NZPF NEWSLETTER - New Zealand Professional Florists Inc.

New Zealand Professional Florists Inc.
NZPF NEWSLETTER
May 2015 , Issue 2
Page 2
President’s
Message
May 2015
smartphone), or have a business without
internet, or even run a business without a
website. It’s a bit scary to wonder where
are we heading in the future.
Y
ou know its inevitable when the
clocks go back that winter is on
the way, but snow already! Its a
little bit of a shock to the legs, so how
about those poor flowers… I’m sure they
weren’t told about the cold snap.
I am just back from Interflora’s
conference in Rotorua and it was great
once again to catch up with fellow florists
and flower lovers. We had a great time
sharing ideas and knowledge with
everyone around us. On the Saturday
morning, District 3 ran a business session
that was very clever. In groups around a
table, we spent 30 minutes at each group,
going from table to table learning and
sharing different subjects. Internet,
Facebook, Photography, Physiotherapy
and Interflora. Great subjects to get your
teeth into. It’s so interesting to see how
influential the internet and social media
are, and that they are dominating our
lives. In fact each subject we went to, the
connection between the two was right in
front of us.
Gone are the days when you wouldn’t
leave home without a cell phone (sorry
It was inspiring to still see stunning
floristry coming from clever florists. The
passion is still there and very much so in
the next generation. Interflora held a
“Florist of the Future” competition and a
big congratulations to the winner and
competitors who entered.
Another highlight was an awesome
demonstration by Mark Pampling of
Australia. He gave us great inspiration to
take back to work and share with our
staff. Mark, you are truly an entertainer.
Great stories and floristry going hand in
hand.
Well there is a little bit of work to get on
with. Mother’s Day is around the corner
and things need sorting, making,
creating, teaching, buying, and selling.
Hope all your Mums get to see a little of
you at Mother’s Day...and to all the
Mums out there, I hope you get some big
hugs.
Sheryl Collins
Page 3
CONTENTS
05
Assessment Co-ordinator’s
Report
10
15
Wedding Shows
Written Assessment
Enrolment Form
07
12
17
Happy Mothers Day to all
Florist - Mary Ritchie
Level 3 Training Workshops
NZPF Executive & Secretary
08
13
18
NZPF Pathways
Pre Assessment, Assessment
dates and enrolment form
From the Office
09
14
Chief Area Assessors
Patron, Life and Affiliated
NZPF members
19
Interflora
Tracey King
www.nzprofessionalflorists.co.nz
www.facebook.com/NzpfNewZealandProfessionalFloristsInc
Front cover
Hibiscus and Monarch Butterfly
Page 4
Assessment
Co-ordinator’s
Report
Welcome to May and Mother’s Day, our last big event
before winter. Although the sudden change and drop
in temperature midway through April reminded me
winter was coming.
We must
continue to
learn and be
inspired, by
both people
and things
around us.
Take it all in,
learn as much
as you can.
It has been a little quite in my corner as Assessment
Co-ordinator the last few months with not a great deal
going on in the way of exams or teaching. We have had our first hand in
date for the year for folios January 31. Congratulations to Leeanne
Shann, Tawa, Wellington for a beautifully presented folio in Level 3.
It is always heart-warming to know students are out there still studying.
The next important date on the NZPF calendar is the written for all
Levels Saturday 4 July. If you are planning on sitting your written please
fill in the form on page 15 and post to Julie Ainsworth our secretary along
with payment for your paper. NZPF needs to sort a venue for you and a
timekeeper, therefore the more time we have to do this the better. As the
saying goes “there is no time like the present” payment can be made via
internet banking, cheque or credit card.
This Mother’s Day we have a family wedding which we are all very
excited about. My niece is thrilled I am a florist because it is such a busy
time for florists, she managed to pin me down and book me in, so I will be
joining you, my fellow florists in the mayhem and crazy times working
over Mother’s Day.
For those of you who know me you will know that my two most favourite
occasions are Weddings and Funerals. I know it seems like a weird
combination but I love the fact that as florists we have the honour to
create something amazing for the beginning of a new life for a very
special couple when it comes to weddings. A wedding I recently did,
started out being a little tough to find out exactly what the bride wanted.
Page 5
The consultation went on for a few hours and around in circles a little, but finally I found
out what she really wanted to carry. It was an elegant White King Protea. I thought,
Easter is a little early for King Proteas. I rung an amazing grower we have in my region
and talked to her about the possibility of a White King Protea.
The answer was as I thought, “no Megan it is
a little early”, but do you know what, a week
and a half later I received a call to say they
had found two White King Proteas and they
would probably be ready for Easter. My bride
was over the moon, it wasn’t about cutting
costs, it was about having exactly what she
wanted. "Hallelujah” another happy
bride.
For funerals we have the opportunity to
create the most beautiful tribute’s for the
person
who has passed, we can create something
truly unique and reflective of the person’s life,
a piece that enriches the family and service.
Of course we have to have the experience and
passion to do these special events and
tributes, therefore we must continue to learn
and be inspired, by both people and things
around us. Take it all in, learn as much as
you can.
Megan Parker NZPF Dip.MF
Autumn is a second spring
when every leaf is a flower.
Albert Camus
Page 6
Happy
Mothers Day
To All Florists
in business I too reflect on the
number of Mums that are no
longer here for this Mother’s
Day.
M
other’s Day is fast
approaching. For
me,
this
year
marks my 23rd Mother’s
Day at Flower Arrangements
in Dannevirke, which began
its days in a small back
porch at my home!
My own Mum died sadly
before I opened my shop, and
as the years have passed by
We as Florists are very
privileged I think, to be in
business not only surrounded
by a beautiful product and so
much colour. Today it is
bitterly cold outside, and yet I
see vases of Tulips, Freesia,
Stock, Fragrant Lillies...and so
much colour! How lucky we
are.
Indeed we have an important
job as messenger between
Sender and Recipient to
produce a beautiful gift. It
must be our best quality, our
best presentation, and our best
professional service, because
that is what keeps us leaders
in our field in today’s very
competitive world.
and
the
Late Yvonne
McGillivray (Forget Me Not
Flowers, Palmerston North) who
taught me so much about
presentation, workmanship and
great customer service.
I continue to be inspired on a
daily basis and I would
encourage any students out
there to take advantage of all
opportunities available through
NZPF. Megan and her team are
the best in our field who
alongside your bosses will help
your Floristry career fly. They
are so much fun and give up
their time so willingly!
Enjoy Mother’s Day everyone, I
especially applaud Florist Mums
who juggle family life, their
businesses and so much more….
You truly deserve the biggest
and best bouquets ever.
Mary Ritchie
I am very thankful to NZPF.
Although my certificates are a
little old and faded, they hang
proudly on my shop wall. I was
always encouraged to do my
exams by my great teachers
Lynley Wilson (Cottage
Flowers, Palmerston North)
Flower Arrangements
Dannevirke
Page 7
Page 8
CHIEF AREA ASSESSORS
Wellington / Taranaki
Megan Parker NZPF Dip.MF
Paraparaumu
Phone 027 589 4453
Waikato / Bay of Plenty
Denise Wilson NZPF Dip.MF
Te Awamutu
Phone (07) 871 5464
assessment@nzprofessionalflorists.co.nz
Fax (07) 871 4109
denise.wilson@wintec.ac.nz
South Island
Auckland’s Convenor
Helen Hebberd NZPF Dip.MF
Priscilla Shafer-Hunt Dip.NZPF
Nelson
Auckland
Phone: (03) 547 8136
Phone (09) 573 0166
hebberd_monaco@xtra.co.nz
Email: Priscilla.hunt@manukau.ac.nz
Page 9
Wedding shows
W
edding shows, Love
them? Hate them?
Would love to but
don't know where to start or if
they're worth it? I was
convinced years ago to try out
with a stand at a Wellington
Wedding Expo. I was unsure
as I felt the cost was very high
and there is no guarantee if
you get any weddings out of it,
but I loved it and have done
them repeatedly every year
since. The buzz of the big
crowds,
competition
excitement, meeting new
people in the wedding
industry, vendors, and like
minded creative minds has
been invaluable. My biggest
thrill is designing… something
new, exciting, how I would
design a wedding if I had
complete creative control and
an unlimited budget. Giving
people ideas of what you could
possibly do, if they entrusted
their wedding with me. I love
coming up with ideas on the
spot, showing people that I am
full of wonderfully creative
ideas for their wedding day. I
know some people would
disapprove of this, stating florists and stylists should
charge for their time and
ideas, and not give away too
much. But I give them a taste
of what we are capable of, on
the spot. I have won several
Top stand awards for styling
and design at these Expo's,
winning free stands at future
Expo's and Advertising
packages. The accolades alone
however for winning these
awards are an award in their
own right. Winning against
other top florists, wedding
planners, and event stylists is
an amazing feeling along with
showing people and other
vendors attending the Expo
and prize giving just what we
are capable of.
We change our design for
every Expo by spending a lot
of time brain storming,
shopping around, and coming
up with a new look, something
we have not done before. We
work hard and I usually have
to call on extra staff. Some to
run the shop, others to help
with set up and pack down,
and now that we have a
reputation, we usually have a
number of other stands to
demonstrate design and set up
as well. Having a few nice
strong boys can be a lifesaver
Page 10
on these days, as there can be large pieces, furniture etc. to be moved and set up, and finally, also
packed away at the end of the day. (Wine also helps at the end of the day! )
The biggest reward is the people I have met, like minded businesses that are all working together to
cater for a small wedding market. I have found sometimes that the connections with the other
vendors are more valuable than the wedding bookings on the day, and a referral from a
photographer or a venue can be more valuable than general advertising. I have made invaluable
business connections with venue hire companies and planners, who now solely recommend me as
their preferred florist, something money cannot buy.
Do I get wedding bookings out of them, Yes, a lot !
Tracey King
Black Rose Florist Design Store
Page 11
Page 12
Page 13
Page 13
PATRON, LIFE, AND AFFILIATED MEMBERS
Patron
Mrs Kate Jacobsen NZPF Dip.MF
Life Members
Mr Malcolm Angus NZPF Dip.MF
Mrs Coral Macdonald NZPF Dip.MF
Miss Colleen Murphy Dip.NZPF
Ms Ann Stewart Dip.NZPF
Mrs Noeline Wareham Dip.NZPF
Mrs Pamela Jenkins-Lane NZPF Dip.MF
Mrs Carol King NZPF Dip.MF
Waikato Institute of
Technology
FloraMax
Oceans Floral Limited
Flower Auctions
PO Box 58808
PO Box 290
Botany
Auckland 1140
Auckland 2163
Teleflora New Zealand
Academy NZ Otahuhu
Daphne Studio of Design
PO Box 341
PO Box 22871
PO Box 21441
Armidale, NSW
Otahuhu
Henderson
Australia 2350
Auckland 1640
Auckland 0650
Interflora
Manukau Institute of
Pacific Unit Ltd
Technology
Central Flower Wholesalers
Limited
PO Box 1048
Private Bag 94006
Christchurch 8140
Manukau 2241
Horticultural Centre
Private Bag 3036
Hamilton 3240
29a Dragon Street
Grenada North
Wellington
Academy NZ
Christchurch
387 Manchester Street
Christchurch 8013
Page 14
Page 15
Proud to support New Zealand Professional Florists –
and we thank you for your continued support
As market leaders for floral supplies, Oceans Floral are committed to providing quality products at
reasonable prices – with fast delivery and superior customer service
Our aim is to provide creative floral products that inspire you
Accessories
Containers
Floral Supplies
Wrapping

Corsage Pins
 Baskets

Display Strands
 Cellophane

Diamante Sprays
 Boxes

Floral Buckets
 Gift Wrap/Kraft

Filigrees
 Ceramics

Floral Foam
 Organza/Tulle

Ribbons
 Flax/Hemp

Florist Tools
 Pearl Wrap

Water Crystals
 Glass

Flower Food
 Sinamay/Vilene

Wire
 Tin Ware

Flower Sleeves
 Tissue
To view our comprehensive product range, please visit our website:
www.oceansfloral.co.nz
Head Office: 3 Monahan Road, Mt Wellington, Auckland
P: (09) 5735300 F: (09) 5735301
Don’t
forget to
LIKE
our
Facebook
page
www.facebook.com/NZPFNewZealandProfessionalFloristsInc
Page 16
NZPF EXECUTIVE AND SECRETARY
PRESIDENT
Sheryl Collins
Black Rose Beach Hut
15B Styne Ave
Plimmerton
Phone (04) 233 2140
info@nzprofessionalflorists.co.nz
sheryl@blackroseflorist.co.nz
ASSESSMENT CO-ORDINATOR
Megan Parker NZPF Dip.MF
P.O.Box 1532,
Paraparaumu Beach 5232
Phone 027 589 4453
assessment@nzprofessionalflorists.co.nz
SECRETARY/TREASURER
Julie Ainsworth
160 Eskdale Road
Papakowhai, Porirua 5024
secretary@nzprofessionalflorists.co.nz
VICE PRESIDENT
Margaret Beck
Blooms on Cameron
586 Cameron Road
Tauranga 3112
Phone (07) 571 0179
margaretbeckflowers@gmail.com
DIPLOMA HOLDER
Celeste Shotter Dip.NZPF
Copseford Flowers
Kapiti Lights
Amohia Street
Paraparaumu
Phone (04) 296 1455
copsefordflowers@xtra.co.nz
APPOINTED by INTERFLORA
Colleen Ryan
Flowers et cetera
PO Box 38641
Wellington Mail Centre
Phone (04) 568 7088
flowersetc@xtra.co.nz
Page 17
FROM THE OFFICE
NZPF Address
Julie Ainsworth
Secretary
New Zealand Professional Florists Inc.
160 Eskdale Road
Papakowhai
Porirua 5024
E-mail:
secretary@nzprofessionalflorists.co.nz
Or
Cell: Julie Ainsworth 027 210 1699
(evenings)
NZPF Handbook (A5) in Ring-binder
$30.00
NZPF Handbook Inner only (A5)
$20.00
NZPF Handbook (A4) Spiral Bound
$25.00
NZPF Colour Wheel
$17.50
NZPF Wiring Illustrations
$15.00
Post & Handling (per courier pack)
Level 3 Starter Pack
Please note our fax number is no
longer available
$5.00
$80.00 + $56.00
membership if not a
current member
Please visit the NZPF website www.nzprofessionalflorists.co.nz to download
the application form for the use of the NZPF logo on company website
Deadline to send articles for the next Newsletter is 20 July 2015
Welcome to Our New Members
Bouquets Balloons & Baskets - Vicki le Compte & Donna Munro, Christchurch
Wishing Well Flowers - Katherine Barlow, Hawera
The Savvie Florist - Tracy Dixon, Whakatane
Kamo Village Florist - Sharon Walker, Kamo
The Orchid Florist - Peter Johnstone Dip.NZPF, Dunedin
www.nzprofessionalflorists.co.nz
www.facebook.com/NZPFNewZealandProfessionalFloristsInc
Page 18
Page 19