Merritt 7 Final Report

Transcription

Partners in Transportation
December 2007
Merritt 7
Final Report Contact: Bud Titsworth 2Plus, Inc. 5 Tower Ridge
Westport, CT 06880
203.222.7001 btitsworth@2plus.com
Presented to
CONNDOT
Table of contents
Title Page
1
Table of Contents
2
Campaign Description/Objectives/Goals
3
Results Summary
4
Findings
5
Observations
7
Conclusions
9
Opportunities
11
Appendices
12
A. Discussion Guide
B. Project Team
C. Workplan
D. Area Map
E. Targeted Businesses
F. Weekly Progress Reports
G. ConnDOT-Sponsored Services & Links
H. Contact Referrals
I. Meeting Report
J. Follow-up Report
k. SWRPA Overview
December 2007
12
15
16
17
18
31
42
43
44
45
46
Page 2
Campaign Description/Objectives/Goals
PROJECT DESCRIPTION
The 2007 Route 7/Route 15 interchange marketing campaign was designed to promote
Connecticut Department of Transportation (ConnDOT) Commuter Services, and to promote
assistance to employers not currently engaged with other transportation programs or offices.
Coordinated by the South Western Regional Planning Agency, the campaign included direct
telephone contact using a discussion guide (Appendix A), and was implemented by a team
consisting of ConnDOT, and ConnDOT Commuter Services representatives from MetroPool,
Rideworks, and 2Plus (Appendix B). The campaign ran from the last week of July through
mid-September, 2007.
The campaign was budgeted at $25,000. Funding was included in the 2007 Statewide
Ridesharing Project (# 0170-2709; see Work plan Appendix C).
The campaign’s target group included 442 businesses in the general area of the Routes 7/15
interchange in Norwalk (see Appendices D & E).
OBJECTIVES
The project was designed to inform employers about available ConnDOT transit & ridesharing
options; to deliver ConnDOT transit & ridesharing information to employers; and to promote
ConnDOT Commuter Services programs with emphasis on assistance to employers in
commuter trip planning.
GOALS
•
•
•
•
•
•
Assess area business transportation needs
Gauge awareness of ConnDOT-sponsored ridesharing services
Measure interest in employer promotion of carpool, vanpool, bus, rail, telecommuting,
and tax benefit commuting options
Identify at least 75 businesses interested in ConnDOT-sponsored alternative commute
modes
Identify 110 persons who are initially interested in ConnDOT-sponsored services
o Enroll at least ten of that subset into carpool, vanpool, bus, or rail services
Document and evaluate the program
December 2007
Page 3
Results Summary
Business Needs Assessment/Interest
Nearly two-thirds of the businesses contacted reported being interested in information about
ConnDOT’s commuting services for their employees. Interest levels varied but were high for
specific individual services. The highest interest level was in promoting shuttle service from
the train stations. The one exception to the high interest levels was telecommuting with a 12%
interest level.
Awareness of ConnDOT Ridesharing Services
Only 27% of businesses reported awareness that ConnDOT offers transportation services. But
nearly all (93%) were aware of at least one ConnDOT-sponsored service.
Identify 110 Persons Interested in Services/Enroll Ten
The 124 businesses participating in the initial telephone meetings represent nearly 3,500
employees. The 110/10 goals are expected to be significantly exceeded in the followup/fulfillment stages with these employers, which is ongoing among MetroPool, Rideworks,
and 2Plus.
Document & Evaluate the Program
This report summarizes the Merritt 7 campaign findings, offers an analysis and discussion of
the effort, and presents conclusions and recommendations. Appendices provide the project
team participants; related scope-work plan; area map; list of businesses contacted; relevant
ConnDOT services & links; contact referrals; and telephone meeting feedback form.
December 2007
Page 4
Findings
Employer Contacts
• First attempts to contact all 442 employers were made (100%)
• Interviews were completed with 124 businesses (28%) (see Appendix F). The remaining
318 were either not interested or did not respond to messages left (follow-ups could be
made in a second phase of the campaign, but time expired before any follow-ups could
be made within ConnDOT’s time limit)
• 81 businesses (65%) were interested in ConnDOT-sponsored ridesharing services
• The 124 businesses represent nearly 3,500 total employees
Employer Awareness
• 27% of the employers interviewed were aware of ConnDOT-sponsored ridesharing
services
• 93% of employers were aware of at least one of the transportation services sponsored by
ConnDOT (see Appendix G):
Metro North
93%
Norwalk Wheels
65%
Easy Street
50%
Norwalk Commuter Connection 42%
Danbury Branch Line
38%
Route 7 Link
31%
Telecommute Connecticut
19%
NuRide
13%
Employer Interest
• Areas of Interest:
o Promoting shuttle service to train (86%)
o Carpool (49%)
o Vanpool (49%)
o Commuter Tax Benefit (48%)
o Norwalk Transit District (48%)
o Bus (46%)
o Rail (44%)
o Telework (12%)
•
The campaign generated 160 individual requests for more information on ConnDOTsponsored ridesharing services, with an average of two requests per company
•
Among the 160 requests, 87 responses were sent to MetroPool; 58 to 2Plus; and 15 to
Rideworks (see Appendix H)
December 2007
Page 5
FINDINGS … CONTINUED
•
Initial action on the 160 requests for more information is broken out as follows:
o Provided requested information
68
(42%)
o Set up meeting(s)
19
(12%)
o Meeting/presentation held
6
(4%)
o Left contact information
11
(7%)
o Will re-contact
39
(24%)
o No longer/not interested
17
(11%)
Total
160
(100%)
•
MetroPool has generated 34 new corporate clients, representing over 900 employees
•
2Plus has scheduled 16 vanpool meetings, and has already delivered presentations on
vanpooling at six employer sites
•
Rideworks provided requested information to two employers and left contact
information/website reference with 11 employers
December 2007
Page 6
OBSERVATIONS
The following section provides team members’ observations (random order) on issues raised
in pre-implementation discussions and during the campaign itself:
•
Employers expressed no concerns/complaints about receiving multiple calls from
separate ConnDOT Commuter Services representatives
•
Geographic definitions should be flexible, incorporating local Transportation Demand
Management area expertise. The only specific geographic limitation should be state
boundaries. In defining study areas, rigidity should be avoided, thus allowing
inclusion of businesses/business segments important to the area that might otherwise
be excluded simply because of an overly-specific geographic definition
•
Smaller businesses had believed that ConnDOT wasn’t interested in them, and were
pleased to learn that ConnDOT wanted their input, thus creating a significant amount
of good will toward ConnDOT in this business sector
•
There was a significant level of response to voicemail messages left from initial calls,
indicating strong employer interest in learning about transportation solutions for their
employees
•
Follow-ups by ConnDOT Commuter Services representatives should be more than just
leaving voicemail messages – personal contact should be made to build and reinforce
positive relationships
•
Despite some initial concerns about including retail, restaurants, medical offices,
government offices, and banks, these segments yielded generally positive responses
and should not be excluded from future campaigns
•
Sole proprietors and real estate offices are low-potential categories. If real estate offices
are contacted in future, offering services to their clients rather than to their employees
may be more productive
•
The determination of whether or not an employer prospect is an appropriate “fit” is
best made after direct personal contact is made
•
The relatively high completion rate notwithstanding, summer (because of vacations)
and Friday afternoons are not optimum times for contact
December 2007
Page 7
OBSERVATIONS … CONTINUED
•
The Meeting Report feedback form (see Appendix I) can be improved to include more
detail (e.g., allowing room for more “richness” in terms of the dialogue; analyzing
aspects of the form to determine areas most helpful; recommendations for further
follow-up)
•
Each organization participating in the project should designate a specific individual as
the point of contact for that organization to insure optimum coordination
December 2007
Page 8
Conclusions
This section offers lessons learned from the Merritt 7 campaign that can be applied to future
marketing and outreach efforts:
•
The Merritt 7 area has strong potential for increasing participation in ConnDOTsponsored transit & ridesharing services, with two-thirds of employers interested in
more information on transportation for their employees
•
While awareness that ConnDOT offers transportation solutions is relatively low at 27%,
awareness of most of the specific programs themselves (e.g., Metro North, Easy Street,
etc.) is strong. The Merritt 7 campaign has been a useful, important strategy in
increasing the awareness level about ConnDOT’s interest and involvement in employee
transportation solutions
•
Employer interest in promoting ConnDOT-sponsored transit & ridesharing programs is
extremely high
•
The personalized, localized model used for the Merritt 7 project yields positive results:
it generates good will for ConnDOT, communicates ConnDOT’s interest in helping
smaller businesses promote ConnDOT-sponsored transit & ridesharing services, and
enables employers to offer commuting solutions to employees without any incremental
cost/effort on the part of the employer
•
The ConnDOT Commuter Services team approach has proved very successful due to six
primary factors: up-front team buy-in; a comprehensive pre-implementation process
which developed the campaign’s scope; periodic team meetings to review progress and
adjust activities; immediate follow-up and delivery of services; the paradigm shift to a
sales/customer service/relational format from prior research-oriented surveys with
little to no follow-up by vendors; and oversight by the South Western Regional
Planning Agency
•
A key factor in the success of the project was identification of a project manager for each
participating organization. Without a designated project manager, a campaign can
suffer from less participation by the organization, less satisfaction with the project by
that organization, and fewer positive results for its functional area
•
This marketing/sales strategy appears to work effectively as either a single, stand-alone
communications tool, or in concert with other ConnDOT efforts (e.g., statewide media
campaigns)
December 2007
Page 9
Conclusions…Continued
•
Although interest in telecommuting was low, employers expressed interest in learning
more about telecommuting, indicating potential for increasing that interest level with
continued contact/education
December 2007
Page 10
Opportunities
Following the Statewide Ridesharing Work Plan Goal to “Identify opportunities for TDM
growth in business areas,” following are opportunities stemming directly from the data
collected and the project team’s observations and conclusions:
•
Continue the normal course-of-business follow-up/fulfillment process with the
employers contacted
•
Follow-up in three to six months with employers who requested information
•
Extend contacts in Phase II of Merritt 7 – i.e., expanding beyond the Phase I list of 442
businesses. There are more than 1,000 businesses remaining to be contacted in the area;
and more than half of employers contacted expressed interest in ConnDOT’s “flexible”
commuter services (carpool; vanpool; tax benefit; etc.). Where ConnDOT’s “fixed”
commuter services (bus; rail) are available, these receive strong interest as well
•
Utilize the Merritt 7 model for a similar campaign in Stamford
•
Utilize the Merritt 7 model for similar campaigns Statewide
•
Develop and implement “Try Transit” incentives for available transit services with
capacity. This program can be modeled after the “ten trip” CT Transit promotional
program in effect in Hartford, and can effectively support marketing and outreach
efforts ranging from Merritt 7-like campaigns to community group and faith-based
organization outreach to travel training sessions
December 2007
Page 11
Appendix A – Discussion Guide
Hello, my name is ________. We are contacting you to discuss programs and services available
through the Connecticut Department of Transportation (ConnDOT) that benefit employee
commuting, and to learn about your company’s transportation needs.
Are you the proper person to speak with about employee transportation issues? If no, ask
who? Get phone and appropriate contact information?
Confirm & update through conversations (data in original list):
Company data:
Size ________
Industry _____________
ASK THIS QUESTION OF FIRMS WITH MORE THAN 20 EMPLOYEES: What percentage of
your employees travel to work via the following: (If you don’t know, can you give me an
estimate? (You may want to say something like, less than 10%; about half)
• personal automobile
• train
• bus
• vanpool
• carpool
• walk
• bike
• other (get explanation)
Does your company plan to hire additional employees within the next quarter?
Do you experience recruiting problems due to transportation issues and concerns?
Do you discuss employee transportation options during employee orientation?
What type of schedule do your employees work?
[] Straight schedule [] Shifts
What are the hours/shifts?
Obtain the following:
• Contact person
• Contact title
• Contact phone
• Contact email
• Best method of contact – Phone or email
December 2007
Page 12
DISCUSSION GUIDE … P2
The Connecticut Department of Transportation supports a variety of transit and ridesharing
services for employee transportation. Are you familiar with the following?
•
•
•
•
•
•
•
•
Easy Street vanpools
NuRide incentive based online automobile based rideshare program
Telecommute Connecticut consultation
Route 7 Link (jointly operated by Norwalk Transit and HART)
Norwalk Wheels local bus service with interregional bus connections to the west
(CTTRANSIT Stamford Division) and the east (Coastal Link)
Danbury Branch Line Rail Service operated by Metro-North to Merritt 7 Station
Metro-North/New Haven Line
Norwalk Commuter Connections Shuttle Buses
We are trying to measure how transportation issues impact employees in the Merritt 7
interchange area.
•
What percentage of your employees have issues with transportation (i.e. trouble finding
transportation, too many transfers, too much time spent traveling to work, etc…)? If
you don’t know, take an educated guess.
•
Is parking a problem in your area?
•
Do you provide preferential parking to vanpools and carpools?
o If not, what do you think of the idea?
•
Do you provide transit/parking benefits of any kind for your employees?
o If so, what benefits?
•
Are you familiar with the transportation fringe benefit? (You may recognize it as
Deduct-A-Ride or Commuter Choice). It can be used to pay for transit and vanpool
fares up to $110.00 per employee per month.
•
Does a shuttle bus run from the train station to your facility?
o If not, if a shuttle ran from the train station to your facility, would you encourage
your employees to use it?
December 2007
Page 13
DISCUSSION GUIDE … P3
•
•
Do you know that ConnDOT provides transportation solutions for commuting
employees that address issues and concerns ranging from telework programs to
commuter rail, vanpool, carpool, and bus service in the Merritt 7 area?
Does recognition for participation in environmentally beneficial programs play an
important role in the decision making process in your organization?
o If yes, what are they?
We are currently working with many employers in your area and would like
to include your company in our outreach. We want to begin working with
you to provide custom transportation solutions as a part of your employee
benefits package(s).
•
Would you like information on the following transportation services?
o
o
o
o
o
o
o
o
Commuter rail – Interest level
Bus – Interest level
Vanpool – Interest level
Carpool – Interest level
Telework – Interest level
Transportation related tax savings programs – Interest level
Norwalk Transit District – Interest level
Commuter Van Shuttles – Interest level
The information you requested will be sent to you shortly. A Connecticut Commuter Services
representative familiar with the information that you requested will also follow up with you to
answer any questions you may have and/or to plan an on-site visit.
For immediate assistance or to check the purpose of this contact please feel free to contact Sue
Prosi the South Western Regional Planning Agency at (203) 316-5190 x16.
December 2007
Page 14
Appendix B – Project Team
Connecticut Department of Transportation
(ConnDOT)
James Stutz
www.ct.gov/dot/
MetroPool
Theresa Fanelle
www.metropool.com
Norwalk Transit District
Nancy Carroll
www.norwalktransit.com
Rideworks
No specific individual
www.rideworks.com
South Western Regional Planning Agency
Sue Prosi
www.swrpa.org
2Plus
Dr. Travis Bradshaw, Cheryl Jones, Bud Titsworth,
Byron York
www.2plus.com
December 2007
Page 15
Appendix C – 2Plus State Fiscal Year 2007 Work plan
Statewide Employer Services Program
Task 2: Direct Contact to Businesses
Contact: Dr. Travis Bradshaw
Task
Goal
Timeline
2.1
Research
- Using demographic and business data
seek to identify areas in which to target for
alternative commute mode purposes.
Identify opportunities for TDM growth in
business areas.
Ongoing
2.2
Create and implement an activity plan for
each campaign by coordinating with the
state and any other TDM organization,
including a complete fullfillment and
evaulation plan, that will be affected by the
campaign.
Outline a working plan for each campaign.
Coordinate with the state and any affected TDM
provider on their role(s) in the campaign.
Ongoing
2.3
Identify and contact businesses as directed
by CDOT.
Gather information such as transportation,
growth, and employee needs of businesses and
place the information into an on-line accessible
database.
Ongoing
2.4
Provide follow-up letter and sample
brochures of state ridesharing programs to
interested business customers as needed.
Follow-up with all new prospects via letter,
sample brochures, and appropriate supporting
material as needed.
Ongoing
2.5
Place new business customer information
into a on-line database accessible by
ConnDOT and TDM providers.
Work with ConnDOT and TDM providers in
identifying potential business customers willing
to promote ridesharing.
Ongoing
2.6
Initiate specialized follow-up contact for all
businesses interested in receiving more
information on ridesharing, if they have not
been contacted by local TDM providers
within one month of being placed in the
database.
Provide customized follow-up to businesses
interested in ridesharing, if they have not been
promptly contacted by local TDM providers.
Ongoing
2.7
Prepare an activity/evaluation report for the
employer direct contact program on a
quarterly basis.
Prepare quarterly reports.
Ongoing
2.8
Track ridesharing pre-qualified contacts
from first contact to initial placement in an
HOV mode. Work with local TDM
professionals on this effort.
Continuously monitor the business leads
generation and placement process in a webaccessible interactive database format. Report
the progress quarterly.
Ongoing
2.9
Tracking support for the state's business
TDM customers by HOV mode, after
placement.
Maintain a tracking program for the ridesharers,
enrolled in the state's TDM programs.
Ongoing
December 2007
Page 16
Appendix D – General Target Area Map
December 2007
Page 17
Appendix E – Targeted Businesses
Target Group Locations: The target group included 442 businesses within the general area of
the Route 7/Route 15 intersection in Norwalk, Connecticut.
December 2007
Page 18
APPENDIX E … CONTINUED
Reached Group Locations: The reached group included 124 businesses. One hundred and
twenty-four businesses completed the discussion format survey with 81 interested in
ConnDOT sponsored alternative commuting services and 43 with no interest.
Blue stars are indicative of businesses with an interest in these services. Ping splash circles are
indicative of businesses with no interest in these services.
It appears that businesses along East and West Avenues paralleling the Norwalk River South
of Route 1 and North of I-95 have a higher interest in ConnDOT alternative commute services
than do businesses scattered along other streets or routes.
December 2007
Page 19
COMPANY_NAME
AT&T
ABB USA INC
ACHIEVE
ADAMS BUSINESS RESEARCH
ADEPTRA INC
ADVANCED CENTER-REHAB MEDICINE
ADVANCED COMPUTER
TECHNOLOGIES
ADVANCED HEALTH PROFESSIONALS
AIDS COUNSELING & TESTING
ALAN FREEDMAN
ALBERT D PHELPS BLDG MGMT
ALCAN PACKAGING
ALL AMERICAN CUSTOM POOLS INC
ALLEGRA PRINT & IMAGING
ALLERGY ASTHMA ASSOC-NORWALK
ALLIANCE FOR WOMEN'S HEALTH
ALLIANCE MD LLC
ALLIED FINANCIAL SVC
ALLSTATE INSURANCE CO
ALLSTATE INSURANCE CO
ALTIERI SEBOR WIEBOR CNSLTNG
AMERICAN ALARM & COMMUNICATION
AMERICAN EXPRESS
AMERICAN LIVERY SVC INC
ANDRIOPOULOS-DESIGN ASSOC
ANDY ON CALL
ANDY ROSS GROUP
APPLE FARM PRODUCE & DELI LLC
APPLERA CORP
ARCH CHEMICALS INC
ARISE FUTON
ARTISTS' MARKET INC
ASPEN DENTAL ASSOC
AUSTIN MC GUIRE CO
AVERY CENTER FOR OBSTETRICS
BANK OF AMERICA
BANKSVILLE DESIGNER FABRICS
BARNES & NOBLE BOOKSELLERS
BAYADA NURSES
BCC RESEARCH
BCC RESEARCH
December 2007
SELECTED_SIC_DESC
TELECOMMUNICATIONS SERVICES
POWER PLANT EQUIPMENT-MANUFACTURERS
CHILD CARE SERVICE
MARKET RESEARCH & ANALYSIS
COMPUTER SOFTWARE
PHYSICIANS & SURGEONS
SIC_CODE
481302
361201
835101
873204
737101
801101
COMPUTERS-SERVICE & REPAIR
CHIROPRACTORS DC
GOVERNMENT OFFICES-CITY, VILLAGE & TWP
COUNTY GOVERNMENT-COURTS
FUEL MANAGEMENT
CAN-MANUFACTURERS
HOME IMPROVEMENTS
PRINTERS (MFRS)
REAL ESTATE LOANS
INSURANCE
INSURANCE
ENGINEERS-CONSULTING
BURGLAR ALARM SYSTEMS & MONITORING-MFRS
CREDIT CARD & OTHER CREDIT PLANS
AIRPORT TRANSPORTATION SERVICE
INTERIOR DECORATORS DESIGN & CONSULTANTS
HANDYMAN SERVICES
REAL ESTATE LOANS
FOOD PRODUCTS-RETAIL
LABORATORY ANALYTICAL INSTRUMENTS (MFRS)
CHEMICALS-MANUFACTURERS
FUTONS
PICTURE FRAMES-DEALERS
DENTISTS
REAL ESTATE APPRAISERS
BANKS
FABRIC SHOPS
BOOK DEALERS-USED & RARE
NURSES & NURSES' REGISTRIES
PUBLISHERS (MFRS)
737801
804101
912104
921103
874198
341101
179921
275998
801101
801101
801101
801101
801101
616201
641112
641112
871111
366906
615302
411903
871202
152115
616201
543101
382698
289905
571223
599969
802101
653116
801101
602101
594902
594201
808201
873204
274105
Page 20
BEDFORD ASSOCIATES INC
BENEFIT PLANNING SVC
BEST FRIENDS PET CARE INC
BEST IMPRESSIONS
BILDNER CAPITAL CORP
BINDING BRAUEREI USA
BIOMED PACKAGING SYSTEMS INC
BMI FULFILLMENT SVC
BOB'S STORES
BOCICAUT GUY REAL ESTATE
BOOTH FINANCIAL ASSOC
BPI REPROGRAPHICS
BRAND REALITY GROUP
BRANDMAN'S EQUIPMENT & REPAIR
BRANDMAN'S PAINT & DECORATING
BRIDGE TO INDIA
BRIGGS TIRE CO
BROAD RIVER ANIMAL HOSPITAL
BROAD RIVER HOMES
BROOKS LABORATORIES
C S UNITEC INC
CANON BUSINESS SOLUTIONS EAST
CAPITAL BROKERAGE
CAPITAL REALTY SVC
CAPT'N JOHN'S CLAMBAKES
CARDIOLOGY ASSOCIATES
CARLSON RESIDENCE
CAROUSEL PRESCHOOL DAY
NURSERY
CARTESIS
CARUSO'S PLUMBING & HEATING
CARVEL ICE CREAM & BAKERY
CEBAL AMERICA
CENTENE CORP
CENTERCHEM INC
CENTRAL COMMUNICATIONS INC
CENTURY LEASING
CHILDRENS DENTAL OF NORWALK
CHILDREN'S PLACE
CIRCUIT CITY
CISCO SYSTEMS
CITY OF NORWALK EMPLOYEES
CITY SANITARIANS
CLASSIC NAILS
COAST DENTAL SVC INC
December 2007
COMPUTER SOFTWARE
INSURANCE CONSULTANTS & ADVISORS
PET SERVICES
PRINTERS (MFRS)
REAL ESTATE LOANS
BREWERS (MFRS)
PHYSICIANS & SURGEONS EQUIP & SUPLS-MFRS
MARKETING PROGRAMS & SERVICES
APPAREL-MENS-WHOLESALE
REAL ESTATE
FINANCIAL PLANNING CONSULTANTS
COMMERCIAL PRINTING NEC (MFRS)
PUBLIC RELATIONS COUNSELORS
PAINT-RETAIL
HOME CENTERS
FOODS-CARRY OUT
METALWORKING MACHINERY NEC (MFRS)
VETERINARIANS
RETIREMENT COMMUNITIES & HOMES
PREPACKAGED SOFTWARE
TOOLS-PNEUMATIC-MANUFACTURERS
COPYING & DUPLICATING MACHINES & SUPLS
INSURANCE
REAL ESTATE
SEAFOOD-RETAIL
REST HOMES
573401
641112
075210
275202
616201
208201
384104
874213
561101
653118
628205
275998
874302
526106
523107
581208
553123
074201
805904
873111
508456
504403
641112
653118
581212
801101
805901
CHILD CARE SERVICE
PUBLISHERS-COMPUTER SOFTWARE (MFRS)
HEATING CONTRACTORS
DAIRY PRODUCTS-RETAIL
HEALTH MAINTENANCE ORGANIZATIONS
CHEMICALS (WHOLESALE)
BURGLAR ALARM SYSTEMS (WHOLESALE)
REFRIGERATION EQUIPMENT-TRUCK (MFRS)
DENTISTS
CHILDRENS & INFANTS WEAR-RETAIL
APPLIANCES-HOUSEHOLD-MAJOR-DEALERS
INTERNET SERVICE
MANICURING
DENTISTS
835101
274121
171102
581203
384104
809904
516916
738903
762921
802101
564103
573117
737904
912104
912104
723102
802101
Page 21
COASTAL HAND THERAPY
COASTAL ORTHOPAEDDICS
COMDISCO INC
COMMERCE BANK
COMPUSA
CONNECTICUT COMMUNITY BANK
CONNECTICUT DESIGN CTR
CONNECTICUT HOME HEALTH CARE
CONNIE JANSSEN LCSW
COREN CHIROPRACTIC CARE CTR
COSMIC COMPUTERS INC
COUNTRY LIVING ASSOC
COUNTRYWIDE HOME LOANS
COUNTRYWIDE HOME LOANS
COURTYARD-NORWALK
CRANBURY CHIROPRACTIC CTR
CREATIVE DIRECTIONS
CREATIVE VIDEO CORP
CVS PHARMACY
CVS PHARMACY
DA VITA HEALTHCARE
DARBY SHOFF CO INC
DAVID HARVEY JEWELERS
DE ROSA RESEARCH & TRADING INC
DEPARTMENT OF MENTAL HEALTH
DERMATOLOGY CENTER
DESMOND VIRGULAK BROWN REALTY
DEVAN ACURA OF NORWALK
DEVINE BROTHERS INC
DI NARDO BROTHERS
DICKSON PRODUCT DEVELOPMENT
CO
DINA'S DELI
DIRECTIVE ANALYTICS
DOG GONE SMART'S DOG GUARD
DOLCE NORWALK
DRAPERIES INC
EACM ADVISORS LLC
EAST AVENUE PODIATRY NORWALK
EASTER SEALS
EDIBLE ARRANGEMENTS
EDS CORP
EMC CORP
EMCOR GROUP INC
December 2007
OCCUPATIONAL THERAPISTS
DATA PROCESSING EQUIPMENT (WHOLESALE)
BANKS
COMPUTER & EQUIPMENT DEALERS
BANKS
FURNITURE-DEALERS-RETAIL
SOCIAL WORKERS
CHIROPRACTORS DC
COMPUTERS-SYSTEM DESIGNERS &
CONSULTANTS
RELOCATION SERVICE
REAL ESTATE LOANS
REAL ESTATE LOANS
HOTELS & MOTELS
CHIROPRACTORS DC
GRAPHIC DESIGNERS
WEDDING SUPPLIES & SERVICES
PHARMACIES
PHARMACIES
CLINICS
INSURANCE
JEWELERS-RETAIL
RESEARCH SERVICE
MENTAL HEALTH SERVICES
REAL ESTATE
AUTOMOBILE DEALERS-NEW CARS
STONE-CRUSHED
REAL ESTATE
804911
801101
504507
602101
573407
602101
571216
808201
832221
804101
737103
653118
616201
616201
701101
804101
733603
781211
591205
591205
809203
641112
594409
873206
806301
801101
653118
551102
327301
653118
MACHINE SHOPS (MFRS)
DELICATESSENS
PET BOARDING & SITTING
CONVENTION & MEETING FACILITIES & SVC
CURTAINS-MANUFACTURERS
FINANCING CONSULTANTS
PODIATRISTS
REHABILITATION SERVICES
PARTY SUPPLIES
DATA PROCESSING SERVICE
DATA PROCESSING EQUIPMENT-MAINTENANCE
CONSTRUCTION-HEAVY PROJECTS
359903
581209
873204
075211
738931
571916
628204
804301
833102
594732
737401
737802
173101
Page 22
EMG CONSULTING GROUP
ENDODONTIC ASSOCIATES
ENR
ENTRE'
EQUITY CORPORATE HOUSING
EVALUATION ASSOCIATES
EXPRESSWAY DRIVE-THRU LUBE CTR
FACT SET RESEARCH SYSTEMS INC
FAIRFIELD CNTY CONVENTION
FAIRFIELD COUNTY BANK
FAIRFIELD MANOR HEALTH CARE
FAIRFIELD MINT
FAIRFIELD PODIATRY ASSOC
FAIRFIELD RETAIL PARTNERS
FAMILY & CHILDREN'S AGENCY INC
FAMILY DENTISTRY
FAMILY RE ENTRY
FASHION BUG
FIBROMYALGIA & FATIGUE CTR INC
FIRST CLASS DRIVING SVC
FIRST DISTRICT WATER DEPT
FORESIGHT TECHNOLOGIES CORP
FOUR POINTS BY SHERATON-NORWLK
FRANCES BECKER
FRANCO'S REFINISHING
FRANK C MEYER CO
FRIENDLY SERVICE STATION
GAMESTOP
GAP
GAP
GAP KIDS
GE CORPORATE FINANCIAL SVC
GENUARIO'S FLOOR COVERING CTR
GEORGE P KELLY MD
GEORGE WASHINGTON CARVER
CMNTY
GEORGETOWN SUBARU
GERIATRIC CARE MGMT ASSOC
GMR
GOLDMAN GRUDER & WOODS LLC
GOODMIND LLC
GOODWILL INDUSTRIES
GREENFIELD ONLINE
GREENWICH HOSPITAL BLOOD DRAW
GUARDSMAN FURNITURE PRO
December 2007
CONSULTANTS-BUSINESS NEC
DENTISTS
PUBLICITY SERVICE
IMPORTERS (WHOL)
HOUSING CONSULTANTS
PERIODICALS-PUBLISHING & PRINTING (MFRS)
AUTOMOBILE REPAIRING & SERVICE
PUBLISHERS-DIRECTORY & GUIDE (MFRS)
GOVERNMENT OFFICES-COUNTY
BANKS
NURSING & CONVALESCENT HOMES
COLLECTIBLES
PODIATRISTS
REAL ESTATE
MEDICAL ALARMS (WHOLESALE)
DENTISTS
MARRIAGE & FAMILY COUNSELORS
WOMEN'S APPAREL-RETAIL
MEDICAL CENTERS
AIRPORT TRANSPORTATION SERVICE
WATER & SEWAGE COMPANIES-UTILITY
DATA PROCESSING SERVICE
HOTELS & MOTELS
MENTAL HEALTH SERVICES
FURNITURE-REPAIRING & REFINISHING
PAPER-MANUFACTURERS
SERVICE STATIONS-GASOLINE & OIL
VIDEO GAMES
MEN'S CLOTHING & FURNISHINGS-RETAIL
MEN'S CLOTHING & FURNISHINGS-RETAIL
CHILDRENS & INFANTS WEAR-RETAIL
NONCLASSIFIED ESTABLISHMENTS
TILE-CERAMIC-CONTRACTORS & DEALERS
874899
802101
731910
874201
653124
272198
753801
274107
912103
602101
805101
594705
804301
653118
839901
802101
832215
562101
806201
411903
494102
737401
701101
806301
764105
262101
554101
573112
561101
561101
564103
999999
571305
801101
SOCIAL SERVICE & WELFARE ORGANIZATIONS
HOME HEALTH SERVICE
FINANCING
ATTORNEYS
THRIFT SHOPS
FOOD BROKERS (WHOL)
LABORATORIES-MEDICAL
FURNITURE-REPAIRING & REFINISHING
832218
551102
808201
614102
811103
873204
593222
514102
807101
764105
Page 23
GUARIGLIA & GOLDBERG
H & R BLOCK TAX SVC
HAND REHABILITATION CTR
HARDWOOD WHOLESALERS
HARMON STORES
HARRIS INTERACTIVE INC
HASBRO INTERNATIONAL
HEALTHSOUTH SPORTS MEDICINE
HEARING & BALANCE ASSOC
HEARING BALANCE & SPEECH CTR
HEWITT ASSOCIATES
HICKS & OTIS PRINTS INC
HOC METALS INC
HOME & FLOORING SOLUTIONS
HOME INSTEAD SENIOR CARE
HOMESTEAD VILLAGE GUEST STUDIO
HONEY HILL CARE CTR
HOUR PRESS
HUMAN SERVICES COUNCIL
I T TECHNOLOGY LLC
IMMEDIATE HEALTH CARE
IN BEV USA
INFORMATION RESOURCES INC
INTEGRATED MARKETING
INTEGRATED SECURITY SVC
INTELLI CLAIM
INTERCONEX INC
INTERNATIONAL HEALTHCARE LLC
IPSOS-ASI INC
IVILLAGE INTEGRATED MEDIA
J M LAYTON CO INC
JACKSON HEWITT TAX SVC
JAYSTAR GROUP
JEANNE S CAPASSE MD
JERRY'S ARTRAMA
JOHN G KYLES INC
JOHN ROBERT POWERS INTL INC
JOHN S HEROLD INC
JOHN W IMHOFF JR LAW OFFICES
JOSTAL CORP
JUVENILE MATTERS
KEW PROFESSIONAL PHOTO
KEYSTONE HOUSE INC
KING INDUSTRIES INC
KITCHEN & BATH
December 2007
DENTISTS
TAX RETURN PREPARATION & FILING
FLOOR MATERIALS-WHOLESALE
HEALTH & BEAUTY AID PRODUCTS-WHOLESALE
LEATHER GOODS-DEALERS
PHYSICAL THERAPISTS
HEARING IMPAIRED EQUIPMENT & SUPPLIES
HEARING IMPAIRED EQUIPMENT & SUPPLIES
PENSION & PROFIT SHARING PLANS
PAPER-MANUFACTURERS
STEEL-DISTRIBUTORS & WAREHOUSES (WHOL)
FLOOR LAYING REFINISHING & RESURFACING
HOME HEALTH SERVICE
HOTELS & MOTELS
PRINTERS (MFRS)
COMPUTERS-ELECTRONIC-MANUFACTURERS
MARKETING CONSULTANTS
SECURITY CONTROL EQUIP & SYSTEMS-WHOL
COMPUTER SOFTWARE
RELOCATION SERVICE
MEDICAL RESEARCH
MULTIMEDIA (MANUFACTURERS)
INSURANCE
COMPUTER SOFTWARE
PICTURE FRAMES-DEALERS
MODELING SCHOOLS
PETROLEUM CONSULTANTS
ATTORNEYS
TRUCKING-MOTOR FREIGHT
STATE GOVT-CORRECTIONAL INSTITUTIONS
PHOTO FINISHING-RETAIL
LUBRICANTS-MANUFACTURERS
BATHROOM FIXTURES & ACCESSORIES-RETAIL
802101
729101
833102
502313
512215
873204
594803
804918
599979
599979
874216
308302
505106
175203
808201
701101
805101
275202
839998
737314
801101
874213
873204
874214
506304
573401
653101
873304
874213
274119
641112
729101
573401
801101
599965
384104
829913
738992
811103
653118
922302
738401
832218
299202
571923
Page 24
KNOLL INC
KODAK POLYCHROME GRAPHICS LLC
KOHL'S DEPARTMENT STORE
KOLMAR PETROCHEMICALS
AMERICAS
KRUGER PAPER SALES INC
LABATT USA
LEV & BERLIN
LEVCO ENERGY
LEVIN ASSOCIATES
LIBERTY TAX SVC
LIFELINE CONNECTICUT AT FCA
LILJEQVIST & WARGO INC
LINCARE
LINENS 'N THINGS
LINENS 'N THINGS
LOCKWOOD-MATHEWS MANSION
LOEHMANN'S INC
LOVEJOY & RIMER
M & R INTL INC
M F DI SCALA & CO
MAEROWITZ-KLEIN
MAGNOLIA HOME THEATRE
MANGO COMPUTERS INC
MARATHON
MARQUEZ PRODUCE
MAX Q TECHNOLOGIES INC
MC INTYRE GROUP
MC MAHON FORD PARTS
MCCA
MEDIASPACE SOLUTIONS
MEDI-FIT CORPORATE SVC
MENTAL RETARDATION DEPT
MERCER HUMAN RESOURCE
CNSLTNG
MERRITT RIVER APARTMENTS
MERRITT UNISEX SALON
MERRITT VIEW PLAZA
MET LIFE
MID VALLEY PRODUCTS CO INC
MID-FAIRFIELD CHILD GUIDANCE
MILITARY DEPT
MILLEN INDUSTRIES
MILLER'S HALLMARK
MILLIGAN REAL ESTATE
December 2007
OFFICE FURNITURE & EQUIP-MFRS
LITHOGRAPHIC NEGATIVES & PLATES (MFRS)
DEPARTMENT STORES
252204
279604
531102
CHEMICALS (WHOLESALE)
PAPER PRODUCTS (WHOLESALE)
EXPORTERS (WHOL)
ATTORNEYS
GAS COMPANIES
REAL ESTATE
MEDICAL ALARMS (WHOLESALE)
GRAPHIC DESIGNERS
OXYGEN THERAPY EQUIPMENT
LINENS-RETAIL
LINENS-RETAIL
NON-PROFIT ORGANIZATIONS
ATTORNEYS
EXPORTERS (WHOL)
REAL ESTATE MANAGEMENT
DENTISTS
ELECTRONIC EQUIPMENT & SUPPLIES-RETAIL
COMPUTER SOFTWARE
FRUITS & VEGETABLES-WHOLESALE
COMPUTER & EQUIPMENT DEALERS
EMPLOYMENT AGENCIES & OPPORTUNITIES
ALCOHOLISM INFORMATION & TREATMENT CTRS
HEALTH CARE INSTRUCTION
STATE GOVERNMENT-PUBLIC HEALTH PROGRAMS
516916
511101
518101
811103
492501
653118
729101
504711
733603
809923
571925
571925
841201
562101
811103
509901
653108
802101
573117
573401
805101
514801
573407
736103
551102
839902
874213
832259
943102
PENSION & PROFIT SHARING PLANS
APARTMENTS
BEAUTY SALONS
INSURANCE
FOOD BROKERS (WHOL)
CHILD GUIDANCE
FEDERAL GOVERNMENT-NATIONAL SECURITY
MANUFACTURERS
GREETING CARDS-RETAIL
REAL ESTATE
874201
651303
723106
653108
641112
514102
832202
971101
399903
594712
653118
Page 25
MORTGAGE CONSULTING SVC
MORTGAGE PLUS LLC
MRS CORP
MULTIPLE MYELOMA RESEARCH
MY GYM CHILDREN'S FITNESS CTR
NATIONAL EMPHYSEMA FOUNDATION
NEON INC
NESTLE HOLDINGS INC
NEUROLOGY ASSOCIATES-NORWALK
NEUROPSYCHOLOGIAL ASSESSMENT
NEW VISION
NEW YORK MORTGAGE CO
NEXTEL
NORFIELD DATA PRODUCTS
NORSTAR CORP
NORWALK ANESTHESIOLOGY
NORWALK ANIMAL HOSPITAL
NORWALK COMM CLG RESOURCE CTR
NORWALK DENTAL ARTS
NORWALK DEPARTMENT OF HEALTH
NORWALK EMPLOYEE ASSISTANCE
NORWALK FEDERATION OF TEACHERS
NORWALK GLASS CO INC
NORWALK HEALTH DEPT
NORWALK HEALTH INFORMATION
NORWALK INN
NORWALK MARINE CONTRACTORS
INC
NORWALK MEDICAL GROUP
NORWALK MEDICAL GROUP
NORWALK OPEN MRI
NORWALK PUBLIC LIBRARY
NORWALK PULMONARY
CONSULTANTS
NORWALK SOCIAL SVC
NORWALK WIC PROGRAM
NOTRE DAME CONVALESCENT HOME
OAK HILLS PARK
OASIS COFFEE CO
OCCUPATIONAL HEALTH CARE
OCCUPATIONAL HEALTH SVC
OFFICE POWER LLC
OLDHAM RESOURCE GROUP INC
December 2007
REAL ESTATE LOANS
REAL ESTATE LOANS
REAL ESTATE
FOUNDATION-EDUC PHILANTHROPIC RESEARCH
GYMNASTIC INSTRUCTION
FOUNDATION-EDUC PHILANTHROPIC RESEARCH
HOLDING COMPANIES (NON-BANK)
PSYCHOLOGISTS
LASER VISION CORRECTION
REAL ESTATE LOANS
CELLULAR TELEPHONES (SERVICES)
COMPUTER PERIPHERALS (MANUFACTURERS)
COMPUTER SOFTWARE
VETERINARIANS
LIBRARIES-INSTITUTIONAL
DENTISTS
MEDICAL CENTERS
LABOR ORGANIZATIONS
GLASS-AUTO PLATE & WINDOW & ETC
CITY GOVERNMENT-PUBLIC HEALTH PROGRAMS
HOTELS & MOTELS
616201
616201
653118
873303
799936
873303
832218
671901
801101
804922
804967
616201
481207
573401
737101
801101
074201
823109
802101
806201
912104
863101
523110
943104
912104
701101
PILE DRIVING
MAGNETIC RESONANCE IMAGING
LIBRARIES-PUBLIC
162901
801101
801101
807112
823106
CITY GOVERNMENT-SOCIAL & HUMAN
RESOURCES
CITY GOVERNMENT-SOCIAL & HUMAN
RESOURCES
GOLF INSTRUCTION
COFFEE & TEA PRODUCTS-MANUFACTURERS
STOCK & BOND BROKERS
801101
944104
944104
805101
799951
209501
801101
801101
874213
621101
Page 26
OPAL PUBLISHING
OPEN SUPPORT SYSTEMS INC
ORAL SURGEONS ASSOC
ORBIAN
ORCHARD LAKE HOME OWNERS ASSN
ORIENTAL FURNITURE WAREHOUSE
ORTHOLINE LIMITED
PACK-TIMCO INC
PAGANO'S SEAFOOD
PARK STREET PEDIATRICS
PARKWAY CHRISTIAN ACADEMY
PARTY CITY
PATCHEN AUTO PARTS INC
PAYLESS SHOE SOURCE
PEARLE VISION
PEDIATRIC ASSOCIATES-NORWALK
PEOPLES BANK
PEOPLES BANK
PEOPLES BANK
PERFECT SOFTWARE
PERIODONTOLOGY ASSOCIATES
PHOENIX OF FAIRFIELD COUNTY
PIRATE CAPITAL LLC
PLC MEDICAL SYSTEMS
PLUMBER-ROOTER.COM
POWERLINE EQUIPMENT CO
PREFERRED PROPERTIES INC
PREMIER APPRAISAL GROUP
PREMIER WORLDWIDE EXPRESS
PRIMARY MEDICAL CARE CTR
PRINTERS INC
PROFESSIONAL GRAPHICS INC
PROFESSIONAL MEDIA GROUP
PROTECTION ONE INC
PRUDENTIAL CONNECTICUT REALTY
PSA-INFOTECH
PURSUIT DYNAMICS INC
R R DONNELLEY & SONS CO
RAG SHOP
RAINBOW
RE/MAX ELITE REALTY
REEBOK STORE
REED EXHIBITIONS
REHABILITATION CONSULTANTS PC
December 2007
PUBLISHERS (MFRS)
COMPUTER SOFTWARE
DENTISTS
FINANCIAL ADVISORY SERVICES
ORCHARDS
HEATING CONTRACTORS
SEAFOOD-WHOLESALE
RELIGIOUS SCHOOLS
COSTUMES-MASQUERADE & THEATRICAL
BOAT EQUIPMENT & SUPPLIES
SHOES-RETAIL
OPTICAL GOODS-RETAIL
BANKS
BANKS
BANKS
COMPUTER SOFTWARE
DENTISTS
FLOORS-CONTRACTORS & BUILDERS
FINANCIAL PLANNING CONSULTANTS
PLUMBING CONTRACTORS
RESTAURANT EQUIPMENT & SUPPLIES (WHOL)
REAL ESTATE
REAL ESTATE APPRAISERS
MAILING & SHIPPING SERVICES
PRINTERS (MFRS)
PRINTERS (MFRS)
PUBLISHERS-ART (MFRS)
SECURITY CONTROL EQUIP & SYSTEMS-MFRS
REAL ESTATE
BUSINESS MANAGEMENT CONSULTANTS
NONCLASSIFIED ESTABLISHMENTS
PRINTERS (MFRS)
CRAFT SUPPLIES
REAL ESTATE
SHOES-RETAIL
TRADE FAIRS & SHOWS
274105
573401
802101
628203
017501
593202
384104
762304
514601
801101
821101
569905
555103
566101
599502
801101
602101
602101
602101
573401
802101
175208
628205
801101
171105
504604
653118
653116
733101
801101
275202
275998
274114
366902
653118
874201
999977
275202
594501
562101
653118
566101
738987
833102
804918
Page 27
REMAX ABOVE & BEYOND
REPRODUCTIVE MEDICINE ASSOC
RESPIRATORY ASSOCIATES
RICHARD M SALLICK MD
RIGHT MANAGEMENT CONSULTANTS
RIS PUBLISHING CO
ROCATON INVESTMENTS ADVISORS
ROCKBOTTOM FURNITURE & CARPET
SANDVIK INNOVATIONS
SCHWARTZ & HOFFLICH LLP
SCISSORS SHARP INC
SCOTT SPECTOR'S EYE CARE CTR
SECURITY SERVICES-CONNECTICUT
SEDONA GROUP
SEQUOIA PROPERTY MANAGEMENT
SHERWIN-WILLIAMS
SHOP RITE SUPERMARKET
SHORELINE FINANCIAL SVC
SHOREWOOD FINE ART RPRDCTNS
SIEMENS BUSINESS SVC LLC
SILVERMINE GUILD ARTS CTR
SIMULEARN INC
SISTERS OF ST THOMAS
SKIN CARE PHYSICIANS
SLEEPY'S INC
SMARTE QUIP INC
SONITROL
SOUND SOLUTIONS
SOUNDVIEW MEDICAL ASSOC
SPORTS AUTHORITY
STANLEY M SELIGSON PROPERTIES
STARBUCKS
STEPPING STONES MUSEUM FOR
STEW LEONARD'S
STEW LEOWNARD'S RETAIL SHOPPNG
STOP & SHOP PHARMACY
SUCCESS PRINTING & MAILING
SUPER STOP & SHOP
SUPER STOP & SHOP
SUPERCUTS
SUZANNE A VAN VECHTEN LCSW
T J MAXX
T MOBILE MERRITT SEVEN
TD BANKNORTH
TECHNICAL REPRODUCTIONS INC
December 2007
REAL ESTATE LOANS
BUSINESS SERVICES NEC
PUBLISHERS (MFRS)
MANICURING
STOCK & BOND BROKERS
REAL ESTATE
SPRAYING EQUIPMENT-WHOLESALE
GROCERS-RETAIL
REAL ESTATE LOANS
ART GALLERIES & DEALERS
COMMUNICATIONS EQUIPMENT NEC (MFRS)
ART INSTRUCTION & SCHOOLS
MANAGEMENT TRAINING
CONVENTS & MONASTERIES
MATTRESSES
COMPUTER SOFTWARE
SECURITY CONTROL EQUIP & SYSTEMS-MFRS
MUSIC & LIVE ENTERTAINMENT
SPORTING GOODS-RETAIL
COFFEE SHOPS
MUSEUMS
FLUID MILK (MANUFACTURERS)
GROCERS-RETAIL
PHARMACIES
PRINTERS (MFRS)
CONVENIENCE STORES
CONVENIENCE STORES
BEAUTY SALONS
SOCIAL WORKERS
DEPARTMENT STORES
BANKS
PRINTERS (MFRS)
616201
801101
801101
801101
874201
274105
628203
571216
274114
872101
723106
801101
621101
653118
653108
523107
541105
616201
599969
573407
829919
829911
866109
801101
571220
573401
366902
792908
801101
594113
653108
581228
841201
541105
541105
591205
275202
541105
541105
723106
832221
531102
481207
602101
733403
Page 28
TELLER TAB SVC
TEMPLETON WORLD WIDE
THEERAYUT CHUMNANVECH MD
T-MOBILE
TOMKEN INDUSTRIES INC
TOYS R US
TREASURE HOUSE
TRUDY CORP
TUTOR TIME CHILD CARE LEARNING
UNITED COUPON OF FAIRFIELD CO
UNITED MORTGAGE ACCEPTANCE CO
UNITED WAY
UROLOGY ASSOCIATES OF NORWALK
US INTERNAL REVENUE SVC
US MARINE CORP RECRUITING
US POST OFFICE
US SERVICE CORPS-RETIRED EXECS
US SOCIAL SECURITY ADMIN
UTOPIA HOME CARE INC
VERIZON WIRELESS
VERIZON WIRELESS
VERTRUE INC
VETERINARY REFERRAL & EMRGNCY
VIRGIN ATLANTIC AIRWAYS LTD
VISION WORKS
VISION WORLD
VITAL IV CARE INC
W K SYSTEMS
WACH ENTERPRISES LTD
WACHOVIA BANK
WALGREENS
WASSERMAN GROUP LLC
WEATHERVANE HILL FABRIC OUTLET
WEBSTER BANK
WEBSTER BANK
WEGMANN USA
WELLS FARGO FINANCIAL
WELLS FARGO HOME MORTGAGE
WESCO TRACTORS & EQUIPMENT
WESTEC SECURITY
WESTON WOODS STUDIOS INC
WHITE OAK MEDICAL CTR
WILLIAM RAVEIS REAL ESTATE
WINDHOVER INC
December 2007
INVESTMENT SECURITIES
IMPORTERS (WHOL)
TOYS-RETAIL
THRIFT SHOPS
BOOKS-PUBLISHING & PRINTING (MFRS)
CAMPS
ADVERTISING-DIRECT MAIL
REAL ESTATE LOANS
FEDERAL GOVERNMENT-FINANCE & TAXATION
FEDERAL GOVERNMENT-NATIONAL SECURITY
POST OFFICES
FEDERAL GOVERNMENT-ECONOMIC PROGRAM
ADM
FEDERAL GOVERNMENT-SOCIAL & HUMAN RSRCS
VETERINARIANS
AIRLINE COMPANIES
OPTOMETRISTS OD
OPTICIANS
PHARMACIES
BUSINESS MANAGEMENT CONSULTANTS
BEAUTY SALONS
BANKS
PHARMACIES
EMPLOYMENT AGENCIES & OPPORTUNITIES
DRAPERY & CURTAIN FABRICS-RETAIL
BANKS
BANKS
MARKETING CONSULTANTS
FINANCING
REAL ESTATE LOANS
CONTRACTORS-EQUIP/SUPLS-DLRS/SVC (WHOL)
BURGLAR ALARM SYSTEMS (WHOLESALE)
VIDEO PRODUCTION & TAPING SERVICE
PHYSICIANS-NATUROPATHIC
REAL ESTATE
873204
621105
801101
481207
509905
594517
593222
273198
835101
733105
616201
832218
801101
931101
971101
431101
961101
944101
804908
481207
481207
874213
074201
451201
804201
599504
591205
874201
723106
602101
591205
736103
571406
602101
602101
874214
614102
616201
508206
506324
781211
804901
653118
274114
Page 29
WOMEN'S HEALTH CARE
YANKEE LINEN SUPPLY CO
YMCA
YMCA
YOH CO
December 2007
LINEN SUPPLY SERVICE
COMMUNITY SERVICES
EXERCISE & PHYSICAL FITNESS PROGRAMS
EMPLOYMENT CONTRACTORS-TEMPORARY HELP
801101
721302
832229
832229
736304
Page 30
Appendix F – Weekly Progress Reports
Progress Report # 1_August 6, 2007__
Merritt 7 Employer Contact Campaign
December 2007
Page 31
December 2007
Page 32
PROGRESS REPORT #2 … P2
December 2007
Page 33
December 2007
Page 34
December 2007
Page 35
December 2007
Page 36
December 2007
Page 37
Progress Report # 5_September 4, 2007__
December 2007
Page 38
December 2007
Page 39
Progress Report # 6_September 10, 2007__
December 2007
Page 40
December 2007
Page 41
Appendix G – ConnDOT-Sponsored Services & Links
MERRITT 7 CAMPAIGN RESOURCES
Commuter Tax Benefit Program
www.commutertaxbenefit.org
Danbury Branch Line
(Metro-North rail service between Norwalk
and Danbury)
www.mta.info/mnr/
Easy Street
(CT Vanpool Program)
www.easystreet.org
Metro North
(New Haven Line Rail Service)
www.mta.info/mnr/
Norwalk Commuter Connections
(Norwalk Transit District commuter shuttle
services)
www.norwalktransit.com/ncc.htm
Norwalk Wheels
(Norwalk Fixed Route)
www.norwalktransit.com/wheels.htm
NuRide
www.nuride.com
Route 7 Link
(Norwalk Transit District & Housatonic
Area Transit fixed route bus service between
Norwalk and Danbury)
www.hartct.org/commute.html
Telecommute Connecticut
www.telecommutect.com
December 2007
Page 42
Appendix H – Contact Referrals
MetroPool
Rideworks
2Plus
Provided requested information
51
2
15
Set up meeting(s)
3
-
16
Meeting(s) held
-
-
6
Will deliver information
10
-
-
Left contact/website referral
-
11
-
Will attempt/call/deliver again
11
2
16
Not/no longer interested
12
-*
5
87
15
58
TOTAL
* Rideworks determined that seven of the 15 contacts referred to them were “not a good
target/fit”
December 2007
Page 43
Appendix I – Meeting report
2Plus record number __________
Meeting date: __________
Commuter Services Rep: _______________
Met with:
Title: ____________________
____________________
Company name:
____________________
Address: ____________________
Phone number:
____________________
Email: ____________________
Type of business:
____________________
Number of employees: __________
Current profile:
Drive alone %:
Train riders %:
Bus riders %:
Vanpoolers %:
Carpoolers %:
Bike riders %:
Walkers %:
__________
__________
__________
__________
__________
__________
__________
Work schedule: _____________________________________________________________________
Meeting discussion points: ___________________________________________________________
Potential challenges: ________________________________________________________________
Request for assistance:
Provide information on the following:
Commuter Rail __________
Bus __________
Vanpool __________
Carpool __________
Telework Consultation__________
Tax Savings Program __________
Norwalk Transit District __________
Commuter Connection Shuttles__________
Estimated interest level:
Additional suggested follow-up:
December 2007
Page 44
Appendix J – Follow-up report
Follow-up/Response Report
Information transmitted to:
Name: ___________________________________________________________________
Information transmitted by:
Agency: _________________________________________________________________
Name: ______________________________________Date:_______________ __________
Response performed by: ______________________ Date: __________________________
Type of Response: _____Telephone _____Mail _____Email _____Personal
Services/Information Provided: ________________________________________________
Additional Contact
Name of Contact: ___________________________ Date: __________________________
Contacted by:
Agency: __________________________________________________________________
Name: ___________________________________________________________________
Type of Response: _____Telephone _____Mail _____Email _____Personal
Participation Update:
• Transit riders: __________
• Carpoolers: __________
• Vanpoolers: __________
• Teleworkers: __________
• Train: __________
• Pass sales: __________
• Commuter Choice: __________
• Other: __________
December 2007
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Appendix K – SWRPA Overview
The Merritt 7 outreach campaign evolved from the South Western Region’s recognition that
there were several areas with employment clusters that were growing rapidly in Stamford and
Norwalk. The growth has resulted in transit supporting densities that would benefit from
marketing programs to provide information on available transit, carpooling/vanpooling,
telecommuting and other TDM (transit demand management) services offered by the
Connecticut Department of Transportation and its Commuter Services. In turn, valuable
information on employers’ transportation needs and perceptions could be obtained. What
could be better than providing information on available services, and getting information that
can be used to plan improved existing services and to plan for new services?
The Merritt 7 Norwalk area was selected as the priority project area for a number of reasons.
While the area has peak period transit services, they are limited. The peak period fixed route
bus service is minimal and the popular commuter shuttle bus connections from the South
Norwalk rail station to Merritt 7 are at capacity. There is very limited rail service to the Merritt
7 rail station which is oriented to New York bound travel. The available transit options do not
support the existing and forecast employment base in the Merritt 7 area. As a result and out of
necessity, autos are the primary mode of transportation to work in the area. Although auto
access improvements were programmed and construction was initiated in 2004, the
improvements were terminated due to a lawsuit. Three years later, a concept plan to improve
roads has not yet been approved, and on-the-ground improvements are at least 10 years in the
future. Because ConnDOT’s transit supporting services are available now, congestion relief
through TDM is the best near term and continuing option. Finally, within a 2 mile radius of the
Merritt 7 area, there are more than 1200 businesses, with most being employers of less than 100
employees which do not typically participate in on-going TDM/ridesharing service programs.
Once ConnDOT agreed to fund the Merritt 7 study in July of 2007 the project was launched.
Time was critical because funding was available only through September 30, 2007. The study
scope was developed quickly, the target group was pared down to 440 businesses, and the
study team was assembled. Due to ConnDOT staffing limitations, SWRPA served as project
coordinator. In this role, SWRPA: participated in development and refinement of preimplementation details including the project scope, procedures, and team building with
ConnDOT, the contractor (2Plus) and stakeholders; organized periodic conferences with the
study team which included MetroPool, the Norwalk Transit District, Rideworks, 2Plus, and
ConnDOT; kept key South Western participants informed about progress; delivered weekly
progress reports to ConnDOT; and guided the preparation and editing of the final report.
The Merritt 7 Final Report provides a detailed summary of the entire project beginning with
the project description, goals and objectives, results, analysis/observations, lessons learned
and recommendations. Appendices provide the relevant project materials including the project
December 2007
Page 46
work plan, a study area map, a list of targeted employers/businesses, information on the
project team, the discussion guide used in the outreach progress reports, the meeting/contact
report, the follow up report, a summary of project referrals; copies of the weekly progress
reports, and the SWRPA overview.
Key successes of the program from SWRPA’s perspective include:
• Lessons learned will help to shape future projects such as pre-implementation planning,
building a team, on-going coordination, flexibility and responsiveness, immediate
follow up by the team members which translated into contact with interested parties
and immediate delivery of requested information, materials and assistance.
• The team model and personal approach fostered commitment to delivery of a quality
project. Not only were team members vested in the project, they were enthusiastic,
actively discussed and critically evaluated the project to build upon successes and
address challenges.
• Flexibility made it possible to adjust the campaign. While no major changes were made,
the study team appreciated the ability to tweak or abandon standard and customary
practices if better approaches were found. Examples of this include leaving voice
messages and getting responses and modifying the interview script to enable more
interactive discussion to get information on needs and solutions. In addition,
ConnDOT’s willingness to allow SWRPA to participate in the project in a key
supporting role enabled project implementation and completion of the project in a short
timeframe.
• The good will and business sector appreciation for being contacted by ConnDOT is not
quantifiable but was consistently expressed by the participants and team members.
The next steps recommended by SWRPA are three-fold:
• The first is initiation of a second phase Merritt 7 effort in six months (March 2008) to
follow up with first round contacts to determine results, and to expand the effort to
other Norwalk and Wilton employers.
• The second is to implement a similar effort in Stamford where the growth of major
employers has outpaced the transit system’s ability to provide services. This is the ideal
niche to market ConnDOT commuter connection programs and TDM services while
establishing a network of stakeholders who can both receive updated information and
provide data and input on transportation needs. This effort should be expanded to
include an emphasis on telecommuting.
• The third is to evaluate the potential and roles and interest in creating a transportation
management association (TMA) for Norwalk and/or Stamford, or smaller areas such as
Merritt 7. The goals are to: enhance the ongoing delivery of TDM and transportation
services; increase public and private sector involvement in the development and
delivery of services; establish a local/regional networking framework for TDM and
transportation; support continuous program review and advocacy.
December 2007
Page 47
In closing, SWRPA very much appreciates the opportunity to participate in the M7 project, as
well as the chance to work with the talented, dedicated and knowledgeable M7 team.
December 2007
Page 48

Merritt 7 Final Report

Transcription

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