Spring 2011 - The Studio
Transcription
Spring 2011 - The Studio
March, 2010 Volume 31 TALK 233 Harvard Street • Brookline, MA 02446 • TEL 617-738-5091 • FAX 617-232-4434 • www.studio233.com G O I N G D I G I TA L It took us ten years to go from tin box to cash register and another fifteen to get our first computer. So, it was only a matter of time… we’re going digital. Newsletters cost a lot to print and postage keeps going up. Studio Talk will become a digital newsletter as of our next issue, September 2011. It is with a certain degree of sadness that we go this route, for we too, will miss the inevitable ink smudges and the portable and permanent nature of the printed word. But change is also exciting. We will still produce the two issues that you’ve come to expect each year, but now we will continue the conversation by filling you in on instore promotions, sales and just about anything we think you might want to know in between. When you get right down to it, it’s exciting, but… you will be out of the loop if we don’t have your email address. It’s simple! Go to our home page and sign up at www.studio233.com. Our first digital newsletter will arrive early next September, but there’s a whole lot of season before then and we have plenty more to say. So don’t miss out, it only takes a second. Thinking Out Loud The Studio has always afforded us the privilege of meeting extraordinary women. It has been one of the best things about this business; and just Marcie when we think no more amazing women could ever exist, along comes one who magnifies the pleasure. Last summer we met Joanne – petite, beautiful, exuberant, charming and totally blind. New to Brookline, she happened by The Pear Tree one day and inquired about where she could find great clothes. The Pear Tree’s proprietress generously suggested The Studio even escorting her down Harvard Street where new friendships were instantly forged. Blind from birth, there was no special attention to separate her from her sighted siblings. She was the first blind student in her large mid-western city to matriculate through a regular high school and then earned a degree from Wellesley (no small feat at a time just before computers). Then came successful careers, lots of travel (most recently to Prague and Budapest) a marriage and the sudden loss of her husband. She faced it all with a spirit and strength most of us can only imagine. A tousled head of beautifully kept curls, perfect makeup (yes, perfect) and a signature funky style of dress. A great visit and a quick shop has her sailing confidently down our stairs ready to complete her day and we’re left feeling, well yes… privileged. LAST CHANCE Winter Merchandise up to 75% off original We began as womb-mates and after that were never far apart from each other until 1967 when Sandy moved to London and “I” stayed in NY. We were separated for the next nine years… a continent apart. It would have been great to have today’s instant Sandy communication – email, skype, facebook and photos traveling across the Atlantic in real time. But then we wouldn’t have our treasured shopping bags full of letters… a conversation between the two of us longing to stay connected and share our lives. We ‘talked’ about everything: family, friends, kids, how we were feeling , the state of the world, what we were thinking, what we were cooking, and, of course, clothes…” How’s the shopping going?” and ”Have you mailed that package yet?” Ilene It was a different world in many ways and so were the clothes… so let’s go in back time with some excerpts. Ilene to Sandy Sept l969 - Sandy, I hate to be a pest, but with the start of a new season, a young girl’s thoughts turn to clothes… Nov l969 - The package arrived today and I’m so excited about all my clothes… the boots are so comfy, the jeans are terrific and I love my shirts. I did a complete accounting and guess what – I only spent $108… June l970 - I’m going to send you the greatest wedgy sandals made in Romania. Everyone in NY is wearing them. I might buy a second pair… I never want to be without them. Nov 1971 – Remember those Biba over the knee suede boots you told me about… has the new shipment arrived yet? I must have them. Sandy to Ilene Jan 1968 – Ilene, do you wear tights? I never wear stockings any more… Marks and Spencer have great tights for 7 shillings 6 pence. They are a lot more comfortable than a garter belt and you don’t have to worry about ugly garters showing … I would have sent some without asking, but I know you and your peculiarities. Mar 1968 – The uniform on Kings Road is either long maxi-culotte with short leather battle jacket, or long maxi coat with boots and beret… sometime ruby lips are thrown in with frizzy hairdos… Nov l970 – You won’t believe what’s in Biba!. Terrific gabardine midi skirts and they are £10 which is $24. The colors are amazing and there are long turtle neck sweaters to match. I may go back and get the midi turtle neck dress for only $7. Considering what was going on in the world during those years, our trans-atlantic shopping was truly retail therapy. Here we are forty years later, still talking about clothes, and the best part … we’re back together. SPRING preview. . . . . . HOT PICKS THE CARDY Cardigans definitely dominate and for good reason..they are terrific and run the gamut from long and slouchy to short and cropped. Pop a short cropped one over a longer tank for the layered look or over a sleeveless dress when it’s chilly. • Aldo Martin’s artsy cardigan with flowers and stripes…even the buttons are great! DRESSES Our love affair with dresses never dies, even when Seventh Avenue is touting another season’s must haves. And why wouldn’t we love anything so easy, it’s a no-brainer. A quick flourish of accessories and an even faster glance in the mirror has you out the door with only one decision remaining. Where to show it off? Needless to say we were excited by the wide array of really ‘wearable’ dresses we saw at the latest New York shows. To be honest, and to comply with full disclosure, we’ll admit that most summer frocks are sleeveless. If that send shivers down your spine, rest assured, we’ve thought of everything, with little cardigans to the rescue. • Our Hot Picks: Nic + Zoe’s wild flower flirt dress, Eileen Fisher’s ‘lantern dress’ – a racer back mid-calf tank dress with a totally outrageous hemline; a gossamer light mixed floral dress from Lauren Vidal; and Joseph Ribkoff’s sophisticated taupe and black empire dress. • You’ll fall in love with Petit Pois’s light as a feather printed mesh cropped cardies. • Nic & Zoe’s multi-colored wild weave cardigan can be mistaken for a Missoni. YOU’VE GOT MAIL? We won’t clog your inbox, but we do periodically alert you to special promotions and new arrivals. Regulars and newcomers alike go to our website studio233.com. (you’ll be happy you did) TROUSERS If it’s spring, it’s time for the inevitable question… are we still wearing cropped pants? The answer is a resounding yes, and thanks to Betty Draper of Mad Men, they’ll be paired with kitten heels as well as flip flops. • Christopher Blue and sister company Worn has all our weekends covered with light weight poplins and ghost dobby in terrific colors. Nic + Zoe • New resource Workers for Freedom not only does a unique cargo with zippers, but donates a portion of sales to pediatric hospitals. What a great idea! • Margaret M. for something a bit dressier in washable bistretch, Conrad C for a contemporary legging look without it being a legging and Elliott Lauren because, well, he just knows how to construct a great fitting pant. Spring PREVIEW cont. THE BLOUSE Blouse lovers rejoice, you’ll have a great choice… we were happy to find more blouses/shirts than usual. • Cino’s girly western shirt is a combo of soft plaid and floral trim – perfect with cropped jeans. • Retro-inspired and very feminine - printed and crinkled blouses from Alison Sheri, plus a novelty cotton with funky buttons. • Marcie’s favorite, a pinstriped, irregularly pleated tunic length button front from Linea Domani. TEES Old t-shirts never die they just fade away and become second tier. When you’ve purged last summer’s tees and need to breathe new life into your collection, come in. You won’t be disappointed. • An irresistible three-quarter sleeve t-shirt cardy with crystal buttons from Necessitees. • Neon Buddha’s angled short sleeve v-neck tee is close to perfect. We were crazy about the slub fabric and raw edge - you might want to stack’em up. The colors are soft and summery. • Don’t miss Feathers wave print tees. We loved the print so much we ordered it two ways – long V-neck swing and scoop neck elbow sleeve. We predict a best seller. • Nic + Zoe wowed us with their tee shirt collection. A much longer version of their classic tank, a fantastic ¾ sleeve and a hard-to find terrific short sleeve. YOU gotta HAVE friends its A fabulous FAKE You might have thought we were done sounding off about luxury handbags (“A Bag By Any Other Name” and “The Little Bag That Could” Studio Talk 2008), but suddenly along comes The Together Bag, touted by the New York Times as the new “IT’ bag. How could we not let you know that now is your chance to own this fabulous ‘tongue-in-cheek knock-off of the famous Hermes ‘Birken Bag’ at the bargain price of $35.00….What fun! The Studio will donate $10 to The Dana Farber Center for Women’s Cancer for each bag sold. Cotton canvas in red or blue. We’ve always thought of our customers as friends and hope it’s mutual. But alas, it appears that even friendships need to be validated today. We’re now on FACEBOOK. Be our friend? Height: 11” • Width: 15” • Depth: 8” facebook.com/studio233 accessorize ACCESSORIZE accessorize accessories INDEX events Caribbean blue resin and glass jewelry $25-$55. Handmade rusched cotton scarves $29. Packable cotton hats in 6 summery colors $24. Iridescent glass and brass jewelry $45-59. sym-pli adv \’sym-plē a: without ambiguity : clearly b: without embellishment : plainly Sergio Tomani handmade leather shoes $159-169. Convertible strap pewter leather bag $159. TRUNK SHOW MARCH 10 - 12 wearable • washable • wonderful Toyo woven paper fedora, natural and platinum $32. Blue PVC cross-body bag $95. Leather double eyeglass case $20. Silk printed crinkle scarves $29. Leather patchwork bag, leaf, coral $259. Chain link bracelets $25-39. Airy viscose printed scarves $32. aris P m o fr direct APRIL 7 - 9 Coming Soon Slouchy leather bag, tangerine, tomato $155. Earth tone stone neck $79. Cordani pewter leather platform sandal $169. JEWELRY SHOES check your email or our website Amory Erika Cathy Emily Ilene Marcie Mary Emily Sandy Mary Cathy Many thanks to photographer Shelly Harrison and our models - it was fun, S, M+I Just because something is earthfriendly doesn’t mean you have to forgo fashion. Meet Mosey, our exciting new bag line which began as PET plastic bottles and is now 100% recycled gorgeousness. With supple, water-resistant fabric in luscious color combinations, every bag has details to organize you (key fob, wallet on a leash, ipod pocket, sunglass loop) and quilted design elements to charm you. clothes ENCOUNTER A customer came in to exchange Christmas gifts that hadn’t worked out. She carefully unboxed her rejects eagerly anticipating the fun of selecting their replacements. In the middle of her try-on session another customer comes into the store to pick up an alteration. At the front desk, she eyes the still prettily packaged boxes of returns; a necklace, a cami and a sweater and ends up not only going home with her newly hemmed trousers, but a necklace, a cami and a sweater. as told by Susan Golden Studio Talk green IS beautiful Vol. 31 • Sympli Trunk Show – March 10 - 12 • Lauren Vidal and Mado – April 7 - 9 • Visit www.studio233.com reminders 233 Harvard Street Brookline, MA 02446 BOSTON, MA PERMIT NO. Greater Boston’s Best Kept Secret PA I D U.S. POSTAGE PRESORTED FIRST CLASS