Complete Direct Mail Services

Transcription

Complete Direct Mail Services
Complete
Direct Mail
Services
address list
brokering
99 Thielman Drive, Buffalo, NY 14206
800-823-8956 | 716-821-7700
printing
& lettershop
data
processing
Email
& pURLs
analysis
& reporting
Canadian
services
Call 1-800-823-8956 to make your
next direct marketing campaign
easier, safer, and more efficient
All Direct Mail Production Services Under One Roof
Address List Brokerage
Data Processing
You have access to all commercially available prospecting lists –
consumer, business, responder, fundraising, or compiled. We’ll
make a proposal with choices and recommendations.
We’ve been doing direct mail DP for 30 years.
Before the campaign, let’s look at geographic targeting, list segmentations,
demographic profiles, RFM reports, predictive models, and budget calculators.
Multiple prospect lists, house files, suppression files and linked tables are
routine. Data cleaning and standardization improves accuracy and appearance.
After the drop, we’ll track the deliveries and responses, analyze the results and
ROI, and put knowledge into action for the next campaign.
Independent, with no management contracts, we draw from all
list sources and have no hidden agendas. As a recognized broker,
and a member of the DMA’s List Council, you pay face value for
addresses – no extra mark-ups.
Offset Print
Having all printing presses in-house guarantees smoother
work-flow, avoids wasted print overage, and gives quicker
turnaround times.
Full-color, sheet-fed printing allows a range of paper stocks
and formats. An 8-color web press creates high-volume
letterhead and forms. On-site envelope printing is a huge
advantage for flexibility and quick turnaround times.
Synchronized Email Deployments
Sending emails too long before or after the mailing arrives wastes the impact
of multichannel marketing. We synchronize email deployments to the
in-home date of your mail. Using the newest postal barcode technology,
we’re able to track the in-home delivery of individual mail pieces to trigger
each outgoing email.
Your multivariate email campaigns have superior deliverability through
dedicated IP addresses and domain names, throttled deployment, Spam score
evaluation, active whitelisting, authentication support, accreditation, and feedback loops with all major ISPs.
Digital Print
Personal URLs & Landing Pages
Using variable images and infinite versionality, tailor your
printed piece to speak to each customer individually. Our Xerox
iGen® is upgraded with the best color system, a powerful prepress rip, and a UV coater that enhances images and protects
the delicate print surface. Not all digital presses are
created equal, ours is top of the line.
A personalized web page carries your 1-to-1 marketing from the mailbox, to the inbox, to the web
browser. Personal URLs move the conversation to a dynamic landing page or contact form.
Lettershop & Postal Processing
Managing versions and variables is our specialty – heavy
personalization, multiple print and envelope versions, special
segments. No need to worry about coordinating versions to
counts when we’re handling the whole job. It’s a complicated
mailing made easy.
Beyond the basics, the little extras can boost your response
– like matched personalized items, live stamping, or
repositionable notes. Get the highest possible deliverability at
the lowest postal rates. Your mail enters the USPS at the BMC
level for quick processing. All postal services are available.
Analysis & Reporting
Direct marketing is all about analysis and knowledge. You get more
professional data analysis as part of our account management service
than many companies provide for a fee.
Making your direct mail program successful, professional,
and sustainable builds a healthy relationship. We give
you the power to reach your goals.
Canadian
Situated on the border, we’re both a US and a
Canadian company. We drop mail at one of the
largest Canada Post facilities. The entire process is purely
domestic Canadian mail. We’ll adapt your pieces to meet
Canadian postal standards and handle both English and
French versions of data and artwork.
Some samples of our work...
❑ I would like to make a donation of $1000
❑ I would like to match my last gift of $2,000
❑ I would prefer to make a donation of
$_________
As your DM vendor,
you’ll appreciate having
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John Q.
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Licensed and bonded in the State of Florida,
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