarity. Primer is not necessary with this revolutionary gel system. Fungus & Mold: Causes and Cures Over the past 10 years, more than 100,000 nail technicians have benefited from this program. Pink & White for Perfection & Profit Pink and white is where the profit is. Nail art is fun, but the majority of clients want pink and whites. If you can perfect your pink and white application, your business will boom! The knowledge you take away from this class will keep your phone ringing with referrals and people begging you to fit them in! salon systems, inc. North Room C (2nd Floor) Sunday: 9:30 – 10:45am Extreme Powder Glaze Acrylic Dip System Come see the healthier alternative to traditional acrylic systems. Combining the best of resin technology and acrylic, this system uses no primers or monomers, resulting in low odor and very little filing. Learn the latest application techniques with this easy to use system. Learn the medically-based facts explaining the causes and cures for fungus and mold See why this is the most misunderstood problem in the nail industry today As a chemist and the inventor of a patented antifungal drug, Dr. Paul J. DiMeglio will leave you optimistic, confident and more fascinated by your chosen profession than ever before! East Room C (1st Floor) Sunday & Monday: 2 – 3:30pm gelousy gel nail systems Learn to perfect your French enhancements through: Basic application procedures Perfecting your arch and filing angles Uniform smile line placement North Room C (2nd Floor) Sunday & Monday: 11am – 12:15pm North Room C (2nd Floor) Monday: 9:30 – 10:45am fungus &MOLD 23 kupa young nails ibd Presented by American International Featuring Darlene Sammons Featuring Ami McClure Featuring Laura Jean Sloggatt Drill Talk Join Darlene Sammons,Team Vicki Coach and Master Nail Technician, for a presentation perfect for the novice, as well as the skilled technician. Two Tone Temptation Wouldn’t you love to dazzle your clients with beautiful two tone pink and white sculptured nails? Wouldn’t you love to have your clients bragging about you to everyone? Imagine building a clientele so large you have to turn clients away because your two tone pink and white nails look sharper and hold up better than the competition. This class will teach you traditional and reverse techniques that will help you sculpt the perfect nails every time. Gel Services with the Leader in Gels! ibd gel services are easy and will add revenue to your service menu Learn the latest salon techniques designed to offer quick, easy, no-odor gel alternatives Exciting new techniques of sculpting with our Extreme Gel and Tip Overlays with ibd’s French Tips Darlene will: Introduce you to KUPA’s electric files and bits Explain how they are made and used Demonstrate how to backfill and perform safe cuticle work Teach you to provide your clients with safe services and sanitation procedures PLUS…there will be a question and answer session. North Room C (2nd Floor) Sunday & Monday: 2 – 3:15pm East Room C (1st Floor) Sunday & Monday: 12:30 – 1:45pm china glaze® Featuring Andrea Beebe China Glaze® Flawless with Absolute Staying Power™ Join Andrea to learn: Uses of your drill that will virtually eliminate hand filing Various ways to master the French Fill application Time-saving techniques to help you earn more money The sharing of ideas and concepts to make our industry more safe and efficient is encouraged. East Room C (1st Floor) Sunday & Monday: 9:30 -10:45am christrio Featuring Dawn Tagaloa atwood industries Electric Filing Solutions Andrea will teach you the latest techniques and innovations in electric file usage. North Room F (2nd Floor) Sunday & Monday: 12:30 – 1:45pm Dawn has dedicated her career to educating nail techs from all over the nation. With her natural talent for nails, you won’t want to miss this opportunity to get up close and personal! CHRISTRIO was developed to make nail products less complicated and to promote profitable and successful businesses. North Room D (2nd Floor) Sunday & Monday: 11am – 12:15pm Presented by American International An award winning brand, China Glaze® offers a full range of image conscious nail colors, treatments and special collections. China Glaze® is the professional’s choice in a longwearing, great value nail lacquer. China Glaze® provides a complete line of essential treatment products and is dedicated to: Providing nail technicians with globally appealing, on-trend, high quality products Helping professionals offer their clients reliable, long-wearing nail lacquers in popular and on-trend shades Exhibit Floor Education Sunday: 9am – 6pm Monday: 9am – 4pm biomaris u.s.a. Featuring Rose Chvasta, CIDESCO Diplomate and Joyce Cobourne, Esthetician MBA Sea-phisticated Hot Stone Manicure, Pedicure and Hand Renewal Treatments Revolutionize your spa treatments by providing innovative, anti-aging hand and foot care. Allow your customers to experience the curative ability of the sea! Easily perform sea water manicures, pedicures and hand renewal treatments using hot stones or a heat lamp. East Room G (3rd Floor) • Sunday: 9:30 – 11am 24 Win a FREE trip to premiere orlando 2006 by attending premiere BIRMINGHAM! Premiere Orlando is considered to be one of the best beauty events in the United States. Everyone wants to attend! Even more…we want YOU to be there. One lucky winner*will receive the following: •Two round-trip tickets to Orlando, Florida • Two nights of hotel accommodations • Two tickets to attend premiere orlando 2006 on August 27 & 28, 2006 • Two Walt Disney World® Park Hopper tickets • Two tickets to the Premiere Party *To enter, just complete the back portion of your ticket. If yours is the lucky ticket drawn Monday afternoon at the show, you will receive a travel package voucher. Remember, you cannot win if you do not attend…so purchase your show ticket today! You do not have to be present at the time of prize drawing to win. Immerse yourself in a sea of white at the ultimate dance party! Who: The absolutely fabulous Cash Bar, Music & Entertainment What: The networking event that is always pure fun Suggested Attire: Anything and Everything White Where: Sheraton Birmingham Hotel Ballroom Must be 18 or over When: Sunday, April 9 @ 8pm – 12am No cover charge biomaris u.s.a. Featuring Rose Chvasta, CIDESCO Diplomate and Joyce Cobourne, Esthetician MBA Sea-phisticated Hot Stone Manicure, Pedicure and Hand Renewal Treatments Revolutionize your spa treatments by providing innovative, anti-aging hand and foot care. Allow your customers to experience the curative ability of the sea! Easily perform sea water manicure, pedicure and hand renewal treatments using hot stones or a heat lamp. East Room G (3rd Floor)• Sunday: 9:30 – 11am The Ultimate Sea-phisticated Detoxifying Cellulite Treatment Our newest addition provides a unique alternative to the popular Salt Scrub/Wrap Treatment. Understand what causes cellulite and how sea water based ingredients can make a remarkable difference with this shower-optional service! East Room G (3rd Floor)• Sunday: 1 – 2:30pm Catch the Wave Hot Stone Algae Body Pack Treatment This spa wellness treatment provides sea water nutrition for the entire body. Composed of active ingredients, it hydrates, regenerates and invigorates the micro-circulation of the skin. This no-fuss algae is removed without showering. East Room G (3rd Floor)• Monday: 9 – 10:30am The Power Ocean Gel Treatments Incorporate into any facial to supermoisturize, calm, soothe and revitalize problem skin types. Infused with DEEP sea water, brown algae, squalane, marine collagen and the Maritime Moisturizing Factor; this treatment is ideal for men; as well as oily, acne prone and dehydrated skin types. East Room G (3rd Floor)• Monday: 12:30 – 2pm 26 cara cosmetics depilève Presented by Divi International Featuring Leslie Christin Featuring Claudia Conrad Bridal Makeup Join Leslie in a fun filled hour of techniques, demonstrations and retailing ideas to boost your bridal business and increase your revenue by thousands of dollars. Watch a step-by-step bridal makeup application Hear tips for photography and video Learn how to build your makeup kit and portfolio Depilève Waxing Workshop This is an in-depth Depilatory Waxing Workshop with an emphasis on speed and technique. See demonstrations on the rules of waxing with detailed advanced instructions on speed waxing. North Room B (2nd Floor) • Sunday: 12:30 – 1:45pm Advanced Makeup Techniques Learn to advance your makeup career in this jampacked session. Discover tips, tricks and secrets from Hollywood makeup artists and take this knowledge to your clients! Learn facial, bikini and large area waxing Find answers to problems you may have with waxing Hear tips on how to do a waxing consultation to increase your business North Room B (2nd Floor) Sunday: 2 – 3:15pm Monday: 1:30 – 2:45pm Leslie will demonstrate: Fabulous and sultry smoky eyes False eyelash application New techniques for Spring 2006 Essential products for your makeup kit How to create events and generate makeup retail revenue North Room B (2nd Floor) • Monday: 12 – 1:15pm clean + easy dermavista Presented by American International Featuring Lila Vaughn Featuring Tom Jackson Roll-On Waxing Basics LED Photo Therapy and Automatic Microcurrent Join Tom Jackson, owner of DermaVista and developer of both LED and Microcurrent technology—an unbeatable face and neck lift combination—for this must see class! Roll-on waxing is fast, easy and can add revenue to your menu Learn the basics of Clean + Easy’s Roll-On Wax System in this informative class Plus…focus on facial and body waxing techniques that will explore endless opportunities for you and guarantee to increase your salon’s revenue North Room F (2nd Floor) Sunday & Monday: 2 – 3:15pm Cut through the confusion and contradictions about LED Photo Therapy and make an informed buying decision Learn how to produce the best results for neck and face muscle lifting and toning by combining LED technology with microcurrent Discover which products work best with LED; automated and manual microcurrent North Room B (2nd Floor) Sunday: 11am – 12:15pm Monday: 10:30 – 11:45am DermaVista Market your spa Skin solutions taught by skincare experts The latest trends and techniques that clients crave gigi satin smooth Presented by American International Featuring Shawn Pambianco Featuring Debbie Coddens As an educator for American International, Shawn knows the importance of staying on top of the most current trends. She will teach you effective, profitable and inspiring ways to introduce waxing services into your establishment. The Art of Waxing Attend this fun and educational Satin Smooth waxing class and have the opportunity to participate in an open floor discussion about what is happening in the waxing world. Pot Waxing Made Simple Time is money, so join Shawn to: Body waxing for all parts; including a demonstration on Brazilian waxing Marketing ideas that will develop advancewaxing techniques and double your business Sanitization to prevent clients from breaking out Specialized tools that will perfect your waxing services Incorporating Satin Smooth Pot Waxing and Roll-on Systems into your salon Learn the advanced techniques for pot waxing in your salon with GiGi’s Pot Wax System Plus…focus on facial waxing along with simple leg and arm techniques North Room F (2nd Floor) Sunday & Monday: 11am – 12:15pm This class will benefit and inspire everyone from the newly graduated to the seasoned professional. East Room G (3rd Floor) Sunday: 11:30am – 12:30pm Monday: 11am – 12pm dejoy’s permanent make-up DeJoy Pace, owner of DeJoy’s Permanent Make-Up Center, is one of Florida’s most qualified educators. DeJoy brings with her over 17 years of experience performing and teaching the art of micropigmentation. She has been in the Cosmetology Industry for over 30 years and is a Board Certified Instructor for the American Academy of Micropigmentation. Chemical Face Peeling Join Steve, in this live demonstration as he guides you through how to select the appropriate peel. Chemicals will include: Lactic Acid 50% Salicylic Acid 20% Glycopolymer Solution Peel 50% Enzymes Cellular Catalysts The Jessner Peel (Resorcinol, Lactic, Ascorbic and Salicylic) North Room B (2nd Floor) Sunday: 9:30 – 10:45am Monday: 9 – 10:15am High Definition Make-Up for the High Definition Client: Brand Yourself a Step above the Rest Everyone wants to look like a celebrity...or at least be treated like one. As an expert in trendy looks for today’s professional, Tara’s work has been seen throughout the world. Tara will demonstrate and teach you the art of media and television make-up through: Expanding your business, your wallet and branding yourself a step above the rest Incorporating the latest tools and tricks of the trade while including airbrush techniques you can take back to the salon Making your clients feel like celebrities and expanding your business by including them North Room B (2nd Floor) Sunday: 3:30 – 4:45pm Monday: 3 – 4pm manufacturing Featuring Steve Broome What is needed to lawfully do permanent make-up Why it’s a glamorous and lucrative career Featuring Tara Hill, Senior MakeUp Artist/Hairstylist for CNN trend Featuring DeJoy Pace Join DeJoy and learn: industry pro cosmetics East Room G (3rd Floor) • Sunday: 3 – 4pm Glycolic Acid and Micro-Dermabrasion Light Therapy Attend this class and watch as Steve performs a live demonstration. Learn to use Glycolic Acid to prep the skin Witness a micro-dermabrasion process See light therapy done live East Room G (3rd Floor) • Monday: 2:30 – 3:30pm DeJoy’s PERMANENT MAKE-UP 27 inspiring champions Stop Whining and Start Mining! How to build an unlimited clientele Featuring Oscar Valencia, Jr. Did you know that building a clientele is the biggest challenge most individuals and owners face in their business? “Good news!” says Oscar,“It can be fast, easy and fun when you know how!” Learn the top three ways to gain new and ideal clients Find out how to get your existing clients to build your business for you Learn how to ask for referrals and get them See how to market and promote your business with little or no money East Room L (3rd Floor) Sunday & Monday: 12:30 – 2pm Double Your Income Now! What You Need to Know – What You Need To Do Featuring Lance Courtney You can double or even triple your income without raising your prices or working more hours, by following practical and proven strategies. Discover two proven ways to increase your income by $10,000 to $30,000+ now Determine a formula to gross $100,000 per year as a service provider Learn how to get your clients to come in two to three extra times per year See how to double your service sales without raising your prices or seeing more clients East Room L (3rd Floor) Sunday: 8:30 – 10am, 4:30 – 6pm Monday: 9 – 10:30 share the wealth kassidy’s salon management consultants Featuring Ken Cassidy Employee Compensation: How to Stay in Business with a NEW Commission Approach For all salon, day spa and barbering owners or managers, including their staff. The restructuring of pay compensation is crucial in order to stay in business today. See why the present commission structure does not work anymore Learn how to implement compensation changes and create a WIN/WIN relationship for your entire staff East Room K (3rd Floor) • Sunday: 11:30am – 1pm Monday: 10:45am – 12:15pm Management Essentials: The Three Reasons Why All Businesses Fail For salon, day spa and barbering owners or managers, or anyone who has the desire to be one. There are three real reasons that a business will fail. Understand the true value of having a great foundation to ensure your success Discover where you are failing and how to create business success Implement that foundation, whether a new or existing business East Room K (3rd Floor) • Sunday: 3:30 – 5pm The Beauty Business for Profit: A Salon, Day Spa & Barbering Financial Evaluation for Your Future For salon, day spa owners and managers, or anyone who has the desire to be one. Rental or commission…just how profitable can each one be? Use a financial statement to its fullest potential Read your profit and loss statements to uncover their true meanings Apply creativity with numbers East Room K (3rd Floor) • Monday: 2:30 – 4pm beauty business success systems Featuring John Amico Sr. Featuring DeShawn Bullard Become Rich by Learning “The 5 Secrets to Wealth” This is a must for salon owners, booth renters and stylists. Booth Renting Boot Camp Part I: The Independent Beauty Professional / Booth Renter Many hair stylists are choosing to become independent stylists (also known as Booth Renters). The transition from employee to independent stylist can become confusing. Join DeShawn to be enlightened about the world of independence. Legally set up and structure your booth rental business, including IRS regulations Develop a successful marketing plan to increase clientele Structure your prices and keep track of your income Understand taxes, salon contracts and work agreements Build your business credit to finance your beauty business By changing five simple habits, you can become a millionaire behind the chair. As founder, owner and operator of over 425 salons, schools and spas, and current chairman of Share the Wealth, John shows you how you can become rich the Share the Wealth way. Increase your income overnight Earn $100,000 a year or more Have a net worth of $1 million or more See John’s 5 simple steps that will take one hour to implement Have fun and retire rich With John’s seminar, your thinking is guaranteed to change. East Room L (3rd Floor) Sunday: 10:30am – 12pm • 2:30 – 4pm Monday: 10:45am – 12:15pm • 2:30 – 4pm 28 visit www.premiereshows.com East Room I (3rd Floor) • Sunday : 11:30am – 1pm Monday: 11am – 12:30pm Part II: So You Want to Open a Booth Rental Salon If you want to open a booth rental salon or are currently running a booth rental salon and have some concerns, then this class is for you. Join internationally renowned educator and author, DeShawn Bullard, to learn: The advantages and disadvantages of running a booth rental salon How to properly set up and structure your booth rental salon, including IRS guidelines How to establish a landlord – tenant relationship Booth rental salon operations The new face of booth renting East Room I (3rd Floor) • Sunday: 3:30 – 5pm Monday: 2:30 – 4pm Motivate yourself and your staff Make the most of your business savvy Compensation, marketing and business expansion ideas that work durocher enterprises salon training international Featuring Cherisse White Featuring April Poster Payday - Compensation Plans That Work The right compensation structure for a salon or spa is critical. It is important to have a pay structure that is fair and equitable to the owner of the business and their team. The wrong compensation package can be disastrous for the business and its people. Fight or Flight—Turning a Complaining Customer into a Life-Long Client Winning customers may be hard, keeping them is even harder. Are you taking customer complaints as a gift or a burden? In this course, you will learn a systematic approach to manage an upset customer. Managing the customer’s experience is an invaluable skill that will turn any client into a lifetime customer. Find out which compensation plans work and which ones don’t Take your team through compensation changes without a walkout Discover what benefits are key to retention Learn how pay needs to be tied to performance East Room K (3rd Floor) • Sunday : 9:30 – 11am Monday: 9 – 10:30am How to Get Clients Running in Your Door What’s your unique selling point? Face the future with confidence. Your brand is about who you are, what you stand for and what differentiates you. What are you doing to grow your business when you are not busy? See how networking builds powerful relationships Learn how to brand your identity Discover your unique selling point East Room K (3rd Floor) • Sunday: 1:30 – 3pm Monday: 12:30 – 2pm What do customers really want How to turn complaints into gifts Creating lifetime clients East Room J (3rd Floor) • Sunday & Monday: 10:30am – 12pm How to Make $3000 a Day and Have a Life In this presentation, you will discover the secrets to creating a six-figure income. Learn how to make recommendations that empower clients, build your dream clientele and master the art of referrals. Create a life that works Design your future Take control of your business East Room J (3rd Floor) • Sunday & Monday: 2:30 – 4pm hairdresser career development the mikal corporation Featuring Jon Gonzales Featuring Fred Dengler How to Build a Successful and Profitable Business A Business Class for Salon Owners and Managers Let Jon share his 40 years of experience and help you transform today’s career and business challenges into tomorrow’s opportunities. Learn team building guidelines on how to recruit, hire, train, compensate and motivate hairdressers to higher levels of excellence Improve employee attitudes and work habits Manage your business with confidence, competence and professionalism, instead of your business running you Learn powerful and cost-effective marketing techniques to build an upscale clientele Steps you must take right now to create financial independence and security East Room J (3rd Floor) Sunday: 8:30 – 10am • 12:30 – 2pm • 4:30 – 6pm Monday: 8:30 – 10am Happy Staff, Happy Management: Bridging the Gap Special Personal Growth Success Class for Hairdressers and Students Bridging the Gap between Hairdressers and Salon Owners Can salon owners and hairdressers join forces to create an upscale, fun, professional workplace where everyone’s happy and making more money? Exceed client expectations every time Build a loyal and upscale clientele Create value in yourself and create a demand for your services Stop walking on a financial tightrope and secure financial security Six steps that will keep customers coming back and referring others What clients expect—or they won’t come back East Room J (3rd Floor) • Monday: 12:30 – 2pm 10 Amazing Marketing Ideas Acquire all of the details on how to double your new customer retention Get 25% of your customers to come in one more time a year Find 100 new customers for $200 East Room I (3rd Floor) • Sunday: 9:30 – 11am Monday: 9 – 10:30am Staff UP! Learn even more about how to get, motivate and keep the right employees Obtain interview ideas, classified ad examples, goal setting and payroll systems that are innovative and motivating Get all your questions answered East Room I (3rd Floor) • Sunday: 1:30 – 3pm Supercharge Your Front Desk Discover the up sells, pre-bookings and price check scripting up and coming in your salon or spa Learn how to make up to $60,000 extra dollars at the front desk without adding staff, paying for extra marketing or increasing your management time Fine tune your front desk customer service while turning it into the most profitable part of your business East Room I (3rd Floor) • Monday: 12:45 – 2:15pm 29 premiere BIRMINGHAM Policies To enhance the show experience for all, we appreciate your cooperation with the following: In order to purchase products, you will be asked to verify that you are a professional or student of the beauty industry. No strollers or pull carts allowed on the show floor. Premiere BIRMINGHAM is a trade show for Professionals in the Beauty Industry ONLY. This program is not open to the general public. Opinions stated at the conference are those of the presenters and not necessarily those of Premiere Show Group. Show Management reserves the right to change or cancel any portion of the program without prior notice. Premiere Show Group cannot be held responsible for exhibitors that may drop out of the event. Class Attendance: Classes included with your registration are available on a first-come, first-serve basis. Hands-On Workshops with separate fees are limited by the number of seats in the room. Continuing Education: Georgia Attendees – Attendee will receive two (2) credit hours towards your license. Certificates will be provided at Registration. North Carolina Attendees – Download “Out of State Credit for Continuing Education Hours” at http://www.cosmetology.state.nc.us. Each instructor must sign the form for each class attended. Attendee is responsible for submitting course outline and requested form via mail within 30 days after completion of the course. The Board will review your request and grant credit as appropriate. For additional states with continuing education hours, call 800-335-7469 NO Children/Family/Friends: Premiere BIRMINGHAM gives the professional an opportunity to experience and learn. Due to insurance liabilities and also with respect to your professional peers, non-professional family, friends and children of any age will not be permitted on the show floors; nor will they be allowed to purchase tickets or be admitted into any of the educational components. No Smoking Policy: In compliance with the Alabama Clean Air Act, smoking inside is prohibited by the Birmingham Jefferson Convention Center. Designated smoking areas outside the building will be marked. We appreciate your cooperation. Photography/Videotaping: No photography or videotaping of premiere BIRMINGHAM or its Educational Program is allowed without prior permission from Show Management. Public Paging System: If attending the show with friends in the industry, be sure to set a specific time and place to meet, as there is no public paging system within the Convention Center. Special Needs: If you have special needs that require assistance to ensure your participation in premiere BIRMINGHAM is more enjoyable and meaningful, please contact Premiere Show Group at 800.335.7469 at least three weeks prior to the show. Tickets: Tickets are non-refundable and non-transferable (tickets cannot be shared). Attendance Policy Are you a professional or student of the professional beauty industry? We hope so, because we don’t want to have to say “no”. Premiere BIRMINGHAM is ONLY open to beauty industry professionals and students. In order to purchase tickets, you will be required to verify that you are a professional or student of the beauty industry. Non-licensed ticket holders or those unable to provide acceptable identification will not be admitted. Please note: Tickets are non-refundable and non-transferable (tickets cannot be shared). You will be asked to present a photo I.D. along with one of the following credentials: Professional cosmetology license including international licenses Other appropriate license(s) denoting you as a member of the professional beauty industry Salon/spa business license Business card from a legitimate salon with your name imprinted on it Letter from owner of salon/spa on certified letterhead (including owner’s business card) W-2 form Invoice from professional beauty product distributor/manufacturer Student ID or letter from Certified Instructor on school letterhead Cosmetology school business or state license Professional beauty association membership card (i.e., NCA, CCA,TSA, ISPA, etc.) Paycheck stub Sally Beauty Supply card 30 ticket outlets To purchase premiere BIRMINGHAM 2006 show tickets, contact these authorized ticket outlets, visit www.premiereshows.com or call 800.335.7469. Ace Beauty Supply Largo, FL 800.282.2843 Sally Beauty Supply For Store Locations, Call 800.275.7255 Ace Nail Supply Atlanta, GA 800.783.1112 Selective Salon Services McComb, MS 800.647.8431 Beauty Alliance Stores Largo, FL 800.282.2843 CBS Distributors Dothan, AL 334.714.2292 Champion Beauty Supply Birmingham, AL 800.676.2563 Gulf States Beauty Supply Bessemer, AL 800.933.4724 Independent Salon Resource Largo, FL 800.282.2843 State Beauty Store #20114 Decatur, AL 256.355.7715 State Beauty Store #20107 Murfreesboro, TN 615.895.1060 Tammy Taylor Nails Orlando, FL 800.393.2222 The Salon Center Homewood, AL 205.940.1140 Wynn Salon Services Lawrenceville, GA 800.282.9686 Innovative Salon Solutions Lithonia, GA 800.233.1419 Hotel & Travel Arrangements Make your hotel and travel arrangements for Premiere BIRMINGHAM the easy way! Book online at www.premiereshows.com or call 800.237.5655. For additional information, refer to page 36. REGISTRATION FORM premiere 2006 BIRMINGHAM ONLY ONE PERSON MAY REGISTER PER FORM Please copy this form for each additional registrant. april 9 & 10, 2006 BIRMINGHAM JEFFERSON CONVENTION CENTER BIRMINGHAM, ALABAMA To purchase Show Admission Tickets, you must complete sections 1- 3 and 5 - 6. To purchase Hands-On Workshop Tickets, you must complete sections 1- 2 and 4 - 6. 1 Contact Information Please print clearly the following information and keep a copy for your records. Note: License number is REQUIRED to process registration. (See page 30 for details). Show Admission - The show admission fee includes the exhibit hall, all FREE classes and show floor education. Premiere BIRMINGHAM is a BEAUTY PROFESSIONALS ONLY event. You will be required to present photo ID and beauty license or student ID during the event. The entire event gives the professional an opportunity to experience and learn. Due to insurance liabilities and also with respect to your professional peers, family, friends and children of any age will not be admitted on the show floor as well as the educational components. Beauty Industry Professional Registration - To qualify for the beauty industry professional rate, you must be a current member of the professional beauty industry and provide your license number. Beauty Industry Student Registration - Students who are not currently employed as a professional in the beauty industry may register at the student rate. Students must provide a Student ID and a copy of their official school schedule with their registration form. 5 Name: ____________________________________________________________________________________________ Licensing State: _______ License #: __________________ Salon or School Name: ____________________________ Address: _______________________________________________________________________________________________ City: ____________________________________________________ State: __________ Phone: ( _____ ) _____________________ E-mail: _________________________________________________________ This is my Home Address 2 Attendee Type Online: www.premiereshows.com By Fax: (407) 265-3134 By Mail: premiere BIRMINGHAM c/o Registration Department 1049 Willa Springs Drive, Suite 1001 Winter Springs, FL 32708 By Phone: (800) 335-7469 (9AM - 5PM,M - F,EST) or (407) 265-3131 3 Business Address (Please check all that apply) Stylist Colorist Esthetician Nail Technician Barber Massage Therapist Cosmetology Teacher Esthetics Teacher Nail Technology Teacher WAYS TO REGISTER Available until Tuesday, April 4 to page 30 for a listing in your area) Registration Deadlines: School Official Signature Show Admission Includes entrance to the exhibit hall plus all FREE educational classes & show floor education. Subtotal Show Admission: ____________ Note: Paid show admission is required to purchase Hands-On Workshops. Seating is limited. (See page 32-33 for details.) SUNDAY 9:30AM - 12:30PM SUNDAY 2PM - 5PM MONDAY 9:30AM - 12:30PM Pivot Point Workshop (Select Time) On or before March 4 $125 $______ After March 4 $150 $______ New Concepts Hair Goods (Select Time) $______ Saturday, March 4 - Ticket Special Registrations must be postmarked After March 4 $175 $______ Friday, March 24 - Advance Ticket Registrations must be postmarked On or before April 8 TIGI/Toni&Guy Workshop (Select Time) $175 5 Total Payment Show Hours: 6 Method of Payment 9AM to 4PM Day of Show Prices: Ticket Registration: Two-Day Ticket: Student Ticket: $60 $50 Hands-On Workshops: Pivot Point: New Concepts Hair Goods: TIGI/Toni&Guy $175 $200 $200 SUNDAY 9AM - 12PM SUNDAY 2PM - 5PM MONDAY 9AM - 12PM SUNDAY 12PM - 4PM MONDAY 12PM - 4PM $______ Subtotal Hands-On Workshops: ____________ Tuesday, March 28 - Orders received after March 28th will be held at Ticket Pick-Up/Will Call under each attendee’s last name. Attendee must provide photo identification and proof of license. Monday, April 10: $50 $40 Hands-On Workshops $150 9AM to 6PM After March 4 Professional Two-Day Advance Student Two-Day Advance $40 $30 On or before March 4 Sunday, April 9: Behindthechair.com DAYSPA Distributor Friend/Coworker Inspire Magazine Modern Salon Nailpro NAILS Magazine Poster Salon City Press Club Website American Salon American Spa Attended Past Show Beauty Launchpad Student I.D. #: On or Before March 4 Professional Two-Day Special Student Two-Day Special 4 How did you hear about the show? School Owner Salon Owner/Manager Independent Contractor/ Booth Renter Other: ___________________ Student (Please fill in info) Available until Saturday, April 8 In Person: Contact your local ticket outlet (refer Zip Code: _____________ Section 3 + Section 4 = Total Amount Due: $ American Express Visa Please allow 7-10 business days for processing. All sales are final, no refunds. Mastercard Check Enclosed Credit card charges will appear on your statements as Premiere Shows, Inc. Money Order Enclosed (Make payable to premiere BIRMINGHAM in US Dollars only) Card Holder’s Name (PLEASE PRINT): _________________________________ Check or Money Order #: ____________ Card #: ____________________________________________________________ Exp. Date: _______ / _________ Signature: ________________________________________________________ For Office Use Only Date Received:__________ Date Processed: ___________ Pending Order #:___________ Customer ID#:_______________ DNA – Design Forum 278 Haircutting Trends Workshop Featuring The Pivot Point International Artistic Team Design Forum 278 is all about new ideas. New ideas that allow YOU, the hair designer, to create an individual style for every client bringing together all elements of hair design with the collection of work from Pivot Point international educators. The Pivot Point International Artistic Team will show you how to create: • Current, cutting-edge, salon-sellable designs • Personalized styles for every client • The latest hair trends for the spring season What do I need to bring? • Towel • Shears • Razor • Combs • Spray water bottle • Brushes • Sectioning clips Workshop Prices $125 On or Before March 4th $150 After March 4th $175 Day of Show What does the workshop registration price include? • Mannequin • Design Forum 278 – DNA Book Set NEW!• Design Forum 278 – DNA DVD Participants will receive a Certificate of Participation upon completion of this workshop. Location East Room E&F (3rd Floor) Sunday: 9:30am – 12:30pm 2 – 5pm Monday: 9:30am – 12:30pm To register for workshops, complete registration form on page 31, call 800-335-7469 or visit www.premiereshows.com PAID SHOW ADMISSION IS REQUIRED TO PURCHASE HANDS-ON WORKSHOP TICKETS. New Concepts Hair Goods Featuring Okyo Sthair, President & Instructor Seamless Hair Extension System (U.S. & Canada Patent Pending) The inventors of Megahair & Megatips Hair Extension System now bring you “The Seamless Hair Extension System.” • NO Braiding • NO Weaving • NO Bonding • NO Glue Necessary Join Okyo to learn a patent-pending technique that will allow YOU, the stylist, to complete a full head of hair within 20 minutes. The technique is hair-to-hair; there is NO handling of the scalp, making the system the safest and most efficient method; in return creating a faster, easier and very profitable application. MegaTips (U.S. Patent #4934389) Pre-tipped, one step hair extensions. The patented mega adhesive is applied directly to the tip of the human hair extension. MegaTips come in a variety of colors and textures. Learn skills that will substantially increase your income, while changing the lives of others. What do I need to bring? • Sectioning clips • Shears • Scissors • Brushes • Spray bottle • Combs Workshop Prices $150 On or Before March 4th $175 After March 4th $200 Day of Show What does the registration cost include? • Mannequin • Practice Hair Participants will receive certification in Seamless Hair Extensions upon completion of this workshop and Hair Extensions will be available for purchase at the show. Location East Room D (3rd Floor) Sunday: 9am – 12pm 2 – 5pm Monday: 9am – 12pm For technical questions, call 800-676-6244. • Hands-On Educational Series • One-on-One Demonstrations • Latest Fashions and Trends Featuring the TIGI/TONI&GUY Art Team The BESPOKE Collection Experience personal attention from the TIGI/TONI&GUY Art Team as they show you step-by-step their newest collection, BESPOKE. Encounter the most intimate educational setting TIGI has to offer, during this handson workshop. Attendees will be provided with mannequins to work on and perform their favorite cut from one of the five in the collection. • • • Increase your knowledge of the TONI&GUY method Learn practical technique applications Benefit from the personal satisfaction that you have invested in yourself to be a better hairdresser. What do I need to bring? • Scissors • Combs • Brushes • Blow Dryer • Water Bottle • Clips • Razor (optional) • Texturizing Shears (optional) • Flat Iron (optional) Workshop Prices $175 On or Before April 8th $200 Day of Show What does the registration cost include? • Mannequin • Workbook Location East Room M (3rd Floor) Sunday & Monday: 12 - 4pm participating companies Ace Nail Supply Action Beauty Equipment Alfa Parf Alterna American Association of Cosmetology Schools American Beauty Supply American Crew Andre Art of Beauty Asteria Atwood Industries B.W. Boyd Shears Backscratchers Salon Systems Barbara Black Publishing Basalt Works Belvedere Betty Dain Creations Betty OH BIA International Biomaris USA Blinc, Inc. Bonika Shears Bric McMann Brilliant Products Brushes and More Beauty Supply CARA Cosmetics International China Glaze Choice Brush CHRISTRIO Chromastics CinderellaHair Extensions Clean + Easy Clip Pro Conair Creative Nail Design CUTS Apparel DeJoy's Permanent Make-Up Dennis Bernard Depileve Derma Vista Divi International Eden Labs Edge Systems Corporation Enzo Milano Essie Cosmetics EzFlow Nail Systems Fake Bake Tanning Products Falcon International Group Farouk Systems Flex 360 Shear Systems Florida Shears Fromm International Fusion Hair Extension Gary Gerard's International Gavson Salon Classics Gelousy Gel Nail Systems GiGi Goldwell HAI Elite/ HAI Class HairBrushesAndMore.com Happy Feet/ White Pine Sales Helen of Troy I.C. Art Stylez ibd Industry Pro Cosmetics InfraShine Innovative Beauty Lines International Health & Beauty IT&LY J&N Enterprises J. Beverly Hills Jaguar Joewell USA KEC KMS - California Krembs, Inc. KUPA, INC. LaSaunt Hair Color Company Lebelle LeChat Nail Care Products Lipchic/ Elan International Liquid Technologies Private Label Magazine Service Outlet Magic Ionic Mark Enterprises Modern Basic Distributors Murray Roth Shear Sharpening New Concepts Hair Goods New Fair Lady Nina, Inc. NSI OPI Products Oster Professional Products Patric Antonio Bradley Paul Brown Hawaii People's International, Inc. Pibbs Industries PMT/ Permark Poshe' Pure Colors PureOlogy Qtica Quickship Salon Equipment Q-Voe International Raw Volcanic Origins Redken Rene of Paris Revitalight/ Handspa RUSK Sahag Saint Charles International Sally Beauty Supply Satin Smooth Schwarzkopf Scissor Mall Scruples Sebastian Sedona Custom Mani/ Pedi Furniture SeneGence International/ Lip Sense Sensei Shear Systems Share The Wealth Shine Design Signature Accessories SkinCare Specialty Systems Smart Step Therapeutic Flooring Smockers SO CAP Human Hair Extensions Solis Starlight Nail Supplies Talyn Shears Tammy Taylor Nails The Industry Source The MIKAL Corporation The Salon Center The Tetra Corporation ThermaFuse TIGI TNT Promos Toni Love Trend Manufacturing Corporation Tressa Turbo Power Unique Edge 2000, Inc. Unique Mats/ IC Urethane Products US Mat Via San Francisco Washi Scissor Company Wella Corporation White Sands Hair Care Worcester Reading Company XION Energy Research Laboratories Young Nails, Inc. Zoya Plus Many More… Participating Manufacturers Subject To Change 33 Coupon Savings for Everyone! premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM Washi Scissor Company Tammy Taylor Nails Sally Beauty Company Brilliant Products Receive a FREE thinning or texture shear with purchase of $199 or more. Receive a FREE Prizma DVD ($14.95 value) with a $50 purchase. Receive a “Think Savings, Think Sally” discount card with every purchase at the Sally Beauty Pavilion. Save $10 OFF regular salon price on every Ionic or Graphite Silence HP hairdryer. LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM DermaVista Lipchic/Elan International Ltd. CHRISTRIO Lasaunt Hair Color Receive 10% OFF all Sesderma Skincare Products ordered at the show! Purchase a starter kit and save Receive a FREE ½ oz. Permatop bottle with the purchase of a Gel Kit. Receive $50 OFF intro deal of Color Lasaunt Hair Color products! 15% + FREE shipping! Existing clients save 10% on all purchases. NEW Products! LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM Asteria Fake Bake Tanning Saint Charles International Receive a FREE 2 oz. jewelry cleaner spray with each $40 purchase! Receive one FREE bottle of Sun Mergetm Liquid Shimmer Lotion with the purchase of one Fake Bake 4-pack. Sensei Shear Systems & VIA San Francisco Purchase a five (5) piece starter kit for $26.50 and receive the second one at 50% OFF for a $13.25 savings! Buy one Atom shear for the regular price of $179.95 and get one FREE! Save $179.95 (Mix & Match). LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY DBA R&D Jewelry Cleaner 34 Clip and save with free coupons from some of your favorite manufacturers and distributors. Take advantage of superior discounts and savings on the latest products, as well as your old favorites. Refer to coupon for additional details. premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM J & N Enterprises Action Beauty Equipment Co. BIOMARIS USA Scissor Mall With this coupon, receive Show Special! 5% OFF all orders of $500 or more placed at the show. Receive 30% OFF the wholesale price of the Sensitive Cream. Receive $100 OFF the purchase of a SHISATO Shear plus receive a FREE gift with any scissor purchase. LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM CinderellaHair Farouk Systems LeChat Nail Care Products Gelousy Gel Nail Systems Receive $200 worth of hair FREE with the purchase of the CinderellaHair Starter System. Stop by the Farouk Systems booth and receive a FREE Silk Therapy Sample (.05oz). Buy the Powder Gel® Pro-Kit and receive $25 worth of FREE products. Best Buy: Pro•tec, buy one, get one FREE. Receive a FREE 1-Step Gel and Gel-a-Bond Acid Free Primer with kit purchase (A $28.90 Value). LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM premiere2006 BIRMINGHAM SeneGence International Edge Systems Corporation White Sands DeJoy’s Permanent Make-Up FREE skincare with every purchase of $75 or more. Receive 50% OFF the UltraMax ultrasonic skincare system with the purchase of any other devices! Receive 10% OFF any purchase of $50 or more (including tools). Receive 20% OFF all products with this coupon. All Training Center Class pre-registrations receive $200 OFF the registration fee. Visit booth for details. LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY Receive a FREE foiling comb with the purchase of three (3) bottles of XCEL (The Hair Color Accelerator). LIMIT ONE COUPON PER CUSTOMER WHILE SUPPLIES LAST. COUPON VALID AT PREMIERE BIRMINGHAM, APRIL 9 & 10, 2006 ONLY 35 premiere 2006 BIRMINGHAM book your hotel & travel online! Visit www.premiereshows.com and click on Hotel & Travel or call Travel Planners at 800-237-5655 Hotel Accommodations Birmingham Jefferson Convention Center 3 Embassy Suites Rate: $146 3.4 Miles 2300 Woodcrest Place Includes cook-to-order breakfast and evening reception 4 Holiday Inn Rate: $75 5.7 Miles 260 Oxmoor Road 5 Pickwick Hotel Rate: $92 standard $112 suite 2.1 Miles 1023 South 20th Street 65 Tutwiler Hotel - [0.6 miles from Convention Center] 5TH AVE. N Convention Center 59 31 21 AVE. / VALLEY st ST. SO. Embassy Suites Hotel 2300 Woodcrest Place [3.4 miles from Convention Ctr.] OXMOOR RD. 4 7 6TH AVE. N Map Not To Scale 65 9TH AVE. N 59 RICHARD ARRINGTON JR. BLVD. 2 Crowne Plaza - The Redmont* Rate: $139 0.8 Miles 2101 Fifth Avenue North *Full payment due by 03/31/06, no refunds Sheraton 20TH STREET Sheraton Birmingham Hotel Rate: $110 Adjacent 2101 Richard Arrington Jr. Blvd. N. 18TH STREET 1 1 Birmingham 280 3 Holiday Inn 260 Oxmoor Road [5.7 Miles from Convention Ctr.] 6 10TH AVE. S 31 2 Crowne Plaza - The Redmont [0.8 miles from Convention Center] 1ST AVE. N 3RD AVE. S 7TH AVE. S. UNIVERSITY BLVD. Radisson Hotel - [1.8 miles from Convention Center] 5 from Convention Center] Five Points South Pickwick Hotel - [2.1 miles 11TH AVE. S LAKESHORE DR. Directions to the Convention Center: 2100 Richard Arrington Jr. Blvd. N Birmingham, AL 35203 From NORTH & SOUTH (I-65): At the downtown interchange of I-20/59 and I-65 take I-20/59 East. Continue to the far righthand lane and take the 17th street exit (#125A). Turn left at the first light onto 8th Avenue. Proceed on 8th Avenue to Richard Arrington Jr. Blvd North and take a left. Pass under the Interstate and the BJCC will be on the left. From the EAST (I-20): 6 Radisson Hotel Rate: $92 1.8 Miles 808 South 20th Street 7 The Wyndham Tutwiler Hotel Rate: $123/Sgl $133/Dbl 0.6 Miles 2021 Park Place N. Take I-20 West to the 22nd Street exit #125. At the bottom of the ramp, continue straight across 22nd Street and make a right at the next intersection onto Richard Arrington Jr. Blvd North. The BJCC will be on the left. From the WEST (I-20): Take I-20 East/I-59 North to exit #125B, which is 22nd Street. Turn left at the second stop light and then left again on 9th Avenue North. Go two blocks and take a right at the intersection onto Richard Arrington Jr. Blvd North. The BJCC will be straight ahead on the left. Airline & Car Rental Discounts American Airlines 800-433-1790 Authorization # A4646AN United Airlines 800-521-4041 Meeting Code # 531RJ AVIS 800-331-1600 Group # K213092 premiere 2006 BIRMINGHAM 1049 Willa Springs Drive, Suite 1001 Winter Springs, Florida 32708 Pre-Sorted Standard US Postage Paid TAMPA, FL Permit #2397