Sponsor The Other Hundred Educators!

Photo Credit: Guido Dingemans
“What is the good life? Since the dawn of
history, this enquiry has motivated the
making of art as well as philosophy. But the
many answers to it…were never as radically
shrunk as they were in the 19th century,
when the good life became confused with
the desires and achievements of a tiny
minority.”
(excerpt from the Introduction to The Other Hundred)
- Pankaj Mishra
Internationally Acclaimed Author & Winner of
2014 Windham-Campbell Prize
Photo Credit: Florian Mueller
The Other Hundred is a worldwide initiative
to present a counterpoint to global media
consensus about some of today’s most
important issues. It provides a better
understanding of the people who make up
our world and the lives they lead.
Through an annual series of 100 photostories, The Other Hundred moves beyond
stereotypes to challenge conventional
wisdom and introduce readers to the vast
majority of people, ideas, places and cultures
overlooked by most major media.
Photo Credit: Anthony Kurtz
The Other Hundred annual photo-books’ images and stories are gathered through an open call to photographers
around the world challenging them to explore the given theme from a new, fresh perspective.
The inaugural edition was based on
the reality that the vast majority of
people on the planet are not
financially wealthy, yet many lead
rich lives and have discovered
success in different ways.
As a counterpoint to the Forbes 100,
Bloomberg billionaires and countless
other rich lists, The Other Hundred
celebrates ordinary people and the
myriad of ways in which to
measure success.
The second edition of The Other Hundred
is a celebration of everyday Entrepreneurs those who have never written a formal
business plan, hired an investment bank,
planned an exit strategy or dreamt of a
stock market flotation.
The Other Hundred Entrepreneurs features
the efforts of people who for reasons of
necessity, belief, ambition or desire to serve
others take risks and start their own
ventures. It provides rich new perspectives
on entrepreneurship.
Photo Credit: Leo Kwok
The Other Hundred Educators questions the conventional understanding of education and
presents the un-celebrated educators of our times.
These are the people who have pioneered unique ways of teaching and transferring
knowledge and changed the lives of many. Their methods are unorthodox and their pedagogy
rarely recognised. Their contribution to pushing the boundaries of human knowledge is often
times more profound than those found at formal institutions.
Yet they will never feature atop education ranks and lists.
The educators we are looking for come from widely varying walks of life such as the Madrasah
teachers of Tul Banat, Pakistan who teach girls history, Arabic and the Qur’an or educators
from The Edible Schoolyard project in the United States who teach health and nutrition by
converting gardens and kitchens into interactive classrooms.
At its heart, our message is that the world of education is far more diverse and a lot more
interesting than what gets portrayed on nightly news or on the cover of business magazines.
The most valuable educators have a lot more to offer than entry to elite schools.
The third edition of The Other Hundred will be a collection of 100 educators you may have
never heard of but need to know about.
Sponsorship of The Other Hundred is a unique and exciting opportunity to
be involved in a timely and thought-provoking project with a worldwide
scope and an opportunity to associate your brand with hundreds of
incredible people, photographers and writers as well as brand exposure
across a variety of different channels including:
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Global Press Coverage:
• International media networks including BBC, Bloomberg, CNN,
The Economist, Reuters, International New York Times and more
• Regional media networks including CCTV, Russia Today, SCMP, The
Straits Times, Channel News Asia, and others
• Media / press conferences
Marketing Materials:
• Internet and print ads, promotional flyers, social media
campaigns, email newsletters
Events: Book launches and exhibitions organised internationally
Logo Placement: Inside the photo-book, on the official project
website and on project materials
Distribution Channels: Online book sale platforms, retail outlets,
conferences, education organisations and associations
Social Media Platform: Twitter, Facebook and Instagram
The Other Hundred has been featured in over 150 media outlets and
provides valuable opportunities for global brand exposure alongside
thought-provoking original content.
(please visit www.theotherhundred.com for full event list)
Pankaj Mishra
Majid Saeedi
Indian thinker and writer, author of Butter Chicken in
Ludhiana: Travels in Small Town India and Temptations of the
West: How to be Modern in India, Pakistan and Beyond, and
recent 2014 Windham-Campbell Prize winner.
Iranian documentary photographer, winner of numerous
awards including the World Press Photo Award, the
Foto Evidence Book Award, and the National Press
Photographers Association Award.
Bei Dao
Ruth Eichorn
China’s most important contemporary Poet and Author,
leading member of “Misty Poets” during the 1970s and
1980s, and a frequently published author of Jintian, a
periodical he co-founded.
Eliane Brum
Brazilian journalist, writer and documentary filmmaker and
winner of more than forty national and international awards
in journalism including the Premio Rey de España and the
Inter American Associated Press Award.
Director of photography of the GEO family of magazines
since 1994, curated and organised numerous exhibitions
and photo books. She heads the German nominating
committee for the Joop Swart Masterclass, and is a former
member of the World Press Photo jury.
Stephen Wilkes
World acclaimed photographer, author of Ellis Island: Ghosts
of Freedom, and holder of accolades such as the Alfred
Eisenstaedt Award, Adweek Magazine’s Photographer of the
Year and recipient of honours in Graphis Magazine.
Ami Vitale
Globally acclaimed photographer whose works have been
commissioned by nearly every important international
publication, she is a Nikon Ambassador and contract
photographer with National Geographic Magazine.
Tomasz Tomaszewski
Graduate of Warsaw’s Academy of Fine Arts, regular contributor
to National Geographic Magazine and professor of photography
in Poland, United States, Germany and Italy.
Felix Masi
An award winning Kenyan-born independent multimedia
photojournalist and filmmaker with a focus on covering social
issues.
Reza Deghati
National Geographic photographer and founder
of
photographic training programmes and Ainaworld, a nongovernmental organisation committed to children’s education
and the training of women in communications.
Leo Kwok
Award winning photographer, winner of NatGeo Hong Kong
Photo Competition and WYNG Master Award. His works were
featured in Leica Fotografie Master Shots Gallery and Leica
International Magazine.
Gold Sponsor
Platinum Sponsor
US$50,000 or more and receive:
• Corporate logo on The Other Hundred website and
all photo-book marketing in a lead position
• Corporate logo inside photo-book alongside leading
sponsors
• Acknowledgment of your leading contribution in
the Foreword of the book and in exhibitions
• Acknowledgement and opportunity to provide
welcome remarks at book launch events
• Corporate logo on all materials associated with The
Other Hundred events, locally and globally
• Exclusive invitations to all global events
• 200 copies of The Other Hundred photo-book
US$30,000 and receive:
• Corporate logo on The Other Hundred
website and all book marketing materials
• Corporate logo inside the photo-book
• Corporate logo on all materials
associated with The Other Hundred
events, locally and globally
• Exclusive invitation to all global events
• 150 copies of The Other Hundred
Silver Sponsor
US$20,000 and receive:
• Corporate logo on The Other
Hundred website and all book
marketing materials
• Corporate logo inside the
published photo-book
• Exclusive invitation to all global
events
• 100 copies of The Other
Hundred photo-book
Bronze Sponsor
US$10,000 and receive:
• Acknowledgement in the
published photo-book
• Exclusive invitation to all
global events
• 50 copies of The Other
Hundred photo-book
Project Director – Chandran Nair
Originator of the idea behind The Other Hundred and will provide guidance and inspiration to help shape the tone and direction of the project. Chandran is
Founder and Chief Executive Officer of Hong Kong-based independent think tank, The Global Institute for Tomorrow (GIFT), and a regular speaker and
panelist at global forums such as the World Economic Forum, the APEC CEO Summit and conferences organised by the UN and OECD. Chandran is author of
Consumptionomics: Asia’s role in reshaping capitalism and saving the world.
Editor-in-Chief – Simon Cartledge
Based in Hong Kong and will oversee the editorial process of the final 100 essays. Currently the owner of Big Brains Ltd, and independent Hong Kong-based
research and publishing company set up to create and distribute original analysis and information, Simon has extensive research and editorial experience in
economic and political issues in Asia. Prior to founding Big Brains, Simon was Editor-in-Chief of The Economist Intelligence Unit and has published
numerous articles and reports for the Financial Times, International Herald Tribune and Business Week.
Photography Director – Stefen Chow
Stefen will be responsible for coordinating all project workflow, including communicating and liaising with photographers and judging panel, development
of online media channels and working with the Editor-in-Chief to prepare the final publication for print. An award-winning photographer with a unique eye,
Stefen has worked with The Smithsonian, TIME Magazine, Geo Germany and The Guardian. He is also co-founder of The Poverty Line, a visual project that
contextualizes poverty across place and time, and has spoken on art, politics, and societal issues at institutes and conferences across Asia and Europe.
Creative Book Design – Claudia-Fischer Appelt
Former head of the Creation Department for the entire fischerAppelt-Gruppe and design agency Ligalux, Claudia helped grow the company from a PR
agency into an integrated agency group. Today, she is the owner of Karl Anders, one of Germany’s top five agencies and is the winner of multiple design
awards including: iF Commumncation Design Award, DDC Award, Cannes Lions, Crea Credential Award, the BRD Design prize, The One Show Award, red
dot, D&AD, TDC.
Project Manager – Yuxin Hou
Yuxin is responsible for coordinating all parties involved in the creation of the third edition of The Other Hundred and its accompanying events. He will
work with writers, photographers, designers, and the rest of the team to ensure that the work produced is of absolute highest standard.
Project Team – Rachita Mehrotra, Nicholas Gordon, Eric Stryson and other staff of the Global Institute For Tomorrow.
With original content compiled each year the possibilities
for new and exciting formats for
The Other Hundred profiles are endless.
Opportunities currently under discussion include:
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The Other Hundred YouTube Channel
The Other Hundred Teaching Materials
The Other Hundred Docu-series
The Other Hundred Mobile App
Your feedback and additional ideas are welcomed.
Please contact our Project Manager for more information at:
Yuxin Hou
Email: yhou@global-inst.com
Telephone: +852 3571 8159
www.theotherhundred.com