“The Support Bra” was a huge display inside FOC

“The Support Bra” was a huge display inside FOC designed to create awareness of breast cancer and engage shoppers with this important issue. Shoppers were encouraged to take selfies with the display then post them on social media using the hashtag #supportyourgirls. $1 would be donated to the American Cancer Society for each photo posted. Door clings and 22x28 signage were displayed throughout the mall. Godiva 20% off entire purchase*
Great American Cookies 10% off
entire purchase*
Aeropostale $10 off purchase of
$50 or more* (code 95555951)
Aerosoles $10 off your purchase
of $50 or more*
Aldo 15% off of all regular priced
merchandise*
American Eagle Outfitters 20% off
of one item in your purchase*
Andrew Marc $10 off your
purchase of $100 or more*
China Max 10% off of your entire
purchase*
GUESS Factory $15 off of a
purchase of $100 or more*
Clarks Bostonian Outlet $5 off
your purchase of $50 or more*
Halston Heritage Receive 20% off
entire purchase*
Cole Haan $50 off your purchase
of $250 or more*
Helzberg Diamonds Outlet $50 off
your purchase of $399.88 or more*
Converse 15% off your purchase
of $75 or more*
HUGO BOSS Factory Store 10%
off any single new item*
Crabtree & Evelyn Outlet 20% off
single item of $20 or more*
J. Crew Factory 10% off any
purchase of $100 or more*
Crocs 20% off 2 full price items*
Jockey 15% off entire purchase*
Asics Take 20% off your
purchase of apparel and
accessories*
Diane Von Furstenberg $50 off of
your purchase of $250 or more*
Joe’s Jeans 20% off your purchase
of $200 or more*
BCBGMAXAZRIA Factory 10%
off a purchase of $100 or more*
Disney Store 10% off any
purchase of $40 or more*
Johnston & Murphy Buy 2 shirts
get one free of equal or lesser
value*
Bloomingdale’s The Outlet Store
$20 off your next purchase of
$100 or more*
DJ’s Taco Bar 10% off of your
entire purchase*
BOSE Additional 10% off one
Factory Renewed product*
Calvin Klein 10% off purchase of
$100 or more, includes sale
merchandise*
Calypso St. Barth $30 off your
purchase of $250 or more*
Carter’s 20% off your purchase of
$40 or more*
Chicken Now 10% off of your
entire purchase*
Chico’s Outlet $20 off your
purchase of $100 or more*
DKNY 10% off of any purchase of
$100 or more*
ETRO 10% off of $400 or more,
excludes sale items
Famous Footwear Outlet $10 off
your purchase of $50 or more*
Fragrance Outlet Buy one item,
nd
receive 2 item 20% off, equal or
lesser value*
Kay Jewelers Outlet $100 off a
selected piece of merchandise with
a ticketed price of $499 or more*
Kenneth Cole 10% off your
purchase of $100 or more*
Kipling 10% off your purchase of
$75 or more*
Le Creuset 15% off any purchase
of $75 or more*
Lindt Chocolate Shop $5 off
purchase of $30 or more*
Gap Outlet 10% off of $75 or
more*
Little Tokyo 10% off of your entire
purchase*
G.H. Bass & Co. 10% off of your
purchase of $50 or more
including sale merchandise*
L.K. Bennett London Purchase 2
items and receive 10% off, 3 items
and receive 15% off, or 4 items
and receive 20% off*
Giorgio Armani Outlet 15% off
your purchase of $300 or more*
Lolli and Pops Spend $10 get a
FREE pound of Gummies*
Offers expire 1/31/2015
Visit our website for updated Green Savings Offers.
www.fashionoutletsofchicago.com
*Offers valid at Fashion Outlets location. May not be combined with any other offer.
Certain restrictions may apply. Please see store for details.
The Green Savings Card program went pink for Breast Cancer Awareness Month. Standee signage as well as flyers promoted the program. The FOC housekeeping staff wore pink shirts during the month for Breast Cancer awareness Month. The Guest Services team also wore pink shirts under their uniform blazers. Retailers also supported the campaign but displaying pink merchandise in their store-­‐front window displays. Retailers parQcipated in a window display contest, which was won by Perfumania, Barneys and Worth New York. Advocate Health Care purchased an LED board adverQsing campaign to support their Breast Cancer Awareness Month efforts, marking the first Qme FOC was able to secure paid adverQsing as part of a cause markeQng campaign. Evening views of the LED board campaign. Advocate Health Care created a special #storiesoZhegirls web site about the The Support Bra display and the social media fundraising component. Advocate Health Care also ran a special #storiesoZhegirls social media contest that offered parQcipants a chance to win FOC giZ cards. FOC also posted on the center’s web site and sent two e-­‐blasts to their internal email list regarding the Pink Green Savings Card. Both Advocate Health Care and FOC used their social media feeds throughout the month to support the #storiesoZhegirls iniQaQve. Advocate Health Care also filmed a 33 minute vlog segment at The Support Bra display at FOC.