30822 Broad Beach Rd, Malibu

Brian Merrick’s Previews Property
Marketing Outline
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Hire professional photographer to shoot the entire property for advertising
material both in full sun and at sunset to capture the essence of the property
Develop ad copy for use with press releases and purchased ads
Develop and produce a high quality 2 page flier for the property for use in
showings and other marketing endeavors
Contract with a virtual tour operator to produce a virtual tour of the subject
property complete with professional voice over and slide show
Produce and distribute virtual tour and slide show CD’s of the property to top
agents and prospective buyers
Secure an Internet website domain for the property, i.e.: (www.6164Tapia.com)
Input photos, ad copy, virtual tour, and property specs into the Multiple Listing
Service (MLS) for dissemination to all real estate professionals throughout
Southern California and eventually the world through the internet.
Input photos, ad copy, virtual tour, and property specs onto the internet including
sites Realtor.com, ColdwellBanker.com, Homes.com, Camoves.com, and my own
personal website Brianmerrick.com (ranked #1 in Google, MSN, and AOL for
“Malibu real estate”)
Initiate a direct mailer campaign of “just listed” postcards to neighbors, client
database, and other Realtors.
Secure print advertisement positions and begin a campaign of ads in: The View,
Local Papers, Homes & Land Magazine, Distinctive Homes,
Coldwell Banker has available premier advertisement placement in newsprint and
magazines where the property will be advertised in addition to my paid
advertising
Subject property will be placed into the exclusive Coldwell Banker Previews
Property advertising program for additional global advertisement
Hold an invite only open house for the top Malibu, Westside, and Valley Brokers
With Owner consent, a catered Brokers open house caravan to expose the
property to all Malibu and Westside Brokers
This marketing plan is meant to be dynamic and is subject to change. If the owner
requires any special advertising or modifications to the plan Broker is more than willing
to accommodate any reasonable requests. Please do not hesitate to contact me with any
questions or comments.
Brian Sheridan Merrick
Malibu Colony Coldwell Banker
Associate Manager/Estate Specialist
23676 Malibu Road, Malibu, CA 90265
DRE# 01204107
www.brianmerrick.com
310-317-8379
Education:
1991
Bachelor of Arts, Economics – Focus: Finance, Money/Banking, Contracts,
Economic Market Analysis -Pepperdine University, Malibu
Experience:
2000-Present
Associate Manager, Malibu Colony Coldwell Banker
2009
Director, Malibu Board of Realtors (3-yr term)
1994
Licensed Realtor
1986-1994
General Contractor Merrick Construction
Awards:
2004 – 2012
Coldwell Banker Int’l Presidents Elite (top 2%)
1999 – Present
#1 Malibu Real Estate Website – Google, MSN, Bing, Yahoo
1997 – 2008
Office Top Producer, Preview Estates Specialist
2000 - 2001
Coldwell Banker Int’l Presidents Elite (top 2%)
2000
Fred Sands Realtors, Top 100 Worldwide Top Producer
1994 – 2000
Fred Sands Realtors, Top Producer Top 10% of all agents
Personal:
Certified JP Morgan Chase REO Specialist – Luxury Properties
Collegiate All-American Volleyball and Team Captain
26049 MULHOLLAND HWY
WWW.MULHOLLANDMODERNIST.COM
MULHOLLAND MODERN
Perched on a promontory, nestled in the tall pines sits this
Neutra-esque modern home on a 1.9-acre double lot. This
special property mid-way between the beach and valley is
convenient to miles of hiking and horse trails. Its style is a
blend of high quality finishes including: Ipe Wood siding,
exposed beam ceiling, intricate stonework, Carrara Marble
baths, Quartzite counter tops, and dark hardwood floors.
The chefs kitchen with Sub-Zero and Wolf appliances flows
into the living room and seamlessly out to the covered openair entertaining deck with space for all your guests.
$2,975,000
BRIAN SHERIDAN MERRICK
Associate Manager / Estate Specialist
DRE# 01204107
310.317.8373 DIRECT
Malibubeach@Realtor.com
www.BRIANMERRICK.com
All information deemed reliable but not guaranteed. ©2012 Coldwell Banker Real Estate LLC. ,
®
TM
and
SM
are licensed trademarks to Coldwell Banker Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity
. Owned and Operated by NRT LLC.
unparalleled exposure:
Comprehensive Internet Marketing
Home buyers start online — so did we. 89% of home buyers are searching online.1 To tap into this
audience, we automatically syndicate your listing to the world’s leading Web sites, who, in turn, send your
property data to over 300 web partners around the world.
Realtor.com
Zillow
Homes.com
AOL Real Estate
Trulia
FrontDoor
Yahoo! Real Estate
NewYorkTimes
LosAngelesTimes
OpenHouse.com
Cyberhomes
1 2011 CA National Association of REALTORS® Survey of CA Home Buyers.
HomeFinder
Wall Street Journal
unparalleled exposure:
Comprehensive Internet Marketing
Coldwell Banker’s® industry-leading technology presents your property to buyers worldwide who are
searching for homes like yours.
R E A L E S TAT E
In addition to our powerful network of hundreds of websites, your property will be enhanced through an
exclusive program on the six most dominant high-traffic real estate websites — Trulia, Zillow, Yahoo! Real
Estate™, REALTOR.com®, AOL Real Estate, and MSN.com.
• Featured listing and top placement in consumer search results on Trulia, Zillow, Yahoo! Real Estate™,
Realtor.com, AOL Real Estate, and MSN® Real Estate
• Your home, with a detailed description and multiple photos, will be seen three times more often than it
would without this enhancement
• More views can double buyer inquiries
• Leads are routed directly to your sales associate’s cell phone for immediate response
Our parent company, NRT, is the only national real estate brokerage with the strength to offer this
Congratulations
2007
I N T E R N AT I O N A L P R E S I D E N T ' S E L I T E
Representing the Top 2% of Coldwell Banker Sales Associates Internationally
Timothy Joseph
Victor Kaminoff
Paul Kellogg
Jennifer Kleinert
Linda Lackey
Rick Llanos
Terry Lucoff
Carolyn Lyon
Beverly Hills North
Sunset Strip
Beverly Hills North
Beverly Hills South
Santa Monica Montana
Hancock Park North
Malibu Colony
Pacific Palisades
Danny Mahelka
Roza Mehdizadeh
Brian Merrick
Yves & Murray Mieszala
Bill Moss
Chizuko Namba
Sunset Strip
Sunset Strip
Malibu East
Beverly Hills North
Malibu East
Beverly Hills North
Melissa Oliver
& Paul Ferra
Kathleen Owens
Paul Pekar
Brentwood Court
Pacific Palisades
Topanga
Kimberley Pfeiffer
Malibu Colony
Kay Pick
& Johnathan Canter
Alice Plato
Lauren Polan
Bob Rubenstein
Michael Sahakian
Steve Sawaii
Gaby Schkud
Marina del Rey
Pacific Palisades
Malibu West
Beverly Hills South
Brentwood West
Santa Monica Wilshire
Beverly Hills South
Linda Semon
Jane Siegal
Lydia Simon
Mary Anne Singer
Santa Monica Wilshire
Beverly Hills North
Malibu East
Hancock Park North
Mitra Sisatar
& Michael Hassan
Damon Skelton
Chrys Stamatis
Susan Stark
Bill Stimming
Malibu Colony
Brentwood West
Brentwood West
Pacific Palisades
Beverly Hills North
James Suarez
& Ron Fineman
Wilbert Turner
Jeanne Valvo
Peter Whyte
John Daniel Wild
John Woodward
Playa Vista / Westchester
Beverly Hills East
Beverly Hills North
Pacific Palisades
Beverly Hills North
Marina del Rey
©2008 Coldwell Banker Real Estate LLC. Coldwell Banker is a registered trademark licensed to Coldwell Banker Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Owned and Operated by NRT LLC.