Bryan Berner, General Manager o: 617-237-1200 c

Bryan Berner,
General Manager
o: 617-237-1200
c: 732-693-1396
BryanB@1510WMEX.com
Our Programming & Audience
In June of 2015, Daly XXL Communications, LLC, purchased the Heritage Station 1510 WMEX and committed to
provide New England with the most compelling, entertaining and thought-provoking conversations on talk radio.
Content throughout the day provides coverage of top local, national, and global news, discussion of lifestyle and
community issues and the delivery of commentary that embraces the values of our listeners.
With a 50,000 watt power-house signal, 1510 WMEX has attracted some of the most well-known and wellrespected voices in New England broadcast. Morning drive includes the troupe-comedy program “Renegade
Radio,” followed by Emmy-award winning journalist Joe Shortsleeve. Renowned radio personality Sandy Shack
takes the helm mid-day followed by author, ABC correspondent and radio icon Michele McPhee in PM drive time.
Evenings are devoted to national political talk and commentary with The Capitol Hill Show hosted by Tim
Constantine. As a service to the large population of shift employees in the region, 1510 WMEX offers “The Night
Shift” beginning at 10PM with Michael Savage and The Savage Nation followed by the best of the day’s content
from Renegade Radio, The Joe Shortsleeve Show, The Sandy Shack Show, and The Michele McPhee Show
throughout the overnight hours, assuring top-quality programming around the clock.
In homage to the original WMEX, the days of Arnie “Woo-Woo” Ginsburg are recreated each Saturday evening,
with classic oldies, and the original WMEX jingles of the 60s.
Our audience is educated, affluent and the ideal age demographic for purchasing power:
•54.9% male to 45.1% female
•80.2% over the age of 35
•71.5% making more than $75,000 per year
•68.8% have some college education
Our Reach
With 50,000 watts, we reach
throughout Massachusetts and into
Rhode Island, Connecticut, Maine and
New Hampshire. The 1510 WMEX
listeners spends an average of 10
hours a week engaged with our
shows and brands.
The FCC has recently proposed
considerable changes to the AM radio
market which will allow WMEX an
even greater reach, well across
Massachusetts and throughout New
England. These changes are expected
to be finalized by end of 2016.
1510 WMEX Social Media
Online Engagement & Social Media Platform Reach
WMEX Social Media
WMEX Web Stats
•Over 100,000 uniques reached weekly on Facebook
•More than 50,000+ unique visits to statc website a
month A25+
•Multple 1510 WMEX talent pages with sponsor pushes
•Crossover daily promotons for all brands
•50,000+ monthly streamers across all platorms
including iOS, Android apps and website
•300x250 banner ad on 1510WMEX.com (60,000+ gross
impressions per month) provided to all of our
advertsers
WMEX Award-Winning Personalities
Michele McPhee:
Three-time Emmy-nominated television investigative producer working with the ABC News Brian
Ross Investigative Unit
Best Selling Author
Multi award-winning magazine writer; newspaper reporter and columnist. nominated for
Outstanding Investigative Reporting and her work with the Brian Ross Investigative Unit led to two
other nominations: Best Business Reporting; Outstanding Investigative Reporting in News
Magazine.
Joe Shortsleeve:
Emmy award-winning reporter.
Named best TV reporter in Boston, by Boston Magazine.
Two time Emmy-Nominated reporter on ITEAM
Member of the Edward R Morrow award winning WBZ newsroom.
Sandy Shack:
Two time inductee in The Radio Hall Of Fame with The Jerry Williams Show and The Howie Carr
Show
Bryan Berner:
Staten Island Comedy Festival Winner
The Comedy Quarry's comic of the year
Hosted by John Pica and Bryan Berner, Renegade Radio is an AM Dive show with a
comedic take on local, regional and national news. This is not your average ‘shock-jock’
show that you typically find in a top-10 DMA. Renegade Radio knows that New England
listeners are educated, engaged and loyal to shows that ‘speak their language’.
John and Bryan take on the biggest topics of the day from an ‘everyman’s’ point of view.
Their growing legions of fans have made the show one of the most listened to and talked
about in New England. The hosts also have a deep commitment to making a difference in
our community with ongoing support of our first-responders, veterans and animal-welfare.
“The Joe Shortsleeve Show” includes interviews with local and national luminaries from the
political, corporate, lifestyle, non-profit and entertainment industries while covering the issues of
the day with a perspective unique to Boston. Regular contributors include writers with Shape
Magazine, People Magazine and actor John Ratzenberger.
Joe Shortsleeve is an Emmy-award winning journalist, investigative reporter and television anchor
in Boston. For the past decade, he served as Chief Correspondent and ITEAM reporter. Throughout
his nearly 25 years on TV, Shortsleeve covered some of the biggest news stories in the region. He
is one of the most respected and well-known personalities in New England, bringing a wealth of
high-profile contacts to the show throughout the political, corporate, philanthropic and lawenforcement industries.
Frequent co-host Diane McNamara is known for her work as a radio host, political strategist and TV
commentator. She is also the owner of Fire it Up, PR, a Boston-based communications firm
specializing in entertainment and lifestyle brands including the top Olympic athletes, NBC Universal,
Pixar, Disney, Scripps Network, countless TV and movie projects and a wide net of celebrities in
theater, film and comedy.
Sandy Shack is an award winning broadcaster with over 20 years of experience in New
England and national markets.
Sandy is a graduate from Boston College Law School with a Juris Doctorate and
background in economics. Sandy began her broadcasting career in the legal wing of
WRKO’s ownership where she was quickly drafted by the programming department of the
company's Boston station. Sandy quickly learned the art of producing with the Boston
Celtics, Boston Red Sox and legal advice shows culminating with the two National Radio
Hall of Fame inducted shows: The Jerry Williams Show and The Howie Carr Show.
The Sandy Shack Show is a well-balanced mix of political news, lifestyle interviews and
regular contributors with house-holds names. Her listeners have followed her from WRKO
in droves, proving that her unique perspective and inviting voice is a tremendous benefit
to our advertisers.
Best selling author, Emmy-nominated investigative reporter and award-winning journalist
Michele McPhee has spent two decades covering terrorism, murder, mobsters and corruption.
As the Boston producer for Brian Ross’s Investigative Unit on ABC News, Michele has broken
multiple national stories. She is the go-to-source for all-things Boston for national programs on
ABC World News, CNN, MSNBC and the Fox News Network where she has worked as a
commentator on breaking news.
But it’s her work as a radio host that is at the heart of Michele’s mission. The Michele McPhee
Show is the perfect outlet for her brand of talk, allowing her listeners the first look at stories
she’ll be breaking nationally. She challenges the status quo every day, encouraging her
audience to dig beneath the surface of news and find the hidden truths.
Michele is an icon to women throughout New England, crashing the glass ceiling in journalism
and sharing her experience in speeches to corporations, Chamber of Commerce's, associations
and private groups.
Dr. Michael Savage is a multimedia icon and is heard by over 10 million listeners a week
on The Michael Savage Show and syndicated across the U.S. in more than 300 markets.
He is also the author of 25 books, including four New York Times best-sellers. In 2007, his
media presence and profile earned him the coveted “Freedom of Speech Award” from
Talkers Magazine.
Dr. Savage holds a master’s degree in medical botany and a second in medical
anthropology. Additionally, he earned his PhD from the University of California at Berkeley
in epidemiology and nutrition sciences. He is an ardent conservationist, is dedicated to his
family and is a proud patriot of his country.
Michael is destination radio for dedicated fans throughout New England. His poignant and
intelligent point-of-view makes for one of the most popular radio programs anywhere in
America. 1510 WMEX is the only place in Boston that you can hear Michael Savage.