Get Beautiful for the Holidays

2011 PROMOTIONS
SEPTEMBER
OCTOBER
NEW
Vero K-PAK
Get Beautiful for the
Holidays
Volume Retail PRomotions
FoR ReGisteReD V.P. salons onlY
this comPlete PRomotion is DesiGneD
FoR YouR Joico VP DisPlaY* to cReate
maximum awaReness anD sell-thRouGh.
Join Joico’s campaign and help
contribute to fight breast cancer.
With every purchase of a
pink Joico product, you help
contribute financially to breast
cancer research.
saVe uP To
28%
JOiWhiP Pink Display
JOiMiST
JOi MiST FiRM
RM Pink Display
JOiFiXX FFiRM Pink Display
salon reg:
eg: $143.40/display
Special Retail: $15.00/ea
Salon non-VP: $118.80/ea
salon
alon reg:
eg: $143.40/display
Special Retail: $15.00/ea
Salon non-VP: $118.80/ea
salon rreg: $99.84/display
Special Retail: $10.00/ea
Salon non-VP: $79.20/ea
salon
alon VP Price: $108.00/display
V.P. OFFER
salon
alon VP Price: $108.00/display
To fully benefiT from The V.P. Program,
The recommended salon Purchase is:
• 1 – JOIWHIP pink display (contains 12 products)
• 1 – JOIMIST FIRM CLASSIC pink display (contains 12 products)
• 1 – JOIFIX FIRM pink display (contains 12 products)
Plus When a regisTered VP salon Purchases
The full recommended miX They receiVe:
• 4 – Vero K-PAK Color 5XR
• 4 – Vero K-PAK Color 7XR
288.00
$
(Salon Special Price) Salon Value: $386.64 (excluding free merchandising, worth $51.60) $51.60)
ToTal saVings of 26%
POTENTIAL PROFIT: $192.00
* The VP disPlay is The ProPerTy of Joico canada and can be rePossessed aT
any Time should Joico VP only ProducTs noT be feaTured on The VP sTand.
TENT CARD
salon
alon VP Price: $72.00/display
HEADER CARD
Join Joico’s campaign and help
contribute to fight breast cancer.
K-PaK liTer duos
K-PaK duo includes:
• (1)K-PAKShampoo,liter
• (1)K-PAKConditioner,liter
or
K-PaK color Therapy duo includes:
• (1)K-PAKColorTherapyShampoo,liter
• (1)K-PAKColorTherapyConditioner,liter
28.74
$
(SalonPrice)ea.
SalonValue:$53.18ea.
RetailPrice:$47.99ea.
RetailValue:$88.80ea.
SAVE
52%
2 for $17.99 body luxe
Save up to 25%onthepurchaseofBodyLuxestylingand
finishingduos.Choosefrom,
body luxe styling duos:
• (2)BodyLuxeDesignFoams,250ml
or
•
Joico
artist
Pick of the
monTh
(2)BodyLuxeRootLift,300ml
$
17.99
Damien Carney
Daily Care Detangler
Save 33% on the purchase of each
JOICO Daily Care Leave-In Detangler, 300ml.
5.99 (Salon Price) ea.
$
Salon Value: $8.98 ea.
Retail Price: $9.99 ea.
Retail Value: $14.99 ea.
25%
(SalonPrice)ea.
SalonValue:$22.74to$23.94ea.
RetailPrice:$30.00ea.
RetailValue:$38.00to$40.00ea.
“this is my favorite leave-in
for keeping hair healthy and
hydrated throughout the
summer months.”
Joico international artistic Director
SAVE
SAVE
33%
spiker
Save 25%onthepurchaseofICESpiker
withthreetravelsizeICESpikerColorz.
Prepack includes:
(1) ICE Spiker, 150ml
(1) ICESpikerColorzBlue,9ml
(1) ICESpikerColorzRed,9ml
(1) ICESpikerColorzMetallixGreen,9ml
$
8.99
(SalonPrice)ea.
SalonValue:$11.97plusspikercolorz
Retailprice:$14.95
RetailValue:$19.95plusspikercolorz
$19.95 plus spiker colorz
stylers
Save 20%onthepurchaseofHumidity
Blocker,150mlandDrySprayWax,125ml.
$
9.20
(SalonPrice)ea.
SalonValue:$11.50ea.
RetailPrice:$23.00ea.
Pliable Paste
Save 33%onthepurchaseof
DesignCollectionPliablePaste,100ml.
$
6.99
(SalonPrice)ea.
SalonValue:$10.50ea.
RetailPrice:$13.98ea.
spiker
colorz
Save 25%onthepurchaseofeachICESpikerColorz,50ml.
choose from:
• ICESpikerColorzBlue,50ml
• ICESpikerColorzWhite,50ml
• ICESpikerColorzRed,50ml
• ICESpikerColorzMetallixGold,50ml
• ICESpikerColorzMetallixGreen,50ml
$
4.85
(SalonPrice)ea.
SalonValue:$7.15ea.
RetailPrice:$8.99ea.
RetailValue:$11.95ea.
MUST
hAVE:
blast
Save 30%onthe
purchaseofBlast,284g.
$
7.49
(SalonPrice)ea.
SalonValue:$10.77ea.
RetailPrice:$12.49ea.
RetailValue:$17.95ea.
JOiLOTiOn
• Aversatile,alcohol-freesculptingandsetting
lotionthatprovideslighttomediumhold.
Save 23%onthepurchaseofeachJoiLotionduo,300ml.
• UVprotectantsconditionandprotectagainst
dailyenvironmentalstress.
2 for $12
$
12.00
(SalonPrice)ea.
SalonValue:$15.50ea.
RetailPrice:$20.00ea.
RetailValue:$25.90ea.
K-PaK Gallons
Save 50%onthepurchaseofeachK-PAKgallon.
choose from:
• K-PAKShampoo,gallon
• K-PAKConditioner,gallon
$
31.99
(SalonPrice)ea.
SalonValue:$63.75ea.
K-PaK color
Therapy Gallons
Save 45%onthepurchaseofeachK-PAKgallon.
choose from:
• K-PAKColorTherapyShampoo,gallon
• K-PAKColorTherapyConditioner,gallon
$
34.99
(SalonPrice)ea.
SalonValue:$63.75ea.
Joico Gallons
Save up to 41%onavarietyofflavorstosatisfy
clientneeds.
choose from:
• DailyCareBalancingShampoo
• DailyCareBalancingConditioner
• DailyCareConditioningShampoo
• ColorEndureShampoo
• ColorEndureConditioner
• MoistureRecoveryShampoo
• MoistureRecoveryConditioner
• BodyLuxeShampoo
• BodyLuxeConditioner
$
27.99
(SalonPrice)ea.
SalonValue:$44.00to$47.20ea.
• Greatforblow-drying,setting,sculptingand
creatingwetlooks.
• Leaveshairfullofbodyandlustrousshine.
• Controlshard-to-managehair.
Luxe
holiday duos
receive up to 37% on the purchase of Joico Holiday duos. Each duo contains a 300ml Shampoo, 300ml Conditioner, and the NEW K-PAK RevitaLuxe Bio-Advanced Restorative Treatment 50ml.
choose from:
• Moisture Recovery • Color Endure • Body Luxe • Daily Care • Smooth Cure • Color Endure Violet
$
13.14
(Salon Price) each
Salon Value: $20.71 ea.
Retail Price: $21.95 ea.
Retail Value: $34.59 ea.
BiO-ADVAncED RESTORATiVE TREATMEnT
K-PAK RevitaLuxe Bio-Advanced Restorative Treatment is a luxury hair
treatment designed to repair, restore, hydrate, and protect hair. Used
on a regular basis, K-PAK RevitaLuxe corrects years worth of damage
as it prevents future damage by restoring hair’s structural integrity and
vitality so it behaves and feels like it did before the damage occurred.
Featuring cumulative results, hair’s softness, body, elasticity, and strength
are improved with each use.
K-PaK
holiday duos
save 45% on the purchase of K-PAK Holiday Duos. Choose from K-PaK or
K-PaK color Therapy
offers include:
(1) K-PAK Shampoo, 300ml
(1) K-PAK Conditioner, 300ml
(1) K-PAK New RevitaLuxe Bio-Advanced Restorative Treatment, 50ml
14.34
$
(Salon Price) each
Salon Value: $26.13 ea.
Retail Price: $23.95 ea.
Retail Value: $43.65 ea.
Holiday
of cheer
tRiO
freechampagnechillerbagwiththepurchase
ofeachK-PAKHolidayTrio.
offer includes:
• (1)K-PAKShampoo,300ml
• (1)K-PAKIntenseHydrator,250ml
• (1)K-PAKReconstructor,150ml
• (1)freechampagnechillerbag
save
49%
17.93
$
(SalonPrice)ea.
SalonValue:$35.00ea.
RetailPrice:$29.95ea.
RetailValue:$58.50ea.
champagnenotincluded
save 52% on the purchase of each Skin Luxe product.
choose from:
• SKIN LUXE Spiced Ginger Body Crème
• SKIN LUXE Spiced Ginger Body Wash
• SKIN LUXE Sugarplum Body Crème
• SKIN LUXE Sugarplum Body Wash
$
4.35
(Salon Price) each
Salon Value: $6.70 ea.
Retail Price: $7.25 ea.
Retail Value: $14.95 ea.
Holiday
K-PaK
clutch sampler
freeGlamorousholidayclutchwiththepurchase
oftheK-PAKHolidaySampler.
offer includes:
• (1)K-PAKColorTherapyShampoo,50ml
• (1)K-PAKColorTherapyConditioner,50ml
• (1)neWK-PAKRevitaLuxeBio-Advanced
RestorativeTreatment,50ml
• (1)freeHolidayClutch($15retailvalue)
6.55
$
(SalonPrice)ea.
RetailPrice:$10.95ea.
free
Holiday
Clutch
neW
nEW SMOOtH CuRe
TaKe home KiT
Save38%onthepurchaseoftheneWJoicoSmoothCureStylistKit.
Getstartedtodaywiththiscompletekit.
offer includes:
• (1)SmoothCureShampoo,300ml
• (1)SmoothCureConditioner,300ml
• (1)SmoothCureLeave-inRescueTreatment,100ml
• (1)SmoothCureThermalStylingProtectant,150ml
23.95
$
CURE THE
(SalonPrice)ea.
SalonValue:$38.67ea.
RetailPrice:$39.99ea.
RetailValue:$64.54ea.
FRIZZ
SAVE
38%
Discover frizz-free, long-lasting smoothness! NEW Smooth
Cure strengthens and safely tames all hair types without
harsh, harmful chemicals, leaving hair dramatically soft,
smooth, and healthy-looking.
nEW SMOOtH CuRe Trial KiT
nEW SMOOtH CuRe
salon oPener
Save21%onthepurchaseofeachneWJoicoSmoothCure
TrialKit–theperfectbeginningforclientswhowantsmooth,silkytresses.
Save38%onthepurchaseofeachneWJoicoSmoothCureSalonOpener.
Thiscompleteopenerprovidesbackbar,styliststation,retailproductPLUS
clientsamples.SeethedramaticresultsSmoothCurecandeliver!
offer includes:
• (6) SmoothCureShampoo,300ml
• (6) SmoothCureConditioner,300ml
• (10)SmoothCureLeave-inRescueTreatment,100ml
(8forretail,2forstyliststationsamples)
• (8) SmoothCureThermalStylingProtectant,150ml
(6forretail,2forstyliststationsamples)
• (2) SmoothCureShampoo,Literwithpump
• (2) SmoothCureConditioner,Literwithpump
• (24)SmoothCureFoilPackettes
• (1) MerchandisingKit(easelcardandconsumerpamphlets)
• (2) SmoothCureTakeHomeKits
• (2) SmoothCureTrialKits
offer includes:
• (1)SmoothCureShampoo,50ml
• (1)SmoothCureConditioner,50ml
• (1)SmoothCureLeave-inRescueTreatment,50ml
• (1)SmoothCureThermalStylingProtectant,50ml
7.99
SAVE
$
21%
(SalonPrice)ea.
SalonValue:$10.08ea.
RetailPrice:$13.49ea.
RetailValue:$17.80ea.
299.00
$
(SalonPrice)ea.
SalonValue:$481.10ea.
SAVE
38%
24hr
72hr
79 %
LEAVES HAIR SMOOTH FOR
UP TO 72 HOURS
REDUCES FRIZZ BY 79%
24hr%
79
72
24hrhr
PROVIDES 24-HOUR
HIGH HUMIDITY PROTECTION
72hr
NeW Vero K-PaK
for JOicO VERO K-PAK cOLOR
SAVE
33%
“Once you use Vero K-PAK Color Base Breaker,
you won’t be able to live without it! It lightens hair
one level—quickly, easily, and effectively—and
it’s so easy to mix and apply. Base Breaker is
the must-have product every color dispensary
should have.” –Beth Minardi
Themostconvenientwayto“breakthebase”,
VeroK-PAKBaseBreakerliftsvirginhair1 level
in 10 minutes,makingretouchesbetween
blondingservicesfasterandeasierthanbefore.
FeaturingreconstructiveK-PAKTechnology,this
ammonia-freeformulaleaveshairinhealthy,
shinycondition.
Withthepurchaseof2NEWBaseBreakerproductsreceive1free.
$
11.90
/3 (SalonPrice)
SalonValue$17.85/3($5.95/eaSalonregularprice)
SCAN
LEARN
ENGAGE
FOLLOW
US ON:
Volume Purchase!
Purchase 5 products, receive 1 free.
124.75
$
(Salon Price) /6
Salon Value: $149.70/6.
color like a Pro
sePTember only
With the purchase of any 24 tubes of Vero K-PAK color, Chrome or Age Defy, receive a free beth minardi flawless color kit.
beth minardi flawless color kit includes:
(1) Vero K-PAK Color Age Defy 6NG+ Light Natural Brown, 2.5oz
(1) Vero K-PAK Color Age Defy 6CG+ Light Copper Golden Brown, 2.5oz
(1) Vero K-PAK Chrome RB4 Amaretto, 2oz
(1) Vero K-PAK Chrome RC8 Orange Crush, 2oz
(1) Vero K-PAK Chrome RO Really Orange, 2oz
(1) 20 Volume Veroxide, 8.5oz
(1) Vero K-PAK Chrome Activator, 8.5oz
(1) Vero K-PAK Color Quick Reference Chart
(1) Vero K-PAK Color Signature Formula Card
buy any 24, receive:
$
138.00
–
178.80
/24 shades + Free Kit
$
(Salon Price)
Salon Value $172.74 - $213.54
buy any 18, receive...
free caPe
ocTober only
receive (1) free Vero K-PaK color client cape with the purchase of any (18) tubes of Vero K-PAK Color, Chrome or Vero K-PAK Age Defy Series.
of
any
$
103.50 – $134.10
Salon Value $128.45 - $159.05
Salon
(Salon Price)
K-PAK® Shampoo Conditioner Chelating Shampoo Leave-in Protectant Deep-Penetrating Reconstructor Liquid Reconstructor Intense Hydrator Smoothing Balm Protect & Shine Serum Thermal Design Foam CLASSIC Protective Hairspray Protective Hairspray Split End Mender *UNIT PRICE 50 mL 2.37 300 mL 10.00 liter 26.59 50 mL 2.37 300 mL 11.97 liter 26.59 300 mL 10.00 250 mL 10.33 50 mL 2.67 150 mL 12.87 250 mL 19.60 liter 42.80 50 mL 2.67 300 mL 15.18 50 mL 2.67 250 mL 12.13 liter 32.30 200 mL 12.87 50 mL 12.87 300g 12.87 300 mL 13.74 300 mL 13.74 100 mL 12.87 nEW! K-PAK® REViTALUXE
nEW! Bio-Advanced 150 mL Restorative Treatment
K-PAK® TOOLS Quadraion pro-dryer Quadraion Blowdry Spray Diffuser VaporIron VaporFuel SUGG. RETAIL
3.95 16.75 44.40
3.95 19.95 44.40
16.75
17.25 4.95 21.50 32.75 71.50 4.95 25.35 4.95 20.25 53.95 21.50 21.50
21.50 22.95
22.95
21.50
*UNIT SUGG. PRICE RETAIL
14.95 24.95 *UNIT SUGG. PRICE RETAIL
$119.00 $198.00
150mL $8.32 $13.90
$14.95 $24.95 1.25” 119.00 198.00
300 mL 10.33 17.25
K-PAK® cOLOR ThERAPY® Color Therapy Shampoo 300 mL liter Color Therapy Conditioner 300 mL liter Color Therapy 30 mL Restorative Styling Oil 100 mL *UNIT SUGG. PRICE RETAIL
10.00 16.75 26.59 44.40
11.97 19.95 26.59 44.40
2.67 4.95 12.87 21.50
K-PAK® SUn ThERAPY® Sun Therapy Nourishing Shampoo 200 mL Sun Therapy Treatment Masque 150 mL Sun Therapy 50 mL Protective Sun Milk 150 mL *UNIT SUGG. PRICE RETAIL
8.95 11.97 2.67 10.33 14.95
19.95
4.95 17.25
K-PAK PROFESSiOnAL® Professional Cuticle Sealer Professional Chelating Shampoo Professional H.K.P. K-PAK Hair Repair System *UNIT PRICE
liter 22.75 liter 22.75
350 mL 9.87
120.60 MOiSTURE REcOVERY Shampoo Conditioner Moisture Mist leave-in Treatment Balm Treatment Lotion Styling Creme 50 mL 300 mL liter 50 mL 300 mL liter 300 mL 250 mL liter 200 mL liter 50 mL 150 mL *UNIT PRICE 2.37 7.57 20.75 2.37 8.98 22.75 12.13 12.13 31.70 12.13 31.70 2.67 10.75 SUGG. RETAIL
3.95 12.65 34.65 3.95 14.99 37.99 20.25
20.25 52.95
20.25 52.95
4.95 17.95
DAiLY cARE Balancing Shampoo (formerly Triáge®) Conditioning Shampoo (formerly Kerapro®) Treatment Shampoo (formerly Biojoba®) 300 mL liter gallon 300 mL liter gallon 300 mL liter *UNIT PRICE 7.57 20.75 47.20 7.57 20.75 47.20 7.57 20.75 SUGG. RETAIL
12.65 34.65 78.80 12.65 34.65 78.80 12.65 34.65
DAiLY cARE (cOnTinUED) Balancing Conditioner 300 mL (formerly Lite) liter gallon Conditioner 300 mL liter (formerly ALTimaTM) Leave-In Detangler 300 mL liter (formerly Integrity ®) Moisturizer 300 mL liter Scalp Balancing Treatment 6 x 25mL Square Gallon Pumps STYLE AnD FiniSh Brilliantine Pomade Brilliantine Spray Gloss (formerly Spray Glacé)
Curl Definer Curl Activator Crème Wax JoiGelTM Medium JoiGelTM Firm (formerly I.C.E. Gel) JoiLotion (formerly I.C.E. Lotion) JoiWhipTM (formerly I.C.E. Whip) JoiFix Medium (formerly Travállo) JoiFix Firm (formerly I.C.E. Mist) CLASSIC JoiShapeTM JoiShapeTM (formerly con_text Assertion) CLASSIC JoiMist ® Medium JoiMist ® Medium CLASSIC JoiMist ® Firm JoiMist ® Firm *UNIT PRICE 7.78 18.55 44.00 8.98 22.75 8.98 22.75 12.87 31.70 24.00 2.00
SUGG. RETAIL
12.99 30.99 73.50
14.99 37.99
14.99 37.99 21.50 52.95
39.95
*UNIT SUGG. PRICE RETAIL
50 mL 8.89 14.85
150 mL 12.13 20.25 200mL 150mL 50 mL 250 mL liter 50 mL 250 mL liter 300 mL 11.37 11.37 9.85 8.32 18.40 2.67 8.32 18.40 7.75 18.99
18.99 16.45 13.90 30.75 4.95 13.90 30.75 12.95 50 mL 300g 300 mL 300 mL liter 300 mL 300 mL 4.16 11.95 9.05 6.95 19.95
15.15 8.32 18.40 11.95 11.95 13.90 30.75
19.95 19.95 300 mL 300 mL 300 mL 50 mL 300 mL 11.95 11.95 11.95 4.16 11.95 19.95 19.95 19.95
6.95 19.95 cOLOR EnDURE® Shampoo Conditioner Color Endure Masque 50 mL 300 mL liter gallon 50 mL 300 mL liter gallon 250 mL *UNIT SUGG. PRICE RETAIL
2.37 3.95 7.57 12.65 20.75 34.65 47.20 78.80
2.37 3.95 8.98 14.99 22.75 37.99 47.20 78.80 11.95 19.95
cOLOR EnDURE® ViOLET Shampoo Conditioner 300 mL liter 300 mL liter *UNIT PRICE 7.57 20.75 8.98 22.75 SUGG. RETAIL
12.65 34.65 14.99 37.99
BODY LUXE Thickening Shampoo Thickening Conditioner Thickening Elixir Root Lift (formerly Hi-Rise Hair) Design Foam 300 mL liter 300 mL liter 300 mL 300g *UNIT PRICE 7.57 20.75 8.98 22.75 11.37 11.95 SUGG. RETAIL
12.65 34.65 14.99 37.99 18.99 19.95 250 mL 11.37 18.99
SMOOTh cURE (SULFATE-FREE) nEW Shampoo nEW Conditioner nEW Leave-in Rescue Treatment nEW Thermal Styling Protectant 300ml liter 300ml liter 100mL 150mL *UNIT PRICE 7.57 20.75 8.98 22.75 11.95 10.17 SUGG. RETAIL
12.65 34.65
14.99 37.99
19.95
16.95
SiLK RESULT® Smoothing Shampoo for Fine/Normal hair Smoothing Conditioner for Fine/Normal hair Smoothing Shampoo for Thick/Coarse hair Smoothing Conditioner Thick/Coarse hair Thermal Smoother Sheer Gloss Straight Smoother 300 mL liter 300 mL liter 300 mL liter 300 mL liter 150 mL 300 mL 50 mL 200g i-c-E hAiR® Modifier® Flexible Styling Paste Molder ® Matte Texture Crème Spiker ® Water-Resistant Styling Glue Erratic ® Molding Clay Distortion® Styling Gum Finisher ® Shaping Hair Spray
Blast™ Spray Adhesive Spiker Colorz White Styling Glue Spiker Colorz Red Styling Glue Spiker Colorz METALLIC Gold Styling Glue Spiker Colorz METALLIC Green Styling Glue Spiker Colorz Blue Styling Glue *UNIT SUGG. PRICE RETAIL
125 mL 8.97 14.97
SKin LUXE® *UNIT PRICE 7.57 20.75 8.98 22.75 7.57 20.75 8.98 22.75 10.17 15.18 11.95 11.95 SUGG. RETAIL
12.65 34.65
14.99 37.99 12.65 34.65 14.99 37.99 16.95 25.35 19.95 19.95
100 mL 150 mL 500 mL 50 mL 100 mL 9.57 11.97 23.95 2.67 8.97 15.95
19.95 39.95
4.95 14.95
100 mL 300g 11.97 10.17 19.95
16.95 284g 10.77 17.95
50 mL 50 mL 7.15 7.15 11.95
11.95
50 mL 7.15 11.95
50 mL 50 mL 7.15 7.15 11.95
11.95
*UNIT SUGG. PRICE RETAIL
250 mL 8.95 14.95 Golden Shimmer Gradual Self Tanner
Sugarplum Body Wash Sugarplum Body Crème Spiced Ginger Body Wash Spiced Ginger Body Wash 250 mL 250 mL 250 mL 250 mL 6.70 6.70 6.70 6.70 14.95
14.95
14.95
14.95
DESign cOLLEcTiOn® Molding Putty Forming Polish Gloss Wax Pliable Paste Texture Spray Dry Spray Wax Humidity Blocker Flexible Shaping Spray 50 mL 50 mL 50 mL 100 mL 150 mL 125 mL 150 mL 300 mL *UNIT PRICE 10.50 10.50 10.50 10.50 10.50 11.50 11.50 11.50 SUGG. RETAIL
21.00
21.00
21.00
21.00
21.00
23.00
23.00
23.00
VERO K-PAK cOLOR ® PERMAnEnT cRèME cOLOR Vero K-PAK Age Defy 74 mL ®
74 mL Vero K-PAK Color 950 mL Veroxide® 10 Vol. 20 Vol. 950 mL 30 Vol. 950 mL 40 Vol. 950 mL nEW Base Breaker 59 ml / 2.0 fl. oz. Vero K-PAK Glaze™ No-Lift 950 mL Developer
1 lb. Vero K-PAK Light ® Off-Scalp Lightening Powder 2 lb. Vero K-PAK Blue On/Off Scalp 1 lb. Lightening Powder
Vero K-PAK Creme Lightener 300g VeroULTRA™ Lifting Powder Color 120g Vero K-PAK Lift ® Crème Lightening Booster 60g Vero Stainless Haircolor Stain Remover 118 mL *UNIT PRICE
7.45
6.45
6.99
6.99
6.99
6.99
5.95
10.10 VERO K-PAK cOLOR inTEnSiTY Semi-Permanent Crème Colors 118 mL *UNIT PRICE
6.45
VERO K-PAK chROME™ DEMi- PERMAnEnT cRèME cOLOR Vero K-PAK Chrome 60 mL Vero K-PAK Chrome No-Lift 950 mL Activator cOLOR AccESSORiES Vero K-PAK Color System Premium Swatch Book Vero K-PAK Resource Guide Vero K-PAK Tube Key Vero K-PAK Modular Mixing Bowl Vero K-PAK Brush Vero K-PAK Narrow Brush Vero K-PAK Tech Apron Vero K-PAK Client Cape Vero ULTRA Swatch book Vero K-PAK Paper Swatch Vero K-PAK Color System DVD nEW K-PAK WAVES Reconstructing Waves Acid Reconstructing Waves Extra Body Acid Reconstructing Waves Thio-Free C/T Reconstructing Waves Thio-Free N/R Reconstructing Waves Alkaline N/R Reconstructing Waves Alkaline C/T *UNIT PRICE 5.75
6.99 *UNIT PRICE 90.00
13.95
2.00
6.95
2.00
2.00
37.99
24.95
12.99
6.95
4.95
+*UNIT UNIT EDLP PRICE
4.50 7.95
4.50 7.95
4.50 8.95
4.50 8.95
4.50 7.95
4.50 7.95
RE:nU AgE DEFY *UNIT SUGG. PRICE RETAIL
FULLnESS & BODY
Pre-Shampoo Treatment 200 mL 750 mL 14.00 37.00 28.00 75.00
Shampoo sulfate & Paraben free 200 mL 13.00 26.00
Primer 150 mL 13.00 26.00
50 mL (trio) 14.50 29.00
Fullness & Body Solution System SOFTnESS & MAnAgEABiLiTY
Shampoo sulfate & Paraben free 200 mL 13.00 26.00
Conditioner Paraben free 200 mL 14.00 28.00
Primer 150 mL 13.00 26.00
50 mL (trio) 14.50 29.00
Bodifying Lotion 150 mL 13.00 26.00
Volumizing Foam 200 mL 13.00 26.00
Controlling Crème 150 mL 13.00 26.00
Styling & Finishing Spray 250 mL 13.00 26.00
50 mL sale 14.99 150 mL sale 25.99 48.00 90.00
Softness & Manageability Solution System STYLing cOLLEcTiOn
RE:nUAL SERUM SALE
Re:nual Serum Re:nual Serum Refill 4-Month Age Defy Program FULLnESS & BODY sale 34.99 119.00
4-Month Age Defy Program SOFTnESS & MAnAgEABiLiTY s ale 34.99 119.00
Joico 2 sided salon banner 29.99 Vero K-PAK Color 2-sided banner 29.99 Joico Digital Picture Screens 7” $35.00
Joico Roll Comb 2.00
Joico Spray Bottle 4.99
Joico Clips 5.99
Joico Salon Branding Kit 29.99 Contains an array of branding pieces for your Salon:
Joico Spray Bottles Roll Combs Shelf Talkers Salon Merchandising Materials Posters Various Capes VERO K-PAK Color Cape VERO K-PAK Open/Close Sign
24.95 47.95
24.95 14.95 24.95
5.39
7.50
* Suggested salon price when purchased in dozens. Prices subject to change without notice. Available while supplies last. Promotions expire October 31st, 2011. Joico reserves the right to correct any print or illustration error. + Every day low price with minimum purchase of 12. ©2011 Joico Laboratories, a division of Piidea Canada Ltd., Pointe-Claire, QC H9R 5N3
Ask your sales consultant about Joico’s large and medium salon openers.
ThE FiRST
KERATin-inFUSED
DRYER
Introducing the
By fusing the healthy benefits of exclusive Quadramine Complex® with the power of moisturizing
negative ions, K-PAK® transforms a great hair dryer into an extraordinary conditioning tool that
leaves hair smoother, shinier, and healthier looking than ever before.
• BUILT-IN SMART ION GENERATOR NEW QUADRAION BLOWDRY SPRAY
™
• ULTRA LIGHTWEIGHT DESIGN • POWERFUL, QUICK DRY TIME • Decreases dry time
• Delivers heat-activated protection and
reconstruction with every blow-dry
• Long-lasting, humidity-resistant results
99.00
$
(Salon Price) each
FREE BlowDry Spray 150ml
Salon value: $127.32
Suggested Retail Price: $165.00