Apple market share

Apple in Small and Medium
Business Environment
Jonas Jonusas PRO/SMB BDM Baltics
jonas.jonusas@apple.lt
2009.02.26 Vilnius
3
UAB AVAD Baltic
The only Apple Authorized Distributor in Baltic states
• Partner Authorization
• Logistics and centralized stock
• Pan Baltic marketing activities
• PRO, EDU, SMB support and development
• Partner and customer training
• Established October 1, 2007, part of ACME group
4
Apple market share
2010
2009
2008
2.86%
5.22%
7.19%
396 000
475 000
570 000
Apple Market Share
CPU Market in units
5
Mac sales split per country
(FY08’Q1, FY08’Q2)
LT 38.62%
LV 23.05%
EE 38.33%
38.33%
38.62%
23.05%
LT
LV
EE
6
Actual Mac sales in 2008 (units)
4,000
3,855
3,000
2,439
2,000
2,005
1,749
1,000
FY08’Q2
FY08’Q3
FY08’Q4
0
FY09’Q1
7
Partner authorization
General sales partners
Various IT sales and support activities
Trained staff and certified engineers
“Mini” Apple stores
Wide range of products and 3rd party offerings
Customer support services, training
Long term Apple enthusiasts and experts
Experienced service providers
Apple certified technicians
Strict location and service requirements
Training partners
Provide certified Apple courses and exams
Certified Trainers and field experts
8
Baltic partners
ATEA
Blue Bridge
iDeal Vilnius
Komunikacijos
Lithuania iDeal Klaipeda Baltnetos
Tamsta
DPC, Omnitel
BMS, EM, AGT, Avitela
Capital
BCCS
CheckIT
Elkor
Latvia
Capital Riga
iDeal Riga
Estonia
iDeal Tallinn
IM Arvutid
iDream Tallinn MicroLink
iDream Tartu Elion
Enter
Servisa ICT
DPC (iDeal)
Blue Bridge
(TBC)
Kompetencijos
Ugdymo Centras
Servisa ICT
Capital
BCCS
IM Arvutid
Servisa ICT
Baltic Film
Academy
9
Support
www.apple.lt/pagalba
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Support
• 8 800 30772 8x5 3 month post sales support in English
• 8 700 55800 8x5 general support in Lithuanian
• support@avad.lt - extended E-mail support 12x5
• 7 Service centers Baltic wide
• Warranty, post-warranty service (1-4 days)
• Centralized European parts stock. Best practice - 1 day
• Certified engineers, performance on audit.
11
12
Community
www.MacManija.lt
www.MacOSX.lt
www.MacPartija.lt
www.Obelis.lt
www.Obuoliai.lt
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Certification
!
Apple Sales Training
This is to recognize that
Jonas Jonusas
has successfully completed all requirements for
Silver Level
granted by Apple.
Pascal Cagni, Vice President & General Manager
Apple Europe
2008
Valid Through: December 31 st, 2007
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Customer training
www.kuc.lt/apple
http://training.apple.com/schedule
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TM and © 2009 Apple Inc. All rights reserved.