Platinum Guild International

Winter 2011
entry Platinum product has been increasing platinum sales and stimulating
incremental platinum business for manufacturers and retailers since its
debut at JCK 2010.
more accessible and affordable platinum jewelry is becoming available every
day, and Platinum guild international is committed to helping each and
every designer, manufacturer, sales rep, retailer and sales associate profit
from the opportunity of expanding platinum product offerings.
a wide range of platinum inventory is one key to platinum sales and profit
success, and the following pages feature entry Platinum semi-mounts,
wedding bands, and fashion product starting from $1000 retail.*
to view more entry Platinum product, visit the design gallery on
www.preciousplatinum.com.
for additional educational, promotional and merchandising support, please
visit www.platinumguild.com.
*retail price does not include center diamond unless otherwise indicated. Prices based on current
platinum prices as of January 1, 2011.
(cover jewelry top to bottom)
True Knots ER - $2500 • Sasha Primák WB - $1682 • MaeVona ER - $2740
Novell Design Studio ER - $1600, WWB - $1400 • Phyllis Bergman for Mercury Ring ER - $2099, WWB - $999
Ostbye ER - $2512 • Unique Settings of New York WB - $1334
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Women’s
engagement ring settings $1500 - $2000 retail
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MaeVona
212 557 7300 • www.maevona.com
1. er - $1840
...............................................................................
Diana
212 807 2042 • www.diana.com
2. er - $1635
...............................................................................
Tacori
818 863 1536 • www.tacori.com
3. er - $1630
...............................................................................
A. JAFFE
212 843 7464 • www.ajaffe.com
4. er - $1575
...............................................................................
Phyllis Bergman for Mercury Ring
201 569 1070 • www.mercuryring.com
5. er - $1999
...............................................................................
Mark Schneider Design
562 437 0844
www.markschneiderdesign.com
6. er - $1650
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6
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MaeVona
212 557 7300 • www.maevona.com
1. ER - $2375
...............................................................................
Parade Design
800 727 7436 • www.paradedesign.com
2. ER - $2460
...............................................................................
True Knots
800 667 1515 • www.trueknots.com
3. ER - $2250
...............................................................................
Sholdt Design
206 623 2334 • www.sholdtdesign.com
4. ER - $2400
...............................................................................
Gabriel & Co.
212 719 3258 • www.gabrielny.com
5. ER - $2460
...............................................................................
Timeless Designs by Jacob & Bryan, Ltd.
800 657 9270 • www.timelessdesigns.com
6. ER - $2170
Women’s
engagement ring settings $2001 - $2500 retail
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Phyllis Bergman for Mercury Ring
201 569 1070 • www.mercuryring.com
1. MWB - $1299 • 2. WWB - $599
...............................................................................
GelinAbaci
626 914 7899 • www.gelinabaci.com
3. MWB - $1200
...............................................................................
Novell Design Studio
732 428 8300 • www.novelldesignstudio.com
4. MWB - $1400
...............................................................................
Coast Diamond
800 523 5937 • www.coastdiamond.com
5. WWB - $1070
...............................................................................
Bulgari
646 478 2006 • www.bulgari.com
6. MWB - $1250
...............................................................................
Artcarved
212 807 2042 • www.artcarved.com
7. MWB - $1495 • 8. WWB - $865
Men’s & Women’s
Wedding bands $500 - $1500 Retail
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True Knots
800 667 1515 • www.trueknots.com
1. WWB - $1900
...............................................................................
Diana
212 807 2042 • www.diana.com
2. MWB - $1570
...............................................................................
Coast Diamond
800 523 5937 • www.coastdiamond.com
3. WWB - $1930
...............................................................................
A. JAFFE
212 843 7464 • www.ajaffe.com
4. WWB - $1540
...............................................................................
Hearts On Fire
617 912 5325 • www.heartsonfire.com
5. WWB - $1500
men’s & Women’s
Wedding bands $1501 - $2000 retail
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5
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12
2
4
Men’s & Women’s
Wedding bands $2001 - $2500 Retail
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Simon G. Jewelry, Inc.
818 500 8595 • www.simongjewelry.com
1. WWB - $2200
...............................................................................
Gumuchian
212 593 9888 • www.gumuchianfils.com
2. WWB - $2200
...............................................................................
Diamond in the Rough
212 710 1070
www.diamondintherough.com
3. WWB - $2200
...............................................................................
Designs by Vatché
212 764 6883 • www.dvatche.com
4. WWB - $2270
...............................................................................
Unique Settings of New York
800 466 4900 • www.uniquesettings.com
5. MWB - $2100
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Women’s
Wedding sets $3001 - $3500 Retail
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Ostbye
866 553 1515 • www.ostbye.com
1. ER - $2562 • 2. WWB - $439
...............................................................................
Unique Settings of New York
800 466 4900 • www.uniquesettings.com
3. ER - $1528 • 4. WWB - $1616
...............................................................................
Coast Diamond
800 523 5937 • www.coastdiamond.com
5. WWB - $1070 • 6. ER - $2250
...............................................................................
Jeff Cooper
516 333 8200 • www.jeffcooper.com
7. ER - $1925 • 8. WWB - $1430
...............................................................................
Novell Design Studio
732 428 8300 • www.novelldesignstudio.com
9. WWB - $1400 • 10. ER - $1600
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Women’s
fashion designs $1000 - $2500
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retail
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3
4
Women’s
fashion designs $2501 - $3500 retail
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Phyllis Bergman for Mercury Ring
201 569 1070 • www.mercuryring.com
1. Pendant - $1399
...............................................................................
Stuller
337 262 7700 x4561 • www.stuller.com
2. Pendant - $1545
...............................................................................
Robert Pelliccia
954 782 5000
3. Cocktail Ring - $2500
...............................................................................
Ron Lodholz
919 462 8888
4. Cocktail Ring - $2000
...............................................................................
John Apel
212 997 1783 • www.johnapel.com
5. Pendant - $3500
...............................................................................
MaeVona
212 557 7300 • www.maevona.com
6. Pendant - $3125
...............................................................................
True Knots
800 667 1515 • www.trueknots.com
7. Pendant - $2550
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As your strategic business partner, PGI is dedicated to supporting
your platinum business with tools essential to maximizing the profit
opportunity that platinum offers you.
Kurve
Counter Sign
Euro Frame
& Print
Slim Edge Light
Pad & Duratran
Duratran
Transparency
Canvas Sign
Free Signage That Helps You Increase Your Platinum Sales
To make sure your customers know you carry platinum, PGI is committed to expanding your
marketing by underwriting the cost of duratrans and other store signage, such as posters and
counter-top signs. Now your store can benefit from the impact of PGI’s widely recognized
advertising campaign. Visit www.PlatinumSignage.com to customize your platinum posters
and duratrans with the platinum bridal rings you sell.
Login Information: Username: pgguest • Password: pgsignage
Education and Training to Strengthen Sales Associates’ Ability to Sell
- Online Training demonstrates in less than 30 minutes how to successfully convey the benefits
of platinum and close the sale. And it’s set up to show sales associate, store, and overall
company education results. For more information visit www.PlatinumLearning.com
Attract Platinum Customers With PGI’s Online Support Tools
- Product and retailer locator support on www.PreciousPlatinum.com features an
ever-changing presentation of platinum jewelry advice, design ideas, trends, and
find-a-retailer references associated with the world of platinum. the design gallery
and find-a-retailer are the two most popular areas of the site and can help drive
platinum sales to your stores.
- iframe application allows webmasters to quickly and
easily grab platinum content from popular guides and
advice sections on www.PreciousPlatinum.com.
iframes make it easy for brands to feature the
platinum content on their website that’s most
compelling to the bridal customer.
Technical Support That Promotes Platinum Success
as a premier technical resource, Pgi is dedicated to providing bench jewelers with the latest
techniques and time-saving applications they need to know when working with the unique
properties of platinum. Visit www.PlatinumGuild.com or call 800 207 PLAT to order the
technical resource guides you need to tackle your most common technical concerns.
In-Store Marketing and POS Support That Drives Platinum Sales
- in-Case glass signage immediately reveals that you carry the platinum products that today’s
quality-minded consumer is looking for.
- men’s engagement and Wedding ring guide
speaks directly to the buying group you
want in your store about the benefits of
platinum. this 22-page, pocket-sized resource
provides future grooms everything they need
to know to become informed and confident
platinum buyers.
- in-store Consumer loop dVds use a medium that’s compelling to your bridal customers and
sales force. entice, inform and experience the beauty and importance of a platinum setting’s
long-term value.
www.PlatinumGuild.com • USAinfo@pgiglobal.com • 800 207 PLAT (7528)
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www.PlatinumGuild.com