pdf file with advertising media rates

ADVERTISING
RATE CARD
49 edition
7th – 16th October 2016
www.sitgesfilfmestival.com
marketing@sitgesfilmfestival.com
Sitges International Fantastic Film Festival of Catalonia
A journey into fantastic cinema, new Asian cinema and animation. The
Catalan Focus selection with the best Catalan fantastic genre productions.
A cutting-edge technological experience for a new way of enjoying
cinema. New perspectives through conferences, master classes and
exhibitions.
A meeting point for the international industry and the most eagerly
awaited annual rendezvous for horror, fantasy and science-fiction lovers.
Founded in 1968 as the International Week of Fantasy and Horror
Movies, today it is organized by a private Foundation, and most of its
resources come from collaborating companies and institutions that
consider their alliance with the Festival to be an excellent platform for
branding and widening their scope.
The Festival is an unrivalled setting for solid sponsorship actions,
with international impact, a capacity to generate branded content and
focused on quantitative and qualitative targets.
The very best fantastic genre movies have been programmed at
Sitges over the last five decades, presented by outstanding celebrities like
Quentin Tarantino, Sir Anthony Hopkins, Jodie Foster, Elijah Wood, Álex
de la Iglesia, Paul Verhoeven, Santiago Segura, Ralph Fiennes, George A.
Romero, Cameron Diaz, Viggo Mortensen, Terry Gilliam, Rutger Hauer,
John Landis, Joe Dante, Dino de Laurentiis, Takashi Miike, Tony Curtis,
David Cronenberg, Johnnie To, Ray Liotta, etc.
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FIGURES AND RESULTS:
200,000 visitors in all areas: public, guests, accredited and other participants
64.000 sold tickets and 470 packs and subscriptions
170 feature films and 35 short films inside the official sessions of payment. 60 feature films, 50 short films and 20 series in free sessions
665 registered journalists, 350 national media and 30 international media
2,000 accredited guests (industry, protocol, sponsors) and other cultural and economical sectors
440 accredited students
65 paral.lel activities (panels, master classes, meetings) and 3 open exhibitions
FACEBOOK 60,541 fans. National Film Festival with more followers. Genre World Film Festival with more followers. TWITTER 47,354 followers
SITGESFILMFESTIVAL.COM 600,000 sessions, 330,500 unique users and 3.539.345 visits
NEW APP 5.000 downlowds in 3 weeks
On 2013, The Sitges International Fantastic Film Festival has been declared “Qualified Festival” by
the Academy of Motion Picture Arts and Sciences®. That makes Sitges able to present its awardwinning shorts from its Official and Animation sections as candidates for the Oscars®.
Festival Targets: Engagement + Entertainment +Education
Most of the public age 20 to 45 accustomed to attending and participating in cultural
events.
* 58% Men and 42% Women
* Leisure consumers, movie, music and comic item collectors. Multimedia/video
game technology users.
* Spectators trained in new technological mediums who participate in the
creation of contents and opinion forums.
* A very loyal audience recognized as a community which perceives the Festival as a
collective experience that’s unique in the world. The festival is the essential meeting
calendar and all that happens is lived in a FAN context. Actively participates in film
screenings and parallel activities and special events like the Zombie Walk.
National and international VIP guests attending the Festival because of their connection
to a film or on the occasion of tributes, special screenings, as jury members, etc.
International distribution companies presenting exclusive season premieres, making
use of the Festival’s media resources for their promo strategies.
Companies sponsoring and collaborating with the Festival, leaders in different sectors
related to consumption and culture.
Students and professors at film and audiovisual communication schools, universities
and learning centers.
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Growing student and family audience from Sitges Schools and Sitges Family
REPORT PREPARED BY MILLWARD BROWN
Summary of the omnibus survey prepared in September 2012
El Sitges Festival is the number two Spanish festival in popularity. Age segment that has more knowledge about the
festival is 20 to 45 years, with a similar level between men and women.
In Catalonia, the Sitges Festival is very well known and therefore it could be interesting for reinforcing the presence of a
brand in this area.
The media outlet that has contributed the most to publicizing the Festival is television but the press and radio have also
helped.
Attendance at the different festivals is limited, however the Sitges Festival has a greater capacity for generating
attendance than the better known film Festival -San Sebastian-.
Keeping in mind its attendance, the movie-goers that have the most in common with the Sitges Festival de Sitges are
men age 25 to 54, living in Catalonia.
Most of the Spanish population agrees with the Festival’s scope, both its popularity and its internationalization.
The Spanish population holds a good opinion of brands associated with the film world: more than half agree that
they favor culture and build an image associated with the concepts of modernity and glamour and increasing their
dynamism.
There is presently no brand that is strongly associated with the film world, therefore there is an opportunity to
appropriate this territory.
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Making Of – Sponsors on previous editions
2015: https://goo.gl/2zRx4u
2014: http://goo.gl/oKYHzj
Recientes sponsors y colaboradores de las últimas ediciones
ADVERTISING OPPORTUNITIES
OFFICIAL CATALOGUE
SITGES DAILY
BILLBOARDS
VINYL BANNERS
STANDS VILLAGE
WWW.SITGESFILMFESTIVAL.COM
PRESS BOX AND INFOCORNER
PRESS & PUBLIC PRESENTATIONS
COMPANY VIP PACKS BUSINESS & HOSPITALITY
Official Festival Catalogue
Publication: Yearly. Official catalogue of each year’s Festival, including comprehensive information on all sections, juries,
tributes and honorary awards, plus special programs.
Distribution: Free for all accredited press members and the Festival’s VIP guests. Also on sale to the general public in the
Festival’s official merchandise section.
Readers: accredited journalists, VIP guests, the film industry, Festival audiences and visitors.
Print run: 2,500 copies.
Catalogue format: Horizontal din A4 format (297mm base x 210mm height). 4-color process.
Ad insertion: Single full color page format.
297mm base x 210mm height. Add +3mm page bleed.
300dpi resolution PDF file format.
Ad Design: Provided by the advertiser. The inclusion of the SITGES logo in
the ad must be approved by the festival. Contact marketing@sitgesfilmfestival.com
Design submission: via e-mail to marketing@sitgesfilmfestival.com
Deadline for receipt of ad: 9th September 2016
Advertising rates:
Color inside page – right: 2.000€ (VAT not included)
Color inside page – left: 1.500€ (VAT not included)
Official Festival Catalogue Advertisers in recent years
BARCELONA PLATÓ FILM COMMISSION
BEN & JERRY'S
BRUNEAU
BRUSSELS FANTASTIC FILM FESTIVAL
CAHIERS DU CINÉMA ESPAÑA
CALLE 13
CATALAN FILMS & TV
C'EST LA VIE
CI&VI FESTIVALS DE CATALUNYA
CINE ASIA
CINEMANÍA
CINESA
COM Ràdio
DA GRECO
DESIGUAL
DIRIGIDO POR
EL PERIÓDICO DE CATALUNYA
ESQUIRE
ESPOO CINÉ FESTIVAL
EUROPEAN FANTASTIC FILM FESTIVALS FEDERATION
FANTASPORTO FESTIVAL
FOTOGRAMAS
GAS NATURAL FENOSA
GRUP PERALADA
GUÍA DEL OCIO
IMAGE FILM
LUFTHANSA
MEDIA
MELIÀ SITGES
MICROSOFT
MINISTERIO CULTURA - ICAA
MOLESKINE
MORITZ
MYSPACE
NACEX
NEUCHATEL IFF FESTIVAL
PARC AUDIOVISUAL TERRASSA
POSTALFREE
Q TRAVEL
RIBES
RON BRUGAL
SCI-FI TV
SCIFIWORLD
SEAT
SGAE
SONY
TEL-ENTRADA
THE ORIGINAL CHA CHA
TRIDENT - CADBURY
YAHOO
VANIDAD
VICE
Sitges Daily
Publication: 10 different editions, one for each day of the Festival.
Print run: 5.000 copies of each edition.
Distribution: Free. In Barcelona and Sitges.
Readers: Festival audiences, visitors, VIP guests, film industry, accredited press.
Newspaper format: Full page 260,2mm (base) x 372,7mm (height)
Color: 4/4 ink four color process
Ad design: Provided by the advertiser. The inclusion of the SITGES 2010 logo in the ad must be approved based on
design (contact and logo request: marketing@sitgesfilmfestival.com)
Deadline for receipt of ad: 9th September 2016
Design submission: via e-mail to marketing@sitgesfilmfestival.com 300dpi resolution PDF file format.
Sitges Daily
Full color cover
“Booked for scheduled films”
2,100€ (VAT not included)
Full color back cover
260,2mm base x 372,7mm height
(+3mm)
1,980€ (VAT not included)
Full color inside page
260,2mm base x 372,7mm height
(+3mm)
1,700€ (VAT not included)
Horizontal color half page
260,2mm base x 177,1mm height
(+3mm)
850€ (VAT not included)
15 module horizontal color banner
260,2mm base x 73,8mm aheight (+3mm)
600€ (VAT not included)
12 module horizontal color banner
207,4mm base x 73,8mm height (+3mm)
400€ (VAT not included)
10 module horizontal color banner
260,2 mm base x 48mm height (+3mm)
300€ (VAT not included)
6 module horizontal color banner
154,5mm base x 48mm height (+3mm
200€ (iVAT not included)
4 module horizontal color banner
101,6mm base x 48mm height (+3mm)
120€ (VAT not included)
2 module horizontal color banner
101,6mm base x 21,1mm height (+3mm)
60€ (VAT not included)
Placing 3, 4, 5 or 6 ads: 20% discount on total cost (VAT not included)
Placing 7, 8, or 9 ads: 30% discount on total cost (VAT not included)
Placing 10 ads: 40% discount on total cost (VAT not included)
Sitges Daily
Leticia Dolera
J.A. Bayona
Daniel Monzón
Paco Plaza
Billboards
Presence: Throughout the entire Festival outside the Auditori, the Festival’s main movie
theater. Nighttime lighting.
4 meter base x 6 meter height: 6.192€ (production cost included. VAT not included)
8 meter base x 6 meter height: 12.384 € (production cost included. VAT not included)
Vinyl Banners
Throughout the entire Festival
Presence: Brigadoon public entrance area: 4.000€ (production included. VAT not included)
Official Selection audience entrance (Auditorium): 8.000€ (production included. VAT not included)
Stands - Village at Sant Sebastià beach
Rental throughout the entire Festival, 9 days: from 7rd to 16th of October
Standard size: 3 meters of counter x 2 meters depth. Other available measures.
Includes set-up and platform, shelves, counter, table, chairs and electricity.
Stand rental also includes: 2 ID credentials, 1 official bag plus 1 Festival catalogue and 6 tickets to attend screenings during the
Festival at the Auditori (except the opening, closing and last day marathons).
Standard rate: 1,300 € (includes installation cost, VAT not included). Specific rate according to final measurements on the
reservation sheet.
www.sitgesfilmfestival.com
Banner linked to the brand’s website:
1 month before + the 10 Festival days: 2.000€ (VAT not included)
15 days before + the 10 Festival days: 1.500€ (VAT not included)
The 10 Festival days: 1.000€ (VAT not included)
Presence in the THE FESTIVAL RECOMMENDS section
Restaurants, bars, hotels, businesses, services...
Includes company logo, address and link
Annual presence from August to August: 360€
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Presence in accredited journalists’ pigeonholes and
public magazine racks
Distribution of catalogues and other brand advertising media in the accredited journalists’ pigeonholes and in the Press
Room magazine racks.
In addition, distribution in the public magazine racks located in the Hotel Meliá’s lobby and the Auditorium’s lobby.
Includes distribution during the 10 Festival days, with a daily control of copies by the organization.
Advertising placement in the accredited press’ pigeonholes is limited to 3 times during the entire Festival.
Flat rate: 450€ (VAT not included)
Presentations
-Rental of the Press Conference Room or the Sitges Forum Room
for 1 hour (day and time to be determined depending on the Festival’s
agenda).
-Quarter page ad in the Festival Newspaper the day before or the
same day of the event.
-Informative materials deposited in the accredited press pigeonholes
(the day before or same day of the presentation).
-Post-presentation news article on the Festival website.
-Basic post-presentation News article in the Festival.
-Notification reinforcement in the Day to Day press mailing list (sent
the day before the event).
-Accredited media outlet list (name, company and pigeonhole).
-Official Festival Photographer during the presentation (photos
delivered same day of the event).
-Option to project images during the presentation (sound engineer
included).
Flat rate: 1,200€ (VAT not included).
*The brand can decorate the room with corporate elements in
agreement with the Festival. Additional extras can be suggested such
as cocktail parties, accommodation, invitations for film screenings, etc.
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Invitaciones VIP
1 habitación doble durante 2 noches
Business VIP Packs: Business & Hospitality
SPECIAL LOYALTY ACTIVITIES FOR YOUR CLIENTS
Confirmation deadline: 9rd September 2016
The Festival is an incomparable setting for your company to enjoy a magical event with its contributors and clients.
Make the most of the number 1 international festival in its genre, the presence of famous movie stars and a high media profile
for an unforgettable stay. Ideas to customize your VIP packs:
- Enjoy the premiere of a film at the Auditori, the Festival’s main movie theater, in preferential seating
- Sample the guided tour at Casa Bacardi in historic downtown Sitges (http://www.casabacardi.es/ )
- Savor an excellent seafront dinner in the Aiguadolç Marina.
- Rest and relax at one of the outstanding hotels that belong to the Festival’s official circuit.
02/05/11
GALLERY
www.sitgesfilmfestival.com
www.facebook.com/sitgesfilmfestival
www.twitter.com/sitgesfestival
www.youtube.com/sitgesfilmfestival
Sitges past editions
http://sitgesfilmfestival.com/cas/arxiu
MARKETING MANAGER Marina Queraltó marketing@sitgesfilmfestival.com
tf. +34 93 894 99 90
SPONSORING SITGES. Ask for the proposal to: marketing@sitgesfilmfestival.com