King Fook Jewellery

Transcription

King Fook Jewellery
.J: ~i ~ f king fook jewellery old and precious jewels hold a special place in the
craftsmanship, the finest materials and stringent quality control
hearts of the Chinese people. More than simply a
procedures, not to mention a truly sensational arra y of international
status symbol , they form an essential part of our
brands, all of which make it worthy of its reputation as the territor y's
culture and heritage. As such, it goes without saying
favourite jeweller.
that the people of China place great importance on
Today King Fook Jewellery Group operates 15 outlets in Hong Kong
their choice of jeweller, making their selection based on quality, design
and a further ten spread between Beijing, Shanghai and Hangzhou,
and innovation, and one company stands out from the rest as being
but it originally began life in 1949 as a small boutique on Bonham
synonymous with these three characteristics . The King Fook
Strand called King Fook Goldsmiths. Within a few years the company
Jewellery Group has earned a reputation for integrity, diligence and
expanded to open its first outlet, which was established in the
professionalism over the years and prides itself on combining expert
shopping arcade of Hotel Miramar in 1958. It continued to grow over
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the next 30 years and by 1987 the company launched its initial public
King Fook also stocks watches by relative newcomer Jacob & Co,
offering, listing On the Hong Kong Stock Exchange.
whose diamond encrusted classics and sporty chronographs adorn the
In July 1997, the Chairman of King Fook realised a vision he had long
wrists of hip young stars such as Sean Comb s, Vin Diesel and Enrique
been focusing on. The company opened its first concept store in the
Iglesias. In fact, designer Jacob Arabo, often dubbed the 'King of
prestigious Pacific Place shopping mall in Hong Kong. Called
Bling', was responsible for the now unmistakably recognisable Jennifer
Masterpiece by King Fook, the store targets top-level customers of
Lopez ].Lo . pendant.
discerning taste who place emphasis on timeless elegance and avant­
garde pieces. Following this, a second boutique opened in September
Magnificent and unusual pieces can also be found from houses such as
2000 in the Central Building follow by a third in October 2003 in Tsim
Wellendorff, Faberge, Peter Heim and Amezin's Creations. Other
Sha Tsui. Calm and alluring, these stores are a vestige from the hectic
products include men 's jewellery and classic writing instruments such
city and a peaceful environment in w hich to browse the range . A fourth
as Michel Perchin and Academia Stipula. In addition, the Central and
Masterpiece store was scheduled to open in Shanghai in March 2004.
Tsim Sha Tsui stores also feature a cigar room with cigars for sale as
Each of these 'Masterpiece by King Fook' shops features exquisite
well as a cigar storage service.
signature jewellery pieces that use only first-grade or precious
Always one step ahead of the competition, in September 2002 King
diamonds set among glistening white gold and platinum. King Fook' s
Fook unveiled its next masterpiece: the first How Collection boutique in
own stunning 360 0 Absolute Craftsmanship range is the star attraction,
Central. Targeting a younger, more trendy elite crowd than its sister
featuring extravagantly coloured diamonds that suggest a rich and
company, the diamond pieces offered here are characterised by their
illustrious past and hint at an even more prosperous future. Aware that
stunning
contemporary
with
King
Fook' s
ever-present expert craftsmanship. In addition to this, the store
also boasts stylish silver jewellery, and watches made b y the
auctions held by the Argyle Diamond Mine to ensure they have only
exclusive Italian company Lancaster. The ' How Collection' is a modern
the finest stones available. They are so dedicated to this philosophy
paradise for the
that in 2001 King Fook successfully bid on a 2.76-carat oval cut fancy
you nger generation
intense pink diamond, and two years later they bought a O.SS-carat
of jevvellery shoppers.
In constant pursuit
Masterpiece by King Fook houses a number of collectible, rare and
of the perfect design
limited edition pieces from internationally renowned brands too. The
and craftsmanship,
company is the exclusive Hong Kong stockist of the world famous
King Fook has built
collection of jewelled bab y shoe pendants, as designed by third
its reputation on
generation master jeweller Aaron Basha. Each shoe is hand crafted in
innovation and
time-honoured European fashion and features the finest hand-painted
outstanding
enamel and exceptional gems set in IS-carat gold or platinum, and can
creativity over the
feature baby's name on the back if so desired. Celebrities such as
last 5 0 y ears . The
Hillary Clinton, Demi Moore, Melanie Griffith and Madonna have all
company's reputation
invested in Basha baby shoes.
for st yle, elegance
Also present are the modern classic designs of leading German
and ingenious pieces
:: :crritory's
jew ellery manufacturer Henrich and Denzel, who are famous for
precedes it, as does
fashioning the finest platinum and gold into spectacular contemporary
its integrity and
-:'ong Kong
pieces littered with diamonds. Each piece demonstrates a perfect
professionalism. It
-'a ngzhou,
synthesis of functionality, simplicity and unri va lled design to make it
houses some of the
- Bonham
original in its own right.
fi nest brand names in
The store also carries internationally renowned watch brands such as
the world, making it
in the
Patek Philippe, Piaget, Audemars Piguet, Vacheron Constantin, Franck
the Kin g of Hong
2"owover
Muller, Cartier and Rolex. ShOWing its funkier side, Masterpiece by
Kong jewellers.
=
coupled
of all, King Fook regularly participates in the international diamond
--"m ational
': _ompany
designs
coloured diamonds are, without a doubt, the rarest and most excl usi ve
emerald cut fancy intense pink diamond.
:y control
Of course these aren't the only world-famous brands available.
• The first Masterpiece by King Fook
store was opened in July 1997 in the
prestigious Pacific Place
• Each Masterpiece by King Fook
store houses a stunmn-g:array of
exclusive brands including
Wellendorff, Faberg·e;-Ii'enrich &
Denzel , Aaron Basha,
eter Heim,
Patek Philippe and Amezin's Creations
• King Fook has also created its own
brand called 360 0 Absolute
Craftsmanship and 360 0 Absolute
i
n
s
i
9
h
t
s
Colour, which feature simple yet
exquisite pieces to suit a wide range
of tastes
• In 2001 King Fook successfully bid
on a 2.76-carat oval cut fancy intense
pink diamond, at the Argyle Diamond
Mine auction. Two years later they
bought a 0.85 carat emerald cut fancy
intense pink diamond
• In 2004 King Fook is 55 years old
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