The TOEFL and GRE Tests: An Update from ETS

Transcription

The
TOEFL® and GRE ® Tests
An Update from ETS
2013 CGS Summer Workshop
July 16, 2013
Michelle Hampton
Associate Director
Global Client Relations
Jacqueline Briel
Executive Director
GRE Program
What We Will Cover Today
• TOEFL® Program Update
− How to Recruit International Students Using the
TOEFL® Test
• GRE® Program Update
− A First Look at Performance on the GRE revised
General Test
− GRE 2013 Volume Trends
− Activities to Increase the Pipeline of Students
2
Copyright © 2013 by Educational Testing Service. ETS, the ETS logo, GRE, TOEFL, TOEFL iBT and POWERPREP are registered
trademarks of Educational Testing Service (ETS) in the United States and other countries. All other trademarks are the
property of their respective owners. 23441
TOEFL® Program Update
3
TOEFL® Go Anywhere Website
www.toeflgoanywhere.org
Graphics and words
highlight the features
of the test-taker site.
The Search button
offers two ways to find
your institution.
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Search Universities
Test takers can search
for an institution by
name or location.
Or they can use the
TOEFL® Search Service
to match their scores
and interests with
schools.
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TOEFL® Institutions Search
• TOEFL Institutions Advanced Search
– Students can input a TOEFL iBT® test score and find out
where they can go with that score
– Minimum TOEFL scores required by graduate and
undergraduate institutions are provided
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Keep Your TOEFL® Information Current
Updates can be submitted to us online: Minimum score
requirements, address, contact person, new programs
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TOEFL® TV Channel on YouTube®
• Includes video tips from teachers and students
• Learn about TOEFL Destinations
• Features ETS-produced videos about the test
− Inside the TOEFL Test
(5 videos)
− Meet the Study Group
(4 videos)
• 20,000+ subscribers,
over 1.4 million views
(as of April 2013)
•
www.youtube.com/toefltv
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TOEFL® TV Channel on YouTube®
• Make a short video about your institution and
how it uses TOEFL® test scores
• The video should answer questions such as:
– What attracts international
students to your school?
Courses? Location? Costs?
Faculty? Other?
– From which countries do
most of your international
students come?
– How do you use the
TOEFL test?
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TOEFL® TV Web Traffic
Top 6 locations by views:
• United States
• India
• Brazil
• Vietnam
• Mexico
• Turkey
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Expanded Scholarship Programs
TOEFL® Scholarship Program
– Recognizes students who have:
•
•
•
•
Excelled academically
Demonstrated leadership skills
Participated in extracurricular activities
Achieved English-language proficiency
– Available for graduate and undergraduate students in
China, India, Korea, Japan, Taiwan
– Awards paid directly to universities
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TOEFL® Search Service helps universities recruit international
students with the English skills they need to succeed
Search the database of more than
700,000 names using 26 criteria,
including location, desired level
and field of study, and TOEFL scores
Cost: $250 annual fee + $.43/name
• No charge to create an account
and do a volume projection
More info at
www.ets.org/toefl/search
Video: https://toeflsearch.ets.org/toeflss
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With the TOEFL® Search Service you can:
• Reach international students fast without breaking
your travel budget
• Find students with the English skills to succeed at
your institution
• Search for potential graduate school applicants
• Integrate student data with your campus
management system
• Create multichannel marketing campaigns with access
to student phone numbers, email addresses and
mailing addresses
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TOEFL® Search Service Criteria
Demographics
Location
Educational History
Educational Objective
TOEFL Test Scores
Timing
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TOEFL® Search Service Criteria
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TOEFL® Search Service Login Page
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TOEFL® Search Service Home Page
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TOEFL® Search Service Volume Projections
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TOEFL® Search Service New Order Wizard
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TOEFL® Search Service Order Results Navigator
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Support From a Team of Experts
•
•
•
•
Email: toeflsearch@hobsons.com
Phone: +1-513-924-3333
Web: www.ets.org/toefl/search
User’s Manual:
http://www.ets.org/s/toefl/pdf/toefl_user_manual.pdf
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TOEFL® Information and Contacts
• TOEFL website for institutions:
www.ets.org/toefl/institutions
• Academic help email: TOEFLNews@ets.org
• Academic phone line: 1-609-683-2008
• Presenter:
Michelle Hampton, Associate Director, Global Client
Relations − ETS
Email: mhampton@ets.org
Phone: 1-609-683-2187
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GRE® Program Update
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A First Look at Performance on the
GRE® revised General Test
The data used in this new report were
based on test takers who took the GRE
revised General Test between August 1,
2011, and June 30, 2012
• Sample of 466,674
• 11 months of data
• Includes only those who had valid scores on all
three measures
• Based on unique test takers, meaning data
analysis includes test taker’s most recent
scores only, even if they took the test more
than once during that period
• Test-taking patterns may have shifted due to
August 2011 launch and slow registration in
early 2012
Full report is available at
ets.org/gre
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Performance Was Consistent With
Expected Results
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Age Groups
The majority
of test takers
are between
the ages of 18
and 30.
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Education Level
About 64% are
seniors (fourth or
final year of college)
or unenrolled college
graduates.
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Intended Graduate Major
There is a
wide variety
of intended
graduate
majors.
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2013 GRE® Volume Trends
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2013 GRE® Volumes Are Strong
•
•
•
Year-to-date volumes are strong
Positive trends are occurring throughout the world
Score reports sent to institutions in the United States
and other regions are also higher than 2012 year-todate
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ETS Is Committed to Helping to
Increase the Pipeline of Students
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Activities to Increase the Pipeline of Students
• Value of Higher Education Initiative
• Outreach to Test Takers Around the World
• Helping Test Takers Become More Comfortable with
the GRE® revised General Test
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Value of Higher Education Initiative
• ETS launched The Value of Higher Education microsite
in May 2013
• The microsite explores the issues and offers a positive
platform for discussion
• The site is regularly updated with links to current news
stories, research reports, resources and lists of
upcoming events in higher education
• www.ets.org/valuehighered
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Value of Higher Education Initiative
(continued)
• To support the initiative, ETS also launched
@ValueofHigherEd via Twitter®
• Interested parties can join the conversation and follow the
latest news and postings
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Test Taker Outreach in Top International Regions
• We are utilizing on-theground campaigns in major
markets, building on 2012
activities.
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Test Taker Outreach in Top U.S. Regions
• Activities will be focused on
public relations and media
outreach to help increase
awareness about taking the
GRE® revised General Test
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Leveraging Social Media
• GRE® page on Facebook® helps to
reinforce value and encourage
individuals to take the next step
toward a graduate degree
• It provides helpful prep information—
and even tips on how to register
38
POWERPREP® II, Version 2.1, Software
• Was released on July 1, 2013
– Offers two simulated testtaking experiences of the
computer-based GRE®
revised General Test
• Can be downloaded from the
GRE website
• For both PC and Mac OS®
systems
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The Official GRE® Guide Mobile App
• An app for iPhone® and iPad®
devices was released in March 2013
and is available in the Apple® store
• The app content is from The Official
Guide to the GRE® revised General
Test, 2nd Edition
• Starter Pack ($4.99)
• In-App Purchase ($19.99)
• An app for Android™ devices is
under development
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GRE® Success Starter Video Series
•
•
•
•
Overview of the GRE® revised
General Test video introduced
in September 2012
Two new videos introduced in
July 2013
– Preparing for the GRE
Verbal Reasoning Measure
– Preparing for the GRE
Quantitative Reasoning
Measure
Provide an overview of each of
the sections
Available for $7 each
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GRE® Videos for Campus Educators
• Will be available in fall 2013
• The following videos are planned:
– Overview of the GRE® revised General Test
– Preparing Students for the GRE Verbal Reasoning Measure
– Preparing Students for the GRE Quantitative Reasoning
Measure
• Will provide a broader reach for the information presented
in our test prep workshops for campus educators
• Can be used by campus educators, tutors, and others who
want to help students do their best on the GRE revised
General Test
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For More Information
• For institutions: www.ets.org/gre/institutions
• For students: www.takethegre.com
• Institution Helpline:
– Email: GREhelpline@ets.org
– Phone: 1-609-683-2663
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The TOEFL and GRE Tests: An Update from ETS

Transcription

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The TOEFL and GRE Tests: An Update from ETS