EDRS Pro Nordic Motorcycle Drag Racing Championship_2016

Pro Stock Motorcycle
Speedgroup operate the EDRS Pro Nordic MC Drag Racing Championship, EDRS European Drag Racing Series and administer the FIA
European Drag Racing Championship. Speedgroup interact with teams, track operators, media, corporate partners and fans all year round .
The EDRS Pro Nordic Motorcycle Drag Racing Championship is
part of Europe´s biggest Drag Racing series, EDRS, which is
operated by Speedgroup in co-operation with selected tracks
and organisers.
Super Twin Motorcycle
Super Street Bike
The championship is open for competitors from any country in the
fastest drag bike classes in European Drag Racing; Pro Stock Motorcycle, Super Twin Motorcycle, Super Street Bike and Top Fuel Bike.
Also from 2016 the two standard bike classes Super Gas Bike and
Super Comp Bike are also included. The championship has status as
the official Nordic Championship, sanctioned by the Nordic motorcycle sports federations through the Nordic Motorsport Council, NMC.
In addition to serving spectators with first class performance on the
tracks, this championship also provide a flexible marketing arena
for business partners, all year round. On the following pages we
describe the championship and its possibilities in brief.
Top Fuel Bike
Welcome to contact us anytime to see how we can be of service for
your company. We hope you will enjoy the 2016 EDRS Pro Nordic
Motorcycle Drag Racing Championship and wish you a prosperous
2016!
With best regards from Speedgroup,
Super Gas Bike, Super Comp Bike
Åsa Kinnemar / co-ordinator
asa.kinnemar@speedgroup.eu
June 16-19 Tierp Arena, Sweden
July 7-10 Alastaro, Finland
August 4-7 Gardermoen, Norway
August 25-28 Tierp Arena, Sweden
The championship events provide great
entertainment and not only at the
track. In drag racing the pit area is open
for spectators and visitors can monitor
the teams work servicing the race vehicles in between runs and get the latest
news from the drivers and mechanics.
Drag racing is a pure arena sport where
the full competition distance of a quarter mile (402.33 meters) can be monitored comfortably from the grandstands. The best way to experience the
sport is by visiting a championship
event. It is an extreme sport and there is
nothing like it. After all, the sport is
home for the fastest accelerating vehicles on earth.
While the live arenas are where the
action takes place part of the year, the
championship marketing arena is alive
all year round.
Looking at the business side of it, there
are many options for companies that
wish to and market their services and
products. Should it be to connect with
the parties actively involved in the
championship, be visible at the live arenas, reach the online audience or all of
the above, we can find a working concept.
A network of editors, photographers
and film makers make the EDRS Pro
Nordic Motorcycle Drag Racing Championship visible for the audience online
and news connected to the championship is naturally reported all year round.
With an average of 250.000 unique visitors per month, Speedgroups media
partner Eurodragster.com is the leading
news site for drag racing in Europe.
Speedgroups sites and social media
groups and the track operators also
attract readers and viewers online.
The championship events are also featured by non European online media like
US based Dragbike.com and DragRacing
Online. In the countries where championship events are run, local and
national media cover the events. Live
web-TV broadcast from events is standard.
Attract interest & build brand awareness. Connect with the European drag
racing market all year round. Speedgroup can assist!
Alastaro Circuit, Finland is a high class facility with a permanent drag strip less than one hours
drive from the major harbour of Turku. The track is privately owned and the championship event,
the Nitro Nationals is well established and attract a good crowd of spectators. The event is normally live broadcasted via web-TV to reach the international audience www.alastarocircuit.fi
Race dates: July 7-10
Tierp Arena, Sweden one hours drive north of the capital Stockholm was built in 2011 and is a
state of the art permanent drag racing track which also include conference facilities and a built in
roof terrace with a VIP department. The events at Tierp Arena attract major crowds of spectators,
over 30.000 the last event in August 2015 alone. In addition an international audience follows the
live web-TV broadcasts. www.tierparena.com Race dates: June 16-19 and August 25-28
Gardermoen Raceway, Norway is a permanent drag racing track centrally located next to the
international airport of Oslo. A new track is being built in the spring and summer 2016 which will
host the Norwegian championship event in August 2016. Norsk Dragracing Gardermoen NDRG
operate the track. www.ndrg.no Race dates: August 4-7
Team partnership - sign up with a team active in the championship and get a flexible, customised
all round concept Class partnership - sign up a dedicated competition class. Combine exposure at
the live arenas, online, at exhibitions, the annual awards banquet and more.. Championship partnership - exposure on all live events, online and advertise space on all participating vehicles. Exposure all year round guaranteed Web advertisement - banners and/or commercials! - for a any
company that wish to be visible on the championship marketing arena. Customised to suit individual requests. Run ads per year or shorter periods and with the option to change ad or commercial.
General contact
Åsa Kinnemar - co-ordinator
asa.kinnemar@speedgroup.eu
tel. +46-(0)705 31 53 32
Sales & marketing
co-ordinator Birgitta Blakstad Poolsaar
birgitta.b.poolsaar@speedgroup.eu
tel. +46 706 613 536