Commerzbank Optimizes Customer Service
Transcription
Commerzbank Optimizes Customer Service
■ C ase Study: PrimePortal for Wealth Management Commerzbank – Infobroker Infobroker integrates both financial market data and Commerzbank’s internal content Commerzbank Optimizes Customer Service Commerzbank is committed to meeting the needs of its demanding private customers. Infobroker, a comprehensive Intranet tool that integrates financial market data and customer data handled by separate systems into one overarching application, can help the firm’s advisors deliver high-quality financial advice to retail investors. The application is designed to enable advisors to concentrate on client consultations rather than on searching for critical information. Launched in June 2005, Infobroker was developed by Interactive DataSM exclusively to meet the demands of Commerzbank. Both the content and presentation of that information are geared towards the specific demands of financial advisors who work with private customers. “Interactive Data’s Internet expertise, flexibility and creativity helped us to combine customer information and market data,” comments Dr. Jörg Brock, head of investment strategy and product development private clients. Infobroker features a user interface that combines financial market data, the bank’s internal information and customer portfolios. The portal, which contains essential information that the firm’s advisors may need to serve their clients, can be used with an Internet browser from any entitled desk-top. The starting page gives users a brief market overview. Users can also configure the interface according to their personal preferences. Since the system enables Commerzbank to entitle each individual user to specific content, each advisor receives the data and functionalities he or she requires. This can allow Commerzbank to reduce market data expenses and increase the efficiency of its application. Dr. Jörg Brock says: “We wanted to create a financial market data information system that is beyond compare on the German market Web-based Solution for Commerzbank: ■ ■ ■ ■ ■ ■ I ntuitive and easy-to-use application provides support for the advisory process F eatures such as full-text search and context-sensitive selection menus C onsistent user interface for all information, asset class information clearly organized asy publication of the bank’s E internal information such as recommendations and sales documents, integration of up-to-date market data via an easy-to-use content management system W ide range of content suppliers and choice of data providers S upport of Commerzbank’s multi-channel strategy For further Information about solutions and services for Wealth Management, please visit: www.interactivedata.com Commerzbank AG is Germany’s second largest bank and one of the leading banks in Europe. Roughly 35,000 employees, 8,100 of them active outside Germany, look after more than 8 million customers worldwide. Commerzbank AG is represented with offices in more than 40 countries. regarding depth of information and ease of use. The reactions from our advisors, and especially from our customers, are evidence that we have succeeded.” Infobroker: Targeted tool for investment advice Interactive Data operates the solution for Commerzbank. Infobroker uses Interactive Data’s open market data platform, which can interface with a wide range of content suppliers. Content Scope: ■ ■ ■ ■ The solution also supports Commerzbank’s multi-channel strategy as customers can access the same financial market data via the online portal www.commerzbanking.de. Apart from Infobroker and commerzbanking.de, additional internal applications also receive financial market quotes and data from Interactive Data. About Interactive Data Corporation Interactive Data Corporation is a trusted leader in financial information. Thousands of financial institutions and active traders, as well as hundreds of software and service providers, subscribe to our fixed income evaluations, reference data, real-time market data, trading infrastructure services, fixed income analytics, desktop solutions and web-based solutions. Interactive Data’s offerings support clients around the world with mission-critical functions, including portfolio valuation, regulatory compliance, risk management, electronic trading and wealth management. Interactive Data is headquartered in Bedford, Massachusetts and has over 2,400 employees in offices worldwide. For more information, please visit www.interactivedata.com. Interactive Data www.interactivedata.com info-ms@interactivedata.com Interactive DataSM and the Interactive Data logo are service marks or trademarks of Interactive Data Corporation, and registered service marks in Australia, European Community, Germany, Japan, Korea, New Zealand, Switzerland, and Taiwan. This document is provided for informational purposes only. The information contained in this document is subject to change without notice and does not constitute any form of warranty, representation, or undertaking. Nothing herein should in any way be deemed to alter the legal rights and obligations contained in agreements between Interactive Data Managed Solutions AG and its clients relating to any products or services described herein. Nothing herein is intended to constitute legal, tax or other professional advice. Interactive Data Managed Solutions AG makes no warranties whatsoever either express or implied, as to merchantability, fitness for a particular purpose, or any other matter. Without limiting the foregoing, Interactive Data Managed Solutions AG makes no representation or warranty that any data or information (including, but not limited to, evaluations) supplied to or by it are complete or free from errors, omissions, or defects. ©2010 Interactive Data Managed Solutions AG 04/2007 C urrent market information about stocks, bonds, commodities, currencies, investment funds, certificates, warrants, options and futures as well as news Q uotes, prices and fundamental data Internal research, best-of recommendations, sales prospectuses, earnings estimates and benchmark data Customer portfolios Product Modules in use: ■ Streams Professional ■ Equities Suite ■ Funds Suite ■ Retail Derivatives Suite ■ Fixed Income Suite ■ Portfolio Suite ■ Interactive Charts
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