ZZK Records

///FOR
IMMEDIATE
RELEASE
ZZK Records
BUENOS AIRES, ARGENTINa- october 2008
ALBUM:
///ZZK SOUND VOL. I
ARTIST:
///V/A
CUMBIA DIGITAL
LABEL:
///ZZK RECORDS
///zzk sound vol. 1 - cumbia digital
was created as a place to put the musical energy harnessed
on stage at Zizek Urban Beats Club, the packed weekly party that currently dominates the electro
cumbia scene in Buenos Aires. Marrying cumbia to electronic music, dancehall, and reggaeton, among
others, the compilation includes the best artists experimenting with cumbia in Buenos Aires.
From inception, Zizek Club has defined itself as a space where musical genres cross over and interact,
where the commitment is equal parts dance floor and artistic expression. In a short time, Zizek Club
became the setting for a laboratory of dance where producers interpret Cumbia and other Latin rhythms
using modern production methods of electronica. With so much creativity reaching the public live at
Zizek, the impetus was to release a compilation of the hybrid genre, or bastard genre, that came to
be called “Digital Cumbia.” The label was born alongside ZZK Sound Vol. 1, bringing Buenos Aires`s
Zizek to the world at large. ZZK Sound serves to properly describe the new sound that has captured
international attention. The compilation of 17 original tracks by 17 Argentine artists presents the best
of the local scene on record.
///About the Artist
Villa Diamante, Nim, and El G make up the
creative force behind gathering tracks from
artists who are pivotal figures in the digital
cumbia music scene. The 17 original tracks
include: Chancha Vía Circuito, Fauna, Nim
& Maestroshao, Oro11, Marcelo Fabian,
El Hijo de la Cumbia, Frikstailers, El
Remolón, El Trip Selector, King Coya, The
Peronists, Caballeros con Descuento, Axel K
Soundsystem, Fantasma, Princesa and Dead
Menems.
Birthed in the club, hybrid or ‘bastardized’
cumbia was already coming up when ZZK
Records artists came in to give it a boost. Zizek
Club is the latest live incarnation coming out
of a community making experimental cumbia. Festicumex preceded Zizek and inspired musicians
to incorporate cumbia into their respective works. Electro cumbia took shape and found its
stage at Zizek, the first new club to anchor the hybrid sound and allow it to really grow with a large
regular crowd guaranteeing a consistent place to play. A movement was obviously underway in the
underground and it took ZZK Sound Volume I to ground it in local culture and bring it to the global
marketplace.
Reinterpreting a traditional Latin rhythm, cumbia, the experimental album ZZK Sound is a collective,
uniform effort that matches some of BA´s newest with its most famous and prestigious
producers. The album was the impetus that started ZZK Records on its swirling ascent.
e fast-rising
th
f
o
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n
to
rs
orne
“Zizek’s a c
g in crowds
in
k
c
a
p
,
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rhaps be be
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of underg
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-SF Weekly
“Mixing cum
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s
with way ou
t electro so
unds
and sample
s artists, [Z
izek]
is bringing
the new so
und of
Argentina to
the world.”
-SXSW.com
///About ZZK Records
ZZK Records is a home grown, artists’ collective launched recently out of Buenos
Aires, Argentina. ZZK Records sprang full-grown from Zizek Club, the weekly party in
Palermo, capital of South American hip, where visiting artists and resident deejays
attract consistent crowds of global, street music fans. At Zizek, cumbia
gets thrown in a sonic blender with minimal electronica,
dancehall, reggaeton and dub mashups, and original beats.
ZZK Records artists and Zizek Club are enjoying international
attention after a SXSW appearance and follow up U.S., Canadian,
and Mexican tour that included a month of consecutive raucous
parties. XLR8R posted a podcast mixtape for your listening
pleasure while recent issues of The Fader, NME, and Urb feature
Zizek’s story and photos.
Buenos Aires has grown Zizek into a full-fledged outlet of mayhem. From long nights of party heat
in the capital of South American culture, Zizek brings a blend of old and new, rural and urban,
where the first and third worlds share the dance floor and make plans to hook up after the party.
///About Whats Up Buenos Aires
Whats Up Buenos Aires is a bilingual arts and culture hub in Argentina, presenting local
artists, musicians and events to a public of locals and global fans intent on discovering the
Argentine underbelly. Hosting events like Zizek has made WUBA the go-to center of the artistic
underground in Buenos Aires. Relationships with urban artists, musicians, designers, and
venues puts WUBA in the unique position of Argentine representative of the arts at large, folding
foreigners and locals into the underground mix seamlessly and with style.
///zzk records featured mp3
Canibal Listen to Fauna´s Mixtape
zzkrecords.com
ZZK Sound Vol. 1
Cumbia Digital
ZZK Records ©2008
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