Jean Trends for Fall-Winter 2015-2016

6
26
UTIB
News
50
54
Cashmere The
Most Precious
Wool of the
World
68
contents
Jean Trensd for
Fall-Winter
2015-2016
62
32
Blue
Blanket
Jeans
Mavi 2015
Fall-Winter
season
Silk and
Cashmere
a Global
Entrepreneurship
Story
64
Marassi Denim:
A Turkish
Touch in
Denim Sectory
36
Interview
with
Osman
Ege
Turkish Denim
Designer
Ahmet Giray
Yılmaz
22
Premier
Vision 3rd
Edition
46
Blue
Matters
tffMagazine
Founder
In the name of UludağTextile Exporters’ Association (UTİB)
Pınar Taşdelen Engin
Managing Director
Kayhan Turhan
Advisory Board
Osman Nuri Canik
Ali Ay
Hilmi Gülcemal
İlhan Sarı
Yusuf Ateş
Halil Ersan Özsoy
Aslı Türkün Karaçor
Mustafa Tezyaparlar
Ferudun Kahraman
Emin Akça
Haluk Ogan
Birgül Polat Ölmez
Merve Göral Ertaş
Ekrem Arslan
2015 Nov ember
Place of Management
ULUDAG TEXTILE EXPORTERS’ ASSOCIATION
Organize Sanayi Bölgesi 2. Gelişim Sahası
Kahverengi Cad. No: 11 16140 Nilüfer/Bursa/Turkey
Phone : 0224 219 10 19 Fax: 0224 219 10 99
Web: www.uib.org.tr
E-mail: fuarlar@uib.org.tr
TFF Magazine
4
Creative Director
Zeynep Beriş
Digital Editor
Ali Yurtseven
Translations
Global Dil
Betül Kişioğlu
Asistant to Creative Director
Bilge Arı
Supervisory Board
Rossi Barbarossa
Ayhan Turhan
Advertising Sales Director
Semra Gölge
Advertising Sales Department
Macide Şenocak
Production
Ajans Lim5 +90 414 00 06
Address
Özlüce Mah. Temizel Cad. Meşeli Sok. No:4/B
Nilüfer/Bursa/Turkey
Publishing Director
Kayhan Turhan
Print
Star Matbaacılık A.Ş.
Publishing Coordinator
Zeynep Beriş
4 times a year
Copyright; All rights reserved. No part of the material protected by this
copyright notice may be reproduced or utilized in any form or by any
means without written permissions from the publisher. TFF Magazine
does not take any responsibility for any written content and incorrect
information. ‘TFF MAGAZINE’ is hand out to Uludag Textiles Exporters’
Association members and hand out in Uludağ Textile Exporters’
Association’s international organizations.
Editor in Chief
Mihriban Cici Taylan
Editor
Ümit Çetinyuva
İBRAHIM BURKAY
CHAIRMAN OF THE BOARD OF DIRECTORS
ULUDAĞ TEXTILE EXPORTERS ASSOCIATION
CHAIRMAN OF THE BOARD OF DIRECTORS
BURSA CHAMBER OF COMMERCE AND INDUSTRY
İBRAHİM BURKAY: “WE WILL FURTHER STRENGTHEN
OUR POSITION IN WORLD MARKETS”
E
ven though denim was
manufactured as work clothing
in the past, today it has become
a fashion product and cultural icon
used by the masses with pleasure.
It would be better to analyze the world
denim market separately as denim
fabric and denim clothing. China is the
largest exporter of denim fabric and
has a 34% market share in the world
denim market. On the other hand, our
country has a 9% market share, and
exports approximately 430 million
dollars per year. We are the 3rd largest
exporter of denim fabric in the world.
China is again the leader when it comes
to denim clothing exports, and Turkey
has a 5% market share. We export 3,7
billion dollars worth of denim clothing
per year and are the 4th largest denim
clothing exporter in the world.
When we look at the largest denim
fabric imports worldwide by the end
of 2014, we see that the biggest
importers are Bangladesh, Hong Kong
and China. Denim textiles import has
increased by 4% worldwide in the last
5 years, however, within the same time
frame, imports by countries such as
Bangladesh, Vietnam and Cambodia has
increased at a much higher level, such as
5 times more than before. This is caused
by large clothing companies shifting
denim manufacturing to these countries.
USA is the biggest buyer when we
look at the largest denim clothing
importers in the world. USA has a
potential over 15 billion dollars of
import, 21% of the world’s denim
clothing imports. Following USA, other
big denim clothing imports are those
countries with the largest income per
capita such as European countries
and Japan. Hong Kong also stands
out as a major distribution center.
As Turkey, our largest denim fabric
export market is Italy with 82 million
dollars. In addition, we have achieved
significant export rank increases
in Tunisia, Egypt, Hong Kong and
Bangladesh in the last 5 years. On the
other hand, our largest denim clothing
export market is Germany with 600
million dollars. 83% of our exports
are to European countries. We have
increased sales in markets such as Spain,
Italy, France and Belgium in the last
5-year period. It is a great sign for us to
become successful in Europe where the
demand is for high-segment products.
UTiB, LEADS THE SECTOR IN
SUSTAINABLE GROWTH GOALS
Our country has become known for
its remarkable rise in world economy
thanks to great achievements in the
last few years. The public and private
sector working together has played
an important role in our success. In
this regard Uludağ Textile Exporters
Association (UTiB) while consistently
extending its operational scope and
carrying out over 50 projects in
a year also has been doing great
work in the denim industry.
We aim to make sure that buyers can
experience the exceptional production
quality and power onsite at the most
significant trade and fashion centers
in the world such as Shanghai, Paris,
New York, Moscow and Istanbul. We
organize national participation events
to important industry expos. We work
to advance technology used by our
sector in our international organizations
such as R&D Project Market Brokerage
Event. We have received a great deal
of attention during these endeavors.
Also as UTİB, we have created “Turkish
Blue Sign” concept and registered
trademark to showcase Turkey’s
strong position in the denim sector.
Our country already has an excellent
position in world markets. It is important
for us that this success becomes
sustainable and everlasting. For this
reason, we have initiated important
projects and continue to do so for the
textile sector associated with Bursa to
transition its production and exports to
more value-added products. In addition
to our aggregation initiation, “Ur-Ge”
and Expo projects, our soon-to-be
founded Textiles and Technical Textiles
Perfection Center will lead the sector’s
sustainable growth goals in all areas.
2015 Nov ember
utib
news
TFF Magazine
6
Turkish Exhibitors
BATMAZ TEKSTİL SAN. VE TİC. LTD. ŞTİ.
ETİTEKS TEKNİK DOKUMA PAZ SAN. TİC. A.Ş.
ACAR IHR ITL TEKSTİL TİC. VE SAN. A.Ş.
BGT TEKSTİL ITHALAT IHRACAT TİC. LTD. ŞTİ.
FİLETÜL MENSUCAT VE TEKSTİL ÜR.SAN. TİC. LTD. ŞTİ.
AKEL GRUP TEKSTİL GİDA INSAAT SAN.TİC.A.Ş
AKER TEKSTİL KUMAŞCİLİK SAN. VE TİC. LTD. ŞTİ.
AKSOY TEKSTİL ÖRME DOKUMA KONF.SAN. TİC. LTD. ŞTİ.
AKURUN TEKSTİL TARİM GİDA SAN VE TİC A.Ş.
ARASAN TEKSTİL SAN. TİC. LTD. ŞTİ.
ARMEN IPLİK ÖRME TEKSTİL SAN. VE. TİC. A.Ş.
ARSETEKS TEKSTİL TARİM KİMYA SAN VE PAZ. LTD. ŞT.
ASLİ TEKSTİL GİYİM SAN. VE TİC. A.Ş.
ASY TEKSTİL SAN. VE TİC. VE PAZ. LTD., ŞTİ.
ATA KUMAS TEKSTİL IMALAT SANAYİ VE TİCARET LTD. ŞT
AVRUPA PASİFİK TEKSTİL SAN. KONF. DİS LTD. ŞTİ
AY-MU TEKSTİL TUR. TAŞ. SA. TİC. LTD. ŞTİ.
BAHATEKS TEKSTİL SANAYİ VE TİCARET LTD. ŞTİ.
BARİS MENSUCAT SAN. VE TİC. LTD. ŞTİ.
BAYTEKS ITH. IHR. SAN. VE TİC. LTD. ŞTİ.
BOTAS NEHİR BOYA EMPRİME SAN. VE. TİC. A.Ş.
BOY-BO TEKSTİL VE BOYA SAN. VE TİC. A.Ş.
BRT- BARUTÇU TEKSTİL SAN. TİC. LTD. ŞTİ.
BZ JAKARLİ DOKUMA SAN. VE TİC. LTD. ŞTİ.
C.T. TEKSTİL URUNLERİ PAZALARMA VE TURZİM HİZ. A.Ş
DERHAN TEKSTİL KONF. ENERJİ. SAN. TİC. A.Ş.
DOGAN TEKSTİL LTD. ŞTİ
DRİTA TEKSTİL SAN. VE TİC. A.Ş.
EGR DİS TİCARET LTD. ŞTİ.
EKİP TEKSTİL PAZARLAMA A.Ş.
EMİN TEKSTİL SAN TİC. A.Ş.
ER-EZ DOKUMA KUMAS TEKSTİL SAN. VE TİC. LTD. ŞTİ.
ERSAT TEKSTİL KONF. SAN. VE TİC. LTD. ŞTİ.
ERTEKS TEKSTİL GRUBU
FABRA TEKSTİL DİS. TİC. SAN. LTD. ŞTİ.
GAMATEKS TEKSTİL SAN. VE TİC A.Ş.
GENC MERT TEKSTİL SAN. DİS. TİC.LTD., ŞTİ.
GOKHAN TEKSTİL SANAYİ VE TİC. A.Ş.
HAS ÖRME SAN. VE TİC. A.Ş.
HERBOY ÖRME SANAYİ VE TİCARET A.Ş.
HİSAR TEKSTİL SAN. VE TİC., LTD. ŞTİ.
HMK TEKSTİL SAN. VE TİC. LTD.
ILKA BASKİ KUMAS TEKSTİL SAN. VE TİC. LTD., ŞTİ.
IPEK TÜL VE KONF. SAN. A.Ş.
ISİL TEKSTİL SAN VE. TİC. LTD. ŞTİ.
JOYTEKS TEKSTİL SANAYİ VE TİC. LTD. ŞTİ.
KABUL TEKSTİL
KARAGÖZLÜLER TEKSTİL SAN VE TİC AŞ
KARBOY KAHRAMANMARAS BOYA KASAR SAN. VE TİC. A.Ş.
TEXWORLD PARIS
14-17 SEPTEMBER 2015
Uludag Textile Exporters’ Associaton had a place with information
under the concept and brand of “Turkish Fashion Fabrics”.
Texworld Paris hosted at the Le Bourget. Turkish Exhibitors
presented their latest products in UTIB’s information booth.
Exhibitors were from 27 different countries (Austria, Bangladesh, Belgium,
China , Czech Republic, Egypt, France, Germany, Hong Kong, India, Indonesia,
Italy, Japan, Korea , Lebanon, Malaysia, Mauritius, Netherlands, Pakistan, Portugal,
Taiwan, Thailand, Turkey, United Arab Emirates, United Kingdom, USA, Vietnam).
KARKENT TEKSTİL INS. SAN. VE TİC. LTD. ŞTİ.
MİGİBOY TEKSTİL SAN. VE TİC. A.Ş.
SANTANA TEKSTİL SA. TİC. LTD. ŞTİ.
KAZAROGLU TEKSTİL SAN. TİC. A.Ş.
NARA TEKSTİL SAN. VE. TİC. A.Ş.
KONFEKSİYON SAN. VE TİC. AŞ.
KAYNAK TEKSTİL SAN. VE TİC. A.Ş.
KONAK TUL PERDE SANAYİİ ANONİM SİRKETİ
KOTON İNŞAAT TURİZM MENSUCAT SAN. VE TİC. LTD. ŞTİ.
KOTONTEKS TEXTILE INDUSTRY
KRAL TEKSTİL ÖRME SAN. VE TİC. LTD. ŞTİ.
KUMASH TEKSTİL SAN. VE TİC. A.Ş.
KURU TEKSTİL SAN. VE TİC. LTD. ŞTİ.
LALE MEFRUSAT SAN. TİC. VE PAZ. A.Ş.
LARMA TEKSTİL SANAYİ VE TİCARET A.Ş.
LÜKS KADİFE TİC. VE SAN. A.Ş.
MAİTEKS TEKSTİL SAN. VE TİC. LTD. ŞTİ.
MENDERES TEKSTİL SAN. VE TİC. A.Ş.
MERİSA TEKSTİL SAN. VE TİC. LTD. ŞTİ.
METEKS MODA DOKUMA KUMAS SAN. VE TİC. LTD. ŞTİ.
METERİAL KUMAS SANAYİ VE TİC. LTD.ŞTİ.
MODAPINAR TEKSTİL SAN. VE TİC. LTD. ŞTİ.
NAZ ÖRME KUMAS VE TEKSTİL SAN. A.Ş.
NİL ÖRME SAN. TİC. A.Ş.
ÖLCERLER TEKSTİL SAN. VE TİC. LTD. ŞTİ.
ÖMÜRTEKS TEKSTİL SAN. VE TİC. A.Ş.
ÖRTEKS TEKSTİL İŞLETMELERİ SAN. VE TİC. A.Ş.
OSMANBEY MENSUCAT PAZARLAMA SAN. VE TİC. A.Ş.
ÖZÇİMEN TEKSTİL SAN. VE TİC. LTD. ŞTİ.
ÖZEL TEKSTİL İNS. SAN. VE TİC. LTD. ŞTİ.
ÖZEN MENSUCAT BOYA TERBİYE İŞLETMELERİ A.Ş.
PİNTEKS TEKSTİL KUMAŞ PAZ. SAN VE TİC. A.Ş.
PORTAKAL TEKSTİL SAN. VE DIŞ. TİC. A.Ş.
REİSOĞLU IPLİK MENSUCAT SAN. TİC. A.Ş.
SAFİR İPLİK TEKSTİL SAN. TİC. LTD. ŞTİ.
ŞAHİN ÖRME TEKSTİL VE SAN LTD. ŞTİ.
SATEL ÖRME KUMAS BOYA BASKI
SAVE TEKSTİL SAN. VE TİC. A.Ş.
SAYGI TEKSTİL SAN. VE. TİC. LTD. ŞTİ.
SERAY TEKSTİL SANAYİ VE TİCARET LTD. ŞTİ
SERYILMAZ TEKSTİL İTH. İHR. SAN TİC. LTD. ŞTİ.
SİNATEKS TEKSTİL SAN VE TİC AŞ
TEKSTAS TEKSTİL SAN. VE. TİC. A.Ş.
TERMİN TEKSTİL SAN.VE TİC. A.Ş.
ÜNTEKS BOYA BASKİ APRE TEKSTİL SAN. İC VE DİS TİC. LTD. ŞTİ.
VEGA TEKSTİL İNŞ. SAN. TİC. LTD
VEMTEKS DOKUMACİLİK TEKSTİL İNS. SAN. VE. PAZ. LTD. ŞTİ.
Z.MERT İPEK FAN. KUM. SAN.TİC.LTD.ŞTİ.
PREMIERE VISION PARIS
15-17 SEPTEMBER 2015
“Turkish Fashion Fabrics Magazine” took place in press
village area during Premiere Vision Paris.
Premiere Vision is the best platform to meet with professional buyers. More
than 61.000 visitors were at the show. Buyers from all around the world came
for the well-chosen companies which were selected by Premiere Vision.
Turkish Exhibitors in Premiere Vision
Paris, September edition 2015
PALATEKS TEKSTIL SAN TIC AS
SONMEZ ASF IPLIK DOKUMA VE BOYA SANAYI A.S.
KARSU TEKSTIL SAN VE TİC A.Ş
SAYDAM TEKSTIL SAN. VE DIS TIC. A.S.
TUP MERSERIZE TEKSTIL SANAYI VE TICARET A.S.
AKIN TEKSTIL A.S.
İŞKUR TEKSTIL ENERJI SAN. VE TİC. A.Ş.
SELCUK IPLIK SANAYI VE TICARET A.S.
POLYTEKS TEKSTIL SANAYI ARAS. VE EGITIM A.S.
GÖL IPLIK SEREMET TEKSTIL SAN.TIC.AS.
KAPFIL TEKSTIL PAMUK PAZ.
MIDAS TEKSTIL SAN VE TIC AS
KALE IPLIK SAN VE DIS TIC A.S
MEM TEKSTIL SANAYI VE TICARET AS
2015 July
ISIKSOY TEKSTIL INS TAAH SAN VE TIC AS
TFF Magazine
8
AKBASLAR TEKSTIL
AKERLER TEKSTIL SAN TIC AS
AKTEKS
ATT TEKSTIL SANAYI VE TICARET AS
BAK-AY TEKSTIL SAN VE TIC AS
CONFETTI TEKSTIL SANAYI VE TICARET A.S
FUN TEKSTIL LTD
GÜLLE TEKSTIL
ILAY TEXTILE
ILTEKS TEKSTIL TICARET VE SANAYI A.S.
KARMA KOKTEYL ORME SANAYI VE TICARET
SANKO TEKSTIL ISLETMELERI SAN. VE TIC. A.S.
YEKPA TEKSTIL TICARET VE SANAYI AS
M.F. YILMAZIPEK TEKSTIL TIC. SAN. LTD STI
CELIKTAS TEKSTIL
GULIPEK TEKSTIL A.S.
ELYAF TEKSTIL SAN.VE.TIC.AS
NURYILDIZ TEKSTIL SAN.TIC.A.S
EKOTEN TEKSTYL SAN. VE TIC. AS.
IPEKER TEKSTIL TICARET VE. SANAYI A.S.
ESTAR TEKSTIL NAKIS SANAYI LTD.STI.
NUREL TEKSTIL BOYA APRE VE SAN.TIC.A.S
ALMODO ALTUNLAR TEKSTIL SANAYI
ALTINYILDIZ TEKSTIL VE KONFEKSIYON A.S.
ARSAN DOKUMA BOYA SAN. VE TIC. A.S.
BEZSAN TEKSTIL SANAYI VE TICARET A.S
BM BAHARIYE MENSUCAT SANAYI VE TICARET A.S.
BTD TEKSTIL SANAYI VE TICARET AS
BURCE TEKSTIL
BUR-ER TEKSTIL SAN. VE TIC. LTD
CAN TEKSTIL ENTEGRE TESISLERI SANAYI
TAN TEKSTIL AS
HANTAS TEKSTIL SAN VE TIC LTD. STI.
DORUK TEKSTIL TIC. SAN. A.S.
ANTIK DANTEL SANAYI TICARET A.S.
ITKIB
MELTAM TEKSTIL SAN. VE. TIC. LTD.STI.
MAYTEKS ORME SAN TIC AS
GALLUS TEKSTIL SAN. VE. TICARET LTD
SUNTEKS DOKUMA BOYA APRE SAN TIC.A.S.
BEZTAS TEKSTIL
LILA AYDIN ORME
IPEKIS MENSUCAT TURK A.S
KIMTEKS TEKSTIL
KIPAS PAZARLAMA VE TIC. A.S.
KIPAS PAZARLAMA ISL. A.S (SHIRTING DIVISION)
KIVANC TEKSTIL SAN VE TIC. AS
MERIDYEN - MERLINE
ROJA ORME SAN VE TIC A.S
OZDOKU TEKSTIL SAN VE TIC.LTD.STI.
OZLEM KUMAS SAN. TIC. LTD STI
SOKTAS DOKUMA ISLETMELERI SAN. VE TIC. A.S.
BISCHOFF ROJA TEKSTIL SANAYI TICARET A
SHAMROCK TEKSTIL SAN.VE TIC.A.S
YARANGUMELI TEKSTIL A.S.
MASEKSPORT
CETINKAYA KÜRK DERI KONF. TARM. SAM. VE. TIC LTD.
YUNSA YUNLU SANAYI VE TICARET AS
MOSI
DESA DERI SAN. VE. TIC.
YILMAZ KUMASCILIK TEKSTIL
ALTOTEKS TEKSTIL GIYIM BOYA APRE SAN. VE TIC. A.S.
ESENTEKS
BEZ TEKSTIL
REALTEKS AS
UGURTEKS TEKSTIL URUNLERI TIC VE SANAYI AS
ORNEK TEKSTIL TICARET VE SANAYI A.S.
MATESA TEKSTIL SAN. VE TIC. A.S.
SOKTAS DIV. TAYLORD
SIMSEK TEKSTIL SAN. VE TIC.A.S
DYNAMO DENIM KUMASCILIK LTD.
KIPAS FORMAL
RENTEKS TEKSTIL URUNLERI PAZ.SAN. VE DIS TIC. A/S
AEGEAN EXPORTERS’ ASSOCIATIONS
FIRATTEKS TEKSTIL
CU TEKSTIL
REMAR TEKSTIL
SELEKSIYON TEKSTIL SAN VE TIC A.S
VERSION TEKSTIL TURIZM SAN.VE DIS TIC A.S
GULSEN TEKSTIL
IYA
SEYFELI
MERGU
ZAROTEKS
DORAMAFI
SIMSEK EGE ETIKET VE MATBAACILIK LTD STI
GULDOGAN MENSUCAT SAN. TIC A.S.
FORM DIS TIC LTD STI
PLATIN BOYA TEKSTIL BASKI TRANSFER LTD STI
POLSAN BUTTON MANUFACTURING & TRADE CO. INC.
TAÇ FERMUAR SAN. VE TIC. LTD STI
ANTIK DANTEL SANAYI TICARET A.S.
KARYA TEKSTIL / HITIT TRANSFER
TUNTEKS KONFEKSIYON VE DOKUMA SAN. TIC. A.S.
TUR IP
CAG-TEK ZAMAK DUGME VE GIYIM AKS PAZ TIC LTD STI
ERENAY PLASTIK VE.END. UR.SAN.TIC.LTD. STI.
MERTIZ OFSET AMBALAJ SANAYI VE TICARET LIMITED SIR
NYN ASKI VE AHSAP SAN. TIC. LTD. STI.
AGAMODA DERI KONFEKSIYON SAN. VE TIC. A.S.
DERISAY DERI SAN VE DIS.TIC. LTD STI
EMELDA DERI KONFEKSIYON TURIZM INSAAT SANAYI VE DI
ENSARI DERI KURK SAN. VE. TIC. AS
GUNDUZ KURK SANAYI VE TICARET AS
HARMANLI DERI A.S.
LERI DERI SANAYI
LIDER DERI URUN SAN VE TIC A.S.
MARMARA DERI SAN. VE. TIC. LTD. STI
MENDER DERI SAN VE TIC, AS
OVA DERI AS
OZKUPLEMEZ DERI VE TARIM SAN. TIC. LTD. STI. - EGE
PLATIN DERI SAN. VE. DIS. TIC. LTD. STI
RG DERI IMALATI KONFEKSIYON SAN VE TIC LTD STI
SELINA KURK & DERI LTD STI
SEN DERI VE KONFEKSIYON SAN.TIC. AS
SOYDAN
TESS DIS TICARET LTD, STI
TOPRAK KURK DERI TEKS. IML. SAN VE TIC. LTD STI
AGARTIOGLU DERI MAM SAN. TIC. LTD. STI
UCD (USAK CEVAHIR DERI)
ARPEL DERI GIYIM SAN. VE TIC. LTD. STI.
YESILLER DERI SANAYI VE TIC LTD STI
ALTINOK DERI KONFEKSIYON IHR. ITH. SAN. VE. TIC. L
AS ERDOGAN DERI SAN TIC LTD STI
YATEKS YAKUT TARIM SAN. URUNLERI EKSPORT AS
YILBAY DERI SANAYI VE TICARET LTD STI
ONTEKS
HEIMTEXTILE RUSSIA
23-25 SEPTEMBER 2015
Uludag Textile Exporters’ Associaton (UTIB) organised national participation
with 35 companies in the fields of home textile and and accesories.Turkey was
the most attending country as usual. Companies were satisfied about the visitors.
The 17th edition of Heimtextil Russia is marked with visitors number 16.349
visitors came to the fair. 213 exhibitors from 18 countries took part in the show.
Turkish Exhibitors in National Pavilion;
FIRAT TEKSTİL VE DERİ ÜRÜNLERİ SAN. TİC. LTD. ŞTİ.
OZANTEKS TEKSTİL SAN.TİC. A.Ş.
AGM PAZ. İTH.
HATEM TEKSTİL SAN. TİC. A.Ş.
PİNA TEKSTİL
AĞAOĞLU TEKSTİL
ALFA GRUP TEKS.GID.KUY.İNŞ.SAN.VE TİC.LTD.ŞTİ
ANKARA TEKSTİL
CEGİ TEKSTİL KONF.SAN.VE TİC.LTD.ŞTİ
DERSİYON TEKSTİL
DİZAYN EV TEKSTİL SAN. VE TİC. LTD. ŞTİ.
DOĞPAŞ
DÖKMETAŞ BRODE
ERTEKS KADİFE TEKSTİL
ESKAR TEKSTİL SAN. VE TİC. LTD. ŞTİ.
GÖKYILDIZ TEKSTİL
KAÇKAR TEKSTİL ÜRÜNLERİ SAN. TİC. LTD. ŞTİ.
KARTEKS İMALAT TEKSTİL SAN. TİC. LTD. ŞTİ.
KILIÇ TEKSTİL SAN. VE TİC LTD. ŞTİ.
KÖSEOĞLU DIŞ TİC. LTD. ŞTİ
MEGAPOL TÜL PERDE
METROPOL TÜL TEKSTİL SAN. TİC LTD. ŞTİ
MS ULUSLARARASI TEKSTİL (HALL 3 )
NİL TEKSTİL VE PAZARLAMA LTD. ŞTİ
NOPE TEKSTİL MOB.DEK.SAN. VE TİC.LTD.ŞTİ
NOVATEX
PIRLANTA TEKSTİL SAN. TİC. TUR. LTD. ŞTİ.
RAMNUR TEKSTİL
ROYAL
SAMA TEKSTİL. SAN. İTH. İHR. A.Ş.
SELİNAY
SÜMAŞ TEKSTİL
VERONA EV TEKSTİL ÜRÜNLERİ TİC. VE PAZARLAMA A.Ş.
VİP VUAL TEKSTİL SAN. TİC. A.Ş.
YELDA TEKSTİL
INTERTEXTILE
SHANGAI APPAREL FABRICS
13-15 OCTOBER 2015
Turkish exhibitors met with World’s biggest
market in Shanghai, Intertextile Shanghai
Apparel Fabrics fair. It is currently one of the
biggest and most comprehensive apparel
fabric and accessories exhibitions in the world.
Uludag Textile Exporters’ Association (UTIB)
had organised national participation with
11 exhibitors. It took place in National
Exhibition and Convention Center for the
first time in 10 halls. Turkish denim companies
took place in “Beyond Denim” hall. Fair
welcomed 4618 exhibitors. Turkey, France,
Germany, Portugal and Italy (Milono Unica)
had national pavillions in Europe Hall.
Turkish Exhibitors in National Pavilion;
ALMODO ALTUNLAR TEKSTIL SAN.VE TIC. A.S
BEZSAN
FORM DIS TICARET LTD.STI
KAYNAK TEKSTIL SAN. VE TIC. A.S.
AKELGRUP TEKSTIL GIDA INSAAT SAN.TIC.A.S.
ELYAF TEKSTİL
SÖKTAŞ DOKUMA İŞLETMELERİ SAN. VE TİC. A.Ş.
İPEK TÜL VE KONFEKSİYON SANAYİ A.Ş.Ş.
KİPAŞ PAZARLAMA VE TİCARET A.Ş.
ACAR İHR. İTH. TEKSTİL TİC. VE SAN. A.Ş.
W DENIM
PREMIERE
VISION
ISTANBUL
21-23 OCTOBER 2015
Premiere Vision Istanbul took firm steps forward. 3 rd edition of the fair
was quite successful. It is getting more distinguished in its each edition with
the support of Uludag Textile Exporters’ Association (UTIB). Premiere
Vision Istanbul welcomed companies from 17 different countries. Turkey
attend the fair with 111 companies. Uludag Textile Exporters’ Association
(UTIB) organised International Buyer Mission Programme. Within
scope of Buyer Mission Programme, 34 companies from 9 different
countries (Bulgaria, Greece, Iran, Jordan, Romania, Serbia, Sweden, Russia,
Uzbekistan) has been hosted. Exhibitiors met with the potential buyers.
Autumn- Winter 16-17 season’s key colors presented in Color Range area
2015 Nov ember
and fashion area got all attention, prepared by famous designer Arzu Kaprol.
TFF Magazine
12
Turkish Exhibitors in
Premiere Vision İstanbul
November edition
BURCE TEKSTIL
HITIT TRANSFER
CALIK DENIM
IPEK FANTAZI TEKSTIL
ACAR TEXTILE
DERHAN TEKSTIL
AEGEAN APPAREL EXPORTERS’ ASS.
AKELGRUP
AKIN TEKSTIL
AKSPA EMBROIDERY & LACE
ALTOTEKS
BÜNYEM TEKSTIL
CAN TEKSTIL ENTEGRE TESISLERI
ECE FERMUAR / ZIPPER
EKOTEN FABRICS
ELISSA STAMPA
ELYAF TEKSTIL
ARSAN DOKUMA
ATHIB
ATT CONCORDE
AVRUPA PASIFIK
AYYILDIZ FABRICS
BARUTCU TEKSTIL
BATMAZ TEKSTIL
BEZTAS TEKSTIL
BISCHOFF ROJA EMBROIDERIES
BTD TEXTILE
ISIL TEKSTIL
ISKUR
ITHIB - ISTANBUL TEXTILE AND RAW
MATERIALS EXPORTERS ASSOCIATION
JADE LACE - NUREL TEKSTIL
KARSU TEKSTIL
ESTAR TEKSTIL / BROCHE®
FILETÜL MENSUCAT VE TEKSTIL
FORM BUTTON
FUN TEKSTIL
GLOBAL DENIM
SANKO TEXTILE CORLU
MATESA TEKSTIL
ERSAT TEKSTIL
ARMEN IPLIK ÖRME TEKSTIL
MARITAS DENIM
ISIKSOY TEKSTIL
KALE IPLIK
& ACCESSORY
ARIKAN MENSUCAT
ROJA LACE
MAKS METAL - FASTENS WELL
EMR FERMUAR / ZIPPER
ANTIK DANTEL
LITEKS TEKSTIL
INCELER ORME VE TEKSTIL
KARMA KOKTEYL KNITTING
KILIM DENIM
KIMTEX
KIPAS
KNOPF & KNOPF DÜGME
KONAK FASHION FABRICS
MELEK DANTEL
MEM TEXTILE
MODAPINAR TEKSTIL
NAZ KNITTED FABRIC
ORTEKS TEKSTIL
OZDOKU TEKSTIL
OZLEM KUMAS
ÖRKUM TEKSTIL
TEPAR TEKSTIL
TUP MERSERIZE
TURAN TEKSTIL
TUR-IP TEKSTIL
TUSA DENIM
TÜRKAY TEKSTIL
UGURTEKS
PASTEL BY YILMAZIPEK
UNION KNOPF TURKEY
HAMZAGIL
LILA
POLYTEKS
LITEKS DIGITAL
SÖNMEZ ASF
ÖZÇIMEN TEKSTIL
PISA TEKSTIL
HARMANCI
SOKTAS
TEZYAPARLAR TEZ-PA TEKSTIL
OR-BEY
KUSAK TEKSTIL
LAMI TRANSFER
SIRIKCIOGLU / MARASSI DENIM
NYN WOODEN HANGER
NURYILDIZ TEKSTIL
GÜLLE
HAKCAN TEKSTIL
SIMSEK-EGE LABEL AND PRINT
SUNTEKS
KORUKCU & AY-MU TEKSTIL
KUMASH
SELCUK IPLIK
NILBA TEKSTIL
GULDOGAN MENSUCAT
GULIPEK TEKSTIL
SANKO TEXTILE
PAKIPEK TEKSTIL
POLSAN BUTTON
RASEL ÖRME
ULTEKS PELUS
YALÇIN TEKSTIL - EDA FABRICS
YENEL LABEL
YILMAZ KUMASÇILIK
YKK A.S (TÜRKIYE)
ZUMRUT FABRICS
TEXWORLD ISTANBUL
3-5 NOVEMBER 2015
Uludag Textile Exporters’ Association (UTIB) took place in
Texworld Istanbul fair with information stand.
Third editon was on 3-5th of November, 2015, it was sourcing event for
apparel fabrics, new product developments, trends and merchandise.
2015 Nov ember
Texworld Istanbul welcomed visitors from all over the World.
TFF Magazine
14
Turkish Exhibitors in Texworld
İstanbul November edition
MAI TEKS TEKSTİL
BEST INDIGO TEKSTİL
MODALT TEKSTİL
DENİZ TEKSTİL
ERTEKS TEKSTİL GRUBU
ERTEKS TEKSTİL GRUBU
GÖKÇAĞ KUMAŞÇILIK
KASAR ve DUAL TEKSTİL SANAYİ A.Ş.
MEHMET ÖZEL TEKSTİL (Marsala Textile)
MİGİBOY TEKSTİL SAN. Ve TİC. A.Ş.
TARTEKS GİYİM SAN. TİC. A.Ş.
TEMA TEKSTİL
TOMTEKS TEKSTİL GIDA SAN. Ve Tic. Ltd. Şti.
ÜNTEKS BOYA BASKI TEKSTİL SAN. İÇ VE DIŞ TİC. A.Ş.
VAR TEKSTİL SANAYİ ve TİCARET LTD. ŞTİ.
DENIM PREMIERE
VISION BARCELONA
18-19 NOVEMBER 2015
Uludağ Textile Exporters’ Association (UTIB) will organize national participation
to Denim Premiere Vision Fair which will be in Barcelona-Fira Montjuic-Hall
8. Denim Premiere Vision throws open the doors to visitors. For its 17th
edition – the fourth in Barcelona .Turkey is the most attending country with 28
Turkish exhibitors. For two days, the fair welcomes spring summer 17 seasons.
UTIB will represent Turkish companies in its info stand with the brand “Turkish
Blue Sign” by “Turkish Fashion Fabrics Magazine” special denim edition
Turkish exhibitors attending with UTİB,
KILIM GRUBU KARTALTEPE MENSUCAT FAB TAS
AKKUS TEKSTIL SAN.TIC A.S
LEFAXX JEANS DIS TIC. LTD. STI
AKOZBEKLER TEKSTIL
ARITEKS BOYACILIK TIC. SAN. A.S
BOSSA DENIM
CALIK DENIM
DENIMCI DIS TIC. PAZARLAMA AS / W DENIM
DERIDESEN ETIKET
DNM TEKSTIL SANAYI VE TIC. A.S.
KIPAS PAZARLAMA
MATESA TEKSTIL SAN. VE TIC. A.S.
MERKOTEKS TEKSTIL SAN VE TIC.
MESURA TEKSTIL SAN. TIC .LTD. STI
ORTADOGU ANADOLU
RED BUTTON AKSESUAR SAN VE TIC. A.S.
SIRIKCIOGLU MENSUCAT SAN. VE TIC. A.S.
TUSA TEKSTIL AS
TISSU PREMIERE
LILLE NOVEMBER
25-26 NOVEMBER 2015
The 7th national attendance to the Tissu Premiere Lille will be organized
by Uludag Textile Exporters’ Association (UTIB) at 25-26 November 2015.
UTIB will represent Turkish firms at UTIB’s info stand with Turkish exhibitors
catalouge, Turkish Fashion Fabrics theme bags and TFF Magazine.
Turkish Exhibitors attending with UTİB;
ACAR IRH. ITL. TEKSTIL SAN. VE. TIC. A.S.
AKBASLAR TEKSTIL
ALTINSU
BARUTCU TEKSTIL
BEZTAS TEKSTIL
BZ JAKARLI
CANALP TEKSTIL
ERSAT TEKSTIL
ETİTEKS
FABRA JACQUARD
GÜLCEMAL TEKSTİL
HANTAS TEKSTIL SAN VE TIC LTD. STI.
JOYTEKS TEKSTIL SAN VE TIC LTD STI
KİMTEKS
KOTONTEKS TEKSTIL TICARET VE SANAYI LTD STI
NARA TEKSTIL SAN. TIC. AS.
2015 July
NILBA TEKSTIL SAN VE TIC. LTD. STI.
16
ORNEK TEKSTIL TICARET VE SANAYI A.S.
OZDOKU TEKSTIL SAN VE TIC.LTD.STI.
OZEL TEKSTIL INSAAT SAN.TIC.VE LTD STI
PAKIPEK
PARLAMIS
SAVE TEKSTIL
TFF Magazine
SAYGI TEKSTIL SAN VE TIC.LTD.STI
TEKBOY TEKSTIL VE BOYAMA SAN. TIC. A.S.
TUP MERSERIZE TEKSTIL SANAYI VE TICARET A.S.
TWILL DIMI
YEKPA TEKSTIL TICARET VE SANAYI AS
TEXTILE
SECTORIAL
DELEGATION
TO TEHRAN
Sectorial Trade mission programme will be organised in Iran, Tehran
with 8 companies. Turkish Deco Team is going to meet with Iranian
buyers, wholesalers, distributors. Turkish Deco Team members will
represent their products and will have bilateral meetings with buyers
and wholesalers. They will also observe the market conditions.
Companies attending;
DİNA VANELLİ TEKSTİL SAN.TİC.A.Ş.
GENEL TEKSTIL SAN VE TIC A.S.
GÜLESER DIŞ TİCARET A.Ş.
POLYTEKS TEKSTİL SANAYİ ARAŞTIRMA VE EGİTİM A.Ş
REKOR DOKUMACILIK SANAYİ VE TİCARET A.Ş.
TANRıVERDI MENSUCAT SAN. A.Ş.
TEKSKO KADIFE A.Ş.
TOSUNOGLU TEKSTIL SAN TIC AS
HEIMTEXTIL
FRANKFURT
12-15 JANUARY 2016
Heimtextil Frankfurt one of the biggest trade and contract
business fair in the World. Uludag Textile Exporters’ Association
(UTIB) will have place with an amazing trend area in the fair.
This fair has almost 3.000 exhibitors and 70.000 visitors
2015 Nov ember
in 4 days. In this edition fair will be in 22 halls.
TFF Magazine
18
PREMIERE VISION
NEW YORK
19-20 JANUARY 2016
The 8th national attendance to the Premiere Vision New
York will be organized at 19-20 January 2015 in Pier 92.
For the first time there will be apparel and leather section in
the fair. Premiere Vision New York has an upward trend.
TFF Magazine
20
2015 Nov ember
I
2015 Nov ember
n its third season,
Premiere Vision Istanbul
fixed its position in the
agendas of the textile
and fashion sector
professionals from Middle
East and Eastern Europe,
as the international
event “not to be missed”.
Completed its third edition
with 8,407 visitors with
18 percent foreigners
and 161 participants,
Premiere Vision Istanbul
is getting ready to open
its doors to innovations at
its fourth edition between
23-25 March 2016.
TFF Magazine
22
TARGETS
SURPASSED
AT PREMIERE
VISION
ISTANBUL
Premiere Vision Istanbul that is
getting ready to open its doors
to innovations at its fourth
edition and is the world’s most
important textile and fashion
expos witnessed busy visits and
business negotiations once
again at its third Istanbul edition
between 21-23 October 2015.
Held at CNR Expo, the trade fair had
a significant increase in the number
of foreign visitors. Experienced a
10 percent increase in the number
of international visitors compared
to the first expo held in October
2014, Premiere Vision Istanbul
hosted total 8,407 visitors, with
1,530 being international. Compared
to its first edition in October 2014,
Premiere Vision Istanbul’s visitors
increased by 1.3 percent in total.
With 18 percent foreign visitors,
Premiere Vision Istanbul had high
number of visitors particularly from
CIS countries, Ukraine and Iran.
PROVEN ITS
POWER OF
ATTRACTION
ONCE AGAIN
WITH FOREIGN
VISITORS BY
18 PERCENT
Drew attention to the interest of
the foreign visitors, Guglielmo
Olearo, Director, Premiere Vision
International Expos interpreted
this as Premiere Vision’s proving its
power of attraction once again, and
said: « Premiere Vision Istanbul has
proven its power of attraction in the
market once again with the rate of
its foreign visitors by 18 percent. Our
local representatives in the target
markets are always in contact with
the sector representatives. This is
one of the most important building
stones of our expo, and we reap
the fruits of this work more and
more at every expo. 24 percent
of our international visitors came
from CIS countries and Ukraine,
11.5 percent from Greece and 10
percent from Iran. Our participants
gave the signals that the visitor
profile improved in terms of
quality. In the past three trade fairs,
Premiere Vision Istanbul proven
once again that it is the central
base of the Middle Eastern and
Eastern European textile markets.»
161
PARTICIPANTS
WITH 31
PERCENT
BEING FOREIGN
EXHIBITED THEIR
PRODUCTS
FOR THE NEW
SEASON
At Premiere Vision Istanbul, total 161
participants exhibited their products
developed for Fall/Winter 201617 season. Compared to October
2014, when Premiere Vision Istanbul
was held in Turkey for the first
time, number of the participants
increased by 5 percent and 69
percent thereof are Turkish, while 31
percent are from foreign countries.
The countries represented at the
trade fair were Germany, Austuria,
Bulgaria, China, Morocco, France,
TRADE FAIR WILL
OPEN ITS DOORS
TO INNOVATION
BETWEEN
23-25 MARCH
2015 Nov ember
India, Holland (first participation),
Englang, Italy, Lithuania, Pakistan,
Portugal and Romania.
Premiere Vision İstanbul was
also supported by Turkey’s
leading sectoral organizations
including Mediterranean Textile
and Raw Materials Exporters’
Association (ATHİB), Aegean
Exporters’ Association (EİB),
Istanbul Textile and Raw Materials
Exporters’ Association (İTHİB)
and Uludağ Textile Exporters’
Association (UTİB), and TR
Ministry of Finance in particular.
TFF Magazine
24
WHAT DID THE
PARTICIPANTS
SAY ABOUT
PREMIERE
VISION
ISTANBUL?
Statements of the participants
of Premiere Vision Istanbul
also indicate that it has been a
successful and fruitful trade fair.
Murat Özpehlivan, Foreign Trade
Manager, EMR Fermuar stated that
after Premiere Vision Istanbul that
they took part for the first time,
they decided to participate in both
Premiere Vision Paris and Premiere
Vision Istanbul’s March 2016
edition, and added: «Premiere
Vision Istanbul is a trend expo and is
really successful. A good promotion
has been made in the neighboring
countries and a right strategy has
been applied. We will participate
in the next season as well.»
Arvydas Jurevicus, Project
Manager of the Lithuanian firm 3T
Transfer Technologies For Textile
that participated in all Premiere
Visionn trade fairs held in Istanbul
considered their participation in
the trade fair in the third season
as a result of their satisfaction,
and said : «We have participated
in Premiere Vision Istanbul since
the first season. So this is our third
participation. We are satisfied with
the trade fair. Our results from
our first two participations were
satisfactory. Our participation in
the trade fair at its third season
is a result of this satisfaction.
For us, it is an opportunity to
meet the visitors and participants
from Bulgaria, Iran and the other
countries. We are also satisfied
with the number of customers.
One always wants more, but
we are satisfied with the current
condition. We will participate
in the next season as well.»
Tayfun Seyrek, Assistant General
Manager, Kimtex that is another
participant of Premiere Vision
Istanbul since its first season said
«It was a good and busy trade fair.
We are satisfied with the visits both
of our available customers and of
the potential new customers.»
Next Premiere Vision Istanbul will
open its doors for the fourth time
with several innovations between
23-25 March 2016. Expansion of
the product range with the ready
made garment manufacturers will
be one of these innovations.
Guglielmo Olearo explained
the innovations to be made at
Premiere Vision’s fourth edition
in Istanbul as follows: «From
March 2016 on, we will expand
the product range with the ready
made garment manufacturers from
Turkey, Morocco and the other
neighboring countries. Our aim
is to offer turnkey service to our
visitors. Participation of the qualified
ready made garment manufacturers
meeting Premiere Vision’s selection
criteria has been considered as a
positive development by the sector
professionals that we talked.»
In addition to all these
developments, Premiere
Vision Istanbul will continue
its collaborations with the
«brand ambassadors». After the
successful collaboration with Arzu
Kaprol in October 2015, brand
ambassador of March 2016 Expo
will be Bora Aksu, the worldwide
known fashion designer.
Bora Aksu talked on this
collaboration as follows : «It is very
exciting to be a part of Premiere
Vision Istanbul. Premiere Vision
is a unique platform that offers
to us, the fashion designers the
most important tools for creating
our vision. I am proud to be the
brand ambassador of this event
of such vital importance.»
2015 Nov ember
H
S
I
K
R
U
AT
N
I
H
C
U
TO
TFF Magazine
26
M
I
N
E
D
Y
R
CTO
i
s
s
a
r
a
M
m
i
n
i
e
s
D
s
a
Mar
m
i
n
e
D
is one of the
Pioneer denim
fabric company
of Turkey with
2 different
entegrated plants
and more than
2000 personnel .
We supply denim
fabric to more
than 15 countries
and to the
world’s leading
brands. We made
an interview with
Ali Urumluoğlu,
the sales director
of Maras si Denim,
a company with
high quality
and competitive
prices.
Can you explain us Şirikçioğlu/
Which colors and designs
Marassi Denim? When was it
become prominent in your
founded and what does it do?
denim designs this year?
In 1996, we embarked on the textile
sector with weaving looms. In 2003, we
entered into the denim sector that is the
flagship of our group. Currently our firm
operates in the denim sector with ring
thread, oe thread, compact thread, cotton
thread and polyester thread. With total 8
manufacturing facilities in Kahramanmaraş
and Kayseri, our firm leads the textile
sector in Turkey with its turnover in the
amount of 1,000,000,000 TL. Furthermore,
we, as a group, are involved in the energy,
carpet and agriculture sectors too. Our
future target is to become the first firm
to come to mind in the textile sector.
Blue is prominent in denim as it
has always been, and it is followed
by black and its derivatives. The
image that adds value to the
product and the differences that
make denim worn more easily
are in the forefront this year.
Denim is one of your firm’s
2015 Nov ember
important product groups. What is
TFF Magazine
28
For which markets do
you manufacture?
As a firm, we currently manufacture
for and sell to Germany, Italy, Portugal,
England, Holland, Tunisia, Morocco,
Greece, S. Korea, Vietnam, Australia,
America, Bangladesh, Argentina,
Colombia, Bulgaria and Iran.
your most important quality that
Can you provide information
makes you what you are in denim?
on your R&D works in denim?
Denim is a special product that brings
people together all around the world,
eliminates status and economic class
and gather people in a common ground.
Probably you cannot find this feature in
any other product. As a firm, our priority in
producing this special product is customer
satisfaction and quality. The most important
characteristic of our firm is being always
flexible and instantly responding to
the customers’ requests. Moreover,
our product range and quality are the
parameters that help us to act rapidly.
In fact, following the trend in denim
and knowing what is happening in the
world and in our country with regard
to textile fashion and technology
ensures having an important position
within the denim sector. Denim
sector, in particular, renews itself 2-3
times a year. Our most important
purpose is to being one step
ahead by following the trends and
creating awareness with respect to
R&D and product development.
As a fi
our pr rm,
in pro iority
this s ducing
produ pecial
custo ct is
satisf mer
and q action
uality
.
To what extent do the
Which trade exhibitions did
developments in technology
you participate this year and
make your work easier and
are there any others that
what do they bring to you?
you plan to participate?
When we consider technological
developments in production, the
tiniest development in the textile
sector brings great advantages in
terms of both quality and time.
Increase in production and quality
create a domino effect and makes it
easier for us to reach the marketing
objectives and target markets.
This year we took part in
Münich Fabric Start , Denim
by Premiere Vision , Premiere
Vision İstanbul, Intertextile
Shangai,Bangladesh Denim Expo.
Colombiatex and Kingpins,on
the other hand, are those
we plan to participate.
Can we learn your opinions
on the world denim fashion?
World denim fashion varies
depending on the geographical
and cultural characteristics of the
countries. We need to take action
accordingly, to collect information
and follow the world fashion. As
you know, denim is a product
that rapidly adapts to change and
renews itself. World denim fashion
always renews itself according
to the world’s conjuncture.
How do you see Turkey’s
position in the denim sector?
Denim sector is a constantly
developing sector in Turkey.
Frankly, there is no other country
in the world that can respond
that fast and produce in such a
quality in the denim sector. Turkish
denim sector constantly renews
itself and follows the world trend.
And this causes us to be the first
choice of the giant global firms.
We have been observing
a growth in the denim
sector recently. What can
2015 Nov ember
you tell about this issue?
TFF Magazine
30
We also observe the growth in
the denim market. Therefore, our
biggest objective is to become
one of the most important factors
in this growing sector by following
technology, manufacturing
optimally and efficiently and
providing the target markets
with aggressive and good service.
Turkey is the country, where the
growth in denim will be the most
as long as it improves itself. Our
purpose is to pay importance to
branding and make the statement
“Made in Turkey” in a quality
position for the entire world.
Turkish
denim sector
constantly
renews itself
and follows the
world trend.
And this causes
us to be the
first choice
of the giant
global firms.
The owner and designer of Blue
Blanket Antonio di Battista, doesn’t
care about trends. He works only to
offer the best product in the market.
BLUE BLANKET
2015 Nov ember
JEANS
TFF Magazine
32
I’m a vintage denim collector
and I work in the denim business
since the early 90’s, I worked
for different European brands
and fabric suppliers I become
a Denim designer because
my passion for the Blue Jeans.
What is the
most important
characteristics in
denim that makes you
who you really are?
The research in the authentic and
historical way to make jeans.
Blue Blanket
collections
are composed of
unwashed jeans.
What is the reason
of this choice?
I make jeans in the same way
of 70 years ago was made, this
is the only way I can imagine
to do a real one, it is made
for people who really like the
essence of a pair Blue Jeans.
I believe that everybody has to
fade his jeans wearing it, not
by an industrial laundry… (even
if this is my main JOB for all
the over brand I work with)
What is the
definition of
good denim?
Weight not less of 13oz ,
selvedge and Pure indigo dyed.
You don’t care
about trends, what
is the position
of your brand?
I make jeans for people who loves
the essence of a real basic topic
and don’t care about trends or
brand name. I consider my brand
as a service to who want to wear
a classic Icon of wardrobe with
no market or price influences.
“
I make
jeans for
people
who
loves the
essence
of a real
basic topic
and don’t
care about
trends
or brand
“
Could you please
tell us about
yourself? Who is
Antonio Di Battista,
what has he done
until today, how did
he decide to become
a denim designer?
name.
Can we say denim
is a more free
fabric compared to
other fabrics?
Yes it is, but if you don’t know how
to use it can be the most dangerous.
What is the most
difficult thing
about working with
denim fabrics?
2015 Nov ember
The fading of Indigo, that is the
amazing factor of denim, must be
manipulated in a very careful way
because if you make mistakes you
can’t go back and try one more time.
TFF Magazine
34
What kinds of
things inspire you
when designing
your collection?
My archive…
I know it is hard
to select but is
there a design which
you love the most
among your designs?
Of course, I love the style P01 that
is the most basic 5 pockets I’ve in
collection, every detail is perfect
and it is a evergreen blue jeans.
What are the most
different markets
in denim sector?
Europe is more fashion oriented, USA
and North Europe are more Basic and
Japan is more Vintage oriented.
Let’s think about
the most extreme
designs. What would
you want to design?
The most extreme design to my opinion
is when a product is equilibrate in
therms of fit, fabric and respect of
the brand who represents. Fortunately
I already design what I want.
Where do you position
Turkish denim designs in
the world denim market?
Turkish designs I don’t know a lot
but Turkish Denim fabrics are the
most performance in the world.
2015 Nov ember
TFF Magazine
36
I USE DENIM
WITHOUT
RESTRICTING
Improved with
education the
design works he
began early in
his life, Ahmet
Giray Yılmaz has
made a name
for himself with
his successful
projects. He
brought a new
point of view
to the denim
sector with
his fashion
show entitled
Mythological
that he has
realized
recently.
2015 Nov ember
We would like to know
you first. Who is Ahmet
Giray Yılmaz, what
has he done so far and
how did he decided to
be a denim designer?
TFF Magazine
38
I graduated from Faculty of Fine
Arts and Design. I am studying on
my master’s thesis at Textile and
Fashion Design Department, Haliç
University. I currently work as R&D
design supervisor for Gap Güneydoğu
Tekstil operating under Çalık Holding.
In my path to become a denim
designer, I began working in the fine
arts field with the encouragement
of my family during my childhood.
My interest particularly in plastic arts
began to be explicitly coming to light.
I decided to improve myself in this
direction. During the period, when I
began to conceptually get to know
the art of fashion design, I realized
that my inner world communes with
this artistic discipline, and decided
to get education in this field. During
my school years, I also received
training out of the school. My different
understanding of fashion unveiled
that I need to support fashion that is
an artistic concept with any kind of
artistic discipline. On the day I met
denim fabric, I thought that I need to
specialized in this field. Because I found
several artistic disciplines in this unique
fabric. As a person who believes in
the power and effect of academic
education I have always been involved
in professional education. I conducted
works at several phases from the
phase of cotton to weaving. Then, I
prepared several denim collections
and organized fashion shows. I have
had 4 fashion shows in Istanbul. 5. I
displayed a collection on the theme of
Turkish Cinema consisting of denim
fabrics during Malatya International
Film Festival. I had the opening fashion
show at the International Textile
Summit in Kahramanmaraş. Lastly,
I organized a Mythological fashion
show, which I prepared in 3 years
with the inspiration from Arslantepe
Tumulus in Malatya, with the denim
fabrics woven specially, and it created
an international impression. The
region is excavated by Department of
Archeology, University of Rome, and
therefore, our project partners included
Battalgazi Municipality and University
of Rome. We will take this show, which
was appreciated by the local and
foreign guests, to Italy in March with
the leadership of Malatya Battalgazi
Municipality and in cooperation with
University of Rome, and we will
show in how high quality we can
produce this unique fabric of ours
and transform it into design. This year,
I was also a jury member at the 3rd
Mesiad International Fashion Contest
organized by Merter Businessmen’s
Association. My works in the fields of
denim fabric and design are ongoing.
What is your most
important quality
that makes you what
you are in denim?
Denim fabric has a rebellious
stance. With this characteristic, it
has distinguished itself among the
other types of fabric. I have tried to
use denim that I have an emotional
bond since the day I noticed this
characteristic, without restricting its
freedom as far as possible. I have
spread an effort to proceed by
understanding the artistic elements
inherent in denim. I have tried to
integrate the techniques available in
several artistic disciplines. For example
I have tried to apply on denim Sfumato
from the art of painting, Sigrafitto
from the art of ceramics, Snap Shot
from the art of photography. Its
ability to respond to these techniques
enabled me to reveal my need to
get purified with it. This purification
took me to a different dimension,
where I can find satisfaction. In short,
I can say that what makes me what
I am in denim is the ability to apply
several artistic disciplines on it.
2015 Nov ember
Which colors and
designs become
prominent in the denim
designs this year?
TFF Magazine
40
We are used to see denim in the
form of trousers and its derivatives.
However, jackets, vests and shirts
were seen last year and this year. In
parallel with the evolving concept of
fashion, designers try to use fabrics,
which are symbolized with certain
products, in different positions and
different groups. This makes us see
denim in various options. Fashion
periodically returns to past in a
refreshed way. This cyclical process
can also be seen in denim as well.
Textile technology advanced within
the recent period took denim away
from what is known. We see fabrics
in different basis weights, patterns and
fiber constructions. We began seeing
better patterns in top and bottom
garments Here, raised consciousness
of our consumer is an important
factor. In shirt constructions, we
selvedge fabrics that we are used
to see in trousers. Non-denim
trend that declined last year seems
to rise again. As for colors, brick
red and mustard yellow seem to
be in high demand. In blue shades,
which is the color of denim, Baby
blue is on rise. However, I can say
that raw denim and Deep Blue will
always maintain their popularity.
Can we say that
denim is a freer
fabric than the other
types of fabric?
We must certainly say this. We
observe that denim has no limits
and no captivity. We cannot ignore
that the other fabrics have specific
conditions, but they cannot get out of
their characteristics much. However,
specific and sophisticated structure of
denim makes it different. Moreover,
denim has a more artistic structure
than the other fabrics. The purposes
of refreshing and freedom within the
philosophy of arts inured to denim.
Therefore, it can always stay young,
dynamic and aesthetical, despite its
story dating back to 1500’s. Denim
products carry on their surface the
life story of the person wearing.
In a sense, it can be told to have a
memory of life experiences. Like
a pair of jean pants carrying on its
surface the walking style of the user,
his/her fuss and rush of being late.
Likewise, a denim top, on the other
2015 Nov ember
hand, preserves emotional
intensity and sometimes
boredom in its worn elbows.
Denim fabric gets affected
throughout its life, in other
words, gets old. This enables it
to establish a deeper bond with
us than the other fabrics do. We
can find ourselves in it. This is
like personification. Denim that
is the type of fabric closest to us
is as fond of its freedom as we
do. Sometimes having a stable
look, denim frequently wraps
itself up in an aggressive stance.
This characteristic is supported
with the models and patterns it
integrates with in the concept of
fashion. And this makes us see it
in a fearless and exultant look.
TFF Magazine
42
What is the
most difficult
part of working
with denim?
Denim has not only minimal
aspects, but also much more
marginal and aggressive sides.
Designers began bringing denim
to heel, when they really get to
know it. Dominance of indigo
dye on cotton is decided by the
designers and end users. Denim
is both an easy and difficult
fabric. It is easy because it gives
the effect you want without
pushing you too hard. However,
uncontrolled power does not
bring good results. A conscious
designer that knows denim
is able to let it explain any
theme easily. However, denim
manages you, until reaching this
phase. Aggressive aspects of
indigo dye gives you some rules.
There is mutual respect. Seeing
that it is understood right,
denim drags you to surreal
territories. On the contrary,
merely commercial approaches
imprison the person in a cliché.
Furthermore, there are also
some unchanging issues in the
nature of the business. For
example I use classical jackets
with aggressive washes in my
collections. Either I use denim
in its raw form for specially
sewn jackets or we wash the
fabrics first and than sew the
jackets. Reason for using such
a method is that the jackets
with a good look, smoothness
and fitness lose such qualities of
theirs, when they are washed.
Getting treated in water at
the last phase leads to some
discords and deformations in
some products. That is why
we use different techniques.
Difficult aspects of denim
are these processes.
From where do
you get inspiration
in the process of
collection design?
Any kind of thing that affects my
inner world and leads me to get
into the deepest catharsis stages
has dragged me to the process
of collection preparation. Let the
reality of art economy aside, my
need to get purified alone leads
me to design. Any kind of people
are born with the freedom
instinct. Any kind of event and
concept to grab the inner world
by the throat makes him/her
face purification. Some do so
by crying, some by playing violin
and some by touching fabric. I
began getting purified on the day
I touch denim. Sometimes I need
to have a disturbing issue in my
inner world that I want to take
out. It can be positive or negative.
Sometimes you cannot wait to
share an idea that makes you very
happy. You cannot keep it in and
try to communicate to people
through your art. Sometimes
there is a negative issue, which
you cannot remain unresponsive
to, and want to get rid of it.
Sometimes a very affective period
or experience leads you to the
process. In short, a well-fed spirit
‘
a
Denim fabric has
.
e
c
n
a
t
s
s
u
io
ll
e
b
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r
e
I have tried to us
an
e
v
a
h
I
t
a
h
t
im
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e
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ince
emotional bond s is
th
the day I noticed ut
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characteristic, wit om
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r
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it
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ic
r
t
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re
.
le
ib
s
s
o
p
s
a
r
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f
as
always wants to get purified. This
way, those with psychological
characteristics allowing to get
involved in different artistic
disciplines easily enter into the
purification process. However, if
what makes us what we are is
the ability to express ourselves,
we need to do so bravely.
“Washing” is a
word we frequently
hear in the denim
sector. Can you
explain what it is?
Washing is an important phase
that makes denim fabric denim
and revealing the effects of the
indigo dye. As a specific dye,
indigo clings on the surface of
cotton and do not penetrate
within completely. Dye on
the surface is removed from
the surface thanks to several
chemicals and mechanical
wearing. This is the phase, when
denim finds itself. Washing
is a very labor intensive and
controlled job. However,
although washing process seems
to be known by the public, it is
a much more specific process.
Several chemicals are used to
bring denim to aesthetic looks.
At this stage, we as designers
and washing experts work
together to determine washing
processes suitable for the
constructions of the fabrics.
We initiate the process after
the design is determined. This
process is divided into two as
dry and wet processes. As their
name indicates, dry processes
are the phase preceding washing.
They are used for reducing
the fabric’s resistance against
chemical factors and to let it get
effects easily. The most effective
technique of this process is
sanding. Removed from the
surface regularly or irregularly,
indigo dye is prepared for
the wet processes. Order of
the processes is determined
depending on the structure of
design. In the wet process, on
the other hand, pumice stone is
involved at the stage commonly
known as abrasion, rubs against
the surface and gives denim its
effect. These effects are used
for such purposes as contrast,
wearing, aging and getting the
intended tone etc. In addition
Various designs can
be made with denim.
What would you like to
design as an extreme?
44
In the near past, we were used to see
denim as an element of ready-made
clothing. But advancement in textile
technology and yields of applications
of the artistic elements on denim have
carried denim to its current and well
TFF Magazine
2015 Nov ember
to these, various other techniques
are used in washing process. To
mention in short, rinsing, enzyme
washing, snow washing and bleaching
techniques to use to get aggressive
looks and many others are available
within the art of washing. Ability
to aesthetically wearing, which is
the most distinct characteristic of
denim, has always made washing
necessary and full of surprises. A new
chemical you try makes technical
or fabric designers excited. Because
you do not know exactly what
kind of responses you will get, you
curiously watch what is happening.
deserved position. We can see denim
designs in several clothing elements
and accessories. I transformed denim
into an eclectic performance with
different elements in some of my
collections. For example I can say that
I applied denim on several products
including ties, bags, head wraps, etc.
However, I have a dream I always
fictionalize in my mind. I want to
design exhibition products rather
than a fashion product. I can say that
it is a design that integrates the art of
sculpture and denim. I already have
a work to be realized next year.
How do you position
Turkish denim designs
within the worldwide
denim market?
Had been considered as one of the
basic fabrics in casual clothing before,
denim can now be designed and
produced in different basis weights
and constructions, which made
denim and ready wear products
popular within the concept of fashion.
Our country, as an important
manufacturer within this process,
has recently begun important design
investments with respect to fabric
and fashion, thanks to which our
recognition in the world increased
with respect to design. For example
while we were manufacturing
quality products with our strong
know how in the sense of contract
manufacturing, we have blended
the art of design with this strength
and made a distinguished name for
ourselves. But we still have a path
to follow. Particularly imagination of
the designers has to be supported
and they must be presented better.
There were no specific courses on
denim and its process at fashion
design schools. The reason is that
economic power is an important
factor in denim design. The way
to observe the concept of denim
that is revealed with the phases
of washing is to get the better of
washing process. Economic burden
of this sort of equipment led
this process to take a back seat.
Recent collaborations between
industry and universities in our
country caused drawing attention
of several interested students and
raising good designers. However,
based on my observations, I have
to tell that we have a long way
to go. If we keep on our way
patiently and with discipline, we
can feel success in our hands.
BLUE
MATTERS
Ece Narcy, produce garments, bags
and personal accessories that you
all need in daily life. They called
their brand BLUE Matters, based on
the symbolic meaning of the colour
blue. They use raw denim and high
quality genuine leather as the
main materials of their products.
2015 Nov ember
Can you explain us Blue
Matters brand? When was it
founded and what does it do?
TFF Magazine
46
Our family is denim manufacturer,
exporter. We have two companies
titled EREKS and ERA both of which
do the same business. This year we are
celebrating EREKS’ 30th anniversary.
In our 30th year, we decided to carry
our activities in the sector to another
dimension and founded the brand
Blue Matters. Blue Matters is a very
new brand that is almost one year
old. We are aware that this geography
that we live and manufacture in,
namely Turkey is a textile, ready-made
garment and denim cluster in the
international dimension. We believe
that a way to position this value we
own is branding. Blue Matters prepares
denim accessories and ready-made
garment collections, and offers them
to the final consumer at the store
named Denim Concept Space in
Çukurcuma, İstanbul. Our products
are also about to be sold at the
concept boutiques focused on denim
in Germany, Holland and Scandinavia.
How did you decide to design
concept denim products?
As I mentioned before, our country
is a denim country. The best
fabric manufacturers, ready-made
producers and designers are here.
This land is a natural denim cluster.
However, we have just begun to
create a cross border perception
on this issue. I and Didem Çakar,
who is one of my partners in Blue
Matters, have worked in the fields
of project development and cultural
heritage for years. Adding the family
heritage, we considered the attempt
to create a denim brand as a
project and decided to realize
it. We proudly say that we
manufacture with Turkish denim,
we use local materials. Denim is a
life style for us. It is the concrete
reflection of various things
that we value: denim freedom,
independence, continuity, durability,
timelessness… Denim is our
source of inspiration: Every piece
we wear, we use gets old with
us, enables us to create our own
style, determines our position
and makes us unique within the
monotony… Playful, fun, political,
cool, avant-garde and many others.
Do you only design
the products or also
manufacture them?
We design and manufacture our
products on our own. We create
timeless collections beyond trends.
We work in collaboration with
Kerim Yüzer (a.k.a. Kabus Kerim)
who is a well known figure in
the world of music and vintage,
in the fields of style, trend and
design. We create the brand
identity together in a sense.
Denim is a life
style for us. It
is the concrete
reflection of
various things
that we value:
denim freedom,
independence,
continuity,
durability,
What kind of products do
you have, which of them
attracts the most attention?
In addition to any kind of denim
accessories, bags, aprons, table
mats etc., we have men’s and
women’s collections. We prepare
two main collections and two
interim collections in a year.
Denim has always found a
place for itself within the
world of fashion. To what
do you think denim owes
this indispensability?
I think what makes denim
indispensable is its ability to create
a powerful common perception
anywhere in the world with its
symbolic value, to arouse sense of
belonging, to ignore the concept of
status and to remove the division
between men and women.
2015 Nov ember
Can you give information
on your events and your
new projects, if any?
TFF Magazine
48
We try to create a world of denim at
Denim Concept Space in Çukurcuma,
Istanbul. We effort to transmit this
value and magnificent world of denim
to the denim lovers in Turkey and
to create a perception of denim. In
this regard, we organize exhibitions,
workshops and meetings at our place
in collaboration with the people
and organizations that like to be
together and share their knowledge,
experience and energy. We have a
library on denim and indigo, a coffee
bar and a round table to get together.
CASHMERE
2015 Nov ember
The Most
Precious
Wool of
the World
TFF Magazine
50
s one of the most noteworthy
luxury fabrics used in the textile
sector, particularly for women’s
clothing, cashmere’s silky texture,
lightness and quality of keeping
hot make it the favorite option
for winter. Colorful sweaters,
scarves, socks made out of
cashmere urge one to touch, while
their prices cost a bomb. So what
makes cashmere distinguished
among the other fabrics in terms
of its texture and price?
Story of cashmere that has been
considered as the most precious
wool of the world for centuries
dates back to the period when
India was an English colony. In
this period, wool of a rare goat
species whose home is the region
of Kashmir was discovered by the
English and this wool is named
cashmere that is also the name
of the goat. Caprahircus or more
commonly known cashmere
goat is a special goat species in
Afghanistan, India, Pakistan,
China and Mongolia. CapraHircus
lives mostly in Asia in the steppe
climate with the temperatures
reducing to -30C during winter
and rising to +40C during summer.
The reason for the goat to create
the world’s most precious wool is
that it develops the silky inner
wool to protect itself against cold.
How is
it obtained?
Why is it
precious?
Cashmere goat is currently
available in a few countries such
as Iran, Tibet and India, and
particularly China and Mongolia.
The secret of cashmere wool
lies here; living in these regions
with harsh winter conditions
physically distinguish the goats
from the others. Body of the
cashmere goats seasonally
develops protective and silky
inner hair underneath the upper
hair that makes them hot to
protect against harsh winter
conditions. Once a year in spring,
these hair are gathered with
a special comb in a way not to
hurt the animals, washed and
quality hairs are separated.
Then, these hairs spun are
easily dyed, although they are
naturally brown, white and grey.
As a result of the entire
process, 70 grams of hair in
average is obtained from a
goat, and wool of 4-6 goats
is required for a sweater.
Its rare availability and
exhaustive process make
cashmere a precious product.
Therefore, it is known that
cashmere is worn only by the
royalties in the old times. In
addition to these, cashmere is
enduring and has a long useful
life, when the instructions
of use are considered,
and cashmere clothes
are accepted as precious
because they ensure the
thermal balance in the body.
Categorized into different
quality classes, cashmere’s
is known to be produced in
China in the highest quality.
2015 Nov ember
What can
be done?
TFF Magazine
52
The most popular
cashmere products are
sweaters. One of the
issues to be considered
in selecting these
products is the number
of layers of the cashmere
thread. The most
commonly used thread
type is of two layers and
can be comfortably used
in any season. There are
also thicker cashmere
sweaters in twelve layers.
The more the layers of
the thread, the higher
the product price.
Two-layer cashmere
sweater called “Duvet”
cashmere is thinner and
softer than the other
classical sweaters.
Pashmina shawls are
also one of the most
popular cashmere
products recently.
While these shawls are
generally produced from
100% cashmere, they
are usually combined
with silk by 30%, and
their softness, comfort,
brightness and hot
keeping feature are
improved even more.
Therefore, Pashmina
shawls are far more
expensive than the other
shawls produced from
the other materials.
A GLOBAL
ENTREPRENEURSHIP
2015 Nov ember
Chased up cashmere 23 years ago, Ayşen Zamanpur
produces the world’s richest pure cashmere collection.
Silk and Cashmere that is a Turkish brand has crowned
its success by becoming subject of scientific books in
Turkey and in the world. Passed to a new period after
participation of the second generation in management,
the brand aims to grow 3 times within 5 years with
the process of change called “Renaissance”.
TFF Magazine
54
STORY
2015 Nov ember
You
have broken a new
ground by combining
silk and cashmere. This
is a very important
step in terms of both
entrepreneurship and
branding. How was
Silk and Cashmere
born?
TFF Magazine
56
Ay ş e n
Zamanpur :
In
1988-1989
there were only a
few brands in Turkey
and some successful
international
brands
that attracted my
attention.
Original
brands that make a
difference, comprehend
what a certain group of
customers want before
they do, offer what they
want to them with the
right price and quality and
are able to address the
world… This idea was very
smart and prestigious for me.
Somehow it has never seem
too far… I used to believe
that a good idea could be
realized, if it is well projected. I
could not suppress my passion
for cashmere in the process of
brand creation. I found myself in
Inner Mongolia petting goats. For
sure, with a valuable, brave, small
but robust team that believed in
our project. We have believed in
and focused on expertise. We have
tried to be the best in what we
do. It was the dream of becoming
a centennial brand in the long run,
rather than some short term plans
that made me and my team excited…
When you do something good and
right, when you address the people’s
hearts and aim for the better steadily
and sincerely, what needs to happen
happens.
How did you come up
with the idea of combining
silk and cashmere?
A. Zamanpur: We need to
sell another thing, if we sell
cashmere in winter. For sure,
it was a commercial concern,
but they met at a very beautiful
point. We are the only brand in
the world that combines these
two luxury fabrics. We even
combine them in the same
piece and produce clothes for
fall. We do everything produced
out of silk and cashmere.
What is your most
important difference?
A. Zamanpur: Being a member
of “globally born companies”
group.
This concept was frequently
mentioned and discussed at
the World Entrepreneurship
Forum. We did not create
a brand out of an available
product, but found a special
project for a vast field found
vacant and created our brand.
For me, this is Silk and
Cashmere’s
greatest
characteristic… We created a
universal collection from two
raw materials, namely cashmere
and silk and their combination.
A. Zamanpur: Since its
foundation in 1992, Silk and
Cashmere, as a Turkish firm,
is a global entrepreneurship
story and reality available at
190 different points in 26
countries, in several elegant
cities from London to Paris.
world’s
most
luxury
fabric for affordable prices,
which is an assertion. Beyond
pursuing what is not available
in Turkey, we set out mind
on as no cashmere brand
had emerged in the world
for 50 years. Moreover, while
everyone was afraid of China
in 1992, we invested in there.
Even now I find it unbelievable
to make such an investment
there. Then, we were besotted
with combining silk with
cashmere…
Your raw material is at the
other end of the world. Why
did not you choose a raw
material from Turkey?
Now your son works with
you. What has changed after
Mr. Ferhat took the steer?
2015 Nov ember
How do you define your brand?
TFF Magazine
58
A. Zamanpur: We try to sell the
A. Zamanpur: My son Ferhat
Z a m a n p u r,
my Assistant General
Manager has initiated a big
change by being loyal to the
brand’s DNAs that took us
here and with his respect for
our textures and concept. We
took steps to simplify the visual
and procedural management
style and design for getting a
clearer and cleaner look and to
shift to a modern management
understanding. We took giant
steps in stores at the retail
side, and brought precious
professionals to our company.
We made significant investments
in our infrastructure. We have
improved our operations and
foreign trade.We fine tuned, are
fine tuning and will fine tune,
by working with noteworthy
consultants that provide global
brands with consultancy. We
have achieved a lot in spreading
out to the foreign countries.
There are many brands with
stores abroad. There are also
many of them that grew by
selling affordable products.
We respect them, but as far
as I know none of them (no
brand) has stores in European
capitals, in Paris, London,
Zurich, Geneva, Moscow and
Berlin. We have achieved this
not with price advantage,
but with luxury and quality
products. We have achieved
with our high quality.
Can you explain the process
of “Renaissance” that the
brand is currently in? What
are your objectives?
Ferhat
Zamanpur:
Our
Renaissance has been a very
important milestone for our
quarter-centennial brand. Our
objectives were adopting our
roots and principles, renewing
ourselves and adapting to
the world that has changed
much since our foundation.
We conducted this important
process with global consultants
and an agency from England
that works with renowned
brands, by taking part at any
stage of the process. It has
been a 500-day process after
the moment we decided,
and reflected on everywhere
from merchandizing to our
collection, operation and our
brand’s logo. In short, we
brought “the tomorrow” to
our brand, and are very happy
with the positive response to
this change within the last year.
What are your projects for
the future of the brand? What do
you think to offer the consumer
as a new brand, sub-brand and/
or new generation manager?
F. Zamanpur: Although we often
discuss the sub-brand issue, what
made us more comfortable as our
final decision was to make Silk and
Cashmere more comprehensive,
rather than dividing it.
This way, we included our valuable
customers that are passionately
loyal to our classics for a quarter
century, the group wearing
more bravely that we could not
attract before but included with
the Renaissance Collection and
the ones who intend to whisper
fashion instead of yelling it out.
We are very happy about this,
and you can be sure that we will
follow this universal line.
Lastly, can you explain your book
“Kaşmir Yolu” (Cashmere Route)?
Who must read this book?
2015 Nov ember
A. Zamanpur: I can tell the ones
who want to make a difference in
their lives and their environment,
to be original, to think and go out
of the box and who need some
self-esteem and good examples. I
tell this based on the responses of
the people that read the book and
contacted me. When people read
Kaşmir Yolu, they say “So it was
achieved, so it is possible. No need
for a high capital or support from
a bank or a holding.” This brand
was created with a passionate and
enthusiastic team that believed in
you and what you want to do.
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60
This is the reality of Turkey. I would
like it to be a good example. Silk
and Cashmere being accepted in
the academic world, becoming
a thesis topic and case
study and finding its
place in scientific
books make me
very happy.
Because
this
business has a real, mathematical
and scientific aspect. We
anticipate it to increase. It is
not by coincidence, is not a
Cinderella story… This is a
created, target focused brand
that grows by creating its own
value. We got a partner for
the first time in our 20th
year. It has grown on its own
for 20 years. If someone
takes Silk and Cashmere as
example, is encouraged by
it and creates a brand, this
would be the happiest
experience in my life.
Because I sincerely
and
wholeheartedly
believe that it is the
entrepreneurs to save
Turkey. Contributing
to this is as meaningful
as creating Silk and
Cashmere…
I
believe in teamwork,
strength of teams.
No one alone can
be
responsible
for the success
or failure of such
a brand. We are
a huge team. I
trust them and
I am proud
of
them.
Tendency to
teamwork is
a must for
me.
YOU CAN
FIND A
PIECE OF US
IN EVERY
COLOR
Using its 25 years’ experience of woven and printed labels,
hangtags, leather patches and metal buttons and rivets, Şimşek
Ege is in a positionto give unrivalled service to the textile and
ready made garment industries. Şimşek Ege is approved by many
retail groups in Europe and America and, as well as supplying
products, for some of these groups the Company is providing
graphic and conceptual input for the origination of new ranges.
Can we learn about you a bit? How long
have you been in this field?
We have been operating in the field of Label
and Packaging within Clothing Side Industry
for 29 years. We provide all large exporter
firms in the clothing sector with service.
Can you provide information on your product range?
We produce leather, woven, print and cardboard
labels, paper packaging, boxes and bags. We produce
all types of labels used in the clothing industry.
For which markets do you manufacture?
We produce the labels of worldwide brands including
Zara, Bershka, Pull&Bear, Mango, El Corte Ingles,
H&M, Esprit, Replay, Pepe Jeans, C&A, Debanhams,
George, Next, Arcadia etc. in Europe and Defacto, LC
Waikiki, Koton and Collins in Turkey. We ship these
labels to various producers in Turkey or abroad.
What is your most important
distinguishing characteristic?
We are a firm that produces in the world standards.
Our company’s structure allows us to go through
strict audits of various American and European
firms. Furthermore, we produce our products in
accordance with the reach criteria. We produce
in an environmentally sensitive way by respecting
worker rights. Due to these reasons, we are chosen
by the giant brands respecting consumer rights.
How can you keep pace with the ‘fast
fashion trend’ in denim?
We have been working with rapid deadline and flexible
production model for years. Therefore, clothing firms
manufacturing in Turkey and neighboring countries
intend to get us approved for their label needs. This
way, we extend our customer portfolio every year.
Labels used in denim require a different design. Do you
make the design or it is received from the brands?
We work in both ways. We have customers, whose
new season labels are designed and developed by
us. We also have the other customers, who develop
theirs at their own label departments and request
sample from us. Consequently we produce nothing
without the approval of the relevant brand.
Given that you also export, can we say that
we are strong enough to compete with the
foreign firms with respect to labels?
Competitive power of the label sector in Turkey is
quite high. Other than some rare works requiring
intensive manual labor, we compete even with
China. However, in order to compete with the Italian
firms in the niche marker with respect to design
and R&D, we need to make more investments and
raise more staff. Clothing manufacturers both in
Turkey and in the neighboring countries choose us.
Do you have any objectives for the following
periods and any new plans for your brand?
Our objective is to become a worldwide brand in this
sector. We make any kind of technological investments
in label and are able to produce all label needs of
the clothing firms and high technology products. Our
objective is to increase our exports without eliminating
the need for label imports in Turkey and to increase
the rate of local products within the clothing products.
2015 Nov ember
Jean Trends for
Fall-Winter
TFF Magazine
64
2015-2016
Denim is a must for casual chic
style. And, as is the case with
every season, denim is here to greet
us once again with stylish models
each more stylish than the other.
Indispensable wardrobe
items, jeans continue their
reign in the 2015-2016 Fall/
Winter season, as well,
particularly with skirt trouser
models aka culottes.
Likewise, a key
look is denim on
denim, meaning
that wrapping
up in denims is
right on trend.
Patchwork on
denim fabric
also has an
important
place this
season, with fur
detailed denim
patchwork
attracting
particular
2015 Nov ember
attention.
TFF Magazine
66
Skinny jeans,
which have
evolved from
trend to classic
item, also feature
this season.
Seventies bell
bottom models
continue to be
on trend this
winter, as well.
The most
striking
piece of
2015 Nov ember
Mavi 2015
Fall-Winter
season:
TFF Magazine
68
100%
Cashmere
Collection
Mavi
’s
100 % cashmere
collection is getting
ready to be a part
of your wardrobe’s
ageless pieces, with
its uniquely light
and soft texture.
Cashmere sweaters
in turtleneck, crewneck and V-neck
models offer different
alternatives with
various color options
including grey, black,
white, beige and
dark blue. Looking
chic when worn
with a simple jean,
this piece makes you
feel warm during
cold winter days.
TFF Magazine
70
2015 Nov ember
TFF Magazine
72
2015 Nov ember