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VOL. 21 NO. 2
egacy
NEWS AND INFORMATION FOR DONORS AND FRIENDS OF THE JEWISH COMMUNITY FOUNDATION
5772
▲
is among the seven recipients of the 2011
Cutting Edge Grants.
The Foundation Awards
$1.2 Million in Cutting Edge
Grants
S
L
even outstanding non-profit organizations whose
innovative programs seek to address social services
issues in the Jewish community, strengthen Jewish
education for special needs students and promote
Jewish continuity, have recently received a total of
$1.2 million in Cutting Edge Grants from the Jewish
Community Foundation of Los Angeles.
These diverse programs impact various constituencies
within the Los Angeles Jewish community and address
a wide audience in a myriad of ways. Among the
innovative services are a multimedia program confronting
anti-Semitism and educating students about Israel on
college campuses; a program for post-college Jews in
their 20s joining together for Shabbat dinners and
learning; referrals and access to comprehensive social
services through synagogues; a marketing internship
program for residents of a substance-abuse recovery
organization; an online Jewish high school program
for students with special needs; a volunteer program
connecting Israeli-Americans with the local Jewish
community and with local nonprofits; and an interreligious studies program for participating Jewish,
Christian and Muslim spiritual leaders.
“Our recipients of the 2011 Cutting Edge Grants
represent some of the most ground-breaking and
thoughtful approaches in the area of social and human
services in Greater Los Angeles,” said Marvin I.
Schotland, president and CEO. “We look forward
to watching these important programs roll out over
the next two to three years for the benefit of the
Los Angeles Jewish community.”
Cutting Edge Grants are designed to encourage
creative thinkers, social entrepreneurs and innovative
organizations to develop and implement transformative
programs of high visibility and impact in the
Los Angeles Jewish community. Grantees are eligible
to receive up to $250,000 over a three-year period.
Since establishing the Cutting Edge Grants in
2006, The Foundation has seeded nearly 50 programs
with a total of more than $7.5 million to help develop
significant and transformative programs for the
Los Angeles Jewish community. In addition to funding,
The Foundation’s Grants Department provides
technical assistance and guidance to the grant recipients
throughout the term of the award, helping to
strengthen the program and bolster its outcomes.
Learn more about these initiatives, their goals,
and how they plan to better our community at
www.jewishfoundationla.org/grants.
6
Continued on page 2
LEAVING A LEGACY:
RAYMOND & SHIRLEY KORNFELD
ENDOWMENT FUND
•
Semitism: A Multimedia Educational
Program for Campuses. The organization
1-3
GRANTMAKING IN ACTION
FALL 2011
The Simon Wiesenthal Center received
Foundation funding for its innovative
program, Addressing the New Anti-
A Glance At What’s Inside:
2011 CUTTING EDGE
GRANT RECIPIENTS
•
Our recipients of the 2011
Cutting Edge Grants represent
some of the most groundbreaking and thoughtful
approaches in the area of
social and human services in
Greater Los Angeles.”
— Marvin Schotland
FROM THE DESK OF
Marvin I. Schotland
PRESIDENT & CEO, JEWISH COMMUNITY FOUNDATION
Grantmaking and
strengthening community
is at the heart of The
Foundation’s mission.
That’s why I’m pleased to
share the exciting news in
this issue of Legacy about
the seven recipients of
our 2011 Cutting Edge
Grants. We’re particularly
proud of this story, given
the fact that the uncertain
economic environment has
not diminished the creative ideas and progressive
thinking in our community. Innovation is alive
and well in the L.A. Jewish nonprofit world as
evidenced by these grant recipients. The economic
downturn has stimulated the strategic thinking that
inspired some of these organizations’ initiatives and
created funding opportunities that are quite timely
and necessary.
Especially noteworthy is the fact that the
Jewish Federation continues to play a leadership
role in launching cutting edge programs. Its new
Caring Community initiative fills a significant need
in the community, especially as the economic
outlook dampens. As life gets more complex due
to financial hardships, more Jews are turning to
their synagogues for help and guidance, with rabbis
being pressed to provide more social services than
ever before. To address this, the Jewish Federation’s
7
Continued on back page
Printed with vegetable based inks on recycled paper/30% post-consumer recovered fiber.
2
2 0 1 1 C U T T I N G E D G E G R A N T R E C I P I E N T S AT A G L A N C E
The Foundation recently awarded $1.2 million in grant funding
to seven outstanding programs that will enhance the L.A. Jewish
community. Since establishing the Cutting Edge Grants in 2006,
The Foundation has seeded nearly 50 programs with a total of
more than $7.5 million.
Academy for Jewish Religion, California, for AJRCA Inter-Religious Studies Project
Three-year grant of $100,000 to produce a generation of clergy knowledgeable about Judaism,
Christianity and Islam and capable of promoting trust, dialogue, and collaboration across
religious boundaries. www.ajrca.org
Seven faculty members from the Academy for Jewish
Religion, California, Claremont School of Theology,
and the Islamic Center of Southern California will
implement a new Inter-Religious Studies
Concentration at their institutions with the goal of producing a generation of clergy knowledgeable about
Judaism, Christianity and Islam and capable of promoting trust, dialogue and collaboration across religious
boundaries. “Our hope is that people will come to see how religion can elevate, rather than divide the world,”
said Rabbi Mel Gottlieb, Ph.D., president, Academy of Jewish Religion, California. “It is tremendously gratifying to know that The Foundation shares that vision, and we will work very hard to justify this great honor.”
Beit T’Shuvah, for BTS Communications
Three-year grant of $250,000 to transform the lives of 50 interns over three years as they maintain
sobriety, learn practical skills and enter a new career, while providing custom-designed marketing
communications services to 30 Jewish nonprofits and synagogues. www.beittshuvah.org
Beit T’Shuvah, a substance-abuse recovery organization, created
BTS Communications, a program to train and ultimately place 50 recovering
interns in careers in graphic and web design, online advertising and social media
marketing.The BTS interns will serve 30 Jewish nonprofits, including synagogues,
and provide them with custom-designed marketing communications services
at half of the prevailing rates. “This grant is a validation for the residents of Beit T’Shuvah that they matter,
and that the Jewish community has not forgotten them and supports their passion and purpose in life,” said
chief operating officer Rabbi Mark Borovitz.
Builders of Jewish Education of Greater Los Angeles (BJE), for the Los Angeles
Online Jewish Academy
Three-year grant of $240,000 to enable students with mild or moderate special learning needs
to receive a Jewish high school education via new online curriculum
and access to on-campus electives, support services and socialization
activities. www.bjela.org
This new model aims to serve nearly 200 special needs students within five
years. “This grant will allow us to train teachers and create the tools necessary to
provide a Jewish education to tens, ultimately hundreds and we hope thousands,
of Jewish students who might otherwise be turned away because of their unique learning needs,” said
Hyim Brandes, founder and executive director of Los Angeles Online Jewish Academy.
Israeli Leadership Council, for I.L. Care
Three-year grant of $250,000 to develop an online database to match L.A. Jewish and
Israeli-American volunteers with Jewish as well as non-Jewish community organizations in need
of support. www.israelileadership.org
I.L. Care, an online database, will match 10,000 L.A. Jewish and Israeli-American
volunteers with nonprofit organizations, both Jewish and nonsectarian, such as
Camp JCA Shalom, People Assisting the Homeless, StandWithUs, LA’s Best
after-school program and Jewish Family Service. “The Cutting Edge Grant will allow
I.L. Care to develop the organizational structure and marketing efforts to foster and
sustain a copious Jewish and Israeli-American volunteer incentive program,” said Eli Tene
and Danny Alpert, I.L. Care co-chairs. “By doing so, the grant will assist in our mission of bridging the
communities through a shared sense of communal responsibility.”
3
The grant will assist in our mission of bridging the communities
through a shared sense of communal responsibility.”
— Eli Tene and Danny Alpert, co-chairs of I.L. Care
Jewish Federation of Greater Los Angeles, for Caring Community:
Where and When You Need It
Three-year grant of $185,000 to provide social service assistance to 1,000 Jewish families in need,
link congregants and unaffiliated Jews to social service programs and support clergy in meeting their
congregants’ needs. www.jewishla.org
The Caring Community program, to be delivered in partnership with Jewish Family
Service, is a synagogue-based program that facilitates access to social services for congregants and
unaffiliated Jews in need, and supports clergy in meeting these needs. The program will serve
1,000 Jewish families in need of assistance due to economic or transitional life issues. According to
Andrew Cushnir, executive vice president and chief program officer of the Jewish Federation,
“By bringing services deeper into the community, we will help families in need of support and
strengthen the bonds of caring that unite synagogue communities.”
Moishe House, for Moishe House LA
Two-year grant of $200,000 to encourage thousands of young adults to live actively Jewish lives
by engaging them in 200 peer-generated events hosted by residents at three Moishe Houses.
www.moishehouse.org
Moishe House operates home-based communities for Jewish young
adults in their twenties. L.A. residents will produce 200 annual events
that engage their peers in social and Jewish educational events, such as
Shabbat dinners, holiday celebrations, group learning, social justice
programs and cultural events. “Moishe House is thrilled to partner with The Foundation to build two new
Moishe Houses, for a total of three in Los Angeles. With this support, we will be able to provide vibrant and
meaningful Jewish experiences to more than 1,500 individuals in the L.A. area, filling a tremendous need for
engagement in Jewish life after college,” said David Cygielman, CEO.
Simon Wiesenthal Center, for Addressing the New Anti-Semitism: A Multimedia
Educational Program for Campuses
Two-year grant of $250,000 to create and deliver a multimedia educational
program for five L.A. college campuses to educate all students on
anti-Semitism, confront hate speech, and adopt dialogue skills.
www.wiesenthal.com
The new program by the Simon Wiesenthal Center will educate students
about anti-Semitism, teach them dialogue skills, and empower them to confront hate speech on their campuses.
“The toxic anti-Israel climate, especially on California campuses, compelled the Simon Wiesenthal Center to
develop a dynamic interactive top-down tolerance training program geared toward the chancellors, deans,
faculty and students who influence campus climate and effect campus policy,” said Rabbi Meyer H. May,
the Center’s executive director.
PA R T N E R S I N I M PA C T
Call For Proposals For 2012 Cutting Edge Grants
Do you have a visionary idea to implement a new program model with the power to transform
Jewish Los Angeles and make a significant social impact on our community?
If so, now is the time to apply for a Cutting Edge Grant. Grants will be awarded in summer 2012 to
launch innovative programs for up to $250,000 over a three-year period.
The call for proposals for 2012 Cutting Edge Grants is out now.
Learn more about how to apply by visiting www.jewishfoundationla.org/CEGI.
CONCEPT PAPERS DUE on Thursday, November 10, 2011.
4
TRENDS IN PHILANTHROPY
Foundation Programs Explore Social
Entrepreneurship and Eco-Philanthropy
Can Business Models Save
the World?
Eco-Philanthropy Starts in Our
Own Backyard
Sustainable Organizations Making Sustainable Change
A
growing number of entrepreneurs are applying their know-how
to help support social issues in the nonprofit sector by using the
business model of the for-profit sector. This important topic was the basis
for a recent Foundation presentation by Foundation trustee Adlai
Wertman, a professor of clinical management and organization at
USC’s Marshall School of Business. These new hybrid organizations
“look and smell like businesses” but have a social mission, first and
foremost. Instead of working to maximize monetary returns like
traditional for-profit companies, they’re run by businesspeople that
seek to maximize a social return on investment, in areas such as the
environment and health.
Wertman, a member of The Foundation’s Cutting Edge Grants
Committee, spoke about several successful examples of social enterprises,
including recent Foundation Cutting Edge Grant recipient Beit T’Shuvah,
a substance-abuse recovery organization. Their innovative program,
BTS Communications, is run like a business, and provides customdesigned marketing communications services to Jewish nonprofits. At
the same time, the program addresses the important social issue of
training those in recovery with skills to get a job. The agency itself is
set up as an internship program whereby the interns—all Beit T’Shuvah
residents—are trained in practical skills to enter a new career, while
maintaining sobriety.
Wertman encouraged the audience to move towards becoming social
entrepreneurs themselves. “Think about the problem you’re here to
solve and bring your whole self—your business and life experience,
your education—in creative, new ways to address the problem,” he said.
▲
To see a video recap and learn more about Social
Entrepreneurship, visit www.jewishfoundationla.org/legacy.
B
ecoming more engaged in the environment is on everyone’s mind
and L.A. is positioned as a hub of exciting activity in the green
movement. Whether it’s organizing a boating expedition in support of
protecting the L.A. River under the Clean Water Act or creating a
bicycle-friendly system so residents can enjoy a car-free day in their
neighborhoods without pollution, changemakers are making a difference
in our own backyard.
Earlier this year, The Foundation showcased the transformative work
of leaders in the L.A. green movement at the eco-chic Marrakesh
House in Culver City. The presenters were social entrepreneurs whose
innovative thinking, community organizing, and grassroots marketing
skills are working for change. Three of these organizations have also
received grant funding from The Foundation:
■ Green LA is working to make L.A. the greenest big city in the U.S.
and is pushing for new water conservation measures to develop local
sources for water through rainwater capture, recycled water, and
conservation in Southern California.
■ The Netiya/Fed Up with Hunger program is committed to
planting 101 food-bearing gardens in L.A. with 90 percent of the
yields going directly to the local food bank system.
■ The Shalom Institute, a camp and conference center in the
Malibu Mountains, aims to connect the Jewish experience with an
appreciation for the environment and to pioneer new ways of
including nature as part of Jewish education.
Visit our website to read more about all of the featured environmental
action groups and learn what can be accomplished—not by government
or large institutions—but by inspired individuals living with purpose.
If you are inspired by the L.A. green movement, and want to learn more
about giving opportunities in this area, call us at (323) 761-8705 or email
axann@jewishfoundationla.org.
▲
Watch a video from the event at
www.jewishfoundationla.org/legacy.
Adlai Wertman, professor of clinical management and organization at USC’s
Marshall School of Business, recently spoke about the rise of social enterprises
at a Foundation seminar.Wertman is also a Foundation trustee and a
member of its Cutting Edge Grants Committee. ▲
Aaron Paley, event producer of CicLAvia, promotes bicycle advocacy as a way
to reduce the carbon footprint. ▲
Think about the problem you’re here
to solve and bring your whole self—
your business and life experience, your
education—in creative, new ways to
address the problem.”
— Adlai Wertman, Professor, USC Marshall School of Business
Among the additional presenters were:
■ CicLAvia
■ Community Arts Resources
■ L.A. River Expeditions
■ Los Angeles Land Trust and Community Garden Council
■ Marrakesh House, a 21st century green residence
■ TreePeople
5
NEW TRUSTEES
The Foundation’s Board of Trustees is comprised of individuals with expertise in diverse areas including finance, law, real estate,
philanthropy, business administration, social entrepreneurship, marketing, and more. We are grateful for their dedication to
improving the community and for their leadership and guidance in service to The Foundation. The Foundation is most pleased to
welcome our two newest trustees, Beth C. Friedman and Linda Volpert Gross.
Beth C. Friedman
Beth C. Friedman completed a career in corporate banking at Bank of America and currently focuses her time on
philanthropic activities, devoted specifically to improving education and advancing medicine. Mrs. Friedman is co-chair
of the Wellesley College Southern California Leadership Gift Committee, as well as the Today’s and Tomorrow’s Children
Fund at Mattel Children’s Hospital UCLA. She also serves as a trustee of the Archer School for Girls in Los Angeles and
the Independent School Alliance for Minority Affairs. Mrs. Friedman is former president of the Zimmer Children’s
Museum. She is actively involved in supporting the Sinai Temple Israel Center, Harvard University, and the Madeline
Korbel Albright Center at Wellesley College. Mrs. Friedman received her bachelor’s degree in political science from
Wellesley College and a master’s of business administration degree from the UCLA Anderson Graduate School of
Management. She and her husband Josh reside in Los Angeles and have three sons.
Linda Volpert Gross
Linda Volpert Gross has had a career in marketing, but today is primarily focused on community volunteer work. She
serves as vice chair at American Jewish University, is a new client interviewer at SOVA Food Bank and works in the
college guidance office at her high school alma mater,Van Nuys High School. Mrs.Volpert Gross also sits on the Board
of Directors at Valley Beth Shalom where she is co-chair of the Strategic Planning Committee. Mrs.Volpert Gross was a
member of the board and a previous chair at Brandeis-Bardin Institute, leading the merger of Brandeis-Bardin Institute and
University of Judaism to create American Jewish University. She has chaired and co-chaired many fundraising events
including the Jewish Federation Valley Alliance Major Gifts Dinner, AIPAC’s Valley Dinner and numerous events on behalf
of the Jewish Federation’s Young Leadership Division. She received her bachelor’s degree, cum laude, in American studies at
Amherst College and a master’s of business administration degree from Harvard Business School. Mrs.Volpert Gross and her
husband, Larry, reside in Encino, are members of Valley Beth Shalom and have three children.
DESIGNING PHILANTHROPIC
S O LU T I O N S F O R YO U
One of the great things about my work at the Jewish Community
Foundation is that, on a near-daily basis, I bear witness to the profound
impact of our grant-making locally, nationally and in Israel. I am inspired
by and derive joy from my interaction with donors, whose unwavering
commitment to giving back enables these good works.
(R) Filmmaker Chris Payne (Who Killed the Electric Car? and The
Revenge of the Electric Car) and a Tesla representative offered the scoop on
electric cars and gave rides to those hearty enough to go from zero to 60 in
a silent second. Payne also led the group on a tour of Marrakesh House, a
largely solar-powered home constructed from a variety of reclaimed materials.
▲
(L) Ari Swiller, founder and president of Renewable Resources Group and
an advisor to Mayor Antonio Villaraigosa, and (R) Jonathan Parfrey, director
of Green LA Coalition and the Green LA Institute, discuss L.A.’s recent
progress with renewable energy. ▲
Donors associate with The Foundation for a myriad of reasons—among
them: to address planning issues, to build a charitable legacy, or to
engage their children and grandchildren in philanthropy. No matter the
underlying motivation, however, the common thread connecting these
1,000-plus like-minded people and their families is to act with compassion
and to make a difference in the world. The Foundation is the very intercept
of where good fortune meets good deeds. The author, Danny Siegel, calls
philanthropy the place where heaven and earth meet.
We at The Foundation are here to assist our donors in meeting their
charitable objectives and needs, however far-reaching. Designing philanthropic solutions is what we do here.
I am often asked about intergenerational issues. Sometimes, families
want to know how they can impart their passions and values about
supporting the Jewish community onto their children. One possibility is
engaging their children through a Donor Advised Fund. Established by the
parents, this Donor Advised Fund could become the vehicle through which
the children get involved, with specific expectations and parameters from
mom and dad—or even grandma and grandpa—about commitments to
Jewish giving. In this instance, the Donor Advised Fund is a means of
establishing philanthropic dialogue between generations.
This is simply one “snapshot” of a scenario
for which Foundation assistance is sought. Each
donor’s set of circumstances is unique. We
understand this and, consequently, design
tailored philanthropic solutions that best
address specific objectives. Assisting our
donors is what makes coming to work each
day so gratifying.
Please call us at (323) 761-8704 and let us
know how we can assist you.
— Dan Rothblatt
Senior Vice President, Philanthropic Services
6
GRANTMAKING IN ACTION
Funding Helps Ethiopian Israelis and Welfare-Dependent
Women, Among Others in Israel
Supporting Economic Development, Economic Self-Sufficiency and Jewish Identity
N
A Foundation grant will help fund degree programs at Ono Academic
College in Kiryat-Ono for 35 Ethiopian Israelis in law, health and business
in order to develop a new generation of Ethiopian Israeli leaders. ▲
▲
Tech-Career, a computer
training center, received a
$25,000 grant to further
develop professional training
programs for Ethiopian
Israelis with the goal of
successfully integrating a
greater number of Ethiopians
into Israel’s advanced
technology industries.
early $1.2 million in grants was awarded to nine Israel-based
initiatives for job placement, employment training, women’s
technology education, and Jewish education, among others. In the past
year, this grant funding has begun to impact the programs and the
people they reach, helping them to build a better future.
The largest grant, $250,000 distributed over three years, went to
Ono Academic College in Kiryat Ono to provide financial support
and job placement in law, healthcare and business management for
Ethiopian Israelis and to help develop a new generation of Ethiopian
leaders. Ethiopian Jews, who number about 100,000, are among the
poorest in Israel. According to a recent article in Newsweek, “Poverty is
three times higher among Ethiopians than among other Jewish Israelis,
and unemployment is twice as high.”
“The program has been a huge success, and our graduates are already
breaking the glass ceilings in lucrative, high-profile professions,” said
Ranan Hartman, Ono Academic College founder and chairman.
“These graduates are creating the powerful, positive change so necessary
for the development of leadership, economic self-sufficiency and
integration of the Ethiopian Jewish community in Israel.”
Welfare to Wellbeing, an employment training program for longterm unemployed women in the Jaffa-Tel Aviv area, received a Foundation
grant over three years of $150,000 to train 120 disadvantaged, welfaredependent women in a “skills for work” program that includes career
counseling, computer classes, creative writing, communications training
and job placement.
According to grants coordinator Sharon Berkley of the Jaffa Institute
who runs the program, “The Welfare to Wellbeing program combines
the knowledge, skills, attitudes and work values needed to find and keep
a job. The Foundation’s grant is providing much needed support so that
we can help our clients meet their goals.”
Visit www.jewishfoundationla.org/grants to learn more about all our
Israel Grants and stay tuned for news of our latest to be announced soon.
Los Angeles Neighborhoods Made Safer
$200,000 Funding To Gang Prevention and Intervention Programs
G
Civil rights attorney Connie Rice is the co-founder and co-director of the
Advancement Project, which received a $50,000 Foundation General
Community Grant. ▲
ang violence continues to have a significant negative effect on
our communities, and especially on the youth of Los Angeles.
Connie L. Rice, a civil rights attorney and co-founder and co-director
of the Advancement Project, estimates that L.A. County has more
than 1,000 gangs and 100,000 gang members.
The Foundation was pleased to award grant funding of $200,000
through our General Community Grants last year to ten communitybased programs focusing on gang prevention and intervention, and is
leveraging its resources with funds already being invested towards
building safer communities.
The grant recipients provide a range of services and programs, including
mentoring and counseling, after-school activities, assistance for gang
members seeking to exit gang life, and a safe passage program to create
formalized routes for students in the Belmont/Rampart area walking to
and from school.
The Advancement Project received a $50,000 grant from The Foundation
for its Safe Passage Program and Prevention/Intervention Toolkit. As Connie
Rice explained, “When you provide basic safety, and you invest in
communities enough to make them stable, and you feed all the kids, and
you have all the kids out there with their parents and grandparents—
guess what? The community will choose life over violence.”
▲
COMMUNITY
B
CHAPTER TWO INC
"Where New Beginnings Are Realized"
!
U
I
L
D
To watch a brief video of Connie Rice addressing the
challenges of gang prevention and intervention, visit
www.jewishfoundationla.org/legacy.
To read “The Cost of Violence,” an article on the topic in the
Los Angeles Business Journal by Amelia Xann, vice president of
the Family Foundation Center and Grant Programs, visit
www.jewishfoundationla.org/legacy.
LEAVING A LEGACY
7
L.A. Couple’s Generosity Lives On
Donor Profile:
Raymond & Shirley Kornfeld
T
he Raymond & Shirley Kornfeld Endowment Fund was
recently established at The Foundation through a $3.4 million
charitable gift from the estate of philanthropists Raymond J. and Shirley
R. Kornfeld, of blessed memory. The Kornfelds believed deeply in the
power of education and medicine. Their endowment will support these
areas as an enduring legacy to their name.
Barbara Seidman, niece and closest living
relative to the Kornfelds, and trustee of their
trust, and Sussan Shore, their estate planning
attorney, from the law firm of Weinstock,
Manion, Reisman, Shore & Neumann, shared
some background about this extraordinary
couple.
Occupation:
Raymond was a CPA in the L.A. area for
60 years. Shirley was a housewife who adored
her extended family. They both cared deeply
about their community.
▲ Foundation donors Raymond & Shirley Kornfeld,
of blessed memory.
Raymond loved learning. In his free time,
Raymond was often at the Beverly Hills or
UCLA Library, reading everything he could.
Ray and Shirley had no children of their own,
however, they were very close with their
family members. “Even when they were in
their 70s, they would still play on the swing
set with the kids,” niece Barbara Seidman
recalled.
“Ray and Shirley respected hard work and
loyalty,” said attorney Sussan Shore. “They
were completely devoted to one another and
were of singular mind on almost all subjects.
This was true of their desire to do good in
the world, as they felt so fortunate that they
had been able to accumulate a sizeable estate.
Their values remained constant.”
▲
Interests and Passions:
“The Jewish Community Foundation fulfills an important role in the
world of planned giving—they are an organization of limitless opportunities
in giving. It is reassuring to me and my clients that The Foundation has
performed the inquiry and due diligence of the organizations it supports.
I have had an excellent relationship with The Foundation for nearly
35 years. Everyone is left with a strong sense of satisfaction.”
The Early Days:
Raymond was born in Montana in 1914. He earned his bachelor’s
degree at the University of Montana and did graduate work at the
Wharton School, University of Pennsylvania. During World War II,
he was a lieutenant commander in the U.S. Navy, serving in the
South Pacific. He met Shirley, a Midwesterner, in the 1950s and their
marriage lasted over 50 years, until Ray’s death in 2005.
Community Involvement:
During their lifetimes, the Kornfelds supported numerous
philanthropic and educational institutions, including the University
of Pennsylvania, and the Henry George School of Social
Science in New York, which offers tuition-free classes in economics.
They cared a great deal about the Jewish community and supported
the Jewish Federation of Greater Los Angeles, and Jewish Free
Loan Association.
— Sussan Shore, Estate Planning Attorney,
Weinstock, Manion, Reisman, Shore & Neumann
How did they come to bequest this gift to The Foundation?
“When I began to work with Ray and Shirley to develop their
estate plan, Ray expressed his strong desire to benefit educational
endeavors, and in particular, scholarships to benefit young people who
did not have the means to pursue a good education,” explained Sussan.
“They also wanted to provide funds to benefit medical research.
Because of their varied goals, I suggested The Foundation as an
excellent recipient of their charitable dollars. I explained to them the
extensive list of educational institutions, medical and hospital facilities,
and other wonderful civic organizations that are among the entities that
The Foundation supports as a facilitator of the gifts it receives from its
donors. This appealed to the Kornfelds and they were so pleased with
this choice over the next few years of their lives.”
What did they want their legacy to be?
“They wanted to leave a meaningful legacy that would continue to
support the community after their passing. Education and opportunities
for young people were foremost goals for Ray and Shirley,” explained
Sussan. “They believed in the work of The Foundation, and knew they
could trust The Foundation to carry out their goals over generations.
We all believe that Ray and Shirley would feel most satisfied by the
work that their dollars will be doing for many, many years.”
We are honored that the Kornfelds selected The Foundation to perpetuate their
philanthropic legacy. This substantial bequest underscores the confidence our
donors and their professional advisors place in The Foundation as knowledgeable,
responsible stewards of charitable assets.”
— Marvin I. Schotland, Foundation President & CEO
NONPROFIT
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LOS ANGELES, CA
PERMIT NO. 1805
6505 Wilshire Boulevard, Suite 1200
Los Angeles, CA 90048
IN THIS ISSUE
▲
– $1.2 Million Awarded to 2011 Cutting Edge Grant Recipients
– Foundation Supports 10 Programs To Reduce Gang Violence in L.A.
– Israel Programs Support Education and Job Training
– Trends in Philanthropy—Improving the Environment,
Making a Greener L.A., and Exploring Hybrid Organizations
– The Kornfelds’ $3.4 Million Endowment for the Future
8
From the Desk of Marvin I. Schotland Continued from page 1
F O R T H I S G E N E R AT I O N
A N D G E N E R AT I O N S T O C O M E . . .
Have you seen our
new Annual Report?
It is now available
online.
A N N UA L R E P O RT F O R T H E Y E A R E N D I N G D E C E M B E R 3 1 , 2 0 1 0
www.jewishfoundationla.org/annualreport
VOLUME 21
NO. 2
FALL 2011
Chair
Lorin M. Fife
President and CEO
Marvin I. Schotland
e g a c y
Vice Presidents
L
Caring Community program will offer access to its social service
programs via selected synagogues, thus creating a more direct
congregational link to these services and complementing clergy’s
efforts to meet the needs of their members and unaffiliated Jews.
In a similar vein—to help address the challenge of
sluggish employment opportunities—Beit T’Shuvah’s
BTS Communications program will provide vocational training
and job placement opportunities in the social media marketing
and web/graphic design fields for Beit T’Shuvah residents. This
is a terrific example of a win-win for our community. Not only
will Beit T’Shuvah residents gain valuable professional skills and
better employment opportunities in a tight job market, but Jewish
organizations benefit by utilizing BTS Communications’ services at
significantly reduced rates compared to industry norms.
These are two innovative ideas for trying times, and we are
gratified to be able to provide funding for them, as well as our
other 2011 Cutting Edge Grant recipients.
Our 2011 Cutting Edge Grant recipients follow in a storied
tradition of Foundation-funded social innovators and nonprofit
trailblazers. This tradition includes such successful organizations
and initiatives as StandWithUs, Jewish World Watch,
30 Years After, and Zimmer Children’s Museum, as well as
initiatives like the HaMercaz Collaborative, Friday Night Live,
Koreh L.A. and the Jewish Family Relief Network, all of
whom got off the ground with the assistance of Foundation
seed funding.
Like those that came before them, we at The Foundation
certainly look forward to observing the impact that our newest
Cutting Edge Grant recipients will be making in the Greater
L.A. Jewish community in the months and years ahead. We
look forward to sharing news of their future successes in
Legacy and on our website. Best of luck, Cutting Edge Grants
Class of 2011!
Kenneth A. August
Leah M. Bishop
Anthony Chanin
Max Factor, III
Bertrand I. Ginsberg
Harold J. Masor
Alan Stern
Senior Vice President, Philanthropic Services
Dan Rothblatt
CFO/Senior Vice President,
Finance & Administration
Michael J. Januzik
Vice President, Charitable Gift Planning
Elliot B. Kristal
Vice President, Development
Baruch S. Littman
Vice President,
Family Foundation Center and Grant Programs
Amelia Xann
Secretary
TEL.
(323) 761-8700
(323) 761-8720
TOLL-FREE (877) ENDOW-NOW
(877-363-6966)
www.jewishfoundationla.org
FAX
Please send your comments and
suggestions to the editor.
Editor: Lewis Groner
Managing Editor:
Bonnie Samotin Zev
Design: Graphic Orb;
Maxine Mueller
Contributing Writers:
Tabby Biddle
Janet Sanders
Legacy is published to
provide news and information
about The Foundation
to donors and friends.
Selwyn Gerber
Treasurer
Lawrence Rauch
© 2011 Jewish Community Foundation.
No portion of this publication may be reproduced
or used without permission.
Printed with vegetable based inks on recycled paper/30% post-consumer recovered fiber.