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PENNYSAVER • MONEYSAVER
THE WEEKLY • THE ADVERTISER
ANNOUNCING OUR
14thal
u
Ann
local values
to all non-times union subscribers
in our delivery area
THURS, JANUARY 19th
Deadline:
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Pennysaver & Moneysaver 877-7160
The Weekly 399-9133
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133
The Weekly 399-9
Capital Region Weekly Newspapers • 2 Rosell Drive, Ballston Lake, NY 12019 • (518) 877-7160 • Fax (518)

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Practicing
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Dr. Joseph E. Lowe
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ritis
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AND ASK FOR THE SPRING/SUMMER BRIDAL
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PEN NYS AVE R
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on purchase of water
treatment equipment
Service Stars awarded at Saratoga Hospital
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This
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PC Users Group Monthly Meeting
Limited time offer. See participating dealer for
details. ©2010 Culligan International Co.
May be subject to credit approval. Not valid with
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may not be in your water. Expires 1/31/12.
SPECIAL
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PENNYSAVER • MONEYSAVER
2012 Spring / Summer
Bridal Guide
.CO
Foundation is seeking
Protective
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SCOTIA – Steve
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479-0729
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Prince Home.
SCOTIA – Call for Volunteers and Training for the Joan Nicole
Tuesday,
Informational Meeting: Tuesday, January 10, 6:30PM. Training:
Prince Home,
January 24 and Thursday, January 26, 5-9pm. The Joan Nicole
individuals wisha community home for the terminally ill, is looking for
the support and
ing to “make a difference” by caring for people who lack
are needed to
options to remain at home during their nal days. Volunteers
life. Training and
help provide care to two residents in their last months of
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EVERY WEEK
155,000
10 ZONES
40 ZIP CODES
MSS
Monday Noon Programs
For One Of These ...
Library will
SCHENECTADY – The Friends of Schenectady County Public
Central Library,
offer a new series of Books Sandwiched In programs at the
Lyons will discuss
99 Clinton Street in Schenectady. On January 9 Dr. Sherri
and Transformed
Harnessed: How Language and Music Mimicked Nature
the public and are
Ape to Man by Mark Changizi. The programs are open to
are encouraged
held in the McChesney Room, beginning at noon. Attendees
(P)
to bring a lunch; beverages are available for a nominal fee.
Winter Concert Series
10% OFF TREE
-2518
FREE
4 COLOR
WWW.
Jewelry By Don
Cook
286-2665
You Owe It To Yourself
To At Least Give Us A Call!
CALL KEITH • 361
CALL CAPITAL REGION WEEKLY NEWSPAPERS TODAY
Pennysaver and Moneysaver (518) 877-7160
• Corinth Pennysaver (518) 654-9331
AND ASK FOR THE SPRING/SUMMER BRIDAL
2012 REPRESENTATIVE IN YOUR AREA!
S be offered for sale at very affordable
by volunteers and will
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& BAR TOP
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TIM PEEK & SON
FUEL OIL SERVICES
INSURED
Stop In At
FREE FORM
SCOTIA - 374-1805
CLIFTON PARK - 373-2211 4119
NO ADDITIONAL FEES!
BEST SERVICE ... Same Day or Next Day Deliveries
FREE ESTIMATES • FULLY
PUBLICATION
DATE:
THURSDAY,
JANUARY 26th
DEADLINE:
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Is your water softener giving you 100%? PUBLICATION
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effects. With Culligan’s exclusive Smart-Sensor
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2012
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ONLY!
4 Weeks… Dec. Jan. 5, 12 & 19
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
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Volume 63 • Number 01 • January 5, 2012
SPA CITY
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For All Completed
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g 16,893ST
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SCHENECTADY – The Dino Cimino Trio will be the featured
the Snow Winter
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Room at the
Concert on Sunday, January 8 at 2:30pm in the McChesney
will be highCentral Library, 99 Clinton St. Jazz, ballads, and Latin tunes
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January 2012
All Ads Are Downloaded
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SIZE
FREQUENCY
1 ZONE BUY
FOR PAPERS
WITH LESS THAN
12,000 CIRCULATION
COR , WGS
ONE
FULL PAGE
6 col x 11”
5 col x 8”
1/2 PAGE
6 col x 5 1/2”
3 col x 11”
4 col x 8 1/2”
3 col x 8”
2 col x 11”
6 col x 3.5”
2 col x 9”
3 col x 6”
1/4 PAGE
3 col x 5 1/2”
6 col x 2 3/4”
2 col x 8”
4 col x 4”
2 col x 7 1/4”
3 col x 4 3/4”
3 col x 4”
2 col x 6”
2 col x 5 1/2”
2 col x 4 3/4”
3 col x 3 1/4”
4 col x 2 1/4”
4 col x 2”
2 col x 4”
6 col x 1 1/4”
3 col x 2 3/8”
2 col x 3 3/4”
2 col x 3 1/4”
2 col x 2 3/4”
1 col x 5”
2 col x 2 1/2”
3 col x 1 1/2”
2 col x 2”
1 col x 4”
3 col x 1 1/8”
2 col x 1 3/4”
1 col x 3 1/4”
1 col x 2 3/8”
2 col x 1 1/4”
3 col x 3/4”
OPEN
650.00
12x
531.00
26x
495.00
52x
459.00
OPEN
12x
26x
387.00
52x
337.00
OPEN
440.00
12x
362.00
26x
314.00
52x
267.00
OPEN
325.00
12x
265.00
26x
243.00
52x
216.00
OPEN
295.00
12x
247.00
26x
222.00
52x
198.00
OPEN
245.00
12x
202.00
26x
182.00
52x
162.00
OPEN
230.00
12x
189.00
26x
170.00
52x
151.00
OPEN
220.00
12x
180.00
26x
162.00
52x
144.00
OPEN
198.00
12x
162.00
26x
145.00
52x
129.00
OPEN
165.00
12x
150.00
26x
135.00
52x
120.00
OPEN
12x
26x
126.00
52x
112.00
OPEN
128.00
12x
120.00
26x
108.00
52x
96.00
BOTH
COLUMN WIDTH MEASUREMENTS
ADVERTISING DEADLINES
ALL PAPERS
1 ZONE BUY FOR
Display Ads – Monday at 4 PM
PAPERS WITH
Display Ad Proofs – Friday at 4 PM
MORE THAN 13,000
Classified Ads – Monday at 4 PM
CIRCULATION
MSS, PBM, PCN, PCS,
SIZE
FREQUENCY
PLL, WKLY
1 column ........... 1 1/2 inches
2 column ................. 3 inches
3 column ........... 4 3/4 inches
4 column ............ 6 1/2inches
5 column ................ 8 inches
6 column ........... 9 3/4 inches
PAGE DEPTH 11”
2 ZONES
3 ZONES
4 ZONES
5 ZONES
6 ZONES
7 ZONES
BUY
8 ZONES
GET NINE
OPEN
750.00
1,461.60
1,797.60
2,280.60
2,709.00
3,150.00
3,582.60
4,023.60
12x
651.00
1,020.60
1,415.40
1,806.00
2,175.60
2,553.60
2,935.80
3,313.80
26x
621.60
974.40
1,348.20
1,722.00
2,074.80
2,431.80
2,797.20
3,158.40
52x
575.40
907.20
1,255.80
1,604.40
1,932.00
2,263.80
2,604.00
2,940.00
550.00
OPEN
647.55
953.10
1,191.30
1,519.25
1,857.45
2,118.75
2,382.65
2,654.25
432.00
12x
530.30
676.35
947.95
1,229.75
1,537.20
1,839.50
2,146.95
2,408.25
26x
504.70
645.60
904.40
1,211.80
1,503.90
1,783.15
2,049.60
2,298.10
52x
420.15
602.10
850.60
1,173.40
1,419.35
1,665.30
1,947.12
2,203.30
OPEN
543.90
781.20
976.50
1,245.30
1,522.50
1,736.70
1,953.00
2,175.60
12x
434.70
554.40
777.00
1,008.00
1,260.00
1,507.80
1,759.80
1,974.00
26x
413.70
529.20
741.30
993.30
1,232.70
1,461.60
1,680.00
1,883.70
52x
344.40
493.50
697.20
961.80
1,163.40
1,365.00
1,596.00
1,806.00
OPEN
417.50
601.25
745.30
920.25
1,117.20
1,315.65
1,512.60
1,666.95
12x
364.55
480.70
613.00
827.60
1,009.90
1,178.90
1,362.70
1,515.60
26x
310.02
421.90
573.30
782.05
967.26
1,136.30
1312.70
1,465.60
52x
274.90
380.10
536.55
745.30
914.35
1,083.40
1,252.45
1,405.30
OPEN
397.60
592.60
709.80
876.46
1064.00
1,253.00
1,437.60
1,587.60
12x
347.20
457.80
583.80
788.20
961.80
1,122.80
1,297.80
1,443.40
26x
295.40
401.80
546.00
744.80
921.20
1,082.20
1,250.20
1,395.80
52x
261.80
362.60
511.00
709.80
870.80
1,031.80
1,192.80
1,338.40
OPEN
325.30
468.50
580.75
717.05
870.55
1,025.20
1,178.65
1,298.95
12x
284.10
374.55
477.65
644.90
786.95
918.65
1,061.85
1,180.95
26x
241.70
328.75
446.75
609.40
753.70
885.45
1,022.90
1,142.00
52x
214.20
296.65
418.10
580.75
712.45
844.20
975.95
1,095.05
OPEN
298.20
429.45
532.35
657.30
798.00
939.75
1,080.45
1,190.70
12x
260.40
343.35
437.85
591.15
721.35
842.10
973.35
1,082.55
26x
221.55
301.35
409.50
558.60
690.90
811.65
937.65
1,046.85
52x
196.35
271.95
383.25
532.35
653.10
773.85
894.60
1,003.80
OPEN
284.00
409.00
507.00
626.00
760.00
895.00
1,029.00
1,134.00
12x
248.00
327.00
417.00
563.00
687.00
802.00
927.00
1,031.00
26x
211.00
287.00
390.00
532.00
658.00
773.00
893.00
997.00
52x
187.00
259.00
365.00
507.00
622.00
737.00
852.00
956.00
OPEN
255.60
368.10
456.30
563.40
684.00
805.50
926.10
1,020.60
12x
223.20
294.30
375.30
506.70
618.30
721.80
834.30
927.90
26x
189.90
258.30
351.00
478.80
592.20
695.70
803.70
897.30
52x
168.30
233.10
328.50
456.30
559.80
663.30
766.80
860.40
OPEN
213.00
306.75
380.25
469.50
570.00
671.25
771.75
850.50
12x
186.00
245.25
312.75
422.25
515.25
601.50
695.25
773.25
26x
158.25
215.25
292.50
399.00
493.50
579.75
669.75
747.75
52x
140.25
194.25
273.75
380.25
466.50
552.75
639.00
717.00
154.00
OPEN
198.80
286.30
354.90
438.20
532.00
626.50
720.30
793.80
140.00
12x
173.60
228.90
291.90
394.10
480.90
561.40
648.90
721.70
26x
147.70
200.90
273.00
372.40
460.60
541.10
625.10
697.90
52x
130.90
181.30
255.50
354.90
435.40
515.90
596.40
669.20
OPEN
170.40
245.40
304.20
375.60
456.00
537.00
617.40
680.40
12x
148.80
196.20
250.20
337.80
412.20
481.20
556.20
618.60
26x
126.60
172.20
234.00
319.20
394.80
463.80
535.80
598.20
52x
112.20
155.40
219.00
304.20
373.20
442.20
511.20
573.60
OPEN
142.00
204.50
253.50
313.00
380.00
447.50
514.50
567.00
12x
124.00
163.50
208.50
281.50
343.50
401.00
463.50
515.50
26x
105.50
143.50
195.00
266.00
329.00
386.50
446.50
498.50
52x
93.50
129.50
182.50
253.50
311.00
368.50
426.00
478.00
OPEN
127.80
184.05
228.15
281.70
342.00
402.75
463.05
510.30
12x
111.60
147.15
187.65
253.35
309.15
360.90
417.15
463.95
26x
94.95
129.15
175.50
239.40
296.10
347.85
401.85
448.65
383.40
430.20
666.00
489.00
387.00
313.00
287.00
235.00
219.00
209.00
187.00
174.00
163.00
139.00
FULL PAGE
6 col x 11”
5 col x 8”
1/2 PAGE
6 col x 5 1/2”
3 col x 11”
4 col x 8 1/2”
3 col x 8”
2 col x 11”
6 col x 3.5”
2 col x 9”
3 col x 6”
1/4 PAGE
3 col x 5 1/2”
6 col x 2 3/4”
2 col x 8”
4 col x 4”
2 col x 7 1/4”
3 col x 4 3/4”
3 col x 4”
2 col x 6”
2 col x 5 1/2”
2 col x 4 3/4”
3 col x 3 1/4”
4 col x 2 1/4”
OPEN
110.00
12x
100.00
26x
90.00
52x
80.00
OPEN
99.00
12x
90.00
26x
81.00
52x
72.00
52x
84.15
116.55
164.25
228.15
279.90
331.65
OPEN
88.00
OPEN
113.60
163.60
202.80
250.40
304.00
358.00
411.60
453.60
12x
80.00
12x
99.20
130.80
166.80
225.20
274.80
320.80
370.80
412.40
26x
72.00
26x
84.40
114.80
156.00
212.80
263.20
309.20
357.20
398.80
52x
64.00
52x
74.80
103.60
146.00
202.80
248.80
294.80
340.80
382.40
OPEN
77.00
OPEN
99.40
143.15
177.45
219.10
266.00
313.25
360.15
396.90
12x
70.00
12x
86.80
114.45
145.95
197.05
240.45
280.70
324.45
360.85
26x
63.00
26x
73.85
100.45
136.50
186.20
230.30
270.55
312.55
348.95
52x
56.00
52x
64.45
90.65
127.75
177.45
217.70
257.95
298.20
334.60
OPEN
66.00
OPEN
85.20
122.70
152.10
187.80
228.00
268.50
308.70
340.20
12x
60.00
12x
74.40
98.10
125.10
168.90
206.10
240.60
278.10
309.30
26x
54.00
26x
63.30
86.10
117.00
159.60
197.40
231.90
267.90
299.10
52x
48.00
52x
56.10
77.70
109.50
152.10
186.60
221.10
255.60
286.80
OPEN
55.00
OPEN
71.00
102.25
126.75
156.50
190.00
223.75
257.25
283.50
12x
50.00
12x
62.00
81.75
104.25
140.75
171.75
200.50
231.75
257.75
26x
45.00
26x
56.50
74.25
100.75
133.00
164.50
193.25
223.25
249.25
52x
40.00
52x
50.25
64.75
91.25
126.75
155.50
184.25
213.00
239.00
OPEN
45.00
OPEN
56.80
81.80
101.40
125.20
152.00
179.00
205.80
226.80
12x
40.00
12x
49.60
65.40
83.40
112.60
137.40
160.40
185.40
206.20
26x
36.00
26x
45.20
59.40
80.60
106.40
131.60
154.60
178.60
199.40
52x
32.00
52x
40.20
51.80
73.00
101.40
124.40
147.40
170.40
191.20
OPEN
33.00
OPEN
44.25
61.95
78.15
93.90
114.00
134.25
154.35
170.10
12x
30.00
12x
37.20
49.05
62.55
84.45
103.05
120.30
139.05
154.65
26x
27.00
26x
33.90
44.55
60.45
79.80
100.05
117.30
133.95
149.55
52x
24.00
52x
31.20
38.85
54.75
76.05
93.30
110.55
127.80
143.40
116.00
104.00
93.00
82.00
69.00
58.00
46.00
35.00
4 col x 2”
2 col x 4”
6 col x 1 1/4”
3 col x 2 3/8”
2 col x 3 3/4”
2 col x 3 1/4”
2 col x 2 3/4”
1 col x 5”
2 col x 2 1/2”
3 col x 1 1/2”
2 col x 2”
1 col x 4”
3 col x 1 1/8”
2 col x 1 3/4”
1 col x 3 1/4”
1 col x 2 3/8”
2 col x 1 1/4”
3 col x 3/4”
COST
TO ADD
ADVERTISER
SOUTH
TO ANY
ZONE
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
575
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
438
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
367
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
296
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
271
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
223
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
204
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
194
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
174
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
145
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
135
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
116
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
97
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
87
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
77
with any Multi Zone Buy
add this amount for the
Advertiser South
$
50
66
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
58
with any Multi Zone Buy
add this amount for the
Advertiser South
$
50
47
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
38
with any Multi Zone Buy
add this amount for the
Advertiser South
$
00
29
Saturation Marketing!
In The Home Thursday / Friday!
All Ads Are Downloaded To The
Internet For A $2.50 Automatic
Surcharge On Rates At Right.
Please See Back Page For This
Great Added Value.
10 Zones To Target Your Market!
Mailed to:
12822 Corinth......................................... 2,752
12833 Greenfield Center ...................... 1,910
12835 Hadley ....................................... 1,565
12846 Lake Luzerne ............................. 1,650
12850 Middle grove ............................. 1,207
12859 Porters Corners ............................. 835
12878 Stony Creek .................................. 330
Total Mail Circulation........................... 10,249
Bulk Drops ................................................. 900
LAKE
LUZERNE
12846
HADLEY
12835
COR
16
50
9
GANSEVOORT
12831
4
32
WILTON
ROUTE
87
12831
WGS
C
Ciirrccuullati y
atioonn!!
15
GREENFIELD
CENTER
12833
MIDDLE
GROVE
12850
15
29
14
EXIT 11 & 12
Ballston Spa / Malta
PENNYSAVER
50
12027
GLENVILLE
12302
WKLY
50
SCOTIA
12302
PBM
E
MECHANICVILL
12118
9
10
146A
NORTHERN
CLIFTON
146 PARK
SOUTHERN
CLIFTON
PARK
12118
12065
4
ROUTE
87
HALFMOON
NORTH
12065
9
8A
HALFMOON
SOUTH
8
ROUTE
87
k
haw
WATERFORD
12188
12118
787
787
7
PLL
6
Add a
5
WATERVLIET
12189
12180
TROY
7
y
Cit
e
idg
Br
St.
ress
ng ge
d
Bri
9
787
LOUDONVILLE
Total Weekly Circulation ...
18,718
EXIT 5, 6 & 7 Latham
PENNYSAVER
PLL
Mailed to:
12110 Latham ....................................... 7,923
12189 Watervliet (Selected Routes) ............ 4,154
12211 Loudonville (TU Subscribers only)..... 2,474
Bulk Drop ............................................... 1,000
Total Weekly Circulation ...
15,551
RT. 146 & RT. 50
NOTE
NOW
THE
Bi-Weekly
PENNYSAVER
Mailed to:
12302 Scotia ......................................... 4,313
12302 Glenville .................................... 7,200
12148 Rexford / Alplaus........................ 1,884
12027 Burnt Hills ................................. 1,477
12019 Charlton / Ballston lake ............. 5,828
Bulk Drop ............................................... 1,000
Total Weekly Circulation ...
21,702
1,348.20
1,255.80
450.00
North
635.00
552.50
497.50
South
1,202.50
1,022.50
915.00
810.00
North & South
1,502.50
1,235.00
1,115.00
1,005.00
434.70
413.70
344.40
909.30
772.80
690.90
613.20
North & South
1,123.50
928.20
842.10
764.40
North
381.00
331.50
298.50
270.00
3 col x 8”
South
721.50
613.50
549.00
486.00
North & South
901.50
741.00
669.00
603.00
309.40
278.60
252.00
673.40
572.60
512.40
453.60
North & South
781.40
649.10
624.40
562.80
2 col x 9”
3 col x 6”
North
South
North & South
290.95
550.95
677.50
254.15
468.50
565.85
227.95
419.25
510.85
206.20
371.15
460.45
1/4 PAGE
3 col x 5 1/2”
6 col x 2 3/4”
North
266.70
232.95
208.95
189.00
South
505.05
429.45
384.30
340.20
North & South
621.05
518.70
468.30
422.10
2 col x 8”
4 col x 4”
2 col x 7 1/4”
3 col x 4 3/4”
9
20
RENSSELAER
EAST
GREENBUSH
12081
9
ARCS
WEST
SAND
LAKE
12196
150
Burden
Lake
11
Nassau
Lake
EAST NASSAU
12062
NASSAU
12123
North Rensselaer County
ARCN
THE ADVERTISER’S
Total Weekly Circulation ........
Total Weekly Circulation ........
PENNYSAVER
Mailed to:
12180 Troy / Brunswick (Selected Routes) ...... 12,197
12052 Cropseyville ......................................... 660
Bulk Drop ........................................................ 500
Front Covers for Zones
WGS
are Reserved for Contract Advertisers and include 4 Color
4 Color Front Page Ad -
2 columns x 2 1/2 inches on COR
2 1/2 columns x 2 inches on WGS
$96 One Area • $145 Both Areas
2 columns x 4 3/4 inches on COR
2 1/2 columns x 4 inches on WGS
$190 One Area • $290 Both Areas
446.00
402.00
North
228.60
198.90
179.10
162.00
South
432.90
368.10
329.40
291.60
North & South
540.90
444.60
401.40
361.80
North
190.50
165.75
149.25
135.00
South
360.75
306.75
274.50
243.00
North & South
450.75
370.50
334.50
301.50
126.00
256.20
226.80
North & South
420.70
345.80
312.20
281.40
North
152.40
132.60
119.40
108.00
South
288.60
245.40
219.60
194.40
North & South
360.60
296.40
267.60
241.20
North
127.00
110.50
99.50
90.00
South
240.50
204.50
183.00
162.00
North & South
300.50
247.00
223.00
201.00
6 col x 1 1/4”
3 col x 2 3/8”
2 col x 3 3/4”
North
South
North & South
114.30
216.45
270.45
99.45
184.05
222.30
89.55
164.70
200.70
81.00
145.80
180.90
2 col x 3 1/4”
North
South
North & South
101.60
192.40
240.40
88.40
163.60
197.60
79.60
146.40
178.40
72.00
129.60
160.80
2 col x 2 3/4”
North
South
North & South
88.90
168.35
210.35
77.35
143.15
172.90
69.65
128.10
156.10
63.00
113.40
140.70
1 col x 5”
2 col x 2 1/2”
3 col x 1 1/2”
North
South
North & South
76.20
144.30
180.30
66.30
122.70
148.20
59.70
109.80
133.80
54.00
97.20
120.60
2 col x 2”
1 col x 4”
North
South
North & South
63.50
120.25
150.25
55.25
102.25
123.50
49.75
91.50
111.50
45.00
81.00
100.50
3 col x 1 1/8”
2 col x 1 3/4”
1 col x 3 1/4”
North
50.80
44.20
39.80
36.00
South
96.20
81.80
73.20
64.80
North & South
120.20
98.80
89.20
80.40
North
38.10
33.15
29.85
27.00
South
72.15
61.35
54.90
48.60
North & South
90.15
74.10
66.90
60.30
66
Mailed to:
12180 Troy (N. Greenbush) .........................1,581
12061 East Greenbush ................................. 4,110
12198Wynantskill ....................................... 3,364
12144 Rensselaer ......................................... 6,653
12140 Poestenkill .............................................722
12018 Averill Park ....................................... 3,186
12196 W. Sand Lake .....................................1,298
12153 Sand Lake ............................................ 469
12123 Nassau ................................................2,239
12062 E. Nassau ..............................................753
12063 E. Schodack ......................................... 306
12033 Castleton ........................................... 3,234
Bulk Drop ..................................................... 1,000
28,915
494.00
139.30
43
9
CASTLETON
12033
601.00
286.30
4 col x 2”
2 col x 4”
SAND LAKE
12153
EAST
SCHODACK
12063
324.00
North & South
154.70
10
20
180.00
366.00
336.70
AVERILL PARK
12018
151
199.00
409.00
177.80
POESTENKILL
12140
Glass Lake
ROUTE
90
221.00
481.00
North
66
43
8
254.00
South
2 col x 4 3/4”
3 col x 3 1/4”
4 col x 2 1/4”
351
4
NORTH
GREENBUSH
12144
North
South
2 col x 5 1/2”
2
CROPSEYVILLE
12052
136
378
12211
7
COR
WKLY
2
2
WYNANTSKILL
12198 355
ROUTE
UP TO 1/4 PAGE
ADD $25 PER ZONE
Additional
OVER 1/4 PAGE TO 1/2 PAGE
cost covers
ADD $45 PER ZONE
plate charges
OVER 1/2 PAGE TO FULL PAGE for your ad
ADD $60 PER ZONE
278
Pawling Ave.
l
pbel
Cam e.
Av
Co
South Rensselaer County
ARCS
THE ADVERTISER
Mailed to:
12065 Clifton Park S. / Halfmoon S. ... 9,732
12188 Waterford (Selected Routes)....... 3,815
12047 Cohoes (Selected Routes) .......... 4,771
Bulk Drop .................................................. 400
1,415.40
543.90
ARCN
BRUNSWICK
4
ar
ll
Co
7
2
142
112
th
Bri St.
dge
9
PCS
1,789.20
North
3 col x 4”
2 col x 6”
7
150
EXIT 8A & 8
Clifton Park South
PENNYSAVER
907.20
North & South
355.60
4
Wa
terf
Bri ord
dge
COHOES
12047
87
LATHAM
12110
9
32
ROUTE
4 Color Rate
16,619
Weekly Mail
Circulation
PLUS Delivery with All
Times Union
Subscribers In Our
Zip Codes!
PCN
67
BIG PUNCH
PCN
Mailed to:
12065 Clifton Park N. / Halfmoon N. .. 8,239
12170 Stillwater ................................... 1,665
12118 Mechanicville ............................. 6,215
Bulk Drop .................................................. 500
Total Weekly Circulation ...
ROUND
LAKE
12151
Mo
14,032
EXIT 9 & 10
Clifton Park North
PENNYSAVER
STILLWATER
12170
PCS
146
Mailed to:
12863 Rock City Falls ............................. 285
12020 Ballston Spa / Malta ................ 13,059
12151 Round Lake ................................... 388
Bulk Drop .................................................. 300
Total Weekly Circulation ...
12
146
REXFORD
12148
974.40
North
er
17,393
67
11
BALLSTON
LAKE
BURNT
12019
HILLS
1,201.20
ROUTE
Riv
MSS
1,461.60
87
MALTA
50
Mailed to:
12866 Saratoga Springs ...................... 16,893
Bulk Drops ................................................. 500
Total Weekly Circulation ...
87
BALLSTON
SPA
12020
7,022
EXIT 13, 14
Spa City MONEYSAVER
9
ROUTE
67
575.40
South
South
9P
13
PBM
Mailed to:
12831 Wilton / Gansevoort.................... 6,422
Bulk Drop .................................................. 600
Total Weekly Circulation ........
50
52x RATE
621.60
ake
MONEYSAVER
26x RATE
651.00
South
ga L
ROCK CITY
29
FALLS
12863
12x RATE
835.80
1/2 PAGE
6 x 5 1/2”
3 x 11”
4 x 8 1/2”
2 col x 11”
6 col x 3.5”
ato
Wilton / Gansevoort WGS
MSS
SARATOGA
SPRINGS
12866
Sar
EXIT 15-16-17
OPEN RATE
North
5 x 8”
155,00
0
TToottaal W
l Weeeekkly
l
32
PORTERS
CORNERS
12859
11,149
OVER
CORINTH
12822
Zone(s)
SIZE
FULL PAGE
6 col x 11”
9N NORTH
PENNYSAVER NEWS COR
Total Weekly Circulation ...
The Advertiser ARCN
North & South Rates
When Running Rensselaer County
Zones Only – Use These Rates!
ARCS
1 col x 2 3/8”
2 col x 1 1/4”
3 col x 3/4”
13,357
Front & Back Covers for Zones
MSS
PBM
PCN
PCS
PLL
Front Covers for Zones
WKLY
are Reserved for Contract Advertisers and include 4 Color
4 Color Front Page Ad -
2 1/2 columns x 4 1/2 inches
$240 One Zone • $345 Two Zone
Add $170 For Each Additional Zone
4 Color Back Page Ad -
3 columns x 5 1/2 inches
$210 One Zone • $304.50 Two Zone
Add $157.50 For Each Additional Zone
ARCS
ARCN
are Reserved for Contract Advertisers and include 4 Color
ARCS
Front Page Rates for South Rensselaer Only
Add 50% For Contract Advertiser
These Front Page Sizes
Only Available in
Advertiser North Zone at a Cost of
ARCN
2 x 1 1/2 – $68.50 • 2 x 2 or 1 x 4 – $95
2 x 2 1/2 or 3 x 1 1/2– $110
2 x 3 1/4 or 3 x 2 1/4 – $140
2 x 6 or 3 x 4 – $220
Capital Region Weekly Newspapers
About Our Publications …
Capital Region Weekly Newspapers is comprised of established weeklies, publishing since 1950. We deliver weekly advertising messages to the residents of Saratoga,
Schenectady, Northern Albany and Rensselaer Counties. In addition, Capital Region Weekly Newspapers act as the sounding board for civic and non-profit community events.
Our publications speak for themselves with results you will see. Because Capital Region Weekly Newspapers offers our advertisers not just a large market
but also the flexibility of selective circulation, we help you to make the most of your advertising dollar. Options from one or two editions to multiple
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GENERAL ADVERTISING INFORMATION
Your Print Ads Are
Now Online At
PAYMENTS: All advertising is on a cash basis, unless approved for credit.
No cash discounts apply. New advertisers applying for credit must complete a formal
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any issue(s) or zone(s) is at the discretion of the publisher.
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in our publication, your ad will appear on our website plus all of your ads
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to your ads that will increase your exposure and make it easier
for consumers to find you when they search for products and services.
Each ad you run can be enhanced by adding any of the following:
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•Publisher’s liability for damages resulting from errors in any ad is limited to the
cost of the space occupied by the error. The publisher shall not be responsible for
consequential damages suffered by any party for such error.
•Errors must be reported to your sales representative within five days of publication.
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in its possession although every effort will be made to return them in good condition.
•The advertiser and / or advertising agency assumes all liability for advertisements
published (including illustrations, text, claims, etc.) and agrees to assume any and all
responsibility for claims made against the publisher as a result.
Follow These Instructions To Start Viewing
And Enhancing Your Ads Today!
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For You To Participate!!!!
Call, Email Or Fax Us With Your
Email Address
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Click the link in the email message
2 Follow the instructions and set up your
account with a username and password
3 Once you are logged in, click “Newspaper
Ads” under “Business Tools” on the left
You are now ready to view and
enhance your page
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for the advertiser by the publisher, using artwork and / or typography furnished or
arranged by the publisher, shall be the property of the publisher. No such ad or
any part thereof may be reproduced without prior written consent of the publisher.
•The publisher reserves the right to insert the words “Paid Advertisement” above or below
any advertisement.
•Contract accounts are given priority consideration for preferred page positions which
are only reserved for those contract advertisers who also run a minimum of half of their
number of contracted insertions
inside the paper.
INSERT DELIVERY INFORMATION
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Please mark inserts for:
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of our circulation area receive our papers
of the households regularly read it.
of our adult readers purchase products or services
from advertisements seen in our papers.
We are extremely proud of our market dominance and
encourage our advertisers to call any of our Sales Team
Members at (518) 877-7160 for additional audit results
or for more information about the audit process.
COLUMN WIDTH MEASUREMENTS
Send to: Upper Valley Press
446 Benton Road
North Haverhill, NH 03774
3 column ........... 4 3/4 inches 6 column ........... 9 3/4 inches
PAGE DEPTH 11”
ADVERTISING DEADLINES
ALL PAPERS
Display Ads – Monday at 4 PM
Display Ad Proofs – Friday at 4 PM
Classified Ads – Monday at 4 PM
Main Phone Number: 603-787-7000
Shipping Contact: Joe Hasslemann
Publisher of …
SARATOGA COUNTY
SPA CITY
THE
98.4%
76.9%
75.9%
2 column ................. 3 inches 5 column ................ 8 inches
PREFERRED PAGING
CAPITAL REGION WEEKLY NEWSPAPERS
In Corinth
217 Maple St, Corinth, NY 12822
(518) 654-9331 • Fax (518) 654-2935
In Schenectady County
411 Ballston Rd., Scotia, NY 12302
(518) 399-9133 • Fax (518) 399-8710
In Rensselaer County
29 Sheer Rd., P.O. Box 70,
Averill Park, NY 12018
(518) 674-2841 • Fax (518) 674-8680
*For the 2010 Circulation Audit conducted by Circulation
Verification Council (CVC) of St. Louis, MO. which audits the
majority of free circulation papers across The United States.
Here are just a few points of interest.
1 column ........... 1 1/2 inches 4 column ............ 6 1/2inches
ADIRONDACK
In Saratoga County - Corporate Office
2 Rosell Drive, Ballston Lake, NY 12019
(518) 877-7160 • Fax (518) 877-7824
The Results are in …
Bi-Weekly
Delivery Receipt Hours:
Open: Sunday night at 11 pm
Close: Friday night at 11 pm
We are open all hours in between
for recieving.
Full loading dock facility.
Accepting FedEx & UPS daily.
Accepting all common carriers
with all types of delivery vehicles.
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corresponding to the publisher’s ad size and
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and guarantees payment.
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Supplied half tones must be 85% line square dot screen.
See Ad Sizes & File Formats.
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All RGB files will be converted.
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