- Complete Fashion
Transcription
- Complete Fashion
COMPLETEFASHION $7 N1000 £5 VOL 6, No.39 2014 www.completefashion.org C10 THE BAG EDIT Hottest bags X O B Y T U A BE Coupon Alert! Lillian Collins’ Luxe Facial for N4,500! to carry now Shoe Obession Flats or Heels? Men of COLOUR Thesecolourswork formentoo! Thebestof • Native&Vogue International FashionWeek • Zimbabwe FashionWeek • AfricaFashion WeekNewYork • AfricaFashion WeekLondon &African Designersat NYFW,LFW ANDMFW Zainab &Beverly s l r i G T’ er! I ‘ e Th ng ov taki unlike any other. Vlisco’s heritage is quite tiles have influenced Since 1846, our luxury tex West and Central the fashion landsc ape in lec t tru e Du tch Afr ica . Ou r fab ric s ref originally known as craftsmanship and were word for ‘Dutch’. ‘Hollandais’, from the French ly brand creating We are in fac t still the on s. authentic Dutch Wax fabric n Splendeur in your Discover our new collec tio www.vlisco.com. nearest point of sale and at Weight: 80g Length: 55’’ Weight: 150g Length: 18’’ Style is Max & Beauty is Max Feel the Brazilian Wave This Mark is Registered Under the Patent Law of Each Country of the World COMPLETEFASHION Editor Antonia Soares Fashion Editor Ogbemudia Isibor Graphic Designer Emma Aigbe Senior Writer Adaeze Ibechukwu Writers Henrietta Ikwesi Emmanuel Sadi Photography Moussa Moussa Bunmi Ajakaiye Contributors Ntianu Obiora Deola Adebiyi Moses Ebite Sales/Circulation Gbade Akinrinola 08038274163 Head, Adverts (Complete Fashion - Print & Online) Tope Akinyemi 08035536171 Advertising Executive Aderinola Odugbesan-Thomas 08034499029 08035536171 TRUE TALES PUBLICATIONS (TTP) Editors Akudo Abengowe (Beauty Box) Onah Nwachukwu (Hello! Nigeria) Chief Operating Officer Aditya Rao Founder Dr. Ibe Kachikwu ABOUT COMPLETE FASHION MAGAZINE Complete Fashion (CF) is a monthly style publication targeted at fashion-focused women in Africa. With its unique double cover format and cutting edge fashion editorials, Complete Fashion has taken its place as Africa’s leading fashion publication. Since its launch in 2008, CF has featured some of Africa’s leading celebrities on the cover from Ghanaian actress Jackie Appiah to Nigerian Singer, D’banj. Complete Fashion is a subsidiary of True Tales Publications (TTP), the publisher of Nigeria’s leading magazines including HELLO! Nigeria, Beauty Box and Hints! International. ABOUT TTP TRUE TALES PUBLICATIONS (TTP) is the leading Media Publishing House in West Africa. Since its launch in 1988 by founder, Dr. IbeKachikwu, (TTP) has created several seminal lifestyle and fashion publications in the Lagos, Nigeria based company is publisher of leading soft sell magazines Hints! International (Founded: 1989), Complete Fashion (Founded: 2007), Beauty Box (Founded: 2012) and Hello! Nigeria (Founded: 2013). Combined, these print publications reach nearly 100,000 men and women in Nigeria and across West Africa. Their digital counterparts reach millions more. In nearly three decades of existence, (TTP) has proven to be a creative powerhouse in lifestyle and fashion media. With an upwardly mobile, mostly female demographic of 18 to 34 year old, TTP’s publications are poised to continue entertaining, engaging and educating readers for generations to come. Complete Fashion and its Parent Company, TTP are based on 1A Ayinde Akinmade, Lekki Phase 1, Lagos. Connect With Us: Twitter: @cfmagonline | Facebook: facebook.com/completefashionmagazine | Instagram: @cf_magazine Email Us: cf@truetalespublications.com | Website: www.completefashion.org Complete Fashion is printed at Signature Press, 1 Aromolaran Close, Off Shofola Street, Ojodu Estate, Off Grammar School bus-stop, Ojodu-Berger, Ikeja, Lagos 4 | www.completefashion.org Are You Dark & Lovely? Welcome to our bigger issue. We have more content to satisfy – bringing more on beauty via Beauty Box, our sister magazine. This issue is LOADED! Not even bragging. It’s the issue of MORE. Living is about aspirations. As we get older, there are things we want and work towards having and there are things we would probably never get in our lifetime just simply because the opportunity to do so never arises. There are also some things we would acquire that for generations to come would remain a great investment because of its appreciating value. Our cover girl, the beautiful Ajoke Ogunlaja is a wife, a mother of two as well as a career driven woman with great determination. Ajoke, is part of a company that builds stylish and affordable homes for a living. Speaking of beauty, we have included our sister magazine Beauty Box, from page 33, kicking off with Ghanaian actress Juliet Ibrahim in a swimsuit as the cover girl. Packed in Beauty Box are tutorials, news, health, an interview with Yvonne ‘Vixen’ Ekwere on how she achieves her gorgeous red carpet looks and more. The men haven’t been left out of this. Men, taking care of your body isn’t just a metrosexual thing, INVEST in great skin from today. You would always look good for it plus your women would thank you for it. With that in mind, check out BB MAN (page 40), with 8 steps to Achieving a healthy looking skin and after shaves to buy before the year runs out at least. There are many music artists in the Nigerian entertainment industry today but there aren’t a lot with great staying power. With that in mind, we didn’t go too far. We implored the crown prince of African R&B, the lovable Banky W(who is CF’s first cover star to appear twice – first appearance was with media personality Adora Oleh in October 2010) in our ‘Bankable Investment’, who after over 10years in the business is still churning out hits and getting better like fine wine. Pick up Banky’s old albums or look for songs like ‘My Regret’ or the newly released ‘Jaiye Ori Mi’ and you’ll agree with us he is the perfect combination with our cover girl. We love our interpretation of modern art in Complete Fashion extra, as we teamed up with furniture artisan, Grant Quartermaine, and model extraordinaire Aisha Bello (Isis Model Agency) bringing extra pizzazz to beautiful wooden structures in WOOD MOOD. Each piece in this collection was lovingly made with extra special attention given to the curves, layers and design . Lastly, of course there is no Complete Fashion without trendspotting. We have collated over 10pages of trends and accessories edits just for your reading pleasure. From colours to accessories, see coolest & sexiest sunglasses to own for women, page 16, and just 10 of the most expensive timepieces for men (page 44) to aspire to. Cut out your favourites and keep in a safe place, add to your wishlist, you just never know. All that said, we hope you’ll enjoy this issue of complete fashion, we’ve had fun putting it together. Keep following us on twitter @cfmagonline and instagram @cf_magazine, and follow me @annetoniaA. To keep up with us daily, visit our website www.completefashion.org. Welcome. ia n o T FEEDBACK Grace E August 8, 2014 ooooh Ebuka is a handsome man!!! Honeymix August 8, 2014 I enjoy following Ebuka on twitter. He’s as Nigerian as one can be, all round guy. Sounds very fun n grounded. Sounds like I’m gushing abt him but really he’s a complete pack. Beausteven_blog August 9, 2014 My girl osas is doing me proud 6 | www.completefashion.org Morenike Yewande Oshodipe Ogunsanwo August 29 Simply fabulous Angel Face via email “But,your last edition (Volume 6/No 37 2014) was really disappointing. It was empty it lacked content.” remium Banking You First Cover Stories CONTENTS 19 COMPLETE STAR Artistic Director of L’Oreal Central West Africa BIMPE ONAKOYA shares her New York Fashion Week Spring/ Nigeria’s current IT girls talk about their endorsements with one of the world’s biggest hair brands, Dark & Lovely as well as their projects and life in the limelight Summer 2015 experience as part of the Maybelline New York international make-up team. 56 51 GIDEON OKEKE What do you know about DENRELE EDUN? ‘A Place in the Stars’. The handsome actor tells us what it took to become ‘Kim Dakim’ and the movie’s special message as directed by Steve Ghurkas. From Kiddy Vision 101 to Channel ‘O’ VJ Follow us as we delve deep into the life of Nigeria’s craziest and brightest star 60 16 CF ASOEBI Lace Layering: Check out the latest styles and best way to wear your ASOEBI this season THE IT BAGS An edit of this season’s most important shapes SHOE OBSESSION A selection of this season’s BEST styles 48 CF MAN | TREND REPORT Men of Colour – This season’s ‘hautest’ colours to wear NOW Fashion Features 28 ZAINAB BALOGUN & BEVERLY NAYA 18 VOL 6, No.39 2014 Regulars 6 Editor’s Letter 10 Editor’s Picks 46 Fashion Jury 68 Subscription page 70 Complete Icon: ZAINAB BALOGUN & BEVERLY NAYA CF LOOKBOOKS SHE by Bena | Sophie Zinga|Avada Couture|Shellz Belles Kidz COMPLETE FASHION EXTRA Wood Mood: Complete Fashion collaborates with furniture artisan Grant Quartermaine Spot the Trend: Power Mesh 58 Try The Trend: For the WIDTH of It L’Original: Fayrouz Expression Show Ituen Basi, The Innovator CF Woman 14 15 19 54 CF EVENTS 30 African Fashion Runway Report on Local & International fashion shows Africa Fashion Week London Africa Fashion Week New York New York Fashion Week London Fashion Week Milan Fashion Week Portharcourt Native & Vogue International Fashion Week Zimbabwe Fashion Week 33. Beauty Box 56 GIDEON OKEKE 8 | www.completefashion.org Eva Alordiah the Orsela, rapper & bonafide make-up artist shares her artistic skills with BB and how she is creatively pushing boundaries one bar and brush at a time. BB Celebrity: Lami Phillips’ make-up artist tells us how she achieved the star’s look for video ‘Romantic Boy’ BB Health: Keracare hair technician. Mary Chuku explains in scientific detail the best way to care for our hair using edible hair products. BB Man: 4 of the best multi –functioning products for your skin DISCOVER NEW MICRO WORLD! European Textile Producer Veba presents you UNIQUE COLLECTION of PRINTS Bright printed designs combined with quality Guinea Brocade. It's MICRO collection! s i n c e 1 8 5 6 Discover your MICRO uniqueness in ▪ Pantone 539 C / CMYK 100, 51, 0, 69 ▪ Pantone 871 C / CMYK 20, 25, 60, 25 ▪ Pantone 7454 C / CMYK 45, 15, 0, 15 Veba boutique 386, MURTALA MUHAMMED WAY by Tejuosho Market close to YABA BUS STOP, LAGOS (+234) 0703 299 8178 (+234) 0705 773 9096 www.veba.cz Editor’s Picks I am not big on wearing makeup everyday as I love to feel my skin but when I do wear make-up I like to have a flawless look that would take me through the day. Here are my all time favourites - @annetonia M.A.C Prep+Prime face protect SPF50 One of the best in the market with sun protection of 50 – I know they say black don’t crack, but it actually does. I’d rather be safe than sorry. Once I’ve used this, I hardly need to touch up my face. This is a must have for me. N5,000 M.A.C cosmetics store Palms Lekki and Ikeja (maccosmetics.ng) NARS Sheer matte foundation in Macao This leaves my skin looking luminous and smooth. Its not heavy, easy to control with great coverage and can be worn all day from office to an event. It also has special brighten agents as an added bonus. N7,410 narscosmetics.com House of Tara matte lipstick Nsa I love this lip colour very much as you can build up on the intensity of it. Might not suit everyone, but it’s a great lip shade. Another great alternative to pink for me. N1,425 jumia.com or visit any House of Tara store NARS Blush Exhbit A This shade looks scary but its the most gorgeous blush colour. It suits every skin tone. You’ve got to try it to believe it. N4,940 narscosmetics.com Kelly Osbourne for M·A·C ‘Penultimate’ Jumbo Eyeliner (Limited Edition) I got this recently and I must say it’s worth every kobo. Its quick drying, precise and easy to use. This is a must have. Seeing as it’s a limited edition, I’ll have to find an alternative for when I run out. N3,622 M.A.C cosmetics store Palms Lekki and Ikeja (maccosmetics.ng) M.A.C Pro Longwear concealer NW45 I’m not a big fan of everyday make-up but when I do wear, I like to have it flawless without being overly made up. This is light enough and a little dot goes a long way. N4,000 M.A.C cosmetics store Palms Lekki and Ikeja (maccosmetics.ng) Maybelline Great Lash mascara I can’t live without this mascara. I buy 2 at a time so I never run out. It’s the best everyday mascara ever. N1,500 jumia.com M.A.C Retro Matte Lipstick All Fired Up I love this lip colour a lot – I am never out. It’s a great alternative to pink or red. I get comments everytime I wear this. It’s a cult classic for me. N3,000 M.A.C cosmetics store Palms Lekki and Ikeja (maccosmetics.ng) Sleek Lipgloss Glossed in pixie This is my cheap and cheerful lip gloss for my make-up free days. N800 sleekcosmetics.com NARS Bronze Stick Palm Beach I love this because it has multi use. I use this shimmering stick mostly as a highlighter for my cheeks and body. It’s great for all skins tones. N6,450 narscosmetics.com Maybelline Colossal Volume Express Mascara When I want to create dramatic eyes, I use this mascara. It does what it says on the pack – makes my lashes extra full. A must have. N1,295 jumia.com Please note all prices are at an approximation and prices might be different when you visit your retailer. Oriflame GG pink secret lipstick This is my new found love. It’s a peachy pink and definitely a keeper. I wear it on the days I want a nude like effect with a bit of colour especially when wearing dark eyes. N2,990 find the nearest consultant in your area or visit ng.oriflame.com SPOT THE TREND Power Mesh By: Adaeze Ibechukwu From J.Crew, to Milly by Michelle Smith, Mesh is the biggest athletic trend by most designers. This sporty futuristic trend is still on for 2014 and has appeared yet again at the New York Fashion Week, Spring Collection 2015. Break out from loud prints, brazen colors and keep things to a minimum with Mesh fabrics. Rihanna in Adam Selman Street Style Fendi N61,560 matchesfashion.com Mesh flower applique tee N12,150 Fenditopshop.com N61,560 matchesfashion.com Runway Model Fringe mesh bodycon dress N12,600 topshop.com Mesh t-shirt dress N13,500 topshop.com Runway Model Balenciaga SS2015 Blake von D Glitter mesh bodycon dress N9,180 topshop.com Sequin Embellished Mesh Jacket by Kate Moss for Topshop N8,100 topshop.com Mesh top N5,940 topshop.com Whistles SS2015 Sporty mesh t-shirt jumpsuit N8,640 topshop.com Tika Sumpter Street Style Lace mesh bodycon dress N11,760 topshop.com Wrap mesh playsuit N12,150 topshop.com Kim Kardashian Folake Kuye Huntoon of Stylepantry.com Folake Kuye Huntoon of Stylepantry.com Folake Kuye Huntoon of Stylepantry.com Editorial on Asos.com Blogger aroundlucia TRY THE TREND For the WIDTH of It By: Adaeze Ibechukwu Try Out Wide Leg Trousers; a chic alternative to skinny trousers and skirts Solange Knowles Street Style Kim Kardashian Kendal Jenner Tiwa Savage Street Style Kendal Jenner Paul Smith SS2014 Street Style Iman Nikki Billie Jean of stylesbynikkibilliejean Street Style Solange Knowles Michael Kors Resort 2014 Garcelle Beauvais Trade those skinny pants for wide-legged trousers like those from Michael Kors’ resort collection, Paul Smith, Balenciaga and many more. Inspired by the 70s, these beauties create a great slim silhouette and gives the bum a good lift if high-waist, plus they are very comfortable and can go from work to red carpet depending on fabric type. From plain colours to silky florals and brocade print, these pants get the attention you need. Pair with body fitted tops, cropped and shirts to create balance with great pair of heels. Be inspired by these celebrities, bloggers and street style wearers. The Bag Edit By Henrietta Ikwesi From classically chic to boundary pushing, check out the new season bags to rock now! Fendi Demi Jour croc effect leather shoulder bag N441,541 netaporter.com Salvatore Ferragamo fiamma medium calf hair tote N548,622 matchesfashion.com Fendi 2jours leather tote N500,00 Justlynn boutique, lekki.com New bucket bags, totes and cross bodies are this season’s offer. Check out these new bags to invest in. We are betting they will have the staying power of their predecessors! Oscar de la renta dex leather bag N150,000 Justlynn boutique, lekki Saint Laurent small bucket bag N210,194 selfridges.com Zara two tone mini shopper N10,575.85 zara.com Fendi 3Jours medium textured leather shopper N404,526.12 netaporter.com Chanel large boy flap bag, price on request chanel.com Saint Laurent cassandre chain strap matelasse shoulder bag N431,552 neimanmarcus.com Michael Kors large Miranda tote N250,000 Justlynn boutique, lekki Fendi 2Jours medium textured-leather shopper N370,371 netaporter.com 16 | www.completefashion.org Givenchy medium antigona bag in gray leather N333,068 netaporter.com Givenchy small obsedia tote bag N408,227farfetch.com Saint Laurent monogramme cabas small quilted leather tote N423,662 netaporter.com Wendy Nichol Bullet studded leather bucket bag N260,430 netaporter.com Cara Delivingne green quilted lamb nappa N318,600 mulberry.com Tom Ford Jennifer leather adjustable strap large shoulder bag N521,120 tomford.com Prada lux calf medium flap satchel bag N602,545 neimanmarcus.com Zara Croc leather bucket bag N29,150 zara.com Chanel CC bucket bag N626,972.50 shopbop.com Gucci bright diamante leather bucket bag N210,076 neimanmarcus.com Mary Katrantzou MVK leather shoulder bag N275,500 matchesfashion.com Proenza Schouler suede pebbled leather medium bucket bag N215,776openingceremony.us Chloé drew leather shoulder bag N258,460 netaporter.com Mark cross grace leather box shoulder bag N493,098.83 netaporter.com Fendi 3jours ayers snakeskin tote N819,628.08 matchesfashion.com Valentino the rockstud medium neon leather trapeze bag N387,340.37 netaporter.com Ralph Lauren collection ricky soft leather tote N407,125 saksfifthavenue. Diane Von Furstenburg 440 mini snake and leather shoulder bag N55,258 matchesfashion.com Saint Laurent monogramme sac universite leather shoulder bag N350,324 netaporter.com Chloe small marcie leather crossbody bag N129,465 nordstrom.com www.completefashion.org | 17 www.completefashion.org | 17 Shoe bsession By Henrietta Ikwesi These edgy, eccentric shoes are the ‘IT shoes’ of the season. From the very low flats to sandals, pumps to wedges and chunky heels, the feet just got more interesting. Put your best foot forward! Casadei blade pump N135,154 farfetch.com VZalentino Rockstud patent leather cage flats N 158,778 saksfifthavenue.com DVF Love suede and mesh open toe boots N74,559 matchesfashion.com DVF Tinsley leather wedge N73,282 dvf. com Kate Spade Go Flat Taxi Yellow Patent Pointie N45,272 nordstrom.com Zara Leather Sandal With Track Heel N18,505 zara.com Christian Louboutin Pensamoi satin rose red sole sandal N 227,175 neimanmarcus.com Fendi Bow-Embellished Iridia T-Strap Sandals N154,707.50 barneys.com Miu Miu Leather Maryjane Pumps N136,164 netaporter.com Zara High Heel Lace up Sandal N5,285.28 zara.com Aquazzura Amazon snakeskin cut out sandals N128,465 saksfifthavenue.com Tom Ford Leather gladiator sandal with chain heel N374,555 tomford.com Charlotte Olympia cheeky platform heels N297,445selfridges.com Jimmy Choo Anouk degrade glitter finished leather pumps N112,368.37 netaporter.com Christian Louboutin impera lasercut pumps N142,493 barneys.com Prada Wedge Heel Strappy Sandals N175,063 barneys.com Sophia Webster Sally Neon trimmed leather mules N128,232 netaporter.com Max Mara macro loafers N83,813 matchesfashion.com 18 | www.completefashion.org Alexander McQueen ostrich feather and leather heels Price on application citizenoffashion.com 5 Christian Louboutin mrs fuse embellished patent leather point toe flats N152,027 netaporter.com Zainab Balogun wears Dark & Lovely Color Intensity Radiant Copper and Beverly Naya wears Dark & Lovely Color Intensity Magic Plum COVER STORY Words by Adaeze Ibechukwu | Photography by Moussa Moussa | Styling by Moses Ebite for Moashy Styling | Produced and Directed by Ogbemudia Isibor | Make-up by Dorcas Otobo for Maybelline New York | Hair by Doyin and Bolaji Dark & Lovely Hair technicians Meet Dark & LoveLy’s BranD aMBassaDors Zainab Balogun & Beverly Naya The New “IT GIRLS” Taking Over The World Of Beauty In Nigeria Dresses by Ejiro Amos Tafiri www.completefashion.org | 19 COVER STORY FEATURE g n i m o c e B Zainab Balogun 20 | www.completefashion.org Silver Dress Tope FnR| Earrings Wamdollz Design| Shoes Zainab’s shoes all through Being in the spotlight has hardly stopped Zainny B from loving and living. Presently building a media brand and currently the face of the prestigious international marque, Dark and Lovely, the beautiful Zainab Balogun shares all, on her journey to stardom. COVER STORY Zainab started presenting when she created an online web series with a friend and after joining Ebony Life television two years ago, as both a TV presenter and producer, her “Be the best ‘You’, you can be regardless of what anyone thinks.” ability to latch on to different qualities has paved great channels for her. As far as trials are concerned, moving to Nigeria and getting a grip of how things work in the country is a milestone she’s proud of achieving. “The hardest things for me so far, is coming to Nigeria and having to adapt to how things work here because you have to adapt. Lagos would teach you that there’s a way to do things and you should follow that way. The differences in the culture, the differences in the way people work professionally and the differences in the industry because our entertainment and media industry here is different from that of outside. And just trying to convince people that there’s a different way to work, there is a different way to be a presenter, you don’t have to be like everybody else, you can be different, you don’t have to talk in a different way, and your style can be different. That’s how I think I come across to people because I’m not like everybody else.” One of Zainab’s major markers this year, is being the brand ambassador for the colossal Dark and Lovely brand. Did she see this coming? “No I didn’t at all. Even when I heard that L’Oreal and Dark & Lovely was in Nigeria, I was like oh wow this is a big movement because for a huge international brand such as L’Oreal to come to Nigeria it means that there is potential here, it means that they value what we have here and they want to be able to just add to what we have. I didn’t see it coming but I can definitely say that I appreciate being noticed because they could have chosen anybody, so I appreciate the fact that they’ve seen my work and they like my work and they think that I can bring something to the brand. So I’m looking forward to seeing what our partnership would be like. I’m looking forward to inspiring other women to let them know that the things that I have done to get me here could definitely take them to the next step.” to be anything they want to be even in this ‘man-filled’ country that we’re in. You can overstep boundaries and go into whatever industry that you want so long as you are determined, focused and I think that’s what the brand is about too. It’s definitely inspiring women to be every inch of the best versions of themselves that they can be.” She says. Does she see a reflection of herself in the woman that Dark and Lovely is trying to build? “Definitely! I see myself in the spirit of the Dark and Lovely brand, there’s something very homely and warm about Dark and Lovely, it’s almost like it’s you and a friend, it’s definitely not very intimidating because there are lots of brands out there that show you pictures of women and you look at it and say, ‘this woman doesn’t look like me’ ‘I don’t feel that I can be that woman’. Whereas when you look at a woman on a Dark and Lovely brand you’re like, ‘yes this woman is black and I can be that woman.’ So I definitely believe that the brand is very aspirational and we can all reach that potential and level.” Focusing on an international brand needs a huge sense of commitment and Zainab is all for it. “Right now, Dark and Lovely is my focus but I’m definitely open to pushing forward any cause that’s in line with what I believe in, such as empowering women and inspiring the youth into the creative market as well as making the media industry a lot more polished and as professional as it can be. My focus is being with helping the brand to make its mark in the African market and helping women understand that there is a Dark and Lovely woman inside of them.” Like everyone else, Zainab has regrets but she doesn’t dwell on them. “Everybody has regrets, you don’t ever not have regrets. There are so many but I’m not going to list them down but what I like to do is, I take the mistakes that I make and try to learn from them as much as I can even though sometimes I don’t want to. I’ve made a lot of mistakes, I’ve made a lot of wrong decisions but the most important thing for me is to move forward so, I never like to sit in one place and think, oh gosh, I did this wrong. It’s about pushing forward and moving to the next position in life.” Winging a career as big as hers, it’s hard to envision if she maps out time for fun. “I’m actually very playful which you can probably see on my show but I like to have fun. I’m like an introvert-extrovert. I go through phases where I’m very quiet and keep to myself and in my room, just working and chilling out. And I have moments where I just go out and have a good time. To have fun, I love to eat so going out to eat is like super fun for me, I like to cook as well and hang out with my friends. Going out to an event and just chilling out or being in the beach too. I love being in a bikini and being in the sun. If I could be paid to travel, that’s what I’d do with myself.” Zainab is famous for her lovely skin, piqued with the curiosity to know her beauty regimen, I’m eager to jot down. “My beauty regimen is actually very simple because the skin on my face is a lot more sensitive to anywhere else on my body, so I keep it very simple. I steam my face once a week and I do the basic cleanse, toning and moisturizing. I use a really simple cleanser with a wash pad and then I steam my face. After that, I exfoliate and just get all the dirt out and use a moisturizer. I don’t like to wear makeup when I’m not working so the most you’ll see me wear if I’m outside and not working is my eyebrows done with a bit of concealer. I let my skin breathe because I wear so much make-up at work. What might work on me, might not work on someone else so it’s a trial and error thing, you have to find what works but I’ll definitely say exfoliating and steaming are important for every woman.” Zainab reveals a smidgen of what Dark and Lovely has in store for the African woman. “Dark and Lovely is a brand that celebrates the differences in every woman. It’s not about you being a particular way or looking a particular way. What the brand does is enhance what you have, and I think one of the reasons I was picked was because I guess they felt that I could identify with Nicknames: Some people call the African woman, which I think I can. me Zainny B I think I can relate with anybody on any My Style Icon: Alexa Chung level it’s not that I’m unapproachable I feel Sexiest in: A pair of badin a sense but I feel as though the ass stilettos. I’m a shoe fanatic. brand sees that I can just communicate Flowers or Parcels: Flowers what their core values are which is about loving oneself, appreciating your Biggest celebrity crush: I tell people this all the time… beauty, being different, being classy and D’banj beautiful at the same time and definitely Beauty product you can’t being intelligent and smart. So I hope live without: My Maybelline that’s one of the reasons I got picked Mascara. because they reckoned that I had the Tall or Short: Tall ability to embody everything that the Hunky or Lanky: Hunky brand hopes to put out there. And in Dark or Light skinned: Dark terms of what the brand has in store for Shades or Hats: Shades the African woman, I would definitely like to say that there are initiatives Rings or bracelets: Bracelets that would empower women because In your next life you’d probably be: Beyoncé that’s something I am very passionate about, empowering young girls to know that they have a chance and options CF Quiz It might come as a shocker but Zainny B is a foodie, the favourite African food she loves to cook is the vegetable soup, inspired by a special recipe from her mom. Zainab doesn’t think she’s perfect but for one with so many achievements, it’s grim to think she’d have anything to change about herself. “I don’t think I’m perfect, I think I could definitely be a lot better in terms of Cropped top iamisigo ‘White Noise’ collection |Trousers Ejiro Amos Tafiri When Zainab Balogun confesses to the challenges she’s faced on her quest to reach the top, it’s obvious that the stunning TV presenter, has never taken ‘No’ for an answer. “There’s been a few times which not only have I not gotten a job because they envisioned it for a man or a particular type of woman. Sometimes, I lose out on opportunities to men and I lose out opportunities because I don’t look a particular way, I’m not fairer than the next person, that’s another reason why I’ve lost certain jobs but that does not stop me. My brand and who I am are different and I want to be able to let other people know that you can be different and you can still work. So far I’ve been able to appreciate the people that have given me the opportunity to be who I am, to not necessarily tow the line and still be able to work just as well as the next person so whether or not it’s a man, it’s a woman, it’s a dogs world, I’m still going to be here doing what it is that I do.” She says with deep conviction. www.completefashion.org | 21 Z Red Top from The Fashion Portal | Skirt iamisigo On being the brand ambassador for Dark & Lovely: “…loving oneself, appreciating your beauty, being different, being classy and beautiful at the same time and definitely being smart and intelligent.” 22 | www.completefashion.org the way I handle my issues. For someone who works in media and communications, sometimes I’m not very good at communicating my feelings in the right way so I’d like to be able to do that properly. I would like to use my time better but if there’s anything I’d like to change about myself physically, I don’t think so. Marks and bruises on my body is a result of the life that I have lived and it’s something that I celebrate so I’m happy with who I am, and with the way I look. I wouldn’t want to be any taller, shorter, lighter, darker, I feel like I’m in a good position as a woman.” On what she’s learnt on love and relationships over the past few years, “I’ve learnt that you can’t change a person, you have to accept people for who they are and help them learn that they have the ability to be better. As women we tend to see a man and say ‘I think he’d look better this way or if he worked in this place and stuff’. And that’s not how we should be, we should encourage people to be better, so you can’t change someone in a relationship. I would just say, being pure at heart because you’re handling somebody’s heart and feelings, it’s a very delicate thing and you have to be very careful because when you are in a relationship and feelings are involved you have so much power in your hands to change that person’s perspective on life. So I’m definitely saying, being careful with another person’s heart, being trustworthy, loving, giving and time is another important thing when you think about love. Some people just throw gifts in relationships and think that’s enough but spending time together is another good thing for me and something that references what love is all about.” Black Dress Niquara couture from The Fashion Portal When she’s asked if she’s ever been in love, “I actually say that all the time but I’ve never been in-love”, comes the quick reply. “I’ve definitely been infatuated with people but I don’t think I’ve felt what love is. I know what love is for my parents, my nieces and nephews but for a man, no! My ex-boyfriend would probably be somewhere a little bit angry but not yet. I’m waiting for that to happen.” What qualities do you look for in a man? “I used to have a long list that I used to pray about then I realized that I had to cut the list down. Now it’s as simple as somebody who makes me laugh, who has aspirations, someone who is smart. I love being in relationships with men that I can learn with, a man that makes me go home and think, wait, I learnt something today and I can share that information. Definitely a God-fearing man, a man that loves me as much and if not more than I love him. He doesn’t have to be the richest man in the world so long as I’m happy and so long as he cares about how I feel.” Zainab is one stickler for fashion. On wardrobe raid, “In Nigeria, Tiwa Savage.” She goes on, “If I was robbing her house and I had to go for something, it’ll be the shoes, I’ll take the shoes first then the clothes.” It’s quite surprising but Zainab is an online shopper. “I just stay at home and spend about an hour or two clicking on things and then I see how it looks on the runway and it just gets delivered to my house. It’s very convenient.” On designers she’s loving now. “Jewel by Lisa (now Lisa Folawiyo), I also have an obsession with menswear and a menswear designer that I really love is Tzar and www.completefashion.org | 23 COVER STORY Orange Culture because they have amazing clothes, another female line is Clan and Rebahia.” Zainab describes her style as, flexible, bright and trendy. Her best fashion look is the prints “I’m obsessed with prints. That’s the reason I love Jewel by Lisa, because she does it so well with different s She says. For her classic beauty look, she s ce textures.” oneutral eyes and popping lips. d suc loves o , self r u o t o u in y step t want There’s e v t yoa new scent in town and that’s Zainab’s t e a u s i l r o h t signature ouscent, “Juicy couture Viva la Juicy”. “Be the fi ver y ing (Samples if y of the unique scent was inserted into the e s w s t l ’ o t a a tha o wh ce kn ur goEbuka and Osa’s edition of the Complete Fashion d n e yo magazine) and onfid ll of a c ” . e h t Mantras? “Be the best ‘You’, you can be regardless of wit chiev d to i what anyone thinks.” a n i can ur m *Zainb wears Dark & Lovely Color Intensity Radiant Copper. yo Follow Zainab on twitter @Zainab__Balogun and instagram @ set zainabbalogun. Both are wearing iamIsigo| Necklaces Wamdollz Design “Dark and Lovely is a brand that celebrates the differences in every woman.” 50 Beverly SHADES OF Naya ‘Fifty Shades of Black’ were the first words that Beverly uttered as soon as the interview commenced, her eyes glowed at those words and passion shone through. For the actress who is seen every day on television, all thanks to Tinsel, the ‘Fifty Shades of Black’ campaign was founded to inspire young girls in the society to love themselves no matter what. “In our society today, some of us have issues with our skin tone by that I mean, some people don’t know how to feel about their complexion and to a certain degree there is this segregation going on between dark skin, light skin and brown skin which allows people to believe that one skin tone is more desirable or beautiful than the other. I’m trying to push forward the fact that we are all the same and we are all beautiful. We are all part of one racethe black race and that is what is most important. I am currently organizing a youth tour and this is where I will visit different secondary schools to speak to young girls between the ages of nine and sixteen about self-love, confidence and self-worth. I genuinely believe that by empowering the generation after us, they will grow up loving themselves and inspiring the next generation and so on. I am also working on a documentary that deals with the same issue.” On what fashion means to her “It’s the ability to be the woman I’ve always wanted to be; gorgeous, confident and fearless” On if she initiated the campaign to address the rising issue of bleaching in the African society, Beverly says, “No, the campaign is what I decided to do mainly because I wanted a means to give back and felt that one of the best ways would be to empower the minds of young black girls. It is not a direct attack on anyone who bleaches at all. But I genuinely believe that if I can teach girls about self-esteem, self-worth and self-love they would feel that they are worthy and blessed no matter what they look like.” In June 2014, Beverly woke up with an amazing idea which came like an epiphany and with an introductory article which she wrote on Bellanaija, ‘Fifty Shades of Black’ was born. From organizing photo-shoots to featuring a host of talents, she strove to show that one can be successful regardless of complexion. What started off as a dream has finally become reality and from her acting successes, coupled with a huge deal from the Dark and Lovely brand which has had the likes of Beyoncé, Kelly Rowland and many other international talents as the faces of the product, the actress tells us how fulfilled she is. “Honestly, I am grateful for everything that I have accomplished thus far, a lot has been achieved in such a short space of time. I have been able to inspire a lot of people along the way which makes me very proud but when push comes to shove, I know there’s still a lot to do. I am nowhere near my peak which keeps the process fresh and exciting. It has been a steady journey so far and I’m not showing the world everything too early because then it would become boring and redundant so I am definitely happy with where I am but not fulfilled just yet.” Not too eager to let the cat out of the bag, Beverly speaks on the surprises she has in store for her fans with her new projects. “I’m looking forward to revealing more of who I am with each day, with each year. That’s the beautiful thing about me, I tend to keep parts of me to myself and then reveal gradually. I’m diversifying, not just acting anymore but producing as well. The ‘Fifty Shades of Black’ documentary will be produced by me, and it’s a huge step in an amazing direction, quite exciting” There’s been a huge shush about it but now it’s out in the open – international hair brand, Dark and Lovely chose Beverly Naya to represent its brand. On what her reaction would have been if she was told years ago about her ambassadorship, Beverly says, “I would have been surprised, probably would have said seeing is believing. This is a stepping-stone for me, it’s wonderful and surreal because I used Dark and Lovely as a kid, I used their relaxer then and still use their hair products till today. It’s an amazing feeling to be revealed as one of their ambassadors and not only that, one has to consider the fact that Dark and Lovely is an international brand. So I’m not just representing any hair brand but I’m representing Dark and Lovely and that’s really surreal. It’s huge!” 2014 is one big year for the actress, and how she made this leap, she attributes to God’s grace and faith. There are new shows which will be airing on BET international and BET America in no distant future and Beverly has been affirmed, part of these shows. “The show for BET America is called ‘Passport’ and it centers around four university students who come from different parts of Africa and moved to Atlanta, it just deals with the problems that come with college life, financially and socially too. It’s more of a sitcom and it’s quite funny to watch. The one for BET international (God Willing) is called ‘Before Thirty’, it has received quite a buzz and it’s not even out yet, it’s about four females who are best friends and they are all trying to get married before they are thirty, that’s the ultimate goal really. The show deals with their love lives from four different perspectives. It’s funny, romantic and I’m sure a lot of people will like it, the fashion lovers will enjoy it too. It’s a girls’ dream really.” Model, actress and media personality, Zainab Balogun was chosen alongside Beverly to be an ambassador to the Dark and Lovely brand. This is the first time they would be working together and Beverly speaks on her future relationship with the radiantly beautiful Zainab. “Zainab is a great person and I’m looking forward to working with her more especially where Dark and Lovely is concerned. What I like about Zainab is that she knows what she wants, she’s a go getter and she’s such a lovely person too and that’s how I see myself. That’s why I feel that Dark and Lovely found a fantastic brand ambassador in Zainab.” On the challenging aspects of being an ambassador to such a big brand, Beverly let’s out her thoughts. “I think that’s what sets me apart, the fact that its international puts me in a good place. I’ve always seen myself as a global brand and slowly but surely that’s how I’ve been building myself. Now, to be approached by a global brand to be their brand ambassador is extremely humbling and it’s like a dream come true for me.” Beverly cannot disclose enough on her big dreams which are gradually coming true, we shift the focus to her personal life. This is probably not what you expected to hear about the Dark and Lovely Ambassador but here’s what she loves most about herself. “I love the fact that I’m ambitious, I know what I want and no matter what, I keep going. I could face so many issues in my life and keep going. Giving up is not in my vocabulary and that’s what I love the most about myself.” Yellow Cropped Jacket Ejiro Amos Tafiri|Shoes Beverly’s own all through Not long ago, Beverly relocated to Nigeria and in a few years she has built not just an acting career, but snagged an endorsement with huge international brand Dark & Lovely. That’s not all, the new brand ambassador has officially kicked off a campaign titled ‘Fifty Shades of Black’. In this interview with Complete Fashion for the second time in 2014, the beautiful Beverly Naya gives full disclosure on what sparks up her confidence. The CF Quiz • Nicknames: Bev…I hate it though but that’s one of them • Long hair or short hair: People say short hair for me, but I actually have a thing for long hair but I think short hair suits me the most. • Bodycon or flare: Bodycon… • Night-outs or date-night: Date-night. • Flowers or Call credit: Flowers. • Watches or Bracelets: Watches. • Public or private proposal: Public proposal • Jet or Yacht: Yacht. • Tall or short: Tall • Bags or Shoes: Bags • Nigerian designers or Foreign designers: Both • You’re dying to meet: Idris Elba, for obvious reasons. Angelina Jolie and Meryl Streep because they are huge inspirations for different reasons 26 | www.completefashion.org Yellow Cropped Jacket Ejiro Amos Tafiri|Shoes Beverly’s own all through “ ” but d n a r air b h y n a and ting n y l e s e e v r o just rep g Dark and L t o n I’m ntin uge! e h s e s ’ r t I p . e rreal I’m r u s y l l ea that’s r Beverly On her choicest trend this season, “Crop-Tops, I can’t get enough of the trend.” When Beverly moved to Nigeria, she was quite young and the years have seen her grow into the woman she is today. At first she grappled with the society and tried to understand the workings of the industry, now she says she has a better idea of how it all works and she’s moving forward on her own terms and doing what makes her happy. On love and relationships, here’s how the founder of ‘Fifty Shades of Black’ reacts to the question, ‘Have you ever been in love?’ “Weirdly enough, no! I’m not even trying to give an obvious answer or sound cliché but the truth is, I haven’t been in love and I’m looking forward to the day that I do experience genuine love. I know it’s out there. That’s why I really enjoyed playing the character on ‘Before Thirty’ it’s like at the end of the day, yes, we are actors but it is also a fantasy at the same time so whilst playing Nkem (on ‘Before Thirty’) I was able to experience someone else’s life, and experience how they felt when falling in love. It’s always nice experiencing love from a different perspective. On passion for causes, Beverly is most passionate about bullying, she was bullied as a child and strongly feels that no child should have to experience any form of bullying, she urges young people to speak up if they are victims of such a horrible situation. “The fact that I was bullied as a child is partly what inspired my ‘Fifty Shades of Black’ project”. Sometimes, fans get too close for comfort and even though Beverly never feels too watched or trapped by the number of fans that flock to her in recognition she says, “Especially now that I’m on Tinsel because it’s like automatic visibility considering Tinsel’s huge followership and the fact that I’m on television almost every day. But then it’s part of what I signed up as an actor, I think it’s a beautiful feeling for the most part, so far as I look good when recognized. ”She laughs. Beverly also throws more light on reasons she never let what haters say on social media, get to her. “I don’t really let negativity get to me because it’s pointless. I can’t get into an argument with an anonymous person, someone that I’ll probably never see in my life. A scenario is when you have no idea why they are negative towards you, why bother? It could be the fact that you’re living out their dream or doing something that they can’t do. There’s always something so I don’t think it’s necessary to deal with negativity on social media. Projecting as much positivity as possible is a much happier and wiser option for me.” she says. Fashion is one staple we love and Beverly pulls off every look effectively. With new designers bursting at the seams with creative yet beautiful designs spilling through the shops, here’s her quote on what fashion means to her. “It’s the ability to be the woman I’ve always wanted to be; gorgeous, confident and fearless. Being able to wear what I want and feeling sexy, confident and stunning in whatever I’m wearing.” On if she was the child who wore her mom’s clothing even when it was too big for her. “When I was younger funny enough, I didn’t like my mom’s clothing. You couldn’t pay me enough to wear any of her clothing but now that I’m older, I now appreciate them. Mainly her bags and jewellery, I am absolutely obsessed with my mom’s bags and she’s always teasing me about those times as a teenager that I used to turn my nose up at them.” Having just started to actualize her dreams here’s what the actress looks forward to in the future. “I look forward to being the best version of myself, having a family, achieving all of my goals and heart’s desires whilst inspiring people along the way.” To young girls whose dream is to follow her footsteps, Beverly says, “Believe in yourself, that’s the first step to success and do whatever you want to do with confidence knowing that you can achieve all of your goals if you set your mind to it. Put God first in everything, it’s very important to have faith because that’s how you actualize all of your dreams and aspirations. Have a clear idea of what you want, once you have a definitive idea then your path becomes clearer and you can walk along that path a lot more smoothly* Beverly wears Dark & Lovely Color Intensity Magic Plum. Follow Beverly on twitter and instagram @beverlynaya. “Believe in yourself, that’s the first step to success and do whatever you want to do with confidence knowing that you can achieve all of your goals if you set your mind to it.” Cropped Top and Skirt iamisigo ‘White Noise’ collection On her best-dressed list of fashionable women in Nigeria, Beverly picks three, “Genevieve Nnaji, Eku Edewor and Nike Oshinowo.” 27 www.completefashion.org www.completefashion.org||27 COMPLETE STAR Bimpe Onakoya Maybe she’s born With The Magical Touch Lacoste Nigeria’s top make-up artist shares her New York’s Fashion Week Spring/Summer 2015 experience as part of the Maybelline New York International Team W 28 | www.completefashion.org Backstage at Lacoste SS15 At DKNY it was all about Natural beauty. Skin was glowy accentuated with dewy, cheekbones and the corner of eyes were highlighted with stick bronzer. Maybelline Sculpting brow drama was applied on brows to give it that beautiful natural look. Maybelline Color Tattoo in creamy beige was slightly applied on the lid, lashes were worked on with Lash sensational and Maybelline dream bouncy blush in peach satin was flushed into the cheeks finished off with Maybelline baby lips in clear applied to the lips, and there you have it. Models Backstage at DKNY DKNY Bimpe’s innate understanding of colour, great command of technique, flair and artistry makes her stand out from the pack, she is a true professional who has become an icon in the industry Backstage at DKNY Model backstage at Theory Recently, Bimpe was part of the international team (a first for Africa) that worked at NYFW Spring/Summer 2015 with top designers like DKNY, Lacoste, J Mendel, Mara Hoffman, Opening Ceremony, Suno and Theory. This year at the NYFW2015 it was mostly about Nudes for a natural look. Bimpe shares some backstage images and products used to create the runway looks as a part of the Maybelline New York international team. Backstage at Maybelline New York at New York Fashion Well-known for bringing out the best in one’s features which has led to a solid reputation in the industry and to her being a favourite with a lot of celebrities in the country. Bimpe’s innate understanding of colour, great command of technique, flair and artistry makes her stand out from the pack, she is a true professional who has become an icon in the industry. Bimpe Onakoya e love Bimpe Onakoya. If you have been in the fashion industry long enough you would have heard of or seen her work. In 2012, Bimpe Onakoya was named the first Artistic Director of L’Oreal Central West Africa. Bimpe’s experience spans over 11 years in TV, print, ad campaigns, fashion shows and more. She has worked on high profile events such as Arise Fashion Week 2011 and lead make-up artist for Lagos Design and Fashion weeks working alongside some of the industry’s most influential photographers, top models, fashion designers and stylists supermodels like Alek Wek, Jourdan Dunn, Oluchi Orlandi, Agbani Darego to name a few. At Lacoste the makeup was all about clean skin. It was a clean no makeup look, Maybelline Great Lash in clear was applied on the brows to groom them, blemishes were covered with stick concealer and baby lips in clear was applied on the lips and the models were ready to hit the runway. Model at backstage J.Mendel Backstage at Mara Hoffman share what Bimpe created for the GTB Lagos Fashion and Design Week 2015 which we would be sure to share with you in the next edition. Follow @BimpeOnas on twitter for great make-up tips. Also follow Maybelline New York Nigeria on Instagram: @MaYbellineNYNG; Twitter:@maybellinenyng and Facebook: MaybellineNewYorkNigeria Maybelline great lash in Maybelline dream bouncy blush in peach Maybelline Master sleek brow mascara in dark brown Maybelline baby lips in clear Bimpe working on Jordan Dunn’s face Photo credits: all images courtesy of Maybelline New York PR; Product images from google.com Maybelline colossal Kajal Backstage at J.Mendel For Opening Ceremony the look was all about the girl with remains of makeup from yesterday, Maybelline colossal kajal was applied into the water lines and on the upper lids then were wiped off to leave a little smear. Skin was kept dewy, Maybelline pumped up colossal mascara was applied on lashes, Maybelline transparent brow mascara was applied on brows and cheekbones were highlighted with stick bronzer, and clear baby lips applied on the lips. Seeing all these looks we can’t wait to www.completefashion.org | 29 RUNWAY REPORT African Designers At the Internationa AFRICA FASHION WEEK NEW YORK (AFWNY) 2015 This year the fifth edition of Africa Fashion Week New York took place during the famous New York Fashion Week in September. AFWNY is the brain child of Adiat Disu (also owns Adiree, a PR & communication agency) who started the event to create a structure around Africa’s fashion industry and promote international economic partnerships while promoting brands from Africa on a global scale for African designers – emerging and established in the international market. Designers who showed this year were Anaba Wisdom Chidiebube of Weiz Dhurm Franklyn (Nigeria); Hazel Aggrey Orleans of Eki Orleans (Germany/Nigeria); Khadijah Mouh of Morocco Caftan New York (Morocco); Hilda Mauya of Dahil Republic of Couture Fashion House (Kenya); Igwedinma Rodney Emeka Of Mcmeka (Nigeria); Sally Karago of Mcensal (Kenya) and Tiagbe of Kososhi (Togo). Dahil Republic of Couture Kososhi For more visit africafashionweekny.com. All images photographed by Jonathan Bailey courtesy of myspice. tv McMeka Eki Orleans McMeka Kibonen New York Mcensal Weiz Dhurm Franklyn Morocco Caftan New York Vogue Talents: Milan Fashion Week SS2015 Vogue Talents is an initiative which is cohosted by by Vogue Italia and thecorner.com – a platform for designers scouted around the world by Vogue Italia’s Editor-in-chief, Franca Sozzani to showcase their designs to an international audience – press and buyers. The presentation took place during the Milan Fashion Week at Palazzo Morando, Milan. From Lanre DaSilva’s (Nigeria) hand printed ‘Rock Delight’ which was inspired by one of Nigeria’s biggest tourist attractions, Olumo Rock in Abeokuta, Ogun state to Sophie Zinga of Sengal’s ‘Abyssinia’ a nod to old age Italian empire. Also showcased were New York based Nigerian sisters William Okpo, Omer Asim (Sudan) and Studio One Eighty Nine (an ethical fashion brand owned by Rosario Dawson and Abrima Erwiah). Lanre Da Silva 30 www.completefashion.org 30 || www.completefashion.org Studio 189 Lanre Da Silva William Okpo Sophie Zinga William Okpo William Okpo William Okpo RUNWAY REPORT That Showcased al Fashion Shows Mercedes Benz New York Fashion Week (MBNYFW)2015 At the MBNYFW Spring/Summer 2015, the line-up included mother and daughter duo from Nigeria, Deola Sagoe & CLAN showcasing super feminine pieces in unique ‘adire’ prints and simple but striking silhouettes with pretty cutouts and butterflies while CLAN presented sporty chic in the form of mesh, thigh high slits and cut off shoulders. South Africa’s David Tlale was all about beautifully cut bejeweled ankara pieces and a nod to the Victorian era as well as flowing peach toned garments. Nigeria’s Lisa Folawiyo formerly known as Jewel by Lisa showcased pretty clashing prints whilst still sticking to her beading signature in fashion-forward separates. Others at MBNYFW were Cameroon’s Kibonen New York who debuted vivid ankara print jackets for men and dresses for women and Kenya’s Suno whose brightly coloured stripes were feminine yet cool. Credits for Lisa Folawiyo: Photos by John Aquino from WWD.com; all other images were from Style. com Morocco Caftan New York Deola Sagoe Deola Sagoe Deola Sagoe CLAN Lisa Folawiyo Lisa Folawiyo Suno Suno Suno CLAN Lisa Folawiyo CLAN CLAN London Fashion Week Duro Olowu’s collection is nothing short of breathtaking. Vivid hand drawn graphic prints, florals in cuts inspired by 40s fashion - ruffles, bias cut hemlines – it’s no wonder London-based Duro Olowu remains one of Nigeria’s best exports. www.completefashion.org | 31 Africa Fashion Week London (AFWL) 2014 The best of AFWL 2014 from the organizers of Africa Fashion Week Nigeria Africa Fashion Week London is a celebration of Africa’s rich culture interpreted into contemporary designs staged in one of the world’s biggest fashion capitals, London. This year’s event took place at the prestigious Olympia on the 8th – 9th of August showcasing some established names such as Nigerian Ade Bakare and Sengalese Adama Paris as well as emerging talents like Zimbabwean Raah and Botswanan Tsholo Dikobe. From our selections it’s all about bold vivid colours, strong shoulders and a bit of art. Photo credits: Michael Tubes for 360nobs.com - www.africafashionweeklondon.com Beauty box www.beautyboxmagazine.com |e-mail: bb@truetalespublications.com Twitter: @beautyboxmag. |Instagram: beautyboxmagazine Facebook: beautybox A Total Hair Beauty Magazine BB MAN The Best Multi-Function Grooming Products Treat yourself to Lillian Collins’ Super Luxe Facial for just N4,500! BB CELEBRITY Get the look with Nigeria’s Queen of Soul Lami Phillips ’ a l e s r ‘O Eva Meet the f o e n o h t i pers w t r A y t u male Rap a e B g n i t Creaeria’s Best Fe Nig No wonder visitors amazing gifts to be won. spend hours just gazing at the waves, lost in its Working on this shoot with Juliet was magic and paying no at- nothing short of amazing, Juliet is an tention to the flood of actress, brand ambassador, music arvisitors around. It nev- tiste, movie producer, wife and mother seems too crowded er. As she let us into her secret beauty as you will always find routines during the course of the shoot Beauty hasto been as subjective and I couldn’t all have our views and a space fit described in and enand interview, heragree calmmore, and we cooperation opinions as to what and should us be. despite It becomes even down more complex when we add close yourself in how yourbeauty amazed being with the other indices such as race, skin colour and facial features, I guess the debate is ongoing and own world. flu. will never end. BEAUTY FOR US However, thing we allgetaagree with is that ‘Beauty in is for it is issue available everyone and It’s an one affordable I did promise theus’,last thatforyou we have the right to looktobeautiful. theme for this issue, from the beauty wayall to look forward wouldThisseedefines manyournew contents in Beauty picks of the editors of TTP, to a stunning and very talented rapper who also happens to be a but guess what,artiste, mostEvaofAlordiah, Box to Magazine, well my teamtoand I have bonafide makeup hair and makeup tutorials, beauty news and even us still go thefrom beach un- specialist kept our moresinger beauAsk The Experts, a health andpromise. a makeup There artist toare talented Lami Philips, who tells us the she used ty to create Lami’sand look editorial for her video shoot - Romantic prepared, byproducts this I mean tutorials pictures that Boy. leaving home without will inspire your looks for the whole of Woah, I daresay, this issue of Beauty Box is loaded and we promise to keep getting better, your and 2014. You will also see articles on Sigas we go. sunscreen moisturiser. As entic- nature Beauty (Page 40), as well as Ask Whatever questions or concerns you have,(Page you can to us via ourwe social media ing and beauty attractive as the the Expert 48reach and out 64), where and be sure that you would get some answers. beach seems, it also has introduce you to various experts in the its disadvantages. industry Keep looking beautifulWhich because ‘Beauty is forworking us all’ their tools and loving is what some articles in it. e bengow ABeauty do of thisku issue Box A will be addressing. For- The men are not left out, of course, we Editor, Beauty Box Magazine. get the www.facebook.com/beautyboxmagazine search for the have an amazing article on how you can facebook: email: bb@truetalespublictions.com “fountain of youth,” our have and maintain a good skin combeauty guide will give plexion. And in this age of aftershave you healthy and lasting lotions, it is important you know which tips to keep you looking products work for you. youthful and ageless (do Great Products, Resultson This is why we call Beauty Box the check outGreat our article Botox on page 58). Beauty Bible. Keep buying and keep looking beautiful because at the end of Zandile Blay @zandile And when youOnah doNwachukwu get the day, life should be as simple as a visit Shu Umera Porerefinest @onahluciah off to the beach, you can to the beach. Cleaning Oil Hairven Smooth and Silky Hair “This product is so sweet achieve fab wet beach-like hair just likeSerum smelling and lightweight “The perfect serum for any and makes my skinyour look soft,feedback to our cover star, the stunningly beautiful I would love topretty have hair type, and what’s best is and glowing!” it’s grease free. Get it fromarticles andFind it at ShuUmera.com@ Juliet Ibrahim on page –28. I look forstories in this magazine. konga.com @N1,600.” N11038.25 ward to seeing your gorgeous pictures Send emails and gorgeous pictures. inspired by our cover look, we have EVERY EDITOR HAS A BEAUTY FAVE S ’ R O T I D E CKS PI T he beach is an amazing place to visit. The sea breeze and attractive trees come together to create a serene environment that easily calms the nerves and make you feel instantly relaxed and worry-free. Rachel Ogbu @rachel77 Hypromellose Eye Drops For Dry Eyes “I simply love this product, helps to keep my eyes moist all year long.” Find it on amazon.com @N300 Akudo Abengowe-Adebayo @akudoabengowe MAC Studio Fix Foundation Powder “It is the ultimate powder for an oily face, as it creates a perfect matte finish that lasts all day.” maccosmetics.com or konga.com @ N6,000 akudoa@truetalespublications.com Akudo Editor 4| beautyboxmagazine.com 34 | www.completefashion.org Tonia Soares @annetoniaa Maybelline Colossal Kajal “Its unique tip glides on so easily and delivers the blackest thinnest line. With it, I’m confident of being smudge free for the whole day”. Available at all House of Tara stores @N500 beautyboxmag beautyboxmagazine beautybox@truetalespublications.com Ogbe Isibor @iambosilee Nivea Deodorant Dry Impact “It’s one of the most reliable anti-perspirant I’ve ever known.” Find it on amazon.com@ N350 BB PRODUCT OF THE MONTH PROMOTION BRING YOUR WEAVE BACK TO LIFE WITH HAIRVEN hairven Moisturize and Soften Conditioner HAIRVEN Weave Care Moisturize and Soften Conditioner delivers optimal hydration, instantly locking in moisture in the areas where it is most needed. Our advanced moisturizing system, comprised of Silk Proteins, Wheat Proteins and Panthenol that won’t weigh hair down as it restores softness and hydration to result in vibrant, shiny hair extension. Your weave will be left feeling truly conditioned with a healthy, glossy shine. Proteins protect the hair from environmental damage, repair and condition it, increase elasticity and reduce the risk of breakage. Silk proteins have a low average molecular weight, which allows it to penetrate into the cortex of both damaged and undamaged hair extension. Hydrolyzed Wheat Protein which allows for a “permanent” conditioning effect when included in products for damaged hair The result: This luxurious conditioner deeply penetrates hair, leaving smooth and polished and salon perfect. This product is FANTASTIC for dry and damaged hair extensions to bring it back to life. Sold for N1,500 at www.jumia.com www.konga.com www.myhairven.com and all Park n Shop/ Spar outlets. www.completefashion.org | 35 Orsela COVER Eva Th e Words By Christie Uzebu|Photography Moussa Moussa |Styling by Bosi Isibor Moses Ebite for Moashy Styling |Produced and Directed by Ogbemudia Isibor | Make-up & Hair by Eva Alordiah (assisted by Lolavita for hair) |Location: Centro Lekki Mall W e sat in a well shaded area at the captivating Centro Mall, Lekki, where our photo shoot was to take place, talking about random issues while we expected our pretty, multi-talented cover personality, Eva Alordiah, who is known simply as EVA. A few minutes into our random discussions and observations of Centro mall’s shops, a car arrived with our cover talent greeting us with her super friendly smile. ‘Eva is here! Eva is here!’ announced the Editor in order to gather her glam squad. Like her usual happy and daring self, her excitement to be a Beauty Box cover personality was literarily written all over her face, and she didn’t fail to throw out her smile to everyone, as is she had known us all for ages. Just as she settled to get prepared for photographer Moussa and his lens, and also awe us all with her makeup skills, my mind couldn’t help but wonder where her inspiration to do makeup so well had spring up from, “As a child I to drew a lot in school. I was a good fine artist. As I grew older, I fell in love with fashion. My mum introduced me to fashion. She taught me how to sew when I was between 8 and 10. And when I fell in love with fashion, the part of me that was drawing pictures and drawing fine art evolved into makeup artistry, which is why I do makeup so well. My inspiration comes from a lot of things. I watch a lot of TV, fashion TV, music videos. I am always in touch with high fashion, I love high fashion makeup. Inspiration really is a buildup of a lot of things that we have acquired from learning. I never stop learning because you never know where inspiration can hit”. The rapper will wow you with her good sense of humour when you have a close encounter with her. She had us all caught up with laughter at her jokes and mannerisms. Surely Eva is a rapper, but she has other talents you might not have known. She’s a Computer Science graduate, she writes songs, a make-up artiste and a fashion designer. She revealed to us how these talents where able to spring forth. “I got my hands in a lot of things and my mum was very flexible with my experiments, whether it was music, stage play, fashion, makeup, writing or dancing. My folks where very supportive parents and encouraged my artiness.” One lesson for all parents, let your kids do what they want and get multi-talented Eva-like kids. Most multi-talented people derive fulfilment from one talent more than the others, but not Eva. She finds fulfillment in all her God-given talents. “They all serve their purposes. I get different gratifications from each of them”. Known for her witty, dynamic lyrical ability, a flawless on-stage flow, provocative fashion sense and a face to her music that commands respect, Eva is working tirelessly to bring us more, and as 2014 progresses, we 36 | www.completefashion.org BB CELEBRITY The Other Side of Eva Alordiah: Creating Beauty Art with one Nigeria’s Best Female Rappers won’t be left waiting for long. “I work every day. I feel there’s much more to achieve as long as I have breathe in me. I’ve been so busy, from studio to various shoots, the video for her single DEAF dropped in early 2014 and the reception has been massive”. I draw inspiration from every interview, and Eva surely gave me one. On whether she’s satisfied with the current pace of her music, Eva doesn’t see that on her page, “I don’t think any human being should ever be satisfied, I think we should all strive for more. If I was satisfied, I would have stopped doing it. So, no I’m not satisfied.’’ She gives a peek into ‘Eva and writing’. “I love fiction, especially horror and thrillers, and these are the kinds of movies I love as well because they are usually suspense-filled. I currently write anonymously for magazines, blogs and other websites asides my website. They really request me to write fashion, makeup and motivational stories for them. When I am not writing, I get down to my business”. As a celebrity, (though she is modest about it), she always does her makeup no matter how big the event is. Photo shoots, videos, red carpets etc, the rapper only trusts herself to do justice to her makeup. “I feel like this is a makeup artist problem, where you trust yourself so much that you don’t trust somebody else. I haven’t met anybody yet that I’m convinced will do my makeup better than I can. Maybe if I meet Jay Emmanuel or Sam Fine. But so far, I always do my makeup”. One thing Eva is always particular about is ensuring she has perfect eyebrows, I couldn’t help but take several glances at it, wishing she could help make mine perfect as well. “Makeup products I can’t do without include, Revlon Colour Stay Foundation, Coastal Scent Bronzer, Contour Cake and my Brow pencil. I love to do my brow perfectly every day”. Eva is one daring diva who strives for uniqueness. She has an eccentric look, which adds some character to her beauty. Her looks is definitely not the regular ones Nigerians are comfortable with. “It doesn’t help when people pass negative comments about my looks because I’ve come to understand that we all have different purposes. I can’t please everybody, and if everybody “The biggest joy is knowing I’ve helped somebody start a business of their own because the beauty business is such a multimillion dollar business, and it’s amazing that more Nigerians want to tap into that.” likes me, then there’s a problem. Everybody did not like Jesus you know, I have to have people that do not subscribe to the things I do, or the styles I wear. It doesn’t get to me at all, it actually makes me want to be better. The thing with beauty and style and fashion is as long as you’re comfortable, you shouldn’t really bother about what other people say. Be yourself! That’s really what style is about. I’m very comfortable in my skin, I’m very comfortable with who I’ve created as Eva, so I’m fine.” Sure there’s the makeup side of Eva you’ve never known, I’ll be happy to divulge to you that our Eva has a makeup outfit, Makeup by Orsela. One inspiring thing about her makeup outfit is that she derives joy from teaching people, thereby touching lives. “The company, Makeup by Orsela was founded in 2010 officially. But prior to 2010, I had been doing makeup for such a long time, ten years to be exact. I started doing makeup professionally about 5 years ago. What I really wanted to do with the company was create amazing looks and have a company that people can trust for great makeup looks all the time. But the most exciting thing about the company Makeup by Orsela, was the makeup school extension. I have my interns that work with me, they do the job when I am not available. I have to separate it from music and give it my all because when I’m doing makeup sessions and teaching, I cannot have enough time for music. The biggest joy is knowing I’ve helped somebody start a business of their own because the beauty business is such a multi-million dollar business, and it’s amazing that more Nigerians want to tap into that.” Eva’s professional makeup skills has graced the faces of celebrities such as, “I’ve worked with Toke Makinwa, Toolz, Yvonne Vixen and Chidinma. I’m looking forward to working with more of them. I’d really love to do Tiwa Savage’s makeup. She has such an amazing face structure. Also, I’d really love to do Waje’s makeup. Waje would be a challenging and interesting personality to work with. I’d love to do Muna as well. For outside Nigeria, I’m a www.completefashion.org | 37 “I believe Beauty is in the smile” 50’s 60’s 70’s girl, so I’ll go back to Grace Jones, and do a lot of contouring. I absolutely love contour”. Eva is known for her signature Mohawk style, and this year her hair look has been redefined. She attributes the inspiration for her new hair to her mum’s love for Grace Jones. “My hair is not signature anymore, it was a Mohawk before, now I’ve just scrapped one side. I grew up loving everything my mum loved, so I connected to that era of Grace Jones and Madonna. I can’t stand long hair, I would do it for a shoot only. You’ll mostly find me wearing short cuts, the longest hair I’ve done is shoulder length”. Despite always wearing her unique hair style, she sees everyday as a bad hair day and her natural hair as the best she can ever have on. “The thing is I’m not a diva, so I always have bad hair days. My natural hair never has a bad hair day. But as soon as I have weave and extension on, every day becomes a bad hair day. I use shea butter and honey on my natural hair”. With her makeup well done, pose well put out for the camera and ever smiling face, she captured all eyes as the shoot progressed. Her beauty routine which I know you all can steal from is. “I use Pure Rose Water, black soap, shea butter, vaseline, sugar and honey. Exfoliating is a beauty routine I cannot do without. I exfoliate my face, my leg, and my body. So, it’s either Shea butter and Sugar or Honey and Sugar. To keep your skin healthy and glowing, exfoliating is key. I really love the avocado one, because it makes your face smooth and tones your skin. Avocados are very good and cheap as well, so if you mash it up in sugar, it becomes an exfoliating lotion for your skin.” This is one beauty tip that would be easy for you to steal and practice while at home. Her beauty philosophy is unique, the smile is the real secret to beauty. “I believe that beauty is in the smile. No matter how much pancake or lipstick you put on your face, if you don’t have a beautiful smile to go with it, there is really no point, and I feel like people should smile more. There’s so much hate in the world right now, I can’t even understand the level of hate that’ll we are dealing with, I feel like we have to get to the point where we can just love each other effortlessly, share, give and just smile”. I had to grab one last make-up tip from the expert herself. “Always ensure that you use a primer before applying a foundation. Lots of people don’t know this, and they still don’t subscribe because primers can be expensive sometimes. But it’s actually very good investment because your foundation will stay in place all day long, and it’ll apply smoothly and effortlessly without creasing when you use a primer. Second tip, when you fill in your eyebrows, ensure that you create a perfect eyebrow by concealing unnecessary pencil or powder strokes on your brows. What I do is use a lighter foundation or concealer and an angled brush. That’s how I keep perfect eyebrows all the time. Last makeup tip, you have to buy brushes. There’s no point doing makeup if you don’t have the proper tools, so buy proper makeup brushes.” That’s it with super star Eva, hope this makes you feel like now know Eva personally. 38 www.completefashion.org 38||www.completefashion.org Follow @EvaAlordiah on twitter and instagram @ievaalordiah for more on her Music and Make-up art. Eva created her looks specially for Beauty Box Good Guys & Bad Guys HEALTH Find Out What Natural Remedies Are Good For Your Hair And The Ones That Help Destroy Your Hair By Mary Chuku for Keracare The hair, skin and nails are all variations of protein and moisture that is called keratin. The variations are between 19 -22 amino acids that are commonly known as ‘moisture’ and ‘protein’. Hair is approximately divided into 80%protein and 20%moisture while skin is 80%moisture and 20% protein. Hence, the fact that the skin being the largest organ in the body makes it vital for humans to drink at least 8 glasses of water a day to operate at optimum physical level. These percentages are also good indications of what is best absorbed by skin or hair, contrary to what we have been led to believe or think we know. The hair trend presently in Nigeria is for women to wear their natural hair without chemicals, using totally natural ingredients for maintenance. This combination does not necessarily produce good results. This has led some into using natural food ingredients on their hair with the belief that it would work and give them the sleek, lustrous hair they need. Below are lists of natural edible ingredients that are either good or bad for your hair and why it is so. KEYWORD: ‘Hydro’lysis is the process where large compounds are broken down into smaller molecules by the use of water and a high speed mechanical force. You will encounter the word frequently in this article as most of the natural ingredients mentioned here are useless without Hydrolysis. THE GOOD GUYS Cocoa butter: This is obtained from the Cacao bean, which also produces chocolates, soaps and creams; all these are rich in vitamin A, C and E (to eat real chocolate is healthy, to eat milk chocolate is fattening). Cocoa butter together with Shea butter heals the skin. A woman who is pregnant or on a diet can massage these butters into their skin (torso, thighs, under-forearms) it delays the onset of cellulite or stretch marks. Shea Butter A (well known) Nigerian established moisturizer produced from the edible nuts of the Shea Karite tree. This butter contains vitamins A & E, these contents are very necessary for cell rejuvenation which makes it ideal for the skin, but the consistency of the Shea butter in its natural form cannot be of that same benefit to the hair. Only hydrolyzed Shea butter will improve hair texture. Green Tea Tea tree We have all grown up with this being the best antidote to dandruff or very oily skin because it contains natural alcohols and it is naturally antiseptic and antifungal. It can be bought in a good pharmacy but it is very concentrated and very strong, use wisely and carefully. Honey Honey is a humectant with antibacterial properties and protects the skin from UV rays just like most natural ingredients due to its effective UV protective properties. Honey when added to natural ingredients as a face mask, is extremely beneficial but putting it on your hair with Shea butter and other ingredients without hydrolyzing it renders it useless. This is native to China but is now grown in similar climates. It is better to drink than to apply to the hair. It contains vitamin C and E and antibacterial properties. If you are going to use it for the hair, prepare it according to packaging specification; allow it to cool, after shampooing and conditioning hair and then use it as a final rinse and do a light towel dry. Aloe Vera: A succulent cactus plant species that is used as a soothing ingredient in many hair and skin products. Very good for the skin because it contains healing properties with vitamins and minerals. Aloe Vera is an excellent cure for sunburn, eczema, wounds and scars when the natural gel is massaged onto the skin. On the hair Aloe Vera gel is useless (recall the word hydrolysis) but on the scalp it can reduce dandruff. For effective weight loss or to maintain a healthy metabolism level Aloe Vera is perfect as a daily morning drink in a specific quantity. Dilute with natural honey and or a small quantity of water and drink only in the mornings (does not taste nice!). Wheat germ oil Has healing and rejuvenating properties especially for the skin. It becomes questionable to use it on hair, unless it is processed within a product. Remember the moisture level on the hair is low and cannot absorb the oil, however it can absorb easily on the skin thus healing scars and keloids. THE BAD GUYS odium Hydroxide: As a relaxer we think it is strong and breaks hair (known in Nigeria as ‘Cup relaxer’). However Sodium Hydroxide originates from salt and it is used as a content in toothpastes. It softens the olive fruits, softens wood which is used to make writing paper, print posters, wedding photographs, it is used to produce plastic bottles, strong enough to clear drains but gentle enough to clean the teeth. The right hairdresser with proper knowledge of the usefulness of Sodium Hydroxide will ensure that this chemical will not be a ‘BAD GUY’ on the hair or scalp. Calcium Hydroxide: The chemical which is found in (‘Kit relaxer’), which everyone believes damages hair and skin is not a very fair assumption. If the Calcium Hydroxide damages the hair then it is due to lack of knowledge; when used correctly Calcium Hydroxide is gentle on the scalp but it will never straighten the hair the way Sodium Hydroxide would. Lack of knowledge of development time and the ability to straighten hair results in burnt skin, which looks like dandruff and may lead to real dandruff which then takes at least six weeks to heal. Mercy Chuku is a technician at Vanette Nigeria Limited (Sole distributors of international leading hair care brand for different types of natural hair, Keracare Hair products in Nigeria) www.completefashion.org 39 www.completefashion.org||39 BB CELEBRITY OF THE MONTH Lami Phillips e h T t e G Look h t i W Lami preparing for school scene with More’lola Pro. Featured artist K9 in the background. Photography: by STWOmedia) Make-up artist More’lola Pro shares with us how she created the look for Nigeria’s Queen of Soul Lami Phillips in her new playful video ‘Romantic Boy’ featuring Kokoma master, singer/rapper K9. N igeria’s Queen of soul Lami Phillips, is out and about working on new material and promoting her videos and upcoming album; ‘Pieces of Love’. She has two portions to her album: a portion of it was recorded live in the UK, with a famed producer of Amy Winehouse and George Benson, while the rest is being put together in Nigeria. It’s interesting to see how Lami’s total look reflects the two sides we hear of in her album: the soft glam afro soul lady, and the funk rock chic! From TV interviews with other artistes, to behind the scene shots from her soon to be released video “Romantic Boy”. We see how Lami maintains a standard of class and uniqueness in her total look. Speaking on the making of “Romantic Boy” featuring K9, STWO media, the producers and directors of the video shares “Lami also told us she wanted to incorporate a story into the video with flashbacks as well as some celebrity cameos. We reworked the script to tell the story of a young boy and young girl parting ways in primary school only to find each other again in their teenage years. We secured the school and the two children who would be the young K9 and the young Lami.” Lami said “I’ve had my share of fashion faux pas in the past. I haven’t always gotten it right. Even with makeup artistes. But I’m learning what works for me. I totally love the black dress from Tiannah Styling. And I’ve gone back to shopping for myself and maintaining my preference. In the end, I like feeling elegant yet sexy, and still comfortable”. Story on how the look was achieved by the makeup artist: The Look: Subtle and yet Strong Next-to-skin eye shadows with All That Glitters and Amber Light by MAC cosmetics For face: Contoured with Sketch and Orange by MAC cosmetics. Spiced the look with Random Gold Glitter Dust. Used a black eyeliner to bring out Lami’s eyes and for eyelashes used Da Vinci No 100 For the lips: Flat and fabulous by MAC cosmetics and a pink lip liner. “I’ve had my share of fashion faux pas in the past. I haven’t always gotten it right. Even with makeup artistes. But I’m learning what works for me” Total look created—Bold eyes, strong lips and a fresh look. Lami’s flawless skin helped to nail the look. *Follow Beauty Consultant: More’ lola Pro on Instagram @morelolapro to see more of her clients and beautiful creations. Her go to make-up artist, Molola Allison, has also mastered the art of enhancing Lami’s features and matching them with her different personalities. She tells us Lami detests the “caked up” look, so over the years she has learnt to work with her face. Luckily, Lami has very good skin and often likes to let her skin breathe by avoiding makeup all together. What we love about this artiste is that she has somehow managed to stay “covered up” in terms of her style. More’lola Pro adding finishing touches to Lami’s face 40 | www.completefashion.org Lami Phillips wearing Elegante by Tiannah Styling BB NEWS Here is what’s making waves in the world of beauty By Henrietta Ikwesi Tyra Banks invites you to TYRA WORLD as she launches her cosmetics line S upermodel and Supermogul, Tyra Banks has just recently announced her aptly-named cosmetics line, Tyra Beauty. Tyra Beauty range boasts of three different collections for putting your fiercest face forward. Followers of America’s Next Top Model (ANTM) would be familiar with her now iconic catchphrase ‘SMIZE’. Tyra has intelligently infused her name and words she is now known for on her popular TV show as brand names for the beauty line. The ‘Smize collection’ devoted to the eyes includes a mascara and a genius liquid liner pen, plus an eye makeup corrector to ensure your wings are precise. The ‘IT Factory collection’ includes ultra-bold lip colors, while the ‘TYover’ products contain everything you need to create that perfect contour. All products are under N17,000. Visit tyra.com for more. Guerlain Launches New Fragrance Collection in Nigeria F Tyra Banks Singer Pharrell Williams releases his first fragrance ‘Girl’ – For girls & For boys! P harrell Williams made his fragrance debut with ‘Girl’, a scent created in collaboration with Japanese avant-garde label, Comme des Garçons. The unisex scent is described as having a rich woody scent with hints of iris, styrax, violet, patchouli, sandalwood and cedarwood. The cartoonish bottle is designed by infamous street artist Kaws, it seems like it’ll be pretty hard to dispose even after the liquid is long gone. The price of the fragrance ranges from N5,000 for a 10-ml travel size to N21,500 for a 100ml bottle. rench luxury brand, Guerlain, launched its latest range of fragrances and beauty collection in Lagos, Nigeria at an exclusive event at the Grand Ballroom of the Prestigious Victoria Crown Plaza Hotel, VI, Lagos. Speaking at the event, Laurent Boillot, President & CEO Guerlain, said that “The Rita Dominic Emerges as the New Face of Nigerian Cosmetics Brand ZARON R ita Dominic bags her first cosmetic contract as the new brand ambassador Rita Dominic face of Zaron cosmetics Want a Kardashian Glow? You can now get it with Kim’s latest product ‘Black Bronzer’ R ecently, Kim Kardashian took to social media to announce the release of the newest addition to her skin-care line Kardashian Glow(which she shares with her sisters), ‘Black Bronzer’. Black Bronzer is described as an “Ultra Rapid Dark Bronzer” featuring goji berry, vitamins A and E, something called “eco glam base,” and Sensual Berry fragrance which apparently leaves you feeling flirty all Nigerian Market is one that is increasingly being recognized across the world as a destination for luxury”. He further added that coupled with the rise of a strong middle class in Nigeria, and the Nigerian’s innate unique style and desire for the very best especially in the world of beauty, he believes Nigeria is perfect and very ready for all Guerlain stands out, which is Unmistakable Luxury, Perfection and the Exclusivity that the Guerlain House offers in its collection of Make Up, Skin Care and Fragrances.” The Guerlain Makeup range is now exclusively available in selected Essenza outlets in Lagos and Abuja. Distrimarq Global Ltd is the sole distributors for the Guerlain Brand in most of Africa. day long. The said bronzer is specially created for light skinned people who want to have a darker glow rather than tanning which is unsafe for the skin. Interested? for Zaron Cosmetics! The Zaron team tells us – “Zaron wants every woman to glow inside and outside with the confidence that comes with being beautiful, and Rita is the woman to help communicate this.“ Zaron makeup products are solely for the woman of color, putting into consideration her African skin tone, type and Africa’s peculiar climatic conditions: thus making Rita the prefect representative for the brand! Zaron cosmetics is available online from zaro Jumia.com and Konga.com. You can also visit their store Zaron Ikoyi (Head Office), No. 9 Alhaji Kanike Close,Off Awolowo Road, Ikoyi, Lagos. Treat yourself to Lillian Collins’ Super Luxe Facial for just N4,500! To redeem this fantastic offer, cut & submit this coupon and take to: Lillian Collins’ Spa Salon at 9b Ayinde Akinmade street, Off Admiralty way, Lekki Phase 1, Lagos. Offer lasts till 30th November 2014. Please complete the following: Gender M F What do you think of this offer Did you enjoy the service? Yes Good No Bad www.completefashion.org | 41 LONGER STRONGER FASTER Growing Hair with HAIRFINITY Hairfinity Vitamins are formulated with essential nutrients for healthy hair growth. This potent and effective formula contain Vitamins A, C, and D, a B-Vitamin Complex, Biotin and Exclusive Capilsana Complex. See results in the first month. hairfinity.com.ng 0700 HAIRFINITY THE BEST MULTI-FUNCTION GROOMING PRODUCTS Less equals more handsome. Save cash and upgrade your grooming routine with our PICK of the BEST multi-functional products. By CHRISTIE UZEBU Nivea for Men Skin Energy Double Action Balm When running late for the office, a decent shave is often the first grooming casualty. This 2-in-1 balm and moisturizer is formulated with guarana extract and taurine; it will both calm ravaged cheeks after a hasty scraping and energize them to mop up any excesses from the night before. All in all, a great, no-fuss post-shave product. Ideal for tired and hung-over skin N688 boots.com Sisley Sisleÿum for Men (Dry Skin) When it launched a few years ago this luxury skincare product led the way in multi-functional products for men. Primarily a high-tech wrinkle-buster, it also acts as an aftershave balm, pollution shield and skin energizer. It is perfect for city dwellers with spare cash for high-quality, high-expense products. N35323.51, harrods.com Lab Series PO LS All-in-One face Treatment The brand new all-in-one skin treatment from Lab Series not only acts as an aftershave balm, it’s also a facial moisturizer, anti-ageing cream and shine-control lotion. Buying individual products to do the same job would set you back over N23, 000; now you can look pretty for pennies. It is the perfect, cost-effective introduction to Lab Series as well as a brilliant multi-tasker. 42 | www.completefashion.org N5046 labseries.co.uk Molton Brown 4-in-1 Sportswash The ultimate multi-functional product, this 4-in-1 wash, formulated with refreshing lime and warming nutmeg, isn’t just a shower gel. It’s a facial cleanser and a shampoo, too. And has even been formulated to work as a transparent shaving gel. You need this in your gym bag space-saver. N3669 nivenandjoshua.com RUNWAY REPORT Zimbabwe Fashion Week 2014 (ZFW)‘AFROCENTRICA’ From the 24th of September to the 28th of September in Harare City Library models, buyers, exhibitors, and of course designers gathered for the fifth edition of successful Zimbabwe Fashion Week. This year the theme was “AFROCENTRICA. Designers who showcased were Afrikanus, Alpha Rose, Anaia, Bridgett Pisirai, chizÓ, Coco Seed, Countess K, Faithwear, Haus of Stone, Ingo & Towa, Kosh, Kuda Chihungwa, Leigh Schubert, Liza Couture, Moi Amara, Mustafa Hassanali, Natsai Mujuru, Noe Es, Raaah, Rumbie by Rumbie, Sarudzai, Shirt & Co, Shorai, Taf The Tailor, Tapfumanei Munenge Couture, Teez-M Men, Teez-M Women, Thula Sindi,Zargue’sia. ZFW was founded by Priscilla Chigariro-Gessen in October 2009. It’s main purpose is to create a platform for Zimbabwean Designers to showcase their creations as well as to help rekindle what was once a thriving textile and fashion industry. Photo credits: Simon Deiner/SDR Photo - www.zimfashionweek.com Afrikanus Countess K Afrikanus Ingo Towa Liza Couture NoeEs ` Shorai Taf Anaia Kuda Chihungwa Raaah Kuda Chihungwa Chizo Leigh Schubert Rumbie Thula Sindi Coco Seed Leigh Schubert Rumbie Zarguesia www.completefashion.org | 43 THE BEST OF PORT HARCOURT ‘NATIVE & VOGUE’ INTERNATIONAL FASHION WEEK 2014 The very first Native & Vogue International Fashion Week took place September 19 - 21, 2014 at the Hotel Presidential, Port Hacourt,Rivers State. The event brought together emerging and established fashion designers from Nigeria and beyond to celebrate the totality of African fashion. Designers who showcased were Ade Bakare, Agbani Darego, Ejiro Amos Tafiri, Carpe Diem, Dak Val, Dumebi Onyejiaka, House of Bunor – Frank Oshodi, Johnson Johnson, Kluk CGDT, Kosibah, Luiz De Laga Men, Luiz De Laga Women, Naked Ape, Revamp, Vera Nora Couture, Wendy’s, Yomi Casual and Zizi Cardow. The event was supported by the Rivers state government. Here is a selection of some o f the best designs showcased on the day – prints, evening wears suitable for red carpet events, bridal wears, menswear, cocktail dresses, hats and more. Photo credits: Simon Deiner/SDR Photo; www.nativeandvogue.com Ade Bakare Carpe Diem Carpe Diem DakVal DakVal Ejiro Amos Tafiri Ejiro Amos Tafiri House of Bunor House of Bunor Johnson Johnson Johnson Johnson Dumebi Onyejiaka House of Bunor Kluk CGDT Kluk CGDT Kosibah Kosibah Luiz De Laga Luiz DeLaga Luiz DeLaga Naked Ape Naked Ape Zizi Cardow Revamp Revamp Revamp Vero Nora Couture Vero Nora Couture Wendys Yomi Casual Girl you be killing it! H O T…… I love the choice of color and the revealing sexiness which surprisingly isn’t over powering. The pixie cut and bare neck like just add the right amount of sophistication to this look. Red socks on red shoes, please who is styling you? I must admit, I admire your creativity but that voice that was screaming “Noooooo Take it off” when you put the sock was right. This is nothing short of pointless! This was taken at the Lagos accessories fair 2014; I guess that’s why this lady here decided to turn herself into a walking accessories display stand! The accessories don’t match and she even displayed her private boob collection too. I don’t even want to start talking about that bird’s nest she is carrying as a hairstyle. Isn’t Juliet sexy? I always have to address the issue of women using revealing dresses as a show of sexiness. I am so happy to see that Juliet is looking beautifully sexy covered up in this body perfect mini gown. Thank you Juliet! FASHIO Welcome to the wonderful world of #CFfashionjury where we judge all and sundry. We look at the well dressed and woefully dressed. We do try to be kind and advice for better style etiquette. Here is our jury. Follow us @cfmagonline for more fashion jury. Compiled by: Emmanuel Sadi @Emmanuelsadii You would think its Halloween, being that our Dear Madam Susan decided to dress like a Danfo driver going to prom! I don’t know if this was an agreement between her and the producers of “Jump and Pass” for her to entertain the guest at the premier with this hideous mistake of a look she pulled together. This is just wrong! 46 | www.completefashion.org Everybody meet the Zebra Queen, she has returned from the wild and she is having a little problem understanding the way fashion works in real life. I suggest you go with a more humane look next time, this jungle thing ain’t working for you. Bros, we know you are every bit of a ‘fashionisto’, but when you confuse bespoke tailoring for something that can be over accessorized then we have a problem. Kudos, the suit is really nice but matching red tie and shoe *faints* (you be cultist?) plus this terminator glasses are really terminating your your look. *tears* Aduni has broken my heart! What happened to sexy? The fact that there is a sexy figure behind this ripped curtain you are putting on is what causes my heart to ache! There is a thin line between sexy and confused, and this look put you on the confused side. Who let the Dogs out? Woof woof woof woof……. Thank you sister for making a brave example of you, Ladies in the house please take a close look and what men consider insane and inappropriate exposure. You are sexy! The side cut-outs would have been the best way to show it off if you kept your boobs covered up. Even the angels are having a fashion breakthrough right now! This all white look is nothing short of immaculate and certainly divine. Dear Vixen, this double decked white-wash look is seriously killing it! This dress is lovely; however the total look is far from lovely. With a beautiful looking dress like this all you need is light makeup and a soft up-do! The black lipstick long hair and white high neck dress make it look as if some took bat girl and forced her into Cinderella’s dress! For 3 straight editions now we have seen 3 different Alice in wonderland inspired looks. This one happens to be the most disappointing; apparently she didn’t know her primary school gown wasn’t her size anymore. ON JURY This is a simple but yet sexy way to rock a crop top, the shoes and high waist jeans complete the total bad girl look she was going for. This sets an example that being a bad girl is a show of personality and not the much confused indecent exposure! This is serious, I don’t know if it’s a waist aid mechanism or a new fashion accessory but it’s a risky move and she is rocking it like it’s just another fashion item and I love it! Genevieve is one of my favorite red carpet style inspirations because she makes an effort in keeping it simple. Although this particular look is a little too simple and very minimal, she still gets a fair pass for playing it safe. I am so happy I am ending this edition on a good note, Eku Edewor rocking Lisa Folawiyo at NYFW. This is simple, effortless and chic. Go girl! www.completefashion.org | 47 www.completefashion.org | 47 Complete Fashion Menswear Trend Report: The Men Of Colour! All You Need To Know By Emmanuel Sadi It’s no secret that menswear has fully embraced colour over the past few seasons, with many daring men becoming much more adventurous with their colour choices. Complete Fashion takes you on a journey to explore the hottest colour trends of the season, from purple and red to the very audacious pink here are the happening international colours to rock this NOW. YELLOW Burberry Prorsum 48 | www.completefashion.org Fendi Burberry Prorsum Carven Mustard Yellow: Yellow made its mark in the early 80’s as one of the very first experimental colours for menswear, however mustard yellow has evolved as a more comfortable shade for men. As more and more designers are getting to explore the seductive shade to daring styles, mustard yellow takes its place as the ultimate go-go for any man’s closet! Fendi Fendi RED Andrea Pompilio Burberry Prorsum Andrea Pompilio Dolce & Gabbana Burberry Prorsum Out of all the primary colours, red is considered one of the most powerful. Often associated with passion and danger, it’s a hue that is sure to get you noticed. There are, of course, different ways of wearing the shade, whether you choose to add bursts of the colour to your outfit or go all-out in top-totoe rougé. If you feel confident taking it up a notch, opt for a brighter tone such as cherry red. Playful and vibrant, this is a sweet shade that will inject personality into your attire. Burberry Prorsum Burberry Prorsum Dior Homme Dolce & Gabbana Dolce & Gabbana Burberry Prorsum Gucci Vivienne Westwood PINK A continually underused and underrated colour within men’s fashion. Pink is a versatile hue that is able to switch between statement and accent with ease, allowing the wearer to determine just how much attention they are looking to garner. Burberry Prorsum Dsquared² Richard James Dolce & Gabanna Richard James Tom Ford Tom Ford Boglioli Carven 50 | www.completefashion.org Burberry Prorsum Dolce & Gabbana Burberry Prorsum GREENS THE NEW Taking a slight U-turn from the conventional green colour, Lemon and Mint greens are another on trend way of adding a bit of to your look. They have in times past been considered a fully fledged womenswear affair, but some designers have found the essence of the new greens and implemented the fresh hues into menswear. Carven Carven J.W. Anderson Marni COVER STORY COVER FEATURE COVER FEATURE Words by: Adaeze Ibechukwu Photography by: Moussa Moussa Styling by: JReason Grooming by: Maryjane for Zaron Cosmetics e l e r n e D Edun Suit JReason | Shirt Denrele’s Own is Outrageously Normal Television’s very own, Derenle Edun is every bit the persona we see on red carpets, magazines and even small screen. From wild hair to more than six foot heels, the Channel O’s VJ has nothing to hide. The very vibrant, friendly and exciting ‘Dubem’-a part played by Derenle-whose role in Kiddy Vision 101 in the mid-nineties, made him the envy of his mates, tells CF all on his steady rise to fame, how he was excommunicated from church and how he built this love hate persona we all see www.completefashion.org | 51 today. www.completefashion.org | 51 DENRELE’S NOTORIETY Hooded Top Kinabuti | Trousers Denrele’s own D Denrele literally jumps into the studio in his super elevated ‘akpolas’ heels. He is wearing a dark silk shirt and pants, while his eyes are covered up in shades. With an extended hair that stands in the spikiest style, Denrele has long out-grown the character, ‘Dubem’ a role he played on Kiddy Vision 101 when he was eleven years old. TV presenting did not take a back seat in his career and even though he for a while, ventured into modelling, campaigns and even featured in music videos, Denrele is still one of the best presenters, television has ever had. After watching him on Speak Out, Tales by Moonlight and Kiddy Vision 101, the biggest shows for Nigerian kids during the nineties, Denrele delves in on how it all started. “I remember clearly that it was in April 1995 and I was in SS1. It was quite funny because my cousin originally hinted me in the house about a girl in her class who was in Kiddy Vision 101 and who had invited her to be a part of the recordings. She invited me to go with her to NTA for the auditioning. They both came from Lagos City College in Yaba and I was in St. Gregory’s college Obalende. I remember waiting for them after school till three pm and because it was Friday, we closed school at one o’clock. Eventually, they showed up and we went on to NTA at Ahmadu Bello way Victoria Island. On getting there, we saw a lot of students from many schools and they were all making noise so we joined in. I guess that at that point in time, we weren’t aware of competition so, we were all chatting up and trying to be louder than the next person.” Denrele was instantly chosen for a role in the Kiddy Vision 101 show when the producer of the show, Immaculata Etta, who was popularly called Aunty Etta by the children, gave him a script to read since he refused to keep quiet as she had admonished. “I knew that I had gotten into trouble but continued talking and when she said ‘you this boy, keep quiet’, I said ‘na wah’ she beckoned to me and brought out a script which she gave me to read. I read it so well to her surprise as well as my mates and there she said to me, ‘you’ve gotten the part’ and to all the students there she said ‘you can all go home’.” Denrele describes his first role as an actor with a deep sense of nostalgia, he all of a sudden, grew nervous when he came on set for the first time and there he realized that it was a different ball game. Three months down the line, he bagged the lead role and started earning eight hundred naira per episode which was more than any of the children actors on the show earned. “Kiddy Vision101 opened doors for me, plus it landed me my first cover on TV Guide which had the most interesting caption, ‘Denrele , Veteran Kid Actor’ I was so excited.” He says. Even as a child, Denrele had teeming fans as he was recognized for the most part of his childhood life. He recalls a day he went swimming with friends where a man recognized him and gave him a gift of five hundred naira all because he was a popular face on television. “ ” ’s ife one of l e b y a m rmal, k ly abno l a m e to thin r k o i l n I b a d n es a … I am mysteri e l b a n i . a unexpl wonder d l r o w the 8th o that I am people t e k i l ’d I rall, But ove gular just a re ’m I t a know th . and out n i n o s per 52 | www.completefashion.org On if he thinks he is where he’s supposed to be considering the reality that he has been on television since childhood, he says. “Well, I’m human so I’ll say I wish I was way-above where I am now because I feel that if I was in Hollywood, I would be on another level. Coming down to reality, this is Naija and I am glad because I’m at this level and here’s why, most of all the actors and actresses on Kiddy Vision 101 didn’t continue in the media. The only people I can remember that are still in the industry right now are Wole Ojo who won AMBO and Emmanuel Sunday who currently works for NTA. Overall, I’d say maybe I’m hoping to be a little higher but I still thank God that I’m relevant today.” From the media to even the corporate world, Denrele has been described in so many terms, however here’s what the entertainer says of himself. “I’d like to say that I am fun, a lot of fun actually. I am abnormally abnormal, maybe one of life’s unexplainable mysteries and I like to think that I am the 8th world wonder. But overall, I’d like people to know that I’m just a regular person in and out, I think that’s what a lot of people don’t know. They judge from the clothes, from physical appearance, from the outlandish behavior and say ‘he’s eccentric, don’t go near him’ but if you look beneath all of that you’ll just see a regular Yoruba boy from Ebutte Metta Alagomeji.” CAST AWAY So successful has Denrele’s career been that his extended family who once turned their backs on him, are now proud of him. “Family is the best gift anyone can have and if your family doesn’t stand by you, then get another career! My family has stood by me, my dad is proud of me and I would judge from my dad’s outlook on life because my dad is Nigerian. So considering the fact that he is a Yoruba man and we have Yoruba values and societal cultural norms that we must follow, my dad never ever turned his back on me. I remember that my extended family members will wake up every morning and call my father ‘Alaba ooo omo iti ya were’ FASHION FEATURE meaning, Denrele is going bizarre, they’ll call grandmas from Port Harcourt who would come home to cry to my father to do something. I was in the choir in the church then and I remember that I went to church one day and they told me not to come to church again until I cut my hair short, like really short and I was excommunicated from church. The reception from society was very negative and I was just cast aside but with family, they completely understood. When we go to church, my church members would call my dad and tell him, ‘Alaba can’t you see your son? What kind of example are you setting?’ and when he comes home, instead of rebuking me, he would laugh at what the people have been saying. Then, I used to cut my father’s shirts when I didn’t have much clothes, whilst I was hustling. If there were no shirts for me, I’ll take my father’s shirt and cut off one of the sleeves and when he attempts to wear it he’ll find out that I have cut off a sleeve, he’d be like ‘the boy has cut it again.’ All the way I owe him all the ‘glory and honour’ if I can put it that way. But now in my extended family’s opinion, ‘Denrele is our child’.”(Laughs) “I cannot sing to save my life.” Denrele said when asked if he might delve into music in the future. It’s common knowledge that Denrele is one huge fan of appearing on music videos. “I used to be in the choir and I was an amazing treble singer till my voice broke. What I used to do in the choir then was, I used to dance so well so everyone just assumed that I was a good singer, so I was given awards, from best chorister, to best singer and dancer until one day I was asked to do a duet with someone. So when the organist played the keys on the board, everyone was alarmed that I could not sing. I really couldn’t sing eventually when the organist kept pressing the keys I kept singing off key, and that’s how I ended up singing my way out of the choir. For music, I’m not too sure. I have had artistes approach me like, Ruggedman, Terry G and some other artistes but that’s a different ball game all together. I love featuring in music videos though. I wish I did a song like Pharell’s Happy, but if I get the right song and maybe I’m taken to a studio where a vocal enhancer would be used to disguise my horrible voice, then I might give it a try.” When asked if he has any advice to give to up-comers in television presenting, he says. “First and foremost, if you’ve never travelled out of Nigeria, please drop the accent. Originality is key, if it’s your style, all well and good. Secondly, I’d love presenters to do a lot of research, it’s one thing to be on the red carpet interviewing someone and then you don’t know who the person is. Always get a brief about the event, this is Nigeria and I know that everything is last minute and you might not get a brief but you should do your brief when you are there, it’s important to know who is who. And again one thing I have noticed about television in Nigeria is that presenters should make the people they are interviewing feel very comfortable with them in a matter of seconds. Throw them a compliment, people want to feel like the 8th world wonder. Appreciate them, say something and make the person feel like a million bucks. Lastly, as a TV presenter it doesn’t end on action and cut, no way! There is life after television and you should get into the industry, get to know as many people as possible and market yourself, social media is key. I think overall with time we’ll learn and we will get to do our best.” It’s no surprise that Denrele has been quite busy, he has suddenly turned ‘author’ with a new book which hasn’t been completed yet. “I’m writing a book, I’m putting finishing touches to my manuscript. From 1995 to 2015 that’s twenty years in the industry and it’s been turbulent and filled with good things and disappointments. I have been let down so many times. I have had points in life when I had nothing and I had doors slammed in my face but I never gave up.” He says. What makes Denrele stand out from other presenters? “I am not an entertainer who needs to take on many things to get out there and be as efficient as possible. No! I go out there because I love my job and for me it’s not just about going out there and selling my brand or creating the ‘Denrele was here’ effect. It’s not about the figures as well. It’s about going out there and making people happy and building success stories. Overall, it’s the fact that I put a smile on people’s faces.” He says cheerfully. Having no recorded dull moment, Denrele speaks on transcending. “Not only did I start from Kiddy Vision 101 but Speak Out as well, and I did a bit of Tales by Moonlight then I moved on to modelling. I remember that I was one of the first models for house of Kesse Jabari with Annie Macaulay-Idibia. I used to model with the likes of Linda Ikeji who was the hottest super model back then. From modeling, I moved to campaigns, I was the face of Fanta pineapple for two years after which I moved to Hi-malt, then Mentos sweet, and Orange Drugs. I danced for Ruggedman in the ‘Baraje’ video, I danced for Jazzman Olofin and Laura Ikeji when she used to be an artiste. I also danced for Charly boy’s wife- Lady D and Iroko band which was handled by a veteran film maker Dr. Ola Balogun who started out with Herbert Ogunde in those days. I remember one time, we came from AIT and there was no space in the car so I hung at “I was in the choir in the church then and I remember that I went to church one day and they told me not to come to church again until I cut my hair short, like really short and I was excommunicated from church.” Shirt JReason |Jeans Denrele’s own TV’S OLD SOUL 53 www.completefashion.org || 53 www.completefashion.org the back of his jeep, from Alagbado to Yaba. I held on to the rungs at the back of the car and I said ‘Father Lord, if I fall this hustle na wah ooo.’ In 2005 I got my first big break with presenting, Tajudeen Adepetu called me 6th of June 2005, to come the following week, I auditioned, did series of screen tests, got a job and the rest is history.” FASHION AS A FORM OF EXPRESSION Unable to deny his love for fashion and style, Denrele gives us his personal description of fashion. “Fashion fades but style is eternal. Everyone can buy fashion but style, you have to own. Fashion is in the clothes, style is in the wearer. I think without fashion, I’d just be a walking ghost or zombie. Fashion is everything that I live for. I sleep, eat, and drink fashion. I totally soak up fashion because I love everything that fashion has to offer. I don’t follow trends and I cannot afford the extravagant labels that we see out there, but to think about it, for the past couple of years, I haven’t bought anything with my money, everything that I wear is a gift, that’s the perks of the job. Fashion is an expression of individualism mixed with charisma.” For very unique and daring fashion-sense, Denrele deserves an accolade at least for winging what many would call an ‘impossible feat’. Has he ever been caught stepping out in simple T-shirts and pants? “I think that one of the most historical moments would have to be, shooting for Complete Fashion. I would say that when I am stepping out of the house, it’s not just about wearing the clothes and shoes and feeling like I’m on top of the world. Naaa! I tell people, ‘this is an identity. Sow a thought and reap an act, sow an act, you reap a talent, sow a talent, you reap a character, sow a character, you reap and identity.’ I’ve been sowing from day one, this identity is going nowhere. If I’m stepping out of the house, I look the part. At times I sleep in my shoes because I’m tired and I’ve worked all day. I have flat slippers somebody made with my name on it, that’s why I wear it all the time. So I think that today, doing this shoot and wearing some wonderful clothes that I usually would not wear, has been that fashionable moment in the history of style and showbiz in Denrele’s life.” He says with aplomb. Does Denrele wear make-up? “Yes I do, I wouldn’t deny that.” From make-up to hairstyles, the ace presenter is notorious for doing what best suits him. “I use Clearasil to wash my face and scrub it. Once I do that, I moisturize with L’Oreal and then I use primer after which I use concealer and then, powder. It took me very long to find my shade of powder that’s why everyone thought I was bleaching because all my powders were always ten shades lighter than my shade. Finally, I found my shade at the Mac store and that’s what I use all the time because for me, I’m never caught unawares, even if I’m leaving a show or going to the airport, I’ll look the part. This is an industry and a job that puts food on my table and it will feed my future generation.” On hairstyle inspirations, “I have a lot of hair, thank God and thanks to my mom who is half Indian and half Mauritian. Over time I got bored with it’s natural afro kinky look, so I started experimenting on and off even before Lady Gaga started singing, I’d started wearing heels and colouring my hair. People say I’m copying Lady Gaga and Nicki Minaj. I’ve always liked to experiment and I feel life is short, I live each day like it’s the last. If I wake up in the morning and want to go purple, I www.completefashion.org 54 54 || www.completefashion.org Hooded Top Kinabuti | Trousers Denrele’s own “Fashion is an expression of individualism mixed with charisma.” LOOK BOOK “What sugar daddy do I intend to catch, looking like a Halloween costume?” will do it. I’ve even added extensions to my hair. I had an experience with Brazilian hair when I went to Port Harcourt for a show. I didn’t know that there was a special serum and comb for it and I didn’t have all that, so the day I got to Port Harcourt, I looked like a ‘gangbanged’ person, the hair was standing in an awkward manner. I’ve done it all, even lace wig, I did that recently for the fun of it but it itched so I took it off. Many people say, I’m going extra miles with my hair to catch a sugar daddy but it’s not true. What sugar daddy do I intend to catch, looking like a Halloween costume?” He says. In the next three to five years, Denrele sees himself building more success stories, having a positive outlook on life more than ever, discovering in-depth happiness and doing more of what he loves to do best. “There’s no stopping me! Tsunami Denrele ! Hurricane Denrele ! Right now, I’m ready to blow you all away!” *For more Denrele, follow him on twitter @DENRELE_EDUN Top & Shorts JReason | Trousers Denrele’s own Denrele’s doesn’t design his shoes and neither does he buy them. “My shoes are gifts from people who appreciate what I do. Peter of Psquare got me two pairs of shoes from the UK and that’s how I get gifts.” How does he walk on heels without falling especially his elevated ones which he is now so well known by? “I love uncomfortable shoes. For me, I think I sacrifice comfort for fashion because I have a pair that make my feet feel like they want to rip apart but I still wear them. I’ve had blisters on my feet but now I think I’ve conquered all the shoes so there’s nothing that I’ll wear that’s uncomfortable right now. My shoes are so heavy to ship in, the left pair of my ‘rock gladiator’ shoes came into Nigeria in January and the right pair came in March because it was so heavy to ship in together. I’m not wearing them to stand out or arrest attention, I just like them.” 55 www.completefashion.org www.completefashion.org || 55 Gideon Okeke Kim Dakim throws Gideon Okeke off guard in blockbuster movie, ‘A Place in the Stars’ Words by Adaeze Ibechukwu |Photography by Moussa Moussa |Clothes from Gideon’s Wardrobe | Grooming MaryJane for Zaron Cosmetics 56 | www.completefashion.org PERSONALITY W hen Gideon signed up for a role in ‘A Place in the Stars’a film inspired by the late Dora Akunyili- he never expected the overwhelming response the movie has garnered thus far. Kim Dakim, a character played by Gideon Okeke, is his most challenging role yet as it not only changed his perception of life but for five years, has grown on him. In his recent tete-a-tete with Complete Fashion, the actor delves into the movie’s cause – the fight against fake and adulterated drugs; the inspiration behind the film and the unique directing technique of awardwinning director, Steve Gukas. Gideon stars alongside veteran actors, Dejumo Lewis (Mr Dakim, Kim’s father) and SegunArinze (Diokpa Okonwo – the villian) as well as Yemi Blaq, Femi Branch, Matilda Obaseki, Julian Mcdowell, Armajit Deu and Amaka Mgbor. Movie Stills - Segun Arinze & Pat Gideon & Yemi Blaq What do you think would be your fans reaction to the movie, ‘A Place in the Stars’? They would be as shocked as I am or as I would be, myself. It’s my first movie and I read the script seven years ago. We started filming in 2009 and wrapped filming in 2012. It’s a film that has grown on me and that I have grown on and my expectation is that it would grow on the audience too. Do you see a reflection of your persona in the character, Kim Dakim? The actor always has to bear in mind that he’s doing it for the character and not necessarily for himself. So yes, it’s Gideon playing it but it’s Kim’s two-dimensional thoughts that have been brought to life by Gideon. Most of the work that I put in ‘A Place in the Stars’ was already in the script so it’s just a little from me because most of it was in the detailed eye of the director. In your words tell us about ‘A Place in the Stars’ It’s a legacy tale, it’s a father son story about a young lawyer who is caught at the crossroad of making a choice between making money and keeping a good name. There’s an antagonist (Segun Arinze’s role) who’s a drug peddler and he ships in substandard drugs for sale and this young lawyer (role played by Gideon) gets a win on the fact that there’s information that he could take up and it’s either he makes good bread from that or he saves lives by clamping down on the drug cartel. Do you think that ‘A Place in the Stars’ has set a bar for Nigerian movie production? Kunle Afolayan is a huge reference in Nigerian film, he is a man I admire and respect. Regardless of what people say that quality is a matter of choice, Kunle Afolayan has done it three times over, he has done big budget films and still delivered in ‘our kind of’ Nigerian time. A peculiar challenge to ‘A Place in the Stars’ was the fact that we had cash constraints at some point, hence the reason we had to go and come back again but in that, it’s given me a long hard lesson in patience which is why I feel that this is the way it should be done and not hastily. Imagine from Steve’s point of view when he engaged the project himself, when he commissioned the writers to write the story which was probably seven or nine years ago. This he started and had to keep going till he got to the end, that’s a long hard lesson in patience and it tells you a lot about Steve and it tells you a lot about his character as well. I see him as a man who starts out on his dream and doesn’t let it die as he follows through to the end. I think that a lot of film makers should emulate that but to their credit it’s also not their fault because they are trying to make returns to their investors, which I understand. It’s striking that balance between creative freedom and letting a film run it’s natural course which is exactly what the film ‘A Place in the Stars’ was doing. What do you feel will be the reaction of film critics after seeing ‘A Place in the stars’ came back with training. It’s not an excuse but you are going to see different levels of Gideon and I hope that the story resonates with the average Nigerian on the street because what we are gunning for is the idea of ‘A Place in the Stars’ becoming popular culture. I hope that this film will seat in the minds of people whose catchphrase is, being a good Nigerian. What’s the catch in the movie, ‘A Place in the Stars’? It’s a story based on perpetration of fake drugs and its effect in the society and funny enough you’d reckon with me that few Igbo’s travel to other parts of the world and make substandard products so I feel that I can be the poster boy saying, ‘you can stop that, you can go to school and you don’t have to end up in Onitsha as a trader, look at me, I did good’. It’s just about change. When I engaged in the project I wasn’t thinking like this, I was thinking about the money but I like the underline subject matter of the movie, I like the writing, I love how it was played out and I like how Steve was telling the story. It’s a movie with a cause and I hope that the cause sits in the minds of the audience. I hope that they get their pens out and really write from a genuine sincere place. I also want to be critiqued, I am laying myself naked to be torn down but I’ll set a premise first before that is done. What you are going to see in ‘A Place in the Stars’ is a very young Gideon, an untrained Gideon because the truth of the matter is I started out as a raw talent on the project and it took that long a time in principle photography. I had to go to drama school between making the film so I got my training in between making the film. So whilst I started the film, I was untrained and at some point, I Are you working on anything new? I got a gig with the Discovery Network, it’s a youth sensitization show. It’s a talk show, called Discovery Plus 234. Discovery network is doing this across three countries, Nigeria, Kenya and Ghana, so you’ll see 233, 234, and 254 to identify the countries. Its aim is to make young people understand that learning, inspiration, and knowledge is fun. The underlining is called, ‘Discovery Learning Alliance’. I also have films due for release in October and January 2015 and I’m back on Tinsel, so there’s quite a bit happening for me right now. What is your perception of the late Professor Dora Akunyili? I think she was one of the bravest of her time. *A Place in the Stars in out on the 7th of November 2014 in cinemas across Nigeria. www.completefashion.org | 57 GUINNESS LAUNCHES THE #MADEOFBLACK CAMPAIGN, CELEBRATES THE UNRELENTLESS AND PROGRESSIVE NIGERIAN SPIRIT GUINNESS, the iconic stout brand has launched its #madeofblack campaign in Nigeria with a bang. It was a total take over on popular TV station, MTV Base when celebrities signed up by Guinness stormed the studios on Wednesday, August 27, 2014 to show they were made of black. The action-packed, first of its kind #madeofblack takeover showcased guest appearances from the cast of the dramatic new commercial for the campaign. Led by famous rap sensation, Phyno, the GUINNESS #madeofblack campaign celebrates Nigerians who are not afraid to express themselves progressively. #madeofblack provides a stage for these individuals to showcase their flair and imagination and share their own #madeofblack attitude. Speaking at the launch, Mr. Seni Adetu, Managing Director/Chief Executive, Guinness Nigeria Plc explained the idea behind the made of black campaign. “#madeofblack is part of the global GUINNESS Made of More campaign. GUINNESS embodies the mindset of Nigerians who are not afraid to express themselves and who are carving their own path in life. It is an iconic beer that has the darkest liquid, but the brightest flavours. A beer that has lived in the hearts and minds of millions in Africa and across the world for over 250 years, GUINNESS has always had the authenticity, boldness and vision to do things differently” Adetu said. In the new Guinness made of black commercial, Phyno joined by other prominent Nigerian acts which includes Olamide & Eva expressed why black is more than just a colour. The cast told their #madeofblack stories in short “Selfie” videos available online. Viewing and listening to their experiences, consumers will also be encouraged to tell their own stories about what they are made of and what makes them ‘special’ as individuals. In his comments, Phyno expressed his delight at working with Guinness on the #madeofblack campaign with other Nigerian stars while encouraging Nigerians to come out and inspire their peers by demonstrating the best qualities Africans are known to express. “GUINNESS is celebrating individuals across Nigeria who share the #madeofblack attitude. We are asking real people who have a boldness that cannot be contained, to join the movement and tell us what they are made of at www.madeofblack.com. I am made of passion, I am #madeofblack, what are you made of? Share the attitude. Leave your mark” Phyno challenged. Espousing the enthusiasm behind the campaign, Ms. Tayo Salami, Head, Consumer Planning and Research, Guinness Nigeria Plc stated that, “the #madeofblack campaign will showcase a cross section of real people and the true stories behind them. The creative ones, the entrepreneurs, the dancers, the singers, the artists, the dreamers and the doers; people united by their shared attitude”. He further noted that “#madeofblack is not about the black colour, it is, rather, an attitude that epitomises the individuals who are not afraid to express themselves. GUINNESS is an iconic beer that is not afraid to express itself either and only GUINNESS has the heritage, quality and uniqueness to bring this #madeofblack campaign to Nigeria. However, as our consumers get on board this unique experience, we encourage them to always drink responsibly and not to drink and drive”. As the campaign goes on, Nigerians and esteemed consumers of Guinness are encouraged to get involved and share their #madeofblack selfies at www.madeofblack.com. Consumers are also encouraged to drop their comments on www.facebook.com/GuinnessVIP with #madeofblack or keep up with all the latest made of black news on twitter on #madeofblack. 58 | www.completefashion.org ASOEBI INSPIRATION LaceLayering Be inspired by these gorgeous styles The new way to wear your asoebi to use contrasting linings under your lace to give an extra dimension to your fabric. Contrast with a matching colour creating a tonal look or use the colour of your headtie as the colour of your lining. 60 | www.completefashion.org ASOEBI INSPIRATION www.completefashion.org | 61 LOOKBOOK Sophie Zinga Presents “Abyssinia” for Spring/Summer 2015 This fresh new modern super feminine collection is inspired by the old age Ethiopian Empire, home of East Africa’s most ancient civilization. The collection features the widely referenced cross from Ethiopia’s Orthodox Church which is interpreted as symbols and geometrical shapes onto structured cocktail dresses and jumpsuits. A softer colour palette is key this season with powder blues, baby pinks, whites and oranges as well as delicate hand embroidered crosses and crystal embellished adornments used throughout the collection whilst still staying true to the brand’s minimalistic aesthetic referencing the sixties. The fabrics are double facing satin, beaded silk French chiffon, Alencon lace, silk organza and ‘bazin’- which is a hand dyed cotton brocade fabric. Standout pieces are the bazin patch worked to create chess like patterns widely referenced as “Fara Fara” in Mali, the French Alencon lace hand dyed to create an ombre effect in long column dress and the pink satin cape with matching tailored pants. For more information on this collection, email ari@africancreativecollective.com Photography Ibara Ake| Make up Jessika Bekteshi | Stylist Von Ford | Layout Katrina Hernandez |Model Giannia – Frame Models 62 | www.completefashion.org www.completefashion.org | 63 SHE BY BENA The“Skittles” Collection Ghanaian Ready-To-Wear label, SHE by Bena gives us the right to dream in ice cream pastels fashioned out of Vlisco’s super feminine ‘bloom’ collection. SHE by Bena is under the creative direction of Sheelah Ewura Abena Garbrah who has been in feeding us with sophisticated and timeless designs since 2012. This collection features full skirt dresses, cute playsuits and separates with matching fabric bags with some. Credits: Photography: Charlene Asare |Makeup: Sparkle and Shine Make Up Artists |Models: Kukua Buckman and Daisy Asare-Akoto |Styling: Sheelah Ewura Abena Garbrah 64 | www.completefashion.org AVADA COUTURE Tailored to meet your every style need Avada Couture is a one stop solution to all your fashion needs. A pioneer of the Ankara mix and match designs. The design house is owned by Aisha Lami Abdulsalam, a graduate of business management from the University of Jos, Nigeria. An embodiment of beauty, talent, and style, her uncommon creativity is noticed in each piece. Avada Couture creates seasonal and ready to wear collections as well as special accessories customised to its client’s needs. Avada Couture is set apart with specially trained designers interpreting each client’s individual fashion needs, for this reason no two Avada pieces are the same. The design house also provides additional services such as fabric care, fashion tips and guide on how best to wear Avada pieces. Avada Couture, where you ‘escape the common’. CONTACT DETAILS: Avada Couture Suite 009A DBM Plaza, Naoukchott Street, Zone 1, By GSM Village Hali Brothers Abuja Mobile: 08055118228 E-mail: avadacouture@gmail.com |Website: www.avadacouture.com 66 | www.completefashion.org LOOK BOOK Team Elan announced as winners Marketing Manager, Non alcoholic brands NB, Sampson Oloche, Judges, Kunbi Oyelese and Mai Atafo Team Elan announced as winners L’Original The Fayrouz Expression Show This year, Nigeria’s premium soft drink Fayrouz, created a platform for young undergraduates with unique creative talents to showcase original works as a team of four – Model, Designer, Photographer and Make-up artist. The competition started with a team of 10 shortlisted from online entries who showcased their works in a battle at regional shows in Lagos and Enugu under the judges Sylvia and Olivia Enekwe of Gozel Green, Adebayo Oke-Lawal of Orange Culture and Kate Williams of Vttoire. Highest scoring teams from the regional shows were then mentored and prepped for the grand finale which took place in the opulent Oriental hotel in Lagos. The consultants and mentors for the entire competition were Omoyemi Akerele of Lagos Fashion and Design Week, Michael Imomoh, photographer, Ugo of Make Me hair salon, Nobel Afrik’s Prince Idowu Akanni Oyefusi (an ex-president of fashion Designers Association of Nigeria - FADAN) and catwalk choreographer, Warebi Martha. For the grand finale, the judges were Mai Atafo, Kunbi Oyelese of April by Kunbi and Caaterian of Kinabuti. Contestants who made it through to final battle/grand finale showcasing 12 piece collection each were Team Elan and Loud Tribe. The winning team who won based on commercial viability, originality and creativity, Team Elan, walked away with $20,000 and an automatic entry to present their collection at the Lagos Fashion and Design Week 2014. The 2nd team, Loud Tribe walked away with $4,000. The winning Team of L’Original Team Elan Finale Judges, Mai Atafo and Kunbi Oyelese, Snr Brand Manager Fayrouz, Nnenna Ifebigh-Hemeson and Host, Ik Osakioduwa Senior brand manager, Fayrouz, Nnenna Ifebigh-Hemeson commented on the great achievement for Team Elan , “We are so excited about this great opportunity for Team Elan. Fayrouz L’Original is focused on creating these kind of opportunities for young and talented designers to showcase their designs. With a huge platform like LDFW where they will be noticed by international designers and fashion moguls, Team Elan is rapidly reaching greater heights. We saw the amazing creations they presented at the final… we can’t wait to see what they have again at LDFW. ” Judge, Mai Atafo, Snr Brand Man. Nnenna Ifebigh Hemeson, Int. Brand Manager, Fayrouz Amsterdam, Team LoudTribe, Judge,Kunbi Oyelese and Mentor, Nobel Afrique Fayrouz is one of the sponsors of Lagos Fashion and Design Week, replacing LFDW’s Young Designer of the Year with LFDW Fashion Focus. Load Tribe recieving cheque Cash prize for Team Elan Finale judge, Kunbi Oyelese, Snr. Brand Manager, Fayrouz, Nnenna Ifebigh-Hemeson, Team Elan and International Brand Manager, Fayrouz Amsterdam 70 | www.completefashion.org Mentor, Nobel Afrique, Finale judge, Kunbi Oyelese, Snr. Brand Man., Fayrouz, Nnenna Ifebigh-Hemeson, Finale judge, Kinabuti Team Elan and Int. Brand Manager, Fayrouz Amsterdam and Finale judge, Mai Atafo OAP and Finale Host, Ik Osakioduwa, Snr Brand Manager, Fayrouz, Nnenna Ifebigh-Hemeson and Marketing Manager, Non alcoholic brand, NB, Sampson Oloche Team Elan’s last look on the runway Shop your favorite UK & US stores with the MallforAfrica App and have your items delivered to Nigeria DOWNLOAD THE APP www.mallforafrica.com ©2014 Carlo Rossi Vineyards, Modesto, Stanislaus Co., CA. All Rights Reserved. I 410 CRV 002 1663 72 | www.completefashion.org 11508 CR Red_press ad_304.8x215.9mm_Complete-Fashion_FA.indd 1 LE REVE PIECES 1 Niyi Okunubi St, Nigeria Phone:+234 809 222 2201 www.lerevepieces.com CENTRO LEKKI MALL Block 69a, Plot 15, Admiralty Way, Lekki Phase 1, Lagos +23418429482, +2347034320283 info3@centrolekkimall.com www.centrolekkimall.com OMOLOLA ALLISON Beauty Consultant: More’lola Pro 08038255471 E-mail: morelolapro@gmail.com Instagram: @morelolapro JREASON (Designer & Stylist) Tel: 07036873018 JUSTLYNN BOUTIQUE 22a Admiralty Way, Lekki Phase 1, Lagos Tel: +2348033143496 EJIRO AMOS TAFIRI 5 Ribadu street, Off Awolowo Road Lagos Tel: 08126296572 Stocklist The Fashion Portal 3 Ribadu street Off Awolowo Road Lagos Tel:08167113688 iamISIGO email: bubuiamisigo@gmail.com twitter: @iamISIGO +2348034087789; +233246553835; +33689344447 EDEN SALON (KERACARE HAIR PRODUCTS) Second Floor, Scapular Plaza, Before Igbo-Efon Round About, Lekki Express Way Lagos Phone: 0905326486 partner) Head office: 16, Ajao Road, off Adeniyi Jones Opp. Time Square Hall, Ikeja, Lagos Retail outlet: Departure, MMA2, Ikeja, Lagos Tel: +2348023351103|+2348096303692 Facebook:lkafabrics|Twitter:@lkafabrics www.lkafabrics.com FASHION HOUSE - RED BY HOUSE OF MAUREEN EZISSI (H.O.M.E) No 2, Pioneer Road, Osapa London, Lekki-Epe Express way, Lagos Tel: 08146307434|07058880524 BBpin: 2AEF5D84 WAMDOLLZ DESIGN Stefanie Wamine Ekine 08030447941 MAKEUP BY ORSELA 08123078710 Amethyst Block suite 5, All seasons Plaza +1-832-416-9507 Agidingbi, waminestef@yahoo.com Opposite Cadbury Nigeria, wamdollz@yahoo.com Ikeja Lagos Tel:+2347068545805; Makeup NOUVA COUTURE School:+2348179837649 bolaji-ayinde@live.co.uk info@makeupbyorsela.com 07037921990 makeupbyorsela@live.com ZARON HAIR AND MAKEUP makeupbyorsela.com ZARON (HEAD OFFICE) LKA VLISCO FABRICS (Official Vlisco No. 9 Alhaji Kanike Close, 27/10/2014 off Awolowo Road, Ikoyi, Lagos www.zaron.com.ng|Email:info@zaron. com.ng Tel: 234-1-4545472|Pin:2ADC3F92 LO’LAVITA HAIR AND SALON E-Bar Plaza shop 3/4 No.20 Admiralty Way,Lekki Phase1 Tel: 08025275898 www.lolavitahair.com|info@lolavitahair. com MAC COSMETICS STORES MAC Palms Shop 19A, The Palms Shopping Mall, Ozumba Mbadiwe Rd, Lekki, Lagos Tel: 01-2959948 MAC IKEJA Shop L 53 Ikeja City Mall, Obafemi Awolowo Way, Ikeja, Lagos 01-2955953 www.maccosmetics.ng/stores shells.naija@shellsbelleskidz.com 13:09 COMPLETE ICON 74 | www.completefashion.org ITUEN BASI THE INNOVATOR COMPLETEFASHION $7 N1000 £5 Denrele Edun unEXPLAINED MYSTERY 76 | www.completefashion.org C10