Event Brochure

TASTE THE FEELING
TM
©2016 The Coca-Cola Company. All
trademarks are used with permission by their
respective owners. Coca-Cola and The Contour
Bottle design are registered trademarks of The
Coca-Cola Company. NASCAR® is a registered
trademark of the National Association for Stock
Car Auto Racing, Inc
Available At
Participating Stores
Register today at 600festival.com
STONEWALL ST
MLK JR. BLVD
THIRD ST
MINT ST
ROMARE
BEARDEN PARK
CHURCH ST
DUKE
ENERGY
MINT
CENTER MUSEUM
STAGE
TRYON STREET
THE
GREEN
COLLEGE ST
TICKETED
CONCERT AREA
CHARLOTTE
CONVENTION CENTER
BREVARD ST
NASCAR
HALL OF FAME
CALDWELL ST
DAVIDSON ST
KIDS’ AREA
FOUR
MAP KEY
Evacuation Shelter
Lightrail
Lightrail Station
Beverage Station
ATM
Restrooms
RTH ST
TRADE ST
FIFTH ST
First Aid
SIXTH ST
Lost And Found
Concert Ticket Sales Booth
PNC Speed Street 5K
PNC Speed Street 5k Registration and
Packet
POPLAR
STPickup, Start line for PNC Speed
Street 5k
PNC Speed Street 5K Finish Line and Award
Ceremony
PNC Speed Street Kids 600 Yard Fun Run
FOOD COURT
MARRIOT
HOTEL
AT T RACTI O N LOCATI O NS
Tryon at Trade Street - 4th Street
Food Court
Tryon at 4th Street - 3rd Street
GEICO, Vacation Village Resort, WBTV, Nathan’s Famous Hot
Dogs, Pro-Motion Sports Marketing, The Charlotte Observer,
Kraft Heinz BBQ Sauce, Lilly Diabetes
Tryon at 3rd Street - Martin Luther King Jr Blvd
BOFA OMNI
PLAZAHOTEL
M&M’s #18 Showcar (Saturday only), NC Education Lottery,
BOFA CORP
Sage Harvest Jerky, Circle K, Circle K i-Racing Game, Circle K
CENTER
Photo Booth, Trolli Candy, Goody’s Headache Powders
Lynn’s Concessions Carnival Game, Color Me Happy Face
Painting, Vacation Village Resort
EPICENTER RITZ CARLTON
Martin Luther King Jr Blvd
CTC STATION
TRANSIT
CENTER
Coca-Cola Share a Coke & a Song (Thursday only), Circle
K Kids’ Zone with bounce houses and games, Pocket Pets,
Kannapolis Intimidators
Tryon at Martin Luther King Jr Blvd - Levine
Avenue of the Arts
PNC Speed Street 5K Registration & Packet Pick Up, PNC,
Olde English District, EZ Hang Chairs, Passanante’s Home
TIMEFood
WARNER
Service, Allegiant Air, AOC Market Research,
CABLE ARENA
Greenwave Satellite Enterprises, State Farm,
Bruster’s Ice Cream, Autograph Zone
Levine Avenue of the Arts
Mello Yello Stage
Tryon at Levine Avenue of the Arts –
Stonewall Street
The Kingsman Lounge, Kure Vaporium, Southern Sports
Journal, 96.9 Kat Country, Concert Ticket Sales, Friday &
Saturday Night Concerts
NASCAR Hall of Fame Plaza
Kids’ Activities
AT T R A C T I O N S
ALLEGIANT
From America's favorite small cities to worldclass destinations, Allegiant makes leisure
travel affordable and convenient. With low-low
fares, nonstop, all-jet service and premier travel
partners, Allegiant provides a complete travel
experience with great value and without all
the hassle.
CAROLINA ALE HOUSE
Carolina Ale House is recognized as the better
alternative to a typical sports bar with scratchmade food, fresh, never frozen burgers and
wings, an incredible beer lineup, a family
welcoming atmosphere and outstanding
hospitality. Carolina Ale House is located at 201
South College St. serving Food, Sports and Fun.
CIRCLE K
Stop by the Circle K booth for autographs from
Kyle Busch! Get your chance to race against
other fans in the Circle K i-Racing school bus.
You can’t leave Circle K & Kangaroo Speed
Street without your keepsake photo. Check
out the Circle K Tap Snap photo area for your
event branded photo.
CIRCLE K KIDS’ ZONE
Kids will enjoy all of the bounce houses, games,
slides and activities along Martin Luther King,
Jr. Blvd.
KIDS' ZONE
CIRCLE K & KANGAROO SPEED
STREET PRESENTED BY
COCA-COLA AUTOGRAPH ZONE
Make sure to stop by the Official Autograph
Zone at Circle K & Kangaroo Speed Street
presented by Coca-Cola. Located at the corner
of Tryon & Levine Avenue of the Arts, come out
to see NASCAR legends to the rising stars of
tomorrow! Some of the drivers and personalities include: Jerry Nadeau, Donnie Allison,
Joe Nemechek, Jeffrey Earnhardt, Joey Gase,
John Hunter Nemechek, Ryan Blaney, Ryan
Reed, Jake Ruggles and many, many more.
For up-to-date information, please visit our
Facebook page at Autograph Zone at Speed
Street-Uptown Charlotte or Twitter/Instagram
@ssautographzone.
AT T R A C T I O N S
SHARE A COKE® AND A SONG
This summer, The Coca-Cola Company’s
successful “Share a Coke®” program will strike
all the right notes by inspiring music fans across
the U.S. to celebrate a moment, a memory, a
mood or a feeling, bringing people together
through the universal love of music. Beginning
in April, packages of Coca-Cola®, Diet Coke®,
Coke Zero™ and Coca-Cola Life® will feature
an array of song lyrics from recent charttoppers, classic hits and traditional favorites
as part of the “Share a Coke® and a Song”
campaign. Every Coca-Cola beverage is an
opportunity to connect music fans with friends
and family. “Share a Coke® and a Song” will be
supported by a summer-long experiential tour
making a stop at Circle K & Kangaroo Speed
Street presented by Coca-Cola. Refresh with
an ice-cold Coca-Cola, while singing, dancing,
and listening to the lyrics with your friends and
family. It’s a lyric-inspired moment you’ll never
forget! For more information or to get some of
your favorite lyrics go to www.shareacoke.com.
Share your experiences with #ShareaCokeTour.
ELI LILLY
Join Lilly Diabetes on Speed Street with the
“#IDriveMyHealth Show Car Tour.” Activities
include photos with driver Ryan Reed’s show
car, a tire changing simulator, and diabetes
management tips. Share how you “drive your
health” on social media and your words could
appear on a future Lilly Diabetes race car!
GEICO
The GEICO booth provides a fun place to visit
where people can meet the Gecko, enter to
win a $500 gift card and take home a little
prize. GEICO is saving people money on more
than just car insurance – so come by and enjoy
the new gaming experience and don’t forget
to call 1-800-947-AUTO, visit geico.com, or stop
by a local office to get a free rate quote.
GOODY’S
Stop by the Goody’s Fast Pain Relief Zone and
pick up a free sample of a Goody’s Fast pain
relief product. You can also take a picture
beside the #88 Goody’s Chevrolet Xfinity Series
car driven by Dale Earnhardt, JR. Remember--“There’s Fast. Then There’s Goody’s Fast”.
AT T R A C T I O N S
HEINZ
Heinz has partnered with some of our nation’s
top BBQ pitmasters to create a new lineup of
BBQ sauces inspired by legendary barbecue
regions like Kansas City, Memphis, Texas and
North Carolina. Stop by to sample all five and
tell us – which ‘cue are you?
KANNAPOLIS INTIMIDATORS
Don’t miss the Kannapolis Intimidators area at
Martin Luther King, Jr. Blvd. to test the speed
of your pitch and pick up Intimidators baseball
information.
COME CELEBRATE M&M’S® BRAND
75TH ANNIVERSARY! @ THE CIRCLE K BOOTH
Fri, 5.27
Sat, 5.28
1:30 –
2:30pm
Autographs with 2015
NASCAR Champion Kyle
Busch
3:00 –
7:00pm
Meet M&M’S® Red
12:00 –
4:00pm
Meet M&M’S® Red
12:00 –
4:00pm
Drive our NASCAR
simulator
Wristband required. 200 available at Circle K booth on Thursday, 5/26.
**First come, first served.**
NASCAR HALL OF FAME /
ROOKIE RACERS
Hey Families! Make sure you stop by the
NASCAR Hall of Fame to enjoy more kids’ activities. The plaza will be home to games, bounce
houses, obstacles and more! The fun happens
Thursday and Friday from 12 Noon – 5 p.m. and
Saturday from 9 a.m. – 5 p.m.
NATHAN’S FAMOUS HOT DOGS
Stop by the Nathan’s Mobile Tour display for
Coney Island-inspired fun and a taste of the
Original! We’ll have carnival games to play and
plenty of Nathan’s Famous hot dogs to sample.
While you’re here, learn how to register for our
NEW Nathan’s Ticket to Fun Rewards Program!
NC EDUCATION LOTTERY
The North Carolina Education Lottery is
celebrating its 10th Anniversary! Since inception,
the Lottery has raised over 4 billion dollars for
education programs across North Carolina. Visit
the North Carolina Education Lottery booth
located near the corner of Tryon and 3rd Street
to play our Buy, Spin & Win promotion.
AT T R A C T I O N S
OLDE ENGLISH DISTRICT
7-county region off I-77 between Charlotte and
Columbia.
Enjoy ATVing, Skydiving, Hiking,
Canoeing and Kayaking. Lakes, Rivers & 10 State
Parks. Home of the Largest Farm and Art tour in
the USA every weekend in June. Come on, get
off the Interstate and start your adventure today!
www.oldeenglishdistrict.com 800-968-5909
PASSANANTE’S HOME FOOD
SERVICE
Passanante’s is a home food delivery service
specializing in all natural and organic food. We
have free delivery direct to the customer’s home
and we are completely customized to the needs
of the customer. We carry restaurant quality
meats, organic vegetables and wild caught
seafood. There is something for everyone. Check
us out at www.homefoodservices.com and
www.facebook.com/homefoodservices.
PNC BANK
Speed on over to the PNC Bank booth to try your
luck and win a prize! Talk to our banking “pit
crew” about how you can spend, save, and grow
your money with PNC.
POCKET PETS
TROLLI CANDY
Enjoy Trolli Sour Brite Crawlers with their lip
smacking, sweetly sour, mind warping tastiness.
With bright dual-colored pieces and playful
shapes, Sour Brite Crawlers offer teens and young
adults the Weirdly Awesome candy they crave.
Look for Trolli_USA on Snapchat, Instagram and
Facebook or @Trolli.com.
WBTV
“Storm3” is on your side, especially during severe
weather!
This customized weather tracking
vehicle is equipped with the latest technology to
help the WBTV First Alert Weather team create
Charlotte’s certified most accurate forecast by
delivering critical information from the ground –
even in extreme conditions.
E V E N T M E D I A PA R T N E R S
EVENT RULES
No Soliciting
Bags are subject to search
The following items are NOT
allowed inside the festival or ticketed
concert area:
alcoholic beverages, coolers, illegal
drugs, controlled substances, weapons,
hover boards, drones, strollers,
bicycles, roller blades,
skateboards, scooters (except for
handicapped vehicles), pets/animals
(except for assistance animals),
cameras, recording devices, selfie
sticks, laser pointers, strobe lights,
irritants (e.g. artificial noisemakers),
bundles, chairs, umbrellas and
containers of any kind.
EVENTS
EXPERIENCE MAY!
BROUGHT TO YOU BY THESE LOCAL ORGANIZING
COMMITTEE MEMBERS
PROUDLY PRODUCED &
PROMOTED BY