competitive market

week 35 / 30 August 2012
COMPETITIVE MARKET,
STRONG PRESENCE
ADDED DIMENSION
Monica Galer, CEO of FremantleMedia France, on entertaining
How
M6viewers
has created a new way of consuming TV
French
Germany
Luxembourg
The Netherlands
United States
BelgiumGermany
Luxembourg
Belgium
AnkeBauer
Schäferkordt
Thomas Beers Télévie
N-TV
covers EnexRTL
Belgium
Wolf
on
RTL Nederland
funds
welcomes
and Guillaume de launches
appointed
US elections Sky presents
its new
restructuring
app for CEO of107 research
News Arabia
Posch
on
RTL
Group’s
FremantleMedia
programming
UFA
Goede Tijden,
projects
results and future Schlechte
North
America
Tijden
strategy
week 35 / 30 August 2012
COMPETITIVE MARKET,
STRONG PRESENCE
ADDED DIMENSION
Monica Galer, CEO of FremantleMedia France, on entertaining
How M6viewers
has created a new way of consuming TV
French
Germany
Luxembourg
The Netherlands
United States
Belgium
Germany
Luxembourg
Belgium
Anke
Schäferkordt
Thomas Beers Télévie
IP Deutschland
Belgium
Wolf Bauer
on
RTL Nederland
funds
EnexRTL
welcomes
and
Guillaume de launches
appointed
its new
restructuring
app for CEO of107presents
researchnew Sky presents
News Arabia
Posch
season line-up programming
UFA on RTL Group’s
Goede FremantleMedia
Tijden,
projects
results and future Schlechte
North
America
Tijden
strategy
Cover
A selection of FremantleMedia France’s hit shows
Publisher
RTL Group
45, Bd Pierre Frieden
L-1543 Luxembourg
Editor, Design, Production
RTL Group
Corporate Communications & Marketing
before yo
ink
up
Th
t
rin
backstage.rtlgroup.com
backstage.rtlgroup.fr
backstage.rtlgroup.de
QUICK VIEW
A strong
European group
RTL Group
p.8
Tom Beers appointed
CEO of FremantleMedia
North America
Concentrated news
expertise for the
US elections
FremantleMedia
North America
N-TV / RTL Television
p.11
p.9 - 10
“Game shows, comebacks
and farmers”
FremantleMedia France
p.4 - 7
A wealth of talent
RTL Belgium
p.12 - 13
Big Picture
p.15
SHORT
NEWS
p.16 - 17
Slipping smoothly
into autumn
Bel RTL
p.14
For nearly 25 years,
FremantleMedia France
– the French branch of
RTL Group’s content
production arm,
FremantleMedia – has
been producing some
of the country’s
most-watched shows.
Backstage talked to
its CEO Monica Galer
about the company’s
formats and plans for
the future.
GAME SHOWS,
COMEBACKS
AND FARMERS
France – 30 August 2012
FremantleMedia France
Monica Galer, CEO of FremantleMedia France
4
The jury of La France a un incroyable talent (Got Talent): Dave, Sophie Edelstein and Gilbert Rozon (from left to right)
What do La France a un incroyable talent,
L’Amour est dans le pré or L’Inventeur 2012 have
in common? Besides being successful prime time
formats broadcast by M6, they are produced
by FremantleMedia France. Set up in 1988,
FremantleMedia France produces an average of
570 hours of TV a year, and its programmes are
regularly number one in their time slots.
“I wish I knew exactly why our formats do well, I would
then only produce number one shows,” says Monica
Galer. “France remains a competitive market, but
our presence is quite strong, especially for game
shows which are very popular in access prime time.
We are among the top producers in that segment.”
Indeed, some successful FremantleMedia France
produced game formats first started airing 24 years
ago. The quiz show Questions pour un champion
(Going For Gold) has been broadcast since 1988.
Une famille en or (Family Feud) premiered in 1990
while Le juste prix (The Price Is Right) was first
discovered by French viewers in 1987. Both enjoyed
a comeback five and three years ago respectively,
after being off the air for nearly a decade.
Monica Galer confirms: “In recent years, we have
seen the return of various iconic game shows. For
France 2 we produce Mot de passe (Password)
since 2009, adapted from a format first broadcast in
1961 on CBS. For the 20th anniversary of the Que
le meilleur gagne (Everybody’s Equal) premiere on
Antenne 2 (now France 2), the channel together with
the format’s original presenter, Nagui, wanted to
bring it back on-screen and asked us to co-produce
this special anniversary season.”
Commenting on the reason for these comebacks
and the enduring popularity of these shows,
Galer explains that: “With the current economic
situation and declining advertising revenues as a
consequence, television channels in France as
in other countries are quite cautious with new
formats. They are keener on investing in existing
formats that made their mark, rather than taking
unnecessary risks.” FremantleMedia France’s game
shows have certainly made their mark: The Price
Is Right is the number one game show in France
for 2010 and 2011, and will return to screens in
2012. Going For Gold meanwhile continues to be
the highest-rated game show on France 3, while
Everybody’s Equal is the highest rated game show
on France 2 for 2012.
For this coming season, FremantleMedia France is
looking forward to the return of Nouvelle Star (Idols);
not on M6 – which broadcast the show from 2003 to
2010 – but on TNT channel Direct 8. Monica Galer
says: “We hope to be poised for a long run of series
on Direct 8.”
Asked what else awaits viewers in the 2012/13
season, Monica Galer replies: “We will have
fantastic new seasons of established formats, and
you can also expect brand-new formats around
mid-season.”
5
One of the highlights of FremantleMedia France’s
stable of formats is undoubtedly the docu-reality
show L’Amour est dans le pré (The Farmer Wants A
Wife): seven seasons, and more popular than ever.
The matchmaking show has become the crown
jewel of M6’s summer programming and has been
the number one entertainment show on M6 for five
years. It is the most-watched programme during
prime time every Monday. On 16 July it attracted
an audience of 6.5 million – its highest number of
viewers ever. On 20 August it scored a total
audience share of 30.7 per cent, passing the 30 per
cent mark with viewers over the age of 4 for the first
time.
Finally,
when
asked
about plans for the future,
FremantleMedia France’s
CEO mentions fiction, and
elaborates: “The excellent ratings of the French
prime-time series Clem
The Price Is Right is
have motivated us to try
broadcast in France under
the name Le juste prix
fiction. France proves to
since 1987
be a mature ground for
TV fiction and we have
signed an exclusive deal with production company
Satisfaction, set up by TV presenter and comedian
Arthur to develop comedy short-coms”.
Refurbishment and decoration show D&CO
On the air since 1988, quiz show Questions pour un
champion (Going For Gold) presented by Julien Lepers
is FremantleMedia France’s longest-running production
Karine Le Marchand presents
L’Amour est dans le pré (The Farmer Wants A Wife)
6
FACTS & FIGURES
FremantleMedia France was set up in 1988. Monica Galer has been the company’s CEO since 2007
The company produces different types of formats such as game shows, entertainment and factual
entertainment, original hit shows and magazines, and has in recent years developed a cross-media
project: Non Stop Joe
FremantleMedia France’s top productions include: Questions pour un champion (Going For Gold),
Une famille en or (Family Feud), D&CO, C’est du propre (How Clean Is Your House?), Incroyable
Talent (Got Talent), Mot de Passe (Password), La Nouvelle Star (Idols), L’Amour est dans le pré
(The Farmer Wants A Wife), Le juste prix (The Price Is Right), X Factor and L’Inventeur 2012
FremantleMedia France’s prime time formats account for a yearly average of around 85 hours of
programming
Nine FremantleMedia France formats were broadcast in prime time during the 2011/12 season,
among them L’Amour est dans le pré, L’Inventeur 2012, A la recherche de…, D&CO une semaine
pour tout changer and Incroyable Talent
In December 2010, Le Film français, a magazine specialising in audiovisual news, awarded
FremantleMedia France the top spot in its ranking of Best Producers
123 PRODUCTIONS
In May 2012, FremantleMedia France merged all its DTT, cable and satellite
production operations into a single entity called 123 Productions. The new subsidiary is
led by Isabelle Mitsch as Head of Sales, and Bruno Fallot as Head of Programming and
Development. They report directly to Monica Galer. “DTT, cable and satellite channels
are transforming the French media landscape and will continue to grow. Their budgetary
policies and programming needs are different. Our establishment of 123 Productions is in line with this
trend and will allow us to be more active in these markets,” says Monica Galer.
The new prime-time docu-reality coaching format Nounou will soon premiere on Gulli as the first product
of this new venture.
7
A STRONG EUROPEAN GROUP”
RTL Group
On 24 August 2012, the French broadsheet
Le Figaro published a joint interview with
RTL Group’s Co-CEOs Anke Schäferkordt and
Guillaume de Posch, addressing the group’s
half-year results and the main lines of the
group’s future strategy.
Luxembourg – 27 August 2012
Anke Schäferkordt and Guillaume de Posch
“TV advertising revenues have always reflected the general state of the
economy,” explained Guillaume de Posch with regards to the decline
in most of the European TV advertising markets during the first
half of 2012. “In a macroeconomic situation as sensitive as today’s,
advertisers tend to cut back on their investments. Visibility is very
limited. Advertising space is being purchased on an ever shorter-term
basis. It is hard to say what the situation will be in September,” he adds.
Asked about strategic intentions in terms of diversifying business
activities, Anke Schäferkordt stated: “More than a third of the group’s
revenue is independent of advertising. RTL Group is the only
European broadcaster of free TV that has succeeded in building up
activities across the entire continent, and it is this that enables it to
face up to competition from the American giants, which are becoming
an ever greater presence in Europe.” Reiterating her belief in the future
of free-TV, she adds: “There are no more accessible media capable
of instantly reaching a broad audience through broadcasts of highly
emotional content.”
In response to whether the advent of digital technology posed a threat
to production arm, FremantleMedia, Guillaume de Posch raised the
key point of rights and their ownership. He explained: “Distributors
want to have the ownership of these rights and exploit them on tablets,
smartphones, social media and derived products. The main challenge
we face is to retain intellectual ownership of content, however it is used
or exploited. Especially since these new users will constitute our third
lever of growth.”
Ultimately, Anke Schäferkordt explained the reasons for a partnership between FremantleMedia and Youtube: “For us, Youtube is like
a virtual cable operator, like a distributor of content.” However, for
RTL Group’s broadcasters Google is also a direct competitor in the
advertising market. “The strength of these new operators is their
ability to line up a global strategy. Even though RTL Group
traditionally deploys its strategies locally. All the group’s entities are
thinking about developing platforms for video-on-demand and
video-by-subscription. Europe needs a more powerful content
industry.”
8
THOM BEERS APPOINTED CEO
FREMANTLEMEDIA NORTH AMERICA
FremantleMedia North America
FremantleMedia appoints Thom Beers as
Chief Executive Officer, FremantleMedia North
America, effective 1 September 2012.
United States – 30 August 2012
Beers, currently CEO and Executive Producer at the FremantleMediaowned company Original Productions, will be based in Los Angeles
and report directly to Cecile Frot-Coutaz, CEO of FremantleMedia.
As CEO of FremantleMedia North America (FMNA), Beers will be
responsible for the company’s overall management and business
performance and will oversee the development, production and
business operations of over 600 hours of network, cable and
syndicated programming. He will lead a talented and experienced
executive team that includes Donna Redier Linsk, FMNA’s
Chief Operating Officer, and Trish Kinane, President of Entertainment
Programming – American Idol, The X Factor and America’s Got Talent.
Thom Beers, the new CEO of FremantleMedia
North America
Cecile Frot-Coutaz, CEO, FremantleMedia, says: “Thom Beers
has a creative vision that has placed Original Productions,
the company he founded, at the forefront of the industry.
Thom’s multi-award winning combination of experience, innovation
and expertise has made Original a dominant force on US prime time
cable networks, and as an existing member of the
FremantleMedia family he has a deep knowledge of our
people, our company and our operations around the world. Thom
is the perfect choice to take the helm of FMNA as it continues to
grow, and we are very pleased that he has agreed to build on his
successful leadership of Original and take on responsibility
for FMNA.”
Thom Beers, CEO, FMNA says: “I’m very excited to be taking on
the challenge of leading FremantleMedia North America. FMNA has
an unrivalled position in the largest television market in the world,
creating some of the best loved, most successful television shows on
the planet. Working closely in all areas with COO Donna Redier Linsk,
we hope to strategically grow and expand our reach. The company’s
productions and the teams behind them are amongst the most
innovative and creative in the industry, and I am thrilled by the
opportunity to lead the company. I look forward to working closely
with FremantleMedia’s partners and to building on the considerable
successes of FMNA.”
Next >
9
Emmy
award-winning
Thom Beers has an
extensive
background
as both a television
executive and producer,
most recently acting
as CEO and Executive
Cécile Frot-Coutaz, CEO of FremantleMedia
Producer at Original
Productions, a company he founded in 1997. Since its inception,
the company has been the recipient of numerous awards and
accolades, including six Prime Time Emmy Awards and 24 Emmy
nominations from the US Academy of Television Arts and Sciences.
Under Beers’ leadership Original Productions has created a string
of run-away ratings hits including Deadliest Catch, 1,000 Ways to
Die and Ice Road Truckers. In February 2009, FremantleMedia
acquired a 75 per cent stake in Original Productions, cementing a
successful long-term pre-existing partnership between the two
companies.
Prior to founding Original Productions, Beers
served as a Production Executive and Series & Specials Producer
for 11 years at Turner Broadcasting, later holding a similar position at
Paramount syndicated television in Los Angeles.
Ice Road Truckers
10
CONCENTRATED NEWS EXPERTISE
FOR THE US ELECTIONS
N-TV / RTL Television
Clemens Wergin, Isabelle Körner
and Frederik Pleitgen (from left to right)
The news channels N-TV and CNN International have teamed up with the German daily
Die Welt for the ‘Battle for the White House’,
the joint claim under which viewers, users and
readers will get comprehensive, cross-media
information about the race between Barack
Obama and Mitt Romney.
Germany – 28 August 2012
As they did four years ago, the news professionals will be pooling their
US election-related expertise in 2012 to report on its implications for
German audiences. CNN guarantees ready and direct access to US
politics; N-TV and Die Welt analyse breaking news and put them into a
broader German and European context.
The team of experts is composed of: Isabelle Körner, N-TV presenter
and economic policy expert; Frederik Pleitgen, CNN International’s
Germany correspondent in Berlin since the end of 2006; and Clemens
Wergin, head of the International desk at Die Welt.
Screenshot of N-TV.de/Wahlblog
All three partners contribute different competencies to the co-operation: CNN the election infrastructure in the US and great proximity to
the candidates; Die Welt is a distinct expert in coverage from Germany
about the US; and as a news channel, N-TV is capable of processing
information quickly and reliably and preparing it for viewers. N-TV, CNN
International and Die Welt will put the race between Barack Obama
and Mitt Romney in context on TV, online and in the papers for their
viewers, readers and users.
Following the initial TV trailer introducing the three experts, the next
step was the go-live of the joint US Election blog on 27 August 2012.
At Welt.de/wahlblog or N-TV.de/wahlblog, experts from Die Welt, CNN
and N-TV present analyses and backgrounders on the US elections
and assess the candidates’ chances.
The next major events on the agenda are the national conventions of
the two parties: the Republican National Convention in Tampa (Florida)
and the Democratic National Convention in Charlotte (North Carolina).
Both will be covered by the editors of the co-operation partners.
On 6 November, Bertelsmann Unter den Linden 1 in Berlin will
become the German-American election headquarters. The finale in the
battle for the White House will be witnessed with guests from politics,
business and society. On the agenda: analyses and backgrounders,
topical interviews and commentary as well as live feeds from the most
important political arenas in the US. A central element of the coverage
is a joint election special produced by N-TV and RTL Television.
11
A WEALTH OF TALENT
RTL Belgium
RTL Belgium presented the new programmes
for RTL-TVI, Club RTL and Plug RTL, starting on
3 September.
Belgium – 27 August 2012
Belgium’s Got Talent
Belgium’s Got Talent is undoubtedly the highlight of the season
on RTL-TVI. Presented by Julie Taton and Jean-Michel Zecca, the
FremantleMedia-produced talent show airs on 10 September and will
search for exceptional artists over 11 episodes. “We can expect great
entertainment with lots of colour, proximity, emotions, true stories and
talent from all across our community,” says Stéphane Rosenblatt,
Director of Television at RTL Belgium.
Jean-Michel Zecca and Julie Taton present Belgium’s Got Talent
Other innovations to be broadcast in prime time include a marriage
coaching format, the title of which is to be confirmed. The programme
features Belgian couples who dream of getting married being given
the chance to do it for free. On a different note, the international format
Le meilleur pâtissier amateur will launch as a coproduction with M6.
In this culinary competition, contestants compete over macaroons and
lemon tarts over three episodes. Viewers also have an appointment
with Stéphane Plaza, the most famous real estate agent in France, in
Ma maison est la plus originale, a coproduction with M6.
Philippe Delusinne, CEO of RTL Belgium, says: “For years our
talent has been a talent of continuity, rigorousness, innovation
without change and I think RTL’s talent lies in serving up surprises
each year without breaking away from what people like us to show.”
The Belgian version of L’Amour est dans le pré will be back on air
with Sandrine Dans who will pull on her boots and make her debut
in helping Walloon farmers find love. For his part, Jean-Michel Zecca
will return for a second season of Total Blackout and 60 secondes
chrono which will be transmitted as a two-pack from now on. Stéphane
Pauwels meets new personalities in a new season of Orages de la vie,
and Top Chef, the biggest cooking contest for professionals, will return
for a fourth season.
Next >
12
In access prime time, viewers will be treated to a new season of the
game show Septante et un, presented as always by Jean-Michel
Zecca, while Un dîner presque parfait continues to delight apprentice
cooks with a special picnic, special guests including Daniel Evenou,
and other features.
Sandrine Dans will make her debut in L’Amour est dans le pré
When Belgium’s municipal and provincial elections are held on
14 October, the editorial team will be mobilised to cover this event,
which is of great interest to Belgians as it concerns the level of power
closest to everyone’s’ daily lives. In November, the editorial team will
devote significant resources to the US presidential elections. News
magazine shows will continue to provide in-depth coverage of current
affairs with Images à l’appui, Enquêtes and Tout s’explique.
As it does every season, RTL-TVI offers a wide range of film premieres.
To mark the broadcast of Rien à déclarer, the channel will broadcast a
special evening event honouring the two stars, Dany Boon and Benoît
Poelvoorde. The channel will also broadcast The Social Network,
2012, Twilight – Chapitre II: Tentation and Toy Story 3. New series
include the eagerly awaited Homeland, in which the return of a soldier
missing in Iraq for ten years triggers an FBI agent’s suspicions. New
seasons of Desperate Housewives, House and Bones also feature in
the programme line-up.
On 3 September, RTL-TVI will unveil a new look and brand identity for
the channel, to continue to highlight its proximity to viewers by making
the channel even more attractive.
Its sister channels Club RTL and Plug RTL – whose brand identities
were refined during the last season – will also transmit their share
of must-watch programmes. Club RTL offers reruns of films (X-Men,
National Treasure, The Departed) and series (Les trois Experts,
Esprits criminels, The Unit), as well as family nights (Aladdin, Chicken
Little) and children’s programmes with RTL Kidz. Sports fans will be
offered top European football with Champions League, Europa League
and Belgian national team matches. Besides the series it already offers
(Supernatural, One Tree Hill) Plug RTL will offer premieres such as the
mini-series Bref, Grimm, Teen Wolf and Kaamelott Livre V.
13
SLIPPING SMOOTHLY INTO AUTUMN
Bel RTL
On 28 August 2012, the Bel RTL team
presented its autumn schedule, featuring few
changes and the return of a great classic.
Belgium – 29 August 2012
Alain Simons, Presenter of Tirlipote
Caroline Fontenoy (second from the left) will now host
Vivrensemble © RTL / JM Clajot
“We haven’t tampered with too much,” says Eric Adelbrecht, General
Manager of RTL Belgium’s radio stations, on the subject of Bel RTL’s
2012/13 radio season that starts on 3 September. “The big changes
were made last season, so we’ll be maintaining continuity.” The return
of Tirlipote, relaunched last season to celebrate the radio station’s
20 years, is the big new change. Buoyed by its success on Saturday
afternoons, the cult game show will move to a weekly timeslot (Monday
to Friday from 11:00 to 12:00), with Alain Simons still at the helm. It will
be followed by the musical game show Le Challenger presented by
Ingrid Franssen, which was already part of the summer schedule.
Other major entertainment programmes such as Beau Fixe, Ma
semaine avec, Bel RTL va vous aider and Les Grosses Têtes will
continue on the air this autumn. There is no significant reshuffling to
report in the magazine category. RTL-TVI news presenter Caroline
Fontenoy will now host Vivrensemble (Monday to Friday, from 19:00 to
20:00), a programme that deals with topics in daily life.
Bel RTL, the number one French-language radio station, will also
be the number one news station this season with the communal and
provincial elections on 14 October. No fewer than 34 local debates
will be aired prior to the elections on 30 September and 7 October.
There will be no shortage of event-related programmes on Bel RTL,
with special activities, concerts and popular events on the schedule.
From 3 to 28 September, Bel RTL will run a campaign entitled
“Le plein d’énergie” [“Fuelling Up”], offering listeners vouchers worth
up to €1,000 for gas, electricity or petrol. In addition to this, the station
will closely follow the new season’s flagship programme on RTL-TVI,
Belgium’s Got Talent, with interviews with the various protagonists.
As a sponsor of the Fêtes de Wallonie, which will be held in Namur,
Bel RTL will bring the concerts live to its listeners. The music calendar
is action-packed, with Bel RTL first in line to follow the George Michael,
Katie Melua and Johnny Hallyday concerts.
“Le plein d’énergie” campaign billboard motif
“The objective this season is obviously to strengthen our number
one ranking,” explains Eric Adelbrecht. “The radio world is coming
up against some stiff competition and it’s important that we listen to
our audience to learn what they want to listen to, and when. At RTL,
we know that the community is important and we’ve worked hard to
hopefully make the most of our leading position.”
14
Timeless Martine
Fifty-eight years and 60 picture books later,
Martine continues to enchant millions of children around the world.
Starting on 27 August 2012, she comes to life on M6 in a completely
new animated series.
SHORT NEWS
1/2
X Factor reinvents itself
RTL Television / Vox / Grundy Light Entertainment
On Saturday 25 August X Factor returned to German TV screens –
with a new jury, tougher rules, unique new camera views, top-notch
social-TV offerings and an extraordinary deal for the winner.
Germany – 24 August 2012
The search for the ‘best voice of Holland’ is
on again
RTL 4
The long wait is finally over for Dutch viewers, as the new season of
hit talent show The Voice of Holland begins on 24 August 2012. The
show was watched by 56.7 per cent of the viewers in the target group
of shoppers aged 20 to 49.
The Netherlands – 24 August 2012
Deutschland sucht den Superstar
rolls to a start again
RTL Television / Grundy Light Entertainment
On Friday 24 August, the big Deutschland sucht den Superstar
Auditions Truck Tour started in Bern, the city where former DSDS
winner Luca Hänni was born.
Germany – 24 August 2012
Leading positions reinforced
Bel RTL / Radio Contact
Over the past 10 months, Bel RTL reinforced its number one status
among French-language radio stations, while Radio Contact remains
the number one music station.
Belgium – 21 August 2012
16
SHORT NEWS
2/2
Flirt, chat, and fall in love
RTL Interactive
In an exclusive co-operation between RTL Interactive and
Friendscout 24, singles can now find their dream partner via RTL.de.
Germany – 28 August 2012
HD reach extended
Mediengruppe RTL Deutschland
The high-definition programming of RTL Television HD, Vox HD,
RTL Nitro HD, Super RTL HD and RTL II have additionally been
broadcast via Kabel Deutschland’s cable networks since 28 August
2012.
Germany – 29 August 2012
Consumers come first
M6 Web
Groupe M6’s comparative price website AchetezFacile.com had its
“Charte Comparateurs” (comparative seal of approval) renewed by
Fevad, following the review audit carried out by Ernst & Young.
France – 29 August 2012
Top ratings day
RTL-TVI
On 28 August 2012, RTL-TVI and Club RTL scored well with
audiences and boasted seven of the day’s eight highest-rated
programmes. The special edition of the Journal de 19h on RTL-TVI
dedicated to the liberation of Michèle Martin, the former wife of Marc
Dutroux, was by far the most-watched programme that day with
655,400 viewers (a 49.2 per cent total audience share).
Belgium – 30 August 2012
17
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