2014 directory of international marketing research companies
Transcription
2014 directory of international marketing research companies
2014directory INTERNATIONAL 2014 DIRECTORY OF INTERNATIONAL MARKETING RESEARCH COMPANIES The United States has roughly 4% of the world’s population — which means if you aren’t expanding globally, you could be missing the other 96%. In order to stay competitive in today’s expanding business environment you need to reach a global audience, before your competitors do. But to expand to other markets, you need to understand them. What a consumer in India wants is probably much different than what a consumer in Norway, or the US expects. To understand the complex global marketplace and craft a viable expansion strategy you need solid market research from a company that understands the complexities of an international audience. AMA’s Directory of International Marketing Research Companies features leading research providers that can start you on your global journey to profit. Interested in being featured in AMA’s Marketing News directories? Learn more at www.ama.org/directories. AN ADVERTISING SUPPLEMENT TO THE AUGUST 2014 ISSUE OF MARKETING NEWS. COPYRIGHT 2014 BY THE AMERICAN MARKETING ASSOCIATION. ALL RIGHTS RESERVED. 74 MARKETING NEWS | AUGUST 2014 Gold Report14.indd 74 7/25/14 1:16 PM GEOGRAPHIC INDEX TO THE DIRECTORY OF International Marketing Research Companies UNITED STATES CALIFORNIA Decipher Juárez and Associates, Inc. CONNECTICUT RTi Research PENNSYLVANIA COLOMBIA Marketing Systems Group Offerwise TEXAS Decision Analyst, Inc. Illuminas M/A/R/C® Research (AFRICA, ASIA, UTAH SSI Sawtooth Software GEORGIA VIRGINIA University of Georgia/MRII Issues & Answers Network, Inc. ILLINOIS B2B International Customer Lifecycle, LLC The Martec Group Offerwise Rabin Research Company INTERNATIONAL AUSTRALIA, EUROPE, MIDDLE EAST, ATLANTIC & PACIFIC REGIONS) Offerwise CHINA WASHINGTON Offerwise B2B International The Martec Group WEST VIRGINIA SIS International Research MindField Online/MindFieldMedical FRANCE The Martec Group WISCONSIN La Maison du Test Morpace Inc. Market Research The Martec Group MICHIGAN and Consulting GERMANY ASK International Market Research MINNESOTA CANADA TripleInk (ASKi) GmbH B2B International The Martec Group MISSOURI SIS International Research Maritz Research QUEBEC NEW JERSEY Voxco CARAVAN from ORC International JAPAN INTAGE Inc. ® RTi Research NEW YORK B2B International Gfk MEXICO, CENTRAL, & SOUTH AMERICA UMG International Radius Global Market Research Sermo WorldOne YouGov SIS International Research UKRAINE Illuminas SIS International Research PHILIPPINES ARGENTINA Offerwise UNITED KINGDOM B2B International Illuminas OHIO Burke, Inc. BRAZIL SIS International Research RTi Research Offerwise Sermo WorldOne AUGUST 2014 | MARKETING NEWS Gold Report14.indd 75 75 7/25/14 1:24 PM 2014directory A ASK International Market Research (ASKi) GmbH Moenckebergstrasse, 10 20095 Hamburg, Germany PHONE: +49 40 3256 710 FAX: +49 40 3256 7198 EMAIL: info@aski.de WEB: www.aski.de Hamburg — Corporate Headquarters CEO: Izabela Borgmann EMAIL: IB@aski.de EUROPE CONTACT: Steffen Pohl, Account Executive EMAIL: SP@aski.de USA CONTACT: Kirsten Dietrich, Account Executive EMAIL: KD@aski.de ASKi, founded in 1953, is a provider of fieldwork and data services. We coordinate market research globally via long-standing partnerships. All planning, organizing, and fieldwork supervision is done by our own staff on-site. We offer full service competence in terms of tailored market research instruments and exploration methods. Our strengths are our highly qualified, experienced and interdisciplinary team, our flexibility, promptness, superior client service, accurate data collection and a genuine interest in your questions. Our partner company ASKi-Data handles translations, data and coding. Your contact for those services: CONTACT: Izabela Borgmann, Director EMAIL: IB@askidata.de WEB: www.askidata.de INTERNATIONAL WEB: www.b2binternationalusa.com CONTACT: Julia Cupman, Director ADDITIONAL COMPANY LOCATIONS: Illinois PHONE: (312) 204-7201 EMAIL: chicago@ b2binternational.com WEB: www.b2binternationalusa.com U.K. PHONE: +44 (0)161 440 6000 EMAIL: info@ b2binternational.com WEB: www.b2binternational.com China PHONE: +86 (0)10 5735 1061 EMAIL: beijing@ b2binternational.com WEB: www.b2binternational.com/china Germany PHONE: +49 (0)211 88231 728 EMAIL: duesseldorf@ b2binternational.com WEB: www.b2binternational.de B2B International is a specialist business-tobusiness market research consultancy that provides customized b-to-b market research and intelligence studies on a global scale from its offices in North America, Europe and Asia. Our b-to-b expertise covers all industry sectors— from manufacturing to engineering, chemicals to construction—throughout the world. As the trusted b-to-b research partner for hundreds of clients, our areas of specialization include: Burke’s primary areas of focus include: • Brand Assessment • Product/Service Development • Customer Loyalty • Linking Data Sources • Channel & Go-To-Market Research • Market Segmentation • Competitive Intelligence • Customer Satisfaction & Loyalty Research • New Product Development (NPD) Research 76 Burke capitalizes on its state-of-the-art research execution, advanced analytical techniques, and leading edge technology to provide decision support solutions to companies across all major industry sectors. Burke’s reputation derives from expertise in defining problems, developing research designs, executing complex quantitative and qualitative studies, analyzing data, and interpreting results to enable clients to make the most informed decisions possible. Burke has expertise in a broad range of industries, both domestic and international, and across many data collection methods, including online and mobile. All of Burke’s core competencies are supported by an active commitment to internal research and development programs. • Branding Research • Market Sizing & Opportunity Research B2B International Burke, Inc. 500 West 7th Street Cincinnati, OH 45203 PHONE: 1-800-688-2674 FAX: (513) 684-7717 EMAIL: info@burke.com WEB: www.burke.com CONTACT: Diane Surette, Executive Vice President, Head of Client Services • Employee Engagement • Employee Satisfaction Research 707 Westchester Avenue, White Plains, NY 10604 PHONE: (914) 761-1909 FAX: (914) 761-1503 EMAIL: newyork@ b2binternational.com B • Advertising Research • Customer Journey Mapping A NOTE: The following information was supplied by the advertisers in this issue to provide readers with additional details about their companies. All of the listings are paid advertisements. • Shopper Research • Research Education. As further evidence of Burke’s outstanding quality in marketing research, Burke has attained ISO 20252 certification. C • NPS Tracking Research • Pricing Research • Segmentation • Usage & Attitude (U&A) Research CARAVAN® from ORC International • VOC Research. 902 Carnegie Center, Suite 220 MARKETING NEWS | AUGUST 2014 Gold Report14.indd 76 7/25/14 2:19 PM INTERNATIONAL Princeton, NJ 08540 PHONE: (609) 452-5400 FAX: (609) 452-5292 EMAIL: caravaninfo@ orcinternational.com WEB: www.orcinternational.com/ caravan CONTACT: Wayne Russum, SVP, Director CARAVAN Services ORC International’s CARAVAN® omnibus surveys offer economical, quick-turnaround consumer research combined with professional guidance and a dedication to quality from our experienced research team. Surveys include Telephone CARAVAN (fullyprojectable probability sample including cell phones and landlines), Online CARAVAN (U.S. adults), as well as specialized U.S. audience targeting among teens, parents, age generation or geography. In addition, our weekly International Omnibus covers 22 key European, Asian, North and South American countries with questionnaire translations included. CARAVAN is ideal for concept, ad, logo or message testing; market sizing and profiling customers; product pricing; measuring and tracking attitudes, awareness and usage; publicity generation, thought leadership and pitch enhancement. In addition to continuous guidance and support from our experienced team of research professionals, we can easily accommodate the following for your project: questionnaire design and consultation; complex skip patterns/question wording piping; multi-cell testing; audio, video and graphics; longer questionnaires (over 20 questions); summary reports. of research findings and customer requirements into the day-to-day management and operations of the organization. We help companies avoid costly mistakes by focusing on thorough front-end planning, appropriate research execution, and in-depth action implementation at the back end. Outcomes are rigorous and balanced customer-focused performance metrics, improved financial results, and a superior total customer experience. With reach to more than 3 million individuals in 160+ countries, we conduct strategic qualitative and quantitative research in multiple localized languages on a worldwide basis. D Decipher 7 River Park Place East, Suite 110 Fresno, CA 93720 PHONE: (559) 436-6940 FAX: (559) 436-6944 EMAIL: info@decipherinc.com WEB: www.decipherinc.com TWITTER: @deciphertweets FACEBOOK: Facebook.com/decipherinc CONTACT: Kristin Luck, President A marketing research services provider, Decipher specializes in online survey programming, sampling, data collection and data reporting. Utilizing proprietary Web-based applications, Decipher integrates state-of-the-art technology with traditional research techniques. Decipher is all about uncovering opportunities in whatever territory is explored with clients. As a true partner, Decipher isn’t interested in just data, but also about what that data represents for each client. 2014directory The company focuses on technology and research systems that bring data to life, and in doing so, helps reveal how even seemingly small discoveries can yield meaningful insights. Decision Analyst, Inc. 604 Avenue H East Arlington, TX 76011 PHONE: (817) 640-6166 FAX: (817) 640-6567 EMAIL: jthomas@ decisionanalyst.com WEB: www.decisionanalyst.com CONTACT: Jerry W. Thomas, President/CEO John Gachelin, Vice President International Research Decision Analyst is a full-service, custom, ad hoc marketing research and marketing consulting firm. We have conducted research and consulting assignments in Canada, Europe, Latin America, Australia, and Asia. Our International experience includes: market structure analyses, pricing analyses, advertising tests, promotion tests, segmentation studies, strategy analyses, customer satisfaction tracking, and new product research, as well as depth interviews and focus groups in person and via the Internet. We have created extensive international panels of consumers and professionals including: Over 7,000,000 consumers, 118,000 IT/IS professionals 25,000 Physicians and Surgeons, 105,000 Executives, 17,000 Contractors, Over 660,000 European consumers, Over 300,000 Latin American consumers, Over 450,000 Australia/Asia consumers. The Directory continues on the following page Customer Lifecycle, LLC 319 N. Weber Rd., #360 Bolingbrook, IL 60490 PHONE: (630) 412-8989 EMAIL: kaferenz@ customerlifecycle.us WEB: www.customerlifecycle.us CONTACT: Karin A Ferenz, Principal Customer Lifecycle is a global research based consultancy that works with B2B and B2C companies to get more value and better business results from research through significantly improved coordination, deployment and integration AUGUST 2014 | MARKETING NEWS Gold Report14.indd 77 77 7/25/14 2:20 PM 2014directory G GfK 200 Liberty Street, 4th Floor New York, NY 10281 PHONE: (212) 240-5300 WEB: www.gfk.com CONTACT: Holly Jarrell or Gwil Jones GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market experts combine their passion with GfK’s 80 years of data science experience. This allows GfK to deliver vital global insights matched with local market intelligence from more than 100 countries. By using innovative technologies and data sciences, GfK turns big data into smart data, enabling its clients to improve their competitive edge and enrich consumers’ experiences and choices. I Illuminas 3801 S. Capital of Texas Hwy Suite 200 Austin, TX 78704 PHONE: (512) 652-2700 FAX: (512) 533-0399 EMAIL: solutions@illuminas.com WEB: http://us.illuminas-global.com CONTACT: Amelia Carry, Director, Marketing & Business Development ADDITIONAL COMPANY LOCATIONS: New York, United Kingdom INTERNATIONAL Illuminas is a full-service, global research consultancy dedicated to helping companies leverage market intelligence to gain leadership positions. Whether you are trying to identify key market trends, solve critical business issues or create leading brand strategies, our team of expert research consultants will recommend the most appropriate combination of quantitative and qualitative research tools to meet your objectives. Some of the biggest and most successful companies in the world come to us because we understand their business needs and we reach beyond the data to tell the story behind the research. INTAGE Inc. INTAGE Akihabara Bldg., 3 Kanda-Neribeicho Chiyoda-ku, Tokyo 101-8201 Japan PHONE: +81-3-5294-0111 WEB: www.intage.co.jp EMAIL: info@intage.co.jp CONTACT: Jason Higgins The INTAGE Group is Japan’s market research leader, with over half a century of experience in delivering tailor-made solutions to the marketing challenges facing companies today. We combine reliable syndicated data services with customized research to provide timely and in-depth insight that helps clients make effective strategy and marketing decisions. To stay on the cuttingedge, we apply the latest methodologies and technologies, including mobile and digital, to deliver detailed, actionable intelligence. With full-service operations and dedicated local teams across the ever-changing, diverse and dynamic Asia region, the INTAGE Group merges NOTE: The following information was supplied by the advertisers in this issue to provide readers with additional details about their companies. All of the listings are paid advertisements. local insight and the latest digital technology with our expertise in information services and integrated systems solutions. This combination allows us to offer extensive knowledge about local and global market trends to help clients maintain a competitive advantage. Issues & Answers Network, Inc. 5151 Bonney Rd. Virginia Beach, VA 23462 PHONE: (757) 456-1100 FAX: (757) 456-0377 WEB: www.issans.com EMAIL: global@issans.com CONTACT: Peter J. McGuinness, President Carla Lindemann, Chief Operating Officer Issues & Answers Network, Inc. is an integrated global marketing research company with corporate headquarters in Virginia Beach, VA and several other locations throughout the United States. Our international network of reliable alliance partners extends our research capabilities to Africa, Asia, Central America, South America, Europe, Eastern Europe, the Pacific Rim, the Middle East, and Scandinavia. Research services include: IN-HOUSE DATA COLLECTION (400 CATI stations across five call centers located in the United States; new services such as web-based research, Instant Consumer Evaluation (ICE)and Interactive Voice Response; three on-staff moderators; in-person interviews; direct mail). PROJECT MANAGEMENT (Responsive account executives who guide you through every step of the research process). DATA PROCESSING AND TABULATION ANALYSIS (Multivariate, trade off, factor, conjoint, and discrete choice; Risk Reduction Research to assist retailers and manufacturers in pre-selecting styles, designs and products that have a greater likelihood of success). STRATEGIC CONSULTING (Recommendations to guide strategic marketing decisions based on actionable research findings) Snapshot of industries include: Agriculture, alcoholic beverages, consumer durables, beauty, health, and pharmaceuticals, IT/ telecommunications, financial services, food and beverages, hospitality, and lifestyle products. 78 MARKETING NEWS | AUGUST 2014 Gold Report14.indd 78 7/25/14 2:22 PM INTERNATIONAL J Juárez and Associates, Inc. 12139 National Boulevard Los Angeles, CA 90064 PHONE: (310) 478-0826 FAX: (310) 479-1863 EMAIL: juarezla@gte.net WEB: www.juarezassociates.com CONTACT: Nicandro Juarez, President Full-Service International Research and Management Consultants for the United States, Latin America and the Caribbean. Since 1971. Services provided to governmental, institutional and private sector clients include: General & Hispanic Marketing, Focus Group Facilities & Services, Mall Intercepts, Survey & Social Science Research, Program Review & Evaluation, Educational & Human Resource Development, Social Marketing, and Telephone Surveys. Complete bilingual (Spanish/English) capabilities. L LA MAISON DU TEST 66 Rue de Paris 93100 Montreuil, France PHONE: 33.1.7302.6969 FAX: 33.1.7302.6960 EMAIL: info@ lamaisondutest.com WEB: www.lamaisondutest.com CONTACT: Christophe Malmanche, General Manager One of the best studios in Paris: Our modern and functional facilities are fully dedicated for your qualitative projects. Each viewing rooms with two-way mirrors. We are located down town near shopping district and easy access from different railway stations. We are at your service at all times throughout the process. M M/A/R/C® Research 7850 N. Belt Line Rd Irving, TX 75063 PHONE: 1-800-884-MARC (6272) WEB: www.MARCresearch.com EMAIL: Merrill.Dubrow@ MARCresearch.com CONTACT: Merrill Dubrow M/A/R/C® Research is a full-service custom marketing research firm dedicated to aiding in the creation, evaluation, and strengthening of brands. Since 1965, M/A/R/C® has designed and executed qualitative and quantitative research with traditional and online solutions while adhering to a client-service ethic built on dependability and collaboration. Specializing in analyzing consumer and B2B marketing challenges, M/A/R/C® strives to help brands improve marketing strategy and brand strength. M/A/R/C® Research is headquartered in Dallas, Texas with satellite offices across the U.S. M/A/R/C® Research is part of Diversified Agency Services, a division of Omnicom Group Inc. Since 1993 LA MAISON DU TEST is your ideal partner for field research. We conduct your quantitative projects at central location, at home, at POS, on the street. Each project is carefully and professionally executed with our IT equipment (80 CAPI/CAWI; 250 Tablet PCs). Our own CLT facilities in Paris and Bordeaux with a kitchen and a WIFI connection. We conduct your product, packaging or concept testing, customer satisfaction surveys. We have an entire department working exclusively on recruiting respondents. Maritz Research 1355 North Highway Drive Fenton, MO 63099 PHONE: 877-4MARITZ EMAIL: info@maritz.com WEB: www.maritzresearch.com About Maritz Research As one of the world’s largest marketing research firms, Maritz Research, a unit of Maritz LLC Inc, 2014directory helps many of today’s most successful companies improve performance through a deep understanding of their customers, employees and channel partners. Founded in 1973, Maritz Research offers a range of strategic and tactical solutions concentrating primarily in the automotive, financial services, hospitality, technology\ telecommunications, and retail sectors. Maritz Research leads the industry in creating Customer Experience Measurement solutions and we apply these solutions to our client’s business so they can attract, retain, and grow profitable customers. Maritz Research has operations in the U.S., Canada, the United Kingdom, Germany, and Shanghai, China. All research projects are carried out in compliance with the International Standard: ISO 20252. Member CASRO. Marketing Systems Group 755 Business Center Drive Suite 200 Horsham, PA 19044 PHONE: 1-800-336-7674 or (215) 653-7100 FAX: (215) 653-7115 WEB: www.m-s-g.com EMAIL: alambert@ m-s-g.com CONTACT: Alan Lambert Marketing Systems Group provides innovative products and services designed for the survey research industry. MSG products include GENESYS Sampling, PRO-T-S Dialers and ARCS Panel Management IVR and Web recruiting. GENEYS Sampling provides fullservice sampling capabilities including RDD, listed samples, business samples, screening services, online/Web sample, address-based sample, sample/list enhancement services including telephone lookup and data appendage as well as cell phone samples. PRO-T-S is a research predictive dialing system designed to improve productivity and quality while reducing costs. ARCS is an all-in-one tool created for panel management, Web/IVR recruiting and data collection. Other MSG resources include database development, management and analytical capabilities. The Directory continues on the following page AUGUST 2014 | MARKETING NEWS Gold Report14.indd 79 79 7/25/14 2:23 PM 2014directory The Martec Group 105 W. Adams Street, Suite 2900 Chicago, IL 60603-4109 PHONE: 1-888-811-5755 FAX: 248-351-4158 EMAIL: Chuck.bean@martecgroup.com WEB: www.martecgroup.com CONTACT: Chuck Bean, Partner ADDITIONAL COMPANY LOCATIONS: Detroit, Green Bay, Frankfurt, Shanghai, Beijing The Martec Group is a full-service global marketing research and consulting company celebrating 30 years of marketing research excellence. Martec provides business-to-business and business-toconsumer research solutions supported by a range of qualitative and quantitative intelligence offerings to suit your strategic needs. Martec offices support a vast array of industries, technologies and markets including: Healthcare/Life Sciences, Automotive/ Transportation, Chemicals, Building Construction, Utilities, Advanced Technologies, Private Equity, Financial Services and Food/Nutrition. 80 INTERNATIONAL Mindfield Online 1012 Kanawha Blvd. East, Suite 301 Charleston, WV 25301 PHONE: (304) 343-9650 FAX: (304) 343-6522 WEB: www.mindfieldonline.com EMAIL: jmace@mcmillionresearch.com CONTACT: Jay Mace, Vice President The McMillion Companies provide more than 35 years of data collection experience and leading edge technology. Our online panel, Mindfield Online, uses the latest proprietary software integration for the best panel and programming experience available. MindField Medical, another McMillion company, combines a multi-method approach to physician and patient surveys using technology as the filter to allow for the most representative approach to Healthcare data collection. Our web development team continuously provides stunning data collection tools, now enhanced by Beacon by Decipher, that integrates with mobile and social media to give not only the respondent but, your clientele the NOTE: The following information was supplied by the advertisers in this issue to provide readers with additional details about their companies. All of the listings are paid advertisements. best online experience possible. The sky is truly the limit for your research projects when using The McMillion Companies. Our IQD electronic countermeasures, which now include Experian Data Quality, insure panel integrity and a quality experience. Morpace Inc. Market Research and Consulting 31700 Middlebelt Road Farmington Hills, MI 48334 PHONE: (248) 737-5300 FAX: (248) 737-5326 EMAIL: information@morpace.com WEB: www.morpace.com CONTACT: Duncan Lawrence, President Morpace is a full-service, global survey research and consulting organization specializing in qualitative and quantitative research. Our clients rely on our innovative solutions and research expertise in a wide range of industries including automotive, financial services, healthcare, retail and consumer goods, and technology. MARKETING NEWS | AUGUST 2014 Gold Report14.indd 80 7/25/14 2:25 PM INTERNATIONAL Through custom research designs, in-house analytics and modeling expertise, and visually dynamic reporting, Morpace provides our clients with the industry information and marketing knowledge they need to make smart financial and strategic decisions. Morpace delivers global expertise and innovative, proprietary solutions in three core areas: brand and communications; market and product development; and customer experience management including satisfaction, loyalty and retention. Examples of our innovative solutions include mobile research, text analytics, Claros Communities™, and dynamic dashboards. Established in 1941, Morpace is one of the fastest growing marketing research firms in the United States. We conduct research in over 60 countries and on five continents. Morpace is headquartered in Detroit with full-service offices in Los Angeles, London and Shanghai. O EMAIL: main@ rabin-research.com WEB: www.rabinresearch.com CONTACT: Michelle Elster, Vice President, (melster@rabin-research.com; ext. 15) Nina Mueller, Vice President, (nmueller@rabin-research.com; ext.16) Rabin Research, a full-service global marketing research company, offers a wide range of high quality, cost-efficient consumer and b2b marketing research services. We work in all industries with a significant number of studies in packaged goods, financial, retail, healthcare products/services, food/ food services, and new technologies. Since 1963, we have successfully completed over 5,400 studies for many of the world’s leading companies. Study types include: segmentation, problem detection, concepts, names, product use, packages, design, pricing, colors, employee/customer satisfaction, promises, positioning, advertising, tracking, and awareness/attitude/usage. We do qualitative and quantitative studies worldwide and employ all data collection methods. Offerwise 44095 Pipeline Plz, Suite 330 Ashburn, VA 20147 PHONE: 1-800-280-4947 EMAIL: research@offerwise.com WEBSITE: www.offerwise.com CONTACT: Rob Dolafi ADDITIONAL COMPANY LOCATIONS: Chicago, Seattle, Buenos Aires, São Paulo, Bogota Offerwise is a leading research and sample provider for the US Hispanic & Latin American markets. It is home to the largest and most representative online US Hispanic panel in the industry. Its recent expansion in to Latin America covers every country with all socio-economic classes represented. Radius Global Market Research 120 Fifth Avenue New York, NY 10011 PHONE: (212) 633-1100 WEB: www.radius-global.com EMAIL: clister@radius-global.com CONTACT: Chip Lister, Managing Director Radius Global Market Research excels at addressing complex issues in development, marketing and communications for Fortune 500s, multinational companies and other industry leaders. 2014directory We are a global team of smart marketers and savvy research professionals with diverse experience across dozens of industries. We are committed to bringing cutting-edge, custom research solutions to every engagement so that you can maximize your brand growth. Our intellectual capital is truly global, as Radius research engagements stretch from Asia, across Africa and Europe, to the Americas. The newest office in Dubai brings the Radius global market research expertise closer to the multinational organizations seeking expansion in that region. Companies rely on Radius for strategic businessbuilding guidance to optimize brand offerings, identify clear innovations, and develop compelling customer propositions. This is our single-minded focus: helping brands achieve better business performance. RTi Research 1351 Washington Boulevard Stamford, CT 06902 PHONE: (203) 324-2420 FAX: (203) 964-8269 EMAIL: drothstein@ rtiresearch.com WEB: www.rtiresearch.com CONTACT: David Rothstein, CEO For more than three decades, our knowledgeable and dedicated team of highly experienced professionals has been providing innovative, custom marketing-focused research and brand strategy solutions. Our clients – many with 10+ year relationship – are the largest and most highly regarded companies within their respective industries. RTi Research is known for providing insight >>> The Directory continues on the following page R Rabin Research Company 500 N. Michigan Ave. Suite 1410 Chicago, IL 60611 PHONE: (312) 527-5009 FAX: (312) 527-5025 AUGUST 2014 | MARKETING NEWS Gold Report14.indd 81 81 7/25/14 2:26 PM 2014directory and answers that lay the foundation for intelligent business decisions, and for not spouting “researchspeak.” We offer a unique combination of analytical skill and business savvy; our clients count on us to help them connect the dots, tell the story and influence decisions. Market Researchers play a vital role in supporting the innovation efforts of their companies, thus we are constant innovators ourselves. In addition to our complete offering of traditional research tools and methods, RTi continuously develops specialized products and advanced analytics in support of increasingly complex business decisions. Offices also located in Matawan, New Jersey and Westerville, Ohio. S Sawtooth Software 1457 E 840 N Orem, UT 84097 PHONE: (801) 477-4700 FAX: (801) 434-5493 EMAIL: info@sawtoothsoftware.com WEB: www.sawtoothsoftware.com CONTACT: Brian McEwan Sawtooth Software creates tools for computer/ Internet interviewing, conjoint/choice analysis, MaxDiff scaling, cluster ensemble analysis, and hierarchical Bayes analysis. Our web-based interviewing system is powerful and flexible, accommodating all standard question types, including complex skips, data piping, loops, and constructed lists. It also includes the ability to incorporate optional conjoint modules. We are best known for our choice-based conjoint software, including CBC and Adaptive CBC (ACBC). Consulting and web hosting for surveys also available. INTERNATIONAL NOTE: The following information was supplied by the advertisers in this issue to provide readers with additional details about their companies. All of the listings are paid advertisements. Sermo WorldOne SIS International Research NY Headquarters 200 Park Avenue South, Suite 1310 or Main 1301 New York, NY 10003 PHONE: (212) 358-0800 EMAIL: info@worldone.com WEB: www.worldone.com 11 East 22nd Street, 2nd Floor New York, NY 10010 PHONE: (212) 505-6805 FAX: (212) 505-0284 EMAIL: research@sisinternational.com WEB: www.sismarketresearch.com CONTACT: Ruth Stanat, President London Headquarters Unity Wharf 13 Mill Street London SE1 2BH United Kingdom PHONE: +44 207 252 1118 ADDITIONAL LOCATIONS: ASIA PACIFIC: 333 Huai Hai Zhong Road, 12th Floor A06, Shanghai 200021 China +(86) 21 5116 0734 Sermo WorldOne, leading medical research/social community, provides over 2 decades of expertise in healthcare fieldwork /physician engagement. Sermo WorldOne’s services improve healthcare delivery/ patient outcomes by enabling its network of 1.8 million healthcare professionals across 80 countries to share their insights and expertise with our clients and each other. Sermo is the largest and most engaged online medical community of verified physicians, with over 270,000 0U.S. physician members (40% of the market). Intelligence Solutions offer accurate, timely and cost-effective quantitative market research/social media research sourced from millions of fully verified physicians/allied health professionals. Leveraging our global scale and over a dozen years of experience, we now also provide language services. Engagement Solutions offer the most robust global social platform to engage, educate/learn from physicians, who participate with an openness to learn and grow professionally through medical crowdsourcing. EUROPE, MIDDLE EAST & AFRICA: 10 Adam Street, The Strand London, WC2N 6AA +(44) 20 7520 9026 GERMANY & EASTERN EUROPE: Friedrichstraße 90 Berlin 10117 +(49) 30 2025 3101 SOUTH EAST ASIA: 17 ADB Avenue Ortigas 29th Floor Suite #2928 Pasig City 1600 Manila +63 2798-8184 SIS International Research is a leading full-service market research and market intelligence firm, established in 1984. We conduct fieldwork, data collection, recruiting, strategic market intelligence and global growth marketing consulting solutions. Key regional offices include New York, London, Berlin, Shanghai and Manila. SIS provides the recognized expertise, integrated methods and global resources to provide full insight into the entire business landscape—customers, competitors, culture, supply chain and global market intelligence. Our coverage is global, including nationwide US, Europe, Latin America, Asia, Canada, Africa and the Middle East. We conduct consumer, B2B, healthcare, industrial, automotive, low incidence and strategic research. Key solutions include customer insights, market opportunity research, satisfaction & loyalty, usage & attitude, branding, product testing, Car Clinics, channel intelligence, pricing research, competitive intelligence, emerging markets research, C-Level & key opinion leader research, market entry/sizing and other solutions. Some of our qualitative and quantitative methods include CATI, focus groups, online research, ethnography, intercepts, car clinics, secondary research and analytics. SIS also provides focus group and testing facilities in key cities worldwide. 82 MARKETING NEWS | AUGUST 2014 Gold Report14.indd 82 7/25/14 2:27 PM INTERNATIONAL can adapt your advertising and marketing communication programs to connect with diverse ethnic and international audiences. SSI 6 Research Drive Shelton, CT 06484 PHONE: (203) 567-7200 EMAIL: info@surveysampling.com WEB: www.surveysampling.com CONTACT: Tom Johnson, Senior VP, Sales & Client Services SSI is the premier global provider of sampling, data collection and data analytic solutions for consumer and business-to-business survey research, reaching respondents in 86 countries via Internet, telephone, mobile/wireless and mixed-access offerings. SSI staff operates from 25 offices in 18 countries, offering CATI, questionnaire design consultation, programming and hosting, online custom reporting and data processing. SSI’s 3,300 employees serve more than 3,000 clients worldwide. Visit SSI at www.surveysampling.com. T TripleInk 60 South 6th Street Suite 2800 Minneapolis, MN 55402 PHONE: (612) 342-9800 FAX: (612) 342-9700 WEB: www.tripleink.com EMAIL: cthudson@tripleink.com CONTACT: Christa Tiefenbacher-Hudson, Managing Director TripleInk is a multilingual marketing communications agency working with business-to-business and consumer products companies and their agencies to help them break through language barriers and connect with their customers around the globe. U University of Georgia/MRII Center for Continuing Education 1197 S. Lumpkin St., Suite 192D Athens, GA 30602-3603 PHONE: (706) 542-3537 EMAIL: pam.bracken@ georgiacenter.uga.edu WEB: www.principlesofmarketresearch. org CONTACT: Pam Bracken The Principles of Market Research and the Principles of Pharmaceutical Market Research are online certificate courses administered by the University of Georgia/MRII and are designed to teach the Market Research Core Body of Knowledge MRCBOK©. Over 7,000 practitioners have enrolled in the programs from 98 countries. A New Online Course: Principles of Mobile Market Research: Practices & Applications. This new 10-hour, self-paced course explores emerging mobile technologies and how they can be applied to marketing research. V Voxco 1440 St. Catherine, Suite 900 Montreal, Quebec Canada H3G 1R8 2014directory PHONE: (514) 861-9255 WEB: www.voxco.com EMAIL: vincent.auger@voxco.com CONTACT: Vincent Auger Voxco is a global provider of survey technology solutions that enable enterprise clients, market research firms, governments and institutions to make better decisions by providing them the necessary tools to collect and analyze data from their environments, customers and employees. With over 20 years of experience, offices in Canada, USA, France, Germany and Australia, we service over 350 clients across thirty countries. Our expertise is in stand-alone or multichannel data collection tools: CATI, IVR, Predictive dialer, Face to Face (CAPI), Web and Mobile. We also offer Professional Services: survey scripting, statistical analysis, SQL programming, email management, data view creation and call center optimization consulting. YouGov 111 West 24th Street New York, NY 10011 PHONE: (646) 537-9835 WEB: yougov.com EMAIL: tim.kane@yougov.com CONTACT: Tim Kane Founded in London in 2000, YouGov has grown to be one of the world’s top research and data companies, with offices in the UK, USA, Europe, the Middle East, Africa and Asia. Considered a pioneer in online research, we offer our clients a suite of proprietary products like BrandIndex and YouGov Omnibus, plus the full spectrum of custom quantitative and qualitative research solutions. We offer the following turnkey services in all major languages: • Creation and transcreation of advertising and marketing communication materials • Website localization • Certified translations of financial, legal and technical documentation and product labeling • Multilingual production services for audiovisual, interactive and print media • Consulting on multicultural communication strategies, product naming and branding. Call or visit our website to learn how TripleInk AUGUST 2014 | MARKETING NEWS Gold Report14.indd 83 83 7/25/14 2:28 PM