Beddington`s Bed and Bath - The Canadian Business Journal

BEDDINGTON’S BED AND BATH
www.beddingtons.com
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Be
Be
eddington’s
ed and Bath
CB
PRODUCTS & SERVICES
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PRODUCTS & SERVICES • Beddington’s Bed and Bath
By adding the final touch to any
room, home linen is the first thing you
often notice in a house. The colours,
textures, materials and styles can make a
delightful space out of the drab, comfort
out of the cold.
and managed by business partners Lynn Soucie
and Murray Wall, whose experience in retail buying and a keen sense of the linen market has
expanded the business one customer at a time
throughout the Ottawa and Toronto regions. The
core of the business is delivering on exemplary
customer service and value-priced bedding that
Beddington’s Bed and Bath, Canada’s leading
customers want and need to make their homes
independent bed and bath specialists, know cus-
as beautiful as they can be. The company also
tomers have many choices when it comes to buying
provides a welcome alternative to the diluted
linen, and are grateful to their customers for mak-
focus of department stores.
ing Beddington’s their choice for the last 20 years.
Beddington’s Bed and Bath is a privatelyowned Canadian retail chain founded in 1991
Beddington’s Bed and Bath sells everything
for the bed and bathroom, from window panels, duvets, pillows, towels, sheets, robes and
OCTOBER 2011 • The Canadian Business Journal
We manufacture the best quality bed linens, down comforters,
feather beds and down pillows. Our products are made in
generous sizing and we have not cut corners on workmanship. We
also have a basic core believe in giving our customer value.
We offer a wide selection of quality products. In our bed linen
section, there are several quality collections and sets for you to
choose from. Our top quality down products provide maximum
comfort and warmth. Our accessories include towels, cushions,
blankets, and throws.
171 Nugget Avenue, Scarborough, Ontario, Canada, M1S 3B1 T: 416-754-7443 F: 416-754-2116
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PRODUCTS
• Down-filled products
• Feather-filled products
• Bed linens
• Blankets
• Towel sets/golf towels
• Silk duvets
• Throws
• Memory foam mattresses/pillows
• Scatter cushions
• Bathroom accessories
mail@highlandfeather.com www.highlandfeather.com
much more. Knowledgeable staff are on hand
at Beddington’s Bed and Bath. “She has an
to answer any question about a product—they
incredible knack for colour, style, trend, fabrics,”
are trained to know the products inside and
lauds Wall. “She also has a wonderful ability
out and help customers make the right deci-
to combine her knowledge of fashion with her
sion based on their needs. The same customer
knowledge of business.”
philosophy is applied to the online store where
Beddington’s Bed and Bath anchors its
there is a “live chat” option on every page with
inventory with 80 per cent core products such
a service representative waiting to help cus-
as solid colours, basic bedding, and 20 per cent
tomers with their questions.
fashion-forward inventory which correlate to sea-
“What we have accomplished is a result of hard
work and the exemplary team that we are fortunate
sonal trends.
The focus on getting products at great pric-
to work with and who bring a lot of value to our
es means keeping overhead low, bringing the
business and to our customer,” says Wall.
customer high quality products at or below the
One of those people is Monika Kairouz, Buyer
marketplace.
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PRODUCTS & SERVICES • Beddington’s Bed and Bath
“We are constantly pushing that
envelope to get higher quality,
especially products made with
“bamboo” or silk fibre, which our
customers go crazy over. We have
a whole collection made of pure
silk fill—immensely popular.”
selling floor, talk and listen to customers. We don’t
ask customers what is good, rather, we ask them
to tell us what they don’t like because then we
can work on the problems or find the products we
don’t have; it is an evolution to meet more customer demand.
“We felt there was an opportunity to serve
the market with a much more customer-fo-
Beddington’s Bed and Bath responds to
cused model.”
what its customers are looking for by asking
“What is our value add or unique proposition
Distribution and inventory management
that makes a customer want to deal with us,
“If you don’t have the size and stock the cus-
rather than a big box store?”
tomer wants you aren’t serving anybody,” says
“Our team takes opportunities to work on the
Wall, who strongly supports the company’s
OCTOBER 2011 • The Canadian Business Journal
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CONGRATULATIONS
BEDDINGTON’S ON 20 YEARS OF
SUCCESS. WISHING YOU 20 MORE
PROSPEROUS YEARS.
From your partners at
Cuddle Down Products Ltd.
www.cuddledown.ca
major investment in automation which allows
the warehouse picks, packs, and ships the fresh
for real-time stock inventory.
stock to replenish the stores within 24 hours.”
“We can track productivity of every item in
Beddington’s Bed and Bath excels because
every store at all times.” The system allows the
it takes time to listen to its customers, to deliver
user to select any item and see how it is perform-
on customer demand in real time and by provid-
ing and make informed decisions on buying,
ing only the best in home linen. With expansion
clearing, or promotional activity, and expanding
continuing, Beddington’s Bed and Bath exemplify
on the product that customers are excited about.
the best in customer care.
“We can react very quickly by getting more
“It’s instant—a big part of customer service.” CB
stock into our pipeline. As well, we have a process of Just-in-Time replenishment. The central
warehouse in Ottawa holds the equivalent of a
month-and-a-half of inventory, so as product sells
in our stores, the very next morning our team in
www.beddingtons.com
AS SEEN IN THE OCTOBER 2011 ISSUE
OF THE CANADIAN BUSINESS JOURNAL