1 500 000 +

Media Kit 2016
We are a digital publishing
house for anyone who is partial
to sports
MAU
10 000 000
DAU
1 000 000
We deliver your content to the
digital environment and ensure
deep contact with the audience
Web MAU
6 000 000
Mobile site MAU
2 500 000
Mobile apps MAU
2 000 000
Social MAU
2 500 000
Our audience
Affinity «Can afford expensive items», Russia, 0+, TNS May 2015
152
149
147
Afisha.ru
Slon.ru
Snob.ru
135
The-village.ru
152
159
165
165
Mhealth.ru
Forbes.ru
Sports.ru
Sports is not the only interest of
our audience
Affinity «Long-term interests», Yandex Metrica, June 2015
Cinema
149
Tourism
195
Healthy lifestyle
178
Software
Education
160
130
Monopoly on the sports mobile
app market
255
> 5 million
400+ million
4,7
apps on the two main
platforms
installments
impressions per month
an average rating of the apps
>15,000 reviews
новости спорта
Sports mobile monopoly
Application
560,000
Average rating
новости спорта
Sports.ru – thematic
4.6
Sports.ru
4.5
Championat.com
3
Sportbox.ru
3
Sport-express.ru
3
Sovsport.ru
2.5
121,000
71,000
Sports.ru – thematic
Sports.ru
Championat.com
40,000
19,000
Sportbox.ru
Sport-express.ru
13,000
Sovsport.ru Данные Prioridata.com
We like to integrate brands
into sports context
In 2015 we carried out main CIS
FIFA 15 tournament for Bacardi,
introduced Samsung mobile phone
with the help of young football
players, prepared an author guide
to French towns for Airbnb,
conquered social networks with
interactive special projects
for Coca Cola and Unicredit.
Aggregate internal reach of
the special projects, users
1 500 000 +
Aggregate reach of
announcements, users
15 000 000 +
Special projects
Content provided by the brand
Integrations
Promos
Photos and Videos
Interactions
Инфографика
Sponsorships
Contests
Formats
Mobile applications
Fullscreen.
Available formats:
320x480 (portrait)
Rich-Media (Video, Html5/MRAID)
Mobile applications.
In-feed native ads (small
format)
Mobile applications.
In-feed native ads (large
format)
Mobile special projects
Integration to the Instagram feed
Branding of the best player
Sponsored video in the video gallery
Branded sharing of the best player of the
game
Native advertising
Branded platforms
http://www.sports.ru/tribuna/blogs/futuro/
«What will football be like in 10 years» for Samsung
Cybersports
Mobile app
Website
cyber.sports.ru
№1
3 000 000
In category «Sports» in all the
Russian-speaking countries
Top-100 in the USA
Top-200 in China
MAU in the last quarter of
2015
Total cybersports reach on Sports.ru
8 000 000
Unique users
Contact us
sales@sports.ru