excellence in leadership development

Transcription

excellence in leadership development
EXCELLENCE IN LEADERSHIP DEVELOPMENT
MARCH 8 – 13, 2015 | THE WHARTON SCHOOL, PHILADELPHIA
SECURITIES INDUSTRY INSTITUTE®
YEAR ONE
MONDAY, MARCH 9, 2015
SUNDAY, MARCH 8, 2015
7:15 a.m. – 8:00 a.m.
12:00 p.m. – 8:00 p.m.
Your Hotel
REGISTRATION FOR ALL PARTICIPANTS
All Hotels
7:00 p.m. – 9:00 p.m.
OPENING NIGHT DINNER EVENT
Philadelphia Marriott, Grand Ballroom, 5th Floor
ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)
DINNER EVENT HOSTED BY NASDAQ OMX
WELCOMING REMARKS
Carolyn Tobin
Chair, Securities Industry Institute® Board of Trustees
Managing Director, Deposit Products
Promontory Interfinancial Network, LLC
Jeremy J. Siegel, Ph.D.
Academic Director, Securities Industry Institute®
Russell E. Palmer Professor of Finance
The Wharton School
SPIRITUAL GENETICS AND THE AMERICAN
DREAM
Christopher P. Gardner
Author, Pursuit of Happyness and Start Where You Are:
Life Lessons in Getting From Where You Are to Where
You Want to Be
Inspiration for the movie “The Pursuit of Happyness”
Chris Gardner will share some of the steps that he had
to take and obstacles he overcame in order to get from
where he was to creating the life that he wanted to live
right now. Through his presentation, he will introduce you
to the concept of Spiritual Genetics or the You in You, that
has nothing to do with blood type, DNA or pigmentation.
Chris will also identify the importance of the “P’s” in our
life —finding your passion, being practical, and having
a plan. He will explain how the plan has to have, what
he calls, the C-5 Complex (Clear, Concise, Compelling,
Consistent and Committed to the plan). The only thing he
wants you to leave with is to know that if Chris Gardner
can do it, so can you.
2015 Securities Industry Institute®
PROGRAM
BREAKFAST
WELCOME BREAKFAST
HOSTED BY INTERNATIONAL SECURITIES EXCHANGE (ISE)
Please join the Securities Industry Institute® Board of
Trustees for breakfast and a brief preview of the week. They will share their experiences and highlight events of
the week.
8:30 a.m. – 10:00 a.m.
STACKING THE DECK: HOW TO LEAD
BREAKTHROUGH CHANGE AGAINST
ANY ODDS
Annenberg Center
David S. Pottruck
Chairman
HighTower Advisors and CorpU
Change is a constant, and leaders must do more than
keep up – they must innovate and accelerate to succeed.
Yet people are often unnerved by change. In this session
David Pottruck will overview the proven and practical
approach for inspiring meaningful, lasting change across
an organization based on his New York Times best seller,
Stacking the Deck: How to Lead Breakthrough Change
Against Any Odds. David’s experiences leading change
as the CEO of Charles Schwab and later a Chairman
of CorpU and HighTower Advisors, allow him provide a
guide to ensure that your change initiative and your team
have the best possible shot at success.
15
10:20 a.m. – 11:50 a.m.
3:20 p.m. – 4:20 p.m.
CRITICAL THINKING
THE WASHINGTON UPDATE: AN OVERVIEW OF
THE POLITICAL ENVIRONMENT, PROSPECTIVE
LEGISLATION, AND STRATEGIES FOR
INVESTMENT AND RETIREMENT PLANNING
Golkin Hall / Fitts Auditorium
Roch Parayre, Ph.D.
Senior Partner
Decision Strategies International
Teaching Fellow
The Wharton School
The critical thinking sessions are engaging and interactive,
focusing on common systematic biases that afflict even
the best decision makers. A variety of decision-making
biases will be illustrated in the context of day-to-day
judgments that we make in both our professional and
personal lives. Through a series of examples and case
studies specific decision failures are identified and
analyzed. The implications of these decision traps are
examined, and recommendations on how to improve our
decision skills are offered.
LEARNING OBJECTIVES:
• To illustrate and then examine subtle barriers to good
decisions that trip up even the best decision makers.
• To learn how to recognize these traps and counter
them to ensure good results when managing decisions
on the job.
• To describe the limits and pitfalls of intuition.
12:00 p.m. – 1:10 p.m.
LUNCH
Inn at Penn
1:30 p.m. – 3:00 p.m.
USING TECHNICAL ANALYSIS TO IMPROVE
PORTFOLIO PERFORMANCE
Golkin Hall / Fitts Auditorium
CFP ELIGIBLE
Ralph Acampora
Senior Managing Director
Altaira Limited
Learn why technical analysis is so logical, so easy to
understand and so important to use. Learn why it
should be integrated with economics and, fundamental
and quantitative analysis. Together, all four disciplines
will help you provide more value-added service to your
clients.
LEARNING OBJECTIVES:
• Be better equipped to identify market trends.
• Able to apply the same disciplines to fixed income,
commodities, currencies and foreign markets.
• Learn “Fusion Analysis” - combining the best of
corporate fundamentals with the best timing of
purchases and sales techniques.
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Annenberg Center
Andrew Friedman
Principal
The Washington Update
The new Republican Congress faces a number of
deadlines as it begins deliberations in 2015. In March,
the borrowing authority of the United States runs out;
Congress will have to agree on an extension to avoid
default on the national debt. In May, Congress must
appropriate highway funds to permit states to undertake
summer infrastructure repairs. And in September,
Congress must fund government operations to avoid
a shut down. Congress also must consider how (or
whether) to fund the country’s burgeoning military
operations abroad.
At the same time, the Republican Congressional
leadership has set out a number of legislative goals,
including addressing energy policy, contending with the
President on immigration policy, curtailing the Affordable
Care Act (which in 2015 requires large employers for the
first time to offer health coverage or pay a penalty for not
doing so), and developing a plan for comprehensive tax
reform aimed at simplifying the tax code and stopping
the spate of corporations moving their headquarters
overseas.
Overhanging all of these deliberations will be the rampup to the presidential election campaign, as various
individuals announce (or renounce) their candidacies. To
the extent candidates are current members of Congress,
their desire for advancement will have an effect on
Congressional deliberations.
Andy Friedman, an expert in political and legislative
affairs, will discuss these matters and their likely effect on
investors and the markets. The ongoing budget battles
and deadlines are likely to spark more market fluctuations.
Tax reform could have a significant impact on investors,
as it could alter current exemptions, deductions, and
preferential rates for capital gains and dividend income on
which investors rely. And corporate tax reform – aimed
at stopping the exodus of companies overseas – could
have an outsized effect on particular industries as well
as the market in general. Andy will provide strategies
that investors and financial advisors can consider to take
advantage of (or protect against) changes arising from
the above initiatives, including specific strategies for
investment, wealth transfer, and retirement planning.
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
4:30 p.m. – 6:00 p.m.
YEAR 1 WELCOME RECEPTION
PROGRAM
TUESDAY, MARCH 10, 2015
Huntsman Hall, 8th Floor
7:15 a.m. – 8:00 a.m.
YEAR ONE PARTICIPANTS ONLY
(ADVANCE SIGN UP REQUIRED.)
BREAKFAST
YEAR ONE WELCOME RECEPTION
HOSTED BY FEDERATED INVESTORS
8:30 a.m. – 10:50 a.m.
A special welcome reception for Year One participants
hosted by the SII Board of Trustees.
Claire Fagin Hall
Your Hotel
HISTORY OF BUSINESS
CFP ELIGIBLE
Paul Tiffany, Ph.D.
Senior Lecturer, Haas School of Business
University of California, Berkeley
Professor Tiffany reviews the historical evolution of the
American economy, with an initial emphasis on the growth
of the large firm at the end of the 19th century. The class
will look at the “Schumpeterian” scenario of entrepreneurs
and new technologies, and how they profoundly
transformed America and laid the groundwork for the next
100 years of economic activity in both this nation and the
world. Professor Tiffany will then bring the discussion up
to the present time, in which we are witnessing a second
“Schumpeterian era of creative destruction,” again with
entrepreneurs and new technologies creating the “new
economy.” Finally, he will draw comparisons and contrasts
between the two periods, and from that, draw conclusions
about where the economy is today and what changes/
directions we might expect in the future.
LEARNING OBJECTIVES:
• To inform participants of the broader economic trends of
the past and how these trends can affect the direction of
the American economy in the 21st Century.
• To provide participants with an appreciation of how
business development and economic progress in
America are closely related to the broader political,
social, and legal trends that have evolved in this nation
over its historical evolution.
• To stimulate participant thinking about how the changing
global political-economic environment will affect
economic progress in the United States in the coming
decades.
11:10 a.m. – 12:10 p.m.
ETHICS AND MOTIVATION
Claire Fagin Hall
Amy Wrzesniewski
Associate Professor of Organizational Behavior
Yale School of Management
This presentation on the nature of motivation, incentives,
and their impact on long-term individual and institutional
outcomes will use data from a number of studies to ask
2015 Securities Industry Institute®
17
thought-provoking questions of participants regarding the
nature of the motivations that underpin their working lives.
Participants will (1) learn about the difference between
internal and instrumental motives in work and life, (2)
consider the impact of these motives in longitudinal
research and in their own career trajectories, and (3)
consider the managerial implications of these results for
how best to manage and motivate employees in their
firms.
12:20 p.m. – 1:20 p.m.
LUNCH
Inn at Penn
1:40 p.m. – 3:10 p.m.
INDIVIDUAL THINKING STYLES: HOW THEY
INFLUENCE OTHERS
Claire Fagin Hall
Anthony Palombit, Ph.D.
Executive Coach and Consultant
The Herrmann Brain Dominance Instrument (HBDI™) is
a 120-question diagnostic survey, the answers to which
indicate an individual’s thinking style preferences. Our
minds have preferred modes of operating that impact
how we see the world, how we interpret what we see,
and how we communicate with others who are also
operating from their own preferred modes of thinking and
speaking. Thinking preferences influence communication,
decision-making, problem solving, and management
styles. By understanding their thinking style preferences,
participants will gain a new perspective of themselves
and the people with whom they interact each day. In this
HBDI session, a series of interactive exercises is used to
get participants comfortable with the model, conversant
about each of the 4 styles, and aware of the dangers of
over-simplifying the process. This session offers a wide
range of exercises and will choose a combination of
exercises specific to each group’s needs. Participants
will also explore when thinking styles are problematic.
Through development of self-inventory, participants will
learn about their own hot buttons and the hot buttons
of others and develop strategies for addressing these
situations in a constructive manner. This course will
require a 120-question survey to be completed prior to
the participants’ arrival.
3:25 p.m. – 4:55 p.m.
YOUR LEADERSHIP BLUEPRINT
Claire Fagin Hall
Dafna Eylon, Ph.D.
Academic Director, Aresty Institute for Executive
Education
The Wharton School
Leaders and their organizations grow when leaders
understand who they are, how they lead and what are
the needs of the situation. In this session we will identify
key effective leadership characteristics while engaging
in interactive exercises and real world examples. Tools
to help build on strengths and develop talent will be
introduced including asking the right questions versus
providing right answers.
LEARNING OBJECTIVES:
• Identify key leadership characteristics
• Provide tools and mindset for developing others
• Recognize and build on your effective leadership
behaviors
5:00 p.m. – 6:30 p.m.
NETWORKING COCKTAIL RECEPTION
Inn at Penn
ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)
A networking reception for all years hosted by the SII
Board of Trustees and SIFMA.
LEARNING OBJECTIVES:
• Realize increased self awareness by identifying their
preferred thinking styles and the thinking styles of
others.
• Recognize when their thinking styles are problematic
and how to put a corrective strategies in place to get
back on course.
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2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
WEDNESDAY, MARCH 11, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
Your Hotel
PROGRAM
11:10 a.m. – 12:40 p.m.
WEDNESDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
12:50 p.m. – 2:00 p.m.
8:30 a.m. – 9:30 a.m.
LUNCH
STRATEGIZE TO WIN
Inn at Penn
Annenberg Center
2:15 p.m. – 3:45 p.m.
Carla Harris
Vice Chairman, Global Wealth Management
Managing Director, Senior Client Advisor
Morgan Stanley
In this session, Carla Harris will discuss the following:
• How to position yourself for the role that you want
• Understanding the difference between performance
• Three essential skills industry leaders possess (and
how to get them)
• And thriving through change
9:50 a.m. – 10:50 a.m.
CRAFTING CONTAGIOUS CONTENT
Claire Fagin Hall
Jonah Berger
James G. Campbell Associate Professor of Marketing
The Wharton School
WEDNESDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
4:00 p.m. – 5:00 p.m.
COURAGE, TEAMWORK AND LEADERSHIP
Annenberg Center
Staff Sergeant Salvatore Giunta
Medal of Honor Recipient
Author, Living with Honor
Sal Giunta’s courage and leadership while under extreme
enemy fire were integral to the team’s survival and led to
his selection of being the first living recipient of the Medal
of Honor since the Vietnam War. A true American hero
and the author of Living with Honor (Fall 2012), Giunta
inspires audiences with his story of unwavering courage,
dedicated teamwork and decisive leadership.
Why do certain products and ideas catch on and become
popular while others fail? This session will cover some
of the insights from Jonah Berger’s New York Times
bestseller, Contagious: Why Things Catch On, which
reveals the secret science behind word-of-mouth and
social transmission. Through rigorous academic research,
he put together a framework for crafting contagious
content using the acronym STEPPS: social currency,
triggers, emotion, public, practical value, and stories.
Discover how these principles drive all sorts of things to
become popular. If you’ve ever wondered why certain
stories get shared, brands get more word of mouth, or
videos go viral, this session explains why, and shows how
to leverage these ideas to craft contagious content.
PLEASE NOTE THAT PROFESSOR BERGER WILL BE GIVING A
DEEPER DIVE ON THIS TOPIC DURING THE 11:10AM-12:40PM
ELECTIVE SESSION.
LEARNING OBJECTIVES:
• Learn how to leverage presented concepts to craft
contagious content.
• Learn actionable techniques for helping information
spread—for designing messages, advertisements, and
information that people will share.
2015 Securities Industry Institute®
19
THURSDAY, MARCH 12, 2015
10:20 a.m. – 11:50 a.m.
7:15 a.m. – 8:00 a.m.
LEADERSHIP & DIVERSITY: MICROINEQUITIES
– THE POWER OF SMALL
BREAKFAST
Golkin Hall / Fitts Auditorium
Your Hotel
8:30 a.m. – 10:00 a.m.
FUNDAMENTALS OF MARKET RETURNS
Golkin Hall / Fitts Auditorium
CFP ELIGIBLE
Jeremy J. Siegel, Ph.D.
Russell E. Palmer Professor of Finance
The Wharton School
This session will explain the long-term risks and returns
of the bond and stock markets, market valuations and
present other timely topics such as the Fed, quantitative
easing, and the federal deficits.
LEARNING OBJECTIVES:
• Understand the Importance of the Central Bank’s
Balance Sheet.
• Know the long term historical returns and risks on
assets classes.
• Determine Valuations and P-E ratios.
Stephen Young
Founder and Senior Partner
Insight Education Systems
This session will focus on the effects of micro-messages
in the workplace. Typically, we send between 2,000 and
4,000 positive and negative micro-messages each day. These have a powerful influence on driving the behavior of
all those with whom we interact. How we send messages
across businesses, borders and cultures will also be
addressed. This session will instruct participants how
to drive rapid behavior change, incorporate this skill into
the realm of routine management, and measurably raise
business diversity performance.
LEARNING OBJECTIVES:
• Establish the definitive link between diversity and
leadership effectiveness.
• Uncover the ways micromessages impair or enhance
workplace performance.
• Create a team culture that recognizes how differences
lead to discovery.
• Develop skills that change the ways we send messages
in order to motivate and inspire performance.
• Achieve a level of acceptance by senior leaders to
embrace the concepts and act as change agents by
modeling the prescribed behaviors.
• Forge systemic acceptance and behavior change that
drive diversity and inclusion at all levels.
12:00 p.m. – 1:10 p.m.
LUNCH
Inn at Penn
20
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
1:30 p.m. – 3:00 p.m.
3:20 p.m. – 4:50 p.m.
TAKE CONTROL OF YOUR FUTURE
3 GAPS- THE JOURNEY TO INNER PEACE
Golkin Hall / Fitts Auditorium
Golkin Hall / Fitts Auditorium
Mark Tibergien
Chief Executive Officer and Managing Director
Pershing Advisor Solutions LLC, a BNY Mellon company
Hyrum Smith
Co-Founder
FranklinCovey Co.
The business of financial advice is becoming increasingly
complex. There is the challenge of managing multiple
client segments with very different expectations as baby
boomers occupy one end of the spectrum and millennials
the other both moving at different speeds and craving
different client experiences. There is a question of value
and trust which has made business more difficult with
regulation, fee compression and a less than enthusiastic
public support. At the same time, wealth managers
around the globe face many common challenges inside
their business. All must find ways to gather new assets,
create profitable businesses, manage costs, understand
and maximize technology, comply with regulators,
find investment solutions that work and create service
experiences that lead to deep and long-standing client
relationships.
Productivity is driven by top performers. Engaging top
performers is foundational to business success. Top
performers have intelligence and passion but, like all
people, need constant motivation. Sometimes money, in
itself, is not sufficient motivation - especially in the long
term. Doing something you value, something consistent
with what you deeply believe in and in concert with your
goals and dreams is a powerful motivator. Knowing what
you value, what you truly believe, and what your dreams
are is key to remaining a top performer.
The increasingly complex industry landscape will intensify
but is considerably offset by the opportunities that exist
to achieve success. This session will explore assumptions
for optimism, the key trends that are shaping the industry,
offer a thoughtful discussion of issues that will impact
financial services, and most importantly will call on the
audience to collectively create a vision for the future.
LEARNING OBJECTIVES:
• To understand key trends and their implications for your
business.
• To translate critical assumptions into action steps for
you personally and your firm.
• To challenge conventional wisdom about the direction
of the business.
Most people have gaps in these areas. Closing those
gaps - between what I am doing or planning to do and
my values, my beliefs, and my goals is critical in creating
powerful outcomes.
Through the steps called The Reality Model, Hyrum
illustrates the how-to process of understanding why we
do what we do and the tools for removing the gaps in our
lives.
Discover why your clients do what they do, why your
family does what they do, and how you can constructively
help your clients and your family make better choices. . 6:30 p.m. – 9:00 p.m.
THURSDAY NIGHT DINNER & RECEPTION
The Franklin Institute
DINNER & RECEPTION
HOSTED BY BROADRIDGE FINANCIAL SOLUTIONS, INC.
ADVANCE SIGN-UP REQUIRED.
BUSES WILL DEPART HOTELS AT 6:00 P.M.
DINNER AND DRINKS WILL BE SERVED. BUSINESS CASUAL
ATTIRE IS ACCEPTABLE FOR THIS EVENT.
2015 Securities Industry Institute®
21
FRIDAY, MARCH 13, 2015
9:40 a.m. – 10:45 a.m.
7:15 a.m. – 8:00 a.m.
INNOVATION, DISRUPTION AND BUSINESS
TRANSFORMATION IN THE DIGITAL AGE
BREAKFAST
Annenberg Center
Your Hotel
8:30 a.m. – 9:35 a.m.
OPENING REMARKS
Annenberg Center
Kenneth E. Bentsen, Jr.
President & CEO
SIFMA
AN OVERLAP OF OPPORTUNITIES FROM
WASHINGTON AND WALL STREET
Annenberg Center
Robert Hormats
Vice Chairman
Kissinger Associates
Robert Hormats is Vice Chairman of Kissinger
Associates, an international investment consulting firm
founded by Henry Kissinger. As former Vice Chairman of
Goldman Sachs Int’l, and more recently Under Secretary
of State, Bob has a unique understanding of both
Washington and Wall Street. What’s more, he knows
what will work, and what won’t.
Today, Bob will talk about four broad themes:
• The rising power and role of the Treasury and the
dollar in America’s National Security and Sanctions
Policy – and how they affect investors.
• The 2016 Presidential election and the American
Economy – Can Business and Government find new
ways to broaden participation in and benefits from
economic growth?
• Riding the wave of foreign investment – especially
watch China because you ain’t seen nuthin’ yet!
• China involvement in America’s Industrial Renaissance
– and America’s involvement in China’s reforms. What
these mean to investors.
Anita Sands, PhD
Board Director
Symantec
Board Director
Service Now - The Enterprise IT Cloud Company
We are living in one of the most exciting, disruptive
and transformative times the world has ever seen.
Technologies such as mobile, social, cloud and big data
are transforming the way we live, work and play. New
digital players, are changing customers’ expectations,
altering the competitive landscape, and ensuring that
business will never be done the same again – no more
so than in financial services. Layer on top the everincreasing threat of Cybersecurity, and the complexity of
regulatory reform, which extends both the opportunities
and risks, and the challenge compounds. With so much
change across our industry, leaders, companies and
regulators have no choice but to evolve in order to meet
the demands brought about by technological innovation
– but what’s the best approach? What does it all mean
for us as employees, clients, citizens? And how can we
ensure that we not only survive, but thrive in this digital
age?
10:50 a.m. – 12:00 p.m.
CAPSTONE PRESENTATIONS
Annenberg Center
Imagine if you and a team of five of your peers were
handed a blank sheet of paper, given four days, and
asked to design your best solution to a question facing
the financial services industry. How would you approach
the issue? How would you organize the work group?
How would the team problem solve the issue? How
would you present your best ideas? Nineteen of your
Year 3 Classmates were presented with this challenge
when last Sunday afternoon they were presented with a
selection of industry challenges, derived from the input
of our Year 2 and Year 3 participants in the IdeaMachine
Challenge. Working together with their team supported
by the direct coaching of a Wharton professor and an SII
trustee, they have leveraged what they have learned over
their SII experience including team building, problem
solving, stress management, blue ocean thinking and
more to resolve an issue facing our industry. What you
are about to hear is the fruits of their week long efforts in
a highly condensed presentation.
In a TED talk format, each of the three teams has been
given 7½ minutes to present their challenge and their
recommendations to you, their peers, for review and
questioning. They look forward to the opportunity to
present their work to you and respond to any questions
you may have regarding their solutions.
22
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
YEAR TWO
MONDAY, MARCH 9, 2015
SUNDAY, MARCH 8, 2015
7:15 a.m. – 8:00 a.m.
12:00 p.m. – 8:00 p.m.
Your Hotel
REGISTRATION FOR ALL PARTICIPANTS
Al Hotels
BREAKFAST
WELCOME BREAKFAST
HOSTED BY INTERNATIONAL SECURITIES EXCHANGE (ISE)
Philadelphia Marriott, Grand Ballroom, 5th Floor
Please join the Securities Industry Institute® Board of
Trustees for breakfast and a brief preview of the week. They will share their experiences and highlight events of
the week.
ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)
8:30 a.m. – 10:00 a.m.
DINNER EVENT HOSTED BY NASDAQ OMX
STACKING THE DECK: HOW TO LEAD
BREAKTHROUGH CHANGE AGAINST
ANY ODDS
WELCOMING REMARKS
Annenberg Center
Carolyn G. Tobin
Chair, Securities Industry Institute® Board of Trustees
Managing Director, Deposit Products
Promontory Interfinancial Network, LLC
David S. Pottruck
Chairman
HighTower Advisors and CorpU
7:00 p.m. – 9:00 p.m.
OPENING NIGHT DINNER EVENT
Jeremy J. Siegel, Ph.D.
Academic Director, Securities Industry Institute®
Russell E. Palmer Professor of Finance
The Wharton School
SPIRITIUAL GENETICS AND THE AMERICAN
DREAM
Christopher P. Gardner
Author, Pursuit of Happyness and Start Where You Are:
Life Lessons in Getting From Where You Are to Where
You Want to Be
Inspiration for the movie “The Pursuit of Happyness”
Chris Gardner will share some of the steps that he had
to take and obstacles he overcame in order to get from
where he was to creating the life that he wanted to live
right now. Through his presentation, he will introduce you
to the concept of Spiritual Genetics or the You in You, that
has nothing to do with blood type, DNA or pigmentation.
Chris will also identify the importance of the “P’s” in our
life —finding your passion, being practical, and having
a plan. He will explain how the plan has to have, what
he calls, the C-5 Complex (Clear, Concise, Compelling,
Consistent and Committed to the plan). The only thing he
wants you to leave with is to know that if Chris Gardner
can do it, so can you.
2015 Securities Industry Institute®
Change is a constant, and leaders must do more than
keep up – they must innovate and accelerate to succeed.
Yet people are often unnerved by change. In this session
David Pottruck will overview the proven and practical
approach for inspiring meaningful, lasting change across
an organization based on his New York Times best seller,
Stacking the Deck: How to Lead Breakthrough Change
Against Any Odds. David’s experiences leading change
as the CEO of Charles Schwab and later a Chairman
of CorpU and HighTower Advisors, allow him provide a
guide to ensure that your change initiative and your team
have the best possible shot at success.
10:20 a.m. – 11:50 a.m.
MONDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
12:00 p.m. – 1:10 p.m.
LUNCH
Inn at Penn
23
1:30 p.m. – 3:00 p.m.
MONDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
3:20 p.m. – 4:20 p.m.
THE WASHINGTON UPDATE: AN OVERVIEW OF
THE POLITICAL ENVIRONMENT, PROSPECTIVE
LEGISLATION, AND STRATEGIES FOR
INVESTMENT AND RETIREMENT PLANNING
Annenberg Center
Andrew Friedman
Principal
The Washington Update
The new Republican Congress faces a number of deadlines
as it begins deliberations in 2015. In March, the borrowing
authority of the United States runs out; Congress will have
to agree on an extension to avoid default on the national
debt. In May, Congress must appropriate highway funds to
permit states to undertake summer infrastructure repairs.
And in September, Congress must fund government
operations to avoid a shut down. Congress also must
consider how (or whether) to fund the country’s burgeoning
military operations abroad.
At the same time, the Republican Congressional leadership
has set out a number of legislative goals, including
addressing energy policy, contending with the President
on immigration policy, curtailing the Affordable Care Act
(which in 2015 requires large employers for the first time
to offer health coverage or pay a penalty for not doing
so), and developing a plan for comprehensive tax reform
aimed at simplifying the tax code and stopping the spate
of corporations moving their headquarters overseas.
Overhanging all of these deliberations will be the ramp-up
to the presidential election campaign, as various individuals
announce (or renounce) their candidacies. To the extent
candidates are current members of Congress, their desire
for advancement will have an effect on Congressional
deliberations.
TUESDAY, MARCH 10, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
Your Hotel
8:30 a.m. – 11:50 a.m.
SCENARIO PLANNING
Golkin Hall / Fitts Auditorium
Roch Parayre, Ph.D.
Senior Partner
Decision Strategies International
Teaching Fellow
The Wharton School
This session will introduce a scenario-based
methodology for strategic planning under conditions
of high uncertainty. Topics covered will include how
firms respond to change and why great companies
fail; capturing strategic uncertainty through scenarios;
performing strategic segmentation to choose the right
battles; and developing a strategic vision from robust,
flexible capabilities. The link will also be made to more
traditional planning and budgeting processes.
LEARNING OBJECTIVES:
• To recognize the pitfalls associated with planning for a
single future.
• To learn a systematic process that enables the
construction of scenarios about the future.
• To learn how to use scenarios in developing strategic
competencies and options.
12:00 p.m. – 1:10 p.m.
LUNCH
Inn at Penn
Andy Friedman, an expert in political and legislative
affairs, will discuss these matters and their likely effect on
investors and the markets. The ongoing budget battles
and deadlines are likely to spark more market fluctuations.
Tax reform could have a significant impact on investors,
as it could alter current exemptions, deductions, and
preferential rates for capital gains and dividend income on
which investors rely. And corporate tax reform – aimed
at stopping the exodus of companies overseas – could
have an outsized effect on particular industries as well
as the market in general. Andy will provide strategies
that investors and financial advisors can consider to take
advantage of (or protect against) changes arising from
the above initiatives, including specific strategies for
investment, wealth transfer, and retirement planning.
24
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
1:30 p.m. – 3:00 p.m.
RETURN OF STOCKS AND BONDS
Huntsman Hall, Room G06
CFP ELIGIBLE
Jeremy J. Siegel, Ph.D.
Russell E. Palmer Professor of Finance
The Wharton School
PROGRAM
most firms generally fail to recognize major shifts in their
customer segment demands. We will explain why this
occurs, and then suggest improved means by which
this market sensing capability can be factored in to
organizational routines and behaviors. The session will
be highly interactive, and participants will be expected to
have read a brief assignment prior to attendance that will
illustrate the concepts under discussion (distributed well
in advance of the course).
LEARNING OBJECTIVES:
• Understand historical risks, returns and correlations
between Asset Classes.
• Use various Price-Earning methodologies to determine
the valuation of the market.
• What variables to use to forecast future real stock
returns.
• Become acquainted with the emerging new strategic
model of “Dynamic Capabilities” and how it compares
to traditional approaches to strategic management for
business organizations.
• Develop insight about how business leaders can
improve their ability to “sense” market shifts and
direction, in financial service industries as well as
others, through a better understanding of the recent
revolutionary breakthroughs in neuro-cognitive science
and its application to business market scanning.
• Be challenged to consider how their current firms and
organizations go about understanding the potential
future direction of their industries and their customers-and whether or not those current approaches are
still valid in light of modern management insight and
knowledge about this topic.
3:20 p.m. – 4:50 p.m.
5:00 p.m. – 6:30 p.m.
DYNAMIC CAPABILITIES (PART 1)
NETWORKING COCKTAIL RECEPTION
Huntsman Hall, Room G06
Inn at Penn
Paul Tiffany, Ph.D.
Senior Lecturer, Haas School of Business
University of California, Berkeley
This course is about the new model of strategic
management termed the “Dynamic Capabilities”
approach, with a specific emphasis on how it can be
applied to managerial efforts to determine the future
directions of market demand. The dynamic capabilities
model is based on three key foundations: “sensing,
seizing, and transforming.” Sensing refers to the ability
of the organization to perceive emerging new directions
in the market, while seizing and transforming deal with
how these identified opportunities are then grasped and
exploited for advantage and how the firm subsequently
re-aligns its capabilities for long-term success in its
new direction. While these latter two structures will be
introduced in the session and briefly explicated, the
focus will be on sensing: what can the organization do
to improve its capabilities in this vital requirement for
sustained success? Our starting premise will be that
ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)
What now for the capital markets? By using long-term
historical data from his bestselling book, Stocks for the
Long Run, Professor Siegel will describe the long term
risks and returns of major assets classes, how their
correlations change over time, how to determine the right
valuation of the market, and the CAPE ratio Methodology.
Professor Siegel will also hazard a projection for equity
and bond returns over the next several years.
LEARNING OBJECTIVES:
2015 Securities Industry Institute®
A networking reception for all years hosted by the SII
Board of Trustees and SIFMA.
25
WEDNESDAY, MARCH 11, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
2:15 p.m. – 3:45 p.m.
WEDNESDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
Your Hotel
4:00 p.m. – 5:00 p.m.
8:30 a.m. – 9:30 a.m.
COURAGE, TEAMWORK AND LEADERSHIP
STRATEGIZE TO WIN
Annenberg Center
Annenberg Center
Carla Harris
Vice Chairman, Global Wealth Management
Managing Director, Senior Client Advisor
Morgan Stanley
In this session, Carla Harris will discuss the following:
• How to position yourself for the role that you want
• Understanding the difference between performance
• Three essential skills industry leaders possess
(and how to get them)
Staff Sergeant Salvatore Giunta
Medal of Honor Recipient
Author, Living with Honor
Sal Giunta’s courage and leadership while under extreme
enemy fire were integral to the team’s survival and led to
his selection of being the first living recipient of the Medal
of Honor since the Vietnam War. A true American hero
and the author of Living with Honor (Fall 2012), Giunta
inspires audiences with his story of unwavering courage,
dedicated teamwork and decisive leadership.
• And thriving through change
9:50 a.m. – 10:50a.m.
ETHICS & CORP SOCIAL RESPONSIBILITY
Golkin Hall / Fitts Auditorium
William Laufer
Associate Professor of Legal Studies and Business Ethics
and Director of the Zicklin Center for Business Ethics
Research
The Wharton School
This session explores the ways in which ethical
behavior and values underwrite successful, ethical
companies. Participants engage in moral reasoning as
they consider solutions to significant business challenges
in their companies. A central, organizing question for the
session will be: what values are important for leaders
in fashioning an organization with integrity? Finally,
the class explores the challenges of implementing
governance, risk, and compliance (GRC) metrics and
solutions while building an ethical corporate culture.
11:10 a.m. – 12:40 p.m.
WEDNESDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
12:50 p.m. – 2:00 p.m.
LUNCH
Inn at Penn
26
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
THURSDAY, MARCH 12, 2015
7:15 a.m. – 8:00 a.m.
PROGRAM
ROBO ADVICE: DISRUPTIVE TECHNOLOGY
AND THE BIRTH OF THE ALGORITHMIC
ADVISOR
Steinberg-Dietrich Hall, Room 350
BREAKFAST
Your Hotel
MODERATOR
Gerald C. Schreck
CFA, Head of Advisory & Sales
UBS AG
8:30 a.m. – 10:00 a.m.
DISRUPTIVE TECHNOLOGY- FLEX- CORE (CHOOSE 1 OF 2)
(please consult your personalized schedule)
CYBER SECURITY WAR GAMES
Claire Fagin Hall
Tom Patterson
Vice President, Security Solutions
Unisys
Steven P. Brennen
Cybersecurity Consulting
CSC
Edward J. Liebig
Cybersecurity Consulting
CSC
Ideal for: General Audience
This is an interactive and informative cyber war game
led by global security expert Tom Patterson, along with
Steven Brennen and Ed Liebig, from CSC’s Cybersecurity
team that is focused on the Banking and Capital Markets
sector. Two teams of 7-10 volunteers each will be formed,
creating a ‘Blue Team’ of defenders and a ‘Red Team’
of attackers. Each team will be led by CSC’s highly
experienced war game veterans, and supported by the
FBI’s elite Cyber Squad. Because actions speak louder
than words, the war game will demonstrate the six most
common attack vectors for a financial company, key ways
to defend, and a spy-vs-spy scenario to see if good can
triumph over evil. The audience will follow along on big
screens with each creative attack, and see firsthand how
simple things you do every day are easily exploited by
your adversary, and just as easily defended against.
LEARNING OBJECTIVES:
• See 3 ways adversaries are exploiting your daily habits.
• See 3 things any company can do to defeat these
attacks.
• Take these changes that you’ve seen with your own
eyes back into your organizations.
2015 Securities Industry Institute®
PANELISTS:
Marco De Freitas
MD Retail Products and Strategy
TD Ameritrade
Fred Duden
President
Schwab Wealth Investment Advisory, Inc.
Jon Stein
Founder and CEO
Betterment
Aaron Taylor
Senior Manager of Advice Operations and Technology
Vanguard
Ideal for: Individuals with roles involving strategy,
technology or Client Experience with an interest in
integrating technology to enhance their client offerings.
With disruptive technology becoming the new normal in
the marketplace the panel will discuss the competitive
advantage and potential impact that these new models
present, helping you to think how your firm can gameplan around the impact of these new technologies.
Technology continues to play an increasingly important
role in the relationship clients have with their advisor.
Today, the technology platform has the ability to become
the advisor or at a minimum, take on the heavy lifting of
investment management including portfolio allocation,
tax loss harvesting and ongoing rebalancing. Concepts
once thought of as key to the advisor’s value add. In
this session, a panel of experts, currently leveraging
technology to engage clients in managing their portfolios,
will discuss how investors at all levels of affluence and
experience are choosing technology as their “advisor” or
leveraging technology along with an advisor to plan their
financial futures.
LEARNING OBJECTIVES:
• Understand the impact that “Robo” advice, is having
on the marketplace
• Engage in Q&A with an entrepreneur and three firms
who are leaders in this space
• Hear from experts on the future of technology as the
center of the advisor relationship
27
10:20 a.m. – 11:50 a.m.
1:30 p.m. – 3:00 p.m.
A FRESH LOOK AT PORTFOLIO THEORY
LINKING FINANCE & STRATEGY
Claire Fagin Hall
Claire Fagin Hall
CFP ELIGIBLE Christopher Geczy, Ph.D.
Adjunct Associate Professor of Finance
Academic Director, The Wharton Wealth Management
Initiative
The Wharton School
Many analysts and investors have questioned the
familiar tenets of portfolio theory and diversification
during and following the bull and bear markets over the
last half decade. This session will examine whether the
fundamental theory has failed investors. It will discuss
a broader array of investment options besides the
standard asset classes. It will also analyze the so-called
Endowment Model and other models of risk diversification
and whether they have provided safe harbor for investors.
LEARNING OBJECTIVES:
• Understand the tenets of the Endowment Model and
other paradigms for strategic asset allocation.
• Examine evidence of time-varying volatility and
correlation in financial markets and their implications.
• Compare and contrast traditional, alternative risk and
factor-based asset allocations.
Jules Van Binsbergen
Associate Professor of Finance
The Wharton School
The key to a company’s financial success is strategy
execution. Companies that have success in long term
value creation have a passion for execution This session
will use financial tools to analyze the differences between
value creating and value destroying companies and show
that the pattern is the same in every industry and in every
part of the world. At the strategy formulation stage, it is
important to select a strategy that the company has the
capabilities to execute more effectively than completion.
It is important to realize that profitability is wonderful but it
is very fragile and it can disappear rapidly. It is important
to be vigilant about the changes taking place in your
industry.
LEARNING OBJECTIVES:
• Learn the financial tools that are useful in identifying
value creating companies
• Learn about companies that have a passion for
effective strategy execution
• Learn about the importance of anticipating change and
making change happen
12:00 p.m. – 1:10 p.m.
LUNCH
Inn at Penn
28
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
3:20 p.m. – 4:50 p.m.
STRATEGIC AGILITY
Claire Fagin Hall
Kathy Pearson
Senior Fellow, Leonard Davis Institute of Health
Economics
The Wharton School
Today’s business environment is no longer described
as having an “ebb and flow”, but rather a permanent
“whitewater” condition. This increased speed of
change has caused a movement from discrete-event
strategic planning to more dynamic planning – the
quarterly strategy “refresh”, for example. However, many
organizations struggle with the ability to stay nimble to
respond to rapid market changes because of a variety
of factors. This session explores the common barriers
to agility, provides tools to overcome these barriers, and
describes three concrete actions in achieving strategic
agility.
LEARNING OBJECTIVES:
• Understand the importance of establishing concrete
strategic decision rights.
• Identify key future trends and uncertainties for the
organization.
• Develop a system of dynamically scanning for leading
indicators.
• Build adaptability into the strategic planning process
by rapid experiments and small bets.
6:30 p.m. – 9:00 p.m.
THURSDAY NIGHT DINNER & RECEPTION
The Franklin Institute
DINNER & RECEPTION HOSTED BY
BROADRIDGE FINANCIAL SOLUTIONS, INC.
ADVANCE SIGN-UP REQUIRED.
BUSES WILL DEPART ALL HOTELS AT 6:00 P.M.
DINNER AND DRINKS WILL BE SERVED. BUSINESS CASUAL
ATTIRE IS ACCEPTABLE FOR THIS EVENT.
2015 Securities Industry Institute®
PROGRAM
FRIDAY, MARCH 13, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
Your Hotel
8:30 a.m. – 9:35 a.m.
OPENING REMARKS
Annenberg Center
Kenneth E. Bentsen, Jr.
President & CEO
SIFMA
AN OVERLAP OF OPPORTUNITIES FROM
WASHINGTON AND WALL STREET
Annenberg Center
Robert Hormats
Vice Chairman
Kissinger Associates
Robert Hormats is Vice Chairman of Kissinger
Associates, an international investment consulting firm
founded by Henry Kissinger. As former Vice Chairman of
Goldman Sachs Int’l, and more recently Under Secretary
of State, Bob has a unique understanding of both
Washington and Wall Street. What’s more, he knows what
will work, and what won’t.
Today, Bob will talk about four broad themes:
• The rising power and role of the Treasury and the dollar
in America’s National Security and Sanctions Policy –
and how they affect investors.
• The 2016 Presidential election and the American
Economy – Can Business and Government find new
ways to broaden participation in and benefits from
economic growth?
• Riding the wave of foreign investment – especially
watch China because you ain’t seen nuthin’ yet!
• China involvement in America’s Industrial Renaissance
– and America’s involvement in China’s reforms. What
these mean to investors.
29
9:40 a.m. – 10:45 a.m.
10:50 a.m. – 12:00 p.m.
INNOVATION, DISRUPTION AND BUSINESS
TRANSFORMATION IN THE DIGITAL AGE
CAPSTONE PRESENTATIONS
Annenberg Center
Annenberg Center
Anita Sands, PhD
Board Director
Symantec
Board Director
Service Now - The Enterprise IT Cloud Company
We are living in one of the most exciting, disruptive
and transformative times the world has ever seen.
Technologies such as mobile, social, cloud and big data
are transforming the way we live, work and play. New
digital players, are changing customers’ expectations,
altering the competitive landscape, and ensuring that
business will never be done the same again – no more
so than in financial services. Layer on top the everincreasing threat of Cybersecurity, and the complexity of
regulatory reform, which extends both the opportunities
and risks, and the challenge compounds. With so much
change across our industry, leaders, companies and
regulators have no choice but to evolve in order to meet
the demands brought about by technological innovation
– but what’s the best approach? What does it all mean
for us as employees, clients, citizens? And how can we
ensure that we not only survive, but thrive in this digital
age?
30
Imagine if you and a team of five of your peers were
handed a blank sheet of paper, given four days, and asked
to design your best solution to a question facing the
financial services industry. How would you approach the
issue? How would you organize the work group? How
would the team problem solve the issue? How would
you present your best ideas? Nineteen of your Year 3
Classmates were presented with this challenge when last
Sunday afternoon they were presented with a selection
of industry challenges, derived from the input of our Year
2 and Year 3 participants in the IdeaMachine Challenge.
Working together with their team supported by the direct
coaching of a Wharton professor and an SII trustee,
they have leveraged what they have learned over their
SII experience including team building, problem solving,
stress management, blue ocean thinking and more to
resolve an issue facing our industry. What you are about
to hear is the fruits of their week long efforts in a highly
condensed presentation.
In a TED talk format, each of the three teams has been
given 7½ minutes to present their challenge and their
recommendations to you, their peers, for review and
questioning. They look forward to the opportunity to
present their work to you and respond to any questions
you may have regarding their solutions.
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
YEAR THREE
4:30 p.m. – 7:00 p.m.
SUNDAY, MARCH 8, 2015
Philadelphia Marriott, Grand Ballroom, 5th Floor (Salon A-D)
12:00 p.m. –8:00 p.m.
REGISTRATION FOR ALL PARTICIPANTS
All Hotels
1:00 p.m. – 4:00 p.m.
YEAR 3 CAPSTONE PROJECT
Steinberg/Aresty, 1st Floor
ADVANCE SIGN-UP REQUIRED. YOU MUST SELECT
CAPSTONE AS ONE OF YOUR ELECTIVES.
Ethan Mollick
Edward B. and Shirley R. Shils Assistant Professor of
Management
The Wharton School
GROUP ACTIVITY
TACKLING AN INDUSTRY CHALLENGE
Ideal for: Third year participants looking to engage in a
team activity to tackle a current industry challenge and
who desire a deeper level of networking through solving a
challenge with industry peers. This session will require an
extended commitment from all participants; however you
will be rewarded with a challenging experience supported
directly by top Wharton Professors. One challenge facing every SII participant is to generate
new ideas: ideas to improve our jobs, our companies,
and our industry. This may be new innovations, products,
or services, or plans for new markets or better ways to
accomplish everyday tasks. The Capstone Challenge
is your chance to integrate everything you have learned
over your time in SII and to think about the future of your
job, your company, and your industry. Starting with a
set of interactive idea generation exercises, you, and a
team of six of your peers, will go from a blank sheet of
paper to a presentation in front of the SII Trustees and SII
participants following Friday’s final session.
With the efforts of the team supported by the direct
coaching of a Wharton professor we hope that you will
be able to synthesize much of what you have learned at
SII, and we believe you will deliver unique and effective
solutions to the challenges we are facing today.
2015 Securities Industry Institute®
DEAR WORLD PRESENTATION & RECEPTION
YEAR THREE PARTICIPANTS ONLY (ADVANCE SIGN UP REQUIRED.)
Robert Fogarty
Founder
Dear World
Robert X. Fogarty founded Dear World, a portrait project
that unites people through pictures in his distinct
message-on-skin style. Its precursor, Dear New Orleans,
became an alternative platform for people to write love
notes to their city. Before launching Dear World, Fogarty
noticed that the simple portraits could be a vehicle
for shared communication no matter race, religion or
language.
During his keynote addresses, Fogarty tells some of
the stories behind his favorite subjects. Often these are
people he meets on his “field projects” like in Joplin or
Breezy Point.
Fogarty’s award winning keynote address and portrait
shoot explores the subtle and powerful connections
that colleagues, clients and staff in business and in life
at annual corporate events around the country and the
world. Fogarty photographs over one or a series of days
and he also gives an emotionally stimulating address
where he shares portraits and stories behind them that
will make you smile, cry, and laugh out loud.
7:00 p.m. – 9:00 p.m.
OPENING NIGHT DINNER EVENT
Philadelphia Marriott, Grand Ballroom, 5th Floor (Salon E-F)
ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)
DINNER EVENT HOSTED BY NASDAQ OMX
WELCOMING REMARKS
Carolyn Tobin
Chair, Securities Industry Institute® Board of Trustees
Managing Director, Deposit Products
Promontory Interfinancial Network, LLC
Jeremy J. Siegel, Ph.D.
Academic Director, Securities Industry Institute®
Russell E. Palmer Professor of Finance
The Wharton School
31
SPIRITUAL GENETICS AND THE AMERICAN
DREAM
Christopher P. Gardner
Author, Pursuit of Happyness and Start Where You Are:
Life Lessons in Getting From Where You Are to Where
You Want to Be
Inspiration for the movie “The Pursuit of Happyness”
Chris Gardner will share some of the steps that he had
to take and obstacles he overcame in order to get from
where he was to creating the life that he wanted to live
right now. Through his presentation, he will introduce you
to the concept of Spiritual Genetics or the You in You, that
has nothing to do with blood type, DNA or pigmentation.
Chris will also identify the importance of the “P’s” in our
life —finding your passion, being practical, and having
a plan. He will explain how the plan has to have, what
he calls, the C-5 Complex (Clear, Concise, Compelling,
Consistent and Committed to the plan). The only thing he
wants you to leave with is to know that if Chris Gardner
can do it, so can you.
MONDAY, MARCH 9, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
Your Hotel
WELCOME BREAKFAST
HOSTED BY INTERNATIONAL SECURITIES EXCHANGE (ISE)
Please join the Securities Industry Institute® Board of
Trustees for breakfast and a brief preview of the week. They will share their experiences and highlight events of
the week.
8:30 a.m. – 10:00 a.m.
STACKING THE DECK: HOW TO LEAD
BREAKTHROUGH CHANGE AGAINST
ANY ODDS
Annenberg Center
David S. Pottruck
Chairman
HighTower Advisors and CorpU
Change is a constant, and leaders must do more than
keep up – they must innovate and accelerate to succeed.
Yet people are often unnerved by change. In this session
David Pottruck will overview the proven and practical
approach for inspiring meaningful, lasting change across
an organization based on his New York Times best seller,
Stacking the Deck: How to Lead Breakthrough Change
Against Any Odds. David’s experiences leading change
as the CEO of Charles Schwab and later a Chairman
of CorpU and HighTower Advisors, allow him provide a
guide to ensure that your change initiative and your team
have the best possible shot at success.
10:20 a.m. – 11:50 a.m.
MONDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
32
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
12:00 p.m. – 1:10 p.m.
3:20 p.m. – 4:20 p.m.
YEAR 3 LUNCH
THE WASHINGTON UPDATE: AN OVERVIEW OF
THE POLITICAL ENVIRONMENT, PROSPECTIVE
LEGISLATION, AND STRATEGIES FOR
INVESTMENT AND RETIREMENT PLANNING
Steinberg/Aresty, 2nd Floor
LUNCH WITH THE FACULTY
Steinberg/Aresty, 2nd Floor
(please consult your personalized schedule) *ADVANCE SIGN-UP REQUIRED.
Kaihan Krippendorf
CEO
Outthinker LLC
Roch Parayre, Ph.D.
Senior Partner
Decision Strategies International
Teaching Fellow
The Wharton School
Please refer to your personalized schedule for your
pre-selected session. Lunch will be in groups to allow
interaction with some of the prominent SII faculty
members to whom they have been previously exposed.
The faculty will introduce topics of interest and encourage
the discussion around those subjects.
1:30 p.m. – 3:00 p.m.
MONDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
Annenberg Center
Andrew Friedman
Principal
The Washington Update
The new Republican Congress faces a number of
deadlines as it begins deliberations in 2015. In March,
the borrowing authority of the United States runs out;
Congress will have to agree on an extension to avoid
default on the national debt. In May, Congress must
appropriate highway funds to permit states to undertake
summer infrastructure repairs. And in September,
Congress must fund government operations to avoid
a shut down. Congress also must consider how (or
whether) to fund the country’s burgeoning military
operations abroad.
At the same time, the Republican Congressional
leadership has set out a number of legislative goals,
including addressing energy policy, contending with the
President on immigration policy, curtailing the Affordable
Care Act (which in 2015 requires large employers for the
first time to offer health coverage or pay a penalty for not
doing so), and developing a plan for comprehensive tax
reform aimed at simplifying the tax code and stopping
the spate of corporations moving their headquarters
overseas.
Overhanging all of these deliberations will be the rampup to the presidential election campaign, as various
individuals announce (or renounce) their candidacies. To
the extent candidates are current members of Congress,
their desire for advancement will have an effect on
Congressional deliberations.
Andy Friedman, an expert in political and legislative
affairs, will discuss these matters and their likely effect on
investors and the markets. The ongoing budget battles
and deadlines are likely to spark more market fluctuations.
Tax reform could have a significant impact on investors,
as it could alter current exemptions, deductions, and
preferential rates for capital gains and dividend income on
which investors rely. And corporate tax reform – aimed
at stopping the exodus of companies overseas – could
have an outsized effect on particular industries as well
as the market in general. Andy will provide strategies
that investors and financial advisors can consider to take
advantage of (or protect against) changes arising from
the above initiatives, including specific strategies for
investment, wealth transfer, and retirement planning.
2015 Securities Industry Institute®
33
TUESDAY, MARCH 10, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
Your Hotel
8:30 a.m. – 10:00 a.m.
LEADING CHANGE
Huntsman Hall, Room G06
Dafna Eylon, Ph.D.
Academic Director, Aresty Institute for Executive
Education
The Wharton School
Leaders need to lead change, not just manage it. To
this end, business leaders must know when and how to
effectively create change in their organization. During
this session we will examine the steps involved in the
process of effective organizational change and how to
prepare for smoother transitions. We will identify key roles
and opportunities leaders face during change as well
as obstacles they may encounter and how to overcome
them. Using examples, discussion and video clips we
will also explore how employees experience change,
and what effective leaders do to guide them through it.
Learning Objectives After this session you should be
able to: - Identify key leadership roles you can expect to
take on for creating effective change. - Use a framework
introduced in the session to guide you through the
process of organizational change. - Have an effective
plan to overcome the challenges of changing people’s
behaviors.
10:20 a.m. – 11:50 a.m.
ECONOMIC, FINANCIAL, AND
DEMOGRAPHIC TRENDS IMPACTING
GLOBAL INVESTING
Huntsman Hall, Room G06
CFP ELIGIBLE
Jeff Rosensweig
Director, Global Perspectives Program
Goizueta Business School at Emory University
The past 18 years have seen nearly unprecedented
volatility in both economies and asset markets worldwide.
We witnessed the hype of the dot.com bubble and its
subsequent bursting, leading to a global recession.
The global economy and asset markets then boomed
along with the debt-fueled global real estate bubble.
The bursting of that speculative bubble caused both a
worldwide stock market crash and “Great Recession.”
Investors who did not panic have gained from a strong
recovery in global asset markets starting in March 2009.
In the past year, we have seen gyrations in asset markets
globally, including a precipitous fall in oil prices. What
scenarios could now occur, and how can investors
deal with the current high level of uncertainty and likely
volatility?
This session will separate fact from fiction about the
potential of a new global economy and the implications
of global linkages for investors. The uncertainty regarding
the U.S. and global economies, commodity prices,
interest rates and exchange rates, job markets and
monetary policy, and the sustainability of government
debt levels, all point toward the need for a truly global
diversification strategy. This session, while portraying
the short-term outlook, will also feature a strategic look
at more enduring economic, financial, and demographic
trends in the nations likely to be the most crucial for the
future of global investing.
LEARNING OBJECTIVES:
• Analyze the global economic outlook and longer-term
trends in this time of uncertainty
• Analyze global financial trends and their linkages to the
volatile economic and policy picture
• Portray and contrast global and U.S. demographic
trends and their investment implications
• Understand how government monetary and fiscal
policy impacts the global economy.
• Help participants form global investing strategies based
on the four preceding objectives.
34
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
12:00 p.m. – 1:10 p.m.
YEAR 3 LUNCH
Steinberg/Aresty, 2nd Floor
PROGRAM
WEDNESDAY, MARCH 11, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
YEAR 3 CAPSTONE LUNCH
Steinberg/Aresty, Capstone Workrooms
*ADVANCE SIGN-UP REQUIRED. YOU MUST SELECT CAPSTONE AS ONE OF YOUR ELECTIVES.
LUNCH WITH THE FACULTY
Steinberg / Aresty Center (please consult your personalized
schedule)
*ADVANCE SIGN-UP REQUIRED.
Dafna Eylon, Ph.D.
Academic Director, Aresty Institute
for Executive Education
The Wharton School
Your Hotel
8:30 a.m. – 9:30 a.m.
STRATEGIZE TO WIN
Annenberg Center
Carla Harris
Vice Chairman, Global Wealth Management
Managing Director, Senior Client Advisor
Morgan Stanley
In this session, Carla Harris will discuss the following:
• How to position yourself for the role that you want
• Understanding the difference between performance
• Three essential skills industry leaders possess (and
how to get them)
• And thriving through change
1:30 p.m. – 4:50 p.m.
ADVANCED SCENARIO PLANNING
9:50 a.m. – 10:50 a.m.
Golkin Hall / Fitts Auditorium
NAVIGATING PUZZLES AND TENSIONS
CFP ELIGIBLE
Roch Parayre, Ph.D.
Senior Partner, Decision Strategies International
Teaching Fellow, The Wharton School
Huntsman Hall, Room G06
Amy Wrzesniewski
Associate Professor of Organizational Behavior
Yale School of Management
• To remember the pitfalls associated with planning for a
single future.
• To explore various future scenarios about the Securities
industry and the resulting implications to your firm’s
strategy.
• To use these scenarios in developing strategic
competencies and options.
Ethics seems like a simple topic with obvious
prescriptions for the behavior of organizations and their
members. As former Associate Justice of the Supreme
Court, Potter Stewart noted, “Ethics is knowing the
difference between what you have a right to do and
what is right to do.” However, prescriptive norms about
ethical behavior quickly become complicated when two
competing values – say, for honesty and loyalty – point
to different decisions and courses of action. In this highly
interactive seminar, Professor Wrzesniewski will outline
helpful frameworks for creating ethical decision-making
processes that are sensitive to the complexities of
organizational life.
5:00 p.m. – 6:30 p.m.
LEARNING OBJECTIVES:
This half-day session will be a continuation of the
Scenario Planning course from last year. Topics
covered will also include strategic segmentation, core
competencies and determining key success factors for a
strategic vision.
LEARNING OBJECTIVES:
NETWORKING COCKTAIL RECEPTION
Inn at Penn
ALL PARTICIPANTS (ADVANCE SIGN UP REQUIRED.)
A NETWORKING RECEPTION FOR ALL YEARS HOSTED BY
THE SII BOARD OF TRUSTEES AND SIFMA.
2015 Securities Industry Institute®
• Understand the difference between ethical and legal
considerations.
• Develop a deeper appreciation for the ethical
puzzles created by conflicting values and goals in
organizational contexts.
•Identify strategies for avoiding unanticipated ethical
failures.
35
11:10 a.m. – 12:40 a.m.
4:00 p.m. – 5:00 p.m.
WEDNESDAY ELECTIVES
COURAGE, TEAMWORK AND LEADERSHIP
Huntsman Hall or Steinberg / Aresty Center (please consult your
personalized schedule)
Annenberg Center
12:50 p.m. – 2:00 p.m.
YEAR 3 LUNCH
Steinberg/Aresty, 2nd Floor
LUNCH WITH THE FACULTY
Steinberg/Aresty Center
(please consult your personalized schedule) Staff Sergeant Salvatore Giunta
Medal of Honor Recipient
Author, Living with Honor
Sal Giunta’s courage and leadership while under extreme
enemy fire were integral to the team’s survival and led to
his selection of being the first living recipient of the Medal
of Honor since the Vietnam War. A true American hero
and the author of Living with Honor (Fall 2012), Giunta
inspires audiences with his story of unwavering courage,
dedicated teamwork and decisive leadership.
*ADVANCE SIGN-UP REQUIRED.
Bobbi Block
Instructor
Kathy Pearson, Ph.D.
Senior Fellow, Leonard Davis Institute of Health
Economics
The Wharton School
Yael C. Sivi
Managing Partner
Collaborative Coaching, LLC
Please refer to your personalized schedule for your
pre-selected session. Lunch will be in groups to allow
interaction with some of the prominent SII faculty
members to whom they have been previously exposed.
The faculty will introduce topics of interest and encourage
the discussion around those subjects.
2:15 p.m. – 3:45 p.m.
WEDNESDAY ELECTIVES
Huntsman Hall or Steinberg / Aresty Center
(please consult your personalized schedule)
36
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
THURSDAY, MARCH 12, 2015
7:15 a.m. – 8:00 a.m.
BREAKFAST
PROGRAM
10:20 a.m. – 11:50 a.m.
CHANGING DEMOGRAPHICS- FLEX CORE
(CHOOSE 1 OF 2)
(please consult your personalized schedule)
Your Hotel
8:30 a.m. – 10:00 a.m.
ORGANIZATIONAL & TEAM READINESS FOR
THE NEXT GENERATION
Huntsman Hall, Room G06
Yael C. Sivi
Managing Partner
Collaborative Coaching, LLC
Many organizations function in the same way they have
for decades, expecting that the next generation of
workers will simply accept long-standing corporate values
and norms. While it may be tempting to think “this is
just the way we do things around here”, such a mindset
lacks the imagination needed to create an organizational
culture where the youngest generation of workers will
wish to contribute their best—and where young clients
will be engaged. In this presentation, we will discuss
the elements of a collaborative environment for the next
generation of workers, and we will explore how you,
as leaders, can help co-create an organization, and a
team culture, that will more effectively engage your next
generation of contributors, leaders, and clients.
LEARNING OBJECTIVES:
• Become aware of their own generational values that
inform how they see the world and what they expect
from organizations.
• Learn about what informs other generations’ values
and behaviors—ideally with less negative judgment.
• Identify ways to be more flexible in their approach
toward leadership, teamwork, and client
management—so as to engage and retain the next
generation of employees and clients.
THE FUTURE OF ADVICE:
RESEARCH FROM THE MIT AGELAB
WHO WILL CHANGE MY LIGHTBULBS? HOW
WILL I GET AN ICE CREAM CONE? WHO WILL I
HAVE LUNCH WITH?
Huntsman Hall, Room G06
CFP ELIGIBLE
Bill McManus
Director, Strategic Markets
Hartford Funds
The business of financial advice is set for disruption.
Client’s needs and expectations are changing. Financial
advisors must understand the implications of changing
demographics, technology, family structure, and
longer lived lives in order to continue to bring value to
current and future generations. Research from Hartford
Funds and MIT AgeLab suggests starting retirement
conversations with the three questions above can spark
engaging conversations with clients about how to plan for
their most important future needs. As we address those
questions, we’ll discuss how to engage with different
generations—specifically, the differences between the
baby boomers and the World War II generation. As the
demographics have shifted, ushering in Gen X and Gen
Y, new needs and expectations of a new four-generation
marketplace have become more complex. They have also
presented new challenges as well as opportunities for
financial advisors. LEARNING OBJECTIVES:
• Understand trends in longevity and the financial impact
of longer lifespans
• Examine needs of clients as they age in relation to
housing, transportation and social networks
• Learn what makes different generations tick and how
advisors can effectively engage all four generations
• Provide insights to transform retirement advice into a
foundation for longevity planning
WHY SOCIAL SECURITY MATTERS
Huntsman Hall, Room F95
CFP ELIGIBLE
Rob Kron
Director, Value Add and Retirement Marketing
BlackRock
2015 Securities Industry Institute®
37
3:20 p.m. – 4:50 p.m.
Ideal for: All industry professionals or anyone interested
in learning about the US Social Security system.
With limited other resources, clients are turning to their
financial professionals for advice on Social Security.
Advisors who can provide education and guidance on
Social Security as part of the retirement planning process
are more likely than their peers to retain retiring clients,
grow share of wallet and gain referrals.
LEARNING OBJECTIVES:
• Understand the fundamental rules
• Recognize the options and benefits available
• Incorporate the collection decision into retirement plans
12:00 p.m. – 1:10 p.m.
LUNCH
Aresty, 2nd Floor
YEAR 3 CAPSTONE LUNCH
Steinberg/Aresty, Capstone Workrooms
1:30 p.m. – 3:00 p.m.
DISCUSSION WITH JEREMY SIEGEL
Huntsman Hall, Room G06
CFP ELIGIBLE
Jeremy Siegel, Ph.D.
Russell E. Palmer Professor of Finance
The Wharton School
What now for the capital markets? By using long-term
historical data from his bestselling book, Stocks for the
Long Run, Professor Siegel will describe the long term
risks and returns of major assets classes, how their
correlations change over time, how to determine the right
valuation of the market, and the CAPE ratio Methodology.
Professor Siegel will also hazard a projection for equity
and bond returns over the next several years.
LEARNING OBJECTIVES:
CYBER SECURITY
Huntsman Hall, Room G06
Tom Patterson
Vice President, Security Solutions
Unisys
In this lecture, noted security expert Tom Patterson
leverages his decades fighting cyber criminals and foreign
spies to take us on an insider’s tour through today’s cyber
threats against the financial industry, giving a face to our
enemies, and laying bare their sources and methods. In
this highly interactive session, Tom tells inside stories
of current real world attacks you’ve read about, dispels
myth’s and misperceptions, and encourages active
discussions on how, why and what’s happening, and who
is really behind it all. Armed with this information, Tom
then illuminates both mistakes and successes or your
financial peers, and highlights the three specific keys to
defense in this time of highly disruptive cyber attacks that
we work in.
LEARNING OBJECTIVES:
• Understand how today’s threats require new thinking
to defend.
• Learn from other’s mistakes, and avoid their own.
• Become security evangelists armed with persuasive
stories for their own financial organizations
6:30 p.m. – 9:00 p.m.
THURSDAY NIGHT DINNER & RECEPTION
Franklin Institute
DINNER & RECEPTION
HOSTED BY BROADRIDGE FINANCIAL SOLUTIONS, INC.
ADVANCE SIGN-UP REQUIRED.
BUSES WILL DEPART ALL HOTELS AT 6:00 P.M.
DINNER AND DRINKS WILL BE SERVED. BUSINESS CASUAL
ATTIRE IS ACCEPTABLE FOR THIS EVENT.
• Understand historical risks, returns and correlations
between Asset Classes.
• Use various Price-Earning methodologies to determine
the valuation of the market.
• What variables to use to forecast future real stock
returns.
38
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
FRIDAY, MARCH 13, 2015
7:30 a.m. – 8:15 a.m.
GRADUATION BREAKFAST
Inn at Penn
HOSTED BY SCIVANTAGE
Carolyn Tobin
Chair
Securities Industry Institute® Board of Trustees
Managing Director, Deposit Products
Promontory Interfinancial Network, LLC
Jeremy J. Siegel, Ph.D.
Academic Director
Securities Industry Institute®
Russell E. Palmer Professor of Finance
The Wharton School
Kenneth E. Bentsen, Jr.
President & CEO
SIFMA
Join us for a special commencement of the Year 3 student
into the SII alumni.
BUSINESS CASUAL ATTIRE IS ACCEPTABLE FOR THIS EVENT.
ADVANCED SIGN-UP REQUIRED.
8:30 a.m. – 9:35 a.m.
OPENING REMARKS
Annenberg Center
Kenneth E. Bentsen, Jr.
President & CEO
SIFMA
PROGRAM
and how they affect investors.
• The 2016 Presidential election and the American
Economy – Can Business and Government find new
ways to broaden participation in and benefits from
economic growth?
• Riding the wave of foreign investment – especially watch
China because you ain’t seen nuthin’ yet!
• China involvement in America’s Industrial Renaissance
– and America’s involvement in China’s reforms. What
these mean to investors.
9:40 a.m. – 10:45 a.m.
INNOVATION, DISRUPTION AND BUSINESS
TRANSFORMATION IN THE DIGITAL AGE
Annenberg Center
Anita Sands, PhD
Board Director
Symantec
Board Director
Service Now - The Enterprise IT Cloud Company
We are living in one of the most exciting, disruptive
and transformative times the world has ever seen.
Technologies such as mobile, social, cloud and big data are
transforming the way we live, work and play. New digital
players, are changing customers’ expectations, altering
the competitive landscape, and ensuring that business
will never be done the same again – no more so than in
financial services. Layer on top the ever-increasing threat
of Cybersecurity, and the complexity of regulatory reform,
which extends both the opportunities and risks, and the
challenge compounds. With so much change across
our industry, leaders, companies and regulators have no
choice but to evolve in order to meet the demands brought
about by technological innovation – but what’s the best
approach? What does it all mean for us as employees,
clients, citizens? And how can we ensure that we not only
survive, but thrive in this digital age?
AN OVERLAP OF OPPORTUNITIES FROM
WASHINGTON AND WALL STREET
Annenberg Center
Robert Hormats
Vice Chairman
Kissinger Associates
Robert Hormats is Vice Chairman of Kissinger Associates,
an international investment consulting firm founded by
Henry Kissinger. As former Vice Chairman of Goldman
Sachs Int’l, and more recently Under Secretary of State,
Bob has a unique understanding of both Washington and
Wall Street. What’s more, he knows what will work, and
what won’t.
Today, Bob will talk about four broad themes:
• The rising power and role of the Treasury and the dollar
in America’s National Security and Sanctions Policy –
2015 Securities Industry Institute®
39
10:50 a.m. – 12:00 p.m.
CAPSTONE PRESENTATIONS
Annenberg Center
Imagine if you and a team of five of your peers were
handed a blank sheet of paper, given four days, and
asked to design your best solution to a question facing
the financial services industry. How would you approach
the issue? How would you organize the work group?
How would the team problem solve the issue? How
would you present your best ideas? Nineteen of your
Year 3 Classmates were presented with this challenge
when last Sunday afternoon they were presented with a
selection of industry challenges, derived from the input
of our Year 2 and Year 3 participants in the IdeaMachine
Challenge. Working together with their team supported
by the direct coaching of a Wharton professor and an
SII trustee, they have leveraged what they have learned
over their SII experience including team building, problem
solving, stress management, blue ocean thinking and
more to resolve an issue facing our industry. What you
are about to hear is the fruits of their week long efforts in
a highly condensed presentation.
In a TED talk format, each of the three teams has been
given 7½ minutes to present their challenge and their
recommendations to you, their peers, for review and
questioning. They look forward to the opportunity to
present their work to you and respond to any questions
you may have regarding their solutions.
40
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
MONDAY ELECTIVES
ADVANCED SIGN-UP REQUIRED
*YEAR 2 & 3 ONLY (UNLESS OTHERWISE NOTED)
MONDAY, MARCH 9, 2015
10:20 a.m. – 11:50 a.m.
YEAR THREE CAPSTONE PROJECT
PROGRAM
CAVIAR OR CAT FOOD? GENERATING CASH
FLOW FOR RETIREMENT
Huntsman Hall F45
CFP ELIGIBLE
Bryan Piskorowski
Managing Director, Director of Markets & Product Strategy
Wells Fargo Advisors, LLC
Ideal for: General Audience
Steinberg / Aresty - Capstone Work Rooms
* YEAR 3 ONLY
LIMITED SEATING AVAILABLE (MAX 48)
GROUP ACTIVITY
TACKLING AN INDUSTRY CHALLENGE
Ideal for: Third year participants looking to engage in a
team activity to tackle a current industry challenge and
who desire a deeper level of networking through solving a
challenge with industry peers. This session will require an
extended commitment from all participants; however you
will be rewarded with a challenging experience supported
directly by top Wharton Professors.
One challenge facing every SII participant is to generate
new ideas: ideas to improve our jobs, our companies,
and our industry. This may be new innovations, products,
or services, or plans for new markets or better ways to
accomplish everyday tasks. The Capstone Challenge
is your chance to integrate everything you have learned
over your time in SII and to think about the future of your
job, your company, and your industry. Starting with a
set of interactive idea generation exercises, you, and a
team of six of your peers, will go from a blank sheet of
paper to a presentation in front of the SII Trustees and SII
participants following Friday’s final session.
In this challenge you will learn how to apply your skills
and knowledge in a time pressured situation, how to
construct a high performing team with little ramp-up time,
best practices around problem solving, and preparing and
delivering with impact; skills that you will leverage often
in your career. This is an opportunity to experience small
group executive education with some of the brightest
minds Wharton has to offer.
2015 Securities Industry Institute®
In theory, retirement begins on the day an employee
receives their last paycheck—that is also the day that
they begin to looking at their investments differently.
The paycheck is, in essence, an investment safety net
and one that no longer exists for a retiree. Shifting
demographics, elongated lifespans, increasing inflation
expectations, the decline in pensions, and secular
changes in the interest rate environment are just some
of the issues forcing the financial services industry to
redraw the playbook for retirement income. This session
will explore the differences between the accumulation and
distribution phases of the investing cycle. It will detail the
history of retirement cash flow generation and introduce
a new, more diversified approach using a wide array of
investment solutions available in today’s marketplace.
With more than $2.5 trillion in self-managed 401k assets
preparing for rollover in the next decade, professional
advice has never been more needed. For many,
particularly the underfunded, it could be the difference
between eating caviar or cat food.
DISCUSSION TOPICS:
• Differentiating strategies for asset accumulation versus
distribution
• Equities—the difference between dividend producers
and dividend growers
• Fixed income investing in a low interest rate
environment
• Alternative income: Real Estate Investment Trusts
(REITs), Master Limited Partnerships (MLPs) and
Business Development Companies (BDCs)
• Impact of annuities on retirement cash flow and
portfolio construction
41
CUSTOMER CENTRICITY: OUTSIDE-IN
MARKETING STRATEGY
GLOBAL AND US JOB MARKET TRENDS: THE
GOOD, THE BAD, AND THE UGLY
Huntsman Hall F50
Huntsman Hall 240
Patricia Williams
Ira A. Lipman Associate Professor of Marketing
The Wharton School
Ideal for: General Audience
This session focuses on developing a customer-centric
organization that develops marketing strategy from “outside
in” thinking. Rather than looking for new markets to sell
more as a way to find growth, outside in thinking begins
with the value proposition desired by customers and then
leveraging and building capabilities to deliver those valued
propositions
LEARNING OBJECTIVES:
• Develop an understanding of “outside-in” based strategy
versus “inside-out” based strategy—understanding value
creation from the customer perspective.
• Develop an understanding of the marketing planning
process, beginning with segmentation on the basis of
customer wants and needs.
• Practice developing a positioning statement that reflects
outside-in perspective and customer segmentation.
EMERGING REGULATORY ISSUES
Huntsman Hall F70
CFP ELIGIBLE
Jeff Rosensweig
Director, Global Perspectives Program
Goizueta Business School at Emory University
Ideal for: General Audience
The most important economic or financial report is issued
the first Friday of every month: the employment summary.
More than any other market, the job market is impacting
asset markets in the US and globally. One reason is that the
job market is the leading concern for policymakers such
as the Federal Reserve. However, debate rages about the
actual health of the employment picture both in the US and
in other major economies that investors focus upon.
This session will present alternative ways to analyze the
state of the job market, beyond the usual measures. We will
see that mixed signals are coming from different aspects
of the job market and these varying trends have made
investors worried about the employment situation’s impact
on Central Banks’ policies and on asset prices globally.
The picture has certainly improved in the US in the past
five years since the days of 10% unemployment, yet we
will see that for the US and for many of the world’s largest
economies job trends can be categorized into the good, the
bad, and the ugly.
CFP ELIGIBLE
LEARNING OBJECTIVES:
Jesse Hill
Joan Schwartz
Director of Regulatory Relations Chief Legal Officer
Edward Jones
Pershing, a BNY Mellon Company
Ideal for: General Audience
The regulatory environment is quickly evolving post-DoddFrank. Financial services firms must adopt a proactive
approach to compliance in identifying and implementing
sound business practices, policies and procedures
to promote a good working relationship with industry
regulators. This course will focus on pending and current
rulemaking that will impact the financial services industry,
examination priorities that you will be tested on in 2015 and
best practices for interacting with industry regulators (i.e.
FINRA’s CARDS proposal and SEC/DOL fiduciary). • Learn about a range of useful indicators of the health of
the US job Market
• Analyze recent trends in these labor market indicators
• Understand how the recent and forecast movements in
the job market will impact policy, especially the widelyanticipated start of interest-rate increases
• Apply what we have learned about a variety of labor
market indicators to the situation in crucial economies
worldwide.
• Think more expertly about how the contrasting trends in
US and global job markets can impact monetary policies
and asset markets globally.
LEARNING OBJECTIVES:
• Understand current regulatory examination priorities from
the SEC, FINRA and NASAA
• Build awareness of emerging regulatory rulemaking and
initiatives
• Best practices for developing strong working relationships
with industry regulators
42
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
MARKET STRUCTURE
NEGOTIATION
Huntsman Hall F60
Huntsman Hall F65
CFP ELIGIBLE
Maurice Schweitzer
Professor of Operations and Information Management
The Wharton School
Lawrence Leibowitz
Interim CEO
Incapture Technologies
Ideal for: General Audience
There is currently considerable debate about market
structure reform and both the industry and the regulators
are weighing in. This session will focus on how and why
we arrived at this current market structure and explore why
reforms are being discussed and how this all connects to
increasing investor confidence. The session will provide
background on how the market structure evolved to what
it is today and perhaps more importantly, why it evolved
that way, what were the intentions of the legislation and
rule making that shaped it and what were some important
unintended consequences.
LEARNING OBJECTIVES:
• Explore the symptoms of the current market structure
that are occurring and that have led to market structure
reform now becoming so topical.
• Identify what are the problems the regulators and
industry are trying to solve or should be trying to solve.
• Discuss the real benefits of the current market structure
and the potential drawbacks, all through the lens of
regaining trust and confidence of the public in the
markets and the industry.
MODERN PORTFOLIO THEORY
Huntsman Hall F36
CFP ELIGIBLE
Christopher Geczy, Ph.D.
Adjunct Professor of Finance
Academic Director, The Wharton
Wealth Management Initiative
Academic Director, Jacobs Levy Equity Management
Center for Quantitative Financial Research
The Wharton School
Ideal for: General Audience
This session explores the basic mechanics of negotiation.
We will learn how to prepare for a negotiation, when and
how to make the first offer, how to make concessions, and
how to make sure your counterpart walks away from the
table satisfied with the deal.
LEARNING OBJECTIVES:
• How to prepare for a negotiation
• When and how to make the first move
• How to influence your counterpart’s satisfaction
STEPPING INTO YOUR POWER
Huntsman Hall G55
Gail Blanke
President & Chief Executive Officer
Lifedesigns, LLC
Ideal for: General Audience
Gail Blanke, the award winning author of Throw Out Fifty
Things; Clear the Cutter, Find Your Life, will speak about
“Stepping Into Your Power...flourishing in a whole new
world of possibilities.” She’ll enable participants to see
themselves as uniquely ready to step forward into the
challenges and opportunities of the moment, to let go of
the past and create a bold, new future for themselves both professionally and personally. Gail’s simple steps
describe how to tap into the incredible power of a vision,
how to let go of the negative assumptions that curb your
confidence and discover the courage to create a career
that’s successful and a life that’s fulfilling.
Ideal for: General Audience
Modern Portfolio Theory (MPT) has revolutionized
investment thinking. This session covers the three
cornerstones of MPT which are (1) The nature of risk: How
to think about risk conceptually and how to measure risk,
(2) Efficient asset selection: Efficient frontiers and (3) Beta:
What beta is and how beta is used.
LEARNING OBJECTIVES:
• Why standard deviation is the standard approach to
measuring risk
• How the efficient frontier is constructed and used
2015 Securities Industry Institute®
43
TAKING THE MYSTERY OUT OF THE
DERIVATIVES MARKET
THE OUTTHINKER PROCESS
Huntsman Hall G50
Huntsman Hall F38
CFP ELIGIBLE
Krishna Ramaswamy
Professor of Finance
The Wharton School
Ideal for: Industry professionals interested in learning
more about derivatives and their use; this is a basic to
intermediate-level session.
This class will focus on OTC derivatives with discussion
on their role in the current market situation. In this
session we will explore the hedging and speculative
uses derivatives, both OTC and listed, how their use has
evolved over the last five years, their impact on overall
risk and valuations in the market and the role they played
(or did not play) in some corporate defaults, near misses
and government rescues. You will learn a great deal about
this institutional market and be able to explain to retail
customers how it impacts them, even though they do not
directly participate.
• Exchange traded/OTC
• Types: equity/interest rates/credit/commodities
(specifically energy - oil, gas, power)
• Plain vanilla contracts vs. the complex • Market size/volumes etc.
• Types of investors by product
• Key market trends
• Key regulations governing the markets (including
current regulatory concerns): US/Europe/Asia
• Key risks to manage: market/counterparty/operational
• Separating myth from facts on Credit Default Swaps:
– What actually happens amongst CDS market
participants when a corporate bond defaults?
– Case studies on:
• Their use to hedge risk
• Their role in some recent market events
• Potential losses for firms that do not process or manage risks appropriately
– How can you help your clients understand the
impact of derivatives market investments by
firms they invest in?
Kaihan Krippendorff
CEO
Outthinker LLC
Ideal for: General Audience
To win in today’s fast-based, complex environment
requires being able to outthink the competition. This
means being able to rapidly respond to emerging
opportunities strategically and creatively. History’s
most successful companies – from Wal-Mart and Dell
to Google and Facebook - disrupted their markets
making a set of seemingly simple strategic choices
that their competitors, though smart and well-funded,
were unwilling to copy. They did this, not during annual
strategic planning sessions, but real-time, as their
markets evolves. Innovative organizations, similarly,
are such because they enable their people to see and
strategic choice others overlook. They identify “winning
moves,” apparently simple strategic choices, that
competitors resist replicating.
LEARNING OBJECTIVES:
• Understand the key habits and steps of innovative
strategic thinkers
• Learn a process for continually generating innovative
strategic options
• Gain experience applying key steps of this process to a
business case
10:20 a.m. – 3:00 p.m.*
*ELECTIVES IN THIS TIME FRAME SPAN BOTH THE MORNING
AND THE AFTERNOON (BREAK FOR LUNCH).
ATTENDANCE IS REQUIRED FOR BOTH PART 1 & PART 2.
LEARNING OBJECTIVES:
• Gain an understanding of the role of derivative
securities
• Recognize the costs and benefits of the use of
derivatives by firms in which clients invest
• Become informed about the future of regulation in the
global marketplace for derivatives
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2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
CHANGING THE GLOBAL ENVIRONMENT &
BUSINESS MODELS
PROGRAM
JUDGMENT & DECISION MAKING
Huntsman Hall G90
Huntsman Hall F92
Mauro Guillen
Director of the Joseph H. Lauder Institute
The University of Pennsylvania
Ideal for: General Audience
This 3-hour session on the Changing Global Environment
& Business Models offers an analysis of major global
turning points and future scenarios with an emphasis
on actionable issues by business. This is not about
projecting past trends into the future, but an analysis
of the major global turning points, namely, the gamechanging events and trends that are transforming the
business world beyond recognition. Emerging economies
now represent half of the global economy, and their
companies are taking over major industries, even in hightechnology fields. For the first time in human history, more
people live in cities than in the countryside, and greater
numbers suffer from obesity than from hunger. There are
more failed states in the world than countries ruled by
dictators. Income inequality is rising while poverty is on
the decline. Food and water shortages will likely become
humankind’s most important challenges. During the next
few decades, India will be the biggest country in terms
of population, China the largest in output, and the United
States the richest among the major economies on a per
capita income basis. The world is replete with uncertainty
and complexity, and we do not seem to have in place the
economic, political and geopolitical institutions to cope
with it all. These challenges are not just threats; they also
hide important opportunities for business. The session
will be run in an interactive way, asking participants to
react to the major global turning points, and to propose
business solutions.
Cade Massey
Professor of the Practice
Wharton School
Ideal for: General Audience
Chance plays a profound role in our lives and yet
is underappreciated by most people. Decades of
research have shown that people are biased in their
perceptions of chance, making systematic errors with
important consequences in a wide range of personal
and professional domains. In this session we will discuss
the psychological biases driving these errors. We also
illustrate them in a high-stakes situation via a case study
of the National Football League draft. We then consider
numerous examples of organizations and industries that
have successfully adapted to high-chance environments.
We use these examples to build a set of principles for
better navigating the inevitable role of chance in our lives.
This is the Logic of Chance.
LEARNING OBJECTIVES:
• To better appreciate the role chance plays across many
domains.
• To understand the many psychological traps people fall
into by neglecting chance.
• To acquire decision-making strategies to better
navigate uncertainty.
MASTERING STRESS, RESILIENCE & CHANGE
Huntsman Hall G65
Andrew Bernstein
President & CEO
Resilience Academy
LEARNING OBJECTIVES:
• Identify and quantify the most important demographic,
geopolitical, and economic trends affecting financial
markets.
• Examine the implications for different types of financial
services.
• Develop initial future scenarios for financial services.
Ideal For: General Audience
What if your entire understanding of how stress works is
wrong?
In this eye-opening interactive session, you’ll see how
stress research pioneers made a fundamental error when
formulating the stress concept, and why this has had
disastrous consequences on the way we live and work
today.
Then you’ll learn the truth about where stress really
comes from, and discover a powerful approach to taking
apart personal and professional challenges faster, without
jargon, stigma, or “touchy-feeliness.” This process has
been beloved by thousands of skeptical, Type A financial
services leaders because it’s smart, it’s simple, and it
works.
2015 Securities Industry Institute®
45
LEARNING OBJECTIVES:
• Understand how stress really works, and why we’ve
misunderstood it for so long
• See why stress management techniques like breathing,
exercise, and meditation tend to produce only
temporary results
• Discover why there’s no such thing as a stressor
• Learn a flexible 7-step framework for transforming
challenges faster so you can maintain a highperformance mindset in the face of change
ATTENDEES WILL ALSO RECEIVE A SPECIAL THREE MONTHS
OF ACCESS TO THE RESILIENCE ACADEMY, A UNIQUE
ONLINE PLATFORM THAT HELPS YOU CONTINUE TO BUILD
YOUR RESILIENCE SKILLS PRIVATELY AND CONVENIENTLY
ONCE YOU RETURN TO DAILY LIFE.
STRATEGIC PERSUASION: ART OF WOO
Huntsman Hall F55
*YEAR 3 STUDENTS ONLY
Mario Moussa
Adjunct Senior Fellow
The Wharton School
Ideal for: General Audience
This workshop will help strengthen your influence and
persuasion skills -- skills you need to win support for
important initiatives, achieve organizational alignment,
and implement strategies. Through a series of interactive
discussions and role-plays, you will answer four key
questions: What is your communication style? What is
your organizational culture? What is the optimal way to
achieve buy-in for your ideas? How do you generate
lasting commitment? The workshop content is drawn
from the book The Art of Woo: Using Strategic Persuasion
to Sell Your Ideas (Portfolio/Penguin), co-authored by G.
Richard Shell and Mario Moussa.
LEARNING OBJECTIVES:
• Learn about the six channels of influence and how to
use them effectively.
• Optimize each message so it appeals directly to your
counterpart’s style and interests.
• Measure your progress on real problems you bring to
the program and see immediate results.
• Map the political landscape of your organization to see
where the landmines are buried and where your allies
can help you.
• Experience enhanced self-awareness, including
emotional intelligence.
• Utilize heightened organizational intelligence, including
the skills needed to assemble winning coalitions.
• Improved idea-selling skills.
Participants will be asked to complete a survey and to read a
chapter of “The Art of Woo” prior to attending this session.
46
1:30 p.m. – 3:00 p.m.
AMERICA’S MINORITY MARKET, A $4
TRILLION+ OPPORTUNITY
Huntsman Hall F45
Loui Olivas, Ph.D.
Professor Emeritus, W.P. Carey School of Business
Arizona State University
Ideal for: Security professionals who want to understand
the changing U.S. demography and psychographic
characteristics of this new market as ethnic minorities are
poised to dominate the future workforce. This minority
market has a combined purchasing power of $4.1 Trillion
and over the past decade has grown at twice the rate of
total U.S. purchasing power. Determine the implications
for this changing demography.
This session is a “must” for understanding the rapidly
emerging minority market and the opportunity this market
presents this industry. Based on census data, it’s clear
that America’s population is dramatically shifting and
changing. This population paradigm is an “untapped”
source for growing new markets. Future bottom line
results will be intricately tied to the changing workforce
and workplace, led by minorities who are replacing a
predominately White, non-Hispanic population.
LEARNING OBJECTIVES:
• Understand the demographic imperative transforming
America.
• Comprehend the key drivers transforming the U.S.
market.
• Identify key emerging market segments.
• Utilize key cultural venues for reaching a young and
predominately ethnic minority market.
BEING UNFORGETTABLE: EIGHT STEPS TO
PRESENTING YOURSELF POWERFULLY
Huntsman Hall G55
Gail Blanke
President & Chief Executive Officer
Lifedesigns, LLC
Ideal for: General Audience
Gail has coached everyone from presidential candidates
to CEO’s, to be compelling, effective speakers by
focusing on a few simple but powerful techniques that
can move any audience to action.
1. Conviction. You’ve got to believe that you are exactly
the right person at the right place at the right time to be
walking into this room, up to this microphone, into this
interview or onto this stage; that you are exactly the right
person to be telling this story, making this pitch, asking
for this order. You are.
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
2. Courage. Stepping out of the stands and onto the field
takes courage. And you’ve got it. Take another look at
your “Defining Moments.” Remember that you already
have what it takes to be bold, to have a point of view, to
make a powerful request. Remind yourself of your finest
moment, your best shot, and the time you pulled it out of
the fire. Walk in with that moment all over you. Wear it;
own it; revel in it.
3. Passion. Charisma is nothing more or less than passion
demonstrated. Everything starts with passion. In the
end, passion drives profits. Believe in your vision of what
good looks like and let your passion show. We believe
people who are passionate. We trust them. Simply put,
passionate people are unforgettable – whether they’re,
CEO’s, singers or stand-up comics. Passion wins.
4. Let Go. Let go of any negative thoughts or fears of
not being good enough; review your list of Fifty Things.
Pay special attention to your “mental throwaways.” Let
go of trying to be perfect or thinking you have to please
everybody. Remember, the world belongs not to the one
who fits in but to the one who stands out.
5. Shift Your Attention to Your Audience. It’s ironic, isn’t
it? It’s not about you; it’s about them. And that, my friend,
is why you don’t have to be nervous. Go from thinking,
“How am I doing, do they like me, how do I look?” To:
“How are they doing, what do they need, how can I give
that to them?” You’ll feel your attention floating back to
yourself from time to time; send it right back out there.
Make it your business to connect with each person in the
room.
6. Motivate and Inspire. Never teach or preach. Nobody
really wants to be taught or lectured to. It’s true; people
don’t care how much you know until they know how much
you care. The minute you catch yourself in a “teaching
mode,” stop. The difference between Bill Clinton and Al
Gore is that one teaches and one inspires. Guess which
is which? And guess which one takes the day?
7. Speak into the “Listening” of Your Audience. You’ve
got to know what your audience is out for, whether it’s
one person, or a whole roomful of people. What are they
committed to? What worries them, delights them, moves
them? If you’re asking for their approval, fashion your
request as a means to bring their vision to life. When they
know you “get it” about them; and what they want or are
interested in, they’ll relax and actually start listening to
you. The moment that happens, you’ve got ‘em.
2015 Securities Industry Institute®
PROGRAM
8. Anticipate that your Request will be Granted. Walk
into every room with energy and optimism. Think: Cher.
Whenever she walks out onto the stage, she makes
a fundamental decision that she’ll connect, that the
audience will know she loves them and that they’ll love
her right back. Exuding positive energy can turn the
tide in your direction. Remember, this is your moment.
Why shouldn’t you win the day? Why should it be
somebody else? You’re worthy, you’re ready and you’re
unforgettable.
BLUE OCEAN STRATEGY WORKSHOP
Steinberg / Aresty 136
*YEAR 3 STUDENTS ONLY
LIMITED SEATING AVAILABLE (ALSO OFFERED WEDNESDAY
AT 11:10AM AND 2:15PM)
Roch Parayre, Ph.D.
Senior Partner, Decision Strategies International
Teaching Fellow, The Wharton School
Ideal for: Decision makers or others who develop or
implement strategic decisions.
In today’s economic climate, most organizations compete
in red oceans, stained by the blood of competition. We
fight for market share, try to maintain prices, and execute
more efficiently than others. Blue Ocean Strategy
suggests an alternative. It urges us to explore how we can
make our value offering so distinctive that we find the blue
waters of new, uncontested market space… and make
the competition irrelevant. It offers a systematic approach
to creating that new market space. In this workshop, we
will introduce the Blue Ocean methodology, and teams
will work to map a creative, visual exploration of new
market opportunities against current industry realities. Tools covered will include the Pioneer-Migrator-Settler
Map, The Strategy Canvas, The Buyer Experience Cycle,
and The Six Paths for Exploring new market space.
LEARNING OBJECTIVES:
• Understand the Blue Ocean Strategy framework, and
the core tools associated with it.
• Develop a deeper customer-centric view of the industry
and its offerings.
•Identify obstacles to strategic innovation.
47
CROWDFUNDING, CROWDSOURCING,
AND COMMUNITIES FOR INNOVATION AND
PROBLEM SOLVING
FINDING NEW GROWTH OPPORTUNITIES
Huntsman Hall F50
Jim Austin
Principal
Decision Strategies International
In the bestselling book, In Search of Excellence: Lessons
from Americas Best Run Companies, 43 “best-in-class”
companies were profiled some 30 years ago. Of the 32
public-traded entities, only eight subsequently surpassed
the growth rates of their peer group while six disappeared
in the intervening years—and these were the “best-run”
companies! Clearly, sustained competitive advantage,
Michael Porter’s definition of “strategy”, is difficult to
attain. Failures of strategy are often failures to anticipate
a reality different than what organizations are prepared or
willing to see. In this highly interactive seminar, Mr. Austin
will outline key frameworks for identifying innovative, new
avenues for growth.
Ethan Mollick
Edward B. and Shirley R. Shils Assistant Professor of
Management
The Wharton School
Ideal for: General Audience
Innovation and entrepreneurship are increasingly
becoming democratized. In this session we will explore
the latest trends in how organizations are tapping into
global online communities and individuals to solve
problems, generate Innovations, and seed new ventures.
We will cover a variety of emerging trends, including the
latest research on user innovation, crowdsourcing, mass
customization, and crowdfunding. We will discuss how
to use these techniques to overcome Joy’s Law (“No
matter who you are, the smartest people always work for
someone else”), and examine cases where established
organizations have reached out to online communities to
innovate, develop new products, and create important
partners.
LEARNING OBJECTIVES:
• Understand when “the crowd” might offer a better
solution to issues facing your organization.
• Evaluate crowdfunding and crowdsourcing efforts.
• Understand how to use toolkits, communities, and
customization to encourage external sources of
innovation and problem solving.
Huntsman Hall F70
LEARNING OBJECTIVES:
• Understand the difference between “inside-out”
vs. “outside-in” thinking and what it means to be
“customer-centric”.
• Develop a deeper, customer-centric view of the industry
and growth opportunities.
• Identify obstacles to strategic growth and approaches
for overcoming.
INSPIRATIONAL LEADERSHIP
Huntsman Hall 245
Todd Henshaw
Director of Executive Leadership Programs
The Wharton School
Leaders inspire, build capacity in others, lead change,
and motivate employees to do more than they thought
possible. This session includes a short exercise where
we watch film clips to identify inspirational leadership
behaviors. The team exercise involves teams participating
in a video case about the Civil War Battle of Gettysburg,
a dynamic and situation where they must determine how
to inspire soldiers to overcome their frustrations to fight
along with their unit. Each team presents an inspiring
vision and employs inspirational behaviors to respond to
the crisis. Selected individuals deliver the team’s vision
statement to the class. Learning Objectives After this
session, you should be able to: - Discuss the impact of
ambiguity and uncertainty on individual psychology and
performance - Recognize the components and leader
behaviors associated with inspirational leadership:
leadership that promotes a personal connection, builds
confidence, demonstrates a caring attitude, and includes
great expectations - Employ these behaviors in a
video case, and learn how to construct and effectively
communicate a vision for followers
48
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
LEARNING OBJECTIVES:
• We will discuss how visionary leaders inspire people to
connect to the organization’s purpose
• We will understand where their particular contributions
fit into the vision and how they belong to something
larger than themselves.
RETIREMENT CHALLENGES
Huntsman Hall F65
CFP ELIGIBLE
Olivia Mitchell
Professor and Executive Director of the Pension Research
Council
Wharton School
Ideal for: General Audience, especially sales and sales
managers with clients entering retirement.
PROGRAM
TALENT MANAGEMENT
Huntsman Hall F60
Matthew Bidwell
Associate Professor of Management
The Wharton School
The effectiveness of any organization depends on its
ability to have the right people in the right jobs at the right
time, equipped with the right skills. Some organizations
have been much better at doing this than others. This
session examines some of the practices and behaviors
necessary to develop high performing talent within a
firm. We discuss the case of GE, an organization that
is renowned above almost any other for the ability
to develop excellent leaders. We also focus on how
participants’ existing employers compare to GE, and
some of the most important barriers to developing
effective talent development practices.
LEARNING OBJECTIVES
Social Security and Defined Benefit plans which
traditionally replaced a large share of pre-retirement
income, no matter how long a person lived, are both
shrinking. As a result, more responsibility has been
shifting to individual Americans to save, plan, and invest
for their own retirements. Unfortunately, just as the people
who control a major amount of America’s wealth are
aging and their financial needs are changing, many find
themselves ill-prepared to manage their money for lifetime
income. Professor Mitchell will discuss these Retirement
Challenges.
• Learn some of the practices involved in high investment
talent management systems, and what it takes to make
them successful.
• Build appreciation of major barriers to effective talent
management within organizations and how they can be
overcome
• Explore tradeoffs between developing talent internally
versus hiring from outside
THE POWER OF A BRAND
Huntsman Hall G50
LEARNING OBJECTIVES:
• Understand the dimensions of retirement risk
management;
• Explain why corporate and public retirement systems
have underperformed
• Evaluate media reports regarding retirement system
challenges
Keith E. Niedermeier
Director of the Undergraduate Marketing Program and an
Adjunct Assistant Professor of Marketing
The Wharton School
Ideal for: Sales and sales management professionals,
financial advisors, and wealth managers seeking to
strengthen personal and corporate brand to gain more
customers.
This session focuses on establishing brand and
reputational awareness, creating a differentiated value
proposition, and understanding brand positioning. We will
also discuss client psychology and segmentation. The
goal is to understand and analyze the elements needed to
build an actionable marketing plan for you and your team.
LEARNING OBJECTIVES
• Take control of your brand
• Understand the needs of your customers
• Market you and your team in the best possible way
2015 Securities Industry Institute®
49
THE UNCERTAIN FUTURE OF THE US
ECONOMY
Huntsman Hall 240
CFP ELIGIBLE
Jeff Rosensweig
Director, Global Perspectives Program
Goizueta Business School at Emory University
Ideal for: General Audience
This session will focus on the U.S. economy within
a globalizing economy. We will assess the relative
strengths and weaknesses of the U.S. into the future. The
implications of issues deemed most relevant for attendees
will be discussed, ranging from fiscal and monetary policy
to education to aging. Along with portraying trends which
can help a longer-term view, we will examine the shortrun prospects. For example, the “good news and the bad
news” stemming from recent economic reports and asset
prices. Wall Street analysts and economists are tripping
over each other to offer their own views of where the
economy is headed and we face nearly unprecedented
uncertainty in the economic outlook. Given this, possible
scenarios and their implications will be presented and
discussed in this session. Professor Rosensweig and the
attendees will explore the possible paths taken by asset
markets such as the stock market, interest rates, and
exchange rates. Further, these different paths influence,
and are in turn influenced by, policies regarding money,
credit, taxes and government spending.
One thing is certain: the US will continue to experience
government and trade deficits. Thus the government and
nation will continue to pile on debt. A key question is
whether the federal and the foreign debts are sustainable.
Will U.S. debt accumulation lead to tax increases, to
inflation, to a decline in value of the U.S. dollar in global
markets? Clearly, we will have much to discuss together.
LEARNING OBJECTIVES:
• Examine the short-term outlook for the US economy,
including factors supporting the general optimism
• Analyze Factors that could lead to either more
optimistic or pessimistic scenarios than the general
outlook
• Understand possible paths for the government and
trade deficits. Linkages to asset prices
• Be able to discuss the sustainability of US debt,
aspects of monetary policy, and long-range growth
prospects for the US economy
50
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
WEDNESDAY ELECTIVES
ADVANCED SIGN-UP REQUIRED.
*ALL YEARS (UNLESS OTHERWISE NOTED)
WEDNESDAY, MARCH 11, 2015
11:10 a.m. – 12:40 p.m.
BEHAVIORAL FINANCE: DECISION MAKING &
MONEY
Huntsman Hall 240
Joseph Hart
Consultant
Vertical Capital Markets Group
Ideal for: General Audience
This presentation is an introduction to the practical
understanding how past experiences impacts the manner
in which we process information and make decisions – in
general and specifically regarding investment portfolios.
During this presentation, we will explore a few of the
most commonly found biases combined with real life
experiences to gain better insights into practical decision
making.
LEARNING OBJECTIVES:
• Have an introductory understanding of “irrational
investor behavior”
• Gain exposure to an alternative – if not complimentary
– aspect of standard finance to help build better asset
allocation portfolios
• Have a desire to further investigate the importance
of behavioral finance and its impact on long term
investment success
BLUE OCEAN STRATEGY WORKSHOP
Steinberg / Aresty 136
*YEAR 3 STUDENTS ONLY
LIMITED SEATING AVAILABLE (ALSO OFFERED MONDAY AT
1:30PM AND WEDNESDAY 2:15PM)
Roch Parayre, Ph.D.
Senior Partner
Decision Strategies International
Teaching Fellow
The Wharton School
Ideal for: Decision makers or others who develop or
implement strategic decisions.
2015 Securities Industry Institute®
In today’s economic climate, most organizations compete
in red oceans, stained by the blood of competition. We
fight for market share, try to maintain prices, and execute
more efficiently than others. Blue Ocean Strategy
suggests an alternative. It urges us to explore how we can
make our value offering so distinctive that we find the blue
waters of new, uncontested market space… and make
the competition irrelevant. It offers a systematic approach
to creating that new market space. In this workshop, we
will introduce the Blue Ocean methodology, and teams
will work to map a creative, visual exploration of new
market opportunities against current industry realities. Tools covered will include the Pioneer-Migrator-Settler
Map, The Strategy Canvas, The Buyer Experience Cycle,
and The Six Paths for Exploring new market space.
LEARNING OBJECTIVES:
• Understand the Blue Ocean Strategy framework, and
the core tools associated with it.
• Develop a deeper customer-centric view of the industry
and its offerings.
• Identify obstacles to strategic innovation.
CAPITAL MARKETS & GLOBAL GOVERNANCE:
THE GOOD, THE BAD & THE UGLY
Huntsman Hall F45
Christopher Geczy, Ph.D.
Adjunct Professor of Finance
Academic Director, The Wharton Wealth Initiative
The Wharton School
Ideal for: General Audience
This class provides an overview of trends in global
finance, and corporate governance. Specific focus is on
capital markets developments in Anglo-Saxon systems of
governance, e.g., the U.S., Asian systems, e.g. Keiretsus
and Chaebols, State Capitalism systems of governance,
e.g., China and Russia, Universal Banking systems,
e.g. Continental Europe and Family Dominated System
such as those found in parts of the Middle East and
South America. Trends in capital raising, including Rule
144A IPOs. Private Equity, Venture Capital, and merger
and acquisition activity in BRIC and other emerging
economies; the “Rise of the East;” internationalization
of the renminbi, and the emergence of sovereign wealth
funds, including adoption of the International Monetary
Fund’s Santiago Principles, are discussed.
LEARNING OBJECTIVES:
• Learn about various systems of corporate governance
• The impact governance has on capital formation and
efficiency
• Trends in global finance
51
COLLABORATION SKILLS DEVELOPMENT
CONSUMER FACING TRENDS IN FINANCE
Steinberg / Aresty - Sweetbaum
Huntsman Hall 260
*PLEASE BE ADVISED THAT THIS IS SESSION IS HIGHLY INTERACTIVE AND PARTICIPANTS WILL BE ON THEIR FEET FOR
A LARGE PORTION OF THE SESSION
Bobbi Block
Instructor
Ideal for: General Audience
Utilizing experiential methodology, this session will
explore techniques to work with others effectively. The atmosphere of this session is lighthearted and
fun, utilizing activities developed from traditional
and non-traditional training methodology, including
exercises based in improvisational theatre training. The
facilitator creates a comfortable atmosphere in which all
participants are supported and encouraged to take risks
and laugh with each other. Every exercise has a specific
objective and will be debriefed as the participants explore
a series of collaboration skills easily applicable back in
the workplace.
LEARNING OBJECTIVES:
• Increase effectiveness in workplace collaboration by
recognizing one’s strengths and challenges
• Recognize and capitalize on a group’s similarities and
differences
• Increase awareness of one’s ability to be “present,”
focused and energized while working with others
• Explore listening skills
• Practice letting go of one’s agenda and building upon
others’ ideas
• Explore the concept of ‘true collaboration’ in equal
partnership toward reaching a goal
• Explore the concepts of ‘Perception trumps Intention’
and ‘Emotional Congruency builds Trust’
• Explore the benefits of risk-taking and recovery from
mistakes
• Collaboratively innovate
• Increase confidence in spontaneous behavior
Kartik Hosanagar
Associate Professor of Internet Commerce
The Wharton School
Co-founder
Yodle Inc
The rapidity of technological innovation has changed
the way financial services are conceived, delivered, and
analyzed. The focus of this session will include a review
of new trends in how consumers leverage Internet tools,
social trends and personalization of finance. Specific
sectors we will look into include payment technologies,
investment management and P2P lending services
CRAFTING CONTAGIOUS CONTENT
WORKSHOP (DEEP DIVE)
Huntsman Hall F60
THIS WORKSHOP IS A DEEP DIVE OFF OF THE YEAR ONE
CORE SESSION AS WELL AS LAST YEAR’S KEYNOTE ADDRESS.
Jonah Berger
James G. Campbell Associate Professor of Marketing
The Wharton School
Ideal for: Participants who would like a deep dive on this
topic.
This workshop will help people apply the word of mouth
framework from Professor Berger’s keynote/core session
to their own initiatives. Participants will work through a
variety of exercises that will help them apply the concepts
to make their own products and ideas catch on.
Jonah Berger combines groundbreaking research and
powerful stories as he addresses why ideas spread,
some products get more word of mouth than others,
and certain online content goes viral. Professor Berger
will discuss the science behind word of mouth and the
six key factors that push people to share content and
demonstrate how to leverage the concepts to craft viral
messages.
LEARNING OBJECTIVES:
• Learn how to leverage presented concepts to craft
contagious content.
• Learn actionable techniques for helping information
spread—for designing messages, advertisements, and
information that people will share.
52
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
PROGRAM
DYNAMIC CAPABILITIES (PART II)
EXTERNAL SOURCES OF INNOVATION
Huntsman Hall F65
Huntsman Hall G55
*YEAR 3 STUDENTS ONLY
Paul Tiffany, Ph.D.
Senior Lecturer, Haas School of Business
University of California, Berkeley
This course is about the new model of strategic
management termed the “Dynamic Capabilities”
approach, with a specific emphasis on how it can be
applied to managerial efforts to determine the future
directions of market demand. The dynamic capabilities
model is based on three key foundations: “sensing,
seizing, and transforming.” Sensing refers to the ability
of the organization to perceive emerging new directions
in the market, while seizing and transforming deal with
how these identified opportunities are then grasped and
exploited for advantage and how the firm subsequently
re-aligns its capabilities for long-term success in its
new direction. While these latter two structures will be
introduced in the session and briefly explicated, the
focus will be on sensing: what can the organization do
to improve its capabilities in this vital requirement for
sustained success? Our starting premise will be that
most firms generally fail to recognize major shifts in their
customer segment demands. We will explain why this
occurs, and then suggest improved means by which
this market sensing capability can be factored in to
organizational routines and behaviors. The session will
be highly interactive, and participants will be expected to
have read a brief assignment prior to attendance that will
illustrate the concepts under discussion (distributed well
in advance of the course).
LEARNING OBJECTIVES:
• Become acquainted with the emerging new strategic
model of “Dynamic Capabilities” and how it compares
to traditional approaches to strategic management for
business organizations.
• Develop insight about how business leaders can
improve their ability to “sense” market shifts and
direction, in financial service industries as well as
others, through a better understanding of the recent
revolutionary breakthroughs in neuro-cognitive science
and its application to business market scanning.
• Be challenged to consider how their current firms and
organizations go about understanding the potential
future direction of their industries and their customers-and whether or not those current approaches are
still valid in light of modern management insight and
knowledge about this topic.
Ethan Mollick
Edward B. and Shirley R. Shils Assistant Professor of
Management
The Wharton School
Ideal for: Individuals with roles that involve innovation,
managers looking to increase innovation in their teams.
Increasingly, the most important sources of innovation
are outside of companies. Studies have shown that lead
users, innovative communities, and user entrepreneurs
are proving to be the vital source of key innovations in
fields ranging from medical equipment to consumer
goods. In this session, we will delve into the theory and
practice of user innovation, and understand how the
nature of innovation is increasingly decentralized. We
will concentrate on a variety of techniques designed to
capture usable breakthrough innovations from outside of
the organization, and discuss how to build mechanisms to
encourage others to innovate on your behalf.
LEARNING OBJECTIVES:
• Understand the external sources of innovation, and
why they are important
• Engage in a lead user process
• Understand how to use toolkits, communities, and
customization to encourage user innovation
FINANCIAL MANAGEMENT:
MANAGING GROWTH
Huntsman Hall F38
Joe Perfetti
Learning Director, Wharton Executive Education
Partner, CEP LLC
CFP ELIGIBLE
Although strong growth can lead to tremendous gains
in shareholder value, it can put a strain on a company’s
resources. In fact, many companies have grown
themselves into bankruptcy. During this session, we
construct an integrated set of financial statements in
order to determine its potential for future growth. We
identify financial levers to further enable additional
growth and discuss why these levers often conflict with a
company’s market positioning. We close the session by
deriving a simple formula that can predict a company’s
sustainable growth.
LEARNING OBJECTIVES
• Develop a set of pro-forma financial statements
• Determine the sustainable growth rate for any
company, given its financial performance and sources
of financing
• Evaluate the effects of a company’s strategic actions
on revenue growth and market positioning
2015 Securities Industry Institute®
53
INTRODUCTION TO ENTERPRISE RISK
MANAGEMENT
MASTERING TEAM DYNAMICS
Huntsman Hall 245
Huntsman Hall F70
CFP ELIGIBLE
Yousef Valine
Executive Vice President and Chief Risk Officer
First Horizon National Corporation
Ideal for: General Audience
All businesses are subject to both explicit and implied
risks. However, in an ever-changing and increasingly
more complex, regulated, and competitive environment
– analyzing, planning for and managing the risks are
essential to every company, its long-term strategy and
sustainability. This course will introduce participants
to the discipline of enterprise risk management (ERM)
and the critical role it plays in managing and minimizing
an organization’s risk. The course provides a high-level
view of the relevant risks (credit, liquidity, strategic,
reputational, market, operational, compliance, financial,
and capital) and Enterprise Risk Management capabilities
which include formulation of business strategy,
development of a risk appetite, governance and policies,
risk data infrastructure, risk measurement and evaluation,
the internal control environment, management response,
stress testing, and culture.. Participants that take this
class will better understand Enterprise Risk Management
strategies and practices.
LEARNING OBJECTIVES:
• Understand the discipline of Enterprise Risk
Management
• Explore core competencies required for a robust
Enterprise Risk Management program
• Execute challenges and common sense solutions in
building an Enterprise Risk Management program
54
Andrew Bernstein
President & CEO
Resilience Academy
Ideal For: General Audience
Working on a closely-knit team is one of the great joys of
professional life, while working on a divisive team can feel
like one of the great burdens. What separates the two,
and how do you make a bad team better?
In this session, we’ll start the dialogue with Patrick
Lencioni’s bestselling book The Five Dysfunctions of a
Team, but quickly go much deeper into the nature of the
five dysfunctions. We will see that the real dysfunctions
aren’t the five external behaviors that Lencioni highlights
but an underground pool of assumptions and beliefs that
produce them.
We then learn a unique process that helps participants
identify and transform underlying beliefs quickly and
without stigma, rebuilding a team from the inside. This
goes way beyond trust falls or superficial solutions. It’s a
shortcut to greater accountability, surprising compassion,
and practical change for those who are ready to jumpstart
a team revolution.
LEARNING OBJECTIVES:
• Discussing The Five Dysfunctions of a Team
• Seeing why these five dysfunctions are only symptoms,
not causes
• Learning the importance of mindset and underlying
beliefs in creating or transforming team challenges
• Discovering a 7-step process that makes transforming
mindset much more practical
THE SESSION WILL BE FOLLOWED BY THREE MONTHS OF
ACCESS TO THE RESILIENCE ACADEMY, A UNIQUE ONLINE
PLATFORM THAT HELPS YOU CONTINUE TO DRIVE TEAM
CHANGE ONCE YOU RETURN TO DAILY LIFE.
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
A MOCK SECURITIES ARBITRATION: AS CLOSE
AS YOU WANT TO GET
Huntsman Hall 250
CLE ELIGIBLE
MODERATOR:
we examine different approaches to effectively utilizing
your social influence so that you can create the change
you wish to see in your personal and professional lives.
Participants will also identify their influence profile as well
as how to develop and use additional effective influence
tactics.
Anne Cooney
Managing Director and General Counsel
Morgan Stanley Wealth Management
LEARNING OBJECTIVES:
PRESENTERS:
STRATEGY EXECUTION
Tracy Gerber
Shareholder
Greenberg Traurig, LLP
Michael Ungar
Partner
Ulmer and Berne, LLP
Ideal for: General Audience
This session will simulate a real securities arbitration.
Participants will watch a condensed proceeding based
on common investor disputes, with experienced
trial attorneys playing the roles of Claimant’s and
Respondents’ counsel. A discussion of case, and of best
practices to prevent litigation and client disputes, will
follow. Participants will receive a one page background
fact document prior to attending this session.
LEARNING OBJECTIVES:
• Evaluate the pros and cons of this method of dispute
resolution, and understand how arbitration differs from
court litigation.
• See, up close and personal, the arbitration process
from opening statements to conclusion.
• Learn what issues create problems for investors,
financial firms, investment professionals and
supervisory/compliance/risk and support personnel.
• Learn how to avoid problems that lead to arbitration
and keep records to assist in defending claims.
PROGRAM
• Gain an understanding of a variety of influence tactics
needed to reach organizational goals.
Huntsman Hall F85
Kathy Pearson, Ph.D.
Senior Fellow, Leonard Davis Institute of Health
Economics
The Wharton School
Ideal for: General Audience
Effective leaders understand that building a robust
strategy is necessary but not sufficient to performing
at the highest level. The strategy must be implemented
across the organization. Four primary filters or
perspectives are essential in strategic execution: the
people involved, the organizational culture, the entire
enterprise, and a sense of urgency. This session provides
best practices through these filters, exploring specific
behaviors for short-term results and for longer-term
execution.
LEARNING OBJECTIVES:
• Understand the relationship between strategic decision
making and decision making in implementation.
• Assess the readiness of the organization for execution
of a strategic initiative
• Determine the gaps between the current state of the
organization and the optimal readiness state of the
organization and develop actions to reduce the gaps
POWER & SOCIAL INFLUENCE
Huntsman Hall G60
*YEAR 1 STUDENTS ONLY
Dafna Eylon, Ph.D.
Academic Director, Aresty Institute for Executive
Education
The Wharton School
This session will spotlight personal sources of power and
influence, that allow individuals to effectively and ethically
accomplish their goals. Using discussion and video clips,
2015 Securities Industry Institute®
55
THE ECONOMY AROUND US
Huntsman Hall 255
CFP ELIGIBLE
Pedro Videla
Professor of Economics
IESE Business School
Ideal for: General Audience
This session will cover the following:
• Economic situation in emerging and industrialized
countries
• Actions of the main Central Banks (Fed, ECB, BoJ)
• Impact of policies on main assets class
•Headwinds ahead
Why do we disagree? (Main current economic debates):
• Secular stagnation (slow recovery in industrialized
countries)
• Impact of Fed tapering on the markets
• Impact of China’s (Asia´s) slowdown in emerging
markets and commodity prices
• Rising world (American) income inequality?
Can a bad marriage survive? (Future of the EURO):
• What are the problems that the common currency
system is suffering?
• What are the solutions proposed?
• Difference between two common currencies (dollar vs
euro)
•Economic imperatives vs political feasibility
Where are we going? (Major long term trends):
• Remerging markets and the raise of Asia
• Trade and technology
•Population
• You haven’t seen anything yet
more of a premium on being the best at what you do.
• Time management techniques are no longer effective.
• There is more than one right answer and we must
search for less obvious right answers
• Individuals must create a robust capacity to enjoy the
process.
THE PRACTICAL APPLICATION OF
TECHNICAL ANALYSIS
Huntsman Hall F92
CFP ELIGIBLE
Ralph Acampora
Senior Managing Director
Altaira Ltd.
Ideal for: Investment professionals that want to better
utilize technical analysis in their investment strategy.
This session will demystify technical analysis and the
use of charts to study the markets for forecasting future
trends; provide a hands-on experience; and include
a real time look at the markets through the eyes of a
professional technician. You will learn how to use
the technical information so readily available through
Bloomberg and other market data providers.
LEARNING OBJECTIVES:
• Understand how the Dow Theory defines whether we
are currently in a primary bull or bear market
• Better comprehend how Relative Strength identifies
today’s leading and lagging stocks and sectors
• Realize how Market Sentiment/Behavioral Finance
answers the question
11:10 a.m. – 3:45 p.m.*
THE NEW NORMAL
Huntsman Hall G65
*ELECTIVES IN THIS TIME FRAME SPAN BOTH THE MORNING
AND THE AFTERNOON (BREAK FOR LUNCH).
ATTENDANCE IS REQUIRED FOR BOTH PART 1 & PART 2.
Richard J. Capalbo
Managing Member
Richard Capalbo Enterprises
INNOVATION TOURNAMENTS
Huntsman Hall G90
Ideal for: General Audience
In this course we will rethink and challenge our past
beliefs given we now all reside in a New Normal. We will
look into the following five propositions and how they
affect our business and personal lives:
• There is a war going on between Economics and
Politics and it is changing the Investment Landscape.
• There has never been a time in history where there is
56
*YEAR 2 & 3 STUDENTS ONLY
Christian Teriewsch
Andrew M. Heller Professor
The Wharton School
Despite this fundamental importance of innovation, most
firms treat innovation more as an art than a science.
Structured processes are used for everything from
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
sales-force management to budgeting or recruiting. Only
innovation is left out as a “fuzzy” piece of management
beyond process discipline. Innovation tournaments provide
a new process driven approach to innovation. Professor
Terwiesch’s book on innovation tournaments was listed by
BusinessWeek as one of the best innovation books.
LEARNING OBJECTIVES:
• This active innovation work shop gives participants an
active understanding of the power of tournaments and
a chance to experience a tournament first hand. At the
end of the day, the class will have generated more than
one hundred new opportunities. Each opportunity will be
screened, prioritized, and then have teams built around
the best opportunities reflecting the skills and interests of
the group.
STRATEGIC PERSUASION: ART OF WOO
Steinberg / Aresty - Parkinson
*YEAR 3 STUDENTS ONLY
Mario Moussa
Adjunct Senior Fellow
The Wharton School
Ideal for: General Audience
This workshop will help strengthen your influence and
persuasion skills -- skills you need to win support for
important initiatives, achieve organizational alignment,
and implement strategies. Through a series of interactive
discussions and role-plays, you will answer four key
questions: What is your communication style? What is
your organizational culture? What is the optimal way to
achieve buy-in for your ideas? How do you generate lasting
commitment? The workshop content is drawn from the
book The Art of Woo: Using Strategic Persuasion to Sell
Your Ideas (Portfolio/Penguin), co-authored by G. Richard
Shell and Mario Moussa. Learning Objectives After this
session you should be able to: - Experience enhanced
self-awareness, including emotional intelligence. - Utilize
heightened organizational intelligence, including the skills
needed to assemble winning coalitions. - Improved ideaselling skills.
LEARNING OBJECTIVES:
• Learn about the six channels of influence and how to use
them effectively.
• Optimize each message so it appeals directly to your
counterpart’s style and interests.
• Measure your progress on real problems you bring to the
program and see immediate results.
• Map the political landscape of your organization to see
where the landmines are buried and where your allies
can help you.
PROGRAM
PARTICIPANTS WILL BE ASKED TO COMPLETE A SURVEY AND
TO READ A CHAPTER OF “THE ART OF WOO” PRIOR TO ATTENDING THIS SESSION.
STRESS MANAGEMENT
Steinberg / Aresty - Hattersley
*YEAR 3 STUDENTS ONLY
Bena Long
President
Bena Long Associates
Ideal for: General Audience
No matter where we go or what we do, our two most
powerful resources are the mind and body. This session
addresses how to - Live without stress - Respond to
challenge with clarity, creativity and balance; - Work with
vision, confidence, and enthusiasm; - Act with integrity,
commitment and compassion. It will help participants
enhance their self-management skills to better cope
with stress, anger and frustration. The approach has
immediate application with strategic, long-term results.
Participants won’t have to change their life-styles but will
acquire skills to maintain inner balance and mental clarity.
The learning objectives of the session include: - Develop
skills in neurological self-management to optimize mind/
body balance and flexibility - Eliminate the deep tension,
emotional frustration and anger that lead to high blood
pressure and headaches - Sleep peacefully every night
- Control emotional reactions - Maintain mental balance
and self-control under critical situations such as client
presentations, negotiations and deadlines - Create a clear,
calm mind for clarity and effectiveness Participants will be
provided the necessary educational and training materials
to continue their practice after the session.
LEARNING OBJECTIVES:
• Develop skills in neurological self-management to
optimize mind/body balance and flexibility;
• Work without chronic stress and tension in any situation;
• Apply the techniques of the great martial artists to
maintain mental balance and self-control under critical
situations such as client presentations, negotiations and
deadlines.
• Become skilled in specific techniques to create a clear,
calm mind for clarity and effectiveness.
• Enhance instinctual skills - know who to trust and when;
• Understand and enhance crucial concentration skills
for greater mental clarity, insight and creative problem
solving;
• Access inner strength for enhanced self-confidence and
a powerful will
2015 Securities Industry Institute®
57
2:15 p.m. – 3:45 p.m.
ACHIEVING SUSTAINABLE RESULTS
Huntsman Hall F85
Kathy Pearson, Ph.D.
Senior Fellow, Leonard Davis Institute of Health Economics
The Wharton School
Ideal for: General Audience
Every organization, whether for-profit or not-for-profit,
whether publicly traded or privately held, whether large
or small, must balance the need for positive short-term
results and positive long-term results. Fundamentally, the
management behaviors and practices for meeting shortterm objectives are vastly different than those necessary to
meet long-term objectives. Often mid-level managers must
excel in both areas. This session explores best practices
in achieving these results. This session explores behaviors
for predicting versus managing the uncertainty of the
future and building adaptability into longer-term strategic
initiatives.
LEARNING OBJECTIVES:
• Understand the difference between behaviors and
mindset for running the current business versus
preparing for the future.
•Define processes within the organization that enable this
preparation for future success of the business.
BLUE OCEAN STRATEGY WORKSHOP
Steinberg / Aresty 136
*YEAR 3 STUDENTS ONLY
LIMITED SEATING AVAILABLE (ALSO OFFERED MONDAY AT
1:30PM AND WEDNESDAY 11:10AM)
Roch Parayre, Ph.D.
Senior Partner
Decision Strategies International
Teaching Fellow
The Wharton School
Ideal for: Decision makers or others who develop or
implement strategic decisions.
In today’s economic climate, most organizations compete
in red oceans, stained by the blood of competition. We
fight for market share, try to maintain prices, and execute
more efficiently than others. Blue Ocean Strategy suggests
an alternative. It urges us to explore how we can make
our value offering so distinctive that we find the blue
waters of new, uncontested market space… and make the
competition irrelevant. It offers a systematic approach to
creating that new market space. In this workshop, we will
introduce the Blue Ocean methodology, and teams will
work to map a creative, visual exploration of new market
opportunities against current industry realities. Tools
58
covered will include the Pioneer-Migrator-Settler Map, The
Strategy Canvas, The Buyer Experience Cycle, and The Six
Paths for Exploring new market space.
LEARNING OBJECTIVES:
• Understand the Blue Ocean Strategy framework, and the
core tools associated with it.
• Develop a deeper customer-centric view of the industry
and its offerings.
• Identify obstacles to strategic innovation.
CHINA: FUTURE PROSPECTS AND THEIR
ECONOMIC IMPLICATIONS FOR THE U.S.
Huntsman Hall 240
CFP ELIGIBLE
Paul Tiffany, Ph.D.
Senior Lecturer, Haas School of Business
University of California, Berkeley
Ideal for: Participants who want to improve their
appreciation of and insights regarding the current political
economy of the Peoples Republic of China, and the
relationship between that nation›s recent economic
expansion and prospects for the future of the United States
of America.
This elective session will first briefly review the remarkable
rise of the Chinese economy from the rise of Mao in
the mid-20th Century into the current era of 2015. We
will focus on the historical roots of that transformation,
and how these have shaped the current attitudes and
perspectives of the Chinese leadership towards economic
priorities, growth, and relations with off-shore business
entities. We will then turn specific attention to the
prospects for future political-economic relations between
the PRC and the USA as the “American Century” winds
down. Participants will be challenged to consider how the
many benefits of “doing business with China” for American
firms must be balanced against the ultimate ends and
goals of that nation as they relate to the value proposition
of the United States and its own ambitions in the decades
ahead.
LEARNING OBJECTIVES:
• Have a better understanding of the evolution of the
contemporary Chinese economy and how that historical
development has shaped the attitudes and perspectives
of China’s leadership toward business and investment
activities within the country, and abroad.
• Increase their awareness of the opportunities and threats
posed to US-based investors who choose to operate
within the confines of the Chinese economy today.
• Better comprehend the looming challenge that China
represents to the long-standing hegemony of the
United States as the world’s leading nation-- and what
implications for America stem from the recent “rise of
China.”
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
CONSUMER BEHAVIOR
Huntsman Hall 245
Gal Zauberman
Professor of Marketing and Psychology
The Wharton School
Ideal for: General Audience
To design effective marketing strategies, it is important
to understand the determinants of customer behavior.
This session provides an overview of various aspects
of customer behavior, including consumer perception,
memory, the customer-decision making process, and
social influences. Real world examples to be included.
LEARNING OBJECTIVES:
• Have enhanced awareness of key concepts in
consumer psychology and be able to apply these
concepts to real-life situations.
• Understand the extent to which and the ways in which
consumer perceptions of value can be influenced.
CULTIVATING COLLABORATIVE TEAMS
Huntsman Hall 250
Yael C. Sivi
Managing Partner
Collaborative Coaching, LLC
Ideal for: General Audience
Collaboration is voluntary – it cannot be mandated. While
most of us aspire to be “collaborative” at work, many
leaders and teams struggle to implement the right skills
and practices that the unrestrained sharing of work, ideas,
and inspiration. How many of us feel we are actively
cultivating the kind of environment where new ideas – and
new value – can be created freely? And how many of us
experience work and leadership cultures that can truly
leverage the differences and similarities present in their
teams? In this class, we will explore conditions, skills, and
attitudes necessary for successful collaboration. We will
discuss the contributions each of us can make – as peer
and as leader – to bring collaboration to life. Participants
will discuss case studies, explore assumptions about
organizational and leadership practices, and leave with
concrete ideas to foster collaboration in their work
contexts.
2015 Securities Industry Institute®
PROGRAM
LEARNING OBJECTIVES:
• Understand critical elements that contribute to
a collaborative team environment—including the
awareness of what highly collaborative companies
practice on a regular basis
• Identify where their own team culture is strong and
in need of improvement with respect to collaborative
behaviors
• Leave with a few critical ideas about how they could
help their own teams to be more collaborative moving
forward
FOUR SCENARIOS FOR THE WORLD
ECONOMY
Huntsman Hall F45
CFP ELIGIBLE
Witold Henisz
Deloitte & Touche Professor of Management in Honor of
Russell E. Palmer, former Managing Partner
The Wharton School
Ideal for: General Audience
This session draws upon a number of scenario
forecasting exercises from the private and public sectors
to explore the major uncertainties faced by the world
economy. The focus is on highlighting that not only is the
world not flat or flattening but that the level of economic
interdependence and collaboration we have today is
under theat. Four future scenarios and their implications
for investment strategies are explored.
LEARNING OBJECTIVES:
• Gain insight into the profound changes in the locus of
economic activity across time and countries
• Understanding the challenges and opportunities of
continued internationalization, especially in emerging
markets
• Explore the risks and opportunities of a step back from
internationalization
59
FUNDAMENTALS OF SECURITIES OPERATIONS
Huntsman Hall 255
CFP ELIGIBLE
Thomas Gooley
Senior Managing Director & Chief Risk Officer, Retirement
& Individual Financial Services
TIAA CREF
Ideal for: Non-operations professionals in the securities
industry.
This course provides a broad perspective of brokerage
operations covering Global Markets across a range of
products, functions and services. Topics will include the
life cycle of securities transactions from execution through
clearance/settlement and custody, as well as critical
client service and operations risk management functions.
Operations will be discussed from both a macro industry
perspective and the inner workings of individual broker/
dealers.
LEARNING OBJECTIVES:
• Develop a basic understanding of brokerage operations
• Describe the life cycle of a standard trade in Fixed
Income and Equities • Understand how regulations impact the brokerage
industry
GAMIFICATION
Huntsman Hall G55
Ethan Mollick
Edward B. and Shirley R. Shils Assistant Professor of
Management
The Wharton School
Ideal for: General Audience
Many organizations have begun to use games to
revolutionize the way they interact with customers and
employees, becoming more competitive and more
profitable as a result, a process sometimes called
gamification. Startups are turning financial management
into a game, motivating behavior changes among
consumers. Microsoft has used games to painlessly
and cost-effectively quadruple voluntary employee
participation in important tasks. Amateurs playing a
game about protein synthesis figured out the structure
of a strain of AIDS virus in three weeks, a task that had
eluded scientists for fifteen years. A recruiting game
developed by the U.S. Army, for just 0.25% of the
Army’s total advertising budget, has had more impact
on new recruits than all other forms of Army advertising
combined. And Google is using video games to turn its
visitors into a giant, voluntary labor force— encouraging
60
them to manually label the millions of images found on
the Web that Google’s computers cannot identify on
their own. In this session, we will discuss how leadingedge organizations are using video games to reach
new customers more cost-effectively; to build brands;
to recruit, develop, and retain great employees; to
drive more effective experimentation and innovation; to
supercharge productivity… in short, making it fun to do
business.
LEARNING OBJECTIVES:
• Understand the types of games available to reach
customers and employees.
• Be able to apply games and game techniques to your
business
• Harness the power of games to motivate, innovate,
market and trade.
HEALTHCARE SPENDING: WHAT BENDS THE
TRENDS BY HOW MUCH, AND FOR HOW LONG
Huntsman Hall F50
CFP ELIGIBLE
Lawton R. Burns, Ph.D.
Chair, Health Care Management Department
James Joo-Jin Kim Professor of Health Care Management
Professor of Management
The Wharton School
Ideal for: General Audience
This session will analyze a central problem facing the
US health care system: the inexorable increase in health
spending. The problem has existed for decades, as
there are many persistent drivers. Prior solutions to
cost containment, including both regulatory and market
approaches, have generally failed. Today there is a
menu of approaches now being pursued to deal with the
problem, now labeled as “bending the trend” in costs.
These include wellness and prevention, value-based
purchasing, care coordination, and patient centered
medical homes. The White House is claiming that the
rollout of the Patient Protection & Affordable Care Act
(PPACA) has succeeded in bringing down costs. This
session will analyze the cost-containment potential
of these efforts and assess the likely trend in future
healthcare spending. The session will also show how
trends in healthcare spending relate to trends in GDP.
LEARNING OBJECTIVES:
• Understand why health care costs persistently rise over
time
• Appreciate why it has been so hard to tame these costs
• Understand the role of market versus structural
solutions to cost containment
2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
HEDGE FUNDS IN MUTUAL FUND CLOTHINGLIQUID ALTS
Huntsman Hall F55
PROGRAM
HOW TO EXCEL IN THE SECURITIES
INDUSTRY: WHAT ELITE ADVISORS DO THAT
AVERAGE ADVISORS DON’T DO
Huntsman Hall G65
CFP ELIGIBLE
Kristi Kuechler
Managing Director
Lattice Strategies
Ideal for: General Audience
Many investors in traditional hedge funds accept
illiquidity, high fees and an asymmetric return pay off
as the “cost of entry”. Into this environment comes the
explosive growth of liquid hedge fund strategies – actively
managed strategies that have, in the past, been organized
as limited partnerships – now made available in an open
end, ’40 act regulated mutual fund.
These new liquid alt strategies provide daily liquidity,
pricing transparency, lower management fees, and no
performance fee/carry. However, as much is gained, what
is lost with these new funds? This session will explore
the recent experience of investors in traditional hedge
funds, discuss the impact of fees and taxes to investors’
returns, and explain the increasing interest in liquid alt
funds. We will then assess how liquid alt funds have
performed in the recent past and if and when they may be
an appropriate addition to an investors’ portfolio.
LEARNING OBJECTIVES:
• Understand the growth of liquid alternative mutual
funds and how advisors are using liquid alts in
portfolios
• Recognize when liquid alternatives may be a suitable
replacement or complement to traditional hedge fund
strategies
• Clarify the risks associated with liquid alternative
mutual funds – and better understand when these
funds would not be an appropriate investment for a
client
2015 Securities Industry Institute®
Richard J. Capalbo
Managing Member
Richard Capalbo Enterprises
Donald A. Connelly
Co-Founder
Don Connelly & Associates
Ideal for: Financial Advisors, Branch Managers, District
Directors, Mutual Fund Wholesalers, and Others in Retail
or Wealth Management
In this session, Don Connelly and Rich Capalbo use
their 90 years of collective experience and insight to
teach what elite advisors do that average advisors
don’t do. This session is not just for the advisor and will
benefit branch managers, district directors, mutual fund
wholesalers, and others in retail or wealth management.
LEARNING OBJECTIVES:
• How to spend 75% of your time doing the few things
that make a difference in your success.
• How to create a repeatable process to keep you
aligned and reach your goals.
• How to become a great communicator and create
conversational competence, using stories and
analogies.
• How to create a rigorous client acquisition and
retention plan and let go clients who do not fit your
business model; acquiring the right clients and keeping
them over the long run is the basis for a great business.
• How to master a sophisticated but easily
communicated asset management philosophy. There is
the classic argument in the financial service industry as
to whether it is more important to manage the client’s
assets or to manage the clients.
• How to refine your relationship skills to gain trust, be
likable and constantly exceed client expectations.
Trust is something that is earned over time and
understanding client expectations is the key to building
trust.
• How to differentiate yourself from the growing
competition.
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LEADING THROUGH TRANSITION
ORGANIZATIONAL CULTURE
Huntsman Hall 260
Huntsman Hall G60
Janet Greco
Academic Director
Wharton Executive Education
Co-President
Transition One Associates
Ideal for: General Audience
How, really, do you help people change, as a leader
and manager? What are the conditions that make real
change likely? What do we do that hinders others,
even ourselves, from fully adopting new behaviors or
attitudes? This session “explodes” the idea of resistance
by recognizing that others you seek to lead (engage in
change) have serious and reasonable needs they seek to
address before jumping, so to speak, on your bandwagon
with a joyous heart. We explore several dynamics at play
in ourselves and others during change, then examine
ways to offer a robust environment for the changes that
you as a leader are offering as key to individual and/or
organizational success.
LEARNING OBJECTIVES:
• Understand a model and a protocol for enabling
healthy transition.
• De-personalize the lack of whole-hearted change
and enhance possible approaches for fostering its
likelihood.
• Create a repertoire of anecdotes and antecedents to
use as tools for leading change.
*YEAR 1 & 2 STUDENTS ONLY
Dafna Eylon, Ph.D.
Academic Director
Aresty Institute for Executive Education,
The Wharton School
Organizational culture is an important driver of
employee behavior in organizations. Culture filters the
way people see the organizational world, including
impacting performance, commitment and attitudes
toward the workplace. In this session participants
develop an understanding of culture, how to identify its
key characteristics and how they influence behavior. In
addition, the relationship between organizational culture
and strategy is explored. Together we also explore the
significant impact culture has on decision making and
the role and impact of sub-cultures. The topic(s) are
introduced, explored and experienced using small group
discussion, clips, and an interactive group exercise.
LEARNING OBJECTIVES:
• Understand the importance of Organizational Culture
as an important driver of employee behavior in
organizations.
• Begin to understand the nature of organizational
culture; how it operates; the role of organizational
artifacts, symbolism and leader behavior; the
importance of fit between an employee and an
organization’s culture; elements of strong cultures;
drawbacks to strong cultures.
THE MYTH OF DIVERSITY
Huntsman Hall F60
Andrew Bernstein
President & CEO
Resilience Academy
Contrary to popular belief, diversity conflicts don’t come
from race, age, gender, culture, sexuality, or health
status. They come from the subconscious beliefs people
have about these things. Unless we learn to address the
underlying beliefs that drive diversity challenges, change
tends to be superficial. In this session, participants see
for themselves where conflict really comes from and why
most diversity trainings fail to produce lasting change.
This is followed by an introduction to a new process
called ActivInsight that safely and directly addresses even
the most divisive beliefs, and truly resolves them. An
anonymous online survey before the workshop ensures
that the session content is customized for participants,
and online post-work facilitates deeper integration.
Participants walk away with a completely different
understanding of diversity issues, and an intelligent and
effective new way to resolve them.
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PROGRAM
TOTAL LEADERSHIP
Huntsman Hall F95
Stewart D. Friedman
Practice Professor of Management
Director, Work/Life Integration Project
The Wharton School
Ideal for: General Audience
Leadership isn’t just about business, it’s about life.
Today’s business environment demands that leaders at
all levels find better ways to align their vision, values, and
everyday actions to perform well not only at work but
also at home, in the community and society, and for the
self -- that is, mind, body, and spirit. In this interactive
session, participants acquire practical tools for improving
performance as a leader in all parts of life.
LEARNING OBJECTIVES:
• Reframe the meaning of leadership by seeing it in the
context of the whole person
• Give and receive coaching on the alignment of your
actions and values
• Transform the way you allocate attention, skills, and
resources to work, home, community, and self
• Learn practical strategies for engaging others in
producing sustainable change
• Take a systems view of the performance expectations
of key stakeholders in all life domains
• Design experiments to pursue four-way wins®
2015 Securities Industry Institute®
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SECURITIES INDUSTRY INSTITUTE®
BIOGRAPHIES
RALPH ACAMPORA, CMT - Senior Managing Director, Altaira Limited Ralph is a pioneer in the
development of market analytics and has a global reputation as a market historian and a technical analyst.
He is former Director of Technical Research at Smith Barney and Prudential Securities, and is a published
author and popular lecturer consulted by financial experts and journalists worldwide. He has lectured at
the New York Institute of Finance for over 40 years and cofounded the Market Technicians Association
(MTA). He helped create the Chartered Market Technician (CMT) designation which is now recognized by
FINRA as the equivalent of a Chartered Financial Analyst (CFA).
JIM AUSTIN, a former senior executive at Baxter Healthcare, combines business strategy and
organizational development theory with extensive industry experience. His expertise is in working with
senior management on strategic planning, organizational change, strategy execution and new business
growth. He is skilled in coaching executives, facilitating board meetings, and delivering executive
development programs in strategy, marketing and plan execution. As an Adjunct Faculty member of the
Aresty Institute of Executive Education at the Wharton Business School, he tailored and delivered seniorlevel seminars on Strategic Execution, Scenarios for the Future and Critical Thinking for a number of leading companies
including Boston Scientific, Coca-Cola. Lincoln Financial, GE and Hitachi. Jim is a Business Management Professor at the
Lake Forest Graduate School of Management where he recently received the “Most Distinguished Corporate Education
Faculty Member” award. He also teaches an Ethics in Healthcare seminar for graduate students in the Department of
Health Systems Management, Rush University Medical Center. As a subcontractor at Decision Strategies International,
Inc., he led projects on: R&D strategies for SCJohnson; scenarios of the future for US Medical Devices; a strategic plan for
the American College of Radiology; scenarios of the future for AHIMA (including organizational implications); and a new
vision/strategic priorities at RAND Health. Prior to joining Decision Strategies, Jim worked for 12 years at Baxter
Healthcare, the last four as Vice President of Strategy Development for the Renal Division. Jim identified new business
opportunities, facilitated annual strategy planning processes and worked with senior management on organizational
development for this rapidly growing, nearly $2B Division. Before Baxter, Jim was Assistant to the President for ANCHOR
HMO, a subsidiary of Rush Medical Center, Chicago. Prior to his move to Chicago, Jim worked as a Consultant for Arthur
D. Little, Inc., where he led a number of large-scale planning, business development and strategic positioning studies.
Between college and graduate school, Jim spent four years as an Economist/Planning Officer in the Ministry of Finance,
Botswana. Jim holds a B.A. in Economics and Politics from Yale University. He was a Special Student at the
Massachusetts Institute of Technology in the Urban Studies Department, and received a joint Masters in Public Affairs
(MPA) and a Masters in Urban and Regional Planning (MURP) from the Woodrow Wilson School, Princeton University. Jim
was past Chairman of the Strategic Leadership Forum, a recent Board Member of the National Kidney Foundation of
Illinois, a past Member of the Board of Directors for the University Club of Chicago, Treasurer of LaSalle Language
Academy and Member of the Admissions Committee for the Latin School of Chicago.
KENNETH E. BENTSEN, JR. is President and CEO of SIFMA. Previously, Mr. Bentsen served as
President, and earlier as the Executive Vice President of Public Policy and Advocacy for SIFMA,
responsible for SIFMA’s legal, regulatory, and legislative affairs and advocacy initiatives. Prior to joining
SIFMA, Mr. Bentsen was president of the Equipment Leasing and Finance Association (ELFA), where he
led the 700-member financial services trade association representing commercial and investment banks,
financial services companies and manufacturers in the commercial finance sector. In that role he
developed and implemented a new strategic direction for this principal industry association. From 2003 to 2006, Mr.
Bentsen was a Managing Director at Public Strategies, Inc. where he was a strategic and management consultant
principally to the firm’s financial services clients. From 1995 to 2003, Mr. Bentsen served as a Member of the United
States House of Representatives from Texas, where he sat on the House Financial Services Committee (and its
predecessor House Banking and Financial Services Committee), and separately on the House Budget Committee. Mr.
Bentsen was an active participant in the drafting and enactment of the Sarbanes-Oxley Act, the Gramm-Leach-Bliley Act,
the Terrorism Risk Insurance Act and the Commodities Futures Modernization Act. During his tenure in the Congress, he
played an active role in legislation and oversight of regulations affecting bank and thrift charters, federal deposit insurance,
securities law, derivatives, and the federal government sponsored enterprises (Fannie Mae, Freddie Mac, and the FHLB
system). Mr. Bentsen was also instrumental in the passage of the landmark Balanced Budget Act of 1997, particularly with
respect to health care policy. Prior to his service in Congress, Mr. Bentsen was an investment banker at both a major Wall
Street firm and a large regional firm, where he specialized in municipal and mortgage finance. Mr. Bentsen holds a B.A.
from the University of St. Thomas and an M.P.A. from American University.
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65
JONAH BERGER is a marketing professor at the Wharton School at the University of Pennsylvania and
author of the recent New York Times and Wall Street Journal bestseller Contagious: Why Things Catch On. Dr. Berger has spent over 15 studying how social influence works and how it drives products and ideas to
catch on. He’s published dozens of articles in top-tier academic journals, consulted for a variety of
Fortune 500 companies, and popular outlets like the New York Times and Harvard Business Review often
cover his work.
ANDREW BERNSTEIN is the founder of ActivInsight, a process that is changing the way Fortune 500
companies approach resilience, organizational development, and leadership training. Clients include
Merrill Lynch, U.S. Trust, UBS, Raymond James, and other organizations committed to leadership
development. Andrew also teaches pro bono at not-for-profits like Phoenix House and City Year. His first
book, The Myth of Stress, was published by Simon & Schuster. For more information, visit
resilienceacademy.com.
MATTHEW BIDWELL is an Associate Professor of Management at The Wharton School, the business
school at the University of Pennsylvania. His research examines new patterns in work and employment,
focusing in particular the causes and effects of more short-term, market oriented employment
relationships. He has conducted detailed research on different forms of worker mobility, comparing the
effects of promotion versus internal mobility for firms and workers, and the conditions under which is most
likely to happen. He has also worked extensively on outsourcing and contracting, publishing papers on
how contractors are used within firms, on the effects of their relationships with staffing firms, and on who goes into
contracting. Professor Bidwell holds a Ph.D. from the MIT Sloan School, an S.M. in Political Science from MIT, and an
M.Chem from Oxford. He is the recipient of “Outstanding Scholar Awards” from the Academy of Management’s Human
Resources Division and from the Labor and Employment Research Association. He is also a senior editor at the Journal
Organization Science.
GAIL BLANKE is founder, president, and chief executive officer of Lifedesigns, LLC, a company whose
vision is to empower men and women worldwide to live truly exceptional lives. A best selling author, Ms.
Blanke’s latest book, Throw Out Fifty Things - Clear the Clutter, Find Your Life, was published in hard
cover March 20th, 2009, by Grand Central Publishing and has been featured frequently on The Today
Show, CNN International, CBS Sunday Morning, Fox & Friends, Chuck Scarborough, Good Day New York
and NPR’s “Tell Me More” with Michel Martin. The paperback version came out in March, 2010. The book
won the prestigious “Books-for-a-Better-Life” award from the Multiple Sclerosis Society. Ms. Blanke’s book, Between
Trapezes: Flying into a New Life with the Greatest of Ease, about thriving on change and mastering the art of self reinvention, was published by Rodale in August 2004. The website www.oprahselects.com included Between Trapezes on
its list of “must have” books. In My Wildest Dreams, Living the Life You Long For, was published by Simon & Schuster in
June, 1998 and appeared on Amazon.com’s Best Selling Books list and the New York Times Business Best Seller List. Ms.
Blanke was the sole guest on the Oprah Winfrey Show in October 1998 where she used concepts from the book to help
empower audience members to create the lives of their dreams. Ms. Blanke’s first book, Taking Control of Your Life:The
Secrets of Successful Enterprising Women, sold more than a half million copies. Her column, “The Motivator” appeared
monthly for two years in Real Simple magazine. Ms. Blanke has also appeared monthly on Martha Stewart Whole Living
Radio, as well as on CNN International and CBS 2 Sunday Morning. She has appeared on ABC World News with Diane
Sawyer, discussing the need for women to take control of their heart health and can be heard frequently on NPR. She
most recently appeared on the Today Show on March 28th, 2013 in a segment called “Frazzled to Focused.” Ms. Blanke’s
weekly blog, “The Monday Morning Motivator” has been read by thousands of loyal fans for nearly five years, inspired
segments on the Today Show – and has provided the contents for Gail’s fifth book to be published on Amazon for
Christmas 2014: THE MONDAY MORNING MOTIVATOR…How Good Could You Make It? If you visit gailblanke.com you
can see Gail’s media clips as well as other motivational videos and listen to audio recordings of her “Motivators.” Ms.
Blanke was one of the youngest female senior vice presidents of Avon Products, Inc., where, in addition to her
responsibilities as head of global communications, she motivated and inspired Avon’s millions of sales representatives to
live the lives of their wildest dreams. A member of the Chairman’s Executive Council, she led the re-positioning of Avon as
the world’s premier direct selling company for women and launched the widely acclaimed Avon Breast Cancer Awareness
Crusade, which has raised nearly $100 million to date. Prior to her experience at Avon, Ms. Blanke held numerous
executive positions at CBS including manager of special promotions for the New York Yankees.Ms. Blanke is a past
president of the New York Women’s Forum and the only member to hold that position for two terms. She is a past
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BIOGRAPHIES
chairman of the board of Fashion Group, International. In 1997, she was elected a corporate director of Sweetheart Paper
Holdings, which was one of the country’s leading paper suppliers.Ms. Blanke has received the International Women’s
Forum “Women Who Make a Difference Award,” the prestigious Matrix Award for Public Relations presented by New York
Women in Communications, Inc. and the Star Award presented by the New York Women’s Agenda. She is a past president
of the New York Women in Communications Foundation and was in the first wave of women to be inducted into the YWCA
Academy of Women Achievers.Ms. Blanke is a graduate of Sweet Briar College in Virginia and majored in acting at Yale
University Graduate School of Drama. She’s related to the orator and presidential candidate, William Jennings Bryan and
the beloved stripper, Gypsy Rose Lee. She and her husband, F. James Cusick, a writer, have two grown daughters, Kate
and Abigail, and live in New York City. Please visit her website at www.gailblanke.com.
BOBBI BLOCK is an experiential Facilitator and Coach with a unique background in both training and the
performing arts, specializing in Leadership, Collaboration, Creativity, Relationship-Building and
Presentation Skills Development. In addition to her independent consulting work, Bobbi works extensively
as Independent Faculty for The Wharton School’s Executive Education Institution. She is also a Senior
Affiliate with The Ariel Group, an award-winning training and development firm that uses theatrical
approaches to teach Leadership Presence and authentic connection to executives around the globe.
Also, Bobbi is a Human Strategy Consultant for Bracken Leadership, and a Lead Facilitator for the training firm
Performance of a Lifetime. Bobbi teaches and performs Improvisational Theatre in Philadelphia and is an Adjunct
Professor in the Theatre Department at Temple University, Drexel University, and The University of Otago in New
Zealand. Bobbi began her training career by teaching teambuilding and collaboration skills to corporate and nonprofit
organizations utilizing improvisational theatre techniques she acquired through producing, performing and teaching with
ComedySportz Improvisational Theatre Company. Bobbi then worked for Team Builders Plus, an international Training and
Development firm, where she complemented her Applied Improv techniques with a variety of experiential learning
approaches, and worked extensively with communication assessment tools including DiSC. Bobbi received two
Bachelor’s degrees from the University of Pennsylvania, one in English and one in Development through Creative
Expression. She received a Masters degree in Theatre from Villanova University, and trained with master improvisers at
renowned theater centers in Chicago and NYC. In addition to co-founding and performing with Barrymore Award-winning
ComedySportz Philadelphia for 20 years, Bobbi founded and is the Producing Artistic Director of critically-acclaimed
spontaneous theater company, Tongue & Groove. She is a founding member of the popular longform improv group,
LunchLady Doris, and performed with the interdisciplinary improv company Playback Philadelphia. Bobbi co-founded and
performed with the body percussion troupe People Percussion Project, and plays drums in the Brazilian percussion troupe
Unidos da Filadelfia. In addition to her current appointments at Temple, Drexel and Otago, Bobbi has taught Improvisation
at numerous theatres and colleges including The University of the Arts, The Wilma Theatre, University of Pennsylvania, The
Wharton School, and Villanova University. She has worked extensively with Philadelphia Young Playwrights, teaching
playwriting to young people and training teachers and teaching artists on the integration of theatre in the classroom, and
from whom she received the Adele Magner Memorial Award for excellence in Collaborative Teaching. Bobbi has worked
with: ABC Television, Abington Hospital, American Express, Accenture, Andersen Consulting, AstraZeneca, Booz Allen
Hamilton, Bristol Myers Squibb, Campbell Soup, Capitol One, Cendant Mortgage, The CIA, Coca Cola, Comcast,
Commerce Bank, Coopers & Lybrand, Deloitte, Disney, Emtec, Exelon, Federal Reserve Bank, Fox School of Business,
General Electric, Honeywell, IKEA, Kaiserman Company, KPMG, L’Oreal, Maersk, Merrill Lynch, Neiman Group, Oliver
Wyman, Pew Charitable Trusts, Philadelphia Museum of Art, Philadelphia Workforce Development, Praxair, SAP, Schering
Plough, Scratch, Sun Company, US Trust, The Wright Center for Medical Education.
LAWTON ROBERT BURNS, PH.D., MBA, is the Chair of the Health Care Management Department, the
James Joo-Jin Kim Professor, a Professor of Health Care Management, and a Professor of Management
in the Wharton School at the University of Pennsylvania. He is also Director of the Wharton Center for
Health Management & Economics, and Co-Director of the Roy & Diana Vagelos Program in Life Sciences
and Management. He received his doctorate in Sociology and his MBA in Health Administration from the
University of Chicago. Dr. Burns taught previously in the Graduate School of Business at the University of
Chicago and the College of Business Administration at the University of Arizona. Dr. Burns teaches courses on healthcare
strategy, strategic change, strategic implementation, organization and management, managed care, and integrated
delivery networks. He is an expert on the organization of healthcare providers (hospital systems, physician groups, ACOs),
the economic customer that now confronts healthcare product suppliers, and the overview of the healthcare systems in
the US/China/India.
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RICHARD CAPALBO is the Principal in Richard Capalbo Enterprises LLC, a Southern California
consulting firm specializing in both the Financial Service Industry and in bringing access to all aspects of
the Financial Service Industry to corporations. He lectures extensively throughout the securities, mutual
fund, banking and insurance industries. He is the Founder of the Quantum Leap Institute and specializes
in enhancing Individuals Behavior by analyzing changing trends and helping individuals adjust to these
changes. He coaches CEO’s in several technology firms on all aspects of corporate finance and marketing
issues. He also coaches financial advisors and their teams. He has co-authored two books in the areas of Investment
Management and Customer Service. His third and most recent book is, “The Ultimate Customer Service Model.” He has
written over twenty white papers on practice management and customer service issues. Mr. Capalbo served as District
Sales and Marketing Manager for Merrill Lynch and as Co-Manager of their Flagship Southern California Office. Previously
he was Chairman, President and Chief Executive Officer of Batemam, Eichler, Hill Richards, Incorporated where he
directed its expansion into seven western states, making it the largest regional brokerage firm headquartered on the West
Coast. He also served on the Kemper Financial Board of Directors. He was a Senior Vice President of Drexel Burnham
Lambert with responsibility for the firm’s marketing department, which he founded. In addition to his role as Marketing
Director, Mr. Capalbo also served as a director of many of Drexel Lambert’s subsidiaries. He also founded Broad Street
Productions, the firm’s audio-visual subsidiary and directed the firm’s entry into the business brokerage market. He began
his career in the securities industry as one of the pioneers in the use of Modern Portfolio Theory and lectured on that topic
during its developmental years to Institutional Portfolio Managers. From 1979 to 1987, he was an active member of the
SIA’s Sales and Marketing Committee and in 1986-87 served as its co-chairman. Mr. Capalbo has served as a trustee of
the Securities Industry Institute for over two decades; he was Curriculum Chair from 1995 to 1997 and was Chairman of
the Institute in 1998 and 1999. He lectures at numerous Universities and Executive Education programs. He holds a
Bachelor’s Degree in Economics from Fordham University in New York and a Master’s Degree in Finance from the Wharton
School of Finance and Commerce of the University of Pennsylvania.
DONALD A. CONNELLY is perhaps the financial industry’s most successful speaker, story teller, motivator
and mentor to Advisors. His career on Wall Street spans more than 45 years and includes positions as
stock broker, financial planner, branch manager, wholesaler, national sales manager and for nearly 19
years, company spokesperson, Senior V. P. and Senior Marketing Officer for an internationally renowned
money management firm. Don has lectured to tens of thousands of investors and financial services
professionals in large cities, small towns, boardrooms, and universities. Audiences at England’s
CambridgeUniversity, Harvard, Wharton School of Business, ChapmanCollege and Pepperdine have all benefited from his
presentations. He’s shared his wisdom with Investment professionals abroad in New Zealand, Australia, Spain, Canada,
England, Ireland and South Korea. In the past few years he has given several presentations to the prestigious Million Dollar
Roundtable as both a main platform and workshop speaker. Each of his audiences is left with great ideas and a
memorable experience. As co-founder of Don Connelly 24/7 (www.donconnelly247.com), Don’s timely and provocative
sales ideas are offered through an extraordinary learning center and mentoring program available to financial professionals
24/7. Don is a guru on managing client relationships and inspires financial Advisors to achieve great accomplishments. He
educates, entertains and motivates audiences with an extraordinary flair, using compelling storytelling and anecdotes
ANNE COONEY is a Managing Director and is the General Counsel of Morgan Stanley Wealth
Management (WM), the wealth management division of Morgan Stanley. Anne leads a team of
approximately 65 professionals who advise the business on legal issues and regulatory requirements
involving the division’s broad product and services offerings. Anne previously served as head of Client
Litigation for the Wealth Management business. Anne is a member of the WM Operating Committee and
serves on the Board of Trustees for the Securities Industry Institute, a securities education program
conducted in partnership with the Wharton School of Business. She is a member of the SIFMA Compliance and Legal
Society’s Executive Committee. Prior to joining Morgan Stanley in 1999, Anne practiced as a securities litigator with a
leading Florida law firm, where she specialized in representing financial institutions in court litigation, arbitrations, and
regulatory proceedings before the SEC and the self-regulatory organizations. She holds a J.D. with honors from the
University of Florida and a B.S. in Business Administration from the University of North Carolina, Chapel Hill.
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BIOGRAPHIES
MARCO DE FREITAS is Managing Director of Retail Products & Strategy at TD Ameritrade and is
responsible for the development and implementation of all investment and banking products, as well as
solutions for the workplace. Marco also leads the strategy and analytics functions within the Retail
organization. In his current role, Marco oversees TD Ameritrade’s offering and value proposition for
managed products, mutual funds and ETFs, fixed income, cash management solutions, retirement
products, annuities, margin, designated brokerage and stock plans. His organization also encompasses
specialized sales teams for fixed income and servicing teams for managed products. Marco also leads the Retail Strategy
team which is responsible for data and analytics capabilities, setting strategic direction for the business and leading key
growth initiatives. Prior to leading Retail Product & Strategy, Marco worked with business leaders across the Company to
implement Lean methodologies throughout their organizations. He also led the strategy and client experience team. Marco
joined TD Ameritrade from McKinsey & Co, where he was an associate partner in their Wealth Management and Banking
practices. In addition, he has worked as a consultant for The Boston Consulting Group and Arthur D. Little. He started his
career as a quality and application engineer at the leading aluminum producer Alcoa. Marco has a B.S. in Electrical
Engineering from Escola Politécnica, University of São Paulo. He also holds an M.A. in International Studies from the
Lauder Institute/S.A.S at the University of Pennsylvania, an M.B.A. in Finance from The Wharton School, as well as Series
7, 24, 63, and 66 licenses. Marco resides in New Jersey with his wife and two children.
FRED DUDEN is in his eleventh year at Schwab and is currently the President of Schwab Wealth
Investment Advisory, Inc. whose public facing product is known as Schwab Intelligent Portfolios. Prior to
his current role, Fred has had several leadership roles including Schwab’s Active Trader and Global
Products team and Corporate Development. Fred led the team responsible for the design, build and
launch of Schwab’s multi-currency trading account, the Schwab Global account. In his role within
corporate development he was responsible for all aspects of mergers, acquisitions, strategic partnerships,
investments and divestitures for the company. In this role Fred has lead several key initiatives for Schwab including the
divestiture of US Trust and the acquisition of Windhaven and OptionsXpress. Prior to joining Schwab, Fred held various
business development positions within MCI Corporation where he was responsible for the development of Fortune 100
clients. Fred also has extensive experience in the public finance area from his work as a consultant with Black & Veatch.
Fred earned a Bachelor of Science degree from the Wheeling Jesuit University and an MBA from Villanova University in
Philadelphia.
DAFNA EYLON works with senior executives and management teams to enhance leadership and
organizational effectiveness. She serves as Academic Director for programs at Wharton’s Aresty Institute
for Executive Education at the University of Pennsylvania, and is a former Senior Fellow at Wharton. She
previously served as the F. Carlyle Tiller Chair of Business at the Robins School of Business and Associate
Professor of Psychology at the University of Richmond. Dr. Eylon has extensive experience in
organizational consulting and executive coaching. She specializes in enabling executives to realize
opportunities for professional growth as they face key leadership challenges such as managing change, strengthening
communication, increasing emotional intelligence, and enhancing organizational culture and workplace empowerment. Dr.
Eylon’s clients around the world include: American Standard, Capital One, Deloitte, Estee Lauder, FAO United Nations,
Intel, Invensys, General Electric, Marathon Oil, Medtronic, Merrill Lynch, SanDisk, Shell International, Raytheon, VA
Medical Centers, and WABCO. A popular keynote speaker at organizational and industry events around the world, Dr.
Eylon integrates her industry experience and academic background on topics such as Leading Change, Your Leadership
Blueprint, Effective Ethical Decision Making in the Global Context, Social Influence and Executive Communication. Dr.
Eylon is the recipient of numerous professional awards including the State Council of Higher Education for Virginia
Outstanding Faculty Award, and her work has been profiled in the highly regarded multi-disciplinary journal Science. She
has also served as representative-at-large for the Academy of Management, Organizational Behavior Division. Dr. Eylon’s
current research interests and publications are in the areas of workplace empowerment, use of ambiguous information in
organizational settings, posthumous impressions of organizational leaders, and negotiation. Dr. Eylon earned her Ph.D. in
Organizational Behavior from the University of British Columbia.
2015 Securities Industry Institute®
69
ROBERT X. FOGARTY founded Dear World, a portrait project that unites people through pictures in his
distinct message-on-skin style. Its precursor, Dear New Orleans, became an alternative platform for
people to write love notes to their city. Before launching Dear World, Fogarty noticed that the simple
portraits could be a vehicle for shared communication no matter race, religion, or language. His work is
seen now over two million times per month, and he has photographed Nobel Peace prize winner
Muhammad Yunus, Academy Award winner Susan Sarandon, and Super Bowl MVP Drew Brees. He’s
also photographed Lorraine Powell Jobs, and Peter Thiel, as well as the executives of several major companies including
Pacific Life and UBS. His work has been featured by the Washington Post, PBS and CNN.
ANDREW FRIEDMAN According to CNBC, Andy Friedman is “one of the nation’s most sought-after
speakers on all things political.” An expert on political affairs, Andy is known for predicting the outcomes
of Washington deliberations and providing financial advisors and investors with strategies to consider in
light of the changing political landscape. Andy was a senior partner with the law firm of Covington &
Burling in Washington, D.C., where he practiced for almost thirty years, serving as head of the tax and
corporate groups. He received his bachelor degree as valedictorian from Trinity College in Hartford,
Connecticut, and his law degree from the Harvard Law School. Andy also served as tax counsel to Major League
Baseball, the National Football League, the National Basketball Association, and the National Hockey League. Andy
appears on CNBC, which refers to him as “Wall Street’s Tax Expert” and calls him “one of Washington’s savviest political
observers.” Andy also has appeared on the Larry Kudlow Show, the Fox Business Channel, and POTUS radio, has been
profiled in the Washington Post and Research Magazine, and is quoted extensively in publications ranging from the Wall
Street Journal to USA Today. Andy is included in Best Lawyers in America and Chambers’ America’s Leading Lawyers
for Business, which notes that “Andy’s ability to combine vast knowledge and a practical mindset permits him to convey
the most complex of tax concepts in layman’s terms. He is the expert’s expert. If every lawyer were like him, the world
would be a much better place.”
STEWART D. FRIEDMAN has been on the Wharton faculty since 1984. He is the Practice Professor of
Management. In 1991 he founded both the Wharton Leadership Program, initiating the required MBA
and Undergraduate leadership courses, and the Wharton Work/Life Integration Project. Stew served for
five years in the mental health field before earning his PhD in organizational psychology from the
University of Michigan. In 2001 Stew concluded a two-year assignment (while on leave from Wharton) at
Ford, serving as the senior executive for leadership development. In partnership with the CEO, he
launched a portfolio of initiatives to transform Ford’s culture; 2500+ managers per year participated. Following these
efforts, a research group (ICEDR) described Ford as a “global benchmark” in leadership development. Stew’s most
recent book is Baby Bust: New Choices for Men and Women in Work and Family (Wharton Digital Press, 2013). He is
author of the award-winning bestseller, Total Leadership: Be a Better Leader, Have a Richer Life (Harvard Business,
2008). It describes his challenging Wharton course (originally produced at Ford), in which participants do real-world
exercises to increase their leadership performance in all parts of their lives by better integrating them, while working in
peer-to-peer coaching relationships and using an innovative social learning site. The Total Leadership program – which
marries the work/life and leadership development fields – is now used by individuals and organizations worldwide,
including in an NIH-funded project on improving the careers and lives of women in medicine. The Total Leadership Web
site was chosen as one of Forbes’ best for women. Stew’s other publications include the widely-cited Harvard Business
Review articles, “Work and life: the end of the zero-sum game” (1998) and “Be a better leader, have a richer life” (2008),
and “The Happy Workaholic: a role model for employees” (Academy of Management Executive, 2003). His Work and
Family – Allies or Enemies? (Oxford, 2000) was recognized by The Wall Street Journal as one of the field’s best books.
In Integrating Work and Life: The Wharton Resource Guide (Jossey-Bass, 1998), Stew edited the first collection of
learning tools for building skills for integrating work and life. He has advised many organizations, including the U.S.
Departments of Labor and State, the U.N., and two White House administrations. He gives high-energy keynotes,
conducts interactive workshops, and is an award-winning teacher. The New York Times cited the “rock star adoration”
he inspires in students. He was chosen by Working Mother as one of America’s 25 most influential men to have made
things better for working parents, and by Thinkers50 as one of the “world’s top 50 business thinkers.” The Families and
Work Institute honored him with a Work Life Legacy Award in 2013. Stew blogs at hbr.org and you can follow him on
Twitter @StewFriedman.
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BIOGRAPHIES
CHRISTOPHER GARDNER is an Entrepreneur, Author, Philanthropist, and single parent whose work has
been recognized by many esteemed organizations. Gardner is the author of the 2006 autobiography, The
Pursuit of Happyness, a New York Times and Washington Post #1 bestseller that has been translated into
over forty languages. Gardner is also the inspiration for the acclaimed movie “The Pursuit of Happyness”
for which Will Smith, starring as Gardner, received Golden Globe, Screen Actors Guild and Academy
Award nominations for his performance. Gardner’s second bestselling book, Start Where You Are: Life
Lessons in Getting from Where You Are to Where You Want to Be, was published in May 2009. In the fall of 2010, Gardner
was named the Ambassador of Pursuit and Happyness for AARP, which has nearly 40 million members worldwide. Always
hard working and tenacious, a series of adverse circumstances in the early 1980’s left Gardner homeless in San Francisco
and the sole guardian of his toddler son. Unwilling to give up Chris Jr. or his dreams of success, Gardner climbed the
financial industry ladder from the very bottom. He worked at Dean Witter Reynolds and Bear Stearns & Co before founding
the brokerage firm Gardner Rich in Chicago in 1987. Chris Gardner’s aim, through his speaking engagements and media
projects, is to help others achieve their full potential. He is a passionate philanthropist committed to organizations
combating violence against women, homelessness, financial illiteracy and providing access to medical care and treatment;
issues of the utmost importance to Gardner.
CHRISTOPHER C. GECZY is Adjunct Professor of Finance at Wharton. He regularly teaches investment
management and co-created Wharton’s first full course on hedge funds, a course on Impact Investing,
and a number of executive education courses. He recently became Academic Director of the Jacobs Levy
Equity Management Center for Quantitative Financial Research. Dr. Geczy has been the Academic
Director of a number of Wharton Executive Education programs including the Wealth Management
Initiative, the 2009 Securities Industry Institute in partnership with SIFMA, the Private Wealth Management
program in partnership with The CFA Institute, and programs focused on advanced strategies, endowments and
foundations, alternatives and hedge funds in partnership with the Investment Management Consultants Association
(IMCA). In addition, he has taught Investment Management in the Penn-Securities Association of China (Penn-SAC)
program for a number of years. He received the Best Elective Course Teaching Award in the Wharton Executive MBA
Program. Dr. Geczy’s current research focuses on various topics including multifactor models, wealth management, risk
management, asset allocation, the performance of managed funds, and various aspects of equity lending and shortselling. His work has appeared in numerous books and scholarly journals including the Journal of Finance, Journal of
Financial Economics, The Society for Industrial and Organizational Psychology and the Journal of Political Economy. It has
also been covered in the Wall Street Journal, the New York Times, the Financial Times, Forbes, NPR, on CNBC’s Squawk
Box and in numerous other media outlets. He currently consults with and advises a number of private and institutional
investors including pension plans, insurance companies and ultra-high net worth families in the area of portfolio
construction, management and evaluation, asset allocation, investment selection, alternative investments including private
equity, infrastructure, hedge funds, and risk management. He has a B.A. in economics from the University of Pennsylvania
and a Ph.D. in finance and econometrics from the Graduate School of Business at the University of Chicago.
TRACY L. GERBER is a shareholder of Greenberg Traurig, LLP, where she is a member of the firm’s
national securities litigation practice group. She also serves as the administrative shareholder of the West
Palm Beach office. Ms. Gerber has acted as lead counsel in the defense of major broker-dealers in
hundreds of sales practice and employment arbitrations. In the sales practice arena, Ms. Gerber has
specific experience litigating product related controversies, pension fund consultant cases, failure to
hedge matters, failure to supervise actions, churning and unauthorized trading complaints, and fiduciary
claims involving managed accounts. Ms. Gerber’s broker-dealer employment practice includes all aspects of employment
litigation, including federal and state statutory discrimination, wrongful termination, U5 defamation, retaliation, protection
of proprietary information, and enforcement of promissory notes. Ms. Gerber serves as an industry arbitrator for the
Financial Industry Regulatory Authority, and is a frequent speaker on the subject of securities arbitration. Ms. Gerber is
the author of “FINRA Arbitration In the Modern Era: A Defense Practitioner’s Perspective,” The Review of Securities &
Commodities Regulation (Vol. 44, No. 14), August 2011. Ms. Gerber was selected for inclusion in The Best Lawyers in
America 2014 in the field of Securities Litigation, has been recognized by Super Lawyers magazine as a Florida Super
Lawyer in both the Securities Litigation and Employment Litigation fields and has received Martindale-Hubbell’s AV
Preeminent Peer Review Rating.
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SALVATORE “SAL” AUGUSTINE GIUNTA was born on January 21, 1985 in Clinton, Iowa. The oldest of
three children of Steven—a medical equipment technician and Rosemary—a pre-school teacher, Giunta
grew up in Cedar Rapids and Hiawatha, Iowa. At age 18, while working in a Subway sandwich shop, he
decided to enlist and he joined the Army in November 2003. He attended Infantry One Station Unit
Training and the Basic Airborne Course at Fort Benning, Georgia, before being assigned to the 173rd
Airborne Brigade Combat Team, Vicenza, Italy, on May 24, 2004. Promoted to the rank of Staff Sergeant
in 2009, Giunta completed two combat tours to Afghanistan totaling 27 months of deployment. On October 25, 2007,
while conducting a patrol as team leader, Giunta and his team were navigating through the treacherous terrain of
Afghanistan’s Korengal Valley when they were ambushed by a well-armed and well-coordinated insurgent force. While
under heavy enemy fire, Giunta immediately sprinted towards cover and engaged the enemy. Seeing that his squad leader
had fallen and believing that he had been injured, Giunta exposed himself to withering enemy fire and raced towards his
squad leader, helped him to cover and administered medical aid. While administering first aid, enemy fire struck Giunta’s
body armor and his secondary weapon. Without regard to the ongoing fire, Giunta engaged the enemy before prepping
and throwing grenades, using the explosions for cover in order to conceal his position. Attempting to reach additional
wounded fellow soldiers who were separated from the squad, Giunta and his team encountered a barrage of enemy fire
that forced them to the ground. The team continued forward and upon reaching the wounded soldiers, Giunta realized
that another soldier was still separated from the element. Giunta then advanced forward on his own initiative. As he
crested the top of a hill, he observed two insurgents carrying away an American soldier. He immediately engaged the
enemy, killing one and wounding the other. Upon reaching the wounded soldier, he began to provide medical aid, as his
squad caught up and provided security. For his extraordinary gallantry, unrivalled courage and selfless leadership in action
on October 25, 2007, Giunta was awarded the Medal of Honor by President Barack Obama in a White House ceremony
on November 16, 2010. Staff Sgt. Giunta was the first living recipient of the Medal of Honor for service in Iraq or
Afghanistan, the first living service member to be awarded the Medal of Honor since the Vietnam War and the eighth
service member to receive the nation’s highest military decoration for valor in Iraq and Afghanistan. His other military
decorations include the Bronze Star, Purple Heart, Army Commendation Medal w/oak leaf cluster, Army Achievement
Medal, National Defense Service Medal, two Army Good Conduct Medals and the Global War on Terrorism Service Medal
to name a few. He retired from the Army in June 2011 and is the author of Living with Honor (2012).
THOMAS GOOLEY is a Senior Managing Director and Chief Risk Officer for Retirement & Individual
Financial Services at TIAA CREF where he drives the risk management strategy and framework for the
organization. Tom’s team oversees risk identification, analysis, measurement and mitigation in alignment
with corporate standards and prescribed risk appetite. Tom has nearly 20 years of experience in
brokerage and banking operations with expertise in managing large, complex organizations through
transformational change. Prior to TIAA CREF, Tom was the Managing Director and Global Head of
Operations for the Wealth and Investment Management Groups at Morgan Stanley, where he defined and implemented
the vision and strategy for the groups from a people, infrastructure, controls, product and stakeholder perspective and
revitalized the control program, providing transparency on risk within the organization. Additionally, Tom co-led the
integration of Smith Barney and Private Wealth Management positions and accounts onto the Morgan Stanley retail
platform – the largest conversion of its kind in the industry today. Prior to Morgan Stanley, Tom held management
positions in operations at Bank of America Securities and Goldman Sachs as well as serving on the SIFMA Ops and Tech
Steering Committee, the DTCC Ops Advisory Council and is currently an advisor to the SIFMA Securities Operations
Section. Tom has a B.A. from the University of California, Berkeley, and an M.B.A. from The Wharton School, University of
Pennsylvania.
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JANET GRECO is co-president of Transition One Associates, a management consulting firm that
specializes in transforming leadership intent into organizational momentum. She provides leadership and
management development, through coaching individual executives and through consulting with
management teams. Her clients have included Checkpoint Systems, Children’s National Medical Center,
Comcast, GMAC, Johnson & Johnson, State Street Global Advisors, Merck and Company, the Pew
Charitable Trusts, individual and various industry associations. She currently serves on the advisory board
of Alternative Workstations in Education. Her public service work includes having served on the boards of The Friends of
the Free Library and the Philadelphia Clearinghouse, as well as pro bono consulting. Dr. Greco is an academic director and
faculty member of several Wharton School Executive Education programs and of the Organizational Dynamics masters
program in the University of Pennsylvania’s Graduate School of Arts and Sciences. Her research into the use of narrative
and organizational politics for executive development was conducted with participants of the J&J/Wharton Fellows
program, where she was a faculty member. Results of this study were published in the Journal of Organizational Change.
Before joining Transition One, Dr. Greco was a line manager. As vice president of a large regional advertising agency, she
managed a department responsible for providing communications programs to clients in retail, finance, manufacturing,
and health care on a regional and national level. Dr. Greco holds a BA cum laude, membership in Phi Beta Kappa and Phi
Kappa Phi honors societies, an MA from Cornell University, and an MA in Organizational Development and Ph.D. in Human
and Organizational Systems from The Fielding Graduate University.
MAURO F. GUILLÉN is the Director of the Joseph H. Lauder Institute at Penn, a research-and-teaching
program on management and international studies. He holds the Dr. Felix Zandman Endowed
Professorship in International Management at the Wharton School of the University of Pennsylvania. He is
a member of the advisory board of the Escuela de Finanzas Aplicadas (Grupo Analistas), and serves on
the World Economic Forum’s Global Agenda Council on Emerging Multinationals. He has received a
Wharton MBA Core Teaching Award, a Wharton Graduate Association Teaching Award, a Wharton
Teaching Commitment and Curricular Innovation Award, the Gulf Publishing Company Best Paper Award of the Academy
of Management, the W. Richard Scott Best Paper Award of the American Sociological Association, the Gustavus Myers
Center Award for Outstanding Book on Human Rights, and the President’s Book Award of the Social Science History
Association. He is an Elected Fellow of the Macro Organizational Behavior Society and of the Sociological Research
Association, a former Guggenheim and Fulbright Fellow and a Member in the Institute for Advanced Study in Princeton. In
2005 he won the IV Fundación Banco Herrero Prize, awarded annually to the best Spanish social scientist under the age of
40. His current research deals with the internationalization of the firm, and with the impact of globalization on patterns of
organization and on the diffusion of innovations. His most recent books are Global Turning Points (2012) and Emerging
Markets Rule (2012). He is also the author or co-author of The New Multinationals (2010), Green Products (2011), Building
a Global Bank: The Transformation of Banco Santander (2008), The Rise of Spanish Multinationals (2005), The Taylorized
Beauty of the Mechanical (2006), The Limits of Convergence: Globalization and Organizational Change in Argentina, South
Korea, and Spain (2001), Models of Management (1994), and The AIDS Disaster (1990). He was a member of the University
of Oviedo team that won the Spain National Basketball University Championship in 1987. His personal website is at:
http://www-management.wharton.upenn.edu/guillen/
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CARLA HARRIS is a Vice Chairman, Global Wealth Management, Managing Director and Senior Client
Advisor at Morgan Stanley. She is responsible for increasing client connectivity and penetration to
enhance revenue generation across the firm. She formerly headed the Emerging Manager Platform, the
equity capital markets effort for the consumer and retail industries and was responsible for Equity Private
Placements. Ms. Harris has extensive industry experiences in the technology, media, retail,
telecommunications, transportation, industrial, and healthcare sectors. In August 2013, Carla Harris was
appointed by President Barack Obama to chair the National Women’s Business Council. For more than a decade, Ms.
Harris was a senior member of the equity syndicate desk and executed such transactions as initial public offerings for
UPS, Martha Stewart Living Omnimedia, Ariba, Redback, the General Motors sub-IPO of Delphi Automotive, and the $3.2
Billion common stock transaction for Immunex Corporation, one of the largest biotechnology common stock transaction
in U.S. history. Ms. Harris was recently named to Fortune Magazine’s list of “The 50 Most Powerful Black Executives in
Corporate America”, U. S. Bankers Top 25 Most Powerful Women in Finance (2009, 2010, 2011), Black Enterprise’s Top
75 Most Powerful Women in Business (2010), to Black Enterprise Magazine’s “Top 75 African Americans on Wall Street”
(2006 – 2011), and to Essence Magazine’s list of “The 50 Women Who are Shaping the World”, Ebony’s list of the Power
100 and “15 Corporate Women at the Top” and was named “Woman of the Year 2004” by the Harvard Black Men’s Forum
and in 2011 by the Yale Black Men’s Forum. Ms. Harris began her career with Morgan Stanley in the Mergers &
Acquisitions department in 1987. Prior to joining Morgan Stanley, Carla received from Harvard Business School an MBA,
Second Year Honors and an AB in economics from Harvard University, Magna Cum Laude. Carla has also received
Honorary Doctorates of Laws, Humanities and Business from Marymount Manhattan College, Bloomfield College,
Jacksonville University, Simmons College, the College of New Rochelle, St. Thomas Aquinas College and Fisk University
respectively. Carla Harris is actively involved in her community and heartily believes that “we are blessed so that we can
be a blessing to someone else.” She is the immediate past Chair of the Board of the Morgan Stanley Foundation and sits
on the boards of the Food Bank for NYC, The Executive Leadership Council, The Toigo Foundation, Sponsors for
Educational Opportunity (SEO), A Better Chance, Inc, Mt. Sinai and St. Vincent’s Hospitals, Xavier University, and is an
active member of the St. Charles Gospelites of the St. Charles Borromeo Catholic Church and the Mark Howell Singers.
Ms. Harris is co-chair of the National Social Action Commission of Delta Sigma Theta Sorority, Incorporated and was a
member of the Board of Overseers’ Committee on University Resources, Harvard University. She has received the Bert
King Award from the Harvard Business School African American Alumni Association, the 2005 Women’s Professional
Achievement Award from Harvard University, the Pierre Toussaint Medallion from the Office of Black Ministry of the
Archdiocese of New York, the Women of Power Award given by the National Urban League, the Women of Influence
Award from The Links, Incorporated and many other awards. In her other life, Carla is a singer, and has released her
third gospel CD “Unceasing Praise” (2011) , her second CD, a gospel album titled, “Joy Is Waiting”, was featured on BET
Nightly News while her first CD entitled, “Carla’s First Christmas”, was a bestseller on Amazon.com in New York and in
record stores, and was featured on the CBS Evening News with Dan Rather in his “American Dream” segment. She is
also the author of the newly released book, Strategies to Win and of Expect to Win (2009) (Hudson Press).
JOSEPH M. HART is an industry veteran of more than 27 years, Mr. Hart has been serving the needs of
financial advisors and intermediaries, currently as Executive Vice President – Institutional Sales for Realty
Capital Securities and most recently as Senior Vice President and Head of Sales for ING Investment
Management. In addition to working with industry giants like these, Joe has worked with some of the
brightest names in the asset management business representing open end mutual funds, closed end
mutual funds, offshore investments, separately managed accounts, variable and fixed annuities among
other investment solutions. Prior to ING, Joe worked with Prudential Investments, Banc of America, Wachovia (formerly
First Union), and Fidelity Investments. Joe applies his unique background to assist investment professionals in developing
their practice by understanding their clients’ inherent decision making challenges. He is especially noted for his energetic
and informative presentations to independent, traditional wire house, bank, and family office advisors, as well as to the
general investing public. Mr. Hart earned his BA in business from Western Michigan University in Kalamazoo (MI) and is
series 7, 63, 65, 24 licensed and holds his Certified Investment Management Analyst (CIMA) designation.
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WITOLD J. HENISZ is the Deloitte & Touche Professor of Management in Honor of Russell E. Palmer,
former Managing Partner at The Wharton School, The University of Pennsylvania. He received his Ph.D. in
Business and Public Policy from the Haas School of Business at University of California, Berkeley and
previously received a M.A. in International Relations from the Johns Hopkins School of Advanced
International Studies. His research examines the impact of political hazards on international investment
strategy including efforts by multinational corporations to engage in corporate diplomacy to win the hearts
and minds of external stakeholders. In an ongoing National Science Foundation funded project he shows that markets
value stakeholder engagement twice as much as the net present value of the gold ostensibly controlled by 19 publicly
traded gold mining companies. He then assesses the contingencies that influence the choice of which stakeholder these
firms should reach out to in order to positively influence valuation as well as how to best develop a cooperative
relationship with that stakeholder. He draws upon these insights as well as examples from large scale construction
management, sustainable tourism, development and military counterinsurgency in his book project Corporate Diplomacy:
Engaging Global Stakeholders. Witold has won multiple teaching awards at the undergraduate and graduate levels for his
elective courses that highlight the importance of integrating a deep understanding of political and social risk factors into
the design of an organization’s global strategy. He teaches sessions on Global Policy Risk and Stakeholder Engagement
for multiple open enrollment and custom Executive Education programs at the Wharton School. He co-lead the redesign
of the global required course in the Wharton curriculum. Witold has served as a consultant for Shell Corporation, Maritime
Financial Group, The World Bank, The Inter-American Development Bank, The Rand Corporation, The Central Intelligence
Agency, Computer Sciences Corporation (CSC), Science Applications International Corporation (SAIC), Department Of
Homeland Security, The Conference Board, Eurasia Group, Hynix Semiconductor, Willkie Farr & Gallagher LLP and
Philippine Long Distance Telephone Company (PLDT). He previously worked for The International Monetary Fund. He is
currently a principal in the political risk management consultancy PRIMA LLC.
TODD HENSHAW is currently serves as Director of Executive Leadership Programs at the Wharton
School, University of Pennsylvania. His prior assignments included service as Professor at Columbia
University, and Academy Professor and Director of Leadership Programs at the United States Military
Academy at West Point. A key architect of West Point’s Leader Development System, Todd also served as
the inaugural Director of the Eisenhower Leader Development Program, a graduate partnership with
Columbia University that prepares Army captains to develop future officers. Dr. Henshaw teaches
leadership and leader development at The Wharton School and around the world to executives and MBA students, and
consults with organizations desiring improvement in leadership at all levels. Over the past several years, he has worked to
enhance leadership capacity in the following global organizations: General Electric, Alcatel-Lucent, KPMG, Glaxo Smith
Kline, Ericsson, Panasonic, Coca-Cola, Andritz, Bao Steel, Kuwait Ministry of Finance, Huawei, IBM, National Military
Academy of Afghanistan, World Economic Forum, Columbia University, MIT, Dartmouth, Evonik, Penske, Samsung,
Hitachi, Citigroup, Boston Consulting Group, McKinsey, ADP, Boston Scientific, BM&F BOVESPA, and National Institute of
Development Administration (Thailand). Dr. Henshaw has extensive experience developing leaders for financial service
organizations including banks and insurance companies around the world. Recent banking clients include: Morgan
Stanley, Bank of America, Citi, Bank of China, Sumitomo (Japan), Westpac (Australia), Chinatrust, (Taiwan), CITIC, and
Minsheng (China). Insurance clients include: Tokio Marine Group, Axis, Chubb, RCM & D, Council of Insurance Agents and
Brokers, Woodruff-Sawyer, Cottinham & Butler, Philadelphia Insurance, Insurance CFOs Group, and Regions Insurance.
Todd earned his MBA from The University of Texas at Austin in 1995, concentrating in Executive Leadership and Strategy,
and a Ph.D. in Business at the University of Kansas in 2003, examining leadership development and organizational culture. JESSE HILL joined Edward Jones in 1996 and is currently a Principal in the firm’s Legal
Department responsible for government and regulatory relations. In this capacity, he is responsible for the
development and implementation of the firm’s public policy initiatives and interactions with key regulatory
and elected officials. In addition to his role at Edward Jones, Jesse is a member of the Securities Industry
Financial Markets Association’s Government Representatives Committee, Financial Services Roundtable
Lawyer’s Council and the FINRA Membership Committee. In St. Louis, Jesse serves on the board of the
Missouri Chamber of Commerce as well as the Public Policy Committee for the St. Louis Regional Chamber. Jesse
graduated from the University of Illinois in 1993 and obtained his J.D. from the University of Missouri in 1996. 2015 Securities Industry Institute®
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ROBERT HORMATS is Vice Chairman of Kissinger Associates Inc. the New York based strategic
international consulting firm that assesses and navigates emerging market geopolitical and
macroeconomic risk for its clients. Previously Bob served as Under Secretary of State for Economic,
Energy and Environmental Affairs from September 2009 to July 2013. Before this Bob was vice chairman
of Goldman Sachs (International) for 25 years. Earlier, Bob served as Assistant Secretary of State for
Economic and Business Affairs from 1981 to 1982, Ambassador and Deputy U.S. Trade Representative
from 1979 to 1981, and Senior Deputy Assistant Secretary for Economic and Business Affairs .He served
as a senior staff member for International Economic Affairs on the National Security Council from 1969 to 1977, where he
was senior economic advisor to Dr. Henry Kissinger, General Brent Scowcroft and Dr. Zbigniew Brzezinski. Bob has
worked extensively in Western Europe, China, India, Russia, the Middle East and South East Asia. His areas of expertise
and experience include international trade and investment, intellectual property, foreign investment in the US, protection
of trade secrets and global energy issues. Bob has been a visiting lecturer at Princeton and served on the Board of
Visitors of the Fletcher School of Law and Diplomacy and the Dean’s Council of the John F. Kennedy School of
Government at Harvard. He is also a member of the Council on Foreign Relations and the Economic Club of New York.
Bob’s publications include The Price of Liberty: Paying for America’s Wars from the Revolution to the War on Terror;
Abraham Lincoln and the Global Economy. Bob earned a BA from Tufts University in 1965, and an MA in 1966, and a
PhD in 1970 International Economics from the Fletcher School of Law and Diplomacy.
KARTIK HOSANAGER is a tenured Associate Professor of Internet Commerce at The Wharton School
of the University of Pennsylvania. Kartik’s research work focuses on Internet media and Internet
marketing. Kartik has been recognized as one of the world’s top 40 business professors under 40. He
has received several teaching awards including the MBA and Undergraduate Excellence in Teaching
awards at the Wharton School. His research has received several awards including the best paper award
at the Consortium on Technology Policy and Management. Kartik is a cofounder of Yodle Inc, a venturebacked firm that has been listed among the top 50 fastest growing private firms in the US. He has served
on the advisory board of Milo Inc (acq by eBay) and is involved with other startups as either an investor or board
member. His past consulting and executive education clients include Google, Nokia, American Express, Citi and others.
Kartik graduated at the top of his class with a Bachelors degree in Electronics and a Masters in Information Systems
from Birla Institute of Technology and Sciences (BITS, Pilani), India, and he has an MPhil in Management Science and a
PhD in Management Science and Information Systems from Carnegie Mellon University.
WILLIAM JANNACE is an attorney with over 25 years of experience in the securities industry, where he
has worked in various legal and compliance capacities for various regulators and investment banking
firms. Before becoming a lawyer, Mr. Jannace was involved in proxy-fights and tender-offers as an
account executive at Georgeson & Co. and D.F. King & Co., Inc., proxy-solicitation firms. Mr. Jannace is
an Adjunct Professor of Law at New York Law School, where he teaches courses on Broker-Dealer
Regulation and the Securities Act of 1933. He previously taught securities regulation, capital markets,
and corporate governance courses at several other universities and business/professional schools,
including Georgetown Global Education Institute, Drexel University/Lebow College of Business, New York UniversitySCPS, Pace University, Baruch College, The New York Institute of Finance and the New York Society of Security
Analysts. Most recently, he lectured at the Securities Industry Institute/Wharton Business School on Global Capital
Markets and Corporate Governance and at Fordham Law School’s Corporate Compliance Institute on securities
regulation. Mr. Jannace also lectures internationally, conducting training programs for foreign stock exchanges, including
seminars on Corporate Governance and Securities Regulation for the Russian Securities Commission and Stock
Exchange in Moscow, and on Capital Market Development and Oversight for the East African Securities Regulatory
Authority in Uganda. He has participated in technical assistance missions with the SEC in partnership with several
foreign regulators including the Saudi Arabian Capital Markets Authority in Riyadh; the Securities and Exchange Board of
India in Mumbai and New Delhi; the Ukrainian Securities & Stock Market State Commission in Kiev; the Romanian
Securities Commission in Bucharest; the Jordanian Securities Commission in Amman; the Capital Markets Authority in
Istanbul; and the Albanian Financial Supervisory Authority in Tirana. In addition, he conducted training programs in
Beijing, China for various investment firms and in Taipei, Taiwan for the Taiwan Stock Exchange. Mr. Jannace also
conducts training programs domestically for foreign regulators who participate in the United States Department of
State’s International Visitor Leadership Program. Mr. Jannace received his JD from New York Law School in 1992, and
his LL.M. in Corporate, Banking, and Finance Law from Fordham Law School in 1996, where he wrote his Masters Thesis
on Corporate Governance and Institutional Shareholder Activism. He is a member of the State Bars of New York and
Connecticut.
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BIOGRAPHIES
KAIHAN KRIPPENDORFF is the CEO of Outthinker LLC (www.outthinker.com), a former McKinsey
consultant and author of four business strategy books (most recently Outthink the Competition). He writes
one of the most popular blogs on Fastcompany.com and is the founder of the Outthinker Network, a
global community of creative innovators. Nobel Peace Prize winner Mohammad Yunus has said, “Kaihan
shows that with a compelling idea anyone can change the world” and that message has made Kaihan one
of the most sought-after public speakers on the topics of business, strategy, and innovation. Through his
firm, Outthinker, he helps leading firms including Red Bull, Microsoft, VMware, Nestle Purina, L’Oreal, TIAA-CREF, Aetna,
Experian, Johnson & Johnson, and Citibank generate innovative growth ideas build strategic-thinking capacity. He earned
his BS in Finance from Wharton Business School, BS in Mechanical Engineering from the University of Pennsylvania, MBA
from Columbia Business School, and Doctorate of Science in Economics from Abo Akademie. ROB KRON has been in the financial services industry for more than 20 years and has extensive expertise
and experience in all aspects of financial planning and retirement benefits. Currently, Rob is the head of
Value Add and Retirement Marketing for BlackRock and is responsible for the development and delivery of
practice management, wealth management and market insight programs. Prior to joining BlackRock, Rob
spent 17 years at Merrill Lynch. He was most recently the Director of Equity Awards supporting large
public company stock option, restricted and performance share plans as well as services designed to help
senior corporate executives manage their benefits. His experience at Merrill Lynch also included managing the Individual
Retirement Account platform, developing and supporting innovative, industry-changing investment advice and web-based
initiatives to assist plan participants in planning and investing for their retirement. Rob also played a key role in the
development of a comprehensive suite of financial planning tools. Rob graduated magna cum laude from the University of
Colorado.
KRISTI KUECHLER is Managing Director, heads the private investor, family office and advisor businesses
for Lattice Strategies. She was recently President of the Institute for Private Investors, an educational
organization with more than 1,100 investor members and a separate membership of 140 advisory firms.
As President, Ms. Kuechler oversaw all issues relating to IPI membership and was also responsible for
content and curriculum, developing topics and recruiting speakers for IPI programs around the country.
She created and developed the Wealth Management program at Stanford University and ran the program
the past three years. She brings two decades of experience in real estate, finance, and education to her role at Lattice.
She is a graduate of Stanford University, where she received an M.A. in Administration and Policy Analysis, School of
Education. She holds a B.A. from the University of California at Davis.
WILLIAM S. LAUFER is Associate Professor of Legal Studies and Business Ethics and Director of the
Zicklin Center for Business Ethics Research at the Wharton School of the University of Pennsylvania.
William’s work has been published in many law reviews and scholarly journals, including the Journal of
Personality and Social Psychology, Law and Human Behavior, Journal of Business Ethics, and Business
Ethics Quarterly,. He has authored or edited ten books on moral development, values, psychology and
law, and criminology, including the Handbook of Psychology and Law. His current research interests focus
on theories of corporate criminal law. William recently completed a large-scale survey of corporate compliance programs
in small businesses for the United States Sentencing Commission. William was a 2003 recipient of the Wharton Graduate
Division Miller-Sherrerd MBA Core Teaching Award. He also received the David W. Hauck Award for Outstanding Teaching
and The Excellence in Teaching Award in past years.
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LAWRENCE LEIBOWITZ is a financial markets and technology entrepreneur. He is currently the Interim
CEO of Incapture Technologies, an enterprise software company. Previously, he was the Chief Operating
Officer and Member of the Board of Directors of NYSE Euronext, leaving in December of 2013 following
the acquisition by Intercontinental Exchange. At NYSE Euronext, he was responsible for Global Listings
and Trading for all stock exchanges, and had also been Global Head of Technology for the company.
Before joining NYSE Euronext, Leibowitz was Chief Operating Officer of UBS Americas Equities. He joined
UBS Americas Equities as a Managing Director in 2004 when the firm acquired Schwab Capital Markets. He was
responsible for several areas including market structure, strategic planning, business analysis, regulatory control, and the
broker services functions for the equities division. At Schwab, he was co-head of Schwab Capital Markets. Before joining
Schwab in October of 2001, Leibowitz co-founded Bunker Capital, a quantitative hedge fund in 1996. He also served as
CEO of REDIBook ECN and as Managing Director and Head of Program and Quantitative Trading at Credit Suisse First
Boston. In addition to chairing the Nasdaq quality of market committee and serving on the Securities Industry and
Financial Markets Association’s (SIFMA) market structure committee, Leibowitz has been a speaker at numerous industry
forums related to market structure, and has appeared in numerous SEC and congressional hearings on market structure
topics. Mr. Leibowitz graduated from Princeton University with a degree in Economics.
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University before moving to Penn. Massey’s research focuses on judgment under uncertainty – how, and
how well, we predict what will happen in the future. He works at the intersection of economics and
psychology, drawing on experimental research and “real world” data such as employee stock options,
401k savings, and the National Football League draft. His research has led to long-time collaborations
with Google, Merck and multiple National Football League franchises. Additionally, he has consulted to Fortune 100 clients
in the energy, software and computer industries. He frequently conducts workshops on negotiation, influence and
decision-making for a wide range of organizations. Massey’s research has been covered by the New York Times, Wall
Street Journal, Washington Post, The Economist, The Atlantic, ESPN Magazine, Bloomberg News, and National Public
Radio. He has co-authored editorials in the Wall Street Journal and New York Times. He co-developed the MasseyPeabody NFL Power Rankings for the Wall Street Journal, where they have been published since 2010. Massey is a cofounder of Wharton’s People Analytics Conference, first held in March 2014. He is also a co-host and co-creator of
“Wharton Moneyball” on Sirius’ Business Radio, a weekly talk show on sports analytics, broadcast since March 2014.
Massey has taught MBA and Executive MBA courses for over 13 years. He has received teaching awards from Duke, Yale
and Penn for courses on negotiation, power & politics, organizational behavior and human resources. Massey is from San
Angelo, Texas, and attended the University of Texas as an undergraduate.
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2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
BIOGRAPHIES
BILL MCMANUS is part of the Strategic Markets Team for Hartford Funds. In his current position, Bill is
responsible for engaging and educating both financial advisors and their clients about current and
emerging opportunities in the financial-services marketplace. These opportunities range from tactical
strategies in areas such as retirement-income planning, investment planning, and charitable planning, to
anticipating and preparing for long-term demographic and lifestyle changes. Bill joined the organization in
2003 as an advisor consultant responsible for marketing Hartford Funds in Virginia and West Virginia. Bill
earned his Certified Investment Management Analyst (CIMA®) designation, is FINRA Series 7 and 63
registered, and holds his life and variable insurance licenses. Originally from Smithville, New Jersey, Bill attended the
University of Pennsylvania where he earned a bachelor’s degree in political science. He currently lives in Ardmore,
Pennsylvania.
OLIVIA MITCHELL is the International Foundation of Employee Benefit Plans Professor at the Wharton
School, as well as Professor of Insurance/Risk Management and Business Economics/Policy; Executive
Director of the Pension Research Council; and Director of the Boettner Center on Pensions and
Retirement Research; all at the Wharton School of the University of Pennsylvania. Concurrently Dr. Mitchell
serves as a Research Associate at the NBER; Independent Director on the Wells Fargo Advantage Fund
Trusts Board; Co-Investigator for the Health and Retirement Study at the University of Michigan; and
Executive Board Member of the Michigan Retirement Research Center. She is also a Senior Research
Fellow at the SKBI Institute of the Singapore Management University. Dr. Mitchell’s main interests are public and private
pensions, insurance and risk management, financial literacy, and social insurance. She was awarded the Fidelity Pyramid
Prize for research improving lifelong financial well-being; the Carolyn Shaw Bell Award of the Committee on the Status of
Women in the Economics Profession; and the Roger F. Murray First Prize from the Institute for Quantitative Research in
Finance. She was also honored with the Premio Internazionale Dell’Istituto Nazionale Delle Assicurazioni (INA) from the
Accademia Nazionale dei Lincei in Rome. Her Social Security reform study won the Paul Samuelson Award for
“Outstanding Writing on Lifelong Financial Security” from TIAA-CREF. She received the MA and PhD degrees in
Economics from the University of Wisconsin-Madison, and the BA in Economics from Harvard University. She has
published 27 books and almost 200 articles, and she speaks Spanish and Portuguese, having lived and worked in Latin
America, Europe, and Australasia.
ETHAN MOLLICK is the Edward B. and Shirley R. Shils Assistant Professor of Management at The
Wharton School. He studies innovation and entrepreneurship, and the ways in which an individual’s
actions can affect firms and industries. His research includes the early stage entrepreneurship and
crowdfunding; the way in which communities of users come together to innovate; and the factors that
drive the performance of entrepreneurial companies. Professor Mollick also co-authored a book on the
intersection between video games and business that was named one of the American Library
Association’s top ten business books of the year, and has studied the way that games can be used to
motivate performance and education. He has published papers in leading academic journals, and he was among the 100
most downloaded authors (out of over 230,000) on the Social Science Research Network in 2012 and 2013. Prior to his
academic career, he was co-founder of a company and a management consultant. Professor Mollick has worked with
organizations ranging from DARPA to General Mills on topics of innovation and entrepreneurship. Ethan Mollick received
his PhD (2010) and MBA (2004) from MIT’s Sloan School of Management and his bachelor’s degree from Harvard
University, magna cum laude, in 1997.
MARIO MOUSSA is Co-Director of the Wharton Strategic Persuasion Workshop. He has also led the
design of many customized Wharton leadership development programs for executives in the
pharmaceutical, insurance, banking and energy industries, corporate security managers, non-profit
executive directors, and physicians. In addition, he is an Adjunct Senior Fellow at the University of
Pennsylvania’s Leonard Davis Institute of Health Economics and a Senior Consultant at Penn’s Fels
Institute of Government. He regularly delivers keynote presentations and workshops for clients around the
world. He has spoken to thousands of executives in Hong Kong, Shanghai, Istanbul, Sao Paolo, Delhi,
Mumbai and Paris, as well as cities across the U.S. He has been a featured speaker at national conferences held by
Cigna, Disney, and Morgan Stanley and at a global conference of McKinsey partners. In 2003 he was a visiting scholar of
negotiation at the Medical University of South Carolina. A widely published author and public speaker, Dr. Moussa cowrote (with G. Richard Shell) The Art of Woo: Using Strategic Persuasion to Sell Your Ideas (Portfolio/Penguin, 2007). A
recent Soundview publication indentified Dr. Moussa as one of the world’s leading “Success Gurus.” His work has been
featured on National Public Radio and in print publications around the world, including Time Magazine, Business Week,
U.S. News and World Report, HR Magazine, and The Harvard Management Update. Dr. Moussa graduated from the
Wharton MBA program and holds a Ph.D. from the University of Chicago’s Committee on Social Thought.
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KEITH E. NIEDERMEIER is currently the Director of the Undergraduate Marketing Program and an
Adjunct Assistant Professor of Marketing at the Wharton School, University of Pennsylvania. He was
previously a Visiting Assistant Professor of Marketing at the Wharton School and spent five years as an
Assistant Professor of Marketing at Penn State University. He was also a Visiting Professor at Peking
University, Beijing International MBA Program in 2011 and 2012. Furthermore, Keith is a past-president of
the American Marketing Association Collegiate Chapters Division, serving eight years on the Collegiate
Chapters Council. Dr. Niedermeier received his Ph.D. in Social Psychology from Michigan State University in 1999. Before
going into academics, he worked in advertising at a large Midwest firm specializing in the automotive industry and
business-to-business marketing. Dr. Niedermeier’s research focuses on the social cognitive elements of consumer
decision-making. His specific interests involve consumers’ use of statistics, regret, branding, financial decision-making,
and the role of possessions in consumers’ self-concept. Dr. Niedermeier’s research has been published in the Journal of
Public Policy & Marketing, Journal of Personality and Social Psychology, Journal of Applied Social Psychology,
Psychology and Marketing, as well as several other journals and conferences proceedings. He is also the co-author of two
books: Marketing for Financial Advisors and Statistical Analysis of Longitudinal Categorical Data in the Social and
Behavioral Sciences. Additionally, Dr. Niedermeier has been recognized as an outstanding teacher and advisor, receiving
the prestigious Wharton MBA Excellence in Teaching Award, the Whitney Award for outstanding undergraduate teaching,
and AMA Hugh G. Wales Outstanding Advisor Award. He teaches Introductory Marketing, Consumer Behavior,
Advertising, and Marketing Strategy at the undergraduate and MBA levels. In the past, he has taught courses in Social
Psychology, Statistics, and Interpersonal Relationships and Group Dynamics. Dr. Niedermeier has also taught specialized
executive education sessions to firms such as Merrill Lynch, Bank of America, Janney Montgomery Scott, AXA/Equitable,
Pfizer, and GlaxoSmithKlein.
LOUI OLIVAS joined Arizona State University (ASU) in 1979 as the assistant director of the Center for
Executive Development and served as the director from 1982-86. Dr. Olivas served as the assistant vice
president for academic affairs at ASU for seventeen years until his appointment to his current position in
2006. As a tenured professor in the Department of Management in the W. P. Carey School of Business, his
teaching and research emphasis is in entrepreneurship, small business management, and Hispanic
demographics–marketing perspectives. Published work by Dr. Olivas focuses on personnel, management,
training, and small business operations. Since 1993, Dr. Olivas has authored the annual DATOS Report, Arizona Hispanic
Chamber of Commerce, and since 1991, he has published the Annual Survey of Minority-Owned Businesses in Arizona.
He is also the editor of the 81st Arizona Town Hall Report entitled Arizona Hispanics: The Evolution of Influence. Prior to
coming to ASU, Dr. Olivas served as the director of Executive Development and Education for the former Western Savings
and Loan Association; director of Employee Development with the City of Phoenix, Arizona; and as a consultant,
instructor, and developer of various other executive development programs involving Fortune 500 companies. In addition
to the numerous national and local awards he has received for his work in business, education and the community, honors
given to Dr. Olivas include the “Outstanding Teaching Award” by ASU undergraduate students and the “Teaching
Excellence Award” for ASU’s Center for Executive Development. AZ LULAC also named him “Educator of the Year.” The
Be A Leader Foundation has established an Endowed Scholarship in his name in honor of his sustained efforts in
mentoring business students. The American Higher Education Association bestowed upon him their prestigious “Higher
Education Leadership Award.” Dr. Olivas has provided leadership and service to numerous national and local boards and
commissions, such as the founding dean of the National Hispanic Corporate Council Institute; the founding president of
the American Association of Hispanics in Higher Education; secretary-treasurer for Project ChalleNGe Foundation; director
of the U.S./Mexico Solidarity Foundation; member of the U.S. Hispanic Chamber of Commerce, Council of Economic
Advisors; board member of Angelita’s Amigos Inc. and board member of St. Joseph’s Hospital Foundation. He is also a
founding board member for the following: Construct Net International, QuePasa.com, a publicly traded company,
NASDAQ and Sonoran Bank, Arizona (Manhattan Bank of Kansas City). In addition, Dr. Olivas is a retired colonel from the
Arizona Air National Guard, having served a distinguished 29-year military career.
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2015 Securities Industry Institute®
SECURITIES INDUSTRY INSTITUTE®
BIOGRAPHIES
ANTHONY PALOMBIT, Ph.D., brings more than three decades of corporate and consulting experience in
the areas of executive coaching, organizational effectiveness and leadership development. His client list
includes: BlackRock, Gymboree, Blue Cross and Blue Shield, Coca Cola, Nike, Kaiser Permanente,
McKesson, MTV, Cirque du Soleil, IBM, EBay, PayPal, Microsoft, Target, Pfizer, Johnson & Johnson, Eli
Lilly, the UN, the CIA, the Department of Defense, Victoria’s Secret, Cisco and Clear Channel. Anthony
specializes in coaching executives in mid-cap firms. In the past three years, he has coached over twenty
executives – CEOs and members of their executive teams. These coaching engagements run from a minimum of six
months to two years. Anthony has extensive expertise in the field of leadership development assessments (personality,
emotional intelligence, leadership impact, 360s and thinking styles) and has trained over 2,000 facilitators, executive
coaches and therapists in use of these technologies. He has led efforts in the design, development and delivery of
customized, enterprise-wide leadership development programs. Some of the courses he developed and delivered include:
Sets Strategy and Drives Results, Brings Out the Best in People, Client and Market Insight and Builds Process and
Organizational Excellence. He spent six years working abroad in Europe, Asia and the Caribbean coaching leaders how to
effectively manage in global environments. He speaks French fluently. Anthony has a clinical practice in San Francisco and
works with individuals and couples in a therapeutic capacity. Anthony received a B.S. degree in Chemical Engineering
from Rutgers College of Engineering, a B.A. in Biochemistry from Rutgers University, an M.A. in Graphic Arts from New
York University, an M.A. in French Literature from Middlebury College and a Ph.D. in Depth Psychology from Pacifica
Graduate Institute.
ROCH PARAYRE is a Senior Partner with Decision Strategies International (www.DecisionStrat.com) and
a Teaching Fellow at the Aresty Institute of Executive Education at the Wharton School, University of
Pennsylvania. An award-winning teacher and world-class speaker, Dr. Parayre speaks, consults and
facilitates strategy sessions with senior executives. His focus is on impacting how people and
organizations think, decide, compete, and innovate. He teaches executives at the Wharton School, for
Duke Corporate Education, at the Tuck School of Business at Dartmouth College, and at INSEAD in
France. He has consulted and given executive education seminars on 4 continents, on the topics of innovation, decision
making, scenario planning, and strategy. He is Academic Director of Wharton’s Full-Spectrum Innovation program, is a
core Faculty member at the Securities Industry Institute at Wharton, and is an affiliate of the Blue Ocean Strategy Network,
an exclusive, certified group of experts on the topic of Blue Ocean Strategy. His client list at DSI spans various industries,
including health care, information technology, financial services, energy, consumer goods, and defense. He has consulted
with organizations in health care (Abbott Laboratories, Alcon, AstraZeneca, Baxter Healthcare, Bristol Myers Squibb,
Children’s Hospital of Philadelphia, GlaxoSmithKline, Hospital of the University of Pennsylvania, Humana, J&J, Mayo
Clinic, Medtronic, Novartis, Pfizer, Schering-Plough, UnitedHealth Group, Wyeth); in information technology and
telecommunications (3Com, Alcatel, Comcast, EDS, Lucent Technologies, MCI, Microsoft, Progress Software, Texas
Instruments); in financial services (American Re-Insurance, Bank of Montreal, Chubb, Credit Suisse, Investors Group,
Liberty Mutual, Merrill Lynch, National Australia Bank, New York Life, Pershing, PNC Bank, Selective Insurance, US
Federal Reserve, Wells Fargo, and numerous credit unions); and in a variety of other industries such as aviation (American
Airlines, Cessna), defense (BAE Systems, Litton Industries, Lockheed Martin), retail and consumer goods & services and
food (ARAMARK, Cargill, Coca Cola, CVS, Givaudan, InBev, Pepsi Bottling, SC Johnson, Walgreens), energy (Citgo,
Conoco Philips, Entergy, Marathon Oil, US BioEnergy), as well as Ace Hardware, BASF, Bethlehem Steel, Brunswick
Corporation, The Conservation Fund, Disney, GE, Illinois Tool Works, John Deere, Knight Ridder, NBC Universal, Philips,
The US Olympic Committee, and others. He was previously a Senior Fellow in the Mack Center for Technological
Innovation at the Wharton School, and was on the faculty at the Cox School of Business at SMU, where he won numerous
MBA teaching awards. His research work has been published in a variety of academic journals, industry reports, and
trade publications. He holds an undergraduate degree in operations research and mathematics magna cum laude from
the University of Ottawa, a Master’s degree in engineering-economic systems from Stanford University, and a Ph.D. in
business strategy from the University of British Columbia.
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TOM PATTERSON is the Vice President for Security Services at Unisys, where he leads the development
and delivery of high end security products and services globally. A proven security leader, Tom has been
working for three decades on all facets of cybersecurity including: hardware, software, managed services,
policy, privacy, threat mitigation, compliance, and governance. Initially trained by the intelligence
community, Tom has been named a 2015 Top Thought Leader in Trust, has numerous keynote speeches,
a well reviewed book (used at Wharton), and regular guest expert appearances on television. Tom
maintains a Top Secret security clearance with the Government, and is active in the fight to defend critical infrastructure
enterprises from all threats, foreign and domestic. In addition to recently speaking at the FBI’s ICCS conference, Tom has
keynoted the Counter Intelligence Joint Task Force annual meeting on cyber threats and the Department of Justice’s
annual cyber security conference. Tom has served as a Chief Security Officer (CSO) twice (Financial and High Tech
sector’s), testified to the U.S. Congress on security, briefed the FDIC, NCIX and US Secret Service on the latest in fraud
countermeasures, and briefed the White House on critical infrastructure protection. Throughout his career, Tom has
worked on security for a space shuttle launch (STS-37), a United Way telethon (9/11), and the launch of an aircraft carrier
(CVN73), as well as developing security architectures for the use of mobile and cloud services in the payment ecosystem.
Tom has also developed mobile security architectures and cloud security transitions for Fortune 500 companies. Earlier
Tom served as the CSO for the team that developed the Internet’s first directory search engine, secure browsers, and
certificate authority, and has served in executive security roles for KPMG, Deloitte, and IBM. He currently advises Federal
law enforcement on the latest threat and countermeasure activity in his field through his service on several classified
Federal Government working groups. Tom is based in CSC’s California offices, and travels frequently on behalf of CSC
and our clients around the world. A television drama based on his activities is currently under development in Hollywood
for the fall season. Tom is a frequent guest security expert in the media including CNBC, CNN, and Fox News, blogs
frequently on www.TomTalks.com & twitter.com/tomtalks and can be reached directly at Tom@TomTalks.com.
KATHY PEARSON, Ph.D., is Founder and President of Enterprise Learning Solutions, a firm focused on
executive development and learning across industries. She is a Senior Fellow at the Leonard Davis
Institute of Health Economics at the University of Pennsylvania and has also served as an adjunct
associate professor in the Operations and Information Management Department at The Wharton School.
In this academic capacity Kathy taught operations management courses in the MBA program and
Executive Master’s of Technology Management programs as well as Probability and Statistics, Simulation
Modeling, and other courses for the department and the University of Pennsylvania. An award-winning educator, Kathy is
heavily involved in Executive Education at The Wharton School, Duke CE, and the Institute for Management Studies,
teaching on a variety of topics such as Complex Decision Making, Strategic Agility, The Enterprise Mindset, Stakeholder
Management, Operational Excellence, and Strategic Execution. As Academic Director for many programs, she is
responsible for the design of the academic curriculum, the integration of the material, and the overall educational quality of
the program. Many of Kathy’s clients are in the health care and financial services fields, but she has also worked with
executives from a wide variety of global industries, including professional services, the technology field, consumer
products, and the manufacturing sector. Her client list includes organizations as diverse as Cardinal Health, Children’s
Miracle Network, Chubb Group of Insurance Companies, Coca-Cola, Comcast, The Estee Lauder Companies,
GlaxoSmithKline, India Tax Department within the India Ministry of Finance, Merck, Novartis, Novo Nordisk, Organization
for Economic Co-operation and Development (OECD), Royal Bank of Scotland, Schneider Electric, Siam Commercial
Bank, UnitedHealthGroup, Westpac Bank Australia, and the World Bank. In addition to her executive development work,
Kathy’s industrial and consulting experience includes consulting to senior leadership teams in the areas of strategic
formulation, complex decision making under uncertainty, and strategic execution. She currently serves on the Board of
Summer Search Philadelphia, a non-profit organization that works with disadvantaged youth to prepare them for college
and beyond. Kathy received her B.S. degree in theoretical mathematics from Auburn University, her M.S. degree in
Decision Sciences from Georgia State University, and her Ph.D. in industrial engineering (concentration in statistics) from
Northwestern University.
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SECURITIES INDUSTRY INSTITUTE®
BIOGRAPHIES
JOSEPH PERFETTI is a subject matter expert in corporate finance and strategy who has delivered over
1200 teaching days over the past 21 years for leading corporations and consulting firms including
McKinsey & Co, Morgan Stanley, Santander, BBVA, Royal Bank of Scotland, Citibank, Standard Chartered,
China Merchants Bank, UnitedHealth Group, Shire, GlaxoSmithKline, Eisai, Johnson & Johnson, SanofiAventis, Medtronic, Eli Lilly, West Pennsylvania Allegheny Health System, University of Pennsylvania
Health System, Royal Caribbean, Lands’ End, Hughes, AT&T, Entergy, Black & Decker, Sprint, General
Electric, Ingersoll Rand, Novelis, Dow Chemical, Lockheed Martin, Raytheon, United Technologies, Force 3, Nestle, ABB,
Motorola, Chevron, Sun Microsystems, Worldspan and Delta Air Lines. Mr. Perfetti is a partner in the consulting firm CEP
LLC focusing on financial consulting, analysis and education for large organizations. Mr. Perfetti is a Learning Director with
Wharton Executive Education. He has taught in numerous open enrollment and custom programs including the Wharton
Executive Development Program. Mr. Perfetti was on the team at Wharton that won the 2011 Excellence in Practice
Award from European Foundation for Management Developement for work at the Royal Bank of Scotland. Mr. Perfetti
also serves as a Lecturer at the RH Smith School of Business at the University of Maryland, College Park and teaches
Equity Analysis at the MBA and undergraduate level, as well as Corporate Finance in the MBA program. Mr. Perfetti was
previously an Adjunct Faculty at Emory University where he taught in the MBA program and in various executive education
programs. Mr. Perfetti has authored 3 financial CD ROMs including the award winning Why Finance Matters. A serial
entrepreneur, he started Intelliworks Inc., a venture-backed CRM company focused on higher education and an online
knowledge sharing company. While at Intelliworks, Mr. Perfetti helped raise $19mm of venture financing through several
rounds of financing. Mr. Perfetti is a graduate of the Wharton School of Business of the University of Pennsylvania where
he was a Teaching Assistant in the EMBA program. An avid debater, he participated in the 1989 world debate
championships in Glasgow, Scotland.
BRYAN PISKOROWSKI, Managing Director and Director of Markets & Product Strategy, has been with
Wells Fargo Advisors and predecessor firms for almost 20 years. The Markets & Product Strategy team
follows market trends and uses Wells Fargo’s research to pinpoint investment solutions for Financial
Advisors and their clients. The team publishes daily and weekly sales pieces as well as a daily market
overview for Financial Advisors entitled Pisko Notes. He is a member of Wells Fargo’s Investment Strategy
Committee, the Investment Policy Committee, and the Product Committee and sits on the Senior
Leadership Board. Prior to the formation of Wells Fargo Advisors in 2009, Bryan held several management roles in
research, sales and marketing for Wachovia Securities in Richmond, Virginia and for Prudential Securities in New York City. He serves as a spokesman for Wells Fargo Advisors, lecturing extensively across the United States and in the financial
media including CNBC, Fox News, the Associated Press and The Wall Street Journal. Pisko received his B.A from Colgate
University with an honors degree in history. He is also a graduate of the Securities Industry Institute® at The Wharton
School of The University of Pennsylvania. He is on the Board of Trustees for the Saint Michael School of Clayton, is a
member of United Way’s Alexis de Tocqueville Society and is sits on the Annual Giving Committee for Colgate University.
DAVID S. POTTRUCK is the Chairman of HighTower Advisors, a $25 billion wealth management firm that
he helped launch in 2008. He serves on the Board of Directors of Intel Corporation, where he is a member
of the Executive Committee, Chairman of the Compensation Committee, and Chairman of the Retirement
Plan Investment Committee. In addition, he is on the Board of Directors of several early-stage companies,
including CorpU, a 21st-century leadership development company, where he is chairman. Dave was
formerly a Trustee of the University of Pennsylvania and Chair of the San Francisco Committee on Jobs.
Dave joined The Charles Schwab Corporation in 1984 as Executive Vice President of Marketing and led its innovative
direct response advertising campaigns. Under his marketing leadership from 1984 to 1987, when the company went
public, Schwab’s revenues tripled in size. He became Schwab’s President in 1992, co-CEO with Chuck Schwab in 1998,
and CEO in 2002. During this period, Dave and Chuck worked shoulder to shoulder, together focusing on leading the
company through more than a decade of incredible growth and corporate transformation. Over Dave’s 20-year tenure at
Schwab, the company’s assets in custody grew from $5 billion to over $1 trillion and the equity value of Schwab grew
from roughly $50 million to approximately $16 billion. During Dave’s leadership, Schwab refocused its business model
entirely on the Internet, a radically transformative move that drove the company’s explosive growth. Schwab also led a
reinvention of the no-load mutual fund industry with the introduction of the no-fee “mutual fund supermarket” concept,
and introduced the RIA servicing business; both innovations are now cornerstones of the discount brokerage industry.
Dave is the coauthor with Terry Pearce of Clicks and Mortar: Passion Driven Growth in an Internet Driven World. A top-ten
best seller in BusinessWeek and on Amazon, Clicks and Mortar has been translated into six languages and was on the
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83
best seller list in Germany. In the fall of 2014 Dave launched his new book, Stacking the Deck, How to Lead Breakthrough
Change Against Any Odds, recently named to the New York Times Bestseller list. He is a Senior Fellow and adjunct
faculty member at the Wharton School’s Center for Leadership and Change Management. In 2010 and again in 2012, he
received Wharton San Francisco’s Outstanding Teaching Award for his course focused on leading breakthrough change.
Dave has taught change leadership to hundreds of executives from around the world via programs tailored for specific
corporations and in courses offered online through CorpU. Dave has received accolades and recognition from numerous
organizations and publications. He has been named one of the “Top 15 CEOs” by Worth; “CEO of the Year” by
Information Week; “Executive of the Year” by the San Francisco Business Times; and “CEO of the Year” by Morningstar.
He was named by Smart Money as one of the three most influential executives in the world of investing and by
Institutional Investor as the number one most influential executive in the world of online finance. In 1999 he was
appointed by Congress and then-President Clinton to serve as one of 19 Commissioners on the Advisory Commission on
Electronic Commerce, which was tasked with producing recommendations on electronic commerce and tax policy,
arguably one of the most important policy initiatives of the Information Age. Dave graduated with a BA from the University
of Pennsylvania, and earned his MBA with honors from Wharton. A native of New York, Dave now resides in San
Francisco.
KRISHNA RAMASWAMY is Professor of Finance at the Wharton School of the University of
Pennsylvania. From 1985 to 1990 he was the Banker’s Trust Term Associate Professor of Finance at the
Wharton School. His research interests include corporation finance, investment management in stock
and bond markets, and the valuation and use of options and futures contracts. His current research
includes tests of models of the term structure of interest rates; the relation between futures markets and
cash markets, and the use of binomial models as approximations in valuing financial securities. His work
has appeared in the Journal of Finance, the Journal of Financial Economics, and The Review of Financial Studies. Krishna
received his Ph.D. in Finance from Stanford University. He has an M.B.A. from Duke University, and a B.Tech. (Honors)
from the Indian Institute of Technology at Kharagpur. He has served as a financial economist at the Economics Research
Group at Bell Laboratories, and on the faculty of the Graduate School of Business at Columbia University. He has been a
consultant to the World Bank, Bankers Trust and the International Monetary Fund, among other financial institutions.
From 1979 to 1988, he served as Research Coordinator to the Institute of Quantitative Research in Finance. Krishna has
taught graduate level courses on risk management, options and futures trading, and derivatives in the United States and
Latin America (with the assistance of the World Bank), in Singapore (in connection with The Aresty Institute of Executive
Education at The Wharton School), and in India (for the Wharton Alumni Association of India).
JEFFREY ROSENSWEIG Rosensweig is the Director of the Global Perspectives Program at Goizueta
Business School of Emory University. Previously, he served for six years as an Associate Dean. An
international business and finance professor, he focuses on global investing and business in the global
economy. He also specializes in financial, macroeconomic, and business forecasting. A frequent keynote
speaker on topics related to global economic and financial trends and forecasts, he is selected annually
as the global-investing keynoter at the Securities Industry and Financial Markets Association’s Annual
Institute. In 2000, Dr. Rosensweig was elected to the Council on Foreign Relations. Professor Rosensweig is often quoted
in the national business press, including FORBES, FORTUNE, and BUSINESSWEEK. He has appeared nationally on
ABC WORLD NEWS TONIGHT and GOOD MORNING AMERICA, the NBC TODAY SHOW, NBC National Nightly News,
NigHTLINE, BLOOMBERG TV, and he is a frequent economic commentator for CNN. He has published numerous
papers in academic and business journals. He has written three books, including the critically-acclaimed Winning the
Global Game: A Strategy for Linking People and Profits. Active in executive education, Dr. Rosensweig was
recently selected by the Wall Street Journal as one of the 12 favorite professors in all Executive MBA Programs
worldwide. Dr. Rosensweig received his M.A. and B.A. in economics (summa cum laude) from Yale University and a
Ph.D. in economics from Massachusetts Institute of Technology (MIT). Further, he received a master’s degree in
philosophy, politics, and economics as a result of two years of study at Oxford University as a Marshall Scholar. The
British Government has selected him to serve on the Marshall Scholarship Selection Committee for 16 years, and during
the past four years has appointed him Chairman for the Southeast. Before Emory, Dr. Rosensweig served as senior
global economist in the Research Department of the Federal Reserve Bank of Atlanta. Other previous experience includes
serving as an economic consultant to the Government of Jamaica and teaching international finance at Yale’s School of
Management. Elected by the faculty in 1996, Professor Rosensweig served for 12 years as Chairman of Emory
University’s Center for Ethics. He has also been the Pack Leader for a multicultural group of over 100 Cub Scouts.
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BIOGRAPHIES
ANITA SANDS, Ph.D. is a global technology and business leader, public speaker, and advocate for the
advancement of women. She is currently a member of the Board of Directors of two public companies –
Symantec Corporation, the world’s leader in computer security, a Fortune 500 company; and Service Now,
the enterprise IT cloud company. Her career to date in Financial Services saw her being appointed as the
youngest ever Senior Vice President at the Royal Bank of Canada, where she served as the Head of
Innovation and Process Design. At Citigroup, as Managing Director and Head of Transformational
Management, she helped transform their $20B global operations and technology organization. She joined UBS Wealth
Management Americas at age 33, as the Chief Operating Officer, where she was responsible for over three thousand
technology, operations and corporate services professionals. Then as Group Managing Director and Head of Change
Leadership, she lead the development and execution the organization’s transformational strategy, through the introduction
of innovative processes and industry leading technology platforms. Anita holds a Ph.D. in Atomic and Molecular Physics
and a First Class Honors degree in Physics and Applied Mathematics from Queen’s University Belfast. She was a Fulbright
and O’Reilly Foundation Scholar at Carnegie Mellon University in Pittsburgh, where she graduated with highest distinction
with a Masters in Public Policy and Management. She was then awarded a research fellowship from the Sloan Foundation
and served as Executive Director of Carnegie Mellon’s Software Industry Centre, and as a Visiting Research Fellow at the
Munk Center for International Studies at the University of Toronto. Anita has been named one of the “Elite 8” by Bank
Systems and Technology, an award recognizing the eight most innovative executives in the North American financial
services industry and as one of “The TEN to Watch for 2012” by Registered Rep, a leading finance publication. In 2011,
2012, Anita was named to the Irish American “Top Forty Under Forty”, and “Woman of Influence” lists and has been a
three time honoree among the “Wall Street 50”, which recognizes the best and brightest Irish and Irish-American leaders.
Most recently, she was recognized as the “Graduate of the Year” by her Alma Mater, Queens University Belfast. On three
occasions, Anita has been invited by the Irish Prime Minister to participate in the Global Irish Economic forum, a gathering
of the most influential members of the global Irish Diaspora and the Irish Cabinet to formulate approaches to Ireland’s
economic recovery. She is also a member of Enterprise Ireland’s Financial Services Advisory Board, which aids Irish startup companies seeking to expand into international markets and of the Dean’s Advisory Council of Heinz College, at
Carnegie Mellon University. She is a former board member of the Ireland Fund of Canada, The Ireland Canada Chamber of
Commerce, and Ireland Park Foundation. Her career has been further distinguished by a commitment to the advancement
of women, a topic she speaks on regularly. She is a member of the International Women’s Forum, a mentor for W.O.M.E.N.
in America, a member of the advisory committee for the Women Inspiration & Enterprise Network, and has been an
attendee at the Fortune Most Powerful Women’s Summit. In 2012, the international humanitarian organization, Concern
Worldwide honored Anita with their Women of Concern award, for her leadership, contribution to public service, and
efforts to empower women throughout the world. Anita holds a diploma in piano from the London School of Music, has
travelled to all seven continents, most recently Antarctica, and is a former all-Ireland public speaking champion. She is a
frequent commentator on digital transformation and women’s leadership.
JOAN SCHWARTZ is Chief Legal Officer and a Managing Director for Pershing LLC, a BNY Mellon
company. Since joining Pershing in July 2008, Ms. Schwartz has been responsible for supervising the
Legal Department staff, litigation, employment matters, regulatory inquiries, anti-money laundering-related
issues and inquiries from law enforcement. She is also chief advisor to Pershing’s Executive Committee
and business units and lead counsel representing Pershing in compliance and regulatory inquiries from
law enforcement. Ms. Schwartz began her career as an attorney in the financial services industry with
Prudential Securities Inc. and was with Wachovia Securities LLC and First Clearing LLC before joining Pershing. Ms.
Schwartz is a member of SIFMA’s Compliance and Legal Division and vice chair of SIFMA Clearing Firm Committee. She
earned a Bachelor of Arts degree from Binghamton University and a Juris Doctorate degree from Brooklyn Law School
MAURICE SCHWEITZER is a Professor of Operations and Information Management at the Wharton
School. His research interests include negotiations and behavioral decision research. He has studied
deception in negotiations as well as the role of alcohol in negotiations. He has also published work on the
status quo bias and health care decision making. His work has appeared in a number of journals and
books including Organizational Behavior and Human Decision Processes, Management Science, the
International Journal of Conflict Management, the Academy of Management Executive, Advances in
Organizational Quality, Medical Care, Medical Care Research and Review, and the American Journal of Public Health.
2015 Securities Industry Institute®
85
JEREMY J. SIEGEL is the Russell E. Palmer Professor of Finance at The Wharton School at the University
of Pennsylvania. Professor Siegel taught for four years at the Graduate School of Business of the
University of Chicago before joining the Wharton faculty in 1976. Professor Siegel has written and lectured
extensively about the economy and financial markets, has appeared frequently on CNN, CNBC, NPR and
other networks. He is a regular columnist for Kiplinger’s and contributor to national and international news
media, including The Wall Street Journal, Barron’s and The Financial Times. Professor Siegel has authored
numerous professional articles and three books. His bestselling, Stocks for the Long Run, now in its fifth edition, was
named by the Washington Post and Business Week as one of the ten-best investment books of all time. The Future for
Investors: Why the Tried and the True Triumph over the Bold and New was named one of the best business books
published in 2005 by BusinessWeek, the Financial Times, and Barron’s. Professor Siegel has received many awards and
citations for his research and excellence in teaching. In November 2003 he received the Distinguished Leadership Award
from the Securities Industry Association and in May 2005 he was presented the prestigious Nicholas Molodovsky Award
by the Chartered Financial Analysts Institute to “those individuals who have made outstanding contributions of such
significance as to change the direction of the profession and to raise it to higher standards of accomplishment.” In 1994
Professor Siegel received the highest teaching rating in a poll ranking business school professors conducted by Business
Week magazine and in 2012 CNN.com and Fortune magazine named Jeremy Siegel world’s top business school
professor. Professor Siegel served 15 years as head of economics training at JP Morgan Professor Siegel is currently the
Academic Director of the Securities Industry Institute and currently serves as Senior Investment Strategy Advisor of
WisdomTree Investments, Inc., consulting the firm on its proprietary stock indexes. He graduated from Columbia
University in 1967, received his Ph.D. in Economics from the Massachusetts Institute of Technology in 1971, and spent
one year as a National Science Foundation Post-Doctoral Fellow at Harvard University.
YAEL C. SIVI is a consultant and executive coach with over twelve years experience working in Fortune
1000 companies and public sector/governmental agencies on projects relating to individual and team
effectiveness. Her focus is on helping leaders and teams create environments that promote engagement
and growth. Yael has worked on numerous global and domestic assignments— in the role of executive
coach, team coach/facilitator, curriculum designer, trainer, and presenter. Her clients have included
American Express, Allianz, Battelle, Boehringer Ingelheim, Citibank, Coca-Cola, Commerzbank,
Convergys, Deutsche Bank, Genentech, Goldman Sachs, JPMorgan Chase, NASA, NYSE/Euronext, Securities Industry
Institute, United Nations, US Forest Service, WL Gore, among others. Yael’s areas of expertise include emotional
intelligence, team collaboration, conflict management, virtual teamwork, mentoring, as well as diversity and inclusion. She
has spoken publicly about current dynamics related to the changing workforce and workplace, including generational
differences and collaboration on teams. As an executive coach, Yael helps individuals reach higher levels of authenticity,
effectiveness, and fulfillment in their personal and professional lives. As a team coach, Yael works with teams to
understand the multiple realities alive in their unique team dynamic—related to interpersonal issues as well as structural
challenges. She works with leaders and team members to find more effective ways of communicating, resolving conflict,
and getting work accomplished. Yael holds a Master of Science in Social Work from Columbia University with an emphasis
in industrial social work. She earned her BA in Urban Studies at Macalester College. She has been trained as a coach
through the Coaches Training Institute and has done additional training in team coaching, conflict resolution, and Gestalt
psychotherapy. Before co-founding Collaborative Coaching, Yael worked as a senior consultant and executive coach with
The FutureWork Institute and Towers Perrin. In addition to Collaborative Coaching, Yael also has a part-time private
psychotherapy practice in New York City.
HYRUM W. SMITH is Co-Founder of Franklin Covey Co. Hyrum W. Smith is a highly sought after keynote
speaker and author. For nearly three decades he has been motivating people to see reality more clearly
and to gain better control of their personal and professional lives. Hyrum’s speeches and presentations
have been acclaimed by American and international audiences. Hyrum is the author of several nationally
published and acclaimed books, including The 10 Natural Laws of Successful Time and Life Management,
What Matters Most, The Advanced Day Planner User’s Guide, The Modern Gladiator, and is coauthor of
Excellence Through Time Management. www.hyrumwsmith.com
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BIOGRAPHIES
JON STEIN is the CEO and founder of Betterment. Passionate about making life better, and with his
experience from his career of advising banks and brokers on risk and products, he founded Betterment in
2008. Jon is a graduate of Harvard University and Columbia Business School, and he holds Series 7, 24,
63, and is a CFA, Chartered Financial Analyst. His interests lie at the intersection of behavior, psychology,
and economics. What excites him most about his work is making everyday activities and products more
efficient, accessible, and easy to use.
AARON TAYLOR is a Senior Manager in Vanguard’s Retail Advice business. He oversees both advice
operations and advice technology including the delivery of Personal Advisor Services technology. Prior to
his current role Aaron spent 5 years leading user experience design and technology delivery in Vanguard’s
Information Technology group and 7 years as a Naval Submarine Officer. Aaron is a graduate of the U.S.
Merchant Marine Academy and earned his MS from MIT in Systems Design and Management.
CHRISTIAN TERWIESCH is the Andrew M. Heller Professor at the Wharton School of the University of
Pennsylvania. He is a Professor in Wharton’s Operations and Information Management department, codirector of Penn’s Mack Institute of Innovation Management, and also holds a faculty appointment In
Penn’s Perelman School of Medicine. His research on Operations Management and on Innovation
Management appears in many of the leading academic journals ranging from Management Science to The
New England Journal of Medicine. Professor Terwiesch is the co-author of Matching Supply with Demand,
a widely used text-book in Operations Management that is now in its third edition. Based on this book, Professor
Terwiesch has launched the first Massive Open Online Course (MOOC) in business on Coursera. By now, well over
250,000 students enrolled in the course, most of them working professionals from around the world. His latest book,
Innovation Tournaments, was published by Harvard Business School Press. The novel, process-based approach to
innovation outlined in the book was featured by BusinessWeek, the Financial Times, and the Sloan Management Review
and has lead to innovation tournaments in organizations around the world. Professor Terwiesch has researched with and
consulted for various organizations. From small start-ups to Fortune 500 companies, he has helped companies become
more innovative, often by implementing innovation tournament events and by helping to restructure their innovation
portfolio. Most of his current work relates to healthcare and innovation management. In the healthcare space, some of
Professor Terwiesch recent projects include the design of patient centered care processes in the VA hospital system, the
impact of emergency room crowding on hospital revenues and the patient experience at Penn Medicine, and the usage of
patient portals and remote patient monitoring. In addition to his teaching and his research, Professor Terwiesch is
experimenting with a new career as a host of a national radio show on Sirius XM 111. Also, after 20 years of Ironman
racing, he is trying to become a competitive rower, a transition that unfortunately turns out to be harder than expected.
MARK TIBERGIEN is Chief Executive Officer of Pershing Advisor Solutions, a BNY Mellon company.
Pershing Advisor Solutions is one of the country’s leading custodians for registered investment advisors
and family offices. Mr. Tibergien is also a Managing Director of Pershing, a BNY Mellon company, and a
member of Pershing’s Executive Committee and BNY Mellon’s Operating Committee. Mr. Tibergien joined
Pershing in 2007. Prior to joining Pershing, Mr. Tibergien was a principal at the accounting and consulting
firm, Moss Adams LLP, where he was partner-in-charge of the Business Consulting group, chairman of the
Financial Services Industry group and partner-in-charge of the Business Valuation group. Previously, he was president of a
nationally recognized bank and business training and consulting firm, a principal in an investment management and
business valuation firm, a writer for a financial trade magazine and a general assignment newspaper and radio reporter.
Mr. Tibergien has been working with public and private companies on matters related to business management, transition
planning and strategy formulation since 1976. He has worked closely with hundreds of independent registered investment
advisors, broker-dealers, investment managers, insurance companies and other financial services organizations in the
United States, Australia, Europe, the Middle East and Canada. For eight consecutive years, Accounting Today recognized
Mr. Tibergien as one of the “100 Most Influential” people in the accounting profession. In 2013, Investment Advisor
magazine recognized him for the eleventh consecutive year as one of the “25 Most Influential” people in the financial
services industry and in 2012 InvestmentNews named him to their list of “The Power 20.” He is the author of three books
published by Bloomberg Press, Practice Made Perfect, How to Value, Buy or Sell a Financial Advisory Practice and
Practice Made (More) Perfect. He has also been a regular columnist for Investment Advisor magazine on management
issues since 2005.
2015 Securities Industry Institute®
87
PAUL A. TIFFANY, PH.D., is a highly experienced business consultant and an acclaimed facilitator of
management training and development programs for leading firms and organizations throughout the
world. He currently serves as a Senior Lecturer at the Haas School of Business of the University of
California, Berkeley, where he teaches courses in Business Policy & Strategy and International
Management. Prior to this Professor Tiffany taught as a Lecturer at Stanford University, and he also
currently serves as a Visiting Professor at Sasin, the Graduate Institute of Business at Chulalongkorn
University in Thailand; IOMBA, the International Organizations MBA program at the University of Geneva; AVT Business
School in Copenhagen; China Minzu University in Beijing; and the Cezanne School of Business at the University of
Marseilles in Aix en Provence, France. Professor Tiffany earned an MBA from Harvard University and his Ph.D. from the
University of California at Berkeley. Dr. Tiffany also authored several books: The Decline of American Steel was published
by Oxford University Press in 1988, and appeared in a Japanese edition in 1989. Business Plans for Dummies (John Wiley
& Sons), co-authored with Dr. Steven Peterson, was published in 1997 and again in 2005 in a new 2nd Edition. A worldwide Top-Five finalist in the Booz Allen/Financial Times “Best Business Book of 1998” competition, the first edition went
through fifteen printings and was available in ten languages. He is currently at work on a new book titled The Dynamic
Capabilities Approach to Strategic Management (co-authored with Professor David Teece of the Haas School). Professor
Tiffany has also been recognized for his teaching, receiving the Cheit Award as the outstanding professor in the Berkeley
Executive MBA program in both 2003 and 2004. Dr. Tiffany currently leads Paul Tiffany & Associates, a multi-specialty
consulting and training organization that offers management services to firms throughout the world. Recent clients have
included Wells Fargo Financial Advisors, Deutsche Post DHL (Germany), Siam Cement Group (Thailand), Thai Beverage
(Thailand), PepsiCo SE Asia, The Hartford Insurance Co., Krungsri Bank (Thailand), Statoil (Norway), Microsoft, Mohegan
Sun Resort and Casino, US Steel, Cisco Systems, Zoetis-SE Asia, Korean Management Association (Korea), National
Broadcasting and Telecommunications Commission of Thailand, and MinSheng Bank (China), among many others. Dr.
Tiffany resides in Northern California and on United Airlines.
MICHAEL UNGAR currently serves as Chair of Ulmer & Berne LLP’s Litigation Department, is a member
of the firm’s Management Committee, and is a past President of the Cleveland Metropolitan Bar
Association. Mike has been named the highest ranking attorney in Ohio (out of approximately 44,000
active attorneys) for the third consecutive year on the 2015 Ohio Super Lawyers list. He has been selected
as one of the top 100 Trial Lawyers in the country by Benchmark Litigation (2015), which also recognized
Mike as a “state litigation star,” defined as an attorney who is recommended consistently as a reputable
and effective litigator by clients and peers (2014/2015). Mike’s practice encompasses a broad range of general business
disputes with a focus on commercial, banking, professional liability, securities, and broker-dealer matters, including
arbitrations, class actions, and other types of complex litigation. He also frequently serves as a mediator and arbitrator in
complex disputes. Mike is recognized in Chambers USA: America’s Leading Lawyers for Business (2007-2014) and ranked
in Band 1 (the highest of 6 bands) for General Commercial. According to client feedback obtained during the selection
process, Mike was described as “a razor-sharp litigator and all-around high class guy.” Chambers USA further described
Mike as a “go-to attorney,” noting that his practice is “geographically wide-ranging and his expertise includes arbitration
and consumer class actions.” Mike was recently recognized by Best Lawyers in America® as the “2014 Securities
Litigation Lawyer of the Year.” Best Lawyers designates only one lawyer per practice area as Lawyer of the Year in the
nation’s largest legal markets.
YOUSEF VALINE is an Executive Vice President and Chief Risk Officer of First Horizon National
Corporation. He has leadership responsibility for oversight of risk management and compliance activities
across the firm. Additionally, he has administrative responsibilities for Internal Audit and Credit Risk
Review. Prior to joining First Horizon, Valine was an Executive Vice President of Wachovia Corporation. He served as the head of the Institutional Risk Group as well as Chief Operating Officer of the Risk
Management Division. Valine had enterprise-wide responsibility for Operational and Treasury Services
Risk Management, Business Continuity Planning, Technology and Change/Implementation Risk Management, Credit Risk
Management Reporting, Risk Governance/Policies, Environmental Risk Management, Risk Information Strategies Group,
and Basel II Compliance program. During his 24-year tenure with Wachovia he served in various leadership positions
which included: Mergers and Acquisitions, Operations, Information Technology, Product Development, Treasury Services,
Finance, Consumer Banking Services, Compliance, and Risk Management.
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BIOGRAPHIES
JULES VAN BINSBERGEN conducts theoretical and empirical research in finance. His current work
focuses on asset pricing, in particular the relationship between financial markets and the macro economy,
and the organization, skill and performance of financial intermediaries. Some of his recent research
focuses on measuring the skill of mutual fund managers, the term structure of cash flow growth and stock
return predictability and the implications of good-specific habit formation for asset prices. Professor van
Binsbergen’s research has appeared in leading academic journals, such as the American Economic
Review, the Journal of Finance, the Journal of Financial Economics and the Journal of Monetary Economics. He received
his PhD from the Fuqua School of Business at Duke University. After obtaining his PhD in 2008, he joined the faculty at
Stanford’s Graduate School of Business, where he got tenure in 2014. He joined the Wharton School in 2014.
PEDRO VIDELA is professor in the Department of Economics. He holds a Ph.D. and an MA in economics,
both from the University of Chicago, and a commercial engineering degree in economics from the
Universidad Católica de Chile. His areas of specialization include macroeconomics, international
economies and emerging economies. As a consultant Prof. Videla has been involved in projects with
institutions such as the World Bank, IMF, EU, the InterAmerican Development Bank, and USAID. He has
taught at the Universidad Adolfo Ibánez (Chile), the Roosevelt University (Chicago, USA), and currently
teaches economics courses on the MBA program at IESE.
PATRICIA WILLIAMS is the Ira A. Lipman Associate Professor of Marketing at the Wharton School. She
received a BA in communication from Stanford University and an MBA and PhD in marketing from UCLA’s
Anderson School of Management. Prior to joining the Wharton School in 2000, she was an assistant
professor at the Stern School of Business at NYU. Patti currently teaches the core marketing planning
course to Wharton’s full time and executive MBA students. She is the recipient of multiple Wharton
Excellence in Teaching Awards for outstanding performance in the undergraduate, MBA and Executive
MBA classroom and has received the “Goes Above and Beyond the Call of Duty” MBA Core Teaching Award numerous
times. Her research interests include the role of emotions in consumer decision making. Her papers have appeared in the
Journal of Consumer Research and the Journal of Marketing Research, among others. She has served as Associate Editor
for the Journal of Consumer Research and serves on the Editorial Review Boards for the Journal of Marketing Research
and the Journal of Consumer Psychology. She is co-author of Marketing for Financial Advisors, published by McGraw
Hill. Patti serves as the Academic Dean for the Global Marketing University at the Estee Lauder Companies and teaches
executive education courses to many companies and organizations on a variety of marketing topics including developing
an outside-in strategic perspective, consumer insights and segmentation, branding and managing brand experiences.
AMY WRZESNIEWSKI is Associate Professor of Organizational Behavior at the Yale School of
Management, Yale University. She earned her B.A. from the University of Pennsylvania, where she
graduated magna cum laude with an honors degree in psychology. She received her Ph.D. and M.A.
degrees in organizational psychology from the University of Michigan. She has won the IBM Faculty Award
for her research, and has won awards for her undergraduate, graduate, and executive teaching. Her
research on the meaning of work has been published in a wide range of top academic journals and
highlighted in several best-selling books and popular press outlets, including Time, BusinessWeek, Harvard Business
Review, U.S. News and World Report, and The Economist, as well as bestselling books such as Drive by Daniel Pink, The
Happiness Advantage by Shawn Achor, Authentic Happiness by Martin Seligman, and The Art of Happiness by the Dalai
Lama and Howard Cutler. Her current research involves studying how employees shape their tasks, interactions and
relationships with others in the workplace to change the meaning of the job. 2015 Securities Industry Institute®
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STEPHEN YOUNG is the Senior Partner of Insight Education Systems, a management consulting firm
specializing in leadership and organizational development services. As a recognized leader and foremost
expert in this field, Mr. Young frequently consults with senior executives and management teams of
Fortune 500 companies. For more than a decade, Steve has been a featured speaker at business
conferences worldwide. He is much sought after for his powerful and engaging presentation style. His
widely acclaimed seminar MicroInequities: The Power of Small™ has been embraced by over 20% of
Fortune 500 corporations in 28 countries, and is being touted by corporate America as the new paradigm for diversity and
leadership. His work has been published in numerous business articles and recognized in a wide range of business
publications, including The Wall Street Journal and Time Magazine and Harvard Business Review’s Management
Newsletter. His program was also featured by Oprah Winfrey in two issues of her “O” Magazine. McGraw-Hill published
his top-selling book, Micromessaging: Why Great Leadership is Beyond Words. As former Senior Vice President and Chief
Diversity Officer at JPMorgan Chase, Mr. Young managed the firm’s diversity strategy worldwide. Under his leadership, the
company garnered numerous awards for its diversity initiatives, including the Catalyst Award, Fortune Magazine’s Top 50
Companies for Minorities Award, the Best Companies Award from Working Mother Magazine, and Diversity, Inc
Magazine’s designation as the #1 company for diversity. Prior to joining JPMorgan Chase, Stephen was Vice President for
Diversity with Merrill Lynch. He is a former staff member of the Rutgers University Graduate School of Management, has
served on the Diversity Committee for the United Way of America and as an Advisory Board member to the Rev. Jesse
Jackson’s Wall Street Project. He is the former Chairman of the Securities Industry Association’s Diversity Committee, and
Board member of Scholastic’s Alliance for Young Writers and Artists. Additionally, he served on his local Board of
Education.
GAL ZAUBERMAN Professor Gal Zauberman studies consumer behavior, time in judgment and decision
making, and memory for emotions and choice. In his research, Professor Zauberman focuses on factors
that affect individuals’ evaluations, preferences, and choice, with specific interest in the role of time in
judgment and decision making. On this topic, Zauberman examines the psychological mechanisms that
govern the way people develop preferences for outcomes in the future. He also studies how the pattern of
a sequence of outcomes over time affects people’s evaluation of a consumption sequence. More recently,
he began work on how people evaluate forthcoming activities and how these activities affect their special memories for
past events. The key idea is that people choose activities not just because of their immediate enjoyment, but because of
how they relate to previous special memories. Professor Zauberman’s research has been published in top-tier academic
journals including the Journal of Consumer Research, the Journal of Marketing Research, Management Science, and
Psychological Science. His recent article published in the Journal of Experimental Psychology: General received
international media coverage, including the New York Times, Scientific American, and others. He has won several awards
and honors, among them the Young Scholars Program of the Marketing Science Institute and an honorable mention for
the Association of Consumer Research’s Robert Ferber Award. His teaching interests include courses in Consumer
Behavior, Internet Marketing, Marketing Management and Marketing Research. Professor Zauberman received his PhD in
Marketing from Duke University (2000) and his B.A. from The University of North Carolina, Chapel-Hill (1994).
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36th St
6
34th St
to Center City Philadelphia
Chestnut St
38th St
Map
University of Pennsylvania Campus
Sansom St
1
5
Walnut St
3
2
Blanche Levy
Park
Locust Walk
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4
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Spruce St
Hamilton Walk
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Map Key
ey
1.
Inn at Penn
(Morning bus drop-off
and evening pick-up)
2. Annenberg Center
(Zellerbach Theater)
3. Jon M. Huntsman Hall
4. Steinberg Conference Center /
Aresty Institute of Executive Education
5. Penn Bookstore
6. Fitts Auditorium / Golkin Hall
7. Johnson Pavilion
8. Claire Fagin Hall
9. Steinberg Dietrich