Community Fundraising Pack

we need you
to fundraise
Your Willen Hospice
fundraising pack
Registered charity number 270194
Thank you
We are absolutely thrilled that you’ve chosen to support Willen Hospice
Willen Hospice is an incredible place. As you read this, people from the community are being given specialist,
compassionate end-of-life care and helped to find strength, confidence and peace at what can be a distressing,
scary and painful time. Families are being supported, children are being helped to cope with their bereavement
and carers given respite and understanding. Only thanks to people like you is all this possible.
Generosity keeps our services running. Every coffee morning, music event, dress down day and raffle in aid of
Willen Hospice helps us fund patient care. Whatever you do, however much you raise, you’re helping us make a
difference.
This pack is designed to give you lots of inspiration and some of the tools needed to kick start your fundraising.
We’re always raring to help you raise much needed funds for Willen Hospice so don’t hesitate to get in touch if
you need anything. Our fundraising team can be reached at 01908 303071 or by email at
communityevents@willen-hospice.org.uk
Most of our
funding comes
from the local
community
Our
In-Patient Unit
sees around 300
people every
year
The
Hospice
is open 365
days a year
We make
around 2,500
visits a year to
patients in their
homes
Our Patient &
Family Services
team makes around
5,000 calls a year to
families in their
time of need
Once you’ve completed your fundraising
Please fill out the slip below with your cheque (made payable to Willen Hospice) and send to Willen Hospice,
Milton Road, Willen Village, Milton Keynes, MK15 9AB. Alternatively, you can bring the cash/cheque with
your slip to the Hospice.
If you’d prefer to pay by credit or debit card, call 01908 303079.
Donation Slip
Donation amount
Name
Address
Postcode
Telephone
How the money was raised
Email
How we can help
We can’t wait to support you with your fundraising! Here’s a sample of
things we can supply to help your event or activity go with a swing.
Banners and Posters
You can find some posters in the middle of this
pack that you can put up and display, but if you
need more just get in touch. We can provide
bigger banners, pop-up banners or flags, but
please note we have limited stock of these.
T-Shirts
Need to look the part? We can sup
ply Willen
Hospice T-Shirts to you and your
helpers. We have
sizes in small, medium, large and
extra large.
Willen People!
e can. If
any events as w
m
as
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at
to
We try
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our team, comm
of
e
on
e
lik
g
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yo
ors to come alon
ad
ss
ba
am
or
s
champion
be able
. Our team may
ow
kn
us
t
le
se
n,
plea
taking a collectio
by
t
en
ev
e
th
to help at
rving
ng a speech, se
vi
gi
,
ts
es
gu
g
n
greeti
else you
doing anything
or
ts
en
m
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es
fr
re
do!
might need us to
ts and Tins
Collecting Bucke
ve
s and tins will gi
re bucket
g.
Our branded, secu
e to your collectin
nc
de
nfi
co
d
an
s
awarenes
after your event.
Please return them
Our friendly fundraising team are always happy to help. Get in touch Monday to Friday
9am to 5pm on 01908 303071 or email communityevents@willen-hospice.org.uk
Still working on your fundraising ideas?
Check out our handy A-Z of fundraising inspiration.
A
uction. Ask
local companies
and individuals to
donate items then
sell them off to the
highest bidders.
B
ake Sale. Treat
your friends
and colleagues to
homemade cakes
and cookies and ask
them for a donation.
C
ar Wash. Find a
good spot to hold
a car wash, grab a
sponge and bucket
and start washing
cars for a donation.
I
deas. This A-Z
has just a few
suggestions of what
can be done. We
can’t wait to see
what ideas you have!
K
araoke. Get the
machine hired,
book a room and get
people to belt out
their favourite tunes
for a donation.
J
O
umble Sale. Garage
full? Attic brimming
with stuff? Organise a
sale for all the things
you don’t need. Why not
do it online using e-Bay?
S
T
ffice Swear Box.
Whenever your
colleagues turn the
air blue, they need
to pay a fine. Why
not use the money
box on page 10.
omething
Strange. Eating
jelly babies with
chopsticks? Taking a
bath full of beans?
Talking through a
puppet for a day?
D
arts Tournament.
Hit the bullseye
with your fundraising.
Book with a pub and
challenge local teams
to get involved.
ea Party. Get the
china cups out,
make some cucumber
sandwiches and
invite your friends
over for an afternoon.
U
niform. Have
a mufty day
for a donation?
Great at school or
in the workplace.
P
arachute Jump.
Feeling Brave? A
sponsored skydive
can help you hit
the heights with
your fundraising.
V
intage. From
cars to clothes,
furniture to parties,
vintage is always
popular. Organise a
party or event and
get the word out.
E
aster Egg Hunt.
Great for adults
and kids alike.
Maybe a local
company will donate
the eggs to you?
F
ootball. Invite
local 5-a-side
teams to take part
in a tournament
or organise a
charity match.
G
olf. Organise a
golf day at a local
course for friends,
colleagues and clients.
What are you waiting
for? Get putting!
H
air. From head
shaving, to chest
waxing and beard
growing, fundraising
with follicles is a
great way to raise
sponsorship.
N
ight in and a
Movie. Instead of
going to the cinema,
invite friends round for
a classic movie night
and donate their ‘ticket
fee’ to the Hospice.
L
ine of Coins. That
loose change
adds up. Get others
involved and see
how long that line
will stretch.
M
oney Box. Cut
out your money
box on the back
page and use for
donations or entry
to your event.
Q
uiz. Novice
quizzers to
mega masterminds,
everyone loves a
quiz. Charge an
entry fee per person.
R
affle. A classic for
good reason. Ask
for donations (local
companies might be
able to help), get
some tickets and
start raffling.
W
ine
Tasting.
Organise at
a local bar or
at home and
find some
unusual and
interesting
tipples for
friends and
family to try.
X
-Factor. Do your
friends, family or
colleagues have what
it takes? Organise a
singing contest or talent
show for everyone to
take part in.
Z
Y
oga. Speak to a
local instructor,
hire a room and invite
people to take part.
Charge an entry fee or
invite sponsorship.
How about a
sponsored pyjama
day? Or organise a
fundraising sleepover
with your mates? Or
maybe just have a good
rest after your amazing
fundraising efforts.
Planning your event
There are a few things you need to consider when planning your event
When and Where
Choose a date with realistic time-scales. Plan in the organising and let
people know about the event in plenty of time. Make sure the date doesn’t
clash with any other local (or national!) events that could affect attendance.
Make sure your venue is the right size – not too big and not too small.
Ensure it has all the required amenities and complies with health and
safety regulations. If you are holding your event in a public place you must
have permission from the council or landowner.
Licences
If you’re playing music or selling alcohol, make sure you have all the right
licences. Holding a raffle is a great way to raise extra funds for Willen
Hospice. Your raffle will likely be exempt from a licence if the tickets are
sold during the event where the premises are held, there’s no commercial
gain, the draw takes place at the event, there’s no rollover and costs don’t
exceed £100/prizes £500. However, please check the latest regulations with
the Gambling Commission www.gamblingcommission.gov.uk
Street Collections
To collect money on the street, you need permission from the local
authority. You can collect on private land with permission from the
landowner.
Crowds
Will disruption be caused to roads/residents? If so, inform your local
authority. If you’re expecting a lot of people (or undertaking a physical
activity) you need to ensure availability of basic first aid. Ensure you
are familiar with your venue’s fire evacuation plan.
Risk Assessment
You’ll need to carry out a risk assessment before your event.
Insurance
Top
Tip
Think of a pla
n B in case
of a problem
with the
weather or th
e venue. Do
you need ex
tra cash or re
sources
on the day in
case of cance
llation?
If you’re holding your event in a public place, you must ensure the venue is covered by public liability insurance.
We appreciate the activities you are undertaking on behalf of the Hospice, please note you do so at your
own risk and Willen Hospice’s insurance will not provide indemnity for you. We strongly recommend you seek
insurance cover in your own right to include your legal and contractual liabilities.
Further Information
For more legal information around fundraising, visit www.institute-of-fundraising.org.uk
For advice on how to run an event safely, visit www.hse.gov.uk/event-safety/running
we’re raising funds
for Willen Hospice
Registered Charity number 270194
we are supporting
Willen Hospice
Willen Hospice needs to raise most of it’s annual funding from the local
community. Please support your local Hospice and help them always be
there to care for their patients and their loved ones.
Registered Charity number 270194
join us to raise funds
for Willen Hospice
Registered Charity number 270194
I’m supporting Willen
Hospice
Willen Hospice needs to raise £7 every minute of the year to continue
to provide specialist end-of-life care to people from this community and
ongoing support for their loved ones.
Registered Charity number 270194
Put the FUN into your fundraising
There’s so much to enjoy about fundraising for Willen Hospice.
Old favourites. Cake sales,
discos, fashion shows, coffee
mornings - these always go
down well and really do work.
Keep it simple. Linslade
& Southcott Allotment
Association have raised over
£5,000 by selling rhubarb.
Have a theme. Wolverton Town Bowls
Club have a different theme each year
at their annual charity bowls match.
Know a celebrity? Inviting
someone famous to your
event may encourage more
people to come along.
People love a raffle. The
Kingfisher pub in Newport Pagnell
has raised over £10,000 from their
weekly meat raffle.
Top
Tip
get the serious
bits over and
done with as
early as possib
le to
leave you to fo
cus
on the fun bits!
Something seasonal. The residents of
Summerhayes light up their homes each
Christmas with an amazing display and
have raised over £40,000 from visitors.
Get your friends involved.
They can help organise the
event and spread the word.
Raise funds by doing
things you love. Emberton
Tea Dance enjoy dancing
and supporting the Hospice.
Helping you promote your event
If you have any questions on promoting your event, please don’t hesitate to contact our marketing team on
01908 303064 or email marketing@willen-hospice.org.uk
Social Media
We can get information about your event or activity onto our website and our Facebook and Twitter pages. Once
you’ve spoken to our fundraising team, they’ll send details of the event onto our marketing team. However, you
can send images or copy that you’d like us to use to marketing@willen-hospice.org.uk
E-blasts
Top
T ip
Why not set up a
Facebook event?
You can then
invite all your Face
book
friends and encour
age
them to do the sa
me. If
you are unsure ho
w to
do this, search ‘se
tting
up a facebook even
t’ to
find out how.
We produce a regular e-blast that is sent to thousands of our
supporters, it features news on what’s happening in fundraising in
the community and we can include your event in it.
Shops
Some of our shops have community boards that are perfect for
promoting your event. Simply drop your poster into one of our
shops or email the artwork to marketing@willen-hospice.org.uk
JustGiving
If relevant for your event or activity, setting up a
page can really boost your fundraising (and it takes
just a couple of minutes to do!) Here’s our handy 6 step guide:
1)Visit www.justgiving.com
2)
If you’re new to JustGiving, enter your email address, fill in your details and choose a password
3)
Choose your event or another type of page and click ‘select’
4)
Choose a web address for your fundraising and click ‘create your page’
5)
Go to your account and personalise your page with messages, photos and your fundraising target
6)
Share the page with all your friends, colleagues and family!
Logo
If you’d like to use our logo to help
promote your event, please ask the
member of the fundraising team
you’ve been speaking to or email
marketing@willen-hospice.org.uk
Posters
There are handy cut-out posters in the middle of this pack that
you can use to support your event – just fill out your event details
in the belly and put up where you can. If you need more, you can
download them from www.willen-hospice.org.uk/fundraising
g
Send details of your fundraisin
st
page to your closest (and mo
y
generous!) friends first so the
el.
lev
can set the trend on giving
Top
Ti p
PR
Getting the details of your event featured in local websites, papers and magazines can really help its success.
Below is a press release template for you to use.
Sample Press Release
On [insert date], local resident [insert name] will be [insert event name and description] to help
raise funds for Willen Hospice.
The funds raised during the activity will be used to support the vital, specialist care given to people
with life limiting conditions at Willen Hospice. Willen Hospice needs to raise most of its annual funding
from the local community, and without the support and generosity of people at events like [insert
event name], Willen Hospice couldn’t provide the care it does.
[insert name] said “I’m supporting Willen Hospice [insert reasons]”
To find out more about the event, visit/call [insert website – if no website insert phone number or email]
About Willen Hospice
Willen Hospice provides complex and individual care to all adults affected by life limiting illness in our
community and support to their families and friends. Their care is assuring, equally accessible and
advanced and often takes place in people’s own homes. It is free to the patient and provided by a
highly skilled team of professionals.
www.willen-hospice.org.uk
If you’d like a quote from Willen Hospice to support your press release or would like help finding
the right local journalist contacts, please email marketing@willen-hospice.org.uk
Pictures
When taking photos that you want to send to the press after your event, it’s important that they meet some
criteria to give them a better chance of getting printed.
• Ensure the photos are of a high enough resolution (as a rule of thumb, a picture over 1mb will usually be ok)
• Make sure everyone who is the focus of the picture is looking at the camera
• The photo should be a close crop (i.e. not lots of background)
• If there’s more than one person, make sure there isn’t a big gap between people (the camera makes a small
gap look huge!)
• The image should convey a bit about what the day is. For example if the event is a fashion show take
pictures of the catwalk models, if the event is a car show get pictures of the organisers with a Willen bucket
next to a car etc
• Get the names of the people in the picture – the press will want this with your press release
Some good examples of event pictures…
I’m raising funds for Willen Hospice
Sponsorship and Gift Aid Declaration Form
Name_________________________________________________________________
Address________________________________________________________________
____________________________________________ Postcode __________________
Email__________________________________________________________________
First Name
Surname
Full Home Address (please do not put your work address here)
Postcode
Gift Aid it - Increase your donation by 25% at no extra cost to you
Amount
£
Gift
Aid*
Date Paid
Contact
me**
Office use only
* If I have ticked (p) the box headed ‘Gift Aid’ I confirm I am a UK taxpayer and want Willen Hospice to reclaim the tax on my donation and any donations I make in the
future or have made in the past 4 years. I understand that if I pay less Income Tax and/or Capital Gains Tax than the amount of Gift Aid claimed on all my donations in
that tax year it is my responsibility to pay any difference. To enable us to claim Gift Aid on your donation, please ensure you have filled in your name and address
details. Please notify us if you change your name, home address or tax status.
V. No.
Banked
Amt. Received
GA Amt.
Any questions?
Web: www.willen-hospice.org.uk
Email: fundraising@willen-hospice.org.uk
Telephone: 01908 303071
Your cut-out fundraising box
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glue here
Name____________________________________
Phone No.________________________________
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Why n
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Email____________________________________
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Return your Willen Hospice
Money Box and money to
Willen Hospice or send to:
Willen Hospice,
Milton Road,
Willen Village,
Milton Keynes,
MK15 9AB
Registered Charity No. 270194
Did you know if you raise £7
with your Willen Hospice Money
Box, you’ll pay for a whole
minute of all the services at the
Hospice? That’s all the doctors,
nurses, receptionists, cleaners
and everyone else at Willen
Hospice doing their job for a
whole minute all thanks to you.
glue here
"
"
www.willen-hospice.org.uk "
"
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