DOMOTEX
Transcription
DOMOTEX
DOMOTEX The place for business 16 – 19 January 2016 Hannover ▪ Germany domotex.de The World of Flooring A vibrant scene: The industry’s most important international meeting-place Dear Friends, DOMOTEX 2015 was a fascinating experience for both exhibitors and visitors. Once again the show proved to be a reliable barometer of industry trends and a source of vital information. All the relevant target groups were able to learn about the latest products from the carpet and floor coverings industry. Your innovations will also feature centre stage in 2016. Our successful format Innovations@DOMOTEX will again give you the opportunity to showcase your products to great effect before an international audience, thereby underlining the importance of floor coverings as a key element in interior design and furnishing. DOMOTEX attracts top industry professionals from all over the world, who come to the show to get a complete overview of the market in just four days. Here you can talk business with new customers and attract new sales orders. Get ready for a successful trading year – by exhibiting at DOMOTEX 2016. We look forward to seeing you at the show! Yours sincerely, Susanne Klaproth At a glance: The benefits of exhibiting at DOMOTEX 2 The top event of its kind The leading international trade fair for the carpet and floor coverings industry is the ideal place to talk business with decision-makers and attract new customers. Reliable barometer of trends Benefit from the attraction that the top event for the carpet and floor coverings industry holds for international trade visitors and trade journalists. All the key people Showcase your latest products along with other market leaders in all display categories and meet key decisionmakers from all over the world. A chance to get ahead of the competition Don’t leave the field to your competitors – in just four days you can reach all the relevant target groups in retailing and wholesaling, the skilled trades, interior furnishing and architecture. 3 Alex Jauregui, Mannington Commercial, USA: “From our point of view DOMOTEX is always the best industry gathering of the year. As a US firm we feel it is an absolute must to have a presence at the show, because this is where we meet our customers.” 50 % 15 % 4% Convincing arguments: Facts and figures for DOMOTEX 2015 With over 1,300 exhibitors from 63 countries DOMOTEX 2015 reaffirmed its supremacy as the leading international trade fair for the carpet and floor coverings industry. Trade visitors from all over the world used the opportunity to learn about the latest products and trends and place new orders. Rest of Eastern Europe European Union Southern, Eastern and Central Asia Breakdown of trade visitors 8% 11 % 7% Near/ Middle East Rest of Western Europe North America, South America Australia/ Oceania 4% 1% Africa Trade visitors by business sector 40,000 trade visitors from 100 different nations 96% of the trade visitors found their visit useful 31 % 26 % Industry Specialist retail trade 90% are decision-makers with purchasing authority 4 85% 9% incl. furniture and furnishing stores 9% 26 % Specialist wholesale trade 20 % Architects, interior designers, contracting specialists Skilled trades* of the trade visitors plan to return in 2016 Provisional results. Position as of January 2015. More than one reply possible. * Interior decorators, parquet and floor fitters/painters and varnishers. 5 In sharp focus: The perfect showcase for your innovations The successful display format Innovations@DOMOTEX puts your new products under the spotlight, ensuring that your presentation at the show gets the full attention of trade visitors from the wholesale and retail sectors, the skilled trades, architecture and interior furnishing. Become a part of Innovations@DOMOTEX by submitting your innovations as an exhibitor before the show. The new products selected by a jury of experts will be put on display in the dedicated Innovations@DOMOTEX Area and promoted before, during and after DOMOTEX in an extensive publicity campaign. We help to maximize the impact of your presentation in four ways: with attractive special Areas, a visitor guide, a program of guided tours led by architects, and talks on specific topics given by high-calibre professionals. Don’t miss out on the chance to be part of Innovations@DOMOTEX! More attention, more contacts! How you benefit from Innovations@DOMOTEX: Seize this unique opportunity to impress a distinguished panel of experts and the international trade public with your latest products by showcasing them at Innovations@DOMOTEX. ■ Wide media coverage that sets you apart from the competition ■ Prominent placement in the mass-distribution Guide ■ Great PR boost for your products from the DOMOTEX publicity campaign ■ More visitors to your stand and more potential sales leads Hamed Derakhshan, Sahar, USA: “DOMOTEX is the most important event of the year for us. The show is not just a platform for retailers and wholesalers, it’s also an important marketing tool. We really like this year’s new format and the presentation of the Innovations@DOMOTEX Areas, where the Carpet Design Awards for modern hand-made carpets are presented. We’ll certainly be coming back.” 6 7 Impressive: 4 building blocks for your success The Areas: an ideal platform for your innovation Three display areas are specially designed to showcase your new products and trends in the following categories: ■ Textile and resilient floor coverings ■ Modern hand-made carpets and rugs ■ Laminate and parquet flooring ■ Application and laying techniques 8 The Guide: in the best possible company All the new products chosen by the jury will be featured in the Innovations@DOMOTEX Guide, which is distributed ahead of the show. So trade visitors can not only find out all about your products, but also the location of your stand. This makes it easier to establish new contacts! Be part of the program with the Guided Tours Architects, designers and interior design specialists will be taking groups of trade visitors to view selected new products – bringing them straight to your stand. What better way to get into conversation with potential new customers? Be a talking point – in the Talks Renowned guest speakers from the international architecture community will be discussing current industry trends and future developments in a series of talks and lectures. The new products selected by the panel of experts will feature strongly in their presentations. 9 A “must”: The top meeting-place for the wood parquet and laminate industry The Wood Flooring Summit is the most important gathering of the wood parquet and laminate industry. All the market leaders will be there again in 2016 to present the full range of available products to an international trade public. So don’t miss this opportunity! High-quality products for your target groups Selected new products from the industry will be presented at the Wood Flooring Summit in Hall 9 as part of the successful Innovations@DOMOTEX initiative. Make the most of this unique meeting-place for the wood parquet and laminate industry to reach those customers you want to target. High quota of buyers and decision-makers The international trade public includes a large number of key decision-makers, thus increasing your chances of making valuable new business contacts. As a showcase for innovations and a platform for communication, the Wood Flooring Summit offers countless opportunities for talking business with prospective buyers. 10 WOOD FLOORING SUMMIT DOMOTEX 2016 11 High impact: Our media activities boost your sales DOMOTEX is a must for anyone interested in floors. The world’s leading trade fair for the carpet and floor coverings industry collaborates closely with international media throughout the year to make this the central media event of its kind. The aim is to encourage a broader awareness of floors and floor coverings as a key design element in interior furnishing. We work with all media channels, both online and offline. DOMOTEX gets widespread coverage both in the traditional trade press and in popular home furnishing and lifestyle magazines. Additional reports on your innovations will appear in various TV and radio formats, relevant blogs on the Internet and social networks such as Facebook – and it all helps to raise your profile and boost visitor numbers. How you benefit directly from our PR work ■ Global media collaboration ensures that floor coverings become a topic of interest not only for the trade public, but also for the end consumer ■ Hosted press tours bring journalists from all over the world to DOMOTEX and your products ■ National and international interest in your new products, leading to increased demand from buyers Media impact of DOMOTEX 2015 ■ Approx. 400 journalists from 35 countries ■ 40 % of all journalists come from outside Germany ■ Over 9,625 Facebook fans get the latest updates on DOMOTEX from the Internet Floor Covering Weekly: “DOMOTEX hosts the world of flooring. For more than 25 years, DOMOTEX has been the gathering place for the global flooring industry and it remains the largest event of its kind.” Md Interior Design Architecture: “Innovations for top decision-makers.” 12 13 Flexible: Everything you need for a perfect presentation You’re not on your own here: DOMOTEX offers you a range of options for showcasing your business to best advantage. Whether you choose a customized exhibition stand or one of our all-in package solutions – you’ll enjoy the benefit of personalized advice as well as services and facilities tailored to your needs. Hot tip: If you book your preferred stand type on a 2-year contract, you’ll save up to € 10/m²! Customized stand fair-packages: The all-in-one solution You simply book the space you need – and you provide an exhibition stand to your own design and specification. And, of course, you can book as many of our additional service offerings as you need. To minimize your input of time and effort in the run-up to the show we can supply stand space, a fully assembled stand, basic utilities, lead management services, catering services as well as marketing services – all as a single, one-stop package. This leaves you free to focus on what really matters: promoting your business. Choose the solution that best meets your needs from our four package options – “Basic”, “Comfort”, “Premium Style” and “Premium Trend” – plus various upgrade options. Basic rental charges (1-year contract) For bookings received by 30. 4. 2015 from 1. 5. 2015 Row stand (open on 1 side) € 154/m² € 157/m² Corner stand (open on 2 sides) € 160/m² € 163/m² End stand (open on 3 sides) € 161/m² € 164/m² Island stand (open on 4 sides) € 164/m² € 167/m² Basic rental charges (2-year contract) Efficient marketing services Our tailor-made advertising and sponsorship services are designed to help you reach your target group more efficiently. Your marketing fee entitles you to complimentary tickets for your invited guests, a company profile on the Internet, as well as other benefits. For bookings received by 30. 4. 2015 from 1. 5. 2015 Row stand (open on 1 side) € 136/m² € 139/m² Corner stand (open on 2 sides) € 139/m² € 142/m² End stand (open on 3 sides) € 142/m² € 145/m² It pays to book early! Island stand (open on 4 sides) € 144/m² € 147/m² Book by 30. 4. 2015 and you’ll get a discount of up to € 10/m². € 13.30/m² The allocation of stand space begins on 1. 6. 2015. You can use our Online Business Service to start planning your presentation now. Visit us at: www.obs.messe.de Additional charge Marketing fee* * incl. AUMA contribution. VAT at the current rate will be added to all prices. You can find further information about your presentation options in the fair-package brochure or at: www.domotex.de. 14 Don’t delay too long before booking your stand. You can then avoid the price increases that will apply from 1. 11. 2015! Your DOMOTEX team: from l. to r.: Alexander Wurst, Dr. Jochen Köckler, Susanne Klaproth, Yesim Durmus, Dunja Seven, Susanne Schrammek-Seeger, Maren Häusler, Mehtap Raue, Susanne Tiegs, Sabine Stiehler, Thilo Horstmann, Katharina Kramer, Anne-Kathrain Jahns 15 Deutsche Messe Messegelände 30521 Hannover Germany Tel. +49 511 89-0 Fax +49 511 89-32626 info@messe.de www.messe.de Parquet, wood and laminate flooring hand-made carpets and rugs Outdoor floor coverings Thilo Horstmann Katharina Kramer Tel. +49 511 89-31213 Tel. +49 511 89-32144 thilo.horstmann@messe.de katharina.kramer@messe.de Machine-made carpets and rugs – Maschinery, tools and modern and classic designs, Mats solutions for the skilled trades Dunja Seven Mehtap Raue Tel. +49 511 89-32149 Tel. +49 511 89-32139 dunja.seven@messe.de mehtap.raue@messe.de Resilient floor coverings Textile floor coverings – residential and commercial Anne-Kathrain Jahns Tel. +49 511 89-31214 anne-kathrain.jahns@messe.de Contact details for our local sales partners worldwide are listed at www.messe.de/salespartner_ gb. Your gateway to new sales markets in China and Turkey: GB Traditional and modern 2/2015 Photos: Hossein Rezvani, page 2 (bottom) · Associated Weavers, pages 4/5 (above) · HARO, page 10 (above) · Floor Focus, December 2014 | Pavimentos y revestimientos, 82/2014 | SCHÖNER WOHNEN, January 2015, page 12 (bottom) · Subject to change Contact details
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