Mediakit 2015 - media@vogel

Transcription

Mediakit 2015 - media@vogel
Media Data
2015
Print
Digital
Events
Services
www.devicemed.de
CHARACTERISTICS
Media Data 2015
Characteristics:
DeviceMed is the leading German-language trade magazine serving the
manufacturers of medical devices*. With its clear focus on industrial practice,
the magazine is a comprehensive source for industry-specific information on
OEM components, sub-assemblies, materials, manufacturing equipment as
well as individual parts and contract manufacturing services. Comprehensive
market reports offer readers precise insights into what is available on the
market. Management reports and information regarding regulatory requirements round off the editorial offerings. Due to its comparatively high frequency in this market segment, the magazine is able to cover current trends
and issues without delay. In addition to the periodical magazines, DeviceMed
provides you with the Official COMPAMED Exhibition Preview and the official
trade fair newspaper COMPAMED daily, a general annual Buyer’s Guide and
the specialized Electronic Components Buyer’s Guide.
* according to vertriebsunion meynen GmbH & Co. KG, January 30, 2014
Winfried Burkard
Head of Sales
Phone: +49 931 418-2686
winfried.burkard@vogel.de
Distribution:
Martina Grimm
Phone: +49 931 4170-473
mgrimm@datam-services.de
Analysis of editorial to advertising ratio in:
2013 = 11 issues
Size of magazine
DIN A 4
Total pages
776 =
100%
10 times a year
Editorial pages
539 =
69 %
Volume:
11th volume in 2015
Advertising pages
236 =
31 %
Web address (URL):
www.devicemed.de
Own advertisement
19 =
8%
Memberships:
Media Database of the German Technical Press
Publisher:
-
Publishing house:
Vogel Business Media GmbH & Co. KG
Frequency:
Postal address:
Street address:
Phone:
Fax:
Internet:
E-mail:
Editorial office:
2
Advertising:
Title page, Contents, Imprint,
Company Index, Editorial, Preview
DeviceMed, 97064 Wuerzburg, Germany
Max-Planck-Str. 7/9, 97082 Würzburg, Germany
+49 931 418-0
+49 931 418-2022
www.vogel.de
info@vogel.de
Peter Reinhardt
Editor in Chief
Phone: +49 931 418-32 01
peter.reinhardt@vogel.de
Print
Editorial Content Analysis:
58 pages =
10.8 %
Company and Association News
45 pages =
8.3 %
Trade Show Pre-/Reviews
46 pages =
8.5 %
Management/Software/Services
54 pages =
10.0 %
Contract Manufacturing
60 pages =
11.1 %
Production Equipment/Processes
131 pages =
24.3 %
OEM Components
114 pages =
21.2 %
31 pages =
5.8 %
Materials
Digital
539 pages = 100%
Events
Services
CIRCULATION/DISTRIBUTION
Media Data 2015
Circulation audit:
Geographical distribution analysis:
Circulation analysis:
Economic area
Copies per issue on average
Period: 1st July 2013 to 30th June 2014
Germany
Austria/Switzerland
Print run:
11,650
Distributed
circulation:
11,409
including abroad:
1,197
Sold circulation:
– Subscription copies:
–
–
–
– Single copies:
– Other sales:
–
–
including abroad:
including
members‘ copies:
Free copies:
Distributed circulation:
%*
Copies
89.5
10.5
10,212
1,197
100.0
11,409
*) Share of total circulation
–
11,409
Archives, authors‘
copies and other copies:
241
STRUCTURE-ANALYSIS RECIPIENTS
Branches/Sectors/Type of Company
Surgical
Instruments
8.2 %
Medical
Engineering
Software
8.1 %
Laburatory
Equipment
8.4 %
Position in the Company
Other
1.4 %
Implants
10.0 %
Medical Devices
47.8 %
Medical Consumables
16.1 %
Purchasing
4.9 %
Other
4.1 %
Marketing / Sales
7.8 %
Corporate
Management
22.3%
28.3%
Technician
14.2%
Commercial Staff
5.2%
Authorised representative
2.3%
Manufacturing Staff
2.1%
Employee
0.6%
Other
8.6%
1-9 Employees
21.8%
10-49 Employees
19.0%
50-99 Employees
14.1%
100-499 Employees
32.4%
500-999 Employees
7.0%
1000 and more Employees
5.7%
Source: Publishers own data
Production
22.7 %
Research /
Development
23.1 %
Print
38.7%
Head of Department
Company Size/Number of Employees
Quality Assurance
6.8 %
Construction / Design
8.3 %
General Management
Digital
Events
Services
3
RATE CARD
Media Data 2015
Rate Card No. 11 from January, 2015
Rates for special sizes
Footer Ads
Size of journal
DIN A4, 210 mm wide, 297 mm high
Type area
190 mm wide, 270 mm high,
4 columns each 46 mm wide, 1/1 page = 1080 mm
Sizes and prices of insertions
Size
Width x Heigh in mm
Basic price
1/1 page
190 x 270
3,780.00
2/3 page
190 x 180
3,020.00
126 x 270
Junior page
136 x 190
2,830.00
1/2 page
190 x 134
2,260.00
Width x Heigh in mm
4 columns
190 x 40
6 columns
*
left 195 x 40
right 133 x 40
1,170.00
8 columns*
left 195 x 40
right 195 x 40
1,560.00
190 x 88
1,710.00
62 x 270
1/4 page
190 x 66
1,410.00
94 x 134
46 x 270
1/8 page
190 x 32
700.00
94 x 66
Discounts
For multiple insertions within the 2013 calendar year
Total space contracted
1/2 page 1 page 2 pages 5 pages 8 pages
3%
5%
10 %
15 %
20 %
Special conditions apply for larger orders.
Colour charges
For additional standard colours according to the European colour pattern
(not subject to discounts)
Size
2nd colour
full colour
1/1, 2/3 page
400.00
1,020.00
Junior P., 1/2, 1/3 p.
210.00
630.00
1/4,1/8 page
110.00
330.00
Price for each special colour on request
Bleed charges
10 % of the gross price of a b/w page (= 378.00 €). Standard page size plus 3 mm
bleed per edge. This extra charge also applies for single-side bleed only.
Rates for preferred positions
inside front cover, inside back cover and back cover, 2 colours at least (only standard colours according to the European colour pattern)
1/1 pages
4,160.00 (plus colour charges)
1/3 page facing editorial or table of content
1/3 page
1,890.00 (plus colour charges)
Front Cover Flap
Ad specs
2 sided ad
Front: 105 x 227 mm
(front and back)
Back: 105 x 227 mm
4 colour 1x rate
Please keep any text and/or image at least 10 mm from the gutter.
Bound-in inserts
up to 135 g/m2
2 pages
3,940.00
4 pages
5,910.00
6 pages
7,880.00
8 pages
9,850.00
more than 135 g up to 150 g/m
2
10 % extra charge
more than 150 g up to 180 g/m2
25 % extra charge
more than 180 g/m
2
Print
on request
Discounts:
See space and series contract, also in combination with
advertisements.
Size
Untrimmed size 306 mm high, 216 mm wide, (four pages and more, please deliver
folded); delivery until copy date of respective issue.
Presentation of a sample copy is required prior to confirmation of order.
Inserts
(not subject to discounts)
Size up to 4 pages 200 mm x 290 mm and
up to 25 grams in weight
per thousand 330.00 €; (for complete circulation: 3,828.00 €)
up to 50 grams in weight
per thousand 350.00 €; (for complete circulation: 4,060.00 €)
Presentation of sample is required prior to confirmation of order.
Delivery 14 days prior to publication. (Prices for inserts with a higher
paper weight or on very thin paper on request). For postal reasons only national
print run can be booked.
Delivery
To be dispatched free to:
Vogel Druck und Medienservice
Leibnizstr. 5
D-97204 Höchberg, Germany
(with notice “DeviceMed“, No....)
Printing method:
Offset, Perfect binding
Printing materials
Please send us your print ready materials as an optimized PDF.
The following data transmission options are available:
E-mail:
verlags-service@vogel.de
FTP server: vogelftp.vogel-net.de
User: vs
Password: service
If you have production questions or need help submitting your materials, please
contact:
Bernadette Schäfer-Gendron
Phone: +49 931 418-2655
E-mail: bernadette.schaefer-gendron@vogel.de
6,480.00
Add 3 mm bleed
4
780.00
(plus colour charges)
*
94 x 270
1/3 page
Basic price b/w
All prices in Euro plus VAT
Digital
Events
Services
REGULAR TOPICS
Media Data 2015
Your head-start in the medical technology market
Contract manufacturing
A reader-friendly layout, a clear structure and many journalistic features guarantee
numerous benefits for DeviceMed readers – and therefore a high level of attention and a
large number of contacts for the advertisers!
Clearly structured into five main sections, DeviceMed informs on all aspects of medical
technology products development and production – including management issues.
Bild: Flex Medical
Manufacturing facility
„ Plastics processing: Injection moulding,
tool and die making, hot runner technology, welding machinery and extruders, etc.
„ Machining: Machine tools, tools, CAD/
CAM/CNC and cooling lubricants, etc.
„ Automation: Assembly, robotics and
feeding technology, etc.
„ Quality control: Measuring and testing
technology, sensors, image processing,
quality assurance systems and
software, etc.
„ Packaging: Deep-drawing, blister,
thermoforming, sealing and packaging
machines, etc.
„ Marking: Pad, bar code and thermal
transfer printers, ink-jet coder, labeller,
RFID, engraving machines and laser
marking systems, etc.
„ Other: Additive manufacturing/rapid
picture: Alfredforming,
H. Schütte laser cutting
manufacturing,
and welding, dosing, cleaning and drying
equipment, surface technology, connection technology, sterilization, clean room
technology and clothing, etc.
„ Plastic processing: Injection moulding,
extrusion and machining, etc.
„ Metalworking: Milling, turning, grinding,
stamping, casting and forging, etc.
„ Other services: Design, rapid prototyping/additive manufacturing, electronic
manufacturing service (EMS), cleanroom
production, surface treatment, assembly,
packaging and sterilization, etc.
Materials
Bild: Alfred H. Schütte
Bild: Haydon Kerk Motion Solutions
Bild: Invibio Biomaterial Solutions
Bild: IStock/estima
„ Plastics: Thermoplastics, polyamides,
polyurethane, PEEK, PVC, silicone and
ABS, etc.
„ Metals: Implant and instrument steels,
titanium, nitinol ...
„ Adhesives: Acrylics, resins and tapes, etc.
„ Other materials: Ceramics, glass, composite materials, textiles, etc.
„ Semi-finished products: Sheets, pipes,
profiles/sections, packaging materials, etc.
Management
OEM components
„ Drive technology: Motors, drive elements,
lifting columns, control systems, bearings,
linear technology, etc.
„ Electrical/electronic components: Power packs,
sensors, cables, connectors, switches, image
processing, etc.
„ Design elements: Filters, pumps, valves, hoses,
screws, fittings and shock absorbers, etc.
„ IV accessories and OEM implants
„ Software: CAD/PDM/PLM, simulation,
MES/ERP, and quality management, etc.
„ Regulatory Affairs: Usability, auditing, certification, approval, laws and regulations, etc
„ Corporate management: Markets and
marketing, project management, human
resources, law, education and training,
financing, etc
SPECIAL ISSUES
Electronic Components Buyer’s Guide
Ad close date: 13.08.2015
Publication date: 07.09.2015
DeviceMed’s special Electronic Components
Buyer’s Guide covers 13 electronic components
product categories and their suppliers.
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„
„
„
„
„
„
„
Annual Buyer’s Guide 2016
Ad close date: 20.11.2015
Publication date: 15.12.2015
Computer Products and Equipment
Displays
Embedded Systems
Electronic Components
Electro-Optical and
Electromechanical Components
Electronic R&D Services
Electronic Manufacturing Services
Manufacturing Equipment and Chemicals
Manufacturing Parts and Components
Electrostatic Discharge (ESD)/ Electromagnetic Compatibilit
EMC) Products and Services
Testing Equipment and Services
Switches, Lamps and Lights
Power Supplies and Protection Devices
Print
Digital
At the start of the new year, DeviceMed will again
publish its annual Buyer’s Guide. The DeviceMed
annual Buyer’s Guide is the medical market’s
premier resource directory for the medical device
manufacturing industry in German-speaking Europe.
This is an incredibly cost-effective media purchase as
your ad will be relevant, not only for an entire year, but
you will receive bonus distribution at industry events
throughout 2016.
German purchasing managers and engineers prefer
this German language directory as they have an incredible overview of the components,
semi-finished parts, materials, manufacturing equipment and services available to them.
The layout is clean and our Quick Sourcing Grids make it easy to use.
The annual Buyer’s Guide is organized into 19 product groups, with introductory articles
and Quick Sourcing Grids for each category.
The 19 product categories that the 2016 Buyer’s Guide presents:
„
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„
„
„
„
„
„
„
Motors & Motion Control Products
Manufacturing Services
Consulting Services
Printing, Bar Codes and Labelling
Electrical/Electronic Components
Filters
IV Components
Adhesives
Manufacturing Parts & Components
Moulding, Extrusion & Production Tools
Events
„
„
„
„
„
„
„
„
„
Manufacturing Equipment
Pumps & Valves
Clean Room
Tubing
Software
Sterilization
Testing & Quality Control
Packaging
Materials
Services
5
COMPAMED
Media Data 2015
DeviceMed ist the official partner
of Messe Düsseldorf
16. – 19.11.2015
The Official COMPAMED Exhibition Preview
Ad Close: 01.10.2015
Print PDF Close: 08.10.2015
Publication Date: 26.10.2015
The exhibition preview is published by DeviceMed in cooperation with Messe
Düsseldorf, organizers of COMPAMED and MEDICA.
It will be issued in both German and English-language versions, with a total
distribution of 22,500 copies.
High tech solutions for
medical technology
ME SSE -VO RS CH AU
Print run: 22,500
Circulation as e-paper: 9,300
Design Testing
Advanced Materials
Size
Width x Heigh in mm
1/1 page
190 × 270
5,570.00
2/3 page
190 × 180
126 × 270
3,710.00
Junior page
136 × 190
3,650.00
1/2 pagee
190 × 134
94 × 270
2,790.00
1/3 page
190 × 88
62 × 270
1,860.00
1/4 page
190 × 66
94 × 134
46 × 270
1,530.00
1/8 page
190 × 32
94 × 66
765.00
Parts
Medical Equipment
Basic Price
Construction
Semifinished Products
Parts
Colour charges
Testing
Manufacturing processes
EMS
Parts
High-tech Testing
Alle Informationen
für Ihren Messebesuch
Herausgeber der Offiziellen
Offiziellen COMPAMED Messe-Vorschau:
DeviceMed in Kooperation mit der Messe
Düsseldorf,
Veranstalter der Messen COMPAMED
und MEDICA
1/1, 2/3
JP, 1/2, 1/3
1/4, 1/8
2nd colour
660.00
430.00
245.00
full colour
1,600.00
1,020.00
610.00
(nicht rabattierbar)
* Additional circulation as e-paper to all Newsletter-Recipients.
Multi-media enhancement for your print ad.
490.00
COMPAMED Daily
Halle 8a / Stand
---> devicem
Size
F04
ed.de
The official trade fair newspaper
offizielle messe
And the winner
is
Jury präsentiert
Halle 8b
Stand G40
fünf Gewinner
...
zeitung der comp
AmeD 2012
CoMPAMED Daily
des ersten DeviceM
Gewonnen hat
die Firma Teleflex
ed Awards zur
Medical OEM
Compamed 2012
in
Auftragsfertigung der Kategorie
für
Process for Joining einen „Novel
theter Segments“ Dissimilar Ca– ein neuartiges
Verfahren, um
verschiedenartige
Katheterabschnitte
zu verbinden.
In der Kategorie
Ausrüster hat sich
die Multivac Sepp
Haggenmüller
GmbH & Co.
KG
ziehmaschine im mit einer TiefMultivac-„CleanDesign“ durchgese
tzt. Der 3DMID-basierte
thermische Strömungssensor von
2E
hat in der Kategorie Mechatronic
Mikro- und
Nanotechnologie
überzeugt, ebenso die RRC Power
Solutions GmbH
aus Homburg
an der Saar in
der
Kategorie OEM-Kom
ponenten
mit ihrem Konzept
zur drahtlosen
Energie- und
Datenübertragung,
einem 5-Watt-„W
ireless-Power“Modul. Mit einem
Sonderpreis hat
die Jury die sterile
ckung „So-Tube“ Doppelverpafür chirurgische
Implantate der
Die Preisträger
französischen
Fir- von Chefredakt des ersten DeviceMed Awards
ma Selenium Medical
zur Compamed
eur Peter Reinhardt
gewürdigt
haben am Abend
.
Die Preisverlei
überreicht bekommen
des ersten Messetages
hung hat gestern
Abend in Halle
ihre Trophäen
8b stattgefunden. Düsseldorf haben Ken Fouhy,
In Anwesenheit
Pu- Peter Reinhardt
blisher des Bereichs
von Vertretern
Industriemedie Preise in einer
des dien der
„Compamed“-Veranst
festlichen Zeremoni
Grad technische
Vogel Business
alters Messe
r Innovation, Ase verliehen.
Media,
und DeviceMe
pekte der Wirtschaft
d-Chefredakteur Kriterien für den „DeviceM
lichkeit sowie
ed Design und
Award zur Compame
Usability der
d“ sind der
vorgestellten Technolog
MorE ENgLIS
ie. | pr
H NEwS
Bild: Fouhy
„ Up to date
„ Exclusive
„ In German and Englisch
www.devicemed.de
INSIDE
2 | 15. NovEMbE
r 2012
AUS DEM INHALT
New DesigN
Spirals end clogging
Rounded corners
ging in medical prevent clogmanifolds Seite
3
sichere iT
Ausfälle vermeiden
VDE veröffentli
cht
pier zum RisikomanPositionspanetzter Medizinpr agement verodukte Seite
6
hohe ANsprüc
Medizinproduktehe
testen
Interview mit
Instron
lität und Funktiona über Qualität
Seite 7
LookiNg for
A
Composite wire probLem
solutions
Selective heating
among potential uses of new
wire product from
Fort Wayne
Seite 9
gANzhei TLiche
SystemkompetenzberATuN g
Im Fokus des SchaefflerMessestandes steht die
Antriebstechnik mechatronische
Seite 10
Zweistelliges wachstum
für
am Körper getragen
e geräte
Width x Heigh in mm
1/1 Seite
226 × 313
3,440.00
1/2 Seite
226 × 140
1,810.00
Junior-Page
134 × 189
1,720.00
2/5 Seite
88 × 287
1,370.00
1/3 Seite
226 × 91
134 × 140
1,150.00
1/4 Seite
88 × 189
180 × 91
870.00
1/5 Seite
88 × 140
134 × 91
42 × 287
700.00
Surface measure
ment
Characterising
medica
Photo: NanoFocus
Bild: Wearable Technologies
l device compo
surfaces econom
nent
ically
and with high precisio
NanoFocus supplies
n
optical 3D
measurement
optimisation
technology for
and quality
char- ance.
acterising medical
Flexible, all-around assur“µsurf ”
nent surfaces with device compo- measuring
systems offer high
Its “µsurf ” systems high precision. cal resolution
opti, fast measurem
surface structures can determine and comprehen
ent,
at
sive measurem
tre and nanometr the microme- reports generated
ent
by proprietar y
nearly all substrates e levels with software.
They are well
.
suited for
The precise informatio
automated application
n results. | ks
ing from these
fine measurem
ents, ■ NanoFocus
aids manufactu
rers in product
de- www.nanof AG ,
velopment, productio
ocus.de,
n process hall
8a, stand h23.3
The “µsurf” systems
can determine
surface structures
nanometre levels
with nearly all
at the micrometre
substrates
and
„Mindestens die
Hälfte des Gesamtvolumens von
2,9 Mrd.
Wearable-Technologie Dollar des
s-Marktes im
Jahr 2016 entfällt
auf den Gesundheitsbereich“, C.
Stammel
Seite 3
s
08685
Für unterweg
News, Bilder
und Produkt
informationen
aktuell, immer
immer
auf den Punkt
und 24/7 verfügb
DeviceMed finden
ar.
Sie ab sofort
auch auf dem
Smartphone
oderTablet-PC.
Full colour
---> mobil.device
med.de
Rates for preferred positions
Circulation: 20,000 copies
Publication Dates
Issue 1: 16.11.2015
Issue 2: 18.11.2015
Distribution:
Exclusively at all entrances to COMPAMED and MEDICA
and among all exhibitors.
Newspaper format:
Paper size: 255 mm wide × 350 mm high (Paper: newsprint)
Type area: 226 mm wide × 313 mm high; 5 columns
Column head
42 × 42
2,410.00
Bottom Strip
226 × 42
2,600.00
Inside front Cover
226 × 313
3,790.00
Inside back Cover
226 × 313
3,960.00
Tile ad
42 × 42
600.00
Ad close: 28.10.2015
Print PDF Close: 03.11.2015
All Prices in EUR plus VAT
6
Print
Digital
Events
Services
EDITORIAL CALENDER
Media Data 2015
Issue
1-2
Jan.-Feb.
Title Topics/Specials
Focus
• Title: Contract Manufacturing (incl. market overview)
• Electronics Special: Components and Production
•
•
•
•
• Title: Pumps and Valves (incl. market overview)
• Dental Technology Special: Design, materials and
production
• Defibrillators – OEM portrait: plus suppliers
and service providers
• OEM components: Electronics
• Contract manufacturing: Construction and development
• Production equipment: Plastics processing
• Materials: Textiles, compound materials
• IDS, Cologne, 10.-14.3.2015
• EMV, Stuttgart, 24.-26.3.2015
• Title: Quality Assurance (incl. market overview)
• Medtec Europe Special: Products and services
offered by the exhibitors
• Surgical robots – OEM portrait: plus suppliers
and service providers
• Contract manufacturing: Surface treatment
• OEM components: Drive and fluid technology
• Management: Software
• Toolmaking: Production engineering, contract manufacturing,
rapid technologies and components
•
•
•
•
•
•
•
•
•
Hannover Messe, Hanover, 13.-17.4.2015
Turning Days, Villingen-Schwenningen, 14.-17.4.2015
Metall, Munich, 15.-17.4.2015
Medtec Europe, Stuttgart, 21.-23.4.2015
European Coatings Show, Nuremberg 21.-23.4.2015
Techtextil, Frankfurt, 4.-7.5.2015
Control, Stuttgart, 5.-8.5.2015
SMT/Hybrid/Packaging, Nuremberg 5.-7.5.2015
Moulding Expo, Stuttgart, 5.-8.5.2015
• Title: Labeling, marking and packaging (incl. market
overview)
• Special: Rapid Technologies
• Respirators – OEM portrait: plus suppliers
and service providers
• Contract manufacturing: Microprocessing
• Production equipment: Cleanroom technology, surface
engineering, measurement and test
• OEM components: Sensorics
• Management: Financing and internationalization
•
•
•
•
PCIM, Nuremberg 19.-21.5.2015
Sensor + Test, Nuremberg 19.-21.5.2015
Lounges, Stuttgart, 19.-21.5.2015
EPHJ-EPMT-SMT, Geneva/CH, 2.-5.6.2015
• Title: Production Equipment (incl. market overview)
• Special: Laser Technologies
• Dialysis machines – OEM portrait: plus suppliers
and service providers
• Contract manufacturing: Plastics processing
• Materials: Ceramics, new materials
• OEM components: Construction elements
• IV accessories
•
•
•
•
•
Parts2clean, Stuttgart, 9.-11.6.2015
Turning Days, Dortmund, 9.-11.6.2015
Rapid Tech, Erfurt, 10.-11.6.2015
Achema, Frankfurt, 15.-19.6.2015
Laser – World of Photonics, Munich, 22.-25.6.2015
AC: 26.01.2015
PC: 02.02.2015
PD: 18.02.2015
3
March
AC: 12.02.2015
PC: 19.02.2015
PD: 09.03.2015
4
April
AC: 13.03.2015
PC: 25.03.2015
PD: 14.04.2015
5
May
AC: 15.04.2015
PC: 22.04.2015
PD: 11.05.2015
6
June
AC: 07.05.2015
PC: 15.05.2015
PD: 03.06.2015
7-8
Jul./Aug.
AC: 15.07.2015
PC: 22.07.2015
PD: 07.08.2015
9
September
AC: 13.08.2015
PC: 20.08.2015
PD: 07.09.2015
10
October
10 Jahre
11
November
12
• embedded world, Nuremberg 24.-26.2.2015
•
•
•
•
•
• Title: Switzerland – Products and Services (incl.
market overview)
• BUYER’S GUIDE: ELECTRONICS for Medical
Engineering
Market overview with 13 categories (see p.9)
• Emergency medical aid – OEM portrait: plus suppliers
and service providers
• Materials: Compound materials, new materials
• Contract manufacturing: Wires and tubes
• OEM components: Filters
• Management: Software
• World Medtech Forum Lucerne,
Lucerne, CH, 15.–17.9.2015
• Composites Europe, Stuttgart, 22.–24.9.2015
• EuroMold, Dusseldorf, 22.–25.9.2015
• Fachpack, Nuremberg, 29.9.–1.10.2015
• IT & Business / DMS Expo, Stuttgart, 29.9.–1.10.2015
• Biotechnica, Hanover, 6.-8.10.2015
• Title: Plastics Processing
• Special: Assembly and Automation
• Combined products: Medical engineering and pharma – OEM
portrait: plus suppliers and service providers
• Production equipment: Cleanroom technology
• Contract manufacturing: Sheet metal processing
• Materials: Smart materials
• OEM components: Power supply
•
•
•
•
•
•
•
•
• Overview of the products and services offered by exhibitors
• COMPAMED special distribution
•
•
•
•
Official COMPAMED preview (English and German)
Selected exhibitor profiles
List of exhibitors with hall plans
MEDICA overview
Production equipment
Contract manufacturing
OEM components
Materials
Management
Copyt
es
Issue t-
Motek/Bondexpo/Microsys, Stuttgart, 5.–8.10.2015
Cleanzone, Frankfurt, 27.–28.10.2015
Fakuma, Friedrichshafen, 13.–17.10.2015
Materialica, Munich, 20.–22.10.2015
Battery+Storage, Stuttgart, ?
Ceramitec, Munich, 20.–23.10.2015
Blechexpo, Stuttgart, 3.–6.11.2015
productronica, Munich, 10.–13.11.2015
Print-run: 22,500
E-Paper: 9,300
• Title: Drive Engineering
• Special: Contract Manufacturing
• Heart-lung-machines – OEM portrait: plus suppliers
and service providers
• Toolmaking: Production engineering, contract
manufacturing, rapid technologies and components
• Production equipment: Plastics processing
• Materials: Metals, plastics, ceramics
• OEM components: Electronics
• Management: Consulting
• Identification: Labeling, marking, RFID
•
•
•
•
• ANNUAL EDITION ”BUYER’S GUIDE 2014“
• Market overview: Service providers and suppliers in
19 categories
• All sections and product categories from A to Z
• Special distribution at trade fairs and industry
events 2016
AC: 12.10.2015
DU: 22.10.2015
PD: 09.11.2015
December
Imaging – OEM portrait: plus suppliers and service providers
Production equipment: Labeling and packaging
Management: Permission and certification
Materials: Adhesives
• Top Topics and Products
Reports with strongest resonance on
www.devicemed.de
AC: 08.09.2015
PC: 15.09.2015
PD: 01.10.2015
COMPAMED
trade fair Preview
AC: 01.10.2015
PC: 08.10.2015
PD: 26.10.2015
Trade Fairs
COMPAMED/MEDICA, Düsseldorf, 16.-19.11.2015
SPS/IPC/Drives, Nuremberg, 24.-26.11.2015
formnext, Frankfurt/Main, 24.-27.11.2015
Euro ID, Frankfurt, 1.-3.12.2015
AC: 20.11.2015
PC: 27.11.2015
ASPD:
= Anzeigenschluss,
DU = Druckunterlagenschluss, ET = Erscheinungstermin
15.12.2015
Print
Digital
Events
Services
7
DIGITAL PORTRAIT
Media Data 2015
1 Website:
www.devicemed.de, mobil.devicemed.de
2 Short Profile:
DeviceMed Online is one of the leading information
platforms for medical device manufacturers and their
suppliers. It provides you with the latest information and
industry news that you require for your day-to-day work.
The use of modern media, such as surveys, videos, white
papers and webzones about key industry events rounds
off the offer. With over 20,000 entries, our unrivalled
supplier directory takes you to the required medical
device OEMs, service providers and suppliers.
Language: German
3 Target Group:
Decision makers in the design, engineering, purchasing,
manufacturing and quality assurance departments as
well as management of companies that manufacture
medical appliances, instruments, supplies, devices and
equipment – and their suppliers.
4 Publishing Company:
Mailing Address:
Office Address:
Telephone:
Fax:
Internet:
E-mail:
Vogel Business Media GmbH & Co. KG
DeviceMed, 97064 Würzburg
Max-Planck-Straße 7/9, 97082 Würzburg
+49 931 418-0
+49 931 418-2280
www.vogel.de
info@vogel.de
5 Contact Editor:
Peter Reinhardt
Phone: +49 6122 9559-33
peter.reinhardt@vogel.de
7 Contact Online
Advertising:
Winfried Burkard
Phone: + 49 931 418-2686
winfried.burkard@vogel.de
40000
8 Data delivery:
Please see our detailed instructions at
www.kunden.vogel.de/Techspecs
20000
Reach analysis
Sept 13
34.616
38.622
31.778
56.165
65.435
67.558
82.294
65.937
27.547
28.021
33.512
31.446
28.351
49.831
16.570
25.786
28.474
29.255
22.367
51.886
60000
0
81.380
79.092
63.514
77.560
80000
„ Page Impressions
80.979
„ Visits
69.514
100000
Oct
Nov
Dec
Jan 14
Feb
March April
May
June
July
Aug
Sept
BANNER
Classic online advertising formats with the right dimension for every advertising message.
CPM 140.00
CPM 175.00
FULLSIZE
Dimension: 468 × 60 px
File size: max. 50 KB
LEADERBOARD
Dimension: 728 × 90 px
File size: max. 50 KB
CPM 165.00
SKYSCRAPER
Dimension: 160 × 600 px
or 120 × 600 px
File size: max. 50 KB
CPM 205.00
CPM 250.00
HOCKEYSTICK
Dimension:
728 × 90 px top
160 × 600 px or
120 × 600 px right
File size: each max. 50 KB
WALLPAPER
Dimension:
728 × 90 px top
160 × 600 px or
120 × 600 px right
+ color hex code
File size: each max. 50 KB
CPM 240.00
VIDEO AD
Dimension: on request
File size: on request
CPM 295.00
CPM 295.00
CPM 295.00
CPM 240.00
CONTENT AD
Dimension: 300 × 250 px
File size: max. 50 KB
SIDEKICK AD
Dimension:
160 × 600 px or
300 × 250 px (Trigger) +
850 × 700 px (expanded)
File size: max. 80 KB
BILLBOARD AD
Placement below navigation
Dimension: 996 x 250 px
File size: max. 80 KB
CPM 295.00
BANDEROLE AD
Dimension: 770 × 250 px open
21 × 250 px closed
File size: max. 50 KB
HALFPAGE AD
Dimension: 300 × 600 px
File size: max. 50 KB
CPM: Price per 1,000 ad impressions with banner rotation.
More information: www.devicemed.de/media/en/banner
8
Print
SPONSORING
Booking of a complete
topic level.
Price: on request
All prices in EUR plus VAT
Digital
Events
Services
NEWSLETTER
Media Data 2015
Our newsletters meet the individual information demand of the target group.
Your advertising message is placed, in the form of a banner, in a relevant and
current topic-related environment.
The following formats are available:
„ Skyscraper
160 x 600 px
jpg, gif or png
max. 50 KB
„ Billboard Ad
680 x 250 px
jpg, gif or png
max. 50 KB
„ Fullsize
468 x 60 px
jpg, gif or png
max. 50 KB
„ Text Ad:
300 characters + 40 characters headline
plus picture (100 x 100 px) as jpg, gif or png
max. 50 KB
Banner placement in the newsletter or special newsletters
„
„
„
„
9,300 contacts
2 x per week
available formats: Fullsize, Skyscraper, Text Ad
discount: 10% (> 4 emissions)*
XYZ
Rates per mailing for the booked period
Skyscraper
Billboard Ad
Fullsize
Text Ad
1,235.00
1,485.00
850.00
1,285.00
All prices in EUR plus VAT
* Discounts refer to a booking period of 1 month.
„ DeviceMed Newsletter:
2x per week, DeviceMed Newsletter highlights the most important news for and about the medical technology industry.
It offers medical device manufacturers and their suppliers the information they require to stay up-to-date on the latest products,
regulations and trends as well as important industry dates. This service is further enhanced Specials, issued strategically around
the most important medical events in the industry.
„ Languages:
German
„ Target Group:
Decision makers in the design, engineering, purchasing, manufacturing and quality assurance departments as well as senior
managers of companies that manufacture medical appliances, instruments, supplies, devices and equipment – and their suppliers.
Exclusive client sponsored newsletters available – price upon request.
Officially certified
The reach of the DeviceMed-newsletter is audited
by the IVW! Rely on transparency in your media planning
and trust only audited reach data.
For further details please check www.ivw.de
Print
Digital
Events
Services
9
COMPANY PROFILE
Media Data 2015
With a company profile, you present your company in a portal with top editorial quality. The distribution of your company profile in suitable editorial content
guarantees high reach for your company microsite within the portal.
Your company information, news, products and services are presented prominently, and users can get in touch with your company directly.
Business
Company information
Logo, address and company profile can be edited
Picture galleries
Add an unlimited number of galleries to your company profile
Product presentation
Number of detailed presentations of your products
Own news
Publish an unlimited number of news
Premium
10
20
More information: www.devicemed.de/media/en/company-profile
News from the editors of Vogel Business Media
Contributions of news about your company or your
products
Download in PDF format
Publishing of PDF files, such as Brochures, data
sheets or certificates
Display of company profile
Contextual delivery in appropriate editorial environment
Cover
Selectable and changeable at any time
Display of company logo
Contextual delivery, in overview lists or teasers
Contact form
Visitors can contact your company via a contact form
Contact persons
Add up to 5 persons with photo
Social Media links
Linking to your social media appearances
Social Media hub
Publish own news directly from the company profile
to selected channels in social media
Videos
Display of any YouTube or Vimeo videos
Event calender
Publication of any events, such as road shows and fairs
Automatic data import
News and products can be imported automatically
via RSS
Ad free
no playout of banner advertising in your company profile
Base price per year *
= service included
Business
Premium
–
–
–
–
–
–
–
–
–
945.00
− = service not included
1,895.00
All prices in EUR plus VAT
* The entry is renewed for one year at the applicable list price if it is not cancelled in writing at least
three months prior to the end of the contract period.
WHITEPAPER
Use the opportunity to present your company as a competent solution provider
with your whitepaper. Embedded in the editorial environment, a whitepaper
directs the attention of your potential customers straight to your scope of services.
Product scope
Engage in to the decision-making of your target group and generate
highly qualified business contacts.
Keyword indexing, conversion into pdf
Placement in the whitepaper database
Leads generated during booking period are included
Link to max. 5 relevant topic channels
Expert
knowledge
Website
Five individual registration questions
Promotion
Text Ad in editorial newsletter
(min. 2 releases)
Co-branded newsletter to
minimum 5.000 registered users
WHITEPAPER
Teaserbox „Whitepaper of the week“
(min. 5.000 ad impressions, placement on the home-level
and in the relevant topic channel of the website)
Campaign price
Login
Username
Lead
Options
Password
audited
from 6,500.00
Lead
Purchase of leads*
(after the three months)
audited
50.00
Production and translation of a whitepaper
*Pay per Lead (PPL)
on request
All prcies in EUR plus VAT
More information: www.devicemed.de/media/en/whitepaper
10
Print
Digital
Events
Services
WEBINAR
Media Data 2015
A webinar is the digital equivalent to an event with on-site attendance. The major benefit of this online event is location independence.
Presenters and attendants meet in a virtual conference room. Interactivity is enhanced through voting and chat functions. Documents like flyers and fact sheets
can be downloaded directly on the web based webinar platform.
Your benefits:
„
„
„
„
Webinars are cost efficient - no need to rent rooms, no travelling or catering expenses.
An interactive presentation substantiates the benefit of both your company’s products and expertise.
Surveys during the live webcast provide direct feedback and generate customer-related data for your company.
You get contact information of the attendants (leads).
Product scope
Duration of live broadcast: appr. 1 hour + 15 minutes soundcheck
4 weeks active generation of participants
Lead generation as On-Demand-Webcast for 8 weeks after broadcast
Speakers
Promotion
Co-branded newsletter to minimum 5,000 registered users
Reminder-E-mail to participants before the start of the broadcast
Teaserbox „Webinar of the week“
(min. 10,000 ad impressions, placement on the home-level
and in the relevant topic channel of the website)
Co-branded banner in the relevant topic channel
(min. 10,000 ad impressions)
LOGO
Administration & services
Briefing of the speaker
Introductory moderation, introduction to the topic
Embedding of a survey in the presentation, including evaluation
Recording and production as On-Demand-Webcast
Participants reporting
Campaign price
Presentation
LOGO
Surveys and downloads
from 7,900.00
Chat
All prices in EUR plus VAT
More information: www.devicemed.de/media/en/webinar
LEAD GENERATION
Lead generation is getting more and more popular. It is an essential factor of
success in online marketing. With a wide range of lead generation tools like
webinars, webcasts and whitepapers, we offer the ideal platform for establishing
contact with potential customers.
Users that are highly interested in viewing your content will disclose their contact
information to this end, increasing your chance of winning these users over as
new customers.
What does »Qualified Vogel Lead« mean?
Before providing them, Vogel Business Media rechecks all leads to
guarantee high quality of the potential customer contact.
Advertising customer
User
Registration
Upload:
Webcast
Whitepaper
Transfer of the
Lead data
Lead
Website
Download:
Webcast
Whitepaper
Custumer center
Lead
audited
More information: www.devicemed.de/media/en/lead-generation
Print
Digital
Events
Services
11
CAMPAIGNS
Media Data 2015
By efficiently linking cross-channel advertising measures, you penetrate
your target group and guarantee maximum attention in the suitable topic
related environment.
Co-branded
newsletter
Co-branded
banner
Reach campaign:
Are you planning an attention-getting product launch, cross-media
trade fair invitation or image campaign with high reach? Benefit from
maximum advertising effect in a topic related environment.
@
Benefits of a reach campaign:
Print advertisment
„
„
„
„
Individual planning and personal consultation
Guaranteed ad delivery and ad impressions
Minimum coverage waste due to topic related environment
Different advertising formats prevent your advertising
message from wearing away.
„ Different media channels guarantee efficient penetration
of the target group.
@
Lead campaign:
Are you trying to get in touch with new customers? Demonstrate your
know-how in whitepapers or webinars and benefit from qualified leads.
Banner in the
newsletter
Lead
campagin
Reach
campaign
Registration
Benefits of a lead campaign:
„ Individual planning and personal consultation regarding the
promotion package
„ Minimum coverage waste due to topic related environment
„ Higher reach and attention through different advertising formats
„ Lead guarantee for the success of your campaign
„ Extensive qualification of the generated leads
„ The success of your campaign can be verified in the customer center
at any time.
Login
Username
Passwort
Lead
audited
More information: www.devicemed.de/media/en/capaigns
CUSTOMER CENTER
The success of your campaign can be measured easily. With your personal log-in
to www.customers.vogel.de, you get detailed statistics from Vogel Business
Media about all online advertising formats you have booked - at any time. Verify
the success of your campaign whenever needed and get extensive data about
your advertising formats.
You also get the leads generated through your lead campaigns at the customer
center. You can moreover review details about the usage of your advertising, such
as retrieval frequency or engagement level of individual leads, request the related
contact information or export all leads and statistics.
12
Print
Digital
At the customer center, you also update your company profile for all online portals
of Vogel Business Media. Thus, your contact data, dates, company information,
social media links etc. are always up to date for each distribution.
You can find the customer center at www.customers.vogel.de
The customer center's hotline is reachable from 9:00 until 17:00 o'clock by calling
+49 931 418-2888. Outside these times and on weekends and holidays
it can be reached by e-mail to hilfe@vogel.de
Events
Services
VIDEO ADVERTISING
Media Data 2015
Online videos are a multi-media and emotional channel for informing users
about your company and highlighting the benefits of your products. As many as
77 percent of all German internet users already consume videos online*.
Reach your target group in the relevant video environment and draw attention to
your full-video contents, extend their reach or use banners for your advertising
message - with video ads on our online portal, banner advertising on the YouTube
channel or in-stream video ads.
Format
File
Placement
Price
In-stream video ads
- preroll
- midroll
- postroll
jpg, png, swf
flv, gif
Before, during or after
a video on our online
portal
CPM 230.00
In-stream video ads
- overlay
jpg, png, swf
Fading into the video
content at a selectable starting and
ending point
CPM 250.00
Video ad
(Your video or
embedded Youtube
channel)
flv, mpg,
mpeg, wmv,
avi
ROS (Run of site), or
booking of a specific
topic channel
CPM 240.00
All prices in EUR plus VAT
Preroll
Midroll
sponsored by
Bannerplatz für
klickbares
Sponsoren-Logo
Postroll
Overlay
YouTube-Channel
*Source: BVDW, Fokusreport Bewegtbild
More information: www.devicemed.de/media/en/video-advertising
MOBILE WEBSITE
Mobile phones and tablets now account for more than 10% of all internet
usage. The mobile boom is due to more mobile end devices being sold over
the past few years. Consequently, there is higher demand for getting current
industry news even when out of the office.
The mobile environment offers advertisers new ways of presenting their companies and services, thus extending the reach of their campaign.
Benefits of mobile banner advertising:
„ Individual – the advertising message reaches decision-makers
on their own smartphone.
„ High attention – only one advertising format is displayed per page.
„ High response rates – the exclusive character of the advertisement
guarantees high click rates.
„ Innovative and modern extension of your print and online campaign
26,7
Display Ads
1)
2)
Formats
Dimension (px)2 Placement
Price
Mobile Banner 1
112 x 20
167 x 30
216 x 36
305 x 36
CPM 100.00
Run of Site
More information: www.devicemed.de/media/en/mobile
All prices in EUR plus VAT
File size: 3 KB, supplied as a gif or jpg file, no flash, not animated.
We recommend delivering the format 216 x 36 px if you do not have all formats available.
Print
Digital
Events
Services
13
RICH MEDIA PAPER
Media Data 2015
Upgrade your print ad with multi-media content and provide readers with
direct additional value – without media discontinuity.
Your benefit:
„ Higher attention among users
„ Longer average time on site
„ Direct contact through the link to your company website
„ Differentiation from competition
„ Modern format for extending your print/online campaign
Format
Product scope
„
„
„
„
„
„
Sponsoring
Price
Sponsor's logo will be integrated
intermediate page will be updated
External links
Integration of video files
Integration of audio files
Integration of Image Galleries
We enrich your print ad with additional
multimedia content:
„ External links
„ Integration of video files
„ Integration of audio files
„ Integration of Image Galleries
Multi-media
display
on request
490.00
More information: www.devicemed.de/media/en/rich-media-paper
EVENTS
On trade events, users from the industry can experience your technical knowhow,
and interaction with your market partners is intensified. Use this tool in your marketing mix to establish new contact with potential customers, to intensify existing
relations and to establish your company as center of competence for your target
groups.
Whether you are planning your own event or want to present your company at
one of our trade events, DeviceMed is your competent partner for the
„ presentation of and sponsoring by your company
„ contextual design and media support for your events
„ integration of your event in a cross-media campaig for visitor promotion
– The perfect location for your event
The former printing and manufacturing halls of the Vogel Medien Gruppe are a
representative environment for your events. This unique location has an overall
floor space of 3,000 m² for congresses, trade fairs, conferences, exhibitions,
seminars and any other type of event.
Sophisticated event and air conditioning systems, optimized facilities for deliveries and catering, sanitary facilities and 250 free parking spaces guarantee high
comfort for a maximum of 1,200 persons.
Contact:
Contact:
Horst Vollhardt
Phone: +49 931 46 07 94 00
vcc@vogel.de
www.vcc-wuerzburg.de
Winfried Burkard
Head of Sales
Phone: +49 931 418-2686
winfried.burkard@vogel.de
Entrance area
Rotation hall
14
Print
Digital
Shed hall
Events
Conference center
Services
SERVICES
Media Data 2015
Vogel Business Media: The Full-Service Partner for Your B2B Communication
With experience in numerous markets, extensive industry know-how and a comprehensive network of experts, Vogel Business Media is all set to open markets to
their clients and establish them there.
All available media formats offer a perfectly designed set of instruments for your
corporate communication.
Contact:
Winfried Burkard
Head of Sales
Phone: +49 931 418-2686
winfried.burkard@vogel.de
Range of service offered:
„
„
„
„
„
„
Creation of Reprints (classical or digital)
Usage of editorial content (content syndication)
Video Production (image or product videos)
Realization of webinars and other live webcasts
Live transmission of your event
Market research (advertising evaluation, image
and market position analysis, topic and trend surveys)
MEDIA@VOGEL
MEDIA@VOGEL
Every ad special format is displayed with an
animation and technical information.
The advertising portfolio of Vogel Business Media
MEDIA@VOGEL is the new information portal about our publishing
products. Find all products and services for your marketing activities at
www.media.vogel.de/en/devicemed
PRINT
all advertising formats,
adSpecials, topics and dates
of our specialist magazines
and special publications
MEDIA
VOGEL
EVENTS
opportunities for exhibitors
and sponsors at our seminar
and congress events
DIGITAL
banner formats,
video advertising, lead
campaigns and more
The advertising portfolio
of Vogel Business
Media
SERVICES
special editions, video productions, market research
and more – we support your
firm communication
Beside approved advertising material like print ads and standard banners you
also find unusual formats, many of it with a live example.
Within a year there are many offers
which are not listed in the media
data. On MEDIA@VOGEL you find
these in the area Specials.
Every bookable format is provided with a detailed
page with technical information. You can sample
the formats also as a live example.
Put interesting products on the notepad, add personal notes and send us
an inquiry.
The free registration on MEDIA@
VOGEL enables you to create several
notepads and to store them permanently.
Media agencies can redirect notepads to their customers.
Print
Digital
Events
Services
15
CONTACT/REPRESENTATIONS
Media Data 2015
Worldwide Headquarter
Sales Manager USA/UK
Sales Manager France
Vogel Business Media
GmbH & Co. KG
Max-Planck-Strasse 7/9
97082 Wuerzburg
Germany
Mark Hauser
phone USA +1 925 648 1170
phone UK +44 20 7993 8675
mark.hauser@vogelmedia.biz
Evelyne Gisselbrecht
phone
+33 473 619557
evelyne.gisselbrecht@vogel.de
Editor in Chief
Head of Sales
Peter Reinhardt
phone
+49 931 418 3201
peter.reinhardt@vogel.de
Winfried Burkard
phone
+49 931 418 2686
winfried.burkard@vogel.de
www.devicemed.de
www.medizintechnik-zulieferer.de
You choose the channel,
we provide the knowledge
Users searching for qualified professional know-how will quickly and efficiently find the
required information on our innovative media platforms. Vogel Business Media is a leading
publisher of professional media and provides the network for people and the media. Printed
or digital media or events – many different ways of knowledge transfer are available, and
you chose the approach that is most convenient and efficient for you – professional magazines, information services, online media, mobile offerings, apps, specialist books or our
wide range of services and events. Get ready!
PRINT
|
DIGITAL
|
EVENTS
|
SERVICES
www.vogel.com
GEBRAUCHTWAGEN
PRAXIS
CSR MAGAZIN
Unternehmen. Verantwortung. Gesellschaft.