FREE - BeautyServe.com
Transcription
FREE - BeautyServe.com
Guild News The Premier Beauty Trade Magazine January 2008 australian bodycare - the best new year resolution you can make www.australianbodycare.com tel: 01892 750850 info@australianbodycare.co.uk 7 For more information circle enquiry card FULL Insurance cover tailored for the trade Free Guild News Subscription Free CPD Lectures Free Trade show entry Free Website listing Free Business advice Free Enamel Pin Badges & Window Stickers Therapists Insurance & Membership of a Therapists Organisation has never been so attractive The ABT package offers a great deal... Total Price for One year in respect of full therapist’s membership ABT £66.75 Guild £101.00 Babtac £93.50 Embody £70.00 £66.75 FREE FREE FREE £85.00 £10.00 £3.00 £3.00 £83.50 £10.00 FREE FREE £70.00 FREE FREE N/A Membership Fee and Insurance Joining Fee Badge Window Sticker Total Price for One year in respect of full therapist’s membership Magazine (per year) Annual Directory Web Listings £66.75 £101.00 £93.50 £70.00 12 FREE FREE 6 N/A FREE 6 N/A FREE Public Liability level of indemnity £2m £2m £2.5m None N/A £0 Year one then £30p/a £2.5m includes Insurance Premium Tax at 5% Standard levels of membership packages include the following Complementary Therapist NOW ONLY £48.35 WAS £58.35 Full Therapist NOW ONLY £56.75 WAS £66.75 Nail Technician NOW ONLY £30.50 WAS £40.50 Including... Over 30% CHEAPER £10 OFF ALL PACKAGES ABOVE OFFER ENDS 31st JANUARY 2008 Local Call 0845 017 50 80 or visit www.abtinsurance.co.uk * 30% is with reference to The Guild of Professional Beauty Therapists. The rates illustrated above were correct and accurate at time of design (8th August 07) Data sourced from websites and validated via phone. We have tried to ensure, to the best of our abilities that the cover provided by all the insurers is similar This insurance is underwritten by AXA Insurance UK plc Registered in England No 78950. Registered Office 5 Old Broad Street, London EC2N 1AD. A member of the AXA Group of Companies. AXA Insurance UK plc is authorised and regulated by the Financial Services Authority. In order to maintain a quality Service, telephone calls may be monitored or recorded. Associated Beauty Therapists is Authorised and Regulated by the Financial Services Authority. ABT Authorisation No: 463052 The UK’s premier beauty trade magazine GuildNews Sponsors of the Beauty Industry Survey 2007 Guild News Features Special reports Regulars 22 39 12 Atonement Be Brilliant! Business to Business Slimming and toning treatments to kick start those New Year resolutions David Suzuki on the hottest trend in skincare 62 42 53 Out With The Old? Dealing With Complaints Investigating new ingredients in skincare Understanding and Dealing with Customers, by Gill Morris 70 58 Training A Soft Touch Clean and Serene Claire Matthewman looks at the ever-popular luxury manicure Emma Doherty talks detoxing your cosmetics 108 84 68 Inside Out Nail Biters The low-down on colon hydrotherapy, by Sarah Dolman Tara Oldham gives advice on helping nail biting clients Nail News 95 New Products 105 Recruitment 110 Classified 81 22 The Beauty Essential David Horton on why insurance is a must for any therapist in business 83 What on ‘Earth’ is Marketing? Front page sponsored by Australian Bodycare By John McClements 42 91 Nutritious New Year Guild News The Premier Beauty Trade Magazine Kelly Quinn and Candice Gardner talk eating your way back to health January 2008 the best Unique Skincare for Face, Body and Spirit 70 92 australian bodycare - new year resolution Keeping Mum Your rights during pregnancy. you can make www.australianbodycare.com tel: 01892 750850 info@australianbodycare.co.uk For further information telephone 01892 750850 or circle number 171. 28 Contributing to Guild News this month… For more information circle enquiry card John Gill Morris is McClements is a founder of the marketing GMT Group expert who runs Ayurveda training courses in Goa Telephone +44 (0)1282 616611 Fax +44 (0)1282 602541 Email sales@algotherm-uk.com Website www.algotherm-uk.com Kelly Quinn is an Education Manager at the International Dermal Institute Candice Gardner is an Education Manager at the International Dermal Institute Tara Oldham is Senior Trainer at Lena White Ltd David Suzuki is President of BioTherapeutic, Inc. and an advisor to US state boards Emma Doherty is a Make-Up Artist for jane iredale mineral cosmetics David Horton is Managing Director of Associated Beauty Therapists. The publisher has taken all reasonable measures to ensure the accuracy of the information in Guild News and cannot accept responsibility for errors or omissions from any information given in this or previous editions of Guild News or for any consequences arising thereof. GUILD NEWS 5 21 For more information circle enquiry card The UK’s premier beauty trade magazine GuildNews by Susan Molyneux Organic Elements Guild News has an ABC audited total average net circulation per issue of 18,094* Guild News Publisher Guild Press Ltd 3 Charnwood Street Derby DE1 2GT Gary Hackett 01332 227684 gary@BeautyServe.net www.BeautyServe.com Editor Melissa Dennis 01332 227683 Managing Director Steve Batty 01332 226602 steve@BeautyServe.net melissa@BeautyServe.net Sarah Dolman 01332 227687 sarah@BeautyServe.net Proven dedicated Our unique treatment procedures and products mean that your clients will benefit from advanced massage techniques and our constant innovation in product creation. Our products use some of the most advanced and intelligent actives to ensure the best results for your clients. Our products conform to a strict ingredients policy and are manufactured, by us, to the highest standard. Over twenty years’ experience of blending natural ingredients has secured our position as the trusted partner to thousands of professional therapists. Our pricing and support structures help to maximise your profits. Let us help you share in our success. Accounts (Advertising & Exhibition) Ann Broadfoot 01332 227685 accounts@BeautyServe.net Ruth Naylor 01332 227689 ruth@BeautyServe.net Subscriptions/ General Enquiries Shaun Peaty 01332 227693 shaun@BeautyServe.net Heidi Josephs 01332 227690 heidi@BeautyServe.net Rachael Hamilton 01332 227699 rachael@BeautyServe.net Lucy Hawkridge 01332 227692 lucy@BeautyServe.net Sophie Jardine 01332 227696 sophie@BeautyServe.net Sam Jackson 01332 227691 sam@BeautyServe.net Sales Unique Tony Baker dave@BeautyServe.net Subscribe today 01332 227690 Guild News is published by Guild Press Ltd 3 Charnwood Street, Derby DE1 2GT Tel: 01332 227690 Fax: 01332 227688 Mailing House Sunline Direct Mail Limited, Cotton Way, Loughborough Leicestershire LE11 5FJ Tel: 01509 263434 Susan Molyneux Skincare 32-33Malmesbury Malmesbury Road, Road, Cheltenham GL51 9PL9PLTel: Tel: 0870 220 9094 0870 220 226635 9095 32-33 CheltenhamSpa Spa GL51 01242 570515Fax:Fax: 01242 Email: sales@smcfirst.com www.susanmolyneux.co.uk Email: sales@smcfirst.com www.susanmolyneux.co.uk Royal Effem make-up make-up and and Oe-Organic Oe-organic elements Royal Effem Elements skin skin & & body body care from Laboratori Royal, researching and developing for over a presence in 40 countries 50 years yearsandand a presence in 40 worldwide countries worldwide Conceptually designed lifestyle skincare and treatments with Conceptually designed lifestyle products and treatments with leading edge technology and a result driven philosophy free leading edge technology and a result driven philosophy from parabens, petrochemicals and animal derivatives with certified andisnopart animal Get intoorganically a world grown where ingredients your beauty of testing. nature Get into a world where your beauty is part of nature Extensive consumer magazine coverage incl. Vogue, Sunday Extensive consumer magazine coverage incl. Vogue, Sunday Times, Glamour, Daily Mail, Slimmer, The Telegraph, In Style, Times, Glamour, Daily Mail, Slimmer, The Telegraph, In Style, Red, She, Red, She, Daily Express etc Daily Express etc * ABC audit period 1/7/2006 – 30/6/2007 For further information call us on 0845 230 1581 or visit our web site www.royaleffem.co.uk 54 claire@BeautyServe.net Art Room Manager Dave Marples 01332 227681 For more information circle enquiry card Features Writers Claire Matthewman 01332 227695 4 For more information circle enquiry card meet lisa. not her fine lines. Through Dermalogica’s unique Face Mapping® zone-by-zone skin analysis, Lisa learned from her Dermalogica skin therapist that fine lines around the eyes could be treated directly with Dermalogica products and professional skin treatments. Which means people meet Lisa, not her fine lines. Isn’t it time you offered your clients the power of Dermalogica? Visit dermalogica.co.uk or call 0800 591 818 for your introductory Dermalogica skin health pack. If you would like to join our team then please go to our website www.dermalogica.co.uk to view our current vacancies, or email your CV & cover letter to hotjobsuk@dermalogica.co.uk. All you’ll ever need... FREE Collagen Sheets For more information circle enquiry card business2business Midlands’ beauty event returns Dear Readers Welcome to a brand new year! I hope you are as excited at the prospect of the next twelve months as we are here in the Guild News editorial office. A new year always bring with it the prospect of exciting developments, growth and prosperity, and hopefully you will have your business or career plan in place to make these projections a reality. You may already have taken the opportunity to think up some personal resolutions for the New Year, but have you considered any professional resolutions? What would you like to achieve in 2008? Where do you see your business going? Would you like a new challenge or to progress up the career ladder? This is an ideal time to reflect on your achievements of the past 12 months and put into place a plan to make your ambitions for the future a certainty. As always, Guild News is here to help and inspire you to achieve great things. If you’re considering training in a new treatment, this month we look at slimming and body toning techniques, luxury manicures and colon hydrotherapy. Beauty UK 2008 takes place once again at the NEC Birmingham this April, organised by Guild Press and Professional Beauty. With four months to go, over 55 per cent of exhibition stand space has already been booked. The new branding for this exciting event has also been unveiled. Your career and business really is in your hands, and so make 2008 the year that you achieve, or better, your goals. Good luck! Best wishes, Melissa Dennis Editor Guild News You may have seen our new bi-monthly feature Salon Spy, where we visit salons and Spas across the UK to discover what makes a successful beauty business. Would you be interested in having your salon profiled in a future issue of Guild News? If you are a salon owner / manager and would like a member of the Guild News editorial team to visit your salon, interview you about your business, take photographs and review your signature treatment, then contact editor Melissa Dennis at melissa@BeautyServe.net to be considered, providing a brief outline of why you feel you should be featured. Some of the key names who have confirmed their attendance include Dermalogica, Collin UK, SB Beauty Marketing, Fake Bake, Venus Concepts, Hive of Beauty, On Beauty, Repêchage and Bio Sculpture Gel, to name but a few. Says show director Gary Hackett: “Following on from the success of last year’s exhibition, Beauty UK 2008 gives Midlands’ beauty buyers the event they deserve. It will showcase the leading brands and exclusive show offers, supported by one of the most comprehensive Training Congress’ with some of the most influential speakers. Add to this the second UK Nail Tech competition, and the event promises to be a key event in 2008’s beauty calendar.” S 29/11/07 15:15 salon spy salon spy How did you break into the industry? “Well the idea came as a joint venture between myself and Josh Lowe. Josh has been in the hair industry years and was originally for a number of During an appointmen my hairdresser. t we were having general chat about a my interest in the industry and how beauty I’d dreamt about opening my own beauty salon. he had some additionalJosh mentioned that space at the back his Didsbury hair salon and we decided of there and then to go into business together.” So from Didsbury to Deansgate eh? That’s not a bad move . . . “No we were as surprised as anyone. Didsbury salon, The which is still going strong and incorporates both Hair and Beauty, nominated and was became a finalist for a Professional Beauty award for Marketing 2006. The press in coverage generated from this prompted the Hilton bosses to include us in their ‘mystery shopping’ expedition, they were looking as for a prospective spa business to be incorporated building on Deansgate.” into the new Beauty UK takes Visit this year ’s Beauty UK. • place on Sunday • 13th and • • Monday 14th April, with free entrance available to salon owners and managers, beauty and complementary therapists, nail technicians and final year students. Meet and do and Equipm business with the top suppliers in Skin ent care, Nails Walk away with exclusive Sprin g promotions Discover new ideas for you r business and Take advanta career ge of fantastic 'show-only' offe Increase you rs r knowledge and boost you For FREE show r profits with tickets and stan a visit! or visit www.bea d bookings call utyuk.org 01332 227 698 13-14 April 2008 , NEC, Birmingh am In association with To register for your free tickets, telephone the Ticket Hotline (24 hours) on 01332 227698. ABTmembers receive Guild News Guild News is now available to all members of Associated Beauty Therapists (ABT) free of charge as part of their membership package. ABT members receive 12 copies of Guild News annually, along with the Beauty Index directory. Membership of ABT starts from as little as £30.50 per year and as well as the subscription to Guild News, worth £30, members receive £2m Public, Products and Treatment Liability, free listing on the ABT website, badges and window stickers nad much more. Josh Lowe (left), Cath Murphy (far right) and the team at Heaven Spa. But surely the Hilton pick of any business could have their - why was it so important for them to use a local business? salon spy Image courtesy Page 1 If you’d like to invest in new skincare range that maximises on the latest scientific developments, then our feature on page 42 is for you. Plus if you’re looking at ways to drive your business forward further, we have an array of marketing and business articles designed for that very purpose. Eye spy . . . name: Heaven Spa Manchester M3 4LQ t: 0161 870 1789 e: info@heaven-spa.co w: www.heaven-spa.co..uk uk owner: Cath Murphy & salon spy Lisa carries out where: Second Floor, Hilton Manchest er Deansgate 303 Deansgate Josh Lowe brands used: Pevonia & Jessica 2 As I stepped off the train at Manchester’s Oxford Road station, I felt a mix of nervousness and eager anticipation. I looked around for signs of where I should be going but saw nothing except the GMex centre - why I felt that Manchester should have a big neon flashing sign saying Hilton this way I’m not sure - I guess it’s just the whole kudos of the place. But as I wandered on Deansgate I realised towards a sign wasn’t necessary big flashing as the Hilton stood tall and proud above neighbouring buildings. the a treatment. Once inside, Cath Murphy, one of Heaven Spa’s owners, After settling down greeted me. with a cup of tea in the Hotel’s lobby, to learn how Heaven I was eager Spa had made it into one of the most prestigious hotel chains in the world. Prior to setting up the Deansgate spa in November 2006, Cath worked in business marketing and had always felt that she would like to run a business of her own, and decided that the beauty industry was the way to go. GUILD NEWS One of two well-equipped treatment rooms at the clinic. name: SkinGenesis Cheshire where: 10 BRIDGE Clinic Chester Road Bridge Trafford Cheshire CH2 4JT t: 01244 303 464 w: www.skingenesis.co .uk owner: SkinGenesis brands used: Agera, Dermalog ica, DermaQuest, Jane Iredale, Medik8 48 “The bosses at the Hilton were looking ways to integrate at the Hilton into the heart of Manchester life - they didn’t want to be seen as outsider and they wanted the people of Manchester to embrace the hotel as one their own. They of felt a good way of doing this would be to include an already established local business within its walls to encourage the locals to use the facilities offer.” on of Heaven Spa. salon spy SkinGenesis Cheshire 10 BRIDGE health is part of the prestigious and well-being clinic. With its contempora ry styling and stern exterior, the 10 brick and glass BRIDGE clinic immediately strikes place that means you as a business - so you can understand clinic invited the why the results-based SkinGenesis of its offerings. brand to be a part Located in the leafy outskirts of Chester, clinic opened its SkinGenesis’ third doors in March 2007, succeeding original clinic in the Leeds, opened in 2003, and another Manchester. in SkinGenesis Director and co-founder me to the clinic Peter Beard welcomed and gave according to SkinGenesis Salon Spy an insight into the gospel ... GUILD NEWS One of the treatment rooms at Heaven Spa. And is there any salon spy rivalry between two salons? the that is tailored to suit That’s a clever “To be honest we considering retailing their needs. We’re also idea - but surely try and mix the Jane Iredale mineral the spa appeals more teams on a regular basis, make-up and offering to the guests who I can’t deny that With two successful are staying a bit of healthy rivalry is as semi-permanent eyelash services such clinics alreadyat the Hilton? a good incentive lashes.” established, how to make the teams work “You would have did you come harder thought so, but to open a third? both teams are workingbut at the same time actually the ratio What is the best of non-guests is at the same level piece of advice 60:40. You see it’s and both teams very challenging “We started SkinGenesis you have been given train together on in a hotel to hold for running a with customers the Pevonia the view as courses.” onto of expansion in successful salon? the guests are very mind, and so when transient, but as10 BRIDGE invited “If your staff are us to join, we were many of our regular clients are happy and growing What is important locally based already interested your clients will then in opening another it’s easier to hold onto their be happy and will choosing a skincare to you when business.” clinic. You get strength keep coming back.” range? of a group - expansion from being part “Training is the most is great for us as it creates brand for when considering important thing I look you consider awareness.” What do to be the main ethos of the spa? need to be confident a new brand, but I also treatment that So what would necessary infrastructur the brand has the you say the“I’d like to think we are experts e in place to support review: in what we the retail aspect SkinGenesis brand do, as the owners of high quality products.” Josh and I are committed ethos is? After a long train to training and are journey, I was in “We have always always pushing desperate need of offered affordable our staff Do you have any for excellence.” some therapy and and effective treatments plans the staff at Heaven - unless we think or any new treatments for the future Spa didn’t fail to they’ll work, we please. I opted for a hot you’d like to Speaking don’t introduce? stone massage and they won’t all work do them. Granted, of staff, how many after being invited employees do 100 percent to change into one of the you have working “Treatment wise, time, but most get the Hilton’s plush of Pevonia do some for a reasonableyou? robes I settled onto result. great ‘Time for Mum’ We only put together the couch for a packages that we’re “At the one-to-one with moment we haveThe team at SkinGenesis Cheshire looking into. The which we think will offer programmes the therapist. I was (left to right): Kelly training for these four members of clients the best staff based here instantly put at ease packages includes workingEdwards, Lisa Smedley, results, and this and four working by the staff and was closely with a midwife allows Natalie Gregson the Didsbury impressed and Julia Knightley. a well salon.” SkinGyminmeans customer Satisfaction us to offer eagerness and professional by their that you aren’t as a therapist so future mum-to-be’ as Guarantee on will restricted to just many of our programmes s ism. Small, but perfectly formed, one method, and get the very best pampering Are you - we vow to experience considering any can offer a cocktail keep on treating and tidy and surpassedthe spa was clean new of technologies them until they treatments to to clients. see a my expectations These are very results-orien difference.” accompany clinic . number four? tated treatments which focus on correcting A brave offer! skin, not just giving “We plan to stay the Does this affect non-surgical, as a temporary glow. your decision when we We believe don’t do things it’s comforting for choosing a for the sake of our clients - they treatment range pampering.” need to feel they then? have very little recovery time, and no risk “Of course - we GUILD NEWS of infection. Clients have to know they You’re obviously the fact that they like 3 work! Because had a great deal can have one of of this you have success with SkinGenes of our treatments, such to be disparaging - we as the pumpkin is, but what try out peel, and do you consider still be able to go treatments on myself potential to be your key out to a dinner party and the staff - that achievements evening! Using way we know its so far? Jane Iredale mineral that capabilities, and makeup after treatments are happy to take it “Customer satisfaction. also helps to enforce on. Being affordable We have attained effect. But we’re clients is also very to Investors in People always on the lookout this important - we’ll status in our Leeds new and improved for always go for the Manchester clinics, and treatments. I believe affordable option.” and work hard to taking in a holistic approach ensure that our to treating clients, customers are satisfied. so we’ve recently Surely guaranteei believe a great part I introduced the Advanced ng results can of our success is Nutrition Programme be a tricky business. our staff here - it’s important into our How do you SkinGym sessions to help that they wake up ensure clients with enthusiasm and encourage clients leave your clinic for the job. It may maintain a healthy to happy? be cliché but happy lifestyle.” staff equals happy a customers, and “We found people vice versa.” Finally, what’s don’t the best advice understand the treatmentsalways you’ve been given for So how do you at first and so running a successful we have to ensure keep your staff salon? they feel happy motivated? and comfortable being here “Keep the customers “We have 15 staff take in what’s involved. in order to fully happy - they really across our three We aim to are key!” clinics and hold regular remove all barriers inter-clinic days between the client to train and advance staff, and the therapist by being professional enabling improve their treatments. everyone to but without being , intimidating. It’s We also run so quarterly competition important to provide s based on the best reasonable ratio of converting treatment expectations - and enquiries. The winning you clinic receives money with good communicat can only do that review: to spend on a team day out, the only not afraid of rejecting ion. We’re also stipulation of which After a tour of the clients if we feel that they have to we can’t help do is clinic and chat with spend the day together. for them what they Peter, I was left in the It’s proven to be expect! But I don’t a great team-buildin therapist Lisa Smedley,capable hands of think we’ve had opportunity and g an unhappy customer of course, helps yet.” an in-depth consultation who conducted to improve the business! on my skin type and condition. What do you award for the most We also have an A consider improved clinic microdermabrasion signature treatment? to be your of the year.” treatment was recommended to me, “We were the first microdermabrasion but as a to introduce therapies Speaking of improvem newbie, I was a which combine little apprehensiv ents, what treatments such does e the future hold prior to treatment. as IPL and microderma No problem for for brasion, and therefore SkinGenesis? Lisa, you could say we guided me through who happily are the combination therapies!the pioneers of “Further expansion including post-treatme treatment, - clinic number Our SkinGym nt skincare, and four is already in the pipeline! programmes are left the clinic a our signature. Offering The plan is to have very satisfied customer I five or six clinics especially after by 2010.” a Jane Iredale make- over to head back to the office with! salon spy salon spy GUILD NEWS 49 Guild News The Premier Beauty Trade Magazine January 2008 australian bodycar e- the best Guild The Premier Beauty Trade Magazine new News year resolution you can (HOF Cat P.20-21) All are 4 + 1* FREE* Matricol® Collagen Sheets are not masks impregnated with Collagen. They are sheets of pure natural Collagen compatible with all skin types. Collagen is the most common protein in the human body. As a natural element of the human skin, it is responsible for elasticity, moisture retention and skin smoothness. The product’s active ingredients are released when liquid is added. Just one treatment provides the skin with an optimum of moisture, improving the wrinkle profile. Biomatrix can store moisture 30 times its own weight releasing it directly to the skin during application. ...your mail order specialist. November 2007 order your FREE Catalogue today... make www.australianbodycare .com tel: 01892 750850 info@australianbodycare .co.uk Guild News December 2007 The Premier Beauty Matricol Collagen Sheets Hydration levels are increased by up to 180%, this increase is clinically proven to last for up to 14 days. Read all about it! If you hate waiting for your Guild News to arrive each month, then we have great news for you! We have brought forward the publication dates for each issue in 2008, to ensure that your magazines will reach you well before the start of each issue month. To guarantee your magazines, simply subscribe by telephoning 01332 227691. A year’s subscription includes 12 issues of Guild News and a copy of the annual directory, the Beauty Index, plus a free gift from Get Fresh, all for the special rate of £27.50. Trade Magazi ne You Order Your Way Now available online ordering at www.hofbeauty.co.uk A full range of Equipment, Salon Furniture as well as over 350 treatment products. There are no restrictions or minimum orders, no salesman to see and no pressure for you to buy more than you need. Call 0845 450 8000 - 01480 404 200 Fax 0870 770 1677 - 01480 404 303 Post College Farm, Duloe, St.Neots, Cambs. PE19 5HQ 10 GUILD NEWS 250 On Line www.hofbeauty.co.uk business2business business2business Heaven on cloud nine News in Brief Tantrick gets the Wow Factor Wow Factor is pleased to announce the recent acquisition of spray tanning brand Tantrick. The acquisition will allow Wow Factor to offer Tantrick’s high quality spray tanning systems and spray protection, as well as the popular tanning liquid. The Heaven Spa team at the MCR Awards. Multi award-winning Heaven Spa has won the title of ‘Best Health & Beauty Outlet’ at the MCR awards, held at Hilton Manchester Deansgate. The award was conceived this year to recognise the growing health and beauty market within Manchester, and coincided with the Spa’s first anniversary of the opening at the Hilton. Virtually new Having a ball Every year the HABB pulls together a spectacular evening with champagne reception, three-course meal, awards, recognition, a catwalk show and even celebrities! Hosted by the 2008 HAAB President, Eva Proudman of Racoon International, the event promises to deliver an evening of glamour alongside creating awareness for the industry’s official charity. Tickets cost £145 and are available by calling 01372 841 001 or via www.habb.org 12 GUILD NEWS Royal Effem gets Makeover The Makeover Studio School of Make-Up in Portsmouth has been appointed a stockist of the exquisite Italian make-up brand Royal Effem. Owner Catherine Murphy was thrilled by the success of the Spa’s first year: “This is an amazing double celebration for us! We have a wonderful team of therapists who work hard, each and every day, to ensure all our clients enjoy their treatments and see results.” The Hair and Beauty Benevolent (HABB) has announced Monday 11th February as the date of this year’s fundraising ball, a glittering event to be held at the Grand Ball Room in London’s Park Lane Hilton hotel. Tantrick’s founder, Mrs Mandy Roberts, will be staying with Wow Factor and continuing to support the brand as main figurehead. Grafton International has relaunched and revamped its website www.graftons.co.uk. The new site provides plenty more information to customers than before, giving details on all the brands within the Graftons distributorship, as well as news, events, awards, exhibitions and employment opportunities. A fantastic new feature is the Local Outlet Finder, allowing potential new clients to log onto the Graftons website and receive details of the three salons closest to them that stock the brand they are looking for meaning more custom for you! Customers can also download newsletters and brand logos for use within their business. School Principal Tina ElliottHunt tried and tested many brands on the market, but Royal Effem’s professional line-up of products and quality at every angle of the business was chosen for students to work with. Touching review for Sienna X The latest addition to the Sienna X professional spray tan family, ‘The Ultimate Touch Up’, has been hailed as ‘beauty buy of the day’ by MarieClaire.co.uk. Heather Campbell of MarieClaire.co.uk reported that: “Colour develops in a few hours but it will give you a sunkissed glow immediately, so you can run straight out of the door. No more botch tan jobs on the rush - hurrah!” Success for Solaria Large numbers of international visitors, well-frequented stands and keen interest in the exhibitors’ innovations ensured an excellent mood at November’s Solaria exhibition in Cologne. The international trade fair for tanning products and equipment saw 114 companies from 15 different countries present their new products and innovations to a total of around 30,000 trade visitors. Oliver P. Kuhrt, Executive VicePresident of Koelnmesse, said: “Particularly against the background of the EU regulation on the reduction of tanning dosage, as well as the certification of sun studios - the two central themes for the sector - the event was able to generate key impulses, and at the same time, send out positive signals for the future.” Don’t put yourself in the line of fire Recent research has revealed that almost 40 percent of small business owners are inadvertently breaking the law - by failing to comply with fire safety regulations. The research, carried out by Norwich Union Risk Services, found that business owners were not aware of new fire safety legislations which came into effect in October 2006. If businesses do not comply with the Regulatory Reform (Fire Safety) Order, they run the risk of receiving hefty fines or even imprisonment. The new regulations include selfassessment of fire risks, appointing a responsible person and protecting premises with fire safety equipment. More information can be found at www.fire.gov.uk A good investment About Face, Glasgow’s largest independent electrolysis, IPL and beauty clinic has received its Investors in People award. Proprietor Helen Graham said: “Investors in People has been one of the most worthwhile commitments the salon has made the staff have been so much more enthusiastic and involved in the business that I would highly recommend this to any salon.” Investors in People is a national standard that sets a good level of practice for improving organisations through its people. About Face is the first electrolysis clinic in Scotland to be accredited with the award. About Face’s Lisa Chrystal and Tanya McCann receive their IiP award. Look younger online Belle Santé International Ltd have launched a national PR and advertising campaign to raise awareness of the new bT Ceuticals Concept from Bio-Therapeutic, including a new website - www.lookyoungerwithoutsurgery.com This is a unique site dedicated to educating consumers about the various treatments and products available for their specific skincare concerns. The bT Ceuticals technologies include microcurrent to stimulate and improve muscle tone, microdermabrasion to provide a gentle but deep exfoliation and Oxygen infusion to revitalise and plump the skin. Clients can access an easy to use salon locator which will provide details of all their nearest salons. The site was put to the test when an article featuring Tamzin Outhwaith and bT Ceuticals appeared in Now magazine statistics showed a massive increase of hits to the site. GUILD NEWS 13 business2business A small success! Lefroy Beauty Therapy were the proud winners of the Best Small Business title at Exeter’s recent Celebrating Small Businesses 2007 awards. Held at Exeter’s Thistle Hotel, the awards were set up to find the best small business and best employer in the city, and Lefroy beat off stiff competition from runners-up Orange Blossom Spa to win the title. Lefroy pride themselves on offering professional yet personal treatments, using high quality brands ESPA, Belle Santé, St Tropez and Jessica nail products. For more information circle enquiry card For more information circle enquiry card 218 1 Pictured (left to right) are: Rebecca Light, Ali Smith, Bonnie Webber and Rebecca Parkin of Lefroy Beauty Therapy. “We were delighted to win the award,” said owner Rebecca Parkin. “It shows how well small independent salons are doing in the south west.” AWalker in the Park *Limited offer until 31st January 2008 Jenny Walker. Nottingham’s Park Clinic has appointed Jenny Walker, an aesthetic nurse qualified in IPL and laser hair removal for all skin types. A former midwife, Jenny has also previously worked for Saks, where she practised laser hair removal. Jenny’s passion for treating ‘difficult’ skin types and hair colour, such as those with blonde hair and Afro-Caribbean skin types, means that Jenny won’t discriminate against clients, whatever colour their hair! Jenny will join Park Clinic’s senior laser technician, Karen Barlow, at the Clinic’s Regent Street base. GUILD NEWS 15 business2business Doctors praise mineral make-up Mineral make-up brand glominerals™ has been praised by prominent dermatologists and cosmetic surgeons for use after cosmetic procedures and beauty treatments. The products in the range are suitable for use after face peels, extraction, waxing and microdermabrasion, and more intensive treatments such as rhinoplasty, deep chemical peels and laser procedures. Dr Joshua L Berkowitz, Wimpole Aesthetic Centre, London comments: “At the Wimpole Aesthetic Centre many patients apply the glominerals™ make up immediately after treatment. The products are skin protective and incorporate good SPF factors.” Dr. Nikolaidis from Westlake Dermatology & Cosmetic Surgery adds: “It’s perfect for blending redness following laser procedures because it does not cause irritation. It is also a good choice for patients with acne because it offers superior coverage in a lightweight, non-acnegenic formula.” With this wing, I thee wed! News in Brief Software à la carte The recently opened Beauty à la Carte salon in London’s Fortnum & Mason has chosen Premier Software’s premier spa software package to ensure business runs smoothly. “premier spa has had a very beneficial influence of the day to day running of our beauty rooms,” said Manager Sarah Brown. “I particularly like the fact that, as a manager, I feel in control of the business.” A good year for CACI This could be you! Hoping to get your marriage off to a flying start? Skincare specialists Guinot, and sponsors of the world’s only formation wing-walking team, are offering one lucky couple an expenses-paid marriage made in heaven...or 500 feet in the air, to be precise! Friends and family can watch the airborne ceremony from the team’s First World War airfield in the Cotswolds, before enjoying a sumptuous wedding breakfast. Guinot will also prepare the lovebirds for their special day with regular skincare treatments. The happy couple and a high-flying vicar will be strapped to the top wing of the famous Guinot wing-walking bi-planes, before taking to the air for the wedding blessing. To land this amazing opportunity, couples should e-mail sgreen@aerosuperbatics.com, explaining why their wedding should be blessed in the skies. Good luck! LCN help Pudsey! Beauty Concepts International, distributors of LCN Concept Nails and Biodroga systems, gave its support to the recent BBC Children in Need campaign, supplying the TV show Celebrity Scissorhands with LCN Gel Nails and Biodroga skin and body treatment products. 16 GUILD NEWS Celebrity beautician Lindsey Hunter approached BCI as she has worked with LCN as a freelance trainer for several years, and knew they would be delighted to support such a good cause. “LCN gels are so easy to use,” said Lindsey, “that even the most dexterously challenged celebrity should be able to create a good looking nail!” CACI International has reported a successful expansion programme throughout 2007. Now suppliers to over 5,000 salons across the UK, CACI has recently supplied four upgraded CACI Ultra systems to the Urban Retreat in Harrods; the CACI Face Up orbital microdermabrasion to Transform Medical, the UK’s largest private medical group; and eight Chroma Oxy systems and Ultra systems to the Champneys group. Legacy reports great response The Legacy Group has reported a sensational response to its latest system, the Alpha Cab Vibro, since its launch in the autumn. Managing Director Andrew Ballyn has been amazed by the sheer volume of enquiries the company continues to receive: “Salons throughout the UK, and even mainland Europe, have quickly realised that with the introduction of 0.3Wm2, salons need something different to offer their clients. The Alpha Cab Vibro does just this by offering Vibro Training as an addition to tanning.” 141 For more information circle enquiry card business2business News in Brief New home(page) for Couture Couture Beauty has changed its website address to www.coutureprofessionalbeauty.c o.uk, and customers can continue to purchase all of Couture’s products via the new address. TheEllisons team with representatives from Guide Dogs for the Blind. Ellisons save the dog and bone Ellisons are helping to ‘groom’ future Guide Dogs by recycling thousands of stamps and hundreds of ink cartridges and mobile phones in aid of Guide Dogs for the Blind. As a reward for their environmental efforts, Ellisons were recently visited by two and fourlegged representatives from the charity. Head of Personnel Pamela Linforth said: “Environmental issues are really important to the company - we recycle as much as possible and encourage the customers who buy our products and equipment to do the same.” As stamp collection is phased out by the charity, Ellisons will start collecting items for the new ‘Treasure Hunt’ appeal. Staff will collect jewellery, watches, keys and coins for the charity, as well as continuing with mobile and cartridge recycling. To Russia, with love Jane Iredale, the Skin Care Make-up™, have continued their successful international expansion programme with the launch of the range in the Russian Federation. To mark the occasion, Jane Iredale herself visited Moscow to meet with over 60 top beauty editors, as well as distributors and therapists, to present the range and introduce the concept of mineral make-up to a new audience. Louisa Webb, Head of New Business Development for Jane Iredale in the UK commented: “This trip marks an important milestone for the brand - by launching in this emerging and fast-growing market, Jane Iredale is reaching a new audience and introducing concepts of healthy makeup regimes to one of the largest countries in the world.” Looking for new staff to propel your business into 2008? relationship - particularly important in an industry based upon human contact. Spa Elite is a specialist agency providing high quality staff to the spa and fitness industry, both in the UK and internationally. The Solihull-based agency can provide a firmly constructed and dependable service, for both clients and candidates, and from graduate to director level. 18 GUILD NEWS Sunderland sees Red Reds Hair and Beauty has beaten off stiff competition to scoop the Small Business of the Year award at the Sunderland Echo PORTfolio Business Awards. Reds Director, Harry Hall, also received the runner-up prize in the Entrepreneur of the Year category. Husband and wife team Harry and Susan Hall recently expanded the Reds brand with the opening of its second premises in the heart of Sunderland city centre. Veronica turns 30! The Veronica Beauty Clinic in Howden, East Yorkshire, recently celebrated a fabulous 30 years in business by holding a charity evening at the salon. Join the Elite Widely recognised for their adherence to personal contact, confidentiality and ethics, Spa Elite appreciate all aspects of the client and candidate Whilst their email address has also changed to info@coutureprofessionalbeauty. co.uk, their telephone number, 01908 212 814, remains unchanged. For more information, telephone 0121 713 5991, quoting Guild News. Guest speaker at the event was author and TV presenter Grace Mulligan. 200 For more information circle enquiry card 200 For more information circle enquiry card Visit this year’s Beauty UK. • • • • Meet and do business with the top suppliers in Skincare, Nails and Equipment Walk away with exclusive Spring promotions Discover new ideas for your business and career Take advantage of fantastic 'show-only' offers Increase your knowledge and boost your profits with a visit! For FREE show tickets and stand bookings call 01332 227 698 or visit www.beautyuk.org 13-14 April 2008, NEC, Birmingham In association with slimming and toning slimming and toning keep those new year resolutions! Not the best-selling novel by Ian McEwan, but the Guild News guide to helping clients redeem their figures after the indulgent festive period . . . Clients throughout the year will have given a whole host of reasons for wanting to lose a few pounds or tone up their bodies weddings, parties, holidays, new partners or divorces - but there’s nothing that gets clients queuing round the block quite like the quest of fulfilling a New Year’s resolution to get back into shape. But where to start, and what are clients looking for in a treatment? a-tone-ment by sarah dolman Photographer: Kai Koehler / Agency: Dreamstime.com 22 GUILD NEWS “The motivation to choose a treatment varies from customer to customer,” says Angela Barbagelata-Fabes, Chairman of Carlton Professional. “Some are influenced by word of mouth or personal recommendations from a friend or colleague, as this indicates proven efficacy. For others the lure of celebrity endorsement in consumer magazines carries more sway than any proven results.” Some clients will look to treatments as an alternative to visiting the gym, while others will opt for treatments in conjunction with a regular exercise programme. Either way, you should look for treatments that you can reasonably market to your existing clients, as well as potential new ones and ensure they are in keeping with the ethos of your spa or salon. Installing a big, shiny piece of exercise equipment in a relaxing day spa will only take away from the ambience! To help you find a treatment that’s suitable (as you’ll probably need most of your spare time for your own resolutions), we’ve compiled a selection of the finest slimming and toning treatments to shape up your clients - and your business too... Here are a few tips you can offer your clients to help them shape up their goals for 2008... ● Encourage clients to act on their resolutions as early as possible to avoid hesitation setting in - for example, offer discounts on slimming or toning treatments booked throughout January, providing a great motivational and financial incentive. ● Advise clients to book a course of treatments if they need further encouragement to stick to their plans - if they’ve already forked out the cash, they will be back! ● Remember, “I want to lose weight” is a wish, not a resolution. Instead, advise clients to make a definite goal, such as “I want to lose ten pounds by Easter.” Much more attainable and a better way of seeing results. ● Whether a client wants to drop a dress size or tone up some neglected areas, you should always encourage a healthy diet and regular exercise (if they are able) alongside treatments. It’s old and frequently used advice, but it will work wonders to enhance the results you can offer them, as well as their general health. ● Make sure clients have realistic expectations - no treatment is going to turn them into a Kate Moss or David Beckham clone, but you can help them to enhance what they already have. ● Finally, consider putting together a New Year resolution package offering slimming and toning treatments, body wraps or lymphatic massage alongside nutritional supplements to help clients achieve a target weight or waist circumference - and giving them a free manicure or facial if and when they reach their target. A great motivational tool, and an even better way of introducing the rest of your treatment range to them. slim pickings For some, the New Year brings with it a need for a brand new identity - a slimmer, toner, happier one - and many clients will have turned to the salon for a quick fix. These clients want results, and fast - and machine-based slimming treatments scream the word with a capital R. These treatments are also suitable for those clients who are unable to exercise for physical or medical reasons, but still want to tone up. Many offer visible results after just one session, but a course is usually recommended for best and lasting results. The CACI International Quantum treatment re-educates and restores muscle tone, sculpting the body by tightening the skin and lifting and re-defining the body. The treatment combines faradic current with the advanced technology of the CACI microcurrent, and employs four modes Slimtone, Contour, Lymphatic and Microlift - which work to tone, lift, detoxify and regenerate skin and muscle tissue. Better still, the treatment guarantees centimetre loss after only the first 20-minute session. Alternatively, the Lipo Infralight, available from House of Famuir, combines electrolipolysis and infralight for effective body reshaping and treatment of cellulite, and features 24 individual treatment programmes for the body. GUILD NEWS 23 For more information circle enquiry card 198 slimming and toning The Sub-dermal Therapy System (STS) from Sorisa is an effective solution for the treatment of localised fat and cellulite. Selective locally applied chromo therapy (Infralight) rays generate heat and stimulate enzyme activity in the fatty tissues, dispersing the fatty acids into the bloodstream to be used for energy. The electro-lipolysis simultaneously causes muscle contraction and burns the fat energy, resulting in ultra-rapid body shaping and reduction of fatty tissues. The Sub-dermal Therapy System (STS) from Sorisa is an effective solution for the treatment of localised fat and cellulite, incorporating several treatment methods which act at different levels. Controlled vacuum therapy promotes the movement and elimination of localised fat, which in turn stimulates blood circulation and improves skin elasticity and quality; Ultrasound tones the skin and improves tissue elasticity; Ultrasound and galvanic current allows the penetration of anti-cellulite and lipolytic active ingredients which together accelerate and enhance the effects of the treatment; and modulated medium frequency (MMF) currents and phototherapy used simultaneously improves microcirculation and the drainage of retained fluids. The pain-free treatment is totally noninvasive - and the vacuum massage segment can induce a feeling of relaxation and well-being for your clients. Body Galvanic from Carlton Professional offers a results-driven cellulite reduction treatment. In combination with a good diet and regular exercise, Carlton Professional’s Body Galvanic machine can be effectively used to reduce cellulite, breaking down stubborn, hard fatty deposits and dispersing fluid retained in the area, for a results-driven cellulite reduction treatment. Galvanic is a direct current which flows through the skin - a circuit is formed between the active electrode and passive electrode (two pads placed on the body) and using iontophoresis, active ingredients from specific products, such as ampoules or gels, can then pass onto the skin on this galvanic charge. Other benefits of the treatment can include an increase in circulation in the area, dispersing of toxins, increased metabolism and improved skin texture. Alternatively, the Ultratone system can offer clients a cost effective, painless and pleasurable slimming and toning experience. Using a new wave form of technology combining bioptic impulses, micro-signals and ultrasound, Ultratone can offer a tailor-made solution that shapes the body at a cellular level, giving instant and long-lasting results. Approved and endorsed by The Dermatological Centre on Harley Street, Eporex’s (available from Pasha Connections) fat reduction treatment utilises non-invasive technology formulated to tackle problem fatty areas - and has been proven to reduce fat over the course of seven weekly treatments. Eporex’s patented delivery system, known as Isopheresis, introduces vitamins, minerals and amino-acids onto and into the skin of a target area with a non-invasive hand-held device. The mesotherapy ingredients stimulate the process that occurs naturally in the body to regenerate tissue, detoxify, increase the burning of fats and improve circulation. The Crystal Clear Cellulite and Body Firming System offers all over body firming and lifting, as well as a solution to unsightly cellulite and poor skin tone on the legs, hips, buttocks, arms, stomach and chin. The System offers five pre-selected programmes and three varying size handsets to choose from. Combining a vacuum with unique pulsed program, the Cellulite and Body Firming System helps release the fat from the tight connective tissue which holds the fat cells and expels toxins and water. The vacuum is created within the cup which glides over the skin to create varying degrees of suction, and the intermittent pulsing action creates a subdermal massage to the connective tissue and fat globules by stretching the fibrous bands. GUILD NEWS 25 SOMETHINGMISSING slimming and toning .UTRITIONPLAYSAVITALROLEIN HEALTHYSKINANDNAILS Belle Santé’s Prowave Ice body treatments encourage fat cells to change shape and shrink, tackling unsightly cellulite. ThermaClinic is a multi-frequency radio-frequency system that can achieve body contouring through fat removal. Starvac, from Depilex, can treat cellulite in its various stages, with the added benefit of helping with slimming and improving lymphatic flow. Noblesse from Demilec utilises interferential current to increase the rate of oxygenated blood and collagen to the skin surface, and aid in slimming. Frequencies are pre-set so therapists can select the programme number for the required treatment, and there are several different programmes available. Electronic pads are attached to the ‘problem’ areas of the body and an electric current used to stimulate the muscles, shaping and firming the required areas. Taking only one third of the time of traditional radio frequency treatments, Regen’s, available from Pasha Connections, pain free treatment method for body contouring and cellulite reduction can help to reduce the circumference of problem areas such as the tummy, buttocks and thighs by using three electrodes to deliver focused RF energy. The simple and straightforward process begins with clean dry skin, followed by lubrication of the treatment area with natural massage oil. The applicator is then applied with a small amount of pressure and a rubbing or massaging technique. The effective use of energy allows a focused treatment that offers numerous benefits for virtually any body area and skin type, and does not require cooling of the device or the skin. Alternatively, Lipomassage from Endermologie, available from CACI International, is a non-invasive solution that uses the dynamic rotations of Lipomassage’s innovative IMR technology to give fat cells a true workout and combat stubborn fatty areas. Dramatic results of a slim, shapely and cellulite-free body can be achieved within a few weeks. ThermaLipo and ThermaClinic are multifrequency radofrequency systems that can achieve body contouring through fat removal. Treatments can reduce cellulite and body volume, inducing collagen contraction which results in tightened, younger looking skin. Treatments are safe, gentle and painfree with no downtime - systems are also easy to operate and maintain with no consumables or healthcare commission registration to worry about. The Toning Table from Slim Images can help clients with inch loss, increased circulation, improved posture and muscle toning. The Table instigates movement whilst the user lies back and enjoys the physical benefits through passive exercise. Simple to set up and with full on-site training, the Toning Table is a great addition to any health, beauty or tanning business. Starvac, from Depilex, combines traditional vacuum suction with the rollerhead method of application, ensuring maximum effect and client comfort. Starvac can treat cellulite in its various stages, with the added benefit of helping with slimming, improving lymphatic flow, mobilisation of adipose tissue and toning the skin tissue by encouraging nutrition to the skin surface. The Starvac unit comes complete with 13 accessories allowing treatment on most parts of the body with few contraindications, and pre-set programmes ensure the unit is simple for therapists to select the most appropriate treatments. Also available from Depilex is the third generation of the Physique unit - Physique Ultima, which employs proven electrical technology for excellent results on body toning and firming. Through Prowave Ice body treatments, from Belle Santé, the shape of fat cells are encouraged to change shape and shrink, remodelling the corrective tissue that forms unsightly cellulite. The Radio Frequency travels to the subcutaneous layers of the skin where fat cells are stored, and this, in turn, causes part of the fat cell to break away. The small amount of broken away fat is removed safely from the body through the natural use of energy and the urinary system. To enable the treatment to reach the deep subcutaneous layers of tissue, the Radio Frequency uses a higher frequency to penetrate the depth required, and iced probes ensure the client experiences very little discomfort. A great way to deal with those postChristmas calories is the Eminence Blueberry Soy Slimming Body Wrap, available from The Skinsmith. The deliciously fruity treatment increases circulation, improves elasticity and infuses the skin with moisture. The vegan-friendly wrap is brimming with blueberries, particularly high in antioxidants and phyto-nutrients; Bilberry Leaf Extract, which improves circulation; as well as Bladderwrack to stimulate blood circulation and increase cell metabolism. RECOMMENDED PRODUCT )NTERNATIONAL )NSTITUTEFOR!NTI!GEING 26 GUILD NEWS !REYOUOFFERINGYOURCLIENTSACOMPLETESKINCARESOLUTION 5SE0ATRICK(OLFORDSSALONONLYNUTRITIONPROGRAMMETO ENHANCETHEEFFECTIVENESSOFYOURTREATMENTSANDPRODUCTS &ORAFULLINFORMATIONPACKCALL2OL %MAILINFO ADVANCEDNUTRITIONPROGRAMMECOMORVISITWWWADVANCEDNUTRITIONPROGRAMMECOM 73 Pier Augé will give you: slimming and toning For more information circle enquiry card 63 For more information circle enquiry card A professional range of skincare for the professional therapist Vacustep is a non-invasive treatment that combines exercise and vacuum suction to reduce the appearance of cellulite. * Effective Treatments * Quality Skincare * 45 years of research and development * Used by professionals Time Control Programme Helping the skin to effectively combat the signs of time and preserve its youthfulness Two exceptional anti-ageing facial treatments: ● Divine Oxygenate with fluoride oils to counteract the signs of skin ageing and to keep it looking younger for longer ● Cryo-Restructurel biological facial lift that combines the molecule of life, hp DNA, with hyaluronic acid, a combination unique to Pier Augé. Intense Hydration Programme Water is a fundamental element whether the skin is oily or dry. Two outstanding moisturising facial treatments: ● Instant Glow Facial rich in Vitamin C to control ageing and Algae for hydrating. ● Fundamental Treatment Care with Aquaporines and a triple moisturising complex to restore water balance. With Opening Parcels for the Pier Augé Time Control & Intense Hydration Programmes from only £500 + VAT, it is time for your salon and clients to benefit from Pier Augé. You can add the additional programmes (Balancing, Lightening, Soothing) at your leisure. Call today for your full information pack and samples. Call 01372 729629 or email info@thebeauty.biz PIER AUGÉ The Be Slim Faradic Massager from Therapy 2000 features 20 pads for weight-loss, lymphatic drainage, cellulite reduction and holistic fitness. The Gee Massager, from Therapy 2000, offers a relaxing slimming option through vibratory massage applied directly to the body. The frequency of vibration can be adjusted for client comfort and the unique directional stroking action gives a wider range of treatment options, including percussion massage and lymphatic drainage, through a variety of massage heads. Also available from Therapy 2000 is the Be Slim Faradic Massager, which can assist in weight loss, lymphatic drainage, cellulite reduction and for holistic fitness. work it out For those with no aversion to exercise, but who want results quicker than the gym can offer, there is a new wave of technology which combines exercise with advanced toning techniques - and can offer great results in just a few treatments. Vacustep is a non-invasive treatment that combines exercise and vacuum suction to reduce the appearance of cellulite and the ‘orange peel’ look whilst revitalising skin tone. The treatment requires clients to work out on the Elliptical Stepper for just 30 minutes four or five times a week, with the heart rate monitored to ensure they stay within the fat burning zone, and nutritional drinks for ‘before’ and ‘after’ the treatments for maximum results. Results may be seen within the first two weeks of training, and clients can lose between five to 15 inches of stubborn fat in just a single course. Launched at the LIW show in September, the Cocoon is a new concept in the removal of fat and cellulite, which when used over a period of approximately six weeks, can remove inches, as well as stubborn cellulite. As the client walks into the Cocoon, a vacuum on the lower half of the body draws warm blood into difficult to reach areas, such as the buttocks, hips, thighs and stomach, thus kick-starting metabolism into action and removing fat. Fitted with the latest safety devices and technology, and with a simple to use swipe card system, the Cocoon treatment can be used by all ages at all levels of fitness. Alternatively, the Power Plate® machine uses Acceleration Training to deliver the equivalent of a full body workout in 15 minutes, encouraging weight loss and helping to reduce the appearance of cellulite, leaving clients looking and feeling great. Acceleration Training is low impact and gentle, enabling anyone, regardless of age or fitness levels to benefit, without putting strain on joints or other parts of the body. Varying poses are held on the Power Plate®’s vibrating platform, such as a squat, bicep curl or stomach crunch, enabling clients to target particular areas of the body. Each pose is held for up to 60 seconds at a time, activating multiple muscle groups simultaneously to stretch, tone and strengthen. Hypoxitherapy, form Hypoxi, is a fat loss system which combines gentle exercise and vacuum therapy to target fat loss from problematic areas such as the stomach, hips, bum and thighs. The vacuum effect helps draw fresh blood into the stubborn fatty tissues and encourages fatty acids to be transported to the muscles and burnt for energy. At the same time, the introduction of fresh blood into these areas stimulates the lymphatic system and carries away cellulite-causing toxins. A typical course of Vacunaut and Hypoxi lasts four weeks and consists of three sessions per week. slimming can be so draining . . . Some slimming treatments work around lymphatic drainage, a delicate form of massage that stimulates the body’s lymphatic system, improving metabolism and eliminating the body’s waste and toxins. “Lymphatic Drainage is said to help general health in a variety of ways,” says Donna Tait, National Training Manager for Collin. “It was always said that if you had perfect circulation and a perfect lymphatic system, you would never be ill, never be fat and never have spots.” Collin’s Algo Slimming Treatments incorporate lymphatic drainage techniques and colonic massage, and have been specifically designed to eliminate waste and aid and improve general health. The Lipo-Draining Programme breaks down fatty tissues and disperses water retention 13 First Quarter, Blenheim Road, Epsom, Surrey KT19 9QN www.thebeauty.biz GUILD NEWS 29 186 The PERFECT Profit Generator invigorating fruit enzyme-based gel, followed by the appropriate ionising gel either Contouring or Firming. The therapist then glides the Sculptor or roller electrodes over the legs, buttocks, stomach and back with precise massage movements. This helps the active ingredients in the gels to readily penetrate the skin to break down cellulite and firm tissues. Ideal for Beauty and Tanning Salons Total Body Toning No User Supervision Required Scientifically Proven Extremely Easy to Use Reduces Cellulite Increases Footfall Increases Strength Improves Mobility Aids Toxin Removal Improves Body Shape It might be that your clients are looking for a more relaxing way to tone up (and let’s face it, who isn’t?), or perhaps a pampering treatment to reward themselves for pounds already lost. Body wraps, toning massages and fat-dispersing products can help clients in their aim to remove lumps and bumps - as well as the stresses and strains of slimming. Eve Taylor’s Body Firming massage oil will firm and tone, improve muscle tone and encourage proper oxygenation. by improving the lymphatic circulation; and the Draining Programme aids the elimination of toxins whilst firming the contours of the body, great for clients who suffer from cellulite or who are prone to heavy, swollen lower legs. The Collin Algo-Slimming Treatments also include an Anti-Cellulite Programme to work on fat cells and firm the silhouette, and Contouring Programme to ‘break down’ the fat cells for a more contoured figure. Therapists can choose the corrective figure treatments to suit every client by following Collin’s step-by-step techniques, and tailor make each course of treatments for maximum results. The Slimming Lymph Drain Massage from Heaven is a hands-on treatment described as a “manual form of lipo-suction”, as clients can lose up to four lbs in just one treatment! The Massage has been specially designed to help clients lose weight, as well as fluid, and receive total relaxation in the process. The vigorous yet relaxing massage circulates toxin-containing lymphatic fluid and flushes it out of the body, leaving it healthier and acting as an internal body cleanser. The massage also breaks down the fatty deposits to help eradicate cellulite. The treatment ends with the therapist advising the client on maintaining a healthy lifestyle, so the body remains toxin free. Vibro Tone’s technology is clinically proven to increase lymphatic drainage and reduce fluid retention, helping clients to feel slimmer as the water loss helps clothing to feel looser. The massage effect of the 30 GUILD NEWS treatment improves the skin elasticity and general tone and is an effective tool to improve body shape when used as part of any slimming programme. Additional benefits include the reduction of abdominal bloating, the relief of hot swollen legs and effective treatment of cellulite and the massage action promotes a feeling of relaxation for the client, making any additional therapy, such as a body wrap, more effective. Thalac’s Method Minceur is a body treatment that aims to eliminate lymphatic fluid over the entire body, reducing cellulite and achieving inch loss. The body wrap treatment creates a vaso-construction, followed by a balancing vaso-dilation, stimulating blood circulation, draining tissues and increasing oxygenation to encourage the breakdown of fatty deposits. The products are formulated with marine and plant extracts, which can easily be absorbed into the skin. [comfort zone] offer three treatments that provide alternative yet profound results Monticelli Mud, Revitalising Mud Therapy and Detoxifying Mud Therapy. Monticelli Mud is a 60-minute treatment that visibly reduces excess adiposity due to an effective draining and decongesting action. Moreover, it also relieves the ache of sore muscles and swollen joints in addition to refreshing and toning the skin. The stimulating Revitalising Firming Mud treatment uses a combination of fucus algae, marine sediments, hops and mint essential oil to stimulate the circulatory system, remineralising and firming the skin. Finally, the Detoxifying Mud Therapy is a balancing and detoxifying treatment that accelerates the body’s metabolism for an effective slimming action. The unique blend of oarweed and marine sediments in essential oils has a reactivating effect on the blood circulation, stimulating and eliminating toxins to produce a feeling of well-being. The treatment also introduces Thermal Gymnastics, providing a natural and effective way to flush toxins out of the body by alternating a difference in temperature between hot and cold. The technique increases the lymphatic and venous circulation, resulting in the effective reduction of cellulite. Alternatively, Elemis’ Body Sculpting Cellulite and Colon Therapy is a professional salon and spa treatment using the Elemis Body Sculpting System to visibly redefine and smooth the silhouette. In addition to flushing and aiding the digestive, circulatory and lymphatic system, the advanced treatment incorporates specialist colon cleansing massage techniques on the stomach area for outstanding results. Featuring the new Lipo-Refining Serum and Firming Cream, the powerful spa therapy also targets stubborn cellulite and sagging skin. Guinot’s techniSPA combines the advanced technology of the Sculptor and roller electrodes with energising plant extracts to kick-start the body’s lymph drainage system, helping to eliminate toxins. After an in-depth consultation to determine the client’s needs, the body is exfoliated with an Available from Marine Beauty Care, the Dr. Spiller Anti-Cellulite and Slimming professional treatment is an all-round treatment regime from the Biocosmetic range, which reduces surplus fat, removes excess water from the system, takes inches off the body and detoxifies the system. From £5 + VAT per day Salons nationwide are earning in excess of £1000 profit every single week. SO CAN YOU! For further information or to request your free information pack, call now on: 0800 731 2799 www.bodyaction.co.uk 66 it’s a wrap! For more information circle enquiry card Collin’s Algo Slimming Treatment incorporates lymphatic drainage techniques. A complete body workout in just 10 minutes For more information circle enquiry card slimming and toning For more information circle enquiry card HEALTHY PROFITS PROMOTION 202 slimming and toning DETOX & SPA SET Buy 10 Get 1 FREE Based on massage principles from the Russian School of Massage, the Slim and Sculpt from Thalgo incorporates active ingredients and massage techniques to offer a double action of slimming and firming. A truly poly-sensorial experience, the treatment guarantees a complete and personalised solution to fight against fat build-up and skin sagging with delicious ginger and cocoa scents. The one-hour and 45 minute treatment uses Slimming Concentrate on dimpled areas and Firming Concentrate on areas lacking tonicity; Sculpting Cream with Algae and Thalgo Slimming & Firming massage techniques. The Slimming Wrap is applied over gauze on the areas to be refined, and Firming Wrap applied directly on the skin on the areas to be firmed for 20 minutes. After a quick shower, the therapist finishes the treatment with an application of ThalgoSculpt Intense Firming Cream, using effleurage movements. The Bodytox Detox & Spa Set is the perfect way for your clients to combat the stress, over-excesses and after effects of the festive season. Eve Taylor’s Professional range of PreBlended Body Oils can aid toning in professional treatments. The Body Firming massage oil will firm and tone, improving muscle tone and encouraging proper oxygenation. Like other products in the range, the problem-specific body oil absorbs slower than aromatherapy treatment oils to give greater slip and workability, and all come in an easy no-mess pump dispenser. THE SET INCLUDES: 10 DETOX FOOT PATCHES + CONFETTI LEAVES + A PAIR OF REFLEXOLOGY SLIPPERS 5IJTUISFFTUFQQSPHSBNNFMFBWFTZPVS DMJFOUTGFFMJOHSFMBYFEEFTUSFTTFEBOE EFUPYJGJFE Buy 10 Detox & Spa Sets for £158.90 + VAT and receive 1 FREE worth £15.89 (RRP £29.99) STEP 1: Run a warm bath and then Call today on 0808 178 9599 to take advantage of this great offer! sprinkle the Green Tea infused leaves into the bath turning it into a natural spa pool oasis. STEP 2: After your bath, slip into your This is a limited offer promotion - while stocks last! Not to be used in conjunction with any other offer or discounts. reflexology slippers to create an overall sense of relaxation, harmony and balance. SLIP 3: Before going to bed, place the detox foot patches on the sole of each foot for an effective and simple way to cleanse the body of toxins. XXXCPEZUPYIFBMUIDPN Active ingredients including seaweed, ivy, caffeine, butchers broom and horse chestnut have been carefully selected and blended into a synergistic formula to deliver immediate results with skin looking smoother and feeling rejuvenated. Lymphatic drainage and a special massage technique also contribute to the 60-minute treatment’s success. #PEZUPY-UE /FXMBOE4USFFU 8JUIBN&TTFY$.#& 5FM &NBJMJOGP!CPEZUPYIFBMUIDPN The Bust Firming massage oil is ideal for bust firming and the body contour, and will help to firm the upper breast area, neck and shoulders to help improve muscle tone, eliminate toxins and aid skin integrity. For treatment of cellulite, the Cellulite oil helps to eliminate toxins and improve circulation and skin texture, along with a great draining effect. The Universal Contour Wrap, available from Totally UK, is a body wrap treatment which delivers exceptional inch-loss (it promises six inches in two hours), plus the unique clay formula and special wrapping techniques tightens and tones the body, while exfoliating and cleansing the skin to leave clients looking and feeling fabulous. Anyone can benefit from the Wrap, regardless of shape or size, and the treatment can be used to kick-start a slimming plan or tackle those stubborn inches that hours in the gym just won’t shift. Erb’s Asian Invasion Botanical Wrap is a deep, detoxifying body treatment which improves skin clarity, firmness and tones the skin. The Wrap begins with a full body cleanse - an important part of Thai beauty rituals - followed by an application of nourishing Butter Body Scrub. Body Clay follows, starting with the legs and working upwards, to draw out skin impurities and leave skin soft. Each part of the body is covered with foil once the body clay has been applied. Up In Arms Underarm Detox Mask is also applied and combined with a head and scalp massage whilst the masks are in place, for total relaxation. After showering, the client is massaged with either a body butter or massage oil - and the treatment ends with an Erb Organic herbal tea to cleanse the body from inside and out. The Yon-Ka Phyto-Marine slimming body treatment offers clients two slimming options - a full body mask of either marine clay rich in kawa kawa extracts; or micronised seaweed rich in detoxifying anti-fatigue properties. Both treatments are completed with precisely targeted healing and stimulating essential oils - and can achieve visible results that will undoubtedly encourage clients to continue treatments. The Slimming and Toning Care Treatment from Algotherm uses the benefits of marine extracts to treat adiposity and loose tissue. For more information on the products mentioned, please circle the following numbers on the enquiry card: 74 The essential steps of the treatment include an aromatic foot compress, a marine mineral salt scrub, algae or marine wrap under heated blanket or isothermal cover and slimming massage. The Slimming and Toning Care Treatment from Algotherm, distributed by Depilex, uses the benefits of marine extracts to treat adiposity and loose tissue. The treatment starts with a Sea Salt Scrub to deep cleanse, followed by the application of a Slenderising Catalyst with Laminaria and Fucus extracts massaged into the tissues using drainage massage techniques. Following the massage the client has a Phyto Plus slimming body wrap, activated with Toning Sea Water and Essential toning complex containing oils of eucalyptus, rosemary and mint, and the treatment is finalised with Firming and Contouring Gel. Finally, the Detox Thalasso Wrap from Pevonia is a remarkable body contouring treatment, using a blend of the finest seaweed, renowned for its therapeutic properties. The effective treatment detoxifies and mineralises dry, depleted skin as the body is covered with warm, micronised seaweed and gently wrapped. As stress and toxins are eliminated, the body is replenished with 104 vitamins, minerals and enzymes. Results can be enhanced alongside a healthy eating plan and regular exercise. 198 28 66 250 63 186 231 126 177 78 234 213 Belle Santé CACI International Carlton Professional Cocoon Collin [comfort zone] Crystal Clear Depilex Demilec Elemis Eporex Erb UK Eve Taylor Guinot Heaven House of Famuir Hypoxi Marine Beauty Care Pevonia Power Plate Regen Slim Images Sorisa Thalac Thalgo Therapy 2000 ThermoLipo The Skinsmith Totally UK Ultratone VacuStep Vibrotone Yon-Ka 01788 550440 0208 731 5676 01903 761100 0800 0612 566 01767 682 288 01827 280 080 08705 934 934 01282 616 611 01737 556 777 01278 727 830 0207 226 6560 01277 659 179 01733 260 161 0800 590 094 08701 665544 01480 404 200 0870 414 6969 01707 257 548 01449 727 000 020 7586 7200 020 7226 6560 01733 344 198 0161 976 4614 01372 729 629 0207 512 0872 01527 878536 01477 536 977 01527 834 904 01784 259 988 020 7935 0631 020 7938 1333 08000 371 101 0207 518 8370 Always mention Guild News when calling, as special offers may be available. GUILD NEWS 33 Evolve with us this Spring 40,000+ visitors 3,000+ show-only offers 400+ exhibitors 20th anniversary celebrations 8 dedicated sections 5 educational conferences 3 busy days of business 1 world-class show For FREE show tickets call T 0844 557 0998 Pre-register online at W professionalbeauty.co.uk/excel 20 YEARS OF EXCELLENCE For more information circle enquiry card 148 148 For more information circle enquiry card Ralph Waldo Emerson 213 YON-KA redefines the essential acts of skin fitness See your beauty business evolve For more information circle enquiry card event preview Working within the busy world of professional health and beauty it’s essential to always be on the ball when it comes to what’s happening within our industry. Where better to see the new brands and products taking centre stage than at Professional Beauty 2008, taking place at ExCeL London on the 2nd - 4th March. And what’s more, entry is free for all working within the industry! Purify Restore Rejuvenate by part of your industry Professional Beauty 2008 is the UK’s largest exhibition catering for this everchanging industry. It’s the place where more than 40,000 UK and international visitors meet to do business with over 450 of the industry’s leading suppliers, and the event where exhibitors traditionally showcase their newest launches. Visiting provides the perfect opportunity to do business in a dedicated business environment and to meet suppliers bringing you the very best in skincare, aromatherapy, beauty supplies, equipment, tanning, nailcare and spa treatments. are you up-to-date? Professional Beauty 2008 has taken a fresh look at education and this year is offering you the chance to attend a number of seminar programmes. Focusing on personal development led by some top industry names, from nails to beauty, spa to tanning, there is something for everyone. Full details and booking information for all seminars can be found at www.professionalbeauty.co.uk/excel 8 Dedicated Show Sections • • • • • • • • 36 Spa and Medi-Spa Skincare and Aromatherapy Professional Equipment Nails Salon Supplies Aesthetic Medicine Tanning Fitness nail heaven save money With its own dedicated section, Nail Heaven at Professional Beauty 2008 will be the largest nail show in the UK. It offers an unmissable opportunity to see all the leading nail companies and some of the most accomplished nail professionals in the world up close on the live and interactive ANT Nail Forum demo stage with full video facilities. Plus the National Nail Competition has been relaunched and is offering both serious competitors and novices the chance to create salon nails in competition conditions as well as showcase their talents with categories such as Encapsulate, Showcase Nail Art and Manicure and Pedicure. Professional Beauty’s exhibitors are keen to let you know what they have on offer at unmissable prices. Whether it’s skincare or aromatherapy, spa or beauty equipment, the hottest new nail colours or the best in sunless tanning, exhibitors have pulled out all the stops to offer you the best deals going. You can save £1,000s on the latest products, equipment, skincare and much more. Plus, there will be the opportunity for visitors to walk away with fantastic prizes at the many competitions and giveaway’s taking place throughout the show! Professional Beauty 2008 Easy to reach . . . By Rail & Underground - London’s main rail stations are connected to ExCeL London via the Underground network. Take the Jubilee line to Canning Town and then a three minute DLR journey to ‘Custom House’ for ExCeL London By Car - 4,000 pay and display car park spaces. Dual carriageway all the way. Follow the signs to ExCeL London, City Airport and Docks. For sat nav users, the post code is E16 1XL By Air - London City Airport is five minutes away, with direct flights to many UK cities. Visit londoncityairport.com Guild News readers can save £££s at the show with your Platinum Card and the hundreds of offers it entitles you to. Preregister at professionalbeauty.co.uk/excel and you’ll also be sent your Show Newsletter and your Platinum Card. event opening times Sunday 2nd March - 10.00am to 6.00pm Monday 3rd March - 10.00am to 5.00pm Tuesday 4th March - 10.00am to 5.00pm Telephone 0844 557 0998 for free tickets, information on conference bookings, and to find out more about the ANT Nail Forum and National Nail Competition, visit professionalbeauty.co.uk/excel, or circle number 148. P A R I S yonkaformen.com the alchemy of pure wellness GUILD NEWS C o n t a c t d e t a i l s : Te l . 0 2 0 7 5 1 8 8 3 7 0 - We b s i t e : y o n k a . c o m 35 215 For more information circle enquiry card For more information circle enquiry card business advice be brilliant! the hottest trend in skin care For more information circle enquiry card 121 David Suzuki LOOKING TO TRIM YOUR INSURANCE PREMIUM? > Our Hair and Beauty Insurance covers buildings, contents and stock, fixtures and fittings for Hairdressers > Includes Hair Treatment Risk Cover as standard > Includes Public Liability Insurance > Interest-free monthly instalments available > And there are no application forms to fill in 0800 107 8398 LINES OPEN 8AM-8PM MON-FRI, 8AM-4PM SAT As I was walking through our Spa last week, a heading on the cover of a magazine caught my eye; “The best non-invasive age defying service available”. As I thumbed through the magazine, I became distracted with a comprehensive article about a new oxygen infusion service, and then yet another about the newest type of light activated facial rejuvenation and it was only then that I realised that I was not reading an industry publication but rather a glossy consumer magazine. endless sources This was one of a seemingly endless array of like kind publications and websites that exist to exclusively discuss and focus, in detailed depth, upon the latest stay young recipes and techniques available to today’s savvy, educated, health conscious consumers. Most consumer publications and television shows today devote approximately half of their programming toward health, fitness, wellness, skin care and anti-ageing. They seek out the best of the best professionals as guests to interview and guide consumers, and as a result, have significantly closed the gap between the lay person and the professional. latest trend CALL NOW ON Quote PRESS by David Suzuki President of Bio-Therapeutic, Inc. So what is the latest greatest hottest trend in skin care? You are looking at her in the mirror, it is you. Yes you. There is yet to be anything that can replace or rival a well-educated, welltrained, experienced, confident, live skin therapist with hands that can touch and a mouth and mind that can communicate a definite opinion and strategy to meet their clients’ objectives. Ironically, regardless of how much information is transmitted to the consumer and the endless array of ‘do it yourself’ at home microdermabrasion kits that become available, professional skin care services are at an all time high and have become a priority in the fabric of our society; it is fashionable and necessary. what do clients expect? Simple; for you to know a heck of a lot more than they do. They want to talk to a well-educated skin therapist and get your opinion about the latest trends that they have read about, what they mean, the benefits, which services are most appropriate for them, when they should seek a more invasive procedure, who to see for such a procedure, how it should be layered and maintained with skin care, etc. Bottom line, they are looking for guidance, direction, and expertise. get to class! Education, education, education. The best way to stay on top of the consumer vibe is to read what they are reading and take it a step further. If you have just found an interesting piece in Vogue about the latest microcurrent expression ageing service, call your microcurrent manufacturer and ask them to explain this to you in more detail. Better yet, ask them if there is an education class you can attend that can bring you up speed on all of the latest microcurrent trends. Is it worth paying money for such a class? This is your career, and you must invest in it. With a bit of preplanning, a business trip expense can lend to a nice personal or family adventure. And let’s face it, it is much more credible and interesting to proactively share information that you have learnt at a microcurrent semainar from the experts, than to simply comment on an article that was published in Vogue. the power of networking Educational seminars are notoriously the best place to network with other skin therapists. µ BUSINESS is a trading style of Royal & Sun Alliance Insurance plc (No. 93792). Registered in England and Wales at St. Mark’s Court, Chart Way, Horsham, West Sussex RH12 1XL. Authorised and regulated by the Financial Services Authority. For your protection, telephone calls may be recorded or monitored. Offer subject to your individual circumstances. Terms and conditions apply. 38 GUILD NEWS GUILD NEWS 39 For more information circle enquiry card 114 87 For more information circle enquiry card business advice Having the opportunity to share the knowledge and experience of a room full of peers that are gathered for a mutual interest, in itself, is usually worth the travel. Well-promoted seminars will attract attendees from all parts of the country and sometimes the world. Having this contrast in geographical origins also seems to allow even the most secretive professionals the safety to let their guard down in effort of exchanging valuable information that could be useful for their business. Networking with like kind minds often blossoms in to long term friendships and collaborations that can provide a sounding board and a professional to professional opinion that can last a lifetime. reconnaissance When we think of reconnaissance, usually the first thing that pops into our mind is camouflage, night vision, and crawling on the ground. Recon in our line of work could not be more opposite than this, as it entails being serviced! And yes, this is part of the cost of doing business so save your receipts for the tax write off. Each time that you take the opportunity to leave your business environment for an educational seminar, book a treatment at a nearby Spa or salon, preferably one that has similar structure or is perceived as more elaborate than your own. Remember that with any experience, there is something to be learned. Take a menu from the establishment and observe everything. Rate the service: How knowledgeable is the support team? How clean is the facility? How do they merchandise? What questions do they ask on their consultation form? How was the treatment itself? How were the products? How were the results? Did they prescribe home care products? To ensure that you understand your objective and remain somewhat on task, it is good idea to have a punch list of observations that you would like to make and to take and extra 15-20 minutes in their reception after the service to summarise your findings while it is fresh in your mind. renew Taking a business excursion is not only healthy, it is necessary. Escaping your business environment for even one day is refreshing, and gives you a new prospective and energy on modifications and improvements that you would like to implement in your business. This positive energy is contagious and can literally change the entire vibe of your team in an instant. Let’s face it, 24-7 we are the managers and the leaders of our own business and hold the ultimate responsibility of this position. Managers and leaders also need peers, managers and mentors to draw from. The idea that for just one day you can be the one asking the questions and not worry about the infrastructure of your business, can really set you free; the simple pleasures in life! So take the opportunity to truly be the expert, be the specialist, and be brilliant! The hottest trend in skin care is you! Bio-Therapeutic, Inc systems are available in the UK from Belle Santé, telephone 01788 550440. 40 GUILD NEWS new ingredients in skincare new ingredients in skincare out with the old? by claire matthewman As the Internet has become more accessible for everyone, the 21st Century has seen the growth of the knowledge-hungry consumer - a consequence of which means your clients are now no longer just interested in the end result, but want to know what ingredients the products contain and what effects they have on the skin. This has lead to a dichotomy in the market trends for skincare products, with some clients leaning towards scientifically advanced skincare products whilst others are looking for a more organic future. “As you browse extensive ingredient listings you would be forgiven at looking at them and not knowing where to start in choosing the product that best suits your client’s skin,” says Victoria Trueman-Eustace, [comfort zone]’s National Training Manager. In such a fast moving industry as the beauty business, everything can change in a heartbeat. From the latest salon treatments to the latest skincare trends, everyone is looking for a slice of the action and is willing to put their own interpretation on it. 42 GUILD NEWS So what are the latest buzzwords in the beauty industry and should we really be ditching the old ingredients in favour of the next big thing? the appliance of science “Truth be told, products are still centring on some key ingredient groups that have reliable results. Not to say, however, that the odd new hot ingredient isn’t igniting fresh interest and fanning the flames of a super hot category of product,” say the International Dermal Institute’s Education Managers, Candice Gardner and Kelly Quinn. “Probably the most exciting area of study is that of ingredients that have the ability to restructure the dermal matrix,” they add. “Peptides are still causing a stir. From palmitoyl pentapeptide to newer tetrapeptides and oligopeptides, these revolutionary ingredients mimic the skin’s natural tissue regenerating process. “In effect, peptides signal the dermis to produce proteins, like collagen and hyaluronic acid, to literally plump the skin leading to an increase in skin thickness and a decrease in the appearance of wrinkles.” Ellisons’ Caroline Maggs agrees: “There has been lots of interest in peptides and this innovation in skincare will continue to be a popular ingredient for 2008, along with micro algae extracts for people increasingly looking to more natural methods of skincare.” The new Skin Tight range, available from Ellisons, harnesses both of these ingredients. Acetyl Hexapeptide - 8 is an age-reversing peptide that reduces the degree of existing facial wrinkles by inhibiting muscle contractions that form deep expression lines. Facial muscles are held in a relaxed state, yet conscious facial muscle contractions still occur, and according to Ellisons, “the International Journal of Cosmetic Science stated that Acetyl Hexapeptide - 8 is a safe alternative to Botox injections for inhibiting facial muscle activity.” Alternatively, Skinforlife’s Advanced Eye Treatment is a corrective and restorative eye treatment designed with an advanced combination of tetrapeptides, hexapeptides and oligopeptides with ceramides to increase collagen stimulation. An additional blend of ingredients acts on the clearance and reformation of pigment present in dark circles. The formulation is delivered via the skinforlife patented LSS™ nano-technology to deposit the active ingredients deep into the skin matrix. Key ingredients include Palmitoyl Oligopeptides to protect collagen from UVA effects and contribute to thickening of epidermis via collagen stimulation; Palmitoyl Tetrapeptide-7, for its firming, smoothing and regenerating properties; Ceramide-2, a naturally occurring skin lipid that strengthen skin’s barrier function measured as trans-epidermal water loss; Acetyl hexapeptide-1, which reduces wrinkle depth especially eye/forehead area and n-hydroxysuccinimide combined with Chyrsin, to help clear bilirubin and prevent the reformation of dark circles. “With the continuous growth in the antiageing arena, a logical step for skincare innovators to take is to research and create ingredients which repair and protect our DNA,” says Sam Dhatt, award-winning cosmeceutical chemist, who serves as the CEO and president of DermaQuest Skin Therapy. “Telomeres, which are a part of our DNA, are responsible for the time span our cells live. They are found at the end of chromosomes in our DNA and shorten with each cycle of cell differentiation. Every time a cell divides, the length of telomeres shorten until it reaches such a limited length that the cell no longer divides; this phase is referred to as senescence. “Besides normal cell division affecting the length of telomeres, oxidative stress due to UV and environmental elements or even our body’s own mitochondrial dysfunctions GUILD NEWS 43 new ingredients in skincare PRIORI Natureceuticals U.K. Launch coming soon Idebenone Superceuticals The Next Level of Skin Rejuvenation and Free Radical Protection The i Cosmeceutici range from House of Famuir lists DMAE as its main ingredient. For more information circle enquiry card 26 (due to age and stress) can lead to DNA breaks and therefore, a shortening of telomere length,” adds Sam. With this knowledge, finding a way to stabilise telomeres and maintain healthy DNA would equate to increased phases of cell division and a healthy maintenance of our vital skin cells. Advanced AHA Cosmeceuticals Multi-layer Skin Renewal and Essential Moisturization “A new ingredient that is of particular interest to formulators is Renovage™,” explains Sam. “This active ingredient stabilises DNA and its telomeres as well as increases the efficiency of our body’s own DNA repair processes, which becomes dysfunctional as we age. Natureceuticals “The skin looks visibly younger from using Renovage™, with an improved barrier function, improved skin tone, smaller pore size, reduction of UV damage and less redness or erythrosis of the skin. Renovage™ is a ‘repair and protect’ ingredient which addresses the many physiological aspects of ageing, making this sound ingredient stand out in today’s anti-ageing skincare market.” Anti-aging Skin Therapy using Nature’s most potent ingredients Agera® have also been looking into the loss of telomeres, and according to them anti-ageing research over the last ten years has confirmed two critical ageing mechanisms: PRIORI is the premiere International source of the world’s most advanced professional skincare products that deliver pharmaceutically endorsed science. PRIORI skincare incorporates the latest anti-aging technology from the pioneers who introduced AHA with Glycolic Acid and Idebenone to Cosmeceutical skincare. 1. The gradual reduction in levels of circulating growth factors - human growth hormone (HGH) and insulin like growth hormone (IGF) For further information call 0845 555 2121 www.cosmeceuticals.co.uk 2. The ability of chromosomes to keep dividing due to the loss of telomere activity. The combined result is a progressive loss of daily repair capabilities including antioxidant protection, DNA repair enzyme production, structural protein production and the reduction of the immune response. Sesha Skin Therapy uses PET™ to achieve remarkable results in anti-ageing skincare. To counteract these problems, Agera® have produced a new generation of daily repair peptide agents as topicals that can enhance normal daily repair in mature skin and enhance the results of treatment regimes. Within the range, products are formulated for specific skincare needs such as Antiageing, Hyperpigmentation or Acne and the ingredients are delivered deep into the skin using Bioemulsion technology. These tiny particles enable rapid and deep penetration of the active ingredients, helping to achieve maximum results with minimum irritation. Another company who is focusing on the transdermal delivery of ingredients is Sesha Skin Therapy. Sesha uses PET™ (Permeation Enhancement Technology) to achieve remarkable results in anti-ageing skincare. From the idea that our skin’s ageing process can be significantly slowed if active, pharmaceutical-grade ingredients are allowed to gently penetrate and most importantly over time, nourish our regenerative living skin cell, Sesha has created a range of topical applications which deal with four major skincare issues - antiageing, acne, hyperpigmentation and sun damage. The versatility of PET™ allows synergistic nutrients to combine as a networking system to provide customers with the full benefit of each individually selected ingredient. The result is a visible difference to the texture and quality of the skin. Sesha’s PET™ works by increasing the solubility of the active ingredient and the permeability of the skin. Therefore, when larger-molecule ingredients are combined with PET™, they can be transported safely and effectively through the skin cell barrier to reach the deeper levels of the epidermis in a controlled way. Scientific studies with Sesha have proved increased retention of Vitamin A in the dermis by 260 percent this increased to 350 percent for Vitamin E. Epidermal thickness increased by up to 50 percent over the duration of the trial, resulting in visible younger-looking, healthier skin. Going back to key ingredients for 2008, Dimethylaminoethanol, or DMAE for short, also seems to be a big contender. This naturally occurring substance facilitates the synthesis of phosphatidylcholine, an important component of cell membranes. In a number of studies, DMAE has been shown to reduce age-related cellular deterioration, and according to reports DMAE in skin care products shows remarkable effects when applied topically to skin, resulting in the reduction of fine lines and wrinkles. The i Cosmeceutici range from House of Famuir lists DMAE as its main ingredient. Within the range, Cosmeceutical Face Day Lifting Cream offers full spectrum effectiveness in a cosmecutical formulation designed for day use with ‘Botox’ like results. Results include increased fullness of skin and myofibrillar relaxation from the action of DMAE; anti-ageing/antioxidant action from the combination of a lipo-soluble vitamin C derivative and Alpha-lipoic acid, which fights free radicals, and anti-wrinkle protective and preventive actions against ultraviolet rays. Using advanced cosmetic technology, such a nanospheres and cyclodextrins to deliver the active principles into the skin, Light Life Age Repair from RVB, at Depilex, also lists DMAE as one of its main ingredients. GUILD NEWS 45 103 For more information circle enquiry card new ingredients in skincare Environ’s new Evenescence range . . . contains both niacinamide and another new active ingredient, SepiWhite-MSH™, for addressing hyperpigmentation problems. Here it is used to stabilise the membrane and increase its resistance to stress, protecting it from free radicals and improving tone and smoothness. It also helps to maintain collagen and elastin and prevents cutaneous thinning. Isoflavones reactivate the vital functions of the skin through long-term hydration and regeneration of tissue for a firmer skin tone. While vitamins A and C have long been recognized as effective skincare ingredients, another vitamin, niacinamide (a form of B3) is now also showing promise as skin rejuvenating ingredient. Studies have already demonstrated its ability to increase production of ceramides, thereby improving hydration. In one major pharmaceutical company’s study researchers also found significant improvement in hyperpigmentation spots, as well as in lines, texture and red blotchiness from using niacinamide topically. A powerful skin lightener, niacinamide assists in the control of uneven skin tone and blemishes, increases hydration and promotes skin growth and cell renewal, resulting in the softening of fine lines. Environ has been quick to harness both niacinamide and another new active ingredient, SepiWhite-MSH™, in its new Evenescence range for addressing hyperpigmentation problems. SepiWhite-MSH™ (undecylenoyl phenylalanine) controls the formation and dispersion of melanin, which is responsible 46 GUILD NEWS Depilex’s Light Life Age Repair from RVB . . . uses advanced cosmetic technology to deliver the active ingredients into the skin. for the formation of dark blemish marks. “The ingredient aids in partially blocking certain over-active processes and stimulating certain under-active processes at different levels of the pigment cycle,” says Dr Ernst Eiselen, Environ’s medical advisor. When used in conjunction with Environ’s vitamin gels and creams, Evenescence helps to minimise the appearance of brown/dark spots and helps reduce any uneven skin tone and reveal a brighter complexion with improved clarity. Another buzzword for 2008 is a complex called EUK-134 (methoxysalen manganese chloride). Type this into any web-searching programme and you will find numerous scientific reports on its efficacy at increasing cell survival. It protects the cells against damage by UVB radiation and repairs any damage that may be present in the skin. It is also one of a product group with Superoxide Dismutase activity which are products that de-activate free radicals - a consequence of which means it can actually slow down the signs of ageing. Current products that contain EUK-134 include the Innovative Serum by Sterex. Elaine Stoddart, Director of Training and PR for The Sterex Group, says: “The results of Innovative Serum are spectacular. EUK 134 is very exciting and we use it here to perform a double function - as an antioxidant and to combat the visible symptoms of ageing. A visible difference can be seen in as little as two days. The skin feels smoother, softer fresher and glowing, and the feedback we are receiving from our therapists is extremely positive.” For an immediate wrinkle-filling effect, the experts at Collin recommend using products that contain Hyaluronic Acid Microspheres. The premise of these Microspheres is that they are designed to swell up on contact with water, which is naturally contained in the skin, thereby filling the wrinkles and smoothing the skin. For long-term anti-ageing solutions, Collin also suggests looking for a Deliner® complex. This ingredient adds density to the skin by stimulating the synthesis of fibronectin and increasing the cellular migration to areas weakened by age, i.e. the eyes. It also increases the cellular multiplication in the same areas. Both of these ingredients can be found in Collin’s Morpho-Skin Smoothing Filling Concentrate, which includes Matrixyl to help repair the dermal matrix by enhancing the production of collagen, fibronectin and GAG proteins, which have the ability to fill space, bind and organise water particles. Another skincare brand that is focusing on the importance of increasing water content in the skin is Pier Augé. Researchers from a team of biologists in Baltimore, USA revealed that a protein that sits in the membrane of the cells actually forms a channel allowing water to rapidly flow in and out of the cells. This protein was named Aquaporin and Peter Agre was awarded the 2003 Nobel Prize in Chemistry for this discovery. 208 For more information circle enquiry card new ingredients in skincare Nearly 200 aquaporins have been discovered in the animal and vegetable kingdoms. In humans, 10 aquaporins have been indexed. They are named AQP followed with the number corresponding to the order of discovery. AQP3 - Aquaporin-3 has been found in several tissues: stomach, intestine, kidney, trachea, brain, eye and the epidermis. By helping diffusion of water through the membranes, by maintaining water balance in the skin, AQP3 is essential for the general skin metabolism. Aquaporins contained in Pier Augé’s Soin Hydratant Fundamental provide the skin with a true re-education. The skin will relearn to produce aquaporins while aquaporins will reinforce existent aquaporins and water channels. The aquaporins are associated with a triplehydration complex to restore water balance, enable custom moisture and play an essential part in the skin tone, whilst proteins, vitamins and softening vegetable oils protect and nourish the skin and allow it to fight against all causes of ageing. One of the many buzzwords being bandied around last year was an ingredient called Co-enzyme Q-10, also known as Ubiquinone. There is a natural way to skin perfection “Aroma Lift, one of the best creams on the market” VOGUE “Best anti-ageing, 10 out of 10” DAILY MAIL “From dry and dull to radiant and rosy” THE TELEGRAPH “The products are fantastic” SUNDAY TIMES STYLE “Makes all other facials look like slap and tickle” THE GUARDIAN “My skin has definitely improved” OK! For affordable start up packages call 01823 421 521 Carole Franck According to the IDI’s Candice Gardner and Kelly Quinn: “This ingredient works similarly to Vitamin E and has a neutralising effect on free radicals to prevent the cell damage. In cultured human cells, ubiquinone has been shown to decrease UV induced oxidative stress and also to decrease the activity of enzymes that degrade collagen.” With these properties in mind, md formulations have developed Critical Care Skin Repair Complex with new ProVitamer Technology to defend against free radical attack and reduce the appearance of brown spots, lines and wrinkles. a natural alternative Recent programmes like Channel 4’s ‘How Toxic are You?’ have helped to increase awareness about a number of different ingredients that are found frequently within many skincare ranges, claiming that certain concentrations of chemicals, such as parabens, may have a detrimental effect on health with long-term use. Combine this with burgeoning fears over global warming and other environmental issues, it is perhaps unsurprising that 2007 also saw the swing of consumer trends towards the ‘Natural’ and ‘Organic’ skincare markets - something which looks set to continue in 2008. Pier Augé’s Soin Hydrant Fundamental . . . contains the protein aquaporin which provide the skin with a true re-education. While many of these skincare brands such as Kimia, Oshadhi, Erb, and Natural Organic Experience have remained faithful to tried and tested ingredients such as Neroli and Grape seed oils, which have proven beneficial properties, others are looking at ways to introduce new ingredients into their skincare collections. Purebliss’ new preservative is extracted from the pith of oranges. The extract contains a mixture of natural ingredients that, when combined, produce an extremely powerful anti-bacterial, anti-fungal, antiyeast and anti-mould agent and most importantly a 11⁄2 - 2 year shelf life making it a viable range for the professional market. Naturally Creative Ltd are tuning into the healing properties of Blue Mountain Sage for 2008 by creating a range of therapeutic blends for use by therapists and formulators. Forthcoming projects include a range of products featuring Blue Mountain Sage for spas, including balms, body lotions, creams and massage blends. Blue Mountain Sage, also known as African Tea Tree, oil comes from the Salvia stenophylla, a short erect herb from the Lamiaceae family and is native to Southern Africa. This exotic oil has a fresh, herby aroma with a characteristic maritime note, which gives it a very distinctive smell. Sterex’s Innovative Serum . . . contains EUK-134 which protects the cells against UVB radiation. Collin’s MorphoSkin Smoothing Filling Concentrate. Purebliss’ new preservative is extracted from the pith of oranges. www.carolefranck.com The synergy of science and nature GUILD NEWS 49 The effects of bisabolol have been well documented. In January 2005, the Journal of Essential Oil Research (JEOR) published a research paper on the antimicrobial activity of essential oils in which bisabolol was noted for its effectiveness again five microbes including staphylococcus aureus, also known as MRSA. “Within the skincare industry there are many buzz ingredients that are getting us excited,” says [comfort zone]’s Victoria Trueman-Eustace. “Argan oil is traditionally known as the oil of beauty by the Berber populations. The argan tree is known for its extensive life span and needs no cultivation. It contains a high level of anti-oxidants and essential fatty acids used to nourish and protect the skin,” she adds. Amaranth oil is also on [comfort zone]’s hot list. “Extracted from the ancient grain, it was historically sacred in the Aztec and Inca cultures who believed it would give immortality. Amaranth oil has a strong lipid complex and antioxidant network very similar to that of 50 GUILD NEWS 72 180 the human skin, and as such offers a great restorative and nourishing action that results in an extremely hydrated skin,” explains Victoria. Another company who has been incorporating the use of Argan oil into their products is Algotherm. The new Algonative range is an anti-ageing line based around marine extracts. Active ingredients include Alga Chlorella Vulgaris for firming, extracts of giant kelp, Argan oil and marine collagen. Aimed at clients over the age of 40 years the Algotherm Algonative facial stimulates collagen synthesis, protects against the harmful effects of free radicals, and compensates for hormonal deficits such as dehydration and uneven pigmentation, thanks to the use of marine isoflavones. Finally, the emergence of an ingredient called Coffeeberry will also be apparent in 2008, with Cosmeceuticals looking to launch a new Priori Natureceuticals range, which features this powerful antioxidant. For more information on the products mentioned, please circle the following numbers on the enquiry card: 103 28 26 104 250 59 215 73 141 Taken directly from the fruit of the coffee plant, this extract contains four polyphenol anti-oxidants that are believed to prevent cellular damage to the skin caused by UV rays and free radical activity. For more information circle enquiry card Algotherm . . . incorporate the use of Argan oil into their products. Agera Algotherm Collin UK [comfort zone] Cosmeceuticals Depilex DermaQuest Skin Therapy Ellisons Environ Erb UK House of Famuir International Dermal Institute Kimia MD Formulations Natural Organic Experience Naturally Creative Ltd Oshadhi Pier Augé Purebliss Sesha Skin Therapy Skinforlife Sterex 78 Although Blue Mountain Sage is a little known oil, the major chemical compound is bisabolol, the active ingredient of German Chamomile oil, which has been used in Europe for hundreds of years. Naturally Creative Ltd . . . tuning into the healing properties of Blue Mountain Sage. For more information circle enquiry card Natural Organic Experience . . . one of many skincare brands that have remained faithful to tried and tested ingredients such as Neroli and Grape seed oils. For more information circle enquiry card new ingredients in skincare 01245 227 752 01282 616 611 01767 682 288 01827 280 080 08455 552 121 01282 616 611 01306 886 425 02476 365 187 02084 502 020 01277 659 179 01480 404 200 08000 564 544 01706 836 565 08706 506 655 02077 887 874 01794 341 850 01223 242 242 01372 729 629 01993 824 595 02083 719 908 02030 085 100 01217 082 404 This year offer your clients the best of nature with our skin rejuvenating, non-irritating enzyme peels that erase damage to give beautifully smooth and clear skin. Always mention Guild News when calling, as special offers may be available. GUILD NEWS 51 5 For more information circle enquiry card gill morris writes One Machine. Two Applications. Smart Business. Hair Removal & Skin Rejuvenation 20% OFF ALL SYSTEMS FOR JANUARY & FEBRUARY or with Spa Touch & Spa Touch 2 a FREE Digital Camera or Detox Foot Spa or with Skinstation & Duet a FREE Teeth Whitening System or Microdermabrasion Gill Morris understanding and dealing with customers Pay nothing for the first six months* A series of articles by Gill Morris of The GMT Group Lighting the Future of Skin Care Tel: Enhance Beauty on 0871 4237138 www.enhancebeautystore.net dealing with complaints article 4 For more information circle enquiry card 136 *Terms and conditions apply (Free items are available whilst stocks last) NEW Top Of The Range Premium Electric Couches Features JPM Delivering Premium Products Always At Value Prices For Over 20 Years *Gas springs *Twin lift system *Manufactured in the EC *Includes breathing hole and couch roll holder *Available in two section or three section *Available in Danube Blue or Smoke Grey Two Section Three Section £599 + vat £650 + vat Order Code: JPMAMWE003 blue Order Code: JPMAMWE004 grey Order Code: JPMAMWE001 blue Order Code: JPMAMWE002 grey For Further Information on our products please contact us: JPM Products Ltd, Units 11-12 Crane Mead Business Park, Crane Mead, Ware, Herts, SG12 9PZ. Tel: 01920 468 380 Fax: 01920 461 138 Email: sales@jpmproducts.co.uk Website: www.jpmproducts.co.uk 52 GUILD NEWS Complaints! Why does the very word send shivers down spines? Why do some react with fear and trepidation when a client says she has a complaint? How do you react as a consumer? Do you complain or do you vote with your feet because you don’t want to make a fuss? If you vote with your feet you don’t give the service provider a chance to put things right, they may not even be aware that they, or their team, are doing anything wrong so therefore can’t improve their service. If you were that service provider you would want to know what was wrong, or perceived as wrong, wouldn’t you? How many complaints do you get from your clients? How many don’t complain to you and vote with their feet, or even worse tell others? In other words, how many opportunities to improve do you miss? Because that is what complaints are, they are opportunities to improve and as I’ve said many times before, the only people who can tell us how we can be better are our clients. complaints are a positive Why do some feel threatened when the word complaint is mentioned? Why do some members of the team presume it is the boss’s job to deal with complaints? We know if a complaint is dealt with appropriately there and then the “damage” is much reduced and again as consumers we know that if a service provider puts something right, which was wrong, and promptly, we actually feel better about them than we did before. Therapists often make assumptions that all complainants are going to be ranting and raving, red faced and unreasonable, when in fact that is far from the truth. If customers are dealt with appropriately, the act of complaining and dealing with that complaint can and should be a positive, win / win situation for both parties. The customer is satisfied and the business learns how to be better. As I said earlier, complaints are opportunities to improve so ensure systems are in place to record them. A complaints book is a simple system to adopt but, as with all systems, they need to be in place, be used, analysed regularly and acted upon; putting complaints in a book is only the start of the process. issues that need to be covered in a complaint book are: 1. Date 2. Complainant 3. Who took the complaint? 4. The nature of the complaint 5. Was it resolved there and then, if so how and by whom? 6. How does the customer feel about the salon now, i.e. will she continue to be a customer? If not, why not? 7. If not resolved there and then what is the plan to deal with it, over what time scale and who is to be in charge of it? 8. When resolved, go back to point 6. Apart from insurance requirements, one should keep a complaints book as it enables you to spot any emerging trends. These can be to do with treatment issues, personnel or particular clients. GUILD NEWS 53 Nasolabial before Glabellar before Nasolabial after Glabellar after MAKE 2008 THE YEAR YOU EXPAND YOUR BUSINESS Insurance companies offer their own guidelines in serious incidents (see below) but the vast majority of complaints are from people who feel that part of their service was not what they expected, and they don’t want anything other than to prevent it happening again. In other words, they are giving you the opportunity to put it right for next time. Ignore their concerns, however small, and you will lose their custom, no one likes to be ignored. DX[\\ek`i\cp]ifdeXkliXc`e^i\[`\ekj# fligif[lZkjXi\_Xe[$Yc\e[\[n`k_ZXi\ `e<e^cXe[#Xe[XmX`cXYc\kfYlpefn% M`j`kljfec`e\Xknnn%g`ebjYflk`hl\%Zfd fiZXcc'(**))'+/'+ Listen, react appropriately and positively and you will turn complainants into an even more valuable client. Most ‘complaints’ are easily solved. You and your team must take ownership of their concerns and do something about it, for we all know for every person who complains, about 10 don’t. Complaints flag up things that need to be changed or at the very least investigated. Offer Salon Owners the opportunity to run a Botox and Dermal Clinic within their own salon. so what are the rules for dealing with complaints? 1. Listen without interruption. 2. Ascertain the facts. 3. Affirm the facts back to the customer. All treatments performed by an experienced cosmetic doctor. For your free information pack call 0800 197 1545 Commission paid on all treatments undertaken 4. Agree a solution. 5. Adhere to the solution. 6. Follow up - make a phone call to check she / he is OK or make a point of seeing them the next time they come in to ensure satisfaction with the solution. 7. Implement escalation procedure if necessary. If the solution to the complaint, or the complaint itself, is beyond your level of responsibility seek assistance from a more senior member of the team. 8. Thank clients for complaining! I liken complaints that are ignored, or not dealt with effectively, to smoke that lingers in a room, the cigarette may be long gone but the effects continue. Dealing effectively with complaints is the best air freshener! Resolve, as of now, to see complaints for what they truly are; opportunities. eg: Standard Dermal Filler £60 paid to salon All information taken from the GMT Distance Learning Workbook B4: Selling Skills and Evaluating Client Need. For further information visit www.thegmtgroup.co.uk>trainingproducts> distancelearning email enquiries@thegmtgroup.co.uk or telephone 01455 63274. (TV’s Margi Clarke treated by Cosmetique Clinics) 54 GUILD NEWS G`ebj9flk`hl\19l`c[`e^-#G\k\i9X`e\j:fdgc\o#Nff[jCXe\#;\iYp#;<))*L; 199 @ekif[lZ`e^flie\n iXe^\f]fi^Xe`Z dXe`Zli\Xe[ g\[`Zli\gif[lZkj For more information circle enquiry card 181 For more information circle enquiry card gill morris writes slimming and toning advertorial slimming and advertorial toning what do salon and spa owners who have been on the Santi Leadership Programme say ? leader Susie Santiago of the pack Susie developed the Santi Leadership Programme to fill a hole in the market. Susie Santiago is an inspiring speaker, business coach and mentor who has helped hundreds of salon owners and managers to transform their businesses. Guild News talks to her about the origins of her hugely successful Santi Leadership Programme. Guild News: Susie, where and how did this passion for mentoring business owners begin? Susie Santiago: In 1993 I was appointed General Manager of Harrods’ Hair and Beauty Salon. Previous to that I had been Area Manager for Pizza Hut, so it was a brave move for the business, but they saw that I had the management skills needed to take forward one of the largest salons in Europe. Plus I had previous experience in PR and marketing consultancy, as well as 10 years in the restaurant sector, so I had a broad range of skills to bring to the job - such as strong leadership skills and an understanding of how to lead a talented team. Whether you are promoting pizza or facials, the management strategies are similar. 56 GUILD NEWS “The Santi Programme is a unique blend of networking and education that helps business owners focus on how to build and grow a successful beauty business, while providing them with secure and safe mentoring.” - Annie Brooking Astron Clinica & Beau Visage SS: They didn’t have the time to go back to college as they needed to work in their businesses for most of the week. In any case, there were no credible college courses that offered proven management and leadership strategies. I created the Santi Leadership Programme to fill this gaping hole in the market. “Susie and the Leadership Programme have been invaluable to my transition from therapist to a successful business owner.” - Eve Toole, Owner Chessgrove Day Spa Ltd Worcestershire GN: What is involved in the Santi Leadership Programme? SS: It’s a one year business development programme designed specifically for owners and managers within the health, beauty, clinic and spa sectors. It consists of six fast track one-day business building seminars spread over the course of a year. The course consists of six fast track one-day business building seminars. After Harrods I worked in the recruitment industry for a couple of years, hiring managers for salons and Spas on behalf of my clients. Seminar subjects include all aspects of strategic business management from finances, to recruitment, motivational management, sales promotions, retail, marketing, training and leadership. The Santi programme is carefully structured so that there is a gap of approximately eight weeks between each seminar. Membership also includes six comprehensive reference manuals and ‘How to’ work books GN: What insights did all this experience give you? SS: I realised that there was a huge gap in business education for Spa and salon business owners and managers. So, I started my own company which was originally focused on helping entrepreneur business owners to open new salons and Spas. It is a closed seminar programme. This means that all attendees commit to every session in the year. It’s not open to people ‘cherry picking’ which seminar they come to and thus upsetting the balance of the group. This means that everyone present is totally committed to developing themselves and their business. My members then have the chance to gradually apply their new knowledge and skills in their businesses, to try things out and to ask me questions as they are doing so. To do this they utilise the unlimited email access service to me that is provided with their annual subscription. I then turned my attention to independent owners and managers with established salon and Spa businesses who needed advice on how to get to the next level of success. Susie hosts the annual Women in Business Conference. GN: So where could they get this knowledge? At that time, and indeed now, there was a lot of technical training support available for therapists but very little business development coaching for owners and managers, even though it was desperately needed. The atmosphere is like a private club where everyone is happy to share knowledge and experience in a safe and protected environment. GN: How does it work exactly? SS: Often people go to a seminar and obtain a lot of information but when they get back to their business they don’t have access to ongoing advice about how to put the information into practice in reality. “Susie’s ability to understand you and your business better than you know it yourself in a matter of minutes is remarkable and an asset that everone in the beauty industry should utilise.” - Laura Bateman, Owner Skin & Tonic Beauty Salon Hertfordshire This is what makes the Santi coaching and mentoring support from me through the year so uniquely powerful. GN: When is it held and whereabouts? SS: Approximately every eight weeks, starting in January and ending in December. Seminars are held just outside London on the M25 at Egham, and in Manchester for those based further north. We also hold seminars in Dublin for our Irish clients. GN: How much does it cost? SS: £295 plus VAT per month by standing order, which amounts to £3,540 plus VAT for the full year. “I already know that the Santi Programme is the best thing I have ever done for myself and my business.” -Martha Brophy, Owner The Spa Co UK Staffordshire My Santi members tell me that investing in themselves with Santi is so beneficial to them and their businesses. After all, they are the backbone of the business and benefit from the commercial management skills learnt to take the business to the next level of success. After the programme they continue to set aside development investment for themselves and their management team annually, as a matter of priority every year. GN: What do they really get in return for all this commitment? SS: They get the chance to take time out of their business and use it to bring their expertise, confidence and profits up to a higher level than they ever thought was possible. For more information or if you are interested in joining the 2008 Leadership Programme contact Susie on susie@santi-santi.com telephone 0208 323 8020 quoting Guild News or circle number 210. GUILD NEWS 57 132 The natural way to a healthy body introducing... For more information circle enquiry card Make-up artist Emma Doherty suggests using New Year as an excuse to detox your cosmetics Emma Doherty With allergies on the increase and the lack of treatment options hitting the headlines, maybe it’s time to really think about what we’re becoming sensitive to. Cleaning products, food, washing powders have all been labelled the potential culprits, but when was the last time your clients took a serious look at their make-up bags? in the beginning Tell your clients to pull everything out, find the bits from all of their handbags, drawers and desks at work and lay it out in front of them. Next, tell them to take a long, hard look at the actual bag, and ask themselves: How old it is? Does it still zip up or close properly? If they washed it would it disintegrate or come up as good as new? Chances are it’s probably seen better days, so first of all they need to get themselves a new container - why not stock a selection? out of date Now, your are unlikely to eat chicken or ham that’s a couple of days over its use-by date, but I bet your clients have products they’ve been using for more than a year? More than five years? You’d be surprised, many cosmetics have a small jar symbol with the number of months it will last once open, after this time it should be thrown away, whether it is finished or not. Advise clients never to share products; one bacterium may be good for them but harmful for their friend. If anyone is unsure of sensitivity to a product, recommend they patch test a small amount of it behind the ear at least 24 hours before buying it, and don’t assume that a product they have been buying for years won’t suddenly cause a reaction, it can happen. Finally if a reaction does occur to a product bought from your salon, you should seal it up and send it to the manufacturer so they can be made aware that their product is either contaminated or causing sensitivity. making scents Do any of your products taste like strawberries or smell like bubblegum? The word fragrance can mean a natural fruit extract or a cocktail of several artificial chemicals. Some products can contain as many as 100 fragrance chemicals, albeit used in minute quantities they can still be toxic, irritants and harmful. Fragrance is one of the main causes of sensitivity to cosmetics. saints preserve us Preservatives are the biggest problem when in comes to sensitivity. Parabens are so common they are hard to avoid. No scientific evidence is available to show that they are safe; the quantities are heavily restricted in cosmetics and have been linked with dermatitis and contact allergies. EU regulations limit the use of total parabens in one product to 0.8 per cent. You may also find Butylated Hydroxyanisole and Hydroxytoluene. Both BHA and BHT can cause contact allergies and dermatitis, if absorbed they encourage the breakdown of Vitamin D. BHA is an endocrine (hormone) disrupter and BHT is a possible cancer suspect. Then there’s talc. There is a risk if breathed in, however there have been concerns that talc may contain tetanus (found in soil); some samples have been found to contain asbestos. Talc has been linked to ovarian cancer and has demonstrated soft tissue to form scarring in humans and animals. FD&C dyes in make-up are also very common skin sensitisers. Although approved by the FDA for use in food, drugs and cosmetics, the colourants often are derived from petroleum or coal tar, which can cause cancer in animals and are frequent sources of skin rashes and hives. Obviously the chemicals above are used for reason, mainly to preserve make-up, but is it really possible to buy make-up that avoids these substances? There are brands that exist which use alternative ingredients that are safer and healthier for the skin. For example, Jane Iredale Cosmetics use inert pulverised minerals, which require no preservatives and botanical fragrance such as vanilla extract. natural male enhancement As featured in the following publications : » THE DAILY MAIL » HELLO MAGAZINE » WEIGHTWATCHERS PROFESSIONAL AROMATHERAPY SKIN CARE PRODUCTS HIGHEST GRADE PURE ESSENTIAL OILS STUDENT & THERAPIST KITS PRE-BLENDED MASSAGE OILS ORGANIC OILS BASE PRODUCTS viapure is a natural alternative to viagra, designed to increase sexual stamina Emma Doherty is National MUA for Jane Iredale Mineral Cosmetics. For more information telephone 0208 450 7111 quoting Guild News. and arousal but without needing chemicals and without any side effects. 10 boxes x 2 capsules RRP £69.50 Trade £34.50 Cost is a big factor for why these substances are being used but also as more studies are undertaken the more informed we become as to the ingredients that research has shown to be a risk. There aren’t always very many alternatives, which is why cosmetic houses continue to use these substances until they are forced not to by regulations. The law states that every product other than free samples, testers and professional supplies have to have an ingredient listing on the product, outer packaging, leaflet, tag or on a shelf display. Failing this, either don’t buy the product or write to the manufacturer and request the ingredient listing. It’s vital that women be very concerned about the number of chemicals in their cosmetics. Although some of your clients may be ignorant of this, you’re in the perfect position to inform them and allow them to judge what goes on their skin as carefully as what food they eat. If a woman asked ten of her friends, how many had suffered from some sort of reaction to a cosmetic in their lifetime, she would be stunned how many would say yes. 194 clean & serene viapure For more information circle enquiry card cosmetics pure-regro for healthy hair Thick, glossy, healthy looking hair is a vision of optimum well-being, but lifestyle stress, hormonal imbalances and genetic factors can all lead to hair loss. The pattern for female hair loss is as individual as we are and it affects one in four women. The Aroma Collection For more information contact us via : tel : (01872) 573543 e-mail : info@aromatherapydirect.ltd.uk pure-regro natural food supplement is a herbal fusion designed to stimulate the growth of naturally healthy hair, prevent hair loss and maintain optimum hair health. Pure-regro’s naturally active ingredients include anti-androgenic Saw Palmetto which regulates levels of DHT in the body. Give your clients and your SURÀWV D ERRVW E\ VWRFNLQJ pure products today! 1box x 60 capsules RRP £29.95 Trade £14.95 online : www.aromatherapydirect.ltd.uk www.on-group.co.uk trade orderline 0870 770 3864 58 GUILD NEWS Salonserve Manicure Table With FREE Glass Top WORTH £39.95 AND FREE Lamp WORTH £9.95 Maple CODE SEQ3364 £99 Ozone and aromatherapy. Strong, Metal, height adjustable Stand. ROSH and CE standards. Special Offer Code SEQ902 £269 Strong Nylon 5 Star Base GAS LIFT 53 to 73cm high Thick Comfortable 10cm thick Cushion, Seat size 39cm Diam. Ash CODE SEQ3364 ONLY £49.95 £39 white Robust & Hard Wearing. Ergonomically designed for All day comfort Min height 62cm Max height 87cm Offer Code SEQ3610A AVAILABLE IN white black beige CODE: SEQ728 choc cream Fantastic value, Versatile and practical. Plastic shelves and drawers with metal frame. H81cm W46cm D32cm. Offer Code SEQ5009 Also Available In white Saddle Stool Was £99 SAVE £40 Keep your spine in the right position. Designed for good comfort and good posture, improving circulation. AVAILABLE IN WHITE Special Offer Code SEQ846 WAS £155 SAVE £56 A beautifully designed chair. Looks good and is comfortable. Available In Black Chrome leg rest. Gas Lift Height Adjustable 53-65cm Offer Code SEQ830 Special Offer Code EQU/12 ONLY £29.50 WAS £99 SAVE £30 A Luxury Whirlpool Spa Chair for just £1995 You will have clients coming from miles around to get this relaxing pedicure experience ONLY £1995 £69 Height adjustable stool Adjustable foot rest Ideal for reflexologists. Code SEQ101 Hand held 3 dioptre magnifying lamp. Ideal for close-up skin examination. Suitable for ONLY mobile use. Code SEQ660 £79 FREE DELIVERY* and FREE MATCHING CHAIR Whirlpool - Jacuzzi for your feet. An invigorating relaxing experience. Special design is effective and quite. Built in 3 level massage Hydraulic ADJUSTABLE HEIGHT foot rest, built in shower head. Ideal working height. Cream Pink Worth £99.95 Call for your FREE colour swatch Black Available Colours Space saving swivel chair. Height adjustable chair and footstool. Massaging Foot Spa Special Offer Code SEQ3820 Classic design. Strong Wooden coated Shelves. Sturdy castors for easy movement. H80cm W50cm Depth 29cm. Code SEQ3411A Only £195 Code SEQ6363 Galvanic for descaling (deep cleaning) and Iontophoresis for product penetration. Comes complete with 3 different electrodes. Optional space saving Combined Unit available. Code SEQ6366 Electric Couch Warmer choc beige lime SEQ725 SEQ725B SEQ725L The CENTRE Lift ELECTRIC Couch As above only bigger H84cm W61cm D44cm Code SEQ5008 Salonserve High Frequency Machine with accessories Real Wood Spa Couch • For deep cleansing and exfoliation. • Use for buffing and shining nails. • Complete with training manual. • Special Offer Code SEQ314 Static Beauty Couch £199 black white cream SEQ3378C Designed for the Professional Therapist who wants to create a Calming Spa Environment, Extremely Comfortable & Sturdy • Beautiful Handcrafted Real Beech wood • Extra storage for towels. • Extra wide (69cm) for client comfort. Perfect working height 77cm. ONLY ONLY £895 • 5 Section Deluxe Beauty Couch • Height variation, Headrest and Footrest electronically controlled by 3 motors. • Can be used with backrest in multiple positions and completely flat. • Extra wide (82cm) 200cm Long • Height from 66cm-75cm. • Headrest and footrest can be removed. • Special Offer Code SEQ273 white Order now 0% Finance available over 3 months only £298.33 per month £149 choc cream SEQ3376AH SEQ3376C • An attractive Comfortable Strong Couch. • Beautiful hand crafted chrome finish. • Adjustable Headrest with breathe hole. • Available in White and Cream. • Height 78cm: Width 67cm: Length 184cm. Salonserve Electric Couch 0% Finance available over 3 months only £165 per month ONLY £495 Use completely flat with face cradle FREE CODE SEQ734B SEQ734 ONLY great access . black beige • Height from 59cm to 86cm. • Weighs 16.7kgs • 71cm wide, SEQ730K SEQ730B white 184cm long • FREE CARRY CASE SEQ730 • 12cm thick Adjustable face cradle, with arm rest. • Soft Polyurethane Vinyl. • Hand crafted wood finish. Salonserve DELUXE Electric Couch • black SEQ3376A SEQ3376AB • 10 Position 75° Backrest • Shaped back rest giving you white SEQ3378 • FREE DELIVERY Mainland UK WAS £995 SAVE £200 £99 ONLY £395 £795 beige ONLY WAS £195 SAVE £96 Hexagon Portable Couch ONLY This centre lift electric couch is beautifully designed to save your back and allow you maximum access to all areas. It is a delight to use.• 3 sectional. • Height adjustable from 52cm to 97.5cm • Electronically operated, height lift, mid lift and manually adjusted back rest. • Comfortable fully adjustable soft face cushion. Also very easy to remove for when not in use.• Lowered arm rest allowing the shoulders to open out for comfort. • 69cm wide 190cm long including face cradle. • Lockable Castors for easy movement and stabilty. • 6cm triple wrap Polyurethane Vinyl, which is softer, more durable skin friendly and very comfortable. • Foot controls for easy adjusting of height and midlift. Code SEQ6362 The primary action of the High Frequency Machine is thermal, or heat producing. Aids in elimination of toxins and absorption of nutrients to the cell Comes complete with electrodes All prices are Plus VAT. *Free Delivery when you spend £50 +VAT. Most of UK mainland. For orders less than £50 delivery is £4.99. Offers cannot be backdated. Offers cannot be combined. **To claim your free steamer you must quote code SP7 with your order. Your order must be at least £300 ex vat to qualify. This offer is only available while stocks last and is limited to one per customer/address. This gift offer cannot be used with any other free gift offer. Prices correct at time of going to press. Offers are subject to availability. Terms apply. E & O E. Adelphi Corporation Ltd home to salonserve Unit 9 Higham Business Park Bury Close Higham Ferrers Northants NN10 8HR T 01933 410022 F 01933 410033 46 ONLY £34.95 Make your couch as inviting as possible with this warmer pad. Gently warms the couch. The minute your client gets on they are relaxed. Can also be used to keep your client warm while you are treating them. Helps to relax muscles and give a general feeling of comfort. CODE: SEQ703 Real Lava, volcano stones. Genuine Basalt stones • Designed to fold away quickly and easily. • Adjustable seat, arm rest, chest pad, face rest. • Manufactured from aircraft aluminium, super light yet super strong. • Sculptured chest pad, very comfortable for women.• FREE CARRY CASE Weighs only 7.8kg £199 Buy a Galvanic Machine & Get a FREE High Frequency Machine with accessories £99 A fantastic massage chair, designed for for seated massage, relaxation techniques, acupuncture and mobile seated therapies ONLY Salonserve Xtra Wide 3 tier trolley Only £79 Salonserve Galvanic £69 SUPER Lightweight Portable Massage Chair A combination of 64 assorted Basalt ONLY Stones chosen specifically for stone therapy. Kit contents: 2 Super Big Stone for sacrum, solar plexus. 12 Large for Back & leg 14 Medium for hands and arms, 12 Small Stones for Forehead, neck and face, 4 Trigger Points, 10 Toes & 7 Chakras FREE Therapy Manual. ONLY Get this Storage Box Rotating nozzle: accurately directs the steam. Special design unique to Salonserve. To get this special offer you must quote code SP7. CODE: SEQ706 Buy any set of stones Salonserve 3 tier trolley ONLY ONLY £59 64 Hot Rocks Kit CODE: SEQ705 Adjustable height. Easy to fill from the top. Extra long power lead for easy movement. Aromatherapy disposable filter option, easy to use. Personalise each facial to suit your clients skin type. CODE: SEQ701 These stones are of the highest quality. With their high-ferruginous rating, smooth non-porous texture, and high heat retaining qualities, these Basalt stones make the ideal choice for therapists. Stones are gathered from a single extinct volcano, which has been eroded by the sea for over 100 million years. Larger stones are cut and polished to standard sizes and shapes so that the stones are stable on the body. Basalt stones are grey naturally. We do no use chemical dyes to paint the rocks. Beautiful strong and sturdy trolley Manufactured from high gloss white with chrome surround Height 82cm: Width 48cm: Depth 36cm Sturdy castors for easy movement. Special Offer Code GSEQ3404 Pedicure Work Station A combination of 45 assorted Basalt Stones chosen specifically for stone therapy. Kit contents: 1 Super Big Stone for sacrum, solar plexus. 8 Large for Back & leg 12 Medium for hands and arms, 12 Small Stones for Forehead, neck and face, 2 Trigger Points, 10 Toes & FREE Therapy Manual. FREE Woods Examination Lamp Available In all Colours 45 Hot Rocks Kit Salonserve Chrome and White Trolley £249 Deco Chair OPTIONAL EXTRA: Fixed height stand. Code SEQ5024 £69 ONLY ONLY £69 3 dioptre clear glass lens. 22 watt natural light. Free table clamp. 90cm extending arm. Special Offer Code SL202 Sophisticated design Toughened glass shelves Sturdy castors. H80cm W55cm D50cm ONLY £69 ONLY 46 CODE: CODE: SEQ728B SEQ728K £59 For more information circle enquiry card Salonserve 3 Tier 2 drawer black ONLY Salonserve Magnifying ONLY Lamp £39 12.5cm diameter. Was £2495 SAVE £500 £99 Salonserve Silver Spa Trolley Professional Dual Ozone & Aromatherapy steamer. Manufactured to ROSH and CE standards. • Same benefits as large heater • 5.7 ltr capacity £99 ONLY Gas Lift Pedicure Stool Was £99 Save £50 Salonserve Swan Steamer worth £199 Medium Heater ONLY • Stylish and attractive • 17 ltr capacity • Pre-heat setting for faster warm up time. • Removable inner Teflon coated container, allows for easy filling and emptying of water. Separate lid. • FREE Floating Thermometer • FREE Bamboo Scoop to lift stones. CODE: SEQ16 ONLY Chair with Back Rest £34 £49 Large Stone Heater WAS £59 SAVE £25 ONLY ONLY A great versatile gas lift stool. with your order over £300** CODE: SEQ702 WAS £199 SAVE £100 Gas Lift Chair FREE Steamer Terms and conditions apply. • 360° rotating arm • Adjustable nozzle • Optional Ozone facility • Steam time to 30 mins. • Low-water cut out device. • Size 30.5x20x25cm • Fixed height non-adjustable SPECIAL OFFER Swan Steamer LOWEST PRICE GUARANTEE Find it cheaper? We will beat it. • Lightweight & robust • Sturdy base for use on table top. WAS £325 SAVE £56 ONLY Incredible offer! Portable Steamer ONLY • Complete with good storage. • Easy To assemble. • Ergonomically designed for a comfortable fit. • Strong - durable. • Acetone resistant • Excellent quality • Overall depth of table top 46cm (18") width 120cm (47") • Cupboard sizes 26cm (10") wide • Height 78cm (30.5") • Supplied with castors for easy moving. • Available in Black Marble, Maple, Ash Black Marble CODE SEQ3364 Cheapest Guaranteed For more information circle enquiry card Your Supplier Use flat Upright & Raised • 3 Section Electric Beauty Couch • Height variation, electronically controlled. • Can be used with backrest in multiple positions and flat. Arms are easy to move or remove completely. FREE FACE CRADLE for massage • FREE DELIVERY* • 62cm wide. 182cm Long • Height from 64cm-85cm. • Massage Hole & Pillow infill. • Special Offer Code SEQ3357 • FREE DELIVERY* cream black Freephone 0800 0181 171 Available in white chocolate Tel 01933 410022 Fax 01933 410033 nail news nail news Paradise nails The Butler did it! If vibrant, jewel-like nail colour is your thing this season, then you’ll find paradise in Zoya’s new Spring 2008 collection, Utopia. An oasis of six rich, metallic colours, Utopia is the perfect antidote to rainy spring days. There are two shades of green, Irene and Akyra; fans of pinks and reds will be delighted with Tama and Kamilah; and for regal purples and golds, there is Juno and Austine. The Utopia collection features Zoya’s healthy nail lacquer formula, which is free of harmful industrial chemicals toluene, formaldehyde and dibutyl phthalate (DBP), making it safe for use by everyone. For more information, telephone 020 8752 1924, quoting Guild News. Techs raise £2k for breast cancer CND springs into action Linda collects her award from GMTV’s Ben Shepherd. Linda Butler of Just Nails in Poole has won the coveted Manicurist of the Year title at the 2007 British Beauty and Spa Awards. Backstage at one of the most anticipated fashion presentations of the Spring 2008 season, CND tended to the hands of the world’s most famous supermodels as they were prepped to walk for Marc Jacob’s Louis Vuitton show. As the collection featured the season’s hottest accessories, meticulously groomed hands were required to show them off, and no detail was overlooked as CND’s Amanda Fontanarrosa and Lorraine Griffin attended three production meetings, where they and Marc fine-tuned 17 precise nail colours. On the qualities required for the title, Linda said: “I just try my best with every client, whether it be her first treatment or her hundredth. I The Awards reward and recognise innovation and excellence throughout the beauty and spa industry. “Beauty of the now is deliberate and not matching,” say CND. “Richly polished nails and matte clean skin are complemented by either dark sophisticated eye make-up or red lips. The way to show off hands this autumn/winter is with almond shaped nails drenched in velvety colours of pewter, plum and deep red.” Hayley and Debbie at the Nailathon. Hayley Johnson and Debbie Barber of Synergy Spa in Middlesex have raised £2,000 for Breast Cancer Care, by holding a 24-hour sponsored Nailathon. The techs started work at 9am on Friday 5th October and worked right through the night, ending on Saturday 6th October at 9am. Hayley and Debbie completed an impressive 42 sets of Bio Sculpture Gel nails between them. Gently and effectively exfoliate, moisturise and soothe client’s skin with Spa Ritual’s newest permanent product, the Open Minded Organic Sugar Scrub, available from NSI. Enriched with French Lavender and Organic Certified Sugar, the Scrub is bio-degradable, environmentally friendly, and free from parabens, synthetic fragrances and dyes and petroleum derivatives - meeting the current strong demand for Organic products. Only the beginning for Lomasi Fans of Young Nails’ Lomasi range will be pleased to hear that 2008 sees the development of the second phase of the popular natural nail care line. Young Nails plan to develop scrubs, implements, soaks, deodorising salts and cuticle and callus removers to add to their existing range of crèmes and lotions, which were launched in summer 2007. The Scrub offers greater exfoliation than the more gentle Affirming Scrub Masque, and is available in 7.7oz retail and 16oz and 64oz professional sizes. Lomasi was created to offer nail techs a high end natural nail care line with luxurious scents and quality ingredients - the product range contains a powerful blend of anti-oxidants, extracts and oils. For more information, telephone 0808 202 0855 quoting Guild News or circle number 230. For more information, telephone 01253 789729 quoting Guild News. GUILD NEWS Anarchy for CND CND’s new Imperial Anarchy collection has made its debut on the Fashion Week catwalks of New York and London - and is now available for nail techs to showcase in their own salons. Keep an open mind 62 try to be as professional as I can at all times and always allow a little extra time, just in case.” The collection features Crowned, a vintage copper metallic; House of Rebels, a brick red crème; Crimson Uprising, a shimmery crimson; Regal Revenge, deep fuchsia crème; Hyde in the Dark, a metallic anthracite; and Rock Royalty, a dark purple crËme. For more information, telephone 0845 210 6060 quoting Guild News. Accolade for Armor Zoya’s Armor Top Coat, distributed by Supernail and Beauty, has been named one of the ‘30 best beauty products of all time’ in Stella magazine, the Sunday Telegraph’s weekly style supplement. Top nail tech Marian Newman praised Armor for its quick drying, glossy finish and the fact that it contains UV inhibitors which ensure that polish does not discolour after a few days of wear. GUILD NEWS 63 nail news Purex joins the Elite Take a dual approach Loughborough College’s new ‘Elite Beauty Academy’ is now fully operational, and to promote health and safety, their trainee Nail Techs are protected by sleek Purex Nail Stations. The new Pure Nails GelAcryl system offers nail techs the ease of use of a Gel System, combined with all the benefits and durability of acrylic. This hybrid technology uses specially formulated, odour - free, strengthening powders to produce hard-wearing, crystal clear and flexible nails. For more information circle enquiry card 163 Warrington students triumphant Available in both a trial kit and a starter kit, this system should appeal to both adventurous technicians and to those who have already discovered the hybrid way of life. Mel Cornish, Elite Professional’s Beauty and Complementary Therapist, said: “At Elite Professional we only provide healthy options for nail enhancements, and the Purex Nail Station you receive a treatment on is the latest technology. Its unique extraction method draws away the dust and fumes given off by some nail products to protect the health of our students.” Fantastic new facilities have enabled Elite to offer a range of hair, beauty, complementary therapy and Nail Bar services, complemented by experienced staff. For more information, please telephone 01634 687 430 quoting Guild News. Cause a Scentsation The Purex Nail Station at Elite Beauty Academy. Students from Warrington Collegiate had a triumphant visit to the National Nail Competition held in Manchester recently. The competitors were on the Level 3 Nail Services course at the college and had only been studying for five weeks when they competed. The most successful student was Danielle Davidson Dyer, who achieved 1st place in the Student Tip and Overlay category using acrylic. Other successful Warrington students included Joanne Bullock (2nd in Showcase Nail Art), Kirsty Smith (7th in Showcase Nail Art and 3rd in Combined Nail Art), Debbie Hollis (7th in Showcase Nail Art), Kristina Beresford (3rd in Showcase Nail Art) and Leanne Woods (2nd place in the Combined Nail Art category and 10th in the Photographic competition). Fellow student Harry Peake assisted with the models’ hair designs. Michelle Broster, Course Leader for Level Three Nail Services at the college says: “I am very proud of all my students; they have worked very hard to get these places and they are well deserved.” Drench dry winter skin with CND’s new Scentsations™ range, featuring spicy and sweet Black Currant & Fig hand and body lotion - infused with vitamins A, E and Aloe Vera - and Black Currant & Fig hand and body scrub. The lotion is available in 8.3 fl. oz. Pump bottles or a 30 pack of 1/2 fl. oz. bottles, ideal for clients to sample - or to take away as a client thank you gift - and the scrub in 7oz jars (pictured). SolarOil, the winter skin and nail saver, is also back in adorable mini 1/8 fl. oz. bottles, available in a pack of 40. For more information, telephone 0845 210 6060 quoting Guild News. Young Nails welcome Jo Jo Coates. Young Nails are pleased to introduce Jo Coates as Young Nails Educator for Yorkshire. Owner of the Cloud 9 Health & Beauty salon in Bridlington, Jo joined the Young Nails team of educators to give her the opportunity to share her passion for the industry with others. “This enthusiasm for the nail industry is furthered by providing a good education program to complement the excellent products,” says Jo. GUILD NEWS 65 nail news The Spa Essence range features beautiful oriental wooden manicure and pedicure bowls, decorative pieces including carved wooden picture frames, candle holders and stone buddhas, as well as beautifully scented candles. For more information, telephone 01332 204 804 quoting Guild News or circle number 199. Blue is the colour . . . The UK’s top fashion and celebrity publications have been joining the Navy this winter, praising OPI’s Russian Navy Lacquer as the must-have colour of the season. Tatler called Russian Navy “the season’s sexiest shade”; Cosmopolitan declared that, “Russian Navy replaces last winter’s black as the chicest shade for fingers and toes”; and Grazia magazine marked the shade as one of their ‘trend alerts,’ making the sultry deep indigo colour an ideal accessory to winter’s sophisticated and elegant trends. 107 To complement their new Organic range, Pinks Academy have launched their Spa Essence range, designed to help therapists and salons create a tranquil and relaxing spa atmosphere at salon prices. Aclass act For more information circle enquiry card Give your salon Essence John Hauk John Hauk, one of the most experienced competition nail technicians in the world, has teamed up with Lena White Ltd to hold a series of competition classes this January. Both John - who works exclusively with OPI products - and the Lena White team of competition winning Educators will be on hand to guide technicians through two practical classes, as well as scoring nails at the end of each day and presenting a trophy to the winners. The Novice Class, open to all nail techs wishing to enter their first competition, will be held on 21st January. The Advanced Class, for experienced competition nail techs, is on 22nd January. Both classes will be held at the Lena White Institute Head Office in Watford, Hertfordshire. AS SEEN AT THE For more information on the classes, please telephone Tanya Kaddour on 01923 240 010 or e-mail Tanya.kaddour@lenawhite.co.uk Lena White Ltd, distributors of OPI products, have seen sales of nearly 3,500 bottles since its launch in August 2007. For more information, telephone 01923 240010 quoting Guild News. Pinks go organic Spice up your nails Pinks Academy’s Organic range of Manicure and Pedicure products have been made entirely from natural ingredients, blended by hand in England and individually certified by the Organic Farmers and Growers Association. Spice Girls Victoria Beckham and Emma Bunton can look forward to perfectly polished and preened hands on their forthcoming reunion tour - thanks to Zoya professional nail lacquer. The Organic Manicure range includes Hand Soak, Hand Exfoliant, Hand Balm, Cuticle Oil and Massage Oil with exotic scents of ylang ylang, neroli and sweet orange. Make-up artist Maria Louise Featherstone, who will be responsible for ensuring both Posh and Baby look their best, has chosen a selection of Zoya polishes as the only polishes for her kit. The Organic Pedicure includes Crystal Foot Soak, Rock Salt Foot Scrub, Foot Balm and Massage Oil, and mixes Himalayan minerals and rock crystals with the revitalising scents of peppermint and eucalyptus. For more information, telephone 01332 204 804 quoting Guild News or circle number 199. 66 GUILD NEWS Bright and fashionable colours including Freia (grey), Lola (neon pink), Charisma (fuchsia) and Roxy (purple glitter) will grace Maria’s kit, as well as Anchor and Armor to ensure the girls’ manicures maintain their spice throughout the tour. /X[J OUJ`UN\\JWM WJ]^[JUUXXTRWP]JW The \XUPUX spray tanning range works with your clients skin tone to create a beautiful natural looking tan, enriched with natural conditioners including Aloe Vera to nourish and soothe the skin. Available in 2 gorgeous strengths Sun Kissed for a soft and light tan and Sun Drenched for a deep rich tan to meet all your clients needs. CALL 01536 463 350 NOW FOR DETAILS OR TO ARRANGE A DEMONSTRATION United Beauty Products Ltd, Princewood Road, Corby, Northants NN17 4AP T:: 01536 463350 F: 01536 463390 E: sales@unitedbeauty.co.uk W: www.unitedbeauty.co.uk © United Beauty Products 2007 6 BUY ONLINE OR CALL FOR YOUR FREE CATALOGUE For more information circle enquiry card 178 nail biters - how can you help? For more information circle enquiry card nails Tara Olham offers advice Nail biting actually speeds up the growth of the nails. This is because the nails are there to protect the finger from injury and the body’s natural response to removing this protection is to send more resources to replace it. Thus when the nails are bitten, the body works harder to replace them. A nail biter would have more success at growing their nails quicker than a non-nail biter, however their habit means that they never see the benefits as the replacement nail is soon nibbled away. For most nail biters the worst condition they probably suffer from is embarrassment about the condition of their nails. Their nails are short, untidy and aesthetically not very attractive. In the worst case scenarios the excessive biting has followed through onto the cuticle area and around the nail bed and has resulted in paronychia (infection of the soft tissue). If left, these infections can develop from red, sore inflammations of the skin to abscesses that will require draining by a doctor. Chronic paronychia can often result in nail plate deformities such as ridges, rough surfaces, and discoloration and can even lead to nail plate removal and surgery on the skin of the nail fold. 68 GUILD NEWS natural nail care The most common service to offer is an enhancement tip and overlay. However with very badly bitten nails this can prove ineffective and lifting and lost nails occur very quickly. Natural nail care is another solution for nail biters. Regular manicures combined with some simple homecare treatments can have dramatic results in a short period of time providing your client resists the urge to nibble between appointments. A product such as OPI’s Nail envy is proven to strengthen and encourage growth for the most nibbled nails and the results are visible after a couple of weeks. Encourage them to keep their nails neat and painted in bold bright colours as these create the sharp chic look of the season. Reconstructing the nail bed prior to either sculpting a free edge on or fitting a tip is the most effective method of lengthening the nails of a biter. The method of reconstructing a nail bed is technically more difficult than a regular enhancement service as well as more time consuming and should be therefore priced accordingly. If your standard charge for a tip and overlay is £40 then a reconstruction should be priced at around £60. The basis of a reconstruction treatment involves elongating the nail bed using an acrylic powder that gives you complete coverage so it is not possible to see where the nail bed ends. Once a new nail bed has been formed either a tip can be applied to it and a fine layer of clear acrylic used to form an over lay between the tip and nail bed or you can sculpt a free onto the newly formed nail bed. To carry out this technique you will have to create your smile line when constructing the nail bed. The easiest method of doing this is to use a structure tip to “cut away” the smile line at the end of the reconstructed nail bed. The white acrylic free edge can then be butted up to the nail bed to form a perfect smile line. Anyone wanting to introduce this technique into their salons should consider attending a specialist workshop. as used by leading salons, clinics, spas and colleges for those who take salon hygiene seriously 0113 258 5540 mundoproducts.co.uk also available from distributors The most effect way of getting a biter to stop is to book a prescribed course of treatments specific to them, their lifestyle and budget. 56 Most hardened nail biters have tried all types of anti biting products. They have probably been nagged and harangued about their habit since they can remember, but are unable to stop. Some even try hypnosis and therapy to dissuade them from biting but to no avail. help is at hand For more information circle enquiry card Nail biting, or to give it its correct term onychophagy, is one of the most common nail disorders that technicians will come across. Unfortunately for most biters, it is such a hard habit to conquer as it has probably stemmed from childhood and is possibly a reaction to stress, nerves or boredom. Create objectives for each appointment and this will give them goals to aim for. Make their objectives small and achievable and their success at each stage will spur them on to the next one. Also make sure you take a deposit for the entire course of treatments to make sure that they keep it up. Rewards them each time they reach their objective with a homecare product and price these rewards into their treatment scheme. The OPI by Lena White nail bar at Selfridges runs such a scheme and it was recently trialed by Good Housekeeping magazine and the reporter was absolutely thrilled with the results the scheme produced. As a die-hard nail biter she found the pre-booked treatments and the objectives gave her small goals to focus on and the results were a lovely set of nails that she was proud to show off. Tara Oldham is Head of education for Lena White Ltd, distributors of OPI products. For more information on OPI products, telephone 01923 240 010 quoting Guild News or circle number 79. GUILD NEWS 69 natural nail manicures natural nail manicures step by step luxury manicure 2 by United Beauty Products Natural nail manicures are big news in the world of Beauty, and with the Beauty Industry Survey 2007 showing that Luxury Manicures now have a 78 percent popularity among clients, maybe it’s time you considered adding a Luxury Manicure to your treatment menu. Reputedly said to show the first signs of ageing, the hands and nails spend a lifetime being exposed to environmental assaults. During the winter period, many clients may find their skin has become dry, rough and chapped and their nails have begun to flake. This is usually caused by a combination of the cold weather, central heating and general lack of vitamins entering the body. So what can you do to ensure your clients’ nails are receiving the best possible care? “Regular manicures are essential to help keep dry skin well exfoliated and new skin replenished and moist,” says Tara Oldham, Senior Trainer at Lena White Ltd. “Nails will benefit from regular shaping and help to prevent fraying and flaking at the free edge, while maintenance of the cuticles will cut back on hang nails and splits and tears that can lead to infections.” a soft touch by claire matthewman While basic manicures should be the staple of every nail technician’s training, offering your clients a choice of manicures may help you to keep one step ahead of the game. “Adapt your treatments to incorporate a hot oil treatment for the most seriously affected nail and cuticles, and paraffin wax to put warmth into those aching joints,” advises Tara. wax works Paraffin wax has a very high heat capacity, meaning it is able to absorb and retain a great amount of heat. A paraffin wax treatment takes advantage of paraffin’s heat-retaining capacity in a simple process called heat transfer. 70 GUILD NEWS 1. Wash your hands and ask client to do the same using Protect Hand wash or Protect Sanitising Hand Gel. Spray tools with Protect Sanitising/Dehydrating Spray. 2. Shape the nail of one hand using the Natural Nail Stone or a 240-grit nail file. Apply Apple Cuticle Remover to each cuticle and massage with firm circular movements using the pads of the thumb. 3. Remove hand and dry gently with a towel. Lift Proximal Nail Fold with Cuticle Eraser Stick or Manicure Dual Tool. Remove cuticle skin from the nail plate but avoid undue pressure as this will result in dents and grooves being put into the nail. Repeat for the other hand. 4 6 4. Gently massage Mango Hand Peel into the hands and arms. This rich complex of micro beads made up of natural Jojoba creates a gentle exfoliation process by lifting dead cells from the skin’s surface giving clients a perfect hand lift. 5. Spray Grape seed Hand Antioxidant onto the hands and lightly massage. This natural antioxidant is enriched with vitamin A, B-5, D and will reduce the appearance of any fine lines and wrinkles. 6. Use generous amounts of Lavender Environmental Hand Protection to complete a full hand and arm massage. Containing zinc oxide along with a blend of anti-oxidants, vitamins and collagen, this lotion acts as an environmental barrier whilst healing and soothing the skin from the damages of the sun and the environment. 7 8 7. Apply Wheatgerm Cuticle Oil, with natural anti-oxidant and healing properties to moisturise and protect cuticles and nails. Use the white and grey side of the buffer to seal the nail. 8. Squeak nails with Nail Varnish Remover. Bring nails to glass like shine using a Star Nails® reflector glosser. 9 9. Apply Forte Strengthener with natural botanical horsetail Grass to give the nail the perfect amount of nail flexibility, which prevents the problems of cracking or splitting. The active botanicals create a durable and protective bond with the natural nail surface. GUILD NEWS 71 207 234 For more information circle enquiry card For more information circle enquiry card AS SEEN ON FOX NEWS CHANNEL from US: www.vacustepusa.com natural nail manicures Europe’s Best Kept Secret is now revealed Germany’s Patented Machine for “Cellulite & Fat Burning” has finally arrived in the UK! • A total non -invasive treatment, an alternative to liposuction or even a tummy tuck. • Re-shapes your body naturally reducing the appearance of cellulite, whilst tightening and smoothing your skin texture. Suitable for men and women of all shapes and sizes. • Unique nutrition supplements included with the treatments ensuring you maximum results. • User and therapist friendly machine, fully electronic functions with client chip card and requires minimum space and maintenance. \ The heat that goes into melting the paraffin comes out when it solidifies into a comforting paraffin coating, thus transferring the heat into the skin. At the same time, the heat from the paraffin opens pores and increases circulation in the skin. This is why paraffin is so beneficial to skin, leaving skin softened and more radiant. This unique free standing system works using constant vacuum suction with an elliptical stepper. This system ensures optimal blood flow to the lymph and therefore NO Squeezing or Narrowing of lymph channels. Before After The Depiflax Introductory parcel includes a Paraffin Wax Bath, two kilos of Peach and Orange and two kilos of Mint paraffin wax, protector bags, pair of hand and feet mitts and neutralising lotion. Grafton International have nine different GiGi Paraffin wax variations to suit all clients’ skin types. The collection includes Natural, which is ideal for sensitive skin as the product is unscented; Lavender, for its soothing and calming properties; Peach, which offers moisturising and conditioning activity; Citrus, to stimulate and revive; The RESULTS are excellent for the reduction of Stubborn Fat & Cellulite from the stomach, hips, thighs and buttocks whilst improving the skin texture all naturally. Our clients in Kensington and Manchester are loosing between 5-15 inches of fat in a single course consisting of 20 sessions. The Nutrition Machine prices start from ONLY£12,995+vat. The Depilflax Paraffin Wax Bath, available from Harbourne Products, has a 3kg capacity and is thermostatically controlled. The Paraffin Wax comes in two great aromas - Peach and Orange for fruity manicures and Mint for fresh, rejuvenating treatments. Alternatively, Therabath from House of Famuir has an automatically controlled operating temperature set between 52˚- 56˚ Celsius. Other features include extra insulation for low power use and a heavy duty, large metal tank. The system is supplied complete with 2.7 kilos of peach wax and a full instruction manual. In Short We supply the nutrition so you don’t have to monitor your client’s food diary. Vacustep have developed a unique nutritional supplement drink in cooperation with highly reputed scientists for before and after the treatments, ensuring maximum results. \ The Depiflax Introductory Parcel. \ Botanical Blend, which has been specifically designed for dry skin to help combat the signs of ageing, and Vanilla, to soothe and rejuvenate tired hands. Also available is Mango and Shea to invigorate and soothe dry skin; Cinammon Apple to stimulate circulation and Spiced Pumpkin to help heal and soothe chapped hands. Beauty Express recommends beginning your treatment with the application of Skintruth™ Hand Treatment Cream with Avocado and Lavender. Avocado is rich in Vitamin E for re-hydrating dry skin while the Lavender will nourish and soothe the skin. Massage the hands and arm with the cream before immersing your client’s hands in the paraffin wax bath, or apply the wax with a brush. Once the hands are fully covered, place them into plastic liners and then terry mitts. The mini sauna effect that is created enables the treatment cream to absorb more efficiently into the skin. The pores are opened as the temperature of the skin rises and the result is that skin, previously dry and rough, becomes deeply nourished and develops a soft, fresh, healthy appearance. The paraffin wax salon start up kit, available from Beauty Express is ideal for introducing this luxury treatment to you salon or nail bar. It contains a full-sized Paraffin wax bath with safety grid and cover; 2kg of apricot paraffin wax; a pair of Terry mitts and boots, and 100 hand and feet liners. Thermabath from HoF has an automatically controlled operating temperature. soothing scrubs Most luxury manicure treatments will begin with an exfoliating scrub. “Regular exfoliation of the skin is essential at this time of the year, especially as the hands are prone to chapping and can become very dry and sore,” says Tara. Hand spa from Sea of Life is a pampering spa treatment for the hands to cleanse, rejuvenate, nourish and refresh. It softens the skin and erases the signs of time, leaving the hands healthier and younger looking, feeling renewed, refreshed and incredibly soft with a silky touch. Gently massage the hands and nails (concentrating on cuticle and nail bed area) for three to five minutes each with the Hand Peeling Butter using a small teaspoon for each hand. Rinse with lukewarm water and pat dry. Apply a generous amount of the Hand Mask over the hands (up to the elbows), cover with plastic wrap and leave for 20 minutes. Remove the wrap, rinse hands with lukewarm water and pat dry. Finally, massage Hand Cream into the hands until absorbed. proto-col instant manicure is a spa inspired scrub which has been formulated with mineral-rich dead sea salts and pure essential oils, and is an ideal prelude to manicure treatments. Skintruth™ Hand Treatment Cream is available from Beauty Express. e the new Also availabl x VacuRewla n position with (for the semi auto version, two models available in different colours including silver). lay-do FREEPHONE: 0800 8766 763 \ Protocol instant manicure. or visit our website for more info : www.vacustep.com 72 GUILD NEWS GUILD NEWS 73 230 For more information circle enquiry card 154 For more information circle enquiry card natural nail manicures SPARITUAL HAND BODY FOOT NAIL Advanced Cellulite System Light based technology + Vacuum Subdermal Massage LCN’s Spa range has a fresh and stimulating scent. The potent anti-ageing formulation blends antioxidant-rich grapeseed oil, avocado oil, walnut oil and orange oil to soothe, brighten and restore skin. In addition, skin soothing Rosemary Oil tones and cooling and refreshing Peppermint oil, invigorates the senses. The final touch of Spearmint oil enhances the properties of the other ingredients, maximising the effects. relaxing rubs Another way to upgrade your manicures is to add a massage into your treatment - although depending on the type of massage you are looking to offer we would strongly advise that you seek appropriate training before you start. “Massage during the treatment is an integral part of performing a luxury treatment that will relax the client and increase blood flow and circulation to the required areas,” says Lauren Bearman, PR and Marketing Assistant for Grafton International. “The therapeutic benefits of touch are undeniable. It is one of the most basic, intimate forms of communication. Tension is responsible for lowering the efficiency of the immune system; in view of this we see massage as the most important parts of the therapeutic manicure. “It is a time when clients can fully relax and de-stress. Through the ultra-sensitive nerve ending in the therapist’s fingertips, the client’s tensions and stresses of the day can be gently manipulated away. The secret of good massage lies in the combination of rhythm, pressure, continuity and focused contact. Remember when massaging, your state of mind is as important as your hands.” For an ultra pampering experience try massaging the hands and lower arms with Nailtiques Cuticle and Hand Conditioner for ten minutes. Place your client’s hands into mitt liners then into Heated Mitts. Let the client relax for ten minutes checking with her that the temperature is comfortable. 74 GUILD NEWS Heated Mitts by Nailtiques. SpaRitual’s Island Earth Ginger Hand Ritual involves soaking the hands in a flower bath of orchids and essential oil of Mandarin, followed by an exfoliating scrub of 21 mineral sea salts to leave skin soft and nourished. This is followed by a Thai-inspired hand and arm massage to restore vitality and the application of a vitamin enriched moisturiser infused with warming wild-crafted Indonesian Ginger essential oil to hydrate the skin, leaving your clients with a sense of balance. To finish the treatment, the nails are prepared for colour, followed by a ‘paint and protect’ stage, after which a treatment prescription is issued in consultation with the client. Also available in the SpaRitual Range is the Open-Minded Sugar Scrub. Enriched with French Lavender and Organic Certified Sugar, Open-minded is free of parabens, synthetic fragrances, synthetic dyes and petroleum derivatives. Salon System’s new Thai Manicure experience is a fusion of Far Eastern massage techniques and philosophies. Inspired by eastern traditions and rituals it transports the individual to a new destination - a far-away exotic location where the mind can relax and unwind amidst a plethora of sensory treats. The uplifting aroma of tangerine mingles with the warming undertones of ginger and sandalwood transporting the user to a sensory oasis of tranquillity and calm. Combined with a restorative and relaxation treatment, and a fusion of eastern and western massage techniques, this truly is a journey of discovery for the mind, body and spirit. The product range includes a Thai Manicure Fragrant Soak; Sensuous Scrub; Sumptuous Mask; Aromatic Oils; Sublime Massage; Herbal Dumpling kit and a Coconut tantalising treats When offering luxury manicures the products you use are just as important as the treatments involved. “The little touches count if you are going for real luxury, but these don’t have to cost the earth,” says Kirstie Allen, Director of Pinks Training Academy. The time has come to see cellulite in a new light. This month sees the launch of the Pinks Academy’s Indonesian manicure and pedicure course. These workshops will demonstrate how to make your luxury manicure and pedicures really special and how to stay ahead of your competition. In addition, Pinks’ Cuticle oil is a 100 percent natural organic nail serum, free from petro chemicals and synthetic additives. Rosa mosqueta and vitamin E softens and nourishes the cuticles. Bio Sculpture has a whole range of goodies to treat tired hands, including Lavender Base, which is enriched with Lavender Essential Oil to aid with moisturising and softening properties on dry, brittle and flaky nails. Almond Exfolier contains mini Almond Kernel to exfoliate the skin and cuticle on and around the nail, whilst Vitamin Dose has a unique form of vitamins that are delivered to the nail bed cells for rejuvenation, moisturisation, strengthening and nourishment. Cuticle Oil will combat dry, torn and dehydrated cuticles, and can be used as a salon treatment as well as retail, and Cuticle Remover is used to soften and lift stubborn skin on the nail and round the cuticle area. Nail and Cuticle Conditioner is a milky pink coloured product with blue Jojoba beads, especially formulated with Tea Tree oil, lavender extract and various active ingredients in bead form. Finally, Executive Base is a toluene and formaldehyde free, multi-functional conditioning base coat that will compress the nail keratin to strengthen soft nails. The Lumicell Touch is the perfect combination of vacuum subdermal massage and light-based technology that yields firmer, more beautiful, smoother and healthier looking skin. At last a system that truly reduces cellulite and improves circulation without any adverse side effects As used by Urban Retreat in Harrods Telephone: 01433 659900 THE NEW FALL/WINTER COLLECTION SPARITUAL, Distributed By: NSI (UK) James Nasmyth Way, Eccles, Manchester, M30 0SF Tel: 0808 202 0855 enquiries@sparitual.co.uk www.sparitual.co.uk Registered with the Vegan Society GUILD NEWS 75 101 For more information circle enquiry card natural nail manicures Another Gem from South Africa A Flexible, Strong Non Yellowing, Soak Off Gel with Crystal Clear Clarity House of Famuir’s Citrusation products provide a truly luxurious and indulgent hand treatment to complement any manicure. These hand and body products from HoF are designed to nourish and revitalise hands and nails whilst providing a sensation of freshness and the ultimate moisture balance for dry skins. Ingredients include: Mandarin, lime, orange, Mango and ginseng. Products to choose from include Hand Wash, which contains citrus extracts to cleanse and revive the skin; Hand Exfoliant, to remove dead skin cells and leave the skin feeling smooth and supple; Hand Lotion, which melts quickly into the skin to help regenerate and protect it, and finally, Hand Masque, which is designed to deeply hydrate and soften the skin - and the effects of which can be further enhanced by the use of HoF’s heated mitts. step by step spa deluxe wellness treatment by LCN 1 1. Place 10ml of Milk & Orchid, hand and nail bath in manicure bowl. LCN’s Spa range for hands and nails have a fresh and stimulating scent as all the products are derived from plant extracts found in the islands of Indonesia The main ingredients include White Tea, chosen for its anti-ageing properties and increasing the microcirculation; Orchid, to soothe and calm, and Water Lilly, for its anti-irritant nature, which makes it ideal for sensitive skin. 2 4 4. Apply Orchid Hand Mask to hand and lower arm. Wrap in Clingfilm and wrap in towels to keep warm. Leave wrapped for 10-15 minutes. While the hands are wrapped, a relaxing head or ear massage can now be performed. Remove excess hand mask with a warm towel. 5 The philosophy behind LCN Spa is to offer an innovative and luxurious wellness experience for beautiful well-groomed hands and feet. Packaging is clean and simple, with the salon size products coming in the same design as the retail items, so clients can identify with the products, making it easier to make add-on sales. Bella Mani, from United Beauty Products, helps to renew the appearance of the skin and strengthen natural nails. Using a blend of botanical ingredients, the Bella Mani range has been developed to protect the skin from environmental elements. Simply Beautiful Nails The art of creating and maintaining beautiful nails requires creativity and excellent products email: nails_for_u@yahoo.co.uk Telephone: 0161 279 1559 www.nailsforu.co.uk Hands are kept looking healthy and cuticles and nails in perfect condition. Bella Mani products are suitable for use on the hands and feet providing an ideal basis for all nail treatments. 2. Perform an invigorating peel on hands and lower arms, using Lemon Sugar Scrub. Rinse off with lukewarm water. 3 5. Pour warm Water Lily Massage Oil over arms and down onto hands. Perform a relaxing massage to arm and hands, pressures to the fingers and palm of the hand on Reflex points. Remove excess oil with warm towels. 6 Alternatively, the Jessica Deluxe Manicure combines advanced formulations, including the LeRemedi by Jessica Hand Treatment, with special application techniques to help keep hands and nails in tip-top condition. Finally, fans of Young Nails’ Lomasi range will be pleased to know that 2008 sees the development of the second phase of the natural nail care line, with the addition of scrubs, implements, soaks, deodorising salts, and cuticle and callus removers. 3. Apply Avocado Nail Butter to cuticles and soak nails for two-three minutes. File the nails into shape. 6. For special care, apply Bamboo Cuticle Care Pen onto the cuticles. White Tea Hand Cream or Milk & Honey Body Lotion can now be applied in massage movements to complete the treatment. GUILD NEWS 77 For more information on the products mentioned, please circle the following numbers on the enquiry card: 163 126 250 79 199 146 230 107 step by step Beauty Express 0845 702 3803 Bio Sculpture 0845 331 2347 Grafton International 0182 728 0080 Harbourne Products Ltd 0137 272 9629 House of Famuir 0148 040 4200 Jessica 0208 381 7793 LCN 0871 222 8070 Lena White Ltd 0192 324 0010 Nailtiques 0182 728 0080 Pinks Training Academy 01332 204 804 Proto-col 0870 770 3864 Salon System 0208 573 9907 Sea of Life 0161 861 0314 SpaRitual 0808 202 0855 United Beauty Products 01536 463 350 Young Nails 01253 789 729 BUY NOW & YOU WILL ALSO RECEIVE manicure by OPI 1. Perform a thorough client consultation. Sanitise both your own and your client’s hands using Swiss Guard Antiseptic hand gel and remove all traces of existing nail lacquer. 5. Apply Avoplex exfoliating cuticle treatment to each nail and massage in. Use the OPI Pusher plus and dexterity to gently remove the true cuticle from the nail plate to aid adhesion of lacquer. 2. Shape client’s nails using the Lena White Regular file taking care to make all ten nails the same length and shape. 6. Remove hands from the towels and gently buff the surface of the nail plate with a 400 grit Smoother Phat file to remove ridges. Remove and dust and debris with a wipe saturated with NAS 99 sanitising spray. 3. Massage each hand with the OPI Skin renewal scrub for about 30 seconds. Soak both hands in the Effervescent magnesium soak solution which will activate amino acids in the skin and aid cell renewal as well as help to brighten dull nails. 3 4. Remove both hands from the soak solution and gently pat dry. Apply one pump of the rejuvenating serum to the back of both hands and gently massage in. The Licorice and Kojic Dipalmitate will help to lighten sun-damaged skin. Wrap the hands in warm towels leaving the fingers exposed. 6 Price Breakthrough SAVE OVER £1700 IN CASH Always mention Guild News when calling, as special offers may be available. 2 FREE SPRAY TAN AIRBRUSH SYSTEM WORTH OVER £200 FREE Delivery (Normally £150) FREE Tanning Lotion Starter Pack (Worth Over £95) FREE Spray Tan Starter Pack (Worth Over £99) FREE CD with Promotional Images FREE Wall Posters 7 ALL THIS FOR ONLY £2250 + VAT . . . UNBELIEVABLE!! 10 You may also wish to speak to us about LEASING this Fantastic Product 7. Apply Avoplex nail and cuticle oil to the cuticle area and gently massage into the cuticle and nail plate. The Advanced avocado lipid complex helps the oil to penetrate at cellular level for deep moisturisation. Call 01625 501611 8. Perform Massage using the emollient rich Manicure Butter. Contains an SPF15 to protect against the damaging effects of the sun. 10. Apply two coats of Original Nail Envy to protect and strengthen the natural nail followed by two coats of your chosen OPI Nail lacquer and finish with Rapidry Topcoat. 9. Squeak the nail plate using a wipe saturated with NAS 99 sanitising spray. Apply Chipskip to the natural nail to help restore the PH Balance of the nail. 11. Wait 45 seconds and spray the nails with Rapidry Spray and then finish with Jojoba drip-drying drops to protect the lacquer and condition the cuticles. Nails should be touch-dry in five minutes. Until now there has been no device for those who wish to tan their legs only or deepen the tan on just their legs. This problem is now solved with the new Classic Legs Tanning Machine Research has shown that clients tan more easily on theiir body and face and many wish for that extra tanning on just their legs. Classic Legs solves this problem enabling the legs to match the colour of their legs and face. Your customers needs for beautiful brown legs will be met by the introduction of Classic Legs Leg Tanning Machine. Be one step ahead of your competition, increase sales and satisfy customers’ demands. Classic Legs is available now. * Terms and conditions apply For more information call the Leisure Sales Hotline 01625 501611 Leisure Sales, Park House, Fence Avenue, Macclesfield SK10 1LT 78 GUILD NEWS 168 LEG TANNING For more information circle enquiry card 106 For more information circle enquiry card natural nail manicures business advice the beauty essential is not only known as the professionals choice, but THE PROFITABLE BRAND £1926 PROFIT Far from being an additional “extra”, insurance is a must-have for any therapist in business, explains ABT’s Dave Horton. in the first month Dave Horton Call us for details. Many therapists put an issue like insurance on the back burner, the usual reasoning being “it’ll never happen to me . . .” But insurance is one of the most important things to consider when you open up your own beauty business, even if you never have to use it. the insurance company (the provider) is reputable and known. For example, we use AXA Insurance and they are very happy for us to publicise this fact. If a broker is evasive about who is providing the actual cover, think twice! Clearly, insurance is an essential requirement of any business or individual and should really be written in to any costs for the year before anything else. Finally make sure the company you deal with understands your business, a car insurer will know very little about beauty therapy so look to use specific companies for the field. Although I know it is tempting to let it slip for a few days or weeks to save some money, I cannot emphasise enough the potential risks of doing so. No matter how good a therapist you are, insurance is always required, particularly public liability . . . after all, you never know when someone may trip over! If you are fortunate enough not to suffer a loss during the year, either from a trip or indeed a treatment that went wrong, then you should be ok. However, was the gamble worth the cost of the premium? How often during the year did you worry about potential claims? With some great deals around at the moment, not having adequate insurance really is a gamble not worth taking. The NEW PSP System from SORISA HAVE YOU SEEN THE LIGHT? For more information circle enquiry card 145 NO SCARS NO INJECTIONS NO PAIN In a recent survey through our Irish division, sixty eight per cent of therapists were either not insured, or did not understand what they were, or more importantly, were not insured for. which policy? The advanced treatment system for skin regeneration and improvement. So what should therapists look for in an insurance policy? In my opinon, in simple vocabulary, for peace of mind you should be looking for: Product penetration (Dermis Level) without the use of needles. • Public Liability (accidents trips and falls), At the heart of the new PSP system (Photo-Electro Skin Poration) is the ability to combine electro poration and phototherapy into one compact ergonomic treatment unit. Tel: 0161 976 4614 www.sorisa.co.uk • Treatment Risk (issues while performing the treatment), • Products Liability (reactions, etc). It is important to check what/if any special conditions the insurer has, exclusions to the policy, excess (amount paid in the event of a claim) etc. It is also worth checking if the policy is for you personally, to allow you to work from different locations and still be covered. Also, if you are employing staff remember you are required to take out Employers Liability Insurance against bodily injury or disease sustained by your employees whilst at work. Remember to display a copy of your Certificate of Insurance in your salon so all can see you are adequately covered. exclusions There may be treatments that are excluded from standard policies, but which can be added at a small additional cost. These tend to be treatments which are more invasive or offer a slightly higher risk, such as Advanced Skin Peeling, Advanced Electrolysis, Micropigmentation, Laser and Intense Pulsed Light treatments. It is important that your policy covers every treatment you are offering in your salon or mobile business, and omitting information about the treatments you offer when you take out your insurance could invalidate your policy so always be honest! If you’re not sure if your treatments are covered, then ask. Reading everything in the proposed policy or summary of cover is vital. All the small print is essential; watch out for high excesses, lots of limitations and exclusions. Also make sure know what you’re paying for As well knowing that you have an insurance policy in place, it’s important to understand precisely what you are paying for - what exactly does the fee you are handing over include? There are several organisations within the beauty industry, all vying for your business with each offering different packages at different costs. If you are with a company charging a large fee for membership to be with them, say £60 per year, then do not be afraid to ask them what it is for. Make sure you look for an organisation where membership, insurance and benefits are all listed and you can see the policy summary and cost breakdown on the forms before you join, making it clear and honest. In a nutshell, then, insurance is vital. For the cost of your premium you have unloaded all of the worries and financial concerns of a potential claim to the insurance company, and thereby allowing you to concentrate on how best to run your business. Dave Horton is a Director of Associated Beauty Therapists (ABT) which offers low-cost high cover therapy insurance and membership services. For more information telephone 0845 017 50 80 quoting Guild News, visit www.abtinsurance.co.uk or circle number 7 on the response card. GUILD NEWS 81 ??? 84 For more information circle enquiry card salon marketing What on earth is marketing? Asks John McClements Over the last three months in Guild News we have been flying high in cyber space, exploring the wonders of electronic marketing techniques such as, ‘On-line salons’, Email broadcasting, new product searches, websites and other global possibilities. All very important, as not to make the best possible use of modern technology is to expose yourself to the probilaty of falling behind. Interesting as the new opportunities are, it is still vital to keep our feet firmly on the ground and not forget the important ‘terrestrial marketing tools’ that have served us well for many years. So, this month we come back down to earth with a bang and check out some basic marketing principles which have been with us from the time the first ever salon opened for business, and will most probably stay with us for ever. marketing ‘Marketing’ is the one thing you simply must do to make your business thrive. Marketing is what brings clients through your door, or, in the case of mobile therapists, it’s what gets you through the client’s door. Don’t believe it? Well try opening a salon somewhere with the best products, the lowest prices, the best trained staff but no signs, windows or window displays of any kind. When you have done all this make sure not to tell anyone about it and sit back and wait for your first client. You may be in for a very long wait! The moment however you tell someone what you are doing, you open yourself to possibilities. You are marketing. A shop window is marketing, a business card is marketing, word of mouth is marketing. www.inlinelondon.co.uk T. 0845 077 0045 Marketing however is more than simply selling, promoting and advertising - although these actions are a major part of the process. Marketing doesn’t need to be complicated unless you make it so. You can keep it as simple, or as complex as you wish. The basic principles however remain the same whatever you do. For a small one therapist village salon or an international corporation, there should be four distinctive processes: 1. Strategic Marketing Analysis 2. Communications Planning 3. Marketing Implementation 4. Marketing Control strategic marketing analysis This is where your business starts, it’s the reason for being in business in the first place. ‘Strategic Marketing Analysis’ is simply jargon for establishing what type of salon or mobile is needed in which area. It’s about what you can offer that others can’t. It’s the answer to the question, ‘Why did you decide to open a salon or beauty business here?’ Your analysis should tell you what type of treatments you should be offering and to whom. communications planning Next in the process comes ‘Communications Planning’. You have decided (or are deciding) where you are going into business and why. You will have decided what it is that you have to offer that others can’t. Now you have to plan how to get this information out to others. Communication is a constant requirement, it is on-going so plans must be made with this in mind. Think - ever changing window displays, business cards, advertising, email broadcasts, leaflets, ‘Open Days’. Think also of the lowest cost form of communication, ‘word of mouth.’ Create a happy satisfied client and they will become a communications link with potential new clients and the cost to you is zero. implementation ‘Implementation’, in the words of Robert Burns: ‘the best laid plans of mice and men Gang aft agley’ (best laid plans often go astray). No matter how good your planning and preparation, they are for nothing unless implemented. There is an old saying in marketing circles, ‘plan your work, work your plan.’ control Keep control of your marketing plans and be aware of what is happening around you so you can adjust your plans as necessary. Learn from history what can happen when marketing takes over control of the business. It has been suggested in other marketing publications, that marketing could have been a contributory factor in the sinking of the Titanic. On that fatal day, the Officer of the Bridge urged on to make ‘marketing’ headlines with an early arrival, carried on despite seven iceberg warnings. The result we now know was disaster. Was this a case of marketing taking control? In your business you are the ‘Captain’ of the your ‘ship.’ You have control over your marketing. It’s up to you to make marketing work for you and your business. Next month ‘People in Marketing’ A - Z of Marketing a month by month look at some of the key points in marketing: U: Unique Selling Points. USP is your unique selling point. Also called your unique selling proposition, it is what sets you and your business - or you as an individual - apart from your competition. It can be an actual fact or a perceived difference or specialty. Every business needs one. V: VIP. This definition is perhaps the simplest and most important of them all. It describes your clients and potential clients - they are all ‘very important people’. GUILD NEWS 83 colon hydrotherapy colon hydrotherapy inside out Your clients’ homes shouldn’t be the only thing getting a spring clean this year . . . by sarah dolman Wouldn’t it be nice if you could help your clients embark on a diet or detox programme by transporting them back to a time before the invasion of turkey and mince pies? Imagine how healthy they would be (and feel) if you could erase years of bad eating habits and over-consumption. Well, luckily this is something you can do, and there’s no Tardis required - just colon hydrotherapy. Unfortunately it’s these two words that seem to provoke automatic clenching in even the bravest of men and women. Whether they know it as colon hydrotherapy, colonic irrigation or a bowel wash out (just a few of its many guises), it often gets an immediate negative reaction, and one that is actually quite unjustified. Of course, the stigma lies in exactly what, or rather where, the treatment relates to. As a nation of stereotypical prudes, most Brits are programmed to shudder at the thought of anything clinical being inserted into that area, and therefore most of us would rather eat our own eyeballs than have a colonic. However, times are a-changing: “The introduction of revolutionary new techniques utilising the open system of colonic hydrotherapy [which ensures more privacy], coupled with celebrity endorsements and a general rise in interest in health and well-being have caused an unprecedented demand for the skills of colon therapists,” reports Suzanne Winfield, Principal of The British School of Colon Hydrotherapy. 84 GUILD NEWS In fact, it has become almost fashionable to have the treatment - after all, Princess Diana swore by regular colonics, and a flick through the latest gossip magazines will no doubt reveal yet another celebrity who has converted to the tube - plus who can forget Dr Gillian McKeith popularising the treatment by parading participants’ poop on You Are What You Eat! For those that can see past the stigma, colon hydrotherapy can finally get rid of all the nasties that have been lurking in their digestive system for years, perhaps even decades. And let’s face it, unless you run a health centre for saints, there’s probably not a client on your books who couldn’t benefit from some colon cleansing. a weight off your colon Think of your colon as a dirty filter, clogged up by years of consuming foods that the body finds difficult to process, as well as other pollutants: “We can not only pollute our body with toxins from a diet that is low in fibre and too high in fat, salt and additives; but also from overuse of antibiotics, the use of everyday chemical substances in our homes and places of work, and even from the air that we breathe,” says Marie Amesbury of the West of England School of Colon Hydrotherapy. Walk like an Egyptian! Whilst demand for colon hydrotherapy might be fairly new, the treatment is far from nouveau. The first recorded colon cleansing treatment was way back in Egyptian times, detailed in a document called The Ebers Papyrus, which carbon dating has traced back to between 1500 and 1700 BC. Herbal concoctions were mixed with water for a treatment for constipation, as the Egyptians believed the root of many physical ailments could be tracked back to the colon. “In this toxic era, we need fibre more than ever, to help us neutralise the toxins and scrub them out of our system,” adds Marie. “Through colonics are no replacement for a balanced healthy diet, they can certainly rub the slate clean, and motivate you [or your clients] with a healthier, less toxic lifestyle.” It’s no wonder that after treatments clients report experiencing heightened energy, an increased sense of well-being and renewed vitality - colon hydrotherapy is all about lightening the load, both physically and mentally. GUILD NEWS 85 211 151 For more information circle enquiry card For more information circle enquiry card colon hydrotherapy Treatments can help to alleviate medical problems such as bloating, flatulence, allergies and intolerances, Irritable Bowel Syndrome (IBS), constipation, diarrhoea, skin problems, headaches, candida or MS, and as colonic irrigation is not available on the NHS, some clients may be referred for treatments from their GP. getting down to business Treatments begin with a consultation taking into account the client’s medical history, lifestyle, diet and any areas of concern. Then, it’s down to business... The exact procedure depends upon the type of system used - there are three types to choose from, the closed gravity and closed pressure systems, and the open system, such as the LIBBE machine used in our treatment review. The procedure is far more simple than most would imagine - a small, rectal tube is inserted (about the width of a pencil) and warm, filtered water is flushed into the colon through the tube, to cleanse the colon and flush out waste. The therapist treatment review - colon hydrotherapy Far from being a magazine that would endorse such a treatment without trialling it, our fearless treatment reviewer put colon hydrotherapy to the test . . . Eggpot 3 in 1 heats 450g tubs of wax, 800g of wax and with its unique heat exchanger heat tubes of wax too allowing the use of hygienic single use dispensers. NOW AVAILABLE IN 5 COLOURS INCLUDING WHITE AND PINK Therapist: Marie Amesbury of the West of England School of Colon Hydrotherapy Location: Beau Aesthetica, Leicester ORDER LINE 01926 485 179 191 When I was invited to experience a Colon Hydrotherapy treatment, it is true to say I was apprehensive but intrigued. For more information circle enquiry card Colon Hydrotherapy Training West of England School of Colon Hydrotherapy I-ACT approved regional training centres in: • Bristol • London • Leicester • Newcastle We offer the highest quality training by an experienced lecturer and Therapist. We are proud to have achieved a 100% record in student satisfaction. As a direct result of our programmes, there are now many professional Colon Hydrotherapists running successful clinics all over Europe. We include a lifetime support and mentoring programme following successful completion of your training. Then it was time. The system used is called the LIBBE (Lower Intestine Bottom Bowel Evacuation System). Next to the LIBBE bed was a water-heating device, which Marie had set to a comfortable 35-36C. My body would take in twenty-five litres of double purified water over a period of around 40 minutes. A small pencil-thin plastic rectal tube, which is fully sterile, is attached to the LIBBE bed. The client inserts the tube themselves without the presence of the therapist, meaning it is non-intrusive, covers themselves with a towel, and lies back. We use the latest colon hydrotherapy technology from the U.S and are the only approved training centre in the UK. • 6 day Intensive Foundation Programme for Therapists new to the health industry includes British Red Cross approved emergency life support training. £1900 - includes I-ACT membership, exam fees and all study materials. • 4 day Fast Track Foundation Programme for existing Therapists and includes an on site support visit to your clinic once qualified. £1700 - includes I-ACT membership, exam fees and all study materials. Please call Marie Amesbury for course details: 01823 333030 E-mail: info@innerhealthclinic.co.uk Web: www.innerhealthclinic.co.uk On arrival at the clinic Marie put me at ease instantly. The thorough pre-treatment consultation took me through what the procedure entailed. We discussed my general health and well-being as well as the health of my stools, any conditions that were concerning me and what I hoped to achieve from the treatment. EARLY BIRD BOOKING DISCOUNT OF £200 for all February and March trainings if booked before January 11th 2008. All fees exclude VAT. Marie stayed with me whilst the first tube of warm water entered my lower intestine, and I could actually feel my intestine filling up which was quite a strange but not unpleasant sensation. Marie told me that as soon as I felt full, I should ‘evacuate’, and I turned to see the illuminated clear pipe which ran from the LIBBE into the clinic’s sewage system. To be honest, the thought of viewing my own ‘waste’ through an illuminated clear pipe had not previously filled me with joy, but once I could see what was literally being flushed out of me, it was strangely rewarding to see an increasing amount of toxins being removed. About half way through, Marie massaged my colon to help release more waste. At this point, my body began to experience a ‘healing crisis’, making me feel nauseous and crampy. She said this was not uncommon, especially when my body was expelling toxins that could have been present in my system for at least ten years. The Clients have ample time to relax during the treatment - some bring laptops, hold phone conversations or bring something good to read, as therapist Marie demonstrates! treatment continued until all 25-litres of water had been taken in and I wriggled off the LIBBE. I was surprised at how dignified, private and non-intrusive a treatment like this could be. Immediately following the treatment I drank plenty of water, and avoided any food or drink that contained the toxins that my body had just expelled. Marie recommended a probiotic would help to keep my gut healthy too. To be honest, it did take a couple of hours for all of the water within my system to be released, but this was controllable and there was no rushing to the loo as I had feared! Due to the healing crisis I spent the rest of the day relaxing, but any client who had not had this reaction could have gone straight back to work with no problems. I weighed myself and found I had lost 3lbs, my stomach was flatter and I felt so much lighter. That night I slept better than I had in a long time, and the next day I felt energised and generally fresher. West of England School of Colon Hydrotherapy, 239 Staplegrove Road, Taunton, Somerset TA2 6AG 86 GUILD NEWS GUILD NEWS 87 86 For more information circle enquiry card colon hydrotherapy may then massage the abdomen to encourage what practitioners call ‘evacuation’. A course of treatments is required for best results, although one treatment can be the equivalent of 20 or 30 regular bowel movements! trust your gut feeling Becoming a colon hydrotherapy practitioner is not for everyone - but for those who possess the right personal and professional traits, it can be a very profitable enterprise. You might not think it but the treatment has high client retention, and The British School of Colon Hydrotherapy reports that students can attain earnings in excess of £60,000 per annum, even with only a “modicum of business experience!” Marie Amesbury and owner Am Vadhesha in Beau Aesthetica’s colon therapy treatment room. There is no statutory regulation for colon hydrotherapy treatments in the UK, although there are a number of bodies involved in setting standards and monitoring training, such as The International Association for Colon Hydrotherapy (I-ACT), The Association and Register of Colon Hydrotherapists (ARCH), and The Guild of Colon Hydrotherapists. To register with one of these, you will need to complete an approved course. Alternatively, The Chi Centre is an I-ACT and CMA (Complementary Medical Association)-approved colon hydrotherapy training centre based in Maidenhead, Berkshire, and the only centre in Europe to have all three colonic systems installed. Students are taught on the closed systems and introduced to the operation of the open system, allowing them to choose a preferred system before investing in one. Courses such as those held at The British School of Colon Hydrotherapy, based at The Stoodley Clinic in West Yorkshire, are open to everyone from a health and beauty background: The school offers both an intensive 10-day programme and a flexitime five-day programme for advanced students, with the option to train a small number of therapists as a low-cost start-up alternative - and classes will never exceed four students. “Whilst it is desirable to have two years anatomy and physiology based training and or practical experience, it is not always necessary,” Principal Suzanne Winfield explains. However, “the ideal candidate must be well motivated, professional in appearance and manner and keen to learn.” Course contents include digestive anatomy and physiology, form and function of the large intestine, management of common digestive complaints, 25 case studies through both practical sessions and theory, post-colonic nutritional advice, indications and contraindications and hygiene. The School is recognised and run under the auspices of I-ACT, and holds courses every month, covering all four levels of examination, from Level 1 Foundation to Instructor Level. Finally the West of England School of Colon Hydrotherapy, run by Principal Marie Amesbury (who carried out the treatment on our reviewer), offers an I-ACT approved curriculum to train and certify students using the state of the art LIBBE colon hydrotherapy method, leading to Foundation level certification. “A typical foundation level course would consist of five days of classroom tuition, in addition to two days of practical clinical treatments,” adds Suzanne. The School provides training on the two leading open systems on the market, and are happy to assist with advice on post-training equipment purchase. On completion of the course, students gain entry into I-ACT, and can obtain professional indemnity insurance at reasonable costs. 88 GUILD NEWS The Taunton-based School provides an intensive seven-day training course including five days of classroom-based tuition and a two-day practical clinical internship at the Inner Health Clinic facility. Class sizes are restricted to just six students to ensure that every individual receives personal attention, and students who demonstrate the ability will also have the option of sitting the intermediate and advanced certification level exams whilst attending the course. Already a trained colon hydrotherapist and in need of some new equipment? Colon Therapy Supplies are suppliers of the Toxygen™ BSC-UV colon hydrotherapy system, a patented, built-in multi-stage water filtration system with state of the art ultraviolet sterilizer, one micron solid back carbon filter and built-in cleansing and disinfection system. Colon Therapy Supplies can also offer advice on local training programmes. In the grand scheme of things, colon hydrotherapy is much like going to the dentist - appointments leave most of us in trepid anticipation for days beforehand, but the reality is almost never as bad as we imagine, and in return for our bravery we get something that enhances our well-being, and boosts our health. So encourage your clients to take the plunge and offer them colon cleansing in time for spring! For more information on the courses/equipment mentioned, please circle the following numbers on the enquiry card: 86 British School of Colon Hydrotherapy 151 Chi Centre Ltd 191 West of England School of Colon Hydrotherapy Colon Therapy Supplies 01706 818332 01628 670970 01823 333030 01652 634694 Always quote Guild News when calling, as special offers may be available. 222 For more information circle enquiry card training talk training talk By Kelly Quinn and Candice Gardner, Education Managers at the International Dermal Institute nutritious new year HOMEOWNER’S INSURANCE SALON INSURANCE MOTOR INSURANCE PROFESSIONAL INDEMNITY TRAVEL INSURANCE BUSINESS EQUIPMENT MEDICAL INSURANCE LEGAL HELPLINE Comprehensive professional cover solutions for every type of salon, clinic, spa and studio Tales of the unexpected Running a busy salon can be a real challenge, even on the good days. But what if the unexpected happens? Equipment failure? An accident on-site? Water damage? Theft? With our friendly and efficient personal service, tailored precisely to your own professional needs, TIS insurance cover can really make a difference the next time you have a bad hair day at work. Call 023 8062 1550 now for a chat about our wide range of salon policy options (or for details on Professional Indemnity, Legal Helpline Insurance or Business Equipment cover), or email: enquiries@therapyinsurance.co.uk if you prefer. For information on our other insurance products, or a quick no obligation quote for House, Travel, Motor or Private Medical Insurance, why not take a look at our information on the FHT website? www.fht.org.uk Therapy Insurance Services Limited, registered office 8 -11 Crescent, London, EC3N 2LY, is authorised and regulated by the Financial Services Authority (Firm Ref: No. 457915). Registered in England No. 05158110. A list of Directors is available on request. A member of the Besso Group of Companies. As the biting January winds are rattling the windowpanes, the desire to curl up next to the fire with a creamy hot chocolate and a pile of biscuits stirs the belly. We do not tire of festive feasting and merriment easily! But even we have to admit there will come a point when, New Year’s resolution or not, we will have to face facts - the perpetual plate is not healthy. What we eat and how we eat currently dominates all forms of media. From newspaper articles and news reports to television programmes such as You Are What You Eat, the pressure on society to acknowledge and make dietary changes is reinforced daily as the obesity levels in the UK continue to unprecedented levels. Obesity is now one of the major public health issues in the developing world. It can lead to increased risk of heart disease, type II diabetes and some cancers. In 2005, 22 per cent of English men and 24 per cent of women were classified as obese. The Tackling Obesities: Future Choices project by Foresight, published in October 2007 (www.foresight.gov.uk), predict that by 2050, 60 per cent of men and 50 per cent of women could be clinically obese. Children are not excluded from these concerns with nearly one fifth of boys and one fifth of girls between the ages of 2-15 years classified as obese, resulting in the frenzied attack on school dinners and Advertising Standards’ proposed and implemented watersheds on child-targeted junk food advertising. So what then are the health risks? Around 58 per cent of type II diabetes, 21 per cent of heart disease, and between eight per cent and 42 per cent of certain cancers (endometrial, breast, and colon) are attributable to excess body fat. Obesity is responsible for 9,000 premature deaths each year in England, and reduces life expectancy by, on average, nine years. Although the rise in obesity cannot be attributed to any single factor, it is the imbalance between energy in (through the food choices we make) and energy out (mainly through physical activity), which is the root cause. Obese people are more likely to suffer from social and psychological problems, such as depression, prejudice, discrimination, stigmatisation and low self-esteem. Obesity also has serious economic costs. It has been estimated that the cost of obesity to the NHS is approximately £1billion per year, with an additional £2.3b - £2.6b per year to the economy as a whole. Foresight predicts that without action, obesity-related diseases will cost an extra £49.9 billion per year. Well, the statistics speak for themselves, don’t they? As professionals in the health and wellness arena we are constantly confronted with the signs and symptoms of unhealthy lifestyles. Poor skin condition, poor stress management, toxic accumulations such as cellulite, water retention and excess weight can all be diet related. Whether we are dealing with stress that has altered eating behaviours, or emotional issues with low self esteem and poor body image, or simply a little extra padding from a sweet tooth, long term eating patterns can have serious health consequences. We have a responsibility to help and support our clients which may include referring them for nutritional advice. At the International Dermal Institute we recognise that the professional therapist requires a large body of knowledge (no pun intended . . .) to be able to accurately consult and recommend treatments and products for clients. Having an understanding of the influence of nutrition on general health is a crucial element of this knowledge and, as such, we are thrilled to introduce a new guest lecturer specialist in the field of nutrition. Dr Marilyn Glenville PhD is a registered member of the Nutrition Society, a Fellow of The Royal Society of Medicine, psychologist, author of eight international bestsellers, and broadcaster who obtained her doctorate from Cambridge University. Dr Glenville has over 25 years’ experience and is recognized as the UK’s leading expert in nutritional health for women. An internationally acclaimed speaker, Dr Glenville will be presenting at our Guest Speaker Evening Monday 28th January 2008. The subject to be addressed is relevant to every skin and body therapist both personally and professionally - Improving Energy and Stopping Food Cravings. The focus of the evening is to uncover the relationship between what we eat and how we feel. This dynamic seminar will set you up with a good basic grasp of nutrition to be able to answer your clients’ questions. Dr Glenville will also be running two half day workshops - Stress and Nutrition and The Nutritional Approach to Balancing Hormones - in our new calendar. We hope you will find her not only informative but an inspiration that motivates a change. The health of the nation cannot be ignored. The far reaching implications to our economy, health service and no doubt our industry too will force us to take stock. Even if you have read this article and only considered it on a personal level that has got to be a start. The therapist who will not take care of themself cannot be of any help to the client. Need an education update? Join the International Dermal Institute for a host of dynamic post graduate classes, seminars and workshops with experts in their fields. To be empowered to strive towards limitless personal and professional possibilities, and reignite your passion for skin and body care, telephone 08000 564544 or e-mail at www.dermalinstitute.com for a calendar of forthcoming classes. GUILD NEWS 91 79 keeping mum In an industry predominantly filled with female employees, it’s likely at some point either yourself, a colleague or employee will start or add to a family. Pregnant employees are entitled to maternity leave and statutory maternity pay, and their partners have entitlements too. As well as upholding the law by complying with these rights, it’s also good practice for employers as it can help enhance team loyalty and retain experienced staff. When an employee discovers she is pregnant, she should tell her employer at least 15 weeks before the beginning of the week the baby’s due, and advise on when the due date and when they wish for maternity leave to start. Employers can ask for notice in writing, and a copy of Form MAT B1, provided by a doctor or midwife which will state the baby’s due date. It is often helpful to keep in touch with your employer during your maternity leave, and an employer is entitled to make reasonable contact with their employee during this period, such as updating you on any significant changes in the salon or Spa whilst you’ve been away. Once an employer has been advised of the date that the maternity leave will commence, they should write to the employee within 28 days, to confirm the date that the maternity leave will end. The employee is also entitled to work for up to ten days work during their maternity leave without losing maternity pay or bringing leave to an end, but only if you and your employer agree. These can be useful for things such as training or team events. You will need to agree with your employer what work is to be done on these Keeping in Touch Days and how much pay you will receive. maternity leave statutory maternity pay Statutory maternity leave is for 52 weeks. To qualify for maternity leave you must be an ‘employee’ with a contract of employment. As an ‘employee’ you have the right to 26 weeks of ‘Ordinary Maternity Leave’ and 26 weeks ‘Additional Maternity Leave’ - making one year in total. Provided employees meet certain notification requirements, they can take this no matter how long they’ve been with their employer, how many hours they work or how much they’re paid. To qualify for Statutory Maternity Pay (SMP) employees must pay tax and national insurance. The law now allows SMP to be paid for up to 39 weeks. The employer will pay 90 per cent of an employees average weekly earnings for the first six weeks, then up to £112.75 for the remaining 33 weeks. Tax and National Insurance is paid in the same way as on regular wages. If you definitely qualify for maternity pay and your employer refuses to pay it, it will be treated as an unlawful deduction from your wages. It may also count as unlawful sex discrimination. Employees can start their leave any time from 11 weeks before the beginning of the week when the baby’s due. If employees are off work because of their pregnancy in the four weeks before the expected birth date, the employer can make them start their maternity leave. The full entitlement of maternity leave does not have to be taken if the employee chooses not to, however you must take two weeks of ‘compulsory maternity leave’ after the baby’s born. 92 GUILD NEWS Employers can claim back 92 per cent of the maternity payments made, and if you’re the owner of a small business, you may be eligible for small employers’ relief where you can claim back 104.5 per cent. For more information circle enquiry card business advice Your rights during pregnancy maternity allowance If you are self-employed or can’t get SMP from your employer, you may be entitled to Maternity Allowance. other family benefits Additional benefits that may be available to expectant and new mothers include Child Trust Funds, Sure Start Maternity grants, Child Beneift, free prescriptions and dental treatment and Tax Credits. paternity leave & pay If you’re a father-to-be, or will be responsible with the mother for bringing up the child, under certain conditions, employees have the right to paid paternity leave for either one or two weeks. This leave will be paid if you earn at least the lower earnings limit (LEL) for National Insurance Contributions (currently £87 a week). Like SMP, statutory paternity pay (SPP) is currently paid at £112.75 per week or 90 per cent of your average weekly earnings if this is lower. adoption If a member of staff adopts a child then they are also eligible for adoption leave and pay. discrimination It is unlaw to discriminate against a member of the team based on pregnancy. This can relate to treating a pregnant employee differently from other members of the team, putting pregnant employees at a disadvantage because of certain working practices or rules, or harrassment and/or victimisation either from an employer or other employees. Useful contacts: For salon owners and employers: www.businesslink.gov.uk For employees: www.direct.gov.uk News in Brief 88 For more information circle enquiry card Flower power Barbara Olive’s new book, The Flower Healer, presents 150 flower essences and shows how they can help ease many physical and emotional symptoms. The book looks at how and why flower healing works, explains how to diagnose the essences you and your clients need and shows how using essences can help in the journey to better health. For more information, telephone 01256 302 692 quoting Guild News. In the Blinc of an eye Blinc mascara, available from Cozmetic Lab, is designed to form tiny tubes around your client’s lashes and claims to have better staying power than waterproof mascaras. Since blinc is not an oilbased mascara, it won’t smudge, run, clump or flake into your client’s eyes making it ideal for people with sensitive with sensitive eyes or for those that wear contact lenses. For more information, telephone 0845 009 2145 quoting Guild News. It’s a miracure Miracure is a therapeutic massage bed, which provides a deep, relaxing and soothing full body massage for your clients. Using a patented five jade probe system, Miracure applies deeper penetration to the acupuncture points and range of motion, rolling between the scapulas for a soothing and relaxing experience. For more information, telephone 0208 202 5263 quoting Guild News. newproducts Spot the difference Zeno uses proprietary ClearPoint™ technology to clear spots quickly using the science of heat, and has been clinically proven to be safe and effective. The ClearPoint™ ‘safe heat’ technology involves using a controlled low level heat that is sufficient to kill the spot bacteria without causing any skin damage. This means no more picking and no more scarring and clear, spot free skin within 24 - 48hrs. The treatment regime is two to three treatment cycles of two and a half minutes each over 12 to 24 hours. In an FDAreviewed, controlled clinical trial, 90 percent of spots treated with Zeno disappeared or faded within 24 to 48 hours. For more information, telephone 0800 015 2494 quoting Guild News. Get into the Shade Bio-Therapeutic have launched Shade™ in a new, larger-size 6 oz. bottle; the perfect size for skin care professionals or end consumers planning a beach trip. Available in the UK from Belle Santé, Shade™ is a full spectrum SPF 30 sunscreen that provides necessary protection from environmental hazards. Shade™ features avobenzone, an oil soluble ingredient used to absorb the full spectrum of UVA rays. The non-oily, soothing and refreshing preparation makes it ideal for daily use. The larger 6 oz. size is ready to meet the demands of the sun and consumers. For more information, telephone 01788 550 440 quoting Guild News. Give it some lip! Now your clients can have soft, healthy lips all year round with Dermalogica’s new Climate Control Lip Treatment - a therapeutic balm which helps heal acutely damaged lips whilst providing a protective shield against further climatic assaults. Using Dermalogica’s classic Climate Control formulation in a lipfriendly stick applicator, this powerful formula goes a long way to shield lips from chapping, inflammation and dryness. Key ingredients include Shea Butter to restore the skin’s barrier and locks in vital moisture; Vitamin E, Wheatgerm and Oat extract to soothe and repair skin damage; anti-ozonate complex of furmitory, fumaric acid and Lemon extract to protect against further environmental assaults and Lavender extract to provide an antiseptic application. For more information, please telephone 0800 591818 quoting Guild News or circle number 4. GUILD NEWS 95 New from Collin, the Morpho-Skin Smoothing Filling Concentrate is a powerful new addition to the Morpho-Skin anti ageing line that works immediately with progressive long-term visible results. On contact with the skin, Hyaluronic Acid Microspheres swell with water two fill out the wrinkle, while two powerful and repairing active ingredients, Deliner® and Matrixyl®, work together to increase skin density and structure around the wrinkle and reduce its depth. Packaged in a tube with a cannular tip for an ultra targeted application and effect, the product diminishes the depth, length, volume and surface of wrinkles and can be used on crows feet, forehead, between the eye brows, naso labial wrinkles, lips and neck. For more information, telephone 01767 682 288 quoting Guild News. Skin deep The Sesderma medi-spa range includes over 150 results-driven products to relieve a host of skin problems. Originally used by Dermatologists and cosmetic surgeons, the formulas are available in different strengths for professional treatments and cosmeceutical retail products. Sesderma specialise in skin peeling and offer a wide range of peel options including Glycolic, TCA, Mandelic, Lactic, Salicylic, Retinol, Azelaic, Pyruvic, Arginine, melaspeel and Phenol. For more information, telephone 0161 408 1848 quoting Guild News. Hey Mr Sunshine! In today’s society we cannot absorb all the necessary minerals and vitamins from food alone. Nature’s Sunshine Products is a company that uses plants and herbs from organic sources. Hundreds of tests are completed to ensure the finest quality. Instead of advising a client to take supplements from a health shop, why not retail the products yourself? The company has many free training sessions and you will learn so much about how the body works. There are no targets to achieve and no minimum orders to place. For more information, telephone 01476 405202 quoting Guild News. 96 GUILD NEWS Radiance revealed For 2008, Gatineau has developed an even more refined way to reveal radiant skin combining microdermabrasion technology with chemical peeling. Skin Renewal Plus not only revitalises over-30s complexions but reduces blemishes and pigmentation marks, refines texture, smoothes wrinkles, relaxes tension lines and leaves skin supremely radiant and relaxed. New year resolutions What better way to combat the stress and overexcesses of the festive season than with this newlylaunched Detox and Spa Set from Bodytox. The set combines green tea-infused confetti leaves for your client’s bath, a pair of reflexology slippers and ten detox foot patches, offering the perfect three-step programme to leave your clients feeling relaxed, de-stressed and de-toxified. Approved by the Food and Drug Administration in the USA, it uses a powerful combination of natural ingredients, which encourage the release of toxins. Benefits include improved circulation, increased energy levels and improved quality of sleep and general well being. For more information, telephone 01376 520 372 quoting Guild News or circle number 202. Like a livin’ doll For more information, telephone 0800 917 2080 quoting Guild News. Eye appeal To counteract the effects of ageing and sun damage on male skin, VitaMan has created i-zone Eye and Lip Reviver Gel. Packed with powerful antioxidants and antiinflammatory ingredients, it is revitalising, refreshing and nourishing, hydrating dry skin without leaving it laooking and feeling greasy. For more information, telephone 0113 251 5695 quoting Guild News. Royal Effem’s Compact Founder Foundation, available from Beauty Trade, is a cream and powder foundation designed for combination and oily skin. The product contains light reflective particles helping to draw attention away from imperfections on the face in particular lines and large pores. Vitamin E offers ant-ageing properties and the foundation is completely free from parabens, talc, lanolin and perfume. Available in 5 different shades, it can be applied with either a dry or dampened sponge and creates an incredibly smooth porcelain finish. For more information, telephone 0845 230 1581 quoting Guild News or circle number 54. Face to face Winter is a key time to really take care of your client’s skin - wind, central heating and the cold all attribute to ageing and drying of the skin. The Silhouette Dermafusion Intense Moisture Facial incorporates the Caviar Vitellus range of products. Caviar contains highly nourishing ingredients called Vitellus (Latin for source of life), phosphor lipids and proteins in the form of natural vitamins and minerals - essential for stimulating and regenerating cell structure. Products available include the Dermatone Cleanser; Dermatone Toner; AHA Glycolic Peel; Caviar Vitellus Face and Neck Mask; Caviar Vitellus Ampoule (highly concentrated), and Caviar Vitellus Cream. For more information, telephone 0161 980 1080 quoting Guild News. 38 Get smooth from a tube newproducts For more information circle enquiry card News in Brief 51 For more information circle enquiry card newproducts News in Brief newproducts In control The Micronized Marine Algae treatment features Controlamine extract from the Laminaria Algae to help restore balance to combination, oily or blemish-prone skin. Starting with the signature ‘Modelage De La Mer’ massage the face is cleansed with Pure Freshness Cleansing Gel and Astringent Lotion, followed by an exfoliation with Pure Radiance Exfoliant Cream. Next, the Reviving Marine Mist and Plasmalg Gel is applied to re-mineralise the skin and help break down the static barrier of the skin, therefore helping the active marine ingredients penetrate into the epidermis. This is followed by the application of a mask with 100% Micronised Marine Algae, that delivers all its wealth of natural minerals and vitamins through a gentle and purifying warmth, which filters and eliminates waste. Staged Beauty Available from Enzo Beauty, Neoglis consists of eleven programs treating skin ageing at all the stages (1st, 2nd,3rd), pigmentation, acne, dehydration. NeoGlis supplies all salons with a full support service including extensive training and a range of point of sale materials. The Intense Regulating Serum is then applied to stabilise sebaceous secretions. As a finishing touch, UltraMatte Moisturising Fluid is applied to bring a hydrating and matte effect for hours. For more information, telephone 0208 993 8292 quoting Guild News or circle number 51. For more information, telephone 020 7512 0872 quoting Guild News. For more information circle enquiry card Retin-X™ is a triple action antiageing moisturiser, available from House of Famuir, which combines the time-tested results of Retinol with algae, mineral extracts, collagen boosters and muscle inhibitors to give your client’s skin the appearance of a face-lift without the need for Botox or surgery. 38 The X-factor For the celebrity look... For more information circle enquiry card 24 For more information, telephone 01480 404 200 quoting Guild News or circle number 250. A touch of spice Spa Marine Spice is an exciting launch for Germaine De Capuccini in 2008 that draws on different influences from the Far East. These spa therapies utilise the uplifting, healing and sensorial benefits of the spices from India, Turkey, Sri Lanka and the Moluccan Islands. For professional use only, Cinnamon Delight and Saffron Delight are applied to the skin and massaged using traditional manual manipulation as well as healing Obsidian Stones and nautilus sea shells to conduct the relaxing and therapeutic massage. For more information, telephone 0845 600 0203 quoting Guild News. GUILD NEWS 99 Picture perfect New for 2008, Thalgo are launching a skin Perfecting Programme, which combines three dermatological techniques into one complete treatment. The first stage involves performing mechanical microdermabrasion using the new Thalgoskin microdermabrasion system. This easy-touse machine is safe, comfortable and efficient using a patented turbo flow projection system, which offers constant linear and rotary projection speed to ensure even skin abrasion. Only £199 total cost to your client. • • • • 1 Hour Treatment Instant Results Professional & Friendly Therapist Excellent Commissions Paid The second stage is called Photo energy and uses Skinlight technology to help reduce any potential redness caused by the microdermabrasion stage. The final step in the treatment programme is the Chemical phase, which uses Peeling lotion and Soothing Neutraliser to perfect the exfoliation and reinforce cell renewal. The new Spalasium Massage Oils by Pevonia combine natural, preblended ingredients to provide an oil base fully compatible with the skin for optimum absorbency and proven skincare benefits. The range includes: Serenity Aromatherapy Massage Oil, a pure concentration of Lavender extract to alleviate stress and induce relaxation, counteracting feelings of nervousness and apprehension; Recovery Aromatherapy Massage Oil, which contains therapeutic Eucalyptus and Camphor unite to deliver stimulating benefits while promoting warmth and healing, improving respiration and stimulating circulation; Vitality, which incorporates Rosemary and Grapefruit extracts to uplift the spirit, stimulate alertness, and counteract lethargy, while clearing the mind and increasing concentration, and finally, Clarity - an unscented Massage Oil with pure Safflower and Grape Seed Oil. For more information, telephone 01449 727000 quoting Guild News. In addition to the three stage treatment, clients can prolong the effects at home using one of two specially designed kits: the DermoResurfacing Kit is a two stage radiance boosting programme, whilst the Dermo-Peel Kit is an ideal skin rejuvenating programme for the over 40’s. For more information, telephone 02075 120 872 quoting Guild News. Create a new physique New for 2008 from Depilex, is the third generation of the Physique unit - ‘Physique Ultima’. The re-design includes both internal circuitry and external packaging, resulting in a more compact modern appearance. Manual mode allows the therapist to set parameters or alternatively pre-set programmes can be selected. All the treatments exercise muscle groups, but emphasis can be put on certain conditions including programmes for firming, slimming, oedema and cellulite. Free training is offered with purchase of the unit together with a marketing package to launch the treatment including posters and handout brochures. 38 To offer cosmetic teeth whitening in your salon, to your clients, call The Bright White Company! Offer a ‘scentual’ massage For more information circle enquiry card For more information circle enquiry card 75 newproducts ...Look no further For more information, telephone 01282 616611 quoting Guild News or circle number 28. Please call us on 0845 257 9019 or visit our web site. C o sm e t i c Tee th Whi te n i n g www.thebri ghtwh it ec ompany . c om GUILD NEWS 101 64 177 For more information circle enquiry card For more information circle enquiry card newproducts Now men can Fake it too! Fake Bake have introduced a new range designed especially for male clients - Fake Bake Man - a collection of three products for shaving, facial cleansing and bronzing. ‘Shave’ is a rich, silky gel, which lubricates and lifts beard hairs for a smooth, comfortable shave while conditioning the skin with silk proteins and copper peptides for firming. Added anti-oxidants aid in blocking free radicals that assault the skin on a daily basis. Beauty and Holistic Therapy Training Courses ‘Scrub’ is a unique formula developed to enhance maximum facial cleansing for the active man. Microsopic beads gently cleanse pores of excess sebum but will maintain the acid balance of the skin while natural antioxidants detox the skin for a smooth sleek feel. Pathways are an independent training company offering advanced courses at selected venues across the country. Pathways can also train you at your salon. All Pathways training is accredited with the ABT and AIT. Pathways is the CPD training provider for ABT and AIT. To get a natural looking tan, ‘Bronzing Gel’ will not streak, dries fast and gives an instant colour, which develops further. Replenishing moisturiser conditions and tones for a healthy appearance to the skin. Bronzing Gel also contains potent free radical blockers and a special fragrance. For more information, telephone 08700 544 455 quoting Guild News. Book now on 0121 705 4196 Indian Head Massage Course Fee: £100 per person Duration: ½ Day; 10.30 – 1.00 Delegate Numbers: Maximum 12 minimum 6 Requirements: Anatomy & Physiology Level 2 or equivalent Course format: Covers WKHEHQHÀWVRIWKHFDQGOH ingredients, how the candles work, and indications for treatment, treatment application and Thermo Auricular massage Course Fee: £150 per person Duration: 1 Day; 10.30 – 4.00 Delegate Numbers: Maximum 12 minimum 6 Requirements: Anatomy & Physiology Level 2 or equivalent Course format: Covers the theory of Ayurveda and practical application including techniques and procedures www.therapy2000.com Order/Enquiry line: 01527 878536 Fax: 01527 574436 email: sales@therapy2000.com Ayurvedic Training GExperience oan in Goa The 38 Hopi Ear Candle See our web site for Special Offers & new products For more information circle enquiry card Course Fee: £150 per person Duration: 1 Day; 10.30 – 4.00 Delegate Numbers: Maximum 12 minimum 6 Requirements: Anatomy & Physiology Level 3 or equivalent Course format: Covers the composition of the stones, Chakras, closing rituals and practical application and procedures Mádara cosmetic products, available from Natural Organic Experience, contain the active extracts of Baltic flowers and herbs. Natural oils such as jojoba, cocoa butter, waxes and plant-based ingredients are used as a base for these flowers and herbs to nourish the skin. All ingredients are obtained from biological cultivation or picked from the wild. Only preservatives that can be found in nature are used. Colours and pigments are inorganic/mineral pigments, which can be found in nature (e.g. white pigment Titanium Dioxide or Iron Oxides), or organic pigments that are obtained from fruits, vegetables or plants (e.g. Chlorophyllin from green leaves or Lycopene from tomatoes). Fragrance is created from essentials oils and components of essential oils. The Body Care range consists of four body lotions and three soaps. The Face Care range has two soaps, two toners, a light moisturising cream and two enriched moisturising creams. For more information, telephone 0207 788 7874 quoting Guild News or circle number 215. 120 Hot Stone Therapy Course Fee: £150 per person Duration: 1 Day; 10.30 – 4.00 Delegate Numbers: Maximum 12 minimum 6 Requirements: NVQ Level 2 or equivalent in Waxing Course format: Covers theory and practical of Advanced Waxing Techniques including Hollywood, Brazilian and Californian For more information circle enquiry card Advanced Waxing A gift from Mother Nature Organic bursts! Purebliss is an organic range of sensational skincare bursting with active plant extracts and essential oils. Using only 100% natural blends, the products are free from synthetic ingredients including mineral oils, sulphates, artificial aromas and colours. To ensure a longer shelf life, Purebliss’s new preservative is extracted from the pith of oranges. The extract contains a mixture of natural ingredients that, when combined, produce an extremely powerful antibacterial, anti-fungal, anti yeast and anti mould agent making it a viable range for the professional market. For more information, telephone 01993 824595 quoting Guild News. ourse Next C b ‘08 fe th 4 W/C ooking Now B For m ore i n form a t i on c on t a c t : All ABT members receive 50% discount 102 GUILD NEWS i n fo@t h e goa n e xpe ri e n ce . com w w w. t h e goa n e xpe ri e n ce . com The Goan Experience @ Tranquil Touch 4b Mosshead Road Bearsden Glasgow G61 3EP Telephone: 0141 942 8818 GUILD NEWS 103 71 30 For more information circle enquiry card For more information circle enquiry card training Spring brides get a Royal makeover VTCT Approved Intensive Courses: With spring just around the corner, therapists will soon have many brides-to-be, planning a professional wedding makeover for their big day. The Makeover Studio School of Make-up run an inspirational range of accredited, certified courses for Beauty professionals looking to add to or update existing skills. Courses include Bridal Make-up for Colour Photography, which can be incorporated into the company’s Diploma in Advanced Make-up. For more information circle enquiry card 100 Training is set to the highest standards, demonstrating the latest semi-photographic techniques and tricks of the trade using cosmetics by Royal Effem. For a copy of the prospectus and forthcoming course dates, please telephone 07941 245 439 quoting Guild News. Broken Beauty Equipment? ● Servicing? ● Replacements? ● Repairing? ● PAT Testing? Techcare Always be prepared Caledonian Therapy Academy have introduced a ‘training for training’ course. Aimed at those who already train others in Beauty or Holistics and wish to update their skills or gain a qualification or those who are interested in training but don’t know where to start. 0161 969 9199 For more information, telephone 0845 257 0178 or email louise@ctacademy.co.uk quoting Guild News. FIRST AID FOR BEAUTY EQUIPMENT Call 0161 969 9199 For more information circle enquiry card Make a difference to your Business with... 193 Instantaneous gratification from Sterex For more information circle enquiry card 13 for a quotation or additional information The doctor is in the haus! Dr Des Fernandes, the renowned plastic surgeon and founder of Environ Skincare has been confirmed as a speaker at the Successful Ageing the International Institute for Anti-Ageing annual conference in April 2008 in Berlin. Over the two-day iiaa conference, Dr Fernandes will present on the preservation of youthful skin and the dynamics of photo ageing. His presentations will reveal the latest research in skin rejuvenation and the techniques that are being developed for the future. Become more successful with: • Specialist Beauty courses • Business training; on-site or distance learning • Advanced Electrolysis training For a full listing of face to face courses and distance learning titles visit us at www.thegmtgroup.co.uk email enquiries@thegmtgroup.co.uk or call 01455 632742 104 GUILD NEWS Guildford delegates with Sterex Trainers (from left) Elaine Stoddart, Helen Graham and Garolyn Claypole. Sterex is now holding an Advanced Cosmetic Procedures’ (ACP) course once a month to meet the increasing demand the latest of which was in Guilford in Surrey. With the ratio of one lecturer to four delegates, all twelve that attended the training were successful in qualifying and can now offer this skill in their existing salons/clinics. Elaine Stoddart Director of Training for Sterex has been delivering and developing the training department since 1992 says, “ Not only do these fabulous treatments offer instantaneous gratification for the client but the cost of the training is easy and quick to recoup with only 3.7 hours treatment time required to pay off the course!” Sterex also offer refresher training for those qualified in their ACP, free entry on their website for successful graduates along with a hotline for back up and support. For more imnformation, telephone 0121 708 2404 quoting Guild News. The two-day conference will be held in the Radisson SAS Hotel, which features the world’s largest cylindrical aquarium with over 2,500 tropical fish. The programme includes a Gala Awards Evening and the opportunity of a stunning nighttime tour of this vibrant and cosmopolitan city. To find out more information, or to book your place, please telephone 020 8450 7997 quoting Guild News. GUILD NEWS 105 training training Southern belles The Southern School of Beauty based near Waterlooville in Hampshire has introduced some new courses to their existing training calendar. Prospective students can now apply for courses such as complete nail technician, beauty specialist, hot stones, ear candling and spray tanning. All courses are VTCT accredited and current special offers include a 10 percent discount when booking more than one course, or if you attend with a friend. For more information, telephone Angela on 0239 225 6375 quoting Guild News. The Beauty Therapy lecturing team at Somerset College with Gill Morris. Industry expert inspires students Somerset College welcomed Gill Morris to talk to new students at the start of term as part of their induction programme. Gill spoke to over 100 National Diploma Beauty Therapy students, parents and staff about the numerous career opportunities available in this area and what the students could expect in terms of salary and progression. The high standards the students will be expected to achieve on their courses were also discussed as well as what future employers will be looking for. Said new student Frankie James: “It was brilliant that someone in the industry, who is so well known, came in and spoke to year one students - especially in our first week!” Carlton heads to London Special offer ear candle course Brentwood Academy have extended their special offer on the VTCT Level 2 Diploma in Thermal Auricular Therapy. Students need to pay a booking fee of £100, 50 per cent of which covers the cost of the course kit of ear candles and VTCT certification fees - the remaining £50 is reimbursed upon completion of the course. This course is timetabled over two days, Day 1 for training then a gap of approximately four weeks for students to complete homework and case studies before returning for their assessment on Day 2. Forthcoming course dates are Tuesday 29th January and Tuesday 26th February, or Tuesday 4th March and Tuesday 1st April. For more information and to book your place, telephone 01277 20 20 40 quoting Guild News. Learn the art of Facelift Therapy Lecturers from Kensington and Chelsea College were recently treated to a day of CPD from The Carlton Group’s Trainer, Natalie Dives. The Continuing Professional Development (CPD) training focused on the theory behind electrotherapy treatments, such as galvanic and faradic treatments for the face and body. 106 GUILD NEWS Ayurvedic Facelift Therapy allows you to offer clients help with stress and tension, and assist them in relaxation. Courses run by the School of Ayurvedia NonSurgical Facelift will demonstrate step-by-step techniques that you can put to effect immediately. The therapy has been developed by Savita Patel, after personal experiences led her to develop her passion for massage. For more information telephone 0207 278 8788 quoting Guild News. Brentwood introduce more daytime courses The Brentwood Academy of Health & Beauty have announced that beauty modules previously only available in the evenings are now also available on Tuesday and Wednesday morning and afternoons. Classes that run during these times include VTCT Cert in Facial Treatments (Tuesday mornings), VTCT Cert in Make up (Tuesday afternoons), VTCT Cert in Manicure/Pedicure (Wednesday mornings), and VTCT Cert in Wax Depilation (Wednesday afternoons). For more information telephone 01277 20 20 40 quoting Guild News. Ancient therapies get Modern The new Prospectus from the Modern School of Ancient Therapies is now available, highlighting all of the Lancashirebased School’s holistic therapy courses. Beginner and Post-Graduate courses are available, over one and two days. Courses include Crystal Wand Massage Therapy, Raindrop Therapy, Vitaflex Technique and South Pacific Two-Therapist Massage amongst many others. As well as training at the School in Clitheroe, on-location training is also available. For more information telephone 01200 443333 quoting Guild News. training dates Why not promote your next course in our Training Dates section from just £15 per issue? Telephone Sophie on 01332 227696 for more information. Date Company/School Duration Course Location Cost* Contact On request 11 days Training for Trainers - Diploma Caledonian Therapy Academy Glasgow On request 0845 257 0178 On request 2 days Asian Bridal Make-up Certificate Caledonian Therapy Academy Glasgow £250 0845 257 0178 On request 1 day Advanced Waxing Pathways Various £150 0121 705 4196 On request 1⁄2 day Hopi Ear Candles Pathways Various £100 0121 705 4196 On request 1 day Hot Stone Therapy Pathways Various £150 0121 705 4196 On request 1 day Indian Head Massage Pathways Various £150 0121 705 4196 15th Jan 1 day Beauty Refresher - Qualified But Not Confident Beauty Education Company Lichfield £495 01543 418020 20th Jan 3 days Indian Head Massage Beauty Education Company Lichfield £99 01543 418020 28th Jan 1 day Brazilian Waxing Beauty Education Company Lichfield £120 01543 418020 28th Jan Evening Improving Energy & Stopping Food Cravings International Dermal Institute Free 08000 564 544 29th Jan 1 day Acne, Allergies & Ageing International Dermal Institute Leatherhead Free 08000 564 544 01543 418020 3rd Feb 2 days Hot Stone Therapy Beauty Education Company Lichfield £299 6th Feb 4 days Complete Nail Technician Southern School of Beauty Therapy Hampshire On request 02392 256375 10th Feb 1 day Fake Tanning Beauty Education Company Lichfield £99 01543 418020 13th Feb 2 days Advanced Electrolysis/ Advanced Cosmetic Procedures Institute & Association of Electrolysis Ltd London £625 0870 1280477 18th Feb 3 days Diploma in Advanced Make-up (Photographic, Bespoke Bridal & Fashion) The Makeover Studio School of Make-up Portsmouth £495 07941 245 439 3rd March 2 days Cosmetic Make-up Techniques The Makeover Studio School of Make-up Portsmouth £285 07941 245 439 5th March 1 day Bridal Make-up for Colour Photography The Makeover Studio School of Make-up Portsmouth £145 07941 245 439 Leatherhead Free 08000 564 544 10th March Evening Fundamentals of Advanced Holistic Massage International Dermal Institute 10th March 5 days Tri-Dosha Ayurvedic Massage Tri-Dosha Ltd West Sussex £550 0208 566 1498 10th March 3 days Diploma in Advanced Make-up (Photographic, Bespoke Bridal & Fashion) The Makeover Studio School of Make-up Portsmouth £495 07941 245 439 *Course Fees may or may not include VAT and equipment, please check before booking. GUILD NEWS 107 Rare and exclusive opportunity to join the celebrity party circuit! recruitment call 01332 227696 looking As a result of UK and International expansion, our company, a success story of 15 years standing, have launched an exclusive new product range in the hair, beauty @ tanning field that has been tried, tested and loved by a diverse cross section of ‘A’ list celebrities. call us on 01332 227696 Our new brand of Uber products has quickly caught the imagination of the public, (70 salons bought product from Professional Beauty show at NEC @ 150 VIP’s and Celebs were given ‘Goody Bags’ at the recent PFA Football Awards after party). As following a prestigious Press and Magazine launch, and rave reviews by many celebs, our Head Office phone has never stopped ringing with order requests. for new staff? Guild News’ Recruitment section is the industry’s guide to the latest vacancies in the beauty, nails, tanning and complementary therapy sectors. To further our rapid growth, we are now seeking high calibre business minded people to take up UK Regional Distributorships, at the same time, ensuring their financial future in one of the most vibrant and exciting fields of our time. See www.uberproducts.com Whether you’re a therapist looking for a new challenge, or a salon owner wishing to recruit staff, Guild News’ Recruitment section is the place. Placing a job advertisement with us starts from just £85 for the month - less than £3 per day! If your vacancy has not been filled by the deadline for Recruitment bookings for the next issue, you will be offered the chance to repeat your advert at a reduced rate. What’s more, all recruitment adverts placed in Guild News are repeated online at www.BeautyServe/Jobs free of charge for six weeks. advertise a vacancy telephone: sophie on 01332 227696 Name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . how to advertise a vacancy Simply complete the application form below or telephone us, with full details of the vacancy you wish to advertise including: ● Job Title ● Region of the UK the job is located in ● 50 word advert - including contact details Address ................................................................... ............................................................................ ............................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Postcode . . . . . . . . . . . . . . . . . . . . . . . . Telephone ................................................................ Qualified Beauty Therapists to work in Sydney Australia in our beautiful Oriental Day Spa. We offer an indoor and outdoor working environment set in an Eastern/Oriental style premise.Therapists must have at least one of the following qualifications: HND, City & Guilds, CIDESCO or ITEC Diplomas. Our Spa is located 15min from Cronulla Beach and close to transport. We offer a unique working environment offering outdoor massage in our Balinese Gazebo, meditation dome and tranquil outdoor garden setting treatments. We use ILSCI Organic Skincare and all our body treatments are Aromatherapy based. The suitable applicants will be hardworking, friendly and have excellent customer care skills. Award wages plus commissions and bonuses. For further information, resumes and enquiries please contact Yvonne Baldan -email zaharaspa@optusnet.com.au “Bringing together Salons and Therapists Worldwide” The World’s No. 1 Beauty Website for Jobs Cost effective advertising Easy to use job search facility How can you be sure your recruitment campaign will work? By advertising in Guild News the premier beauty trade magazine!! +44 (0)1372 363 515 So if you’re looking for Beauty Therapists, Salon Managers, Sales Reps, Nails Technicians, Holistic Therapists and Final Year Students, call Sophie on email: info@beautyjobsonline.com Email: sophie@beautyserve.net www.beautyjobsonline.com Call our Job Hotline: 01332 227696 And we’ll do the rest! For more information, telephone Sophie 01332 227696. JOB TITLE .................................................................. JOB LOCATION (please tick) Salon/College/Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Investment of 19,500 is fully secured! Overseas Master Licenses also available on request for all countries world wide. If you are seeking a long term new and interesting direction, in an industry that offers continual business stability, and appreciate also, the power of the public’s obsession with what celebrities say, do and use, then you will be very excited about what lies ahead . . . 01925 710044 for brochure and further information. Amazing opportunity for ❏ ❏ ❏ ❏ ❏ ❏ ❏ Highlands & Central Scotland Southern Scotland Northern Ireland North West England North East England East Midlands ❏ ❏ ❏ ❏ ❏ ❏ West Midlands East Anglia Luxury Pamper Evenings your chance to become part of The Über Beauty Revolution Wales South West England South East England London Other TEXT (max 50 words inc. contact details, type on separate sheet if you wish): ...................................................................... ...................................................................... E-mail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . If an extra £250 per week for a few enjoyable hours appeals to you, check out this exceptional and rare opportunity. Launched recently amid the flashbulbs of a celebrity launch, our company present what is considered to be the best hair, beauty and tanning products anywhere. ...................................................................... One vacancy per application form FEE £85+VAT ...................................................................... ......... ...................................................................... I enclose a cheque payable to Guild Press Ltd. or please debit my Visa/Delta/Mastercard (delete as applicable) £ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ❏❏❏❏ ❏❏❏❏ ❏❏❏❏ ❏❏❏❏ 3 digit security code ❏❏❏ Expiry date ❏❏/ ❏❏ Issue No ..................................................(Switch only) Signature .............................................................................................Date .................................... ...................................................................... ...................................................................... ...................................................................... Return form with correct payment to: Do you want to? • Build your own business? • Be your own boss? • Work from home? • Choose your own hours? • Earn what you deserve? Join the team! Call us today for more info. 08452 60 80 20 Guild News Recruitment, Guild Press Ltd, 3 Charnwood Street, Derby DE1 2GT Fax on 01332 227688 or email sophie@BeautyServe.net GUILD NEWS 109 classified call sales 01332 227696 ALLERGY TESTING TAKE YOUR PICK Roses are RED, great jobs are too. In Beauty or Spa, there’s one right for you. Roses are RED, great jobs are too. Visit our website, and check out what’s new. What’s more, with RED, there’s something else nice, As well as great jobs, we give good advice. We help your career, show you how to succeed. Both in Beauty or Spa, we’re the HOT name you need! call sales 01332 227696 INSURANCE SALON WEAR classified SALON EQUIPMENT YOU COULD MAKE £1,000 PER WEEK EXTRA PROFIT ALLERGY TESTING Test your clients for: Foods, Vits & Mins, Candida, Pollens, Animals, etc. FREE training and back-up. Tel. 01422 249399 Fax 243015 Biomedscan@aol.com Contact me now NAIL TECHNICIAN MEMBERSHIP with Insurance £40.50 Local Call 0845 017 50 80 or visit www.abtinsurance.co.uk GRAB YOURSELF A NEW YEAR BARGAIN! Sunday 13th-Friday 18th January BUSINESS FOR SALE Order Line BEAUTY SALON FOR SALE IN SHROPSHIRE AREA Est. 18yrs. Four treatment rooms and reception. Good parking opp. Close to shops. Very busy. Leasehold. Turnover £100,000. Suit working owner. Please contact 07890 427196 • Beauty Couches • Nail Stations • Spa Furniture • Chairs/Stools • Reception Desks • Lamps • Pedicure Equipment • Microdermabrasion • Epilators, etc. 00353 4297 46333 BEAUTY THERAPIST MEMBERSHIP with Insurance £66.75 Call now for your Free Mail order Brochure www.diamonddesignsuniforms.co.uk 01270 848535 Visit our showroom in Crewe or visit online www.salonbeautysupplies.co.uk Salon Beauty Supplies Ltd, Equipment House, Middlewich Road, Crewe, Cheshire CW2 8UY Local Call 0845 017 50 80 or visit www.abtinsurance.co.uk BUSINESS OPPORTUNITY NORTH LONDON FOR SPA & BEAUTY ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ Spa Directors Spa Managers Senior Therapists Beauty Therapists IPL Specialists Sales Representatives Regional Trainers Spa Co-ordinators Nail Technicians FOR current vacancies and to register visit our website www.redhotcareers.co.uk To contact the spa and beauty team call 01483 549 022 or e-mail beauty@redhotcareers.co.uk THERAPY ROOMS FOR RENT Various sized rooms available for rent within a well-established Health & Beauty Clinic, on a daily/weekly basis. Ideal for a beauty/holistic/alternative therapist/osteopath. Rooms from £50-£65 per day, inc. all bills. Tele: 07739 565136 Email: clare.loshak@googlemail.com TOWELS Butterfly Supplies COMPLEMENTARY THERAPIST MEMBERSHIP with Insurance £58.35 Local Call 0845 017 50 80 or visit www.abtinsurance.co.uk • Dotolo colon hydrotherapy equipment .£3995.inc • Aqua med pre heaters ...........................£1895.inc • Disposable speculums .........................from £1.50 • Anatomical charts ..............................from £15.99 • The health step .............................................£29.99 • Colonic gravity kits .........................from £199.00 • Lease terms available • Calibration and safety checking of all colonic equipment Be Confident with Training Second to None BUY IN BULK AND SAVE £££’s ^^^PUSPULSVUKVUJV\R ; Tel: 01652 634694 Get ahead with the FxMannequin Towels and Disposable Products Tel: 01233 861249 www.butterfly-supplies.co.uk Complete Range of Towels & Accessories Majestic Towels Ltd Tel Nos: 0121 773 9091/772 0936 Fax No: 0121 766 8029 E-mail: info@majestictowels.co.uk Website: www.majestictowels.co.uk GUILD NEWS The uk’s largest supplier of colon hydrotherapy equipment New Age Micropigmentation ● First Class Digital Equipment - For Accurate, Smooth & Efficient Application ● Ingenious FXMannequin Training Aid - Practice Makes Perfect ● Full Range of Courses - Individual Procedure Programmes, Corrective & Remedial, Customised Refresher ● Exclusive True Colour Pigments Field Tested for Over 25 Years ● Post Training Back Up - Reassurance with Technical Support & Telephone Help Line ● Finance Option - Spread the Cost Britannia House, Mole Street Sparkbrook, Birmingham B11 1XA 110 COLON THERAPY SUPPLIES LTD. MICROPIGMENTATION 0870 300 2078 For further information DermaFX Ltd, PO Box 2477, Woodford Green IG8 1FE www.colontherapysupplies.co.uk www.health-step.co.uk AESTHETIC EQUIPMENT SUPPLIES Find a Salon Wear Supplier at Find a Couch Supplier at www.BeautyServe.com www.BeautyServe.com DON’T MISS OUT ON SALES If you are reading this how many of your potential customers are too? Call today Tel. 01332 227696 IPL - HAIR REMOVAL SKIN REJUVENATION VASCULAR ETC. RADIO FREQUENCY, TATTOO REMOVAL New and Used Equipment - full warranty. Up to 5K trade in for your old IPL/Laser Training and Certificates included 24/7 ongoing support 0845 094 0469 info@flitserlimited.co.uk Guild News Subscription Hotline Telephone: 01332 227690 Find a Hair Removal Supplier at www.BeautyServe.com GUILD NEWS 111 classified call sales 01332 227696 call sales 01332 227696 SECONDHAND EQUIPMENT SALON SUPPLIES classified SOFTWARE ENERGIST ULTRA IPL Hair reduction, skin rejuvenation, acne, pigmentation, thread veins, etc. Premier Software Spa & Salon Management Software Call now for a FREE DEMO Tel: +44 (0)1543 466580 www.premiersoftware.co.uk Bring your business to life ... Business software for forward thinking salon owners SUNTANNING & SAUNA For more information call: 0870 350 4410 www.millenniumsoftware.co.uk Three years old, one careful operator, very light usage, three applicators Excellent condition Nail art brushes TRAINING Serviced with new maintenance agreement by Location: North London Call Julie on 08452 579 579 NEW & 2nd HAND SUNBEDS Find a Sunbed Supplier at Products, treatments and training for: www.BeautyServe.com Gels ● acrylics ● fibreglass ● hand and nail care ● natural nail care ● foot care ● LCN SPA STAND UP’S KBL T230 WATTS (new) ALISON 200 WATT ALISON 180W Crownbrush.co.uk tel: 01737 556777 LAYDOWN’S Ergoline 700, 600, 500, 450 Kbl 6800 (new) SAVE MONEY Tube prices - KBL & ERGOLINE SPARES - Acrylics - aqua JANUARY MADNESS SALE OF IPL Pamper your clients with a new freshening experience today Brand new Salon-Care Men is a unique hygienic wet towel specifically designed for use before and after men’s treatments such as a haircut, shave or body treatment. This thick, strong, tear-resistant, soft cloth like towel is balanced to the skin’s natural pH and is infused with a subtle cologne to cool and refresh after any treatment. If you value your clients then Salon-Care Men is a must for your salon. NEW £4k CACI IPL £3k ELORA £7k SOFTLIGHT £3k CHROMOLITE £2k BIOLITE Safe, Gentle and Convenient For the most cooling burst of freshness use the new Ph5.5 SalonCare Hygienic Moist Towelettes. These world class hygienic wet towels are much bigger, thicker and softer. These new towels incorporate an exclusive new technology called Spunlace, which makes for a much softer, stronger, tear-resistant towel. Tel: 01926 613535 Fax: 01926 613838 Call Demilec 01737 556777 puts you in touch with the highest number of Salon Owners and Beauty Therapists in the UK . . . and with display boxes starting from as little as £50 it won,t cost an arm and a leg! Classified Rates start at ONLY £25 per scc for one insertion (min 2cm) £20 FOR SIX INSERTIONS www.salonbeautysupplies.co.uk Online Beauty Furnishings 112 GUILD NEWS Find a Beauty Wholesaler at www.BeautyServe.com (All prices are per insert, exclusive of VAT) Call Sophie on Call Steve on 07887 731126 SUNBEDS WANTED FOR CASH 01332 227696 today! Meeting the high expectations of you and your clients. Training courses for all standards at a location near you. Online ordering with monthly offers. LCN-CLUB scheme with loyalty discounts. Find a Nail Supplier at www.BeautyServe.com SECONDHAND EQUIPMENT Smile Quest Professional System Guild News’ Classified Section Freshening Wet Towels... Repairs and spares for Mystic Tan Re-tubing / service available IMPORTANT: Readers obtaining second hand professional beauty equipment through Guild News should be aware that professional equipment must be operated by staff with approved diploma training. Repairs and guarantees can only be fulfilled by approved service engineers. If in doubt contact your nearest approved distributor. The revolutionary SmileQuest Laser Teeth Whitening System has been specially designed and developed for the beauty industry. Compact and mobile, it is the only system on the market that incorporates a built in aspirator to remove the whitening gel making it THE most technically advanced and user friendly teeth whitening system in production. The fully integrated system includes a teeth whitening laser, aspirator and curing light all neatly packaged in a stylish silver moulded plastic casing. The ergonomic design and aesthic appeal of the system makes it an asset to any salon and the durable lightweight casing means it is also ideal for mobile teeth whitening therapists. Training will be certified and will be included in the package. Price: £9999 no vat Contact: 07810 520883 Excellent customer service and technical support. Reliable stock supply. +44 (0)1273 - 837 302 www.beautyconcepts.co.uk INTENSIVE NAIL & BEAUTY TRAINING HELD IN THE SOUTH-EAST & MIDLANDS 1 & 2 DAY DIPLOMA COURSES LEADING TO CITY & GUILDS QUALIFICATIONS Manicure, Pedicure, Nail Extensions, Nail Art, Waxing, Facials, Lash Treatments, Body Massage, Reflexology, Hot Stone Massage, Indian Head Massage & Ear Candles Now offering eyelash extension training 0845 601 8272 www.thebeautyacademy.org THE (Formerly BEAUTY ACADEMY Herts & Essex Academy) GUILD NEWS 113 ✁ classified Guild News call sales 01332 227696 Fax back on 01332 227688 Response Service January 2008 TRAINING PLEASE COMPLETE IN BLOCK CAPITALS Surname MICROPIGMENTATION SPECIALISTS MICROPIGMENTATION SPECIALISTS Permanent Cosmetics Training with Confidence MEDICAL MEDICAL TATTOOING TATTOOING • Access to the top UK experts and equipment • Full range of courses, from beginner to advanced • Full after-training technical and business support • Payment options for all courses Telephone E-mail address )LQLVKLQJ7RXFKHV )LQLVKLQJ7RXFKHV Precision Plus medical Precision Plus medical WDWWRRLQJV\VWHPKDV WDWWRRLQJV\VWHPKDV class 2A medical class 2A medical FHUWLÀFDWLRQ FHUWLÀFDWLRQ www.nouveaucontour.co.uk Fully Accredited CIBTAC School in Grantham, Lincolnshire Sally Todd: 1 - 2 day intense courses HIGH QUALITY TRAINING in facials, eye treatments, make-up, manicure, pedicure, nail extensions, nail art, waxing, electrolysis, body massage, electrical face & body treatments, ear candles and ear piercing For further information call 020 8502 0240 Email: enquiries@beautec.co.uk Website: www.beautec.co.uk 01476 405202 Feel the energy and guide yourself to share professional training with people who are passionate for teaching you will enjoy and love admin@ukholistics.co.uk www.ukholistics.co.uk Health & Beauty Training Awards 2007. Winner in Complementary Therapies Inspired Beauty Training 1 and 2 day intensive courses: 1 day @ £110 2 days @ £185 • Eye Enhancement • Waxing • Silk, Acrylic & Gel Nails • Man/Ped • Cosmetic Make-up • Anat & Phys • Body Massage • Stone Massage • Hopi Ear Candling • Facials • Eyelash Perming • Indian Head Massage Luxurious surroundings. Maximum 4 students. All courses are Guild & BABTAC approved. In-house training can be provided. Near Sheffield, S. Yorkshire Contact Julie Bowes on 01709 730216 www.inspiredbeautytraining.co.uk E-mail inspiredbeauty@hotmail.com KJT (beauty, nails & training) Ltd THE KONAD NAIL ART STAMPING KIT To order on-line: www.konad.co.uk or call 01743 440114 Please call Sophie to place your Finalist Customer Care ACADEMY OF MICROPIGMENTATION Specialising in Permanent Make Up - ( Eyebrows, Eyeliner, Lipliner and More) Training in Permanent Make Up - Basic & Advanced Also providing Dermal Filler Treatments - Collagen, Restylane, Perlane and Hydra Fill (removal of facial lines and wrinkles as well as plumping of the lips) For more information contact MaryLee on 020-7536-9868 or 077-6860-2847 e-mail: maryleeapm@aol.com Website: www.maryleemakeup.com Docklands E14 6NU & Knightsbridge SW3 1NZ Learn how to treat THREAD VEINS successfully using microsclerotherapy Potential for high additional earnings Models, manual, certificate and complete starter pack, included. Full post-training support Contact Scleromed for details 0161 633 1191 Book now for our BABTAC Approved TRAINING CLASSIFIEDS 01332 227696 or email sophie@BeautyServe.net Intensive THREADING (Eyebrow Shaping) & HENNA Courses on GUILD NEWS ❑ 132 ❑ 66 ❑ ❑ (\HOLQHU (\HOLQHU Lipline, Lip Blush Lipline, Lip Blush Block, Powdered or Hairstroke ‘Brows Block, Powdered or Hairstroke ‘Brows Call or Click 0845 230 1210 www.medicaltattoosystems.co.uk Telephone Aromatherapy Direct Eve Taylor Aroma. 0187 257 3543 0173 326 0161 Find new Training Courses at www.BeautyServe.com 435 Kenton Road, Harrow, Middx HA3 0XY Tel: 020 8206 2616 Email varshabeauty@btinternet.com www.varshabeauty.com Salon Manager Beauty Therapist Student Other (please specify): ....................... 7 6 ABT Corp & Medical Finance 0845 017 5080 Bretherton Products House of Famuir Salons Direct Salonserve 01928 739 712 01767 680 041 01480 404 200 0845 345 9215 0800 0181 171 COLON HYDROTHERAPY ❑ 151 ❑ 191 ❑ 86 Chi Centre Ltd Inner Health Clinic Stoodley Clinic 01628 626611 01823 333 030 01706 818 332 COSMETICS ❑ 54 ❑ 38 Royal Effem Youngblood 0845 230 1581 01306 886 425 COUCHES AND FURNITURE ❑ ❑ ❑ ❑ ❑ ❑ 1 250 136 168 46 177 Bretherton Products House of Famuir JPM Products Ltd Salons Direct Salonserve Therapy 2000 01767 680 041 01480 404 200 01920 468 380 0845 345 9215 0800 0181 171 01527 878536 Bodytox 0808 178 9599 Beauty UK 2008 Professional Beauty Vivaness 2008 01332 227 698 0207 728 4298 0134 271 7350 DETOX ❑ 202 EVENTS ❑ 200 ❑ 148 ❑ 56 ❑ 178 ❑ 181 ❑ 180 1 4 103 104 66 250 231 46 Bretherton Products Dermalogica Eden Aesthetics Environ Eve Taylor Aroma. House of Famuir Sorisa Zahra 01767 680 041 0800 591 818 01245 227 752 0208 450 2020 01733 260 161 01480 404 200 0161 976 4614 0800 0181 171 FINANCE ❑ 6 Corp & Medical Finance 01928 739 712 HAIR LOSS ❑ 194 On Group ❑ 7 ❑ 121 ❑ 222 Australian Bodycare Bretherton Products Chromogenex Chromolite Mundo Professional 0113 258 5540 0870 770 3864 01892 750 850 01767 680 041 01554 755 444 Cosmetique Clinics Skin Techniques 0161 950 8893 01427 875 888 ABT More Th>n Therapy Insurance Services Ltd 0845 017 5080 0800 107 8398 023 8062 1550 LIGHT-BASED EQUIPMENT ❑ 154 ❑ 1 ❑ 24 ❑ 218 ❑ 5 ❑ 145 ❑ 114 Beautiful Technologies Bretherton Products Chromogenex Chromolite Chromogenex Nicolite Enhance Beauty Sorisa Venus Concepts 01433 659 900 01767 680 041 01554 755 444 01554 755 444 0871 4237138 0161 976 4614 0207 5145976 MICRODERMABRASION ❑ 1 Bretherton Products 01767 680 041 NAIL TREATMENTS ❑ ❑ ❑ ❑ ❑ ❑ ❑ 163 216 101 230 79 199 107 Bio Sculpture Calgel Nailsforu NSI OPI Pinks Academy United Beauty Products 0845 331 2347 0845 230 1087 0161 279 1559 0808 202 0855 01923 240 010 01332 204 804 ❑ 100 Techcare 0161 969 9199 28 171 208 26 4 103 104 51 66 215 ❑ ❑ ❑ ❑ 245 142 146 73 Algotherm Australian Bodycare Carole Franck Cosmeceuticals Dermalogica Eden Aesthetics Environ Enzo Beauty Eve Taylor Aroma. Natural Organic Experience Oe OPI Avoplex On Group Pier Augé Please Fax to 01332 227688, or post to Guild Press Ltd., 3 Charnwood Street, Derby DE1 2GT 141 78 97 21 213 Sesha Skin Therapy Skinsmith Spa Sorisa Susan Molyneux YonKa Telephone 0208 371 9908 01527 834 904 0161 976 4614 01242 570 515 0207 518 8370 SMOKING CESSATION ❑ 218 Chromogenex Nicolite 01554 755 444 SUNLESS TANNING ❑ ❑ ❑ ❑ ❑ 87 35 72 106 107 Sunjunkie Booth Sunjunkie Spray Sunjunkie Stick-On Leisure Sales United Beauty Products 0161 491 4499 0161 491 4499 0161 491 4499 01625 501611 01536 463 350 SUPPLEMENTS ❑ 214 ❑ 194 ANP On Group 0208 830 8030 0870 770 3864 TEETH WHITENING ❑ 1 ❑ 75 Bretherton Products Bright White Company 01767 680 041 0845 257 9019 TRAINING ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ 30 71 151 193 120 191 210 64 180 86 13 Brentwood Academy Carlton Institute Chi Centre Ltd GMT Group Goan Experience Inner Health Clinic Santi Development Pathways Skin Techniques Stoodley Clinic The City Academy 01277 202 040 01395 279 777 01628 626611 01455 632 742 0845 456 1393 01823 333 030 0208 323 8020 0121 705 4196 01427 875 888 01706 818332 01273 777 177 ❑ 88 ❑ 84 ❑ 207 Florence Roby Inline London La Beeby 0151 548 2228 0845 077 0045 0114 251 3511 UV TANNING SKINCARE ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ Circle No Company ❑ ❑ ❑ ❑ ❑ UNIFORMS 01536 463 350 SERVICE/REPAIR HAIR REMOVAL ❑ 171 ❑ 1 ❑ 24 01926 485 179 01480 404 200 0800 0181 171 INSURANCE FACE AND BODY ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ Telephone Hare & Beauty House of Famuir Salonserve Waxes INJECTABLE TREATMENTS BEAUTY SUPPLIERS & EQUIPMENT ❑ 1 ❑ 250 ❑ 168 ❑ 46 Circle No Company ❑ 211 ❑ 250 ❑ 46 HYGIENE BEAUTY SERVICES • Anatomy & Physiology • Aromatherapy diploma • Colour Healing • Crystal Healing • Crystal Wand Healing Facial • Hopi Ear Candles • Indian Head Massage • Quantum Touch • Reflexology diploma • Reiki I, II & Masters • Sports Massage • Swedish Body Massage Salon Owner If any of the following companies’ products are of interest to you, please tick the relevant box(s) and fax to 01332 227688. If calling direct, always mention Guild News, as special offers may be available. AROMATHERAPY SEMI-PERMANENT MAKE MAKE UP UP SEMI-PERMANENT 24/7 Make-Up Make-Up looks looks that that last! last! 24/7 114 Postcode Circle No Company Bespoke WUDLQLQJ & product supplies ❑ ❑ ❑ ❑ ❑ Home / Salon Address High quality training includes: For more information call 08456 443994 today. Areolas Areolas Burns Burns Scars Scars &DPRXÁDJH &DPRXÁDJH Cleft Lip Cleft Lip 6FDOS&DPRXÁDJH 6FDOS&DPRXÁDJH Skin Grafts Skin Grafts Face Lift Scars Face Lift Scars Job Title: First Name 01282 616 611 01892 750 850 01823 421 521 0845 555 2121 0800 591 818 01245 227 752 0208 450 2020 020 8993 8292 01733 260 161 0207 788 7874 0845 230 1581 01923 240 010 0870 770 3864 01372 7296929 ❑ 106 Leisure Sales 01625 501611 WEIGHT LOSS & BODY TONING ❑ ❑ ❑ ❑ ❑ ❑ ❑ ❑ 154 198 63 231 145 186 126 234 Beautiful Technologies Cocoon Hypoxi Sorisa Sorisa PSP Slim Images Thalac VacuStep 01433 659 900 0800 612 566 0870 414 6969 0161 976 4614 0161 976 4614 01733 344 198 01372 729 929 0800 8766 763 WHOLESALERS & MAIL ORDER ❑ 1 ❑ 250 ❑ 168 ❑ 46 Bretherton Products House of Famuir Salons Direct Salonserve.com 01767 680 041 01480 404 200 0845 345 9215 0800 0181 171 I would like to receive occasional copies of Guild News and become a registered reader. Date Sign 146 For more information circle enquiry card ÄNO[Z[OLHNLPUNWYVJLZZVU[OLPUZPKL, JHYLZfor[OLZPNUZofHNLPUNVU[OLV\[ZPKL JVSSHNLUL`LÄSSLY 3PMLZ[`SL HUK LU]PYVUTLU[HS Z[YLZZ TLHU [OL ZRPU HYV\UK `V\Y L`LZ VM[LU ZOV^ [OL ÄYZ[ ZPNUZVMHNLPUN;OLKLSPJH[LZRPUHYV\UK[OL L`L HYLH PZ HWWYV_PTH[LS` [LU [PTLZ [OPUULY [OHU[OLYLZ[VM`V\YZRPUHUKHZ[OLJVSSHNLU PU `V\Y ZRPU UH[\YHSS` Z[HY[Z [V KLWSL[L MYVT [OL HNL VM HYV\UK ÄUL SPULZ HUK ^YPURSLZ HYV\UK[OLL`LHYLHHYLTVZ[WYL]LSHU[5L^ WYV[VJVS JVSSHNLU L`L ÄSSLY [HRLZ H K\HS HW WYVHJOPU[OL^HYHNHPUZ[^YPURSLZ trade order line: 0870 770 3864 (UPUKLWLUKLU[JSPUPJHSZ[\K`YL]LHSLK[OH[V\Y \UPX\LPUNYLKPLU[ZPUHydracollasphere YLK\JL [OL HWWLHYHUJL VM HNLPUN ZRPU HUK NP]LZZRPUHUPUZ[HU[S`ZTVV[OLYHWWLHYHUJL 6[OLY ZRPU ZH]PUN PUNYLKPLU[Z WYV[LJ[ HNHPUZ[ JLSS KHTHNPUN MYLL YHKPJHSZ ^OPJO WV[LU[PHSS` JH\ZLWYLTH[\YLHNLPUN WYV[VJVSJVSSHNLUL`LÄSSLYPZWHY[VMV\Yduo pack^OPJOPUJS\KLZ! TSJVSSHNLUL`LÄSSLY TSJVYHSHUKJVSSHNLUTVPZ[\YPZPUNMHJPHSNLS 997 ;YHKL7YPJL f: 0870 770 3863 www.proto-col.com www.on-group.co.uk