Sponsorship Information

Chicago
Columbus
New York City
12.4.09
12.5.09
1.23.10
Sponsorship Information
CelebratingCompassion
.com
P.O. Box 363
Columbus, OH 43216
3712 N. Broadway, Ste 560
Chicago, IL 60613
866-632-6446
MercyForAnimals.org
Thank you
for your interest in supporting the crucial work of Mercy
For Animals through a special corporate sponsorship of our upcoming
Celebrating Compassion Galas. I hope you will join hundreds of valued
supporters in celebrating compassion toward animals and the vital efforts
of those working to build a kinder tomorrow at our unforgettable Gala
events.
The inspiring Galas will honor celebrities, elected officials, volunteers and
supporters who have made an outstanding contribution to the animal
advocacy movement. To view photographs from last year’s Gala events,
please visit www.CelebratingCompassion.com.
This year we will hold three incredible events. Held in Chicago at the
Chicago Cultural Center on December 4, in Columbus at the Landmark
Gateway Theatre on December 5, and in New York City at the Prince George
Ballroom on January 23, these formal Galas will exemplify the outstanding
work of advocates and raise funds to support the important work of Mercy
For Animals. Each Gala will feature an award ceremony, high-ticket silent
auction, extraordinary live entertainment, music and dancing, superb wine
and spirits, decadent vegan hors d’oeuvres and much more.
I am contacting you today to offer your company the opportunity to support the Galas as a
special corporate sponsor.
Celebrating Compassion Gala sponsors are the backbone of these momentous events and your
support is crucial to the life-saving work of our organization. In becoming a sponsor you are
extending compassion to abused and neglected farmed animals that are all too often forgotten
victims. As a sponsor, you will show that you are a progressive business that shares the goals
and values of our supporters - ending needless cruelty to animals.
In addition to supporting MFA’s mission, sponsorship comes with great benefits that allow your
company to promote itself not only to animal advocates, but to a large base of health-conscious
and environmentally-conscious consumers. This mutually beneficial opportunity will further
establish your company as an admirable company of conscience.
In this packet you will find information about the work of MFA, our breathtaking Gala venues,
our audience and various sponsorship packages. We hope that your company will join us in
honoring those individuals working to build a kinder future for all animals.
Thank you for your time and consideration. If you have any questions, or would like additional
information, please contact Alicia Boemi, MFA’s Director of Membership Development, at (847)
917-3660 or by email at AliciaB@MercyForAnimals.org.
Sincerely,
Nathan Runkle
Executive Director
About Mercy
For Animals
About
Mercy
For Animals
About Mercy For Animals
Mercy For Animals is a national 501(c)(3) nonprofit animal advocacy organization. Founded
in 1999 and over 35,000 members strong, MFA works to create a society where animals are
treated with the respect and compassion they so rightly deserve.
I MFA Believes
non-human animals are irreplaceable individuals with morally significant interests
and hence rights. These include the right to live free from unnecessary suffering and
exploitation.
I MFA is Dedicated
to establishing and defending the rights of all animals. Over 99% of cruelty to animals
in the United States occurs at the hands of the meat, dairy, and egg industries - which
confine, mutilate, and slaughter over 9 billion animals each year. Due to the enormous
scale of farmed animal cruelty, MFA primarily focuses on farmed animal advocacy and
promoting cruelty-free food choices.
I MFA Works
to be a voice for animals through proactive consumer education and advertising
campaigns, research and undercover investigations, rescues, working with news
media, and grassroots activism.
What People
Say About
MFA About MFA
What
People
Say
“One of today’s most effective advocacy groups.”
– VegNews Magazine
“MFA is one of the most passionate, effective, and outspoken voices in
the movement. I’m a proud member and supporter; you should be, too.”
– Rory Freedman, co-author of the #1 New York Times best-selling book, Skinny Bitch
“Mercy For Animals is one of the most effective grassroots animal
protection organizations in the country.”
– Dr. Michael Greger, Director of Public Health and Animal Agriculture at The Humane Society
of the United States
“Mercy For Animals continually demonstrates that it’s possible for a
grassroots animal protection group to produce big-time results. Their
campaigns have been some of the most effective I’ve ever witnessed.”
Nonprofit of the Year
– Erik Marcus, Publisher of Vegan.com and
author of The Ultimate Vegan Guide
“Mercy For Animals is, hands down, one of the most tireless, dedicated,
and effective organizations working to protect animals.”
– Erin Williams, co-author of Why Animals Matter
MFA’s Audience
MFA’s
Audience
Our Audi ence is Your Audi ence
MFA would like to ensure that sponsors
know our audience is their audience. As an
MFA sponsor, our audience recognizes your
compassionate gift as one that enhances
the mission of many individuals and groups.
Therefore, we wish to provide you with
everything you need in order to expand and
strengthen your customer base through MFA.
Promotional materials for our sponsors will
reach over 45,000 people through emails, Gala
invitations, web traffic and more. MFA’s audience
is comprised of rapidly expanding markets, such
as earth-friendly, health-conscious and humane.
As a sponsor your company will be associated
with the compassionate ethics of many of
today’s consumers.
Mercy For Animals Membership Statistics
85% Female 15% Male
32% Vegetarian 59% Vegan
13.6%
39.6%
22.3%
24.5%
18 or Younger 19-26
27-35
36 or Older
Our audience’s broad age range means that
your company will have the opportunity to
establish itself with younger advocates while
further establishing itself with older advocates.
Your logo, website and mission will be viewed
by groups and individuals across the nation who
value companies that align with their interests
and ideals.
Gala Venues
Venues
Gala
Chicago Cultural Center
Chicago, Illinois
Overlooking Grant Park
and Michigan Avenue in
the heart of downtown
Chicago, the Chicago
Cultural Center’s
G.A.R. Rotunda
and Memorial Hall
establish the elegance
of the Celebrating
Compassion Gala. The
Renaissance design of
the stained glass dome
creates a stunning
rotunda. This exquisite
space is decorated with
two encased Tiffany
glass windows and
offers a breathtaking
view of Chicago’s
Millennium Park.
Landmark’s Gateway Theatre
Columbus,
Ohio
Held at the Landmark’s Gateway
Theatre in the Columbus Short
North art district, this trendy space
features elegant floor-to-ceiling
windows. The space is complete
with a 25-foot multimedia screen,
cash bar, dance floor, stage, and
other modern amenities.
Gala Venues
Venues
Gala
The Prince George Ballroom
New York,
New York
Designed at the beginning of the 20th century,
The Prince George Ballroom is rich with intricate
neo-Renaissance details and historical architectural
details. Located in a landmark building in
Manhattan’s Madison Square North Historic District,
and lovingly restored to its original architectural
splendor, the 4,800 square-foot Ballroom provides
a beautiful setting for the New York Celebrating
Compassion Gala.
The Ballroom’s herringbone oak floor, enormous
marble mantelpiece, and heavily ornamented ceiling
add to its spectacular effect. Once one of New York
City’s largest and grandest gathering spaces, the
Ballroom affords guests the unparalleled experience
of stepping back into Manhattan’s glamorous past.
Guests of of
Honor
Guests
Honor
Peter Max
Peter Max is one of the most successful artists in America today. It
was his psychedelic style that first launched his career as an art icon
in the ‘60s and landed him on the cover of Life magazine. Since then,
Max has enjoyed an exciting career as a painter for U.S. presidents
Carter, Ford, Bush, Reagan and Clinton. He is the Official Artist
of the Grammys, the World Cup Soccer Tournament, five Super
Bowls, the U.S. Tennis Open and the NHL All-Star Game. Max has
produced vibrant posters for many international events, including
the Summit of the Americas, Gorbachev’s State of the World Forum,
and the United Nations Earth Summit, for which he designed a series
of twelve stamps that became the best-selling stamps in U.N. history.
Nellie McKay
Nellie McKay is a famed musician, actress and animal advocate known
for her critically acclaimed albums: Get Away From Me, Pretty Little
Head, Obligatory Villagers and her role of Polly Peachum in the Broadway
production of The Threepenny Opera, which won her a Theatre World
Award. McKay has opened for Bo Diddley and Sting, dueted with Eartha
Kitt, Trey Anastasio and Taj Mahal, shared the stage with Gloria Steinem,
Odetta, Lou Reed, Elvis Costello, Cyndi Lauper, and other notable
musicians. McKay is also the recipient of the Humane Society’s 2005 Doris
Day Music Award for her dedication to animal rights.
Jane Velez-Mitchell
Jane Velez-Mitchell hosts HLN’s Issues with Jane Velez-Mitchell, a
topical, event-driven show with a wide range of viewpoints. As a
commentator on high-profile cases, Velez-Mitchell has reported for
Celebrity Justice and appeared on CNN, MSNBC, Fox News, Nancy
Grace and other national cable television programs. Velez-Mitchell
is the recipient of a Los Angeles Emmy Award, New York Emmy
Award, two Genesis Awards from the Humane Society of the United
States, three Golden Mike Awards and an Emmy for her KCAL-TV
newscasts. She also wrote, directed and produced Dancing Through
Life, an award-winning documentary.
Victoria Moran
Victoria Moran has been changing the world one attitude at a time
since 1968 when she stopped eating meat and started on the adventure
of compassionate living. She is the author of ten books, including the
bestselling Creating a Charmed Life (in 29 languages and quoted on
Celestial Seasoning tea boxes), its brand new sequel, Living a Charmed
Life, and her newly republished vegan classic, The Love-Powered Diet:
Eating for Freedom, Health, and Joy. Moran has appeared on Oprah,
Good Morning America, and NPR’s All Things Considered. She writes the
popular “Your Charmed Life” blog on beliefnet.com and hosts a show on
HealthyLife.net radio.
Sponsorship Levels Levels
Sponsorship
Premier - $10,000
•
•
•
•
Full-page advertisement in Gala program with priority placement.
14 free tickets to the event, VIP seating. Tickets may be used at any Gala.
Vocal recognition during all three Galas.
Website recognition on CelebratingCompassion.com, consisting of your logo
and link to company’s website.
• Logo on all Gala mail materials for all three Galas, including Gala invites and
emails that will go out to over 45,000 members and supporters.
• Logo has priority placement and size on all Gala promotional materials
(posters, fliers, advertisments, etc).
Major - $5,000
• Half-page advertisement in Gala program.
• 8 free tickets to the event. Tickets may be used at any Gala.
• Website recognition on CelebratingCompassion.com, consisting of your logo
and link to company’s website.
• Logo has second priority placement and size on Gala all promotional materials.
Associate - $2,500
• Quarter-page advertisement in Gala program.
• 6 free tickets to the event. Tickets may be used at any Gala.
• Website recognition on CelebratingCompassion.com, consisting of your logo
and link to company’s website.
• Logo has third priority placement and size on all Gala promotional materials.
Supporting - $1,000
• Business card-sized advertisement in Gala program.
• Website recognition.
• 4 free tickets to the event. Tickets may be used at any Gala.
Friend - $500
• Recognition in Gala program.
• 2 free tickets to the event. Tickets may be used at any Gala.
•
Ally - $250
• Recognition in Gala program.
• 1 free ticket to the event. Ticket may be used at any Gala.
Sponsorship Information
Sponsorship
Information
Sponsorship Deadline: October 16, 2009
We ask that you let MFA know if you would like to sponsor the
Celebrating Compassion Galas by October 16. Advanced payment
is requested in the form of a check.
Please contact Alicia Boemi to confirm your sponsorship.
Alicia Boemi
Director of Membership Development
(847) 917.3660
AliciaB@MercyForAnimals.org
Please make checks payable to:
Mercy For Animals
3712 N Broadway, Ste 560
Chicago, IL 60613
For additional information please do not hesitate to call or email
Alicia Boemi. We hope that you will partner with us to make the
Galas a grand success for Mercy For Animals, the greater animal
advocacy movement, and your company.
Finally, MFA would like to thank you for your time and
consideration in creating this mutually beneficial event that will
open hearts and minds to the billions of abused and neglected
farmed animals who are counting on their human advocates to
end their suffering.
CelebratingCompassion
.com