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¿QUE PASA?
at the SPANISH COLONIAL ARTS SOCIETY
SPRING 2011
Larry Lujan
President
Donna Pedace
Executive Director
It is a pleasure to lead the Society into
this new year. As you will read in this
newsletter, exciting things are happening in each of our programs. New staff
members are adding a wonderful energy to the organization and the expanding programming is bringing in
new members and visitors.
The Board’s focus will be on long term
planning to expand the reach of the Society throughout the Southwest and across
the country. Our Market is the best
known Spanish Market in the country, but
too few realize that it is a sister program to
our Museum and our Education outreach.
This is planned to be a year of membership growth and increased sponsorship,
and we need your assistance to reach
those goals. Staff will be happy to provide you with membership applications
that you can either gift to family or
friends, or use to encourage them to become members.
The Society is a special organization
that fills a very unique niche, and we encourage you to help us preserve and promote the arts that we all love. The arts
are an integral part of the heritage and
culture that makes New Mexico such a
special place for us all to call home.
The past few months have been filled
with activity, including our annual gala,
Celebración. Thanks to the generosity of
our Market artists and many others who donated art, travel, and other objects, and to
our wonderful attendees who purchased
the great auction items, we were able to
raise some much needed funds for the Society and our programs.
We closed the hugely successful La Conquistadora exhibit at the end of December, and we again thank the Frank D.
Gorham Jr. and Marie K. Gorham Charitable Foundation for their generous sponsorship of the exhibit.
Long time employee and friend, Iris Espinosa, left the Society to move to Austin in
January. We miss her terribly but we wish
her the very best in her new life. Laura
Ellerby has been hired as a replacement in
the gift shop/admissions area. Laura has
extensive experience in the museum world,
having previously worked at both the Folk
Art Museum Shop and the Palace of the
Governor’s Shop, and she is already a wonderful addition to the organization.
Ellen Sullivan has also joined us as a
part time grant writer and she is hard at
work researching and writing grants to
potential donors.
My top priorities for 2011 are: increased
membership; new sponsors for the Markets, the Museum, and our Educational
programs; and expanded marketing to
share information about our programs with
people in the Southwest and the entire
country. We are blessed to be an organization with a very unique mission, and we
need to share that with others who are interested in preserving and promoting the
traditional Spanish arts.
Our goal is for Membership dues to provide basic operating revenues so that
fundraising efforts can be focused on raising monies for our programs. As the economy has suffered, each program has been
affected. We hope that you will encourage
your family and friends to become members, and we hope you will consider giving a membership as a unique gift. The
variety of our programs will hopefully entice them to renew when their first year is
over. Your support is critical to us in these
difficult times.
SPANISH COLONIAL ARTS SOCIETY Est. 1925
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SPANISH MARKET Est. 1926
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MUSEUM of SPANISH COLONIAL ART Est. 2002
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WHAT’S NEW AROUND THE MARKETS?
by Maggie Magalnick
Mark your calendars, and encourage all your
friends to attend the 60th Anniversary of the Traditional Spanish Market on July 30th and 31st on the
Santa Fe Plaza. The Preview Party for sponsors and
members-only will be held the evening of July 29th
in the Convention Center, so be sure your membership is current.
We are very excited about a new category to be
presented at this summer’s Market: Innovation
Within Tradition. Participating artists who successfully juried into this category will exhibit work that
demonstrates a clear connection to New Mexican
artistic traditions through subject matter, materials, iconography and technique but are able to
push the envelope in presentation and use of materials. The artists are thrilled to take their crafts to
another level and create a new vibrancy at both
the Summer and Winter Markets. The possibilities
are endless! This new category will challenge the
artists to produce works never before seen at our
Traditional Spanish Market.
In addition, over 20 new artists have been juried
into the Market for 2011. These fresh faces will add
a new energy to an already exciting 2011 Market.
To heighten the anticipation for the upcoming
Summer Market, we invite you to begin this
year’s festivities on Cinco de Mayo! Save the
date to join us on Thursday, May 5th from 5 – 10
PM at the Santa Fe Bar and Grill (50 E. San Francisco Street half a block off the Plaza) where we
will present the 2011 Market Poster and introduce the artist selected to receive the prestigious
Master’s Award for Lifetime Achievement for
2011. The Grill is partnering with the Spanish
Colonial Arts Society and will donate 20% of its
proceeds from this evening to the Market, so plan
to stay for dinner! Rob Day deserves our special
thanks for this donation!
We invite everyone to bring friends and family to
come and join all the Market activities!
Spanish Market
Congratulations to:
Pete Ortega for the wonderful six-page feature article on him in the March Phoenix Home & Garden
Magazine! He was listed as one of the Masters of the Soutwest.
Irvin and Lisa Trujillo were featured as one of five locations to visit in a AAA New Mexico Journey
article, “Exploring the Walk of Faith.”
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Screening Judges hard at work.
NEW 2011 ARTISTS
JURIED into MARKET
MARKET ARTISTS JURIED into
an ADDITIONAL CATEGORY
Blea, Javier Lorenzo (Tinwork)
Coale, Veronica Montano (Retablos)
Cordova, David V. (Weaving)
Espinosa, Corina (Weaving)
Gabriel Jr., Richard (Tinwork)
Garcia, Mark A. (Retablos)
Gonzales, Eric Raymond Luis (Painted
Bultos)
Griego, Amanda (Retablos)
Gurulé, Eugenio "Gene" (Tinwork)
Herrera y Montez, Margaret Colette
(Retablos)
Keirns, Donna (Precious Metals)
Lobato, Joseph (Straw Appliqué)
Lucero, Jon (Unpainted Bultos)
Martinez, Byron (Unpainted Bultos)
Montoya, James (Retablos)
Ortega, Matthew (Mateo) (Unpainted
Bultos)
Pacheco, Carlos (Retablos)
Rodriguez, Bernadette M. (Straw Appliqué)
Sandoval, Chris (Furniture and Furnishings)
Trujillo, Randy (Furniture and Furnishings)
Valencia-Baeza, Jenny (Revival Arts Basketry)
Wells y Delgado, Sean (Retablos)
Blea, Lena (Straw Appliqué added to prevous category of Ramillettes)
Duran, Matthew (Precious Metals added to
previous category of Furniture and
Furnishings)
Feldewert, Christina Hernandez (Straw
Appliqué added to previous category of
Tinwork)
Jimenez, John (Precious Metals added to
previous category of Retablos)
Marquez-Lopez, Bernadette (Precious
Metals added to previous category of
Straw Appliqué)
Turk, Annette Gutierrez (Colcha added to
previous category of Weaving)
ARTISTS REENTERING MARKET
Lucero, David Nabor (Painted Wood Relief,
Painted Bultos and Retablos)
Rodriguez, Felicia (Retablos)
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MUSEUM of SPANISH COLONIAL ART
by Robin Farwell Galvin
Friday, April 1, 5:30 – 7:00 pm. Please plan to join
us for a members-only opening of the new Youth
Gallery and a new installation of Recent Acquisitions. The former Changing Gallery now has a longterm exhibition on E Boyd and the objects she
collected during the 22 years she served as the So-
Division archaeologist Dedie Snow, and UNM Regents Professor, anthropologist and author Dr.
Marta Weigle who will share their stories and anecdotes of life and times with E. Boyd. Members of the
audience will also be invited to participate, and
given E Boyd’s tremendous impact on the study of
colonial arts, we expect some lively and interesting
discussion. Please call to reserve a seat.
E. Boyd
Youth Gallery Exhibit
ciety’s curator. An accompanying gallery guide
gives a brief history of Boyd and of several of the
colonial art forms of N.M. that are represented in
the exhibition. Also featured is the video “Nine
Hispanic Artists,” produced by the Museum of International Folk Art in 1989 with a number of
Spanish Market artists. Each video segment runs
about two minutes and covers architecture, furniture, carving, painting, weaving, colcha, tinwork,
and straw appliqué.
Tuesday, March 22, 5:30 pm. Our exhibition lecture series continues with a panel discussion in
honor of Women’s History Month entitled E Boyd:
Scholar, Mentor, Painter, Muse. The panel will feature four noted New Mexicans: former director of
the Spanish Colonial Arts Society William Field, archaeologist David Snow, N.M. Historic Preservation
Thursday, April 28 at 5:30 pm. Dr. Michael Trujillo, anthropologist and author of the recently published book, Land of Disenchantment: Latina/o
Identities and Transformations in Northern New
Mexico. Trujillo’s thoughtful and in-depth look at
the communities of the Española Valley reveals the
struggle and pain brought about by colonization
and the transition from a pastoral to an urban economy. He devotes a chapter to the unusual textiles of
Policarpio Valencia, one of which is currently on
exhibition in “Collecting New Mexico: the Forgotten Cady Wells,” and provides new insights into
how and why Valencia created these unique and
fascinating pieces
A small exhibition in tribute to Spanish Market
artist Bonifacio Sandoval has been installed in the
portal. Master tinsmith Bonifacio Sandoval (19222010) passed away on Christmas day, 2010.
Among the honors received by Sandoval for his
artwork were a 1993 New Mexico Governor’s
Tuesday, April 26th Mark your calendar because the Zia Diner, 326 S Guadalupe St, Santa Fe, NM
87501 (505) 988-7008) will donate 10% of all proceeds to our Education programs. Plan a meal out
at Zia that day and it will directly benefit our youth education programs. Sincere thanks to Sonya
Alas and Lorna Ortiz Calles for making this generous donation possible.
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Award for Excellence in the Arts and a Lifetime
Achievement Award from the Spanish Colonial
Arts Society in 1999. In 1992, he was among the
artists chosen to participate in workshops and
demonstrations at the Smithsonian Institution’s annual Folk Art Festival. Sandoval passed on his
knowledge and skill in the art of tin to his son Victor and daughter Christine, both of whom have
participated in Spanish Market.
Major donations to the library by Jan and Kathy
Nelson and the family of Letitia Frank have necessitated a total re-installation of the library. Volunteers
Robert Farwell, Josie Caruso, Reine Moure, and
Rita Robbins have accomplished the formidable
task of moving all the books, which are now being
organized to incorporate the additional volumes.
Marissa Armijo
Stephen Calles
Estrellita Carrillo
Michael John Delgado
Colleen Feldewert
Adriana Pérez Gatt
Drew Gonzalez
Cecilia Leitner
Genevieve Leitner
Rosie Leitner
Bonifacio López
Our new gift shop is a wonderful resource of gifts
for you, or for your friends and family. The shop is
an important income generator for all our programs
and we hope you will think of it first when in need
of a special gift. Jan Duggan gave a generous gift
to purchase display furniture for the shop, and
Reine Moure and other volunteers put in a great
deal of labor to make it an attractive setting for
our sales items. It is well stocked with items from
a variety of sources. There are fine old art pieces
on consignment from several collectors, items
from local artists and craftspeople, many interesting craft pieces given to us by a private collector
of Mexican and Central/South American ceramics and tin, and many wonderful art pieces from
our market artists, including:
Renee López
Bill Hyde Lovato
Christy Lovato
Andrea Lozano
Amberlee Nicole Maes
Alexandra Diane Martínez
Jerry Martínez, Jr.
Victoria Scherffius Martínez
Craig Moya
Danny Muller
Andrew Lee Ortiz
Monica L. Rodríguez
Marisol Zia Sánchez y Lucero
Benito de Sosaya
Chris Tapia
Emilio Amadeo Valdez
Sarah Valdez
Marissa Valenzuela
Eric Vigil
Tomás Vigil
Visit our neighbor, the Santa Fe Botanical Garden’s Mothers Day plant sale, unique annual baskets/plants, vegetables, perennials and shrubs, garden treasures and more!
Friday (May 6) 3pm-6pm for Members Only. Saturday 9am-3pm for the public. It will be held at the
garden site on Museum Hill. Any questions please call Fran at 471-9103.
Spanish Market
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EDUCATION
by Linda Muzio
A special thank you to our wonderful Docents, who
volunteered more than
700 hours in 2010. Our 6
new docent trainees are
working diligently to become full docents in
June and both groups
will share lectures and
field trips in the months
ahead. Prospective
trainees are already signing up for our next training program, which will
begin in the Fall. We are
especially in need of doDiana Moya Lujan
cents who could give
tours on Sunday, which is often our busiest day.
Our new education area (former gift shop) is proving to be a sunny, comfortable workspace for our
meetings and workshops. This is also our new
Youth Gallery with pieces from Collections beautifully displayed, along with our colonial garments.
The City of Santa Fe’s first Winter Fiesta featured
Culture Day on February 22. Two of our Spanish
Market artists, Cleo Romero (Tinwork) and
Diana Moya Lujan (Straw Appliqué), gave free
demonstrations of their art form and displayed
examples of their work. Their efforts met a very
appreciative audience.
The last in our series of adult art workshops, Weaving, by Market artist Beatrice Maestas Sandoval, is
scheduled for March 26, from 10 AM to 3 PM. A few
spaces are open, so please call to reserve your spot.
In cooperation with the Museum of Indian Arts and
Culture, and the Museum of International Folk Art,
Arts Alive, a free hands-on workshops for children
and parents, will begin June 15 with Retablo Market artist John Jimenez and continue, June 22 with
Straw Appliqué Market artist Martha Varoz Ewing,
June 29 Ramilletes (Paper Garlands) with Museum Docents,
and July 6 Tinwork Market
artist Cleo Romero.
Please attend our very popular
history/culture afternoon lectures and Chautauqua programs. Thanks to the New
Jose Garcia Mexico Humanities Council,
all Chautauqua programs are
free, but seating is limited and reservations are required.
March 21, 2 PM, “Katherine and Carrie” Chautauqua program dramatized by VanAnn Moore
about Katherine Kennedy O’Conner and Carrie
Tingley.
March 28, 2 PM, Historian Dr. Estevan RaelGalvez, lectures on “Genizaro-Conflict and
Captives.”
April 11, 2 PM, Historian Kathryn A. Flynn, lectures on “Women in NM’s New Deal Program” with
a focus on Hispanic women.
May 23, 2 PM, Chautauqua speaker, author, historian Robert J. Torrez lectures on “Rio Arriba Politics-Past to Present.” His book ‘Rio Arriba a New
Mexico County” compiled and edited with Robert
Trapp (2010) will be available for purchase.
Please sign up now for our Fall Docent Training Program. For details call Linda Muzio,
982-2226, x 121.
We were honored to recognize
Charmay Allred and Eileen Wells
at the Celebración Gala. Both
women have done so much for the
Society, and for almost every other
arts organization in Santa Fe.
Left to right: Eileen Wells, at podium, and
Charmay Allred, with Donna Pedace
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MEMBERSHIP
and PUBLIC RELATIONS
by Janella Marsh
Something wonderful is happening and we are all
participating! The Spanish Colonial Arts Society
is experiencing a rebirth, a "renaissance" if you
will, in the form of a reinvigorated, reignited,
newly inspired momentum. There is something in
the air that everyone can feel.
Certainly it has a tangible appearance in the form
of all the substantial changes that have taken place
in and around the Museum itself, from the moving
of the gift shop to the paving of the parking lot.
The exciting and varied list of lectures, workshops
and artist demonstrations that are being presented
has something to offer for just about everyone; and
another new exhibit, “Collecting New Mexico: The
Forgotten Cady Wells,” is on view through August
28th. There is even a new look in the form of the
logo and membership brochure and website,
www.spanishcolonial.org; but what is happening
also has a more intangible quality, we can feel
something wonderful taking place, in which we all
want to play more of a part.
With such an extraordinary history, the Society has
fostered a quiet Hispanic arts renaissance over the
years. With the presentation of the Spanish Markets, and of course the subsequent establishment of
the Museum of Spanish Colonial Art as a physical
presence, it should not be surprising that the next
level of growth would extend even more dynami-
cally out into the world.
There is no doubt that it has been the commitment of its loyal group of supporters that has allowed the Spanish Colonial Arts Society to
accomplish and continue the performance of its
mission. Currently the continued growth and support of its members is critical to the expanded
outreach of our mission and programs.
If you are excited by what you see happening and
what you sense is taking place, please tell your
friends, and invite them to share in the experience. If each of our members can bring in even
one new member this year, we can double our
membership! In so doing we can provide an even
more exciting menu of interesting, educational
and entertaining programs.
If you belong to any other membership organizations either locally or nationally with which we
might foster a reciprocal relationship and perhaps
develop some membership opportunities, please do
not hesitate to contact Janella Marsh, 505-982-2226,
Ext. 103, or email museum@spanishcolonial.org.
Remember that a membership in the Spanish
Colonial Arts Society is a great gift for any
occasion!
Something wonderful is happening, we are all creating it together!
ESTATE GIFTS
We hope and trust that you believe that the mission of the Society to preserve and promote the
traditional arts is worthy of your consideration as
you plan your estate gifts. Our endowment is of
vital importance as donation trends continue to
change with each generation.
Our endowment needs to grow so the long-term
viability of the organization can be assured. Our
investment committee has done a wonderful job
of safeguarding our funds through the past several years despite this difficult economy. Please
contact Donna Pedace if you would like information about donating to our endowment, or the options for an estate gift.
The Spanish Colonial Arts Society would like to thank our sponsors for
their continued support throughout the year. Please patronize our sponsors!
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Non-Profit
Organization
U.S. Postage
PAID
Santa Fe, NM
Permit No. 628
P.O. Box 5378
Santa Fe, NM 87502-5738
Board Members
Staff
Museum Hours:
Larry Lujan, President
Jim Long, Vice President
Lorna Ortiz Calles, Secretary
Beverly Bendicksen, Treasurer
Alan Bell
Nancy Dimit
Jan Duggan
Frank Duran
Ed Garcia
Maria Griego-Raby
Bonnie Hardwick, PhD
Diane Martinez
Max Myers
Ron Rivera
Mark Rhodes
Mary Ross
Arlene Cisneros Sena
Frank Servas
Donna Pedace, Executive Director
Laura Ellerby,
Gift Shop & Admissions
Robin Farwell Gavin, Curator
Jaime Ferrer,
Gift Shop & Admissions
Ron Gallegos,
Maintenance, part-time
Tommy Garcia,
Maintenance, part-time
Theresa Gallegos,
Gift Shop & Admissions
Janella Marsh, Membership & PR
Linda Muzio, Education
Jann Phillips, Bookkeeping
Maggie Magalnick,
Spanish Market Director
Ellen Sullivan,
Development Grant Writer
Bill Field,
Consultant, Special Projects
Labor Day through Memorial Day:
Tuesday - Sunday, 10:00 am - 5:00 pm
Memorial Day through Labor Day:
Daily, 10:00 am - 5:00 pm
SPANISH COLONIAL ARTS SOCIETY Est. 1925
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SPANISH MARKET Est. 1926
General Information:
(505) 982-2226
spanishcolonial.org
Docent Tours:
10:30 am - 2:00 pm
or by special arrangement
Tours in Spanish by appointment
Schools/Groups:
(505) 982-2226 ext. 121
Patio Rental:
(505) 982-2226 ext. 103
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MUSEUM of SPANISH COLONIAL ART Est. 2002