Ickey Woods Teams Up with Pork Rinds for

Transcription

Ickey Woods Teams Up with Pork Rinds for
FOR IMMEDIATE RELEASE
Contact: Heather DeSantis
RMD Advertising
DeSantis@RMDAdvertising.com
614.794.2008
Ickey Woods Teams Up with Pork Rinds for Football Legends in Need
Rudolph Foods and brands lead consumers in a campaign with Ickey Woods to support
Mike Ditka’s Gridiron Greats Assistance Fund
Lima, OH (October 23, 2014) - Rudolph Foods, the world’s largest manufacturer of pork rinds,
has announced its Fourth Annual Pork Rind Appreciation Day campaign. Celebrated on the
biggest football day of the year, the first Sunday of February, Pork Rind Appreciation Day was
cemented as an annual event after the pork rind leader secured hundreds of thousands of
consumer votes, as well as political designations, in 2010. Matched each year with charitable
support, Rudolph Foods will again support Gridiron Greats Assistance Fund, Inc., a nonprofit
organization that provides medical and financial assistance to former National Football League
(NFL) players in dire need. In response, Rudolph Foods is teaming up with Ickey Woods to raise
money to support the Gridiron Greats through the annual Pork Rind Appreciation Day
campaign.
Between now and the big game, $.10 of the purchase of all Rudolph Foods
branded products, including Rudolph’s, Southern Recipe, Pepe’s Snacks
and Lee’s Pig Skins will support the organization’s assistance fund (up to
$15,000).
Consumers will have a chance to play Pass the Pigskin, with Ickey Woods
for a chance to win $3,500 and a year’s supply of pork rinds from Rudolph
Foods. Beginning November 1st until the Big Game Day, fans can play Pass
the Pigskin at PorkRindDay.com where they have four chances to throw a
bag of pork rinds to Ickey Woods, completing a touch down pass, and
they’ll be entered to win! Fans can increase their chance of winning by
playing every day and sharing the game with friends.
“There are very few things more American than pork rinds and the game of
football,” says Mark Singleton, Vice President Sales and Marketing for
Rudolph Foods. “Rudolph Foods, a family owned company, is proud to lead
other football-lovin’ fans in the support of Gridiron Greats.”
About Rudolph Foods:
Rudolph Foods Company, Inc. is one of the world’s largest suppliers of branded and privatelabel snack products, including the world’s largest manufacturer of pork rinds. With plants in
Ohio, Georgia, Texas, Mississippi and California, Rudolph is solely dedicated to providing its
customers with the best quality products and the highest levels of customer service at the best
price. For additional information, please call 1-800-241-7675, or visit RudolphFoods.com.
About Gridiron Greats Assistance Fund:
The Gridiron Greats Assistance Fund (GGAF) is a non-stock, non-profit 501(c)(3) organization
providing financial grants and ‘pro bono’ medical assistance to retired NFL players in dire need.
The organization focuses on the humanitarian side of post-football related issues, which include
coordination of social services to retired players who are in need due to a variety of reasons
including inadequate disability and/or pensions. For additional information, visit
www.GridironGreats.org.
PorkRindDay.com
PorkRinds.com
RudolphFoods.com
Twitter.com/RudolphFoods
Facebook.com/RudolphFoods
Pinterest.com/RudolphFoods
YouTube.com/RudolphFoods
Instagram.com/RudolphFoods
GridironGreats.org