2015 rjtcf asset management summit
Transcription
2015 rjtcf asset management summit
WINTER 2015 2015 RJTCF ASSET MANAGEMENT SUMMIT INSIDE THIS ISSUE Portfolio Realignment 2 New Processes 2 Compliance Corner 3 Native American News 3 Marketing—The Importance of Outreach 4 Property Spotlight 5 Avoiding Trouble On Site 6 Important Information 8 ASSET MANAGEMENT TEAM Brad Bartlett, Asset Manager Joe Bassford, Business Technology Analyst Mark Bieberbach, Senior Asset Manager Missy Covington, Director of Compliance Lori Dobson, Asset Manager Caroline Ennis, Compliance Specialist Josh Gilles, Portfolio Manager Kent Gordon, Senior Asset Manager Charles Gumucio, Asset Manager Mary Hammond, Asset Manager Chuck Kane, Partnership Distributions Manager Barbara Knapp, Administrative Assistant March 26—27, 2015 RJTCF Home Office & Renaissance Vinoy Resort Please plan to join us this March for our Annual Asset Management Summit. Over two (2) days in the Florida sunshine, plan to be provided with networking opportunities and receive in depth information through stimulating topics and be given new ideas on improving operations. RJTCF is excited to announce one of our confirmed guest presenters at the upcoming Summit via this Newsletter. Jeffrey A. Wilhite of Play2Win Seminars will be giving a rousing presentation on fair housing as well as a breakout session in conjunction with our own Director of Compliance, Missy Covington. Jeffrey A. Wilhite is an attorney with a practice substantially representing landlords for over twenty-five years. Wilhite’s firm represents thousands of units across all ranges of the market, from high end to low end to Section 42 and 8 across the country. Wilhite regularly defends landlords in Fair Housing litigation and teaches landlord-tenant issues to owners, property managers, leasing agents, and maintenance personnel. For more information, please visit our website RJTCFSummit.com. There, you will be able to register for the Summit as well as be provided with hotel information and additional Agenda items. Please check back regularly as the Agenda will continue to be updated. Hope to see you there! RJTCF Asset Management Team Robert C. Landis, VP, Portfolio Asset Management Ric Langford, Portfolio Manager Brian Lynch, VP, Portfolio Asset Management Melissa Melvin, Transitional Operations Manager Vickie McCrillis, Compliance Specialist Sylvia Perez, Senior Asset Manager Pamela Rich, Support Specialist Wednesday, March 25, 2015 Evening Welcome Reception—Renaissance Vinoy Hotel & Resort Thursday, March 26, 2015 General Session—Raymond James’ Home Office Friday, March 27, 2015 Breakout Sessions—Renaissance Vinoy Hotel & Resort RJTCF PORTFOLIO REALIGNMENT A Team Effort... By Ric Langford, Portfolio Manager RJTCF has always prided itself on the stability of our Asset Management staff. There are 11 asset managers on our staff that work with our partners and their properties totaling over 1,100 partnerships. Four (4) asset managers have over 11 years’ service and only two (2) have less than 4-years with RJTCF. Combined, our team has close to 100 years’ experience with just RJTCF. We have maintained a long relationship with the partners in each of our individual portfolios. As an example, I joined RJTCF in 2004 and after my initial training, I was assigned a portfolio. Until our recent realignment many of the properties in my portfolio have been there since 2005. I am not unusual in that regard. Many asset managers have maintained the same portfolio for many years. I am sure that many of our partners have talked and visited with the same asset manager for multiple years. Relationships and bonds form, and hopefully, a sense of trust has been built between our asset managers and your staff members. We met with each asset manager to discuss their individual portfolio and the specific needs of each. We discussed each partner and their portfolio to make sure we understood those needs. Then we realigned the portfolio to try to meet these needs going forward with a new asset manager. We met again with each asset manager to outline our plan and assignments. Some had concerns and did not want to leave many assignments. We worked to meet those desires while still keeping within our original intent for the realignment. The process was hard on the asset managers. The relationships built over the years are hard to move on from. We kept many of our prior partners, but where geography would now not permit, we were assigned some new partners. As we move forward with our new assignments we will appreciate all the work by our partners that are no longer in our individual portfolios, and we will look forward to building new relationships That is why realigning our portfolio was a difficult task that we did with new partners in the future. RJTCF is committed to providing not undertake lightly. Changes in our asset management any resource available to help our portfolio remain successful. resource needs, the regional locations of our new projects, the If any of your properties have been affected by these changes, many northern properties that require site visits in cold months, your new Asset Manager will be reaching out to you. Please feel and a need to balance the portfolio more equally among the free to contact us (email links are on Page 1) with any questions. current staff were many of the reasons for our recent realignment. ANNOUNCING NEW RJTCF PROCESSES! Annual Business Reports RJTCF is pleased to announce the new and improved online submission of Annual Business Reports. Please follow the following links (provided via email recently, along with the Property Code & Partnership Information) to submit your 2014 Annual Business Report(s) as well as upload all of the supporting documentation! September 30 Year-End Annual Business Report Link October 31 Year-End Annual Business Report Link December 31 Year-End Annual Business Report Link 09/30 fiscal year-end DUE DATE = October 31 10/31 fiscal year-end DUE DATE = November 30 12/31 calendar year-end DUE DATE = January 31 GP Certificates & Rent Rolls In an effort to simplify the Quarterly General Partner Certificate process and provide an easier means to send in Rent Rolls, we have established a new procedure to enable just one signature, quarterly, to serve as Certification for those of you who have multiple Partnerships. In addition, as this Certification takes place, you will now have the option to upload the specific quarterending rent roll along with this document. An email will be sent prior to the end of Q1 with details so please be on the lookout for how to complete this process. Here’s the link for you to become familiar with the new form: Quarterly General Partner Certificate & Rent Roll Upload All Quarterly Reporting is due within 30-days of each quarter-end. If you have any questions or concerns about these new processes, please contact Pamela Rich directly or via the following email address: RJTCFAssetManagementReporting@RaymondJames.com Thank you! 2 COMPLIANCE CORNER - Excellence in Compliance What to remember: On October 31, 2014 HUD issued Notice H 2014-15 changing the imputed rate for assets from 2% to .06%. This rate change is effective February 1, 2015. Be sure that you are using the new rate of .06 when imputing assets for all certifications. The RJTCF compliance team understands and appreciates the amount of work required in submitting initial tenant files. In an effort to recognize those that go above and beyond to submit the highest quality files we would like to recognize the following recent recipients of The Certification of Compliance Excellence: What to look for: HAND Property Management The past few years have seen the release of new income limits in December. For 2015, the income limits are not expected to be published by HUD until February 2015. RJTCF will send out a compliance alert when the limits are released. Be sure to implement them within 45 days. Yakima Housing Authority Be.Group CONGRATULATIONS and thank you for submitting such excellent tenant files. Keep up the good work! NATIVE AMERICAN NEWS By Mark Bieberbach, Sr. Asset Manager The Zuni Housing Authority in Zuni/Black Rock, NM is RJTCF’s latest Native American partner. The Zuni Housing Authority was allocated credits in 2014 and has agreed to partner with RJTCF in the rehabilitation of 8 apartment buildings with a total of 38 units. The existing dwellings house 42,780 SF of 1st and 2nd floor space. The existing construction was completed between 1975 and 1977 with rehabilitation in the 1990’s. The project sites are located in the Blackrock Community of the Zuni Pueblo. There are a wide variety of locational amenities and employment opportunities in the area surrounding the project sites. These include a Food Distribution Services Building, radio station, hospital that serves a 30 mile radius, fire and EMS services, ZHA, and Zuni’s construction services. A little further southwest down Avenue B is the high school, four-year college, Zuni Home Healthcare, Zuni Senior Center, and Zuni Healthy Lifestyle Building that includes the food stamp program and Women, Infant, and Children (WIC) Program. John Fischer, Acquisitions Manager with Raymond James Tax Credit Funds, along with representatives from nine different agencies participated in the groundbreaking ceremony held in October 2014. The Construction and lease-up is scheduled to be completed in 2016. 3 THE IMPORTANCE OF OUTREACH How to Effectively Outreach Written by Sprout Marketing and published in Rent and Retain If you outreach market effectively, they will come. So what’s the secret to being effective? It starts with a smile, includes targeted marketing pieces and fun goodies and ends in follow up. Let’s take a closer look at these ingredients: Befriend the Gatekeeper Smile, then smile some more. Walking into a business can be daunting, however, hardly anybody can resist returning a nice smile. Your attitude towards outreach marketing makes a difference as well. Always remember that you’re not bothering them- you represent the buying power of hundreds of families in the community and you’re offering a mutually beneficial partnership. So smile like you mean it! was the last time you drove around the neighborhood or googled surrounding businesses? Where do your residents work and play? What is important to the demographic- location, price, amenity or lifestyle? Armed with this information, you can create collateral that targets your demographics. Make Yourself Memorable Would you go to a dinner empty handed? Never! So why would you visit a business without a little hospitality? Goodies open doors and make friends and they also get you remembered. What kind of goodies? The trick is for them to be unexpected and/or unconventional. Make sure you get credit for them and label each item with your community information. Anything that helps you stand out from the crowd, can help you get your foot in the door. You also want to be memorable in a good way. Be sure to dress for success! We recommend dressing one step above the A smile will only get you so far. Your objective is much more than businesses you’re visiting. leaving a stack of flyers. You’ll want to practice your presentation Follow Up Fun so you’re comfortable and able to overcome potential You can’t follow up if you don’t document, document, document! conversation stoppers. Not only do you want to become the Taking good notes is paramount. You’ll want to record the gatekeeper’s friend, you want to see if anyone is currently looking business name, location, time of visit, what is left, whom you for a new home, as well as branding your community and building spoke with and any personal details about the person or repertoire. It’s also a great time to locate support for your resident conversation. Don’t be afraid to ask for their business card either! events through cross-promotional activities. Now, make sure you schedule time to follow Your first visit might feel like a total disaster. Perhaps you up on interest. You’re creating a sustainable muddled through it. Whenever I make pancakes, the first one is route. This is not a one-time deal where you always a failure. So if you mess up on the first visit, toss it out like can expect a rush of instant traffic. Outreach the first failed pancake and try again. Just remember, people will marketing is about branding your community forget what you say, but they will never forget the way you make in the surrounding area and staying on their them feel. So if you show a genuine interest in them, arrive and mind. Feel like you’re done? It’s time to do it leave with a smile, you’re doing better than you think! all over again! Bulls eye Please visit WatchYourBusinessSprout.com to subscribe to Since each business or niche demographic is different, your Sprout Marketing’s free Newsletter. message must be different. One flyer or marketing campaign does not fit all. In order to influence purchasing, you must pull at their heart strings. This first requires you to identify and create a definable marketing strategy so you’re not striking the air. When YOUR INPUT IS VALUED If you have an idea for an article or would like your property to be spotlighted in an upcoming issue of “Outlook on Asset Management” please feel free to contact Pamela Rich at (800) 438-8088 Pamela.Rich@RaymondJames.com Any and all comments are welcome! 4 PROPERTY SPOTLIGHT HELP Genesis Clinton Avenue Newark, New Jersey By Lori Dobson, Asset Manager On a former cracked, bare asphalt lot surrounded by a dull, rusty fitness area, common area hallways are chain link fence on the east-west frontage of Clinton Avenue, a enhanced with cheerfully playful new multi-family residential community slowly took shape – its patterned wallpaper. Primary colors steel frame, modular construction covered by a modern, art- decorate the large, airy central atrium inspired façade of large, bright windows set in smooth walls of seating area with soaring views to the blended, primary colors – earth tones of blue, red and cool cream. large, rooftop skylight. A second floor A mixed-use community of multi-family outdoor seating area residential, retail and commercial, Newark, NJ also features generous garden plots to give HELP Management welcomes its newest LIHTC development, residents the opportunity to not only enjoy Company, a Not for Profit Genesis Clinton Hill green space right in their community but grow with over 18 years’ Apartments. healthy vegetables for home consumption, right experience managing LIHTC in their own “backyard”. Genesis Clinton Hill Genesis Clinton Hill is a developments, completed also participates in the NJHMFA Green Future 4-story midrise with 55 the initial lease up ahead of Program and maintains an array of solar panels apartment homes in schedule and by early on the roof, providing for more than 75% of the one, two and three September, 2012, the community’s common area energy needs. The community was fully bedroom configurations project is the first LEED Platinum building in the occupied with a wait list. set on a .87 acre site in the densely populated area. Clinton Hill area of New Jersey. The new apartment homes were eagerly anticipated in an HELP Management Company, a Not for Profit area where the average LIHTC vacancy rate is 1.59% and waiting with over 18 years’ experience managing LIHTC developments, lists stretch into the thousands for families in need of affordable completed the initial lease up ahead of schedule and by early housing. Developed by NY and NJ-based Not-for-Profit HELP September, 2012, the community was fully occupied with a wait Development, the project completed construction in late April of list. HELP Management continues to manage the project along 2012. HELP, the leading provider of jobs and services for with a sister Newark NJ property developed by HELP homeless veterans and families, continues to pursue every Development. opportunity to provide service-enriched housing to people in Total development costs of $15.5 million were financed with tax need, with a goal of 200 units of new housing each year. credits and funding from the Make It Right Foundation and TD Genesis Clinton Hill is designed with families in mind – the Bank. Raymond James Tax Credit Funds (“RJTCF”) syndicated apartment homes provide generous living space and kitchens the tax credits, which were purchased by TD Bank. Another great with glowing, warm mahogany-tone cabinets and energy-efficient project built with YOUR help here at RJTCF! appliances. Baths feature the latest in ADA-compliant design and fixtures. The community is also a transitional housing facility; providing pre-furnished units that are available to meet the needs of homeless families in the area. HELP Social Services also provides various social services on-site to the residents. Common area amenities are innovative – along with typical features such as a computer room, covered parking garage and WHO IS RAYMOND JAMES? Raymond James Tax Credit Funds (RJTCF) is a wholly owned subsidiary of Raymond James Financial, Inc. (NYSE-RJF). Since 1969, subsidiaries of RJF have been among the leading syndicators of affordable housing. Raymond James Tax Credit Funds has raised over $5 billion in equity for more than 1,600 properties in 46 states since the inception of the tax credit program in 1986. Our firm has closed over 90 funds with investors and each of our funds has been successful. Our corporate culture revolves around a philosophy known as “Service 1st,” which pervades everything we do, especially in how we cultivate and manage our relationships with partners and investors. We have a deeply experienced Asset Management Team who’s portfolio continues to grow with recent closings in New York, California, Utah, Tennessee and Illinois. 5 AVOIDING TROUBLE Dealing with Safety Issues at Your Location By Bob Landis Although managers do not want to ever state that they are providing a “secure” living environment in lease documents, leasing presentations, newsletters, website or any other publically available media, there are a number a things that managers in our portfolio cite as good practices to avoid trouble. Here are just a few: As part of the resident application process always perform criminal background screening on all lease holders and adult occupants. Have a firm policy on what you will and will not accept with regard to convictions that are found. Make sure that your lease documents have strong language on what will happen if a current resident is convicted of a major crime. Also make sure that the conduct of guests and invitees on the property is addressed, as well. Many of our new and rehab properties have employed electronic access control systems using key fobs to limit access to amenity areas, laundry rooms, building entrances, parking areas, fitness rooms, etc. Costs continue to decline and retrofitting an existing property may be worth considering. Managers particularly cite the ability to “turn off” access if a current resident is not performing to the standards of their lease and the ability to automatically have time limits on access to common areas without a staff member having to physically “lock up”. Key control on the property is a property management basic. No property should have any “master” keys and there should be some type of key control system, manual and electronic systems are available, that will enable tracking of keys that have been checked out. Experts cite that there should be at least three levels of control for site keys when the onsite office is closed: a locked office, a locked room or closet containing the key box, and a lock on the key box itself. A coding system should be used and no keys should have an apartment address on the key tag. The code book or list should not be kept near or in the key box for maximum security. Property managers say that discrete numbered parking stickers, without the property name, are worth considering so that resident vehicles that belong or don’t belong on the property can be identified. Guest parking passes for overnight parking require discipline to maintain but enable quick identification of vehicles that are parked illegally. Some of our developers have installed extensive video surveillance systems as a deterrent to illegal and unwanted activity and to provide a record that could help authorities apprehend perpetrators. The very best systems in our portfolio cover all public areas of the property, including each apartment entrance, have enough recording capacity to cover up to a month of activity, and in some cases can be directly accessed by police via an internet connection even from a police cruiser. While many locations may not warrant such extensive systems, a number of our managers at least want to track who is accessing secured building entrances and who is entering and leaving the property in a vehicle. Many local police forces have crime prevention or community police officers who will speak to resident groups on staying safe in a multi-family living environment. A periodic meeting onsite with your residents may also help you to meet supportive service requirements of your state tax credit allocating agency. Residents also will appreciate direct access to the professionals. The use of “courtesy officers”, off duty police or other after hour’s representatives of management requires very careful planning and coordination for maximum effectiveness and to minimize risks. Costs can be significant and consideration of what you are trying to accomplish is important. Some of our managers have set up “sub-stations” or a place on the property where local law enforcement can take a break. At a minimum, maintaining open communication with the local authorities and welcoming them on your site is considered a very good practice. Research best practices thoroughly before implementing. Educating and encouraging residents to report suspicious activity promptly to the onsite staff and/or the authorities as part of the move-in process and in newsletters and other communications. Train all of the onsite staff frequently on how to respond to different safety issues on the property. Continued on Page 7 6 AVOIDING TROUBLE, continued Dealing with Safety Issues at Your Location, continued This is a very large and important topic in the property management industry and all aspects are not covered here. Also consult with professional trade associations for relevant publications and articles including: Most experts stress that management has a lot of tools at their disposal if they choose to be proactive, not the least of which is the power of the lease agreement and its terms to maintain control over the living environment and onsite management staff training. National Apartment Association: www.naahq.org Institute for Real Estate Management: www.IREM.org National Affordable Housing Management Association: www.nahma.org For further research, consider the following sources: www.crimedoctor.com – a lot of articles, resources, tips on premises liability and pro-active steps management can take. www.morsewatchmans.com – key control discussion www.propertymanagementinsider.com—brief article on property management tips REGISTER HERE! 2015 RJTCF Asset Management Summit MARCH 26—27, 2015 St. Petersburg, FL **Welcome Reception Wednesday, March 25, 2015** 7 RJTCF REPORTING DUE NOW AND ONGOING DUE DATES Funds with December 31 Closing:** PERIOD DOCUMENT TYPE DUE DATE Financials; GP Certificates; Rent Roll April 30 Financials; GP Certificates; Rent Roll July 30 Financials; GP Certificates; Rent Roll October 30 GP Certificates; Rent Roll January 31 Monthly Financials (for pre-stabilized and Watchlist properties) 16th of Following Month Annual Budgets November 30 Annual Business Reports January 31 Annual Tax Returns February 15 Annual Audits March 1 Annual Agreed Upon Procedures (20% Tenant File Testing) March 1 Annual Insurance Certificates Upon Renewal Quarterly Q1 – 03/31 Quarterly Q2 – 06/30 Quarterly Q3 – 09/30 Quarterly Q4 – 12/31 **If you need Reporting Due Dates for Funds with either a 09/30 or 10/31 year-end, please contact Pamela.Rich@RaymondJames.com. WHERE DO I SEND MY REPORTING?? RJTCFCompliance@RaymondJames.com Quarterly Reports (Balance Sheets and YTD P&L Statements) Rent Rolls, GP Certificates—NEW! ONLINE LINK—JUST ASK! Insurance Renewal Certificates Monthly Financials RJTaxCreditDocs@RaymondJames.com Tax Returns Audits—Year-End Financial Statements from CPA’s RJTCFAssetManagementReporting@RaymondJames.com Annual Business Reports—NEW! ONLINE LINK—JUST ASK! Budgets RJTCFTenantFiles@RaymondJames.com Initial Tenant Files & Corrections Agreed Upon Procedures (20% Tenant File Testing) 880 Carillon Parkway St. Petersburg, FL 33716 800-438-8088 8