1 - VisionMonday.com
Transcription
1 - VisionMonday.com
M www.visionmonday.com FEBRUARY 18, 2008 Advertisement VOL. 22 NO. 2 $15 Global Summit April 9, 2008 in NYC Register at www.visionmonday.com Buy a Frame. Plant a Tree. Cool the Globe. Wal-Mart, 1-800 CONTACTS deal: CL opportunity for ECPs? page See our ad inside for details. 16 For every Global ReLeaf frame purchased, American Forests will plant a tree. www.NouveauEyewear.com 800.292.4342 Monday www.visionmonday.com FEBRUARY 18, 2008 VOL. 22 NO. 2 $15 The Newsmagazine for the Eye Care Industry NEWS VCA Launches New Name and Logo At the group’s Executive Summit in Naples, Fla., The Vision Council of America (VCA) announces a new name and logo—The Vision Council. page 22 SCENE & HEARD PBA Celebrates 100 Years at Gala Male Call Vision Monday assembled a troop of eyewear suppliers and retailers to get their take on the state of today’s men’s eyewear market. The experts agreed that men are responding well to new brand collections and have an ever-increasing desire for more fashion forward frames and an improved selection of styles. WWW.KENMAR KOPTI CAL.COM Page 39 800.627.2898 SEE PAGE 14 FOR MORE INFORMATION ABOUT THE COLLECTION. ©2008 Kenmark Group. Prevent Blindness America holds its Centennial Gala in NYC celebrating 100 years of saving sight. page 36 • A Q&A with Carl Zeiss Vision’s Fred Howard, president, Americas. page 20 • Sàfilo expands global retail presence with acquisitions. page 26 • New head of UnitedHealth vision unit, talks about eyecare education. page 10 FRAME STYLES: PAULINA No. 575/800 645 1300 ©2008 COACH® www.visionmonday.com THIS MONTH IN VM VISION MONDAY/FEBRUARY 18, 2008 5 EDITOR’S NOTE IN THIS ISSUE Time to Stay Focused on CLs’ Potential News Vision Expo sets N.Y. event dates through 2012 . . . . . . . . . . . . . . . . . 18 Luxottica and Chanel extend licensing agreement . . . . . . . . . . . . .21 Jil Sander signs global eyewear license pact with Marchon . . . . . . . . . . . . . . .22 Ostrov succeeds Zarella as B&L’s chairman/CEO . . . . . . . . . . . . . . . . 23 Thoma & Sutton chain buys two Ohio locations . . . . . . . . . . . . . . . . 24 Scene & Heard Transitions Optical holds 12th ‘Academy’ in Orlando . . . . . . . . . . .32 Execs tackle industry issues at Vision Council Executive Summit . . . . . . .36 24 36 Exam Lanes Managed vision gets spotlight during 2008 Transitions Academy . . . . . . . 46 Retail Dispensary Launches Transitions releases sixth generation photochromic . . . . . . . . . . . . . . . . . 50 Nouveau Eyewear introduces Global ReLeaf eyewear . . . . . . . . . 52 REM unveils Lucky Brand Spectacles . . . . . . . . . . . . . . . . . . . . 54 Second Looks Viva introduces City Landmarks from Gant Eyewear for men . . . . . . . . . 52 Zyloware unveils Via Spiga eyewear for Spring . . . . . . . . . . . . . . . . . . . . 54 McGee dazzles with new Vera Bradley sun and ophthalmic styles . . . . . . . . 56 Columns F.Y.Eye . . . . . . . . . . . . . . . . . . . . . . .59 46 Business Essentials 50 56 Employee retention tips for 2008 . . 66 Opinion Don’t drop the ball on testing . . . . . .68 Balance Sheet B&L issues preliminary ’07 results 70 Essilor posts reported 8.1 percent revenue increase . . . . . . . . . . . . . . . . . . .70 And, while contact lens dispensing and fitting are inextricably connected to the primary care services eyecare professionals and fitters provide, looking at the economics of that business is an important element of maintaining them. All of this comes at a time when new CL technologies and options are driving category interest and growth, as a part of a comprehensive vision correction solution to patients who want to wear contact lenses some or all of the time. Thanks to systems technology and online capabilities which are gradually changing cost efficiencies and heralding new service opportunities for all optical retailers and eyecare professionals in all categories of products, there is no need for practices to take their eye off the proverbial ball here. In fact, it’s a good time now to sit down, work with suppliers, distributors and other resources at the ready to revisit and calculate the best way to maintain the comprehensive service, enhance your operation and practice’s reputation with your valued patients while creating an affirmative plan of action. ■■ VisionMonday.com and VMail Extra Garner Finalist Status in Min’s Best of the Web Awards Inside the Lab VSP Sacramento lab to produce Crizal coatings . . . . . . . . . . . . . . . . . . . . . . . 60 The news of Wal-Mart’s new alliance with 1-800 Contacts for a new program to deliver contact lenses to patients is a formidable combination of two major ‘brands’ to the consumer. Much remains to be seen about how the program will Marge Axelrad actually unfold later this Fall, Editorial Director but as many experts in the contact lens market discussed the move with Vision Monday (with the exception of the contact lens companies, who stayed ‘mum’ for now...), what the deal has the potential to do is to allow ECPs and other retailers to reconsider how they provide a key service to patients and re-analyze their costs of doing business in this important vision care category. It’s common for many optical retailers and ECPs to focus on ‘what they pay’ for eyecare products, rather than really sit and assess the price and consistent margins they can realize by selling through those products. 60 NEW YORK—Winners will be announced at the Min Group’s The Best of the Web Awards Luncheon on April 14 at the Grand Hyatt in Manhattan to recognize the top magazines, digital campaigns, sites and people who are true pioneers in the digital arena. Both winners and honorable mentions will be honored in over 25 categories for outstanding online efforts over the past year. Selected from hundreds of Web site entries, three Vision Monday online initiatives have achieved coveted Finalist Status for the Min’s Best of the Web Awards in the following categories: Design: VisionMonday.com; Email Newsletters: VMail Extra and for Marketing Campaign: VisionMonday.com Ad Campaign. Other Design finalists include: •Condé Nast Publications for Portfolio.com • eldr.com • Hachette Filipacchi Media U.S. for ELLE.com • Hanley Wood Business Media for ARCHITECT Online • Penton Media, Inc. for Reel-Exchange.com • The Magazine Group for CDW’s BizTech Other Email Newsletters finalists include: • EW.com for What to Watch Newsletter • IEEE Spectrum Online for Spectrum Tech Alert • Instyle.com for Newsletters • New York Media for nymag.com's Agenda • Penton media for Broadcast engineering's E-Newsletter Family 8 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com NEWS VIEWS Luxottica Targets Retail, Wholesale Growth By Cathy Ciccolella Senior Editor FOOTHILL RANCH, Calif.—Senior management of Luxottica Group and its newly acquired Oakley subsidiary are predicting strong sales gains and expanded clout for both the retail and wholesale segments of the Italian eyewear firm’s business with Oakley now under the Luxottica umbrella. Strategies for the near future include; • Promoting operational synergies between Luxottica and Oakley, with the twin goals of enhancing their market positions as well as cutting costs. • Working harder to increase sales at Luxottica’s retail chains in the U.S. and internationally despite a lagging North American economy, a move that includes letting the company’s leasedoptical pact with host BJs Wholesale— which “is not in alignment with the Licensed Brands strategy”—lapse. A third sunwear retail concept focused on “sports premium” collections is also under evaluation. • Putting stronger marketing and product-development support behind Luxottica brands such as the venerable Revo name, while broadening the Oakley brand’s reach into optical channels. • Building upon the latest eyewearand lens-manufacturing technology to boost retail as well as wholesale volumes. In a special Investor Day program here on Feb. 7, key executives of both Luxottica and Oakley outlined some Luxottica Posts Double-Digit Gains in FY 2007, Despite Slide in Q4 Retail MILAN—Luxottica Group achieved its fourth consecutive year of double-digit sales growth in 2007, despite a dip in retail performance in the fourth quarter that sent comparable-store sales sliding for its North American optical operations. For the full year, Luxottica’s consolidated sales reached €4,967 million, a 6.2 percent increase (up 12.6 percent at constant currency rates). That total includes €88 million in sales by Oakley, which Luxottica owned for the last six weeks of 2007. Luxottica’s retail sales for the year (excluding Oakley) were €3,234 million, 1.8 percent below FY 2006’s total (up 5.6 percent at constant currency levels). Total worldwide comp-store sales rose 1.2 percent, “notwithstanding the continuous ups and down of sales in North America due to consumers uncertainty regarding the macro-economic scenario,” a Luxottica announcement said. However, comp-store sales for Luxottica Retail’s North American optical operations were essential flat. Within that North American optical business, comp sales at LensCrafters and Pearle Vision stores rose 1.2 percent in FY 2007, while sales at Luxottica’s Licensed Brands operations dropped 5.4 percent for the year. Sunglass Hut’s worldwide comp sales rose 1.7 percent in 2007, although comp sales for sunglasses at those stores saw a 5.7 percent increase for the year. On the wholesale side, sales exclud- ing Oakley’s products increased by 16.2 percent (up 19.8 percent at constant currency rates) for the full year, to €1,993 million. Wholesale sales to third parties rose 21.7 percent at constant currency rates, while sales in emerging markets were up 40 percent. In last year’s fourth quarter, Luxottica’s consolidated sales were €1,189 million (including the €88 million contribution by Oakley), up 7.1 percent (up 16.2 percent at constant currency rates). The company’s worldwide retail sales dropped 7.2 percent in Q4 (but increased 2.8 percent at constant currency rates) to €714 million; overall retail comp-store sales fell 1.7 percent in the quarter. Luxottica’s North American optical comps were down 3 percent in Q4; in that period, LensCrafters and Pearle saw their combined comp sales fall by 3.2 percent, while the Licensed Brands stores’ comps dropped 2 percent. Sunglass Hut’s worldwide comp sales fell 3.1 percent in Q4, although comp sales for sunglasses at Sunglass Hut rose 2.6 percent. Wholesale sales in Q4 increased by 15.6 percent (up 20.2 percent at constant currency rates) to €479 million. Andrea Guerra, chief executive officer of Luxottica Group, commented, “Today, our vertical integration model is much more efficient, we are stronger in all of our markets and our brand portfolio is richer and even more well-balanced in all of our target consumer segments.” ■■ “It’s not just synergies, cost-cutting or putting one organization into another. It’s a new plan, a new business.” —Andrea Guerra plans for the future, while keeping other strategies under wraps. They presented a new, long-term business plan said to have a clear objective: to create an innovative business model with advantages for its consumers, employees and shareholders. “The plan is based on the combination of Luxottica’s vertical model, its wellbalanced brand portfolio and its capacity to reach across the globe with Oakley’s technological capability and undisputed strength in the sports segment,” an announcement said. “The combination of Luxottica and Oakley changes the future of our industry,” declared Andrea Guerra, Luxottica’s chief executive officer. Guerra heralded “the start of a new Luxottica Group, of three to five years of development, new projects and the exploration of new segments. Two complementary models, two histories that are unique but with much in common: Oakley’s extraordinary sun lens technology and its supremacy in sport together with our scale, links with the luxury and fashion worlds as well as design and manufacturing excellence. The combination of these strengths will enable us to create a competitive edge on a global scale, at all levels of the organization and with unlimited growth potential.” Guerra said Luxottica has spent the last 18 months building “a great new growth platform for the future.” And despite an acknowledged “slowdown and some instability” in the North America retail market, Luxottica’s strength across its eyewear brands and retail channels “will allow us to go through these tougher times and come through stronger,” he declared. Looking ahead, Luxottica executives predicted total sales will top €6.1 billion in the 2009 fiscal year, up 27 percent from the company’s 2007 volume. Consolidated sales for FY 2008 are expected to be between €5.6 billion and €5.75 billion. Luxottica estimates that operating synergies resulting from its $2.1 billion acquisition of Oakley last year will deliver benefits worth €20 million in 2008, €60 million in 2009 and €100 million in 2010. However, said Guerra, “It’s not just synergies, cost-cutting or putting one organization into another. It’s a new plan, a new business.” Some elements of that “new business” involves Luxottica’s worldwide retail presence. Kerry Bradley, chief operating officer of Luxottica Retail, said the company’s total North American retail revenues are approaching $4 billion; LensCrafters’ sales in North America and China alone should near the $2 billion level this year. “In 2007, we grew and we built,” Bradley stated. “It was one of the most volatile years ever, but we did grow our sales despite the volatility and instability.” Sean McLaughin, senior vice president, consumer marketing, for Luxottica’s North American retail operation, said the company is currently evaluating a new “sports premium” retail position for the 127 Sunglass Icon stores it got as part of the Oakley acquisition. “We don’t know what the name will be yet, but we already have a prototype store we’re getting consumer feedback on,” he said. “We plan to open an inline store [using this new format] in a mall by May 1.” Luxottica has already moved to create synergies with Oakley by adding Oakley ophthalmic and sunwear product to LensCrafters’ stores, which did not carry the brand prior to the acquisition. Oakley eyewear, now in 25 percent to 35 percent of LensCrafters’ stores, will be in 50 percent by the end of the second quarter, McLaughin said. Oakley’s women’s sunwear styles were recently added to Sunglass Hut’s inventory as well and are doing “very well,” he added. In other retail news: • LensCrafters’ previously announced revamped operations model, including a new merchandising approach and streamlined lens offering, has generated “tremendous results” and will be rolled out chainwide. LensCrafters will open 30 new stores this year, and remodel a number of high-volume locations. • Digitally surfaced lens technology (DST) is “the wave of the future, especially in progressives,” according to Continued on page 10 10 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com NEWS VIEWS Luxottica Targets Retail, Wholesale Growth Continued from page 8 “‘We are very strong in differBradley, and is seen as a way of reducing Luxottica Retail’s ent retail chains, sun and optioverall lab and lens costs. cal, which will allow us to go DST is currently producing through these tougher times one-third of the progressive and come through stronger.” lenses sold by Pearle Vision, and will roll out into —Andrea Guerra LensCrafters in 2008’s first half. • Optimap digital retinal imaging, by Bradley as the “anti-optical,” with a launched in Pearle Vision last year, is single recommended lens at a single now used in half the Pearle stores, and price—is working well. • With Sears Optical, the focus is on continues to roll out through that chain. Pearle also recently began scheduling “profit maintenance in a struggling eye-exam appointments online, and is host,” according to Guerra. However, he currently setting about 500 online said he has “absolute long-term confidence in the Sears’ brand and business” appointments per week. • Luxottica Retail’s licensed brands and has no plans to let Luxottica’s Sears operation will add 30 more Target Opti- Optical licensing agreement lapse, as cals in SuperTarget stores, bringing its will happen with BJs Wholesale. total there to 326 locations. Its revamped According to Guerra, “We are very Target Optical store format—referred to strong in different retail chains, sun and New Head of UnitedHealth Vision Unit Speaks to Education BALTIMORE—As the recently named head of UnitedHealth Group’s vision network, OptumHealth Vision Network (formerly Spectera), Laurie Mackenzie sees an Laurinda Mackenzie opportunity to help educate both employers and consumers on the importance of eyecare as a means of detecting other health challenges, both vision-related and non-vision related. In May 2007, Mackenzie took on the position of executive vice president of UnitedHealthcare Vision. In that role, she is responsible for strategic sales, product development, network and retail stores for the company’s vision segment. Prior to this assignment, Mackenzie was senior vice president of vendor relations with UnitedHealth’s Specialized Care Services operation. She has also served as chief executive officer of LifeEra, a UnitedHealth Group company, and held senior executive positions at Working Solutions and ACCESS Clinical Consulting. Mackenzie also comes from a retailing background, having gone through Dayton Hudson’s executive training program early in her career, in addition to her experience in the medical-related field. “The products we offer through OptumHealth Vision affect consumers’ health and well-being, and there’s a ‘product’ element as well through our United Optical stores,” she told VM. “That taps into my retail experience.” An important part of her new position has been meeting with the company’s network of providers, at events such as International Vision Expo, Transitions Academy and the upcoming Optometry’s Meeting in June, as well in individual and group meetings with eyecare practitioners. “It’s very important to us to understand what’s important to them, and how we can bring value to the relationship,” Mackenzie declared. Mackenzie sees significant opportunities ahead for the concept of eyecare as part of an overall health-care regime. “Eye health is an industry with enormous potential,” she said. “Consumers, especially Baby Boomers, are interested in how to take care of themselves, live an active life and be healthy. But many people have not had an opportunity to understand the importance of eye health—with our ECP partners, we’re offering an opportunity to educate consumers on their eyes and vision, today and for the future. It’s an opportunity to make a big difference in people’s lives, and to let them know about the value of primary eyecare in catching health challenges at an early stage.” —Cathy Ciccolella optical, which will allow us to go through these tougher times and come through stronger.” On the wholesale side, Guerra noted significant gains in Luxottica’s wholesale performance, on a global basis. “Our wholesale business has been successful across all geographic areas, segments and brands,” he declared, with the company’s wholesale operation registering its fourth consecutive year of double-digit growth in 2007. Guerra said Luxottica’s wholesale business “has the opportunity to climb in market share in North America” this year, adding, “We have outperformed the market in wholesale in North America.” In addition to the upcoming launch of the Tiffany eyewear collection, Luxottica is planning to work this year to strengthen its Revo brand, launching six new polarized styles using an exclusive lens-tint technology in November, said Scott Bowers, Oakley’s vice president of worldwide marketing. “We think we can double Revo’s sales,” according to Bowers. Summing up, Guerra said, “Everything we need to put into our company to [generate] growth over the next three to five years is in house.” He added, “This new company is the leader in an industry that is growing.” ■■ Iacon President Jeff Obstfeld to Resign in March SCOTTSDALE, Ariz.—Jeff Obstfeld, president of Oakley’s Iacon sunglass retailing subsidiary, will resign in March to devote his time to other interests, including his sunwear wholesale business, Desert Sunglass of Scottsdale, and his avocation, his thoroughbred race-horse stable. Oakley, along with Iacon, was acquired by Luxottica Group in midNovember. Obstfeld said that until March he will “continue to assist Oakley and Luxottica Retail in the transition of functional responsibilities for the Sunglass Icon stores to the new organization, with a focus on real estate and store development.” He added, “I feel my job is done with Iacon and wish Luxottica and Oakley all my best in their efforts to create a new retail brand that will be wildly successful.” Then-privately held Iacon was acquired by Oakley in late October 2001. Once Iacon became a wholly owned subsidiary of Oakley, with founder Obstfeld remaining as Iacon’s president, the sunwear chain embarked on an aggressive expansion program. ■■ FGX International Names Two New Executive Vice Presidents SMITHFIELD, R.I.—FGX International (NASDAQ: FGXI), a designer and marketer of non-prescription reading glasses, sunglasses and costume jewelry, has announced the appointment of Richard W. Kornhauser to executive vice president and chief marketing officer and the promotion of Robert Grow to executive vice president of product development. Kornhauser was previously employed as vice president of marketing by Chattem, Inc. in Chattanooga, Tenn. Prior to Chattem, he held marketing positions at Combe Incorporated and Del Laboratories, Inc. and worked at the Ted Bates Advertising Agency in New York City. “We are very pleased to have Rick Kornhauser joining us to lead our marketing efforts,” said Alec Taylor, CEO of FGX. “Rick brings a world of experience in building brand equities to our company and is a valuable addition to our team.” "I'm very excited to join FGX International,” said Kornhauser. “I look forward to capitalizing on the strength of the existing management team, the company's portfolio of superior branded products and its leading market position." FGXI also promotes Grow to executive vice president of product development. Grow has worked for FGX International for 20 years, most recently as vice president of product development. “Bob has made significant contributions to FGXI in the areas of optical design and product sourcing,” said Taylor. Based here, FGX International has approximately 300 full-time employees and offices in New York, Canada, England, Mexico, Arkansas and China. Their portfolio of brands includes Foster Grant, Magnivision, Anarchy, Angel and Gargoyles and licenses in certain product categories for Ironman, Levi Strauss, Body Glove and C9 by Champion. ■■ ‘‘ When you are on the road all the irrelevant things fall away – it becomes the road, the bike, and you. It’s about dedication, motivation, and moving forward. Working together with Luxottica compliments my guiding philosophies and has been essential to my success. ‘‘ DR. ROBERT REED JR. All Eyes, Optometry St. Joseph, MI Luxottica &me To learn more about Dr. Robert Reed and the advantages of partnering with Luxottica go to www.luxandme.com sm 4(%05235)4/&! 15!,)49 ,)&%349,% Every American dream is born on the hope for a brighter future and the objective to live the best in life. As one of the first shirt designers in the country, Bernard Gant is among those who have realized this dream, leading to a legacy that has been influential to American fashion and lifestyle. 'ANT©S "RAND(ISTORY Bernard Gant arrived in America in 1914 armed with an unwavering outlook for a promising future. Like most immigrants of that time, Gant was determined to make a new life for himself. His determination took him to Manhattan’s garment district, where he found work sewing shirt collars in a sweatshop. It is here where Gant developed a true dedication to garment craftsmanship and detail, enabling him to launch a family business in 1949. Based in New Haven, Connecticut, the family manufactured exquisitely made shirts, selling them to private label stores including Brooks Brothers and Manhattan Shirts. Gant was keen in understanding the needs of American men, discovering that they were an active group. Men’s style was trending towards a casual attitude as they were dressing less formally, yet remaining well-dressed. Gant welcomed this trend, using it as starting point to launch the Gant brand. The brand introduced a new concept in shirts, giving birth to the infamous “button-down” sportswear shirt. Demand for these shirts increased, as men across the country embraced the leisurely casual New England style that these shirts represented. In the years that followed, Gant would go on to become one of the world’s largest shirt makers. In 1980, the Gant brand expanded into the international market, resulting in worldwide recognition. The brand developed beyond shirts, as a wide range of sportswear clothing was introduced. While the brand’s main objective still projected the casual and comfortable aspects of American east coast style, the international factor also brought in a European influence – that of refinement and sophistication. The fusion of these two elements would form what is today’s Gant. 'ANT4ODAY Gant has evolved into a global premium lifestyle brand with 310 stores worldwide. Today’s Gant collections consist of apparel for men, women, kids and accessories including shoes, watches, fragrance, and eyewear. Gant’s target audience is men and women in the 25-59 age demographic. Well-educated and cultured, they are in the high average income category. The Gant customer travels often and has worldly interests in music, literature and fashion. They lead a healthy, active life with hobbies including golf, tennis, sailing and skiing. Quality of life is of the utmost importance to the Gant customer and this is apparent in the products that they purchase. They pay close attention to detail, gravitating towards products that contribute to their quality of life. Because Gant is recognized as a lifestyle brand, the Gant customer identifies strongly with the brand, as Gant products are integral to satisfying their lifestyle needs. Since eyewear has become an essential lifestyle accessory to men and women across the country, Gant offers an exclusive eyewear collection that ideally fits the Gant customer profile. 3TYLE'(ELMSLY 3TYLE'&ORBES 3TYLE'73ARAH 4HE'ANT %YEWEAR#OLLECTION The Gant Eyewear Collection features styles for men and women designed with the latest modern looks in eyewear and made with the highest quality materials. From classic optical styles to oversized sun shapes, each style is crafted with details that reflect designer workmanship. The men’s collection features a variety of basic as well as high fashion styles to choose from. Plastics with thick, laser-etched temples and metals are prevalent, as well as metals with leather temple inlays. The women’s line emphasizes styles that are bold and avant-garde. The collection features a combination of handmade plastic styles with thicker, laser-etched temples and metals in twotone colors with open air lens end pieces. All styles are available in a variety of fashion-forward and contemporary colors. The frames in the Gant Eyewear Collection incorporate design elements that are true to the Gant brand image, originating from the traditions and casual lifestyles of America’s east coast. Each style is distinctly American, yet shaped with a European elegance that has transformed Gant into the global premium lifestyle brand that it is known for today. Gant Eyewear emanates confidence and ambition, and is genuinely suited for men and women who aspire to live the best in life – true to the very founding principles that the Gant brand is built. 800.345.VIVA vivagroup.com FEATURING G NEWTON IN THE NEWS 14 NEWS VIEWS VM’s Global Summit Set for April 9 in NYC s%YEWEARDESIGNEDFOR-EN s-ODERN3HAPES s#USTOM*HANE"ARNES0ATTERNSONTHE4EMPLES s)NNOVATIVE#OLORSAND4ECHNIQUES Industry leaders, outside experts to discuss technology, luxury and health care trends Andrea Guerra %ACHFRAMEREmECTS*HANESCOMPLEXDESIGN AESTHETICANDISANATURALEXTENSIONOFTHE *HANE"ARNESLIFESTYLECOLLECTION 3TYLE4ANGENT “ My eyewear is inspired by my love of technology, mathematics, and architecture. 3TYLE6ERTEX “ – JHANE BARNES DESIGNER 800.627.2898 WWW.KENMARKOPTICAL.COM Jeff McAllister Tomás Pförtner Lynn O’Connor Vos Erin Byrne J. Robinson Lynch John O. Agwunobi NEW YORK—A unique and exclusive roster of CEOs and speakers from within and outside the optical industry will offer insights at Vision Monday’s 2nd Annual Global Leadership Summit, set for April 9 here. “This year’s Summit is organized on the theme, ‘Harnessing the Power of Today’s Consumer Communities’ and this one-of-a-kind special event will bring together leaders to discuss trends and provide thought-provoking ideas in four sessions spanning technology and digital media, the luxury marketplace and the health care arenas,” said Marge Axelrad, senior VP/editorial director of Vision Monday. The 2nd VM Global Leadership Summit is sponsored by Hoya, Transitions, The Vision Council and DAC Vision. The event is geared to senior-level executives of U.S. and international optical retailers, ECPs, and suppliers. On the topic of Technology affecting consumers and health care, speakers will include: Lynn O’Connor Vos, president and CEO, Grey Healthcare Group, New York and Erin Byrne, chief digital strategist, Burson-Marsteller, New York. On the issues shaping the health care field, speakers will include J. Robinson Lynch, president and CEO, VSP Vision Care and John O. Agwunobi, MD, president of professional services, Wal-Mart Stores, Bentonville, Ark. On issues facing the optical retail world, speakers include Jeff McAllister, senior VP of optical, Wal-Mart Stores, U.S. and adding perspective from Argentina and Latin America, Dr. Tomás Pförtner, CEO, Laboratorio Pförtner Cornealent SACIF, Buenos Aires, Argentina. On the perspective toward today’s luxury consumers and points of view in this market will be exclusive attitudinal research on this market plus the participation of Luxottica’s CEO, Andrea Guerra. The program will be held at Bridgewater’s (South Street Seaport) in New York; registration begins at 8:00 a.m., with the program from 8:30 a.m. to 4:00 p.m. Attendance fees, registration and information are available at www.visionmonday.com. ■■ 16 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com ACTION / REACTION CL Deal Can Be ‘Opportunity’ for ECPs By Marge Axelrad Editorial Director NEW YORK—In the wake of WalMart’s announcement that it had forged an agreement with 1-800 CONTACTS to offer a new contact lens program for patients this fall, optical retailers and major contact lens distributors told Vision Monday they view the alliance as a major opportunity for ECPs and other retailers to revisit how they provide lenses and replacement lenses to their own patients and are emphasizing they have the tools to help them do it. In January, Wal-Mart Stores Inc. (NYSE: WMT) announced an alliance of nearly 3,000 Wal-Mart and Sam's Clubs and 1-800 CONTACTS for a program which “will create efficiencies across their call centers, Web sites, purchasing, and distribution efforts—resulting in customer savings the companies estimate could reach $400 million over the next three years," the companies said in a joint statement, noting the alliance "could save these customers nearly 20 percent on their contact lenses." The companies expect to integrate store, Web, and phone service this fall. (See sidebar this page.) Stated Angel Alvarez, CEO of ABB/Con-Cise, “As a stand-alone company, ABB/Con-Cise is the second largest mail order company in the country, but we are doing mail order on behalf of 14,000 eyecare independents—another way to look at it is that what 1-800 is to Wal-Mart, the distributors are for independents and optical retailers. 1-800 has a distribution center that Wal-Mart will leverage; we have a $30 million inventory in contact lenses and the capabilities for ECPs to leverage to allow them to retain their control of patients but be more efficient in servicing them.” He added, “Independents are still responsible for 70 percent of the new fits in contact lenses. Wal-Mart understands costs; ECPs need to better understand costs and we are a major assistance here. Our Your Lens program is a turnkey one which enables us to customize and embed our system into the doctor’s site, so they have a major service advantage with their patients, earn their usual gross margin on lens reorders and not lose sales to a third party.” Alvarez added, “The alliance does nothing to alter loyal relationships between independents and patients, which are based on personalized, enduring care that retailers have greater diffi- culty delivering. The best defense, year, number of multipacks dispensed per actually ‘offense,’ for independents is to patient). We take this historical informapresent annual supply packages to con- tion in many cases to show ECP that they tact lens patients, using manufacturer are currently losing patient CL repurchasrebates, during the annual exam visit. es to alternate outlets (1-800, Costco or Most ECPs accept this concept, but do not routinely execute it well. Most lens transactions continue to be two boxes, not four or eight. We also encourage doctors to reduce their own per box price when annual sup- Through ODG's Net Results, accounts can control info and plies are purchased patients can see reorder capabilities on their ECP's site. and to quote this price [after manufacturer rebate] to Wal-Mart ) and that now is the time to respond to price inquiries from patients. secure these patients locking them into Independents should also add contact their practice. By doing more annual lens re-order functionality to their Web quantity dispenses, either at initial visit or sites, neutralizing the convenience of on auto replenishment program like we 24/7 re-ordering with no office visit pro- offer through our online e-commerce soluvided by the Internet sellers.” tion [ODG Net Results], ECPs can maxiCommented Jeff Rems, president of mize the number of multipacks dispensed Independent ECP Soft Lens Retail Pricing vs. Wal-Mart and 1-800 Contacts: 4Q (unweighted average price per box of 22 leading brands) Source: ABB Retail Price Monitor 4Q 2007 Westchester, NY-based Optical Distributors Group, “We're not overreacting to this alliance as we view it as an expansion of the existing doctor network for 1-800 and referral service. We have been and continue to take a proactive approach with practitioners relative to their interaction with their CL patients. “We analyze purchase data from the ECP/ customer to determine fitting patterns (types of products dispensed and quantity initially dispensed versus total to their patients. The result will be increased patient retention, better patient compliance and improved patient/doctor relationships. The other benefit is obvious—increased revenue and profitability for the contact lens practice.” Steve Baker, president of Eyefinity, said, “Ironically, the big guys see now what we saw a few years ago. The consumer wants choice, ease of access and convenience. It could be easy for indeContinued on page 44 Wal-Mart and 1-800 CONTACTS Form Alliance NEW YORK—The top executive at Wal-Mart's optical division views the company's new agreement with 1800 CONTACTS as a "key step in our overall commitment to help Americans gain access to affordable health care solutions." Noted Jeff McCallister, senior vice president of Wal-Mart's optical division, including Wal-Mart and Sam's Clubs, in an exclusive interview with Vision Monday, "We truly believe our charge is to cause a shift, a shift to help people better understand preventative health care solutions. And eyecare is one area where we have so much education to do, where we have an opportunity to better educate the 130 million to 150 million people who pass through our stores. We're very excited about the 1-800 CONTACTS and WalMart alliance. We think it's exactly what patients want and need—convenience, access and greater value." McCallister emphasized, "We see the contact lens category as an important one for our business. There are 36 million contact lens users today and a vast majority shop our stores and clubs for contact lenses and for contact lens solutions. They see our stores as the best place for values. This arrangement gives consumers and patients what they're asking for, such as, 'How do I reduce the inconvenience? How can I get the lenses I need?'" He added, "Where state laws provide, we sell replacement lenses ourselves in our stores and in our clubs and we have had a small business online. As you know, contact lenses are continuing to grow with technological innovations, such as silicone hydrogels, and we continue to benefit from that. This is a category where consumers have a lot of choice. Price does matter and as we get into the planning process, we'll look to see how we can bring even more savings, taking the efficiencies we both enjoy in the business to translate that into more savings to the consumer." "Our $4 prescription program is proof that Wal-Mart is committed to meeting America's healthcare challenges. Our commitment to affordable eyecare is no different," said Dr. John Agwunobi, senior vice president and president for Wal-Mart's professional services division. ■■ 18 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS NEWS VIEWS Signature Names Marketing Exec LOS ANGELES, Calif.—Signature Eyewear, Inc. (SEYE.OB) said that Paul Cartwright has joined Signature Eyewear, as director of marketing and licensing. Cartwright’s background in media and product placement, special events and marketing partnerships will assist him in guiding brand development and increasing sales volume for Signatures eyewear licenses, the company said. His previous licensing success includes Los Angeles-based jewelry company Lucas Design, Playboy, Rocawear and Disney Couture Jewelry. “His experience at American Eagle Outfitters, as well as his media coverage for Tommy Hilfiger, makes him a specialist in brand building and a great fit for Signature Eyewear,” noted Michael Prince, CEO of Signature. He will oversee work on all of Signature’s licensed brands including bebe, Cutter & Buck, Carmen Marc Valvo, Dakota Smith, Laura Ashley, Hart Schaffner Marx, Nicole Miller and Hummer. “Cartwright will focus on building sales of the existing brands through unique and brand relevant marketing while at the same time searching to expand the Signature family of eyewear brands. We are very pleased to recruit an experienced senior-level marketing specialist to help drive our future growth and facilitate our launch of the Carmen Marc Valvo Eyewear Collection in Spring 2008,” Prince added. ■■ Vision Expo Sets New York Dates to 2012 NORWALK, Conn.—Reed Exhibitions and Vision Council have set future dates for International Vision Expo East through the year 2012. Each event will be held at New York City’s Jacob Javits Convention Center. “We are pleased to be able to announce our future dates to the industry,” said Tom Loughran, Reed’s event director for International Vision Expo. “We have worked diligently to secure dates that meet the approval of our visiting and exhibiting customers, and that coincide with the buying cycle for the industry.” Future dates for International Vision Expo are: 2009, Exhibits, March 27 to 29, Continuing Education, March 26 to 29; 2010, Exhibits, March 19 to 21, Continuing Education, March 18 to 21; 2011, Exhibits, March 18 to 20, Continuing Education, March 17 to 20; 2012, Exhibits, March 23 to 25, Continuing Education, March 22 to 25. This year’s International Vision Expo East is scheduled as follows: for Exhibits, April 11 to 13 and Continuing Education, April 10 to 13. For more information about International Vision Expo, visit www.visionexpo.com. ■■ www.visionmonday.com FDA to Extend Comment Period On Lens Guidelines ROCKVILLE, Md.—Officials of the Food and Drug Administration are continuing to solicit comments on the FDA’s proposed new guidelines for lens impact testing. Although the FDA had set Jan. 24 as the cut-off date for comments, it plans to extend the comment period for an additional three months. The Optical Laboratories Association (OLA) has already stepped forward with a series of recommended changes that reflect the concerns of optical laboratory operators. OLA is contesting several key provisions in the Draft Q&A. The association recommends that the FDA remove Question 5 from the Draft Q&A, or revise the guidance to reflect data indicating that lenses that pass impact testing once remain safe for use. ■■ @ VR HDV\ WR FUHDWH To read the full story and view a PDF of the OLA’s comments to the FDA, go to New & Noteworthy on www.visionmonday.com. :LWKWKH%ULRW$OWDHGJLQJV\VWHP GULOOHGOHQVHVEHFRPHDVHDV\WRSURGXFH DVIUDPHGOHQVHV7KHDXWRPDWLF RULHQWDWLRQ RI WKH 6DIHW\ %HYHO *URRYLQJ 'ULOOLQJVKDIWIURPWRDOORZV GULOOLQJ RU JURRYLQJ DW H[DFWO\ WKH ULJKW DQJOH \RXREWDLQXQKHDUGRISUHFLVLRQZLWK HDVH7KHYDULDEOHOHQV VSHHGVHWWLQJVDUH SDUWLFXODUO\VXLWHGIRU ZRUNLQJZLWKIUDJLOHRU K\GURSKRELFOHQVHV 3HUIHFWO\HOHJDQW 3HUIHFWO\HOHJDQW VRHDV\WRFUHDWH VRHDV\WRFUHDWH ZZZEULRWXVDFRP 8]ca^SdRX]V 8U>da=P\T3^Tb]zcBPh8c0[[ >daCTRW]^[^Vh3^Tb / iÃÌÊiÃÊ>ÌiÀ>Ê>Û>>Liq £°Ç{Ê`iÝ °°°wÀÃÌÊÌÀ`ÕVi`ÊLÞÊ ÊÊÓäää ÊLiÀÀ>ÌÊÌiÀÒÊV>ViÃÊ «À}ÀiÃÃÛiÊiÃÊ`ÃÌÀÌÃÊiÊiÃÊ>ÌÊ>ÊÌi °°°Êi>V Ê`}Ì>ÞÊÃÕÀv>Vi`ÊiÃÊV>VÕ>Ìi`ÊÕÃ}Ê ½ÃÊ«À«ÀiÌ>ÀÞÊ`iÃ}Êi}i -ii >Ì]ÊÌ iÊiÝÌÊiÛÕÌÊÊ ÃVÀ>ÌV ÀiÃÃÌ>ÌÊ>ÌÀiyiVÌÛiÊV>Ì}à °°°ÊÃÕ«iÀÀÊÃVÀ>ÌV ÊÀiÃÃÌ>Vi]Ê}iÀ>ÃÌ}Ê Þ`À« LVÊ«iÀvÀ>Vi 0ePX[PQ[TTgR[dbXeT[hcWa^dVW4]R^aT>_cXRb B^dcWFX]Sb^a2^]]TRcXRdc ÀÊÀiÊvÀ>ÌÊÊ Ê«À`ÕVÌÃÊ«i>ÃiÊ VÌ>VÌÊVÀiÊ"«ÌVÃÊ>ÌÊnÈÈnÎÎÓäÓä° Ê"«ÌV>Ê1-ÊV° £ÎääÊ7>ÌÊ7 Ì>Ê,>` iÛi]Ê 9Ê££Ç{ÇÎäÈ{ ÊÃÊ>ÊÀi}ÃÌiÀi`ÊÌÀ>`i>ÀÊvÊ Ê À«À>Ì° ^ÓääÈÊ Ê"«ÌV>Ê1-ÊV°Ê 20 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com NEWS VIEWS Carl Zeiss Vision Focuses on Precision Optics By Marge Axelrad Editorial Director NEW YORK—Just over two years into one of the vision industry’s largest global mergers and integrations, between Carl Zeiss GmbH and Sola International, executives at Carl Zeiss Vision—The Americas, have been appraising the company’s heritage, unique technologies, brand names, distribution and customer relationships. Bringing together distinct cultures, a history that prioritizes R&D and technology innovations, the company is now organizing, via its ECP and lab relationships, a more market-attuned approach to sales and product positioning. Fred Howard, who was named president and general manager of the Americas nearly one year ago, brings a new mindset to the company. In the course of a 25-year career with Procter & Gamble, where he was most recently senior vice president and general manager for North America, he successfully implemented sustained growth strategies for product lines at Gillette, including the Oral-B and Braun divisions. In his role at Carl Zeiss Vision, he reports to the CEO of the company, Dr. Norbert Gorny. Carl Zeiss Vision is a private company held jointly by Carl Zeiss AG and EQT III fund, globally headquartered in Aalen, Germany, with Americas headquarters in San Diego, Calif. Since his arrival, Howard acknowledges, he has been learning about the world of optics and the unique structure of the optical business in North and South America. In an exclusive interview with Vision Monday, Howard sat down to talk about the organization today and share perspective on a range of subjects, from technology, the company’s portfolio of brands, distribution, the eyecare professional’s expanding role and the big opportunity for the vision care field. Overall, the emphasis is on the mix of brands, ophthalmic lenses (particularly customized or freeform), performance coatings, the company’s Rx lab network and new technology for the dispensary—along with an increased visibility within the industry and a desire to be a preferred partner to independent labs and ECPs. Howard is positive about Carl Zeiss’ business outlook. VM: When you first arrived at Zeiss and in the industry, what did you find? Vision Monday discussed upcoming initiatives with Fred Howard, right, president, Carl Zeiss Visionthe Americas. With him, left, is Claude Labeeuw, vice president, business development. Fred Howard: We were Our people are now equipped to nearly two years into an integration of two companies and I sell across all three businesses. found that the integration was —Fred Howard still going on, we were looking inward to trying to pull together two great idents, one in charge of our relationships assets, Sola and Zeiss. We were spending with ECPs and independent labs; the time investigating and evaluating as other oversees managed care and retail. opposed to getting in touch with our cusBack in the fall, we reoriented our tomers and keeping pulse on the industry. sales organization. Our customer clearly But we found an exciting business, one wants one contact point for our services with great people assets, very talented and and products, one rep who can serve a committed experts in the optical industry customer’s needs for lenses, lab services and some really tremendous technology and equipment. We’d had multiple from coatings to customized lenses to people calling on customers and it led to advanced diagnostic and dispensing confusion and a less unified message. equipment. And of course, we had four We’re listening and getting back to what tremendous brands each with huge the customer wants. potential: Zeiss, AO, Sola and Teflon. This has resulted in a large, new, trainWe’re through the integration and ing initiative for our people, but it will internal focus now—I declared the integration process over four months ago. Seriously, you’re never fully over with NEW YORK—The SUNY College of integrations but now we can concentrate on getting closer to the industry. Optometry recently affiliated with two My orientation, my belief, like any medical institutions in China, the Wenconsumer marketer, is to start with the zhou Medical College and Zhejiang consumer, the patient and we have to University. On a recent trip to China, David Heath, have our finger on that pulse. We now OD, president of the SUNY College of meet with consumers, we try to learn Optometry, and Michael Heiberger, OD, what’s on their mind. That’s what will the college’s interim dean for academic help us also with our doctors, our ECPs affairs, signed affiliation agreements. and independent labs, to make sure Established in 1987, the Wenzhou we’re delighting them with service. Medical College, Wenzhou, Zhejiang VM: How is the company now Province, was the first department in organized in the Americas? China committed to optometry and vision Howard: I run the Americas, which science research; China’s central governincludes North and South America. In ment established the National Optometry North America, we’ve established two Research Center there in 1993. Under senior customer development vice pres- ultimately serve the needs of our customers. Our people are equipped to sell across all three businesses. VM: What have been some of your observations, initial impressions about the optical industry? Howard: It’s a very complex industry—more than I realized and more, sometimes, than it needs to be. There are so many SKUs we manage and that other suppliers manage and it’s very competitive on all fronts—and sometimes the competition is the customer! There are many dimensions but it’s fascinating and interesting. Before I joined the industry, I focused on the eyecare professional and looked at that. I had some experience with professionals’ recommendations in the oral care business. Patients have an interest in knowing more about their lenses; people want to be educated about vision. We can better help doctors educate patients. The doctor wants to talk about the life science, about the optics. We need to scale our messaging to all the Os, but the important thing is that patients are receptive to information that helps them understand lenses better. Looking ahead, the education and excitement of the consumer or patient is an opportunity for the industry. My first concern is to participate in the industry, with The Vision Council and other leaders, to build the health and wellness message, send the message about the wisdom of regular examinations, create excitement about progressive lenses, about sun Rx—we have to change the dialogue with the patient. ■■ SUNY Affiliates With Chinese Schools the terms of their agreement, SUNY College of Optometry and the Wenzhou Medical College will pursue collaborative education programs and cooperative research, along with faculty and student exchange. A delegation from Wenzhou will visit SUNY Optometry in May, while fourthyear SUNY College of Optometry students will begin participating in 10-week clinical internships at the Wenzhou Medical College’s Eye Hospital in June. The Affiliated Second Hospital of the School of Medicine of Zhejiang University, Hangzhou (also in Zhejiang Province), will also host SUNY fourth-year student interns in the hospital’s Eye Center beginning in the fall of 2009. ■■ IN THE NEWS 21 NEWS VIEWS Rodenstock Names ODC Exclusive U.S. Distributor MUNICH—Rodenstock GmbH and the North American optics distributor, Optical Distribution Corporation (ODC) have finalized a long-term agreement for the exclusive distribution of the Rodenstock brand in the U.S. market. In a separate development, industry veteran Dave Delle Donne has been named chief executive officer of ODC. The moves re-establish Rodenstock’s presence in the U.S. following the collapse in 2005 of a U.S manufacturing and distribution venture in which it had a significant stake. “Through our partnership with Optical Distribution Corporation [ODC], we can continue to push ahead the expansion of the Rodenstock brand in the internationally important U.S. market. We are convinced that Optical Distribution Corporation [ODC] is the ideal partner to expand the Rodenstock brand in the U.S.,” said Petra Heesch, a Rodenstock sales and marketing executive based at the company’s Munich headquarters. “Rodenstock lenses and frames have been exclusively distributed by Optical Distribution Corporation [ODC] since early 2005 under an interim agreement. This new agreement formalizes and extends the Rodenstock commitment to jointly investing in the U.S. market,” stated Mike Morosky, partner of Lazear Capital Partners LTD, owners of ODC, which is based in Columbus, Ohio. The agreement covers conventional ophthalmic lenses and free form lenses as well as frames, according to Rodenstock. “With the newly signed distribution agreement, Optical Distribution Corporation is focused on strengthening the Rodenstock brand, we are pleased to have Dave Delle Donne, a veteran in the optical industry, as our new CEO leading the effort,” said Morosky. “I look forward to re-establishing a premium brand like Rodenstock in the U.S. market with the support of Lazear Capital Partners, LTD and Rodenstock GmbH.” said Delle Donne. Delle Donne has previously held management positions at Carl Zeiss Vision, Eyefinity and Rodenstock North America. ■■ “The new lenses now get very dark and they get dark much more quickly.” Luxottica and Chanel Extend Licensing Pact for 3 Years MILAN, Italy—Luxottica Group S.p.A. (NYSE: LUX; MTA: LUX) has announced the signing of a new partnership agreement with Chanel for eyewear collections under the Chanel brand. “We are extremely pleased with this key renewal for our brand group with mutual satisfaction of both parties for the terms and conditions of the agreement,” said Leonardo Del Vecchio, chairman of Luxottica Group. “More importantly, this marks the further extension of an already long-term relationship between our two companies, which started in 1999 with the launch of Chanel’s first-ever eyewear collections and now looks to capture the additional opportunities for growth that exist even for this highly-exclusive and iconic luxury fashion brand.” The agreement is for three years and will be automatically renewable for an additional three years if certain goals are met, according to a Luxottica spokesperson. ■■ Silmo Adjusts 2008 Show Dates: Thursday to Sunday PARIS—Silmo organizers have adjusted the show dates of the French trade show in October so that the show opens on Thursday and runs through Sunday, rather than the traditional Friday-Monday timetable. The 2008 edition will start Thursday, Oct. 30 and run through Sunday, Nov. 2. Organizers said the change “is a strategic decision that optimizes business and allows all professionals to benefit.” They added that the change was made in con- sideration of “the growing international participation (more than 52 percent of visitors), the increasingly demanding expectations of French opticians with respect to their trade fair, and to better meet the demands of exhibitors.” Silmo show manager, Eric Lenoir, also pointed out to VM, “American attendees will have also this year one day more to travel and be back for the elections on Nov. 4.” ■■ Jodie Duquette Optician Dr. Michael Rascati 22 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com NEWS VIEWS VCA Launches New Name and Logo NAPLES, Fla.—In a move reflecting a new strategic vision, an evolving membership and a new era in its mission, the Vision Council of America (VCA) has formally announced a new name and logo—The Vision Council. Debuting at the group’s 2008 Executive Summit here, The Vision Council identity and brand was unveiled by The Vision Council chairman, Larry Clarke, who said “Our new name and logo are designed to present our organization as inclusive, committed and authoritative.” He talked about the group’s recent strategic planning session last summer which resulted in a new vision for the future, “to be the leading voice for enhancing life through better vision, helping people to see and be seen.” Added Ed Greene, CEO of The Vision Council, “We are very energized by our new direction. It’s our mission to provide a forum to advocate better vision by promoting quality vision care products and services in the global community.” The Vision Council will continue to enhance its meeting and events, such as the International Vision Expos, the Executive Summit and divisional meetings, as well as its training and education offerings. It will shift its focus to further promote the products its members make. Noted Greene, “Encouraging regular vision care for all Americans will remain a top priority for The Vision Council.” In addition the group will work to revamp its research offerings, expand its government relations outreach and “pursue alliances with like-minded organizations to further meet our members’ needs,” he added. A new, contemporary logo has been developed for The Vision Council. The logo and a series of new branding materials will officially debut in April at Vision Expo East in New York City. At the Summit, as previously reported, The Vision Council announced its merger with the Sunglass Association of America (SAA). (See related story on this page) In addition, the group officially inducted its 2008 officers and board of directors. Larry Clarke of Satisloh North America, Inc. remains as chairman and will serve with R. Michael Daley of Essilor Lenses as vice-chair, Raanan Naftalovich of Shamir Insight, Inc. as secretary/treasurer and Andrea Gluck of Eyewear Designs Limited as immediate past chairman. Currently serving on The Vision Council’s board of directors are: James Anderson, Legal Counsel; Martin Bassett, Walman Optical; David Cole, Transitions; Pierre Fay, Luxottica Group; Ed Greene, The Vision Council; Donald Howard, Kenmark Group; Richard Russo, Safilo USA, and Gerard Santinelli, Santinelli International. Joining the board, will be the SAA’s David Beebe. Also new to the board, serving the first of two possible three-year terms are: Fred Howard, Carl Zeiss; Michael Hundert, REM Eyewear; Stephen Rappoport, L’Amy, and David Cole, Transitions. The division chairs serve on the board and include: Eyewear and Accessories Division: James Shyer, Zyloware Corporation; Lens Division: Douglas Hepper, Vision-Ease Lens; Lens Processing Technology Division: David Beach, National Optronics, Inc.; Low Vision Division: Geof- Viva Int’l Group ‘Restructures’ Its Management Team SOMERVILLE, N.J.—As part of what management views as a “restructuring,” two long-term senior executives—Gary Podhaizer, most recently president of sales, and Deborah Lochli, vice president of brands—are no longer with Viva International Group, effective Feb. 1. Podhaizer was with Viva for 16 years and oversaw sales in the U.S. and internationally, for eyewear and sunwear. Lochli was with Viva for 12 years, overseeing a staff of brand managers and others in the product development group. Frank Rescigna, president and CEO of Viva International Group, told VM, “Viva finished up 2007 with very strong gains and has posted a record January performance. We’ve spent the past months evaluating all aspects of Viva’s business and our current organizational capabilities. We’ve eliminated certain positions as part of a broader restructuring that will streamline the organization to provide new efficiencies in working with customers, licenses, distributors and factory partners in the U.S. and other parts of the world.” He added, “We wish both Gary Podhaizer and Deb Lochli our best, and thank them each for their contributions and service to Viva over the years.” ■■ frey Moss, Eschenbach Optik of America; Better Vision Institute: Elaine Hathaway, MD, Brunswick Eye Associates . Retiring from board of directors this year are Al Berg of Marchon Eyewear and Richard Bullwinkle of DAC Vision. This year’s Executive Summit was attended by nearly 181 representatives from VCA member companies. (To see photos of the Summit, go to page 36) ■■ The Vision Council Merges With Sunglass Association of America NAPLES, Fla.—The merger of two industry organizations, the Vision Council of America (VCA) and the Sunglass Association of America (SAA) was announced following the board meeting at the VCA Executive Summit here. According to Larry Clarke, chairman of VCA, and David Bibbey, president of the SAA, by joining forces, a new Sunglass and Reader Division will be created within VCA to provide the infrastructure, resources and support needed to grow this area of the industry. “We are extremely pleased to welcome the SAA members into VCA,” said Clarke. “VCA and SAA have always had a strong relationship and in working together with the key leadership it was a natural evolution for the two organizations to join together.” VCA and SAA share many common synergies, from their membership base to the programs and initiatives, such as optical industry research, public relations outreach and FDA communication, executives noted. “The union of the SAA and VCA will benefit the membership of both groups,” noted Bibbey. “The new structure will create a larger, stronger and more vibrant organization, with a broader array of resources—while retaining the independence and freedom needed for members to grow their businesses.” Bibbey will head the new division and became a member of the VCA’s board of directors. The Sunglass and Reader Division will be open to all VCA members, in particular those who distribute their products through non-optical channels. Division activities will address the unique needs of its members, including consumer outreach, standards development and regulation monitoring. The addition of these companies raises VCA’s membership to 322 companies. This represents a 22 percent gain since 2007 and a two-year increase of 36 percent, according to VCA. ■■ Jil Sander Signs Global Eyewear License Agreement With Marchon MILAN, Italy—The Jil Sander Group has announced a strategic licensing alliance with Marchon Eyewear, Inc., to create Jil Sander men’s and women’s eyewear, starting with the 2009 collection. The agreement will give Marchon the exclusive license to design, manufacture and distribute both the sun and ophthalmic collections for the Jil Sander eyewear line. “Jil Sander is a brand that has the aesthetic competence to create a total look. I am looking forward to completing my vision for Jil Sander with an innovative eyewear line,” stated Raf Simons, creative director at Jil Sander, who will collaborate with Marchon on the collection. He added, “The design and palette will reflect the sophisticated and luxurious world of the Jil Sander brand.” “This new license is the next strategic step to grow the Jil Sander business. After the successful reorganization of the Jil Sander Group, our focus is on developing new business directions and luxury accessories to enhance the world of Jil Sander,” said Gian Giacomo Ferraris, CEO of the Jil Sander Group. “The Jil Sander brand is very interesting, as it is clean and pure and also distinctive and assertive. This design philosophy will make the Jil Sander eyewear collection extremely appealing and enduring to men and women,” said Al Berg, president and CEO, of Melville, N.Y.-based Marchon. “We’re pleased and excited to have the exclusive Jil Sander collection in our expanding brand portfolio.” The sunwear collection will debut at retail in January 2009; and the eyewear collection in April 2009. Both collections will be sold worldwide in select department stores, specialty and optical stores. ■■ IN THE NEWS 23 NEWS VIEWS Ostrov Succeeds Zarella As B&L’s Chairman/CEO ROCHESTER, N.Y.— Late last month, Bausch & Lomb (B&L) named Gerald Ostrov its chairman and chief executive officer, succeeding Ronald Zarella. Ostrov was previously company group Gerald Ostrov chairman, worldwide vision care, for Johnson & Johnson (J&J), where he led J&J’s global Vision Care businesses from 1998 until his retirement in 2006. Zarrella, will retire in March and serve as chairman emeritus, according to B&L. Ostrov first joined J&J in 1976, before leaving for Ciba-Geigy AG in 1982. He was named president, Ciba Consumer Pharmaceuticals, in 1985. In 1991, he returned to J&J as president of its personal products business, then became company group chairman for its North American consumer and personal care businesses. “It’s an honor to lead Bausch & Lomb into a growth period, one that we believe will be marked by considerable success across the vision care, pharma- ceutical and surgical businesses,” Ostrov said. “We’re going to build upon an unparalleled 155-year-old foundation of trust and innovation.” Added Ostrov, “Warburg Pincus’ commitment to a long-term investment horizon, and the collaborative relationship it has quickly built with B&L, is empowering the company to grow. This week’s eyeonics acquisition announcement is testament to our positive momentum.” (See related story on page 24) Warburg Pincus completed a $4.5 billion acquisition of B&L in late October, taking the company private. Zarrella was named B&L’s chairman and chief executive officer in 2001, after having preivously held several executive positions at the company—including president, chief operating officer and a member of its board—from 1985 to 1994. He was with General Motors North America from 1994 to 2001. Zarella was at the helm of B&L in 2006, when the company faced a major recall of its ReNu with MoistureLoc contact lens solution. ■■ “Better than clear lenses for everybody– young and old.” Bishop Named President, CEO of Sunland Optical EL PASO, Texas—Gordon A. Bishop has joined Sunland Optical, based here, as the company’s new president and CEO, according to an announcement by Alan Abbott, Sunland’s chairman. Gordon A. Bishop Sunland has a full surface and coating lab to service their 65 Armed Forces locations along with five Veteran Affairs outlets across the U.S., including offices in Hawaii and Alaska. The company was started in the early 1950s by Dr. S.L. Abbott. Bishop was most recently senior vice president of Schaeffer Eye Center. Prior to that he was with Opticare Health Systems, Inc. as president of the consumer division and president of Opticare’s buying group. “Gordon has been in the optical business for over 30 years and brings a great deal of knowledge and experience to us in all phases of the industry, from retail to lab and distribution,” said Abbott. ■■ Gains in Eyecare Sales Help Allergan Post Increases IRVINE, Calif.—Double-digit increases in sales of eyecare pharmaceuticals help boost Allergan’s (NYSE: AGN) total product volume in both the full 2007 fiscal year and the year’s fourth quarter. In FY 2007, Allergan’s sales of eyecare pharmaceuticals for the year reached $1,776.5 million, a 16.1 percent increase (up 13.1 percent at constant currency rates). For the full year, the company’s total product net sales rose 28.9 percent (up 26 percent at constant currency rates) to $3,879 million, with 65.7 percent of that volume coming through U.S. sales. Net earnings for the year were $499.3 million, up from $173.6 million in FY 2006. In 2007’s fourth quarter, sales of eyecare pharmaceuticals totaled $484.4 million, up 25.5 percent (up 20.8 percent at constant currency rates). ■■ Michael D. Camp O.D. The Eye Associates 24 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com NEWS VIEWS Bausch & Lomb to Acquire eyeonics, inc. ROCHESTER, N.Y. and ALISO VIEJO, Calif.—Bausch & Lomb, the global eye health company, announced on Sunday that it has entered into a definitive agreement to acquire eyeonics, inc., a rapidly growing, privately held ophthalmic medical device company headquartered in Aliso Viejo, Calif. Financial terms of the transaction, which is expected to close during the first quarter of 2008 subject to standard regulatory approval, were not disclosed. Upon completion of the acquisition, eyeonics’ operations will become part of Hirsch Optical to Distribute Marco Polarized Sunwear SPRINGFIELD, Mass.—Marco Polarized Eyewear, a division of the European company, Merchamp Ltd., has announced that Hirsch Optical Corp., based in Farmingdale, N.Y., will distribute its line of fashion-conscious, Rxable, polarized sunglasses in the U.S. “This is an exciting opportunity and we are looking forward to building our relationship with Hirsch Optical,” said Cornelius Daly, marketing manager for Marco Polarized, based here. “From the beginning, the team at Hirsch really understood what our marketing model was all about.” The Marco Polarized collection is meant to targets consumers looking for an affordable prescription-ready frame with style and quality. The 21-piece collection, which is already being distributed in Europe, will be presented to a select group of U.S. optical laboratories to offer an opportunity for labs to generate additional new sales and create a continuous revenue stream. “This is a unique collection, and a comprehensive marketing program,” said Michael Rothstein, vice president of Hirsch Optical. “The product quality and style selection is ideally suited to our market.” Founded in 1978, Hirsch Optical serves the New Jersey, New York Metro, Long Island and Connecticut markets and has been ranked among Vision Monday’s Top Independent Laboratories for over 10 years. ■■ Bausch & Lomb’s surgical business, which offers a complete line of standard intraocular lenses, phacoemulsification equipment, vitreoretinal and refractive products to ophthalmologists worldwide. The U.S. surgical business division will be led by J. Andy Corley, eyeonics’ co-founder, chairman, and chief executive officer. Eyeonics, founded in 1998, developed and markets the crystalens intraocular lens (IOL), the first and only U.S. Food and Drug Administrationapproved accommodating IOL for the treatment of cataracts. The crystalens IOL replaces the eye’s natural lens and has been implanted in more than 95,000 eyes worldwide. Accommodation is the eye’s method to achieve near-distance focusing by altering the curvature of the natural crys- talline lens, allowing a person to easily read small type used in books, restaurant menus, and on computer monitors. As the natural lens ages, accommodation decreases. This results in a condition known as presbyopia for most people over age 40, for which reading glasses are commonly required. Other approved IOLs only permit focusing at a fixed distances, while the crystalens IOL mimics the accommodating characteristics of a natural lens. “This represents our first acquisition since Bausch & Lomb became a private company in a transaction led by Warburg Pincus,” said Ronald L. Zarrella, chairman and CEO, Bausch & Lomb. “We are excited to enter a new phase of growth and innovation, and believe the eyeonics acquisition is another sign Essilor Honors Top Varilux and Crizal Labs for Sales Performance DALLAS—At its national sales meeting held in January in New York, Essilor of America honored wholesale labs in its Independent Distribution Division that had outstanding sales of Essilor products in 2007. Davis Vision of Plainview, N.Y., was named Varilux Lab of the Year. Four other labs—Italee Optical of Los Angeles, Harbor Optical of Traverse City, Mich., Enterprise Optical of Madison Heights, Mich., and Optical Prescription Lab of Pelham, Ala.—were honored for their outstanding performance in Varilux. Continental Sales Corp. of Watsonville, Calif. was named Crizal Lab of the Year. In addition, Davis Vision of Plainview, N.Y., Pech Optical of Sioux City, Iowa; Optical Prescription Lab of Pelham, Ala. and RD Cherry Optical of Melvindale, Mich. were recognized for their outstanding performance in Crizal. ■■ Thoma & Sutton Chain Buys Two Ohio Locations; First Independent-Office Deal CINCINNATI—The Thoma & Sutton Eye Care Professionals chain have purchased two of the four independent optometric offices owned by Joe Chatfield, OD—the first time the regional chain has expanded through the acquisition of independent locations, according to Thoma & Sutton’s chief executive officer, Lance Snarr. The two offices—Blue Ash Vision Care in Blue Ash, Ohio, and Loveland Vision Center in Loveland, Ohio—were acquired Jan. 14. With these two, Thoma & Sutton now has 22 locations stretching from Cleveland, Ohio, to northern Kentucky. Snarr said the two offices will continue to operate under their existing names for at least the near future. The chain sees additional opportuni- Joe Chatfield, OD (l), and Thoma & Sutton's Lance Snarr shake to seal the deal on the sale of two of Chatfield's locations to Thoma & Sutton Eye Care Professionals. ties for expansion and/or upgrading ahead this year, he noted. One existing Thoma & Sutton store in the Tri-County area is moving to a newly renovated location on March 1; in addition, “we are actively working on a couple of other deals,” Snarr told VM. ■■ of our commitment to delivering innovative, high-quality products to ophthalmologists and patients worldwide.” Zarrella continued, “This acquisition immediately places Bausch & Lomb into the rapidly expanding premium IOL market. The crystalens technology complements our existing cataract surgical business, including our Stellaris Vision Enhancement System and our portfolio of monofocal IOLs. The acquisition also adds leadership depth, as Andy and his team bring a strong track record of product innovation and growth to the company. We look forward to their contributions as part of the Bausch & Lomb family.” In 2007, eyeonics generated revenues of approximately $34 million, an increase of 100 percent over the prior year revenues of approximately $17 million. Its crystalens IOL is estimated to represent approximately 30 percent of the presbyopic IOL market in the U.S. The crystalens IOL was approved by the FDA in November 2003. ■■ Primary Eyecare Network Sets Meeting for March SAN RAMON, Calif.—Primary Eyecare Network (PEN) will present the third in its series of programs focused on “Preserving Independent Optometry” with PIO 2008, scheduled to take place from March 28 to 30 in Monterey, Calif., according to an announcement from PEN. PIO 2008 will focus on expansion and growth possibilities for private practitioners. Program highlights will include: supercharging practice growth; boosting profits to the bottom line; increasing patient revenue; marketing and branding strategies, and current legal practices. To register or request program information, call PEN at (800) 444-9230 or visit their Web site at www.PrimaryEye.net. PEN provides a broad spectrum of services to optometric practices and produces a variety of practice management guides, paraoptometric training guides, patient information brochures and office forms. ■■ IN THE NEWS 25 NEWS VIEWS Opsales’ Dean Friedman Firm’s Co-Founder, Dies at 49 ATLANTIC BEACH, N.Y.—Dean M. Friedman of Opsales, died unexpectedly on Jan. 5 of natural causes at his home here. He was 49 years old. Friedman was co-founder of Opsales, an Island Park, N.Y. manufacturer of polarized clip-on sunglasses and optical products. During his 27-year tenure at Opsales he created 20 patented optical products, and was responsible for contributing to numerous other patents, according to Opsales. Friedman was an avid sport fisherman and accomplished boat captain. He is survived by his father, Sidney Friedman, of Oceanside, N.Y. and his mother, Myrna Goodman of Boca Raton, Fla. Funeral services were held at Riverside Memorial Chapel in Hewlett, N.Y. on Jan. 11. In lieu of flowers, donations can be made to the American Heart Association in Friedman’s memory. ■■ “I’m very confident in recommending them to everyone.” VSP, Alcon Again Make Annual Fortune Magazine List NEW YORK—Two eyecare companies—Vision Service Plan and Alcon Laboratories (NYSE: ACL)—appear again this year on the 2008 edition of Fortune magazine’s “100 Best Companies to Work For” listing. VSP is 53rd on the Fortune list; Alcon is ranked 60th. This is the ninth consecutive year VSP, listed with 2,052 U.S. employees, has made Fortune’s “Best to Work For” rankings; last year the company was in 23rd place. Alcon, with 6,848 U.S. employees, was ranked 65th on the 2007 list. The magazine cites VSP for having contributed 15 percent of pay to its employees’ 401(k) plans every year since 1970. Of Alcon, Fortune said the company “may offer the richest retirement program in U.S. business, with employee contributions matched 2.2 to one.” The complete list and related stories appear in the Feb. 4 issue of Fortune, available on newsstands Jan. 28 or by going to Fortune’s Web site at www.fortune.com. ■■ Investor in AMO Increases Its Stake in Company SANTA ANA, Calif.—Investment and technology-development firm D.E. Shaw recently increased its stake in Advanced Medical Optics (NYSE: EYE) to 9.5 percent of the company’s stock, according to a filing this week with the Securities and Exchange Commission (SEC) . D.E. Shaw now owns about 5.7 mil- lion shares of Advanced Medical Optics’ stock. In November, the investment firm reported owning about 3.6 million shares, representing 5.9 percent of AMO’s stock. The SEC filing indicates the shares were not acquired to change or influence control of Advanced Medical Optics. ■■ Services Held for Jenny Lynn McGee of The McGee Group Marietta, Ga.—Jenny Lynn McGee, 59, of The McGee Group died here on Jan. 23, 2008. Jenny Lynn, along with her husband Wayne McGee, established The McGee Group, an optical supply business, in Marietta, Georgia in 1976. She is survived by her husband of 34 years, Wayne McGee, sons Matthew and his wife, Jessica; Weston and his wife Veronica; grandson Asa Matthew and granddaughter, Carys Winifred. Preceded in death by her step-father, Charles Leon Andrews, she is also survived by her mother, Virginia Cartey Andrews. A service to celebrate her life was held on Saturday, Jan. 26 at Johnson Ferry Baptist Church, 955 Johnson Ferry Road, Marietta, Georgia 30068. The family requests in lieu of flowers, donations be made to the Vera Bradley Foundation for Breast Cancer, PO Box 80201, Fort Wayne, Ind. 46898. ■■ Benita Tillett Optician Dr. Melissa Hammond 26 IN THE NEWS VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com NEWS VIEWS Sàfilo Acquisitions Expand Global Presence CEO Gottardi: Firm formulates optical retail brand for some markets PADOVA, Italy—Sàfilo Group (SFL: MI) has acquired the retail chains Sunglass Island in Mexico and Just Spectacles in Australia. Sàfilo CEO Claudio Gottardi told Vision Monday that these most recent retail acquisitions are part of Sáfilo’s intention “to build a retail organization worldwide, via acquisitions and some organic expansion.” Gottardi said expansion averaging 100 to 200 stores annually for the next five years will bring the company to the point where retail revenues represent about 20 percent to 25 percent of total group revenues by 2011-2012. The majority of Sáfilo’s worldwide stores will be sunglass-only, he said. However, the company has engaged an outside brand-consulting firm to evaluate a new ophthalmic-eyewear chain approach, which will debut “in certain markets.” Gottardi told VM, “We are at the end of a very long process and are determining our final steps on this, and we’ll probably be ready to talk about the new optical brand in about a month’s time.” Gottardi pointed out that with the new acquisitions, along with the group’s Loop chain in Spain and Solstice Marketing Concepts in North America, the company now has four operative organizations in the world’s principal continents, “allowing us to pursue our longterm strategic project.” He said, “Our expansion is not focused in any particular country; rather, we are looking to build a regional presence where it makes sense. We feel it’s important, with the brands we represent, that we have a retail environment that can present these collections as we need them to be. “Much as we did with Solstice in the U.S.—where we saw the need to consistently provide our sunwear brands with the right high-end retail presence 12 months of the year—many of the same The Signs Look Good for Selling Your Business “Our expansion is not focused in any particular country; rather, we are looking to build a regional presence where it makes sense.” —Claudio Gottardi, Sàfilo market factors exist in other countries around the world.” Gottardi added, “We have spent much of the past year putting together the experienced management team and infrastructure to help us do this. We found key managers who come to us with a great deal of experience to grow our organization on a worldwide basis in the U.S., Australia/ South Pacific, Europe and China. The Mexican retail chain Sunglass Island manages 38 Sunglass Island stores and 7 Island Optica stores, two of the main luxury brands in the prescription frames and sunglass market. They have been operating in the market for 15 years under the direction of the Krantzberg family which will continue to work with Sàfilo Group in the manage- ment of the business. The chain’s sales at the end of 2007 amounted to approximately $26 million. Sàfilo said it has acquired 60 percent of the company. Sàfilo Group acquired 100 percent of the Australian retail chain Just Spectacles, headquartered in Perth, Australia, including 44 stores (12 of which are franchised) located mainly in the Western and Southern territories of Australia. Just Spectacles, present in the Australian market for over 20 years, has sales of approximately 24 million Australian dollars (equal to approximately 15 million Euro). ■■ SUNY College of Optometry to Honor Elias, Gangolli at N.Y. April Gala NEW YORK—At its annual industry event which benefits the Optometric Center of New York, SUNY College of Optometry will honor two industry executives during the group’s “Eyes on New York” gala to be held April 11 at the Rainbow Room at Rockefeller Center. SUNY’s 2008 honorees will be Rick Elias, chief executive officer, Transitions Optical Inc., and vice president, optical products, PPG Industries Inc. as well as Julian Gangolli, corporate vice president and president of North America pharmaceuticals, Allergan, Inc. The event will include a cocktail reception, dinner and entertainment, from 6:30 p.m. to 10:30 p.m. on Friday, April 11. Additional information will be forthcoming and other details including ticket and journal participation are available from SUNY at (212) 938-5600 or via email to awarwick@sunyopt.edu. ■■ Signature Reports Increase in Net Income, Sales for Fiscal ’07 Looking to sell your business? Look to Emerging Vision. We have pre-qualified prospects all set to buy in New York, New Jersey, Pennsylvania, Maryland and Virginia. Now is your chance to sell your retail optical location or locations with an organization you can trust. Let us simplify the process and send qualified buyers right to your door. Call Emerging Vision today at: 1-800-856-9664 LOS ANGELES—Signature Eyewear (OTC BB: SEYE.OB) achieved an increase in net income and net sales for its fourth quarter and full fiscal year ended Oct. 31, 2007. The company has achieved 12 straight quarters and three straight years of profitability, an announcement said. For the full year, Signature’s net sales reached $25 million, up 8 percent. Net income for the year was $2.7 million, up from income of $683,000 in FY 2006. In Q4, Signature’s sales were $6.4 million, up from $6 million in the same period in 2006. Net income in the quar- ter was $1.7 million, vs. net income of $27,215 in FY 2006’s Q4. “Our sales in 2007 were higher primarily due to an increase in sales of bebe eyes and Nicole Miller Eyewear,” said Michael Prince, Signature’s chief executive officer. “Sales also increased from the introduction of Cutter & Buck Eyewear in October 2006 and the launch of the Nicole Miller Luxury Collection in January 2007. Both bebe and Nicole Miller Eyewear contributed to our international and domestic chain growth in 2007.” ■■ “We couldn’t have said it better ourselves.” introducing New Transitions VI lenses: 1 # recommended 30 VISION MONDAY/FEBRUARY 18, 2008 WaveTouch Technologies Names New Management Team; John Ferro Now CEO SAN JOSE, Calif.—John Ferro has been appointed chief executive officer of contact lens supplier WaveTouch Technologies. In his new role, he will be fully responsible for the commercialization of the company’s wavefront-guided contact lens programs along with the day-to-day requirements of running its other CL and research businesses, an announcement said. Noted WaveTouch chairman Vincent Zuccaro, OD, “In keeping with our strategic goals of making wavefrontguided contact lenses a market reality as well as marketing a full line of CLs, I am delighted to state that John Ferro has agreed to serve as our CEO. John has been a management leader in the ophthalmic industry for over 25 years and has expertise in all aspects of optics including wavefront guided lenses.” Also at WaveTouch, industry veteran Kevin Bligh, a founder of the company, has been appointed executive vice president, with primary responsibilities in the areas of business development, sales and marketing. Malcolm McLaughlin, another WaveTouch founder, continues as chief financial officer. In addition, Sandra Zuccaro-Keyes, a licensed master optician, was named executive director of professional services at WaveTouch, and Gary Klein, OD, currently in private practice in San Diego, has been retained as clinical research consultant. Ferro said the company’s WaveTouch lenses, “made for each individual patient from aberrometry measurements taken in their practitioner’s office,” are currently in Beta testing, with market rollout planned for “the very near future.” He added, “We at WTT are confident that this technology will soon be benefiting doctors and their patients in the U.S., later to follow throughout the world.” SynergEyes Names Kammann as Chief Financial Officer CARLSBAD, Calif.—The board of directors of SynergEyes, Inc., the high Dk hybrid contact lens manufacturer, has appointed Paul Kammann as chief financial officer. Kammann brings to SynergEyes more than 25 years of financial and management experience with medical and high-technology companies. Most recently, he was the CFO of Airgain, Inc., an early stage company developing smart antenna technology and products for the wireless and home entertainment industries. PEOPLE Previously, he was CFO and COO of Kinetikos Medical, Inc. (KMI), which was acquired by Integra Life Sciences (IART). Kammann was with KMI for five years and managed its successful liquidity event valued at over $40 million. “There is a real need for hybrid contact lens technology in today’s market, and I am excited to be joining the SynergEyes management team to help the company meet the market demand for this innovative product,” said Kammann. SynergEyes manufactures a hybrid contact lens that combines two materials—a rigid gas permeable center and a soft, hydrophilic outer skirt, resulting in a durable “hybrid” lens. The SynergEyes lenses with FDA market clearance include SynergEyes A for naturally occurring ametropia, targeting patients with astigmatism, current gas permeable lens wearers, and patients demanding optimized vision, SynergEyes KC for keratoconus, SynergEyes Multifocal for presbyopia and SynergEyes PS for post surgery and post trauma refractive errors. Canadian Ophthalmologist William Astle, MD, Elected to Head Certifying Group JCAHPO ST. PAUL, Minn.—Canadian ophthalmologist William Astle, MD, was elected president of the Joint Commission on Allied Health Personnel in Ophthalmology (JCAHPO), for a term running until Aug. 1, 2009. JCAHPO is a non-profit organization that has provided certification and training for eyecare excellence since 1969. More than 15,000 ophthalmic assistants, technicians and technologists worldwide are JCAHPO-certified, according to the organization. Astle currently serves as director of pediatric ophthalmology and strabismus at Alberta Children’s Hospital in Calgary, Alberta. He also is a professor of ophthalmology in the department of surgery at the University of Calgary, and a consulting ophthalmologist at Peter Lougheed and Foothills Provincial hospitals, both in Calgary. A member of JCAHPO since 1995, when he was appointed to represent the Canadian Ophthalmological Society, Astle was elected to the JCAHPO board of directors in 1999. He has served as chair of the group’s international relations committee and secretary of JCAHPO’s education and certification committees. Luxottica Names Binetti Group Sales Manager of the Year PORT WASHINGTON, N.Y.—Luxottica Group has announced that Pat www.visionmonday.com Binetti was named will be very beneficial.” Epic Labs currently employs 24 peoRegional Sales Manager of the Year for ple and works exclusively as a sub-con2007. The honor is tractor for other wholesale labs throughbestowed on the indi- out North America. vidual who not only exhibited a top unit Eggbeer to Represent DAC and dollar increase for International in Midwest Pat Binetti the year, but also CARPINTERIA, Calif.—Charles (Cj) demonstrated superior proficiency in Eggbeer recently re-joined DAC International’s sales force as communication and organizational skills. surfacing systems sales “The Manager of the Year Award is not engineer covering the just about having one great year, it is Midwest. something a manager needs to build over Eggbeer has been an the years,” said Pierre Fay, executive vice optical industry profespresident of wholesale for North Amerisional for over 30 years ca. “Pat has built a strong, stable sales and has extensive team which continues to contribute greatly to the overall success of our com- C.J. Eggbeer experience in capital pany. Pat and his outstanding sales team equipment sales and service. Prior to have demonstrated to us all what Work- becoming sales engineer, he was surfacing systems product manager at DAC’s ing Together can truly accomplish.” Binetti’s team covered the five New Carpinteria facility, where he was instruYork City boroughs, as well as Long mental in helping to bring the compaIsland, Westchester and New Jersey. It ny’s product line to market. His expertwas their teamwork, synergism, and the ise includes the emerging digital lens ability to work under pressure, together design technologies. In his new role, Eggbeer will service with high levels of performance and support from their partners, which were ophthalmic laboratories throughout the among the key factors that led to nam- Midwest. ing Binetti Manager of the Year. “The N.Y./N.J. team succeeded this Gaber to Represent X-Cel Optical year by stepping up when called upon SAUK RAPIDS, Minn.—X-Cel Optical, and working as a team,” said Binetti. based here, has appointed C. Scott Gaber, owner of Inno“Their maturity and professionalism vative Visual Products allowed me to search for new business (IVP), to represent on my own as well as develop existing its product line in businesses. I could only accomplish this Arkansas, Louisiana, by trusting them to work independentNew Mexico, Oklaly and aiding their efforts only when homa and Texas. IVP absolutely necessary.” is an independent Jesse Arndt Named Vice contractor group repScott Gaber President of Epic Labs resenting a limited line of high-quality WAITE PARK, Minn.—Epic Labs, a manufacturers. X-Cel’s extensive line of specials lab located here, has appointed lenses complements Gaber’s portfolio of Jesse Arndt vice presi- optical products. dent. In addition, Arndt has also pur- Christensen Named chased a portion of the Production Manager at Precision company’s stock. CRESTON, Iowa—Lance Christensen Arndt has been has joined the management team at Preemployed with Epic cision Optical Group Labs since 1998 workin Creston, Iowa, as Jesse Arndt ing in production, cusproduction manager. tomer service and most recently as the Christensen comes company’s sales and marketing managfrom a similar position er. He joins Epic’s current president, at Midwest Uncuts in Brian Stene and CEO Ron Stene as a Indianola, Iowa, and third member of the ownership team. has 18 years of optical Lance “We are proud to welcome Jesse into experience. In his new Christensen role, Christensen directs his new role with the company,” the Stenes said. “His contributions to Epic the day-to-day activities of the surfacing have been significant and we are confi- lab, finishing department, and quality dent his addition to the ownership mix control. ■■ Envision a Cooler World. Nouveau introduces a new eyewear brand with a global vision. ReLeaf Eyewear. In partnership with American Forests’ Global ReLeaf project, Nouveau will plant a tree for every ReLeaf frame sold. Dedicated to slowing global warming, Global ReLeaf has planted over 25 million trees to beautify neighborhoods and restore ecosystems. Support Global ReLeaf. Buy a Frame. Plant a Tree. Cool the Globe. Call Nouveau today to see how you can grow your business by helping Nouveau plant trees here at home. Marketing support is available, so your customers can share the vision of a cooler planet. 800-292-4342 Proud sponsor of the Global ReLeaf Project. For every Global ReLeaf frame purchased, American Forests will plant a tree. 08NO-801 08NO-801 32 IN THE NEWS VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com SCENE AND HEARD ‘SCHOOL’ DAYS Transitions Optical Holds 12th ‘Academy’ in Orlando ORLANDO—More than 1,100 people attended Transitions Optical’s 12th Transitions Academy here last month. The event included the launch of the company’s new Transitions VI photochromic lens, as well as the annual Lab of the Year celebration, at which Soderberg Ophthalmic Services was named Transitions’ U.S. Lab of the Year for 2007. Also recognized were Riverside Opticalab of Ottawa as 2007 Lab of the Year in Canada; Fhocus of São Paulo City as 2007 Lab of the Year in Brazil; and Argentina’s Augusto Express as Lab of the Year in Latin America. This year’s Transitions Academy included a managed vision care track for the first time, offering information on today’s managed-vision climate to more than 60 participants. Transitions’ Grady Lenski has all the right dance moves while previewing the company’s 2008 marketing campaign. In keeping with the Africa safari theme of the Lab of the Year ceremony, Transitions’ Dave Cole dons his pith helmet for the event. Enjoying the Academy opening reception are (l to r) Leslie Colopy of Carskadden Optical, Zanesville, Ohio; Debbie Art and Tom Risacher of Interstate Optical, Mansfield, Ohio; and Carskadden’s Tom Colopy. Elliott Reshard (l) of Transitions catches up with Laurinda Mackenzie and Steve Brewer of OptumHealth during the opening reception. Transitions Academy’s keynote speaker, entrepreneur Guy Kawasaki (l), chats on stage after his presentation with Brett Craig, president of Transitions Optical. Transitions Optical’s Rick Elias (c) and his wife Linda welcome Nathan Troxell of PPG Industries to the Academy’s opening reception. @ To view a slide show of the Academy, go to the Slide Show Tab on www.visionmonday.com Sue Swanson (l) and Candace Harris of Marietta Eye Clinic in Marietta, Ga., share a laugh at the reception with Hilaire van der Veen of Shamir Insight. Essilor’s Brian Winslow (l) and Al Villavecchia of Villavecchia Buying Group, River Vale, N.J., chat with Sherrie Rogerson of Doctors Vision Centers at the Transitions reception. IT’S SNOWTIME! Ray-Ban Rocks the 17th Annual Sundance Film Festival PARK CITY, Utah—Ray-Ban hosted five nights of music and movies, as well as honoring Quentin Tarantino with the 2008 Ray-Ban Visionary Award during the 17th Annual Sundance Film Festival held here from Jan. 17 to 21. Festival visitors braved the snowy streets to visit the Ray-Ban Rock Bar housed inside The Monkey Bar on Main Street, where Ray-Ban, as one of the festival’s official sponsors, featured musical acts, free 3D movie screenings and rock band karaoke. @ To view a video of the event, go to the Scene & Heard channel on WebTV at www.visionmonday.com. To see more photos of the festivities, go to Eye On. On Jan. 20, Ray-Ban, in partnership with The Creative Coalition, a nonprofit, social and public advocacy organization of the arts and entertainment community, honored Oscar-winning screenwriter and Palme D'Or-winning director, Quentin Tarantino with the 6th Annual Ray-Ban Visionary Award. Introduced by Academy Award-nominated actor and film-maker, Dennis Hopper, Tarantino was awarded the honor for distinguishing himself as one of the industry's most original talents due to his work on films like Reservoir Dogs, Pulp Fiction, Grindhouse, Jackie Vittorio Verdun and Pierre Fay of Luxottica (second and third from left) posed with contest winners Menashe (far left) and Anita Mizrachi (fourth from left) of Eyeland in Voorhees, N.J., Dave and Andrea Stewart of Eclipse Eyewear in Coronado, Calif. and Tempe, Ariz., and James Cook (second from right) of Luxottica with wife Monica (far right). Actor and film maker Dennis Hopper (r) presented the 2008 Ray-Ban Visionary Award, a gilded pair of Ray-Ban Wayfarers, to Quentin Tarantino. Sam Endicott, lead singer of The Bravery, and the rest of the band wowed the crowed with an energetic and hit filled set after the ceremony. Brown, and Kill Bill. New York City synth rock band The Bravery performed after the award ceremony. Luxottica also sponsored a Ray-Ban promotion and sweepstakes in which both customers and Ray-Ban sales reps were eligible to win a Grand Prize trip to the opening weekend of the film festival. As part of the prize, winners received tickets to movie screenings, spa treatments, lift tickets and the opportunity to dine with Luxottica management, including Pierre Fay, senior vice president and CEO of Luxottica Wholesale for North America, Vittorio Verdun, vice president of marketing for North America, and Marcello Favarossa, global brand director for Ray-Ban. For Drivers Now available in Flat Top 28 Of All Kinds And All Kinds of Optical Professionals: Drive Smart. Drive Safe. ® 36 IN THE NEWS VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com SCENE AND HEARD CENTENNIAL CELEBRATION NETWORKING IN NAPLES Execs Mingle, Tackle Issues At Vision Council Summit Prevent Blindness America Marks 100 Years at NYC Gala NAPLES, Fla.—It was a well-attended Executive Summit meeting, as 180 representatives from member companies in all sectors of the vision care and eyewear industry met here to talk about industry issues, listen to provocative speakers discuss the economy, and network together at meetings, a gala dinner, and some golf. The group also saw the “Vision Enjoying a moment, are left to right, SignetCouncil” new brand identity and cor- Armorlite’s Bruno Salvadori, Vision-Ease’s porate logo revealed, a new moniker Doug Hepper, Shamir’s Hillaire Van Der Veen, and Walman’s Marty Bassett. which will be rolled out to the industry in April. And they heard the news of the Vision Council’s merger with the Sunglass Association of America. (see related story, Page 22) Speaker Jeffrey Rayport of Marketspace, LLC, led a discussion about how “process” must reflect company strategy. Forbes’ publisher, Rich Karlgaard, talked about the current economic and political climate. NEW YORK—Prevent Blindness America, the nation’s oldest volunteer eye health and safety organization, held its Centennial Gala last month at the historic Waldorf Astoria in New York City. The event celebrated the 100th anniversary of the group. Actress Jane Seymour and Chicago Cubs’ first baseman Derrek Lee were presented with the 2008 Visionary Awards. Corporate partners Alcon, Allergan, Novartis, Pfizer and VSP Vision Care were presented with the Centennial Circle Awards for their continued support of Prevent Blindness America and its mission. The event raised more than $600,000 to support Prevent Blindness America’s ongoing programs. Seymour and Lee were chosen for their outstanding dedication Nearly 400 guests celebrated PBA’s history in the and commitment to preventing iconic Waldorf-Astoria ballroom. vision loss. Seymour’s “Don’t Lose Sight” campaign raised much needed awareness of the steps adults can take to minimize the effects of macular degeneration. Once Lee’s daughter was diagnosed with Leber's congenital amaurosis, he sprang into action and through Project 3000, an organization he co-founded, has already raised more than $1 million in much needed research funds. The Centennial Circle Award winners were recognized for their generous support of Prevent Blindness America through the years. Alcon, Allergan, Novartis, Pfizer and VSP have donated to funds that have supported Prevent Blindness America’s vision screening and public health programs, advocacy work and research initiatives. “Back in 1908, Prevent Blindness America began as an organization to prevent infants from suffering from unnecessary blindness,” said Hugh R. Parry, president and CEO of Prevent Blindness America. “And now, 100 years later, we have expanded that mission to include all ages. We thank all of those who have worked with us over the years to help us reach this amazing milestone of a century of saving sight.” Alexander Mingling at the cocktails before the VCA gala, are left to right, A&A Optical’s Rodney Hayes, REM Eyewear’s Steve Horowitz, Kaiser Permanente-Northern California’s Steve Levenson and EyeQ Eyewear’s Jeff Frumkin. Vision Council’s CEO, Ed Greene, right, with guests Kevin Alexander, OD, current president of the AOA, and AOA’s president-elect Peter Keyoe, OD. Speaker Jeff Rayport holds the room’s attention with his talk about strategy and internal process. As they exited the Board of Directors, the group acknowledged the contributions of Marchon’s Al Berg, above left, and DAC Vision’s Dick Bullwinkle, both receiving recognition awards from Vision Council chairman, Larry Clarke. Catching up, are left to right, Balester Optical’s Dale Parmentieri, Vision Council’s Greg Chavez and Santinelli’s Gerard Santinelli. The news of the Vision Council’s merger with the Sunglass Association of America was revealed at the meeting. Here, SAA representatives Tibor Gross, immediate-past president; current SAA president and new Vision Council board member, Dave Bibbey. From left to right, are The “Today” Show’s Willard Scott, emcee, Hugh Parry, President and CEO of Prevent Blindness America, Derrek Lee, Chicago Cubs, Actress Jane Seymour and Actor Tom Sullivan. Among those accepting the Centennial Circle Awards were, above, Rob Lynch, president and CEO, Vision Service Provider (VSP) and Julian Gangolli, president, Allergan at top. 16 REFLECTS THE SUN Lacey WOMEN’S STREET SERIES AND TODAY’S HOTTEST FASHIONS. Stomp They’re young, edgy, shatterproof and exceed ANSI Z87.1-2003 High Velocity Impact and Optical Standards. They’re even Rx ready. Rarely does so much functionality come in such fashionable eyewear. The Street Series tackles any activity, and still elicits plenty of “nice shades” comments. Really, Wiley X wouldn’t settle for anything less. // Please call 1.800.776.7842 to request a catalog or talk with a Wiley X account representative. // WILEYX.COM Dalila PRODUCED AND DISTRIBUTED BY LUXOTTICA GROUP - MOD. BB 433T COVER STORY Photos courtesy of iStockphoto® www.visionmonday.com 39 Male Call Vision Monday assembled a troop of eyewear suppliers and retailers to get their take on the state of today’s men’s eyewear market directly from the front line. By Deirdre Carroll Associate Editor VISION MONDAY/FEBRUARY 18, 2008 NEW YORK— Historically the men’s fashion market has been slower to change than the women’s, but these days it seems the gap has narrowed considerably. The truth is, as one market observer noted, the men’s market doesn’t move slower, it just moves differently. From season to season, there is always movement in men’s eyewear business and retailers who give men options and present them with change will inevitably fare better than those who assume a oneframe-fits-all mentality. As Aaron Schubach, vice president of 16 Standard Optical retail locations based in Salt Lake City, pointed out, the new challenge in the men’s eyewear market is no longer in attracting the customer, but in servicing mens’ ever increasing desire for stylish and functional eyewear. He said, “I believe the men’s business is not so much about attracting men now, as it is about capitalizing on them when they walk into the dispensary.” Vision Monday interviewed eyewear suppliers and retailers to get their view on the current state of the men’s eyewear business. Our experts agreed that men are responding well to new brand collections, to the increased representation of males in POP and advertising and are expressing an ever-increasing desire for more fashion forward frames and an improved selection of trendy larger-sized styles. It’s a Man’s World The most recent results from VisionWatch, a study conducted by Jobson/ Vision Council, reported that in the 12 months ending Sept ’07, 67.9 percent of men over 18 currently wear eyeglasses and, according to the experts we spoke to, huge segments of that population have finally begun to embrace eyewear as a true fashion accessory. “There has been a strong emphasis placed on eyewear as an important accessory from the fashion houses themselves, which has been a major factor in raising the male consumer’s consciousness,” stated Vittorio Verdun, vice president of marketing for Luxottica. “The whole luxury movement with accessories in general has had a big impact on optical eyewear,” said Lisa Gear, director of product management for approximately 900 LensCrafters locations in North America. “Just as in the women’s market, men are looking at optical eyewear as an accessory that is part of their personal style. As the trend becomes less unisex and more gender Continued on page 40 40 COVER STORY VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com Ten Trends to Watch With so many brands expanding their men’s offerings to reflect the growth in the market, Spring ’08 is revealing some very clear trends for men’s eyewear. Here are the top 10 culled from our experts. 4 3 Fabric inspired detailing More customization options 5 10 Ecologicallyfriendly eyewear lines Retro-influenced rounder shapes and classic styling, like in this Michael Kors frame, hits two big Spring trends. Geoffry Beene ties as POP. Fabric will be a big inspiration for men's eyewear details. Dual-tone color treatments 8 >> 9 Vintage and retro influenced ovals and rounds >> Example of new POP that features men and women paired together. Multi-laminate acetates >> Increased range of sizes for the big and tall customer 7 Continued reinterpretations of classic styles >> 1 2 Sports-inspired accents 6 Styling for men's eyewear collections, which can even be seen in brand's POP, is becoming more masculine. Clearly masculine styling >> Dual color treatments, like these frames from Jhane Barnes, make a big impact. Merchandising imagery from Standard Optical’s private label men’s collection, Schubach originals, designed by Aaron Schubach. Continued from page 39 specific, [today’s man] also wants to be sure that the style he selected cannot be mistaken as at all feminine.” “The men’s eyewear market has evolved in much the same way the overall eyewear market has evolved, it is much more fashion focused,” added Dr. Ned J. Steinfeld, owner of four Bronx Eye Care Centers and the Westchester Vision Center in the Bronx and Westchester, N.Y. “Certainly, many men are interested in glasses that make a fashion statement, or at least project the image they have of themselves. These changes are mostly due to the changes in the general culture. We are a more fashion oriented, celebrity watching population. It stands to reason that this would impact areas such as eyewear.” “The male eyewear consumer is in a word, ‘educated,’” agreed Blake Kuwahara, creative director of Base Curve and REM Eyewear. “They are design and fashion savvy and concerned about quality and value.” “Men are looking for sophistication especially,” said Schubach. “Something that says, I’m modern, smart, and ‘I made it,’ but isn’t outlandishly flashy or exuberant. It is often easier to identify what they don’t want, things like large logos, blingbling, bright colors, lots of temple detail, and frames that are delicate.” “Men are generally more youngthinking than in previous generations,” stated Marj McGraw, co-president of Nouveau Eyewear. “‘Fifty is the new 40,’ and men now tend to look for styles that correspond to their psychographic age, not just their chronological age.” “In the past year, I’ve noticed an increased interest in designer names and styles that help men look younger,” confirmed Anita Mizrachi of Eyeland in Voorhees, N.J. “We see younger men not being afraid to try hipper, metro looking plastic styles,” added Steinfeld. “There is such a wide range of styles out there that makes it very easy to satisfy every male patient’s eyewear needs.” In fact, since men today are more conscious of their overall look and open to trying more things, eyewear designers are capitalizing on these changes to broaden their men’s offerings. “Men want to look modern and updated but not stand out,” said David Duralde, vice president of creative development for The Kenmark Group. “The designs for men do involve more innovative techniques and utilize the latest technologies but the eyewear market for men has moved from purely a function and technology story now to individual styling, more fashionable designs—wardrobe options. Men’s eyewear is now more unique and offers more segmentations.” “The almost universal disappearance of the male office ‘uniform’ has helped men find their own unique styles,” concluded McGraw. ”At Mido this year, a new buzzword was customization. Men are still looking to fit in, to look professional, but they’re also looking for details that distinguish their look.” “Bronx Eye Care has responded to these changes by carrying more fashion forward men’s frames. We still carry the more traditional men’s selection, but we have a large selection of designer men’s eyewear too,” stated Steinfeld. “Also, we try not to prejudge the patient. Just because the patient may be a man, we don’t assume that he isn’t looking for fashionable eyewear.” “Men want a fresh look that speaks to the person they want to project,” added Mizrachi. “We try to have them try something different from what they came in wearing.” Talking About Style Vintage and retro-inspired styles have become such a part current fashion trends that classic shapes, like the wayfarer, are Continued on page 42 Nassau Vision Group Winter ice-breaker Escape the winter chill with a hot sale! Buy any three pairs* of select branded AR lenses and instantly receive... 10 OFF $ It’s the perfect time to stock up and save! Participating lenses: • ORMA Crizal® • Younger Trilogy® AR • ORMA Crizal Alize™ • Thin & Lite® AS 1.60 with Alize • ORMA Crizal Alize with Clear Guard™ • Thin & Lite AS 1.67 with Crizal • ORMA Thin Crizal • Thin & Lite AS 1.67 with Crizal Alize • Airwear® Poly with Crizal • Seiko 1.60 Diacoat • Airwear Poly with Crizal Alize • Seiko 1.67 Diacoat • Airwear Asp. with Crizal • Nikon Lite AS 1.67 ECC • Airwear Asp. with Crizal Alize • Nikon Lite AS 1.74 ECC • Resolution™ AR • Drivewear™ with Synergy™ Backside • Resolution Color Free AR This offer is valid January 7 to March 31, 2008. Don’t miss out! Order today! Visit nassau247.com or contact your local Nassau branch. Nassau Lens Company, NJ 800.526.0313 Nassau Lens Mid-Atlantic, NC 800.253.4271 Nassau Lens Southwest, TX 800.441.2546 Nassau Lens Florida, FL 800.432.2202 Nassau Lens Mid-West, IL 800.323.8026 Nassau Lens West, CA 800.433.2974 Nassau Lens Memphis, TN 800.399.3231 Nassau Lens Southeast, GA 800.241.9048 Champion Optical, OH 800.223.3485 Terms and conditions: Unlimited offer. Purchase three pairs = $10 off, 6 pairs = $20 off, 9 pairs = $30 off, etc. *Each individual pair must be made up of the same brand. The three pairs can be purchased in any combination. 42 VISION MONDAY/FEBRUARY 18, 2008 COVER STORY it comes to eyewear meant for activities. In fact, men are still focusing on functionality across the board. “Function, comfort, fit and durability are still overwhelmingly large draws for men,” said Verdun. “But function, if it is attached to a brand name, is a huge plus. Providing those characteristics on top of your crazy cufflinks the reassurance of a let you whisper your rebel yell, brand can close a sale.” do your glasses? “Men often focus on features and benefits, functionality and A recent print ad from LensCrafters that targets male customers. durability,” agreed Continued from page 40 Schubach. “Flat-metals, matte finishes now considered fashion-forward and hip. and titanium work well for men. But we Ovals, rounds and circles, as well as, more need more men’s zyls and I see this segmedium sized shapes with flatter bases ment continuing to grow. It offers the and textured details are the direction dispenser a chance at a multiple pair men’s eyewear is headed in. sale, as a zyl may not likely be an ‘all“I think many people are tired of the the-time’ men’s material.” rectangle,” stated Mizrachi. “Different “Traditionally, the older man is more face shapes demand a variety of options. functionally oriented and the younger A little larger frame, though not huge, man more technically and fashion drivgives a sense of presence. A tweed look en,” stated Steinfeld. “But these lines or herringbone temple treatment goes are changing. Brand recognition is over well and is still masculine. The important to many men. Just like the car combination metal front with thicker zyl a guy drives, his eyewear can speak to temples is popular and sleek rimless, or his self image and a Prada frame is a lot drill-mounts, with a little more temple more affordable than a new Ferrari.” thickness seems to generate interest.” “Function generally is the closer “Although men are also stepping out, between choices,” added Mizrachi. “But the color tends to be on the backside of if they like a style and feel empowered the frame—similar to a jaunty inner lin- in a certain look, as long as they know ing of a jacket,” said Gear. “’Décor’ on and trust that they will be satisfied with the temple is increasingly popular for the quality, they can be convinced to try men, as long as the frame itself remains style over pure function. Men do notice masculine.” what other men are wearing and want to Schubach added, “Kenmark’s Jhane be a player in the fashion game.” Barnes collection is spot on. It features “More and more men are becoming good men’s sizes, great dual coloration label-conscious brand shoppers,” agreed that’s not too flashy, combination zyl and McGraw. “Brands assure men of a cermetal frames and smart detailing. It gen- tain degree of quality. They want to look tly shouts sophistication.” good, and they want to purchase smart. “Men are demanding more fashion They’re interested in the tangible differstyling, but in the larger eye sizes they ences that make frames perform better. are comfortable with and we’ve begun Ask questions to help them zero in on seeing great styling in larger eye sizes. the features and the look they want.” Oakley Ophthalmic is a great example,” POP Culture added LensCrafters’ Gear. As styles have become more sleek, “Larger men are delighted to find something that fits them well and looks retro and colorful, marketing and merfresh,” said Mizrachi. “Understated ele- chandising has become a big part of gance is a common theme with men and communicating the brands’ story. There A&A Optical’s XXL line is great for styl- has been a movement toward a bigger offering of POP and providing more ish larger men’s eyewear.” images that feature men and women Function vs. Fashion paired together. Pieces that feature both Function is still most important when men and women not only attract male LWB-4 14B -Ban 6124 © 2007 LensCrafters, Inc. All Rights Re www.visionmonday.com consumers to brands they may have that target men and we’ve noticed as a once perceived as predominately female whole that the total number of pages with but also allows retailers to merchandise eyewear has definitely grown.” for an entire collection without too much “We have responded to the everclutter, according to market observers. changing fashion landscape of the men’s “Designers such as Armani, Ralph business by concentrating on our frame Lauren, Prada, and Ray-Ban have clearly collections and advertising to the male identified their specific niche and their consumer,” stated Schubach. “We do posters and modeled pieces of advertis- some targeted media in radio and TV ing speak well to the individuals looking and at Utah Jazz games against popular to be a part of the lifestyle those images teams like the Lakers, Celtics, and portray,” said Mizrachi. “Most compa- Spurs. We also do some direct mail nies will offer you some male point-of- media for ‘Men’s Only’ trunk shows. purchase pieces, but you have to make a This coming year, subliminally, our TV statement in your dispensaries that let’s spots will show more men.” that man know you have what he “Men’s frames and male images are wants,” added Schubach. “Male mer- an integral part of all of our marketing, chandising needs to reflect the everyday from our TV and print ads to direct mail, male, the business man, part-time ath- our front door and in-store images to the lete, fun fashionable father, etc.” lenscrafters.com Web site and more,” “At LensCrafters, men can either shop stated Gear. “Our advertising also by eyewear brand, or in the LensCrafters includes male focused versions of our male-specific section we call ‘Men’s Clas- ads in male oriented magazines such as sics’,” explained Gear. “This is a specially Golf Digest and Men’s Journal.” curated section with more conservative or “To target men we do local restaurant traditional looking male styles. Our Web guide advertising with clip art from site, lenscrafters.com, also devotes a sec- A&A’s XXL line and sponsor our local tion entirely to frame suggestions for men semi-pro baseball team, the Camden to help them do their research.” Riversharks,” added Mizrachi. Marketing and advertising across the “We continue to carry a large selecboard is getting more aggressive as men tion of men’s frames and are always have become just as subject to the images shopping the lines for new men’s eyethey see in the media as women are. wear, which we advertise both in print Actors, musicians, politicians, sports figures and on cable TV,” volunteered Steinand prominent businessman, all have an feld. “We recognize men as an imporaffect in forming a man’s personal expres- tant part of our business.” ■■ sion of style. “Certainly, Hollywood has an impact on what we wear, but today’s man wants to look and feel good,” said Schubach. “Taking part in the Sundance Film Festival phenomenon has helped us understand what the celebs are wearing, and what might hit our market next. Celebrities have also become our fashion icons and influencers. The Young Hollywood Generation is very much in touch with fashion, as are musicians. The relationship between 22 EAGLE PLAZA, 700 HADDONFIELD-BERLIN RD. Hollywood, music and fashion VOORHEES, NJ 08043 • 856-783-1040 is a very direct one.” Since men are also influenced exceptional eyecare. We at Eyeland believe that our unique eyeglasses represent the future of by the images in the advertising see better. eyewear. they are subject to, a larger ad look better. The consumer seeing perfect lightweight presence in male targeted design and exquisite craftsmanship love coming back. will find an unparalleled solution to a publications and programming timeless need in our products. has also had an impact on the Quite simply, together we give eyeglass men’s eyewear market. wearers a better experience. “There has been a big increase in advertising eyewear for men,” said Verdun. “We do A male specific ad from Eyeland in Voorhees, N.J. a lot of placements in magazines featuring A&A’s XXL collection. XXL and XXLTi are registered trademarks of A&A Optical www.aaopticalco.com 44 VISION MONDAY/FEBRUARY 18, 2008 IN THE NEWS www.visionmonday.com SCENE AND HEARD WINTER WONDERLAND ClearVision Hosts Holiday Party and Silent Auction HAUPPAUGE, N.Y.—Last month, ClearVision Optical hosted a WinterVision Wonderland cocktail party to kick off the New Year and a silent auction to benefit the Newsday Charities at their corporate offices based here. Over 150 guests attended the event where informal tours were given, guests mingled, networked and enjoyed a buffet. During the event, attendees bid on photography from Steve Horowitz, executive vice president of REM Eyewear in Sun Valley, Calif. during a silent auction where all proceeds were David Friedfeld (left) and Peter Friedfeld used to benefit Newsday Charities’ Help-A- (right) pose in front of their guests Family campaign. The photographs showcased silently bidding on the auction pieces. his travels over the last seven years to U.S. and global destinations. The Newsday Charities Help-A-Family campaign helps children and youth who live in “at risk” environments on Long Island. Every dollar raised by the auction received a $.50 match by the McCormick Tribune Foundation, of which the Newsday Charities is a fund. The silent auction raised approximately $4,000, therefore providing nearly $6,000 in support of people in need on Long Island. CL Deal Can Be ‘Opportunity’ for ECPs Continued from page 16 pendents to overreact to this deal, but they have companies like ours that are lined up and ready to help them compete. Eyefinity’s Reorder Contacts is specifically built for a doctor to manage their patients, allow patients to reorder lenses and keep control.” Reflecting on the growing interest in ECPs’ participation in systems, Baker said, “We have data that show when doctors choose to compete, they can do so effectively: In 2007, between 55,000 and 60,000 patients have been registered by the practices of the ECPs who’ve chosen to use ReorderContacts.com, that’s nearly 50 percent more than the prior year when we launched it.” Robert S. Hammond, OD, who owns and practices at three locations and acts as product manager overseeing contact lens business at Doctor’s Vision Center/Eye America’s 58 locations in North Carolina, offered a similar outlook. “Our contact lens business is an integral part of our patient care. We offer all phases of eyecare from primary to tertiary care. Our offices are always looking for new cutting edge products and we fit many specialty lenses. Contact lens patients are educated on the need for annual examinations to assess their eye health and are mostly compliant. Our strategy is to fit mainly monthly replacement lenses, because we think they Three of Steve Horowitz’s photographs auctioned off during the night to benefit Newsday Charities Help-A-Family program. provide the best fit, comfort, acuity and value for the money especially if they purchase an annual supply. Our contact lens business has grown as expected last year. “Our philosophy is to sell an annual supply to our patients at the time of their examination. We count on our ability to bundle professional services to strengthen our relationship with each patient providing the best value for money for all services and products related to a contact lens wearer. We also continue to look for innovative cutting edge products that can enhance the unique contact lens needs of our patients and actively communicate these innovations ‘one to one’ via mail and email messages. We don’t feel that we have to Eyefinity's ReorderContacts.com creates options for patients and ECPs. match our competitor’s prices because of the added services we provide to our patients. I do not think we will be doing things any differently after the merger takes place as we continually stress our programs in our offices.” ■■ Bringing Value to Your Boards Delivering Exciting Eyewear throughout the year... Great Quality, Fresh Styles, Incredible Price. It’s all about Value! www.i-dealoptics.com 1-800-758-6249 SECO BOOTH #1036 Perfect Fit for Today’s Man H 203 H 204 MAKING THINGS RIGHT.™ HAGGAR EY EGL A S S F R A M E S M A NU FAC T U RE D U N D E R LI C E N S E B Y I -D E ALO PT I C S www.i-dealoptics.com 1-800-758-6249 46 VISION MONDAY/FEBRUARY 18, 2008 EXAM LANES www.visionmonday.com NEWS VIEWS Managed Vision Gets Spotlight During Transitions Academy By Cathy Ciccolella Senior Editor ORLANDO, Fla.—Managed vision care—and its role in promoting overall eye health, not just good vision—got special attention here last month during Transitions Optical’s annual Transitions Academy. For the first time, the Academy included a special program devoted to managed vision, put together in cooperation with the National Association of Vision Care Plans (NAVCP). As Pat Huot, business manager, managed vision care, for Transitions, said in kicking off this special program, managed vision plans can be a vehicle for bringing potential eye problems to consumers’ attention. “We need to educate through managed vision,” he declared, pointing out that “more than 50 percent of all eyeglass prescriptions are touched by managed vision care.” Huot said Transitions is working to assist its eyecare-practitioner partners— as well as both employers and employees participating in vision plans—in increasing awareness of the importance of eye health by providing a variety of tools, including downloadable brochures and eye-health flyers outlining the value of vision benefits. Before an audience of more than 60 managed-vision participants, Paula Newsome, OD, president of Advantage Vision Center in Charlotte, N.C., also stressed the importance of eye exams as a means of detecting hidden eye-health problems. “Most people believe good vision means seeing 20/20,” Newsome said, “but consumers need regular exams to detect vision changes and check for eye disease.” Continued on page 47 Transitions’ Pat Huot welcomes participants to the Academy’s first managed vision care track. Barry Barresi, OD, Named Executive Director of AOA ST. LOUIS—The American Optometric Association (AOA) has appointed health-policy expert and educator Barry Barresi, OD, as executive director of the 34,000-member organization, effective July 1. Barresi—currently president of the New England Eye Institute and vice president of clinical affairs at New England ColBarry Barresi, OD lege of Optometry—will succeed Michael Jones, OD, who retires on June 30 after 10 years as the AOA’s executive director. A long-time AOA volunteer, Barresi is currently a member of the AOA’s federal relations committee. He also serves as a consultant to AOA’s Healthy Eyes Healthy People project and is the founding chair of the newly established National Commission on Vision and Health. Barresi has been a key player in AOA’s advocacy efforts, according to the organization, having testified in state legislatures on scope-of-practice legislation and worked with AOA on policy development and advocacy in Washington. ■■ Joe Wende, OD, of Davis Vision and Essilor’s Pauline Yan take a break during a managed-vision dinner in conjunction with Transitions Academy. NAVCP executive director Steve Ingram (l) networks with John Kilday of Superior Vision Services over dinner during Transitions Academy. EYECARE NEWS AVESIS, DENTAL INSURER RENAISSANCE PARTNER FOR COMBO DENTAL/VISION PLANS OKEMOS, Mich.—Renaissance Dental, which offers dental insurance, is now adding insured vision plans packaged with its group dental products through a partnership with Phoenix-based Avesis Vision Plans. Said Phil Wenk, DDS, president of Renaissance, “With this dental and vision benefits bundling, our clients can add a valuable benefit to their offerings at a low cost while simplifying their administrative burden.” Renaissance’s new vision plans include two fully insured vision PPO options, each offering in- and out-of-network benefits. The vision plans feature access to a national network of more than 18,000 providers, including independent eyecare professionals as well as national and regional optical chains, according to the company. Renaissance Dental includes plans for groups with as few as five enrollees. Renaissance Dental is part of the Renaissance family of companies, which collectively provide coverage for more than six million people with annual revenues of nearly $2 billion, an announcement said. vate and group settings and was on the faculty of the Ohio State University College of Optometry; he earned four degrees, including his OD and Ph.D., from Ohio State. Alexander was elected AOA president last June during the annual Optometry’s Meeting; he is expected to be succeeded by current president-elect Peter Kehoe, OD, at this year’s meeting in Seattle. J&J VISION INSTITUTE OFFERS MONTHLY PODCASTS JACKSONVILLE, Fla.—Johnson & Johnson’s Vision Care Institute here is now offering a free monthly podcast to eyecare professionals, featuring interviews with ECPs on the latest in eye health. The first podcast, “Improving Compliance through Communication,” includes interviews with Walt West, OD, and optician J. Paige Pantall. Future topics include “Higher Order Aberrations and Vision Correction” with Lou Catania, OD, and “Managing Presbyopic Patients with Contact Lenses” with David Kirschen, OD. The podcasts—available in English, French and Spanish—can be downloaded by visiting www.tvciedu.com or subscribed to through iTunes. AOA PRESIDENT ALEXANDER TO HEAD SOUTHERN CALIF. COLLEGE OF OPTOMETRY NON-PROFIT GROUP PRVAIL INCREASES EYEWEAR DISTRIBUTION TO NEEDY FULLERTON, Calif.—Kevin Alexander, OD, current president of the American Optometric Association, will take over as president of the Southern California College of Optometry, based here, on July 1, the day after his term as AOA president ends. Alexander—currently dean of the Michigan College of Optometry at Ferris State Univeristy—will succeed Lesley Wells, OD, MD, who is retiring after 11 years as SCCO head. An announcement by the college said Alexander will be its seventh president. Before taking on his current position in July 2000, Alexander practiced optometry in pri- SAN RAFAEL, Calif.—In an effort to meet the growing demand for vision aids among impoverished people worldwide, the non-profit organization PRVAIL (Partners in Restoring Vision and Improving Lives) has stepped up its efforts to secure donations of overstocked, returned or unsold reading glasses and sunglasses. The eyewear is distributed to needy people both in the U.S. and in developing countries. PRVAIL, which started in late 2003, distributed more than 200,000 pairs of glass- Continued on page 47 www.visionmonday.com EXAM LANES tive director of the National Association for Health and Fitness, opportunities also exist to integrate vision care into a growing movement in the workplace toward promoting good health. “Going forward, I see proactive action to correct and/or prevent future eye issues,” Haberstro said. Noting that vision disorders cost the business community $8 billion a Richard Sanchez of Advantica Paula Newsome, OD, reviews Eye Care participates in a eyecare trends during the year in health costs and lost promanaged-vision session durmanaged vision program at ductivity, he said, “Eye health ing Transitions Academy. Transitions Academy. must be a regular part of the Continued from page 46 worksite wellness dialogue.” Following the formal program, a numSander Domaszewicz, of Mercer Health & Benefits Services, outlined ber of NAVCP members and the group’s trends in employers’ health-insurance executive director, Steve Ingram, met to policies, including a movement toward continue the work begun during a Trangiving employees greater choice in sitions-sponsored task force that met in selecting the benefits they expect to use conjunction with the association’s 2007 most. “This provides a huge opportunity annual convention. The NAVCP is confor vision benefits to become more sidering development of an industryimportant,” he noted. Domaszewicz said wide message to encourage consumers 66 percent of large employers and 30 to schedule regular vision exams to propercent of small companies now offer mote eye health; member companies are being asked to provide input on the consome kind of vision plan. According to Philip Haberstro, execu- tent of the message. ■■ VISION MONDAY/FEBRUARY 18, 2008 EYECARE NEWS Continued from page 46 es in 2007 alone, according to director Mark Sachs. Its total number of glasses supplied has now exceeded 500,000. Last year, the organization added two new board members from the optical industry, Reade Fahs, president and chief executive officer of optical retailer National Vision, and J. David Chute, president of i2C Ventures. In addition, PRVAIL was invited to participate in a Council on Foreign Relations roundtable on supplying glasses to the developing world. Added Sachs, “We have been challenged with a ‘moon shot’ goal of one million glasses in 2010. We are taking this seriously and exploring how we can take our model and make it five times bigger—it certainly seems like the demand is out there.” PRVAIL is seeking donations of either reading glasses or sunglasses, as well as financial support. For more information, visit the organization’s Web site, www.restoringvision.org, or send an e-mail to mark@restoringvision.org. AUTHOR TO KEYNOTE OPTOMETRY’S MEETING ST. LOUIS—Christopher Gardner, author of the book The Pursuit of Happyness, will be keynote speaker for this year’s Optometry’s Meeting, organized by the American Optometric Association. Gardner’s speech will be featured during the opening general session on June 26, sponsored by Essilor. The Pursuit of Happyness chronicles Gardner’s journey from inner-city Milwaukee to Wall Street; the book was a best-seller and was made into a movie starring Will Smith. Gardner is now the owner and chief executive officer of Christopher Gardner International Holdings. The 2008 Optometry’s Meeting will be held in Seattle, June 25 through June 29. ■■ The leader in AR now QEOIWWYVJEGMRKERH½RMWLMRK¾] Call today for more information on iCoat’s coating, sur facing and f inishing ser vices: 800.832.2628 icoatcompany.com iCoat and Making lenses better. are registered trademarks of iCoat Company, LLC. © 2008 iCoat Company, LLC. All rights reserved. 47 CO AT I N G . S U R FAC I N G . F I N I S H I N G . c Perfe ® t SM n Visio Recycle AR Coated Lenses Into Sunglasses In 10 Minutes Or Less! & STRIP TINT 1 2 Load lenses into the plastic lens holder provided with the kit. 3 Immerse lenses into the solution for only thirty seconds. 4 Rinse well with cold water. Repeat the previous step if any AR coating remains. Immerse lenses into BPI® Lens Prep II™ for one minute. 5 ™ 6 Immerse®lenses into BPI tints for seven minutes. Rinse lenses in BPI® Lens Prep II™ for one minute. BPI SIX-STEP, EASY TO USE RECYLING SYSTEM REMOVES ANTI-REFLECTION COATINGS AND ALLOWS LENSES TO BE TINTED IN ONLY A FEW MINUTES! ® ® ® The BPI AR Dry™ kit contains: Safety gloves and goggles. Plastic tank with integral lens holder. Operational and safety instructions. One ® pack of BPI AR Dry™. One pack of AR Dry™ will remove AR and hard coating from 50 pairs of lenses. The solution will stay active for 6 months or more. This is a quick and easy way to remove damaged and scratched coatings from plastic lenses. The safety and usage instructions must be read and understood before the AR Dry™ is mixed or used. $100 SAVINGS! BPI it™ yK AR Dr $SP8EC9IAL BPI® AR Dry Kit™ and safety instructions BPI® AR Dry Kit™ is to be used by trained and qualified laboratory personnel only. Requires special shipping.* 50% SAVINGS! 20% SAVINGS! FREE SHIPPING! Buy any BPI Lens Tinting Instrument and get ® a BPI AR Dry™ Kit* at no charge. When purchasing the second bottle of ® BPI AR Dry™. On orders of $100 or more of BPI tints and BPI tinting chemistry. When ordering BPI ColorMax™ Dry lens tinting pills. Continental US only. Ground service. ASK FOR: VM-0308 ASK FOR: VM-0308 ASK FOR: VM-0308 ASK FOR: VM-0308 ® *Hazardous material shipping charges apply. All offers expire 15 March 2008 Call: 1-800-CALL-BPI Fax: 1-888-CALL-BPI Click: callbpi.com International - Call: 001-305-264-4465 Fax: 001-305-264-1467 © 2008 BPI ® . All specific names mentioned herein are trademarks of Brain Power Inc ® . Miami. Fl. The following are registered trademarks with the US Patent Office and with similar offices in other countries: Transchromatic® , Solar Sun ® , There isn’t a lens we can’t improve ® , Safari ® , Designed Spectrum ® , Blue ® ® ® ® ® ® ® ® ® ® ® ® ® ® Barrier , Brain Power Inc. ,BPI , Buy now, save later , Dye Hard , EVA , Spectracolor , Safari , Solar , The Pill and Ziptint . The BPI bottle shape and design are trademarks of BPI . BPI is not responsible for typographical errors. Offers subject to change without notice. Prices quoted do not include sales tax or shipping charges. Item availability and price are subject to change without notice. FREE SHIPPING: GROUND SERVICE, CONTINENTAL USA ONLY. ADV# 468|VM|MAR08 ORDER ONLINE AT WWW.BRAINPOWERUSA.COM. CREDIT CARDS ACCEPTED. BPI BLACK ® ™ The World Standard For Quality, Fade-resistant Gray/Black Tints ™ ® BPI Black Is Used By Every Major Lens Manufacturer The Longest Lasting, Maximum Concentration, Fade-resistant Tints For Dark Lenses Available in 3 ounce liquid concentrates,® ® cost-saving quarts and low shipping cost BPI Pills Limited Time Offer! Save 20% on orders of ® $100 or more of BPI tints and tinting chemistry Call today offer expires 15th March 2008. Ask for Vm0308 Offers cannot be combined Phone: 1-800-CALLBPI Fax: 1-888-CALL-BPI Click: CALLBPI.COM International Phone: 001-305-264-4465 International Fax: 001-305-264-1467 ® ct Perfe SM V ision CALLBPI.COM YOUR #1 SOURCE FOR LENS TINTING EQUIPMENT & SUPPLIES Call BPI: Tinting Systems Photometers Gradients Accessories Lens Holders Tints & UV Dyes Frame Dyes Flexi-Blocks Job Trays Chemistry Lens Tempering Ultrasonics Vent Hoods Tanks and and more! © 2008 BPI ® . All specific names mentioned herein are trademarks of Brain Power Inc ® . Miami. Fl. The following are registered trademarks with the US Patent Office and with similar offices in other countries: Transchromatic® , Solar Sun ® , There isn’t a lens we can’t improve ® , Safari ® , Designed ® ® ® ® ® ® ® ® ® ® ® ® ® ® ® Spectrum , Blue Barrier , Brain Power Inc. ,BPI , Buy now, save later , Dye Hard , EVA , Spectracolor , Safari , Solar , The Pill and Ziptint . The BPI bottle shape and design are trademarks of BPI . BPI is not responsible for typographical errors. Offers subject to change without notice. Prices quoted do not include sales tax or shipping charges. Item availability and price are subject to change without notice. ADV# 466|VM|MAR08 50 VISION MONDAY/FEBRUARY 18, 2008 RETAIL DISPENSARY www.visionmonday.com LAUNCHES Transitions Releases Sixth Generation Lens Lens maker flexes marketing muscle for its biggest launch yet “Transitions has a heritage of offering the most advanced photochromic technology for today’s consumers, and the new Transitions VI technology was specifically designed based on the desires identified through research with eyecare professionals and their patients.” —Dave Cole, Transitions Image from Transitions’ new ad campaign show how Transitions lenses change from clear to dark. PINELLAS PARK, Fla.—Transitions Optical is kicking off the biggest product launch in its history this month with the release of Transitions VI, an advanced photochromic lens that boasts significant performance improvements over earlier generations of Transitions products. The Pinellas Park-based lens maker is mounting an extensive consumer marketing campaign throughout 2008 to support the release of the new lens (see sidebar). Transitions VI lenses are darker outdoors than Transitions V lenses and Transitions Next Generation lenses in any temperature, reducing discomforting and disabling glare; are clearer indoors than Transitions V lenses; and are faster to fade back than Transitions Next Generation lenses, according to Transitions. Transitions VI lenses also block 100 percent of UVA and UVB radiation—and now provide UV 400 protection. The lenses are available in all major lens materials and designs. Additionally, Transitions VI lens- es are compatible with anti-reflective (AR) coatings from all major manufacturers. Combining Transitions VI lenses with an AR coating, improves the indoor clarity of the lens, reduces distracting glare and enhances nighttime driving. “Transitions has a heritage of offering the most advanced photochromic technology for today’s consumers, and the new Transitions VI technology was specifically designed based on the desires identified through research with eyecare professionals and their patients,” said Dave Cole, general manager of the Americas, Transitions. “Supported by our partners and our marketing efforts, we are confident that Transitions VI will help eyecare professionals further grow their businesses and even achieve higher levels of patient satisfaction.” To support the launch of Transitions VI lenses, Transitions Optical has created the “Experience Transitions” tour, a live event that will visit 11 cities throughout Transitions Intros New TV Commercial PINELLAS PARK, Fla.—Transitions Optical is debuting a new commercial in 2008 featuring a “day in the life” of a nature cinematographer. The commercial, which was filmed in Namibia,will highlight the benefits of Transitions lenses for everyday UV and glare protection. It will be accompanied by new print advertising and the largest marketing campaign in Transitions Optical’s history. The campaign will make an estimated five billion impressions among consumers, according to Transitions. The TV advertising campaign will air over a 25week span which began on Feb. 4. The spots are A still image from the new Transitions scheduled to run during top primetime, daytime, Optical TV commercial depicts a “day in the life” of a nature cinematographer. syndicated, news and cable television shows. The Transitions brand will be visible on 14 of the top 20-rated shows, including: “60 Minutes,” “The Amazing Race,” “Boston Legal,” “CSI,” “Dancing With the Stars” and “Grey’s Anatomy.” The ad will also run during new programs, such as “Cane,” “Big Shots” and “Women’s Murder Club,” and will appear during popular syndicated programming, like “Wheel of Fortune,” which reaches 12 million viewers daily. Additionally, consumers who view television shows online at ABC.com will be able the U.S. By attending, eyecare professionals will earn the chance to experience the new performance of Transitions VI lenses firsthand. Kicking off this month and continuing through April 2008, the Experience Transitions tour will also stop in six cities in Canada. Attendees will learn about tools and support for the new product, as well as 2008 initiatives to educate consumers about the need for healthy sight and will direct them to their eyecare professionals for more information. “Our tour attendees will see that we are stepping up our efforts on all fronts—advancing our technology to provide optimal vision and healthy sight to patients, expanding our marketing efforts to drive awareness of the need for UV and glare protection and elevating the importance of eyecare professionals in delivering healthy sight solutions,” said Grady Lenski, commercial strategy and operations director, Transitions. “We have a lot in store for 2008, and the tour will help our partners know what to expect and how they can leverage our efforts to grow their own businesses.” In keeping with the tour’s “experience” theme, eyecare professionals will have the opportunity to visit various stations where they will see Transitions VI lenses in action and enjoy engaging entertainment. Attendees will learn the latest updates on consumer advertising, as well as self-marketing tools, inoffice/POS tools and education support offered by Transitions in 2008. Attendees will have the chance to win gift cards, and will have the opportunity for a free trial pair voucher for Transitions VI lenses. The U.S. Experience Transitions tour will stop in Atlanta, Ga., Feb. 29; Tampa, Fla., March 4; Miami/Fort Lauderdale, Fla., March 6; Houston, Texas, March 11; Dallas, Texas, March 13; Seattle, Wash., March 20; Los Angeles, Calif., March 25; New York City, April 1; Detroit, Mich., April 3. ■■ @ to see the Transitions commercial To view the Transitions commercial through a streaming video player. Before go to the Scene & Heard channel on WebTV at www.visionmonday.com the show begins, a “Brought to you by Transitions” message will appear on the screen, and Transitions will be the only sponsor during these airings. The Transitions ad will also appear randomly during the show. As part of its on-going effort to reach the growing Hispanic population, Transitions will for the first time air its commercial in Spanish in the U.S. Transitions will be a featured sponsor of Major League Soccer broadcasts on Telefutura, a Univision network, making an estimated 127.5 million impressions among consumers, Transitions said. An extensive print advertising campaign will focus on publications related to general health and well-being, making an estimated 270 million impressions among consumers. Advertisements will appear in popular publications, including USA Today’s new Open Air Magazine. The television and print advertising campaigns will be complemented by Transitions Optical’s ongoing consumer media outreach initiatives, as well as an expanded online advertising campaign which will include sponsored searches on Google and placements on popular Web sites, such as Microsoft MSN sites, Yahoo sites, eBay, Time Warner Network sites (Mapquest and AOL), Yellow Pages, Facebook and Wikipedia sites. Transitions will also be embarking on a new form of advertising through mobile marketing, which will make the Transitions brand visible to consumers as they use their cell phones for online activities, such as checking the weather. ■■ w w w. N o u v e a u E y e w e a r. c o m 800.292.4342 Frame Shown: Harlan 52 VISION MONDAY/FEBRUARY 18, 2008 RETAIL DISPENSARY www.visionmonday.com LAUNCHES Nouveau Eyewear Introduces Global ReLeaf By Deirdre Carroll Associate Editor DALLAS—In partnership with American Forests, the nation’s oldest non-profit citizens’ conservation group, Nouveau Eyewear has launched the environmentally conscious Global ReLeaf Eyewear collection. “This collection started out as a challenge to our product people to raise the awareness of another one of Nouveau’s brands, but as it developed it became clear it was something that deserved its own collection,” said Marj McGraw, copresident of Nouveau. “Going forward we are working on an ecofriendly case which will use either recycled plastic or hemp and cotton and we will continue exploring ways of making the frame construction more and more green.” The initial launch collection for Global ReLeaf eyewear features five designs, each in two different nature-inspired colorways, ideal for those who lead healthy, outdoor lifestyles. Made primarily of metal and stainless steel, the five styles include two for women and three for men aged 18 and older. Shapes consist of soft ovals, bowties and elongated rectangles with some flat metal profiles. For every Global ReLeaf frame purchased, Nouveau Eyewear will plant a tree through the American “Going forward we are working on an eco-friendly case which will use either recycled plastic or hemp and cotton and we will continue exploring ways of making the frame construction more and more green.” —Marj McGraw of Nouveau Forests’ Global ReLeaf project so each Global ReLeaf style is adorned with a green leaf logo on the outside of the left temple tip to remind the consumer of his or her contribution to the environment. Nouveau is supporting the launch of this collection with a complete marketing program to help consumers share the vision. POP pieces include a recyclable frameboard dangler and counter card printed with environmentally-friendly ink on 100 percent recycled paper. The Global ReLeaf eyewear collection is The Bliss women’s frame in priced to the dispenser from pink from the Global ReLeaf Eyewear collection by Nouveau. $40.95 to $42.95. ■■ SECOND LOOK SECOND LOOK Viva Introduces City Landmarks From Gant Eyewear for Men Charmant Debuts Lacoste Spring/Summer ‘08 Optical SOMERVILLE, N.J—Viva International Group has revealed City Landmarks, a new men’s grouping from Gant Eyewear, inspired by some of New York’s most famous landmark buildings. The Gant Helmsly and Forbes are the highlights of the collection, both featuring a semi-rimless rectangular frame design. The Gant Helmsly in black (top) and Forbes in gun (bottom) from Architectural attributes Viva International Group. include a monel flat front construction with the clean, tailored lines of a two-tone temple treatment and completed with the classic Gant logo. Both styles provide flexibility by featuring spring hinges and adjustable nose pads. The Helmsly and Forbes from Gant are available in an array of inviting metal tones, such as bold black and brown, and rich gunmetal finishes with complimentary colored logo décor. The new City Landmarks styles from Gant for Viva International are priced to the dispenser at $54.95. ■■ The Lacoste 12021 for men. The Lacoste 12222 for women. MORRIS PLAINS, N.J—Charmant Group has presented new models for men and women for the Lacoste collection. The Spring/Summer ’08 collection showcases a total of 13 unique styles, making Lacoste eyewear ideal for both work and play. For men, standouts include the sleek LA12021 in bold tortoise acetate that caters to the man of distinction with a silver crocodile prominently displayed on the temple. The LA12022 with blue hairline is a distinguished design that speaks to the understated look preferred by the Lacoste man. The combination of its metal slim-line shape and elegant double bridge provides a new take on the business casual style. Highlights of the women’s collection are the feminine LA12221 with a streamlined front and broad acetate temples paired with a rectangular shape that blends classic elegance and trend-conscious individuality. A 3-dimentional crocodile on the temple and contrasting colors add playful accents. The LA12222 in brown with crystal stripes is a retro-inspired rectangular model that reinterprets the iconic designs of the‘50s and ‘60s for today’s trendy women. Multi-toned acetate and graceful contours combine to provide a daring silhouette. The new Spring/Summer 2008 optical collection from Lacoste features spring hinges for comfort and is priced to the dispenser between $49.99 and $59.99.■■ Are You In The “O” zone Free Lens Series • Is digital surfacing accurate to 100th of a diopter • Available on any lens style • Includes your favorite anti-reflective coating from Three Rivers Optical ? If you’re looking for quality lens options for your patients with bifocal needs, step into Three Rivers Optical’s “O” Zone. Our “Free” Lens Series offers one-of-a-kind bifocal designs that fill a void in the optical industry. With our unique, patented “Round Seg” technology, your patients will experience the best in bifocal lenses. TR O Seg – Is a patented lens design created to fill a void in the optical industry. You can now get a lined bifocal in polycarbonate or any resin material in an add range from .50 to 5.00. The softness of the bifocal line is cosmetically pleasing and virtually unnoticeable when worn. The seg size is customizable from 10mm to 45mm. TR O Blended Seg – Is a lens design created to bridge a gap in the optical industry. For the first time you can now get a blended bifocal in all materials. Add range from .50 to 5.00. The unique blend zone is narrow and easy for patients to adapt to. A great alternative for patients who just can’t wear a progressive or do not want a line. Get in the “O” Zone today. Call Us Today for Your Patient’s Bifocal Needs. Three Rivers Optical • 800.756.2020 • www.threeriversoptical.com 54 VISION MONDAY/FEBRUARY 18, 2008 RETAIL DISPENSARY www.visionmonday.com LAUNCHES REM Unveils Lucky Brand Spectacles By Deirdre Carroll Associate Editor CEO of REM Eyewear. “Plus, Lucky Brand is quickly expanding globally. That mirrors what’s going on at REM, LOS ANGELES- Known for their vin- fast global growth as a result of great tage-inspired apparel, Lucky Brand Jeans, product and smart marketing strategies.” producer of denim, sportswear, outerwear, Lucky Brand Spectacles offers an T-shirts and active wear for men, women authentic vintage sensibility that the and children, along with REM Eyewear, Lucky Brand customer has to come to have launched the Lucky Brand Specta- love and the eyewear collection offers 15 cles ophthalmic collection. retro-inspired optical styles for men and “Lucky Brand is on fire on the back- women. Treatments such as the filigreed bone of great product and cool market- metal plaques on the endpiece of the ing,” said Mike Hundert, president and Carter and Otis styles, as well as the coining detail on the Miles, Mitchell and Morrison styles offer a sense of nostalgia, while retro shapes like the Joni, a cat eye, and the Dorie, Emery and Pearl harken back to a more innocent time. Branding for the collection has also remained true to the Lucky Brand aesthetic. Inspired from the “Lucky You” on The Carter, Otis and the fly of the jeans Coop men’s ophthalmic and the special prints styles from Lucky Brand Spectacles by REM Eyewear. used on the inside of “Lucky Brand is on fire on the backbone of great product and cool marketing. Plus, Lucky Brand is quickly expanding globally. That mirrors what’s going on at REM, fast global growth as a result of great product and smart marketing strategies.” —Mike Hundert, REM Eyewear the pockets, Lucky Brand Spectacles features a “Lucky You” plaque on the inner temple of every frame, and occasionally incorporates tie-dye like multilaminates. The collection features iconic Lucky Brand Jeans symbols, most notably the four-leaf clover which appears on every temple tip in the collection. Peace signs are also abundant, as on the Harmony frame, which features a peace sign inspired by a Lucky Brand Jeans mood ring. The Lucky Brand Spectacles optical collection is priced to the dispenser between $59.95 and $79.95, with a sunglass collection for the optical market to follow in March. ■■ A Lucky Brand Spectacles counter card. SECOND LOOK SECOND LOOK BCD Launches Aspheric Flat-Top Polycarbonate Zyloware Unveils Via Spiga Eyewear for Spring MIAMI, Fla.—BCD (Bristol Consulting & Development), based here is introducing Poly-B a series of semi-finished flattop polycarbonate aspheric lens blanks. “In the past, patients with high prescriptions that needed a high-index or poly lens were told they could not use a FT-28 or a light material, but instead had to go to a FT22 or Round 22 in CR-39 [monomer from PPG] or even a lenticular design,” said Alex Bristol, Jr., president of BCD. “Now we are introducing polycarbonate aspheric flat top 28 SF 6-base, 10.50 base and 12.75 base lenses. The 6-base is available in 1.503.00D additions and the 10.50 and 12.75 are available in 2.00-3.50 and 4.00D additions. Together with our aspheric polycarbonate single-vision, which was introduced in early 2007 in 4, 6, 8, 10, and 12 bases, this gives your laboratory a prescription range up to +12.75 RX in SV and FT poly with a much thinner, flatter and lighter lens with hard coating and UV protection,” Bristol said. ■■ The Via Spiga Brena in black sea (top) and toffee (bottom) from Zyloware. LONG ISLAND CITY, N.Y.—Zyloware has announced the release of three new styles for women from the Via Spiga Eyewear collection for Spring. Available in two colorways, black sea and toffee, the Brena is a versatile frame that works well for both business and casual affairs. It features a thick, flat stainless steel front with a slight wrap that gives the appearance of a plastic frame. The softened rectangle shape is bold, yet feminine. The metal front wears smoothly on the face, while the nylon cord mounting at the back eliminates rimlocks and creates a seamless look. The Mindino is an edgy version of a ‘workwear’ frame that is sexy but serious with an organic, feminine pattern that resembles vintage lace. The black option features a matte finish throughout; while the boysenberry color reveals a shiny finish that enhances its rich burgundy color. Lastly, the Pisa is a feminine twist on a modern design with a floating lens front, oval shape and a slight wrap where sections of zyl are carved out, revealing a contrasting zyl color underneath. The overall effect is retro modern geometric art. The Via Spiga Eyewear collection for Spring features click-in Via Spiga logo nosepads and is priced to the dispenser between $59.95 and $69.95. ■■ 56 RETAIL DISPENSARY VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com LAUNCHES Mondottica Bows the Shanghai Tang Line “Like yin and yang, Shanghai Tang Eyewear is a dichotomy of opposites. It fuses ancient Chinese legends with the fashion chic of now, the high-tech with the hand-crafted, fine detail with bold and striking designs.” —Ira Lerner, Mondottica By Deirdre Carroll Associate Editor NEW YORK—Mondottica LLC, owned in part by Mondottica International, introduces the Shanghai Tang eyewear collection to the U.S. “Like yin and yang, Shanghai Tang Eyewear is a dichotomy of opposites,” said Ira Lerner, managing director of Mondottica. “It fuses ancient Chinese legends with the fashion chic of now, the high-tech with the hand-crafted, fine detail with bold and striking designs.” Launched in 1994, Shanghai Tang is the first and only luxury fashion brand from China. It combines the best of Chinese culture with the dynamism of the 21st Century to create a vibrant fusion of East meets West. The Shanghai Tang portfolio ranges from affordable luxury items to bespoke gowns and suits and products include men’s and women’s fashion, hand bags and fine Part of the POP imagery available with the new Shanghai Tang collection. leather accessories, shoes, scarves and, now, eyewear. Well-traveled and trendsetting, the Shanghai Tang customer stands out. Designed for those who are confident in expressing their individuality, the eyewear line focuses on bringing the mystique of Chinese culture to the West. The collection includes 30 optical and 40 sun styles, which use Chinese mythology, legends and themes, with an updated twist, designed for men and women of fashion. Featuring the symbols for longevity (the shou), wealth and prosperity (the copper coin), good fortune (the dragon), peace (the phoenix), harmony (the double carp) and purity (the lotus), the collection exudes vibrant charm and modern sophistication. The Shanghai Tang case opens with a Chinese-style red tassel “pull” and has a silk lining and cleaning cloth in a Shang- SECOND LOOK SECOND LOOK McGee Dazzles With New Vera Bradley Sun and Ophthalmic Styles A frame from the award-winning LinkSkin eyewear collection. The VB3022 optical frame and the VB3507S sunglasses, both with coordinating cases, from the Vera Bradley Collection by McGee. MARIETTA, Ga.—The McGee Group has announced two new designs in the Vera Bradley Polarized Sunglass Crystal collection and three new patterns in the Delightful Ophthalmic collection. The Vera Bradley Polarized Sunglass Crystal collection offers the VB-3507S and the VB-3508S. Both models highlight full rim acetate with the Mod Floral Vera Bradley pattern silk screened with Swarovski crystals and metal accents on the outside of each temple. The VB-3507S is a 6-base frame that incorporates the Vera Bradley logo laser etched on the outside of the temples, includes Polarized lenses, and is Rx-able. The VB-3508S, is also a full rim acetate that features a metal logo plaque from the Vera Bradley Kensington pattern providing a flattering feminine look with a modified cat-eye. The Vera Bradley Delightful ophthalmic collection features three new designs. The VB-3020, the VB-3021 and VB-3022 all with Vera Bradley’s original patterns. The three models feature full rim acetate frames with contemporary eyeshapes. These stylish designs feature the new Mod Floral Pink and Kensington Vera Bradley patterns from the Vera Bradley Fall 2007 collection. All Vera Bradley frames come with coordinating cases and these new styles are priced to the dispenser between $59.95 and $64.95. ■■ hai Tang signature design. Priced to the dispenser from $79 to $99 for optical styles, and $85 to $110 for sun, the Shanghai Tang collection has a very extensive collection of POP materials which are available to convey the essence of the brand, including counter-cards, a 3piece, 14-piece and 28-piece frame display, a hand-held Shanghai Tang mirror, logo blocks, high-gloss Shanghai Tang gift bags and a display tray. ■■ Link Eyewear Presents the Environmentally Friendly LinkSkin Collection LES ROUSSES, France—Link Eyewear, also known as LunettesLink, the eyewear design duo of Yann Lacroix and Ricardo Navarro based here, offers the 2007 Red Dot Awardwinning LinkSkin eyewear collection constructed from recycled materials. The concept behind the collection is the reuse of plastics which undergo minimal re-processing or alteration. Reusing the plastic reduces consumption of energy and emissions of harmful chemicals such as carbon dioxide, nitrogen oxide and sulfur dioxide. According to the company, the process is environmentally friendly due to a reduction in the amounts of plastic waste requiring disposal. As an added bonus the use of recycled plastic has resulted in the development an extremely thin plastic frame befitting the name LinkSkin. The LinkSkin frame fronts reuse common plastic sheets from old and discarded plastic files and boxes made of .5mm to .6mm thick translucent polypropylene, a recycled thermoplastic polymer, noted for its lightness, durability and resistance to chemicals, water and impact, which is then molded and colored. A separate metal bar of stainless steel or beta titanium is used to form the supporting structure of the frame front. Hooks and clips lock and secure the plastic shape with extensions at the center of the bar to create a base for the silicon nose pads. Rimlon cut lenses are then fit onto the plastic rim. The temples, made of injection molded recycled material, are attached to the metal bar with the company’s patented buckle joint locking system where the “fork” shaped tip of the bar is secured to the temple by sliding it through the groove of the buckle to firmly secure the frame front to the temple. No soldering, screws or tools are needed for disassembly and whole frame weighs less than 10 grams. The LinkSkin collection from Link Eyewear is priced to the dispenser at €95, or approximately $140. ■■ U N I Q U E LY D E F I N E D N E W Y O R K CONFERENCE: APRIL 10 – 13, 2008 | EXHIBITION: APRIL 11 – 13, 2008 | JACOB K. JAVITS CONVENTION CENTER, NEW YORK To Register Today: Call 1-800-811-7151 International Calls 1-203-840-5610 www.visionexpoeast.com 58 VISION MONDAY/FEBRUARY 18, 2008 RETAIL DISPENSARY www.visionmonday.com LAUNCHES Sàfilo Goes All Out for Glamour By Deirdre Carroll Associate Editor The Ginger (horizontal) and the Rosalyn (vertical) sunglass styles from the Sàfilo Glamour collection. PARSIPPANY, N.J.—Sàfilo USA has launched its newest proprietary eyewear collection for women called Safilo Glamour, an elegant collection of luxurious optical and sunwear styles representing the best in Italian design and craftsmanship. “We are extremely excited to expand our proprietary brand offerings with the new Sàfilo Glamour collection,” said Dick Russo, executive vice president of Sàfilo USA. “This collection fills a niche in the marketplace and offers an alternative to designer pricing. The superior quality, exquisite crystal detailing and competitive price point of Sàfilo Glamour makes this a lucrative collection for our customers and a win-win for the consumer.” The Sàfilo Glamour collection consists of 12 styles, seven optical frames and five sunglasses, all of which are sophisticated and modern. The jeweled collection is geared towards contemporary women who appreciate fine jewelry details, supe- “The superior quality, exquisite crystal detailing and competitive price point of Sàfilo Glamour makes this a lucrative collection for our customers and a win-win for the consumer.” —Dick Russo, Sàfilo USA rior Italian quality workmanship and fashion-rich design but not the high price tag associated with the eyewear collections of high end jewelers. Rich, three dimensional decorative elements—enhanced with Swarovski crystals—are set or wrapped around the temples and endpieces and each frame is named after a glamorous Hollywood leading lady. The optical line consists of the Angelina and Natalie in plastic, the Audrey, Bridgette, Faye and Greta in metal, and the Sophia, a metal/plastic combination, all of which feature soft oval and muffin shapes that can easily accommodate progressive lenses. Sunwear silhouettes include an assortment of soft and modified rectangu- lar shapes, four in plastic, the Ginger, Katherine, Marilyn and Rita, and one metal/plastic combination, the Rosalyn. Elegant colors and custom acetates give the collection a distinctive look and the range of colors includes black pearl, silk tortoise, tiger eye, golden pearl, crystal gold, smoky quartz, black diamond, onyx, shadow crystal, brown amber, coffee brown, gray pearl, and chocolate brown. POP for the collection includes separate counter cards for optical and sun, as well as a 6-piece display fixture. Each style comes with a case featuring a crystal button closure and is priced to the dispenser from $80 to $89 for ophthalmic styles, and $84 to $94 for sun. ■■ SECOND LOOK SECOND LOOK Anne Klein New York Offers A Modern Eyewear Collection Zyloware Releases New Styles In the Sophia Loren Collection PORT WASHINGTON, N.Y.—The Anne Klein New York Winter 2007/2008 Eyewear Collection from Luxottica features luxurious designs created for the modern woman. “The Anne Klein Winter Collection blends traditional design with a modern sensibility,” said Vittorio Verdun, vice president of marketing for the Luxottica Group. “The models are designed with comfort and adaptability in mind making them perfect for today’s multi-faceted lifestyles.” The new Anne Klein ophthalmic and sunglass collections offer a fresh attitude with traditional styling. This collection boasts soft sumptuous acetates and geometric shapes that are flattering and suitable for all face shapes. Each of the new styles is versatile, easy to wear and affordable; perfect for the urban sophisticate offering modern rectangles, soft geometrics and modified ovals, rich colors like deep reds, greens and bold tortoises, and beautiful double laminates. The traditional Anne Klein lion, either in the form of a textured mane engraved into temples or the signature lion logo, represent the brand’s classic heritage. The Anne Klein New York collection is priced to the dispenser from $51 to $55 and a gift-with-purchase promotion of Anne Klein products available exclusively to Luxottica customers is available with the purchase of Anne Klein New York frames and sunglasses. ■■ The AK3139 style sunglass and AK8060 ophthalmic frame LONG ISLAND CITY, N.Y.—Zyloware announced the release of four new styles in its Sophia Loren Eyewear collection. “The Sophia Loren Eyewear collection continues to answer the mature woman’s desire for contemporary and elegant eyewear that comfortably accommodates progressive lenses,” said Chris Shyer, president of Zyloware. “The collection has been expanded to include a wide selection of styles for women ages 40 to 60 who want fashionable eyewear that is flattering.” The Sophia Loren M184 is a full rim, oval frame with cutouts along the endpieces and temples which evoke an animal print feel in dark brown or beige. The Sophia Loren M185 is a bold, modern rectangle frame with chunky endpieces and wide zyl temples featuring a gold lotus flower cast in metal available in gold claret and dark brown. The Sophia Loren M186 is a contemporary women’s frame with ‘mod’ appeal. It has a fullrim, soft rectangle front and wide, open endpieces framed in flat gold with an intricate, cutout pattern in stainless steel. Lastly, the Sophia Loren M187 is a lightweight, deep oval semi-rimless frame which features a thin eyewire and gold colored open endpieces that join the front and temples, available in honey and pink. All these new Sophia Loren styles from Zyloware are priced to the dispenser Styles SLM184 (top) and SLM185 (bottom), new to the Sophia Loren collection from Zyloware. at $49.95. ■■ from Anne Klein New York for Luxottica. www.visionmonday.com RETAIL DISPENSARY By Deirdre Carroll F.Y.EYE 59 Jhane Barnes is quite a paradox. As a child, she excelled in math and science, yet spent her free time sewing and creating. Originally set on majoring in astrophysics at Cal Tech, Barnes enrolled at N.Y.’s Fashion Institute of Technology (FIT) instead and today dresses the stars in lieu of studying them. She is the first American woman to launch a mens line, which has earned her worldwide acclaim. Known for using fractals and algorithms in her patterns, her design concepts have even been included in a math textbook from Herman Miller, in a chapter titled “Fractals for Fashion.” In 2006, she launched an eponymous men’s eyewear line with Kenmark; recently F.Y.Eye talked with the designer and realized that anyone who thinks fashion design isn’t rocket science never met Jhane Barnes. 1 What are the most important influences on your design work? Technology, mathematics, and computers play an important role in all of my work. Everything I design is influenced by a sense of playfulness and a desire to learn. 3 iWhat excites you most about design? I am a real “techie.” I love machinery and learning how things are made. I’m involved in every facet of each item we produce, including designing my own shirt buttons, fabric patterns, and the cut of each garment. I sometimes even develop my own yarns. What has been the greatest challenge in interpreting your design philosophy into an eyewear line? Learning all of the different ways to infuse color and pattern into frames has been a great challenge, so has developing shapes that flatter a range of sizes and types of faces and heads. 2 VISION MONDAY/FEBRUARY 18, 2008 Describe the ultimate Jhane Barnes man. My men are confident, intelligent, and artistic. They appreciate the mathematical and technological influences in my designs and want their clothing to make an impression. 4 What are some of your favorite pieces of the collection? Vector is one of my favorite styles. I like their architectural angle and [the fact] that the nose pads are integrated into the design. 5 What is the best advice anyone ever gave you? At FIT, I received two valuable pieces of advice. First, you should never sell your name or you’ll lose control over the designs your name represents. Second, you can always enter a lower sector of the market in terms of price and quality, but it is nearly impossible to ascend to a higher sector, so start at the top. ■■ 6 SECOND LOOK SECOND LOOK OSA Presents the New Blinde Collection Viva Introduces New Grouping in Catherine Deneuve Lunettes ALISO VIEJO, Calif.—OSA International has released the new Blinde collection. Larry Sands, CEO of OSA, and Troy Schmidt, president and COO of OSA, along with Richard Walker, designer of Blinde, continue to offer face flattering shapes in both the sun and ophthalmic collections and introduce new bold colors for Spring while providing the perfect product for those who desire to remain incognito in a world of logo-mania. Blinde’s Ruckus (top) and There’s Only You (bottom) sunglasses from OSA International. Blinde’s state-of-the-art hinge rivets are still the sole identifier of the lines minimalist style. Highlights of the sun collection include the Ruckus, a retro unisex sunglass that combines the classic shaping with modern craftsmanship and styling. The frame and temple fronts are punched out of a solid sheet of copper beryllium for a lightweight and flexible design with temple tips of handmade Japanese zyl. Fashion and technology blend together in the There’s Only You frame, a ladies oversized plastic and metal combination sunglass constructed with a zyl front and temple tips and a copper beryllium hinge. The new Blinde collection from OSA International is priced to the dispenser from $95 to $165. ■■ SOMERVILLE, N.J.—Viva International Group has announced the release of “Adorned Diva,” the newest metal front combination grouping in the Catherine Deneuve Lunettes collection. Inspired by nature, this grouping features two modern flat-metal front combination styles, the CD240, a full-rimmed modified oval and the CD241, a semi-rimless soft rectangle. Each frame features handmade plastic temples adorned with subtle leaf scroll silkscreen detailing and polished flat metal fronts. Colors include burgundy, blush, gold and brown and spring hinges and adjustable nose pads deliver added comfort and durability. These two new styles in the “Adorned Diva” collection from Catherine Deneuve Lunettes by Viva International Group are priced to the dispensary at $46.95. ■■ Styles CD241 and CD240 from the Catherine Deneuve “Adorned Diva” grouping by Viva International. 60 INSIDE THE LAB VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com NEWS VIEWS VSP’s Sacramento Lab to Produce Crizal SACRAMENTO, Calif.—VSP Vision Care has signed an agreement with Essilor of America to produce Crizal coatings at VSP’s facilities near here. Although VSP has long been a distributor of Varilux and other Essilor lens products, the move represents a new level of cooperation between two of the industry’s leading companies. The coating center, adjacent to the VSP optical lab, will have the onsite capability to apply Essilor’s Crizal lens products: Crizal, Crizal Alizé, Crizal Alizé with Clear Guard, and the newly-launched Crizal Avancé with Scotchgard Protector. It will be one of a select number of U.S. optical labs producing Crizal lenses in-house. “The addition of Crizal’s leading-edge technology to the VSP Sacramento Lab is a further expansion of VSP’s commitment to deliver high quality products and an outstanding service experience to our customers,” said Bill Conner, presi- dent of the VSP Laboratory Division. “VSP is focused on strengthening the eyecare delivery system by expanding our relationships with organizations that work with private practice doctors," Conner told VM. "This announcement is one part of our ongoing effort to lead the way in providing high-quality products and services to doctors that reduce cost, speed delivery, and increase choice.” Bob Colucci, president of Essilor’s Independent Distribution Division, said, “We are thrilled to have the VSP Sacramento Lab join the Crizal supply network. VSP has established a reputation for superior customer service, and introducing in-house Crizal production will improve VSP’s service delivery times for doctors and their patients nationwide.” VSP operates three wholly-owned optical labs located near Sacramento, Columbus, Ohio; and Dallas, Texas. ■■ Soderberg Honored as Transitions 2007 U.S. LOTY ORLANDO, Fla.—Transitions Optical has named Soderberg Ophthalmic Services as its 2007 U.S. Lab of the Year. The lab was honored last month at an awards ceremony at Disney’s Yacht & Beach Club Resort here that concluded the 12th annual Transitions Academy. Based in Minneapolis, Minn., Soderberg is a two-time winner of the Transitions Lab of the Year distinction, receiving the award for the first time in 2001. The ceremony, which drew an international audience of more than 1,000 industry professionals, also recognized Riverside Opticalab, Ottawa, Ontario, 2007 Transitions Lab of the Year in Canada; Fhocus, São Paulo City, 2007 Transitions Lab of the Year in Brazil and Augusto Express, Argentina, 2007 Transitions Lab of the Year in Latin America. ■■ The Soderberg Ophthalmic Services team, headed by Craig Giles, third from right, accepting the award for Transitions 2007 U.S. Lab of the Year. Connie Falvo of Transitions Optical, second from right, presented the award at a gala ceremony in Orlando, Fla. on Jan. 15. Dave Cole of Transitions, far left, was also on hand to congratulate the Soderberg team, which also won the award in 2001. Brazil’s Transitions Lab of the Year, Fhocus, Sao Paulo City. South America’s Transitions Lab of the Year, Augusto Express, Argentina. Canada’s Transitions Lab of the Year, Riverside Opticalab, Ottawa, Ontario. Our Game Plan Can Make You More Successful and Costs Less January Lab Advisor E-Newsletter For a lot less than you might think, you can supercharge your optical business by belonging to a national chain. Or do you simply dream of being your own boss? Here’s your chance! A Sterling Optical franchise gives you: • Big-company savings and buying power • National and regional cooperative advertising • A comprehensive system for easy operation • Promotions that build traffic and increase profits • Point-of-sale customer retention programs • Access to exclusive group vision plans We have buyers ready in NY, NJ, PA, MD, VA and CA! Call Scott Finn today at 1-800-856-9664 to learn more about franchising opportunities with Sterling Optical! www.sterlingoptical.com Mr. MAGOO and associated character names, images and other indicia are trademarks of and copyrighted by UPA Productions of America, Inc. All rights reserved. NEW YORK—Stay on the cutting edge by reading this month’s edition of Lab Advisor now Live on VM's Web site. In this month’s Dollars & Sense column, when making an investment in your lab find out “Who You can Trust” from Lab Advisor’s newest columnist Jason Meyer, senior vice president of HPC Puckett & Company. Keep an eye on Meyer's future columns as he dispenses advice about financial and strategic issues of interest to optical laboratory owners and managers. See if “Your Lab Needs a Reality Check” as Lab Advisor inaugurates its newest section Operating Strategies, devoted to a detailed discussion of lab operations. Each month lab expert Bob Niemiec will share his ideas about how to optimize your lab’s manufacturing and distribution processes. And in Focus On…, don’t miss this month’s in-depth profile of Geoffrey Vincent of Optical Dimensions located in Royal Oak, Mich. Every issue of Lab Advisor also features News to Use, Lab Notes and New Products. Current and past issues of To read all of VM's E-Newsletters, visit L ab Advisor are available by visionmonday.com and go to the newsletter going to the VM web site at icons in the top right corner for Business Essentials, Lab Advisor and Sun Advisor. www.visionmonday.com. ■■ @ Optical Manufacturing Solutions Perfectly linked. Entire platform for RX production Surfacing-Coating-Edging Satisloh focuses on providing equipment with interlinked processes along the whole chain of RX production steps – enabling smooth manufacturing of high quality lenses at a low per unit cost. For more information call your local Satisloh representative or visit our website. www.satisloh.com 62 CLASSIFIED VISION MONDAY/FEBRUARY 18, 2008 VM MARKETPLACE www.visionmonday.com Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 Help Wanted Help Wanted Bolle and Serengeti Premium Eyewear Brands are looking to add commissioned sales reps in the following territories: N.CA, OR, WA, MT, UT, ID, KS, MO, NE, GA, NC, SC, GA, DC, PA Please fax resume to Bill Yerby 913-7523580 or e-mail to Byerby@bushnell.com Consumable Product Specialist Western Region Seeking self-motivated candidate with strong optical processing background to perform laboratory process audits, implementation of processes and to promote and sell Satisloh consumables and services to North America, Western Region. Help Wanted OPTICAL LABORATORY AR Coating Manager Vision Systems of Georgia (A Carl Zeiss Vision Laboratory), located in the Atlanta area, seeks an experienced AR Coating Manager. Candidates will perform a variety of functions, including coaching and motivating associates and participation and support of quality in alignment with Carl Zeiss quality certification. This hands-on position requires strong core knowledge of both Thin-Film and AR Coating applications and mechanical experience. Experience in Surfacing and Finishing is helpful. Attention to detail, prioritization skills and strong written and verbal communication with an emphasis on process documentation is required. A comprehensive benefits package is provided. Salary based on experience. E-mail resumes to Theresa.dussich@vision.zeiss.com or fax to 404/795-0962 Successful candidate will possess these skills: • Strong optical lab background and lens processing • Troubleshooting labs processing procedures • Microsoft Office Suite Position entails 70% travel; sales experience valuable but not required. Stylish Eyewear at Affordable Pricing Visi Boo t us at th # at S 1050 ECO • Private Label • Metal Frames as low as $5.00 • Stainless Steel & Acetate frames as low as $19.99 • Flexible Titanium frames as low as $19.99 • One year warranty on all frames This company offers a competitive wage and a complete benefit package. Send resume and salary history to: Satisloh North America, Inc. P.O. Box 664 Germantown, WI 53022 E-mail: Kris.Wendorf@satisloh.com Fax: 262-255-6002 Account Executive Representative — Independent Sales Representatives wanted for all territories — Call today for your free catalog. phone: 866-756-4262 • fax: 570-719-0436 e-mail: info@cnceyewear.com Shamir Insight Inc. the USA sales, marketing and distribution center for Shamir’s Premium Occupational & Progressive lenses. Account Executives wanted for the following territories: • Los Angeles, CA • Pittsburgh, PA • Connecticut/Bronx, NY • Dallas Fort Worth, TX • San Francisco, CA • West Texas/New Mexico ***Also Available - Web Programmer position, San Diego, CA*** Proven experience in the optical lens industry required SII offers an excellent compensation package with benefits including 401K! Fax resume to Joyce Hornaday 858-444-3844 or E-mail: jhornaday@shamirlens.com Well-established importer of optical frames seeking to service or call on major retailer/labs/distributors. Domestic and International. One of the largest optical retailers in the Northeast is now expanding throughout the N.Y. Metro & Long Island area, New Jersey, Connecticut & Puerto Rico. Offering excellent opportunities for: Optometrists, Opticians, Sales Associates and Lab Techs. • Will pay for relocation • All inquiries confidential • Top Salary • FT/PT Positions • Full Benefits Package • Lucrative Commission Plan Please contact Shannon: Tel: 212.792.8100 Fax: 212.792.8101 E-mail: shannons@cohens.bz Great opportunity Fax resume to 718-633-5231 or e-mail lydrew@aol.com DISTRICT MANAGER Expanding National Optical Chain has District Manager positions available in New England, Upstate New York, New Jersey and Baltimore, MD, for qualified candidates with optical management multi-unit experience. Competitive salary, bonus program, benefits, 401K and opportunity for future advancement. Highly motivated individuals possessing excellent recruiting and communication skills should reply to: Valley Forge Press 2570 Blvd. of Generals- Suite 22, Box BD Norristown, Pa. 19403 EOE CLASSIFIED www.visionmonday.com VM MARKETPLACE Premium Microfiber Cloth Buy 1200 Pieces Printed, get 200 Free! Buy 1800 Pieces Printed, get 300 Free! Amount Unprinted Custom Printed 1200+ 600-1100 300-500 100-200 19 30 35 40 24 35 43 59 each each each each cents cents cents cents each each each each Upgrade to the Ultra Microfiber Cloth l Add only 5 cents per piece to above prices l l l Customize your own microfiber cloth Cloths are 6” x 6” New Microfiber cloth display only $14.95 with order! Call to Order! Mention Code V M M R 0 8 1.800.288.4512 Fax: 561.995.9531 Info@snoptical.com www.storminnormans.com *Multiple specials/discounts may not be combined. Must mention coupon code at time of order. While supplies last. May be withdrawn at anytime. Offer good until April 24, 2008. Please call for details. LANE SPECIAL - $9,995.00 AO Custom or Marco Combo Unit (3 arms) AO Phoroptor B&L or Marco Keratometer Burton or Mentor Slit Lamp AO or Marco Projector w/mount, slide & screen ALL DESIGNER FRAMES $16 OR LESS That’s right ! Contact us and find out why we’ve become Belrose Refracting Equip. Co. "America’s largest surplus designer frame distributor" www.belroserefracting.com Phone: 866. 289. 3937 Fax: 310. 306. 7885 www.delreyoptical.com E-mail: sales@delreyoptical.com For The Finest Equipment “In-Sight” 3734 W Oakton St., Skokie, IL 63 Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 Merchandise Offered cents cents cents cents VISION MONDAY/FEBRUARY 18, 2008 $AVON eyewear “The Brand Name Liquidators” Designer Frames and Sunglasses As low as $600 www.savoneyewear.com 800-758-6249 Get results! Place your classified ad in print and online. Call Phil or Bonnie at 800-983-7737 FAX: 610-854-3780 www.VisionMonday.com 64 CLASSIFIED VISION MONDAY/FEBRUARY 18, 2008 www.visionmonday.com VM MARKETPLACE Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 Help Wanted Merchandise Offered General Sales Manager Our company markets and sells leading lines of owned and licensed eyewear throughout the U.S. Designed in Europe, our portfolio consists of both owned and licensed brands, from kids to seniors, in mid to premium price ranges. Market leaders abroad, we wish to find a professional that can help us turn our European story into American success. Growth is our objective, so industry experience in building and managing successful employed and independent sales teams is required. Key account management experience is also required. Experience developing and managing marketing programs that create demand is desirable. Candidates should have a record of sales management success along with the ability to manage our U.S. business office and maintain financial controls over the operation. Our company offers a competitive compensation plan and the ability to participate in the successful growth of our U.S. based business. Send cover letter and resume to: eyestyle1@aol.com. ENGINEERS .Submit your resume to: Local manufacturer of automated lens processing equipment is seeking a Senior Mechanical Engineer and Software Design Engineer. Candidates should have a B.S. or M.S. in appropriate field with at least 3 years of experience and proficiency in Microsoft office products. Human Resources National Optronics, Inc 100 Avon Street Charlottesville, VA 22902 HR@nationaloptronics.com Mechanical position requires a solid background in machinery design and experience with Solid Works or other parametric modeling software. Software position requires a solid background in embedded systems C programming and Everybody is talking about F re e-Fo r m back-side progressive lenses. “Digital” We ONLY do Free-Form digital back-side progressive lenses - nothing else! • Call for more information. • Volume discounts available. RTOS architecture. Experience with UI and motion control a plus. All lenses are stamped and engraved with ADD power. Sales Representatives Empire Optical, Inc., an independent wholesale lab, a top 5 lab by Vision Monday for 2008, is seeking motivated Sales Representatives to join our team for open territories in CA (Central Valley & SF Bay area), & AZ. Earn base, plus commission, expenses and auto allowance paid. All applicant info will be kept confidential. Fax resume to 818.994.0194 or e-mail maria@empireoptical.org 7633 Varna Ave. No. Hollywood, CA 91365 www.empireoptical.org Valley Forge Press 2570 Blvd. of Generals, Suite 220, Box BD Norristown, PA 19403 212-431-2915 • Fax: 212-431-2919 • www.freeformopticallab.com Equipment & Supplies NEW EQUIPMENT TOP OF THE LINE LICENSED OPTICIANS Expanding National Optical Chain has Licensed Optician/Manager positions available in Tennessee. Excellent salary, commission program, benefits, 401K and opportunity for future advancement. Highly motivated, sales oriented Opticians should reply to: FreeForm Optical Lab, Inc. 17 Bowery • New York, NY 10002 TED AN PW L HE • Work from home as an independent contractor • Full- or Part-time OPTICAL TELEMARKETERS Fax resume to 800-368-0483 or call Neil at 888-463-6190 DELUXE COMBO W/ ALL ACCESSORIES FOR ONLY $11,995 • Optical experience not required • COMBO UNIT W/ 3 ARMS • Telephone sales experience important • AUTO PROJECTOR W/REMOTE • Selling eyeglass frame program with exciting gifts • B&L KERATOMETER • Telephone service provided • PHOROPTER EOE View Online Classifieds at www. VisionMonday .com • 5 MAGNIFICATION ZOOM SLIT LAMP W/ ELECTRIC TABLE Sales Reps Needed • Protected Territories • Highest Commissions • Replies Confidential • Multi-lines Accepted Reply to: Steve Jacovsky 626/213-9173 sjacovsky@yahoo.com W FOR CALL NO PING HIP FREE S (Above Equipment Available to be Sold Separately) ADD AUTO-REFRACTOR FOR ONLY $3,195 (888) 900-9444 www.medkoinc.com • e-mail: info@medkoinc.com Equipment & Supplies SG-X Generators Large and small reclaim tanks All coburn model cylinder machines Step-one & step-one lite wax blockers Complete gerber coburn mini labs LOH Toromatic SL generator Will buy your used Coburn and LOH equipment Pat McCoy Optical Equipment We buy and sell all brands of optical equipment (800) 637-5472 or (507) 372-2877 Email us: mccoyp@frontiernet.net To get your message out there … Call Phil at 800-983-7737 FAX: 610-854-3780 www.VisionMonday.com CLASSIFIED www.visionmonday.com VISION MONDAY/FEBRUARY 18, 2008 VM MARKETPLACE Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 Business Services Continuing Education Optical Sales Meeting Your Expectations? If you're looking to sell your store, help is on the way. “Trying to change things by doing the same thing over and over” is a good definition of insanity. We We have have pre-qualified pre-qualified prospects prospects ready ready to to buy buy in in New New York, York, New New Jersey, Jersey, Pennsylvania, Pennsylvania, Maryland Maryland and and Virginia. Virginia. • Third Party Can Create Change • 2 Weeks’ In-store Training • Proven Track Record • National Achievements For more info: Penn Smith 1-912-925-7105 hpennsmith@aol.com Fax: 1-912-925-9879 65 Now is your chance to sell one, or all, of your locations. Why Why spend spend time time and and money money searching searching for for buyers buyers when when we we will will bring bring them them to to you? you? Extend your reach and get results when you place your classified ad in print and online. Call Phil at 800-983-7737 FAX: 610-854-3780 Please call Emerging Business Brokerage 800-856-9664 VM WHERE TO FIND IT www. VisionMonday .com Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 The following is a list of suppliers’ toll-free numbers for quick access to all of your optical needs. This is a paid service of Vision Monday. ACCESSORIES QUALITY ACCESSORIES, INC. Custom Imprinted Lens Cleaners & Cloths for Retail and Promo 800-735-3937 • 219-922-8103 FAX: 219-922-8124 Web Site: www.qualityaccessories.com STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 CASES LENSES Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: sales@Astucci.com Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 sales@astucci.com.hk Your global partner for high-quality lenses. We specialise in Polarized, SunSensors and clear lenses in Polycarbonate, Hard Resin and Hi Index. POLYCORE OPTICAL Singapore Tel: 65-6747-6677 Fax: 65-6744-3664 E-mail: pos@polycore.com www.polycore.com FRAMES STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: sales@Astucci.com Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 sales@astucci.com.hk USA Tel: 888-645-7788 Tel: 1-775-850-2050 Fax: 1-775-850-2060 E-mail: customerservice@polycore-usa.com MANUFACTURERS INSTRUMENTS STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 Factory-Direct Savings on Frames, Lenses, Cases and Accessories Clam Shell hard cases! 100% micro fiber cleaning clothes! Over 400 frame models at low cost! Over 40 types of lenses including high index and 5 new finished extended range lenses! Phone: 800.423.5175 Web site: www.LBI.biz MISCELLANEOUS SUPPLIES STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 PACKAGING Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: sales@Astucci.com Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 sales@astucci.com.hk Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: sales@Astucci.com Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 sales@astucci.com.hk View Online Classifieds at www.V isionMonday.com 66 A CASE For The World... A VISION For The Future SM ses n Ca st o i l l i 2M owe Over k! Our L r! oc in St rices Eve P Cust om P Avail rinting Value able Price d! . 0 #1 m 5S m. #1 S d. e 0M d. e # M 50 #6 BUSINESS ESSENTIALS Employee Retention Tips for Owners in ’08 From a market perspective, recruiting and retaining talent will continue to offer challenges to business owners in 2008. The latest statistics are compelling: Three out Hedley Lawson, Jr. of every 10 workers in your business will retire over the next 10 years. Of those same 10 people, three others are seeking new jobs at this moment. If you replace transitioning workers with “twenty-something’s,” you can expect them to stay no longer than 18 months, on average. And worse yet, when you have to replace a retiring employee, not only will you likely face the loss of corporate knowledge, but a lack of many basic skills you require and need are often not evident in a newer employee. As you begin your human capital planning program for 2008, consider these key business strategies: uing to improve their value proposition and competitive position will need to revisit and revitalize their human capital strategies in 2008 and beyond. Engage Management in the Team Employee motivation continuously changes and evolves. It is especially challenging to understand and develop meaningful changes that will continually motivate employees. “Millennials” have different goals and objectives and most often view the world and their career differently than previous generations. “Baby Boomers,” like myself, have a very different orientation toward work and are focused on being a part of a team, contributing to the growth and success of the business, and to a lesser extent, building a career. “Millennials” more often look at work as “something to do between weekends.” While money is a key motivator for this younger set, time-off, benefits and flexibility have greater appeal and value than their predecessors’ generations. Improve Your Hiring Practices . ed # g. M 70 # L 80 49 ea for 100 g. # L 85 All Clamshells Available in a Variety of Colors and Finishes. Call To Order 888.767.0383 Avalon is proud to partner with the Wildlife Conservation Society. Your loyal support of our products enables us to help save wildlife globally. One key element of the continued success of your business rests on how well you source, identify, qualify and hire talent. Motivated and engaged employees deliver the best products and services, and are critical to customer care and satisfaction. Employee surveys confirm that employees are happiest when job realities meet expectations, they are a part of and feel like they are in a family environment, are given the authority to do their jobs, and feel appreciated. It is the responsibility of management to continuously seek to develop and motivate the entire workforce and give people an opportunity to achieve their goals and be successful in their jobs. All these issues work best when there is a good job fit. There are innumerable resources available to employers to scan and survey the workforce, as well as skills to improve job fit. Companies that are focused on contin- Flexibility and Work/Life Balance Organizations need to look for opportunities to capture and inspire emerging leaders in ways different from past generations of employees. For example, adapting practices that promote flexibility and work/life balance with time off, flexible work schedules, and work from home (telecommuting) are elements that offer greater appeal to employees whose jobs lend themselves to such practices. Developing new and more appealing benefits in the workplace will continue to challenge management as recruiting and retaining great talent continues to be a top business priority. Hedley Lawson, Jr. is the managing partner of Aligned Growth Partners, LLC, a strategic, operational and organizational consulting and executive search firm (www.alignedgrowth.com). Don’t miss out on Vision Monday’s e-edition of Business Essentials providing monthly updates on day-to-day management issues for optical ECPs and retailers. To subscribe to Business Essentials, go to www.visionmonday.com, click on the Business Essentials button and go to the Subscribe to Business Essentials option in the newsletter. Current and past issues of Business Essentials are available by visiting the VM Web site at www.visionmonday.com. SP NE ADEAK W DE ER D! S Global The 2ND Annual Summit Harnessing the Power of Today's Consumer "Communities" Attend this exclusive, one-of-a-kind special event! VisionMonday brings together leaders from the fields of technology, health care, U.S. and international retailing. Learn how consumer choices and the profile of brands in eyewear, eye care and health care are being shaped. . Four special sessions - Technology, Health Care, Retailing and Luxury - will tackle the topics and provide thought-provoking ideas for competing in today’s dynamic marketplace. When: Wednesday, April 9, 2008 Where: Bridgewaters (South Street Seaport) 11 Fulton Street New York, NY 10038 Time: Registration begins at 8:00 am Program is 8:30 am to 4:00 pm Who Should Attend: Senior-Level Executives of U.S. and International Optical Retailers, ECPs, and Suppliers Cost: $195 00 (offer good until March 1, 2008) $245 00 (after March 1, 2008) Includes: Conference Admission, Continental Breakfast, Two Coffee Breaks, Lunch. Sponsored by Register online at visionmonday.com or call 212-274-7189 TECHNOLOGY Lynn O’Connor Vos President and CEO Grey Healthcare Group New York RETAIL Jeff McAllister Senior VP of Optical Wal-Mart Stores U.S. Bentonville, AR HEALTHCARE John O. Agwunobi, MD President, Professional Services Wal-Mart Stores Bentonville, AR LUXURY Andrea Guerra CEO Luxottica Group Milan, Italy TECHNOLOGY Erin Byrne Chief Digital Strategist Burson-Marsteller New York HEALTHCARE J. Robinson Lynch President and CEO VSP Vision Care Rancho Cordova, CA INT’L RETAIL Dr. Tomás Pförtner CEO Laboratorio Pförtner Cornealent SACIF Buenos Aires, Argentina Additional speakers to be announced. 68 OPINION VISION MONDAY/FEBRUARY 18, 2008 Monday EDITORIAL Don’t Drop the Ball on Testing The Food and Drug Administration’s recent proposal to impose new guidelines for lens impact testing is sending shock waves throughout the optical indusAndrew Karp try. Lens manufacGroup Editor turers, makers of Lenses & Technology in-office edging equipment, optical laboratories, eyecare professionals and, ultimately, consumers, could be significantly affected if the FDA adopts the guidelines. What’s at stake is whether or not eyecare professionals will be able to continue edging lenses in their in-office labs without incurring liability if a patient is injured by a broken lens. The situation is complex, and made even more so by the confusing language in the FDA proposal. However, a key issue centers around data obtained by the FDA that indicates that every lens that is drop ball tested is damaged in some way. Based on this information, the FDA is suggesting that no lens tested be sold for wear. Yet the FDA wants the end manufacturer, which it defines as the last person that alters the lens, to statistically test their lenses and keep comprehensive records of the test results. Although this is not a new proposal, it seems that the FDA is placing more emphasis on it now. This is simply untenable for most ECPs. However, if batch testing is not a feasible option for them, they might need to order a duplicate set of lenses for every Rx—one for testing and one for resale. The increased cost would have a chilling effect on ECPs and retailers, and would increase prices for consumers. Many ECPs and retailers might then abandon in-office edging, preferring to let wholesale labs do the work. Some labs, seeking to protect themselves from liability, already send their lenses to specialized third-party testing labs that measure them against a reliable database of tested lenses. Many industry observers say the FDA is creating problems where none existed. They cite the optical industry’s excellent safety record, pointing out that the incidence of injury resulting from broken lenses is quite low compared to injuries that occur from people inadvertently sticking their eyeglass temple in their eye. Yet there are solid reasons for the FDA to review its position on lens impact test- ing. The original FDA regulation that governs impact resistant lenses was put on the books in the ’70s during the Nixon administration, when glass lenses still dominated the market. Although the FDA issued a draft Q&A in 1987 which provided an updated interpretation of the regulation, a fresh look at it is long overdue given the tremendous changes in lenses and lens technology that have occurred over the past two decades. The question is whether the FDA’s proposals are going to achieve any meaningful results, or is the medicine going to kill the patient. Presumably, nobody wants to see eyeglass wearers at risk for injury. If FDA officials are prudent, they will carefully examine the comments they are now collecting from industry groups and other interested parties before they impose drastic solutions that could impede the delivery of eyewear and eyecare while failing to make consumers any safer. Vision Monday encourages readers to send their comments about the FDA’s Draft Guidance on Impact-Resistant Lenses to www.fda.gov/dockets/ecomments. All comments should be identified with docket number fr26oc07-76. What’s Online @ VisionMonday.com About visionmonday.com WebTV VisionMonday.com has an innovative, new look. Content from our most recent issues is now organized by topic and category, making it easy to find the information you need fast. And VMail Extra Subscribers have access to VM’s comprehensive archives via a new search engine powered by Google. We have also added a downloadable PDF version of the most recent issue of VM. Between the Lines How's Business? VM talks to retailers and ECPs around the country about biz so far this year. Only on the Web. www.visionmonday.com New & Noteworthy Senior VP, Editorial Director Marge Axelrad Executive Editor Mary Kane E-News Managing Editor Amy Grech Senior Editor Cathy Ciccolella Group Editor, Lenses & Technology Andrew Karp Associate Editor Deirdre Carroll Layout Editor Natalya Gerzhgorina Art Director Iris Johnson Contributing Editors Jackie Micucci, Gloria Nicola, James J. Spina, Melissa Arkin, Christie Walker Circulation Manager Renee Oechsner Production Manager David Herman VP Advertising Sales Dennis Murphy Regional Sales Managers Amanda Churchill, James DeMatteis, Vincent Priore International Sales Offices Young-Seoh Chinn, Korea, jesmedia@unitel.co.kr; Sho Harihara, Japan, sho.ymi@fine.ocn.ne.jp; Mary Ng, Asia, mnjobson@netvigator.com; Jochen Reinke, Germany, Austria, Denmark, Switzerland, Benelux, Scandinavia, Liechtenstein, jreinke@reinke-pr.de; Asa Talbar, Israel, talbar@talbar.co.il; Cecilia Zanasi, Italy, France, Spain, United Kingdom, Cecilia@studiozanasi.it. Director of Education and Training Mark Mattision-Shupnick Director of Marketing, Education and Training Nancy Ness Creative Director Monica Tettamanzi Creative Services Designers Barbara Winters, Debbie Silva Marketing Manager Christine Yeh Marketing Coordinator Jeff Haber Jobson Optical Research Int’l Managing Director Gerry Fultz VP/Optical Retail Group Publisher William D. Scott VP/Marketing/Publisher 20/20 Jim Vitkus Senior VP/President Professional Publications Group Richard Bay VP/Publisher/FRAMESdata Tom Lamond VP/Operations/FRAMESdata Judith Michael Chief Executive Officer Marc Ferrara VP/Human Resources Lorraine Orlando Corporate Production Director John Anthony Caggiano VP/Circulation Director Emelda Barea Senior VP/Operations Jeff Levitz To order reprints of any articles or ads that appeared in this issue contact PARS International 212-221-9595 or jobson@parsintl.com Action/Reaction In the wake of Wal-Mart’s announcement that it had forged an agreement with 1-800 CONTACTS to offer a new contact lens program for patients this fall, optical retailers and major contact lens distributors tell VM they view the alliance as a major opportunity for ECPs and other retailers to revisit how they provide lenses and replacement lenses to their own patients. You’ll find all of your current favorites, including Vision Monday’s WebTV, the industry’s first video network. Watch informative videos covering every facet of the eyecare industry. Current channels highlight: Scene & Heard optical editorial coverage, Optical Events, Educational Video Press Releases, Progressive Lenses, Lens Coatings & Treatments, Finishing Equipment, Frames, and Practice Management Technology. Data Point Facts, stats and data on today's eyewear market. Facts and figures taken from VisionWatch a study conducted by Jobson/VC. MAIN EDITORIAL & SALES OFFICES: 100 Avenue of the Americas, New York, NY 10013-1678 (212) 274-7000; fax: (212) 431-0500 e-mail: visionmonday@jobson.com CLASSIFIED ADVERTISING DEPARTMENT: Account Representative Heather Brennan 2570 Boulevard of the Generals, Suite 220 Norristown, PA 19403, (800) 983-7737; Fax: (610) 854-3780, E-mail: info@valleyforgepress.com VISION MONDAY (ISSN 1054-7665) is published monthly except for March and August, which have two issues, by Jobson Medical Information LLC, 100 Avenue of the Americas, 9th Floor, New York, NY 10013. Periodicals postage paid at NY, NY, and additional mailing office. Postmaster: Send address changes to VISION MONDAY, PO Box 2024, Skokie, IL 60076-7924. Subscriptions: One-year rates (US): 1 year, $79. Foreign (Air Mail): to Canada/ Mexico, $225; all other countries, $332. Two-year rates (US): $143; to Canada/Mexico, $359; all other countries, $584. Three-year rates (US): $201; to Canada/Mexico, $538; all other countries $906. Subscriptions payable in US dollars. Payment must accompany order. To subscribe write: VISION MONDAY, PO Box 2024, Skokie, IL 60076-7924. For customer service call: (877) 529-1746; Canada and international: (847) 763-9630. Allow 4–6 weeks for subscription to begin. Canadian international publication permit #0427705. © 2008 Jobson Medical Information LLC, 100 Ave. of the Americas, NY, NY 10013-1678. Reproduction without express written consent of the Publisher is prohibited. Jobson Medical Information LLC publishes VISION MONDAY and Vision Monday Show Daily. Notice: Jobson Medical Information LLC does not accept responsibility for the advertising content of the magazine nor for any claims, actions or losses arising therefrom. Products and services advertised in this publication are not endorsed by, or in any way connected with, Jobson Medical Information LLC. We make every effort to report manufacturers’ news accurately, but we do not assume responsibility for the validity of news claims. EyesWay content is developed, sourced and reported by the editors of EyesWay, the international news portal. Vision Monday provides that content to its subscribers as part of an exclusive news exchange agreement. NEW 5T Surround Tracer National OPTRONICS revolutionary, first of its kind advanced tracer for all frame styles, patterns, and lenses, including wraps. Breakthrough Technology • High wrap technology with unique rotating frame holder • Optimized performance for metal, plastic, and flexible frames • Touch screen user interface • Ethernet and wireless ready See us at SECO — booth #711 800-247-9796 • nationaloptronics.com 70 VISION MONDAY/FEBRUARY 18, 2008 BALANCE SHEET Essilor Posts 8.1 Percent Gain in Revenue for 2007 CHARENTON-LE-PONT, France—Essilor International, based here, reported consolidated revenue of €2,908.2 million for the year ended Dec. 31, 2007, representing a reported 8.1 percent increase over the previous year. Excluding the currency effect, growth for the year was a high of 12 percent. In Europe, Essilor posted consolidated revenue of €1,317.6, up 6.2 percent from year-ago. In North America, revenue reached €1,214.2, an 8.1 percent increase. In the Asia-Pacific region, Essilor’s revenue rose 13.4 percent, to €266.9; Latin America revenue was €109.5, up 15.6 percent from 2006. Essilor’s fourth-quarter consolidated revenue amounted to €708 million, a 6.4 percent likefor-like increase over fourthquarter 2006. In Europe, revenue rose 3.1 percent on a like-for-like basis, to €330.6. In North America, revenue grew to €281.7, up 7.4 percent on a like-for-like basis. Business remained robust in the U.S. during the quarter, and Asia and Latin America continued to experience fast growth, according to Essilor. The lens maker cited several factors that influenced its growth, including a rise in unit sales and DATA POINT an improved product mix led by strong sales of progressive lenses, medium- and high-index lenses, variable-tint lenses and antireflective coatings. In 2007, the company completed 16 acquisitions that will contribute €160 million in fullyear revenue. Half of the companies acquired are based in the U.S., representing €91.5 million in additional revenue. In particular, Essilor continued to expand its U.S. network of prescription laboratories. In Japan, progressive lenses enabled Nikon-Essilor to gain market share, particularly among large optical chains. ■■ B&L Issues Preliminary and Estimated Unaudited 2007 Results ROCHESTER, N.Y.—Bausch & Lomb announced certain preliminary and unaudited fourth-quarter and full-year 2007 financial metrics. While the company said it has not yet finalized its financial close process, including purchase accounting associated with the recently completed merger with affiliates of Warburg Pincus, it currently projects it will report fourth-quarter net sales of between $654 million and $660 million, compared to $597.6 million in the same period in 2006. That would repre- sent an increase of approximately 10 percent, or approximately 4 percent growth excluding the effects of changes in foreign currency exchange rates. The company currently projects fourth-quarter adjusted EBITDA of between $120 million and $126 million, compared to $85.7 million in the year-ago period. For the full year, Bausch & Lomb currently projects it will report net sales between $2.513 billion and $2.519 billion, compared to $2.292 billion in 2006. That would represent an increase of approximately 10 percent, or approximately 6 percent growth excluding the effects of changes in foreign currency exchange rates. The company currently projects full-year adjusted EBITDA of between $408 million and $414 million, compared to $338.5 million in 2006. The company noted these selected financial metrics are estimates and subject to change, pending the financial close processes or allocation of purchase price and its auditors for the year ended Dec. 29, 2007. ■■ 1-866-393-3374 www.visionmonday.com 55+ Age Group Leads the Pack in Eyeglass Wearers 18.9% 36.5% 24.4% 20.2% 55+ 45-54 35-44 18-34 The 55+ age group is the largest age group currently wearing eyeglasses. In the 12 months ending Sept. ‘07, 64.4 percent of U.S. adults (18+) said they are currently wearing eyeglasses. Among those, the 55+ category, which makes up 28.8 percent of the total U.S. population (18+), is the largest age group currently wearing eyeglasses with 36.5 percent currently wearing eyeglasses in the 12 months ending Sept. ‘07. The second largest group is the 18-34 age group which makes up 31.1 percent of the total U.S. population (18+), with 24.4 percent currently wearing eyeglasses in the 12 months ending Sept. ‘07. Source: VisionWatch – a study conducted by Jobson/VCA Total Annual VisionWatch Sample Size: 100,000 consumer respondents per year Data is for the 12ME (months ending) September 2007. BY THE NUMBERS The latest figures 87% 12% 82% 19% 87 percent of female contact lens wear- The percent of plano sunglass units ers have worn CLs for over two years. brought at a sunglass specialty store. Among those who have had vision Among those not using any form of correction surgery, 12 percent said, vision correction, 19 percent of respon‘Financing terms available by the dents ages 18-34 admitted they have a doctor’s practice made it affordable’ need for some form of vision correction. was the event that prompted them. Source: VisionWatch – a study conducted by Jobson/VCA Total Annual VisionWatch Sample Size: 100,000 consumer respondents per year (ages 18+) Data is for the 12ME (months ending) September 2007. Refractive Surgery data is for 6ME (months ending) September 2007. EMAIL: info@colorsinopticsusa.com A special message to independent labs and eye care professionals: Thank you for recognizing GT2 ™ by ZEISS Voted Best in Lens Design Carl Zeiss Vision USA 1.800.358.8258 www.vision.zeiss.com ©2007 Carl Zeiss Vision International GmbH. GT2 is a trademark of Carl Zeiss Vision International GmbH. We’ve made it easy to share the vision ® Introducing HOYALUX iD LifeStyle ™ HOYA introduces the newest innovation in HOYA Free-Form™ Design Technology. New HOYALUX iD LifeStyle, with award-winning Integrated Double-Surface Technology, now makes it easy for more people to share the vision. HOYA Free-Form™ Design Technology Exceptional vision, made possible by: • HOYALUX iD™ technology that separates the performance of the front and back surfaces • Standardized vertical progression on the front surface • Customized horizontal progression on the back surface for wider visual zones • Balanced View Control Technology that integrates the two lens surfaces and eliminates swimming sensations HOYALUX iD LifeStyle Progressive lenses are available in two designs: HOYALUX iD LifeStyle: 18mm minimum fitting height HOYALUX iD LifeStyle cd™: 14mm minimum fitting height To learn more, call your HOYA representative or authorized distributor today. HOYA Progressive Technology — beyond wavefront. hoyavision.com Earn points through: HOYA Honors Program Automatically includes: HOYA SUPER HiVision Available in the following material options: HILUX 1.50 HOYA Phoenix EYNOA 1.67 © 2007 HOYA Corporation. All Rights Reserved. HOYALUX is a registered trademark and iD LifeStyle, iD, HOYA Free-Form, iD LifeStyle cd, HOYA Honors Program, SUPER HiVision, Hilux, Phoenix and EYNOA are trademarks of HOYA Corporation. Trivex is a trademark of PPG Industries, Inc.