web works - Yusuke Nakada

YUSUKE NAKADA
portfolio
focus
1
1.
Investigation・Analytics・
Requirement Definition・
Consulting, Marketing, Proposal
2
2.
Setting Goals・Concept Making
3
DESIGNER PROGRAMMER
3.
Contents Making, UX Design
Information Design, Wireframe Making
4
4.
Project Management
(Contents Management, SEO, Social Marketing)
(c) Yusuke Nakada All rights reserved.
mind
A successful project will be rooted in philosophy and appropriate user
experience design based on that. Its story will be told in a way that inspires
empathy.
Concept / Philosophy
Appropriate User Experience
Valuable CreaAon
(c) Yusuke Nakada All rights reserved.
works
DECO MARKET
Client : BIJUTSU SHUPPAN NETWORKS CO., LTD.
Agency : Dentsu Inc.
Year : 2011
Role : Service management for growth, UX Design(Deocotter),
Project Management
(c) Yusuke Nakada All rights reserved.
Deco Market is an application to sell visual contents like emoji on smart phone device. In
response to fast-growing smart phone market, the marketing goal is to be branded up as
the most famous Emoji Shop on smart phone device as quickly as possible. Built a structure
to be used in variety of communication tools -mailer, twitter, messenger and worked
smoothly and kindly. Published APIs and created original twitter client named Decotter with
scrum methodology.
works
Concierge Made
Client : Concierge Association
Year : 2015
Role : Service startup, UX Design, Project Management
Production : COLONY+iNTERACTIVE INC.
(c) Yusuke Nakada All rights reserved.
Concierge Made is a web application for top taste-makers to curate fine restaurants. Built a
strategy to connect the top restaurants with the top taste-makers, initially, focused for hotel
concierge and also guests to introduce them fine restaurants with user friendly navigation.
Managed project and team, used scrum methodology.
works
Adidas Japan Women 09
Client : adidas Japan K.K.
Year : 2009
Role : Account, Concept Making, UX Design, Project Management
Production : COLONY+iNTERACTIVE INC.
(c) Yusuke Nakada All rights reserved.
Managed the branding of Adidas Japan Women category whole 09 year, made a web
concept as Accompany Yourself from official bland theme Me, Myself . Created original
contents with Japanese asset Miwa Asao and Shiho, and also localized brand common
contents. Built a seasonal campaign ‒ to attract customers into retail shops and grow mailmagazine membership up.
works
CARE COUNTRY
Client : CARE International Japan
Agency : W+K Tokyo
Year : 2009
Role : Concept Making, Wireframe Making, Project Management
Production : AMPlifier co.,ltd.
(c) Yusuke Nakada All rights reserved.
CARE COUNTRY is a site of new form of donation. Made a concept with members : circle
of thanks and built web wireframes. To present a friend with buying a package care gift is
as to support the independence of people in developing countries who suffer from poverty.
Donation is carried out in a friend name and the friend will receive a digital letter messaged
from donated country. When a donation is done, a photograph of the smile blooms on the
mountain on the center.
works
Jijitsu. Norton
Client : Symantec Japan,Inc.
Agency : ASATSU-DK INC.
Year : 2008
Role : Concept Making, Wireframe Making, Project Management
Production : COLONY+iNTERACTIVE INC.
(c) Yusuke Nakada All rights reserved.
The purpose of Jijitsu Norton is to promote a new version of Norton Security Soft. The webgoal is to experience internet security importance and induce a customer to Symantec store.
Set KPI to focus on increase of visits duration and multiplication of re-visit. To achieve the
first one, created films changed by time and date Norton-man appeared on. To achieve the
second, created a part-of-blog grown by access frequency.
works
au Smart Sports Run&Walk
Client : KDDI
Year : 2008
Role : Contents Proposal for service growth, Wireframe Making,
Project Management
Production : COLONY+iNTERACTIVE INC.
(c) Yusuke Nakada All rights reserved.
Smart Sports RUN&WALK is an application to record a distance and time of walking, jogging
and cycling. Built a strategy for customers to continuous engagement : contents making for
service growth, wireframe making and project management.
works
Düm Diddy
Client : Graffit
Year : 2014
Role : Concept Making, Information Design, Frontend Scripting
Production : RaNa design associates, inc.
(c) Yusuke Nakada All rights reserved.
Dum Diddy is a web application that customers can make their original T-shirt online with
photograph. Built a concept, information architecture and frontend scripting : Information
design, wireframe making and frontend scripting for initial launch.
works
hnyee.Store
Client : honeyee.com
Year : 2007
Role : Information Design, Wireframe Making, Project
Management
Production : Cross Borders INC.
(c) Yusuke Nakada All rights reserved.
hnyee.Store is an online select shop managed by online magazine media honeyee.com. Built
information architecture, UI design and managed technical direction : Information design,
wireframe making and project management for initial launch.
works
SEIYU
Client : Seiyu GK
Agency : McCann Erickson Japan Inc.
Year : 2010
Role : Information Design, Wireframe Making, Project
Management
Production : RaNa design associates, inc.
(c) Yusuke Nakada All rights reserved.
The mission is rebranding for SEIYU GK corporate website. Built information architecture
and UI design : information design, wireframe making and project management.