TRADE INTELLIGENCE PHOTO FEATURE: Brand new heavies

TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies
Woolies’ new look
Woolworths’ new brand identity has been filtering into
stores since last year. The flagship Foodmarket in
Constantia expresses everything that the new branding
aims to be – sophisticated,
sophisticated authoritative
authoritative, modern & fresh
fresh.
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
The refurbished store was one of the first to feature Woolworths’ slick new brand identity,
y, which
is currently being rolled out in stores across the country.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
The revamped
p store is lighter
g
and brighter,
g
, with wider aisle space
p
and extra tills to make
shopping a more pleasurable experience.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
The new-look store boasts categories
g
p
providing
g a “shop-within-a
p
shop”
p feel,, where
customers can also get specialist advice and great service.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
The wine category
g yp
provides a wide range
g of local and imported
p
q
quality
y wines to choose from.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
The new-look bakery
y still offers a ready-baked
y
range,
g , including
g crispy
py rolls,, flaky
y croissants,,
and other tasty treats – all made from the finest ingredients.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
At the butchery
y and fish counter,, customers can choose from pre-packed
p p
p
portions or have
meat and fish cut to order.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
Customers are able to p
place special
p
orders and g
get advice on the best cuts to
use and cooking methods.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
The fish counter conforms to Woolworths’ ‘Fishing
g for the Future’ initiative selling
g fish which
has been responsibly sourced, legally caught and is fully traceable.
© Woolworths
TRADE INTELLIGENCE PHOTO FEATURE:
Brand new heavies – Woolies’ new look
A real shopping
pp g experience
p
– the new-look food market is as fresh as the p
products it
offers to its customers.
© Woolworths
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